Shows
Headsmack: Conversations with MisfitsAtiba De Souza / Ai Expert. CEO Strategist. Team Productivity ExpertAtiba De Souza is your secret weapon when your team is underperforming. As a CEO strategist and team productivity expert, Atiba transforms struggling organizations into high-performing machines using AI-powered systems and proven leadership frameworks. In this electrifying episode, Atiba breaks down the difference between AI tools, agents, and employees—and why every business leader needs to rethink their org chart NOW. From his 1996 basement-built search engine to today’s AI employee revolution, Atiba’s journey is packed with eye-opening insights, practical steps, and a few headsmack moments that just might change the way y...
2025-07-061h 01
Growth EngineersMastering "Know/Like/Trust" in Marketing: The Why/How/What Strategy | Growth EngineersEver wondered why some marketing strategies hit the mark while others fall flat? Today, we’re diving deep into the crucial balance between "why/how/what" and "know/like/trust" in marketing.Why is finding the right balance between "why/how/what" and "know/like/trust" essential for marketing success?In a candid conversation with experts Dean Isaacs and Atiba de Souza, we explore common challenges in this delicate balance. From the randomness of content to the strategic alignment with the buyer’s journey, we dissect the art of intentional content creation. Curious about what happ...
2023-12-0522 minGrowth EngineersShould You Use Both Organic And Paid Marketing For Your Business? | Growth EngineersCan you use both organic and paid marketing for my business?Are you stressed out by ads and confused about whether to focus on organic or paid marketing for your business? If you’re feeling overwhelmed by the data and information, you’re not alone! In this new episode of Growth Engineers with Dean and Atiba, breaks down the principles and understanding behind paid and organic marketing.In the world of marketing, the debate between paid and organic is ongoing. Dean and Atiba simplify the complex topic, starting with the basics. Paid marketing involves paying to get...
2023-11-2224 minGrowth EngineersOvercoming the Fear of Selling for Small Business Owners | Growth EngineersEver wondered why non-sales people cringe at the thought of selling? Is it possible to change our perspective on selling in business?In today’s video of Growth Engineers, we will dive deep into the fears and misconceptions around selling as a small business owner. Join Atiba and Dean as they share insights on how to overcome the fear of selling and develop a sales approach that aligns with your goals and values.Have you ever felt desperate to make a sale for your business survival? Discover how desperation can impact long-term business success and learn a...
2023-11-1522 minGrowth EngineersConsistent Revenue Unveiled | Five Pillars You Need To KnowIn this video, we’ll dive deep the five key pillars of consistent revenue. In today’s episode of Growth Engineers, Atiba and Dean will guide you through this crucial topic.Sales Pipeline Management is our first pillar. Do you have a strategy to manage your sales pipeline efficiently? Learn the stages your prospects go through, which vary depending on your business type, and how to move them smoothly through these stages.Current Client Growth is the next focus. We’ll explore the three levers to increase the lifetime value of your clients, including average deal size, freque...
2023-11-0825 minGrowth EngineersCan Producing Video Content for My Business Be Efficient | Atiba and DeanCan producing Video content for my business be efficient?Are you struggling with the idea of producing video content for your business? You’re not alone! In this episode of The Growth Engineers, Dean Isaacs and Atiba de Souza dive into the world of video marketing, sharing insights and strategies to make your video content production efficient.If you’ve been wondering why video is so important these days, Atiba simplifies it with one word: connection. Video is the closest thing to a face-to-face interaction with your audience. With today’s technology, you don’t need a plane...
2023-11-0122 minGrowth EngineersHow to Build Credibility With Your Prospects | Atiba and DeanAre you tired of spinning your wheels on social media without seeing results? Have you ever wondered how to turn your content into actual revenue? 🤔Join us to deep dive into the Customer Value Journey on this week’s episode! We reveal the secrets to building credibility with your prospects, transforming your social media efforts, and making that crucial shift from content to conversation. 🗣️Do you know the real journey your potential clients go through before making a purchase? Even if you’re selling something as simple as a candy bar, there’s a fascinating journey every buyer fo...
2023-10-2523 minGrowth EngineersTurn LinkedIn from a Time-Waster to a Business-BuilderLet’s face it, we all love a good scroll through social media. And LinkedIn is no exception. But mindlessly scrolling doesn’t help grow your business. The key to building your business is networking and developing relationships. And with a social, business-focused platform like LinkedIn, the strategic possibilities are endless.It’s time to turn that scrolling habit into a tool to scale your business!This week on Growth Engineers, Dean and Atiba are digging into how you can use LinkedIn as a tool, instead of a time-waster.Connect with us on Social Media...
2023-10-1825 minGrowth EngineersReferral Partners vs Strategic PartnersIn today’s episode of Growth Engineers with Atiba and Dean, They delved deep into the art of building networking relationships, a skill that is pivotal in the realm of entrepreneurship and business growth. They debunked the conventional wisdom surrounding networking events, shedding light on the inefficacy of simply collecting business cards and expecting magical results. With candid insights, they navigated the nuances of networking, emphasizing the importance of strategic and genuine connections.The conversation began with a crucial understanding: networking is not about what you can get, but rather what you can give. At the heart of su...
2023-10-1126 minGrowth EngineersThe Potential of Machine Learning in Predicting Marketing SuccessIn today’s episode of Growth Engineers with Atiba and Dean, we explore the incredible potential of machine learning in predicting marketing outcomes. As Atiba de Souza and Dean Isaacs delve into this topic, they emphasize the critical importance of understanding your audience and crafting a strategic approach to harnessing the power of AI and machine learning.The potential of machine learning in predicting marketing outcomes has become increasingly apparent in today’s digital landscape. In today’s episode of Growth Engineers with Atiba and Dean, we explore the incredible potential of machine learning in predicting marketing outcomes.
