Shows
Marketing RoundtableHow Backend Data Shapes Front-End Growth with Sarathkumar NallusamyIn this episode of Marketing Roundtable, host Brian Cosgrove sits down with Sarathkumar Nallusamy, supply chain data scientist and entrepreneur, to explore how backend systems quietly power front-end growth. From dismantling car engines as a teenager to building optimization models for Fortune 500 retailers, Sarathkumar shares his unconventional journey through industrial engineering, global consulting, and high-growth startup environments.Throughout the conversation, Sarath unpacks what decision science really means beyond coding, and why asking better questions often matters more than writing better algorithms. He reflects on his time at IBM, Staples, American Eagle’s logistics division, and beyond, revealing how inventory op...
2026-02-131h 25Marketing RoundtableHow to Think like a CRO Expert with Josh SilverbauerIn this episode of Marketing Roundtable, host Brian Cosgrove sits down with Josh Silverbauer, Head of Analytics & CRO at From The Future, to unpack how psychology, experimentation, and user experience converge to shape modern conversion optimization. From his unconventional journey through music and audio engineering to becoming a leading voice in analytics and CRO, Josh shares how curiosity, intuition, and a relentless desire to “fix what feels broken” have guided his career in the digital space.Throughout the conversation, Josh reveals why great CRO goes far beyond button tests, blending creativity with measurement to understand how people actually behave. He b...
2025-12-091h 02Marketing RoundtableMeasuring Trust and Audience Behavior with Andy AsaroIn this episode of Marketing Roundtable, host Brian Cosgrove sits down with Andy Asaro, Global Executive Director of Audience Analytics at Condé Nast, to explore how data, creativity, and human understanding intersect in modern publishing analytics. From his unconventional start in the humanities to leading analytics for brands like Vogue, GQ, and The New Yorker, Andy shares how curiosity and storytelling have shaped his path in the evolving world of media.Throughout the discussion, Andy reveals why qualitative thinking still matters in an increasingly automated landscape, how frameworks and automation can unlock deeper audience insights, and why trust is t...
2025-10-231h 18Marketing RoundtableThe Art of Marketing Architecture with Biswajit ChakrabortyIn this episode of Marketing Roundtable, host Brian Cosgrove sits down with Biswajit Chakraborty, Principal Enterprise Architect at Adobe, to explore the art of marketing architecture — from personalization strategies and CDPs to the future of AI-driven customer journeys.From various learnings and experiences throughout his career, Biswajit reveals what it takes to architect marketing systems that deliver measurable business value. You’ll learn how to align people, process, and technology; why timing is everything in personalization; and how AI-powered tools are shaping the future of customer journeys.Where to find Biswajit & other links:💼 LinkedIn: https...
2025-08-211h 00Marketing RoundtableAI Workflows Every Marketer Should Know with Andreas WelschIn this episode of Marketing Roundtable, host Brian Cosgrove sits down with Andreas Welsch, founder of Intelligence Briefing and author of The AI Leadership Handbook, to explore the tools, challenges, and real-world applications of AI for marketers and content creators.
2025-05-191h 01Marketing RoundtableLeveling Up Data Storytelling with Dasanj AberdeenWelcome back to Marketing Roundtable! In this episode, we sat down to chat with Dasanj Aberdeen, an expert in data-driven storytelling.As a product management and content strategy leader, Dasanj brings a unique, interdisciplinary lens to solving complex business challenges through clear and impactful storytelling.
2025-05-1342 minMarketing RoundtableEvolving Analytics For Real-World Strategies with Ryan AndricksThis episode of Marketing Roundtable dives into the constantly evolving world of web analytics with special guest Ryan Andricks. With over 12 years of experience in data analytics and market research, Ryan is a seasoned web analytics leader specializing in delivering measurement solutions in corporate environments. As an expert in optimization strategy, analytics implementation, and data visualization tools, he has successfully managed testing and personalization programs while driving impactful business insights.
