Shows
SOS Small Business SuccessSOS- Captain's LogRemember Captain Kirk and Spock? Although they were sailing the galaxy and not the seas, there is something we can learn from them as leaders. Kirk being all human, was emotional first, then logical, and Spock being half Vulcan and half human but more logical than emotional, so when we look at leader vs. coach, we have to know what hat to put on to manage the crisis, and map the course to your final frontier.
Listen now as I share the leader vs. coach concept and how to support your team successfully.2023-01-1818 min
SOS Small Business SuccessSOS- Focus on the IslandYes, I am a certified business coach, but more importantly, I am a certified Life Coach. Truth is, that is more important because no matter how great your business is, are you living the life you love! Today, I share some manifesting techniques to help you achieve your life and business goals for this year; dial in that frequency that will have you aligned with your desires.
Join me for Mindset and Strategy Workshop and let’s manifest your course. Register now! 2023-01-1228 min
SOS Small Business SuccessSOS- Skipper Skips EmpathyToday we discuss how investing in yourself first is not just about money or education but also about self-awareness and managing your emotions. Being a business owner and leader comes with many hats and expectations.
Listen now as I share how empathy in every conversation builds trust and creates a necessary form of acknowledgment.
Do you want to become a better leader for 2023? Join me on January 16 for the Mindset and Strategy Workshop. Click here to register! 2022-12-2831 min
SOS Small Business SuccessSOS Jibe Ho-Ho-HoSOS-Jibe Ho-Ho-Ho
I often see a missing element in communication; it can escalate a conversation in a super great or the wrong way. If we can implement this simple “Acknowledgement” technique, your communication will be much more powerful for all parties.
Listen now as I share the SOS Coaching Method and how creating “acknowledgment” can keep you as the captain of your conversations.
P.S.
Join me on January 16th for the Mindset & Strategy Workshop and help you chart a course for 2023! 2022-12-2119 min
SOS Small Business SuccessSOS- Fishing for ProfitsFeatured Guest, April McDaniel, CPA- Kopsa Otte
I know, talking about taxes 10 days before Christmas seems like a buzzkill, but if you are a savvy businessperson, you are thinking about the new year, new ideas for your business, and how to be more profitable. Now more than ever, small businesses like ours need support to improve our bottom line.
Take a listen or watch the video on YouTube {sossmallbusinesssuccesspodcast} as April shares some good money advice to prepare for a good 22 tax time and a prosperous 2023!
Bonus check out the "10 Steps to Prepare f...2022-12-1545 min
SOS Small Business SuccessSOS- Word on the SeasEveryone believes that social media is the “be all end all” to building your business. But, sometimes, we forget about the other marketing tools that provide real success. Word of mouth is still #1, but sometimes that is a pay-to-play option. Listen now as the word on the seas is about making real-life (IRL) connections vs. virtual posts.
Join me on January 16 for a Mindset and Strategy Webinar. 90 minutes and we will build your SOS Success Plan 2023. Registration will open soon.2022-12-0929 min
SOS Small Business SuccessSOS -Gratitude Strategy As we head into the holidays, we can easily get overwhelmed with everything, work, family decorating, and spending.
You should think about your gratitude strategy to take care of yourself for a few minutes. Then what is your gratitude strategy for others?
Listen now as I share my eight gratitude strategies and how they support my well-being.
Need a mindset coach with a flair for strategy? Book a free consultation for a 2023 coaching opportunity. www.soscoachme.com2022-11-2326 min
SOS Small Business SuccessSOS-Points of Sail (SALE)A client bought two products from us yesterday and commented on how expensive they were. These were 2 of our most price-conscious products, which came to $50. She walked out grumbling, and I realized it had begun.
Although she saw the value of completing the purchase, we must now prepare for clients questioning the purpose, value, and worth of our services and homecare items.
Listen now as I discuss the 8 Points of Sale that create the emotional and physical connection to a happy client seeing the value in themselves to say yes!
** Now Accepting New Clien...2022-11-1619 min
SOS Small Business SuccessSOS- The Pirate ImposterI know you have all heard the phrase Imposter Syndrome, but why is it so relevant today? What is the cause, and what is the effect? It can impact our businesses, our families, and our souls. So how do we overcome this without feeling like a fraud?
Join me today as I deep dive to define it and not fix it but create awareness of it enough to diffuse it.
Listen Now!
PS I will be taking new clients in 2023. Click here to set up that free session call right away.
PSS...2022-11-0225 min
SOS Small Business SuccessSOS -The Life PreserverYou know the saying it’s business; it’s not personal. Well, everything is personal, whether it is a business circumstance that is making us grieve or a personal circumstance that is having us suffer and affecting our business. So, you need to know what tools and support are available to work your way through the healing process.
Today I share the tools I am using as I grieve the loss of my mom and my dog, who died on the same day 1800 miles apart. What and who are my life preservers?
Listen Now! 2022-10-2620 min
Hairstylist Empowerment PodcastMeet the Masters with Taylor Jameson, Gretchen Maurer, Lise Cleroux, Bonnie Bonadeo, David Kinigson & Francesca RivettiMeet the Masters 3 with with Taylor Jameson, Gretchen Maurer, Lise Cleroux, Bonnie Bonadeo, David Kinigson & Francesca Rivetti
Tickets, Pricing & Info https://www.beautyindustrycruises.com
More Info https://www.beautyindustrycruises.com /f/cruise
FB Page https://www.facebook.com/BeautyIndustryCruises
Instagram https://www.instagram.com/beautyindustrycruises
Private FB Group https://www.facebook.com/groups/btmevents
2022-10-2139 min
SOS Small Business SuccessSOS- Captain Goes Down with the Ship- Part 5The final session for our 5-part series of “How to Recession Proof Your Salon.”
Our topic today is our last anchor Education, which is a threefold approach.
· What do I need to learn?
· What does my team need to learn?
· What do I need to teach my clients?
Listen now to the last of the 25 tips to close your year powerfully and prepare for the new year of uncertainty or abundance.
