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Bijal Patel
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Bibliotherapy with Bijal Shah
Exploring Poetry, Identity, and Healing with Theresa Lola
In this episode, Theresa Lola, an accomplished poet and published author, shares her journey from growing up in Nigeria to becoming a published poet in the UK. She discusses her fascination with poetry, especially grief poetry, and how it helps in processing complex emotions. Theresa delves into her creative process, the power of language, and how her cultural heritage shapes her work. The conversation also covers her initiatives like creative writing workshops for mental health and her new stationary brand ‘Your Envoy,’ designed to foster self-reflection and connection. Engaging and insightful, this episode highlights the therapeutic potential of poetry and...
2026-02-07
38 min
Bibliotherapy with Bijal Shah
Empowering Neurodivergent Kids: A Chat with Talya Bruck on Savanna Therapeutic Stories
In this episode of Bibliotherapy with Bijal Shah, we sit down with Talya Bruck, a late-diagnosed neurodivergent drama therapist and the founder of Savanna Therapeutic Stories. Talia shares the inspiration behind her powerful therapeutic story series aimed at helping neurodivergent children navigate their experiences. We dive into various topics discussed in her books, such as ADHD, autism, and parental mental illness, and explore the impact these stories have had on young readers. Talia also talks about the creative process behind her work, her collaborative efforts with other professionals, and the future projects that are in t...
2026-01-15
38 min
Bibliotherapy with Bijal Shah
The Healing Power of the Arts: A Conversation with Daisy Fancourt
In this episode, Daisy Fancourt joins me to discuss her new book, 'Art Cure,' that explores the profound impact of arts on mental and physical health. The conversation touches on various aspects of how engagement in creative activities, like music, literature, and even carnival arts, can serve as significant health pillars, much like diet, exercise, and sleep. Daisy, a professor of psychobiology and epidemiology at University College London, shares insights from her journey from being a professional pianist to a scientist studying the arts' effects on health. She delves into scientific findings sup...
2026-01-12
32 min
Bibliotherapy with Bijal Shah
BONUS EPISODE - BOOK EXCERPT
Excited to share this reading - the foreward from my book, Bibliotherapy: The Healing Power of Reading.I hope you enjoy it, and if you'd like to get a copy of the book, you can do so at all good bookstores or at this link with details of translated versions too: https://linktr.ee/booktherapy_by_bijalAnd do let me know your thoughts/reflections - I always write back!!Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes...
2025-11-25
12 min
Bibliotherapy with Bijal Shah
My Most Anticipated Books of 2026
In this episode, we dive into the most buzzworthy and anticipated books shaping the literary landscape this year — a vibrant mix of fiction, nonfiction, history, philosophy, and genre-bending storytelling that reflects our cultural fascinations and anxieties.Join us as we explore towering new releases from acclaimed authors like Mario Vargas Llosa, Amitav Ghosh, Kate Quinn, and Sara Stridsberg, alongside bold, conversation-starting works from emerging and innovative voices.We highlight gripping narratives that confront identity, mental health, colonial legacies, and the mysteries of memory.Across these bo...
2025-11-22
21 min
Bibliotherapy with Bijal Shah
A Literary and Bibliotherapeutic Gift Guide This Holiday Season
In this episode of Bibliotherapy with Bijal Shah, listeners are invited into a warm, fireside exploration of meaningful literary and bibliotherapeutic gifts for the festive season. Grounded in the belief that stories can heal, soothe, and transform, this episode serves as a heartfelt guide for anyone seeking Christmas gifts that go beyond the material— literary gifts that hold space for growth, reflection, as well as those that honour reading for both pleasure and for bibliotherapeutic purposes.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new...
2025-11-17
18 min
Bibliotherapy with Bijal Shah
40 Books from 2025 You Need to Read in 2026
In this episode of Bibliotherapy with Bijal Shah I reflect on the most powerful, inspiring, and thought-provoking books of 2025 — the ones you’ll want to carry with you into 2026. From breakout literary fiction and moving memoirs to transformative nonfiction and hidden indie gems.I explore how these books can both entertain, and inspire personal growth for the year ahead. Whether you’re looking for comfort reads, bold new voices, or stories that challenge and heal, this episode is your reading prescription for the months to come.Tune in for an insightful, heartf...
2025-11-12
1h 05
Bibliotherapy with Bijal Shah
The Romantic Comedy and Bibliotherapy
In this week’s episode of Bibliotherapy with Bijal Shah, we turn our attention to one of the most joyful yet underestimated genres in literature — the romantic comedy. So often dismissed as light or escapist, the rom-com is in fact one of the most powerful forms of emotional storytelling, offering laughter, tenderness, and deep psychological insight.We’ll explore how romantic comedy functions as a form of bibliotherapy — a way of healing through reading and emotional reflection. From Jane Austen’s Pride and Prejudice to modern favourites like The Flatshare and Bridget Jones’s Diary, these storie...
2025-11-04
24 min
Bibliotherapy with Bijal Shah
Life Imitates Art: AI, Relationships, and the Insights of Utopian & Dystopian Fiction
In this episode of Bibliotherapy with Bijal Shah, I explore how contemporary fiction and nonfiction depict love and relationships between humans and artificial intelligence. Blending utopian and dystopian perspectives, I examine novels such as Klara and the Sun, Machines Like Me, and Frankissstein, alongside nonfiction works by thinkers like Sherry Turkle and Susan Schneider. Utopian stories portray AI as capable of empathy and moral growth, offering new forms of connection, while dystopian visions warn of emotional automation and the commodification of intimacy. Nonfiction writers echo these tensions, questioning whether real affection is possible wi...
2025-10-31
23 min
Bibliotherapy with Bijal Shah
The Role of Romantic Storytelling in Bibliotherapy
In this week’s episode of Bibliotherapy with Bijal Shah, we explore the quiet, transformative power of love stories — and how the romance genre can become a profound tool for emotional healing. From the classic worlds of Jane Austen to the modern intimacy of Sally Rooney, and from the wisdom of Bell Hooks and Erich Fromm to the poetic tenderness of Alain de Botton, we look at how stories of love — in all their beauty and heartbreak — help us understand ourselves and others.Through the lens of bibliotherapy, I’ll unpack how reading about love can validate our experi...
