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Showing episodes and shows of
Bartle Bogle Hegarty
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Business Leader
Sir John Hegarty: Why brands still matter in the social media age
Sir John Hegarty is one of the most revered figures in the UK advertising industry. Starting out in ‘swinging Sixties’ London, he went on to be a founding partner of Saatchi & Saatchi in the 1970s and co-founder of Bartle Bogle Hegarty (BBH) in the early 1980s. With BBH he masterminded adverts that became part of the national conversation, including the Levi's 501 jeans adverts with model Nick Kamen stripping in a launderette. He also helped to create the famous "Vorsprung durch Technik" campaigns for Audi. These days he is creative director of The Garage Soho and runs a cours...
2025-07-08
32 min
What Next?
The Business of Creativity and the Expression of Self
Sir John Hegarty on the philosophical heart of creativity. The founder of Bartle Bogle Hegarty and a legend in advertising who now advises startups, argues that the expression of self is the key to creativity. In his series of courses, The Business of Creativity, he explains the need to understand the two different types of creativity: pure and applied. He urges leaders to forget the data and feed their curiosity, doing whatever it takes to make the creative self the source of innovation. As AI’s ‘remarkable’ technology democratizes opportunity, he says that leaders and young entrepreneurs must embrace it as a col...
2025-06-21
39 min
The Courageous Leaders Podcast
The Truth About Creativity: Why It’s More Valuable Than Data with Sir John Hegarty
In this episode, we're joined by the legendary Sir John Hegarty, Iconic Founder and Creative of Bartle Bogle Hegarty (BBH) and The Garage Entertainment, and a pioneering figure in the world of advertising. He shares his journey and philosophy on creativity, leadership, and staying current in the ever-changing advertising industry. This episode is a must-watch for anyone seeking inspiration from one of the greatest creative minds.We Cover: 01:15 - Taking Risks & Founding BBH03:52 - The Importance of Valuing Creativity05:34 - Focusing on the Present Moment06:32 - How Ideas...
2025-02-06
41 min
The Bottom Line
Decisions That Made Me: Sir John Hegarty (The Garage Soho, Founder)
The advertising exec behind some of the most successful adverts of recent decades shares some of the decisions that have influenced his career, including an early decision to accept a lower salary and instead pursue and opportunity that would bring him more opportunities. Sir John would go out to co-found successful agencies Bartle Bogle Hegarty, and Saatchi and Saatchi. Today, Sir John says he shuns five year plans, instead focusing on 'five minute plans' and says he tries to make each day as interesting as it can be. Production team: Producer: Drew Hyndman Editor: Matt...
2025-01-13
13 min
The Explanation
The Media Show: Jeans, cars, deodorant
Advertising executive Sir John Hegarty has created campaigns for some of the world's most famous brands including Levi's, Lynx, and Audi. He was a founding partner of Saatchi and Saatchi before co-founding his own firm, Bartle Bogle Hegarty, in 1982. But he believes that advertising today has lost sight of creativity, in its relentless focus on data and targeted advertising. He joins Ros Atkins to discuss his career, his theory of creativity, and the future of his industry. Presenter: Ros Atkins Producer: Dan Hardoon
2024-12-26
22 min
So This Is My Why
Ep 150.1: I was the poster child at Coca-Cola... | Jonathan Mildenhall (ex-CMO, Airbnb & ex-SVP, Coca-Cola)
Jonathan Mildenhall is the former Managing Director of TBWA, Senior Vice President of the Coca-Cola Company, first CMO at Airbnb and Independent Board Member at Peloton Interactive, Co-Founder of TwentyFirstCenturyBrand and current Chief Marketing Officer at Rocket Companies.In other words, someone at the very top of the marketing industry. Who was once treated as an experiment.Growing up in Leed, Jonathan faced tremendous physical and racial abuse. It got so bad that he once ran to his mum, telling her that he didn’t want to be black!But his mu...
