Shows
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 23 Wade Becher & Christopher Gough of Wicked WrapsMasterminds of Automotive Art: Wicked Wraps' Journey and Innovations
In episode 23 of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulsen dive into a vibrant discussion with Christopher Goff and Wade Becher, the creative forces behind Wicked Wraps. The conversation begins with Christopher's clarification of his name's pronunciation and touches upon his European heritage. Together, they unveil the story of Wicked Wraps, a company renowned for custom automotive vinyl applications. Wade recounts his passion for automotive restyling from a young age and how it led him to build a reputable brand. The episode explores...
2024-07-301h 04
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 22 Mike Gherardi of Auto ImageIn episode 22 of the Ride-In-Style podcast, hosts Jesse Stoddard and Josh Poulsen sit down with Mike Gherardi of Auto Image to discuss the evolving landscape of the aftermarket automotive industry. Mike shares insights into his long-standing partnership with Craig Marsh, their history of working in Restylers United, and their unique approach to servicing both new and used car markets. The conversation covers key industry changes, challenges in hiring and retaining talent, and the importance of building strong relationships with dealership groups. The episode also highlights their successful Great Lakes and Pure Michigan Edition packages, and how they adapt to...
2024-06-0145 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 21 Kathryn Reinhardt of Hemmings
In this episode of the Ride-in-Style podcast, hosts Jesse Stoddard and Josh Poulsen interview Katherine Reinhardt from Hemmings. Katherine shares her journey in the automotive industry, highlighting the challenges and advantages of being a woman in a male-dominated field. She discusses her involvement with SEMA, her contributions, and the benefits of being part of the SEMA community. Katherine also talks about her passion for automotive marketing, the future of the automotive aftermarket industry, and her adventurous participation in the Rebelle Rally, an all-women off-road navigation rally. Additionally, she gives insights into Hemmings and its role in the...
2024-05-1158 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 20 Tim Martin of Aftermarket AdvisorsThis episode of the Ride-In-Style podcast features hosts Jesse Stoddard and Josh Poulsen interviewing Tim Martin, retired industry professional and former chairman of the SEMA board. They delve into Tim's extensive career in the automotive aftermarket, highlighting his impactful work with K&N Engineering and his significant contributions to the SEMA organization. Throughout the conversation, Tim shares valuable insights on the importance of networking, innovation, and adapting to market changes. The discussion also covers the intricacies of the automotive industry, from product development and market trends to the evolution of SEMA's role and the challenges of consulting. Tim's retirement...
2024-05-0656 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 19 Rod Bennett of Chrome Enhancements
The Evolution of a Restyling Business: Rod Bennett's Chrome Enhancements Journey
This episode of the Ride-In-Style podcast, hosted by Jesse Stoddard and Josh Poulsen, features an in-depth interview with Rod Bennett of Chrome Enhancements. The discussion covers the unique aspects that set Bennett's business apart in the competitive automotive restyling industry, emphasizing the importance of consistency and relationship-building with dealerships. Bennett shares his journey from starting in the industry in the late '80s, selling hubcaps and trim, to evolving his business through changing trends from chrome to blackout styles. He reflects on his transition...
2024-04-2953 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 18 Brian Lounsberry of Midway PlusThis episode of the Ride-In-Style podcast features hosts Jesse Stoddard and Josh Poulsen welcoming guest Brian Lounsbury from Midway Plus. Brian shares his journey from starting in automotive restyling to developing a revolutionary B2B marketplace software that connects manufacturers directly to buyers, streamlining sales and inventory processes. He discusses the challenges of introducing new technology to an industry accustomed to traditional methods, his determination in entrepreneurship, and his vision for the future of automotive parts distribution. Brian also candidly shares amusing stories from his past, including a humorous encounter with a lookalike and amusing family anecdotes, offering a...
2024-04-0758 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 17 Joe Cardinale of Auto Action TechnologiesThis episode of the Ride-In-Style podcast features a detailed interview with Joe Cardinal from Auto Action Technologies. The discussion covers a wide range of topics, including the future of the automotive industry, particularly focusing on electric vehicles and customization opportunities. The hosts, Jesse and Josh, explore Joe's extensive career in automotive restyling, highlighting the importance of adaptation and innovation. Joe shares insights into the challenges and rewards of running a family business in the automotive restyling realm, emphasizing the significance of diversification and customer value. He also predicts trends in the industry and offers advice for newcomers. The conversation...
