Bob Cargill - Podcast Details

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Bob Cargill’s Marketing ShowLateral Thinking, Magical Moments and Spellbinding Marketing with Michael GranoffIn this episode of Bob Cargill's Marketing Show, Episode 202, we delve into the fascinating intersection of magic and marketing with the talented magician and marketer, Michael Granoff. Discover how magic tricks can inspire innovative marketing strategies and creative thinking. Host, Bob Cargill, introduces the episode and his guest, Michael Granoff, a seasoned marketer and magician. Discussion on the importance of creativity and innovation in marketing. Michael shares his career path from the printing industry to marketing. Insights into his transition from a family business to corporate marketing roles. Exploration of how magic tricks...2025-07-2444 min

Bob Cargill’s Marketing ShowTaking Selfies, Going Live, Branding, Teaching and MoreEpisode 201 - Taking Selfies, Going Live, Branding, Teaching and More In this episode of "Bob Cargill's Marketing Show," Bob shares insights on various topics related to marketing, personal branding, and networking. He begins by acknowledging the contributions of Emily Cocuzzo as the outgoing president of the American Marketing Association Boston chapter and welcomes Jeff DeSocio as the new president. Bob discusses his passion for teaching, highlighting his work at Northeastern College of Professional Studies and his involvement in developing a new social media course. He emphasizes the importance of creating content...2025-07-0329 min

Bob Cargill’s Marketing ShowTeaching, AI, Social Media and RockstarsEpisode 200 - Teaching, AI, Social Media and Rockstars In this 200th episode of Bob Cargill's Marketing Show, Bob reflects on his journey in marketing and podcasting, emphasizing the importance of social media, personal branding, and storytelling. He shares insights on building trust, embracing technology like AI, and the significance of human qualities in a digital world. Bob also discusses his experiences with running marathons, the joy of teaching and the empowering mindset of feeling like a rock star. Takeaways This is the 200th episode of Bob Cargill's marketing show. Social media is an extension of our lives. Everyone c...2025-05-3030 min

Bob Cargill’s Marketing ShowTeaching, Running, ElevenLabs, Rustic Marlin and MoreEpisode 194 - Teaching, Running, ElevenLabs, Rustic Marlin and More In this episode of my podcast, Bob Cargill's Marketing Show, I catch you up on some of what I've been doing the last few months, including teaching marketing at two universities in Boston, hosting the Bob Cargill's Marketing Road Show conference in Boston in early November, using AI (ElevenLabs) to record an audio version of my book, Twenty Jobs, Twenty Lessons - a Long, Strange Career in Marketing, from Junk Mail to Social Media and more. I also share a couple of good marketing-related stories, one about seeing t...2024-12-3034 min

Bob Cargill’s Marketing ShowTalking to My Suffolk University Students about the Foundations of BusinessEpisode 193 - Talking to My Suffolk University Students about the Foundations of Business In this episode of my podcast, Bob Cargill's Marketing Show, I ask a few of my students (Tommy, Evan and Mona) in the course I teach at Suffolk University - Business Foundations - about the importance of social media and what we've learned in class about AI this semester. 2024-11-1813 min

Bob Cargill’s Marketing ShowAMA Boston, Noah Kahan, the Presidential Race, AI, the New Nike Ad and MoreEpisode 189 - AMA Boston, Noah Kahan, the Presidential Race, AI, the New Nike Ad and More In this episode of my podcast, Bob Cargill's Marketing Show, I talk about everything from the new Nike ad, "Winning Isn't For Everyone," to Noah Kahan's Fenway Park (Boston, MA) concerts being livestreamed by TourGigs, the end of my role as president of the American Marketing Association's Boston chapter to my plans for my own live, in-person marketing conference (thanks to Helen and Claudia) in the fall and much more. 2024-07-2341 min

