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Showing episodes and shows of
Becky Kopitzke
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The Girlfriend's Guide to an Empty Nest
26. The Danger of Trying to Rescue Your Kids from Challenges
Though we really wanna, it’s not helpful to our children when we try to rescue them all the time. So much learning comes from them taking responsibility for the consequences of their choices. So much growing into the person they need to be, who are okay and successful without us.Today we chat about:A funny story where Anne admits she was wrong in advice she gave to her adult kid (all our cat lover friends will love this one!)How it looks to actually let yo...
2025-05-13
29 min
The Girlfriend's Guide to an Empty Nest
25. The After Party of the Empty Nest with Kate Battistelli
Today we have our first guest episode … wooo who! Author Kate Battistelli (yes, Francesca’s mom!) joins us to talk about her book The After Party of the Empty Nest. As her website says, “As you begin your empty nest, you’re not only leaving your child behind, but the life you knew so well.” And that our friends, is why this season is so darn hard at times. It makes sense why we feel like a fish out of water! It’s braaaannndd new territory. You’ll hear in this episode:Why being mom i...
2025-04-29
28 min
The Art of Online Business
Your Facebook & Instagram Ads Aren’t the Problem—Your Offer and Funnel Might Be With Becky Kopitzke
Becky is the founder of The Inspired Business, an organization dedicated to coaching Christian writers, speakers, podcasters, and other content creators to generate sustainable incomes from their passion work, particularly through digital product sales funnels. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help If your Facebook or Instagram ads aren’t performing the way you hoped, Becky Kopitzke says the problem might not be the ads—it could be your offer or your funnel. We talk abo...
2025-04-23
22 min
The Art of Online Business
How Becky Kopitzke Built a Six Figure Business Serving Christian Creators
Becky Kopitzke is the author of four non-fiction books in the Christian living genre and a three-time guest on Focus on the Family’s daily broadcast. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Today, she shares how she built her business helping Christian writers and content creators earn real income through digital products and coaching. Becky opens up about battling money mindset issues in the Christian space and how she reframed making money as a form of ste...
2025-04-21
31 min
The Girlfriend's Guide to an Empty Nest
24. Advice for The Summer In Between Everything Changing
It’s that time of year where some are a little antsy for summer to come and school to be over. But that’s not the case for everyone in the family: mom can be dreading the buffer summer between college days beginning. Check out today’s conversation to hear how our thoughts on the “time bomb ticking” of things never being the same again.We chat today:The desire to smother your kid as the end of their high school career looms What to expect in th...
2025-04-15
30 min
The Girlfriend's Guide to an Empty Nest
23. Turning 50 and Crying About Aging
New decade, new milestone. It comes with birthday cake and parties but also sometimes comes with imposter syndrome. “Am I too old to be relevant in my industry?!” What happens when you don’t feel like the “cool old woman” anymore but just the “old looking woman?”Today we chat about:Struggling with aging and looking olderThings we personally invest in to feel more confident in our appearanceHaving fun with your appearance as you transition into older yearsWhy it’s not wrong to fig...
2025-04-01
30 min
The Girlfriend's Guide to an Empty Nest
22. Date Your Kids = Having Adult Kids Who Still Come to You for Advice
We hear alllll the time about the importance of dating your spouse but dating your kids is actually just as key! If you desire to foster a relationship with your kids so that when they are grown they still willingly seek you out for comfort and advice, this episode is for you, friend.Tune in to hear about:What it looks like to date your kidsTwo environments that often make kids open up for heart to heartsThe power of asking questions when communicating...
2025-03-18
27 min
The Girlfriend's Guide to an Empty Nest
21. When You Don’t Know What to Do Next in Life
Today Anne is getting vulnerable about the confusing season of life she is currently in. We pray this conversation helps you feel not alone in being unsure what’s next and that you know there is no shame in wrestling with this!We chat today: About Becky’s book on purpose and her wisdom on how to help people find their purpose The tension of having hope and despair side by side Figuring out if God is leading you to do something or not The beauty of w...
2025-03-04
27 min
The Girlfriend's Guide to an Empty Nest
20. Getting Back to YOU
We chat on this podcast about guiding our kids through transition seasons but it’s not all about your kids. And we sometimes lose sight of that, with all the daily responsibilities that come with parenting. But once your kids are launched, there are some big questions to answer like: who am I outside of being their mom?We talk today:How to shift your callingMourning the loss of being a mom as part of your identity Why it’s healthy to invest in yourself for the sake...
2025-02-18
29 min
The Girlfriend's Guide to an Empty Nest
19. But Do They Know They Are Loved? (and why being a perfect parent doesn’t need to be the goal)
As mothers of teens and adult children, we are realizing we have less and less control over our kids' lives. And maybe instead of striving to be a perfect parent, a change in goal would be wise. We chat today about: How God is the only perfect parent Advice for stressful seasons with your high schoolers A powerful quote Anne’s mom used to say about parenting Cranky moms and how to deal! The power of asking your children to give you extra grace on...
2025-02-04
26 min
The Tricia Goyer Show
Telling Your Story with Tricia Goyer and Becky Kopitzke
Well, hello, hello friends! I'm so excited about today's episode because I have my real-life friend, Becky Kopitzke, joining me. We're diving into all the things—writing, health, family, and following our God-given dreams. Becky is an author-turned-business coach who has a heart for helping others find their voice and share their message authentically. Whether you're an aspiring writer, a busy mom, or someone looking to balance faith and business, this conversation is for you. Get ready for an inspiring and practical chat full of encouragement, insights, and a whole lot of fun. Let’s dive in!
