Shows
Chief Change Officer#247 Chris Hare: When the Story Guy Becomes the Story — Part OneChris Hare usually helps execs polish their pitches—but now he’s in the hot seat. In this three-part series, we flip the script and unpack the art (and occasional chaos) of storytelling.• Part 1 dives into the world of corporate storytelling—what works, what bombs, and how to not sound like a robot in a boardroom.• Part 2 gets personal—Chris shares stories that shaped him, including a few that left lasting impressions (for better or worse).• Part 3 puts theory into practice—Chris hands us the tools to craft our own stories, and I test them out… p...2025-03-2123 min
Chief Change Officer#153 From Buzzwords to Real Words: Chris Hare on Mastering Atomic Storytelling — Part OneChris Hare has helped big-name executives tell better stories. But today, the tables have turned—he’s the one sharing his story, and I get to ask the tough questions.
In this three-part series, we break it down step by step:
• Part 1: Corporate storytelling—how businesses craft messages that actually work (and when they don’t).
• Part 2: The power of personal storytelling—Chris opens up about his own experiences and the most memorable stories he’s heard.
• Part 3: Storytelling in action—Chris shares tools to help us dev...2025-01-2923 min
Chief Change Officer#63 The Raw Story Behind the Storyteller: Chris Hare Reveals Secrets of Crafting Stories That Move You — Part OnePart One.
Today’s episode has a unique twist: I’m interviewing a storytelling expert to share his own story.
My guest, Chris Hare, is a strategic narrative advisor and coach for companies like Amazon and Microsoft, guiding leaders and executives with his approach, Atomic Storytelling. His method breaks down complex stories into their core, resonant elements.
In this three-part series, we’ll journey through Chris’s experiences in three stages.
Today, in Part 1, we’ll explore his expertise in helping businesses craft compelling corporate stories and understand the connection between story and...2024-11-0623 min
Business Explained, by Stever RobbinsLogitech CEO Bracken Darrell: Doing Well and Doing GoodJoin me for a discussion with Bracken Darrell, who has spent the last decade leading Logitech to be not only a world-class creator of electronic products, but a company that is building sustainability and equal opportunity into its DNA. He recently announced that Logitech is now carbon neutral, with a goal of becoming carbon positive […]2024-07-2932 min
Decoder with Nilay PatelLogitech CEO Hanneke Faber wants your next mouse to last foreverToday, I’m talking with Hanneke Faber, the CEO of Logitech. Hanneke’s still pretty fresh to the role: She joined the company last October, after former CEO Bracken Darrell left following the pandemic boom and subsequent economic slowdown that halted Logitech’s growth. Hanneke, who comes from Unilever and Procter & Gamble, is new to the world of consumer electronics. So we talked about the structural changes she’s already making at Logitech, and the changes she intends to make in the future. It sounds like some Logitech products, like its smart home doorbells and camer...2024-07-291h 05
The POZCAST: Decoding Success with Adam PosnerBEST OF: Bracken Darrell: A lifetime of Wisdom from the CEO @ Logitech (E187)1:14 - Undergrad days / Advantage of Liberal Arts degree2:36 - Open to taking risks2:59 - Basketball Pro Team3:30 - Basketball Role Models4:47 - Specialization in Consultant World5:50 - Detail Oriented6:14 - Embrace the strengths7:16 - Key Takeaway from early days10:41 - Advice to current Senior Brand Managers12:45 - Ownership and Accountability13:37 - The core difference between American & European Corporate14:43 - Leading overseas companies / Different Cultures16:27 - Crisis Standpoint (Leadership and Management)17:50 - Keeping up with the demand19:07 - Decision making as a Leader20:04 - Silver...2024-02-0645 min
Tech for Non-Techies187. What's wrong with Design Thinking?The Design Thinking market is growing and Logitech's ex CEO Bracken Darrell credits it with increasing shareholder returns 10 times. But, Design Lead Caoimhe Kelly believes Design Thinking doesn't fully encompass what a designer does. She says that to invent a new product or launch a venture, a 5 step design process from a business book isn't enough. Listen to this episode to learn: Why the designer skill set is most like the CEO skill set Why the Design Thinking process, as described in business books, isn't enough to understand what designers really do How t...2024-01-2432 minTech for Non-Techies178. How Logitech grew profits 4x in 3 yearsBefore the advent of the iPhone, Logitech was a boring but successful company, making $2 billion per year. They made functional but ugly computer mice at affordable prices. But when the world moved from PC to mobile, its revenues tanked and its future looked bleak. The board knew they had to make a radical change, and hired Bracken Darrell as its CEO. Darrell changed the entire ethos of the company from an engineering led firm to a design led firm. Darrell was Logitech CEO for 10 years. Under his leadership, Logitech expanded into mo...2023-11-2220 min