2024-03-2656 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 16 Melanie White of HelwigIn episode 16 of the Ride-In-Style podcast, hosts Jesse and Josh interview Melanie White, CEO of Hellwig Products. Their conversation covers Melanie's journey from making cold calls to becoming CEO, the company’s family history and involvement in SEMA, the challenges they faced during the pandemic, how they approach customer service, maintaining the company's quality standards and legacy, and Hellwig's broad set of products. Melanie also shares her experience as a volunteer and part of SEMA’s board of directors and her vision for the future of both Hellwig Products and the industry in general.
00:00 Hot...
2024-02-1759 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 15 Ralph Jorge Jr. of Specialty Automotive TreatmentsIn this episode of the Ride-In-Style podcast, hosts Jesse and Josh invite Ralph George Jr. to discuss his experiences in the automotive industry. There's coverage on his journey, challenges faced during the COVID-19 pandemic, progression from wholesale to retail and highest demand products. Ralph emphasizes the importance of customer care, treats listeners to interesting anecdotes and shares his hopeful outlook for the future. With humor sprinkled throughout, the podcast concludes by reminding listeners to subscribe, and directing them to autostylemarketing.com for more expert resources. Shared knowledge in the automotive field is emphasized as a key take-away.
2024-02-101h 06
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 14 Zane Clark of SEMAIn this episode of the Ride-In-Style podcast, Jesse and Josh sit down with Zane Clark, the Vice President of SEMA. Clark shares his journey from his start in the automotive industry with Prestige Products to his current role in SEMA, discussing how he navigates challenges and changing trends in the industry. He stresses on the importance of passion, hustle, and adaptability in this sector. Clark also dives into the history of SEMA, outlining its evolution and the major role it plays in the automotive aftermarket industry. Towards the end, he reflects on the future of the industry as technology...
2024-02-021h 01
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 13 Eric Holmes of EastmanIn this episode of the Ride-In-Style podcast, Jesse Stoddard and Josh Poulsen welcome guest Eric Holmes of Eastman, a well-known company in the automotive restyling industry. Eric traces his journey from an auto window tinter to a successful corporate member of Eastman, following its acquisition of his previous company, CIA. They discuss the challenges and tricks of the trade within the industry, from customer relationships with car dealerships to the nuances of the window tint business. Eric shares his insights on the growing popularity of Paint Protection Film (PPF) and how it's revolutionised the industry, offering lucrative opportunities for...
2024-02-011h 03
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 13 Eric Holmes of Eastman🎙️Ride-In-Style Podcast Ep. 13: Exploring the Evolution and Future Trends of the Auto Restyling Industry with Eric Holmes 🎙️
In this episode of the Ride-In-Style podcast, Jesse Stoddard and Josh Poulsen welcome guest Eric Holmes of Eastman, a well-known company in the automotive restyling industry. Eric traces his journey from an auto window tinter to a successful corporate member of Eastman, following its acquisition of his previous company, CIA. They discuss the challenges and tricks of the trade within the industry, from customer relationships with car dealerships to the nuances of the window tint business. Eric shares his...
2024-01-311h 03
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 12 Henry & Courtney Pahlke of Top Coverage🎙️ Ride-In-Style Podcast: Episode 12 - An Inside Look at the Automotive Restyling Business Through the Eyes of Henry and Courtney Palki🎙️
In this episode of the Ride-In-Style podcast, hosts Jesse and Josh invite Henry and Courtney Palki from Top Coverage to discuss their journey in the automotive restyling industry. Starting with vinyl tops and pinstriping in the '70s, Top Coverage has evolved to become one of the industry's leading automotive restyling shops. The father-daughter duo touches on the early days of their business, how they adapted during the economic recession in 2008, and the best advice they've given and receiv...
