Shows
Circle LiveCircle Live: Design for Discovery with Becca HarpainWith the AI overview era here to stay, today’s web designers must adapt to make sites that show up in AI search and chat responses. Discover how to optimize for discovery with InsideTheSquare's (https://insidethesquare.co/) Becca Harpain (https://pros.squarespace.com/blog/becca-harpain), a Circle Community Leader and expert in AI optimization (AIO - https://pros.squarespace.com/blog/aio), in this episode of Circle Live focused on all things search.Listen to hear Becca chat with hosts Sam Z. and Sarah G. about this sea change in search. In this episode, we discuss: -He...
2025-08-2848 min
The Amy Porterfield Show[CASE STUDY] One Custom GPT. 600 Sign Ups. 2 Weeks.A Digital Course, an AI Bot, and a Smart Two-Offer Strategy That Works
If you’ve been wondering how AI can create true opportunity in your business, this episode is worth the 36 minutes.
I’m chatting with Becca Harpain, a Digital Course Academy student who didn’t just create a successful digital course, she took things to the next level by launching a custom GPT that serves a different audience and brings in an additional stream of revenue.
What I love most about Becca’s story is that she didn’t overthin...
2025-08-1938 min
ThinkInsideTheSquare89: SEO Crash to AI Comeback: How I'm Rebuilding My Squarespace BusinessSend a message to InsidetheSquareIf you've ever watched your website traffic drop, your strategy stop working, or your momentum disappear, this episode is for you. In this episode of ThinkInsideTheSquare, I'm sharing exactly what happened when I lost 80% of my website traffic overnight and how I’ve spent the last six months rebuilding my business in a smarter, more sustainable way. From SEO struggles to strategy pivots and launching my own AI assistant, you’ll hear what worked, what didn’t, and how I’ve shifted from chasing metrics to creating content that truly...
2025-04-1014 minThinkInsideTheSquare88: How To Edit Squarespace ResponsivelySend a message to InsidetheSquareDid you know more than half of your website visitors are probably on their phones? In this episode, I'm sharing my expert advice on how you can make your Squarespace site look fantastic on every screen size. Hint: It all starts with how you edit.We're diving into mobile-first design (and why it matters SO much), how to use the mobile preview to customize your small-screen layout, and the top three issues that trip up most Squarespace users (text overwhelm, tiny buttons, and broken layouts).I'll share my...
2025-04-0312 minThinkInsideTheSquare87: How to Create & Sell a Custom GPT the Easy WaySend a message to InsidetheSquareWondering how to turn your expertise into an AI tool that helps others and generates income? In this episode of Think Inside The Square, I'm sharing the straightforward process I used to create Custom Cody, my Squarespace code AI assistant that's now helping hundreds of users with their website customization questions.I'll walk you through my entire journey, including the complicated detours and technical rabbit holes that cost me months of development time, before sharing the much simpler approach I discovered. You'll learn exactly how to evaluate your AI idea...
2025-03-2722 minThinkInsideTheSquare86: From Myspace to AI: How to Keep Your Online Business Relevant in a Changing Digital WorldSend a message to InsidetheSquare🔄 Is your online business ready for the NEXT big industry shift? Learn how to spot trends BEFORE they impact your bottom line!In this episode, I'm sharing my decade of experience weathering digital disruptions. From the decline of Myspace to AI design tools threatening to replace designers, I've seen how quickly things can change—and how to position yourself to thrive regardless.🔥 What You'll Learn:Discover 3 powerful sources for spotting trends months before they hit mainstreamLearn which big tech investments signal the future of web design (and what Ado...
2025-03-2019 minThinkInsideTheSquare85: Website 101: Domain, Hosting & CMS BasicsSend a message to InsidetheSquare🏠 Confused about domains, hosting, and CMS? In this episode, I break down exactly what you need to know about domains, hosting, content management systems, and professional email addresses - the essential building blocks with no fluff, just practical information to help you understand what's happening behind the scenes of your Squarespace website.By the end of this video, you'll understand the difference between domains and hosting, know which CMS is right for your needs, and learn how to create a professional email address that matches your domain.⭐ Check out m...