2025-01-29
37 min
The Tricia Goyer Show
Telling Your Story with Tricia Goyer and Becky Kopitzke
Well, hello, hello friends! I'm so excited about today's episode because I have my real-life friend, Becky Kopitzke, joining me. We're diving into all the things—writing, health, family, and following our God-given dreams. Becky is an author-turned-business coach who has a heart for helping others find their voice and share their message authentically. Whether you're an aspiring writer, a busy mom, or someone looking to balance faith and business, this conversation is for you. Get ready for an inspiring and practical chat full of encouragement, insights, and a whole lot of fun. Let’s dive in!
2025-01-29
37 min
The Girlfriend's Guide to an Empty Nest
18. How to Know What is a Big Deal for Your Senior Kid (and what balls can actually be dropped and it will.be.okay)
Some things don’t actually matter in the long run. What happens to our kids in these formidable years ARE important … but not everything is going to mark their lives forever. Today we are talking about how to balance helping your kids thrive but not stressing them out with extreme pressure to succeed in senior year in all the categories. We dive into today: How culture normalizes moms stressing out their kids The role comparison between moms leads to how we treat our children Anne’s hindsight of what she would do dif...
2025-01-21
27 min
The Girlfriend's Guide to an Empty Nest
17. Practical Skills to Teach Your Kids to Help Them Be Successful Humans Once they Leave Home
Do your kids know how to write a cheque? Boil water for pasta? Balance a budget? Sometimes we get so focused on teaching our kids these heart concepts, like God LOVES YOU UNCONDITIONALLY! Yet, we forget to teach them how to do their laundry or fix a tire. Today we are chatting about: The value of teaching your children to write thank you notes Skills we were brought up knowing that kids these days lack Why Anne told her kids they didn’t have to work...
2025-01-07
32 min
The Girlfriend's Guide to an Empty Nest
16. Expectations of an Empty Nest VS Reality
Confession: It’s HARD when the kids are GONE. Like really gone. You know, when they are fully moved out and won’t be bouncing back for summer break from college anymore since they now have a place of their own. Today we are chatting about how our expectations don’t always match lived out experiences for Empty Nesting. And how the grief of your kids leaving can appear in surprising ways and how each kid leaving will hit a bit different. Check out today’s episode to hear: Will your house be cleane...
2024-12-24
31 min
The Girlfriend's Guide to an Empty Nest
15. Hobbies Schmobbies
Suddenly with the kids gone you have more downtime. Today we are chatting about how to fill your time, in ways that fill you up personally, but also eases the bittersweetness of having an empty home. We chat about: A funny way that Anne has become her mother (ahem, a hobby Anne found out she loved that her own mother loved) Ideas of creative hobbies to try to make your free time enjoyable and meaningful The importance of having interests of you own (besides work or your kids) Our ex...
2024-12-10
31 min
The Girlfriend's Guide to an Empty Nest
14. Things to NOT do Once Your Kid Moves Out for College
Should you hold off on turning their room into a crafting room? Is it okay to move from their childhood home? Track their location yes or no? So many questions, so many opinions. Today we are discussing an article we found, sharing if we agree or disagree about things the article suggests we reframe from doing when your child goes off to college. Today we chat about: 7 things we have heard you should not do when your kids leave for college How Anne did not follow the article’s suggestions and...
2024-11-26
40 min
The Girlfriend's Guide to an Empty Nest
13. College Tours & Mommy Spirals
Are you in the thick of touring colleges with your senior kid? Is it causing mega stress or excitement for you and them? It’s a big choice, looking forward towards the future and figuring out where they want to land for the next 4+ years. Or deciding if they even want to go to college. Tune in today to hear: The wisdom of dividing and conquering the activities between mom and dad for that senior year The importance of your kids noticing how they feel when they are walking the ca...
2024-11-12
33 min
The Girlfriend's Guide to an Empty Nest
12. What’s a Mama to do in Senior Year to Cherish it?
It’s exciting to see your kids so near walking across that stage to get their well-earned high school diploma … but it’s also very hard on a mother’s heart. All these milestones and “lasts” can be bittersweet. Today we are chatting about how to enjoy the process and make the most of senior year. We chat today about: Why moms are allowed to feel differently and act differently than dads in senior year Is there a way to celebrate the “lasts” without it becoming a big cry fest? The reas...
2024-10-29
31 min
The Girlfriend's Guide to an Empty Nest
11. How to Treat Your Adult Kids When They Come Home to Visit
It can be tricky to learn new dynamics when your kid leaves then returns. Do you still give them a curfew when they come home for a long weekend? Should you ask them to do chores? What are you actually supposed to do and not do when they come back to visit after moving out? Answer: it’s a bizarre adjustment, for sure! We chat about today: Give yourself grace, it’s a bit of a whiplash to learn how to live again with them in your space. Finding your new normal can...
2024-10-15
25 min
The Girlfriend's Guide to an Empty Nest
10. Redefining Your Role & Finding Purpose Beyond Raising Your Kids
Actively raising children is a BIG job. And once they are no longer living under your roof, it takes some intentional thought to redefine your new role in their life and learn to restructure your days and life now that your kids are out of the house. But finding meaning and purpose beyond being a caregiver is very much so possible and we pray this episode inspires you to see all the amazing possibilities! Today we share about: The choice to look at change as a possibility and “what do...
