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The CMO Podcast
Andrew Robertson (BBDO) | How to Power Up Your Organization
Some leaders talk about the power of creativity, and a select few leaders build a career proving it. Jim's guest this week is one of those. Andrew Robertson is the long-time leader of BBDO Worldwide, one of the most awarded and effective creative advertising networks in the world. He served as President and CEO from 2004 to 2024 before stepping into his current role as Chairman. During his tenure, BBDO was named Network of the Year at Cannes Lions a record seven times and was crowned Network of the Decade in 2020.Today, as Chairman of BBDO Worldwide and Chairman E...
2025-12-31
53 min
FUTUREPROOF.
The Fastest Route to Fresh Ideas Isn’t What You Think (ft. Andrew Robertson, BBDO chairman)
Send a textMost leaders say they want creativity. Few know how to make it happen. Andrew Robertson, Chairman of BBDO Worldwide, has spent two decades leading one of the most awarded creative networks in the world—and now he’s written the playbook for bringing creativity back to the heart of business.In his new book, The Creative Shift, Robertson argues that organizations can’t just hope for inspiration—they need to deliberately design for it. He explains how to balance operational discipline with imaginative thinking, why bad ideas are essential for breakthr...
2025-09-02
25 min
Oye.Cracks
Creatividad en tiempos de IA con BBDO
¿Qué significa ser creativo en un mundo donde la inteligencia artificial avanza a pasos agigantados? ¿Cómo se transforma una agencia como BBDO para mantenerse relevante en una industria cambiante?En este episodio, conversamos con Benjamín Pedrero, Chief Creative Officer de BBDO México, sobre la evolución de la agencia, el estado actual de la publicidad, y la competencia en un entorno cada vez más desafiante.Hablamos de creatividad como eje central de la comunicación, del papel de la inteligencia artificial en los procesos creativos y del momento que vive México como...
2025-06-27
29 min
Breaking and Entering Advertising Podcast
B&E NEWS: Scott Bell on Leaving Droga5 for BBDO NY
Scott Bell is making moves. After 16 years at Droga5, the award-winning creative leader is stepping into his next chapter as Chief Creative Officer of BBDO New York, starting September 2025. In this Breaking and Entering News episode, Scott joins us just 24 hours after the announcement to reflect on his legacy at Droga5, share stories from his rise, and break down his vision for BBDO. This one’s packed with insights, laughs, and career-shaping advice you don’t want to miss.Connect with Scott to follow his moves! https://www.linkedin.com/in/scott-bell-a692304/
2025-06-04
24 min
Brand Builder Lab
Fast Five | News This Week | PepsiCo, BBDO, Spotify, Agentic AI, Harry's | Marketing and Brand Trending Stories
In this episode, get the five most significant marketing and branding stories making headlines this week, from major leadership changes to technological breakthroughs that are reshaping the industry landscape. PepsiCo appoints Mark Kirkham as new CMO for US beverages, signaling potential strategic shifts in response to changing consumer preferencesThree BBDO offices merge to form West BBDO, creating an integrated agency powerhouse offering clients comprehensive servicesSpotify launches a programmatic ad exchange, revolutionizing how audio advertising is targeted and purchasedThe rise of agentic AI is transforming marketing roles, with autonomous AI taking over r...
2025-04-03
08 min
Books To The Boardroom
Navigating CFO Challenges: Insights from Rowan Darling, CFO, Clemenger BBDO
In this episode of the Books in the Boardroom podcast, we kick off Season 3, CFO Catalyst, by diving into the world of Chief Financial Officers. Host Sumith explores financial leadership with Rowan Darling, CFO at Clemenger BBDO. They discuss Rowan's transition from audit to commercial operations, the impact of AI in finance, and balancing short-term results with long-term investments. Rowan shares insights on talent development, emphasizing that willingness to learn often outweighs technical skills. The conversation covers leadership growth and aligning individual career goals with organisational objectives.00:00 Introduction: Skill vs. Will00:12 Welcome to Season 3: CFOs in...
2025-03-02
27 min
Oye.Cracks
“Quick and Fun: transformando la creatividad y cultura organizacional con BBDO”
La cultura corporativa tiene el poder de transformar la productividad y creatividad decualquier empresa, incluidas agencias de medios como @BBDO. En este capítulo de Oye.Cracks, nos acompaña @Camilo Plazas, CEO de BBDO, quien compartirá sufilosofía “Quick and Fun”, la cual se basa en el entendimiento de la transformacióndigital por parte de las marcas para mejorar su eficiencia y su conexión con losconsumidores.
2024-10-08
20 min
Perspectives with Katie Kempner
Daale Carter, Managing Director, Energy BBDO
Join Katie as she talks with Daale Carter, Managing Director at Energy BBDO, as they discuss her incredible career, affecting DEI change in the ad industry, the importance of finding time to be inspired, disconnecting, and the advice for modern leaders.
2024-09-04
00 min
Great Minds
EP322: Josh Gross, Chief Creative Officer at Energy BBDO
On today’s episode of Great Minds, we’re pleased to welcome Josh Gross, Chief Creative Officer at Energy BBDO. Josh walks us through his incredible and unique career, from his days at powerhouse agency Crispin Porter + Bogusky to his present role at Energy BBDO.
2024-07-11
32 min
Great Minds
EP322: Josh Gross, Chief Creative Officer at Energy BBDO
On today’s episode of Great Minds, we’re pleased to welcome Josh Gross, Chief Creative Officer at Energy BBDO. Josh walks us through his incredible and unique career, from his days at powerhouse agency Crispin Porter + Bogusky to his present role at Energy BBDO.
2024-07-11
32 min
La Primera de El Economista
“Quick and Fun: transformando la creatividad y cultura organizacional con BBDO”
La cultura corporativa tiene el poder de transformar la productividad y creatividad de cualquier empresa, incluidas agencias de medios como @BBDO. En este capítulo de Oye.Cracks, nos acompaña @Camilo Plazas, CEO de BBDO, quien compartirá su filosofía “Quick and Fun”, la cual se basa en el entendimiento de la transformación digital por parte de las marcas para mejorar su eficiencia y su conexión con los consumidores. ¡Acompáñanos! #OyeCracks #BBDO #ElEconomista
2024-05-30
20 min
Photopod
Liz Miller-Gershfeld, Executive Art Producer (formerly at Energy BBDO / worked on Jack Daniels, Wrigley gum, etc. / with David LaChapelle, Nadav Kander...) — Part 2
Liz Miller-Gershfeld is an Executive Art Producer in Chicago, IL. After two decades at advertising juggernaut Energy BBDO, she has branched out on her own — working freelance for agencies AND photographers. A few photographers she's worked with: David LaChapelle, Nadav Kander, Laurie Frankel, Robert Whitman, and many others. Past campaigns she's worked on: Jack Daniels, Wrigley gum, Ocean Spray, Pearle Vision, plus plenty of others. Listen as we discuss: Should Photographers Get Into AI Right Now, How She Finds Photographers to Hire, Dangers of Not Understanding Usage & Licensing, and lots more. This is Part 2 of our interview.Ch...
