Shows
Podcast News & Myth BusterPodcast News & Myths - You Need a Huge Podcast Audience to Get a SponsorYou don’t need a massive podcast audience to land sponsors. This episode debunks the myth that only large shows get paid, showing how niche podcasts with just a few thousand engaged listeners can attract lucrative sponsorships. With targeted messaging, high CPMs, micro-sponsorships, and smart packaging, even small creators can secure big deals by focusing on fit, value, and connection.
Blubrry Podcasting - https://blubrry.com2025-07-2506 minPodcast News & Myth BusterPodcast News & Myths - Podcasting 2.0 Features are Niche and Not UsefulTodd Cochrane debunks the myth that Podcasting 2.0 tools are “niche.” He explains how chapter markers, searchable transcripts, live‑item tags, and alternate enclosures make shows more accessible, discoverable, and interactive—no coding required. By simply toggling options in Blubrry’s PowerPress or Publisher, creators can let listeners skip to key segments, search text, join live recordings, and choose audio or video formats, dramatically enhancing engagement and reach.2025-07-1804 minPodcast News & Myth BusterPodcast Myth - Debunking Podcast Listener SupportIn this 5-minute episode, Todd Cochrane dismantles the myth that direct listener support isn’t viable in podcasting. He explains how modern RSS funding tags allow you to embed Patreon, PayPal, or Buy Me a Coffee links directly into your feed, so apps like Pocket Casts display a “Support” button automatically. Then he dives into Podcasting 2.0’s Value4Value model, where listeners tip satoshis per minute or send one-off boosts via Alby, with no crypto expertise required. Finally, Todd walks through setting up these features in Blubrry and PowerPress so you can start earning micro-donations today.
Blubrry Podcasting - https://blubrry...2025-07-0405 minPodcast News & Myth BusterPodcast Myth - What Hasn't my Last Episode Uploaded to Apple or SpotifyThis episode debunks the myth that podcasters wonder why their latest episodes have not been uploaded to Apple or Spotify. Todd Cochrane, a veteran podcaster and CEO of Blubrry, explains how RSS feeds automatically syndicate audio to Apple Podcasts, Spotify, and all major platforms. He outlines Blubrry’s unique pass-through agreement with Spotify—ensuring fresh ads and direct streaming from Blubrry servers—and offers practical tips for validating feeds. Learn why patience and proper RSS management are all you need to keep your show up-to-date everywhere.
Blubrry Podcasting - https://blubrry.com
Cast Feed Validator - https://castfeedvalidator.com2025-06-2008 minPodcast News & Myth BusterPodcast Myth - Podcast Analytics are not AccuratePodcast analytics are often dismissed as inaccurate, but this episode sets the record straight. Todd Cochrane, CEO of Blubrry, debunks the myth with facts, history, and industry standards. From IAB certification to third-party audits and privacy-first tracking, you'll learn why certified podcast stats are reliable, trusted, and essential for creators serious about growth and monetization.2025-06-1106 minPodcast News & Myth BusterPodcast Myth - Are all Podcast Hosts the Same?In Episode 5 of Myth-Busters for Podcasters, Todd Cochrane debunks the common belief that all podcast hosting platforms are interchangeable. Using a clever cereal analogy, he explains how vital it is to evaluate hosts based on feature support, analytics integrity, reliability, and customer support—not just cost. He highlights the danger of walled gardens like Spotify and YouTube and urges creators to demand modern features, certified stats, and platform independence. Todd wraps up with tips to future-proof your podcast through smarter hosting choices.
Blubrry Podcasting - https://blubrry.com2025-06-0507 min
Podcast Insider - Special EditionUnlocking Podcast Monetization with Heather OsgoodJoin us on this special edition of Podcast Insider as we dive into the world of podcast advertising with Heather Osgood, founder of True Native Media. https://truenativemedia.com/
With nine years of experience, Heather shares insights on why audio remains king in podcasting, the power of dynamic ad insertion, and how smaller shows can tap into programmatic ads for revenue. We also explore the challenges and opportunities of video podcasts on YouTube, the importance of pixel tracking for attribution, and strategies to maximize ad performance.
Whether you're a podcaster or advertiser, this episode is packed with actionable tips to...2025-06-0456 minPodcast Insider - Special EditionThe Indie Podcast Conference - Podfest with Chris KrimitsosAs an Indie Podcaster, there is really only one podcast conference to go to, and it's held in January in Orlando. Podfest
Bring the family and make a vacation out of it. This is the best conference for indie podcasters.