2024-10-01
32 min
The Girlfriend's Guide to an Empty Nest
9. To the Worried Mama with a Senior Student
We have heard from listeners that sometimes rather than grief, it’s a worry that mother’s deal deeply with when the empty nesting season looms. How will my kids do once they leave? Will they be okay growing into adulthood? If that resonates with the narrative in your own head, please take a listen to this episode. We pray it brings you encouragement and a little laughter, too! What goes through a mom’s mind when senior pictures are taken Feedback from our hubby’s about the show! The joy and...
2024-09-17
42 min
The Girlfriend's Guide to an Empty Nest
8. Freaking Menopause
Yup, we are going there today. Girlfriends, we are digging into the ins and outs of menopause. If you don’t have someone in your life to chat about the “ugly” stuff, we would gladly be that friend for you. We hope this episode leaves you feeling a little more prepared about women’s health! In today’s episode: How the timing of menopause and your kids leaving home can often happen at the same time, making things feel even harder Why we should be talking about our changing brains and bodies...
2024-09-03
30 min
The Girlfriend's Guide to an Empty Nest
7. Dealing with Other People's Opinions
Mommy Wars … it’s a real thing. And it doesn’t stop once your kids fly the coop. People will continue to give you opinions on how you think you should parent your adult children too. On this episode we dig into: How to handle the judgy people in our lives who give their unsolicited thought about how we parent What grocery store item can cause the downward spiral of self criticism as a woman and as a mom Becky’s crazy story of dealing with Momm...
2024-08-20
36 min
The Girlfriend's Guide to an Empty Nest
2. The Journey to the Empty Nest
Today we are comparing our current journeys with empty nesting. One of us sees the empty nest through the windshield, the other one can see it in the rearview mirror. Thanks for hanging out with us today, it’s an honor to share with you our different experiences, and we pray you leave encouraged about this topic that is close to both our hearts. You’ll hear us share today: Our thoughts on being friends with your kids How men and women are different when it comes to all t...
2024-08-06
32 min
The Girlfriend's Guide to an Empty Nest
6. Oh Yeah, You're Married. What Now?
We are talking about our marriages with some REAL TALK today. Sometimes we wish our husbands didn’t live with us AND we love ‘em so much. God has created us to feel more than one thing at once, what a gift! Today we are chatting about: How husbands and wives handle kids leaving differently and how to cope with this difference Ways to reconnect with your spouse Things to chat about when the kids are no longer the main thing your conversations surround Digg...
2024-08-06
29 min
The Girlfriend's Guide to an Empty Nest
3. Good Grief, God
Join us for a conversation about grief. We won’t be shaming you ONE bit for feeling all the feels. Nope, over here, we believe that grief comes from the ending of something beautiful which is worth celebrating! Today we discuss: The challenges and frustrations of grieving differently than those around you What you should NEVER tell someone in the midst of grieving The illogical side of grief The dangers of shutting down the process of grieving The hard part of being goo...
2024-08-06
27 min
The Girlfriend's Guide to an Empty Nest
4. Where to Put Your Mom Energy Now
Any dog mamas out there? As mothers, we need to channel that mom energy to something. We were made to nurture! When there is no one at home to parent anymore, sometimes a pet is just what you need. In this episode we are chatting about: How we are made for relationships and how dogs (or any pet) fits into that need Ways to build into relationships once your kids are out of the house The unexpected ways to channel your mom energy (besides on...
2024-08-06
29 min
The Girlfriend's Guide to an Empty Nest
5. Senioritis (for kids and moms)
All the “lasts” can add up in that final year of having a child living under your roof. Counting down a whole season of “lasts” can be HARD. Today we are sharing how we can best set ourselves up to enjoy this last year. You’ll hear in this episode: What Senioritis is (and how it shows up in our kid’s attitudes and ours) The power of just letting yourself be sad about all the “lasts” A preview of your senior year with your kids can be found...
2024-08-06
28 min
The Girlfriend's Guide to an Empty Nest
1. Our Heart Behind a Girlfriend’s Guide to an Empty Nest
Welcome to our very first episode! We pray your time with us (Hi! It’s Anne & Becky!) is filled with laughter, encouragement and so much inspiration. When we discovered people just weren’t talking about the grief and challenges of having your kids leave your home, we decided to become that much needed resource ourselves. In this premiere episode we share about: Why it’s healthy and important to let yourself grieve your kids leaving The things Anne really enjoys about having adult kids outside of her h...
2024-08-06
28 min
The Girlfriend's Guide to an Empty Nest
Welcome to The Girlfriend's Guide to an Empty Nest Podcast!
Hey! We are Anne & Becky! Here we discuss the challenges and joys of the empty nest phase, sharing personal experiences and advice. You aren't alone if emptying nesting feels HARD! We cover topics such as the grieving process, reconnecting with spouses, rediscovering purpose, and the transition from parent to friend. We share the importance of faith and humor in navigating this season of life. We pray these episodes bless and prepare you for emptying nesting... and make you giggle! Connect with Anne: Website Swayology Business podcast Instagram
2024-07-30
12 min
Praying Christian Women
297 How to Change the World One Blessing at a Time with Becky Kopitzke
Does all the negativity in the world ever get you down? Do you feel helpless to do anything about it? If so, you're not alone - and there's hope! This week we welcome one of our Praying Christian Women team members on the podcast, Becky Kopitzke. Becky also happens to be the author of Love Because: How to change the world one blessing at a time. In this episode, Becky shares about some of the unique barriers to kindness women face today (and tips for how to overcome them...