2024-05-29
1h 05
Branded Content & Entertainment Festival
Daniele Dionisi, BBDO Italia conquista l’oro per ACE Italia
Questa puntata è dedicata a Daniele Dionisi, direttore creativo esecutivo della sede di Milano di BBDO Italia, vincitore della medaglia d’oro nella categoria “Sostenibilità Sociale” e del Grand Prix “BC&E SUSTAINABILITY AWARDS 2024". Assieme a lui scopriamo i segreti per arrivare sul podio con il progetto “ACE Formula Anti-Odio”, realizzato per il brand ACE Italia.Prodotto da Podcastory in collaborazione con BC&E. I testi sono di Francesca Silvia Loiacono, sound design e montaggio di Lorenzo Camilli, regia di Arianna Mosconi.
2024-05-28
04 min
Branded Content & Entertainment Festival 2024
Daniele Dionisi, BBDO Italia conquista l’oro per ACE Italia
Questa puntata è dedicata a Daniele Dionisi, direttore creativo esecutivo della sede di Milano di BBDO Italia, vincitore della medaglia d’oro nella categoria “Sostenibilità Sociale” e del Grand Prix “BC&E SUSTAINABILITY AWARDS 2024". Assieme a lui scopriamo i segreti per arrivare sul podio con il progetto “ACE Formula Anti-Odio”, realizzato per il brand ACE Italia.Prodotto da Podcastory in collaborazione con BC&E. I testi sono di Francesca Silvia Loiacono, sound design e montaggio di Lorenzo Camilli, regia di Arianna Mosconi.
2024-05-28
04 min
A LA LATINA
20 - Nancy Reyes / CEO, The Americas, BBDO
Welcome to another empowering episode of "A LA LATINA: The Playbook to Succeed Being Your Authentic Self", in which Claudia and Cynthia are honored to host Nancy Reyes, the dynamic CEO of BBDO, The Americas.In today’s episode, Nancy shares her vibrant journey and how embracing her Latina identity has propelled her career in the competitive world of advertising. Here are three key takeaways from our enlightening conversation:1. Leverage Supportive Programs: Nancy underscores the significance of using available programs designed to uplift Latinos. As someone who has greatly benefited from affirmative ac...
2024-04-24
33 min
Photopod
Liz Miller-Gershfeld, Executive Art Producer (formerly at Energy BBDO / worked on Jack Daniels, Wrigley gum, etc. / with David LaChapelle, Nadav Kander...) — Part 1
Liz Miller-Gershfeld is an Executive Art Producer in Chicago, IL. After two decades at advertising juggernaut Energy BBDO, she has branched out on her own — working freelance for agencies AND photographers. A few photographers she's worked with: David LaChapelle, Nadav Kander, Laurie Frankel, Robert Whitman, and many others. Past campaigns she's worked on: Jack Daniels, Wrigley gum, Ocean Spray, Pearle Vision, plus plenty of others. Listen as we discuss: how she finds photographers to hire, treatments (their importance, plus who actually reads them!), advice to fellow art producers, who photographers should approach at ad agencies, the dangers of not un...
2024-03-01
47 min
The Big Impression
BBDO on why marketing needs humor
BBDO created the iconic Snickers “You’re Not You When You’re Hungry” campaign. The agency’s President and CEO, Andrew Robertson, breaks down the power of humor. Episode TranscriptPlease note, this transcript may contain minor inconsistencies compared to the episode audio.Damian: (00:01)I'm Damian Fowler.Ilyse: (00:02)And I'm Ilyse Liffreing.Damian: (00:04)And welcome to this edition of the current podcast.Ilyse: (00:10)This week we sit down with Andrew Robertson, who has been the president and CEO of BBDO...
2024-02-28
16 min
A Dose of Black Joy and Caffeine
[Season 8: EP 164] Aaron Marshall (Copywriter/Creative) BBDO NY
(Season 8 is in partnership with ADCOLOR. ADCOLOR champions diversity and inclusion in creative industries) Aaron Marshall is a copywriter/creative at BBDO NY, working on prominent global brands such as Bacardí, AT&T, and Dewar’s. In his short but impactful time in the industry, he’s received recognition from One Show, Clios, Webby’s, Epica, ADC, AdWeek, AdAge and earned BBDO’s “Most Valuable People” award. Living with a life-long stutter, he’s passionate about mentoring kids who stutter and advocating for the community to be accurately seen and heard worldwide— which has gained mainstream...
2024-02-21
26 min
untalented
You CAN do this! Becoming ECD at AMV BBDO! How do YOU get ideas flowing?!
AMV BBDO ECD Laura Rogers is the latest guest on Untalented by UNKNOWN. In this episode, Laura delves into her diverse journey across the creative landscape, from spearheading "She Takes Over" to foster visibility for women and diverse talents in the creative fields, to using comedy and improvisation as tools for growth, why believing you can do this is how you end up doing it, you are your worst enemy if you second guess yourself, differentiation in the agency world, the significance of craftsmanship, kindness, why collaborative spirit is essential for shaping the future of creative work, how t...
2024-02-13
1h 02
Manageable Conversations
Kathrin Jesse, CEO of BBDO Germany
Kathrin Jesse is CEO of BBDO Germany, one of the top ten creative agencies in Germany, working with clients such as Allianz, Porsche, Lidl, Meta, 1&1 and E.ON. In this episode, Kathrin talks about:Being a real person as a leader, and being a good fit for the timesHow parenting has strengthened her predictability, consistency and intentionalityWhy taking on the CEO role was a risk for her and the firmSticking to plans and yet being able to handle curve ballsThe power of being transparentSeeing the learning opportunity in every challengeKathrin joined BBDO in January 2023 f...
2023-12-20
18 min
Sweathead, A Strategy Podcast
Is There Really Less Humor In Advertising Right Now? - Paul Fisher, Head of Strategy, BBDO Dublin
Paul Fisher, Head of Strategy at BBDO Dublin, woke up with a mission one Sunday a couple of weeks ago. He wanted to confirm or debunk a belief that there's less humor in advertising than before. He spent hours trawling through and categorizing campaigns. And I thought it would be worth speaking to someone who feels like this is a good way to spend a Sunday. You can find Paul here: https://www.linkedin.com/in/paulfisher1980/ ** Find out about our strategy...
2023-12-13
40 min
MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF
Exclusive | Creative druid Josy Paul, Chairman & CCO – BBDO India, in a heart-to-heart, on unlocking creative wisdom
Send us a textThis, the 99th episode of the award-winning series MVP - The Master's Voice Podcast, features Josy Paul, the acclaimed advertising and marketing leader, Chairman, and Chief Creative Officer at BBDO India. Josy's remarkable insights and unique perspective shine through his heart-to-heart conversation with show host Pavan R Chawla, Founder-Editor of MediaBrief.com. Josy embodies rare humility, values learning from failure, and champions free creative spirits.Josy's belief in the significance of context, emphasizing that "context is your pulse on the world," is truly enlightening. He likens a great agency-client...
2023-10-25
42 min
Britanka Talks
Евгения Журавлева. Про учебу в Британке, работу в BBDO и проект ребрендинга экосистемы МТС.