Catch the entire Series on YouTube as well.2022-09-0740 min
SOS Small Business SuccessSOS Ebb & Flow Part 4In part 4 of our 5-part Series on the Guide to Recession Proof Your Salon, today we discuss our Mindset and the ebb and flow of balance. Plus, this week, focus on Story Telling as sometimes we must stop managing and marketing and tell a few stories to create connection and engagement while building value and trust.
I took my Brand Me S.T.O.R.Y. Telling Template and shared my time working with Sebastian, how it was the most creative time in the industry, and the serendipitous week I had with Jeff South, Nick Arrojo, and...2022-09-0129 min
SOS Small Business SuccessThe SOS on Social Media Part 3Ahoy,
Welcome to Part 3 of our 5 Part Series, Recession Proof Your Salon. Today's topic is the infamous love /hate relationship of Marketing and Social Media. We know we need to do it, we want to do it but get stuck on what to post, and then it becomes a have-to-do it, and it's not as much fun.
My special guest, Danyelle Hildreth, is a Social Media Expert and Captain of Canva, and she is going to share some tips on what we need to do to have a rocking Instagram.
P.S. Want to g...2022-08-2451 min
SOS Small Business SuccessSOS- The Distress Call Part 2Join me for this 5-Part Series, How to Recession Proof Your Salon. Today’s episode is Part 2 of my SOS Signature Framework –Operations, The Distress Call.
Mayday, Mayday… my salon is sinking because I am unintentionally not paying attention to my expenses.
So, I challenge you today in this segment to look at ways to decrease costs and be more operationally sound while improving operational excellence.
Listen Now!
BTW, Download the FREE Guide to Recession-proof Your Salon! 2022-08-1731 minSOS Small Business SuccessSOS Leak Proof Your Biz -Part 1Join me for a 5-Part Series, How to Recession Proof Your Salon. Today’s episode is part 1 of my SOS Signature Framework - Leak Proof Your Biz-Increase Your Sales first 6 of 25 action approaches to surviving the recession and continuing to thrive in an unstable economy.
Listen Now!
Plus. Download your FREE Guide to Recession Proof Your Salon here! 2022-08-1027 min
SOS Small Business SuccessSOS -Rock the BoatInflation Nation, Recession Depression, and Expense Defense… now more than ever, our small businesses need not be rocking the boat but instead looking for ways to weather the storm and survive what is next. Listen Now!
Need help making your goals this year? Download my FREE SOS Strategy Plan and set up a complimentary call with me! www.sosstrategyplan.com2022-07-2714 min
SOS Small Business SuccessSOS Communications 4C'sSOS Communications 4C’s
Today I breakdown the 4C Communication Framework. An easy method to support communications with clients, staff, and others in any manner that become super effective in
Decreasing triggers
Eliminating defensiveness
Removes confusion
Ultimately allowing both parties to feel heard and get to a solution!
Listen Now! 2022-07-2129 min
SOS Small Business SuccessSOS- Against the WindEverything feels hard today… family, business, fun, high prices, cost of living, you name it. I have a few solutions to help you to manage that feeling of one step forward and two steps back.
Plus, sourcing ways to create new awareness when fighting against the wind and the impact you can make by bringing things down to the smallest denominator.
Listen now! 2022-07-1328 min
SOS Small Business SuccessSOS- Growing Your Treasure Chest with Ronit EnosProfit First Philosophy is about taking a percentage from each sale as a profit vs. the traditional formula of sales minus expenses equals profits. Flipping the script creates the growth you need to grow and sustain your business.
Ronit Enos joins me today to launch her new book Profit First for Salons. An exclusive and powerful inspirational how-to book to get you in the finding, growing, and building your treasure chest.
Listen Now!
Click here to find out more about Profits First for Salons. 2022-06-2941 min
SOS Small Business SuccessSOS- Lost at SeaIs your staff getting burned out? What about you?
I speak with owner clients weekly about the challenges they face rebuilding and maintaining their salons. What is the big phrase of the year burn out…
Yes, our specialized work is physically demanding, but it is just as emotionally demanding; add the daily world crises, and you have BURN OUT.
A recent report from Indeed found that employee burnout is rising: 52% of all workers are feeling burned out, up +9% from a pre-COVID survey.
So what do we do to support ourselves and ou...2022-06-2229 min
SOS Small Business SuccessSOS-Sea Sick CaptainI don’t have to tell you that the world is getting more crazy and things are getting more complex and expensive. We are all feeling it. So the question is, as a leader, what are you doing about it?
The Captain may go down with the ship, but when the Captain is seasick, what actions need to be reviewed to keep smooth sailing in place.
Listen now as I share the three ways you can prepare for stormy seas and a recession ahead.
Plus, check out the free worksheets to help you re...2022-06-1507 min
SOS Small Business SuccessLive From Mexico- SOS Captain’s Log!My SOS Podcast is themed for the beach and the boating and sailing life, and finally, I was able to do a remote episode from the beach today!
Of course, I was in vacation mode, which allowed me to focus on my whole life and not just business, so I thought this was the perfect time to update my balance wheel and see where my life was aligned with my goals.
Sometimes the Captain needs to step back and see the bigger picture to ensure that all of the elements are working for you and...2022-06-1013 min
SOS Small Business SuccessSOS Course CorrectAre you feeling lost, overwhelmed, or irrelevant? I know I am; after the last few years and now getting back into life and live events, am I on the right course?
I don't have all the answers for this, but I can tell you the SOS Formula for that internal and external review. First, Stop… Oxygenate (breath) and Seek solutions or a new direction when you have had time to remove yourself (as much as you can) from what you are doing. If the definition of insanity is too accurate for you, you know, "doing things the sa...2022-05-1817 min
SOS Small Business SuccessSOS (Wo) Man OverboardIf anything, the last two years brought us the “What’s Next” question. We all had to do a little reinventing ourselves or taking a leap of faith and learning new skills. My guest and friend Karen Gordon took the challenge to an all-new passion.
Listen now to how Karen changed up her options, became a Certified Trichologist, and is helping her clients and the industry with hair loss issues. Something she believes as licensed professionals, we should all be a bit more educated in! Check out Karen's website full of education, blogs, and specialty products that will help y...2022-04-2734 min
SOS Small Business SuccessSOS- 10 Secrets to Salon Hiring Success Master ClassThe two biggest challenges we face in our industry today and post 2020.