Heads Talk161 - Bracken Darrell CEO & Suzan (Suzi) LeVine US Ambassador: Logitech & US Government - LookBack SeriesLet us know your thoughts. Send us a Text Message. Follow me to see #HeadsTalk Podcast Audiograms every Monday on LinkedIn. Episode Titles:🇺🇸Downright Honest Leadership🇺🇸🇺🇸 ‘We Just did! 46’ 🇺🇸In the next few weeks, during this summer holiday period, I will be introducing, especially for some of the newer listeners , guests of Heads Talk from previous series. I would like to share some of the memorable snippets of my conversations with them. There will be two guests in each episode and they will be introduced accordingly.Heads TalkFull Episodes2023-08-1319 min
Daily Business NewsWednesday June 21st, 2023: Snapchat's MyAI chatbot, VF Corporation's new CEO, leadership strategies & moreSnapchat's MyAI chatbot has been used by over 150 million people, VF Corporation has named Bracken Darrell as their new CEO, Harsh Patel has published a guidebook on five leadership strategies based in the Middle East, Michael Work has been arrested after his girlfriend was found shot to death, 35% of participants in a Statista study acknowledged that consistency played a part in contributing to at least 20% of their company's revenue, Bayer AG is looking to double the sales potential of its crop-science division, The Hartford CIO Deepa Soni has set her sights on the future of the technology organization, and companies...2023-06-2105 min
PostFinance Börsenmagazin - der wöchentliche PodcastDas Börsenmagazin vom 16. Juni 2023Marktreaktion auf Zentralbankentscheidung
Der Aktienmarkt startete gut in die neue Woche, jedoch waren die Reaktionen auf die Zentralbankentscheidungen unterschiedlich. Nachdem die Federal Reserve (Fed) beschlossen hatte, den Zinssatz nicht anzuheben, legte der US-Aktienmarkt deutlich zu und erreichte sogar einen Höchststand. Im Gegensatz dazu gab der europäische Markt nach der Zinsentscheidung leicht nach. Die Europäische Zentralbank (EZB) kündigte klar an, dass keine weiteren Zinssenkungen zu erwarten seien. Auf dem Schweizer Aktienmarkt gab es nur geringe Bewegungen, und der SMI schloss die Woche leicht im Plus. Logitech war der größte Verlierer, was auf den Rücktritt des lan...2023-06-1602 min
設計關鍵字S2EP22【設計驅動的企業轉型！】羅技台港澳總經理、亞太區設計總監談——越好的設計，越能帶動消費者心佔率 ▶▶ 設計新商業✷ 【 免費訂閱｜雙週二發報 】第一個從「設計創意觀點」出發的「新商業」電子報 → → 點我 大家所熟知的電腦周邊應用品牌 Logitech 羅技繼 2015 年開始進行一連串的品牌翻新，當時，執行長 Bracken Darrell 強調，羅技的 Rebranding 並不只是「改變視覺」這麼簡單而已，羅技希望以「設計」作為整體企業行為與策略的核心，從前端的產品設計改變，帶動後端行銷成效，再透過改變通路的展架設計、社群媒體上的視覺表現，讓品牌經營能夠永續，並且有機會持續成長。 本集節目，Shopping Design 邀請到了 Logitech 羅技台港澳總經理施前江（Aries）以及亞太區設計總監蘇俊瑋 Sean 來到節目，他跟我們分享過去這段時間，設計思維如何深入組織、帶動品牌，同時促成企業的轉型與發展？ ✦ 本集 𝕋𝕒𝕜𝕖𝕒𝕨𝕒𝕪 ✦ Ｏ 為什麼過去的研發流程沒有「設計」？ Ｏ 商業、技術、設計三方如何達到平衡？ Ｏ 企業如何導入「Design Sprint 流程」？ Ｏ 設計怎麼影響與改變品牌形象、策略發展？ Ｏ 除了產品之外，為何「體驗」也成為品牌需要操作的重要環節？ ✦ 本集 𝔾𝕦𝕖𝕤𝕥 ✦ Logitech 台港澳總經理 施前江 施前江（Aries Sze）現任 Logitech 台港澳區總經理，在IT產業逾19年工作經歷，曾任職於香港美商 Ingram Micro 和 Acer 電腦並在 2013 年加入 Logitech﹐9 年期間大力推動改革了香港和台灣的 GTM 政䇿，重組通路結構，推動品牌更新，與港台電競產業交流， 協手產業創立香港電競總會，並擔任應屆主席。近期大力推動現代企業混合辦公趨勢生態鏈，打造企業工作升級，迎接新世代企業及員工對新的工作模式之期待和轉變。自2019年至2022年，Aries引領的台灣香港團隊創造了超越94％將近翻倍的成長。 Logitech 亞太區設計總監 蘇俊瑋 蘇俊瑋（Sean Su）是Logitech羅技的亞太區設計總監。 ⾃ 2014 年加入以來，蘇俊瑋被指派建立亞太設計中⼼， 並製定跨多個業務、市場和品牌的設計戰略。 蘇俊瑋在設計和創新領域擁有 20 多年的專業經驗，在加入Logitech之前，他曾在諾基亞、 Oppo、⾶利浦設計中⼼和中興通訊擔任過關鍵的設計職位。蘇俊瑋同時也是實踐⼤學以及長庚⼤學的客座助理教授，並擔任多個國際設計講座主講以及包括iF設計獎 (2022/2023) 在內的國內外設計評審。 小額贊助支持本節目： https://open.firstory.me/user/ckn6xlgfrzaou0874ej23lndb 留言告訴我你對這一集的想法： https://open.firstory.me/user/ckn6xlgfrzaou0874ej23lndb/comments 聯絡我們 ➤ sd@shoppingdesign.com.tw 各平台收聽《設計關鍵字》 ➤ https://bit.ly/3uP82P7 Shopping Design 網站 ➤ https://www.shoppingdesign.com.tw Powered by Firstory Hosting2023-05-3036 min
Libros, cine y acción"L.A. Confidential" de James Ellroy, adaptación al cine por Curtis HansonGaliana comenta para el blog galianaycia.com «L.A. Confidential» una novela escrita por James Ellroy, publicada en 1990. Forma parte de la tetralogía «Cuarteto de Los Ángeles».