2025-10-26
22 min
Bibliotherapy with Bijal Shah
Reading Love in the 21st Century: Lessons from Erich Fromm’s The Art of Loving
In this week’s episode of Bibliotherapy with Bijal Shah, I explore Erich Fromm’s timeless classic The Art of Loving and reflect on what it can teach us about love in our modern world. I look at how Fromm’s vision of love — as a discipline, a practice, and a moral art — can help us navigate the challenges of connection in 2025, from digital intimacy to generational shifts in how we give and receive love.At its heart, this episode is an invitation to slow down, pay attention, and rediscover love as the deepest expression of what it means t...
2025-10-22
22 min
Bibliotherapy with Bijal Shah
On Love, Loneliness, and the Literature That Heals Us
In this opening episode of Bibliotherapy with Bijal Shah, I trace love’s enduring role as literature’s greatest subject, and explore love not as sentimentality, but as a profound human discipline that shapes how we live, connect, and heal, from divine longing to intimacy, navigating loss and loneliness.I reflect on the paradox of modern loneliness: that the deepest ache is not the absence of others, but the longing to be truly seen. Drawing on the words of Erich Fromm, Rumi, and Kahlil Gibran — and novels from Pride and Prejudice to Normal People — I explore how reading...
2025-10-16
17 min
Bibliotherapy with Bijal Shah
Bibliotherapy with Bijal Shah - Season 4 Trailer
Excited to share Bibliotherapy with Bijal Shah is back with Season 4!In Season 4, I’ll be sharing my 40 best books of 2025 to read in 2026 across both fiction and non-fiction — and yes there are some surprise reads in there!We’ll also dive deep into the role of the romantic comedy in healing — and what it means to be a romantic hero: someone who, despite a hundred heartbreaks, can still say, “I still believe in love.” After all, most of us have been heartbroken — if not by a person, then by a loss of any kind.We’ll...
2025-10-15
04 min
As You Should pod
The REAL Talk About Boob Jobs, Body Autonomy & Beauty Standards
In this episode, Bijal gets brutally honest about cosmetic surgery, unrealistic beauty standards, and what it really means to make choices for YOUR body—not anyone else's. 🎙️ What We Cover:We went there—from what it actually feels like to get a boob job, to losing volume after kids, to why everyone’s suddenly talking about BBLs again. We also got real about empathy, womanhood, and the weird pressure of looking “perfect” all the time.This episode’s a mix of honesty, laughter, oversharing (as always) and just… being women figuring it out together.Key Timestamps: 0...
2025-10-13
41 min
Bibliotherapy with Bijal Shah
Bibliotherapy in Bloom: Japanese Literature to Read This Spring
In today's episode, we’re immersing ourselves in the gentle, contemplative, and often transformative world of Japanese literature. As we step into the season of spring, a time of renewal, impermanence, and quiet growth, I can’t think of a better literary tradition to explore. We'll be diving into both Japanese fiction and nonfiction that can support our emotional wellbeing, offer perspective, and help us reconnect—with ourselves, with nature, and with others.Plus I share some helpful therapeutic practices to engage with to deepen your reading experi...
2025-05-19
23 min
Bibliotherapy with Bijal Shah
Dostoyevsky and Bibliotherapy: Could One Say Dostoyevsky Understood Human Beings Better Than Freud?
In today's episode, I explore the psychological depth of Dostoyevsky’s literature through the lens of bibliotherapy. Could the Russian novelist understand the human psyche more intimately than Freud himself? We examine key characters, existential themes, and the healing potential of Dostoyevsky’s work, comparing literary insight with psychoanalytic theory. From Raskolnikov’s guilt to Ivan Karamazov’s spiritual crisis, this episode uncovers how fiction can mirror the unconscious—and why Dostoyevsky still resonates as a therapeutic force today.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new ep...
2025-05-11
24 min
Bibliotherapy with Bijal Shah
My Most Anticipated Spring & Summer Reads – Fiction and Non-Fiction Picks for 2025
Dear Listener,Hello and welcome back to Bibliotherapy with Bijal Shah—the podcast where books are more than stories—they're medicine for the soul. Today, I’m thrilled to share some of the spring and summer reads that I am most excited about reading this year. Whether you're seeking escape, self-discovery, or emotional renewal, this season’s fiction and nonfiction titles offer powerful paths to healing. From stories of love, loss, and intergenerational memory to explorations of identity, time anxiety, and reinvention, each book speaks to a part of us that longs to be seen or soothe...
2025-05-04
23 min
Bibliotherapy with Bijal Shah
Healing Together: The Power of Group Bibliotherapy
In this episode of Bibliotherapy with Bijal Shah, we explore how the shared experience of reading can become a profound path to healing. From grief support circles to juvenile justice programs and women's shelters, I share examples of settings where group bibliotherapy can be incredibly impactful. Discover how stories can break isolation, build empathy, and foster collective resilience. Whether you're a therapist, educator, or simply a book lover, this episode will inspire you to see literature as a bridge—not just to understanding yourself, but each other. If you’re interested in Group Bibliotherapy, Book T...
2025-04-23
21 min
Bibliotherapy with Bijal Shah
Neurodiversity & Bibliotherapy (Plus My Top Ten Books on Neurodiversity)
The concept of neurodiversity has gained widespread recognition over the past few decades, advocating for a shift in perspective from viewing neurological differences as deficits to acknowledging them as natural variations of the human brain. Neurodivergence encompasses conditions such as Autism Spectrum Disorder (ASD), Attention-Deficit/Hyperactivity Disorder (ADHD), dyslexia, and other cognitive differences. Rather than pathologising these variations, neurodiversity embraces the idea that cognitive diversity is an asset to society.In parallel, bibliotherapy—the practice of using books as a therapeutic tool—has been increasingly recognised as a valuable approach to supporting mental and emotional well-being. Bibliotherapy invo...
2025-04-16
25 min
Bibliotherapy with Bijal Shah
Books Every Parent Needs After Watching Netflix’s 'Adolescence'
In today's episode, inspired by the Netflix series Adolescence, I explore the emotional and social challenges facing today’s teenage boys and suggest a curated list of both fiction and nonfiction books to help parents better understand and support their children. Drawing from key themes in the show—mental health, toxic masculinity, online influence, and emotional isolation—the episode pairs literary insights with practical parenting strategies, tools and reading resources for parents to help them navigate the complexities of raising teens in a digital world.I hope you enjoy the listen.Email us at bija...