2024-02-12
47 min
The Inspired Business Podcast
46 | My Top 3 Recommended Digital Marketing Strategies for 2024
Is this the year you’ll finally crush your online business goals? It can be… if you know how to promote your content consistently and powerfully. In this episode I’m unveiling my top three favorite marketing strategies for selling digital products and services and growing your income month over month. Best part? None of them rely on social media. So plug in your earbuds and tune in to this helpful overview of three digital marketing activities you should focus on in 2024. I’ll show you how to grow your email list, reach the right customers, and finally b...
2024-01-08
16 min
Her Business Rocks
13 | Why You Need a Business Best Friend with Becky Kopitzke
Every business owner needs a best friend. But not just any best friend....a business best friend. In this episode, host and business owner, Heidi Maranell sits down with her business bestie, Becky Kopitzke of The Inspired Business, to talk about why it's important to have someone who you can talk to about the business-side of your life. Becky and I have known each other for 14 years – we met when our kids were little and we lived on the same street. We have walked with each other through many years of ups and downs in bu...
2023-10-31
45 min
The Inspired Business Podcast
38 | When Is It Time to Hire a Business Coach? (a.k.a. Are You a Course Collector?)
What's the deal with all these online business coaching programs? What does a coach do? How can a coach help you grow your audience, your influence, and your sales? How can you tell if and when it's time to hire a business coach?In this episode of The Inspired Business Podcast, we'll break down the difference between online courses, coaching memberships, and one-on-one coaching programs, and we'll explore three factors that will help you determine if hiring a coach is the right next move for you and your goals.Highlights:Where I've...
2023-10-30
16 min
The Inspired Business Podcast
36 | You Are the Boss of Your Email List
Are you trying desperately to grow your email list and gain more subscribers? Do you fret over every single unsubscriber and nasty reply? Do you worry about how much you should or shouldn’t email your list? What are you willing to sacrifice in order to make your subscribers happy? If these questions take up any tiny bit of space in your head, it’s time to flip the script on your attitude toward email marketing. Your subscribers don’t own you, they shouldn’t dictate your business decisions, and not everybody deserves a spot on your email li...
2023-05-15
14 min
Make Room Show
Navigating Seasons in Motherhood w/ Lori Beth Auldridge, Amy Debrucque and Becky Kopitzke
Welcome to The Make Room Show, the podcast where we help you make room for what matters in your life. I'm your host, Jennifer Ford Berry, a professional organizer with years of experience in helping families simplify their homes and create space for the things that truly matter. In this episode, we are joined by three amazing speakers and hosts of our upcoming Focus Retreat! Lori Beth Auldridge, Amy Debrucque, and Becky Kopitzke, and I talk about the importance of making room for motherhood. We discuss how simplifying your schedule and possessions can create more...
2023-05-11
45 min
Make Room Show
Navigating Seasons in Motherhood w/ Lori Beth Auldridge, Amy Debrucque and Becky Kopitzke
Welcome to The Make Room Show, the podcast where we help you make room for what matters in your life. I'm your host, Jennifer Ford Berry, a professional organizer with years of experience in helping families simplify their homes and create space for the things that truly matter. In this episode, we are joined by three amazing speakers and hosts of our upcoming Focus Retreat! Lori Beth Auldridge, Amy Debrucque, and Becky Kopitzke, and I talk about the importance of making room for motherhood. We discuss how simplifying your schedule and possessions can create more...
2023-05-11
45 min
The Inspired Business Podcast
35 | Mother’s Day Special: Let’s Talk About the Integrated Life with My FOCUS Retreat Co-hosts and Mastermind Friends
What does it look like to live an integrated, healthy mompreneur life? Is it possible to pursue your passions and serve other women while also being fully present for your family? In this special Mother’s Day episode of The Inspired Business Podcast, I’m talking with my mastermind friends and FOCUS Retreat co-hosts—Jennifer Ford Berry, Lori Beth Auldridge, and Amy Debrucque—all about the challenges and blessings that come with every season of motherhood, especially as we endeavor to build businesses that support our families.If you’ve heard me talking about the FOCUS Retreat or wonder...
2023-05-08
49 min
The Inspired Business Podcast
34 | Conversion Rates: What Should You Aim for When Selling Digital Products Online?
Conversion rate, click-through-rate, open rate… lions and tigers and bears, oh my! What’s the deal with all these digital marketing stats? What’s considered good or bad, and what’s the right benchmark for you and your business? In this episode, we’re talking about the metrics you need to know and how to analyze the data so that you can optimize your digital sales funnel for the best possible results. In plain English, that means know what’s working and what’s not, so you can sell more products and change more lives with your content.Highlig...
2023-05-01
20 min
The Inspired Business Podcast
33 | Market Research 101: How to Create the Digital Product Your Audience Actually Wants
How can you know if your digital product is going to sell? Several factors can help determine ahead of time whether your sales funnel leads to conversions… or crickets. And it’s all dependent on one critical best practice: market research. Have you asked your customers what they want? How do you know for sure that your product is positioned to solve their problem? Are you certain of what their problem is in the first place? In this episode of The Inspired Business Podcast, you’ll learn what it takes to create the right product, for the right audience, for th...
2023-04-24
18 min
The Inspired Business Podcast
32 | What Separates Good from Great as a Content Creator or Coach
Did you know? There’s a difference between a good content creator (or “contentpreneur” as I like to call us) and a great one. Lots of people can write or speak or host a podcast and share their thoughts and products with the marketplace. But not everyone does it truly well. Do you know what trips the threshold between good and great? There’s just one key factor that makes a world of difference, and it’s something everyone can do, and should do, if excellence is the goal.In today’s episode of The Inspired Bus...