2025-03-1311 minThinkInsideTheSquare84: Building a Thriving Membership Community with SquarespaceSend a message to InsidetheSquare Want to turn your Squarespace website into a thriving membership community where people connect, engage, and happily pay for your expertise?In this step-by-step tutorial, I break down exactly how to use Squarespace Member Areas to create an exclusive space your audience will love. I'll show you my favorite workarounds for Squarespace's limitations and the third-party tools that take your membership to the next level!Building a successful membership doesn't require a huge following or complex tech - just Squarespace plus the strategies I'm sharing today. Let's transform y...
2025-03-0620 minThinkInsideTheSquare83: SEO in the Age of AI: What Actually Works in 2025 with Mariah MagazineSend a message to InsidetheSquareHave AI-generated articles been pushing your content down in search results? In this episode, I'm talking with SEO expert Mariah Magazine about how the battle between AI and SEO is reshaping visibility for Squarespace website owners.Discover why your authentic voice might be your greatest SEO advantage and how to stand out in an increasingly AI-dominated landscape. If you've been wondering whether SEO is still worth your time, this conversation will give you the clarity and confidence to move forward.In this episode, you'll learn:• How AI co...
2025-02-2730 minThinkInsideTheSquare82: The Business Owner's Guide to Sustainable Content CreationSend a message to InsidetheSquareEver had that "aha!" moment where something clicks and you can't wait to share it? That's exactly what this episode is about! Join Becca Harpain, Squarespace expert and founder of InsideTheSquare.co, as she reveals how those everyday discoveries can become the foundation of engaging content that builds trust with your audience.In this episode, you'll discover:Why the solutions that seem "obvious" to you are actually gold mines for contentHow to identify and capture content opportunities in your daily workA practical system for turning your expertise into valuable...
2025-02-2013 minThinkInsideTheSquare81: From PhD to CSS: Squarespace Career Advice from Christy PriceSend a message to InsidetheSquare🎨 Ever dreamed of turning your love for web design into a thriving career? Join me for an incredible conversation with Christy Price, a 20-year web design veteran who went from coding in grad school to becoming one of the most respected Squarespace designers in the industry!In this episode, Christy shares the surprising story of how a random conversation on a ski lift changed her entire career path (and why she's so grateful it did!). You'll discover how she transformed her coding skills into a successful design business, and why she...
2025-02-1321 minThinkInsideTheSquare80: 5 Website Mistakes That Can Tank Conversion Rates (and how to fix them!)Send a message to InsidetheSquareIn this episode, you'll learn about the five common mistakes that might be secretly sabotaging your website's performance. Whether you're selling products, booking services, or growing an email list, you'll discover why even the most aesthetically pleasing websites can struggle to convert.Beyond identifying these common pitfalls, we dive deep into practical, code-free solutions that you can implement immediately. Learn why clear copy is so crucial, how to make your typography work for (not against) your message, and why giving visitors too many choices might be hurting your conversion rates.
2025-02-0615 minThinkInsideTheSquare79: Pushing Past Template Limitations: A Conversation with Ghost Plugins Founder Cody JuhnkeSend a message to InsidetheSquareIn this episode of Think Inside the Square, we dive deep into the world of Squarespace plugins and custom development with Cody Juhnke, the creative force behind Ghost Plugins and Pluto Studio. With over 100,000 Squarespace websites using Ghost Plugins, Cody shares invaluable insights about creating unique functionality while maintaining simplicity in website design.Important Links📝 Full show notes: insidethesquare.co/podcast/79🎧 Past episodes: insidethesquare.co/podcast💌 Join my email list: insidethesquare.co/email 🖼️👯♀️ Follow me on Instagram: instagram.com/thinkinsidethesquareSupport the showThe term "Squarespace...
2025-01-3020 minThinkInsideTheSquare78: Understanding Web Fonts: A Squarespacer's Guide to Web TypographySend a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we're diving deep into the technical side of web typography while keeping things practical and easy to understand. You'll learn why web fonts are different from regular fonts, what to look for when choosing fonts for your website, and how to ensure your typography is both beautiful and functional. Key topics covered:Web Fonts vs System Fonts ExplainedWhy Font File Types Matter (TTF, OTF, WOFF)Font Accessibility Best PracticesPro Tips for Choosing Website FontsImportant Links📝 Full show notes: insidethesquare.co/podc...
2025-01-2308 min
Somewhat UsefulAlgorithms, AI, and Adaptation with Becca HarpainIn this episode, Will and Christy talk about the intersection of Google and AI. They share the big projects they’re currently working on and give some tips for your business. Then they talk with Becca Harpain of Inside the Square. Becca shares the challenges she faced with Google’s new algorithm and how it forced her to adapt and innovate in her business. You’ll hear about the launch of her exciting new project, Custom Codey, a custom chat GPT designed to assist users with Squarespace-specific queries. They also discuss the collaborative nature of the Squarespace community and how th...