2023-10-0420 minGrowth EngineersMastering the Art of Storytelling in Marketing: Be the Guide, Not the Hero | Atiba and DeanIn today’s episode of Growth Engineers with Atiba and Dean, we dive into the art of storytelling and its vital role in your content strategy. We’re not talking fairy tales, but rather, how storytelling guides your ideal customer on their journey with you.Storytelling in marketing isn’t just about being the hero; it’s about being the guide. You, as a business, should help your customers overcome their challenges (the villain) and achieve victory (the hero). But are you presenting yourself as the guide in your marketing?In this episode, we uncover the secrets...
2023-09-2722 minGrowth EngineersUnlocking Website Traffic: The Power of SEO, Content, and Knowing Your Audience!In this episode of The Growth Engineers, we delved into the critical role of SEO in driving traffic to your website. Atiba and Dean emphasized the importance of starting with an obsession for your audience, and understanding their pain points, motivations, and search intent. They highlighted that SEO should be part of a broader strategy that begins with knowing your ideal customer profile and creating a content strategy tailored to their needs and interests.Atiba stressed that SEO is the third key to traffic, and it falls into place when you prioritize your audience and content strategy. He...
2023-09-2018 minGrowth EngineersProductizing Your Knowledge and Experience to Create High-Value, Scalable RevenueIn today’s business landscape, it’s crucial to focus on productizing your knowledge and experience to create high-value, scalable revenue. Many entrepreneurs and professionals find themselves trapped in a cycle of constant growth demands, adding more staff and resources with every new client, and struggling to scale effectively. However, there is a solution, and it begins with the concept of productizing your expertise.Productized knowledge is about systematizing and standardizing your service delivery, minimizing dependency on your personal involvement, and creating a repeatable process. This approach doesn’t devalue your expertise; instead, it enhances your offering. By packag...
2023-09-0620 minGrowth EngineersCan a Marketing Strategy Help Me Differentiate My Business From Competitors?So you’re trying a new strategy, hoping it solves all your marketing problems. And that’s a good thing right? To change and adapt? But now you’re overthinking it, wondering if it’ll fail like the last strategy you experimented with. Here’s the thing. You can’t win a race by starting at the end. Winning starts in the preseason, in the planning and training.This week on Growth Engineers, Dean and Atiba are talking you through the process of developing a marketing strategy that differentiates you from the crowd, from formulating a plan and tro...
2023-08-2324 minGrowth EngineersBuilding Trust Through TransparencyWhat does transparency really mean in the context of business and marketing? and how it can impact lasting client relationships and business growth? We get it, it’s not easy to answer those questions. That just means it’s time to work on building trust through transparency.This week’s episode of the Growth Engineers, hosts Dean Isaacs and Atiba de Souza delve into the concept of transparency and its profound impact on fostering lasting client relationships and driving business growth.00:00 Intro00:34 What is the concept of transparency in business and marketing?01:57 Why is transp...
2023-08-1622 min
Thoughts on Thought Leadership with AtibaIndividuals on the Founders BoardFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2023-08-1100 minThoughts on Thought Leadership with AtibaThe AcreFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2023-08-1100 minThoughts on Thought Leadership with AtibaTHE VICEROYFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2023-08-1101 minThoughts on Thought Leadership with AtibaFounders Board CaboFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2023-08-1001 minGrowth EngineersShowing up to serve not sellWe all seem to understand that the expectations and needs of our clients has changed, but do you know how and have you figured out what to do about it? On this week’s episode of the Growth Engineers, Atiba and Dean are talking about why showing up to serve and not sell will help you close more deals, increase lifetime client value and generate more referrals into your business00:00 Intro03:52 How to build relationship to your prospects?04:36 What does "service" mean?06:56 What is the importance of asking better questions?11:22 How to effectively add va...
2023-07-1221 minGrowth EngineersWhat goes into an ICP?What do you really know about your ideal clients? How do they think and buy, and what are the most effective approaches to marketing to them? We get it, it’s not easy to answer those questions. That just means it’s time to work on understanding more about your ideal clients. This week on the Growth Engineers, Dean and Atiba are talking through why it’s important to understand who your clients are and how they behave—so you can start accurately targeting them in your strategy.00:00 Intro01:06 Importance of ICP05:43 How understanding question...
2023-07-0525 minGrowth EngineersCollaborative vs consultative selling - Get Prospects to Buy Faster & Spend More With Less EffortNo one likes the feeling of being sold to, especially if we feel manipulated. Modern buyers expect a different type of interaction with sellers and the old-school style of selling just isn’t effective anymore. If you want to know what sales approach is working today and learn how your sales strategy has to change, you’re in the right place. This week on Growth Engineers, Dean and Atiba are talking you through the difference between collaborative and consultative selling, and what it takes to connect with today’s consumers.00:00 Intro01:02 What is Consultative Selling?1...
2023-06-2722 minGrowth EngineersThe role of AI in enhancing personalization and messagingHaving trouble using AI to help enhance marketing personalization and messaging? AI - it’s everywhere, and it’s changing by the minute. And while it’s awesome to experiment with and watch as this cool tech develops in real-time, how do you know if you’re leveraging it well in your business?This week on the Growth Engineers, Dean Isaacs and Atiba de Souza explore the real-world uses of AI in business expansion and offer insightful advice on how to effectively harness its power. Tune in where you will learn useful tips to improve your personal...
2023-06-2132 minGrowth EngineersOrganic vs Paid MarketingThe marketing landscape continues to change fast, just look at the speed AI has flooded the headlines? Now more than ever, your strategy has to be current, nimble and effective. Marketers are facing the same debate at every turn: should we go with paid or organic content? There isn’t a one-size-fits-all strategy, but we’re here to help you learn what works best for your business. This week on the Growth Engineers, Atiba and Dean walk you through everything you need to know about building your content marketing strategy, and more!!00:00 Intro01:22 What is the...