2025-01-0851 minMarketing RoundtableData Visualization & Custom Dashboards with Jordan RemmesWelcome back to Marketing Roundtable! In this episode, we sat down with Jordan Remmes, a Digital Producer specializing in data consulting and visualization.
With experience across various industries and a talent for storytelling, Jordan excels at transforming complex data into clear, actionable insights. Her ability to communicate these insights effectively, even to those unfamiliar with the intricacies of data science, makes her a standout in her field.
Chapters
00:00:00 - 00:00:17 Intro
00:00:17 - 00:12:11 About Jordan Remmes
00:12:11 - 00:15:49 Storytelling and Data
00:15:50 - 00:20:05 Creating Data Visualizations for C-Suite Executives
00:20:06 - 00:25:20 Best and Worst Charts
00:25:21 - 00:26:01 Sponsorship
00:26:02 - 00:44:05 Best Practices for Custom...
2024-08-161h 01Marketing RoundtableWork Smarter, Not Harder: AI and LLMs in Digital MarketingWant to know about using AI in Digital Marketing? In this episode of Marketing Roundtable, we interview multiple discipline experts (Project Management, Web Development, SEO and Content) on how they utilize AI and LLMs in their everyday tasks. We’ll talk top tips for getting what you want out of AI, pros and cons for different tools, and put ChatGPT itself in the hot seat.
2024-06-281h 09Marketing RoundtableCase Study Part 2: Instagram in 2024// Going Viral, Defining Success, Boosting and MoreIn Part 2 of our special Instagram case study episode, social media specialists Rachel and Tatiana sit down to review the hard data and share stories of virality, seasonality, and beyond!
Part 1 covered the kickoff phase of launching a new Instagram account, and reviewed topics like competitive analysis and documentation. Give it a watch now on our YouTube channel, or tune in wherever you get your audio podcasts.
2024-05-0746 minMarketing RoundtableCase Study Part 1: The Importance of NICHING DOWN on InstagramWhat happens when a follower base fractures in two? On this episode, we recount why we had to NICHE BACK DOWN on Instagram, including all the trials, errors, and successes of starting new from scratch! Part 1 of this social media case study covers our kickoff phase, competitive analysis, and obviously ... the importance of niching down. Stay tuned for Part 2, where we dive deeper into the data and share the lessons we've learned along the way.
2024-04-0240 minMarketing RoundtableThe 3 Biggest Changes Coming to Paid MediaThe digital marketing landscape is always evolving, but perhaps no discipline resides on the precipice of industry-shifting change more than paid media.On this episode, our hosts sit down with paid media manager extraordinaire Geoff Graham to review the latest updates in the world of paid media, and how online advertising as we know it is about to transform forever.
2024-03-0536 minMarketing RoundtableThe Nuances of Event Marketing & Project ManagementOn a special episode of the Marketing Roundtable podcast, BrainDo Project Manager Rose Baez discusses the nuances involved in guiding event marketing.
2024-02-0638 minMarketing RoundtableOur 2024 Social Media Marketing, UX & Design PredictionsHosts Rachel and Tatiana present their 2024 social media and design bingo card! Will Twitter/X declare bankruptcy? Could we lose free Canva? With our cards in hand, chips at the ready, and a slam-dunk Zuckerberg Meme free space, we're diving into our 2024 predictions!
2024-01-021h 08Marketing RoundtableA/B Testing: The Hero of Data AnalyticsWhat is A/B testing in data analytics? Learn all about the process, customization, AI integrations, and more with analytics experts Brian Cosgrove and Peter Song.
2023-12-0554 minMarketing RoundtableSpooky Digital Marketing Stories (And Their Less Than Spooky Solutions)Join four digital marketers as they share real-life scary stories, from doppelgänger websites to terrifying client conversations. Topics cover web development, user experience design, content management, and organic social media, so buckle in — this special episode has a few twists and turns!