2024-10-27
54 min
Advertising Industry News Daily
Iconic Advertising Luminary Sir John Hegarty to Deliver Creative Keynote at Content London
Sir John Hegarty, an iconic figure in the advertising industry, is set to deliver a creative keynote at Content London. As co-founder of the leading advertising agency Bartle Bogle Hegarty (BBH), Hegarty's insights are highly anticipated in the industry. His speech is expected to cover the evolving landscape of advertising and the importance of creativity in marketing.Content London is a significant event that gathers professionals from the media, advertising, and marketing industries to explore transformative ideas and trends. Subscribers to C21 Media will have exclusive access to a wide array of content business news and in-depth analysis...
2024-09-12
01 min
Unmade: media and marketing analysis
'Starting a business is a creative act' - Sir John Hegarty on applying creativity
Welcome to an audio-led edition of Unmade. Today we talk to one of the world’s most celebrated advertising creatives, Sir John Hegarty.Further down, the Unmade Index lifts back towards 500 points, but Seven West Media slumps back to its four-year low.If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:* Member-only pricing for our HumAIn and REmade (October 1) conferences;* A complimentary invitation to Unmade’s Compass event (November);* Member-only content and our paywalled archives;* Your own copy o...
2024-07-25
57 min
Fearless Creative Leadership
John Hegarty of Bartle Bogle Hegarty - "The Creative Industries and AI - Part 8"
Are you willing to dare? This episode is the last in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes and during Cannes, we focused our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate, slowly and carefully? There are opportunities and risks around every corner. T...
2024-06-28
38 min
Fearless Creative Leadership
John Hegarty - In 19
Edited highlights of our full length conversation. Are you willing to dare? This episode is the last in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes and during Cannes, we focused our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate, slowly and carefully? There a...
2024-06-28
19 min
Inflection Points
Seven Decades of Disruption: Sir John Hegarty on Creativity & the Future of Advertising
Sir John Hegarty, Co-Founder of advertising agency, Bartle Bogle Hegarty (BBH) and a titan of the industry, delves into his extensive career that spans over seven decades and provides the inside track on one of the industry’s most famous deals between BBH and Publicis…He opens up about the influences that shaped his career, from his art school education during the culturally transformative 1960s, to his critical role in founding Saatchi and Saatchi and later BBH. He recounts pivotal moments, the emphasis on brand and creativity, the strategic partnership with Leo Burnett and how they managed to p...
2024-05-15
54 min
The MCA Prodcast
Sir John Hegarty – From Storytelling to Branding: How Creativity Fuels Business Success
This week on The MCA Prodcast Pat Murphy talks to John Hegarty, Co-founder and Creative Director at The Garage Soho & The Business of Creativity. He was a founding partner of Saatchi and Saatchi in 1970 and founded Bartle Bogle Hegarty in 1982.John looks back on his career, including launching Saatchi and Saatchi and reveals why his name isn’t above the door! He also tells the story of receiving his knighthood from The Queen and describes the event as ‘all the pomp without the pomposity’!When it comes to modern marketing, John argues that brands have a tend...
2024-05-08
48 min
Great Minds
EP281: Sir John Hegarty, Advertising Industry Legend
World-renowned creator of legendary ad campaigns for Levi’s, Lego, and Audi, among others, Sir John Hegarty is Chairman & Worldwide Creative Director of Bartle Bogle Hegarty (BBH) where he presides over one of the most successful and creatively acclaimed agencies. Sir John started in advertising as a junior Art Director at Benton and Bowles, London, in 1965. He almost finished in advertising 18 months later, when they fired him. He joined a small ‘going places’ Soho agency, John Collings & Partners. They did – out of town. In 1967 he joined the Cramer Saatchi consultancy which became Saatchi & Saatchi in 1970, where he...
2023-12-05
56 min
The Campaign Podcast
164. BIG Awards special with Channel 4 and Adam & Eve/DDB | News review
The Campaign Big Awards took place at the Londoner Hotel in Leicester Square last week.Lynsey Atkin, executive creative director at 4Creative; Zaid Al-Qassab, chief marketing officer at Channel 4; Miranda Hipwell, chief executive of Adam & Eve/DDB and Martin Beverley, chief strategy officer at Adam & Eve/DDB discuss the awards show and their success on the night.They also comment on Cannes Lions' decision to introduce a humour category.Earlier in the episode, Campaign's editor Maisie McCabe and features editor Matt Barker discuss some of the latest news, including changes at ...