Finding new client
Finding new staff
What if I told you the same strategy could be used to find both?
Honestly, they are not really secrets but right now, under the “post-pandemic” and “the great resignation,” the actions that we need to take seem to be eluding most salons.
This master class aims to review the 10 secrets and dialogue on what strategy you need to implement to see the results and the success of growing your business. Listen for the 3 secrets that are...2022-04-081h 05
SOS Small Business SuccessSOS -The Lift RaftThe Liferaft
Have you heard of the oxygen mask theory? Put on your mask first, then assist others.
This is the same; if you feel overwhelmed, overworked, and frustrated, then I am here to throw the liferaft to you.
Drowning out our feelings and emotions may seem healthy with all that is going on in the world, but we still always need to be leaders for our businesses, families, and communities.
Today I share the SOMME Strategy from a personal perspective and how you can support others with self-doubt and self-appreciation.2022-04-0632 min
SOS Small Business SuccessSOS Finding New Crew (Re-crew-ting) OperationsI just hired 6 new staff members for our salon… but did you know that it takes all 5 of these strategies to recruit and hire new staff successfully?
Sales, Operations, Mindset, Marketing, and Education, listen now to the processes to anchor your success and grow your business.
Plus, join me for the 10 Secrets Master Class on Monday, March 21st, Noon Est. www.salonhiringstrategies.com/10secretsclass 2022-03-1620 min
SOS Small Business SuccessSOS Wind in my Sails (Sales)Shout out to all the Women for International Women's Day that have supported the wind in my sails!
Hurry and listen as I may have mentioned your name!
On the subject of sales… I sometimes believe women downplay a robust sales strategy with nurturing and caring. Not to say we should not be nurturing and caring, but clarity & consistency when selling builds momentum.
Listen now as I share the only two ways to increase sales and implement a sales strategy to find new staff or new clients.
P.S. I am do...2022-03-0915 min
SOS Small Business SuccessSOS Smooth Sailing -EducationEvery year I take on a few projects of learning new things to grow, sometimes personal, like my current hobby and passion for cupcakes (@batshitbonniescupcakes). Still, I mostly want to learn new things that solve problems and help my business be more automated, streamlined, and current. I do this so I can stay true to what makes my heart sing, and that is teaching and training others to be more successful. Whether that is through masterclasses, coaching, events, live or online, podcasting, or simple brand bites of content, this is what I want to spend my time doing.
2022-02-2326 min
SOS Small Business SuccessSOS Current & Consistent -MarketingLife is hard; business is complex; everything feels complicated, yet I am watching several companies and folks, including myself, prosper more than ever.
What is the secret? Planning, Strategy, Leadership, Operations, Finance, Branding, Marketing, and Education. Yes, all of that is not just one of the above all of the above. A successful business has a well-rounded portfolio of what I call the SOMME Strategy for Success. 5 Anchors that need your attention. Today, we will talk about marketing and the current landscape of how important digital marketing is to your growth and why consistency is a must-have...2022-02-0925 min
SOS Small Business SuccessSOS- Power of 2- MindsetIf you only had one oar in your boat it would take twice the energy to get to your destination and possibly you would be going in circles.
Today is 2-2-22, and a very auspicious day coming off the Chinese New Year; we look at the partnerships that hold value to us, whether that is a significant other, business partner, manager, first follower, family, or a faith-based partnership. The power of this partnership is your foundation to eliminate fears and find the courage to create beautiful things.
“Success and strategy are only powerful when you...2022-02-0324 min
SOS Small Business SuccessSOS- Ask the Accountant- Bonus EpisodeDid you miss the Live Session of “Ask the Accountant”? Not to worry, we have the full replay here now, and there was tons of good information from April McDaniel, our Industry CPA from Kopsa Otte.
Whether running a business or a ship on the storming seas, get accurate information from the experts!
Like in the first 15 minutes, we discussed the new Venmo/Paypal Rules for 2022 and how to manage that moving forward.
Then at 36 minutes, April shared deductions for independent and suite stylists; the list is endless, resource the list, and the five most significant area...2022-01-281h 04
SOS Small Business SuccessSOS- State of the IndustryWhen we think of the state of the industry, we sometimes believe in doom and gloom, but today our friend and industry CPA April McDaniel from Kopsa Otte joins me to share some of the good parts about how we have evolved.
Yes, we dive into some of the current trends that impact our businesses, but mostly we talk about finding the love and appreciation for what we have been through and still accomplished in the last two years.
Listen Now!
P.S. April will be doing a FB Live with me on W...2022-01-2437 min
SOS Small Business SuccessSOS Planning Your Destination 22Happy New Year!
Planning your destination and knowing there will always be some storms we must weather through means we need to plan out the route to get where we want to go. We also need to keep your plan values-driven and straightforward with the SOMME Framework for Success. We are focusing on Sales, Operations, Mindset, Marketing, and Education to meet your desired goals for 2022.
Be sure to download the free SOS Strategy Workbook here.
Listen now... and P.S., you can set up a free SOS Strategy Session to get the guidance yo...2022-01-1317 min
SOS Small Business SuccessSOS- Be an Anchor...In a World of Shifting Values!
Yeah, 2021 is almost over. But are we that excited to roll into 2022? When the same frustrations, struggles, and worries seem to be as present as ever?
We don’t have a choice; it is arriving but not before we take a more positive and fruitful look at 2021.
Join me today as we break out our successes, wins, and accomplishments of 2021 in 3 areas of our lives, personal, professional, and partnered. Then and only then can we feel good about what is ahead in 2022.
So today, be an anchor...2021-12-2231 min
SOS Small Business SuccessSOS- Know Your Strength or SinkWe have all done those personality tests, Enneagram, Myers Briggs, color, or the latest one, Human Design. I recently did a Clifton Test that focuses on my 34 different strengths of mine. I share the top 5 in today's podcast but, what was most interesting for my success, and my struggles are looking at the 5-10 and the bottom 5 to see where I can improve myself or let go of things that I am wasting time on that are not serving my clients or me. This is knowing my strengths or, as the old song goes, "accentuate the positive, eliminate the...2021-12-0129 min
SOS Small Business SuccessSOS- Salon Holiday Marketing WorkshopToday is more of a workshop than a short podcast, but still worth a dedicated listen and, with added value, a workbook to accompany the topic of Salon Holiday Marketing.
