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BSPK
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Giant Robots Smashing Into Other Giant Robots
581: Crafting Community & Code: Henrique Cardoso on Euruko 2025 & BSPK
Sami talks with Henrique Cardoso about his unified commerce platform BSPK and the challenges of organising a large scale developer conference. Henrique talks in depth about the bespoke nature of BSPK and how it differs from other CRM tools, how they went about unifying all the major commerce platforms to fit under one platform, as well as the hurdles he faced when tasked with re-engaging a community of developers with his upcoming conference Euroko 2025. â Check out BSPK to find how it can enhance and personalise your business to deliver the best possible experience fo...
2025-07-03
40 min
BSPK Clienteling Unveiled
Luxury Retail Trends 2026: How Clienteling Is Reshaping the Future
In this episode of Clienteling Unveiled, host Katie sits down with Alexis to unpack the key trends transforming luxury retail in 2026.đ Whatâs inside:â Why global growth is slowing but still strongâ How Gen Z and Millennials are redefining value in luxuryâ The rise of experiential retail and live commerceâ Why AI-powered personalization is now a competitive necessityâ Actionable strategies for sales associates and clienteling teamsFrom immersive brand experiences to omnichannel client journeys, discover how leading luxury brands are navigating shifting marketsâand how clienteling is becoming the ultimate growth lever....
2025-06-12
03 min
BSPK Clienteling Unveiled
Discovery Reinvented: How AI Is Transforming Luxury Retail | Clienteling Unveiled
In this episode of Clienteling Unveiled, host Katie Tame sits down with Alexis to explore one of the biggest trends in luxury retail today: AI-powered discovery.Luxury shoppers are facing digital overwhelmâand leading brands are responding with AI-driven curation that simplifies choice, boosts engagement, and drives conversion. We reveal how 50% of fashion executives now see generative AI as the most strategic tool for improving the product discovery experience.â Whatâs causing decision fatigue in e-commerce?â How can AI-powered recommendations create a VIP-like digital journey?â Why is AI clien...
2025-06-06
02 min
BSPK Clienteling Unveiled
How Luxury Retailers Are Building a 360° View
In this episode of Clienteling Unveiled, host Katie Tame sits down with Alexis from BSPK to explore one of the most powerful tools in modern luxury retail: the 360° customer view.What does it really take to create a unified client profile that goes beyond transactions? From CRM integration to real-time personalization, Alexis breaks down how forward-thinking brands are turning scattered data into relationship-driven retailâand why itâs the key to client loyalty in 2025.Whether you're a boutique director or a sales advisor, this episode will change how you think about client knowledgeâand how to acti...
2025-05-24
02 min
BSPK Clienteling Unveiled
From Click to Client: How Luxury Brands Are Turning Online Browsers into In-Store Buyers
Luxury retail is changingâand it starts long before the client walks into the store.In this episode of Clienteling Unveiled, host Katie Tame sits down with clienteling strategist Alexis to explore one of 2025âs hottest trends: Client-to-Store Commerce. Discover how leading luxury brands are using digital behavior, AI segmentation, and CRM intelligence to turn online browsers into high-value, in-person clients.đ What youâll learn in under 3 minutes:How online data is powering personalized boutique invitationsReal examples of clienteling in action (yes, a Birkin may be waiting for you)The ROI of re...
2025-05-07
02 min
BSPK Clienteling Unveiled
The Future of Luxury Retail: Ethical Supply Chains and Consumer Trust
As consumer expectations evolve, brands are being held to higher standardsâdemanding more transparency in how products are sourced and produced.Tune in to discover:Why luxury consumers are prioritizing ethical practices and transparency.How technology, like blockchain, is transforming supply chain traceability.Tips for luxury retailers on building trust through transparency.The role of social media in shaping consumer expectations.Whether you're a retailer or just passionate about the future of luxury, this episode will give you valuable insights into staying ahead in an industry increasingly defined by its ethical st...
2025-04-24
02 min
Moving The Needle
Stand Out or Fade Out - Building Brands That Connect
đ§ Episode Description:In a saturated med spa market, how do you rise above the noise?In this episode of Moving the Needle, host Chris Fink sits down with Candace Thomas of BSPK Communications to unpack the truth about branding that actually connects. If your med spa feels like itâs blending inâor youâre struggling to articulate what makes you differentâthis episode is your roadmap.đĄ You'll learn:Why most med spa branding falls flatHow to find your brandâs emotional bond with patientsThe top signs your messa...
2025-04-18
49 min
How to Sell Your Atlanta Home with Sage and Grace: Successful Real Estate Sales
Architectural & Design Strategies to Maximize Home Resale | How to Sell Your Atlanta Home with Sage & Grace: Ep 6
Thinking about making updates before selling your home? Before you pick up a paintbrush or call a contractor, hear from two of Atlantaâs most respected design and renovation professionals - Chris McKinley of BSPK Home and Jeffrey Bruce Baker of Jeffrey Bruce Baker Designs - to reveal what really makes a home more appealing (and valuable) to homebuyers. Their expert insights will help you avoid costly missteps and invest in changes that pay off.What You'll Learn in This Episode:Discover what architectural and design elements truly boost your home's appeal and value, and le...
2025-04-09
15 min
BSPK Clienteling Unveiled
Why Secondhand Luxury Is a Clienteling Goldmine
In this quick episode of Clienteling Unveiled, Katie chats with Meiling about the booming secondhand luxury marketâand what it means for clienteling. From shifting values to new opportunities in service and personalization, discover how forward-thinking brands are embracing resale to build stronger, more meaningful customer relationships.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: https://www.bspk.com/clienteling101 ...
