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B2Linked
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Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers
LinkedIn Ads Is the Secret Weapon for B2B Customer Growth
Joining Dots Oyebolu on this episode is AJ Wilcox, Founder of B2Linked, the world’s first LinkedIn Ads agency. AJ shares how he went from SEO and Google Ads to managing the largest LinkedIn Ads account globally, and why LinkedIn has become the most effective paid channel for reaching high-value B2B decision-makers.Key Takeaways:(01:25) AJ shares how he transitioned from SEO and Google Ads into becoming a LinkedIn Ads specialist.(01:44) AJ reveals the surprising early success that led him to go “all in” on LinkedIn Ads.(04:23) Lux...
2025-06-20
30 min
Rocky Mountain Marketing- Digital Marketing for Entrepreneurs
LinkedIn Ads 101 with AJ Wilcox
If LinkedIn ads have ever felt expensive and intimidating to you, you're not alone. But what if you could actually turn your ad spend into high-quality leads and serious ROI? This week on Rocky Mountain Marketing, I’m sitting down with LinkedIn Ads pro AJ Wilcox—the founder of B2Linked and host of the LinkedIn Ads Show podcast.Inside this value-packed episode, AJ shares:Why LinkedIn ads cost more—and why it’s worth itWho should actually be running LinkedIn ads (and who shouldn’t)How to build a powerful three-stage LinkedIn funnelCommon LinkedIn ad mistake...
2025-04-29
33 min
LinkedIn Ads Show
LinkedIn Ads Over the Holidays
Show Resources: Here were the resources we covered in the episode: Our last deep-dive analysis on holiday traffic from 2022's holidays Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Contact us at Podcast@B2Linked.com with any questions, suggestions, or corrections! A great, no-cost way to support us: Rate/Review Summary: Should You Pause LinkedIn Ads Over the Holidays? In this ep...
2025-03-18
18 min
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Ep. 257- #1 LinkedIn Ads EXPERT Shares Insider Tips!🫨 Has Spent $150M+ on LinkedIn Ads! AJ Wilcox: Founder - B2Linked - a LinkedIn Ads Only Agency📊
In this episode of Do This, Not That, host Jay Schwedelson interviews AJ Wilcox, a LinkedIn ads expert and founder of B2Linked.com. They dive into the world of LinkedIn advertising, debunking myths, exploring strategies, and offering actionable insights for marketers aiming to leverage the platform effectively.=================================================================Best Moments:(00:40) Introduction of AJ Wilcox as a LinkedIn expert(01:56) AJ's journey to becoming a LinkedIn ads specialist(03:40) Dispelling myths about LinkedIn ads and their effectiveness(04:56) Advice on how to start with LinkedIn ads and budget allocation(07:15...
2025-01-17
16 min
LinkedIn Ads Show
LinkedIn Audience Network Lists
Show Resources: Here were the resources we covered in the episode: FouAnalytics provides the best intelligence I've found on spam/bot traffic Dr Fou's LinkedIn where he publishes awesome deep-dives into traffic quality B2Linked LAN Whitelist B2Linked LAN Blacklist Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2L...
2024-10-04
16 min
Ecommerce Traffic & Conversion Podcast
Top LinkedIn Ad Strategies to Increase Engagement and ROI with AJ Wilcox
Elevate your e-commerce strategy and drive unparalleled engagement with LinkedIn Ads! In this episode, we dive into the power of LinkedIn Ads for boosting engagement and conversions with insights from AJ Wilcox, founder of B2Linked and a top LinkedIn Ads expert. He shares his extensive experience and innovative strategies for using LinkedIn Ads to target the right audience, optimize ad spend, and achieve significant growth. Leverage LinkedIn to skyrocket your e-commerce business and tune in to this week’s episode of the Ecommerce Traffic & Conversion Podcast to start transforming your digital strategy today...
2024-09-24
32 min
LinkedIn Ads Show
LinkedIn Ads MMI Score
Episode Description Show Resources: Here were the resources we covered in the episode: Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Notes: Episode Summary In this episode of the LinkedIn Ads Show...
2024-08-02
15 min
The Digital Revolution Podcast - With Eli Adams
How To Stop Wasting Your Money on LinkedIn Advertising
Send us a textToday, we’re diving into the world of LinkedIn advertising with none other than AJ Wilcox, the founder of B2Linked.com, a leading LinkedIn ads agency. AJ is here to share his expert insights on how to use LinkedIn effectively to boost your business’s sales and marketing strategies.In this episode, you’ll learn: • 🌟 The secrets behind successful LinkedIn advertising. • 📈 How to build your sales pipeline using tailored LinkedIn ad strategies. • 💡 Tips and tricks from AJ’s extensive experience in the digital marketing field.Episode Breakdown:
2024-07-31
58 min
LinkedIn Ads Show
LinkedIn Ads Dwell Time: What it is and how to benchmark your traffic - Ep 140
Show Resources: Here were the resources we covered in the episode: Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's YouTube Channel LinkedIn Learning Course Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Notes: Episode Summary In this episode of The LinkedIn Ads Show, host AJ Wilcox dives into the newly introduced metric, dwel...
2024-07-19
15 min
Tech Marketing Trends
The Power of LinkedIn Ads - AJ Wilcox
Are you leveraging LinkedIn ads as part of your growth strategy? Then this episode is for you! This week's guest is AJ Wilcox, LinkedIn ads guru and founder of B2Linked, an agency specializing in LinkedIn ads. Andrew shares strategic insights on how to optimize ad campaigns with LinkedIn’s unique advertising capabilities. Tune in to learn about: - What differentiates LinkedIn as the advertising platform to communicate with your target audience - What significant changes LinkedIn has made to its advertising platform in the last year and how these changes impact...
2024-05-08
34 min
FounderVideo Podcast
FV 8: B2B LinkedIn Ads Strategy: Lessons From $100M+ in Ad Spend | AJ Wilcox
In this episode,AJ Wilcox, founder and CEO of B2Linked, discusses the power of Thought Leader Ads on LinkedIn and the impact they can have on engagement and click-through rates. He also emphasizes the importance of investing in creative and aligning interests with the ad platform. AJ shares insights on campaign structure and organization, as well as the pitfalls of lead gen forms. Overall, this conversation provides valuable tips and strategies for optimizing LinkedIn ads and achieving better results. In this conversation, AJ Wilcox shares insights and strategies for optimizing LinkedIn ads. He discusses the importance of micro-segmenting...