2023-06-0724 minGrowth EngineersHow to Create a Sales Strategy That Gets Results: What’s the Big Picture?Your sales calls aren’t working out, are they? You’re getting to the end and more and more of them, you’re not getting the sale and it’s frustrating. I get it. It is frustrating because you feel like you’ve put so much work in and then where’s the payday? There isn’t any, but is it possible that you’re actually looking at it wrong?In today’s episode, Atiba and Dean will unveil the key to transforming your sales approach from transactional to experiential. Discover the importance of integrating sales and marketing strategies for unp...
2023-05-3019 minGrowth EngineersWhat Are the Common Revenue Roadblocks That Businesses FaceThis week on the Growth Engineers, Atiba and Dean dive into the four pillars of business growth. Tune in to learn about the most common obstacles business owners face while growing their revenues and their business. They also share a ton of insights on how to start overcoming your revenue roadblocks, so you can accelerate your growth without burning out! Tune in to gain valuable insights on what is making your revenue plateau! If you’re unsure what areas of your business are holding you back take the Revenue Roadblocks Quiz. It’s completely free and you’...
2023-05-1723 minThoughts on Thought Leadership with AtibaHow to find Tiktok keywords on Google?#tiktokseo #tiktokkeywords #googlekeywords #keywords #tiktoktips #tiktokkeywordideas #SEO #tiktokkeywords #keywordsearch #searchengineoptimization #rankforSEOonTikTok #tiktokseohacks #SEOtiktok #SEOonTikTok #whatisseo #seooptimizationSo I’m on Google right now, and I am talking about TikTok SEO today. So you would go to Google and type in whatever you are talking about in your TikTok video. And when you do that, you’ll see Google tells you you should talk about TikTok tools and a TikTok SEO generator. Well, what’s a TikTok SEO generator?Well, who knows? Let’s go research it and talk about it in our video. And TikTok Soul office...
2023-03-0900 minThoughts on Thought Leadership with AtibaHow to Develop an Effective Video Content StrategyUnlock the secret to captivating your audience and skyrocketing your success with a foolproof video content strategy.Video content has become a crucial component of modern marketing and branding efforts, with social media platforms and video hosting sites offering endless opportunities for businesses to reach and engage with their target audience. However, simply creating and posting videos is not enough to truly reap the benefits of video content. To maximize the impact of your video marketing, it is crucial to have a well-planned and effective video content strategy in place. In this video, you...
2023-02-2008 minThoughts on Thought Leadership with AtibaStep 5 on How to Master Video SEO: How to Rank Videos?How to rank your videos on the first page of Google? A lot of people don’t know how to rank their videos correctly which is why they don’t get the views and traffic that they want. But by following this simple step that I’m going to show you, you’ll be able to rank your videos like a pro in no time at all. In this video, I’m going to show you the final step on how to master video SEO and rank your videos like a pro.Full video here: http...
2023-02-1302 minThoughts on Thought Leadership with AtibaChatGPT vs Google: Will ChatGPT Emerge as the New King of Search?The rise of artificial intelligence has led to a new era of technology and advancements, but will it bring the end to Google’s reign as the king of search?The advent of artificial intelligence has brought about many new technologies that are revolutionizing the way we live, work, and search for information. One such technology is ChatGPT, an advanced chatbot that uses advanced algorithms and machine learning techniques to provide users with more accurate and relevant search results. The question on many people’s minds is whether ChatGPT is poised to overtake Google, the world’s most popula...
2023-02-0808 minThoughts on Thought Leadership with AtibaThe 4 Basic Sections of a Powerful ChatGPT Prompt for Video IdeationChatGPT is an AI-powered tool that can help you generate ideas for your video content. With its natural language processing capabilities, ChatGPT can understand your prompts and generate relevant and engaging ideas for your videos.ChatGPT can also help you create video ideation content by narrowing down the field and providing specific prompts for what you want to produce. In this video, we will explore the powerful capabilities of ChatGPT prompts and the four basic sections. We will also discuss how it can assist you in creating unique and compelling video content.chatgpt prompts----------------------------------------------------------------------------------------------------------------------------------------
2023-02-0207 minThoughts on Thought Leadership with AtibaGood Client Relationships: How Thought Leaders Create Strong ConnectionsEver wonder how some thought leaders always seem to have great relationships with their clients?It’s no secret that the better your relationships are with your clients, the more successful your business will be. But what most people don’t know is how to actually create and maintain those strong connections. That’s where thought leaders come in.In this video, we will explore how thought leaders create meaningful moments and create great client relationships. Keep on watching!----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nk
2023-01-3016 minThoughts on Thought Leadership with AtibaStep 4 on How to Master Video SEO: Why You Must Transcribe Videos?You’ve probably heard that transcribing your videos can help with your SEO, but do you know why? The answer is simple: transcribing your videos! A lot of people don’t realize the importance of transcription and how it can help their SEO efforts. Transcription helps increase the accessibility of content, makes it easier to find through search engines, and most importantly helps boost your SEO. Moreover, a transcript can be used to create captions or subtitles for audiences who have difficulty hearing or understanding audio files. In this video, I’m going to show you the fo...