2023-11-23
38 min
The Campaign Podcast
161. A tribute to Tony Cullingham | What is Unilever's purpose? | Return of humour
The untimely death of Tony Cullingham, head of Bartle Bogle Hegarty London’s incubator course the Barn and former leader of the Watford Advertising Course, elicited an outpouring of love across the ad industry, as creatives thanked the inspirational teacher for changing the course of their careers.Helen Rhodes, executive creative director at BBH; Martin Reed, deputy head of creative at MHP Mischief; Tom Webber, creative director at Ogilvy; and Dan Scott, creative at Pablo, join Campaign's work and inspiration editor Imogen Watson, within the walls of the Barn, to discuss their experience of the Watford Ad Cour...
2023-11-02
58 min
iF! Podcast
RETHINKING THE POWER OF A GREAT IDEA
Con Sir John Hegarty, (Founder dell'agenzia Bartle Bogle Hegarty)È un grande onore avere per il decimo anno di IF! Sir John Hegarty, una vera leggenda dell’advertising grazie alle sue intuizioni e campagne per Levi's, Lego e Audi tra le altre.Il suo speech affronterà la battaglia contro la tendenza ad accontentarsi tipica di questi anni, con il rischio di perdere la qualità del nostro prodotto creativo.IF! – Il festival della creatività è organizzato e promosso dall’ @ADCI – Art Directors Club Italiano e da @UNA – Aziende della Comunicazione Unite, insieme al main partner YouTube.
2023-10-27
41 min
The Campaign Podcast
154. The upward talent drain | Chaka Sobhani & Mike Sutherland review latest ads
Chaka Sobhani, global chief creative officer at Leo Burnett, and Mike Sutherland, executive creative director at Adam & Eve/DDB, join Campaign's work and inspiration editor Imogen Watson to review some of the latest ads.They critique: Vodafone Ireland "Red family" by Grey London; F&F "Make fashion sense" by Bartle Bogle Hegarty; Heinz and Lick "Red HTK 57 paint"; Canon "Canon Pixma printers. For the stuff of life" by VCCP; Channel 4 "Everyone is excited. Even them" by 4Creative; and Guinness "Don't jinx it" by Abbott Mead Vickers BBDO.Campaign's technology and gaming editor Coral Cripps and re...
2023-09-14
46 min
Uncensored CMO
The business of creativity - Sir John Hegarty
Advertising legend Sir John Hegarty returns to the podcast to discuss why he created a course focused on the business of creativity. If you've listened to the podcast before you'll know how important I think creativity is to drive business results, and so when Sir John announced he was creating this course, I had to get him back on the podcast to discuss.Learn more about the course here.About Sir John HegartyHe was a founding partner of Saatchi and Saatchi in 1970. And then TBWA in 1973. He founded Bartle Bogle Hegarty in 1982 with...
2023-09-13
55 min
The Media Show
The Hegarty Effect
Advertising executive Sir John Hegarty has created campaigns for some of the world's most famous brands including Levi's, Lynx, and Audi. He was a founding partner of Saatchi and Saatchi before co-founding his own firm, Bartle Bogle Hegarty, in 1982. But he believes that advertising today has lost sight of creativity, in its relentless focus on data and targeted advertising. He joins Ros Atkins to discuss his career, his theory of creativity, and the future of his industry.Presenter: Ros AtkinsProducer: Dan Hardoon
2023-08-02
28 min
Good Girls Eat Dinner
S1 E1: Cindy Gallop - Why you should make a life changing decision at 45 and how dating younger men sparked the idea for 'Make Love Not Porn'.
