Austin LaRoche - Podcast Details

Shows

The Altadena RebuildEpisode 12 - SoilThis week, Austin is joined by Joe Nagy and Stewart Campbell of the Altadena Community Garden. The guys explain how the Garden is starting an innovative new process called mycoremediation and how they hope this approach will allow them to reopen in early 2026. Then, we discuss how homeowners can learn from what's happening at the Garden and bring it to their land -- even before starting construction. Please support them by visiting AltadenaCommunityGarden.com 2025-07-1552 min

The Altadena RebuildEpisode 11 - StuffToday's show is about our connection to our possessions and how they've changed since the wildfire. Our guest is Anna Johnson, local therapist and Eaton Fire victim. Anna helps us explore the relationship between physical objects and the senses, memory, identity, and much more. If you or anyone you know is struggling with mental health in the wake of the fires, please check out this Google Sheet with the contact information of licensed professionals in the area, many of which offer pro bono services for victims - https://docs.google.com/spreadsheets/d/18ZaBCmuC0vVZ6OjLCHfZeOJ_8B-exIF7...2025-06-171h 00

The Altadena RebuildEpisode 10 - Parks & RecToday, we speak to the real life Leslie Knope. Norma Edith Garcia-Gonzalez is the Director of the County of Los Angeles Department of Parks and Recreation and she delivered Altadena with it's first true rebuild after the Eaton Fire - Loma Alta Park 2.0. Norma discusses how the Parks Department sprung into action in the wake of the fire, how Loma Alta came together so quickly, and what's next for our parks.2025-06-101h 07

The Altadena RebuildEpisode 9 - The Foothill CatalogIn today's episode, Austin interviews Cynthia Sigler, co-founder of The Foothill Catalog. The Foothill Catalog's mission is to "produce a Catalog of affordable, pre-approved home designs that reflect the character & spirit of [Altadena]." Cynthia goes in detail on that mission and explains where things currently stand with their project - the amount of concepts they have, their partnerships with general contractors, and when LA County will give their designs pre-approved status.Learn more about the Foothill Catalog at www.foothillcatalog.org.2025-06-031h 00

The Altadena RebuildEpisode 8 - Disaster. Insurance.Homeowners Insurance. We all knew we had it, but few of us knew exactly what was inside that policy. Since the Eaton Fire, many have struggled with their insurance company's lack of communication, continued delays, and overall partnership. When these companies get really egregious, attorneys like Renee Callantine from the Cornerstone Law Group step in. In this week's episode, Austin and Renee discuss how to get the most out of your policy, what the future of homeowners insurance in California looks like, and much, much more!2025-05-2056 min

The Altadena RebuildEpisode 7 - Inside OutAustin brings on his friend Neil Tyler for an episode about Emotions. Unlike some of the subject matter guests from previous episodes, Neil is in the same boat as Austin - he lost his home and is figuring out how to navigate this new normal. The two discuss their respective journeys through the lens of emotion. We break down different feelings - nostalgia, gratitude, fear, anger, amusement, sadness, joy, and hope - through stories and vignettes of what we have experienced. These tales tell two stories of what the first 120 days are like after losing your home in a w...2025-05-1359 min

The Altadena RebuildEpisode 6 - DamagesWildfire attorneys Courtney Vasquez and Santo Riccobono join the show to discuss with Austin what they have learned the past decade from working cases all over the state against utility companies like PG&E and SoCal Edison. They walk us through what the process looks like signing on with an attorney, how contingency fees work, the upcoming timeline, and much more. To learn more about the work that Courtney and Santo do, visit www.fireattorneys.com.2025-05-0657 min

The Altadena RebuildEpisode 5 - Real EstatesIn this episode, Austin sits down with Altadena realtor and Eaton Fire victim, Peter DiVito. We start with a quick history lesson of the different communities in the San Gabriel foothills before bringing Peter on to discuss the 2010s real estate boom in Altadena, the present state of affairs, and an outlook to what comes next for Altadena. 2025-04-291h 04

The Altadena RebuildEpisode 4 - BoulderThe Marshall Fire in Boulder, Colorado took out over 1,000 homes in late 2021. One of those belonged to Matt Morris. Matt's background was in construction, so he had a brazen idea - what if I rebuild my dream home...by myself. I ask Matt about his journey but save a lot of time to ask more about the destination. What does it feel like to go from being displaced from your home for two years to moving back into your house? How does it feel? Matt's story is insightful, introspective, and inspiring. Eaton Fire victims will relate to his early...2025-04-2256 min

The Altadena RebuildEpisode 3 - Rebuilding 101In Episode 3, Austin begins by explaining why building brand new homes isn't something most people in the city of Altadena ever thought was on their roadmap. Then he dives into a conversation with Abbie Liel, a leading construction professor at the University of Colorado in Boulder. She runs a team that studies the community rebuilds in towns decimated by wildfires and other natural disasters. We address building disaster resilient homes, what to look for in builders, and much more!2025-04-1551 min

The Altadena RebuildEpisode 2 - Good GriefIn Episode 2, Austin starts the show by discussing the parallels between 9/11 and the Eaton Fire through the lens of collective grief. Then he is joined by grief expert Vanessa Fierstadt to break down this unique and specific type of grief that the town of Altadena is going through. We do a deep dive on the emotional side of the recovery, and explore how our neighbors can feel so much at once and meet each other where they're at as we look to rebuild our community. 2025-04-0855 min

The Altadena RebuildEpisode 1 - UnincorporatedWe begin the story of The Altadena Rebuild by having Austin speak with Cal-State Northridge Professor and Eaton Fire victim, Tom Hogen-esch. Tom explains Altadena's obstacles given its Unincorporated status before the two ideate what incorporating or being annexed by Pasadena may look like. 2025-04-0156 min

The Altadena RebuildIntroducing The Altadena RebuildA quick preview of what's to come on The Altadena Rebuild. Austin lays out the vision for the show and why it exists.2025-03-2502 min

My Weekly MarketingMarketing Systems and Strategies for Success with Austin LaRocheMarketing isn’t just about creativity; it’s about having the right systems in place. In this episode, Austin LaRoche, CEO of ATAK Interactive, shares his journey from intern to agency leader and the lessons he’s learned along the way. He explains why structured marketing strategies matter, how B2B and B2C marketing differ, and why customer segmentation is key to reaching the right audience.We also discuss the balance between creativity and clarity in advertising, the power of personal stories in shaping marketing strategies, and how businesses can craft messages that truly connect. If you're...2025-03-1131 min

Scaling Through Structure20 - Building Success: Aligning Customer Needs with Business GrowthIn this episode of Scaling Through Structure, we sit down with Sam Libby, President and Managing Director of TCB Capital Advisors. Sam shares his journey from investment banking in healthcare to founding TCB Capital Advisors—a firm built on innovation, collaboration, and a patient-focused ethos. Hear how a simple conversation sparked the idea for TCB, and how Sam and his team have scaled from a two-person operation to a thriving 17-person firm in just two years.We dive into the challenges of building a custom approach to problem-solving in the B2B space, the importance of fostering cr...2024-12-1732 min

The Positive Polarity PodcastShift Into Growth: Breaking Free from Business NeutralAustin LaRoche joins us this week to encourage shifting out of neutral to embrace business growth. Austin shares his M2S framework and why sales and marketing teams struggle to get traction. Austin and Dave also talk about SMART goals, strategies for intentional growth and making it to the “Promised Land.”2024-12-0349 min