2023-01-2302 minThoughts on Thought Leadership with AtibaStep 3 on How to Master Video SEO: How Long Should a Video Description Be?Wondering how long your video description should be? A lot of people make the mistake of thinking that they don’t need to write a lengthy description, but that’s actually not the case at all. In fact, if you want to rank your videos high in search results, you need to have a detailed and well-written description. So what’s the perfect length for a video description?In this video, I’m going to show you the answer to how long your video description should be. Full video here: https://youtu.be/Vea17iBfSKU
2023-01-1602 minThoughts on Thought Leadership with Atiba3 types of content you need to be posting #tiktokcontentYep just three!Number 1: WHY content. Why is what you’re talking about important? Why is your subject important and matters to the viewer?Number 2: HOW do you do it. How do you create video? For example if that was me, how do you do it?Number 3: WHAT is it that you can do for the viewer? How can you help them with your product or service3 types of content: WHY, HOW, WHAT.I am Atiba, the video content Superman. Follow me for more tips!
2023-01-1400 minThoughts on Thought Leadership with AtibaHow to rank on tiktok? #tiktok #shortsWanna get your videos found on TikTok?TikTok SEO is the key. And one thing that you cannot overlook is turning on auto captions. Auto captions will help TikTok understand what it is you’re saying because it can literally read your words. And when it reads your words, it knows you’re talking about TikTok SEO right now and how to rank on the TikTok platform. Yes, you’re gonna say that you’re talking about your topic TikTok SEO a bunch of times, and that’s going to train the algorithm and tell it what this...
2023-01-1300 minThoughts on Thought Leadership with AtibaStep 2 on How to Master Video SEO: How Do You Start a Video Description?How do you start a video description? Have you ever wondered if there was a particular way that it should be done? Well, the answer is yes! It is not enough to have the question in the title of your video - it must also be repeated in the first two sentences of your description. In this video, I’m going to show you the second step on how to master video SEO and rank your videos higher in Google.Full Video here: https://youtu.be/Vea17iBfSKU ----------------------------------------------------------------------------------------------------------------------------------------Take ou...
2023-01-0901 minThoughts on Thought Leadership with AtibaHow long should a video description be?"Atiba, how long should a video description be?"I get this question a lot!!!! So first of all, congratulations! Well done! You are now in the ’write a video description’ phase. That indicates that you have finished making your video. You have already taken the first step in providing the world with valuable content by getting yourself or your business filmed.Now, time to write the description. Let me tell you, do not overthink. Overthinking kills your creativity.Here it is:The length of a vi...
2023-01-0600 minThoughts on Thought Leadership with AtibaStep 1 on How to Master Video SEO: What Is a Good Title for a Video?Wondering how to get your videos to rank higher in search engines?In this video, we’re going to be looking at the first step on how to master video SEO. By the end of this video, you’ll know what you need to do in order to make sure your videos show up as the top result on Google.Full Video here: https://youtu.be/Vea17iBfSKU ----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibade...
2023-01-0301 minThoughts on Thought Leadership with AtibaTiktok vs Google: Who Will Win the Video Dominance Battle?Did you know that there is a competition between TikTok and Google? They are both fighting for control over the online video market.It’s no secret that videos are becoming an increasingly important part of online content. And as more and more people shift towards consuming video content, the two big players in the space are starting to battle it out for control. Tiktok is one of the most popular social media platforms and Google, the powerhouse search engine, has been making waves with its unique and creative contributions to the world of online videos. Ti...
2022-12-2206 minThoughts on Thought Leadership with Atiba5 Important Steps to Master Video SEOHow to master video SEO? What are the steps in mastering video SEO strategy?In a world where everyone is fighting for attention, it’s more important than ever to make sure your content is seen by the right people. And when it comes to video, that means mastering Video SEO.As anyone who has ever tried to rank a video knows, Video SEO can be a bit of a mystery. Video SEO isn’t easy. In fact, it’s a pretty complicated process. But, if you want your videos to be found by potential custom...
2022-12-0909 minThoughts on Thought Leadership with AtibaWhy Should You Switch to the Most Effective Content Strategy, Video First Content, in 2023?As any digital marketing expert knows, effective content is essential for engaging audiences and driving conversions. It’s no secret that social media platforms are pushing video content more and more. In fact, by 2023, it is estimated that every social media platform will be using video first as its main content strategy. If you’re not already creating video content for your business, you’re going to fall behind very quickly. Not only are videos engaging for consumers, but they also have a higher conversion rate than any other type of content. In this video, we’ll discu...
2022-11-2205 minThoughts on Thought Leadership with AtibaAtiba de Souza, The Video SEO Master!Atiba de SouzaCEO, Client Attraction ProsHis clients call him the SEO Super Sleuth, the Business Ninja, the “Build Your Team” Guru, and the Super Connector! He was killing Search Engine Optimization (SEO) before the term was even invented, ranking regional and national brands in the US on page 1 of Google for over 15 years.His content strategies are not just bells and whistles; his vision is inspiring and his voice is thunderous in the B2B SEO space. This Superman CEO of a Video Marketing Agency has been featured on many renowned platforms including Traf...
2022-11-1802 minThoughts on Thought Leadership with AtibaIvan Ivanka on Taking His Business to the Next LevelIvan Ivanka, President & CEO of ilx and Ivanka Scandenavia, who joined the T&C Summit at the last minute, believe that he could be a billionaire by now if he met the people in T&C for at least 6 or 7 years ago.In this video, we will talk about:▶ Why he wanted to get to the next level of his business▶ What he is looking for to get to the next level of his business▶ What he gained joining T&C▶ What he is up to right now after joining T&C▶ What it means t...
2022-11-1707 minThoughts on Thought Leadership with AtibaDocumentation and SOPs: Why They’re Important for CompaniesRegina Bellows is here today to share why documentation and SOPs are important for companies.In this video, we talked about:▶ What are Regina’s superpowers?▶ What is the importance of documentation?▶ How to handle SOPs?▶ How should companies start with documentation?----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my...