Ambientada en los años cincuenta en la ciudad de Los Ángeles. Nos muestra el mundo del crimen y la violencia en la época dorada de Hollywood. Es una novela negra del siglo XX.
La adaptación al cine se hizo en 1997. Dirigida por Curtis Hanson, escrita por el mismo y Brian Helgeland, basándose en la novela homónima.
Tres policías de Los Ángeles se ven envueltos en una intriga criminal que des...2023-05-1117 min
Mad Money w/ Jim CramerRestaurant Brands Top Brass, Fed Decision Preview & Logitech CEO 5/2/23Stocks fell ahead of tomorrow's Fed decison and Jim Cramer is outlining the 4 major hurdles he's seeing that the market has to overcome this month. First, Restaurant Brands Executive Chairman Patrick Doyle joins Cramer to talk about the Tim Hortons brand, digital ordering trends and more. Then, how might tomorrow's Fed decision move the averages? Cramer's looking ahead and sharing what he expects from the major policy decision. Plus, Cramer's one-on-one with Logitech CEO Bracken Darrell. Mad Money Disclaimer
2023-05-0345 min
The Impossible NetworkBracken Darrell - Seven Minutes of SoundbitesTL:DR - If you're short on time and want some hear how Logitech CEO Bracken Darrell is transforming forward to build a more sustainable carbon-positive business and hear some of his wisdom then here are 7 minutes of key soundbites. If you do have the time, on a run, cycle, or drive, check out the full episode. If you enjoy the show please follow us, like us on your podcast player, and subscribe on YouTube as it helps us grow our audience. Now over to Bracken. ABOUT BRACKENHailing from O...2023-04-1308 min
The Impossible NetworkEp 214: TL:DR Bracken Darrell, Logitech CEO – Seven Minute SoundbitesTL:DR – If you’re short on time and want some hear how Logitech CEO Bracken Darrell is transforming forward to build a more sustainable carbon-positive business and hear some of his wisdom then here are 7 minutes of key soundbites. If you do have the time, on a run, cycle, or drive, check out the […]2023-04-1308 min
The Impossible NetworkBracken Darrell - Transforming Forward, Design Thinking and Sustainability - Insights from Logitech CEOThis week, I'm thrilled to welcome Bracken Darrell, CEO of Logitech, to the podcast.In this concise episode, Bracken, a distinguished industry leader, difference maker, and captivating storyteller, offers his insights on life, leadership, learning, the significance of design thinking, Logitech's commitment to sustainability, maintaining agility, and cultivating values of hunger and humility.Hailing from Owensboro, Kentucky, Bracken pursued English in Arkansas and later graduated with a degree in Accountancy in Texas. He started his career as a public accountant at Arthur Andersen, then earned his MBA at Harvard, which propelled him into brand management...2023-04-1043 min
The Impossible NetworkBracken Darrell - CEO of Logitech drops tomorrow🎉 New Podcast Episode Alert! 🎉Tomorrow I am thrilled to welcome Bracken Darrell, the exceptional CEO of Logitech, to this week's podcast. In this special, concise episode, Bracken shares his wealth of knowledge on life, leadership, learning, design thinking, sustainability, agility, and the importance of hunger and humility.From humble beginnings in Owensboro, Kentucky, Bracken's remarkable journey took him through Arthur Andersen, P&G, and GE, eventually leading him to Logitech's helm in 2012. Despite facing challenges like imposter syndrome, Bracken's unwavering focus and humility have contributed to his continued success.Under his leadership, Logitech has fl...2023-04-0900 min
The Impossible NetworkEp 212: Bracken Darrell – Transforming Forward, Design Thinking and Sustainability – Insights from Logitech CEOThis week, we’re thrilled to welcome Bracken Darrell, CEO of Logitech, to the podcast. In this concise episode, Bracken Darrell, a distinguished industry leader, difference maker, and captivating storyteller, offers his insights on life, leadership, learning, the significance of design thinking, Logitech’s commitment to sustainability, maintaining agility, and cultivating values of hunger and humility. Hailing […]2023-04-0943 min
Learnings from Leaders: the P&G Alumni PodcastBracken Darrell, Logitech’s CEO on Humor That Works“The most important part of humor in the workplace isn't the humor — it's the outcome, which is it’s fun.
Bracken Darrell is President & CEO of Logitech - where for more than a decade he’s been the driver for Logitech’s continued growth and profitability. Prior to joining Logitech, Bracken spent a decade in executive roles @ Whirlpool, Braun, and General Electric - and also worked in brand management at P&G. Prior to receiving his MBA from Harvard, Bracken worked at Arthur Anderson and PepsiCo.
Bracken’s a longtime “Friend of the Pod” - so we wanted to...2023-04-0145 min
The Drill DownEp. 194: Logitech International CEO Bracken Darrell, Jack in the Box, Agilent, Montrose Environmental GroupWhere Logitech International CEO Bracken Darrell (LOGI) sees growth opportunities for the computer hardware maker as consumers think about pulling back on gadget-buying. Jack in the Box (JACK) has a winning strategy in Florida and Arkansas, is making expansion plans and weathering both food and labor inflation. The atomic technology that has Agilent (A) seeing a future in semiconductors. Behind the rapidly shrinking business at Montrose Environmental Group (MEG). The Drill Down with Cory Johnson offers a regular look at the business stories behind stocks on the move. Learn more about your ad choices. Visit...2023-03-0137 min
C-Suite Conversations with Dr. Patrick LeddinEpisode #57 Bracken DarrellJoin the President and CEO of Logitech, Bracken Darrell for a wide-ranging conversation on modern leadership. Bracken reflects on his fascinating career journey, drawing lessons he’s learned about goal setting, communication, and the importance of sustainability and inclusiveness in organizational culture.2023-02-2228 min
Learnings from Leaders: the P&G Alumni Podcast2022: A(nother) Year of Learnings from LeadersAs 2022 comes to a close, we compiled some of the year’s learnings...from leaders. So sit back with your beverage of choice and enjoy. And give us a gift - leave a 5-star review on Apple Podcasts — hearing from YOU, our fellow Alums makes a big difference for our team as we reflect on the year. THANK YOU for the continued support of our podcast and our amazing guests...