ValuationPodcast.com - A podcast about all things Business + Valuation.Data-Driven Stories: Unlocking Value Through StorytellingData-Driven Stories: Unlocking Value Through Marketing and Storytelling - Thought LeadershipWelcome to ValuationPodcast.com, a podcast and video series about all things related to business and valuation. My name is Melissa Gragg, and I'm on a Financial Mediator and Business Valuation Expert located in st. louis. Today, I'm speaking with Austin LaRoche, located in Los Angeles, California.Austin is the CEO of Global full-service marketing agency ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework for B2B growth. Today's episode is all about content creation, thought leadership, marketing niches, and...2024-11-211h 02

Scaling Through Structure19 - Unlocking Growth: The Keys to Effective Leadership and Work-Life BalanceGTM Flow is a revenue catalyst consultancy focused on helping leaders achieve growth and revenue goals. Joelle Kaufman, the CEO, emphasizes the importance of two key factors: having desirable products and leading people effectively.She believes in authentic leadership, understanding one's communication style, and managing stress effectively. She also outlines five essential levers for leaders: alignment, clarity, ambition, purpose, and a growth mindset.Joelle discusses the importance of setting clear goals, providing regular feedback, and fostering a culture of accountability. She emphasizes the power of collaboration, leveraging individual strengths, and prioritizing tasks based on impact.2024-11-1837 min

Business Mastery Podcast161. “Increasing Your Conversions” with Austin LaRocheSend us a textDawn talks with Austin LaRoche, CEO of ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes strategy and execution in a simple, pragmatic plan. Dawn and Austin talk about marketing, data, and conversion.In this episode…Who is Austin LaRoche and whom does she serve? (00:50).How do you move from generating leads to actual conversions, and what key signs show a lead is likely to convert? (1:26)How should you test your messaging for conversions, and how lo...2024-11-1332 min

Entrepreneur ConundrumScaling Exponentially: ATAK Interactive’s Playbook for Growth and Acquisitions with Austin LaRocheEpisode Notes:Guest: Austin LaRoche, CEO of ATAK InteractiveTopics Discussed:Austin’s entrepreneurial journey, from nonprofit work to building a full-service agency.The M2S (Marketing to Sales) Framework and its role in revenue growth.The importance of RevOps in aligning sales, marketing, and customer success teams.Challenges and lessons in pursuing acquisitions and exponential growth.The significance of embracing failure, accountability, and building a strong company culture.Connect with Austin:Website: atakinteractive.comLinkedIn: Austin LaRochePodcast: Scaling Through StructureKey Questions(00:55) Can you share your journey me about how you got to where you are?...2024-10-2825 min

Ladies of SosaThe Policing of Blackness | What Does It Mean To Be Black & Who Gets To Decide?In this part one of this episode of Ladies of SOSA, we delve into the intricacies of "Policing Blackness" across the Black diaspora, unpacking the historical, cultural, and modern-day tensions that shape identity. By exploring the legacy of colonialism, migration, and the varied experiences of African Americans, Africans, and Afro-Caribbeans, we confront the reasons behind the gatekeeping of Blackness. From the divisive comments made by Burna Boy on African American culture to the global rise of genres like Hip Hop and Amapiano, we examine how culture becomes a battleground for identity. Through nuanced discussions with our diverse guests, we...2024-10-1545 min

Scaling Through Structure18 - Navigating the Changing Landscape of Client Engagement in Design with RKS Design's Ravi SawhneyYour host, Austin LaRoche, talks with the CEO and Founder of RKS Design, Ravi Sawhney. Ravi shares his nearly 50-year journey in the design industry, discussing the evolution of RKS Design and shifts in client engagement from tactical to strategic. He emphasizes the importance of collaboration and human-centered design in creating impactful solutions. Ravi highlights exciting future projects, including a medication liquefaction system aimed at improving patient adherence. He underscores the transformative power of design in enhancing lives and fostering creativity within teams and client relationships.Learn more about Ravi's work HERE and HERE. Think...2024-10-0121 min

Scaling Through Structure17 - Transforming Manufacturing: From High Turnover to Thriving Teams with Marilyn Rosa Consulting Solutions' Marilyn Rosa-GreenYour host, Austin LaRoche, talks with the Founder, Executive Leadership Coach, and HR Strategist of Marilyn Rosa Consulting Solutions, Marilyn Rosa-Green. Marilyn shares her journey into HR, emphasizing the importance of sustainable growth and employee well-being. She discusses the role of a fractional chief people officer, strategies for bridging the gap between executives and frontline employees, and the significance of purpose and transparency in fostering a positive workplace culture. Marilyn also highlights the necessity of self-care for leaders to maintain effectiveness and support their teams.Learn more about Marilyn's work HERE and HERE. Think you'd...2024-09-2427 min

Path to Profit: Lessons From Growth-Driven Business LeadersEP 45 | The Unlikely Love Story of Sales & Marketing“My sales and marketing team are working in silos.”Sound familiar? It’s not uncommon for these two departments to be out of sync. We are here to tell you when these two departments work together, revenue soars. Enter the M2S (Marketing To Sales) Framework, coined by none other than our guest: Austin LaRoche, CEO of ATAK Interactive. Austin joins our host Stephen King to talk about the key to aligning your teams, driving seamless conversions, and creating a unified force that doesn’t just attract clients but turns them into loyal advocates!Transform the way you approach marketing & dive dee...2024-09-1938 min

Scaling Through Structure16 - The Role of Generative AI in Enhancing HR Decision-Making with ZeroedIn Technologies' Keith GoodeYour host, Austin LaRoche, talks with the Vice President of Products and Services at ZeroedIn Technologies, Keith Goode. Keith discusses the company's origins, growth, and product evolution, emphasizing their focus on integrating data from various HR systems to provide comprehensive insights. He highlights the challenges and strategies of working in the public sector, the importance of strong client relationships, and the transformative role of AI in their operations. Keith also shares insights on team development, product-led growth, and maintaining work-life balance, offering valuable lessons for entrepreneurs and business leaders.Learn more about Keith's work HERE and HERE. 2024-09-1728 min

Elite Expert Insider PodcastThe M2S Framework: Boosting Business Growth with Austin LaRocheWelcome to the Elite Expert Insider podcast with your host, Jenn Foster! In today's episode, we're excited to learn marketing and sales with Austin Laroche, the CEO of ATT&CK Interactive, a global full-service marketing agency. Austin shares his fascinating journey from a creative writing major to becoming an entrepreneur in the marketing world, including stints at a social media internship with the Chicago Tribune and the creation of his own marketing company. With his company motto, "strength in structure," Austin elaborates on the M2S framework (Marketing to Sell) and its significance in uniting marketing and...2024-09-1621 min

Market Impact InsightsWinning B2B Marketing - Austin LaRocheATAK Interactive CEO Austin LaRoche shares his journey in realizing exceptional leadership starts with learning from mistakes and showing personal accountability that motivates his organization in its' commitment to continuous improvement. Winning B2B marketing is about creating customer delight that can only happen when you have a deep understanding of their needs and apply it to action in a simple Marketing-to-Sales (M2S) framework.2024-09-0234 min

flavors unknown podcastBest Food in Boston: Insights from Top ChefsIn this episode of the Flavors Unknown podcast, we bring you an exclusive panel discussion from StarChefs Boston's Rising Stars, sponsored by Symrise NA. Join me as I sit down with some of Boston's most innovative culinary minds: Chef Will Gilson of Puritan & Co., Pastry Chef Monica Glass, co-founder of Verveine Cafe & Bakery, Bartender James Sutter of Birds of Paradise, Chef Laurence Louie of Rubato HK Cafe, and Chef Matthew Bullock of Southern Pines Diner Car. Together, these culinary leaders share their unique perspectives on Boston's evolving food scene, the challenges and opportunities in the industry, and how their cultural a...2024-08-131h 17