2022-11-1514 minThoughts on Thought Leadership with AtibaJ.C., Karen Hite on Growing Your Business by Prioritizing Business CultureWhat kind of culture do you want to cultivate in your business?Hite Digital’s power couple, Karen Hite and JC Hite, describe the culture and tenets of their business, which has led to their growth to 22 offices in the US and one in Central America.In this video we will talk about:▶ The inspiration behind Karen Hite and JC Hite sponsoring the VIP in T&C▶ The three pillars they focused on that guided them to scale up▶ The ripple effects of business success and how it can create generational change▶ The value...
2022-11-1508 minThoughts on Thought Leadership with AtibaThe 5 Habits of a True Thought LeaderHow to become a recognized thought leader in your industry? What does it take to be a thought leader?In order to become a recognized thought leader in your industry, you need to do more than just be an expert on the topic. You also need to be visible and active in your community. Thought leadership is one of the most sought-after positions in business today. Everyone wants to be known as a thought leader in their industry, but few people know how to actually become one. In this video, we will explore the five good...
2022-11-1513 minThoughts on Thought Leadership with AtibaKasim Aslam on Paid Ads: What You Need to Know!Kasim Aslam - the paid ad guy is here to help us have a deep understanding about paid ads, when to use it, and how it works.In this video, Kasim talks about:▶ Where’s marketing going?▶ Why is attribution the biggest problem in the space of digital marketing?▶ How does paid traffic work?▶ Should newbies pay for traffic?▶ Agencies that have been doing paid ads in the wrong way, how do they pivot away?▶ Why should you specialize in a specific niche?----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership rea...
2022-11-1007 minThoughts on Thought Leadership with AtibaWhy T&C Is A Perfect Place To Build RelationshipsWhy is building relationships important?Allie Bloyd the CEO of Allie Bloyd Media shares how she builds relationships and why it is important. In this video we will talk about:▶ The reason why Allie Bloyd attended T&C▶ How she connects and builds relationships with the people she meets▶ Why it’s easy to connect with people in the same industry▶ Why Allie loves Masterminds▶ Why Allie invested in a mastermind program and how it motivates her to do the work▶ Allie will be launching a mastermind program to assist service-based...
2022-11-0209 minThoughts on Thought Leadership with AtibaDennis Yu – The Master of Digital Marketing Is Back at the T&C 2022!In this video, Dennis will impart an exciting and unusual topic in this video that you have most likely never heard before. The importance of our body’s oxygen level.In this video we will talk about:▶ Why Dennis Yu, a well-known digital marketer still show up to Traffic and Conversion▶ What is a "KAQUAN"▶ Importance of Oxygen in the body▶ Animals can produce Vit C, so why human can’t?▶ Why Dennis believes that marketing should shift toward activities that are less profitable but more beneficial to humanity.----------------------------------------------------------------------------------------------------------------------------------------Follow me...
2022-10-2416 minThoughts on Thought Leadership with AtibaInternal Story Brand Masterclass 2----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2437 minThoughts on Thought Leadership with AtibaInternal Story Brand Masterclass 4----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2449 minThoughts on Thought Leadership with AtibaInternal Story Brand Masterclass 2B----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2406 minThoughts on Thought Leadership with AtibaInternal Story Brand Masterclass 3----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2451 minThoughts on Thought Leadership with AtibaInternal Story Brand Masterclass 6----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-241h 00Thoughts on Thought Leadership with AtibaInternal Story Brand Masterclass 5----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2442 minThoughts on Thought Leadership with AtibaFirst 5 Videos Welcome----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2401 minThoughts on Thought Leadership with AtibaCheat Code Welcome----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2400 minThoughts on Thought Leadership with AtibaCanva Tutorial----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Facebook: https://www.facebook.com/ClientAttractionProsEmail: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-09-2302 minThoughts on Thought Leadership with AtibaHow To Get Over Your Fear Of Video Recording (And Start Making Videos)How to overcome your fear of recording a video? Do you want to start creating a video, but you feel too shy or scared to actually get started? Are you afraid of being in front of the camera? Do you feel like your voice isn’t good enough? Are you scared to start recording videos because you’re afraid of how you’ll look and sound? What causes the fear of making videos?In this video, we will answer all of those questions. So, if you’re new to making videos or feeling a little lost, confused by the proc...
2022-09-2113 minThoughts on Thought Leadership with AtibaHow to Embrace Your Biggest Fear and Become a Successful Thought Leader with Rachel DruckenmillerDo you ever feel like you’re not good enough? Do you feel like you’re not worthy of your success? If so, you’re not alone. Many people struggle with self-confidence, especially when it comes to public speaking or video recording and that’s because of FEAR.Fear. It’s something that we all experience from time to time. And for Rachel Druckenmiller, fear was a huge roadblock on her path to becoming successful. In this video, Rachel Druckenmiller is here to tell us how she embraced her biggest fear and how she became a successful...
2022-08-3136 minThoughts on Thought Leadership with Atiba7 Ways To Promote Your Thought Leadership OnlineAre you looking for ways to promote your thought leadership online? Thought leadership is key to any successful online marketing strategy. If you can position yourself as an expert in your field, you’ll be able to attract more leads and sales. But how can you promote your thought leadership online? In this video, we will discuss nine different ways that you can promote your thought leadership online. By following these tips, you will be able to reach a wider audience and establish yourself as an authority in your field.Chapters:00:00 Intro 01:05 7 Wa...