2024-04-27
1h 27
The Ad Podcast
AJ Wilcox - CEO - B2Linked
AJ Wilcox - CEO - B2Linked | LinkedIn Ads Performance Agency AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world’s largest LinkedIn Ads accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their four kids, and his company car is a wicked-fast go-kart.
2024-02-21
30 min
LinkedIn Ads Show
LinkedIn Ads Optimization Strategies
Show Resources Here were the resources we covered in the episode: Excel Reporting Walkthroughs on Youtube Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript For the f...
2023-10-26
29 min
LinkedIn Ads Show
LinkedIn Ads AMO Framework for Success
Show Resources Here were the resources we covered in the episode: Market Research Episode Benchmarks GA4 Product Market Fit Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! ...
2023-10-05
23 min
LinkedIn Ads Show
Cheapest Ways to Leverage LinkedIn Ads
Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! For the full show transcript, see the show notes page here: Episode 111
2023-09-28
20 min
LinkedIn Ads Show
What LinkedIn Advertisers Missed at Inbound 2023
Show Transcript Show Resources Here were the resources we covered in the episode: Chris Lavigne on LinkedIn CMO Scorecard Report Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review!
2023-09-22
39 min
LinkedIn Ads Show
Improving the Lead Quality from LinkedIn Ads
Show Resources Here were the resources we covered in the episode: Blog Post On Improving Lead Quality on LinkedIn Ads Virality on LinkedIn Demographics Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us...
2023-08-31
28 min
LinkedIn Ads Show
Demystifying the LinkedIn Ads Auction
Show Resources Here were the resources we covered in the episode: Bidding/Budgeting Relevancy Score & Auction Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript ...
2023-08-25
19 min
LinkedIn Ads Show
The Hurdles to Scaling Your LinkedIn Ads
Show Resources Here were the resources we covered in the episode: Product Market Fit How to scale your LI Ads Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript So...
2023-08-17
19 min
LinkedIn Ads Show
LinkedIn Ads Landing Page Tweaks
Show Resources Here were the resources we covered in the episode: Google Analytics 4 Events Episode Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript Are your landing pages leaving something to be...
2023-08-10
19 min
LinkedIn Ads Show
How LinkedIn Advertisers Set Up GA4 for Maximum Efficiency
Show Resources Here were the resources we covered in the episode: Google Analytics Login Scroll Depth Tracking Time On Site Tracking Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Sh...
2023-07-20
19 min
LinkedIn Ads Show
What Guarantees Success on LinkedIn Ads?
Show Resources Here were the resources we covered in the episode: Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with any questions, suggestions, corrections! A great no-cost way to support us: Rate/Review! Show Transcript AJ Wilcox Do you want to guarantee that your LinkedIn Ads will be su...
2023-07-13
29 min
LinkedIn Ads Show
LinkedIn Ads Brand New Revenue Attribution Report
Show Resources Here were the resources we covered in the episode: Jae Oh's LinkedIn Profile Jim Habig's LinkedIn Profile Link to help doc for setting up Revenue Attribution Report B2Believe Episode Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with ideas for what you'd like A...
2023-07-06
32 min
LinkedIn Ads Show
LinkedIn Ads: Getting Started the Expert's Way
Show Resources Here were the resources we covered in the episode: Pixel Helper for LinkedIn AI for writing ad copy Thomas Veraar on LinkedIn Free LinkedIn Ads Startup Guide Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover o...
2023-06-29
31 min
Blowing Up
LinkedIn Ads (AJ Wilcox)
AJ Wilcox is a LinkedIn ads pro and founder of the LinkedIn ad agency B2Linked. He’s also managed 5 of the world’s top 10 LinkedIn ads accounts. Hosts Linda Claire Puig and Ari Iny explore with AJ the best time to start using Linked ads and how to put yourself in the best possible position for great results from them. In this episode, we discuss:One thing LinkedIn’s ad platform has that Facebook’s more sophisticated advertising algorithm can’t compete with (especially if your offer has a premium...
2023-06-29
23 min
LinkedIn Ads Show
The Best Objective to Use for LinkedIn Video Ads
Show Resources Here were the resources we covered in the episode: April Dunford on LinkedIn Conversation Ad Changes Join the LinkedIn Ads Fanatics community and get access to our 4 courses to take you from beginner to expert Follow AJ on LinkedIn B2Linked's Youtube Channel Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover or with any questions, suggestions, corrections! A great no-cost way to support us: R...
2023-06-22
36 min
LinkedIn Ads Show
Everything You Need to Become a LinkedIn Ads Expert
Show Resources Here were the resources we covered in the episode: Campaign Setup Bidding/Budgeting Audience Segmentation Offers that Drive Conversion LinkedIn Insight Tag Conversion Tracking Retargeting LinkedIn Ads Performance Benchmarks Excel Reporting Playlist AB Testing B2Linked's Blog Follow AJ on LinkedIn B2Linked's Youtube Channel Join the LinkedIn Ads Fanatics Community and Get Access to Our Beginner-Expert Courses Join LinkedIn Ads Fanatics community for access to all our...
2023-06-15
26 min
Confessions of a B2B Entrepreneur
B2B LinkedIn Masterclass with AJ Wilcox of B2Linked
Follow AJ on LinkedInCheck out B2LinkedIn 5 words or less, what advice would you give someone starting a b2b marketing team?How We Generated Over 1,000 Leads from 1 LinkedIn Post by Comment Gatinghttps://b2linked.com/podcastGet your tickets for SaaStock Dublin with a 20% discount hereCheck out our awesome sponsor SaaStock DublinCheck out our awesome sponsor HockeyStackConfessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.soCheck out our five most downloaded episodes:How To Start A Movement with David Heinemeier Hansson of 37signalsChris Walker Rants On Dark Social, Creating Demand...
2023-06-08
31 min
LinkedIn Ads Show
Using LinkedIn Ads for Recruiting is Gold
Show Resources Here were the resources we covered in the episode: Reporting Episode Bidding Episode Follow AJ on LinkedIn Join LinkedIn Ads Fanatics community for access to all our courses Youtube Channel Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Have you used LinkedIn Ads to recruit employees? You mean it's not just for B2B marketing? Yeah, we're talking about white collar recruitment o...