Versa Business Tips Podcast🎙️Episode 34: Marketing and Sale I Strength in Structure with Austin LaRocheWelcome to another transformative episode of the Versa Business Tips Podcast! In Episode 34, we have the pleasure of hosting Austin LaRoche, CEO of ATAK Interactive and the visionary creator of the M2S (Marketing-to-Sales) Framework. Austin is an accomplished entrepreneur and marketing expert known for his innovative approach to B2B growth and his ability to synchronize strategy and execution in a structured manner.Austin’s mantra, “Strength in Structure,” underpins his belief in transforming random acts of marketing into an organized operation that drives measurable success at each stage of the customer journey. With a...2024-08-0731 min

Systematic LeaderBalancing Vision and Execution with Austin LaRocheJoin Austin LaRoche and me as we discuss balancing vision and execution as the leader of a company. Austin runs a technology consulting agency called Atak Interactive. One of my favorite parts of this interview is how Austin uses the company's core values to assess people’s performances. Highlights from the interview: 1. Balancing vision and implementation Austin shares how his company adopted the Entrepreneurial Operating System (EOS) to help balance his visionary tendencies with the need for structured implementation. He explains the importance of repeatedly communicating the company's vision and goals to ensure ali...2024-08-0638 min

Scaling Through Structure15 - Mastering the Art of Hiring: How to Build a Winning Team with Allan DraperYour host, Austin LaRoche, talks with the Business Startup Expert, Investor, Pest Control Guru, and Business Podcaster, Allan Draper. Allan shares his journey, emphasizing the importance of strong partnerships, adaptability, and hiring the right talent. He discusses his "Who, not how" approach, focusing on finding the right people to solve problems. Allan also highlights the significance of leadership, team dynamics, and maintaining a work-life balance through "focused imbalance." His insights offer valuable guidance for entrepreneurs, stressing the need for collaboration, effective time management, and resilience in achieving business success.Learn more about Allan's work HERE and HERE. 2024-07-3027 min

eCommerce Marketing PodcastSecrets to Winning the Customer Lifecycle - with Austin LaRocheIn this episode, Austin LaRoche, CEO of Attack Interactive, discusses strategies for attracting, converting, and closing customers in the e-commerce industry. He emphasizes the importance of diversifying marketing channels and understanding the target market to improve the attract phase of the customer journey. Austin also highlights the differences between B2B and B2C approaches to converting leads. He stresses the significance of delighting customers and creating a positive experience to encourage customer loyalty. Austin provides actionable tips, including focusing on conversion metrics, simplifying reporting, and prioritizing performance marketing over brand marketing. Key Episode Takeaways:...2024-07-2932 min

Scaling Through Structure14 - From Chat App to Game Changer: The Jugl Revolution for Small Enterprises with Jugl's Arun Prasad JaganathanYour host, Austin LaRoche, talks with the Co-Founder and CTO of Jugl, Arun Prasad Jaganathan. Jugl is a mobile-first app for small business orders, operations, and delivery management. Arun Prasad discusses Jugl's evolution from a chat app to a task management tool, driven by user feedback. He highlights the app's unique value for non-tech-savvy SMEs and its global user base. Arun Prasad shares insights on the importance of a strong technical foundation, the role of a technical co-founder, and balancing work and personal life.Learn more about Arun Prasad's work HERE and HERE. Think you'd...2024-07-2320 min

Multiply Your Success with Dr. Tom DuFore214. Are You In a Marketing Hole?—Austin LaRoche, CEO, ATAK InteractiveHave you ever found yourself in a marketing hole, wondering how you are going to dig yourself out? You know, one of those times where are you trying your best to generate leads and convert it into sales, but it is not working. Our guest today is Austin LaRoche, who shares with us his M2S Framework to help take leads to sales.TODAY'S WIN-WIN: There are a lot of tough times, sometimes you get yourself in a hole, that just means you can climb out of it.LINKS...2024-07-1524 min

Franchise UnfilteredBoost Your Business: Tailored Marketing Tactics w/ Austin LaRocheIn this podcast episode, the host interviews Austin Laroche, CEO of ATAK Interactive, about his company's evolution and marketing to sales framework. They discuss ATAK Interactive's mission to leverage technology for business growth, offering services like marketing technology optimization and lead generation. Austin shares insights on the challenges of modern marketing, emphasizing tailored strategies and A/B testing. They explore the importance of understanding client needs, the impact of AI, and the necessity of genuine, less salesy approaches. The episode concludes with a discussion on the complexities of marketing for small businesses and the significance of personalized strategies. 2024-07-111h 17

Scaling Through Structure13 - Unconventional Approach to Building Ventures and Solving Operational Challenges with Apollo 21's Danny NathanYour host, Austin LaRoche, talks with the Founder and CEO of Apollo 21, Danny Nathan. Apollo 21 stands out by combining elements of management consultancy, product design, and venture studio. This hybrid model allows the company to build new products, help clients from ideation to launch; launch new ventures, assist in creating and scaling new business ventures, and solve operational challenges, utilizing technology to address and streamline operational issues.Danny shared that Apollo 21 was founded in April 2021, evolving from his previous role as head of product at a technology company in LA. The initial funding came from a family...2024-06-2532 min

Scaling Through Structure12 - Unlocking Investment Confidence and Success: The Best Tool for Navigating the Stock Market with Tykr's Sean TepperYour host, Austin LaRoche, talks with the Founder and CEO of Tykr, Sean Tepper. While traditional brokers like Robinhood or TD Ameritrade facilitate the buying and selling of stocks, Tykr addresses a more fundamental challenge: helping investors, especially those new to the market, understand whether a stock is a good investment. With over 40,000 stocks on the platform, Tykr stands out with its educational approach, guiding its users through the investment process with Duolingo-inspired learning modules available on both iOS and Android apps.At the core of Tykr lies a commitment to education. But what does this educational...2024-06-0432 min $The City\'s Backyard$ The City's BackyardThe City's Backyard Ep 102 Singer/Songwriter ROBERT LaROCHE talks about the music scene from Austin, Texas,and his latest album FOREVERMORE which is on a Grammy Award(John DeNicola/Dirty Dancing soundtrack fame) winner's label OMAD Records out of NYC!Singer\Songwriter\Guitarist Robert LaRoche, began performing professionally at age 15.Originally from Holyoke, Massachusetts, LaRoche formed Power Pop sensations The Sighs in 1982.After 10 years of touring the college\club circuit of New England, the Sighs were signed to Virgin Records and released their debut cd “What Goes On” in 1992.The disc received fantastic reviews and the single “Think About Soul” was a staple on “Modern Rock” radio charts throughout the Summer of 1992.The band toured America extensively with such acts as The Spin Doctors and The Gin Blossoms.Their second release “Different” was released in 1995...2024-05-2830 min