Blubrry Podcasting - https://blubrry.com2025-06-0450 min
Eliances HeroesTodd Cochrane, CEO and Co-Founder of Blubrry Podcasting, Podcast Hall of Fame Inductee and a Retired Navy Senior Chief blubrry.comTodd Cochrane, CEO and Co-Founder of Blubrry Podcasting, Author, 20 Yr Podcaster, Podcast Hall of Fame Inductee and a Retired Navy Senior Chief blubrry.com eliances.com2025-05-3013 minEliances Heroes in BusinessTodd Cochrane, CEO and Co-Founder of Blubrry Podcasting, Podcast Hall of Fame Inductee and a Retired Navy Senior Chief blubrry.comTodd Cochrane, CEO and Co-Founder of Blubrry Podcasting, Author, 20 Yr Podcaster, Podcast Hall of Fame Inductee and a Retired Navy Senior Chief blubrry.com eliances.com2025-05-3013 minPodcast Insider - Special EditionHow Podcast Advertising Works - Dave HamiltonPodcasters globally want to understand how Podcast Advertising works. Dave Hamilton from BackBeat Media brings his 20 years of podcast advertising experience and explains. He is also a Podcaster and unlike most other agencies he lives on both sides.
Backbeat Media - https://backbeatmedia.com
Blubrry Podcasting - https://blubrry.com2025-05-2956 minPodcast News & Myth BusterPodcast Myth Buster - Audio Podcasting Is DyingEver hear someone say, “Audio podcasting is dead—everyone’s watching videos now”? Sounds alarming, right? But is it true, or just another myth spreading unnecessary panic? Todd Cochrane explores this myth.
https://blubrry.cp,2025-05-2904 minPodcast Insider - Special EditionBlubrry Podcasting Affiliate Success with Sam CrowleyBlubrry Podcasting has an incredible affiliate program, earning some affiliates as much as 10 figures annually. Sam Crowley is one of many successful affiliates. He shares how he has helped 100s of podcasters come to host at Blubrry and earn himself an incredible income and annual bonus.2025-05-2730 min
Eliances HeroesTodd Cochrane CEO and Co-Founder of Blubrry Podcasting, Author, 20 Yr Podcaster Flash Segment blubrry.comCan Todd Cochrane beat the flash at the Eliances Heroes Show with David Cogan of Eliances? He's the CEO and Co-Founder of Blubrry Podcasting, Author, 20 Yr Podcaster, Podcast Hall of Fame Inductee and a Retired Navy Senior Chief blubrry.com eliances.com2025-05-2101 minEliances Heroes in BusinessTodd Cochrane CEO and Co-Founder of Blubrry Podcasting, Author, 20 Yr Podcaster Flash Segment blubrry.comCan Todd Cochrane beat the flash at the Eliances Heroes Show with David Cogan of Eliances? He's the CEO and Co-Founder of Blubrry Podcasting, Author, 20 Yr Podcaster, Podcast Hall of Fame Inductee and a Retired Navy Senior Chief blubrry.com eliances.com2025-05-2101 minPodcast News & Myth BusterPodcast Myth-Busting: “RSS Is Too Technical for Creators”This episode busts the myth that RSS is too technical for non-tech creators. Todd Cochrane, a 20-year podcasting veteran, explains how modern podcast tools handle RSS for you – no coding required. From podcast hosting platforms that automate distribution to user-friendly publishing workflows, anyone can start a podcast today without needing a tech background. Learn why this outdated fear lingers and how to confidently launch your show without wrestling with code.
Blubrry Podcasting - https://blubrry.com2025-05-1608 minPodcast Insider - Special EditionHow to Own Your Podcast Success | Joe PulizziOn this special edition of Podcast Insider we chat with content marketing legend Joe Pulizzi, founder of the Content Marketing Institute and host of "This Old Marketing" and "Content Inc."
In this eye-opening episode, we dive into why most creators are risking it all by building on platforms like YouTube and TikTok—think MrBeast’s billion-dollar vulnerability!—and how you can take control with your own website, podcast, and email list.
Key Takeaways:
Own your audience with a .com, podcast RSS, and newsletter to avoid platform shutdowns.
Create a content mission to guide your strategy and stand out in the clutte...2025-05-1450 minPodcast News & Myth BusterPodcast Myth: Spotify & YouTube vs. RSS in PodcastingDespite the hype around Spotify and YouTube, RSS remains the core infrastructure powering most podcasts. This episode debunks the myth that RSS is obsolete, explaining how even dominant platforms like Spotify and YouTube still rely on RSS to deliver podcast content. It proves that the open, decentralized system is far from outdated.
Blubrry Podcasting - https://blubrry.com
#Rss #spotify #podcast2025-05-0907 minPodcast News & Myth BusterPodcast Myths - Is RSS Based Podcasting DyingRumors are swirling that RSS is on life support—but we’re here to bust that myth wide open.
In this episode of Podcast Myths, we dive deep into why open RSS podcasting is far from dead. From skyrocketing listenership and ad revenue to the reality behind YouTube and Spotify’s influence, we bring the data and two decades of experience to the table.