Женя Журавлева — руководитель направления визуального брендинга в МТС, ex-арт-директор BBDO Branding и выпускница программы «Визуальные коммуникации» в Британке. Обсудили путь Жени — от рекламных агентств до работы в BBDO Branding и МТС. А еще узнали, как проходила учеба и ее апгрейд в Британке. В конце эпизода говорим про запуск новой годовой программы «Арт-директор в брендинге». Здесь Женя будет куратором вместе с Ксюшей Жаворонок из Setters.Программа ДПО «Арт-директор в брендинге»: britishdesign.ruЛекция с Женей — о проекте ребрендинга экосистемы МТС: youtube.com/watch?v=a5zCCVYDKBo История Жени текстом: britanka20.ru/evgeniya-zhuravleva Больше контента — на сайте 20-летия Британки и UU: britanka20.ru #britanka20 #20UU
2023-09-25
32 min
Thought Behind Things
367 | CEO BBDO Pakistan Ft. Atiya Zaidi
International listeners can support TBT here: https://buy.stripe.com/14keVU54r5hQ55S000 Atiya Zaidi is the CEO and CCO at BBDO Pakistan. #thoughtbehindthings #muzamilhasan #advertising Check out the trainings from Sarmaaya Financials: Training List: https://sarmaaya.pk/trainings/?src=tbt Technical Training Masterclass 2.0: https://sarmaaya.pk/trainings/details?tid=1&src=tbt Fundamentals of Capital Market: https://sarmaaya.pk/trainings/details?tid=2&src=tbt Do not forget to subscribe and press the...
2023-09-22
1h 39
Pesos Pesados - Un Podcast de Negocios
Ep.18 T.4 - De Publicidad a Diversificación Ft. Felipe Pagés (CEO Pagés BBDO)
El Mercadeo y la publicidad, si bien son parientes, no son lo mismo y entender la importancia de ambos es fundamental para cualquier empresa, ya que impactan la generación de demanda. En este mundo tan cambiante y con escasez de atención, tenemos que entender que el activo más valioso es nuestra marca. Conoce la historia de la familia Pagés, desde la adaptación al cambio hasta la creación de patrimonio familiar, junto a Felipe Pagés, CEO de Pagés BBDO (@pagesbbdo), la agencia domin...
2023-08-21
2h 34
Campaign Chemistry
Campaign Chemistry: BBDO Worldwide CEO Andrew Robertson
As Andrew Robertson approaches his 20th anniversary as president and CEO of BBDO Worldwide, the world is changing faster than ever. When he took on the role in 2004, Mark Zuckerberg was creating Facebook in his Harvard dorm room. Fast forward to today, and the ad industry is contending with the rise of generative AI, ongoing media fragmentation and ever-changing consumer habits. But for Robertson, the core of the job remains the same: to create iconic ideas that resonate with consumers and drive them to take action. In this episode, Robertson also shares his vie...
2023-08-09
35 min
On Strategy Showcase
Craig & Bridget talk honestly about leaving AMV BBDO and the freedom offered by smaller brands
Recent Co-CSOs of AMV BBDO, Craig Mawdsley and Bridget Angear worked on some of the best campaigns, both strategically and creatively. We talk about why they left, about their ambitions for Craig+Bridget, and the freedom they’re experiencing working on both large and small brands.
2023-06-18
47 min
Sweathead, A Strategy Podcast
A Gentle Comparison Of Strategy At BBDO And VMLY&R - David Moreno, BBDO (Effie Index Series)
David Moreno recently moved to BBDO, Atlanta, where he's EVP, Strategy Lead. Prior to this, David was Managing Director, Strategy and Insights at VMLY&R. Big titles in big agencies doing big things. In this episode, David gently compares the two and gives us his first impressions of BBDO and what makes the agency so good at making effective advertising. You can find David here: https://www.linkedin.com/in/david-moreno-577b928/ ** You can find the Sweathead report What Strategists Want From Work here: https://bit.ly/what-strategists-want ** Ne...
2023-05-29
37 min
Don't just win. Dominate.™
BBDO just restricted the use if AI in client work. Heres why they are right to do so. #marketing ...
BBDO just restricted the use if AI in client work. Heres why they are right to do so. #marketing #business #branding #advertising #growth #sales #personalbrand #billharper #brandbosshq #wmh
2023-04-26
01 min
Don't just win. Dominate.™
BBDO just restricted the use if AI in client work. Heres why they are right to do so. #marketing ...
BBDO just restricted the use if AI in client work. Heres why they are right to do so. #marketing #business #branding #advertising #growth #sales #personalbrand #billharper #brandbosshq #wmh
2023-04-26
01 min
Собрались и разобрались
HR-бренд: для чего нужен (с Анастасией Алехиной, BBDO Group)
Как сделать так, чтобы в вашей компании хотели работать лучшие профессионалы? Как сделать так, чтобы ваши сотрудники даже не смотрели в сторону ваших конкурентов? Ответ — вам необходимо выстраивать HR-бренд правильно. И для того, чтобы ответить на эти вопросы, сегодня с нами собралась, чтобы разобраться в этой теме Анастасия Алехина, HR Director BBDO Russia Group. ⏱️ Таймкоды выпуска: 1:20 — о госте6:10 — o BBDO Group Russia 7:20 — почему важен HR-бренд8:37 — из чего состоит процесс построения HR-бренда14:03 — кто внутри компании должен работать с HR-брендом16:42 — чего ожидают от работодателей новое поколение26:21 — подход к обучению у Стэнфордского университета33:10 — что надо делать, чтобы соискатели хотели работать у вас40:48 — про exit interview45:15 — совет с пользой🔗 Ссылки на рекомендуемые источники: — Книга “Becoming. Моя история” | Мишель Обама — https://www.litres.ru/mishel-obama/becoming-moya-istoriya/chitat-onlayn/— Книга “Лидерство во льдах. Антарктическая одиссея Шеклтона | Альфред Лансинг — https://www.litres.ru/alfred-lansing-2/liderstvo-vo-ldah/— Книга “Любите их, или вы их потеряете. Как удержать ценных сотрудников” | Беверли Кей — https://www.litres.ru/beverli-key/lubite-ih-ili-vy-ih-poteryaete-kak-uderzhat-cennyh-sotrudnikov/ ___Гость выпуска — Анастасия АлехинаВедущий, автор и редактор — Владимир МорозовСоведущая — Татьяна Морозова📬 СВЯЗЬ С РЕДАКЦИЕЙ:— Email: vladimir.v.morozov@gmail.com — Telegram: https://t.me/morozov_media— Сайт подкаста: https://morozov-vv.ru/podcast— Подкаст — резидент лейбла Толк: https://www.tolktolk.me — По вопросам рекламы: info@tolktolk.me 🎯 НАШИ РЕСУРСЫ:— Telegram-канал подкаста — https://t.me/marketingwetake — Авторский блог о маркетинге и бизнесе — https://t.me/marketing_meetingpoint — Вакансии для маркетологов — https://t.me/marketing_jobs — Канал Татьяны Морозовой о стиле и моде — https://t.me/styletm
2023-03-06
50 min
The Campaign Podcast
115: Online safety & jail | Bupa & AMV BBDO on low carbon ads | Jingles
The UK government has tabled legislation that threatens social media executives with jail terms if they intentionally fail to protect children on their platforms. Campaign deputy editor Gemma Charles and media editor Arvind Hickman share views from social media insiders to see whether these laws would be enforceable or even effective.Bupa’s chief brand and corporate affairs director Zoe Vafadari and AMV BBDO chief executive BBDO Sam Hawkey join to explain how they reduced carbon emissions by 95% in Bupa’s “Healthy People, Health Planet” campaign. Good Loop founder Amy WIlliams also joins the panel to discus...