The Arwen Lewis ShowRobert LarocheTHE ARWEN LEWIS SHOW - Today Arwen welcomes Robert LaRoche Robert began performing professionally at age 15. Originally from Holyoke, Massachusetts, LaRoche formed Power Pop sensations The Sighs in 1982. After 10 years of touring the college club circuit of New England, the Sighs were signed to Virgin Records and released their debut CD “What Goes On” in 1992. The disc received fantastic reviews and the single “Think About Soul” was a staple on “Modern Rock” radio charts throughout the Summer of 1992. The band toured America extensively with such acts as The Spin Doctors and The Gin Blossoms. The band disbanded in 1996 and LaRoche move...2024-05-2258 min

Bridge the Gap™ by Revenue ReimaginedEpisode #45 Synchronizing Sales & Marketing for B2B Growth ft. Austin LaRocheIn today's episode of Revenue Reimagined, we're joined by Austin LaRoche, Founder and CEO at ATAK Interactive.Austin LaRoche is the CEO of ATAK Interactive and creator of the M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes strategy and execution in a simple, pragmatic plan of “Strength in Structure.”. As a full-service marketing agency, ATAK Interactive works closely with B2B companies (printing, packaging, manufacturing, and more) to align their brand, data, and audience to attract, connect, close, and delight new customers. Austin is an engaged entrepreneur with a passion for helping other business owne...2024-05-2231 min

Scaling Through Structure11 - From Amazon Expert to Entrepreneur: The Journey of Building a Business and Prioritizing Health with My Amazon Guy's Steven PopeYour host, Austin LaRoche, talks with the Founder of My Amazon Guy, Steven Pope. Amazon's vast customer base presents a lucrative opportunity for sellers, but as Stephen highlighted, it's not without its challenges. The platform's complexity demands a strategic approach and a solid understanding of its inner workings. Stephen emphasized the importance of expertise and the need for a significant budget and investment to thrive in this competitive marketplace. He also shared his perspective on which product categories and industries fare better on Amazon, advising sellers to stick to what they know and understand.Stephen's entrepreneurial journey...2024-05-2135 min

Scaling Through Structure10 - Unleashing the Power of Natural Gifts: Transforming Your Organization with EOS with EOS Worldwide's Mike AbercrombieYour host, Austin LaRoche, talks with the Expert EOS Implementer of EOS Worldwide, Mike Abercrombie. Mike introduced the Entrepreneurial Operating System (EOS), a set of simple yet powerful tools for managing and running an entrepreneurial business. EOS focuses on three core elements: vision, traction, and health. Vision is about getting your leadership team on the same page regarding the direction of the business. Traction involves instilling discipline and accountability throughout the organization to execute that vision. Lastly, health refers to fostering a cohesive and well-functioning team.Learn more about Mike's work HERE and HERE. Think...2024-05-1437 min

Scaling Through Structure9 - The Power of Purpose: A Journey to creating Meaningful Brands with LaBov & Beyond Marketing Communications Barry LaBovYour host, Austin LaRoche, talks with the President and CEO of LaBov & Beyond Marketing Communications, Barry LaBov. Barry's career trajectory is as fascinating as it is inspiring. Imagine transitioning from a rock musician and jingle writer to spearheading a full-service ad agency. That's exactly what Barry did over 40 years ago. But it wasn't just about changing lanes; it was about creating a unique path. Barry emphasized the critical role of differentiation in the agency game. His firm doesn't just market products; it helps clients stand out by differentiating their products, processes, and services. Before these differentiators are launched externally...2024-05-0733 min

Scaling Through Structure8 - Mastering Time Management: Overcoming Procrastination and Achieving Your Goals with Outforce's Sean LanguedocYour host, Austin LaRoche, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean's experience spans four companies in the tech industry, with ventures that have expanded into the United States from Canada. He candidly shared the wins and losses he encountered along the way. A recurring challenge was scaling a company's engineering capacity to meet investor demands or client needs. This challenge led Sean to create a solution that streamlines the process of matching tech companies with the right engineering teams worldwide.Learn more about Sean's work HERE and HERE. Think you'd be...2024-04-3032 min

Scaling Through Structure7 - Embracing Meditation for Success in Business with SHOPX's Eric McHughYour host, Austin LaRoche, talks with the President of SHOPX, Eric McHugh. The digital landscape is evolving at an unprecedented pace, and at the forefront of this revolution are NFTs. Eric has a profound understanding of the digital ecosystem, and broke down the evolution from web1 to web3, elucidating how each phase has transformed the way we interact with content online. In web3, users aren't just passive consumers; they're active participants with the ability to read, write, and own content, including the burgeoning assets of cryptocurrency and NFTs.NFTs are more than just digital collectibles; they're a...2024-04-2340 min

Scaling Through Structure6 - Marketing Mavericks: Unconventional Strategies for Business Growth with Chief Outsiders' Rob TalbotYour host, Austin LaRoche, talks with the Partner and CMO of Chief Outsiders, Rob Talbot. Rob began by emphasizing the critical importance of looking beyond the surface-level marketing issues to understand the broader challenges affecting a company. He stressed that to develop a comprehensive strategy, one must focus on insights, customers, channels, and competition. This holistic approach ensures that a business's marketing efforts are not only well-targeted but also aligned with its overall objectives.Rob highlighted the significance of using digital analytics to understand customer behavior and engagement. He pointed out that the voice of customer feedback...2024-04-0936 min

flavors unknown podcastSXSW 2024 Panel: Immigrant Flavors Reshape AmericaThis episode is the recording of the SXSW 2024 panel discussion I moderated with local chefs in Austin at a live SXSW event called Global Bites, Local Delights: How Immigrant Flavors Are Shaping the U.S. Food Scene. I’m joined by Chef Tavel Bristol-Joseph from Emmer & Rye Hospitality Group, Chef Edgar Rico from Nixta Taqueria, and Chef Simone Tong from Zoe Tong.You’ll hear how global flavors are making their mark on American cuisine, influenced by talented chefs with roots from Guyana, Mexico, and China. You’ll learn how these chefs are adapting classical dishes from around the world to the...2024-04-0900 min

Scaling Through Structure5 - Exploring the Journey to Promote Credibility and Clarity with Mitchell LevyYour host, Austin LaRoche, talks with the Global Credibility Expert, Author, Keynote Speaker, and Consultant, Mitchell Levy. Mitchell's journey is nothing short of remarkable. With 35 years in Silicon Valley, he has been at the forefront of innovation, founding multiple companies and even serving on the board of a NASDAQ-listed firm. His secret? A relentless passion for processes has been a cornerstone of his success.Mitchell's venture into book publishing and his mission to democratize thought leadership led him to interview over 500 thought leaders. This journey was pivotal, culminating in the creation of Credibility Nation—a comprehensive framework fo...2024-04-0232 min

Scaling Through Structure4 - Navigating the Challenges of Building and Monetizing a Marketing Community with Funnelytics' Mikael DiaYour host, Austin LaRoche, talks with the Founder of Funnelytics, Mikael Dia. In 2018, Mikael embarked on a mission to create a tool that would transform the marketing landscape. Funnelytics was born out of the need to simplify the complex process of mapping out marketing strategies. The platform's whiteboard functionality allows marketers to visually map customer journeys, while an analytics layer provides the capability to overlay data directly onto these strategies. This eliminates the cumbersome task of juggling between dashboards and spreadsheets, streamlining the entire process.Fast forward to 2022, and Funnelytics launched Funnel 2.0, a testament to the platform's...2024-03-0541 min