Suzy Deering: Ford Motor Company CMO
Claire Elvers, Wayfair’s Head of Global Brand Management & Insights
Matthew McConaughey, Academy Award–winning actor and produce
Nitin Gajria, Google’s Managing D...2022-12-3036 minMad Money w/ Jim CramerLogitech CEO, Retail Earnings Lookahead & Booming Cyclicals 11/14/22The averages slipped after posting two straight days of gains and Jim Cramer is examining what brought the indices lower. Then, Logitech CEO Bracken Darrell joins Cramer to talk about how the company is working to keep a hybrid workforce connected post-pandemic. Next, ahead of a big week for retail earnings, Cramer's sharing his expectations for some of the market's biggest retail names as they report. Plus, Cramer's take on the booming cyclical stocks and what their move higher means for the market.2022-11-1544 min
The Storied FutureThe CEO Who's Designing the Future w/ Bracken Darrell of LogitechIn the third episode of the Storied Future Podcast, Chris talks to Bracken Darrell, the CEO of Logitech, about how a design narrative can help any company reinvent itself.In 2013, Logitech was a computer peripheral maker facing a bleak outlook due to due to a plateau in worldwide PC sales.So Bracken hired Nokia design guru Alastair Curtis, moved R&D budget out of mice and keyboards and into sectors with growth potential, and reorganized the company around a set of design principles inspired by Dieter Rams. In the process, they turned transformed L...2022-09-2246 min
Saville Productions Purpose PodcastBracken Darrell on guiding Logitech with purposeRupert Maconick sits down with Bracken Darrell to talk about Logitech's brand purpose and their latest sustainability initiatives. Bracken Darrell is the CEO of Logitech, a $3 Billion global business. Previously, Bracken was an executive at Whirlpool and P&G. Rupert Maconick is the Founder and Executive Producer of Saville Productions. Saville Productions works with major brands to produce brand-sponsored films and documentaries on a wide range of social and environmental issues. 2022-09-2025 min
Back2Basics: Reconnecting to the essence of YOUE170: Bracken Darrell - The Power of Human PotentialLearn More about Bracken at: (2) Bracken Darrell | LinkedIn and at Bracken Darrell - Logitech President & CEOUnder Bracken Darrell’s 10 years of leadership as president and CEO, Logitech has reinvented itself into an award-winning design company, an industry force pursuing a more sustainable and equal world, and a top performer on the SIX Swiss Exchange and Nasdaq Global Select Market.As a result, Logitech has been the recipient of numerous awards. These include more than 200 design awards over the past three years from the likes of CES, iF Design, Red Dot, Good Design and IDA, as...2022-09-0829 min
Unicorn Bakery - Wie Startup Gründer erfolgreiche Firmen aufbauenSo restrukturiert und vervielfacht man den Erfolg einer börsennotierten Firma - Bracken Darrell, CEO LogitechIch hatte vor ein paar Jahren die Ehre, ein Gespräch mit Bracken Darrell, dem CEO von Logitech, zu führen. Das Interview ist auf Englisch. Wir sprechen über die Transformation von Unternehmen in Design Companies. Außerdem schauen wir uns an, in welchem Zustand Logitech war, als Bracken hinzukam und welche Herausforderungen eine Transformation von Logitech mit sich brachte.Was du lernst:Was bedeutet es, eine Firma in eine Design zentrierte Firma zu transformieren?Was kannst du als Startup von Bracken lernen?Wie Bracken Logitech restrukturiert hat?Di...2022-09-0639 min
Brand TherapistLeadership by Design with Bracken DarrellChange management is one of the most difficult tasks in any organization. It requires a leader who can listen to different voices and communicate the objectives of that change, clearly. While it is difficult and painful at first, it can eventually transform the fortunes of an organization and set a foundation for consistent growth. Today, I’m joined by Bracken Darrell, the CEO of Logitech. Under his decade-long leadership, the company has reinvented itself into an award-winning design company, an industry force in pursuing a more sustainable and equitable world, and a top performer on th...2022-08-1038 minMad Money w/ Jim CramerNucor CEO, Logitech CEO & Foreign Exchange Impact 7/26/22All three major averages fell, and Jim Cramer is guiding investors through what caused the market's drop. Then, Nucor CEO Leon Topalian talks to Cramer regarding second quarter earnings and guidance. Next, Cramer is taking a look at some of the stocks within the S&P 500 that investors should look towards when considering foreign exchange and the impact of the strong U.S. dollar. Plus, Cramer is joined by Logitech CEO Bracken Darrell.2022-07-2744 min
OWC's Leaders & Game ChangersSTRETCH A BRAND VIA INNOVATION, DESIGN, AND SUSTAINABILITY & HOW LOGITECH GOT IT OH SO RIGHTWhat does it take to make a household name relevant and reach an entirely new demographic? How can we revive or ignite a company that’s in trouble? What products should be designed or chosen? What is the most effective marketing message? What is going to hook customers in and make them loyal and loving your brand? Logitech’s President and CEO has the answers.