2023-01-27
46 min
После дедлайна
Креативная кухня рекламного агентства: кейсы и инсайты // Дмитрий Николаев, креативный директор BBDO
Как понять, что креатив хороший и отвечает задачам заказчика? Насколько адаптивным должен быть вкус креативщика и как генерировать идеи на постоянной основе?Разбираемся в тонкостях творческого процесса вместе с креативным директором BBDO Дмитрием Николаевым. Поговорили о том, как развивать творческое мышление, создавать самые смешные рекламы и следить за ментальной гигиеной.«После дедлайна» — шоу Школы коммуникаций НИУ ВШЭ. Здесь мы говорим обо всём, что связано с индустрией коммуникаций, — PR, реклама, SМM, ивент, маркетинг, продакшн и продюсирование. Ведущая — Анастасия Урнова, доцент НИУ ВШЭ, телеведущая, PR-специалист с 15-летним опытом. Нас можно не только слушать, но и смотреть на Youtube-канале «После дедлайна»: https://youtube.com/@after_deadline Делитесь впечатлениями, вопросами и идеями для новых выпусков в Telegram-канале «После дедлайна»: https://t.me/afterdlineЗаодно заглядывайте в дружеские сообщества:Telegram-канал Анастасии Урновой: https://t.me/markovnaonairTelegram-канал Школы коммуникаций НИУ ВШЭ: https://t.me/incommhseШкола коммуникаций НИУ ВШЭ: https://cmd.hse.ru/incomm/ Коммуникационное агентство BBDO: https://bbdo-group.ru/Telegram-канал BBDO: https://t.me/bbdo_twtw
2023-01-23
52 min
Brand Collective
BBDO x Trae Watlington: Emotional Intelligence
Our featured guest is Trae Watlington, head of integrated strategy for AT&T Business at BBDO Worldwide.We may have Matthew McConaughey to thank for Trae Watlington’s contributions to advertising and branding. After seeing a movie where the actor portrayed an ad executive, Trae realized that advertising might just be the coolest job out there (he’s not wrong). He later went to school for advertising and public relations but then his career unexpectedly changed direction. Despite interning at agencies of all sizes in his early post grad years, Trae later landed a branding position that brou...
2022-11-28
58 min
A Dose of Black Joy and Caffeine
[Season 4: EP 58] Jason Rosario (BBDO Worldwide) Chief DE&I Officer
An Afro-Latino native New Yorker, Jason Rosario has spent most of his life breaking down barriers and building up inclusive cultures. He is passionate about innovation and the power of creativity to drive change. As Chief Diversity, Equity & Inclusion Officer, Jason oversees diversity, equity and inclusion practices across BBDO Worldwide—the most awarded agency network in the world. In this role, he impacts agency diversity policy and plans, recruitment, retention, training, and education. He also influences the agency’s creative to advance diversity, equity, and inclusion, in the network, the industry, and in society at large. Ja...
2022-11-28
28 min
The Places We'll Go Marketing Show
Dame Cilla Snowball - Life after being CEO at AMV BBDO
After two and a half decades of being Group CEO at one of the largest Creative Agencies in the UK, AMV BBDO, Dame Cilla Snowball CBE took a step back to focus on her Grandmother duties with her new Grandson, and explore different opportunities in Science and Property. In this episode, Cilla reflects on her incredible career journey and shares how she became so successful. Cilla continuously gives credit to the opportunities that her peers gave her, despite her incredible talent and passion for the industry, she is a truly humble and inspirational leader that sees the...
2022-11-09
47 min
Mumbrellacast
A cashed up AFL, a new Clemenger BBDO Australia, and Cartology's Mike Tyquin
On this week's Mumbrellacast, Kalila Welch and Andrew Banks join host, Calum Jaspan to discuss two major bits of news in the media and marketing industry, with the AFL securing a record $4.5 billion broadcast deal, and a number of changes at Clemenger Group, which sees a new Clemenger BBDO Australia agency emerge. Then, Cartology's Mike Tyquin joins the podcast to discuss the company's rapid growth and the booming retail media sector.
2022-09-08
46 min
Mumbrellacast
A cashed up AFL, a new Clemenger BBDO Australia, and Cartology's Mike Tyquin
On this week's Mumbrellacast, Kalila Welch and Andrew Banks join host, Calum Jaspan to discuss two major bits of news in the media and marketing industry, with the AFL securing a record $4.5 billion broadcast deal, and a number of changes at Clemenger Group, which sees a new Clemenger BBDO Australia agency emerge. Then, Cartology's Mike Tyquin joins the podcast to discuss the company's rapid growth and the booming retail media sector.
2022-09-08
46 min
Žiška Podkast
WOKE reklame / Marko Marjanović, Ovation BBDO / ŽIŠKA podkast #141
Na zapadu, WOKE pokret je jedno od par žarišta kulturnog rata. Woke je širok izraz za nekoga ko je “uvideo istinu koju od njega sakriva sistem”, ali se najčešće koristi u vezi sa društveno liberalnim politikama, #BlackLivesMatter pokretom, LGBTQI pravima, rodnim ulogama itd. Reklamna industrija je oberučke prihvatila ovaj trend, tako da na zapadu skoro pa nema velike korporacije koja nije izbacila neki woke spot prethodnih godina. U našem društvu pak o ovim temama tek krećemo da razgovaramo. Kada ćemo zaista početi i kako će se brendovi uključiti pričamo sa Markom, kreativni...
2022-08-06
1h 54
Sweathead, A Strategy Podcast
A Strategy For Binge-Drinkers - Rodolfo Estrada, BBDO
Rodolfo Estrada is a fresh new planner at BBDO in Guatemala. He recently took The Sweathead Strategy Accelerator, our 6-week strategy course. And I thought his work was worth sharing. In this episode, Rodolfo takes us through his response to a hypothetical brief. The task was to get heavy drinkers to consider Vivitrol as a way to cut down their drinking. Vivitrol is a monthly needle in the butt (although there are pill versions of the drug, too - eg Naltrexone). It claims to turn down the opioid receptors in the brain, to reduce the endorphin rush...
2022-06-09
41 min
Janela Publicitária
2022-06-03 - #118 - Depois da McCann fake, golpistas da internet atacam de BBDO fake.
Marcio Ehrlich fala das novas pirâmides da Internet, usando os nomes da BBDO e da PWC. Citados: PWC, BBDO e AlmapBBDO
2022-06-03
02 min
Uncensored CMO
Confidence, Creativity & Catching Big Ideas - Andrew Robertson, CEO BBDO
Andrew Robertson has been President and Chief Executive Officer of BBDO Worldwide since June 2004, and has worked with major clients including AT&T, ExxonMobil, FedEx, Ford, GE, Mars Inc, PepsiCo, SAP and Visa. It has been named Network of the Year at Cannes a record-setting seven times and the world's most awarded agency network according to The Gunn Report/World Advertising Research Center for thirteen years in a row. Since 2005, BBDO has been honoured as Global Agency of the Year in Ad Age, Adweek (three times) and Campaign (five times). BBDO Worldwide was also recognized as the...