2022-08-2413 minThoughts on Thought Leadership with AtibaGuide to using the Repurposing Tracker----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Email: atiba@clientattractionpros.comListen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clientattractionpros.com/Click here to see the other videos I made:https://www.youtube.com/channel/UCu7Np_hjeakCER3xFzeu-Tw#ThoughtLeadership#ThoughtLeader#ThoughtsOnThoughtLeadershipwithAtiba
2022-08-1204 minThoughts on Thought Leadership with AtibaGurus Gather Live 2022 with Atiba de Souza of Client Attraction ProsHow many times have you gone to an event or webinar and wished you could ask the expert a question before it ended? Join me and 15 other industry-leading experts on August 8th as we flip the script on the traditional training model.The focus of this event is to help you — not talk “at” you.We are going to do a brief presentation and then answer your questions. We will have plenty of time to answer your questions because the training will only last for 15 minutes.This event is launching for the first...
2022-08-0501 minThoughts on Thought Leadership with AtibaHow to Develop and Execute a Thought Leadership StrategyDo you want to be a successful thought leader? How to develop a thought leadership strategy?Thought leadership is a term that gets tossed around a lot in business, but what does it actually mean? In short, thought leadership is the process of becoming known as an expert in your field. When you are seen as an authority, people will be more likely to trust your opinion and buy from you. Developing and executing a thought leadership strategy can be tricky, but it’s well worth the effort.In this video, we will discuss how to de...
2022-08-0115 minThoughts on Thought Leadership with AtibaHow To Overcome Fear Of Public Speaking?: Public Speaking Tips From An Awesome Public SpeakerHow To Overcome Fear Of Public Speaking?Public speaking is one of the most difficult things to do. It’s an opportunity to share your thoughts and ideas with the world.But it can also be scary. For some people, the fear of public speaking can be so overwhelming that they avoid it at all costs, even when it means missing out on opportunities for their career, education, or personal life.With the right preparation and mindset, you can overcome your fear of public speaking.There’s no need to let fear of p...
2022-08-0122 minThoughts on Thought Leadership with AtibaHow To Establish Thought Leadership On Social MediaDo you want to be known as a thought leader in your industry? If so, you need to start using social media to share your ideas and insights. But, how can you establish Thought Leadership on social media?In this video, we will discuss how to establish thought leadership on social media so you can position yourself as a thought leader in your industry.Download the Repurposing Plan Template here : https://drive.google.com/file/d/1Geqf7YKVEWJdtJR5pWrAeOCZsn3qLUds/view?usp=sharing ----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://for...
2022-07-2011 min
Traffic Keys PodcastAtiba and Taishma VGA LLC 5.17.21Email SequenceFinancial SetupYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg
2022-06-231h 56Traffic Keys PodcastAtiba and Cynthia HendersonAtiba and Cynthia HendersonYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg
2022-06-231h 16Traffic Keys PodcastPersona DevelopmentAtiba de Souza’s Personal Meeting RoomYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg
2022-06-232h 06Traffic Keys PodcastNew Product Launch Planning 9/1/21Atiba de Souza’s Personal Meeting RoomYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg
2022-06-221h 56Traffic Keys PodcastNew Product Launch Planning 9/1/21Atiba de Souza’s Personal Meeting RoomYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg
2022-06-221h 56Traffic Keys PodcastNew Product Launch Planning 9/1/21Atiba de Souza’s Personal Meeting RoomYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg
2022-06-221h 56Thoughts on Thought Leadership with AtibaTo Be a Leader, Do You Need to Be a Thought Leader?Should one be a thought leader to be in a leadership position? Are all thought leaders, leaders? And are all leaders thought leaders? Are they different? Do you have to be one to be the other? How does this all work? How do they fit together? In this video, we will be talking about leadership and thought leadership. Are they the same?----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/ati...
2022-06-2004 minThoughts on Thought Leadership with AtibaHow Do Leaders Influence Others: 3 Keys In Thought LeadershipHow do leaders influence others? How do they get people to listen to them and follow their lead? How can you inspire and motivate people around you? In this video, we will discuss the three keys to thought leadership on how they can use these principles to influence others in a positive way.----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Email: atiba@clientattractionpros.comLis...
2022-06-2013 minThoughts on Thought Leadership with AtibaHarness the ZMOT #thoughtleader #thoughtleadership #podcasting #podcaster #digitalmarketingThis ZMOT is critical, because it’s the last opportunity for you to influence their decision (or help them make one). If they aren’t satisfied with their experience during this moment, they won’t buy from you.It’s important for marketers to understand this concept because it helps them determine how they should be marketing their products and services. 📌Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba.captivate.fm/episode/what-is-zero-moment-of-truth-marketingReady to get ahead in the competition?#ZeroMomentOfTruth #Zmot #ThoughtLeader #ThoughtLeadership #Podcaster #Marketing
2022-06-1300 minThoughts on Thought Leadership with AtibaThe ZMOT and how it impacts your digital marketingZero Moment of Truth Marketing is all about mastering the moment your client has been considering options even before they even contact you. Thought Leadership is all about creating you as a leader, as someone who is trusted and is willing to share great information and answers. It means that you’re constantly providing value to your clients. In order to be successful at this stage, it takes more than just offering a great product or service—that’s assumed! You need to create trust with your clients by demonstrating expertise and helping them understand why they s...
2022-06-1002 minThoughts on Thought Leadership with AtibaUnderstanding the ZMOT-Marketing strategyThe zero moment of truth is the moment when a consumer is doing research about a product or service. It’s not just about the first time someone sees your product—it’s about the whole experience that leads up to that first interaction.Your clients are already considering their options before they even contact you. If you don’t understand what they’re looking for and what questions they have, then you’re missing out on opportunities to win them over. 🎯Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba...
2022-06-0900 minThoughts on Thought Leadership with AtibaWhy is vulnerability important as a thought leaderAs a thought leader, you’re going to get asked a lot of questions—some of them are going to be easy and others will be hard. That’s just part of the gig. It’s up to you whether you want to answer those questions or not, but if you’re going to be honest about being a thought leader, then you have to be able to answer these questions with honesty and grace.Learn more about the 4 Qualities of a Thought Leader here: https://ttl-with-atiba.captivate.fm/episode/what-does-it-mean-to-be-a-thought-leader-4-qualities-every-thought-leader-must-possessAre you ready to b...