On this episode of Leaders & GameChangers, Setorii will be speaking with a leader that has been trusted by Logitech, Procter & Gamble, PepsiCo, GE, Whirlpool, Braun and others. His name is Bracken Darrell and...2022-07-0744 min
The Burleson Box: A Podcast from Dustin Burleson, DDS, MBAJames White on Anti-Racist Leadership: How to Transform Corporate Culture in a Race-Conscious WorldIn this episode, Dustin talks with James White about his book, Anti-Racist Leadership: How to Transform Corporate Culture in a Race-Conscious World.You'll discover how building anti-racist leadership is more than just “the right thing to do” – it contributes positively to successful operations and a strong bottom line. James and I discuss why "cultural fit" is often misunderstood and misused to allow perpetuation of an elite, privileged in-group and leave out minorities who may be equally qualified. James shares why DEI is not a zero-sum game and why the very nature of how we run our companies, and of...2022-07-0129 min
The POZCAST: Decoding Success with Adam PosnerBEST OF #THEPOZCAST: E187 Bracken Darrell: A lifetime of Wisdom from the CEO @ Logitech1:14 – Undergrad days / Advantage of Liberal Arts degree2:36 – Open to taking risks2:59 – Basketball Pro Team3:30 – Basketball Role Models4:47 – Specialization in Consultant World5:50 – Detail Oriented6:14 – Embrace the strengths7:16 – Key Takeaway from early days10:41 – Advice to current Senior Brand Managers12:45 – Ownership and Accountability13:37 – The core difference between American & European Corporate14:43 – Leading overseas companies / Different Cultures16:27 – Crisis Standpoint (Leadership and Management)17:50 – Keeping up with the demand19:07 – Decision making as a Leader20:04 – Silver Linings21:45 – Next Grade Innovation23:12 – Putting into Practice25:22 – Corporate Mirror27:22 – Go-to Interview Questions29:40 – Definition of Culture...2022-06-2945 min
Heads Talk100 - A Celebration - Heads Talk 100th EpisodeLet us know your thoughts. Send us a Text Message. Follow me to see #HeadsTalk Podcast Audiograms every Monday on LinkedInMemorable lines...1) Cherie Blair CBE, QC, Omnia Strategy LLP https://podcasts.apple.com/gb/podcast/heads-talk/id1537979604?i=10005071483172) Kevin Ellis, Chairman PwC UK & MENA https://podcasts.apple.com/gb/podcast/heads-talk/id1537979604?i=10005176572343) Racey Muchilwa - Country President Novartis SSA https://podcasts.apple.com/gb/podcast/heads-talk/id1537979604?i=10005277536044) Ronan Dunne, Chairman Six Nations Rugby https://podcasts.apple.com/gb/podcast/heads-talk/id1537979604?i=10005350378295) Craig Walker, fmr...2022-06-2604 min
Learnings from Leaders: the P&G Alumni PodcastGary Vaynerchuk (VaynerX) & Bracken Darrell (Logitech): Masters of Digital Disruption“There is a level of compassion to understanding that there's things that need to be done.” // “We have to make up for lost time - transparent actions and results need to follow.”
In the midst of all the social and upheaval we continue to face facing - we sat down with serial entrepreneur Gary Vaynerchuk, alongside Logitech CEO (+ P&G Alum) Bracken Darrell for a conversation with two “Masters of Digital Disruption”. In a candid conversation that spanned the internet and blockchain technologies (driving increased transparency and accountability) - to the greater need for social and environmental impact (root...2022-05-2257 min
No Turning BackBracken Darrell on Personal and Professional Growth2022-04-1939 min
Heads Talk089 - Bracken Darrell CEO: Logitech, Downright Honest LeadershipLet us know your thoughts. Send us a Text Message. Follow me to see #HeadsTalk Podcast Audiograms every Monday on LinkedInEpisode Title:- 🇺🇸Downright Honest Leadership🇺🇸This week on Head Talk we take a mini break from the #HTFintechSeries to talk to a leader that needs little introduction. Bracken Darrell is the President and CEO of Logitech and has had presidential and executive management roles in well known brands and organisations such as Procter & Gamble, Arthur Anderson, PepsiCo, General Electric and Whirlpool. Named Swiss CEO of the yea...2022-04-0331 min
ExecuTalksLogitech CEO: Bracken DarrellBracken began his career in accounting after college. After working in accounting roles for an accounting firm and then PepsiCo he transitioned into brand management early in his career. He first worked at Procter & Gamble, then moved into a General Manager position at General Electric. There are other career moves we talk about in this episode, so make sure you tune in!Stick around until the end to hear about:- The key positions that Bracken targeted early in his career that empowered his career journey- Why Bracken decided to go back to business sch...2022-02-2826 min
The Seven EighthsEpisode 22 - ConvictionIntro
Welcome to Episode 22 of The Seven Eighths. In this episode, I chat with Bracken Darrell about his journey through highs and lows of life. Bracken Darrell is the President and CEO of Logitech. Under Bracken Darrell’s nine years of leadership, Logitech has reinvented itself into an award-winning design company, an industry force in pursuing a more
sustainable and equitable world, and a top performer on the SIX Swiss stock exchange and
NASDAQ. Bracken is a proponent of design and the liberal arts in business, especially of their role in innovating product ex...2022-02-2128 minDecoder with Nilay PatelHow Logitech bet big on work from homeLogitech is one of those ubiquitous companies — it’s been around since 1981, selling all kinds of important things that connect to computers of all shapes and sizes: mice, keyboards, cases, cameras, you name it. Nilay Patel spoke with Logitech CEO Bracken Darrell about how the company met increased demand during the pandemic, whether that changed his plans to shift to a services company, and how the supply chain issues around the world affect his business. They also talked about how he manages Logitech’s relationships with other tech giants like Apple and Amazon.And we had to talk a...2021-12-211h 00
Learnings from Leaders: the P&G Alumni PodcastThe P&G Alumni Foundation - donate, get matched...and WIN!As 2021 comes to a close, we wanted to share an amazing donation - and winning - opportunity for ALL of our end-of-year giving.