As we break down the 5 SOMME Strategies that keep us in motion to accomplish the thrive mentality, we go a little deeper into two areas, Mindset and Marketing. The mindset stops us from being in motion because of e-motional blocks and marketing the strategy that requires us to think logically to plan our successes.
So listen now and play full out to increase your holiday...2021-11-1646 min
SOS Small Business SuccessSOS Holiday Sails (Sales!)It’s time we all get a piece of the holiday profit pie. So today, I share how we can increase sales, profits, and excitement with your team and clients.
Listen today as I share our recent workshop that provided strategic planning and tons of fun ideas to boost your holiday sales and spirits. Plus, join me to repeat the Live SOS Salon Holiday Marketing Workshop Monday, November 15th, 7-8:30 pm EST. sosmarketingsprint.com to register for FREE.
PS. You will get the SOS Workbook and Free Marketing Strategy Guide when you register!2021-11-1013 min
SOS Small Business SuccessSOS - Mentor or Tormentor?
Yes, times are still tough, and there are little struggles we must face every day; I sometimes wish we could go back in time, but it only tells me that we need to mourn the past and determine ways to succeed now.
This is why finding a mentor is great because you are usually the tormentor of any good that may be coming to you. From self-sabotage to the blame game and critical self-talk, only when you grow will your business grow.
So listen now to personal tips and ways to overcome yo...2021-11-0316 min
SOS Small Business SuccessSOS- Sailing or Motoring?I saw this post on what I call the “beauty comics,” you know, those forums where people ask questions and 300 people reply with 300 different answers. This one was “What side hustle do hairdressers, suite renter, barbers do when you hit a slow week”.
Well, let’s say I had a lot to say in this podcast on why you are having a slow week and what you can do about it without thinking you need a side hustle. Don’t get me wrong; I am all about multiple revenue streams but not at the expense of what you consider...2021-10-2715 min
SOS Small Business SuccessSOS- Rudderless DriftOh, we know we are leading from the helm but are we steering in the direction to overcome today’s everchanging landscape. I think we are all aware that this is not business as usual...anymore!
When I am in a rudderless drift, I always go back to my brand and my values. So listen today as I share the foundational methods of TMER, and the SOMME Strategies to anchor myself back to being at my best and getting back on course.
Plus, do the SOS Test and see where you may be heading for a r...2021-10-1311 min
SOS Small Business SuccessSOS- Sinking ShipI see waves of success and hope in our industry. Many of my salons are claiming record sales for their business and or beating 2019 sales. This is excellent news and goes back to the supply and demand issue I currently talk about a lot—the demand for our services, the demand for talent but the low supply of qualified workers.
Today, I share five tipping points to keep your boat afloat and avoid the sinking ship syndrome.
Listen Now…
P.S. If you say yes to Thrive Over Survive 12 week Coaching Program. You will...2021-10-0616 min
Shop Talk: A podcast for the beauty industry, hairstylists and hair-salon owners. By 124GoBonnie Bonadeo | Recruit and Keep Stylists by having the right Branding | Expertise and EmpathyBonnie Bonadeo | Recruit and Keep Stylists by having the right Branding | Expertise and Empathy |
When was the last time you updated your strategies for your brand, or your recruitment strategies? In possibly the most important time significant evolution in salons since the early 90’s it’s time to update your brand and your recruitment strategies.
Listen as Bonnie talks about
4-day intensive of 2021. That happens over two weekends Nov 7-8 - 14-15 - Apply go to https://124go.com or email us @ info@1...2021-10-0445 min
SOS Small Business SuccessSOS- Thrive Over SurviveSOS-Thrive Over Survive
It’s time… Time to think about what is next for you and your business. Stay on course, navigate a new course or float aimlessly in the hope of catching a break. Today I share the anchors of success. The SOMME Strategy and the program can help you get back on course and to your true north.
Understanding the difference between surviving to thrive and asking ourselves how much longer I want to feel overwhelmed, frustrated, and struggle.
Finding real support to help you overcome the fear of learning new skil...2021-09-2927 min
SOS Small Business SuccessSOS- Remotely Creative or Innovative?After reading an article based on a Microsoft employee survey based on remote hybrid work, they acknowledged that virtual work increased productivity but stated it would decrease creativity and innovation long term. There is no substitute for group think tanks, collaborations, and one-on-one time. Or, as they referred to it as less “rich,” conversation is inevitable.
I placed that thought into our industry, and it translates to the mindset and my favorite book, “The EMyth,” that our suite and independent landscape may, in fact, diminish creativity and innovation if it hasn’t already. If more than ½ of our industry...2021-09-2315 min
SOS Small Business SuccessSOS- Ruin is a GiftOne of my fav movies is Eat, Pray, Love, and one of my fav lines is "Ruin is a gift, ruin is the road to transformation." It may feel like we are in ruin now, or the last 20 years, from 9/11, the recession, to the pandemic and even in 2021, fear, division, death and taxes. Some of these we can avoid, so let's start from where we are and look at ruin, our businesses, and our lives; how can we see where we are at as a gift and what actions, strategies, and resources can we apply to find the road...2021-09-1535 min
SOS Small Business SuccessSOS-Speak into the WindSpeaking into the wind is certainly more work than speaking downwind. It forces you to, Seek, Prepare, Empathize, Alleviate and Key in on your purpose, how it adds value, and solve other problems so, in the end, they have a better (fill in the blank).
If you don’t do the due diligence, you may get spit on, but it will be yours, and you will learn fast to avoid that and source powerful approaches to project and connect.
Listen now...
Join me for my upcoming workshop The Staging Method, How...2021-09-0825 min
SOS Small Business SuccessSOS- Piss Poor Planning Provides Poor PerformanceThe expression “speed of the leader, speed of the team” is relevant today more than ever, and speed does not have to mean fast. But it definitely means efficient. So, how efficient are you in leading your team to performance? Do you take the time to plan your mission with precision, or is your business a debacle?
Listen to my 50th Episode, stop the piss poor planning approach, and be the leader with high integrity, EQ, and performance.