2023-05-18
20 min
LinkedIn Ads Show
Advanced Facebook Ads and TikTok Ads with Jon Loomer
Show Resources Here were the resources we covered in the episode: Jonloomer.com Jon's TikTok Jon's Podcast Jon Loomer on LinkedIn Join LinkedIn Ads Fanatics community for access to all our courses Youtube Channel Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. A great no-cost way to support us: Rate/Review! Show Transcript Today we're diving heavily into Facebook Ads. Have I gone crazy? No, but I have Jon Loomer, and th...
2022-12-15
54 min
Rising Tide Startups
6.39 – AJ Wilcox – B2Linked
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's managed over $150M in spend on the platform, they're official LinkedIn partners, he's host of the LinkedIn Ads Show podcast, and has managed 5 of the world’s top 10 LinkedIn Ads accounts. He's a ginger & triathlete. He lives in Utah, has 4 adorable kids, and his company car is a wicked-fast gokart. AJ's website - b2linked.com Make sure and visit our Sponsor: Podbrandmedia.com - Creating lead generating, branded podcasts for companies that are affordable and effective.
2022-10-14
32 min
LinkedIn Ads Show
How LinkedIn Advertisers Use Their CRM Data
Show Resources Here were the resources we covered in the episode: Lead Gen Form Ads Reporting UTM live builder Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. Show Transcript I think B2B marketing and CRMs go together like chocolate and caramel. Today, we're diving into CRM reporting on this episode of the LinkedIn Ads Show. Welcome to the LinkedIn Ads Show. Here's your host, AJ Wi...
2022-09-08
34 min
LinkedIn Ads Show
LinkedIn Ads Efficiency vs Volume - Can You Have Both? | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Cost Cap Bidding Targeting Strategies Key to Efficient Scale Join LinkedIn Ads Fanatics community for access to all our courses Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. Show Transcript With LinkedIn Ads, you can either increase efficiency or volume. But wait, can you have both? Here's a strategy you'll need to know about on this week's episode of the LinkedIn Ads Show. Welcome to...
2022-06-02
14 min
Making It: How to Be a Successful Online Entrepreneur
Think Bigger (AJ Wilcox)
Special "Business Revenue Leak Checklist" offer free at http://www.mrse.co/leak.Welcome to Making It! This weekly show explores the lives and stories of entrepreneurs as they share their unique perspectives on their success and the path to making it. AJ Wilcox is the founder of B2Linked, an agency that teaches clients how to get the best ROI with LinkedIn ads strategies. As a young adult, he loved networking but didn’t think he was cut out for running a business. That all changed when he developed his own marketing style that...
2022-05-13
08 min
The Progressive Agency Podcast
Running a LinkedIn Ads Agency, with A.J. Wilcox
This week on the Progressive Agency podcast, I welcome A.J. Wilcox to the show. He’s managed over $150M in ad spend as the Founder of B2Linked.com, a LinkedIn Ads-specific ad agency. A.J. shares his productivity and business tips that have helped him start and scale his agency. Hear insights about: Why delegating is the most important thing to learn as a business owner How hiring an accounting firm allowed A.J. to be a better entrepreneur What is the tool AutoHotKey and how to use it to save time and become more productive Why data an...
2022-05-11
17 min
Fair Debt
Episode 17 Exploring LinkedIn B2B Digital Marketing
What you'll learn about in this episodeIn this episode we're connecting with a digital marketing veteran and trail blazer to help us understand how companies in Niche B2B industries can get the best value for their advertising dollars.Topics include:Tips on defining your audienceNarrowing Focus to improve resultsA tip for B2B medical marketingAreas you're wasting your money inHow to get started in Linked AdsGuest: AJ WilcoxAJ Wilcox is a LinkedIn Ads pro who...
2022-03-22
44 min
Amplify To 7 Figures Podcast
Ep #76 Are you able to be profitable with LinkedIn ads? With AJ Wilcox
Today’s guest is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world’s largest LinkedIn Ads accounts worldwide. He's a ginger & triathlete. He lives in Utah, has 4 adorable kids, and his company car is a wicked-fast go-kart.Please welcome today’s guest, AJ Wilcox!Top 3 Amplifiers:1. The advantages of using LinkedIn ads over other paid channels2. How to profit from LinkedIn Ads3. Converting LinkedIn ads call to act...
2022-02-03
25 min
B2B Mentors
Master LinkedIn Ads, Explode Your Sales!
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world's largest LinkedIn Ads accounts worldwide. Follow AJ on LinkedIn here: https://www.linkedin.com/in/wilcoxaj/Learn more about B2Linked here: https://b2linked.com/Let's dive in. And I'm excited for this one. We'd been talking about doing this and there's just so much that we can nerd out about here. Oh I can't wait!
2021-11-12
43 min
The Global Marketing Show
Global LinkedIn Ads Are More Affordable - Show #53
AJ Wilcox, Founder of B2Linked, is a whiz at social media ads and decided to specialize in LinkedIn ads when he opened his agency B2Linked. His journey from a mission in the Ukraine to a Global LinkedIn ads specialist is fascinating. Even if you never wanted to know about paid advertising in the US versus international markets, check out this episode. It might have you take new actions. Connect with Wendy - https://www.linkedin.com/in/wendypease/ Connect with AJ - https://www.linkedin.com/in/wilc...
2021-09-15
1h 01
Business In Boardshorts
AJ Wilcox - Lehi, UT - B2Linked.com
EP38: Today we are headed to Lehi, UT to talk with AJ Wilcox.He is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014.He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world’s largest LinkedIn Ads accounts worldwide.AJ is a ginger & triathlete. He lives in Utah, has 4 adorable kids, and his company car is a wicked-fast gokart.
2021-09-08
10 min
Agency Journey
Maximizing ROI from LinkedIn Ads with AJ Wilcox
AJ Wilcox is the Founder of B2Linked, an agency specializing in LinkedIn Ads. B2Linked’s mission is to give accounts of all sizes the highest performing LinkedIn Ads strategies and the best ROI on the platform. The agency’s team is highly trained to help businesses get the most out of their LinkedIn Ads budgets through account management and consulting.Before creating B2Linked, AJ was the Online Marketing Manager for Domo, where he managed LinkedIn advertising and grew the channel’s qualified leads by over 2400%. He was also the Marketing Manager for Big Fish Automa...