Bob Cargill’s Marketing ShowJust Be Yourself on Social MediaEpisode 188 - Just Be Yourself on Social Media Do members of Gen Z have a split personality due to social media? I read something like that somewhere recently, that their personas on social media may not be an exact match of who they are in real life (IRL). They're only revealing a certain side of themselves there as opposed to their complete selves, which can cause them a great deal of stress. I would think that could be an issue for anyone of any age who spends a lot of time...2024-07-0703 min

Bob Cargill’s Marketing ShowAMA Boston, Teaching Social Media, Gen Z, Wendy's and MoreEpisode 187 - AMA Boston, Teaching Social Media, Gen Z, Wendy's and More In this episode of my podcast, Bob Cargill's Marketing Show (recorded live on Instagram), I talk about several different news stories having to do with marketing and social media and conclude with a pep talk to my audience about the importance of feeling like a rock star. 2024-06-0542 min

Bob Cargill’s Marketing ShowSocial Media is a Level Playing FieldEpisode 186 - Social Media is a Level Playing Field Social media is a level playing field on which anyone can win. Sure, it helps if you're a big brand or celebrity, but theoretically, anyone can make a big splash here, there or anywhere else on social media and attract a large audience. Share your journey and document your day. Take people behind the scenes. Take them along for the ride. Believe that others are interested in what you have to say, what you have to show, what you have to share...2024-05-1602 min

Bob Cargill’s Marketing ShowAMA Boston, Leadership, Marketing, Social Media and More with Emilee CocuzzoEpisode 185 - AMA Boston, Leadership, Marketing, Social Media and More with Emilee Cocuzzo In this episode of my podcast, I talk to Emilee Cocuzzo, Service Delivery Lead at Valere, Adjunct Professor at Clark University and President-Elect at AMA Boston. She tell us about her career journey up to this point, what it's like to serve on the board of directors of the American Marketing Association's Boston chapter, what leadership looks like to her, what she honestly thinks about social media and much more. About Emilee Cocuzzo Service Delivery Lead at Valere leading AI a...2024-04-0256 min

Bob Cargill’s Marketing ShowHow Can Your Products and Services Bring People Together?Episode 184 - How Can Your Products and Services Bring People Together? Brands and businesses, marketers and advertisers, how can your products and services bring people together? That's the premise behind a ridiculously awesome ad I saw recently for Australian Lamb called the Generation Gap, "the impassable chasm that's divided Australia." It's a very entertaining and enjoyable spot, if you ask me, fascinatingly and humorously alluding to all the obvious differences between generations except for the fact that they all like lamb. It's a compelling and captivating short story with a very...2024-03-1604 min

Bob Cargill’s Marketing ShowPersonal Branding: Encourage People to Take Pictures of YouEpisode 183 - Personal Branding: Encourage People to Take Pictures of You A great way of getting the word out about what you have to offer your community is to have someone else do it for you. That's one reason why it's so easy for celebrities to grow their personal brands. Everywhere they go, their pictures are taken and shared with the world. They have no privacy. And in most cases that's okay with them. That's life in the public eye. That's free publicity. In rare instances, however - certain live performances such as...2024-03-0103 min

Bob Cargill’s Marketing ShowAre You a Double Threat on Social Media?Episode 182 - Are You a Double Threat on Social Media? It's one thing to have the skills to navigate your way around the digital world, to utilize social media effectively behind the scenes. It's another thing - and it's a big thing, too - to be able to be in front of the camera, behind the microphone, to be a content creator as a personal brand, either representing yourself as an individual or on behalf of your employer, a brand, business, etc. That's a double threat. Yes, if you can do...2024-02-0302 min

Bob Cargill’s Marketing ShowThe Continuation of My Teaching Journey, AMA Boston, the Domino’s Free Pizza Campaign, Coach Prime and MoreEpisode 181 - The Continuation of My Teaching Journey, AMA Boston, the Domino's Free Pizza Campaign, Coach Prime and More In this episode of my podcast, Bob Cargill's Marketing Show, I talk about everything from the personal branding power of University of Colorado Boulder football coach Deion Sanders (also known as Coach Prime) to the great strategy and creativity behind Domino's recent Free Emergency Pizza campaign, from my work as a professor of marketing and social media to my role as president of the American Marketing Association's Boston chapter. 2023-12-3139 min

