Shows
The Blogist PodcastSeason 3, Episode 9: How To Break Through Barriers Others Set For You w/ Meg BoggsThinking about how to create a meaningful, purpose driven community? Just four years ago our guest only had family and friends following her Instagram while sharing her postpartum journey. Now she’s celebrating the launch of her first book “Fitness For Every Body” coming April 27.
Today’s guest is Meg Boggs who is an athlete, author, advocate, mother and everything in between. Meg shares the multifaceted parts of her life online and as a result has built a large following through her ability to stay true to herself. Meg has started important conversations around self acceptance and self lov...
2021-04-0739 min
The Blogist PodcastSeason 3, Episode 8: How To Successfully Pitch Brands w/ Bombas Sr Social Media Manager Auri ValcinEver wanted to know what brands look for when it comes to selecting influencers to work with? We’re hearing from the brand side on the do’s and don’ts of pitching. Brands look for metrics and engagement but there is more to pitching than the numbers.
Today’s guest is Auri Valcin who is the senior influencer marketing and strategy manager at Bombas. Auri leads all influencer marketing efforts and leverages her expertise to create meaningful partnerships with influencers and celebrity talent. With that, pitches land on Auri's desk daily so take it from her when tak...
2021-03-3035 min
The Blogist PodcastSeason 3, Episode 7: How To Start A Podcast w/ Taylor MobleyHave you ever wanted to start a podcast? If the answer is yes, then this episode is for you! Podcasts are super popular right now and many brands are finding amazing success when it comes to utilizing podcasts to grow their business.
Today’s guest is not only a member of the Blogist Community, but also an influencer, business owner, and podcast expert - everyone meet Taylor Mobley. Taylor is the founder of the blog, Blonde and Ambitious - a destination where women can learn more about motherhood, beauty, and overall lifestyle tips, Taylor Mobley Coaching, and Hu...
2021-02-2437 min
The Blogist PodcastSeason 3, Episode 6: What to Do As An Influencer If You Bought FollowersAnother week, another podcast - welcome back to Season 3, Episode 6 of The Blogist Podcast! Have you ever participated in a loop giveaway, bought followers, or thought about buying followers? If you answered yes to any of those, today’s episode is for you!
Today's guest is a former member of the Blogist Team, Becky Feigin. Becky is what we like to call, a TRUE Instagram Master, who has built an amazing business of her own.
We wanted Becky to join us on today's episode to speak on a couple things that you as an influencer an...
2021-02-1734 min
The Blogist PodcastSeason 3, Episode 5: Blogist Agency LaunchWelcome back to The Blogist Podcast - Season 3, Episode 5! Today is our BIGGEST LAUNCH ever. We are thrilled to announce the launch of our new Casting Agency here at Blogist! In this episode, Julian and Haley Denisoff (Head of Agency) talk about the launch and what this means for brands.
The launch of the Blogist Agency has been a long-awaited milestone in our business model. We are excited to be able to offer a full-service agency for brands who are looking to connect with like-minded influencers and build impactful brand partnerships.
In today’s episode we...
2021-02-1033 min
The Blogist PodcastTips on How to Go Full Time As An InfluencerWelcome back to The Blogist Podcast - Season 3, Episode 4! In today’s episode, we are speaking with one of our Blogist clients, Ruthie Ridley. One of the major reasons we wanted to bring her on as a guest to The Blogist Podcast, is that she was able to leave her career as a nurse and go full time as an influencer.
Ruthie came from a long career as a full-time nurse. As a nurse, Ruthie spent nights and weekends building her business and her community of engaged women. So when we say, “You can do anything that you...
2021-02-0331 min
The Blogist PodcastSeason 3, Episode 3: Q&A Episode: You Want to Learn More About Blogist? Well, We Are Here to Answer Your Questions!Welcome back to The Blogist Podcast - Season 3, Episode 3! Today we are doing things a bit different. We're taking some time to really dive into the why behind Blogist, what we do, and how our team can help you grow your business to its fullest potential in 2021. The true purpose of The Blogist Podcast is meant to inspire and educate influencers and brands about the industry at large and connect the two together. There are not enough resources for marketers to really learn about what works on the influencer side of things or for influencers to learn the ins...
