Shows
The Instagram Stories - Social Media News8-22-25 - Email Newsletters are a Growth Hack with Bella Rose Mortel from beehiivToday I interview Bella Rose Mortel, a social media strategist and creative copywriter known for building authentic, high-impact digital brands. Currently at beehiiv, she leads content + strategy across LinkedIn, X (Twitter), Instagram and other platforms, blending strategy with storytelling to drive growth and engagement. With a background at Workweek and Morning Brew, plus her own Gen Z–focused newsletter The Personality Hire, she’s passionate about making B2B content feel human, relevant, and genuinely fun.In this interview, we discuss the critical importance for creators to "own their audience" through an email newsletter, as social media plat...
2025-08-2323 minThe Instagram Stories - Social Media News8-22-25 - Email Newsletters are a Growth Hack with Bella Rose Mortel from beehiivToday I interview Bella Rose Mortel, a social media strategist and creative copywriter known for building authentic, high-impact digital brands. Currently at beehiiv, she leads content + strategy across LinkedIn, X (Twitter), Instagram and other platforms, blending strategy with storytelling to drive growth and engagement. With a background at Workweek and Morning Brew, plus her own Gen Z–focused newsletter The Personality Hire, she’s passionate about making B2B content feel human, relevant, and genuinely fun.In this interview, we discuss the critical importance for creators to "own their audience" through an email newsletter, as social media plat...
2025-08-2323 min
The Instagram Stories PodcastEpisode #79 - Bella Rose Mortel from beehiiv on how Email Newsletters are a Growth HackBella Rose Mortel is a social media strategist and creative copywriter known for building authentic, high-impact digital brands. Currently at beehiiv, she leads content + strategy across LinkedIn, X (Twitter), Instagram and other platforms, blending strategy with storytelling to drive growth and engagement. With a background at Workweek and Morning Brew, plus her own Gen Z–focused newsletter The Personality Hire, she’s passionate about making B2B content feel human, relevant, and genuinely fun. Host Daniel Hill and Bella Rose discuss the critical importance for creators to "own their audience" through an email newsletter, as s...
2025-08-2226 min
Behind the PostHow to Add a Human Touch to B2B Social Media“Trial and error is better than generic and safe. And if [a post] gets no engagement, it just means that nobody saw it. So as far as the world is concerned, nothing ever happened. No one even saw it flop.”
PSA: In B2B, social media isn’t just about business-to-business—it’s about human-to-human connections!
In this episode of Behind the Post, Bella Rose Mortel shares how she brings a human touch to B2B marketing at beehiiv. With an active presence on LinkedIn, X (formerly Twitter), YouTube, Instagram, TikTok, and Threads, she explains how beehii...
2024-09-0323 min
Working ItIs ‘personality’ a good enough reason to hire someone?TikTok and Instagram are awash with videos about so-called personality hires – young, fun-loving employees whose main contribution to work seems to be… well, ‘vibes’. These videos are tongue-in-cheek, but they raise interesting questions about the role our personalities play at work: how big a factor should personality be in hiring decisions? Can we put a value on being a good colleague? And can being known for your bubbly personality give the impression you don’t know what you’re doing? To find out Isabel speaks to NYU professor Tessa West, who explains why understanding status is crucial to success at work. Isa...
2024-05-2917 min
2 Pizza MarketingBuilding a Social Media Strategy and Supporting the Founder Brand Strategy with Bella Rose Mortel (beehiiv)Listen in to Ashley McGovern's chat with Bella Rose Mortel, the Social Media Strategist at beehiiv, as they chat about the secrets to crafting killer social media content. Learn how beehiiv conquered Twitter, LinkedIn, TikTok, and Instagram with their organic strategy. In this episode, learn how to:Nail down your brand's voiceEmbrace experimentation: Just go for it and 'test it'Dominate across various social platforms.Follow beehiiv on LinkedIn: https://www.linkedin.com/company/beehiiv/Learn more about Nut Tree: https://nuttr.ee/Support the show This is a p...