2025-01-2254 minThinkInsideTheSquare77: How to leverage AI as small business with special guest Phil PallenSend a message to InsidetheSquareIn this episode of Think Inside the Square, I got a chance to sit down with brand strategist and AI expert Phil Pallen to tackle a question I hear from so many small business owners: how do we harness the power of AI without losing our personal touch? As artificial intelligence becomes increasingly prevalent, I know many of us feel caught between wanting to stay competitive and fearing we might compromise our values or authentic customer connections.Phil, whose expertise has been featured on CNN, Access Hollywood, and Entertainment Tonight...
2025-01-1625 minThinkInsideTheSquare76: Mobile-First Mindset: Designing for the Thumb ZoneSend a message to InsidetheSquareIn this comprehensive guide to mobile-first design, we explore the crucial concept of the "thumb zone" and its impact on mobile user experience. Learn how to optimize your Squarespace website for one-handed mobile browsing, including practical tips for navigation placement, button sizing, and mobile-specific features.Key topics covered:Understanding the three zones of thumb reach on mobile devicesOptimizing navigation and button placement for mobile usersUsing Squarespace's Mobile Information Bar effectivelyPractical testing methods for mobile-friendly designTips for button sizing and placementUsing Fluid Engine for mobile-specific layoutsImportant Links📝 Ful...
2025-01-0913 minThinkInsideTheSquare75: Adding A Human Touch to Your Squarespace WebsiteSend a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, I'm sharing practical strategies to make your website more human without sacrificing professionalism - from strategic design choices to authentic content creation. Whether you're a solopreneur or running a larger business, you'll discover actionable tips to help your visitors feel seen and understood, plus my favorite resources for finding authentic images that don't scream "corporate catalog."In this episode, you'll learn. . .Why human connection matters more than fancy featuresSimple design tricks that make your site more engagingHow to be professional AND personal (yes, you...
2025-01-0216 minThinkInsideTheSquare74: 15-Minute Website Improvements That Make a Big ImpactSend a message to InsidetheSquareReady to transform your website without a complete overhaul? In this episode, we're diving into four powerful 15-minute improvements that can dramatically change how visitors interact with your site. Perfect for busy folks who want to make meaningful changes without spending hours on redesign.Discover why certain website elements might be working against you (and how to fix them fast)Learn a surprising visual test that instantly reveals conversion problemsExplore how to leverage modern tools for better content clarityMaster the psychology behind effective user navigationImportant Links📝 Full show not...
2024-12-2612 minThinkInsideTheSquare73: Newsletter Strategy: Growing Your List With IntentSend a message to InsidetheSquareEver notice how some newsletters make you think "Oh yay, they sent a new one!" while others just collect dust in your inbox? In this episode of ThinkinsideTheSquare, I'm sharing my tried-and-true strategies for creating emails your subscribers actually look forward to opening. Whether you're planning your first newsletter launch or wanting to breathe new life into your current email strategy, you'll learn practical tips for building genuine connections with your audience. Let's make your newsletter one of the good ones!Important Links: 📝 Full show notes: https://ins...
2024-12-1917 minThinkInsideTheSquare72: 3 Surprising Ways A Digital Product Can Transform Your BusinessSend a message to InsidetheSquareIn this episode, we're diving deep into the three surprising ways your digital products can transform your business and elevate your expertise. We'll discuss how to:Showcase your expertise and attract dream clients by turning your knowledge into valuable digital products, just like the website designer who turned her principles workbook into speaking opportunities and a thriving social media following.Bridge the gap between free and premium offerings with digital products that act as stepping stones to your higher-tier services, making your expertise accessible to a wider...
2024-12-1212 minThinkInsideTheSquare71: Blog Organization in Squarespace: How To Use Categories and Tags Like A ProSend a message to InsidetheSquareAfter moving over 400 blog posts to a new domain, I discovered some game-changing strategies for content organization that transformed how I manage my blog. Whether you're just starting out or managing hundreds of posts, the right system makes all the difference.In this episode, I'm breaking down exactly how to use Squarespace categories and tags effectively. You'll learn how to create an intuitive blog structure that works for both you and your readers, plus get my exact system for maintaining organization as your content grows.You'll learn:...