2025-04-11
25 min
Bibliotherapy with Bijal Shah
My Conversation with Sangeetha Menon on the Healing Power of Creativity and Stories
I hope you’ve been enjoying SEASON 3 of my podcast Bibliotherapy with Bijal Shah so far! Episodes published to date discuss literary journaling and reflective practice with literacy coach and bookologist Stephanie Affinito, books that celebrate women writers with a specific focus on women’s empowerment and the rise of romantasy and it’s intersection with bibliotherapy with lots more valuable bibliotherapy content coming up to look forward to! In today’s episode, I wanted to introduce my conversation with writer, editor and podcaster, Sangeetha Menon on the healing power of creativity and stories. This was a session that was reco...
2025-04-07
1h 44
Bibliotherapy with Bijal Shah
The Intersection Between Bibliotherapy & Romantasy
Dear Listener,Join us as we explore the growing popularity of romantasy and its connection to bibliotherapy. Discover how these captivating narratives offer not only escapism but also emotional healing, resilience, and self-discovery.I hope you enjoy this selection! Any other books we should add? Let me know in the comments. xEmail us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, do subscribe to my substack:
2025-04-02
25 min
Bibliotherapy with Bijal Shah
Celebrating Women's Voices: Book Recommendations for Women's Empowerment This Women's History Month
Dear Listener,Following International Women's Day 2025, and in celebration of Women's History Month this March, I have selected a notable set of thought-provoking books that explore women's stories - their resilience, courage and drive. These spotlight the journeys of courageous women, trailblazers, and change-makers from around the world. From memoirs and biographies to fiction that captures the spirit of resilience, each book invites much-need conversations on gender equality to inspire and ignite reflection and social change.I hope you enjoy this selection! Any other books we should add? Let me know in the c...
2025-03-28
23 min
Bibliotherapy with Bijal Shah
My Conversation with Stephanie Affinito on Literary Journaling & Reflective Practice
Dear Listener,In today's voicenote, I talk to Stephanie Affinito, Literacy Coach, Bookologist and Host of the Get Lit(erate) Podcast, on the role of literary journaling & reflective practice in bibliotherapy plus more.Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online t...
2025-03-25
50 min
Bibliotherapy with Bijal Shah
My Most Anticipated Reads of 2025
Dear Listener,Get ready to dive into a year of literary magic with my most anticipated reads of 2025, where unforgettable characters, gripping plots, and thought-provoking themes promise to captivate your imagination. From epic adventures to heartwarming tales, these books are set to redefine storytelling and leave a lasting mark on your bookshelves!I hope you enjoy the listen!Warmly,Bijal xBibliotherapist & Co-founder, Book TherapyEmail us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and...
2024-12-30
08 min
Bibliotherapy with Bijal Shah
2024 Reflections on Bibliotherapy
Dear Listener,In today's voicenote, I share my personal reflections on Bibliotherapy in 2024.I hope you enjoy the listen!Bijal xBibliotherapist & Co-founder, Book TherapyEmail us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack. If you'd like a bibliotherapist in your pocket then you might find...
2024-12-26
14 min
Bibliotherapy with Bijal Shah
My Favourite Books, Movies, TV Show and Quote from 2024
Dear Listener,In this special voicenote, I share a short, curated list of my favorite books, movies, TV show, and a quote from 2024. Join me as I explore the stories and moments that left a lasting impression. From page-turning reads to thought-provoking screen gems, this episode is a small celebration of some of the art and words that shaped my 2024. I hope you enjoy the listen!Warmly,Bijal xEmail us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes a...
2024-12-23
14 min
Bibliotherapy with Bijal Shah
Exploring Scriptotherapy
Dear Listener,In today's voicenote, we explore scriptotherapy and how it is used alongside bibliotherapy.Enjoy!Bijal xBibliotherapist & Co-founder, Book TherapyEmail us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack. If you'd like a bibliotherapist in your pocket then you might find my book, Bibliotherapy...
2024-12-20
13 min
Bibliotherapy with Bijal Shah
Life-changing Books That Make the Best Gifts
Dear Listener,This week, we’re diving into the type of books that don’t just tell a great story or share a great idea, but truly change lives.What makes a book life-changing? It’s one that lingers in your thoughts, shifts your perspective, or nudges you to take action. And what better gift to give someone than a book that has the potential to inspire, empower, or transform their life? Whether you’re shopping for a loved one, a colleague, or even yourself, I’ve got you covered with some incredible recommendations.I hope y...
2024-12-16
10 min
Bibliotherapy with Bijal Shah
Books, Nooks and Bibliotherapy Gift Ideas for Book Lovers
Dear Listener,In today's voicenote, I share some of my favourite bookish gifts, including some bibliotherapy options too, to inspire your gift giving ahead of the festive season :)Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, as well as o...
2024-12-12
10 min
Bibliotherapy with Bijal Shah
Heartwarming and Uplifting Fiction and Nonfiction Reads from Indian Literature
Following on from last week's voice note on Indian Rasa Theory & Bibliotherapy, I wanted to dive into the rich and evocative world of Indian literature—both fiction and nonfiction—to uncover its therapeutic power and heartwarming and uplifting effect. How can the words of writers from this diverse and multicultural land offer solace, healing, and insight in our own lives? Listen to the episode here to find out more.If you'd like access to the transcript, you can read it here by subscribing to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.If...
2024-12-09
10 min
Bibliotherapy with Bijal Shah
Indian Rasa Theory & Bibliotherapy
Dear Listener,In today's voicenote we delve into the timeless wisdom of Indian Rasa Theory—an ancient Indian philosophy of emotions—and explore its fascinating role in modern bibliotherapy.I hope you find this blend of tradition and healing both enjoyable and valuable :)Bijal xBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. ...