2025-03-24
01 min
BSPK Clienteling Unveiled
Experiential Marketing: How Luxury Retail Is Becoming a Lifestyle
Luxury shopping is no longer just about productsâitâs about experiences. In this episode of Clienteling Unveiled, Katie sits down with Alexis to discuss how experiential marketing is transforming high-end retail. From exclusive events to personalized in-store moments, luxury brands are redefining customer relationships. BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: https://www.bspk.com/clienteling101
2025-03-14
02 min
BSPK Clienteling Unveiled
Au-delĂ des rĂ©ductions : comment la personnalisation pilotĂ©e par lâIA redĂ©finit la fidĂ©litĂ© client
Retailers, vous misez encore sur les rĂ©ductions pour fidĂ©liser vos clients ? Il est temps de voir plus grand. GrĂące Ă lâIA, les retailers peuvent dĂ©passer la fidĂ©litĂ© transactionnelle et crĂ©er des liens plus forts et plus authentiques avec leurs clients.PrĂȘt Ă pĂ©renniser votre stratĂ©gie de fidĂ©lisation ? Ăcoutez dĂšs maintenant !đ Abonnez-vous pour plus dâinsights retail !BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the reta...
2025-02-28
02 min
BSPK Clienteling Unveiled
The Future of Customer Loyalty: More Than Just Discounts
Retailers, are you still relying on discounts to retain customers? Itâs time to think bigger. In this episode of Clienteling Unveiled, host Katie Tame sits down with Alexis to explore how AI-driven personalization is transforming customer loyalty.With the power of AI, retailers can move past transactional loyalty and create deeper, more meaningful connections with their customers.Ready to future-proof your customer retention strategy? Tune in now!đ Subscribe for more retail insights!#RetailTrends #Clienteling #AIPersonalization #RetailInnovation #CustomerLoyalty #BSPKBSPK is a leading innov...
2025-02-24
02 min
BSPK Clienteling Unveiled
Comment le commerce unifié booste la fidélisation client
Dans cet Ă©pisode de Clienteling Unveiled, notre hĂŽte Claire reçoit Meiling pour explorer comment le commerce unifiĂ© transforme la fidĂ©lisation client. DĂ©couvrez comment des expĂ©riences fluides et personnalisĂ©es captivent les clients, Ă©liminent les frictions et stimulent les ventes rĂ©currentes.De lâexploitation des donnĂ©es en temps rĂ©el aux interactions omnicanales sans effort, Meiling partage les stratĂ©gies qui permettent aux marques de renforcer leurs relations clients et dâinstaurer une fidĂ©litĂ© durable.Si vous cherchez Ă optimiser la rĂ©tention et Ă transformer vos clients en ambassadeurs fidĂšles, cet Ă©pisode e...
2025-02-14
03 min
BSPK Clienteling Unveiled
How Unified Commerce Drives Customer Retention
In this episode of Clienteling Unveiled, host Katie sits down with Meiling to discuss how unified commerce is reshaping customer retention. Learn how seamless, personalized experiences keep shoppers engaged, reduce friction, and drive repeat sales.From real-time data insights to effortless cross-channel interactions, Meiling breaks down the strategies that help brands build stronger customer relationships and foster long-term loyalty.If youâre looking to boost retention and turn shoppers into lifelong customers, this episode is for you. Tune in now!BSPK is a leading innovator in retail technology, em...
2025-02-14
03 min
BSPK Clienteling Unveiled
Transformer le retail : commerce unifié et expérience en boutique
 DĂ©couvrez comment le commerce unifiĂ© rĂ©volutionne le retail. En unifiant les canaux de vente, les marques offrent une expĂ©rience boutique plus fluide, fidĂ©lisent leurs clients et optimisent leur organisation. Un Ă©pisode riche en conseils. đ§BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: https://www.bspk.com/clienteling101 BSPK.comContact us: hello...
2025-01-31
04 min
BSPK Clienteling Unveiled
Transforming Retail: Unified Commerce and the In-Store Experience
Join us as we explore the transformative power of unified commerce with Alexis from BSPK. Discover how integrating sales channels can enhance the in-store experience, boost customer loyalty, and streamline operations. Tune in for actionable insights and real-world success stories. BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: https://www.bspk.com/clienteling101 BSPK.comContact us: hello@b...
2025-01-27
04 min
BSPK Clienteling Unveiled
Les profils clients unifiés révolutionnent le retail
Dans cet Ă©pisode de Clienteling Unveiled, dĂ©couvrez comment les profils clients unifiĂ©s rĂ©volutionnent le retail. Rejoignez Claire, et Meiling, pour discuter de la façon dont les profils enrichis et en temps rĂ©el permettent aux marques dâoffrir une personnalisation Ă grande Ă©chelle, de renforcer la fidĂ©litĂ© et de stimuler leur croissance.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: https://www...
2025-01-17
02 min
BSPK Clienteling Unveiled
Unlocking the Power of Unified Customer Profiles
In this episode of Clienteling Unveiled, we explore how unified customer profiles are revolutionizing retail. Join host Alexis Dulin and BSPKâs VP of Sales, Meiling Fournier, as they discuss how enriched, real-time profiles enable brands to deliver personalization at scale, build loyalty, and drive growth.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: ht...
2025-01-17
02 min
BSPK Clienteling Unveiled
Mastering Year-End Sales and Loyalty
In this episode of Clienteling Unveiled, host Katie sits down with Meiling, a retail expert and clienteling advocate, to explore how brands can use clienteling strategies to drive year-end sales and create meaningful customer connections. Tune in for actionable insights and practical tips to elevate your retail game this holiday season.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling: https...
2024-12-23
02 min
BSPK Clienteling Unveiled
Stratégies pour booster vos ventes et fidéliser vos clients en fin d'année
Dans cet Ă©pisode de Clienteling Unveiled, l'animatrice Claire Ă©change avec Meiling, experte en clienteling, sur la maniĂšre dont les marques peuvent tirer parti des stratĂ©gies de clienteling pour dynamiser leurs ventes de fin d'annĂ©e et crĂ©er des liens authentiques avec leurs clients.Ce podcast regorge dâinformations concrĂštes et de conseils pratiques pour vous aider Ă exceller dans vos ventes en pĂ©riode festive.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic mar...