2021-07-21
26 min
Building Better Businesses
Episode 31: Targeting Your Consumer Market on LinkedIn with AJ Wilcox
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He also hosts a show LinkedIn Ads Show that dives into some aspects of LinkedIn.AJ is a ginger and a triathlete. He and his wife live in Utah, with their 4 kids, and his company car is a wicked-fast go-kart.In this episode, we discuss:· How AJ started his business despite of learning to avoid risk in a fiscally conservative family
2021-07-13
23 min
Raising Unicorns: A Harmon Brothers Podcast
AJ Wilcox: Break the Mold to Stand Out
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast go-kart. In this episode, we discuss:The quality of LinkedIn ads as compared to Facebook or Google adsThe immediacy of data and formulas and what they can predict to help make your business successfulHow to grab hold of being th...
2021-07-08
20 min
The Matt Johnston Show
How to Run Profitable LinkedIn Ad Campaigns Using Video
👉 Want to work with me more closely and get "unstuck" in your business? I've helped hundreds of businesses and might be able to help you too! Book a no pressure Game Plan call! Text "Game Plan" to me at 610-347-5290 👈 https://www.linkedin.com/in/wilcoxaj/ (AJ Wilcox) began advertising on LinkedIn in 2011, he quickly discovered its powerful potential for business to business (B2B) advertisers as he built and scaled the largest enterprise ad accounts. AJ was so passionate about the results he was seeing, he left his job to start https://b2linked.com/ (B2Linked) in 2014. Listen...
2021-06-11
48 min
Radio Free Enterprise
Landing Dream Clients with LinkedIn Advertising | AJ Wilcox
“LinkedIn Ads are unapologetically expensive. Terrible click-through rates and very high cost per click. Most people lose money on it.” That's what this week's guest, LinkedIn Advertising Expert AJ Wilcox, was recently quoted as saying. But if that's the case, how was LinkedIn able to generate over $3 billion in advertising revenue in 2020? By delivering spectacular results for companies with high-value offerings and highly efficient sales funnels targeted at very specific industries, companies and job titles. Please join us in this episode as AJ and I talk about Landing Dream Clients from Link...
2021-06-04
32 min
All In with Daniel Giordano
43: B2Linked founder, AJ Wilcox
AJ Wilcox is the founder of the Linked Ads platform, B2Linked. He also hosts the LinkedIn Ads Show Podcast. AJ comes from a conservative background in Utah and is deeply devoted to his family. While at BYU, he initially wanted to study psychology, but quickly figured out that advertising in the digital space was what he was truly passionate about. After working for LinkedIn directly, AJ realized that there was a huge market for advertising on LinkedIn, and that the strategies out-perform even Facebook Ads. AJ is passionate about putting the right people in front of the right...
2021-03-04
27 min
The Digital Agency Growth Podcast
AJ Wilcox – How to Use LinkedIn Ads to Build an Inbound Pipeline
AJ Wilcox is the founder of B2Linked, an agency specializing in advertising with LinkedIn ads. Globally recognized as one of the top LinkedIn ads experts, AJ manages advertising campaigns for executives and teams around the world. His agency, B2Linked, is a certified LinkedIn Partner and manages some of the largest and most sophisticated accounts worldwide. […]
2021-01-28
27 min
MKTG Mastermind
AJ Wilcox | LinkedIn Ads and What You Need To Know to Get Started
AJ Wilcox is a LinkedIn Ads WIZARD - Anyone in the industry knows AJ is the absolute guru when it comes to LinkedIn Ads. He founded his company B2Linked in 2014, and now manages some of the largest LinkedIn Ads accounts worldwide. Tune in to our episode to hear his wisdom when it comes to starting out with LinkedIn Ads for your business for the first time! You can get in contact with AJ here: https://b2linked.com/
2021-01-21
23 min
Spill The Ink
LinkedIn advertising for law firms: What you need to know
AJ Wilcox is the Founder of B2Linked, an advertising agency that specializes in account management, training, and consulting for LinkedIn Ads. B2Linked manages the largest LinkedIn Ads accounts worldwide and is currently the only agency that is an official Certified LinkedIn Partner. AJ has worked in digital marketing and advertising for almost 15 years. In addition to his role at B2Linked, he also hosts The LinkedIn Ads Show, teaches a LinkedIn Learning course, and speaks at conferences and events across the globe about LinkedIn advertising. In this episode… Does your law fir...
2021-01-21
29 min
The Marketing Intelligence Show
How to create and test effective LinkedIn Ads with AJ Wilcox
How can you make sure every penny you spend on LinkedIn Ads is worth it? We caught up with AJ Wilcox to find out. AJ is the founder of B2Linked.com, an agency specialized in LinkedIn Ads, and host of the LinkedIn Ads Show. In this episode, you'll learn: Why companies should try LinkedIn Ads His A.M.O framework for creating an effective LinkedIn Ads campaign How LinkedIn Ads is different from Google Ads & Facebook Ads How to analyze and optimize your LinkedIn campaigns Links B2Linked. Follow AJ on L...
2020-11-05
18 min
B2B Mentors
How to Run LinkedIn Ads at Unprecedented Scale
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world's largest LinkedIn Ads accounts worldwide. Follow AJ on LinkedIn here: https://www.linkedin.com/in/wilcoxaj/Learn more about B2Linked here: https://b2linked.com/Follow and connect with the host, Connor Dube: https://www.linkedin.com/in/socialsellingexpert/Instagram: connor_dubeLearn the LinkedIn Secrets to Winning More Deals With ANY Target...
2020-11-03
43 min
Marketing O'Clock - Digital Marketing News
Marketing O'Talk: Roundtable Discussion of LinkedIn Ads Strategies, Myths, & Advertising Opportunities - Bonus Episode
On this week's Marketing O'Talk roundtable, we have an all-star cast to talk about LinkedIn Advertising. In this special bonus episode roundtable panel, we break down advanced strategies, ways that Google Advertisers can succeed with LinkedIn ads, and where the platform is going in the future. With us on today's show are: AJ Wilcox, founder of B2Linked, host of the "LinkedIn Ads Show" https://b2linked.com/ Andrea Cruz, Digital Marketing Manager at the Fabulous KoMarketing https://komarketing.com/ Mark T Saltarelli, Digital Marketing Manager at Cypress Nort...