2024-12-05
09 min
Bibliotherapy with Bijal Shah
Our 10 Most Notable Books of 2024
It is that time of the year when I draw up my 40 best books of 2024 list and in this episode, I wanted to share my 10 most noteworthy ones out of these 40 from this list across both fiction and non-fiction. I hope you enjoy the episode and find some inspiration for your reading lists next year. Do let me know what you enjoyed reading this year!If you'd like access to the transcript, you can read it here by subscribing to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.If you'd like to...
2024-12-02
19 min
Bibliotherapy with Bijal Shah
Carl Jung & Bibliotherapy
Dear Listener,In today's voicenote, we learn more about Carl Jung, his influence on bibliotherapy and Jungian-inspired fiction with some noteworthy fiction book recommendations!And if you'd the like full transcript to this, subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on SubstackEnjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book,
2024-11-27
14 min
Think Link Lead Podcast
Welcome to the Think Link Lead Podcast - Introduction
Welcome to the Think Link Lead podcast, a place where you can enhance your leadership knowledge and skills. Each episode features insights from guests who are industry experts, some of them are also LinkedIn Top Voices and TEDx speakers. The aim of the game on this podcast is to help you to lead successfully, so you can drive impactful change in the new paradigm of leadership. I'm Bijal, your host. I’m a Leadership & Mindset Coach and Human Design Expert. I’m a former headteacher with a background in HR. I’ve led teams and projects in the UK and intern...
2024-09-29
01 min
OWN YOUR BRAND
What Target and Whole Foods Teach Us About Branding | EP 54
“How the perception plays a significant role in how customers view your brand and why this impacts your business growth.” Today, Bijal (@bijal.launch) will share practical tips for creating a strong brand identity, including the importance of social media content, visual design, and consistent messaging. She will also discuss how to build trust and authority through effective branding strategies.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identi...
2024-07-23
30 min
OWN YOUR BRAND
How to Build Trust with Vulnerability | EP 53
“I've just been going with my spirit on when do I feel like I have something to share and mostly it's been on mindset and thinking about stuff in a little bit of a different way.” Today, Bijal (@bijal.launch) discusses the importance of vulnerability and emotional honesty in business and personal growth. Bijal shares her experiences and insights on how being open and authentic can create trust, foster deeper connections, and lead to true success. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate exper...
2024-07-16
21 min
Bibliotherapy with Bijal Shah
Literature on the Court: What Bibliotherapy and Tennis Have In Common
Dear Listener,It's tennis season and today we have a very special edition voice note focused on bibliotherapy and tennis.(If you'd like to read the transcript instead you can do so here.)Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions a...
2024-07-03
05 min
Bibliotherapy with Bijal Shah
Are Hypertext Novels Helpful in Bibliotherapy? Voicenotes from Me, Your Resident Bibliotherapist
Dear Listener,In today's voicenote, I discuss whether hypertext novels can be helpful in bilbiotherapy.(If you'd like to read the transcript instead you can do so here.)Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in b...
2024-07-03
10 min
Bibliotherapy with Bijal Shah
Book Recommendations On Embracing Change
In this episode we explore books on embracing change across both fiction and non-fiction. I hope you enjoy them and do let me know if there are any other books I should add to the list here.If you'd like access to the transcript, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, do subscribe to my su...
2024-06-24
09 min
OWN YOUR BRAND
Best Content Tips to Increase Engagement, Attention, and Conversions | EP 49
“So a lot of times we have the principal backward and what that looks like is I need my content to convert immediately, which actually is more of a conversion sales thing than it is a marketing thing. Marketing is developing leads three, six, even 12 months down the line.” Today, Bijal (@bijal.launch) Discusses the shift in content creation, focusing on engaging and converting audiences over time rather than immediate conversion.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. With...
2024-06-21
16 min
Bibliotherapy with Bijal Shah
The World of Graphic Medicine: Voicenotes from Me, Your Resident Bibliotherapist
Dear Listener,In today's voicenote, we touch upon the world of graphic medicine. (If you'd like to read the transcript instead you can do so here.)Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, as w...
2024-06-17
09 min
Bibliotherapy with Bijal Shah
Book Recommendations on Healing from and Coping with Heartbreak
In this episode we explore books on healing from and coping with heartbreak across both fiction and non-fiction. I hope you enjoy them and do let me know if there are any other books I should add to the list here.If you'd like access to the transcript, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, d...
2024-06-16
17 min
OWN YOUR BRAND
What Is Perfection Costing Your Business? | EP 47
“Everything that you could have built with your brand and should have brought with your brand and want to is stuck on the other side of procrastination showing up in its ugliest form, which is a siren called perfectionism.” Today, Bijal (@bijal.launch) tackles the detrimental effects of perfectionism and procrastination on business growth. She emphasizes the importance of putting yourself out there despite the fear of failure and crickets. Drawing from her extensive corporate experience and personal journey, Beechle shares practical tips on branding, content creation, and maintaining momentum.Welcome to Own Your Brand, hosted by Bija...
2024-06-14
24 min
OWN YOUR BRAND
Best Social Media Content Practices in Instagram And Facebook | EP 46
“Can you imagine for a second that as a small business owner, you make mistakes and sometimes you spend thousands of dollars making mistakes?” Today, Bijal (@bijal.launch) highlights the importance of maintaining a focused content strategy to engage audiences effectively and the value of creating curiosity through open loops. She also stresses the importance of energy and authenticity in content creation, the need to compete in areas where competitors are weakest, and how aligning content with brand identity can drive both engagement and social impact.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, inves...
2024-06-11
32 min
Bibliotherapy with Bijal Shah
Voicenotes from Me, Your Resident Bibliotherapist: How Literary Fiction Trumps All Other Genres When it Comes to Mentalising and Building Empathy
Dear Listener,In today's voicenote, we focus on why genre matters when building empathy or mentalising.Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, as well as offer bibliotherapy sessions. More detail of this can be found o...
2024-06-10
08 min
Bibliotherapy with Bijal Shah
How Literary Fiction Trumps All Other Genres When it Comes to Mentalising and Building Empathy
Dear Listener,In today's voicenote, we focus on why genre matters when building empathy or mentalising.Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, as well as offer bibliotherapy sessions. More detail of this can be found o...