2024-03-0331 min
Growing Social Now with Barbara RozgonyiBring on the #BizRizz: New Keys to Personal and Corporate Branding via Gen Z with Bella Rose MortelWhat is Rizz? What is #BizRizz and why do you need it to be successful? Rizz, a 2023 word of the year, is short for charisma. You heard it here first! Beyond surface-level buzzwords, Growing Social Now uncovered a treasure trove of tactical personal branding and corporate branding insights from Bella Rose Mortel in her interview with Barbara Rozgonyi. Listen in to find out how you can bring Rizz to your biz - and your personal brand!#BizRizz Takeaways for Marketers Develop an Engaging Corporate Brand PersonaIn the age...
2023-12-0726 min
2023-05-3013 min
Oh Yeah!How Women Rise I read a book called "How Women Rise" by Sally Helgesen and Marshall Goldsmith, all about the habits holding women back from being successful. In this episode, I talk about my key takeaways and summarize some important ideas. It is so important for women to step into their own confidence, space, and abilities to be successful. I hope you enjoy!
xo, Bella Rose
Follow Me!
Instagram: @thisisbellla
Twitter: @bellarosemortel
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
2019-11-2323 minOh Yeah!Q & A Session! I asked my Instagram followers to ask me questions, and here are my answers! I hope you get to know me a little bit better, and leave an answer to your favorite question below! I hope you enjoy :)
xo, Bella Rose
Instagram: @thisisbellla
Twitter: @bellarosemortel
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
2019-11-1613 minOh Yeah!Conversations With My Roommate (ft. Kristen) Happy Saturday! Today's episode is just a few conversations with my roommate, Kristen! We talk about everything from coffee to dorm life to mashed potatoes to beauty routines! This episode is a little scattered, but you can never plan perfectly!
xo, Bella Rose
Follow Me!
Instagram: @thisisbellla
Twitter: @bellarosemortel
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
2019-11-0919 minOh Yeah!On Dating and Relationships (ft. Kennedy and Payton) In today's episode, I talk about long distance relationships and dating with my friends Kennedy and Payton. As young women navigating our dating lives, it's easy to get caught up in the idea of "forever". We talk about growth, love, and what it means to be an individual in one of the most transitional times in our lives. I hope you enjoy!
xo,
Bella Rose
Follow Me!
Instagram: @thisisbellla
Twitter: @bellarosemortel
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
2019-11-0221 minOh Yeah!Facing My Own Privilege Today's episode is a little more serious. I recently have become so much more aware of the privilege that I have in my life, and how it is so important to try and be accepting and aware of all different stories, backgrounds, and situations. I hope you enjoy this episode and it gives you something to reflect upon.
xo, Bella Rose
Follow me!
Instagram: @thisisbellla
Twitter: @bellarosemortel
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
2019-10-2612 minOh Yeah!What Does Love Feel Like To You? Hey Everyone! I asked some people around my college campus to answer a few open ended questions. I thought it would be fun to include some new voices this week, and I can honestly say that I enjoyed meeting these new people and listening to their answers. Listen to this short little episode while you're in the car, eating a sandwich, or doing anything! Hopefully it'll give you something to think about, or at least give you a little laugh.
xo, Bella Rose
Follow me!
Instagram: @thisisbellla
Twitter: @bellarosemortel
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons...
2019-10-1906 minOh Yeah!What's $50 Really Worth? Time is the coin of life. Only you can determine how it can be spent. -- Carl Sandburg
In this quick little episode, I talk about a recent experience I had that really made me think about the importance of time. It's easy to take your time for granted when you're focused on so many other material things. I encourage you to place more value onto the time, use it be with the people you love and to do things you're passionate about.
xo, Bella Rose
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
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2019-10-1208 minOh Yeah!7 Things I've Learned in College (So Far) This episode covers the topic of the most important life lessons that I have learned in my first month of college. No matter where you are in your life, it is never too late to experience new things, but it is always important to hold on to the old things. When we approach things with open-mindedness and passion, we can learn to live a more free and positive life.
Music:
Happy Alley Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
2019-10-0609 min