2024-12-22
02 min
BSPK Clienteling Unveiled
Holiday Excellence: Mastering Customer Care
The holiday season is a make-or-break time for businesses, especially in luxury retail. In this episode, we explore the best practices for delivering exceptional customer care and resolving issues quickly. Join Katie and Alexis, as they discuss actionable strategies to ensure your brand stands out during the busiest season of the year.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out our Clienteling 101 page to learn more about clienteling...
2024-12-15
02 min
BSPK Clienteling Unveiled
Optimiser les relations clients pendant les fĂȘtes
La pĂ©riode des fĂȘtes de fin d'annĂ©e est cruciale pour les entreprises, en particulier dans le secteur du retail de luxe. Dans cet Ă©pisode, nous explorons les meilleures pratiques pour offrir un service client exceptionnel. DĂ©couvrez des stratĂ©gies concrĂštes pour sâassurer que votre marque se distingue pendant la saison la plus animĂ©e de l'annĂ©e.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out...
2024-12-15
03 min
BSPK Clienteling Unveiled
Clienteling and Gifting â How to Recommend the Perfect Gift
The holidays are here, and so is the pressure to find the perfect gift. In this episode of Clienteling Unveiled, Katie Tame sits down with Meiling Fournier, VP of Sales at BSPK, to discuss how clienteling can transform the holiday shopping experience.Learn how to:đ Use customer insights to make personalized gift recommendationsđ Build trust and loyalty during the holiday seasonđ Follow up post-holidays to maintain customer engagementWhether itâs suggesting thoughtful bundles or making gift-giving seamless for busy shoppers, this episode is packed w...
2024-12-08
02 min
BSPK Clienteling Unveiled
Clienteling & Gifting : Recommander le cadeau parfait
Dans cet Ă©pisode de Clienteling Unveiled, Claire accueille Meiling, vice-prĂ©sident chez BSPK, pour explorer comment le clienteling peut transformer lâexpĂ©rience dâachat durant cette pĂ©riode clĂ©.Au programme :đ Comment exploiter les donnĂ©es clients pour formuler des recommandations de cadeaux sur mesure ;đ Les clĂ©s pour instaurer confiance et fidĂ©litĂ© en pĂ©riode festive ;đ Les stratĂ©gies de suivi post-fĂȘtes pour maintenir lâengagement client.Que ce soit en proposant des idĂ©es de coffrets bien pensĂ©s ou en simplifiant le parcou...
2024-12-08
02 min
BSPK Clienteling Unveiled
Post-Purchase Clienteling â Driving Loyalty Beyond the Sale
The holidays will be over soon, but the real work of building customer loyalty begins after. In this episode of Clienteling Unveiled, Katie Tame sits down with Alexis Dulin, clienteling expert at BSPK, to discuss the importance of post-purchase engagement in the retail world.Learn how to turn holiday shoppers into lifelong customers with personalized thank-yous, thoughtful product recommendations, and exclusive post-holiday offers. Plus, discover how tools like BSPK make it easier to deliver exceptional customer experiences that drive repeat business.đ§ Donât miss this episode packed with actionable insights for y...
2024-12-01
02 min
BSPK Clienteling Unveiled
Turning Holiday Shoppers into Repeat Buyers
In this festive episode of Clienteling Unveiled, host Meiling Fournier sits down with clienteling expert Alexis Dulin to explore strategies for transforming holiday shoppers into loyal customers. As the holiday season approaches, retailers are presented with a unique opportunity to build lasting relationships. Meiling and Alexis discuss the importance of personalization, effective follow-ups, and omnichannel engagement. They also dive into the role of loyalty programs and proactive clienteling in enhancing the customer experience. Tune in for valuable insights that will help your brand thrive beyond the holiday rush!
2024-11-24
03 min
BSPK Clienteling Unveiled
Transformer les acheteurs occasionnels en clients réguliers
Dans cet Ă©pisode festif de Clienteling Unveiled, lâanimatrice Claire Ă©change avec Meiling sur les stratĂ©gies pour convertir les acheteurs occasionnels en clients fidĂšles. Ă lâapproche des cĂ©lĂ©brations de fin dâannĂ©e, les retailers disposent dâune opportunitĂ© exceptionnelle pour crĂ©er des relations durables. Claire et Meiling explorent lâimportance de la personnalisation, des suivis pertinents et de lâengagement omnicanal. Ils mettent Ă©galement en lumiĂšre le rĂŽle des programmes de fidĂ©lisation et dâun clienteling proactif pour amĂ©liorer lâexpĂ©rience client. Ăcoutez cet Ă©pisode riche en idĂ©es prĂ©cie...
2024-11-24
03 min
BSPK Clienteling Unveiled
Real-Time Clienteling for Black Friday & Cyber Monday
In this episode of Clienteling Unveiled, host Katie Tame sits down with Nico Alfonso, Account Executive at BSPK, to explore strategies for delivering standout customer experiences during the high-traffic Black Friday and Cyber Monday shopping days. Nico shares practical insights on how brands can leverage real-time clienteling to create personalized, seamless interactionsâeven when stores are at their busiest. From instantly tailored recommendations to real-time stock updates and exclusive VIP touches, this episode is packed with actionable tips for retail teams aiming to turn Black Friday and Cyber Monday into lasting client relationships. Tune in...
2024-11-17
03 min
BSPK Clienteling Unveiled
Stratégies de Clienteling pour le Black Friday et le Cyber Monday
Dans cet Ă©pisode de Clienteling Unveiled, l'animatrice Claire Ă©change avec Guillaume, pour explorer des stratĂ©gies permettant de crĂ©er des expĂ©riences client exceptionnelles lors des journĂ©es de shopping trĂšs frĂ©quentĂ©es du Black Friday et du Cyber Monday. Guillaume partage des idĂ©es pratiques pour aider les marques Ă tirer parti du clienteling et ainsi proposer des interactions personnalisĂ©es et fluides, mĂȘme pendant les pĂ©riodes d'affluence. Des recommandations instantanĂ©es aux mises Ă jour des stocks en direct, en passant par les contacts VIP exclusifs, cet Ă©pisode regorge de conseils prĂ©ci...