2024-06-09
09 min
OWN YOUR BRAND
How To Overcome Your Imposter Syndrome | EP 45
“When you were put on the planet with your soul's purpose, you will find it much easier to pursue other pathways ” Today, Bijal (@bijal.launch) talks about why people often succeed in their fitness goals but then regress, and how similar patterns can occur in business. Bijal explores the psychological factors, such as self-doubt and imposter syndrome, that can sabotage success. The episode is all about the importance of consistent effort and maintaining momentum in both personal growth and business. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over...
2024-06-07
21 min
Bibliotherapy with Bijal Shah
Book Recommendations for Navigating Family Dynamics
In this episode we explore books for navigating family dynamics across both fiction and non-fiction. I hope you enjoy them and do let me know if there are any other books I should add to the list here.If you'd like access to the transcript, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts...
2024-06-07
09 min
OWN YOUR BRAND
Building your Network to Build your Net Worth | EP 44
“What it actually is how authentic are you with how you are representing yourself and are you providing value with a high level of energy to the other person to the other party? If you enter into a relationship with the question with ‘What's in it for me?’ You are going to literally create a deficit from that person.” Today, Bijal (@bijal.launch) talks about how you build relationships with your current clients, friends, and network that go beyond levels of transactional relationships that you can see that most people do nowadays.Welcome to Own Your Brand, hosted b...
2024-06-04
30 min
Bibliotherapy with Bijal Shah
Voicenotes from Me, Your Resident Bibliotherapist: Freud & Fairytales
Dear Listener,In today's voicenote, we discuss the role of fairytales in bibliotherapy and psychoanalysis.I hope you enjoy it!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice: www.booktherapy.io). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, as well as offer bibliotherapy sessions. More detail of t...
2024-06-02
07 min
Bibliotherapy with Bijal Shah
Book Recommendations for Difficult Times
In this episode we explore books for difficult times across both fiction and non-fiction. I hope you enjoy them and do let me know if there are any other books I should add to the list here.If you'd like access to the transcript, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, do subscribe to my...
2024-06-02
08 min
Bibliotherapy with Bijal Shah
Voicenotes from Me, Your Resident Bibliotherapist: Is Bibliotherapy Effective? Is it Evidence-based?
Dear Listener,In today's voicenote, I wanted to focus on whether bibliotherapy is effective and the evidence to support it.I hope you find it helpful.Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, I'm Bijal Shah, a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy.In this podcast, I share my k...
2024-06-02
12 min
OWN YOUR BRAND
Brand-Powered AI is Overhauling the Landscape | EP 43
“Attention is the scarcest resource that's out there right now. I think a lot of people think it's energy, but attention is powered by energy. So if someone is willing to give you their attention, your job is to pay them back by being valuable.” Today, Bijal (@bijal.launch) talks about leveraging AI to enhance branding and marketing efforts. She discusses the limitations of current AI content generation tools, introduces the innovative "brand brain" technology tailored to your client's specific needs, and she emphasizes the importance of authenticity and maintaining trust with your audience.Welcome to Own Your...
2024-05-31
15 min
OWN YOUR BRAND
5 Hard Truths For CEOs In 2024 | EP 42
“Get somebody else who believes in you. Somebody who believes in you is worth their weight in gold.” Today, Bijal (@bijal.launch) talks about the grace, accountability, and truths that most CEOs, business leaders, and entrepreneurs who are being challenged and pulled to a higher version of themselves might forget that the journey is also as important as their goals. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identit...
2024-05-28
14 min
Bibliotherapy with Bijal Shah
Voicenotes from Me, Your Resident Bibliotherapist: What Kind of Issues Can Be Treated with Bibliotherapy and Why Does it Work?
Dear Listener,In the last voicenote we touched upon bibliotherapy, what it is, a brief history and how we define it at Book Therapy. In today’s voicenote, I wanted to talk about how we can use bibliotherapy in treating every day mental health issues, as well as touch upon who practices it, why it works, and the impact of solo reading vs group reading.I hope you enjoy it!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------In this podcast, I share my knowledge and re...
2024-05-26
09 min
Bibliotherapy with Bijal Shah
Book Recommendations for Loneliness
In this episode we explore books for loneliness across both fiction and non-fiction. I hope you enjoy them and do let me know if there are any other books I should add to the list here.If you'd like access to the transcripts, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to...
2024-05-26
12 min
OWN YOUR BRAND
How to Build A Resilient Brand In 2024 | EP 41
“So if you're a B2C kind of business, you want to create a sense of community right now, because when people are fearful, they go back to groups, they seek love and belonging and on Maslow's Hierarchy of Needs, community gives them a sense of belonging.“Today, Bijal (@bijal.launch) talks about the critical role of branding and precise messaging in maintaining relevance and connection with the audience. The need for businesses to update their messaging to reflect current market conditions.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content crea...
2024-05-24
37 min
Bibliotherapy with Bijal Shah
Book Recommendations for Anxiety
In this episode we explore books for anxiety across both fiction and non-fiction. I hope you enjoy them and do let me know if there are any other books I should add to the list here.If you'd like access to the transcripts, do subscribe to my substack: Bibliotherapy with Bijal Shah - Transcripts on Substack.Email us at bijal@booktherapy.io Don't forget to subscribe wherever you listen to podcasts and get new episodes as they are released. If you'd like access to the transcripts, do subscribe to my substack:
2024-05-23
14 min
Bibliotherapy with Bijal Shah
Voicenotes from Me, Your Resident Bibliotherapist: What is Bibliotherapy?
Dear Listener,In today's voicenote, we focus on what bibliotherapy is from its history to how it's used in the modern-day world.Enjoy!Warmly,BijalBibliotherapist & Co-founder, Book Therapy-------------------------------------------------------------------------------------------------------Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, as well as offer bibliotherapy sessions. More detail of t...
2024-05-22
09 min
Bibliotherapy with Bijal Shah
Introducing our new podcast series.....Bibliotherapy By Bijal
Hi, my name is Bijal Shah and I am a bibliotherapist and founder of Book Therapy (a bibliotherapy and literary curation practice). I'm also the author of the book, Bibliotherapy: The Healing Power of Reading. I curate book prescriptions and provide online training in bibliotherapy, more detail of this can be found on my website, www.booktherapy.ioIn this podcast, I share my knowledge and research on bibliotherapy, including the latest developments, science and book recommendations. Join me every week where we take a deep dive into Bibliotherapy. We release two episodes a w...