Discover:
Why RSS is still the backbone of podcasting
The real numbers behind podcast growth
Why “walled gardens” aren’t the future
How Podcasting 2.0 is keeping RSS ahead of the curve
Why owning your feed means owning your...2025-05-0205 minPodcast Insider - Special EditionIs Podcasting Still Worth It in 2025? w/ Traci DeForgeIn this eye-opening Podcast Insider Special Edition, Traci DeForge, co-founder of the Podcast Professionals Association (PPA) and founder of Produce Your Podcast, uncover the shocking truth about why so many podcasters fail—and how the pros are fighting to fix it!
Traci reveals jaw-dropping stats (did you know 90% of podcasters don’t make it past episode 20?!) and shares insider secrets on how the PPA is revolutionizing the industry for podcast service pros. From horror stories of “experts” tanking shows to the game-changing benefits of working with vetted professionals, this episode is a must-watch for anyone serious about podcasting success.
Want to save...2025-04-2358 minPodcast Insider - Special Edition“Most Podcasters Are DOING IT WRONG” – Dave Jackson Exposes the Truth! Is your podcast setup doomed to fail? Dave Jackson, podcasting legend and founder of the School of Podcasting, is here to EXPOSE the biggest mistakes new podcasters make — and how to avoid them.
With over 20 years of experience, Dave dives deep into why so many podcasters struggle, from unrealistic expectations to hitting record with fear. He shares the hard-hitting truths, practical tips, and valuable lessons that every creator needs to hear.
Want to build a podcast that lasts? Dave’s blueprint reveals the REAL way to grow, engage, and succeed.
Ready to take your podcast seriously? Check out the School of P...2025-04-161h 00Podcast Insider - Special EditionThis Tool Predicts Podcast Success?! | w/ Jay Nachlis Can a tool actually predict your podcast's success before you publish an episode? In this exclusive Podcast Insider episode, we’re joined by Jay Nachlis from Coleman Insights to unveil PodPredictor — a powerful tool that helps creators test podcast concepts, refine strategies, and grow smarter.
Whether you're a podcast newbie or a seasoned creator, this episode is packed with game-changing insights on how to level up your show using data-backed decisions. Plus, real-world case studies, common mistakes, and what the future holds for podcasting (hint: video is HUGE).
Try PodPredictor yourself: https://colemaninsights.com/podcasting/pod-predictor
Timestamps
00:00 - Meet Jay Nach...2025-04-0157 minPodcast Insider - Special EditionHow Women Are Rewriting Podcasting | w/ Elsie Escobar How are women transforming the podcasting space — and what’s still holding them back? Podcasting legend Elsie Escobar joins us for a special edition of Podcast Insider to unpack the evolution of women's voices in the industry — from the early days to the powerful communities shaping the future.
Time Code:
00:00 Introduction to Podcast Insider Special Edition
03:55- Early Days of Podcasting for Women
10:36 The Importance of Community for Women
30:02 Challenges in Monetization for Female Podcasters
51:01 Advice for Aspiring Podcasters
Whether you're an aspiring podcaster or a seasoned creator, Elsie drops empowering advice on confidence, community, monetization, and the real challenges women...2025-03-0455 minPodcast Insider - Special EditionIs Video RUINING Podcasts? Daniel J. Lewis Breaks It Down Is video podcasting the future — or just hype?
Podcasting OG Daniel J. Lewis joins us on Podcast Insider to unpack the real deal behind the audio vs. video debate. With over a decade of experience (and The Audacity to Podcast under his belt), Daniel shares why 95% of shows are still audio-only — and why that might not change anytime soon.
Time Code:
00:00 - 01:07 - Welcome Dan J. Lewis to Podcast Insider
01:08 - 02:04 - Daniel"s Introduction and Background
02:05 - 3:09 - The Evolution of Audio Production in Podcasting
03:10 - 08:01- Early Podcasting Goals and Experiences
08:02 - 23:21 - On the Importance of Audio Qual...2025-02-2553 minPodcast Insider - Special EditionTurn Your Podcast Into a MONEY-MAKER w/ Paul Colligan Ready to turn your podcast into a profit machine? In this special edition of Podcast Insider, Paul Colligan, podcasting expert and business strategist, reveals how businesses can leverage podcasts to increase sales, build brand authority, and connect with target markets.
Podcasting isn’t just for creators — it’s a powerful business tool that can supercharge your marketing strategy, even if you don’t have millions of downloads. From repurposing content to targeting specific markets, Paul breaks down the steps to successfully integrate podcasting into your business growth plan.
Whether you're a local business or a global brand, this episode will help you...2025-02-121h 03
Podcast InsiderInnovative Podcast Tools You Didn’t Know About at Blubrry – PCI RerunAs we take some time off for the holidays we figured it’s time for rerun episode on that focuses on some of the best tools that Blubrry has to offer. Tune in to find out if there’s any cool features you didn’t know we offer that you can use in the upcoming New Year!