2024-11-17
02 min
BSPK Clienteling Unveiled
Personalization at Scale: Navigating High Volume with Clienteling
In this episode of Clienteling Unveiled, we explore a crucial challenge for retail brands: how to maintain a personalized touch even when customer volumes are at their peak. As the holiday season approaches, delivering unique, memorable experiences is more importantâand more challengingâthan ever. Host Alexis Dulin chats with Meiling Fournier, VP of Sales at BSPK, who shares insights into how clienteling tools help luxury brands keep connections strong and meaningful at scale. Learn practical strategies for using data and automation to stay personal in high-traffic times, keep customers loyal, and make every inte...
2024-11-10
02 min
BSPK Clienteling Unveiled
Découvrez comment gérer une forte affluence grùce au clienteling
Dans cet Ă©pisode de Clienteling Unveiled, nous explorons un dĂ©fi clĂ© pour les marques de retail: comment gĂ©rer une forte affluence grĂące au clienteling. Ă lâapproche des fĂȘtes, offrir des expĂ©riences uniques devient plus crucial et plus complexe. Claire sâentretient avec Meiling Fournier, vice-prĂ©sidente chez BSPK, qui explique comment les outils de clienteling aident les marques de luxe Ă garder des liens solides Ă grande Ă©chelle. DĂ©couvrez des stratĂ©gies pour utiliser les donnĂ©es et lâautomatisation afin de rester personnalisĂ©, fidĂ©liser vos clients et optimiser chaque interaction. Rej...
2024-11-10
01 min
BSPK Clienteling Unveiled
Maximizing Efficiency During the Holiday Rush
On this special holiday episode of Clienteling Unveiled, we dive into Maximizing Efficiency During the Holiday Rush! The holidays are a high-stakes time for retailers, with increased foot traffic, higher expectations, and the need for seamless service. Katie is joined by Alexis, Client Success Manager at BSPK, to discuss actionable strategies for using clienteling tools effectively during the seasonâs busiest days. From real-time data insights and AI-powered recommendations to unified messaging and automated follow-ups, this episode is packed with practical tips to make every customer interaction count.Weâll cove...
2024-11-03
02 min
BSPK Clienteling Unveiled
Maximiser lâefficacitĂ© pendant la ruĂ©e des fĂȘtes
Dans cet Ă©pisode spĂ©cial fĂȘtes de Clienteling Unveiled, nous explorons comment maximiser lâefficacitĂ© pendant la ruĂ©e des fĂȘtes !Les fĂȘtes de fin dâannĂ©e sont une pĂ©riode cruciale pour les retailers, marquĂ©e par une frĂ©quentation accrue, des attentes Ă©levĂ©es et lâexigence dâun service fluide et sans faille. Lâanimatrice Claire accueille Guillaume, spĂ©cialiste du clienteling, pour une discussion sur des stratĂ©gies pratiques dâoptimisation des outils de clienteling lors des jours les plus intenses de la saison. Cet Ă©pisode est...
2024-11-03
02 min
BSPK Clienteling Unveiled
L'engagement post-achat : Vers une fidélité à long terme
Les fĂȘtes approchent, mais le vĂ©ritable travail de fidĂ©lisation commence maintenant. Dans cet Ă©pisode de Clienteling Unveiled, Claire Ă©change avec Guillaume, pour explorer lâimportance de lâengagement post-achat dans le retail.DĂ©couvrez comment convertir les acheteurs saisonniers en clients fidĂšles grĂące Ă :- Des remerciements personnalisĂ©s,- Des recommandations produits sur mesure,- Des offres exclusives pensĂ©es pour lâaprĂšs-fĂȘte.Apprenez Ă©galement comment des outils comme BSPK simplifient la crĂ©ation dâexpĂ©ri...
2024-11-01
02 min
BSPK Clienteling Unveiled
Overcoming the Slowdown: Expert Insights on the New Shape of Luxury, Consumer Trust, and Clienteling
Please watch this webinar on: "Overcoming the Slowdown: Expert Insights on the New Shape of Luxury, Consumer Trust, and Clienteling."Â Guests: Milton Pedraza, CEO of Luxury Institute and Zornitza Stefanova, CEO of BSPK ClientelingWe will discuss the challenges facing luxury retail today and how clienteling solutions can drive a real impact. Youâll hear from industry experts on how to rebuild consumer trust, personalize the shopping experience, and empower your team to boost sales.Weâll cover:The shift in luxury consumer behaviorHow to restore trust and loyalty through perso...
2024-10-31
45 min
BSPK Clienteling Unveiled
Anticiper les FĂȘtes : StratĂ©gies d'Engagement PrĂ©coce
Dans cet Ă©pisode de Clienteling Unveiled, l'animatrice Claire s'entretient avec Meiling Fournier, VP chez BSPK, sur l'importance de l'engagement prĂ©coce durant la saison des fĂȘtes. Des expĂ©riences de shopping personnalisĂ©es aux avant-premiĂšres exclusives, dĂ©couvrez comment ces tactiques d'anticipation peuvent positionner votre marque pour rĂ©ussir cette saison. Ne manquez pas ces stratĂ©gies pour crĂ©er des parcours clients mĂ©morables et personnalisĂ©s avant l'effervescence des fĂȘtes.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge...
2024-10-29
03 min
BSPK Clienteling Unveiled
Building Anticipation: Early Holiday Engagement Tactics
In this episode of Clienteling Unveiled, host Katie Tame speaks with Meiling Fournier, VP of Sales at BSPK, about the power of early engagement during the holiday season. From personalized shopping experiences to exclusive previews, learn how early anticipation-building tactics can set your brand up for success this holiday season. Donât miss these strategies for creating memorable, personalized customer journeys before the holiday rush.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the re...