2024-12-0512 minThinkInsideTheSquare70: Color Psychology in Web Design: Why Banks Choose Blue & Other Industry SecretsSend a message to InsidetheSquareEver stared at a website and felt something – trust, excitement, calm – without knowing exactly why? Chances are, color psychology was quietly working its magic. In this episode of Think Inside the Square, we're pulling back the curtain on how color choices can make or break your website's effectiveness.From the strategic blues of banking websites to the appetite-inducing reds of food delivery apps, every color tells a story and influences behavior. I'm sharing my real-world experiences (including a memorable design mistake with a meditation retreat website!) and breaking down exactly how...
2024-11-2812 minThinkInsideTheSquare69: Website Strategy Tips: Three Customer Journey Maps You Should CreateSend a message to InsidetheSquareEver wondered how people actually navigate through your website – not just the pages they visit, but their entire journey from first discovering you to becoming a loyal customer? In this episode, you’ll learn about the customer journey mapping process. We dive into three practical types of maps you can create today: the First Timer Flow, the Buyer's Journey Map, and the Loyalty Loop. Through real examples and practical tips, you'll learn how to identify where visitors might get stuck and how to guide them smoothly toward becoming happy customers.
2024-11-2111 minThinkInsideTheSquare68: UX Testing on A Budget: how to get quality feedback on your projectSend a message to InsidetheSquareWant to test how well your website works for visitors without breaking the bank? In this actionable episode of ThinkInsideTheSquare, Squarespace expert Becca Harpain reveals three budget-friendly strategies for gathering valuable user experience feedback. Whether you're launching a new site or updating an existing one, these actionable techniques will help you understand exactly how visitors interact with your content, navigation, and calls-to-action.Discover how to leverage your existing resources - from social media followers to email subscribers - to get honest, actionable feedback that can transform your website's effectiveness. Perfect...
2024-11-1411 minThinkInsideTheSquare67: Holiday E-commerce Success: Expert Tips with Kristine Neil 🎁Send a message to InsidetheSquareThe holiday season is right around the corner, and if you're running an online store, you might be wondering how to prepare for the rush! In this episode, I'm thrilled to welcome Kristine Neil, a Squarespace and Shopify e-commerce expert.We dive into practical strategies for holiday preparation, bust some common Squarespace e-commerce myths, and share genius tips for writing product descriptions that actually convert.Whether you're just starting your holiday prep or haven't even thought about it yet, Kristine's advice about leveraging user-generated content, optimizing product pages...
2024-11-0721 minThinkInsideTheSquare66: SEO is over: I’m giving up on Google & optimizing for AISend a message to InsidetheSquareEver had one of those moments where something that feels like a total disaster actually turns into an opportunity? That's exactly what happened when my website traffic dropped 82% overnight. But here's the wild part - it led me to discover something that's completely changing how we think about content online.in this episode of ThinkInsideTheSquare, I;m talking about the future of content creator. Why Google is becoming the new Yellow Pages (yep, you read that right!), why that's actually incredible news for real experts like you, and how something...
2024-10-3119 min
6 Figure Podcast RebelsHow To Leverage AI To Launch Your Business Website With Becca HarpainJoin our 2 HUGE Facebook groups to find guests or BE a guest (for free) We have over 53,000 members👇www.facebook.com/groups/needaguestwww.facebook.com/groups/thepodcastnetwork——Want to get lifetime access to The Podcast Network Premium For free? 👇www.freepremiumupgrade.com———Want to use your own podcast to help grow your business? You're in the right place.Welcome to 6-Figure Podcast Rebels.🔥 My name is Jamie Atkinson, founder of podcastclosing.com and this show is built for 6 & 7 figure entrepreneur...
2024-10-2924 minThinkInsideTheSquare65: Pricing Strategies That Work: How To Price Your Digital Products With ConfidenceSend a message to InsidetheSquareEver stared at your digital products wondering if you're pricing them all wrong? Trust me, I've been there! As someone who's given away tons of free content over the years, I know how tricky it can be to put a price tag on your expertise. In today's episode, I'm pulling back the curtain on three powerful psychological pricing principles that completely changed how I price my own products. Whether you're selling courses, templates, or digital downloads, these strategies will help you price with confidence while keeping your offers accessible.
