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Showing episodes and shows of
Bobby Kegley
Shows
The Expert's Roadmap
JJ Reynolds — Leveraging Data for Smarter Business Growth, Optimizing Lead Magnets & Webinars, and Strategic Forecasting (#18)
JJ Reynolds (@jjreynoldsjr) is the Founder of Vision Labs, an agency that helps businesses leverage data to succeed in competitive markets. In this episode, Bobby talks with JJ about the importance of asking the right questions to gain actionable insights from your data and make smarter decisions. JJ dives into optimizing the customer journey and using data-driven strategies to achieve sustainable growth.
2024-06-11
28 min
The Expert's Roadmap
Tina Forsyth — Building a Flexible Business, Delegating Like a Pro, and Extending Your Impact by Certifying Others (#17)
Tina Forsyth (@tinaforsyth8) is the Founder of the International Association of Online Business Managers. In this episode, Bobby talks with Tina about her journey from helping manage online businesses to creating the #1 certification program for OBMs, and to now helping businesses create their own certification programs. Tina dives into the nuances of creating a flexible business that adapts to your personal life. Plus, we explore the pitfalls of defaulting to an "ostrich" or "control freak" mindset and the value of establishing clear measures of success when building a team that can operate independently.
2024-05-28
31 min
The Expert's Roadmap
Holly Chantal — High-Ticket Sales, Crafting Irresistible Messaging, and Pre-Selling Clients Effortlessly (#16)
Holly Chantal (@hollychantal) is a messaging strategist who helps coaches and service providers leverage the power of messaging to attract more qualified leads and sell high-ticket offers. In this episode, Bobby talks with Holly about how she crafts irresistible messaging that captivates and pre-sells your ideal clients. You'll learn how to eliminate the need for hard selling by demonstrating your expertise through powerful paradigm shifts. Holly also shares her proven approach to scaling your brand voice across your team so you don’t have to write all the copy yourself.
2024-05-14
31 min
The Expert's Roadmap
Josh Ubaldi — Cracking the Cold Traffic Code, Leveraging Psychological Triggers, and Aligning Marketing with Your Audience’s True Desires (#15)
Josh Ubaldi (@joshubaldi) is the Founder of Golden Ring Marketing, which helps Course Creators and Coaches finally get Facebook ads to work for them.In this episode, Bobby talks with Josh about his proven approach to crafting Facebook ads that consistently drive results. Josh shares how to align your marketing with what your audience truly desires, navigate the complexities of Facebook advertising, craft compelling customer journeys, and leverage psychological triggers to boost engagement. This episode is packed with actionable advice for established business owners and marketers looking to refine their advertising strategies and scale their...
2024-04-23
36 min
The Expert's Roadmap
Amanda Bauer-Frisch — Turning an Etsy Hobby Into a Multi-Brand Empire, Crafting an Enduring Legacy, and Lessons from Acquisitions (#14)
Amanda Bauer-Frisch (@small_legacies) is the Founder of Enduring Legacy Co and Small Legacies, which provides high-quality learning tools for kids to help build happy memories through simple learning moments. In this episode, Bobby talks with Amanda about how her mission to honor her late husband's passion for financial literacy with handcrafted wooden piggybanks transformed into a thriving Etsy business and has now grown into multiple successful brands. Amanda highlights the importance of having a product that resonates with customers, embracing failures as learning opportunities, and what she’s learned from the challenges of acquiring com...
2024-04-02
25 min
The Expert's Roadmap
Dania Valladares — Strategic Networking, Building a Rock-Solid Reputation, and Becoming Influential in Competitive Markets (#13)
Dania Valladares (@coachpalsapp) is the Founder of CoachPals, a platform for health & wellness professionals to connect and collaborate.In this episode, Bobby talks with Dania about her LEGO-building approach to strategic networking, becoming influential in competitive markets, and why it’s so important to embrace collaboration as a key to success. She also provides actionable tips on how to use networking platforms to cultivate meaningful connections, showcase your skills and achievements, and grow your business. Dania also discusses how she’s using AI and blockchain technology to enhance security and decentralize certifications in the holistic well...
