Shows
Click Tease: Weekly Digest of Branding, Marketing & Content that ConvertsBarbara Clarke Ruiz & Working with Industry GiantsWe’re excited to welcome Barbara Clarke Ruiz, CEO of BC Swirl Incorporated, to the podcast! Barbara takes us through her amazing career in the global activewear world, where she’s worked with giants like Adidas, Nike, and Eleven by Venus Williams. From her early days to leading big projects like designing for Walmart and boosting sales with Kohl’s Tech Gear, Barbara’s story is packed with big moves and bold choices. She also shares her leap into entrepreneurship with her pet treat brand, Lick You Silly, and her latest adventure in children’s book publishing. This episode is full of...2024-11-1831 minClick Tease: Weekly Digest of Branding, Marketing & Content that ConvertsBarbara Clarke Ruiz & Working with Industry GiantsWe’re excited to welcome Barbara Clarke Ruiz, CEO of BC Swirl Incorporated, to the podcast! Barbara takes us through her amazing career in the global activewear world, where she’s worked with giants like Adidas, Nike, and Eleven by Venus Williams. From her early days to leading big projects like designing for Walmart and boosting sales with Kohl’s Tech Gear, Barbara’s story is packed with big moves and bold choices. She also shares her leap into entrepreneurship with her pet treat brand, Lick You Silly, and her latest adventure in children’s book publishing. This episode is full of...2024-11-1831 min
Shades & LayersSerena Williams Made Me Tacos with Barbara Clarke Ruiz (S9, E1)Send us a textSUMMARYThis week, I'm speaking to Barbara Clark Ruiz, a multifaceted solopreneur known for her activewear designs and dog treat brand 'Lick You Silly.' Barbara shares her journey from childhood in Portsmouth, Virginia, to designing for global brands like Ralph Lauren and Adidas, and collaborating with Venus Williams on her activewear brand Eleven by Venus. During the pandemic, her dog treat business rose in rankings on the Amazon platform and this opened opportunities for growth and naturally, challenges that come with a sudden need to scale.2024-11-0438 min
Moments with NderruWhen You Find Your Passion | with Barbara Clarke Ruiz | Ep134Some people discover their passion early in life, while for others, it takes time to uncover what truly excites them. When you find that passion, work feels less like a chore and more like a joy. In this episode, we embark on a reflective journey with Barbara Clarke Ruiz as she shares her story.She is an entrepreneurial visionary with exceptional business acumen. Her career is defined by designing and executing activewear apparel collections for renowned brands and celebrities, showcasing her creative expertise in Men's, Women's, Girls', and Boys' apparel markets.She is also the...2024-10-2842 min
Entrepreneurship LabDriving Sales In Retail ShopsIn this podcast episode of Entrepreneurship Lab, my guest is Barbara Clarke Ruiz / CEO of BCSWIRL Inc., who over the years had the privilege of working with global brands like Adidas, Nike, New Balance, ASICS, Walmart, Fila, FUBU, Disney, Jockey, Speedo, Zoggs, Eleven By Venus Williams, and Kohls.In her role as a Design Director at Walmart, she managed six divisions and generated revenues of $750 million per season. As a sales rep for Marika, I closed $40M in sales with a Walmart private label program.