2024-10-2411 minThinkInsideTheSquare64: From Code to Cash: My 7-Step Blueprint for Profitable Digital ProductsSend a message to InsidetheSquareIn this episode of Think Inside the Square, you'll learn how to create and sell your very own digital product. From identifying your best idea to launching it into the world, I'm covering it all. And guess what? You might already have the perfect product sitting right under your nose! This isn't some "how to get rich quick" concept here. I'm sharing what I've learned as an online business owner who has sold thousands of digital products to a very niche market. Whether you're a seasoned entrepreneur or...
2024-10-1721 minThinkInsideTheSquare63: Planning The Ultimate Website Launch: How I Threw a Virtual Party & Tripled My TrafficSend a message to InsidetheSquareEver wished you could make your website launch as exciting for your audience as it is for you? In this week's episode of Think Inside the Square, I'm taking you behind the scenes to tell you how I turned the InsideTheSquare.co website relaunch into a virtual party that had thousands of visitors exploring every corner of my new site.You'll learn:How to create buzz with exclusive accessCreative ideas for virtual "party favors"Tips for managing unexpected successWays to gather priceless user feedbackWhether you're planning a...
2024-10-1014 minThinkInsideTheSquare62: When Google Says Goodbye: How I'm Reinventing Inside the SquareSend a message to InsidetheSquareBecca here with a candid and heartfelt episode about facing unexpected hurdles in the online business world. In this episode, I'm opening up about:• A major setback that hit my business (spoiler: it involves Google 😱)• How I'm bouncing back and reimagining Inside the Square• The launch of my brand new websites (yes, plural!)• An invitation to join me on this exciting new journey🌟 Big News: Check out my new homes on the web!• For all things Squarespace: https://tutorials.squarespace.com• For business strategy...
2024-10-0310 minThinkInsideTheSquare61: Designing Your Future: Building a Thriving Template Business with guest Kate ScottSend a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we’re diving deep into the world of Squarespace template design with the brilliant Kate Scott. As your host, I couldn't be more thrilled to bring you this conversation. Kate's expertise in creating and selling Squarespace templates is truly next-level, and her insights are guaranteed to spark your creativity and entrepreneurial spirit. From her unique design process to her savvy business strategies, Kate generously shares the secrets that have made her a standout in the Squarespace community. Whether you're a designer looking to expand your off...
2024-09-2617 minThinkInsideTheSquare60: How To Prepare for a Major Business AnnouncementSend a message to InsidetheSquareIn this episode, I'll take you on an exciting journey behind the scenes of Inside the Square's upcoming major announcement. I'm sharing my process for preparing a big business launch, from the initial spark of inspiration to the final countdown. You'll get valuable insights on planning, building anticipation, and maintaining momentum after the big reveal. Whether you're a Squarespace enthusiast or an entrepreneur planning your own launch, this episode is packed with practical tips and personal anecdotes to inspire and guide you. Plus, I've got a sneak peek at what's coming for...
2024-09-1913 minThinkInsideTheSquare59: Time Management Tips for Content CreatorsSend a message to InsidetheSquareIn this episode of Think Inside The Square, you'll learn about some of my favorite time management techniques as a content creator. You'll learn about the productivity pyramid, batching and the post-it note method to manage time effectively, avoid burnout, and maintain a healthy work-life balance. These are the techniques that helped me cut my hours in half while doubling my productivity!00:00 Introduction: The Importance of Content Creation01:23 The Online Business Priority Pyramid04:19 Implementing the Priority Pyramid07:02 Productivity Techniques: Batching and Post-it Notes11:24 Managing Distractions and...
2024-09-1217 minThinkInsideTheSquare58: Secure Content Sharing: Unlock the Power of Google Drive and VimeoSend a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, you’ll learn how to leverage Google Drive and Vimeo to efficiently share your lead magnets, client contracts, and course materials.I'll walk you through:Setting up Google Drive for easy file management and version controlUsing Vimeo's powerful features for secure video hostingCreating a maintainable system for content deliveryTips for keeping your content secure while still providing valueWhether you're just starting out or looking to streamline your existing processes, this episode is packed with practical ti...
2024-09-0515 minThinkInsideTheSquare57: Unlock Your Potential: Amy Porterfield's Guide to Digital Course SuccessSend a message to InsidetheSquareHey there, Squarespaceers! 🎉 Get ready for an extra special episode of Think Inside the Square! We're shaking things up and I'm thrilled to introduce you to my very first guest – the amazing Amy Porterfield!Amy is the brilliant mind behind the "Online Marketing Made Easy" podcast, a New York Times bestselling author, and a self-made millionaire. But more than that, she's been my long-distance mentor and the reason I started Inside the Square. Trust me, you're in for a treat!In this episode, Amy shares her inspiring journey into...