2024-10-28
03 min
BSPK Clienteling Unveiled
Tailoring the Holiday Shopping Experience with Clienteling
In this episode of Clienteling Unveiled, host Alexis Dulin sits down with Nico Alfonso, Account Executive at BSPK, to discuss how brands can leverage clienteling to tailor each shopperâs journey during the holiday season. Learn how personalized recommendations, exclusive promotions, and streamlined shopping experiences can help your brand stand out during the busiest time of the year. Whether youâre preparing for the holiday rush or looking to build stronger customer relationships, this episode has you covered!BSPK is a leading innovator in retail technology, empo...
2024-10-20
03 min
BSPK Clienteling Unveiled
Personnaliser lâexpĂ©rience de shopping pendant les fĂȘtes avec le clienteling
Dans cet Ă©pisode de Clienteling Unveiled, lâanimatrice Claire discute avec Guillaume, spĂ©cialiste du clienteling, de la maniĂšre dont les marques peuvent utiliser le clienteling pour personnaliser le parcours de chaque client pendant la saison des fĂȘtes. DĂ©couvrez comment des recommandations adaptĂ©es, des promotions exclusives et des expĂ©riences d'achat plus simples peuvent aider votre marque Ă se dĂ©marquer durant cette pĂ©riode chargĂ©e. Que vous vous prĂ©pariez pour lâafflux des fĂȘtes ou que vous souhaitiez renforcer vos relations avec vos clients, cet Ă©pisode est fait pour vous !
2024-10-20
02 min
BSPK Clienteling Unveiled
Trouver l'équilibre entre personnalisation et vie privée dans le retail
Dans cet Ă©pisode de Clienteling Unveiled, Claire reçoit Meiling Fournier, Vice-prĂ©sidente chez BSPK, pour explorer lâĂ©quilibre essentiel entre expĂ©riences client personnalisĂ©es et prĂ©occupations liĂ©es Ă la protection des donnĂ©es dans le retail. DĂ©couvrez pourquoi lâhyperpersonnalisation est un vĂ©ritable levier pour engager les clients et augmenter le chiffre dâaffaires, tout en abordant les dĂ©fis et solutions pour gĂ©rer les donnĂ©es des consommateurs de maniĂšre responsable. Obtenez des conseils sur la mise en Ćuvre de stratĂ©gies de personnalisation efficaces sans compromettre la confiance des consommateurs.
2024-10-14
03 min
BSPK Clienteling Unveiled
Balancing Personalization and Privacy in Retail
In this episode of Clienteling Unveiled, Host Katie Tame is joined by Meiling Fournier, VP of Sales at BSPK, to explore the crucial balance between personalized customer experiences and privacy concerns in retail. Discover why hyper-personalization is a game-changer for engaging customers and boosting revenue, while also delving into the challenges and solutions for managing consumer data responsibly. Get expert insights on implementing effective personalization strategies without compromising consumer trust. Tune in for a deep dive into the future of retail personalization!Donât miss out on this enlightening discussion th...
2024-10-13
03 min
BSPK Clienteling Unveiled
L'avenir de la mode : Comment le clienteling révolutionne le marché de la revente
Dans cet épisode de Clienteling Unveiled, l'animatrice Claire reçoit Guillaume spécialiste du clienteling, pour explorer le marché de la revente en pleine expansion, et voir comment le clienteling transforme la maniÚre dont les marques interagissent avec les consommateurs. Découvrez comment un engagement personnalisé rend le processus de revente plus rapide, plus simple et plus fiable pour les clients. Restez à l'écoute pour comprendre pourquoi le clienteling est la clé du succÚs dans l'avenir de la mode !BSPK is a leading innovator in retail t...
2024-10-07
02 min
BSPK Clienteling Unveiled
The Future of Fashion: How Clienteling is Revolutionizing Resale
In this episode of Clienteling Unveiled, host Katie Tame sits down with Alexis Dulin, a clienteling specialist, to explore the rapidly growing resale market and how clienteling is transforming the way brands engage with consumers. Discover how personalized engagement is making the resale process faster, easier, and more trustworthy for customers. Tune in to learn why clienteling is the key to success in the future of fashion!BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail...
2024-10-06
02 min
BSPK Clienteling Unveiled
L'avenir du retail de luxe : personnalisation et clienteling
Dans cet Ă©pisode de Clienteling Unveiled, Claire reçoit Meiling Fournier, VP chez BSPK, pour discuter de l'importance du clienteling et de la personnalisation pour les marques de luxe dans un marchĂ© en pleine mutation. Alors que les prĂ©visions indiquent un ralentissement des ventes de luxe en 2024, Meiling partage ses conseils sur la maniĂšre dont les marques peuvent adopter des stratĂ©gies personnalisĂ©es afin de fidĂ©liser leur clientĂšle et de renforcer leur succĂšs. Ăcoutez cet Ă©pisode pour dĂ©couvrir comment transformer les dĂ©fis en opportunitĂ©s dans le secteur du retail de luxe....
2024-09-30
02 min
BSPK Clienteling Unveiled
Luxury Segment Faces Declining Sales in 2024
In this episode of Clienteling Unveiled, host Alexis Dulin is joined by Meiling Fournier, VP of Sales at BSPK, to explore how clienteling and personalization are crucial for luxury brands facing a challenging market. With luxury sales predicted to slow down in 2024, Meiling shares insights on how brands can use personalized strategies to build customer loyalty and drive success. Tune in to discover how to turn challenges into opportunities in the luxury retail sector.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis...
2024-09-29
02 min
BSPK Clienteling Unveiled
Is CRM clienteling?