2024-03-12
27 min
The Expert's Roadmap
Lola Dominguez — The Intersection of Art & Business, Selling the Story, and the Creative Process of a Marketer Turned Fashion Designer (#12)
Lola Dominguez (@lolajdominguez) is the Founder and Chief Creative Officer of DOMIVIS, a fashion and lifestyle brand.In this episode, Bobby talks with Lola about her journey from behind-the-scenes digital marketer to becoming the face of an up-and-coming fashion brand. Lola shares her first-hand experience of launching at New York Fashion Week, her approach to engaging customers through storytelling, and the challenges of balancing creative expression with business needs.
2024-02-27
25 min
The Expert's Roadmap
Shay Wheat — High-ROI Events, Scaling High-Ticket Sales, and the $1 Million Post-Event Profit Strategy (#11)
Shay Wheat (@shaywheat) is a Certified Event Producer™ and Founder & CEO of Grace and Ease Productions, Inc, which helps entrepreneurs scale their businesses through events. In this episode, Bobby talks with Shay about how events fit into your overall marketing strategy and how to use events to scale your business and fill your high-ticket programs. Shay shares her comprehensive approach to hosting highly profitable events, from attracting the right audience to getting them to show up live to crafting a post-event strategy that maximizes profits.
2024-02-13
42 min
The Expert's Roadmap
Milana Leshinsky — Simplifying Your Coaching Business, Growing with Groups, and the Magic of Playing a Bigger Game (#10)
Milana Leshinsky (@coachinggenie) is the founder and CEO of Coaching Genie, a software company that helps coaches become the most organized coach on the planet.In this episode, Bobby talks with Milana about how she helps coaches deliver programs more easily at scale, attracting clients through virtual summits, and why you need to make a noise and play bigger in your business.
2024-01-30
34 min
The Expert's Roadmap
Reneé Clair — Saving Time, Being More Productive, and Folding AI into Your Business Operations (#9)
Reneé Clair (@im_reneeclair) is a productivity consultant who helps entrepreneurs lighten their workloads so they can have more time and energy and make more money.In this episode, Bobby talks with Reneé about her journey from an AI skeptic to embracing what it can do for entrepreneurs. Reneé shares specific examples of how business owners can use existing tools like ClickUp, ChatGPT, Perplexity, Copy.ai and more to systemize operations, analyze data, automate tasks, and be more productive.
2023-12-19
24 min
The Expert's Roadmap
Jamie Cawthon — Lessons from Hollywood, Staying True to Your Message, and the Power of Creating Extraordinary Results for Your Clients (#8)
Jamie Cawthon (@jamiekcawthon) is the COO and Executive Producer at The Institute for Woman-Centered Coaching, an online education company based on Dr. Claire Zammit’s work that equips women leaders to grow in their work with women. In this episode, Bobby talks with Jamie about how your messaging and positioning need to evolve when adding paid traffic to the mix. Jamie shares what she learned working on 21 Academy Award-nominated films and how that shaped her understanding of storytelling and marketing. And why it’s so important to remain true to your vision from the start.
2023-11-01
22 min
The Expert's Roadmap
Maria Gavriel — Effective Delegation, Leading With Curiosity, and Creating Your 3-Day Work Week
Maria Gavriel (@mariagavriel_businesscoach) is a leadership and business coach who helps business owners and leaders create more effective teams while freeing themselves to enjoy 4-day and even 3-day work weeks.In this episode, Bobby talks with Maria about her process for getting clear on your zone of genius and figuring out what you should keep on your plate or delegate. Maria shares how she helps leaders get curious and build better, more productive teams that turn their vision into reality without overwhelm or burnout.