2023-04-17
17 min
The Inspired Business Podcast
31 | How to Set Boundaries for the Work-From-Home-aholic
Confession: I work a lot. I love what I do, so I tend to want to do it all the time. Which might be an admirable quality if only I didn’t have an entire spectrum of other responsibilities that are equal to and often MORE important than work. How can a successful, work-from-home online entrepreneur create a business that supports the family rather than harming it? What boundaries can we put in place to make sure we dedicate the time and attention God wants us to spend on our families, friends, communities, and church? Is it po...
2023-04-10
15 min
The Inspired Business Podcast
30 | How to Stay Motivated to Make Progress in Your Online Business
Do you struggle to find the motivation to get work done as an online entrepreneur? How can you stay motivated to make progress in your content-based business, especially when there’s no boss breathing down your neck telling you what to do or when to do it? You are your own boss. Which means it’s up to you to get the work done, and to keep working toward your goals even when you face setbacks or can’t see the results right away. In today’s episode of The Inspired Business Podcast, we’re exploring seven of my best...
2023-04-03
19 min
The Inspired Business Podcast
29 | How to Use AI in Digital Product Marketing
What’s the big deal with Chat GPT? AI wordsmith technology has caused quite a buzz among digital marketing experts and online business owners recently, and for good reason. It can make our jobs easier… or replace us altogether. Should we fear GPT, embrace it, or pretend it doesn’t exist? No, somewhat, and no. This episode explores how Christian content creators can use AI to our advantage, without devaluing the role of our God-given voices in running an online content business. And just for fun? I asked Chat GPT to write this episode description, and here’s what i...
2023-03-27
16 min
The Inspired Business Podcast
28 | It's Time to Raise Your Prices
If you’re not yet earning the income you need from your creative work, it might be time to raise your prices. My guest in this episode, bestselling author Brett Harris, founder of the Author Conservatory, shares his insight on the win-win scenario of charging according to your value, which actually empowers you to serve your audience better. This conversation is an encore presentation from our Inspire Summit. Highlights:When earning an income is a necessity, not an optionChoosing to include Jesus in your work doesn’t mean you can’t charge for itWhy we sho...
2023-03-20
49 min
The Inspired Business Podcast
27 | Refunds and Money-Back Guarantees: Should You Offer Them for Digital Products?
Should you offer refunds for digital products? What are the advantages and disadvantages of a generous return policy, and when is it appropriate to offer one (or not)? If you’re selling downloadable products, online courses or memberships, live training events, or coaching programs, money-back guarantees and refunds are a factor you’ll need to consider as a part of your overall business plan. In this episode of The Inspired Business Podcast, we’re dissecting the reasons why it can benefit your business to provide refunds and guarantees, as well as the reasons why you might want to con...
2023-03-13
14 min
The Inspired Business Podcast
26 | Podcast Marketing: How to Maximize the Power of Your Podcast to Grow Your Business and Your Income
Your podcast isn’t just for sharing content. It’s a powerful marketing tool. If you’re not utilizing your podcast as a means of growing your business, then you’re missing out on a gold mine of income opportunities. In this episode of The Inspired Business Podcast, you’ll discover how to position your podcast at the top of your funnel, so you can gain more subscribers and more buyers while you bless listeners with your message. You’ll get an inside peek into how I use this podcast to draw in customers through a targeted Pinterest strategy, among other...
2023-03-06
16 min
Swayology
9. Why Viewing Your Business as a Hobby Isn't Helpful For Growth with Guest Becky Kopitzke
MEET BECKY KOPITZKE: Becky Kopitzke is a multi-published author and founder of The Inspired Business, a coaching hub dedicated to helping faith-filled writers, communicators and creatives monetize their passion work in order to keep it sustainable. A veteran blogger, freelance writer and writing coach, Becky’s sweet spot is in digital product sales funnels, an ideal method for growing and serving an engaged audience. Becky and her husband Chad live the crazy blessed life from home offices in northeast Wisconsin, where they share precious space with their two daughters, tables stacked with homework, and two de...
2023-02-28
39 min
The Inspired Business Podcast
25 | How to Launch a Podcast in 4 Easy Steps
Confused about what it takes to launch a podcast? Join the club. Podcasting can seem like an enigma from the outside looking in. What do you need to do in order to make sure your new podcast doesn’t fall flat? Is there a magic formula to announcing a successful podcast? Not really. But there are some simple best practices you can follow.This episode of The Inspired Business Podcast is all about giving you an inside look at the steps required to start a podcast so you can move confidently toward your own podcast launch. We’ll t...
2023-02-27
15 min
The Inspired Business Podcast
24 | Self-Promotion: How Should Christian Content Creators Market Themselves?
Afraid of self-promotion? Your book, podcast, coaching group or online course is NOT about you, that’s true. It’s about serving your customers and glorifying God with your talents. Yet hiding under a rock is not good stewardship—or good for business. As a Christian content creator, you are the face of your business; therefore, it’s important to put yourself out there, promoting your work without coming across as salesy. How? This episode will break it all down. We’ll explore some foundational truths about why it’s okay to get paid in the first place, how t...
2023-02-20
32 min
The Inspired Business Podcast
23 | How to Host a Successful Online Summit: Pros, Cons, and the Lessons I Learned
Thinking of hosting an online summit? In this episode we’ll explain what a summit really is (hint: it’s not just a conference, it’s a tool), the primary purpose behind hosting an online summit, the two major benefits of online summits and how to maximize them, plus a few tips of what NOT to do based on my experience on both sides of the table (as summit guest and summit host). This episode is packed with info and a few snarky soapbox moments, so get ready for a behind-the-scenes look at online summits in their underwear… no fancy hy...