2023-10-0526 minMarketing RoundtableSpooky Digital Marketing Stories (And Their Less Than Spooky Solutions)Join four digital marketers as they share real-life scary stories, from doppelgänger websites to terrifying client conversations. Topics cover web development, user experience design, content management, and organic social media, so buckle in — this special episode has a few twists and turns!
2023-10-0326 minMarketing RoundtableHow To Build Your Business With a Strong Analytics StrategyIf you have been wondering how you can 10X your business by using your analytics the right way, this episode is for you. Marketing Roundtable dives into data-driven digital marketing strategies for business success with our principal and data analyst, Brian Cosgrove.
In this episode, you will hear everything about how you can take your analytics and data science and turn it into a more significant ROI for your business. Brian Cosgrove gives you so many insights and tips to grow your business by ensuring you don't overlook the things you should be reviewing...
2023-09-0558 minMarketing RoundtableHow To Take Your Business to the Next Level With Web Design & DevelopmentListen in as the Marketing Roundtable explores the dynamic interplay between design and development in website creation. Discover valuable insights from expert co-hosts Tatiana Knies-Smith, a talented designer with a passion for marketing, and Andrew Okupinski, an experienced web developer.
Learn about website building options, including DIY, freelancing, and custom-built solutions and find out how to ensure design and development always align for a successful website.
2023-08-0142 minMarketing RoundtableHow to Build Relationships with ClientsJoin us on the Marketing Roundtable podcast as we dive into the world of project management and explore the crucial art of building lasting client relationships. In this episode, we are thrilled to have Jason Nederveld, the esteemed project manager at BrainDo, sharing his invaluable insights and experiences.
Project management is a critical aspect of any successful marketing campaign, and strong client relationships form the foundation for achieving remarkable results. With his extensive background in project management, Jason has gained a wealth of knowledge and expertise in fostering effective collaborations with clients.
During our discussion...
2023-07-0552 minMarketing RoundtableWhat is Paid Media?Having a strong paid media strategy is essential for effective marketing. But what makes a campaignsuccessful?
In our latest episode of the Marketing Roundtable podcast, we dive into some people’s biggest questionssurrounding paid media with BrainDo’s very own Digital Media Director, Kelsey Benoit.
Let’s dive in!
2023-06-061h 02Marketing RoundtableModern Spam Means Link SpamOn this episode of Marketing Roundtable, Tom Bendel, BrainDo's SEO Strategist and Digital Marketing Instructor at EdX (2U), joints Tatiana Knies-Smith and Rachel Rhodes to discuss the effects of spam on a company's SEO. Tom explains what SEO is and how spam can harm websites and damage their SEO ranking. The team also discusses different types of spam links, including malicious/ toxic links, intentional marketing link spam, parameter redirect spam, and referral spam links.
Tom offers preventive measures such as link auditing, using Google's Disavow feature, or using robots.txt to prevent spam links...
2023-05-0244 minMarketing RoundtableThe Significance of Organic Social MediaIn this episode of the Marketing Roundtable podcast, Rachel Rhodes, Social Media Manager at BrainDo, takes the guest seat instead of hosting to discuss the significance of organic social media. Rachel shares insights on social media management, whether brands should be on every platform, the impact of algorithms on social media, and the need for niching down content. As a result, listeners can gain valuable insights into the organic social landscape and the future of the creator economy.
2023-04-0442 minMarketing RoundtableDesigning for Intentional Decision MakingWe sat down with Brian Schwartz, Creative Director at BrainDo. He explains to us the importance of design and how it can impact decision making. Listen in as we give industry tips and breakdown decision making design.
2023-03-0742 minMarketing RoundtableWhy you rank where you rank on Google?The first of many podcasts for BrainDo's Marketing Roundtable Podcast, hosted by social media manager Rachel Rhodes and design lead Tatiana Knies-Smith.