Jo welcomes living legend, Cindy Gallop, to the Good Girls Eat Dinner podcast.*Some swearing ensues. Not much but just so you know, the f-bomb is dropped.Following a standout career in advertising which saw Cindy found and chair the US branch of renowned advertising firm, Bartle Bogle Hegarty, Cindy went on to create the sex-tech organization, 'Make Love Not Porn'. As CEO and founder, she launched the platform idea in 2009 during a TED Talk which instantly became one of the "most talked about presentations" ever. Which is hardly surprising given that she's a regular keynote...
2023-06-01
49 min
Together Digital Power Lounge, Women in Digital with Power to Share
Calling BS | Cindy Gallop, Founder & CEO of MakeLoveNotPorn | Power Lounge S2E11
Cindy Gallop is the Michael Bay of Business. She's been blowing sh*t up for 30 years. Join us as we discuss marketing and tech disruption.ABOUT THE LOUNGELooking for more purpose, fulfillment, and professional and personal development?Be a part of our LIVE podcast audience and end your week with Together Digital's Chief Empowerment Officer, Amy Vaughan as she hosts authentic conversations with women in digital who wish to see change or be the change within their industry.THIS WEEK'S TOPIC:We...
2023-05-30
56 min
Business Daily
Business Daily meets: Sir John Hegarty
What's the future of the advertising industry? The industry veteran who was behind some of the most memorable ads of the 80s and 90s speaks to Dougal Shaw about the rise of digital platforms and social media.Hegarty is a revered figure in advertising because of the famous brands he helped to build. He was a founding partner of Saatchi & Saatchi and co-founder of Bartle Bogle Hegarty (BBH). These days he is creative director of The Garage Soho, which invests in start-ups and helps to build brands.And Sir John also uses his own experiences...
2023-05-05
18 min
The "For the Makers" Podcast
S1, E3 - Jonathan Hogue on parody and the importance of the arts in society
Welcome to The "For the Makers" Podcast where we interview artists on their journeys, inspirations, and processes and encourage you, the makers, to listen well and tell stories. Today's guest is Jonathan Hogue. Jonathan Hogue is a theatrical producer, writer, and director with a passion for new work development and creative branding. He carries 4+ years of experience in Executive, Administrative, Marketing, and Production Assistant positions on Broadway as well as with Williamstown Theatre Festival, the Joffrey Ballet School, Bartle Bogle Hegarty, and Production Glue, and is currently completing his MFA in Theatre Management & Producing at Columbia University...
2023-04-14
44 min
The Campaign Podcast
124. Agency of the Year | Female Frontiers | Latest ads reviewed
It was an eventful day at The Brewery last Thursday (16 March), as Campaign’s Female Frontier Awards and Agency of the Year Awards returned for 2023.Digital Cinema Media’s Karen Stacey took home CEO of the year at the Female Frontiers Awards, while Publicis Groupe shop Leo Burnett picked up the prized Creative Agency of the Year accolade.Leo Burnett’s chief executive Charlie Rudd joins Stacey to discuss their recent accolades, creating populist work, and the future of cinema advertising. Later in the podcast, Dan Fisher, global executive creative director, Unilever and special pro...
2023-03-23
48 min
THE NEW HEALTH CLUB
🍄#141 Cindy Gallop - “I describe myself as boringly drug resistant. Then I took magic truffles…”
Hi guys! It is time for a new podcast! My guest today is Cindy Gallop or Lucinda Lee Gallop. And she is quite something! I wanted to have Cindy on the show, because she engaged on a psychedelic journey (with 62) not because of mental health reasons. She embarked on a truffle journey, just out of very simple curiosity. And lust for life. And resetting perspectives. To me Cindy’s case also has an element for future ideas around longevity: what happens, if we keep our brain young? And how will t...
2023-03-16
1h 09
THE NEW HEALTH CLUB
Cindy Gallop - “I describe myself as boringly drug resistant. Then I took magic truffles…”
My guest today is Cindy Gallop or Lucinda Lee Gallop. And she is quite something! I wanted to have Cindy on the show, because she engaged on a psychedelic journey (with 62) not because of mental health reasons. She embarked on a truffle journey, just out of very simple curiosity. And lust for life. And resetting perspectives. To me Cindy’s case also has an element for future ideas around longevity: what happens, if we keep our brain young? And how will this affect our body? Cindy says about herself to be “boringly drug resistant” but after her experience , things, aka he...