Hey, this Episode has a strategic plan built right in, and you can now watch all my past and...2021-09-0132 min
SOS Small Business SuccessSOS Industriousness Over HelplessnessSociety seems to be breeding this overly independent approach and view on things, we are becoming our own islands. I think we all know this is not sustainable or long before we realize how much we need each other. Time to step up and build an industrious character and recognize the helpless nature of victims is not going to allow our businesses to feel connected and prosper.
Listen Now…
Get connected… Set up your free SOS Strategy Session on how to build the industrious character trait. SOSsaloncoaching.com2021-08-2530 min
SOS Small Business SuccessSOS Digital HookSharing with my clients and attendees this week is the “SOS Hiring Bootcamp” that the actions you are taking may be the right actions but the results are not matching, so we need to go back and look at your business from the outside in and see if there is a hook to draw them in or not?
Not having a strong Brand Identity via digital presence could be the difference of wasting time, money, energy, and resources on the wrong actions.
Listen now to the Top 3 Digital Resources we need to Succeed!
Need...2021-08-0438 min
SOS Small Business SuccessSOS- Emotional Intelligence VS. Mental HealthSome days the choices we have to make are tough. Do you consider yourself fast at decisions, a gatherer of input before making decisions, or staying on the fence for as long as you can decision maker? Whichever way you lean, deciphering through our emotions is what makes decisions a difficult factor. Listen now as I compare making tough choices based on Emotional Intelligence or based on Mental Health, and is there a difference?
Find out more about your leadership style not just with others but with yourself with Emotional Intelligence? Dm me @bonniebonadeo2021-07-2939 min
SOS Small Business SuccessSOS- Infrastructure (AKA Systems for growth)Infrastructure…A word we are hearing a lot lately. Defined as the underlying foundation or basic framework (as of a system or organization). The question then becomes do you have a solid infrastructure to sustain the current business, add new business, and scale to a bigger business? If not, listen to today's broadcast on what we need to do in a few areas to have operational excellence and sail the seas with confidence or maybe shoot for the stars?2021-07-2126 min
SOS Small Business SuccessSOS- Learning to FishSOS -Learning to Fish
When we avoid selling or sales we are avoiding growth and profits. Sales should never be a 4 letter word when in the service and people business. Learning to be skillful at selling is nothing more than getting comfortable with great listening skills and great storytelling skills.
Listen now as I share the 4 types of storytelling that can improve rapport, trust, and your bottom line and teach you to fish for a lifetime.
Want to learn more about StoryTelling to Grow Your Brand. Check out this Master Class. Bonniebonadeo.com...2021-07-1433 min
SOS Small Business SuccessSOS- Lost at SeaAs we navigate our new normal in our industry one thing is certain. Education is now more important than ever. It must evolve, be a great contribution from many to many and the entire industry must be committed to bettering themselves, their teams, and the industry as a whole. “My commitment has always been that Education is the #1 selling product in our industry.”
Listen now to what may be my opinion, a little rant, and high expectations for the future of education in the beauty industry before we become lost at sea.
Check out my upco...2021-07-0731 min
SOS Small Business SuccessSOS- Supply & DemandInflation is high, a recession is looming, stylist shortage, Salons are struggling, pandemic still exists, products are back-ordered. What are we to do when all we hear anymore is gloom and doom. Today, I will share with you how the supply and demand factor is our best opportunity to raise the tide and ride the wave of understanding we are in demand, and these are the actions we need to be doing now!
Listen Now...
Need help catching the wave? Book your free salon strategy Coaching Session Now. sossaloncoaching.com2021-06-3034 min
SOS Small Business SuccessSOS Boosting SalesWhen we can do a fair comparison to successful service and retail stores, salons may be behind the “sales” in how to communicate with the customer to be in buying mode or action-driven. The Boost Box may be your solution to increasing business. Join me and my guest Lisa Arnold, Founder, and CEO of Boost Box, and a monthly subscription to boost sales, in retail, services, referrals, and more.
Listen Now...
Go to www.yourboostbox.com and use Code: Bonnie and not only receive a 3, 6, or 12-month subscription to boost your sales but also get a fr...2021-06-2236 min
SOS Small Business SuccessSOS SustainabilityWhen we think of our business as being sustainable, we tend to think ecological. Today, I want you to think of eco as culture and systems. Your renewable resources are your team, your operations, your systems, your ability to market and sell your services and products. Can you grow and scale and be more sustainable for tomorrow and go from surviving to thriving?
Listen now!
Need help to be more sustainable: Book your free strategy session here!2021-06-1640 min
SOS Small Business SuccessSOS- Trust is...If you don’t trust yourself then how can you trust others? It is a false narrative and leads to distorted beliefs in success, money flow, and happiness. Today on my birthday and 40th anniversary of being a licensed cosmetologist, we will break down why trust may be the most important commodity needed to survive.
Set up your free coaching session and let’s talk trust issues! www.sossaloncoaching.com2021-06-0928 min
SOS Small Business SuccessDear Captain (owner),We are coming out of unprecedented times in our world. Hopefully, there is no relapse and we ready to move forward.
I know the last 18 months have been a whirlwind and certainly, we have all had time for reflection. I know I have.
I know that when things get tough, I get tougher, I had so many big plans for 2020, I had made major investments in me and my business only to have most be put on indefinite hold.
The shift, the redirect the reinvention of me, my business, all business, humanity. The...2021-05-2625 min
SOS Small Business SuccessSOS Dear Client...Join me today for the “Dear Client” Letter on the SOS Small Biz Success Podcast.
Just prepare that some of the concerns clients have today are because they are smarter and savvier than ever, they have access to more education and information than ever and they want to look their best and most youthful selves.
We are an industry that must evolve and become better business people to accommodate this new high-level class of clients, whether they have high or unrealistic expectations, it is our role to educate them, train them how to do business with...2021-05-1917 min
SOS Small Business SuccessSOS- Dear Crew...Dear Crew,
I know you can’t stay with me forever, but before jumping ship and getting your own boat. Please understand the 5 keystone strategies for success. If you feel you can master them then I wish you the best.