Bob Cargill’s Marketing ShowAnswering Questions about Social Media from Northeastern University Grad StudentsEpisode 180 - Answering Questions about Social Media from Northeastern University Grad Students In this episode of my podcast, Bob Cargill's Marketing Show, I take a few great questions from the wicked smart, ridiculously awesome students in the course on social media I teach at Northeastern University. We talk about how the emergence of AI (Artificial Intelligence) has changed how we create content today, how I personally am able to effectively consume a seemingly endless stream of online information and more. Listen. Enjoy. Thanks. 2023-12-0314 min

Bob Cargill’s Marketing ShowNov 27, 2023 19:19 2023-11-2814 min

Bob Cargill’s Marketing ShowTeaching Marketing, Social Media, Business and Other Things on My MindEpisode 179 - Teaching Marketing, Social Media, Business and Other Things on My Mind In this episode of my podcast, Bob Cargill's Marketing Show, I talk about how much I enjoy my role as an adjunct professor at three outstanding universities in Boston this fall (2023), teaching marketing, social media and business. Need some insight and inspiration about personal branding, thought leadership and thriving, not just surviving in this digital era day and age? This episode's for you. Do you know what it means to reach for the brass ring? I also talk about what that has meant to m...2023-11-1719 min

Bob Cargill’s Marketing ShowA Great Football Coach, A Great Personal BrandEpisode 178 - A Great Football Coach, A Great Personal Brand Deion Sanders. Coach Prime. Great football player and baseball player back in the day. And now he's a great head college football coach at the University of Colorado Boulder. He's a great personal brand, too. He's not afraid to speak freely and frequently. He's always in the headlines, always on social media, always in the news, always on our minds. And because he's such a strong personal brand, his words carry weight. He has a huge impact...2023-10-1502 min

Bob Cargill’s Marketing ShowPersonal Branding, Marketing Trends, Social Media and MoreEpisode 177 - Personal Branding, Marketing Trends, Social Media and More In this episode of my podcast, Bob Cargill's Marketing Show, I talk about a number of timely, relevant topics and issues related to social media and marketing - from AMA Boston (https://www.amaboston.org/) to my book (Twenty Jobs, Twenty Lessons - a Long, Strange Journey in Marketing, from Junk Mail to Social Media), personal branding to marketing trends (for instance, pumpkin spice-flavored coffee in the fall here in New England) and more. Enjoy! 2023-09-1433 min

Bob Cargill’s Marketing ShowLet Go of the MessageEpisode 176 - Let Go of the Message Many people, for personal and professional reasons, are afraid of letting go of the message on social media. Yet ironically, if they shared what they had to say loosely and liberally on social media, chances are the message - THEIR message - would reach more people, people they might not have reached otherwise. So letting go of the message can be a good thing on social media because you can let others respond to that message, interact with that message, help you spread that message further, f...2023-08-2902 min

Partnership UnpackedPersonal Branding for Partnership Leaders and Marketing Executives with Bob Cargill Relationships are everything. That’s been the resounding theme throughout every episode of this podcast. From developing strategic brand partnerships, to working with brilliant influencers, every guest has stressed how important it is to develop key relationships. What they haven’t said though is how important personal branding is to that endeavor. Whether you’re a seasoned marketing executive or an up-and-coming B2B influencer, personal branding is essential for establishing critical connections online. We all know LinkedIn is the network to focus on, and that we need to show u...2023-08-2127 min