2024-05-18
01 min
OWN YOUR BRAND
How To Start Writing Your First Book | EP 39
“Today, it is your time to drop the excuses and stop citing with self-doubt. Because when you look at what your inevitable brand is, you see that book? I know you do. I know you do because you are world-class at what you do. ” Today, Bijal (@bijal.launch) will talk about writing her very first book and the doubts people have about writing their book while she encourages reframing these doubts into empowering questions.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at F...
2024-05-17
20 min
OWN YOUR BRAND
How Does Branding Drives Long Term Sales | EP 37
“Every sales call taken every pitch given should fit underneath this umbrella of these three to five words.” Today, Bijal (@bijal.launch) tackles one of the most intriguing perspectives of closing sales and how you can drive real growth by being in the perspective of your buyers and clients.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level...
2024-05-07
14 min
OWN YOUR BRAND
How To Create A Laser-Focused Brand Messaging Using AI | EP 36
“Your brand is the collective perception of the thoughts, feelings, beliefs, experiences, and results that the marketplace is getting by interacting with you.“Today, Bijal (@bijal.launch) tackles one of the most interesting and thought-evoking topic that most entrepreneurs are curious about which is about crafting your brand messaging and tone of voice using AI. What does Bijal mean when she says that you can create a brand messaging perfectly tailored for you and your brand without it sounding mechanical? Let's find out!Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and cont...
2024-04-30
13 min
OWN YOUR BRAND
The 2 Most Painful Parts Of Self-Development As An Entrepreneur | EP 33
“The two most painful things about your own personal growth journey as an entrepreneur or just in life, maybe in your career is number one, the people that you will outgrow, especially the ones that you love and care about deeply, who also love and care about you back. And number two is the lack of self-awareness that most people have.“Today, Bijal (@bijal.launch) will talk about one of the most crucial topics in entrepreneurship and self-growth. Join us as Bijal shares her insights as a business owner and an entrepreneur who’s going through drastic growth herself.W...
2024-04-02
11 min
OWN YOUR BRAND
Why Branding is Essential to Scale a Legitimate Business with Taylor Welch | EP 32
Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. This week's Own Your Brand podcast episode features Taylor Welch!Taylor is an outspoken advocate of being successful at home, first – business as second. Winning isn’t about beating everyone else – winning is about playing better, for longer, and staying in the game. Today Taylor owns a portfoli...
2024-03-27
23 min
OWN YOUR BRAND
Profitability Has A Deadline | EP 31
“Every business has a different amount of what the cost of goods are and the number it's sold and depending on your industry, that's where you understand your profit margin is.“Today, Bijal (@bijal.launch) will talk about profitability and factors like metrics and growth analytics that create an impact on your business and things in hindsight that cause a leak in the bucket of your operations.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re goi...
2024-03-19
09 min
OWN YOUR BRAND
7 Things I Wish I Had Known Earlier | EP 30
“So I am five years into my entrepreneurial journey and I think these seven things are going to help make it really clear the lessons you can learn from me and potentially avoid pitfalls in your own journey.“Today, Bijal (@bijal.launch) will talk about the 7 things she has learned after being in business for 5 years, the takeaways, and the hard lessons during these years that created a huge impact on her as a CEO, leader, and a woman.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 year...
2024-03-12
14 min
OWN YOUR BRAND
The 5 Types Of Buyers | EP 29
“You have to take a step back and realize that they value their money more than they value their time. Whereas most successful and wealthy people, value time more than money.“Today, Bijal (@bijal.launch) will talk about buyers, their behaviors, how their decision-making process works, and how you can influence them to get them to buy your products and services.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision...
2024-03-05
13 min
OWN YOUR BRAND
How To Attract High-Quality Clients | EP 27
“People ultimately just want to be seen and understood and validated for exactly who they are.“Today, Bijal (@bijal.launch) will tell you the difference maker on how you can stay ahead of your competition and for you understand the intricacies of client relationships. Discover how you can influence with mindset, clear communication, and accountability in shaping exceptional client experience and journey.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about brandi...
2024-02-20
17 min
OWN YOUR BRAND
How Successful Women CEOs Lead Differently Feat. Sarah Mueller | EP 26
Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. This week's Own Your Brand podcast episode features Sarah Mueller!Sarah Mueller is a Wharton grad and founder of the Decluttering Club, a multi-7-figure company founded by this amazing woman. It’s a community where over 500,000 people each month are transforming their lives through decluttering and organizing witho...
2024-02-13
47 min
OWN YOUR BRAND
The Reality of Motherhood and Building A Multi-8-Figure Business | EP 25
“I had this false limiting belief that I couldn't build a multi-8-figure business while also being an amazing mom and a reason for that belief system is because there's just not many women out there doing that.“ Today, Bijal (@bijal.launch) will talk about the truth of being a mom and an empire builder. Last week, Bijal had an in-depth conversation with Dr. Stephanie Wigner about motherhood, business, entrepreneurship, and being among one of the top 1% of women who are leading disruptors of the Chiropractic industry, so now, she will give her insights on how entrepreneurship and building a bu...
2024-02-06
16 min
OWN YOUR BRAND
Unlock A Life Of Wealth And Freedom with Dr. Stephanie Wigner | EP 24
Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. This week's Own Your Brand podcast episode features Dr. Stephanie Wigner!Dr. Stephanie embodies the spirit of a multi-passionate entrepreneur, investor, and mentor. Alongside her professional pursuits, she is equally dedicated to her roles as a loving wife and devoted mother. With a keen eye for busi...
2024-01-30
46 min
OWN YOUR BRAND
Why Great Lead Magnets Work (And Why Yours Doesn't) | EP 23
“There are so many ways to use your time in a more leveraged smarter fashion that creates a lot more content and gets your voice and name in expertise out into the world.“ Today, Bijal (@bijal.launch) tackles one of the most critical pain points of most entrepreneurs about lead magnets as to why they go unconsumed and directly on the back burner, listen to to this podcast and learn how you can make an enticing lead magnet that will get your audience to opt-in to your services and crave to be in your sales call.Welcome to O...