2020-10-13
55 min
INspired INsider Podcast
LinkedIn Hacks for B2B Business Growth with AJ Wilcox, LinkedIn Ads Specialist and Founder of B2Linked.com
AJ Wilcox is a LinkedIn Ads Specialist and Founder of B2Linked.com, a LinkedIn Ads-specific ad agency. He has managed over $130 million in ad spend across 400 ad accounts. AJ is an official LinkedIn Partner, and he hosts The LinkedIn Ads Show podcast which is a top source for news, how-tos, and insights about the LinkedIn Ads platform. AJ has managed some of the world's largest LinkedIn Ad accounts, and he's helped companies like Hired, BambooHR, SpareHire, and many more. In this episode… LinkedIn ads are not for every business. They’re one...
2020-09-18
43 min
Groundswell Origins Podcast
AJ Wilcox | Unlocking Linkedin with Paid Marketing
This is going to be a unique episode and might surprise some of my loyal listeners that I am talking about paid marketing. It actually has its place and you are about to meet the expert to explain when, how and why. AJ Wilcox joins us today to discuss the ins and outs of paid program usage on LinkedIn. AJ is the founder of B2Linked, THE agency that specializes in account management and training/consulting with LinkedIn Ads. B2Linked is the only agency worldwide that's a LinkedIn certified marketing partner. This is a v...
2020-09-01
1h 03
The Content 10x Podcast
What Everyone Needs to Know about LinkedIn Ads with AJ Wilcox
Advertising on LinkedIn can put you in front of the people you want to reach, spread your message, and deliver a fantastic ROI.But if you’ve never run LinkedIn ads before, it might feel daunting to work out how you can get started, what you’re supposed to do, and what pitfalls to avoid.AJ Wilcox is here to clear up any and all uncertainties – and he’s got the credentials to prove it. AJ is the founder of B2Linked, was listed as one of The Top 25 Most Influential PPC Experts, and is a Linked...
2020-08-13
39 min
Do Good Work
Insights After Running The World's Largest LinkedIn Account with AJ Wilcox
Ever wonder what happens when you run LinkedIn’s largest account and spend over $130m on #LinkedInAds ? You get a TON of amazing experience, insights and avenues to help other businesses grow. That’s exactly what AJ did. AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world’s largest LinkedIn Ads accounts. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast gokart. He is on the mission to sh...
2020-08-04
28 min
Maze Marketing Podcast
35: The Professional Approach To LinkedIn Ads (feat. AJ Wilcox)
When we talk to people about LinkedIn ads, we usually hear objections such as: “Do they really work?” (Yes) “Aren’t they expensive?” (Cost per qualified lead can be low) It is time to debunk these myths. LinkedIn have put a lot of work recently into their advertising platform. On this episode, we interview LinkedIn Ads expert AJ Wilcox. On the call AJ explained: What ad format to run with 95% of the time Whether to use single image or single video ads Whether to write long or short copy ads Why people go to Link...
2020-07-19
53 min
The Marketing Mindset Podcast
115. AJ Wilcox On Utilizing Linkedin Ads
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world’s largest LinkedIn Ads accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast gokart. Connect With AJ: B2Linked.com
2020-07-13
00 min
Tech Marketing Trends
The Ins and Outs of LinkedIn Advertising - AJ Wilcox
In this episode you will learn what’s worth knowing about LinkedIn advertising. AJ Wilcox, the biggest LinkedIn ad spender and Founder of B2Linked will share valuable tips on how to optimize your LinkedIn advertisement efforts and how it differs compared to Google Ads. If you want to know more or get in touch with AJ and B2Linked, you find more info in the link below: https://b2linked.com/
2020-07-02
32 min
Social Pros Podcast
The Truth About LinkedIn Ad Success
AJ Wilcox, Founder of B2Linked, a LinkedIn Ads-specific ad agency, joins the Social Pros Podcast to discuss how you can supercharge your next LinkedIn Ad campaign. Please Support Our Sponsors: Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud SocialMedia.org Full Episode Details LinkedIn Ads can get your business in front of the right people, but with so much ‘best practices for LinkedIn Ads...
2020-06-05
39 min
Social PR Secrets by Lisa Buyer
AJ Wilcox on Mastering LinkedIn
Why is LinkedIn the easiest platform to go viral on? According to AJ Wilcox, no other algorithm gives individuals even close to the same free organic reach! In this episode of Social PR Secrets, host Lisa Buyer sat down with digital marketer and podcaster AJ Wilcox. AJ has worked in digital marketing for 14 years, and eight years ago he dove headfirst into mastering the art on LinkedIn. The years later, he founded B2Linked, his ad agency that specializes in LinkedIn ads. Recently, he started his own podcast: The LinkedIn Ads Show. If you’re looking to im...
2020-06-05
35 min
Social Pros Podcast
The Truth About LinkedIn Ad Success
AJ Wilcox, Founder of B2Linked, a LinkedIn Ads-specific ad agency, joins the Social Pros Podcast to discuss how you can supercharge your next LinkedIn Ad campaign. Please Support Our Sponsors: Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud SocialMedia.org Full Episode Details LinkedIn Ads can get...
2020-06-05
39 min
Entrepreneurs Tribe Podcast
028: The Art of LinkedIn Ads, With AJ Wilcox of B2Linked
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He's also a ginger & triathlete. He and his wife live in Utah, with their 4 kids, and his company car is a wicked-fast gokart. Free checklist for anyone who wants to get started advertising on LinkedIn: B2Linked.com/checklist Discover What's Inside The BossCast Academy: http://bit.ly/bosscast-podcast
2020-03-04
57 min
Rogue Creators
How to Dominate on LinkedIn & NOT Get Left Behind - AJ Wilcox of B2Linked
Go Rogue PodcastHost: Bryan Fittin & Loren LewisGuest: AJ WilcoxOn this episode Bryan and Loren are joined by AJ Wilcox, a certified LinkedIn adspartner[00:01:50] - AJ’s background[00:03:03] - What are you obsessed with this week AJ - Excel macros Loren - Switchfoot feat Lindsey Sterling - Voices Bryan - Parks and Recreation[00:09:04] - Why is it so important to be on LinkedIn and what are common misconceptions?[00:12:23] - What are the effects of video in posts on LinkedIn[00:14:12] - What are th...