Bob Cargill’s Marketing ShowLift Others Up on Social MediaEpisode 175 - Lift Others Up on Social Media I saw Dennis Yu of BlitzMetrics speak recently at the DigiMarCon conference in Boston. He gave a ridiculously awesome presentation...during which he said something that meant so much to me that I shared it with my students in class and I talk about it in this episode of my podcast. And that was something like...your personal brand is a reflection of how you pick others up. So share other people's content, like their content, engage with their content. Give them props, kudos and congrats. The more you...2023-08-1003 min

Bob Cargill’s Marketing ShowThreads, AI, Personal Branding, Church and MoreEpisode 174 - Threads, AI, Personal Branding, Church and More In this episode of my podcast, Bob Cargill's Marketing Show, I talk about a number of timely, relevant topics and issues related to social media and marketing. I talk about the new app, Threads, the fastest growing app in history, which I am not as enamored with - at least not yet - as you might imagine. I also address the fact that AI has taken the world by storm in the last few months, the importance of personal branding, the Franklin United Methodist Church's successful...2023-07-1348 min

Bob Cargill’s Marketing ShowTeaching, PR, Inspirational Stories and More with Kim RingEpisode 173 - Teaching, PR, Inspirational Stories and More with Kim Ring In this episode of my podcast, I talk to Kimberley Ring about her very inspirational career journey from founding her own PR agency, Ring Communications, over 15 years ago to her unbridled passion for teaching today as a faculty member at Suffolk University. About Kimberley Ring Allen Kimberley Ring is the founder of Ring Communications - one of the fastest growing integrated marketing firms in Boston. She is known as one of the leading public relations professionals and social media influencers in Boston and is k...2023-06-0151 min

Bob Cargill’s Marketing ShowThe Boston Marathon, a Megaphone, Weather Forecasts and MoreEpisode 172 - The Boston Marathon, a Megaphone, Weather Forecasts and More In this episode of my podcast, I talk about a number of topics related to social media and marketing. Using the finish line of the Boston Marathon as an example, I point out the importance of creating social media places for your audience members to take pictures for sharing online. I compare using social media to speaking with a megaphone. Then there are the weather forecasts I see being recorded by TV meteorologists especially for social media, which I think is a great trend. T...2023-05-1924 min

Bob Cargill’s Marketing ShowThe Importance of Having a Personal BrandEpisode 171 - The Importance of Having a Personal Brand People are always questioning the importance of having a personal brand. Why do I have to be on social media on a regular basis? Why do I have to share content about myself and what's going on in my my personal life and professional lives? I don't want to be a public figure. I just want to keep things to myself. Well, hey, that's okay. That's your choice, that's your prerogative. But if you're using social...2023-04-2602 min

Bob Cargill’s Marketing ShowSelling Ice Cream, Attending Church, Teaching Marketing and MoreEpisode 170 - Selling Ice Cream, Attending Church, Teaching Marketing and More In this episode of my podcast, I talk about everything from an autobody shop in Florida to a dog walker in Boston, driving an ice cream a long time ago to running the Boston Marathon next month, attending church in my hometown to teaching college students in Boston. Listen in to a good half hour of stories, lessons, tips and updates. Enjoy. 2023-03-2130 min

Bob Cargill’s Marketing ShowMaking It a Pleasure, Not a Pain, for Your Customers and ClientsEpisode 169 - Making It a Pleasure, Not a Pain, for Your Customers and Clients I was on the MBTA Commuter Rail Green Line recently heading home from work from Boston's Government Center station to Woodland in Newton. I've taken this route home, this train, the MBTA's Green Line, a lot, but never had I heard the driver of the train announcing the stops the way this particular driver was announcing them. She had a ridiculously awesome personality, a tone of voice that was making me feel like we were on a happy, celebratory...2023-02-2804 min