pgalums.com/raffle
pgalums.com/donate
https://pgalumnifoundation.org
The P&G Alumni Foundation creates economic empowerment opportunities for those in need around the world - providing marginalized communities sustainable paths to prosperity. As a registered nonprofit with HUNDREDS of volunteers around the world - the P&G Alumni Foundation does this each year by providing grants to some AMAZING organizations - funded through contributions by P&G Alumni and podcast listeners around the...2021-12-0101 min
The POZCAST: Decoding Success with Adam PosnerBracken Darrell: A lifetime of Wisdom from the CEO @ Logitech1:14 - Undergrad days / Advantage of Liberal Arts degree2:36 - Open to taking risks2:59 - Basketball Pro Team3:30 - Basketball Role Models4:47 - Specialization in Consultant World5:50 - Detail Oriented6:14 - Embrace the strengths7:16 - Key Takeaway from early days10:41 - Advice to current Senior Brand Managers12:45 - Ownership and Accountability13:37 - The core difference between American & European Corporate14:43 - Leading overseas companies / Different Cultures16:27 - Crisis Standpoint (Leadership and Management)17:50 - Keeping up with the demand19:07 - Decision making as a Leader20:04 - Silver...2021-11-2646 min
Exceptionally Bad: Movie ReviewsMy Science Project (1985)In a High School where kids have easy access to alcohol, cigars, dynamite, and ancient alien technology, science teacher Bob Roberts will teach his students to stand up to the man through...SCIENCE! The guys (Ben, Bracken, Brant, Nate and producer, Danny) review our first listener recommendation with this little know teen science movie of 1985. This film stars John Stockwell, Danielle von Zerneck, Fisher Stevens, Raphael Sbarge, Richard Masur, Barry Corbin, Ann Wedgeworth, and Dennis Hopper! Is this film Exceptionally Bad or just Bad? Listen to find out. Follow us on Instagram @ExceptionallyBad and Twitter @XceptionallyBad or email us...2021-11-031h 20
Exceptionally Bad: Movie ReviewsMy Science Project (1985)In a High School where kids have easy access to alcohol, cigars, dynamite, and ancient alien technology, science teacher Bob Roberts will teach his students to stand up to the man through...SCIENCE! The guys (Ben, Bracken, Brant, Nate and producer, Danny) review our first listener recommendation with this little know teen science movie of 1985. This film stars John Stockwell, Danielle von Zerneck, Fisher Stevens, Raphael Sbarge, Richard Masur, Barry Corbin, Ann Wedgeworth, and Dennis Hopper! Is this film Exceptionally Bad or just Bad? Listen to find out. Follow us on Instagram @ExceptionallyBad and Twitter @XceptionallyBad or email us...2021-11-021h 20Mad Money w/ Jim CramerCEO of Logitech, CEO of Centene & Cramer cuts through the inflation noiseInflation? Deflation? Hyperinflation? What you need to know on a day where the Dow and S&P hit record highs – Cramer's breaking it all down. Then, the CEO of Logitech, Bracken Darrell, shares why the company is positioned to supply the work-from-home future. Centene CEO, Michael Neidorff, also stops by and provides more insight on the company's quarter after CNC stock saw about a 15% jump over the past 2 weeks. Plus, have rising oil prices peaked or is there still room to climb? Finally, Facebook has its share of critics, but is there an area of positive opportunity? Cramer's giving his ta...2021-10-2744 min
Legends of Data & AIUnleashing innovation through AI & dataIn this episode, Dr. Usama Fayyad speaks with the CEO of a company that has products sold in almost every country and have a market cap over $16 billion dollars. Tune in to hear Bracken Darrell, CEO & President @ Logitech, share his thoughts on the impact of data and AI on industries, what he thinks the future of work is going to look like and how we should all be constantly innovating and learning. From his first job as an accountant, to being a global leader, Bracken is an industry veteran that has seen it all. 2021-09-3025 min
五分鐘看懂財務報表五分鐘看懂財務報表-羅技(LOGI)2021年年報LOGI羅技2021