2019-12-12
42 min
Bob Low Show
How to Succeed with LinkedIn Ads with AJ Wilcox | Bob Low Show #023
AJ Wilcox is the world’s leading LinkedIn ads expert and author of LinkedIn Ads Demystified. He’s also the founder of B2Linked.com, a LinkedIn ads agency. Follow AJ on LinkedIn: https://www.linkedin.com/in/wilcoxaj/B2Linked.com: https://b2linked.com/ The host, Bob Low is one of the top LinkedIn influencers in Malaysia. He is also the host of the Bob Low Show, aspiring to be the no. 1 marketing podcast in Asia, he has interviewed distinguished guests like Nathan Latka, Rand Fishkin, Larry Kim and many more others. He is also a sought after...
2019-12-07
18 min
TAG! Sales & Marketing Podcast
Everything you wanted to know about advertising on LinkedIn - AJ Wilcox
I had a lot of fun hanging out with AJ Wilcox from B2Linked.com on this episode. AJ is probably the worlds leading expert in advertising on LinkedIn, his agency - B2Linked - is responsible for over 110 MILLION (with an M) dollars of ad spend on LinkedIn. AJ Represents 4 out of 10 of LinkedIn’s largest ad spend accounts worldwide.On this episode we cover:The best ways to build your personal network on LinkedIn.Why your business would choose to run ads on LinkedIn vs. Google or Facebook.Ho...
2019-10-30
53 min
Industry Expert
Episode #24 - How Linkedin Ads Can Help You 10X Your Reach
AJ Wilcox is the worlds leading Linkedin Ads expert and I mean that quite literally. He owns an AD Agency - www.b2linked.com that only specialises in LinkedIn Ads and works with some big brands worldwide. In this interview AJ and I discuss if Linkedin is heading to a pay to play platform like Facebook. We talk about organic reach on Linkedin and is it here to stay and how to approach Linkedin advertising. AJ shares a lot of golden nuggets such as how to approach Linkedin advertising. He is a...
2019-10-21
39 min
SuccessQuest
Going Viral on LinkedIn | AJ Wilcox of B2Linked
Jacob talks with LinkedIn Ads expert AJ Wilcox. They talk about college, taking risks, growing and scaling a business, entrepreneurship, and how to be successful on LinkedIn. AJ’s StoryLinkedIn - A Professional social networkLinkedIn tends to be a safer social network because people’s comments are tied to their professional profile. AJ came from a conservative family and never thought he would be an entrepreneur. He has technical experience and got a degree in Marketing. After getting laid off from a job, he started thinking about creating his own company. He took the l...
2019-09-19
35 min
The Persistent Entrepreneur
Go Viral on LinkedIN while Boosting Sales – AJ Wilcox – Expert and Founder B2LINKED
AJ is an expert at targeted advertising and building brand organically on LinkedIN. Hear the 3 ways to effectively use LinkedIN Build a complete and impressive profile Do outreach in order to build your network Make contact which goes viral AJ Wilcox - Founder B2Linked I started B2Linked.com, an agency that specializes in account management and consulting with LinkedIn Ads back in 2014. Our team now consists of 4 full-time ad experts and a small army of part-timers. Together, we manage the largest LinkedIn Ads accounts worldwide (as well as some of the s...
2019-08-12
32 min
The Persistent Entrepreneur
Go Viral on LinkedIN while Boosting Sales – AJ Wilcox – Expert and Founder B2LINKED
AJ is an expert at targeted advertising and building brand organically on LinkedIN. Hear the 3 ways to effectively use LinkedIN Build a complete and impressive profile Do outreach in order to build your network Make contact which goes viral AJ Wilcox - Founder B2Linked I started B2Linked.com, an agency that specializes in account management and consulting with LinkedIn Ads back in 2014. Our team now consists of 4 full-time ad experts and a small army of part-timers. Together, we manage the largest LinkedIn Ads accounts worldwide (as well as some of the s...
2019-08-12
32 min
Confessions of a Marketer
Social Media Marketing
On Episode 84, I'm joined by social media advertising expert AJ Wilcox. AJ is founder of Founder B2Linked - The LinkedIn Advertising Agency and he's an expert on social media advertising, with a particular focus on LinkedIn. In this first part of our discussion, we look into what makes a good social media ad, how Facebook is doing as an advertising medium, how LinkedIn has been developing its marketplace, and how he advises his clients to utilize social media advertising.Episode NotesB2Linked: This is AJ's LinkedIn ad agency.
2019-08-08
14 min
Rising Tide Startups
2.29 – A J Wilcox – LinkedIn Expert and Founder of B2Linked
Due to his own success advertising on LinkedIn, our guest today left his job in 2014 to start his own company focused on showing others how to successfully advertise on LinkedIn. A J Wilcox, founder of B2Linked.com wants to show you how your company can benefit from this vastly underutilized medium called LinkedIn. Learn more at b2linked.com And A J has a special gift for our listeners at - b2linked.com/checklist/ iTunes link Youtube link - full episode Youtube link - Rising Tide Micro Course - "How to Advertise Effectively on LinkedIn"
2019-07-24
44 min
The BRAND New You Show - A Personal Branding podcast
AJ Wilcox - LinkedIn Ads expert
Today's guest is AJ Wilcox, Founder of B2Linked. B2Linked is a LinkedIn advertising agency that specializes in account management as well as training and consulting for LinkedIn Ads. AJ and his team manage over 300 LinkedIn Ad accounts and have spent over $110 million on LinkedIn Ads, which includes ads for four of LinkedIn's top 10 accounts. For a free LinkedIn Ads checklist visit: https://B2Linked.com/checklist To reach AJ directly, fill out a form anywhere on the website and you go straight to his inbox.
2019-06-27
43 min
The Startup Life
How To Use LinkedIn To Get The Right Customer
Can LinkedIn be your ally to entrepreneurial success? In this episode, we sit down with A.J. Wilcox (Founder of B2Linked) as he shares his origin story which includes being fired from corporate America. Next, he shares about a hike that provides some clarity. Later he shares what the entrepreneurial culture in Utah. Before the break, he talks about being a certified LinkedIn marketer and why he is crazy about podcasts. After the break, A.J. dives more into what B2Linked is and how he services his clients. Later he shares why his...