2023-02-13
28 min
Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
64. Earn Book Marketing Money by Selling Digital Products with Becky Kopitzke of The Inspired Business
Want to outsource or hire help to do your book marketing but not sure how you'd pay for it? Today on Book Marketing Mania, my guest Becky Kopitzke is sharing how you can earn book marketing money by selling digital products.Becky is a nonfiction author, hosts The Inspired Business podcast, and coaches Christian communicators to earn an income to help get their God-given messages out into the world.Becky's Website The Inspired Business podcast☑️ START YOUR AUTHOR PODCAST CHECKLIST 🗓️ BOOK A STRATEGY SESSION F...
2023-02-09
29 min
The Inspired Business Podcast
22 | DIY vs Outsourcing for Digital Products and Sales Funnel Technology: Can You Really Learn to Do It Yourself, or Should You Hire an Expert?
Scared of all the technology involved in running an online digital products business? There are pros and cons to doing it yourself. When is outsourcing your tech tasks actually a better choice? Do you really have to learn how to use Kajabi, ConvertKit, WordPress, ThriveCart, LeadPages, Zapier, MailChimp, oh my! In this episode, we’re exploring the good, the bad, and the ugly of managing digital marketing platforms yourself vs. hiring an expert to manage it for you. If you’re a content creator and you got into the online space to make a difference in people’s live...
2023-02-06
17 min
The Inspired Business Podcast
21 | How Doing Less Can Lead to More Sales: Three Tips for Simplifying Your Online Business in Order to Scale Your Results
Are you ready to make more sales without spreading yourself thin? That’s the goal of scaling an online business, but it requires some prep work. In this episode we’ll talk about the difference between seasons of expansion and seasons of selection, and how one leads to the other. I’m giving you a peek under the hood of The Inspired Business today and sharing what’s working for me, what totally flopped last year, and how I’m planning to grow without making myself crazy. Then we’ll wrap up with three big tips for simplifying your business so...
2023-01-30
17 min
The Inspired Business Podcast
20 | Am I Messing Up My Kids? My Daughter Reveals What Life With an Entrepreneur Mom Is Really Like
Is it really possible to pursue a dream and motherhood at the same time? I hear a lot of women say they feel called to write a book, launch a podcast, start a business, pursue a speaking or coaching ministry… yet they’re afraid there’s no way they can manage it without sacrificing time or attention for their kids. Family is priority; therefore, their dreams must wait. Or so they fear. But is that really true?I don’t think so. And neither does my family. In this special episode, you’ll hear from my firstborn daughter...
2023-01-23
25 min
The Inspired Business Podcast
19 | Online Courses and Coaching Programs Are Not the Secret to Your Success
New year, new goals? Great. How are you planning to reach them? If you’re like most content creators and entrepreneurs, chances are you’re eyeing a new coaching program or online course in hopes it’ll help level up your business. But there’s a reason many courses fall flat. And it might surprise you. In today’s episode, I’m sharing some tough love on the real reason you’re not making any progress, and how ONE important decision will make the difference between hitting your goals this year… or not.Highlights:How I find...
2023-01-16
13 min
The Inspired Business Podcast
18 | How to Turn Your Email Subscribers Into Paying Customers (Email Marketing Series Part 3)
Email marketing is critical to succeeding in online sales. Yet having a huge email list will do nothing to grow your business if you don’t know how to turn those email subscribers into buyers. In this episode of The Inspired Business Podcast, we’re wrapping up a three-part series on email marketing by exploring how to get your subscribers to take interest in your products and convert to paying customers. This episode includes my insider’s secret to gaining customers on autopilot through email marketing. Highlights:Why your top focus for email m...
2023-01-09
10 min
The Inspired Business Podcast
17 | How to Communicate With Your Email Subscribers (Email Marketing Series Part 2)
You work hard to get new subscribers onto your email list. How should you treat them once they get there? What should you say to your subscribers? How often should you email them? And how in the world can you get your subscribers to actually open your emails when you send them? These are the questions we’re answering in today’s episode of The Inspired Business Podcast, which is part two of our three-part series on email marketing. Highlights:Three main types of email content you should be sending to your subsc...
2023-01-02
13 min
The Inspired Business Podcast
16 | How to Get New Email Subscribers (Email Marketing Series Part 1)
Your email list is the most powerful marketing tool in your online business toolbox. Today we’re kicking off a three-part series on email marketing, starting with how to get more people onto your email list in the first place. What are the most effective ways to grow your email list? Why does it matter how big your email list is, anyway? And are free lead magnets really the best way to grow a list? (Hint: not always. In fact, lead magnets can be the WORST way to grow your email list, if you choose the wrong freebie.) Get th...
2022-12-26
13 min
The Inspired Business Podcast
15 | Does a Digital Sales Funnel Really Work on Autopilot? Clarifying What’s Involved In Creating Residual Income From Your Content
Passive income. Selling on autopilot. Make money while you sleep! We hear these phrases tossed around in relation to a successful online business, as if all a content creator has to do is flip a switch and suddenly the sales roll in with no effort. But is that how digital product sales funnels really work? Yes and no. In this episode, we’ll bust the misconception that sales funnels mean you can “set it and forget it.” And we’ll talk about the real benefits of automating your digital product and online course sales… which, spoiler alert, does still...