開場
1. 歡迎來到五分鐘看懂財務報表
2. 今天來看羅技2021年年報
3. 我最近買了羅技的無線鍵盤滑鼠組。
4. 購買之前，在ptt上搜尋，網友一面倒推薦羅技的鍵盤。
5. 提供五年保固，損壞可換全新品。
6. 使用後也覺得設計簡約、堅固耐用。
7. 更換的原因，是使用舒適度的問題。
8. 在使用筆電時，螢幕要與眼睛同高。
9. 鍵盤要與手肘同高，背脊挺直。
10. 姿勢比較端正，也更加舒服。
11. 因此，無線鍵盤、滑鼠是必要的。
12. 只要這種需求持續存在，我想羅技的生意也能持續做下去。
13. 所以我選擇研究羅技的年報。
主體1
14. 羅技提供電腦周邊配件如鍵盤、滑鼠，與其他數位產品。
15. 兩位史丹佛大學研究所的同學丹尼爾‧柏瑞、皮耶路易吉，與工程師賈科莫·馬里尼，在瑞士洛桑創立羅技。
16. 羅技現任董事長為Bracken Darrell，曾任惠而浦副總裁，哈佛大學企管碩士。
主體2
1. 羅技的營收比例中，電競佔23%，視訊配件佔19%，鍵盤、滑鼠佔15%，指向裝置佔13%。
2. 電競產品中，除了電競耳機等配件外，還包含Streamlab，一個直播軟體，可用於遊戲直播，讓實況主創作內容並得到贊助。
3. 羅技在2020年以1億元收購Streamlab，它一年內營收倍增。
4. 現在直播盛行，一位直播主不會永遠受歡迎。
5. 但是總有新的直播主出頭，提供直播的平台，永遠有生意。
6. 因此在看一個產業時，要看產業鏈。
7. 有時獲利最豐的部分，在它的上下游。
8. 2020年，電競營收成長80%。
9. 指向裝置中，因疫情不可舉辦會議，簡報筆銷售下降，但軌跡球滑鼠等銷售上升。
10. 受惠疫情，視訊鏡頭成長240%，平板配件(如鍵盤)上升180%。
主體3-資產負債表
1. 來看財務數據，以美元計算。
2. 來到資產負債表
3. 總資產為41億元
4. 總負債為18億元
甲、其中最大的，也是成長最多的部分，是應收付帳款和存貨。
乙、在財報項目7中，進行了分析。
丙、它計算出收現天數由50天下降至36天
丁、付款天數由54天增加至90天，這兩項有利於公司。
戊、存貨周轉率由7.5下降至5，公司解釋為因預期銷售增加，因此提高存貨水位。
己、它告訴我們，單看應收付帳款和存貨是不夠的，要看「天數」與「周轉率」
庚、如此清晰的概念，近乎財務教育。
辛、雖其解釋皆有利於公司，仍有隱惡揚善的味道。
壬、但在台股財報中，通常一筆帶過。
癸、美股財報仍相對透明。
5. 這裡有一項「延遲所得稅」。
6. 這是由於財報編寫依據的準則GAAP，與美國國稅局，折舊的算法不同，產生的金額差異。
7. 在美國，因折舊會減少淨利，所以可以扣抵稅額。
8. 股東權益為22億元。
9. 股價淨值比P/B ratio 7.20 >1.5 X
10. 負債比Debt ratio 40.00% 200% O
主體4-損益表
1. 來到損益表
2. 營收為52億元。
n 較去年營收成長79%，為史上最高。
n 原因為疫情使得在家工作、在家上學，使電腦配件需求上升。
3. 毛利為23億元。
n 毛利率44%。
n 較去年上升6.8%
4. 營業成本為 11億元。
n 營業成本中，最大是行銷，佔14%。
n 其中廣告費與人事費各半。
n 說明要經營品牌，投資廣告是必須的。
5. 營業利益11億。
n 營業利益率為21%
6. 淨利9.4億
n 淨利率18%。
n 近三年的淨利從2.5億、4.5億到9.4億，幾乎年年翻倍。
7. 本益比P/E ratio 16.38 > 15 X
8. 股東權益報酬率ROE 50.00% >10% O
9. 並未過去十年每年都獲利Made profit each year in the past 10 years X - X
10. 過去十年EPS由負轉正 O
主體5-現金流量表
1. 來到現金流量表
2. 現金為17億元。
3. 這年度的現金增加10億元，增幅143%。
4. 營業現金流/稅後淨利OCF/NI 122.00% >80% O
5. 每股自由現金流FCF per share 4.04 >0 O
主體6-股東權益變動表
1. 來到股東權益變動表
2. 今年買回記名股票1.6億元。
3. 2020年股利發放率為15%。
4. 大股東持股比例Insider Ownership 6.70% >5% O
5. 股價Stock Price 101.23 -
6. 市值 Market Capitalization 179億 > 100億 O
結語
1. 在資訊時代，軟體飛快汰舊換新。
2. 但是電腦配備的需求，永遠存在。
3. 今天就講到這裡，下次再會，拜。2021-09-0407 min
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FEEL and act like you own the company you work for
Find good mentors (AKA friends) and allow them to find you
Seek advice from people with totally difference experiences and perspectives
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Open, Honest, and Direct: Stories from Powerful Leaders on What It Takes to Unlock Your Team’s PotenThe power of the two person team: Bracken Darrell | President & CEO, LogitechIn the 8 years under President & CEO Bracken Darrell’s leadership, he has transformed Logitech and their stock price has octupled - that’s 8x growth! But in our conversation, Bracken doesn’t talk about stock price, profits, or revenue – instead, he shares the importance of the two-person team, of giving power and autonomy to make data-driven decisions to the people on the ground level, closest to that decision, and about what’s possible when we all align our brains to one singular problem.2020-06-2931 minInterchange RechargedIs the 'Carbon Transparency' Era Coming?This week: is carbon transparency finally coming?Electronics maker Logitech became the most recent company to offer carbon labels on its products. Logitech CEO Bracken Darrell called carbon “the new calorie.”It’s one of many attempts by food and consumer goods producers to make the lifecycle emissions of their products clearer to consumers. In this episode, we’ll examine the new generation of climate labels. We’ve seen attempts at carbon labeling before. What makes these newer ones different? And will they stick?Plus, we’ll try to answer listener questions abo...2020-06-2654 min
The Reboot Chronicles with Dean DeBiaseLeading from Home: How remote working and technology is rebooting the way we work, play and shop - Logitech CEO, Bracken DarrellIn this episode of The Reboot Chronicles Podcast, Dean DeBiase interviews Bracken Darrel, Chief Executive Officer from Logitech, a $3 Billion electronics company with a wide range of products that most of us are using RIGHT NOW.