2019-06-10
50 min
The Startup Life
How To Use LinkedIn To Get The Right Customer
Can LinkedIn be your ally to entrepreneurial success? In this episode, we sit down with A.J. Wilcox (Founder of B2Linked) as he shares his origin story which includes being fired from corporate America. Next, he shares about a hike that provides some clarity. Later he shares what the entrepreneurial culture in Utah. Before the break, he talks about being a certified LinkedIn marketer and why he is crazy about podcasts. After the break, A.J. dives more into what B2Linked is and how he services his clients. Later he shares why his tea...
2019-06-10
00 min
Yours in Marketing
AJ Wilcox: LinkedIn Ads, Recovering from Getting Fired, and Finding Pockets of Success
On this week's episode, I speak with AJ Wilcox. You may have heard of him from his LinkedIn ads agency, B2Linked. This was the first agency to be endorsed and certified by LinkedIn itself as an ad agency. AJ is a thought leader on LinkedIn, and hosts the LinkedIn Learning course called "Advertising on LinkedIn".Aside from all that, AJ is a great guy and provides a lot of honest and humble insights on getting fired from his last job, and rising up from the ashes to start his own business.AJ Wilcox is a great follow on LinkedIn...
2019-05-14
59 min
Grow with Quora
Building Credibility and Personal Branding - AJ Wilcox
Follow AJ on Quora: https://www.quora.com/profile/AJ-Wilcox Learn more about B2Linked: https://b2linked.com/ Make sure you subscribe to get the latest episodes and if you like the content please leave us review. In the meantime, head over to quora.com/business to get started today.
2019-05-14
00 min
In The Trenches
ITT 174: Bootstrapping a LinkedIn Agency with AJ Wilcox
AJ Wilcox is an online marketer since 2007 and founder of B2Linked which is a LinkedIn Ads performance agency. Extremely active in the online marketing community, he is a LinkedIn Certified Ads Partner, and he manages the official LinkedIn Ads group forum, and he is a board member of SLC | SEM among other things. An exotic car nut and a triathlete. He lives in Utah with his wife and four kids. In today's call, AJ and I discuss: How he got his start growing this agency? How he was leaving from his company as...
2019-03-29
26 min
The Selling Show
LinkedIn Advertising Revealed with AJ Wilcox
AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast go-kart. LinkedIn Ads expert and founder of B2Linked.com AJ Wilcox reveals the secrets to successful advertising via LinkedIn! AJ tells us the best ways of determining a target audience for advertising and generating leads through speaking and landing pages
2019-03-19
34 min
StrategyCast
Episode 244: The Power of LinkedIn with AJ Wilcox of B2Linked.com
“LinkedIn is by far the easiest network in the world to go viral on.” AJ Wilcox is a long-time digital marketer who fell in love with the LinkedIn Ads platform back in 2011. Since then, he's scaled and managed among the world's most sophisticated accounts worldwide. In 2014, he founded B2Linked.com which specializes in LinkedIn Ads training, consulting, and account management. He is globally recognized as one of the top LinkedIn Ads experts, and he speaks with, trains, presents, and manages advertising campaigns for executives and teams around the world. To date, he and his team have manage...
2018-12-10
30 min
Leverage Your Podcast Show
Untapped Potential In LinkedIn Ads with AJ Wilcox
We are chatting about some untapped potential that is LinkedIn Advertising with LinkedIn Ads Expert AJ Wilcox. Last time we spoke you shared the different ways we, as entrepreneurs, can advertise using LinkedIn. Why is it such untapped potential? What changes have taken place over the past year? Video Ads are new – can you share what they are like, what is the cost? Lead Gen Form Ads – similar to Lead Ads in Facebook are also new! What are the benefits of LinkedIn Ads over Facebook? What is the new 4th Ad format Dynamic Ads and why it may...
2018-12-07
20 min
Run a Profitable Gym
Episode 144: AJ Wilcox, LinkedIn Ads Expert
Episode 144– The LinkedIn Expert – AJ Wilcox I've always been puzzled by LinkedIn.On one hand, all of my ideal clients seem to be on there. LinkedIn is the social media for professionals, where you can identify high earners and find local entrepreneurs. And I think entrepreneurs are great CrossFit clients: they can afford it; they have a more open schedule; and they understand my rates and my hours.On the other hand, LinkedIn doesn't make it easy to advertise to these people. The news feed is a slow...
2018-11-12
45 min
Spiritual Entrepreneurship
LinkedIn Advertising with AJ Wilcox
In this episode, Devi chats with AJ Wilcox about "LinkedIn Advertising and Entrepreneurial Journey". AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast gokart. Devi and AJ discuss: AJ’s entrepreneurial journey Taking a leap into Spiritual Entrepreneurship LinkedIn as a great platform LinkedIn as a reflection of our professional life Demographics for...
2018-10-12
34 min
EGGS! The Podcast
EGGS 074: AJ Wilcox LinkedIn Marketing Expert and Founder of B2Linked.com
This week on Eggs we have LinkedIn marketing expert and founder of B2Linked.com, AJ Wilcox. AJ is a long-time digital marketer who fell in love with the LinkedIn Ads platform in 2011. In 2014 he founded his company B2Linked.com which specializes in LinkedIn Ads account management, training, and consulting. The conversation is full of great, practical advice that you can apply in your business or personal branding today so tune in and learn something won't you?
2018-10-11
52 min
The Happiness Practices with Phil Gerbyshak
LinkedIn Ads: Yes you can do it - but should you? A conversation with AJ Wilcox
Have you always wondered if you could use LinkedIn ads for your business? I've used them, with limited success. But not like AJ Wilcox. AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. As official LinkedIn partners, they manage among the world’s most sophisticated advertising accounts worldwide. He's a ginger & triathlete. He & his wife live in Utah, with their 4 kids, and his company car is a wicked-fast go-kart. To get AJ's free LinkedIn ads cheatsheet, visit http://b2linked.com/checklist ★ Support this podcast ★
2018-10-01
30 min
Denise Walsh - Coaching for Coaches
Episode 77 - Serving Others: An Entrepreneurial Responsibilty
As successful business owners, we come to a spot where our deep specialty fulfills a deep need in the world. Wealth becomes something you aren't necessarily chasing, it just comes naturally as we hone in on our skills and abilities. Yet we should always be mindful that increased wealth goes hand in hand with increased responsibility. In Luke 12:48 Jesus says, "From everyone who has been given much, much will be demanded; and from the one who has been entrusted with much, much more will be asked." My guest speaker today, AJ Wilcox, will talk about how...