2024-01-2922 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 11 Kevin Gillis of Integrity Customs🎙️Integrity and Consistency: Navigating the Automotive Restyling World with Kevin Gillis
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In this episode of the Ride-In-Style Podcast, hosts Jesse Stoddard and Josh Poulsen welcome guest Kevin Gillis from Integrity Customs. As an industry veteran, Kevin recalls his early years in automotive restyling, starting from a computer programming role to transforming his craft into a passion-driven career. He emphasizes the importance of consistency, honesty, and adding value to their dealership partners beyond just offering products. Kevin shares the great pride he felt when a car they worked on was featured at the SEMA show. Furthermor...
2024-01-101h 02
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 10 Kyle Fickler of ProCharger🎙️A Ride-In-Style Episode Featuring Kyle Fickler 🎙️
This episode of the Ride-In-Style Podcast features Kyle Fickler of ProCharger. His passion for racing and automotive mechanics started in his youth, and he believes strongly in the power of networking within the industry. In the interview, Kyle shares his journey in the automotive industry, including his start in business and his experiences with Aeromotive and Weld Racing. He discusses his experience as a board member of SEMA and the challenges he has faced in his career. Kyle underlines the importance of innovation and understanding regulations in overcoming industry o...
2024-01-051h 00
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 9 Ron Leslie of Katzkin🎙️The Ride-In-Style Podcast: Talking Shop with Ron Leslie, VP of Sales for Katzkin. 🎙️
In this episode of the Ride-In-Style Podcast, hosts Jesse Stoddard and Josh Poulson have a chat with the Vice President of Sales for Katzkin, Ron Leslie. Ron shares that Katzkin's success lies in their product quality, safety standards, speed and creativity. Citing the multiple processes involved in their custom leather interiors, he emphasizes the importance of maintaining top-notch customer service and meeting demands promptly. Ron also discusses the business's evolution and how recent changes in vehicle customization demands have prompted Katzkin to adapt t...
2024-01-021h 05
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 9 Ron Leslie of Katzkin🎙️ Navigating The Restyling Industry Challenges and Opportunities with Katzkin's Ron Leslie🎙️
The episode features a conversational and insightful interview with Ron Leslie, VP of Sales for Katzkin, a leading vehicle interiors manufacturer. They discuss the challenges and adaptations of the automotive restyling industry, including production capacity management, changes in vehicle models, and supply issues arising from the COVID-19 pandemic. Additionally, Ron shares fascinating stories from his years in the business, including the acquisition of a competitor and creative product designs. The discussion concludes with advice for newcomers to the industry such as work ethics, customer focus, and business d...
2023-12-291h 02
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 8 Chelsea Allen of Crush CustomsJourney of a Woman in the Automotive Industry: An Interview with Chelsea Allen
This episode features Chelsea Allen from Crush Customs as guest. Chelsea details her journey in the auto restyling industry, hurdles she encountered being a woman in a predominantly male industry, and how she overcame them. She talks about her transition from her family business to starting Crush Customs, her involvement with SEMA Pro, and her creative approach to addressing supply chain challenges during the COVID pandemic. Chelsea also discusses the future of the industry and the potential opportunities available, particularly in the used car...
2023-12-1547 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 7 Tom Waitzman of DPS Automotive Group & Auto Accessory Configurator🎙️Challenges, Changes and the Future of the Automotive Restyling Industry 🎙️
In this episode of 'Ride-in-Style' podcast, hosts Jesse Stoddard and Josh Poulsen engage with Tom Waitzman, owner of DPS Automotive Group and the Restyler Connect and Auto Accessories Configurator, about the challenges, changes, and upcoming trends in the automotive restyling industry. Tom discusses how he transitioned into the industry and shares his experience of running his first shop. He stresses the importance of developing business skills for successful operations and profitability as well as doing the right thing for customer satisfaction. Tom also speaks about the transformation of his sho...
2023-12-0655 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 6 John Prosser of Automotive ConceptsSummary
Ride-in-Style Podcast: Episode 6 John Prosser Automotive Concepts. It's a conversation between hosts Jesse Stoddard and Josh Poulson with their guest, John Prosser. The discussion revolves around John Prosser's entrepreneurial journey of running multiple businesses in the automotive industry. Prosser discusses the challenges of establishing these ventures, their gradual growth, and how the industry trends affect business operations. He also provides insights into his strategy of reacting to changes in the marketplace and creating value in the restyling industry. Through the conversation, listeners are offered a glimpse into his innovative approach to business, constant pursuit of improvement...