2022-03-02
45 min
Собрались и разобрались
Направление New business в BBDO Branding
Работая с рекламными и маркетинговыми агентствами мы регулярно сталкиваемся с понятием new business. Что же это такое? Кто эти люди, которые приезжают на первые установочные встречи и отвечают на первые запросы. И чтобы ответить на эти вопросы, мы решили взять интервью у Романа Лакомова – директора по развитию бизнеса брендингового агентства BBDO Branding. Компания является частью крупнейшей в России коммуникационной группы BBDO Russia и уже на протяжении более 15 лет работает на рынке. Среди клиентов, для которых были реализованы проекты: Автоваз, МТС, Райффайзен банк, X5 Group, телеканал «Суббота» и многие другие.⏱️ Таймкоды выпуска: 1:45 — о госте6:20 — о направлении New business19:45 — о кейсе с топорами ))22:50 — о том, какими должны быть new business-специалисты31:10 — советы с пользой🔗 Ссылки на рекомендуемые источники:1. Книга “Инноваторы. Как несколько гениев, хакеров и гиков совершили цифровую революцию”, Айзексон Уолтер — https://bit.ly/3h4dIQw 2. Фильм “Новый порядок” — https://www.kinopoisk.ru/film/1390940/ 3. Книга “Никаких правил. Уникальная культура Netflix”, Хастингс, Мейер — https://www.labirint.ru/books/774711/4. Книга “Книга инфографик: Чему не учат в школе. Самое важное для подростка в одной книге” | Smart Reading — https://bit.ly/3If1bWs ___Ведущий, автор и редактор — Владимир МорозовСоведущая — Татьяна МорозоваГость выпуска — Роман ЛакомовАвтор названия — Екатерина ШмаленюкДизайн обложки — Алексей Бойко___ 💰 Поддержать подкаст — https://morozov-vv.ru/podcast#donate 🚀 Авторский канал про маркетинг Владимира Морозова — https://t.me/marketing_meetingpoint🎯 Вакансии для маркетологов — https://t.me/marketing_jobs👒 Канал Татьяны Морозовой о стиле и моде — https://t.me/styletm📬 По всем вопросам пишите на vladimir.v.morozov@gmail.com или в Telegram — https://t.me/morozov_media. Telegram-канал подкаста — https://t.me/marketingwetake — анонсы, пожелания и обсуждение выпусков.
2022-02-28
41 min
El Vermú de EXTRADIGITAL
El Vermú de EXTRADIGITAL – Programa 46: Carlos Jorge, director gral. creativo de Contrapunto BBDO y Gonzalo Urriza, director creativo de la agencia
El Vermú de EXTRADIGITAL – Programa 46: Carlos Jorge, director gral. creativo de Contrapunto BBDO y Gonzalo Urriza, director creativo de la agencia Hola, Bienvenido, una vez más, a nuestro podcast. En esta ocasión hemos invitado a tomarse un vermú a Carlos Jorge y Gonzalo Urriza, de contrapunto BBDO, para charlar sobre el spot del...
2021-12-22
21 min
El Vermú de EXTRADIGITAL
El Vermú de EXTRADIGITAL – Programa 46: Carlos Jorge, director gral. creativo de Contrapunto BBDO y Gonzalo Urriza, director creativo de la agencia
El Vermú de EXTRADIGITAL – Programa 46: Carlos Jorge, director gral. creativo de Contrapunto BBDO y Gonzalo Urriza, director creativo de la agencia Hola, Bienvenido, una vez más, a nuestro podcast. En esta ocasión hemos invitado a tomarse un vermú a Carlos Jorge y Gonzalo Urriza, de contrapunto BBDO, para charlar sobre el spot del...
2021-12-21
21 min
SME & Entrepreneur Podcast
Small business marketing tactics - Guest Mike Hutcheson Former MD Saatchi & Saatchi. Founder Colenso BBDO
How to market your small business.If anyone can help you with marketing it's Mike Hutcheson, founder of Colenso BBDO, former MD of Saatchi & Saatchi serial start up guy, he has written 5 marketing books and is now a professor teaching marketing at AUT in New Zealand. In this podcast we discuss the most effective marketing tactics for a small business, Mike says the most effective and affordable tactic is word of mouth, be so good at what you do people recommend you.Mike also talks about the Periodic Table of Innovation which you c...
2021-11-05
43 min
El Brief
T1 E1 Marco Dávila Ocampo - VP Chief Strategy Officer at BBDO Mx
El Brief arranca con Marco Dávila Ocampo, Vicepresidente de Planeación Estratégica de BBDO México, quien nos habla sobre su trayectoria, su proceso y su propósito. Acompaña a Fernando Herrera, fundador y CEO de Roastbrief en este nuevo Podcast.
2021-09-08
51 min
El Brief
T1 E1 Marco Dávila Ocampo - VP Chief Strategy Officer at BBDO Mx
El Brief arranca con Marco Dávila Ocampo, Vicepresidente de Planeación Estratégica de BBDO México, quien nos habla sobre su trayectoria, su proceso y su propósito. Acompaña a Fernando Herrera, fundador y CEO de Roastbrief en este nuevo Podcast.
2021-09-08
51 min
El Clavo
El Clavo 4.2 - Garnier BBDO con Ana Calvo y Sergio Chinchilla
Continuamos la temporada 4. Esta vez nos sentamos con Ana y Sergio de Garnier BBDO. Hablamos de la agencia, proyectos, clientes, ideología y por supuesto de Volcán 2021. Escuchen, opinen y compartan.
2021-08-27
33 min
Breaking and Entering Advertising Podcast
#71: B&E Content Creation w/Austin Navickis @Energy BBDO
Today, we have on Austin Navickis. He is a content creator at Energy BBDO here in Chicago. Austin steps in if a brand needs something quick, effective, and engaging on social or digital. He's a swiss army knife that know's what catches your eye amid the thousands of distractions on social media. He's the first content creator on this podcast and explains how he built his brand and skillsets to land his dream job after graduating only a few months ago mid-pandemic. Visit @enteringad on Instagram to see his list of top influencers to follow to stay motivated and inspired. ...
2021-08-18
39 min
Ecommerce Bridge
Ako pandémia zmení spotrebiteľské správanie na internete (Marian Timoracký, Mark BBDO)
Marian Timoracký je partner a strategický riaditeľ Mark BBDO a vôbec prvý strategický plánovač v reklamnej agentúre na Slovensku. Je odborníkom na brand management, customer insight a customer experience. Zároveň je autorom odborného článku o spotrebiteľskom správaní a nových fenoménoch počas pandémie koronavírusu, čo bolo hlavnou témou nášho rozhovoru. V rozhovore sa dozviete: 01:39 Čo je to spotrebiteľské správanie a čo všetko ho ovplyvňuje? 04:42 Ako môžeme charakterizovať internetového zákazníka? 08:02 Aký tovar zákazníci môžu nakupovať cez internet bez problémo...
2021-08-16
58 min
What's Next, Agencies?
#40 mit Marianne Heiß, CEO der BBDO Group Germany
„Wir müssen das Paradoxon der Unvereinbarkeit von Familie und Karriere auflösen und Strukturen schaffen, in denen beides möglich ist – und zwar ohne das schleichende Gefühl, einem von beiden Bereichen nicht ausreichend gerecht werden zu können.“ Davon – und davon, dass die Zukunft des Managements weiblich sein wird, ist Marianne Heiß, CEO der BBDO Group Germany überzeugt. In der neuen Folge von #WhatsNextAgencies spreche ich mit ihr über Female Empowerment, Arbeitsmodelle der Zukunft und Mental Health. In der Pandemie spüren wir alle eine mentale Belastung, die beispielsweise aus der Doppelrolle mit Beruf, Kinderbetreuung und Homeschooling oder aus der Isolation...
2021-07-27
1h 03
The B-side with James Barrow
Building meaningful brands, Ironclad Pan, and post Colenso BBDO with Joe Carter
How do you create a brand that could outlast you?On episode 27 of the B-side, I speak to Joe Carter, Co-Founder of The Ironclad Pan Company - the only cast iron cookware made in Aotearoa, New Zealand, with a Three Generation Guarantee.Before dedicating 100% of his efforts to Ironclad, Joe worked in a variety of roles at some of the worlds most creative publishers and ad agencies like Contagious and Colenso BBDO.He chats about his time at Colenso BBDO as Partnerships Director, when the agency won Creative Agency of the Decade, and an...