2021-01-2722 min
The Blogist PodcastAccounting For Influencers: How to Deal with Taxes and Budgeting w/ From Head to CurveAnother week, another podcast - welcome back to Season 3, Episode 2 of The Blogist Podcast! This week, we have an AMAZING episode planned full of the best tips and insights for keeping track of your business financials. This is a major question we get asked and we wanted to bring you the best guest so we could give the best insights on how to grow your business in the smartest and most impactful way. Our guest today is a part of the Blogist Community herself along with being an influencer / YouTuber - please welcome, Ashley - the founder of From...
2021-01-2058 min
The Blogist PodcastSeason 3, Episode 1: How to Optimize Pinterest to Grow Your Business in 2021Welcome back to season 3 of The Blogist Podcast! Here's what to expect this season:
A whole lot of candid discussions on how to best set your business up for success in 2021
The influencer marketing industry is here to stay. Why? We'll be diving into this ALL season 3.
A TON of amazing guests who are leaders in the influencer industry such as: @midmodernmama, @beckyfeigin, @ruthieridleyblog, @fromheadtocurve
In this episode we talk a great deal of why it's so important for our community to find their tribe. We talk a lot of why Instagram has been...
2021-01-1358 min
The Blogist PodcastQ&A Episode 2: How to Price Instagram Sponsorships If You Are a Brand or InfluencerIn honor of our 30th episode, we’re taking the time to answer questions from you - our community! Recently we posted a Q&A box asking for any questions that you have about the industry or topics that you have been wanting us to speak on. Our first Q&A episode was all about How to Deal With Burnout, IG Reels Strategy & More! Today we are diving into ways to take a step back to reflect on a brand partnership that didn’t perform the way you thought it would. We go into detail on how you can adap...
2020-09-0918 min
The Blogist PodcastEpisode 29: Why It’s Important To Use Your Platform For Good W/ Katie CrenshawIn today’s episode, we are so excited to introduce you to Katie Crenshaw. Katie is a member of the Blogist Community and a 30-something mom of three based in Atlanta, Georgia. Her emotional content surrounding mental health, body image, and re-defining beauty has gone viral numerous times and reached audiences all over the world by way of Good Morning America, CNN, Inside Edition, and more. In 2019, she took her love of the human experience to new heights and produced a podcast series called, “If I’m Being Honest,” with a mission to be a voice of the voiceless by human...
2020-09-0239 min
The Blogist PodcastEpisode 28: Using Your Influence For Good With Chelsea LeibowIn today’s episode, we are so excited to introduce you to Chelsea Leibow. She is someone who has been a very incredible part of our community and has worked with some of our amazing content creators.
Chelsea is a PR and social media content/influencer marketing powerhouse. Her business, Chelsea Leibow Consulting is invigorating the sexual and health wellness startup space. Chelsea has had the opportunity to work on brand partnerships with a ton of incredible thought-provoking brands.
Through the brands she works with, she strives to create welcoming spaces for people of all ra...
2020-08-2650 min
The Blogist PodcastQ&A Episode 1: How to Deal With Burnout, IG Reels Strategy & More!In today’s episode, we take the time to answer questions from you - our community! Last week we posted a Q&A box asking for any questions that you have on the industry or topics that you have been wanting us to speak on. There was an overwhelming amount of replies that many of us have been feeling a sense of burnout and just not feeling that creative spark that we so often feel when we’re on the go doing things and really trying to find moments to feel creative in the spaces that we’re in. Let’s...
2020-08-1920 min
The Blogist PodcastSocial Media Insights #5: Behind Every Successful Business Is a Story That Makes You CredibleIn today’s episode, we wanted to take some time to speak about why the key to success is having your story. Understanding your why is what will ultimately set you apart from the others. We get asked all the time, “Okay, I want to build an online community, but what am I going to talk about?” So, if there is one thing you learn from this episode, take the time to identify one thing that makes you a credible source and helps further your influencer strategy.
When you take the time to understand your story, it shows...
2020-08-0511 min
The Blogist PodcastSocial Media Insights #4: INCREASE YOUR EARNINGS BY TURNING YOUR FOLLOWER INTO YOUR CUSTOMERIn today’s 4th social media insights episode, Julian focuses on why you should think about your follower as your customer and in return increasing your conversion rate. Through that, we’ll discuss how it can be instrumental in terms of your long term success as an entrepreneur.
Follow Blogist on Instagram: https://www.instagram.com/blogist.co/
For information about Blogist:
If you are creator, and want help in any phase growing and monetizing your online channels enter your email at www.blogist.co/influencer
If you are a social medi...