2024-08-2824 minThinkInsideTheSquare56: How to turn your expertise into educationSend a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we're diving into an exciting topic that's been buzzing around the Squarespace community lately - creating your very first online course!When Squarespace introduced their course feature, it opened up a whole new world of possibilities for so many of us. Suddenly, we had this amazing platform to share our expertise with people all around the globe. It's like they handed us a megaphone and said, "Hey, you've got valuable knowledge - why not share it with the world?"Now, I know what...
2024-08-2217 minThinkInsideTheSquare55: Why You Need a Website and How to Build A Simple One TodaySend a message to InsidetheSquareIf you don't have a website yet, today is the day that changes. In this episode of thinkinsidethesquare you'll learn why you need a website and the three simple questions you can answer to create on today. Important Links 📝 Full show notes: https://insidethesquare.co/podcast/55🎧 Past episodes: https://insidethesquare.co/podcast⭐️ Squarespace Made Simple: https://insidethesquare.co/start📚 Beginner's Guide to Squarespace: https://insidethesquare.co/tutorials🤖 Squarespace Blueprint Tutorial: https://insidethesquare.co/blueprint🖥️ 10% Squarespace Discount - affiliate link: https://insidethesquare.co/partner10💌 50% Flodesk Discount - affilia...
2024-08-1513 minThinkInsideTheSquare54: Airport Chaos to Website Wins: UX Testing Tips I Learned at PDXSend a message to InsidetheSquareHave you ever been so close to launching something you get tunnel vision? In this episode of thinkinsidethesquare I'm sharing the insider scoop on my experience at a recent user experience test at the Portland Airport that went...well, not quite according to plan. Trust me, this does have to do with your website, and if you're creating a new layout or design, you're going to want to listen to what I learned!Here's what you'll learn in this episode:1. The power of task-oriented testing2. The importance of...
2024-08-0809 minThinkInsideTheSquare53: A Beginner's Guide to Building A Community with ContentSend a message to InsidetheSquareIn this episode of Think Inside the Square, you'll get actionable advice on building a strong online presence.The key to online success is focus. Spread yourself too thin across platforms, and your message gets lost in the noise. Instead, pick a few platforms where your audience hangs out and dive deep. Consistency is key here. Regular posting keeps you fresh in people's minds and establishes you as an authority.Video content is a game-changer. It's engaging, informative, and helps you connect with your audience on...
2024-08-0113 minThinkInsideTheSquare52: Website Accessibility Tips for SquarespaceSend a message to InsidetheSquareIn this episode of Think Inside the Square, you’ll learn about some super simple ways you can make your Squarespace website user-friendly for everyone. Learn practical tips on formatting text, using featured images for faster loading, and customizing form fields. Important Links 📝 Full show notes: https://insidethesquare.co/podcast/52🎧 Past episodes: https://insidethesquare.co/podcast⭐️ Squarespace Made Simple: https://insidethesquare.co/start📚 Beginner's Guide to Squarespace: https://insidethesquare.co/tutorials 💌 Join my email list: https://insidethesquare.co/email Support the showThe term "...
2024-07-2513 minThinkInsideTheSquare51: Squarespace & Flodesk: Dream Team for Building Your Email ListSend a message to InsidetheSquareReady to take your email marketing to the next level? This episode of Think Inside the Square dives into the powerful duo of Squarespace and Flodesk, showing you how to build a thriving email list and connect with your audience on a deeper level.Here's a taste of what you'll learn about:💫 Effortless Integration: Seamlessly connect your beautiful Squarespace website with Flodesk, the user-friendly email marketing platform.💃 Stylish Forms: Flodesk forms can match your Squarespace site's design, which makes you look more professional and encourages more sign-ups.🌱 Nurturing...
2024-07-1818 minThinkInsideTheSquare50: An Overview of UX & UI for SquarespaceSend a message to InsidetheSquareEver wondered how to transform your Squarespace website into a user-friendly masterpiece? IN this episode of ThinkinsideTheSquare, I'm sharing the core principles of UX and UI design tailored that I use for creating a high quality Squarespace design. From understanding the difference between UX and UI to making your website both visually stunning and easy to navigate, this episode covers it all. We’ll discuss the importance of having a clear purpose for every element and how an organized & consistant design can make or break the user experience. Whether yo...