We welcomed a special guest for our inaugural episode - BrainDo's very on VP of SEO, Ron Sansone! Ron has been working on the agency side of SEO & Digital Marketing for the last six years. He has a background in advertising, copywriting, digital marketing, strategy, client pitching, and even PR!
For more information on BrainDo or how we can help your business's digital marketing strategies, reach out h...
2023-01-0350 min
INspired INsider Podcast[Top Agency Series] Digital Agency Elite Minds Live from ColoradoBrian Cosgrove is the Principal and Chief Data Strategist at BrainDo. BrainDo provides a diverse mix of digital services, including marketing, experience, and partnership. Over Brian's 15-plus-year career in the digital marketing space, he's created innovative strategies for Fortune 500 brands, including Digitas and Razorfish. He also co-founded the digital marketing application at TPG, garnering over $1 million in revenue his freshman year. Susan Brake is the Senior Vice President at Development Counsellors International (DCI), a 60-year leader in marketing destinations. Additionally, DCI specializes in economic development and tourism marketing. Before taking on the Senior Vice President role, Susan...
2022-12-2926 min
The Dr. Leaf ShowPodcast 364: 3 Ways to boost your mental energy when you are tired and overwhelmedSign up to Patreon to get access to bonus ad-free podcasts, exclusive downloads, live Q&As and more: https://www.patreon.com/drcarolineleafEPISODE DESCRIPTION: In this podcast I talk about tips to boost your energy when you tired and overwhelmed. Why do we get tired? Our nonconscious mind never stops. It’s always trying to make us aware of issues that are damaging our resilience and causing neurophysiological disruptions in our brain and body. However, the conscious mind and braindo get tired because they work on energy, like our phones. This is kind of...
2022-03-1427 min
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing AgenciesHow Relationships & Collaborative Culture Help Agencies Scale FasterDo you know the importance of building relationships to help your agency scale faster? Brian Cosgrove was doing well at a big agency but felt it kept him from doing what he really wanted to do, which was starting his own business and bringing innovation to the way the services are provided. Once he founded BrainDo, they started scaling and, within a year, had already grown from two to eight employees. In this conversation with Jason, he talked about the important role that building relationships & collaborative culture played in getting his agency off the ground, why he was always...
2021-11-0316 min
Vibrant Powerful MomsHow to Keep Your Brain Fit, Healthy and Focused With Noreen KolesarHow fit is your brainDo you work it out on a regular basis and take pains to ensure it is in tip top shapeAccording to this weekrsquos guest, Noreen Kolesar, having a fit brain is every bit as important as having a fit body and she came on the show to share simple tips to help us all do exactly that.
2018-12-1027 minVibrant Powerful MomsVibrant Powerful Moms with Debbie Pokornik - Helping Everyday Women Create Extraordinary Lives!: How to Keep Your Brain Fit, Healthy and FocHow fit is your brainDo you work it out on a regular basis and take pains to ensure it is in tip top shapeAccording to this weekrsquos guest, Noreen Kolesar, having a fit brain is every bit as important as having a fit body and she came on the show to share simple tips to help us all do exactly that.
2018-12-1027 minVibrant Powerful MomsVibrant Powerful Moms with Debbie Pokornik - Helping Everyday Women Create Extraordinary Lives!: How to Keep Your Brain Fit, Healthy and FocHow fit is your brainDo you work it out on a regular basis and take pains to ensure it is in tip top shapeAccording to this weekrsquos guest, Noreen Kolesar, having a fit brain is every bit as important as having a fit body and she came on the show to share simple tips to help us all do exactly that.
2018-12-1027 minVibrant Powerful MomsHow to Keep Your Brain Fit, Healthy and Focused With Noreen KolesarHow fit is your brainDo you work it out on a regular basis and take pains to ensure it is in tip top shapeAccording to this weekrsquos guest, Noreen Kolesar, having a fit brain is every bit as important as having a fit body and she came on the show to share simple tips to help us all do exactly that.
2018-12-1027 min