In this interview, Barbara talks about her experiences in launching different brands and shares...2024-10-1428 min
Simply Business: Next Gen23. From Venus Williams to Million Dollar CEO | Barbara Clarke RuizIn this episode, we dive into the dynamic career of Barbara Clarke Ruiz, a branding powerhouse who has worked with global giants like Adidas, Nike, and Walmart, and has now launched a top-performing dog treat brand, Lick You Silly. 🐾 We’ll explore how entrepreneurs can take inspiration from her career pivots, crowdfunding strategies, and approach to scaling businesses across industries. Join us as we cover: ✅ Career Pivots: Learn how Barbara successfully transitioned from activewear to pet products and the challenges she overcame along the way. 🛤️ ✅ Branding Masterclass: Discover the branding principles Barbara used to position he...2024-10-0135 min
Business MasteryBarbara Clarke Ruiz's Journey To Entrepreneurship!Guest Info: Barbara Clarke Ruiz Lick You Silly Social Media Handles (Pet Treat Brand) Linkedin https://www.linkedin.com/company/lick-you-silly-pet-products Facebook: https://www.facebook.com/lickyousillypetproducts/ IG: https://www.instagram.com/lickyousillyyumyum/ Tik Tok https://www.tiktok.com/@lickyousillypetproducts You Tube – https://www.youtube.com/@lickyousillypetproducts7798 Social media handles for Barbara Clarke Ruiz and bcswirl Inc. Facebook: https://www.facebook.com/barbara.c.ruiz.3 IG: https://www.instagram.com/barbaraclarkeruiz/ Linkedin: https://linkedin.com/in/barbaraclarkeruiz TikTok https://www.tiktok.com/@barbaraclarkeruiz YouTube: https://www.youtube.com/c/BarbaraClarkeRuiz ****************************************************************************** We help Early-Stage Businesses to grow and Scale. Startups, Sc...2024-09-2535 min
Round Two Podcast: Stories of major life change to inspire you to reinvent yourself and find your purpose.A Designer's Entrepreneurial Journey: Barbara Clarke RuizBarbara Clarke Ruiz, an entrepreneur with over 20 years of experience in the fashion industry, shares her career journey and the exciting projects she has worked on. She started her career in fashion design and worked for big brands like Ralph Lauren, Adidas, Nike, and New Balance. She also had the opportunity to work with Venus and Serena Williams on their clothing lines. In addition to her work in fashion, Barbara started her own dog treat brand out of frustration with store-bought treats. She has a wealth of experience and a passion for creating innovative and high-quality products. Barbara Clarke...2024-09-1247 min
Business First w/Sonia AlleyneThe Dog Business is BoomingBarbara Clarke Ruiz, an activewear designer turned entrepreneur, shares her journey and the launch of her lifestyle brand for dogs called Lick You Silly Products and found success on Amazon. Barbara emphasizes the importance of finding the right suppliers, creating standout packaging, and telling a compelling story to build a successful brand. She also shares advice for creative entrepreneurs and the importance of finding a supportive circle of mentors and advisors. Barbara talks about her love for her job and the importance of listening to your gut and finding time for self-reflection. Barbara emphasizes the value of relationships and staying...2024-09-1045 min
The PHILLIP ShowBarbara Clarke Ruiz & Lick You Silly | Reaching for Your DreamsInternational Brand & Marketing expert Barbara Clarke Ruiz, and branding behind such companies as Adidas, and Eleven By Venus - an apparel collection created by tennis icon Venus Williams - introduces us to her newest brand, "Lick You Silly." Lick You Silly is the pet amenity for 8 Kimpton hotels, sold in 22 retailers including Amazon and lickyousilly.com. And NOW, the brand has been added to walmart.com, along with their first TV commercial which aired on Animal Planet’s 2020 Puppy Bowl hosted by Martha Stewart and Snoop Dog. Lick You Silly has been featured in publications such as Forbes, Black Ente...2022-11-1533 min
Keepin It Real w/Caramel "As We Say 100"Interview w/CEO-Lick You Silly Pet/Active Wear Design Expert/Creative Director/Barbara Clarke RuizBarbara is wonderful and a great entrepreneur. She puts all her faith in God to pursue her journey. She has worked for some awesome companies and people. She is the former design director for the famous tennis superstar Venus Williams. She also made the April 2021 issue in the Cosmopolitan - The Snack Award. Barbara is doing such amazing things and she doesn't have a problem giving back to people. You will hear her story how Barbara and Venus met and so much more. ALL ABOUT BARBARA: Barbara Clarke-Ruiz is a former design director for tennis superstar Venus Williams. Barbara’s de...2021-04-1928 min