 Is Clienteling Just Another CRM?Description: In this episode of Clienteling Unveiled, host Katie Tame sits down with Meiling Fournier, VP of Sales at BSPK, to discuss the differences between clienteling and traditional CRM systems. Discover why clienteling is more than just managing customer dataâit's about creating personalized, high-touch experiences that foster loyalty and drive sales. Tune in to learn how luxury brands can leverage clienteling to stand out in a competitive market.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cut...
2024-09-22
02 min
BSPK Clienteling Unveiled
The Shifting Role of Brick-and-Mortar Locations: Embracing the New Era of In-Person Shopping
Episode Title: The Shifting Role of Brick-and-Mortar LocationsDescription: In this episode of Clienteling Unveiled, host Katie Tame is joined by Meiling Fournier, VP of Sales at BSPK, and Nico Alfonso, Account Executive at BSPK, to explore the evolving role of brick-and-mortar stores in todayâs retail landscape. As physical retail faces unprecedented challenges, our guests discuss why brick-and-mortar locations remain crucial and how they are adapting to new consumer preferences.Discover insights on:Current Retail Trends: How the rise of e-commerce has impacted physical stores and what the future holds.Consumer Behavior: Why 61% of...
2024-09-16
02 min
BSPK Clienteling Unveiled
The Power of Experiential and Personalized Retail
Clienteling Unveiled - Episode: The Power of Experiential and Personalized RetailHost: Zuzanna KusznirGuest: Meiling Fournier, VP of Sales at BSPKWelcome back to Clienteling Unveiled! Iâm your host, Zuzanna Kuszkir, and todayâs episode dives into the transformative world of experiential and personalized retail. Weâre thrilled to have Meiling Fournier, the VP of Sales at BSPK, joining us to share her expertise on this exciting trend.In this episode, Meiling and I explore how retail brands are reinventing customer loyalty through immersive and tailored experiences. With only 23% of Americ...
2024-09-08
04 min
BSPK Clienteling Unveiled
Building versus Buying a clienteling solution
Description:In this episode of Clienteling Unveiled, host Alexis Dulin delves into one of the most crucial decisions luxury brands are facing in 2024: should they build their own clienteling platform from scratch, or invest in a ready-made solution? Joining Katie Zuzanna Kuszkir, a talented engineer from BSPKâwho will share insights on the pros and cons of both approaches. From the cost and complexity of building in-house to the benefits of leveraging industry expertise with a proven solution like BSPK, this discussion is a must-listen for any brand looking to enhance their clienteling strategy. Tune in...
2024-08-25
03 min
BSPK Clienteling Unveiled
Navigating Declining Foot Traffic in Retail: How Clienteling with BSPK Can Keep You Connected to Your Customers
In this episode of Clienteling Unveiled, host Katie Tame sits down with retail Customer Success expert Alexis Dulin to discuss the growing challenge of declining foot traffic and how retailers can stay connected with their customers through clienteling. Learn how personalized engagement, driven by comprehensive data and innovative technology, can turn this challenge into an opportunity for deeper customer connections and stronger loyalty. Whether you're dealing with fewer in-store visits or looking to enhance your omnichannel strategy, this episode offers valuable insights into the future of retail. Tune in and discover how clienteling can help your brand thrive in...
2024-08-18
03 min
BSPK Clienteling Unveiled
Breaking Down Data Silos: How BSPK's Clienteling Solution Unifies Customer Data for Seamless Personalization
In this episode of Clienteling Unveiled, host Katie Tame sits down with Zuzanna Kusznir, works in Engineering at BSPK, to discuss the transformative power of unifying customer data in the retail industry. Learn how BSPK's clienteling solution integrates data from multiple sources, creating comprehensive customer profiles that enhance personalized selling and improve operational efficiency. Discover why breaking down data silos is crucial for delivering seamless omnichannel experiences and driving customer loyalty. Tune in to understand how a unified data approach can revolutionize your retail strategy.BSPK is a leading innovator in retail technology...
2024-08-11
02 min
BSPK Clienteling Unveiled
Why retail brands are urgently seeking clienteling solutions
In this quick episode of Clienteling Unveiled, host Katie Tame chats with Meiling Fournier, VP of Sales at BSPK, about why luxury brands are urgently seeking clienteling solutions in 2024. Discover the key factors driving this trend, from the rising demand for personalization to the need for seamless, omnichannel experiences. Whether youâre looking to differentiate your brand or enhance customer relationships, this episode offers valuable insights in just four minutes!BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail ex...
2024-08-04
04 min
BSPK Clienteling Unveiled
The Economic Power of Millennials (aged 28-43 years old)
In this episode of "Clienteling Unveiled," host Katie is joined by Meiling Fournier, VP Sales of BSPK Clienteling, to explore the immense economic power of Millennials and how retailers can effectively market and sell to this influential demographic. Discover the key preferences and behaviors of Millennials, such as the importance of authenticity, personalization, and convenience. Learn how advanced clienteling strategies, powered by AI and automation, can help you create personalized and seamless experiences that resonate with Millennial customers. Tune in to uncover valuable insights and practical tips for unlocking the potential of this critical market segment. Donât miss th...
2024-08-04
02 min
BSPK Clienteling Unveiled
Unlocking Retail Success: The Power of AI and Automation in Clienteling
In this episode of "Clienteling Unveiled," host Katie is joined by Henrique Cardoso and Zuzanna Kusznir who are both on the Engineering Team at BSPK. We will explore how AI and automation are revolutionizing the world of clienteling. Discover how these technologies enhance personalization, predict customer needs, and free up sales associates to focus on building meaningful relationships. Tune in to learn how AI-driven insights and efficient automation are transforming the customer experience in retail.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge...