2024-07-1115 minThinkInsideTheSquare49: An Audio Overview of Editing Squarespace 7.1Send a message to InsidetheSquareThis episode of Think Inside the Square is an audio overview of the different editing options we have in the latest version of Squarespace, version 7.1You'll learn about the 12-column grid system, why we consider fluid to be so flexible, and what my least favorite Squarespace feature is.Chapters:01:28 Understanding the Grid System04:10 Fluid Engine: A New Era of Editing 03:48 Collection Lists: Preset Layouts with Customization06:39 Auto Layouts for Effortless Content Display08:44 Individual Video Pages: Limited Editing Options Important Links 📝Ful...
2024-07-0413 minThinkInsideTheSquare48: Planning Your Pages: How to create a visual sitemap & why you shouldSend a message to InsidetheSquareThis episode of Think Inside the Square dives into the importance of website structure for Squarespace websites. You'll learn how to create a well-organized website structure that can improve user experience, boost SEO, and help you achieve your website goals.In this episode, you'll learn:🔑 The five key questions to define your website structure📄 Essential pages every Squarespace site should have🗺 How to create a visual sitemap to plan your website layout👯♂️ Actionable tips for keeping your website structure organized and user-friendlyImportant Links
2024-06-2715 minThinkInsideTheSquare47: Squarespace Update Roundup: What’s New in 2024Send a message to InsidetheSquare6 months into 2024, and Squarespace is on a roll! This episode of ThinkInsideTheSquare dives deep into the exciting new features and updates they've released in the first half of 2024, focusing on Squarespace 7.1 (the latest version).Get ready to discover:🤖A Smarter AI Assistant: Learn how the upgraded Squarespace AI uses your brand information to generate content that matches your style.🏗️ Simplified Building: Editing your website header just got easier! We'll explore the revamped interface and show you how to add elements, adjust layouts, and edit...
2024-06-2015 minThinkInsideTheSquare46: Five Not Linked Pages Every Squarespace Site NeedsSend a message to InsidetheSquareIn this episode of Think Inside the Square, you’ll learn about some essentials pages for your Squarespace site that belong in the "not linked" section and not your main navigation. From safeguarding your business with comprehensive Terms and Conditions and Privacy Policy pages to enhancing visitor experience through a custom 404 error page, we cover it all. These often-overlooked pages not only provide legal protection but also foster transparency and trust with your audience.But we don't stop there. We go beyond the basics, exploring the advantages of an...
2024-06-1314 minThinkInsideTheSquare45: The Ultimate Squarespace Website Maintenance Checklist: Keep Your Site Thriving (Every 6 Months!)Send a message to InsidetheSquareWe all know the feeling: that neglected houseplant in the corner, leaves drooping, soil dry as a bone. Websites can fall victim to the same neglect! Just like your favorite greenery, your Squarespace site needs a little TLC every now and then to stay happy, healthy, and performing at its best. The good news? Website maintenance doesn't have to be a chore. In fact, with the right approach, it can be a breeze!Think of website maintenance as a chance to show your website some love. It's about ensuring a smoo...
2024-06-0612 minThinkInsideTheSquare44: Why Your Squarespace Site Needs a Blog & How to Get StartedSend a message to InsidetheSquareIn this episode of Think Inside the Square, we're talking about the power of blogging for small businesses in 2024. While short-form video is hot, I'll explain why long-form content like blogs can still be a game-changer for establishing authority, attracting organic traffic, and building trust with your audience. I'm also sharing tips for brainstorming content pillars and getting organized with Notion.This episode is perfect for you if:You're a Squarespace user who wants to learn why blogging is importantYou're looking for strategies to establish yourself as...
2024-05-3015 minThinkInsideTheSquare43: Squarespace Ecommerce: Conversion-Boosting Product Page Tips & Customer Content StrategiesSend a message to InsidetheSquareDreaming of turning your website into a sales machine? Well, buckle up, because we're about to dive into five actionable tips that will have your product pages singing and your customers clicking that "add to cart" button like nobody's business! On top of that, we'll uncover some secret email marketing strategies to turn those first-time buyers into lifelong fans. - - -❤️ Like this episode? Buy me a coffee to say thanks! ☕ https://buymeacoffee.com/insidethesquare- - - The term "Squarespace" is a trademark of Squarespace, Inc. This...