2020-07-2915 min
The Blogist Podcast024: Creating a More Inclusive Industry & What Brands and Influencers Need to Do w/ Chardline ChanelToday’s episode is a very important one. The past three months have been critical in terms of so many things really coming to light, one of those being the lack of inclusivity and diversity specifically when it comes to brands working with black creators. No matter if you are a black or white creator or a brand, it’s very important to take the time to listen to this amazing interview. We had the privilege of sitting down with Chardline Chanel, an influencer who has built her business around celebrating inclusivity and diversity.
A little bit abou...
2020-07-2248 min
The Blogist Podcast023: How to Build Your Brand As A Model & Influencer w/ Erica LaurenIn today’s episode, we’re talking with Erica Lauren. She is a bi-coastal plus-size model and social media influencer with a background in music and corporate diversity. In a few short years, Erica has established herself in the fashion industry modeling campaigns for numerous brands, such as Lane Bryant, Torrid, Skims, Walmart. She has also collaborated with various social media partners such as Stitch Fix, Good American, and Fabletics. It’s safe to say that she has a ton of incredible brands under her belt and built an amazing business around staying true to her brand.
For ma...
2020-07-1550 min
The Blogist PodcastSocial Media Insights #3: How to Grow Your InstagramIn today’s episode, we are taking the time to answer a question that we get asked all the time - “how do I grow my Instagram genuinely to create an impactful and engaging community of real people?”
This is super important to understand because, at the end of the day, it doesn’t matter how large or small your following is. What matters is how engaged your community members are with you and your brand.
In this episode, you’ll find out how to grow your community authentically, understanding who you are as a business o...
2020-07-0817 min
The Blogist PodcastEpisode 21: Creating a Powerful Affiliate Marketing Strategy w/ Corinne TravisIn today’s episode, we talk with Corinne Travis. She is an experienced director of influencer marketing and brand partnerships at CJ Affiliate, where she helps influencers and media sites maximize monetization through affiliate marketing and truly demystifies the world of contextual commerce for top tier brands.
After noticing that brands and influencers were consistently looking for ways to create long term, impactful partnerships, she created and now leads the successful VIP marketing influencer service division at CJ Affiliate.
Corinne has spoken in front of many brands and influencers on topics about monetization and influencer ca...
2020-07-011h 08
The Blogist PodcastDefining Your Personal Brand w/ Alexandra LawrenceToday we have the pleasure to sit down with Alexandra Lawrence to talk about building your personal brand. Something I know many of us know we need to think about more deeply. Alex has worked in social media and influencer marketing for quite some time now. She began her career working on the brand side of luxury brands such as Hermes and Stuart Weitzman. She eventually branched out on her own to start her freelance consulting business when she realized she had value to offer small brands and influencers in a way that no one else is doing. Today...
2020-06-2441 min
The Blogist PodcastEpisode 19: Who What Wear's @NorahMurphy on Why Relationships are the #1 Thing That Lead to PartnershipsIn today’s episode, we speak with Norah Murphy, who is a part of Who What Wear’s influencer marketing team. We talk about why relationships truly are the recipe for success when it comes to creating campaigns that are actually impactful. We dive into what makes an influencer stand out to the Who What Wear team. This episode is a must listen for influencers and marketers as Norah breaks down what all influencers should know when it comes to being considered for a campaign with some of the leading retailers Who What Wear works with. Norah also breaks down...
2020-06-1749 min
The Blogist PodcastEpisode 18: The Growth of The Industry In the Past 10 Years w/ Erica GatlinIn today’s episode, we are very pleased to introduce you to someone who has become a very close member of the Blogist community. Erica Gatlin is a social media maven with over 10 years of experience specifically in the social media and influencer marketing world. She has worked on both agency and client-side ranging from boutique entrepreneurial organizations to Fortune 500 businesses. It’s safe to say that she knows the ins and outs of this industry.
Today we will talk about why as a content creator you should map out a quota for how many...
2020-06-1038 min
The Blogist PodcastEpisode 17: The Biggest Shifts in the Influencer Marketing Industry Over the Past Ten Years w/ @KellyAugustineBKelly Augustine is a 32-year-old, born & raised New Yorker. She is one of our first clients and so close to our team’s heart. It has been incredible to see her tremendous growth since joining Blogist. She loves to live life and share her personal experiences. Specifically about personal style, plus size fashion, cosmetics, and NYC lifestyle. She is truly #vibes. In today’s episode, we talk about the ups and downs of truly growing a business that is closely tied to your brand. From there we touch more on how Kelly has seen the blogger community evolve over the...