2024-01-23
08 min
OWN YOUR BRAND
How To Become A Successful CEO | EP 22
“The best way to learn how to think better is to get around people who think better than you do and literally ask them, ‘Hey, so how would you think about this kind of scenario?’ “ Today, Bijal (@bijal.launch) will explain and share a very valuable insight about the mindset of a successful entrepreneur and the process of how choosing the right people can help you cultivate it and bring out the best in you and your business. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corpor...
2024-01-16
11 min
OWN YOUR BRAND
Best Brand Naming Tips You Should Know | EP 21
“Does it actually move forward? Does it actually make people feel excited and generate a feeling within them? So when you think about a name, it's going to generate an idea, a feeling, an emotion.“ Today, Bijal (@bijal.launch) will delve further into the topic of renaming your brand and the important factors to consider in creating a name that evokes interest, elicit positive feelings, and emotional connections that will lead your audience not just to be your leads but to be superfans.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and cont...
2024-01-09
17 min
OWN YOUR BRAND
Best Social Media Strategies For Content Creators | EP 20
“So a lot of the gurus like Hormozi, Ed Mylett, GaryVee, they have normal people confused, like Hey, should I be omnipresent? You can't be omnipresent yet, because we don't have you singularly present. That’s a recipe for failure.“ Today, Bijal (@bijal.launch) will focus on giving valuable tips to entrepreneurs and business owners who have just started on social media, to develop and own their personal brand. Bijal provides practical advice on selecting which social media platform you should focus on to consistently post and gradually evolve your online presence to leverage it in scaling your business.W...
2024-01-02
12 min
OWN YOUR BRAND
Personal Brand Vs. Business Brand | EP 19
“The intersection of what your personal brand and your business brand is, that is why people actually end up buying your services.“ Today, Bijal (@bijal.launch) will talk about how your personal brand and business brand align into what you can call hybrid branding. Listen as she drops some gold nuggets on how you can use your personal brand to take your business to the next level! Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re goin...
2023-12-26
17 min
OWN YOUR BRAND
How To Become A Paid Speaker | EP 18
“When you are being paid to speak, how do you speak, how do you do different presentations, and how do you become a public speaker that gets paid?“ Today, Bijal (@bijal.launch) will talk about how you can make an impact as a new speaker and uplevel your career to a credible paid speaker that people book for their events. Listen as Bijal drops the most important lessons she learned over the years from having one speaking gig to having 10 a year!Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content crea...
2023-12-19
14 min
OWN YOUR BRAND
How To Increase Your Sales In 2024 | EP 17
“I want you to take a look at three aspirational, big-time competitors that are in your space.“ Today, Bijal (@bijal.launch) will talk about the most important skills that you must have to increase your sales consistently and guide you in creating a highly profitable brand. The recession and inflation period are getting crazier. More and more brands are tanking and businesses are closing, so we’d like you to know the best and proven solutions for your brand to grow and scale in 2024. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and con...
2023-12-12
29 min
OWN YOUR BRAND
How To Build Your IP | EP 16
“There's two reasons that people end up buying things, they buy them because they are new, and they buy them because they are different.” Today, Bijal (@bijal.launch) will share some of her trade secrets and how to create a product/offer that is fresh and will leave a lasting impression on the minds of your buying clients. Bijal talks about how you can create your own IP and the best creative practices on how you can think through the unique processes of immortalizing a solution that will be of help to your audience and ideal client avatars. Wel...
2023-12-05
14 min
OWN YOUR BRAND
The Secret To Creating Content That Converts | EP 15
“You have no idea where to go, you have no idea what to do. Everything you think about is blank.” Today, Bijal (@bijal.launch) will share some of her secrets in content creation. Bijal talks about the best strategies that she learned over the years as a known authority in content creation, ideation, and most importantly the blank page that everybody can’t seem to get over. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going...
2023-11-28
21 min
OWN YOUR BRAND
How To Build A Team Of A Players | EP 14
“A strong culture is one that's devised by what you stand for, and also what you're not willing to tolerate.” Today, Bijal (@bijal.launch) defines how you can build a solid team culture and how you can make a difference by having the right team. Bijal shares her insights as a CEO and as a leader with a greater purpose of injecting wealth not only with business and her clients but also with the team she’s building. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corp...
2023-11-21
22 min
OWN YOUR BRAND
What Is Brand Positioning? | EP 13
“How should you position yourself in the marketplace? As we are embarking into 2024, you have to think about how is your brand, your offer, and your sales being positioned right now in the marketplace.” Today, Bijal (@bijal.launch) defines brand positioning and how you should stand out among your competitors. Bijal shares her unique perspective and expertise on how you can determine your main differentiator that can attract your ideal client and establish your undeniable authority in your industry.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 year...
2023-11-14
16 min
OWN YOUR BRAND
What Is A Solid Brand Strategy? | EP 12
“Most people, online especially, think Brand Strategy has to do with your logo, stupid mood board, and fake color psychology.” Today, Bijal (@bijal.launch) defines what a world-class brand is, and the best brand strategies that can differentiate you in the marketplace. She discusses what brand strategy is, and how you can tailor it according to your brand with actionable tactics that most people don’t talk about. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re...
2023-11-07
14 min
OWN YOUR BRAND
The Riches Are Not In The Niches | EP 11
“Most people online refer to the fact that riches are in the niches because it is easy.” Today, Bijal (@bijal.launch) explains a trend with businesses online targeting a specific market to make it easier for entrepreneurs to centralize their focus on their specific niche and industry. She also states a very interesting strategy about how enormous brands grow exponentially and how you can learn the process and get your business and brand to the next level. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corpo...
2023-10-31
12 min
OWN YOUR BRAND
Why Being Authentic Is The Best Social Media Strategy! | EP 10
“How can I have the social media presence that you have where you are authentically who you are and you don’t care what people think?” Today, Bijal (@bijal.launch) emphasizes the lessons she learned from being in corporate to build her business and team. Listen as she discusses a very important perspective of building oneself to build a better business and brand. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at big Fortune 500 companies. Within this podcast, you’re going to learn abo...
2023-10-24
12 min
OWN YOUR BRAND
Top Branding Trends Of 2023 & How Are They Shaping The Future | EP 9
“Why is branding the future? I’ll explain this in a way you haven’t heard before.” Today, Bijal (@bijal.launch) shares her thoughts on direct response marketing and market sentiments during this point in time. She emphasizes her perception of the current state of the market and helps you strategize around producing content that’s perfectly tailored to your prospect’s pain points. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at big Fortune 500 companies. Within this podcast, you’re going to learn about...