2023-09-19
30 min
The Expert's Roadmap
Therese Skelly — Nurturing True Partnerships, Authentic Marketing, and Doing the Inner Work
Therese Skelly (@thereseskelly) is a former psychotherapist turned transformational business coach who helps high-achieving women create massive transformations.In this episode, Bobby talks with Therese about the importance of authenticity in marketing, doing the inner work necessary to unlock real growth in your business, and how Therese builds true partnerships with people who are delighted to promote you.
2023-08-29
17 min
The Expert's Roadmap
Jane Garee — Embracing Vulnerability, Selling from the Heart, and Building a Location Independent Business (#5)
Jane Garee (@janegareeshowstoppingsales) is a sales expert, experienced world traveler, and the founder of Showstopping Sales and Innoventurous. In this episode, Bobby speaks with Jane about how her journey from bottling up her emotions as a sales team leader, to embracing who she is and connecting with her audience through ‘appropriate vulnerability’ — and how it’s transformed her business in unexpected ways. They explore the sales lessons and frameworks that help Jane form deep, authentic connections with clients. Plus, they explore what it takes to build a seamless location-independent business and live your adventurous life now....
2023-08-15
27 min
The Expert's Roadmap
Kim Nishida — Tips for Running a Successful Launch, The Unique Challenges of Marketing Yourself, and a Simple Email That Stopped a Flood of Refunds (#4)
Kim Nishida (@kimnishida) is a marketing and launch expert, and the founder of Ready to Evolve.In this episode, Bobby speaks with Kim about how her journey from running marketing for some of the biggest names in the personal development space, to now growing her own coaching business. They explore the lessons and frameworks Kim has taken with her into this new chapter, as well as how she's dealt with the challenging transition from doing marketing for clients to now marketing herself and her business.Show Notes:(01:00) - Introduction
2023-07-25
30 min
The Expert's Roadmap
Amber Miller — Lessons From 7-Figure Companies, Making a Quiz Funnel Convert, and a Quick Way to Increase Sales by 15% (#3)
Amber Miller (@smarttofinish) is a marketing, launch, and tech implementation expert, and the founder and CEO of Smart To Finish, a virtual implementation team for 6 and 7-figure businesses. In this episode, Bobby speaks with Amber about how she helps clients improve their email deliverability, how to improve a quiz funnel, whether webinars still work, and shopping cart tactics that have increased her clients' sales by 15%.Show Notes:(01:00) - Introduction(01:15) - Smart To Finish's Customer Journey(02:15) - How Amber's Recommendations Have Changed(03:15) - Planning...
2023-07-18
21 min
The Expert's Roadmap
Michelle Kopper — Finding Your Voice Online, Becoming Confident On Camera, and Why Going Live Is So Powerful (#1)
Michelle Kopper (@givevoicetoyourvision) is a business strategist, a former actress and studio owner, and creator of several courses and programs on increasing your visibility online, finding your voice, and growing a successful expert-based business. In this episode, Bobby speaks with Michelle about gaining confidence on camera, how to get visible and improve your online presence, infusing your marketing with authenticity and genuine passion so it resonates with your audience, and how Michelle is using live streams to connect with her audience quickly.Show Notes:(01:00) - Introduction(02:00) - M...
2023-07-11
35 min
The Expert's Roadmap
Susan Epstein — Helping Clients Win, Creating a LinkedIn Flywheel, and the Power of 1-Hour Events (#2)
Susan Epstein (@susanpaulsonepstein) is a business coach for coaches, former parenting coach and therapist, and creator of several courses and programs on finding coaching clients, creating & filling coaching groups, and enrolling more clients. In this episode, Bobby speaks with Susan about the evolution of her career from therapist to parenting coach to business coach. They dive into how business has shifted since 2020, the incredible power of quick wins, and how she went from 3-day live events to 1-hour virtual events – and got even better results.Show Notes:(01:00) - Introduction
2023-07-11
24 min