Bob Cargill’s Marketing ShowAgency Life, Qualitative Research, Walking, Flying and More with Casey MohanEpisode 168 - Agency Life, Qualitative Research, Walking, Flying and More with Casey Mohan In this episode of my podcast, I talk to Casey Mohan-Schulz, VP, Qualitative Insights & Strategy at CMB, a full-service custom market research and strategy firm in Boston, and President of AMA Sacramento Valley in California. About Casey Mohan Casey leads CMB’s qualitative practice and brings over a decade of qualitative research experience to the CMB team. During her career she has overseen numerous initiatives for Fortune 1000 clients, delivering insights and strategic recommendations that help clients connect with their target audie...2023-01-2831 min

Bob Cargill’s Marketing ShowSocial Media, Samuel Adams and MoreEpisode 167 - Social Media, Samuel Adams and More In this episode of my podcast, which celebrates its five-year anniversary next month, I talk about a number of topics. I start off by talking about how I'll be running the Boston Marathon again this year, the 15th time I have run this historic race for a charitable cause. I then share my feelings about how much I love teaching, something I've been doing a lot of at this new stage in my career, and being involved as a member of the leadership team - as president - of...2023-01-1219 min

Bob Cargill’s Marketing ShowHow to Crush It on Social Media with Kris BryantEpisode 166 - How to Crush It on Social Media with Kris Bryant In this episode of my podcast, I talk to social media strategist, UGC (User-Generated Content) creator and public speaker, Kris Bryant https://crushitwithkris.com/, about personal branding, marketing, TikTok and much more. 2022-12-2849 min

Bob Cargill’s Marketing ShowEmbrace Technology NowEpisode 165 - Embrace Technology Now This time around, I talk to you about the importance of Lesson 12 in my new book, Twenty Jobs, Twenty Lessons - a Long, Strange Career in Marketing, from Junk Mail to Social Media, which is "Embrace Technology Now." Turn up the volume. And enjoy. 2022-11-2635 min $That\'s Business$ That's BusinessTeaching the Art of Social Media with Bob CargillThis week on the podcast, our special guest is Bob Cargill. Bob was the New England Direct Marketing Association’s Direct Marketer of the Year in 2009 and is an adjunct professor, copywriter, content creator, social media consultant, and public speaker who has worked for some 500 or so different clients over the years.His work has been recognized with over 40 awards from the New England Direct Marketing Association, including Gold for his blog on marketing, Gold for Best Tweets, Silver for Best Copywriting, and two Silvers for his video series about social media on LinkedIn. We o...2022-11-1539 min

Bob Cargill’s Marketing ShowEpisode 164 - My Marketing MonologueEpisode 164 - My Marketing Monologue In these 30+ minutes or so, I talk about my teaching, a great presentation I saw by Google's Head of Industry, Don Batsford, recently at an event co-sponsored by Suffolk University and the American Marketing Association Boston, some good example of brands that have successfully "humanized" themselves and the need for all of us as human beings to be good to each other, among other things. Turn up the volume. And enjoy. 2022-10-2233 min

Bob Cargill’s Marketing ShowCarhartt: A Great Brand in More Ways Than OneEpisode 163 - Carhartt: A Great Brand in More Ways Than One Workwear. Work clothes. Work gear. All of the above is what Carhartt makes. All of it is very high quality and very popular. Popular because it is so good-looking and long-lasting, but also because the brand itself is just so damn cool. I mean, I feel like I'm always seeing the logo somewhere on what people are wearing, from complete strangers on the street to the college students I teach to my own two sons. And now I'm...2022-09-2501 min

Bob Cargill’s Marketing ShowThe Dairy Queen Brand ExtensionEpisode 162 - The Dairy Queen Brand Extension My wife, Barbara, and I recently had lunch recently with my mom at the same Dairy Queen in Bellingham, Massachusetts that my family went to back in the day. Only now it is a Dairy Queen Grill & Chill, not just a place to get soft-serve ice cream, milk shakes and other frozen treats. Talk about a big brand extension. I mean, this company has been around since 1940 and has over 7,000 locations today. When I was a kid, we'd get whatever we wanted for our...2022-09-0304 min