2023-12-0555 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 5 Colby McLaughlin of Trim IllusionSummary
Episode 5 of the Ride-in-Style Podcast focuses on an interview with Colby McLaughlin, the president and managing partner at Trim Illusion and Land to Sky Holdings. Colby discusses his personal journey into the auto restyling industry, where he started working in the OEM prototype segment before transitioning fully to the aftermarket. He also talks about the evolution of his business, Trim Illusion, now a leading solution for Chrome-deletes. Colby shares insight into industry trends, challenges faced by the company, and his approach to customer relations and business marketing. He also discusses his leadership role on the SEMA...
2023-11-261h 05
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 4 Ian Lehn of BOOSTane Octane EngineeringRiding in Style with BOOSTane Founder Ian Lehn
The Ride-in-Style podcast delves into the journey of Ian Lehn, founder of BOOSTane Octane Engineering and SEMA Past Chair. His early ventures into business are discussed, starting with watermelon farming before creating a race fuel. This fuel additive enables the engine to perform at a high-octane level. Lehn also discusses his inclusion in SEMA’s Launchpad competition, where he garnered significant recognition. The rapid changes that the automotive industry has experienced and the industry's future direction are also explored. Listeners understand how Lehn navigates the evolving global economy and su...
2023-11-2656 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 3 Joey Johnston of Tops and Trends🎙️ Ride-in-Style Podcast: Episode 3 Joey Johnston of Tops and Trends 🎙️
🕒 Timestamps
00:00 Ride-in-Style Podcast: Episode 3 Joey Johnston of Tops and Trends
00:54 Introduction & Background
17:35 Challenges & Triumphs
32:03 Evolution & Trends
40:56 Unique Selling Proposition
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00:00 Ride-in-Style Podcast: Episode 3 Joey Johnston of Tops and Trends
Welcome to Episode 3 of the Ride-in-Style Podcast! In this episode, we sit down with Joey Johnston, the visionary behind the successful Tops and Trends company.
00:54 Introduction & Background
Joey Johnston dives into the origins of Tops and Trends, explaining how the company started and its significant milestones. Notably, the company once ranked 407th on the prestigious Inc. 500 list, marking it as one of the fastes...
2023-11-2550 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 2 Josh Poulson of Auto Additions Part DeuxGet ready for an exciting ride with the second episode of the Ride-in-Style Podcast! Listen to the exclusive interview with Josh Poulson, the owner of Auto Additions, who shares valuable advice for newcomers in the auto restyling industry. He emphasizes the importance of professionalism and reveals his next big project to expand into new markets. Tune in now for an insightful and informative episode. Visit https://autostylemarketing.com to learn more.
00:00 Ride-in-Style: Episode 2 Josh Poulson Interview Deux
00:00 Hot Takes
01:06 Intro
01:20 Recap of Episode 1
01:52 Advice for someone just starting in the auto restyling industry
08:17 If you could change one thing...
2023-11-2529 min
Ride-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket UpgradesRide-in-Style Podcast: Episode 1 Josh Poulson of Auto Additions Part OneRide-in-Style: A Glimpse into the World of Auto Restyling and Aftermarket Upgrades.
Ride-in-Style Podcast with Jesse Stoddard & Josh Poulson: Dive into the latest in automotive aftermarket accessories and restyling. Jesse Stoddard, the marketing maestro and owner of AutoStyle Marketing, and Josh Poulson, SEMA's 2022-23 "Person of the Year," offer insights, trends, and expert interviews for restylers and installers. Elevate your auto-accessorizing game with industry-leading tips and techniques. Join the future of automotive restyling!
Episode 1: Josh Poulson Interview
00:00 Ride-in-Style Podcast: Episode 1
00:56 Introductions & Background
10:17 Challenges & Triumphs
26:17 Evolution & Trends
36:42 Unique Selling Proposition & Memorable Moments
52:24 Business Strategies & Partnerships
57:54 Handling Challenges & Interactions
Learn more...
2023-11-251h 08