Headquartered in Switzerland with major operations in Silicon Valley it has become a multi-brand company designing products that bring people together through music, gaming, video, computing, streaming, and the ever-present WORK FROM HOME MOVEMENT. Through a series of smart developments and acquisitions, Bracken and his teams have delivered double-digit growth consecutively over the last five years. And with their 2021 Fiscal year j...2020-06-0729 minMad Money w/ Jim CramerThe Case For Reopening, Speaker of the House Nancy Pelosi, Novavax CEO & Logitech CEOThe DOW fell 457 points and after a major news day Cramer is examining the cost of not reopening the U.S. safely – and soon. Which companies are making progress in the new ‘normal’? Cramer’s giving you his take. Then, Earlier today, Democrats in the House of Representatives unveiled a new $3 trillion stimulus bill and Cramer has the exclusive with Speaker of the House Nancy Pelosi to learn more about the bill and the government’s efforts to combat the economic impact of the pandemic. And, last night Novavax announced a nearly $400M investment commitment from the Coalition for Epidemic Preparedne...2020-05-1348 minMad Money w/ Jim CramerThe Case For Reopening, Speaker of the House Nancy Pelosi, Novavax CEO & Logitech CEOThe DOW fell 457 points and after a major news day Cramer is examining the cost of not reopening the U.S. safely – and soon. Which companies are making progress in the new ‘normal’? Cramer’s giving you his take. Then, Earlier today, Democrats in the House of Representatives unveiled a new $3 trillion stimulus bill and Cramer has the exclusive with Speaker of the House Nancy Pelosi to learn more about the bill and the government’s efforts to combat the economic impact of the pandemic. And, last night Novavax announced a nearly $400M investment commitment from the Coalition for Epidemic Preparedne...2020-05-1348 minMad Money w/ Jim CramerThe Case For Reopening, Speaker of the House Nancy Pelosi, Novavax CEO & Logitech CEOThe DOW fell 457 points and after a major news day Cramer is examining the cost of not reopening the U.S. safely – and soon. Which companies are making progress in the new ‘normal’? Cramer’s giving you his take. Then, Earlier today, Democrats in the House of Representatives unveiled a new $3 trillion stimulus bill and Cramer has the exclusive with Speaker of the House Nancy Pelosi to learn more about the bill and the government’s efforts to combat the economic impact of the pandemic. And, last night Novavax announced a nearly $400M investment commitment from the Coalition for Epidemic Preparedne...2020-05-1348 minMad Money w/ Jim CramerThe Case For Reopening, Speaker of the House Nancy Pelosi, Novavax CEO & Logitech CEOThe DOW fell 457 points and after a major news day Cramer is examining the cost of not reopening the U.S. safely – and soon. Which companies are making progress in the new ‘normal’? Cramer’s giving you his take. Then, Earlier today, Democrats in the House of Representatives unveiled a new $3 trillion stimulus bill and Cramer has the exclusive with Speaker of the House Nancy Pelosi to learn more about the bill and the government’s efforts to combat the economic impact of the pandemic. And, last night Novavax announced a nearly $400M investment commitment from the Coalition for Epidemic Preparedne...2020-05-1348 min
Better Future Exec Club Podcast#BeyondCOVID Town Hall - USA - Design Exec ClubFor video, quotes, and talking points from this Town Hall, please head over to the Design Exec Club Website. Hosted by:Mark Bergin - Founder & CEO of DRIVENxDESIGN - Linkedin, Instagram, TwitterPanelists:Rick Bell - Adjunct Associate Professor - Columbia University NYCBrian Collins - CCO - CollinsBracken Darrell - CEO - LogitechDan Formosa - Designer - Dan FormosaWilliam Knight - Director - RenewTuri McKinley - Global Practice Lead - FROGDebbie M...2020-04-161h 17
Better Future Exec Club PodcastBracken Darrell — Design Exec ClubHosted by: Mark Bergin, Founder & CEO of DRIVENxDESIGN - Linkedin, Instagram, TwitterGuest: Bracken Darrell, CEO of Logitech - Linkedin
2020-04-0732 min
Better Future Podcast - Made for People - Design in the BoardroomBracken Darrell - Made for People | Better Future Podcast - Episode 35In this episode, Mark chats to Bracken Darell, the CEO of Logitech. Mark and Bracken talk about the third (or perhaps fourth?) era of design: ‘expanding the design mindset beyond ‘design’’ and adapting to a new Solve Industry.
https://drivenxdesign.com/d100/news_details.asp?AssetId=728612020-03-0631 min
The VergecastLogitech's CEO Bracken Darrell on going beyond hardwareThis week on The Vergecast interview series, Verge editor-in-chief Nilay Patel speaks to current CEO of Logitech Bracken Darrell.Logitech has acquired a couple of companies over the past few years, notably Blue Microphones and Ultimate Ears. Recently, Logitech acquired their first software company Streamlabs, a streaming software company used by almost half of all streamers on platforms like Twitch and YouTube.Nilay and Bracken talk about how acquiring this software company makes sense for Logitech, its own hardware that works with Streamlabs, and what it’s like making hardware for big companies like Apple, Mi...2019-10-081h 13