2022-06-0701 minThoughts on Thought Leadership with AtibaWhy is transparency so important as a thought leader?The best way to become a thought leader is to learn how to communicate your ideas in a way that will resonate with others and help them understand what you mean.That’s where being vulnerable comes into play. If you’ve been asked a question that seems like it would be too controversial or personal, think again. Your audience wants honesty from you.Learn more about the 4 Qualities of a Thought Leader here: https://ttl-with-atiba.captivate.fm/episode/what-does-it-mean-to-be-a-thought-leader-4-qualities-every-thought-leader-must-possessDo you think you have what it takes to be a thought leader?
2022-06-0600 minThoughts on Thought Leadership with AtibaThought Leaders vs Influencers: What’s the Difference?Thought Leaders vs Influencers: What’s the Difference?Do you know the difference between a thought leader and an influencer? Many people use these terms interchangeably, but there is a big distinction between the two. A thought leader is someone who has expert knowledge in their field and is able to share their ideas and insights with others. An influencer is someone who has the ability to influence others, either through their personal brand or by leveraging their connections. In this video, we will explore the differences between thought leaders and influencers and discuss ho...
2022-06-0406 minThoughts on Thought Leadership with AtibaA Leader Must Have A Vision: True or False?A Leader Must Have A Vision: True or False?Some people believe that a leader without vision is like a ship without a rudder. They say that it is essential for the leader to have a clear vision in order to steer the company in the right direction and achieve success.Others believe that a leader can be successful without having a vision and that it is more important to be able to execute tasks effectively than to have lofty goals. So, in this video, we will answer the question "Is it true that "...
2022-06-0408 minThoughts on Thought Leadership with AtibaWhat is a ZMOTA zero moment of truth is a critical moment in your buyer’s journey that happens before they contact you. You can think of it as a first impression that can’t be undone—and if you’re not prepared to meet it, you’ll lose them forever. 🎯Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba.captivate.fm/episode/what-is-zero-moment-of-truth-marketingWhat are some potential zero moments of truth for you?#ZeroMomentOfTruth #Zmot #ThoughtLeader #ThoughtLeadership #Podcaster #Marketing
2022-06-0303 minThoughts on Thought Leadership with AtibaThings to ask yourself as a marketer in 2022The ZMOT is important for marketers because it helps them understand where and when customers are making purchasing decisions—and what questions they might have about products before they make a purchase.It’s similar to the "moment of truth," which refers to when customers are deciding whether to stay with their current brand or switch to another one. 📌Are you ready to master the Zero Moment of Truth?Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba.captivate.fm/episode/what-is-zero-moment-of-truth-marketing#ZeroMomentOfTruth #Zmot #ThoughtLeader #ThoughtLeadership #Podcast...
2022-06-0301 minThoughts on Thought Leadership with Atiba1st quality of a thought leaderWe’ve been at the top of our game for a long time. We’ve honed our expertise to produce great results for our customers and clients, and we know what we’re doing.After perfecting our craft and being able to produce the best results for our customers and clients, we also believe that everyone deserves access to great advice and information.Learn more about the 4 Qualities of a Thought Leader here: https://ttl-with-atiba.captivate.fm/episode/what-does-it-mean-to-be-a-thought-leader-4-qualities-every-thought-leader-must-possessWhat are the things that you want people to know more about what you do?
2022-06-0200 minThoughts on Thought Leadership with AtibaWhy is being approachable such a crucial trait for thought leadersYou have to be approachable as a thought leader. We’re not saying you should be soft and squishy, but if you want to be seen as an authority on your subject, you need to be willing to meet people where they are. You can’t just expect people to come to you; you need to go out and meet them where they are and let them know you care about their concerns and ideas.Learn more about the 4 Qualities of a Thought Leader here: https://ttl-with-atiba.captivate.fm/episode/what-does-it-mean-to-be-a-thought-leader-4-qualities-every-thought-leader-must-possessWhat is the...
2022-06-0202 minThoughts on Thought Leadership with AtibaUnderstanding the ZMOT-MarketingThe zero moment of truth is the moment when a consumer is doing research about a product or service. It’s not just about the first time someone sees your product—it’s about the whole experience that leads up to that first interaction.Your clients are already considering their options before they even contact you. If you don’t understand what they’re looking for and what questions they have, then you’re missing out on opportunities to win them over. 🎯Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba...
2022-05-3000 minThoughts on Thought Leadership with AtibaWhat are the qualities of a thought leaderThe role of a thought leader is not an easy task to accomplish, but what are the qualities that make someone a thought leader?Being a thought leader can be hard since there’s so much to take into account. What’s the definition of a thought leader? How do I become one? How can I improve my chances of becoming one? These are questions that you might be asking yourself if you’re thinking of creating your own movement with the ability to influence other people.Learn more about the 4 Qualities of a Though...