2021-07-07
55 min
On Purpose with Lisa Colantuono
#1 Focusing On What Excites Your Audience with Energy BBDO
In this episode, Lisa Colantuono speaks with Larry Gies, Chief Strategy Officer at Energy BBDO about how brands can create incredible marketing campaigns by focusing solely on what excites their audiences.
2021-04-28
23 min
Strategy Sphere
Continuous Creativity in Advertising, BBDO, and the Creative Geniuses I David Lubars
David Lubars is Chief Creative Officer of BBDO Worldwide and Chairman of BBDO North America, an advertising agency often called the most creative on the planet. As new forms of communication and technology continue to emerge — from TikTok to augmented reality — the opportunities to create imaginative and impactful advertising are endless. Download the episode to learn what role creativity plays in marketing and driving revenue. Lubars also discuss how BBDO helps its clients “keep on keeping on.” The agency continually produces new and standout advertising that is creative and memorable for a range of clients, including Dunkin, BMW, and Mars. Fo...
2021-03-30
18 min
The Fog City Chronicles
The Women Who Run BBDO: Nadja Lossgott
Nadja Lossgott, Executive Creative Director at AMV BBDO, chats with Jim Lesser about how her upbringing has influenced her passion towards the craft of advertising and her approach to team building.
2021-01-30
1h 02
The Fog City Chronicles
The Women Who Run BBDO: Susannah Keller
Susannah Keller, Global Business Leader of BBDO Worldwide, chats with Jim Lesser about the importance of trust and accountability within her teams and advice for people who are searching for mentors in their career path.
2021-01-30
56 min
The Fog City Chronicles
The Women Who Run BBDO: Sarah Douglas
Sarah Douglas, Chief Executive Officer at AMV BBDO, chats with Jim Lesser about her ability to recognize and develop great ideas and the importance of self-care.
2021-01-30
1h 04
The Fog City Chronicles
The Women Who Run BBDO: Lianne Sinclair
Lianne Sinclair, Managing Director at Energy BBDO, chats with Jim Lesser about her new roll and her confidence to not take "no" for an answer in order to improve her career.
2021-01-30
1h 11
Behind the Visual with Mark Hanson
Episode 53 - Pebble Goh, VP Creative Director @ BBDO NYC
Pebble talks about how to get from Malaysia to NYC all with one of the biggest Ad Agencies in the world! We also discuss her favorite place to vacation, how she won the Young Creative award after her first year with BBDO in Malaysia, what it’s like working with a huge group of babies to make a global brand relaunch come together, her favorite shoot and more!
2021-01-11
1h 04
Leading Female Insider
11: The secrets of successful brands & disrupting the music industry - Beatriz Ayala Founder &CEO Musicasa, former Group Account Director BBDO Puerto Rico
In this episode, I have a chat with Beatriz Ayala. She is an award-winning Advertising and Communications executive with over 10 years of experience. She was working for global and local agencies including as a Group Account Director for BBDO Puerto Rico. She worked with brands such as Cover Girl, Pantene, Medalla Light, Bacardi, Snickers, M&M’s, Pedigree, and Hyundai for the US Hispanic market, Central America, the Caribbean, and Puerto Rico. Today she is leading her tech music startup called Musicasa pioneering the future of live entertainment. Musiscasa is a live music platform discovering and ex...
2021-01-06
30 min
insight
L'avenir des agences et de la création - CLM BBDO
Benjamin Dessagne, Directeur de la création chez CLM BBDO nous éclaire sur l'avenir des agences et de la création. 🔥 Abonnez-vous et allez écouter J’ai un pote dans la com en podcast : ⤵️ Spotify - Apple Podcast - Deezer - Google Podcast - Amazon Music ➡️ Et retrouvez-nous sur nos réseaux sociaux : Instagram - Facebook - Youtube - Linkedin - Twitter Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
2021-01-04
35 min
Meet the Creatives
'Successful People Do What Unsuccessful People Aren't Willing to Do' Greg Hahn, Former CCO at BBDO, NY
'Successful People Do What Unsuccessful People Aren't Willing to Do' Greg Hahn, Former CCO at BBDO, NYwww.MeettheCreatives.orgwww.linktr.ee/meetthecreativesny 🎙️ Connect with Rob Johnston and Explore Meet the Creatives!🌐 Dive into the world of creativity and inspiration with Meet the Creatives and its founder, Rob Johnston! Here's how you can stay connected:🖥️ Meet the Creatives Website: www.MeettheCreatives.org📸 Rob Johnston's Instagram: Follow @_robjohnston🌐 Meet the Creatives Linktree: Explore Linktree🎥 Meet the Creatives YouTube Channel: Watch on YouTube👔 Rob Johnston's LinkedIn: Connect on LinkedIn✍️ Meet the Creatives Medium Page: Read on...
2020-10-29
02 min
Meet the Creatives
TBT: Greg Hahn, Former Chief Creative Officer at BBDO, New York
TBT: Greg Hahn, Former Chief Creative Officer at BBDO, New YorkCurrently Co-Founder & CCO of Mischief USAwww.MeettheCreatives.orgwww.linktr.ee/meetthecreativesny 🎙️ Connect with Rob Johnston and Explore Meet the Creatives!🌐 Dive into the world of creativity and inspiration with Meet the Creatives and its founder, Rob Johnston! Here's how you can stay connected:🖥️ Meet the Creatives Website: www.MeettheCreatives.org📸 Rob Johnston's Instagram: Follow @_robjohnston🌐 Meet the Creatives Linktree: Explore Linktree🎥 Meet the Creatives YouTube Channel: Watch on YouTube👔 Rob Johnston's LinkedIn: Connect on LinkedIn✍️ Meet the Creati...
2020-10-29
31 min
Conversa con Gas
Conversa con Gas - Andres Carvajal - VP Planning de Sancho BBDO
Hoy tengo el gusto de reecontrarme con Andres Carvajal, gran amigo con quien tuve la dicha de trabajar en Sancho BBDO cuando estuve sentado en Avianca. Andres era miembro del equipo de Planning de Sancho y hoy se sienta en la que era la silla de Marcelo Arango, en Vicepresidente de Planning de esa época. En esta conversa, hablamos de la filosofía de trabajo de la que ha sido 6 veces, la agencia de publicidad mas efectiva del mundo, que debe tener una campaña para que sea exitosa y su perspectiva del...
2020-08-06
42 min
Breaking and Entering Advertising Podcast
#5: B&E Account @Energy BBDO w/Kayla
Kayla Dzierozynski tells her story of how she broke into her role as an assistant account executive for Energy BBDO. Energy BBDO is a full-service creative agency that preaches the importance of brand growth through powerful creative. I encourage you to reach out to Kayla for any questions or advice. Find her on LinkedIn or feel to email her at kayladzier@gmail.com. Shout out to Mikey Melarkey, our audio engineer. Shout out to Buchun Jiang, our outstanding Creative Director for this show. Check out his portfolio at https://buchunjiang0218.myportfolio.com/ --- Send in a voice message: https://podcasters...