2023-03-16
1h 09
The Campaign Podcast
122. The creatives behind McDonald's 'Raise your arches' | IWD | Latest ads reviewed
Leo Burnett's global and UK chief creative officer Chaka Sobhani and creative director Gareth Butters join Campaign's creativity and culture editor Gurjit Degun to talk about how they came up with the McDonald's "Raise your arches" ad.Lynsey Atkin, executive creative director at 4Creative, joins Sobhani and Butters to review some of the latest work:Paddy Power "Cheltenham 2023" by Bartle Bogle Hegarty LondonAsda "Romaine calm" by Havas LondonNando's "This must be the place" by New Commercial ArtsHSBC "F word" by Wunderman Thompson
2023-03-09
44 min
Queens of Tech Podcast | 100 Voices of Impact | Representation Matters!
Tech Queen: Cindy Gallop - Founder & CEO at MakeLoveNotPorn TEDx Speaker
Cindy Gallop is a distinguished professional with over three decades of experience in brand-building, marketing, and advertising. She began her impactful career by establishing the US office of the renowned ad agency Bartle Bogle Hegarty in New York in 1998. In recognition of her outstanding contributions, she was honored as Advertising Woman of the Year in 2003.As the founder and CEO of IfWeRanTheWorld, Cindy introduced co-action software that revolutionizes the business model by emphasizing Shared Values + Shared Action = Shared Profit (both financial and social). The platform, launched at TED 2010 and later featured as a Harvard Business School...
2023-02-11
34 min
Having a GAS...
Having a GAS with... Alex Grieve & Helen Rhodes
Alex Grieve is the Global and London CCO of BBH. Helen Rhodes is Executive Creative Director. They both join host Greg to discuss all things creative. After 12 years Alex returned to his alma mater as Global & London Chief Creative Officer of BBH. Prior to that Alex was Chief Creative Officer at AMV BBDO where for the last three years he's been ranked the No.1 CCO in the UK by WARC & The Drum. He's also been ranked the No.1 Creative Director in the world at the Cannes Lions. In 2021 AMV BBDO achieved an...
2022-12-09
54 min
The Campaign Podcast
107. Campaign podcast: Christmas ads special with Vicki Maguire and Alex Grieve
Christmas ads have been dropping faster than santa's gift deliveries so in this week's podcast Campaign has talked to two creative powerhouses to find out what they thought of some of the biggest campaigns.In the first of two special episodes on Christmas ads, Havas London's chief creative officer Vicki Maguire and Bartle Bogle Hegarty's chief creative officer Alex Grieve offer up their views, while also explaining how they pulled together their own festive spots, for Asda and Tesco.They are joined by Campaign's creativity and culture editor Gurjit Degan and premium content...
2022-11-17
43 min
The Imposterous
Episode 50: Sir John Hegarty
Sir John Hegarty, awarded a Knighthood by Queen Elizabeth II for his services to advertising and Creative industries, Founder, Creative Bartle Bogle Hegarty (BBH) and The Garage Soho, now adds to his title, ‘The Imposterous First Birthday Edition Season Two Finale and Episode 50 Guest’. It’s a lot. Welcome to the big time SJH.John Hegarty has been central to the global advertising scene over six decades working with brands such as Levi's, Audi, Boddingtons, Lynx, British Airways and Johnnie Walker. He was a founding partner of Saatchi and Saatchi in 1970. He founded Bartle Bogle Hegarty in 1982 with Joh...
2022-11-07
38 min
The Campaign Podcast
100: Tesco's TikTok takeover and Campaign's Faces to Watch
This week's episode looks at why Tesco's TikTok competition to be the voice of its self-checkouts, created by Bartle Bogle Hegarty, has been such a hit. Campaign reporter Charlotte Rawlings and features editor Matt Barker discuss whether the popularity of TikTok can be matched by other potential rival platforms, and what it takes for brands to tap into Gen Z.They are also joined by podcast host and Campaign premium content editor Nicola Merrifield to delve into the thorny issue of pay for junior staff in the industry. That's off the back of...