2022-12-19
11 min
The Inspired Business Podcast
14 | Pre-selling and Beta Testing: How to Earn Money From Your Online Course or Digital Product Before It's Built
Creating a digital product or online course is a lot of work. It takes time, energy, and resources to build a salable item and the automated sales funnel behind it. But did you know you can get paid WHILE you create your product? That’s the beauty of beta testing and pre-selling, two related but slightly different methods of earning sales BEFORE your product is launched (or even built in the first place). In this episode you’ll learn how to run a beta test or pre-sale, and how inviting customers into your product development process can actua...
2022-12-12
11 min
The Inspired Business Podcast
13 | The One Thing You Need to Make Money From Your Content Online
Summary:If you started a blog or online business because you love to write, speak, teach, and create content, chances are you’re feeling stretched thin by all the additional tasks required to run a profitable business. What happens when making money calls for skills beyond your sweet spot?Good news—you don’t actually have to do ALL the things. You only need to start with this ONE thing. And it might be nearer to your sweet spot than you think.Highlights:Sweet spots in life and work...
2022-12-05
13 min
The Inspired Business Podcast
12 | How to Avoid "Scripture Twisting" for Christian Writers, Speakers, Podcasters and Teachers
As Christian content creators, we have a responsibility to wield the Word of God accurately, and for good and honest purposes. Are you certain you’re interpreting the Bible correctly? Bible scholar and esteemed teaching pastor Dr. Mark Harris gives us critical insight into how we can (and must!) apply God’s Word within our messages the way the Lord intends. This is one episode you cannot miss!Highlights:If we can rightfully divide the Word, then we can wrongfully divide it as wellChristian writers, podcasters, etc. will give an account to God one dayH...
2022-11-28
42 min
The Inspired Business Podcast
11 | Why Thankfulness and Generosity are Crucial to Christian Business - Three Ways to Infuse Gratitude into Your Creative Work
In today’s Thanksgiving week episode of The Inspired Business podcast, we’re talking about thankfulness in life and work. How does gratitude come into play in our creative endeavors, our business conduct, and our attitude toward the people we serve? Why is gratitude such an important part of doing business online, especially as Christian believers? Listen and be encouraged today, friends. Happy Thanksgiving!Highlights:Doors to the Funnel Club open on Friday! Check it out here: theinspiredbusiness.co/funnelclubGratitude is a big theme in Scripture; as Christians we’re meant to give thanksThree ways t...
2022-11-21
16 min
The Inspired Business Podcast
10 | How to Price Your Digital Product or Online Course
So you’ve got an idea for a digital product or online course. Maybe you’ve already created it. Now all it needs is the finishing touch… a price tag. {Gulp!!} What should you charge for your product, program or service? What will people pay for it? How can you determine the best price BEFORE you launch your online offer?This episode of The Inspired Business podcast is all about how to price your digital product, online course, or membership program. Buckle up and take notes because this one is jam-packed with my best advice on what to do...
2022-11-14
22 min
The Inspired Business Podcast
9 | How to Be Professional and Authentic at the Same Time as a Work-From-Home Entrepreneur
Ever hopped on a Zoom call just as your dog started barking at the UPS delivery guy? Or watched helplessly as your five-year-old smashed her finger in a kitchen drawer while you were on a very important phone call with very stuffy office people… so you desperately started shoving M&Ms in the kiddo’s mouth to keep her from wailing? {Tell me it’s not just me.}Everybody knows there are no wailing children in business, right? Or wrong?As work-from-home content creators and entrepreneurs, our daily lives overlap our daily work responsibilities. What does p...
2022-11-07
15 min
The Inspired Business Podcast
8 | How to Choose Which Digital Product to Sell Online (for Content Creators Who Have Lots of Ideas and Don't Know Where to Focus)
Got too many product ideas and don’t know which to choose? You’re not alone. Many content creators struggle to focus on one product or service for their online business because there’s so much they could do and want to do. This leads to either paralysis (doing nothing) or dabbling (doing too many things, and none of them completely). Neither of those scenarios leads to customers’ lives being transformed (nor money in your pocket). In this episode we’ll explore how to choose one digital product or service to focus on first and fully, in...
2022-10-31
16 min
The Inspired Business Podcast
7 | Why It's Important to Know Your Audience If You Hope to Serve Them Well and Earn Money
What’s the best way to sell a digital product online? Create what your audience is asking for. In this episode we’ll talk about the importance of knowing who you’re selling to and why, so that your online business can rake in sales and happy customers. It starts with asking your audience questions. I’ll tell you what to ask and how!Highlights:Beware the movie theater, peopleWhat happens when you target your product to the wrong audienceWhen it’s time to build a different audienceHow to communicate with different segments of buyersMark...
2022-10-24
13 min
The Inspired Business Podcast
6 | Why Freebies Are Hurting Your Email List, and How to Attract Subscribers Who Will Actually Buy From You
Email marketing plays a huge role in a successful online business strategy. But who’s on your email list in the first place? Are you marketing to subscribers who want to buy your digital products and services, or to people who expect to get them for free? This episode is all about how to grow an email list of buyers even when you start your sales funnel with a lead magnet (freebie). Highlights:What Costco has in common with digital content marketingFreebie seekers vs. buyers {hint, you want one and not the other}Two op...
2022-10-17
25 min
The Inspired Business Podcast
5 | How to Integrate Business and Family || Why I Can Be an Entrepreneur and Homeschool My Child at the Same Time
Do you feel like you need to choose between running a family and running a business? It is possible to build your business around your top priorities of family and faith. In this episode we’ll talk about what it looks like to build a work-from-home business that enables you to spend your time on the things that matter most to your heart.Highlights:The transition from stay-at-home mom to full-time business ownerWhy I can homeschool and still run a businessPursuing your pa...