Bob Cargill’s Marketing ShowAttracting the Attention of your AudienceEpisode 161 - Attracting the Attention of your Audience If you don't attract the attention of your audience in advertising and marketing, you won't have any customers and clients. It's that simple. And in this day and age, it's more difficult than ever to stand out among the competition and clutter, to get people to notice what you have to offer them. However, I couldn't help but notice a truck recently that was conspicuously parked in the huge, empty parking lot along Sudbury Street outside of Mill & Main, the old, historic mill complex in...2022-08-1902 min

Bob Cargill’s Marketing ShowWhat’s Your Current Situation?Episode 160 - What's Your Current Situation? What's your current situation? That's a thing on social media...telling people where you are and what you are doing now. You may already know that and even do that in your personal life, share your current situation with those who follow you on social media. But do you do that in your professional life? Documenting your days in real time is an easy and effective way for brands, businesses and professionals to establish a strong, steady presence on social media. It shows y...2022-08-0102 min

Bob Cargill’s Marketing ShowBe Like KevinEpisode 159 - Be Like Kevin Kevin Cronin is the lead vocalist and front man for the ridiculously awesome rock band, REO Speedwagon. He's a great performer and a great guy. But that's not why I want to talk about him today. I want to talk about how great he is on social media. Brands, businesses, professionals, people...everybody likes listening to Kevin and his legendary band perform, right? But not everybody knows how much they can learn from Kevin about how to use Facebook, Twitter and the like. It was more than 40 years...2022-07-2502 min

Bob Cargill’s Marketing ShowMaking My Book with Maria Antonia Silva and Morgan HumeEpisode 158 - Making My Book with Maria Antonia Silva and Morgan Hume In this episode of my podcast, I talk with Maria Antonia Silva and Morgan Hume about the making of my new book, Twenty Jobs, Twenty Lessons - a Long, Strange Career in Marketing, from Junk Mail to Social Media. Maria was the designer of the book and Morgan the editor. Both of them are recent graduates of Suffolk University in Boston, where I am an adjunct professor. I can't thank them enough for their skills, talent and support. 2022-07-1354 min

Bob Cargill’s Marketing ShowUsing Twitter Spaces in a College ClassroomEpisode 157 - Using Twitter Spaces in a College Classroom Wait! What? You're not using Twitter Spaces yet? My students and I hosted a Twitter Space recently, and it was such a ridiculously awesome educational experience. In hosting this Space - a discussion about what's new in social media - we built a community, we positioned ourselves as thought leaders and we learned a lot from those who partook in this public conversation online. Hosting your own Twitter Space is a great way to engage with your audience and develop long-lasting, mutually...2022-07-0604 min

Bob Cargill’s Marketing ShowMarketing, Networking, Empathy, Authenticity and More with Melissa MerrifieldEpisode 156 - Marketing, Networking, Empathy, Authenticity and More with Melissa Merrifield In this episode of the podcast, Bob Cargill's Marketing Show, Bob talks to fellow American Marketing Association member (Melissa is from the Iowa chapter, Bob is from the AMA Boston chapter), Melissa Merrifield, about marketing, networking, empathy, authenticity and much more. About Melissa Merrifield (from Melissa's LinkedIn Profile) My vision is to apply excellent leadership, communication, networking, and design talents in a professional team setting. To demonstrate an entrepreneurial spirit and execute creative ideas in a growing environment, becoming a strong company a...2022-06-071h 20

Bob Cargill’s Marketing ShowThe Six Ps of Retail MarketingEpisode 155 - The 6 Ps of Retail Marketing There are four Ps of marketing...product, price, place and promotion. All are equally important. When it comes to retail marketing, though, there are two additional Ps, presentation and personnel. How you execute with regard to all these Ps can make a difference between success and failure for your brand or business. Many retailers are struggling in this day and age. Are they focusing enough on the two additional Ps, areas where they could possibly establish a competitive advantage over the competition? ...2022-06-0202 min