But if you are not ready to be the captain and survive in a sea of storms, sometimes not being able to see the horizon and wanting to give up. Then you are not ready for the treasure and you have been lured by the pirate's curse. Trust yourself and do it with integrity and do ri...2021-05-0522 min
SOS Small Business SuccessSOS Shiny New Boat (aka Amazon Salon)Most Service businesses are very much high-touch businesses like beauty and restaurants, but are we keeping up with high- Tech?
Last week there was news of an Amazon Salon launching in the UK, and the beauty industry went crazy thinking amazon is finally cutting and coloring hair. We know that is not true; it will still require qualified professionals to do the job, but machine over man, Tech over human touch in our future? Listen now as I break down the eight critical areas that salons and spas can still compete in today's market.
Listen Now...2021-04-2836 min
SOS Small Business SuccessSOS Sea Legs and LanguageWhen things are difficult, stressed, or out of sorts, we tend not to have our bearings in place and quickly get off track and become unstable. Like not having your sea legs; what if I told you your language is the same way? When we don’t practice and implement good communication strategies to get the optimum results, we start to fail and blame others for our lack of success. Today, I am sharing the 3 C Formula for Success in all your communications so you can get your sea legs and language set to your optimal destination.
Li...2021-04-2124 min
SOS Small Business SuccessSOS Unknown LandsWhen you can’t compete with the big guys do you just quit? No, we have to challenge ourselves to unknown lands and spread some joy over fear. Join me today on the FOMO and JOMO Effect for your marketing angle and start branding from the inside out for value-driven success.
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Need a joy fix? Set up a free session with me and I will help you find your joy! https://bonniebonadeo.as.me/soscompcall2021-04-1428 min
SOS Small Business SuccessSTRESS O S to the Rescue!STRESSED OUT… Who isn’t? But now is the time to manage our stress. After a year of significant change and uncertainty, I have some tips and tools to bring it back down to calm seas. Join me today as I share the SOSS to relieve the STRESS OS we are all feeling. Remember you are your business, and your business needs you to be less stressed so we can get to Thriving Success.
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I am here to help reduce and guide you to less stress. Set up a free call with me today...2021-04-0733 min
SOS Small Business SuccessSOS- Thrive StrategySometimes we know what to do and sometimes we don’t but when the mantra of doing things the same way and expecting a different result starts beating on us like a tropical storm on the sea in a dingy. We know it is time to implement the Thrive 5 Attitude and Strategy.
Listen now…
Need help to fix a problem you are struggling with? Set up a free strategy session with me 2021-03-3124 min
SOS Small Business SuccessSOS Captain ObviousWhen sales are down, the staff is exiting; leadership must go up to steer the ship in a new direction. Seems obvious, right? Well…being Captain Obvious may not be enough for your team to stay on board. Now is the time for authentic leadership to increase sales.
Check out these five obvious leadership lessons for thriving entrepreneurs.
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Plus check out my book the Experts and Influencers Leadership Edition in my store. A collaboration of leaders coming together with great insight into leadership. 2021-03-2424 min
SOS Small Business SuccessSOS- Luck or Strategy?Happy St. Patrick Day, and may the luck of the Irish be with you, but if it is not… let’s talk strategy so we can get the results; we need to say we are lucky!
We will dive into 3 areas today for awareness to implement a strategy to find that pot of gold.
Total # of clients
Daily # of clients
New to Existing Clients
Remember, sailors must compensate for no wind and bad weather, so what areas do you need to look at to create new business and weather your own storm?
Listen now2021-03-1726 min
SOS Small Business SuccessReCREWting the Next-Gen Featuring Cathy KoluchI see so many salon owners believing that they cannot find good stylists.
There is some truth to this; finding, training, and growing are three very different acts, and to rebuild our salons and “ReCrewt” new team members is all about changing our expectations. Join me and my guest Cathy Koluch as we discuss the state of the industry from beauty school to the future and what it takes to hire the next-gen of hairdressers.
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Hey, my SOS Hiring Course is on sale for only $47. Take action now if you need more su...2021-03-1047 min
The Maria Fontana ShowBranding and Marketing Secrets For Beauty Professionals with Guest Expert Bonnie BonadeoLearn simple, free and effective ways to market your beauty business through branding and social media strategies with Bonnie Bonadeo.Speaker, Coach, Author, Podcaster but what she really does is Connect you to you so you can confidently connect with others.To connect with Bonnie reach out here: brandmemarketingagency.comBook a Consultation with Maria at: MariaFontana.com2021-03-0314 min
SOS Small Business SuccessSOS- The Conscious Captain -Featuring Maria FontanaWelcome aboard, says the Conscious Captain as she prepares her crew for the journey, but first, she must look within and look to the sea to prepare herself to lead. Yes, leaders have a demanding role, and many don’t take the time to do the self-care they need to guide others. My Guest, Maria Fontana, shares five critical secrets to create the successful outcomes necessary to make your way in the world.
Listen Now… and check out Maria here!2021-03-0331 min
SOS Small Business SuccessSOS Mayday. Mayday. Mayday.My business is sinking. Help… SOS. When I say sometimes your business needs you to grow first. You have to trust that you need to be in operational excellence to start.
With everything that has happened over the last 12 months, it is hard not to feel emotionally drained, overwhelmed, and lack the confidence to rebuild again. Listen now to the 3 C Steps I am taking to be operationally sound and revive myself to revive my business …again.
Maybe you need some personal support; I am taking a free life session to release the frustration and ange...2021-02-2437 min
SOS Small Business SuccessSOS - Mapping Out the Treasure (AKA Profits)If I could, I would spend my time on treasure hunts, finding gems in the mountainous regions to buried treasure at the bottom of the sea. That would require me to be useful in a few areas.
Strategy and processes to not waste my resources
Curious communications to source the missing pieces of the treasure map
Our businesses are not that different, a better strategy to create profits and a much higher level of communications to build and maintain business. Today's Podcast finds the SOS Strategy for Success and the 3-C Method for Successful Communications, which could...2021-02-1740 min
SOS Small Business SuccessSOS Education- Training the Crew to SurviveWe all know the Captain is supposed to go down with the ship, but when you take the time to train your crew properly, not one should go down at all. My Guest London Curtis, founder of Salon Scholar is your Training Captain to advance your new hires to success.