2024-07-28
02 min
BSPK Clienteling Unveiled
The power of emotional connection in retail selling
In this episode of "Clienteling Unveiled," host Katie is joined by Meiling Fournier, a seasoned expert in luxury retail and clienteling, to discuss the power of emotional connection in clienteling. Discover how personalized interactions, empathy, and genuine care can transform the shopping experience, drive customer loyalty, and boost sales. Tune in for insights, strategies, and real-world examples that highlight the importance of emotional connection in today's competitive retail landscape.Reach out to us for a quick 10 minute discovery call at contact@bspk.comHappy clienteling!BSPK is a leading innovator in retail...
2024-07-21
05 min
BSPK Clienteling Unveiled
The impact of Gen Z on clienteling: What retailers should know
Welcome to another episode of Clienteling Unveiled! In this episode, we explore the dynamic world of Gen Z shoppers and how retailers can adapt their strategies to engage this tech-savvy, value-driven generation. Our host, Katie, is joined by retail strategist Alexis Dulin, Customer Success Manager at BSPK, to discuss key characteristics of Gen Z, the importance of seamless omnichannel experiences, and the role of social responsibility in capturing their loyalty. Discover actionable insights on leveraging clienteling solutions to create personalized and memorable shopping experiences. Tune in to learn how to transform your retail approach and connect with the next...
2024-07-14
04 min
BSPK Clienteling Unveiled
The importance of quality data for engaging customers
In this episode of Clienteling Unveiled, your host Alexis Dulin sits down with Zuzanna Kusznir, an Engineer at BSPK who works in analytics, to explore the critical role of quality data in clienteling.Discover why accurate, complete, consistent, timely, and relevant data is the backbone of personalized customer interactions and how it can enhance your clienteling strategy. Learn about the five key attributes of quality data and how they translate into better customer experiences, increased satisfaction, and improved loyalty.Join us as we delve into how BSPK's platform supports data quality through seamless integration, regular...
2024-07-07
03 min
BSPK Clienteling Unveiled
Like Chocolate & Peanut Butter: How Data Analytics and Clienteling Elevate Retail Success Together
42 Technologies & BSPK: Better TogetherWhen combined, the power of 42âs data analytics and BSPKâs clienteling capabilities is almost a cheat code for brands. Listen to another episode of Clienteling Unveiled where Host: Katie interviews Rita Berrada, VP of Sales from 42 Techonolgies and Meiling Fournier, VP of Sales at BSPK. Learn how retailers can use the detailed insights provided by 42 to inform their clienteling strategies that are then implemented through BSPK. For instance, data from 42 can highlight a customerâs favorite product categories, which a sales associate can then use in BSPK to craft a persona...
2024-06-30
15 min
BSPK Clienteling Unveiled
What is clienteling?
Join Zuzanna on Clienteling Unveiled as she talks about every aspect of clienteling with Katie Tame, Strategic content creator for BSPK. Learn about why clienteling is important and hear real live examples of how it can work for you. Tune into Clienteling Unveiled and see what clienteling can do for your company, sales team and you. https://youtu.be/pKlkai5W9f8BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.Check out o...
2024-06-26
05 min
Identity at the Center
#291 - Identity Bubbles with Justin Richer
In this lively episode of the Identity at the Center podcast, hosts Jim McDonald and Jeff Steadman kick things off with a humorous mishap involving Jim's tech setup before diving into the latest happenings. They discuss the sweltering summer heat, Jim's recent "Greatest Dad of All Time" award, and their upcoming plans for Identity Week in Washington, DC. The highlight of the episode is a deep dive into the concept of "Federation Bubbles" with special guest Justin Richer, Security and Standards Architect and Founder of Bespoke Engineering. Justin explains the idea behind federation bubbles, a dynamic system...
2024-06-24
56 min
BSPK Clienteling Unveiled
Impact, Influence and Inspire: Getting Results in Retail with Sales Coaching
Join us on Clienteling Unveiled as we dive into the world of retail sales and explore the latest trends and strategies to get results. In this episode, we're joined by Meiling Fournier, a sales expert with over 10 years of experience in the retail industry. Meiling shares her insights on the biggest challenges in retail sales and how sales coaching can make a significant difference. From building relationships and trust with your team to empowering associates to set their own goals, Meiling provides practical strategies for effective sales coaching. We also discuss the importance of soft skills like active listening...
2024-06-23
04 min
BSPK Clienteling Unveiled
Data Driven Clienteling
Welcome to Clienteling Unveiled by BSPK, where we uncover the secrets of data-driven clienteling in the retail industry. Join host Zuzanna as she explores the world of personalized customer experiences with leading experts like Alexis Dulin, Customer Success Manager from BSPK. Discover how data analytics is transforming the retail landscape, driving customer loyalty, and boosting sales. Whether you're a seasoned professional or new to the world of clienteling, this podcast is your guide to creating meaningful connections with your customers. Tune in to Clienteling Unveiled and unlock the power of data-driven clienteling with BSPK.BSPK is...
2024-06-16
03 min
BSPK Clienteling Unveiled
The Power of Quality Over Quantity in Clienteling
 Join host Alexis and special guest Meiling Fournier, VP sales at BSPK, as they delve into the importance of quality over quantity in clienteling messages. In this episode of Clienteling Unveiled, they discuss why personalized and engaging messages are key to building strong customer relationships and driving sales. Discover practical tips for making your clienteling efforts more impactful and learn how BSPK can help you deliver exceptional clienteling experiences.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK redefines the retail experience.
2024-06-09
03 min
BSPK Clienteling Unveiled
Customer Journey Mapping: understanding the customer experience
Discover the secrets to optimizing your customer journey with BSPK! In this episode of "Clienteling Unveiled," host Katie sits down with Jeff Ellis, VP of Sales at BSPK, to explore the essentials of customer journey mapping. Learn how to create seamless and satisfying experiences for your customers, from initial awareness to loyalty. Tune in for expert insights on enhancing engagement, satisfaction, and loyalty through effective journey mapping and clienteling strategies.BSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions and insightful analysis, BSPK...