2022-10-06
14 min
THE POWER OF REINVENTION with Kathi Sharpe-Ross
E78: The Social Sex Revolution - Fundamentally Changing Female Empowerment with Cindy Gallop
Cindy Gallop is the Founder & CEO of MakeLoveNotPorn, a company that is “Pro-Sex, Pro-Porn, Pro-Knowing the difference.” Cindy decided to Reinvent her life when she turned 45; she had worked at Bartle Bogle Hegarty for 16 years and decided that was no longer the path that fulfilled her. Cindy resigned with no jobs in sight, but she happily says that everything in her life has been an accident and she is a big believer in serendipity. Through these happy accidents, Cindy discovered that she loves working for herself and highly recommends everyone do the same. She advises people, especially wome...
2022-09-01
38 min
Camera Ready & Abel
Making Change with Cindy Gallop
Making change means taking creative action to solve a social problem and my guest for this episode of Camera Ready & Abel, Cindy Gallop, Founder & CEO of MakeLoveNotPorn, is making change to how we think about sexual values and behaviors in her necessary and trailblazing platform. The tagline reads: Pro-sex. Pro-porn. Pro-knowing the difference and Cindy goes deep pointing out we are raised by our parents to behave well with good manners, a work ethic, sense of responsibility and accountability but we are rarely taught to behave well in bed with values like empathy, sensitivity, generosity, kindness, honesty a...
2022-05-03
31 min
Uncensored CMO
When The World Zigs, Zag - Sir John Hegarty, BBH
It's 40 years since the founding of one of the most famous and iconic advertising agencies; BBH or Bartle, Bogle, Hegarty. Today I speak with founder, Sir John Hegarty to find out what it's been like to be at the helm of one of the world's most successful ad agencies for 4 decades.We take a look back over a long history of advertising to see what's changed, what we can learn and maybe what new techniques today are worth investing in. We touch on many of the great campaigns that come out to BBH, two of my favourites...
2022-04-25
52 min
Uncorking a Story
Making Love, and Not Porn, with Cindy Gallop
I’ve been following Cindy Gallop for some time on LinkedIn—she’s one of those LinkedIn influencers who certainly takes the boring out of the platform. If there is one word that I would use to describe her, it’s provocative, and I know that I’m not alone in feeling that way—she caught the attention of my moderator friend and colleague Laura Nozicka too. So, when Cindy said yes to an interview request, I just had to bring Laura along for the ride, and I am so glad that I did. MEET CINDY GALLOP Cindy...
2022-03-25
51 min
Teach Inspire Create
Female leadership and the power of advertising in driving change, with Rosie Arnold
To access the available transcript please use the following link: https://bit.ly/3oymjPlAdvertising powerhouse and inspirational female leader, Rosie Arnold, started her career in advertising moonlighting at a tiny creative hot shop called Bartle Bogle Hegarty in 1983 while studying Fine Art at Central St Martins. Under the mentorship of Sir John Hegarty himself, Rosie worked her way to the top, resulting in a position on the board and as Executive Creative Director. Her motivation and passion to do mould-breaking creative work with like-minded people saw her lead some of the most i...
2022-02-08
35 min
In Conversation… with Frank Schaeffer
Cindy Gallop
Frank Schaeffer In Conversation with Cindy Gallop, exploring her world of Making Love, Not Porn, and “Blowing Shit Up” as the “Michael Bay of Business.”_____LINKS@cindygallopcindygallop.commakelovenotporn.tv_____Cindy Gallop is a graduate of Somerville College, Oxford, whose background is over 30 years in brand-building, marketing and advertising — she started up the US office of ad agency Bartle Bogle Hegarty in New York in 1998 and in 2003 was named Advertising Woman of the Year.She is the founder and CEO of IfWeRanThe...
2021-12-17
1h 06