2018-10-01
30 min
Men of Abundance
MOA 221: Unlikely Entrepreneur Shares Experiences After Being Let Go with AJ Wilcox
Unlikely Entrepreneur Shares Experiences After Being Let GoIf you fail to plan than you plan to fail. That may be true in most cases. But let me ask you this, how many times has your plan turned out exactly like you imagined it would. I'm pretty sure the journey was not what you planned. And chances are, even the end result was not exactly how you saw it in your minds eye. That's all part of life and that's what our feature guest, AJ Wilcox shares with us today. Meet our feature gu...
2018-09-16
42 min
Business Growth
How To Get an ROI with LinkedIn Ads with AJ Wilcox
Everyone talks about how expensive LinkedIn ads are so they end up skipping the platform and hoping it works organically. AJ Wilcox is going to demystify the cost of LinkedIn ads so you can see how there is a massive ROI on that platform and why it may be the platform of choice to increase your customer lifetime value. Episode Highlights Organic vs Paid on LinkedIn How LinkedIn has changed and what to expect right now. Why the magic number is a customer value of $15k for amazing ROI How to get the attention of...
2018-08-09
34 min
Before the Millions
BTM 65: LinkedIn Ads: What Real Estate Investors Need To Know with AJ Wilcox
AJ Wilcox is a long-time digital marketer who fell in love with the LinkedIn Ads platform in 2011. He founded B2Linked.com in 2014, which specializes in LinkedIn Ads account management, training, and consulting. Since then, he has managed hundreds of accounts and a combined $100 million in ad spend on the network. He has worked directly with several of LinkedIn’s top 10 accounts. AJ’s entrepreneurial journey is deeply rooted in his faith. After he was fired from his last job, he was offered multiple job opportunities. He prayed to God to figure out what he shoul...
2018-07-24
53 min
Growth Experts with Dennis Brown
#57: How to Leverage LinkedIn Advertising to Get More Clients for Your B2B Brand with AJ Wilcox
AJ Wilcox is a long-time digital marketer who fell in love with the LinkedIn Ads platform in 2011. He founded B2Linked.com in 2014, which specializes in LinkedIn Ads account management, training, and consulting. Since then, he has managed hundreds of accounts and a combined $100 million in ad spend on the network. He has worked directly with several of LinkedIn’s top 10 accounts. During our interview we discussed: - AJ talks about the biggest differences between advertising on LinkedIn versus Facebook or Google. - We talk about the average cost per click for LinkedIn ads...
2018-07-23
27 min
Work From Your Happy Place with Belinda Ellsworth
WFYHP 0111 AJ Wilcox - B2Linked
AJ Wilcox is a long-time digital marketer who fell in love with the LinkedIn Ads platform in 2011. He founded B2Linked.com in 2014, which specializes in LinkedIn Ads account management, training, and consulting. Since then, he has managed hundreds of accounts and a combined $100 million in ad spend on the network. He has worked directly with several of LinkedIn’s top 10 accounts. AJ’s entrepreneurial journey is deeply rooted in his faith. After he was fired from his last job, he was offered multiple job opportunities. He prayed to God to figure out what he should do and the answer was...
2018-06-07
27 min
Nemo Radio
Talking LinkedIn Ads With AJ Wilcox
Are LinkedIn Ads a good fit for you and your business? How well do they work vs. Facebook Ads? What type of creative content goes into a high-converting LinkedIn Ad? On this episode of Nemo Radio, AJ Wilcox of B2Linked joins me to discuss all things LinkedIn Ads. AJ runs his own LinkedIn Ads Agency (B2LinkedIn) and is nationally recognized as an authority on all things LinkedIn Ads. EPISODE LINKS Check out AJ's website: https://b2linked.com/ Follow AJ on Twitter: https://twitter.com/b2linked Connect with AJ on LinkedIn: https://www.linkedin.com/in/wilcoxaj/
2018-05-03
00 min
LinkedIn Riches
Talking LinkedIn Ads With AJ Wilcox
Are LinkedIn Ads a good fit for you and your business? How well do they work vs. Facebook Ads? What type of creative content goes into a high-converting LinkedIn Ad?On this episode of Nemo Radio, AJ Wilcox of B2Linked joins me to discuss all things LinkedIn Ads.AJ runs his own LinkedIn Ads Agency (B2LinkedIn) and is nationally recognized as an authority on all things LinkedIn Ads.EPISODE LINKSCheck out AJ's website: https://b2linked.com/Follow AJ on Twitter: https://twitter.com/b2linked...
2018-05-03
27 min
Modern Marketing Podcast
LinkedIn Ads w/ AJ Wilcox | #069
LinkedIn’s advertising platform is the Cinderella of social network marketing — it’s not for everyone but when the shoe does fit, it can elevate your business to new heights. If you’ve been curious about LinkedIn Ads but don’t know how it works or maybe invested but felt like there was something you weren’t doing right, this episode is for you. B2Linked is the only agency on the planet solely focused on LinkedIn advertising. In this episode, founder AJ Wilcox unpacks concepts and strategies of LinkedIn Ads and explains how you can leverage...
2018-01-15
32 min
Onward Nation
LinkedIn Ad strategies, with AJ Wilcox
AJ Wilcox is a LinkedIn ads pro who founded B2Linked.com, an agency that specializes in account management and consulting with LinkedIn Ads. He is globally recognized as one of the top LinkedIn ads experts and speaks, trains, presents, and manages advertising campaigns for executives and teams around the world. And his agency recently became a Certified LinkedIn Partner. What you'll learn about in this episode The benefits of using LinkedIn paid ads to generate leads for your business Determining if LinkedIn ads are the right fit for your company The two different channels of...
2017-10-23
00 min