Scaling Through Structure3 - Unleashing the Power of Podcasting: A Blueprint for Building Influence and Authority with UpMyInfluence's Josh ElledgeYour host, Austin LaRoche, talks with the Founder of UpMyInfluence, Josh Elledge. Josh's journey with UpMyInfluence began with a vision to democratize access to influence. Josh emphasized the importance of creating valuable connections and the impact these relationships can have on a business's success. His company's growth from inception to its current state is a testament to the power of networking and the strategic use of podcasting as a tool to amplify one's voice in the industry.One of the main topics explored was the use of podcasting as a networking platform. Josh shared his belief in...2024-02-2740 min

flavors unknown podcastChef Simone Tong: Blending Asia in Austin's Zoe TongToday, I’m talking to Chef Simone Tong of the restaurant Zoe Tong in Austin. Her cross-cultural upbringing exposed her to many flavors throughout Asia, informing a blending of influences that resulted in a style uniquely her own.You’ll hear about her early food influences, from street foods in China to her days working in her mother’s restaurant. She shares the reality of working in the kitchen and what it’s really like to make your dream of owning a restaurant a reality. You’ll h ear about many of the signature dishes that exemplify her style, and get some s...2024-02-2749 min

The Intentional Entrepreneur with Attorney Dan X. Nguyen83: Beyond the Basics: Transforming Marketing Through Data with Austin LaRocheWelcome to Episode 83 of The Intentional Entrepreneur podcast! In this episode, I had the pleasure of speaking with Austin LaRoche, CEO of ATAK Interactive. Austin emphasized the importance of personal and intentional marketing, offering valuable insights on leveraging technology for personalized messages at scale. We delved into M2S (Marketing-to-Sales) Framework, a B2B growth system that synchronizes strategy and execution in a simple, pragmatic plan. If you're navigating the ever-changing landscape of digital marketing, this episode is a must-listen. Tune in for actionable strategies and a wealth of knowledge. Don't miss out – listen now!". ...2024-02-2141 min

Scaling Through Structure2 - Elevating Efficiency: The Executive Assistant Advantage with FiComm Partner's Meg CarpenterYour host, Austin LaRoche, talks with the CEO and Co-Founder of FiComm Partners, Meg Carpenter. FiComm Partners' story is a remarkable tale of identifying a gap in the wealth management space and transforming it into an opportunity. Twelve years ago, Meg noticed the lack of a professional marketing function in the industry. From its humble beginnings as an independent consultancy, FiComm evolved into a full-fledged firm, integrating marketing with PR to deliver unparalleled value to clients.The company's growth trajectory skyrocketed, and despite the challenges of partnership alignment, Meg's leadership and vision propelled FiComm to become an...2024-02-1339 min

STaR Coach Show376: Marketing Strategies: Strength in Structure with Austin LaRocheIs your marketing plan delivering the results you want? Do you have a marketing plan, or are you guilty of “random acts of marketing”? Today’s show covers the importance of having a structured plan in place to make your marketing process a foundational piece of your business success. If you need practical and straightforward guidance for setting better intentions and seeing better results from your marketing dollars, you don’t want to miss today’s show! Join us!Austin LaRoche is the CEO of ATAK Interactive and the creator of M2S (Marketing-to-Sales) Framework, a B2B growth s...2024-02-0743 min

Scaling Through Structure1 - Navigating Financial Services Technology with Gerber Kawasaki Wealth & Investment Management's Hatem DhiabIn the inaugural episode of Scaling Through Structure, the creator and host of the show, Austin LaRoche speaks to the Managing Partner of Gerber Kawasaki Wealth & Investment Management, Hatem Dhiab. Hatem shares his multicultural background, his passion for finance, and the inception of the wealth management firm. The discussion covers the firm's growth, its emphasis on aligned client interests, and its innovative use of social media. Hatem also talks about the importance of relationships, the collaborative dynamics of his leadership team, and the firm's approach to client engagement. Additionally, Austin and Hatem touch on the customization of...2024-02-0636 min

flavors unknown podcastChef Panel Explores Culinary Creativity in AustinToday, I’m sharing a recent panel discussion that took place in the thriving culinary scene of Austin, Texas. I was joined by Chef Fiore Tedesco of L'Oca D'Oro, Chef Fermin Nunez of Suerte and Este, Chef Philip Speer of Comedor, Chef Amanda Turner of Olamaie, Bartender Erin Ashford of Holiday.You’ll hear about the local restaurant scene in Austin and the community-driven aspects that make it unique. You’ll learn about the local ingredients that are utilized, what comes from south of the border, and how chefs are fusing the best of both worlds on the plate and in the...2023-12-191h 28

The Thoughtful Entrepreneur1691 - Utilizing A.I. To Move Faster with Atak Interactive Austin LaRocheIn this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the CEO of ATAK Interactive, Austin LaRoche. Austin started the conversation by exploring the importance of marketing technology, or martech, in bridging the gap between sales and marketing teams. As Austin explained, the traditional silos separating these two crucial departments are gradually crumbling, thanks to technological advancements. Tools like Salesforce and HubSpot are revolutionizing how teams collaborate and communicate, making aligning sales and marketing efforts more accessible. This is a B2B game-changer, where seamless integration between these teams can significantly boost efficiency and results Regarding sales...2023-10-0820 min

The Jeremiah Show: Pop Culture, Music & Food IconsRobert Laroche | Singer -Songwriter -GuitaristTHE ARWEN LEWIS SHOW - Today Arwen welcomes Robert LaRoche Robert began performing professionally at age 15. Originally from Holyoke, Massachusetts, LaRoche formed Power Pop sensations The Sighs in 1982. After 10 years of touring the college club circuit of New England, the Sighs were signed to Virgin Records and released their debut CD “What Goes On” in 1992. The disc received fantastic reviews and the single “Think About Soul” was a staple on “Modern Rock” radio charts throughout the Summer of 1992. The band toured America extensively with such acts as The Spin Doctors and The Gin Blossoms. The band disbanded in 1996 and LaRoche move...2023-09-2158 min

Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.The Most Effective Framework for B2B Growth with Austin LaRocheJohn Golden welcomes Attack Interactive CEO Austin LaRoche, who describes M2's marketing to sales structure and B2B growth methodology in this podcast. The framework emphasizes firm vision, branding, audience, and data to give marketing purpose and structure. Data overload and metric emphasis are discussed. They also emphasize marketing-sales coordination in strategic planning. Technology, resources, content, and clear processes are critical for deployment. A successful deployment and market differentiation challenges are discussed.2023-09-1819 min