Blubrry’s Innovative Podcast Tools
Hosting and Publishing
Podcast Hosting: Various plans from Standard to Pro, including unlimited storage and advanced tools.
WordPress Integration: PowerPress plugin for seamless management from WordPress.
Private Podcasting: Secure podcasts for designated listener...2024-12-2620 min
Podcast InsiderPodcasting’s Year in Review: Trends and 2025 PredictionsIn this recap episode, we’re diving into the key trends and milestones that defined podcasting in 2024 and looking ahead to what 2025 might have in store. Join us as we explore predictions, challenges, and opportunities for podcasters in the year to come.
Happy Holidays! And a note to all podcasters, please be patient with our support team from now til Jan. 2, 2025 as scale down our team for some well deserved time off.
Today’s Hosts: Todd Cochrane, MacKenzie Bennett and Mike Dell
2024 Recap:
Trends That Shaped 2024:
Emerging podcast categories that gain...2024-12-1900 min
Podcast InsiderTales from the Podcast Crypt: Navigating Nightmares in PodcastingHappy Halloween from Podcast Insider!
Join Mike Dell and Dave Clements from the Blubrry team as they recount the most haunting experiences in podcasting in this Halloween special. From forgotten “record” buttons to complicated RSS feeds, each story offers insights and lessons that every podcaster can appreciate. Listen in for laughs, shivers, and valuable tips to help you avoid these common podcasting pitfalls.
Dave’s Podcasting Missteps
Interview fail: forgot to hit record on a Geek This! interview with a filmmaker.
Unexpected guest struggles: a voice actor on PGwS was unprepared for he...2024-11-0130 min
Podcast InsiderBlubrry's Milestone: Two Decades of Podcast Industry LeadershipIn this special episode of Podcast Insider, Todd Cochrane and the Blubrry team celebrate 20 years in podcasting a little early for International Podcasting Day. Join Todd, Barry Kantz, Brian Yuhnke, Cathy Beuten, and Mike Dell as they reflect on the early days of podcasting, the founding of Blubrry, and how the industry has evolved over the years. Hear stories of how Blubrry was built by podcasters for podcasters, from the first days of podcast monetization to the growth of podcast hosting and statistics services.
The team shares their thoughts on the future of podcasting, the role of...2024-09-2600 min
Audiostart News#1346 Blubrry Podcastingが2024年7月のポッドキャスト配信統計レポートを発表ポッドキャスト配信プラットフォームのBlubrry Podcastingが自社で配信したポッドキャストに関する統計を発表しました。今日はこのニュースを紹介します。2024-09-0401 min
Podcast InsiderDeep Dive into Blubrry’s Thrive Bundle FeaturesThe Blubrry Thrive Bundle offers a comprehensive suite of tools designed to enhance your podcasting experience, making it easier to create, promote, and analyze your content.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Here are some key benefits of Blubrry’s Thrive Bundle:
Podcast AI Assistant (PAI):
Episode Planning: Assists with generating intelligent episode topics, guest questions, and bios.
Post-Production: Creates transcripts, suggests titles, generates show summaries, bullet points, and episode art.
Social Captions: Crafts platform-specific promotional content to extend your reach.
Clip Highlights: This feature will allow the creation of prom...2024-08-1522 min
Six-Figure Speaker Spotlight47 - Leveraging Authenticity and Value Exchange for Podcast Monetization with Blubrry Podcasting's Todd CochraneYour host, Kelley O'Hara, talks with the Founder and CEO of Blubrry Podcasting, Todd Cochrane. Todd's journey into podcasting began with an unexpected twist of fate. After an accident in 2004, he stumbled upon the world of podcasting and launched his first episode. Reflecting on those early days, Todd discussed the challenges of navigating the technical aspects of hosting and producing a show. Despite the hurdles, his passion for technology and sharing knowledge with the common man fueled his flagship show, "Geek News Central."To learn more about Todd's work, click HERE and HERE.Think you'd...2024-05-2359 minPodcast News & Myth BusterTest episodeShownotes go here. 2024-04-1902 min
Insider Interviews with E.B. MossPodcasting Evolutions: Pivots in AI, AdTech and MonetizationSome of podcasting’s pros shared what’s new in the industry that’s making life easier for creators, advertisers and fans! While at Podcast Movement Evolutions in Los Angeles, I spoke with Justine Benjamin of AdsWizz/Simplecast, Todd Cochrane of Blubrry Podcasting, and Sam Sethi – who I know and love from his own co-hosting of PodNews Weekly Review podcast, but now also the founder of a whole new way to monetize podcasts.
Here’s what you’ll learn from these on-the-fly conversations with industry trailblazers who are shaping the future of podcasting:
First up, Justine Benj...2024-04-0217 min