2020-05-05
49 min
The Fog City Chronicles
The Women Who Run BBDO: Kathryn Brown
Kathryn Brown, Managing Director of BBDO Worldwide chats with Jim Lesser about helping people find their own voice in a workplace and the importance of being an expert of a client's business.
2020-02-21
47 min
The Fog City Chronicles
The Women Who Run BBDO: Elle McCarthy
Elle McCarthy, EVP Global Head of Planning on the Ford account at BBDO New York, chats with Jim Lesser about finding diverse talent while recruiting, assessing and addressing unconscious bias in the workplace and making the transition from a craftsperson to a team builder and a leader.
2020-02-21
52 min
The Fog City Chronicles
The Women Who Run BBDO: Anne Dooley
Anne Dooley, Global Business Leader on the SC Johnson account at Energy BBDO, chats with Jim Lesser about learning how to learn, greatly understanding a client’s business problems and the challenges of building teams around the world.
2020-02-21
1h 08
Ad Age Insider
Andrew Robertson, CEO, BBDO Worldwide
Andrew Robertson is by all accounts the longest-running agency CEO working today. And he's got a track record to back it up: Renowned for its creativity, you've seen BBDO Worldwide's imprint on work for Ford, for which it is the lead agency, Snickers, Macy's, M&Ms, Sandy Hook Promise, Avocados from Mexico and more. It's been named network of the year at the International Festival of Creativity in Cannes seven times in the last 12 years, including in 2017 and 2018. We discuss BBDO, the work, parent company Omnicom, Ford as a client and more.
2019-12-16
35 min
Dear Art Producer
Ilona Siller, Art Producer at BBDO
Ilona started as a receptionist and worked her way up to art production — a position she has now worked in for 17 years. She shares quite a few practical tips and a lot of insights on her experience. Key Takeaways [:31] Heather introduces Elena and asks her guest to talk about who she is, where she is from, how she found her way into art production, and what important skills are required for this line of work. [7:43] The biggest change Ilona has seen on the agency side of the industry is that the am...
2019-08-26
41 min
Ad Age Ad Block
BBDO NY CCO Greg Hahn on 'mindhacking'
Greg Hahn, CCO at BBDO New York, talk about 'mindhacking.' "It's about how you approach problems and solve them, and how you can do it by thinking about them differently," he says. He also weighs in on his love for '80s guitar shredding and the disaster epic "Chernobyl" and his hatred of bees.
2019-07-17
38 min
Propaganda não é só isso aí
05 - Carreira • Bianca Guimarães BBDO Nova York
Jovens publicitárixs nunca tiveram muito a oportunidade de ir trabalhar direto fora do país. Hoje em dia, o mercado internacional se interessa pelos jovens talentos nacionais. Quais são as barreiras e desafios que um jovem brasileiro enfrentará ao se deparar com a possibilidade de trabalho fora do país? Como planejar a carreira para um futuro promissor no exterior? A Bianca Guimarães tem uma das carreiras mais ascendentes da propaganda mundial, sendo citada quatro vezes na lista da Business Insider como uma das profissionais mais criativas da indústria, e figurando em listas como as da Adwe...
2019-07-08
53 min
Photopod
Wylie Moran, Senior Art Producer and Freelance Producer (BBDO, JWT, The Martin Agency)
Wylie Moran, Senior Art Producer and Freelance Producer (formerly of BBDO, JWT, and The Martin Agency) comes on the first full episode of Photopod! She sits down with me (your host, [Neil Binkley](https://www.neilbinkley.com)) to discuss how advertising agency Art Producers find photographers, why they hire them, whether photographers need to have motion work in their portfolio, and much, much more.See all Photopod episodes by subscribing on your podcast player of choice ([Apple](https://geo.itunes.apple.com/us/podcast/feed/id1439624114), [Google](https://www.google.com/podcasts?feed=aHR0cHM6Ly9yc3...
2019-05-22
1h 35
Photopod
Wylie Moran, Senior Art Producer and Freelance Producer (BBDO, JWT, The Martin Agency)
Wylie Moran, Senior Art Producer and Freelance Producer (formerly of BBDO, JWT, and The Martin Agency) comes on the first full episode of Photopod! She sits down with me (your host, Neil Binkley) to discuss how advertising agency Art Producers find photographers, why they hire them, whether photographers need to have motion work in their portfolio, and much, much more. See all Photopod episodes by subscribing on your podcast player of choice (Apple, Google, my favorite: Overcast, Spotify, etc.), or at www.photopodpod.com. Also feel free to drop me a line with questions and ideas for...
2019-05-22
1h 35
The Creative Condition podcast
Ep 137: Branding taboos! AMV BBDO Creative Partner Nadja Lossgott on vaginas, period blood & change
AMV BBDO is a global communications agency. 289 offices in 81 countries big. That's influence. Their #Bloodnormal campaign for Bodyform was the first to show period blood. Plastic Oceans with Ladbible played a significant role in bringing the plastic problem into mainstream conversation. Both campaigns showcased the power of creativity and visual communication.I talk to creative partner and a key mind behind both campaigns Nadja Lossgott about her work for AMV, her story, thoughts on branding taboos and the power of our artistic skills to inspire change for good.We get into the role of consumers and brands in triggering mainstream...
2019-05-20
1h 12
Meet the Creatives
Best of MTC: Greg Hahn, Chief Creative Officer at BBDO, New York
Best of MTC: Greg Hahn, Chief Creative Officer at BBDO, New York www.Linktr.ee/MeettheCreativesNY 🎙️ Connect with Rob Johnston and Explore Meet the Creatives!🌐 Dive into the world of creativity and inspiration with Meet the Creatives and its founder, Rob Johnston! Here's how you can stay connected:🖥️ Meet the Creatives Website: www.MeettheCreatives.org📸 Rob Johnston's Instagram: Follow @_robjohnston🌐 Meet the Creatives Linktree: Explore Linktree🎥 Meet the Creatives YouTube Channel: Watch on YouTube👔 Rob Johnston's LinkedIn: Connect on LinkedIn✍️ Meet the Creatives Medium Page: Read on Medium🔗 Click the links above to discover a wealth of cr...
2019-04-22
31 min
Sweathead, A Strategy Podcast
How BBDO Does Business Development - Nicole Landesman
Nicole Landesman is Head of Business Development at BBDO in New York, where she helps potential clients navigate everything BBDO has to offer. And she was once a planner. We discuss: - The BBDO new business process - What’s going on inside a marketer’s mind during a pitch - What makes a useful pitch brief - Moving form planning to business development For more strategy talk: 1. Strategy newsletter: http://www.markpollard.net/email-newsletter/ 2. Strategy drawings: http://www.instagram.com/markpollard 3. Strategy Twitter: http://www.twitter.com/markpollard 4. Join 5,000+ strategists: http://www.sweathead.co New book "Strategy Is Your Words"...
2019-04-12
32 min
The Fog City Chronicles
The Women Who Run BBDO: Tina Allan
Tina Allan, EVP Director of Data Solutions at BBDO New York, chats with Jim Lesser about developing a new data practice for BBDO and the importance of having a mentor in the advertising world.
2019-02-23
41 min
The Fog City Chronicles
The Women Who Run BBDO: Robin Fitzgerald
Robin Fitzgerald, Chief Creative Officer of BBDO Atlanta, chats with Jim Lesser about the leaps she took to start her career and what she looks for when she builds her creative teams.