2023-10-17
07 min
OWN YOUR BRAND
Brand Voice and Visual: Key To A Successful Brand! | EP 8
“Your brand is what people say about you when you leave the room.” Today, Bijal (@bijal.launch) defines the distinction between Brand Visual and Brand Voice, explaining how these factors complete and make your brand stronger. She also stresses the importance of what you put out to the world and how it affects your business’s success and the people that you’re connecting with.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at big Fortune 500 companies. Within this podcast...
2023-10-10
14 min
OWN YOUR BRAND
3 Common Mistakes That Most People Do With Their Brand! | EP 7
“I am not reliably getting customers month over month.” Today, Bijal (@bijal.launch) shares her insights about why brands aren’t growing due to a lack of brand recognition, omnipresence without any audience, and lastly, inconsistency. Listen as she explains how to identify and address these factors to help businesses focus and effectively grow. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at big Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale you...
2023-10-03
13 min
OWN YOUR BRAND
Top Tips On How To Maximize Your Brand Photoshoot! | EP 6
“Some people get lost, confused, and copy other people’s brands.” Today, Bijal (@bijal.launch) shares the importance of branded photography to represent modern entrepreneurs and their brands. She discusses the importance of portraying yourself in your brand and the perception that goes along with who you are, what you’re offering, and what you should do to differentiate yourself from your competitors.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at big Fortune 500 companies. Within this podcast, you’re going to learn abou...
2023-09-26
12 min
OWN YOUR BRAND
How To Overcome Your Fear Of Visibility Online | EP 5
“This is something that literally 99% of people face when they’re trying to build their personal brand or take their personal brand to the next level.” Today, Bijal (@bijal.launch) shares her experience of fear while posting her business online and how that affects so many people on social media, growing their personal brand. She also added some emphasis on how to conquer self-doubt, anxiety, and fear of judgment that most entrepreneurs face when going to their next level. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years o...
2023-09-19
09 min
OWN YOUR BRAND
Increase Your ROI With Branding | EP 4
“If you have a business, the key metrics that you need to be paying attention to are your Return on Investments.” Today, Bijal (@bijal.launch) discusses the impact of branding on your ROI, using specific examples of the platforms you can use to attract clients and how to track the data to know where you’re investing your time. She also added how branding creates more inbound traffic than direct response marketing.Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 compan...
2023-09-12
18 min
OWN YOUR BRAND
People Get Obsessed With Stories, Leverage Them... | EP 3
“What’s your story, and how and when does it make sense to share it as part of your brand so you can get more connected with your audience?” Today, Bijal (@bijal.launch) talks about why your story matters and why it matters to your brand in 2023. She also discusses how stories psychologically and subconsciously impact your audience in a way no one has ever talked about. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn...
2023-09-05
07 min
OWN YOUR BRAND
How Does Consistent Branding Impact Your Revenue And Sales? | EP 2
“When you just feel like really scattered with your message and you think you’re losing steam and focus on what your overall brand is supposed to be.” Today, Bijal (@bijal.launch) shares one of the biggest pain points that most entrepreneurs have. Listen as she explains why you’re not hitting your ideal client profiles and what should be your next steps in pivoting your business to the next level. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within th...
2023-08-29
24 min
OWN YOUR BRAND
Should I Revamp My Brand? | EP 1
“Am I ready for a brand revamp?” Today, Bijal (@bijal.launch) discusses why it’s crucial to have a brand revamp when you start to feel a misalignment with how your brand looks, with your messaging, or with how your brand feels. She also highlights the effects of branding on your revenue and the importance of brand perception to easily attract your ideal clients. Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding...
2023-08-29
07 min
OWN YOUR BRAND
Get Ready To Own Your Brand!
How do you turn your small business into a world-class BRAND? My name is Bijal Patel, and I’ve had 13 years of corporate experience working at big Fortune 500 companies I’m taking all of the juicy, first-hand experience and have brought it into my company, LAUNCH. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go ahead and own your brand!New Episode Every Tuesday!Would you rather watch this on YouTube? Watch it here. Follow B...
2023-08-29
01 min
Bibliotherapy with Bijal Shah
The Power of Stories to Heal
Join me today as I discuss the power of stories with prominent Slovenian story coach and book blogger Alenka Štrukelj, to heal us and transform us for the better. We also talk about her work on a fascinating European project called the European Library of Emotions as well as a whole host of book projects that she is working on including some exciting Slovenian travel books that also incorporate fairy tale hikes, that are perfect for kids in and around the country as well as in neighbouring Italy, Hungary and Austria.Alenka Štrukelj is a PR expert, sto...
2021-03-26
19 min
Bibliotherapy with Bijal Shah
Help Children Manage Anxiety Using Animal Bibliotherapy
Join us today on this conversation with Lucy Sloan on using Animal Bibliotherapy to help children manage anxiety. Lucy is a Professional Registered Counsellor through the Canadian Professional Counselling Association. She is a Professional Member of the Canadian Counselling and Psychotherapy Association (CCPA). Lucy is excited to be a certified Mental Health First Aid Instructor through the Mental Health Commission of Canada. She is also in the final stages of completing certification through Equine Facilitated Wellness - Canada (Formally the National Association of Equine Facilitated Wellness (NAEFW). She will be working on obtaining a dual certification as a Me...
2021-03-05
15 min
Bibliotherapy with Bijal Shah
Divorce, Parental Separation & Blending: A Conversation with Psychologist and Children's Author Rachel Brace on How Children's Literature Can Support Children
Rachel Brace talks to Bijal Shah, Bibliotherapist and Founder of Book Therapy, about her two books, ‘Max’s Divorce Earthquake’ and 'Harriet's Expanding Heart'. Max’s Divorce Earthquake helps parents, family members and professionals support young children through the emotional journey of their parents’ divorce. Harriet’s Expanding Heart helps children talk about their emotional experiences of becoming part of a stepfamily. The books encourage awareness in children and in adults of the various emotions that children might feel when their parents separate and when a parent re-m...
2021-03-05
17 min