2022-10-10
14 min
The Inspired Business Podcast
4 | I Started My Business Believing Dreams Can Come True; Here’s How You Can Believe It, Too
Has anybody ever told you that your dream of writing, speaking, or starting an online business was impractical, impossible, or downright dumb? Choosing to listen to encouraging voices over discouraging naysayers can make the difference between success and failure. It all comes down to believing what God says, and finding friends and mentors who will point you to His truth. In this episode we talk about why encouragement matters, and where you can find it. Highlights:Why I might be either the best or worst mom in the w...
2022-10-10
15 min
The Inspired Business Podcast
3 | How to Get Paid to Grow Your Audience Online
Are you tired of hustling free lead magnets in order to grow your email list? There’s a better way to gain more subscribers and, ultimately, paying customers. In this episode, we’ll explore four strategies for getting paid to grow your online audience. Yes, you read that right—there are many proven, effective methods of adding subscribers to your list while also earning an income from that growth. Savvy marketers listen up! It’s time to change the way you build your list.Highlights:Wants vs. needs: How we n...
2022-10-10
17 min
The Inspired Business Podcast
2 | Digital Products and Sales Funnels Are a Smart Business Business Strategy for Writers, Speakers, Podcasters and Coaches
There are tons of ways to earn a living from your writing, speaking, teaching or other content work. But only one of them can be done without you… while you sleep, or take the dog for a walk, or play a board game with your kids. In this episode we’ll explore how digital products and automated sales funnels can change the game for Christian content creators, empowering you to serve more people in less time so you can focus on the tasks that matter most to your heart.Highlights:
2022-10-10
25 min
The Inspired Business Podcast
1 | Is It Okay for Christians To Make Money? Refuting the Misconception that Christian Writers and Speakers Are Profiting from the Gospel
Have you ever heard the phrase, “Money is the root of evil”? Not true. The Bible says the love of money is the root of all evil. Money itself is just a tool. So as Christian content creators and entrepreneurs, how should we view earning money? What does the Bible actually say about running a profitable business? How can we honor God and generate an income at the same time? This episode of The Inspired Business podcast is the basis of everything we do as business owners. Don’t miss it!
2022-10-10
32 min
The Inspired Business Podcast
How Adopting a Business Mindset Changed the Trajectory of My Writing Career
Are you stuck in a rut of creating content and serving people with your writing, speaking, podcasting, teaching… with little to no financial return? Are you drowning in the costs associated with running an online ministry or building an audience? I was there, too. Until a conversation with a colleague changed the way I viewed my writing career, and led me on a path to serving more people in less time, while generating a full-time income online. It’s time to look at your creative ministry as a business. Here’s why!High...
2022-10-03
10 min
Praying Christian Women
220 Changing the World One Blessing at a Time with Becky Kopitzke
Find out what your unique prayer personality is (and receive prayer tips tailor made for you!) at www.prayingchristianwomen.com/quiz today! Our guest on the podcast this week is the author of "Love Because: How to Change the World One Blessing at a Time," Becky Kopitzke. You won't want to miss this inspirational, uplifting episode where we get to talk with Becky about the joy and freedom that comes from blessing others. She offers personal stories as well as practical tips for how you too can change the world...one blessing at a...
2022-08-01
45 min
Gems of Motherhood
Identifying Your Cranky Triggers :: Becky Kopitzke [EP75]
We've all seen other parents "lose it" ― at a restaurant, the mall or in the grocery store. Sometimes we wonder why the parents don't have better control of their emotions (and their kids); other times we're just thankful that it isn't happening to us. Today my guest Becky Kopitzke shares about Identifying Your Cranky Triggers.So many of us have cranky triggers yet we don’t bother to take a deep dive into discovering what they are and how to better understand them. To better understand cranky triggers, we must identify what triggers us, whether we feel cran...
2022-06-06
26 min
Best Day Ever
Episode 74- Reclaiming Peace and Joy in Your Home w/ Becky Kopitzke
Mentioned in this episode: The Cranky Mom Fix by Becky Kopitzke Proverbs 14:1 Connect with Katy: Website Instagram Facebook Connect with Becky Kopitzke: Website Instagram Facebook This podcast produced and edited by Angie Elkins Media.
2022-05-31
28 min
The Profitable Writer
Becky Kopitzke on Making Money and Serving God with Your Writing
If you’ve been listening to this podcast for a while, you’re probably familiar with my story. I used to be a pastor, then I was a teacher at a Christian college for a long time before I made ghostwriting and coaching my main gig. I am extremely familiar with the tension that comes from wanting to make a living with writing, while also at times wrestling with guilt and uncertainty because of how the Christian community sometimes views money and commerce. I’m excited to bring you this conversation with my friend Becky Kopitzke to help s...
2022-04-30
41 min
No More Perfect Podcast with Jill Savage
How to Put Love Into Action with Becky Kopitzke | Episode 85
If someone asked if you wanted to make a difference in the world, I imagine your answer would be an enthusiastic, “Yes!” However, the truth is we often get caught up in work demands, home responsibilities, cranky attitudes, challenging people, and exhaustion. All of these things keep us from seeing opportunities to show love to others.But what if living and loving well weren’t accomplished in the big things but rather in the smallest acts of kindness? What if we were able to make small tweaks to our routine that would make a big impact? That’s what w...
2022-03-22
34 min