Bob Cargill’s Marketing ShowThe Importance of Engaging Your AudienceEpisode 154 - The Importance of Engaging Your Audience Do you know the song, We Will Rock You, by Queen? Of course, you know the song! It was written by Brian May for Queen's 1977 album, News of the World. It was featured in a great scene in the movie, Bohemian Rhapsody. It provided Queen with a ridiculously awesome opportunity to engage with their audience. I used that song in my marketing class recently as an example of the importance of engaging with your audience as a brand or a business. 2022-05-2702 min

Bob Cargill’s Marketing ShowDon’t Be Stuck for ContentEpisode 153 - Don't Be Stuck for Content Stuck for content? Not sure what to put on social media? Share what you're doing on the job. Show off your knowledge and expertise. Take pictures behind the scenes. Record what you're working on with your colleagues. Don't worry about it. Don't sweat it. Don't think that everything published on social media has to be created from scratch. There are plenty of things you're doing on a regular basis already that you could be putting out there for...2022-05-0601 min

Bob Cargill’s Marketing ShowMarketing, Personal Branding, Leadership and More with Richard ConnerEpisode 152 - Marketing, Personal Branding, Leadership and More with Richard Conner In this episode of the podcast, Bob Cargill's Marketing Show, Bob talks to fellow American Marketing Association member (Richard is from the Southern Connecticut chapter, Bob from AMA Boston), Richard Conner, about marketing, personal branding, leadership, running and much more. About Richard Conner (from LinkedIn) Global-minded Strategic Marketing Professional with 15 years of experience in B2B marketing for organizations, both domestic and international markets. I have a passion for innovative technology and developing new products that drive profitable growth. Proven su...2022-04-1345 min

Bob Cargill’s Marketing ShowThe Growing Need for ContentEpisode 151 - The Growing Need for Content Content marketing is only going to grow in importance. Consumers want to hear from companies on a regular basis. Not so much about what you have to sell to them, though. No, they want to see what's going on behind the scenes. They want to get to know the softer side of businesses and brands. They want to get to know you as human beings. So, use social media to put yourselves out there. Share as much content as possible about your...2022-03-2301 min

Bob Cargill’s Marketing ShowThe Personal BrandEpisode 150 - The Personal Brand In a recent blog post, Mark Schaefer wrote about Five Things I Would Do Differently If I Were Starting Over, one of those things being to place "more intent on the personal brand." That's saying a lot, coming from someone who has such an extraordinarily strong personal brand. Mark is renowned far and wide for his marketing expertise and knowledge, his teaching and public speaking, his books and blog. If someone as conspicuous in their presence online as Mark is thinks he could place more emphasis on his...2022-03-0502 min

Bob Cargill’s Marketing ShowEmpathy in Marketing with Pat TimmonsEpisode 149 - Empathy in Marketing with Pat Timmons In this episode of the podcast, Bob Cargill's Marketing Show, Bob talks to marketing professional and author, Pat Timmons, about his new book, Feel Something, about empathy in marketing and how understanding the feelings of your audience members can help you level up each phase of the buyer journey. About Patrick Timmons Patrick Timmons is a “swiss-army knife” in marketing, with industry experience in tech, music business, advertising, and PR. His passion for marketing began at Emerson College, where he acquired a bachelor’s degree in mark...2022-02-0750 min

Inspire to Run PodcastHow a lifetime of running can bring motivation and joy with Bob CargillSend us a text#042 - Marathon runner and Marketer, Bob Cargill, shares his experiences from running over 400 races (including the Boston Marathon). Bob talks about the joy he has received from running and the qualities that carry over into other parts of a runner's life.Topics Covered:How running positively impacts other areas of your lifeNot letting fear of getting injured stop youInteresting races runners should check outBuilding friendships through the running communityToday's GuestBob CargillBob, who was...2022-01-1332 min