2024-05-2311 minThinkInsideTheSquare42: Squarespace Invoicing Review: is it worth a try?Send a message to InsidetheSquareWhether you offer one-on-one services like website design, consulting, or any other service that requires an invoice, you're probably familiar with the constant juggle of tasks. Keeping track of project details, staying on top of client communication, and waiting for that invoice to be paid can be a hassle. But what if there was a tool that could help you streamline your workflow and get paid faster? Enter: Squarespace Invoicing.In this episode of ThinkinsideTheSquare, we'll dive into the details of Squarespace Invoicing, a new feature designed to ease your...
2024-05-1610 minThinkInsideTheSquare41: Uncovering Hidden Gems: Lesser-Known Squarespace Features You Should Be UsingSend a message to InsidetheSquareEver wondered why some Squarespace sites instantly give off a sleek, professional vibe while others...don't? It's all in the details, I'm ready to walk you through the nuances that can elevate your website from standard to standout. In this episode of Think Inside the Square, I'm sharing the five settings that al ot of new Squarespace users overlook —those nifty tricks that separate the pros from the amateurs. From branding your browser tab with a customized favicon to designing a 404 error page that turns a dead end into a del...
2024-05-0909 minThinkInsideTheSquare40: Squarespace Design Tips for Non-DesignersSend a message to InsidetheSquareSquarespace is a fantastic platform for creating beautiful websites, but what if you don't have a design background? Fear not! In this episode of Think Inside the Square, you’ll learn my top 7 design tips to help you create a Squarespace website that looks polished and professional, even if you're a complete beginner, or an ex gas station sandwich gal like me 😉Important Links📝 Full show notes: https://insidethesquare.co/podcast/40🎧 Past episodes: https://insidethesquare.co/podcast💌 Join my email list: https://insidethesquar...
2024-05-0218 minThinkInsideTheSquare39: 3 Strategies to Skyrocket Landing Page Conversions on SquarespaceSend a message to InsidetheSquareLanding pages are like targeted billboards capture visitor attention and drive them towards a specific action – think freebie sign-ups or product purchases. This episode of Think Inside the Square unveils 3 key strategies that skyrocketed my landing page conversion rate from 3% to over 23% (yes, you read that right!). Important Links📝 Full show notes: https://insidethesquare.co/podcast/39🎧 Past episodes: https://insidethesquare.co/podcast💌 Join my email list: https://insidethesquare.co/email Support the showThe term "Squaresp...
2024-04-2512 minThinkInsideTheSquare38: Cracking the Customization Code: How Javascript + CSS change SquarespaceSend a message to InsidetheSquareIn this episode of ThinkInsideTheSquare, we're "cracking the code" on the essential languages that shape your Squarespace site: CSS and JavaScript. I'll be unraveling why these languages are key to understanding the functionality and aesthetics of your website. We'll explore why customizing with CSS is my go-to and share a personal tale of JavaScript gone wrong to caution you on its complexities. Plus, I'll provide insider info on reliable JavaScript developers for Squarespace and offer a special guide filled with must-use CSS codes. Get ready to transform your Squarespace website from good...
2024-04-1814 minThinkInsideTheSquare37: Squarespace Blueprint Review: Can AI really create a good website, content and all?Send a message to InsidetheSquareCan AI really build you a good website? Squarespace thinks it can. In this episode of ThinkinsideTheSquare, we’ll be taking a closer look at Squarespace Blueprint, the AI template builder Squarespace created to help you build a website lightning fast.You’ll learn about the setup process, the content creation process, and how I plan to incorporate this into my own website creation process.- - -🤖 Free Squarespace AI prompt guide: https://insidethesquare.co/prompt- - -❤️ Like this episode? Buy me a coffee to s...
2024-04-1115 minThinkInsideTheSquare36: Crafting Your Brand's Story on Squarespace: Mastering Immersive Storytelling for a Captivating WebsiteSend a message to InsidetheSquareThis episode of Think Inside the Square empowers Squarespace users to craft website copy that resonates! Host Becca Harpain unlocks the secrets of storytelling, transforming your brand voice and turning visitors into fans.Find Your Brand Voice & Become a Narrative Master: Discover techniques to define your brand personality and craft engaging content.The Hero's Journey Framework: Learn how to position your website visitors as the hero and your product/service as the guide, using this powerful narrative structure.Weave Emotion into Every Word: Explore strategies...
2024-04-0414 min