The Predictable Revenue Podcast313: Airing of Marketing and Sales Grievances with Austin LaRocheIn this episode, we're diving deep into a topic we're all too familiar with—the friction between Marketing and Sales. Collin Stewart sat down with Austin LaRoche, CEO of ATAK Interactive, to explore this complex relationship. Austin, like Collin, runs an agency, and his hands-on experience in B2C and B2B marketing brings a new dimension to this age-old debate. Highlights include: The Natural Evolution of Many Companies (3:20), Brand Marketing vs. Demand-Gen Marketing (8:13), Accountability for both Marketing and Sales (15:34), There's a Time and a Place for Automation (28:12), and more… Are you looking to cr...2023-09-0752 min

flavors unknown podcastElevating Nixtamalization & Revolutionizing Tacos at NixtaTaqueriaToday, I’m talking to Chef Edgar Rico. He’s the creative force behind the magic at Nixta Taqueria, located in Austin, Texas. In 2022, Rico was bestowed with the prestigious James Beard Award Best Emerging Chef. The same year, he also made the Time Magazine list of 100 Most Influential People. You’ll hear about his culinary journey from California to Texas and learn from his expertise of Mexican cuisine. He shares the influences that drive his much loved restaurant menu, how professional recognition o pens doors, and his most recent inspiration for a future restaurant project. What you'll learn from chef E...2023-07-181h 17

flavors unknown podcastChef Rick Lopez on Mexican Heritage at La CondesaToday, I’m talking to Chef Rick Lopez about Mexican cuisine. The recent James Beard Award nominee is the creative force behind La Condesa in Austin, Texas. He grew up in San Antonio and, through his food, honors the traditions of his Mexican heritage. You’ll hear about his early start in the kitchen as he traces his memories back to his childhood. He explores how his Mexican heritage has shaped his culinary style and talks about the mentors he’s had along the way. You’ll learn about the special relationship he has forged with the farmers in his community...2023-07-0454 min

flavors unknown podcastRedefining Caribbean Dining at Canje and Shaping the Next Generation of Culinary LeadersWelcome to another captivating episode of the "Flavors Unknown" podcast! In this episode, we sit down with the talented Chef and Pastry Chef Tavel Bristol-Joseph from Austin, Texas, as he shares his remarkable journey from his childhood in Guyana to running the celebrated restaurant Emmer & Rye with his business partner, Chef Kevin Fink. Delve into Chef Tavel's unique cooking style, the difference between physical and emotional creativity, and the way his restaurant Canje distinguishes itself from other Caribbean restaurants. Get ready for an inspiring and insightful conversation that will leave you with a deeper appreciation for the culinary world and...2023-05-0950 min

flavors unknown podcastInnovation and Inspiration: Conversations with 5 of NYC's Most Exciting Chefs and BartendersJoin us for part two of our panel discussion with five of NYC's rising culinary stars: chefs Jeremiah Stone, Trigg Brown, Rafiq Salim, pastry chef Celia Lee, and mixologist Matt Reysen. Explore their creative processes, sustainability efforts, and challenges faced in their careers. Learn how technology and socio-political climate impact the food and beverage industry. Tune in to Flavors Unknown for an insightful episode! What you'll learn from this panel discussion How creativity is affected by food costs when planning a menu 4:44 Trigg’s inspiration for his popular eggplant dish 6:53 What makes Jeremiah’s approach to food unique 9:21 The evolution of a...2023-03-2842 min

flavors unknown podcastLeadership Styles in the High-Pressure World of RestaurantsToday, we have a special episode of the flavors unknown podcast as we delve into the topic of leadership sttyles in the hospitality industry. Our guests for this episode are a panel of experts in the field, including renowned chef and restaurant owner of a.o.c. and Caldo Verde in Los Angeles, Suzanne Goin, chef and owner of the two Michelin star Gabriel Kreuther Restaurant in New York, Gabriel Kreuther, and former Executive Chef of the Fairmont Hotel n Austin, André Natera and now author and podcast host of the Chef’s PSA podcast. This episode is a follow-up pan...2023-01-3153 min

flavors unknown podcastBeyond French Culinary Techniques in the KitchenIn this episode, we bring together three expert chefs from across the United States - Masako Morishita from Washington D.C., Carlo Lamagna from Portland, Oregon, and Fermín Nuñez from Austin, Texas - to discuss the importance and influence of culinary techniques in the world of food. Drawing from my new book "Conversations Behind The Kitchen Door", we delve into the topic of technique beyond the classic French culinary styles and explore whether these chefs see themselves as artists or craftspeople, and what role technique plays in their creative process. We also discuss the relevance of French culinary te...2023-01-0327 min

flavors unknown podcastHow to Eat Local with Style in a Neo Bistro, with Matt ConroyIn today’s episode, I talk to Matt Conroy, chef and partner at “neo bistro” Lutèce in Georgetown, Washington D.C. Previously of Michelin-starred Mexican restaurant Oxomoco in Brooklyn, he’s taken what he knows about Mexican food to this revamped French-inspired concept. You’ll hear his unique take on what connects these two worldly cuisines, and how both styles influence the menu and his creative process. He defines the modern concept of a neo bistro, shares his journey to becoming a chef, what inspires his menu, and the importance of always staying curious in the kitchen. What you'll learn with ch...2022-03-1538 min

flavors unknown podcastOn Changing the American Culinary Landscape, with Suzanne GoinIn today’s podcast episode, I talk to Chef Suzanne Goin, a Los Angeles native who has worked with Alice Waters at Chez Panisse. In 1998, she and business partner Caroline Styne opened Lucques restaurant. In 2002, they followed up with a.o.c. and today, they recently opened two new hotel restaurant concepts: Caldo Verde and Cara Cara. Suzanne was awarded Best Chef by the James Beard Foundation in 2006 and in 2016 she was recognized as outstanding chef of the Year at the James Beard Foundation Awards. In 2021, she received StarChefs’ Mentor Award. You’ll hear about the culinary inspirations behind a.o.c., G...2022-03-0156 min

flavors unknown podcastThe Cornerstone Ingredients of Japanese Cuisine, by Masako MorishitaIn today’s episode, I talk to Masako Morishita, the creator of Otabe pop-up restaurant in Washington DC. Otabe specializes in Japanese comfort food, unique flavors that are exciting taste buds in the capital city. Morishita has recently taken on the role of chef at Maxwellpark Wine Bar where she’s serving up pairing-friendly dishes like the Teriyaki Wagyu Burger, Edamame and White Anchovy Toast, and Okonomiyaki Pancakes tinged with togarashi. You’ll hear how Morishita arrived in the US for one career, but ended up cooking instead. You’ll also learn about the flavors of Japanese comfort food, the different...2022-02-1539 min

flavors unknown podcastHow to Use Local and Nontraditional Mexican Ingredients, with Fermin NúñezIn today’s episode, I talk to chef Fermin Núñez, an Austin-based chef who was recently named one of the Best New Chefs of 2021 by Food & Wine. His restaurant Suerte (meaning good luck in Spanish) celebrates the traditional art of made-from-scratch masa, the culinary backbone of his restaurant concept. You’ll hear about his longtime obsession with masa, what inspired him to become a chef, and how the food his team are dreaming up at Suerte both respects and helps shape tradition. He explains why Mexican cuisine is still in the discovery phase, and how the diversity and abundance of ingr...2022-02-0135 min

flavors unknown podcast4 Influences that Shaped Hawaii Food Culture, by Sheldon SimeonIn today’s episode, I welcome Chef Sheldon Simeon of Maui’s Tin Roof restaurant. After his success on Top Chef as a two-time finalist, he decided to commit his kitchen skills towards bringing the flavors of Hawaii to the masses. Through his restaurant and his cookbook, Cook Real Hawai'i, his passion for these uncomplicated cultural staples reveals itself while introducing cooks around the world to the unique flavors of his homeland. You’ll hear about his experiences on the TV show Top Chef and how he was inspired to open his own restaurant in Maui. He also talks about his expe...2022-01-1844 min