2020-05-2050 min
The Blogist PodcastHow to pitch your WHY!In this episode, our Co-Founder Julian sits down with Kristen Conahan and discusses how to pitch your WHY!
You’re going to want to grab your pen and paper for this one! We talk about why traditional media isn’t dead, and why leveraging earned media for your brand is vital if you want to take your business to the next level.
Kristen has worked in Public Relations for nine years. She began working with elite, high-fashion clients, such as Karen Walker, Vanessa Bruno, CLOSED Denim and The Standard Hotels. While the experience was fruitful, Kris...
2019-10-2134 min
The Blogist PodcastNeed help with your website? Here’s what to do:We are OFFICIALLY launching a partnership with the design agency Foxtrot Branding. With this partnership, it's our next step in being able to support influencers, coaches and entrepreneurs needs beyond social media strategy, as we will now, with the support of Foxtrot Branding be able to help them with their design and branding needs. If they need help with their website, logo, etc... their team will be able to help!
In the episode we talk all about the importance of branding, and why it's so important to have a website that is consistent with your social media...
2019-10-1542 min
The Blogist PodcastThe correlation between mindfulness and a genuine followingIn this episode, our Co-Founder Julian sits down for a shorter episode to discuss what being "good" at social media looks like. Julian also describes the way in which we share things on social media adds value to your following and your personal growth. She reminds us that being present for your community each and everyday is how you organically grow your business. We talk with our clients each day about the daunting responsibility of “what am I going to post today?” We remind our clients and ourselves to stay mindful and consider what you want to be known for...
2019-10-0715 min
The Blogist PodcastHow to create a lucrative YouTube channel without relying on sponsorships, with lifestyle and wellness coach Tracy CampoliTracy Campoli is the creator of the fitness membership Total Body Transformation which helps women get fit in just 30 minutes a day...from their living room! And she is the woman behind Your Hottest Body Ever, the three step system to create diet-free weight loss...without calorie counting, macro tracking or any dumb diets. In the episode we talk about how to even begin a YouTube channel. Tracy explains how to produce great content by creating a dialogue with your audience and asking what they want. We also discuss the value in taking the time to listen to your a...
2019-09-3050 min
The Blogist PodcastLet’s talk tech: SEO with Red Ventures’ Kyle EngWe all have the chance to own our own website so let’s optimize how many people actually see it. Kyle Eng of Red Ventures is breaking down the black box of Google and educating us on all things SEO. As a marketer for new customer acquisition, Kyle explains to us how to use data to advance the connection between brands and customers. Kyle breaks down how to add value to your content by linking to outside websites and using keywords to make Google prioritize your posts. We will discuss how Google is integrating new user experiences for consumers an...
2019-09-2347 min
The Blogist PodcastWhen It Comes to Blogging & YouTube, Consistency is Key w/ Maree Sye from A Little Bit Etc.Maree Sye is the Founder of A Little Bit Etc, a personal style and experiential beauty blog that seeks to be a resource for those looking for both luxury and affordable products. After spending more than a decade in the luxury cosmetics industry, Maree Sye created her blog as a way to further explore and expand her love of fashion and beauty. Over the past 7 years, A Little Bit etc. has grown to include lifestyle, motherhood and travel features as well as a successful YouTube channel. In this episode we talk about the hardships of building a business, showing...
2019-09-1655 min
The Blogist PodcastEpisode 10: Why It's So Important To Have Your Own Point of View with Lydia HudgensHaving your own unique perspective is essential when it comes to building a community online. In this week's episode, photographer and content creator @LydiaHudgens sits down to talk about the evolution of blogging. Lydia was one of the first street style photographers to shoot some of the leading influencers today, and in this week's episode she'll share her thoughts on what she thinks they did to build such a strong, loyal and engaged community.
Lydia also shares the shift that occurred in her business last year, and why she chose to flip the camera and start shooting photos...
2019-03-2747 minThe Blogist PodcastEpisode 09: How to Build Brand Relationships and Drive RevenueIn this week's episode Blogist's Co-Founder Julian sits down with listeners in our second ever social media insights episode to talk about building authentic relationships with brands in order to develop new revenue streams. In the second-to-last episode of the first season of the Blogist podcast you'll learn best practices and tried and true ways our clients have been successful in building real brand relationships and making money from these relationships. We talk about how influencers with both small and large audiences can be less dependent on businesses reaching out to them and giving tips on how to be more...