2024-06-02
03 min
BSPK Clienteling Unveiled
The Vital Role of Effective Internal Communication in a Retail Environment
Great communication begins with connection -- The Vital Role of Effective Internal Communication in a Retail Environment.Welcome to Clienteling Unveiled, the podcast where we delve into the world of retail customer engagement and effective messaging. In this episode, we focus on the vital role of internal communication in a retail environment, specifically looking at how clients who use BSPK can leverage internal communication to enhance their sales teams' performance. Join our host, Katie, as she speaks with BSPK's Alexis Dulin, Customer Success Manager, and Meiling Fournier, VP of Sales, to explore strategies, insights, and best practices...
2024-05-26
04 min
BSPK Clienteling Unveiled
Hyperpersonalization in 2024
Tune in to the latest episode of Clienteling Unveiled where we delve into the world of clienteling and hyper-personalization in 2024. Hosted byZuzanna, this episode features expert insights from Alexis Dulin, Customer Success Manager for BSPK, exploring the importance and value of investing in hyper-personalization strategies for retail success. Discover how brands are leveraging data, AI, and emerging technologies to create tailored experiences that drive engagement and loyalty. Don't miss out on this informative discussion on the future of retail!BSPK is a leading innovator in retail technology, empowering businesses to thrive in a...
2024-05-19
03 min
BSPK Clienteling Unveiled
The Hottest Retail Trend: Clienteling
BSPK Clienteling Unveiled is your go-to podcast for all things clienteling in the retail world. Join us as we explore the latest trends, strategies, and technologies shaping the future of personalized customer experiences. Each episode, we'll dive deep into topics like data-driven clienteling, omnichannel strategies, and the human touch in a digital world. Whether you're a seasoned retail professional or just curious about the future of retail, BSPK Clienteling Unveiled has something for you.#clienteling #clienteling101 #bspk #retailsales #salesplans #tipsandtricksBSPK is a leading innovator in retail technology, empowering businesses to thrive in a...
2024-05-19
03 min
BSPK Clienteling Unveiled
Understanding CRM and Clienteling and how they work together
Welcome to the BSPK podcast, where we delve into the dynamic world of customer engagement, exploring how the perfect blend of personal touch and smart data can transform your business. Join us as we uncover the power of clienteling and CRM, and how these tools seamlessly intertwine to create personalized customer experiences that drive loyalty and revenue. Whether you're a retail veteran or just starting out, our podcast is your go-to resource for staying ahead in today's competitive landscape. Tune in to BSPK and unlock the secrets to building lasting relationships with your customers.#CRM #Clienteling #CustomerEngagement...
2024-05-06
04 min
BSPK Clienteling Unveiled
Synergy with (Customer Data Plaform) CDP and Clienteling
Welcome to Clienteling Unveiled, the podcast where we uncover the secrets of customer engagement in the retail world. Join us as we explore the latest trends, strategies, and technologies that are reshaping the way retailers connect with their customers. From Customer Data Platforms (CDPs) to clienteling techniques, we'll dive deep into the tools and tactics that drive loyalty, boost sales, and create unforgettable shopping experiences. Whether you're a seasoned retail professional or just starting out, this podcast is your ultimate guide to mastering the art of clienteling. Tune in and discover how to unlock the full potential of your...
2024-04-28
03 min
BSPK Clienteling Unveiled
Enhancing engagement with graphics and visuals
Discover the power of visual engagement in retail with BSPK Clienteling Unveiled. Join host Alexis and guest Paige Wilson, BSPK Graphic Designer, as they explore the significance of graphics and videos in enhancing customer engagement. Learn how visual content drives sales, strengthens brand image, and fosters customer loyalty. Tune in to BSPK Clienteling Unveiled for expert insights and strategies to elevate your retail strategy through visual selling. #BSPKClientelingUnveiled #VisualEngagement #RetailStrategy #CustomerEngagement #GraphicsAndVideosBSPK is a leading innovator in retail technology, empowering businesses to thrive in a dynamic market. Through cutting-edge solutions a...
2024-04-22
02 min
BSPK Clienteling Unveiled
Increasing sales through upsell and cross-sell
Tune in to BSPK Clienteling Unveiled, where we uncover the latest strategies and trends in clienteling. In this episode, we delve into the art of increasing sales through upselling and cross-selling techniques. Our expert guests share valuable insights on leveraging customer data, implementing best practices, and measuring success in upselling and cross-selling strategies. Discover how to boost your average order value (AOV) and drive profits by enhancing the customer experience. Don't miss out on valuable tips and strategies to elevate your sales game! #BSPKClienteling #SalesStrategy #Upsell #CrossSell #CustomerExperience #DataDriven #Podcast
2024-04-16
04 min
BSPK Clienteling Unveiled
ROI and Adoption with clienteling
Join Katie on BSPK Clienteling Unveiled as she explores the latest trends in retail. In this episode, Katie is joined by a special guest to discuss the ROI and Adoption of Clienteling in today's retail landscape. They dive into the importance of defining clear goals and KPIs, evaluating the impact of clienteling on business operations, and training sales teams for success. Discover how BSPK's innovative approach to clienteling can help brands drive growth and enhance customer loyalty. Tune in to learn more about the future of retail! #Clienteling #RetailTrends #ROI #BSPKClientelingUnveiledB...
2024-04-07
02 min
BSPK Clienteling Unveiled
ââThe Importance of Customer Engagement and Effective Messaging in Retail
In "Clienteling Unveiled," join host Alexis as she delves into the dynamic world of retail customer engagement and effective messaging. Each episode features insightful discussions with industry experts, including sales strategists, customer experience specialists, and retail technology innovators, who share their expertise and strategies for success in today's competitive retail landscape. Whether you're a seasoned retail professional or just starting in the industry, this podcast provides valuable insights and practical tips to help you elevate your customer engagement and messaging strategies. Tune in to "Clienteling Unveiled" and unlock the secrets to building lasting relationships with your customers and...
2024-03-30
03 min