flavors unknown podcastHow to Explore a Region Through the Lens of Food, with Craig LabanIn today’s episode, I talk to Craig Laban, a restaurant critic and columnist for the Philadelphia Inquirer. Since falling into his satiating career reviewing restaurants, he’s made a name for himself (albeit undercover) exploring the unique flavors of the city. You’ll hear how Craig’s career first began, and the perks and pitfalls of life as a restaurant critic. He shares the stories behind the down-to-earth food trends taking place in Philadelphia, and exactly how a food critic goes about creating a “best of” restaurant list. What you'll learn with Craig Laban The day to day life of a restaura...2022-01-0445 min

flavors unknown podcastHow an Unexpected Phone Call Changed Her Life, with Tiffany DerryIn today’s episode, I talk to Chef Tiffany Derry of Roots Chicken Shak and Roots Southern Table. From the comfort of these Dallas, Texas kitchens, she’s taken Southern food to new heights. Inspired by the dishes her family made when she was young, she always felt that this cuisine deserved a place at the table. And since no one else had done it to the level she was searching for, she sprung into action. You’ll hear about the concept behind Roots Southern Table and her smaller operation Roots Chicken Shak, and you’ll get a little taste of the Ch...2021-12-2145 min

flavors unknown podcastA dazzling dining experience for the 5 senses, by Rikku O’DonnchüIn today’s episode, I talk to Chef Rikku Ó’Donnchü who’s currently responsible for the eye-catching, artfully plated dishes at Amorette in Lancaster, PA. His culinary credentials include having worked at Michelin starred restaurants such as Heston Blumenthal, Marco Pierre White and Thomas Keller. His unique style focuses on ingredients that lead the creative process of the food while generating no waste, and leveraging science in his cuisine. You’ll hear about his humble beginnings growing up in the UK, and how his grandmother’s love for fine foods influenced his passion for cooking from an early age. He talks about t...2021-12-0746 min

flavors unknown podcastHow to Turn a Passion for Pies into a Successful Business, with Kat GordonAfter 13 years in business, Muddy’s Bake Shop has become a local favorite, built on the stilts of hands-on help and encouragement from Kate Gordon’s community. You’ll hear her optimistic and quirky personality come through as she talks about her experience opening a bakery during the 2008 financial crisis, and what it’s been like living and operating through the COVID-19 pandemic. She shares her passion for all things baked and sweet, as well as a few secrets and pro-tips for the best pie’s you’ve ever tasted. What you'll learn with chef Kelly English What it was like opening d...2021-11-2346 min

flavors unknown podcastDeclan Horgan - Following the American DreamChef Declan Horgan talks about his life-changing decision to leave the emerald shores of Ireland to carve out a name for himself in America. His breakout role on Hell’s Kitchen and his engaging personality quickly helped him become a recognizable force within the US culinary scene. You’ll hear what it was like working with celebrity chef Gordon Ramsay, how “Big D” aims to change the way the world sees Irish food, and his passion for all things covered in BBQ sauce. You’ll also get a sneak preview of a few dishes you can expect to see on the menu o...2021-11-0944 min

flavors unknown podcastJunior Merino Defines Nuevo Latino CuisineFrom The Liquid Chef making cocktails to M Cantina in Dearborn, Michigan, Junior Merino is a chef, sommelier, and mixologist originally hailing from Puebla, Mexico. Through his food, guests find not only a wide variety of flavors, but an introduction to some of the lesser-known, pre-Hispanic foods that you don’t see on most Mexican restaurant menus. As part of our series of episodes honoring Hispanic Heritage Month, today you’ll hear what his cultural background means to him, and the ways in which Puebla-styles and flavors show up in his particular style of food and drink. He shares his persona...2021-10-2641 min

flavors unknown podcastFrançois Payard - Living in the Future!In today’s episode, you’ll hear from world renowned pastry chef, author, and culinary consultant François Payard. Born in Nice, he’s a third generation French pastry chef who’s worked in some of the biggest names in hospitality, including Le Bernardin (lebernardinny) and DANIEL (@restaurantdaniel) in New York City. His career was launched in Paris with Michelin Guide favorites, La Tour d’Argent and Lucas Carton. Payard discusses what it was like as a child growing up in a family bakery, and how he was inspired to pave his own pathway into pastry. You’ll hear what he’s learned...2021-10-1245 min

flavors unknown podcastTalking Hispanic Heritage Month with 3 Chefs in AustinIn celebration of the Hispanic Heritage Month and Hispanic food, today we’re welcoming three accomplished chefs from Austin, Texas with a Mexican heritage. Chef André Natira from the Fairmont Hotel, Chef Rick Lopez from La Condesa, and Chef Edgar Rico from Nixta Taqueria. They are here to share what this month honoring their cuisine means to them, how they interpret Hispanic cuisine in their respective restaurants, and the importance of corn in the culture. We’ll also take deep dive in mole that demonstrates the vast diversity, complexity, and creativity in this geographically specific sauce category. What you'll learn about...2021-09-2800 min

flavors unknown podcastAlan Bergo - The Forager ChefMinneapolis-based forager Alan Bergo is the author of The Forager Chef’s Book of Flora, a culinary companion to a forager’s field guide that highlights the beauty and flavors around us. You’ll hear how foraging gave him an appreciation for the whole vegetable, the most exciting flavors he’s encountered while foraging, and the connection that he’s gained to the land through viewing it as an edible amusement park. What you'll learn with chef Alan Bergo The beauty of the foraging experience (3:34)Staying safe when eating in the wild (5:33)The legality serving foraged foods in restaurants (7:31)The wildly diver...2021-09-1451 min

flavors unknown podcastErik Ramirez Revisits His Culinary Peruvian HeritageErik Ramirez is the creative culinary hit-maker behind New York restaurants Llama Inn and Llama San. In both locations, he explores the historical traditions of Peruvian cuisine, while simultaneously expanding it based on the seasons of New York. As a first generation American, his summer visits to Peru growing up gave him exposure and appreciation for the regional and cultural styles of cooking throughout the country. Today, he talks about the different influences that shaped the Peruvian cuisine, his sources of inspiration, and the food concepts at his New York restaurants. What you'll learn with chef Erik Ramirez Two factors th...2021-08-3145 min

flavors unknown podcastErin Kanagy-Loux - The MacGyver of PastryPastry Chef Erin Kanagy-Loux is a Brooklyn-based pastry Chef who grew up in Japan, Philadelphia, and Oregon. Building on the Pennsylvania-Dutch baking traditions of her family, she went on to study and teach in prestigious culinary institutions like Le Cordon Bleu and the French Culinary Institute. Today, she’s known as the “MacGyver of Pastry” thanks to her deep and thorough understanding of how ingredients work. She’s mastered the creative art of substitutions, and she’s defied expectations by scaling small-batch quality in the high-numbers world of professional catering. What you'll learn with Pastry Chef Erin Kanagy-Loux Why Erin Kanagy-Loux...2021-08-1747 min

flavors unknown podcastZayde Naquib - The Quest for the Perfect Cup of CoffeeZayde Naquib is a coffee roaster and the founder of Bar 9 and Ten Cafe in Los Angeles. His trailblazing coffee concepts have earned international recognition not only for their unique blends, but also their unusual extraction methods and creative executions of beverages. You’ll hear about his passion for coffee, why coffee variety matters more than origin, and how he runs a successful coffee business without an espresso machine. What you'll learn with Coffee Roaster Zayde Naquib How Zayde Naquib fell in love with coffee (3:57) Advice on how to make a great cup of coffee at home (6:08) How to reduce acidity...2021-08-0348 min