2019-02-23
1h 05
Meet the Creatives
'Successful People Do What Unsuccessful People Aren't Willing to Do' Greg Hahn, CCO at BBDO, NY
'Successful People Do What Unsuccessful People Aren't Willing to Do' Greg Hahn, CCO at BBDO, NY www.Linktr.ee/MeettheCreativesNY 🎙️ Connect with Rob Johnston and Explore Meet the Creatives!🌐 Dive into the world of creativity and inspiration with Meet the Creatives and its founder, Rob Johnston! Here's how you can stay connected:🖥️ Meet the Creatives Website: www.MeettheCreatives.org📸 Rob Johnston's Instagram: Follow @_robjohnston🌐 Meet the Creatives Linktree: Explore Linktree🎥 Meet the Creatives YouTube Channel: Watch on YouTube👔 Rob Johnston's LinkedIn: Connect on LinkedIn✍️ Meet the Creatives Medium Page: Read on Medium🔗 Click the links above to...
2019-02-14
02 min
The Fog City Chronicles
The Women Who Run BBDO: Cilla Snowball
Dame Cilla Snowball, Group Chairman and Group CEO of AMV BBDO, chats with Jim Lesser about the BBDO People Values, turning rejection into motivation and building a brilliant agency culture.
2018-08-03
57 min
The Fog City Chronicles
The Women Who Run BBDO: Kirsten Flanik
Kirsten Flanik, President and CEO of BBDO New York, chats with Jim Lesser about the importance of relationships, how to succeed with clients and the true importance of creativity.
2018-08-03
56 min
The Fog City Chronicles
The Women Who Run BBDO: Crystal Rix
Crystal Rix, Chief Strategy Officer of BBDO New York, chats with Jim Lesser about leadership, team building, unconscious bias and more.
2018-08-03
58 min
The Fog City Chronicles
The Women Who Run BBDO: Tonise Paul
Tonise Paul, President and CEO of Energy BBDO in Chicago chats with Jim Lesser about the critical traits necessary to succede in advertising, how building brands builds business and more.
2018-08-03
51 min
The Fog City Chronicles
The Women Who Run BBDO: Valérie Accary
Valérie Accary, CEO of CLM BBDO in France chats with Jim Lesser about the importance of learning from great bosses and bouncing back after a set-back.
2018-08-03
57 min
The Fog City Chronicles
The Women Who Run BBDO: Ella Stewart
(Skype audio from Russia is tricky, but hang in there!) Ella Stewart, CEO of BBDO Group in Russia chats with Jim Lesser about leading one of the largest agency groups in the world, the origins of advertising in Russia and more.
2018-08-03
36 min
Pokretači Podcast
#32 Nikola Parun - Ovation BBDO
Gost je Nikola Parun iz Ovation BBDO-a iz Beograda. Sa Parunom sam pričao o tome kako izgleda baviti se PR-om, kako se osećati kao pokretač u većoj frimi, kako zadržati integritet u poslu i kako se prave uspešne, ali i kontroverzne reklamne kampanje.
2018-06-19
28 min
Meet the Creatives
'Successful People Do What Unsuccessful People Aren't Willing to Do' Greg Hahn, CCO at BBDO, NY
'Successful People Do What Unsuccessful People Aren't Willing to Do' Greg Hahn, CCO at BBDO, NY 🎙️ Connect with Rob Johnston and Explore Meet the Creatives!🌐 Dive into the world of creativity and inspiration with Meet the Creatives and its founder, Rob Johnston! Here's how you can stay connected:🖥️ Meet the Creatives Website: www.MeettheCreatives.org📸 Rob Johnston's Instagram: Follow @_robjohnston🌐 Meet the Creatives Linktree: Explore Linktree🎥 Meet the Creatives YouTube Channel: Watch on YouTube👔 Rob Johnston's LinkedIn: Connect on LinkedIn✍️ Meet the Creatives Medium Page: Read on Medium🔗 Click the links above to discover a wealth of creative...
2017-11-01
02 min
GovComms: The Future of Government Communication
InTransition 119: Clinton Parr, head of people and culture at Clemenger BBDO, on fostering happiness
Clinton Parr's job, as head of people and culture at Clemenger BBDO, Australia's largest and most successful marketing communications company, is to deliver happiness. As he describes it, happy employees mean happy clients, happy clients mean happy companies, happy companies mean happy communities and happy communities mean a happy world. Keeping in mind contentgroup's mission of helping government and the public sector strengthen communities and improve the well-being of citizens, we reckon Clint is right on our level. In this week's episode of InTransition, David finds out how is Clint is helping to foster happiness in the w...
2017-07-11
32 min
Ricky Richards Represents
26 - Rosie Arnold - Head of Art at AMV BBDO
Rosie Arnold is a creative partner and Head of Art at AMV BBDO. A highly respected advertising agency headquartered in London. Prior to that she was at BBH, where she was the 11th ever employee and remained there for 33 years at a time when BBH was considered by many to be the greatest independent ad agency in the world. Outside of her day job Rosie also became only the second female to become a D&AD president in the organisations history, and is also a figurehead of equality in the workplace, as well as an educator and supporter of emerging...
2017-06-06
1h 02
Ricky Richards Represents
Rosie Arnold : Changing perceptions in advertising with head of Art at AMV BBDO and D&AD president
Rosie Arnold is a creative partner and Head of Art at AMV BBDO. Which for those that don’t know, is a highly respected advertising agency headquartered in London. Prior to that she was at BBH, where she was the 11th ever employee and remained there for 33 years at a time when BBH was considered by many to be the greatest independent ad agency in the world. BBH founder John Hegarty, has been quoted saying’ Rosie has been one of the stars of BBH’s rise to fame, a creative thinker of outstanding qualities.’ Outside of her day job Rosie al...
2017-06-06
00 min
Don't Get Me Started
Episode 207: Danilo Boer, Senior CD, Head of Art and Design at BBDO NY
This 30-year-old BBDO VP has a very firm grasp on the importance of beauty and what real collaboration feels like.
2015-07-23
26 min
Midtown Business Radio
Creative Circus, BBDO, Escalate, and Coca-Cola
Creative Circus, BBDO, Escalate, and Coca-Cola This week my guests included experts from Creative Circus, BBDO, Escalate, and Coca-Cola. The focus of our discussion was centered around marketing/brand awareness through creative campaigns and experiential/word-of-mouth marketing. And we started by sharing the story about Creative Circus, an Atlanta-based creative school that recruits top creative arts students […] The post Creative Circus, BBDO, Escalate, and Coca-Cola appeared first on Business RadioX ®.
2015-03-11
00 min
Don't Get Me Started
Episode 147: Cabot Norton, ECD, BBDO Atlanta
After graduating from The Creative Circus, Cabot moved from traditional to digital to both via three different BBDO offices. Then he talked about it for half an hour.
2013-03-07
28 min
Don't Get Me Started
Episode 105: Mike Smith and Greg Hahn of BBDO
The award-winning ECD team responsible for some of BBDO's great work for HBO talk about talent, balance, and doing one "for you". Originally published Sunday, July 3, 2011
2012-02-15
33 min
The Advertising Show
Bill Bruce, Chairman and CCO of BBDO New York Shares a “Shockingly Refreshing” Account of the Current State of Creativity in Advertising
Co-host Brad Forsythe interviews Bill Bruce, Chairman and CCO of BBDO New York. As Chairman and Chief Creative Officer for BBDO New York, Bill Bruce is responsible for overseeing BBDO New York’s creative output for its ever-growing client roster and to drive the Agency towards...
2007-08-31
00 min