Listen Now! 2021-02-0317 min
SOS Small Business SuccessSOS Mindset- Running AgroundOk, we can all claim that 2020 set us to run aground (meaning like a ship that has shipwrecked into land). We all know the boat is designed for the water, and your business is designed to thrive, and although we have had many circumstances keeping us stuck, we cannot be responsible for 100% of the shitshow. Still, we can and are accountable to either be a surviving or thriving business.
Is your MINDSET keeping you stuck because we cannot blame anything else anymore? It is counterproductive and just allows for the pirates to be pilfering through our confidence an...2021-01-2746 min
SOS Small Business SuccessSOS The Captain of Policy, Procedure and GuidelinesIf we look at our business issues as there is no one to blame but yourself, how different would your reaction be if it was up to you to have operational excellence? We will be looking at both sides of the coin or ship to understand what policies, like cancelation or late policies to mandate, what procedures to implement, and how guidelines play the mediator of all your customer service cycle.
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Join the 3 Month Coaching Program Thrive Over Survive it starts on 2-1-21. Sign Up today and received the SOS Hirigning Bootcamp...2021-01-2028 minSOS Small Business SuccessSOS The (Sailing) Selling StrategyWe all know that success is not a straight line, nor is sailing a boat. Charting your course, finding the wind, and setting the sails to get to your destination is a potential zigzag pattern defined as tacking. No different in life and business; the expression “as the crow flies” means nothing today with so many obstacles in our way. Set your course with these 5 approaches to help you get your business to where you are going for 2021.
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Hey, If you need more support with your 2021 strategy, join me for a free live webinar M...2021-01-1329 min
SOS Small Business SuccessSOS Welcome Aboard 2021!We can all look back and say 2020 is hindsight and for the first time it really is, however, as much as we wanted to release that year not much has changed but you can, and how you create new growth for your business is up to you, not 2021.
Listen Now...
Hey, do you need some more support for growing your business and creating an effective strategy? Join the Thrive Over Survive 12-week Coaching and Training Course. I promise the support you need is in this program. Click here to find out more... 2021-01-0643 min
SOS Small Business SuccessSOS Sales -The Bitter EndThe Bitter End… As we release 2020 and focus on 2021, we will end with sales (although it may look bitter) and start with sales in our next episode. Today, we will create a forced end to looking for success in 2020 and finding those little sea gems that we can use as marketing content for 2021.
Listen now…
Registration is open for the SOS Thrive Over Survive 12 Week Course.
Sosthriveoversurvive.com2020-12-3036 min
SOS Small Business SuccessSOS - Looking to the HorizonLooking to the Horizon.
The trick when you get seasick on a boat is to look to the horizon; it can create an equilibrium for the mind to see into the future (ahead) and to remain balanced (vision in actually seeing and vision in creating an alternate mindset)
2020 may have made us all a little seasick, but now is the time to look onto new shores and create a new vision for ourselves because your business needs you to grow first. It cannot develop itself without YOU learning new approaches, strategies, and skills.
“Th...2020-12-2329 min
SOS Small Business SuccessSOS Marketing -Managing the LinesToday we are talking about Managing the lines. No, not the lines you carry but the lines that get the sails (sales) up, secure the boat (business), in other words, the Strategy of Marketing. Marketing is nothing more than sales with a plan.
I promise the better you get at strategic marketing the more sales you will have and the more you can thrive even in uncertain times. Check out the 5 part Strategy Plan and build your brand!
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Get on the waitlist for the 12 Week Course…. Starts on January 25. Saveoursalons.club2020-12-1644 minSOS Small Business SuccessSOS -Mindset Finding Your Beam ReachOr in other words, when the wind and your sails align. Right now, that is not so easy to claim. So much of 2020 has been a mindf*%^, and today I want to share how to release 2020 and set your sails on the new horizon of 2021. Plus, we will share the Mindset Magic Formula.
Listen now!
Hey, do you need some extra support now with marketing and branding? I can help!
Go here to secure a complimentary 1:1 time with me. You don’t have to do this alone! 2020-12-0930 minSOS Small Business SuccessSOS Sales- Preparing to Tack2020 seemed to knock the wind out of our sails and sales… This year became the life raft moment to everything that we were too busy to acknowledge.
But... what we know is that the wind is not gone forever, it will come back around and we will be more prepared to create momentum.
My friend and guest, Steve Reiss with SalonInteractive will guide us to opportunities of helping more salons get the retail and home care momentum back.
Listen now...
Need more support on getting your momentum back Set up your FREE...2020-12-0241 min
SOS Small Business SuccessSOS Operations- Aye Aye CaptainYou know the adage the captain must go down with the ship. Today with so many resources available for us to be successful there should be no reason to fail. With that said sometimes the captain needs to look beyond the horizon and look within to find the confidence to weather the storm and protect the crew and the guests. My guest Warren Peskin, Hair Max will share some insight into how a leader must be the captain of their ship.
Listen now...
Plus be sure to sign up for the SOS Hiring Bootcamp, December 7...2020-11-2447 min
SOS Small Business SuccessSOS Education- Mapping Your Course DestinationDid you know 865k women dropped out of the workforce this year? I will bet a percentage of those are beauty industry professionals. So that leaves us with a lack of qualified talent to hire and in some cases more clients than we can handle.
Today I share about the 2 biggest challenges and a super solution to one.
Lack of new clients or existing clients not returning as often
Lack of team or stylist to hire
Listen now PLUS... be sure to sign up for the SOS Hiring Bootcamp December 7-11, 2020 45 min sessions daily plus w...2020-11-1831 min
SOS Small Business SuccessSOS -Marketing Anchors Aweigh to Successful Holiday PromotionsWe all know 2020 has weighed us down but that is not stopping successful business from marketing and branding these 3 important days.
Black Friday -November 27th
Small Business Saturday- November 28th
Cyber Monday -November 30th
As a consumer-driven business, you need to get on this promotional agenda, get the anchor up get the Sails (sales) out and bring in some serious cash before 2020 comes to a (thank goodness) end!