2019-03-1925 minThe Blogist PodcastEpisode 08: How You Can Build a Thriving Business on PinterestPinterest is a social media channel that many people have, but don't necessarily know how to use strategically. If you're an influencer or a social media manager, this podcast episode is for you. In this week's episode, we sit down with Alexa Webb, the Founder of the blog https://www.alexawebb.com/. With over 127,000 followers on Pinterest and 16M monthly views on her pins, Alexa Webb has built a very successful business on Pinterest using affiliate links. In this episode Alexa shares her tips for making the perfect pin, how to even begin your Pinterest account whether you are a...
2019-03-1247 minThe Blogist PodcastEpisode 07: How to Measure the Success of an Influencer Campaign w/ Beth Teague from Hotel TonightHow do you measure the success of an influencer campaign? Should I pitch brands if I'm an influencer, coach or entrepreneur? These are all topics that we dig into during our conversation with Beth Teague, the Head of Social Media at Hotel Tonight. In this episode, we discuss some of the notable digital influencer campaigns that Hotel Tonight has lead, why influencers should always pitch brands, and why you should start organically adding more travel content into your content strategy if you want to build partnerships with hotel and travel companies. We'll talk about a campaign that Hotel Tonight did...
2019-03-0546 minThe Blogist PodcastEpisode 06: Social Media Insights #1In our first ever social media insights episode, we sit down to talk about some of the most asked questions that we hear from brands and influencers when it comes to growing your online community, how to find more value in influencer partnerships from both the brand and influencer side and so much more. We'll review what to do if your engagement rate goes down, why you should focus on direct messaging your followers and at the end of the episode we'll talk about the free social media audit we will do for one listener during our next episode.
2019-02-2752 minThe Blogist PodcastEpisode 05: Finding Your Niche Online with The New York StylistIn this week’s episode, we sit down with Stylist and Blogger Liz Teich of @TheNewYorkStylist to talk about developing authentic storylines that your community will feel drawn to, how to find your niche online and why one off sponsored posts feel extremely inauthentic. We’ll talk about how Liz’s content changed once she became a mom, and why consistently talking about specific storylines has enabled her to connect with her community in a meaningful way. At the end of the episode Liz highlights why focusing on building a brand first is the most important thing that you can do, an...
2019-02-2347 minThe Blogist PodcastEpisode 04: Why Quality Content Matters with Runa AzamIn this week’s episode, Blogist Co-Founder Julian connects with beauty and lifestyle blogger @GlamByRuna to chat about how social media has helped her spread a message of self love and body positivity while also giving her a platform to share engaging and innovative beauty content. The two also share tips on building authentic and symbiotic brand partnerships.
Runa’s Instagram: glambyruna
Runa's YouTube Channel: GLAMBYRUNA
2019-02-131h 02The Blogist PodcastEpisode 03: Building an Authentic Community with Caralyn MirandIn this week's episode, Blogist's Co-Founder Julian sits down with lifestyle blogger, content creator and model @CaralynMirand. You’ll hear Caralyn talk about being an entrepreneur, collaborating with like minded people and get some insider tips on growing your online community in an effective way. She talks about how valuable it is to just be yourself online, finding your space on the internet and why building trust is the most important thing you can do with your followers. She mentions @KCYouThere, using Instagram presets, RewardStyle, UnUm and Adobe Lightroom.
2019-02-051h 00The Blogist PodcastEpisode 02: Chasing Your Dreams with @MaxeyGreeneIn this week's episode, Blogist's Co-Founder Julian sits down with model and influencer Maxey Greene to talk about quitting the 9-5, chasing your dreams, the realities of being a freelancer and acknowledging your successes. You'll learn how Maxey used Instagram to push her career even further when she realized that she was living out her dream career, and when you should ask for help from those around you. She mentions @NicoleLebris & @Danielkrieger
2019-01-2845 minThe Blogist PodcastWelcome to the Blogist PodcastIn this week's episode Blogist's Co-Founder Julian sits down with listeners to talk about Blogist and where we think influencer marketing is going as we enter 2019. You'll get to learn more about how Blogist can support both brands and influencers, and at the end of the episode Julian shares a special promotional offer for all influencers who are interested in signing up for Blogist. We talk about the rise of influencer marketing with beauty vloggers like @DesiPerkins and we talk about our next episode with model and digital influencer @MaxeyGreene.
2019-01-1519 min