Views from the Crow’s Nest#005 - Fighting Food Insecurity by the Numbers - with Austin LaRocheIn this episode we catch up with FischerJordan senior analyst Austin LaRoche about his research into the current state of food insecurity in the U.S. - post-COVID especially - and what FischerJordan is doing about it. Some of the things we cover in this special episode: Ins-and-outs of various operations in the U.S. to combat food insecurity How to ensure the largest amount of your donations are going directly to people in need when giving to non-profit organizations Resources for ensuring transparency in non-profit donations We wrap up with an inside look at a new...2021-07-2729 min

flavors unknown podcastBachour - Best Pastry Chef in the World Inspired by Puerto RicoIn today’s episode of the 'flavors unknown' podcast, my guest is pastry chef Antonio Bachour from Bachour Miami (considered one of the best bakery in Florida). Inspired from a young age by the passion and flavors of Puerto Rico, he grew up sampling sweets everyday from the bakery his father ran. Therefore, the sights and colors of his surroundings inspired the brightness and creativity of his now world famous pastries and desserts. In this episode, you’ll hear about his early inspirations, why he believes traditions are so important, and you’ll travel with him vicariously around the world to see...2021-07-2042 min

flavors unknown podcastKelly English - The future Lies in Multi-disciplinary CollaborationToday’s guest is Chef Kelly English from Restaurant Iris and Second Line Memphis. He’s the chef and owner of these two acclaimed Memphis restaurants, as well as the new fast-casual concept Fino’s, refreshing the concept of an historic local favorite. In this episode, he talks about the New Orlean’s flavors that he’s carried from his hometown into his profession, how various cultural influences have made their mark on the regional cuisine, and what inspires his menus today. What you'll learn with chef Kelly English Kelly English's Family influences in New Orleans (3:03)Where Spanish food and Louisiana st...2021-07-0643 min

flavors unknown podcastPhilip Speer - A Rocky Path to GreatnessToday’s guest is Pastry Chef Philip Speer, owner of the Comedor restaurant in Austin, Texas. Growing up spending time in south Texas and Chicago gave him access to global culinary influence. Combining those influences with his Mexican heritage gave rise to his unique style evidenced by his combinations on the menu at Comedor. Today, you’ll hear about his inspirations, the creative ways he blurs the line between sweet and savory, and his personal rocky path to greatness that’s motivated him to help other industry professionals make healthier, more sustainable choices. What we covered in this episode Philip Speer d...2021-05-2547 min

flavors unknown podcastShamil Velázquez - Puerto Rican Influences in the LowcountryMost chefs find inspiration from their own culinary traditions, and those flavors continue to make a mark throughout their careers. Today’s guest is Chef Shamil Velázquez from Delaney Oyster House. Velázquez grew up learning how to cook with his family from a very young age in Puerto Rico. He was surrounded by the cornucopia of flavors that make up Puerto Rican cuisine, and always had a natural inclination to cook with the ingredients that grew around him. A graduate of the Culinary Institute of America, he brings his professional training and passion for food to the menu of t...2021-04-1343 min

Views from the Crow’s NestThe Mess Haul #1 - GME Post-Mortem and Bitcoin Mass Adoption Timeline - with Shreya Jain, Austin LaRoche, and Boaz SalikThis episode introduces The Mess Haul (or Mess Hall), a slight departure from our usual interview-style format instead featuring a more free-form conversational approach with multiple participants. This format is designed to generate quick takes on a handful of recent topics, an opportunity for shorter, more opinionated discussion with a number of different perspectives. Today's guests are FischerJordan team members Shreya Jain and Austin LaRoche and partner Boaz Salik in a fireside chat riffing on the implications of the GME stock rally and Wall Street Bets saga in early 2021, followed by some speculations on the next stage...2021-03-1232 min

flavors unknown podcastMisti Norris - The 4 'F's: Farm, Foraging, Fermentation, and FireWhat we covered in this episode Chef Misti Norris talks about her passion for farms, foraging, fermentation, and fire. She shares her love for charcuterie and fresh pasta. Chef Misti Norris explains how she took consumers from comfort food (gumbo, stews) to more unique offal dishes (pig parts, chicken hearts, veal tongues). During the pandemic she went to a curbside menu for a little bit with more comfort food dishes that were a little more approachable, but still within their philosophy of using local farms and continued supporting local smaller businesses. The concept for the restaurant Petra and the Beast...2020-12-2246 min

flavors unknown podcastLeadership - What Every Senior Executive Can Learn From Top ChefsThis conversation about leadership and "What Every Senior Executives Can Learn From Top Chefs" with Chef Andre Natera should have taken place at the SXSW CMO Clubhouse in Austin, TX back in March. Obviously, with the pandemic situation the event was canceled and we recorded our discussion about leadership as an episode for my podcast "flavors unknown". What we covered in this episode Chef Andre Natera starts the conversation with an overview of his career that led him to be the executive Chef at the Fairmont in Austin in Texas. He manages directly and indirectly about 150 people. "Awake and Ready!" me...2020-07-0741 min

flavors unknown podcastBrad Miller – Amazing Food Trucks!Chef Brad Miller is currently the Chef and Co-Owner at Inn of the Seventh Ray restaurant. He is also the corporate chef and tastemaker for Five Star Senior Living, one of the country’s most prestigious retirement companies. Brad is a much sought-after television personality, appearing on such channels as VH1, NBC, FOX, Food Network, Cooking Channel, PBS, Tasted Channel and Hallmark Channel. Brad currently stars in Food Truck Nation on Cooking Channel, airing now. What we covered in this episode with chef Brad Miller Chef Brad Miller grew up in his Dad’s butcher shop outside of Chicago.He disc...2020-03-1757 min

flavors unknown podcast3 Chefs from Austin Question EverythingThis is the second part of the recording in Austin, TX with three local Chefs. We are here at the Fairmont in Austin and I have with me around the table three chefs from Austin. Chef Kevin Fink from Emmer & Rye, Chef Fiore Tedesco from L'Oca D'Oro and Chef André Natera from The Fairmont Hotel. We are continuing the conversation on creativity and the local food scene in Austin. Just before the series of rapid-fire questions, the 3 Chefs will talk about local ingredients. What we covered in this episode 3 Chefs in Austin Part Two Question Everything Kevin Fink - "The a...2019-10-1536 min

flavors unknown podcastWhat Is More Important: Techniques or Creativity?This is a very interesting episode. Techniques or Creativity? It's very different from what we have done before. We are here at the Fairmont in Austin and I have with me around the table three chefs from Austin. Chef Kevin Fink from Emmer & Rye, Chef Fiore Tedesco from L'Oca D'Oro and Chef André Natera from The Fairmont Hotel. Thank you very much to the three of you for joining me here today. There's going to be an interesting tasting and discussion around the table today.for What we covered in this episode 3 Chefs in Austin Part One Chef's introductions. Kevin F...2019-10-0145 min

flavors unknown podcastAndre Natera – The Culinary YodaI think what I'm most proud of as a chef is the people that I've worked under me. The different people that I've seen come up from a cook right out of culinary school or maybe even a cook with no culinary school that maybe grows into a sous chef position or an executive chef position or a chef de cuisine position. I would say that the investment in the people and mentoring people and seeing them grow is probably what I'm most proud of. I’m most proud of the people that I've worked with. There's no personal accomplishment th...2019-05-2852 min