Today, I provide 10 simples marketing and promotion strategies that will excite your team and your clients. Don’t get left behind, stop letting the weight of this year...2020-11-1139 minSOS Small Business SuccessSOS Mindset- Batten Down the HatchesA phrase used when heading into a storm and I think we can all agree, that 2020 has been one hell of a storm. As a leader, you need to create a strong mindset to weather these storms and prepare your crew for them.
Today we discuss how your mindset is first a personal approach to managing your emotions and preparing to batten down the hatches. We will look at 10 Actions to Prepare Yourself with Before 2020 closes out and to set you up for clear sailing (selling) into 2021.
Do you want to watch the video and...2020-11-0431 min
SOS Small Business SuccessSOS Operations -Choose...Lifeboat or Yacht?Operations are the foundation that keeps things propelling forward, even the sailboat with no wind needs an engine to keep it in motion. Operations are the leadership and systems that support duplication, consistency, and momentum. So when choosing a lifeboat or a yacht remember they both can sink when you are not caring for them.
My Guest today is April McDaniel, CPA for Kopsa Otte, a leading accounting firm specializing in the financial success of salon owners in our industry. Listen now as she shares great tips for financial success during tough times whether you are a small s...2020-10-3035 minSOS Small Business SuccessSOS Salon Business Success Podcast Launch EpisodeAfter creating a very successful Coaching program for salon owners, I decided to convert some of the knowledge for everyone to learn from. Our Focus is on Save Our Salons, the framework is understanding Strategy, Opportunity, and Success with the success formula of Sales, Operations, Mindset, marketing, Education, and when you can go from novice to expert you too can sail to success in your business. Check it out... If you need more support than a podcast, check out the SOS Salon Coaching Program. 2020-10-2027 minSOS Small Business SuccessSales- Resisting the Winds of ResistanceBeing a great salesperson is an advantage to success, the truth is we are all good salespeople in what we are experts in. When we can take our experience, expertise, and authority we can sell anything. If we are green and don't have the experience we do have a story and passion to sell on. Listen to today's podcast and learn the 5 things to develop yourself as a great salesperson and go from surviving to thriving. Need help in building your books or growing your business. Check out the SOS Coaching Program or get on the waitlist for the Thriv...2020-10-2042 minSOS Small Business SuccessSOS Salon Coaching - Training Your Crew to SurviveThe old adage "What if I train them and they leave?... What if you don't and they stay?" If you are really an entrepreneur and not just a business owner that developing people is critical to your success. Savvy salon owners understand how hard t is to find good people so we must train and develop them.
As of 2020 we have had a major shift in our industry and great talent is scare and client demand will rise due to the shortage of quality and accessible talent. You must establish a training system and be in a recrui...2020-09-3034 minSOS Small Business SuccessSOS Salon Coaching- Brand Strategy to Avoid the Sea of SamenessFor the last 5 years, I have been preaching you need a brand Identity, you must start the duality of being an "In Real Life" (IRL) business and a Digital (URL) Business, and now more than ever you must head my warning. Otherwise rough seas ahead.
Think of yourself as a consumer what is the first thing you do to find something you are looking for or information you need to solve a problem or make a decision. Yes, you turn to the world wide web. So do your clients, what digital Identity do you have for them to fi...2020-09-3025 minSOS Small Business SuccessSOS Salon Success- The Emotionally Intelligent CaptainThe captain goes down with the ship" is a maritime tradition that a sea captain holds ultimate responsibility for both his/her ship and everyone embarked on it and that in an emergency, he/she will either save them or die trying.
I see salon leaders die trying many times over and partly because they are fearful of being the captain. They make the mistake of trying to be friends with their team and not to say that is not an option but being an Emotionally Intelligent Leader is being effective to the goals, and business and be...2020-09-3021 minSOS Small Business SuccessSOS Salon Coaching - Operations- Building a Financial Ship that FloatsIn our SOS Salon Coaching Series, you may get a little seasick if you don't have a stable yet in motion business that is operationally sound. The strategy of our SOMME this week is Operations and understanding the foundation will help you scale and grow. 2020-09-0937 min
SOS Small Business SuccessSOS Salon Success - Sales-Selling the Island Not the Boat.In these next 5 episodes, we will break down the SOS Framework, Success Opportunity, and SOMME Strategy of Sales, Operations, Mindset, Marketing, and Education. A small overview of the SOS Salon Coaching Program and our weekly clinics. Find out more here.
This episode features the Sales Success Strategy and how all roads lead to Rome, well all roads lead to sales...listen now. 2020-09-0937 minSOS Small Business SuccessSave Our Salons- Surviving 2020Join me and some special guests to look at ways to Save Our Salons during the pandemic. Guests Include Nick Arrojo, Arrojo NYC, Jeff South- Intrigue Salon, Atlanta, Jes Sutton-Barbitorium, Rochester 2020-09-081h 31SOS Small Business SuccessSOS Salon Success- 50 Ways to Save Your Salon -WebinarSurviving 2020 is going to take some creative actions. Listen now to the 50 Ways to Save Your Salon and click here to watch or for the downloadable PDF to apply 1 or all 50 ideas. That will keep you busy for 2020. 2020-09-081h 39
innerabundantmindset's podcastBonnie Bonadeo | The BEaUty of Your Personal BrandBranding is more about who we are verse what we do. A personal brand looks at the whole person. We are the same person inside. If we can translate all parts of who we are to all parts of your life then we will better connect with others. Uncover the personal brand that you are… key word or attitude, what people recognize about you. What is the common thread in your life, no matter where you are? Who am I? And so much more. Listen in for more details. Show Highlights: Branding is more about wh...2019-06-0525 min
Success And Beauty Talk Radio ShowBonnie Bonadeo: President & Founder Of The Beauty AgentsCharlotte Howard and The Hair Artist Association,LLC team is honored to have Bonnie Bonadeo join them on todays radio show.
Bonnie Bonadeo is the President and Founder of The Beauty Agents™ A speaker bureau and training company for the professional beauty industry is enhancing education by, Connecting People to the Power of Beauty.
Bonnie’s experience spans over 25 years in the industry from stylist, managing salons, working for some of the most notable manufacturers and distributors and most recently directing the industry’s most celebrated events such as NAHA, Beacon, Symposium and ISSE.
Bonnie is recognized as the go-to expert an...2012-04-2629 min