2022-05-3000 minThoughts on Thought Leadership with AtibaHave you heard about the “zero moment of truth”?It is a term coined by Google to describe the phase where a customer formulates opinions about a product or service and then goes online for information.This is crucial information that all marketers should learn. 🔥Interested?Learn more about What is Zero Moment of Truth Marketing with me here: https://ttl-with-atiba.captivate.fm/episode/what-is-zero-moment-of-truth-marketing#ZeroMomentOfTruth #Zmot #ThoughtLeader #ThoughtLeadership #Podcaster #Marketing
2022-05-2700 minThoughts on Thought Leadership with AtibaBeing a thought leader is about more than just being intelligentand insightful—it’s about communicating your ideas so clearly and consistently that people can’t help but listen to what you have to say.It is not a title, it’s not an award, and it’s not something you can take up when you have time. It’s who you are. It’s the way you communicate with everyone all the time.Learn more about the 4 Qualities of a Thought Leader here: https://ttl-with-atiba.captivate.fm/episode/what-does-it-mean-to-be-a-thought-leader-4-qualities-every-thought-leader-must-possessHow do you communicate your message to the market?#ThoughtLeader #ThoughtLeadership #TOTL #Personal
2022-05-2700 minThoughts on Thought Leadership with AtibaThought Leadership vs. Content Marketing: What’s the Difference? Which Is More Effective?There are a lot of talks these days about thought leadership vs content marketing. But what’s the difference? And which one is more effective?Thought leadership and content marketing are two terms that are often used interchangeably. However, there is a big difference between the two, and it’s important to understand the difference before you decide which one is right for your business.In this video, we’ll explore the differences between thought leadership and content marketing, and help you decide which approach is right for you.----------------------------------------------------------------------------------------------------------------------------------------Take our Though...
2022-05-2005 minThoughts on Thought Leadership with Atiba5 Revenue Benefits of Thought LeadershipHow do thought leaders make money? Why do you need to develop thought leadership? Thought leaders are people who have a great deal of knowledge in their field and are able to share this information with others in an interesting way. It is a powerful way to position your business as an expert in your field. When you become a thought leader, you gain credibility and authority with your target market. Thought leaders can make money in a number of ways. In this thought-provoking video, we explore 5 revenue benefits of thought leadership – and how do thought le...
2022-04-2810 minThoughts on Thought Leadership with AtibaBest Practices of Thought Leadership MarketingHow to become a Thought Leader? What are the best practices of Thought Leadership Marketing? What is the best way to become a thought leader? This is a question that many business professionals ask themselves. There is no one right answer, but there are definitely some best practices of thought leadership marketing that you can follow.In this video, we are going to dive into the five of the best practices of developing thought leadership marketing.----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on:
2022-04-2812 minThoughts on Thought Leadership with AtibaWhat Makes Someone a Thought Leader: Real vs Self-ProclaimedWhat makes someone a thought leader? Is it the number of followers they have? The titles they’ve achieved? Their years of experience? What is the difference between a thought leader and someone who just calls themselves one?There are a lot of people out there who call themselves thought leaders. Thought leaders are not just people who call themselves thought leaders – they have a real impact on those around them and change the way people think. But what actually makes someone a real thought leader?In this video, we explore the characteristics that set a true...
2022-04-2611 minThoughts on Thought Leadership with AtibaReal Benefits Of A Thought Leader: Why Your Company Desperately Needs You To Become OneBenefits of Thought Leadership? How does it help a company? Thought Leadership is one of the most important aspects of any business. It is what helps businesses differentiate themselves from their competitors, and it can be a major factor in driving sales and revenue. In this video, we will discuss the benefits of Thought Leadership and how it can help your company achieve success!----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www...
2022-04-2611 minThoughts on Thought Leadership with AtibaHow To Create Thought Leadership ContentWhat is thought leadership content? How to create Thought Leadership content? Thought leadership content is one of the most important pieces of content that you can create for your business. Thought leadership content establishes you as an expert in your field and can help you attract more leads and customers. It is one of the most powerful tools in a marketer’s arsenal. But how do you create it? In this video, we discuss how to create thought-provoking content that will help you stand out from the competition.----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Le...
2022-04-2612 minThoughts on Thought Leadership with AtibaWhat Is a Thought Leader? What Does a Thought Leader Do?What is a Thought Leader? What does a thought leader do? In a world of information overload, how do you find the right people to follow? How do you know who is an expert and who’s just another guy with a blog? If you’re looking to become more influential, one of the best things you can do is share your ideas with others. In this video I’ll tell you why and how becoming a thought leader can help grow your influence by sharing what is a Thought Leader, what does a thought leader do, and who th...
2022-03-2113 minThoughts on Thought Leadership with AtibaHow to Become A Thought Leader in Your Industry: 3 Attributes of a Thought LeaderDo you want to become a thought leader in your industry? Thought leaders are people who are known for their expertise and knowledge in their field, and they often command a high level of respect from others.In this video, we’ll define what a thought leader is and isn’t. We’ll break down the definition of a thought leader and explain why becoming one can be so valuable for your business.----------------------------------------------------------------------------------------------------------------------------------------Take our Thought Leadership readiness quiz!👉 https://formaloo.net/5t5nkFollow me on: Instagram...
2022-03-1715 minThoughts on Thought Leadership with AtibaWhat is Zero Moment of Truth Marketing?Zero moment of truth marketing is a new way to think about how you market your products and services. It’s all about getting ahead of your customers’ needs and providing information in the moments that matter most and getting in front of potential customers before they even have a chance to search for you on the internet.----------------------------------------------------------------------------------------------------------------------------------------Follow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Listen to my podcast:https://ttl-with-atiba.captivate.fm/Check out my website:https://clie...
2022-03-1211 minThoughts on Thought Leadership with AtibaWhat Does It Mean to Be a Thought Leader: 4 Qualities every Thought Leader must possess"Thought leaders? What does it mean to be a thought leader? In order to be a thought leader, you need to have certain qualities. Thought leaders are change agents. They see the world in a different way and they share their unique perspectives with others. In this video, we explore the 4 qualities of a thought leader and how you can develop them in your own life.----------------------------------------------------------------------------------------------------------------------------------------Follow me on: Instagram: https://www.instagram.com/atibadesouza/LinkedIn: https://www.linkedin.com/in/atibadesouza/Listen to my podcast:...
2022-03-1211 min