Shows
Crafty Brewers: Tales Behind Craft BeerGoose Island Announces 2025 Bourbon County Brand Stout Lineup (Bonus Episode!)Get a first look at Goose Island's 2025 Bourbon County Brand Stout variants, including:- 2025 Bourbon County Brand Original Stout- 2025 Bourbon County Brand Cherries Jubilee Stout- 2025 Bourbon County Brand Chocolate Praline Stout- 2025 Bourbon County Brand Proprietor’s Stout- 2025 Bourbon County Brand Double Barrel Heaven Hill Bottled-in-Bond Stout- 2025 Bourbon County Brand Parker’s Heritage Reserve StoutPhoto Credits: Goose Island #gooseisland #bourboncountystout #barrelaged2025-07-2217 min
Mi3 Audio EditionThe CMO Awards Podcast Ep8: Building brand for demand: Michael Hill, Reflections Holidays, Allianz CMOs on the business case and foundations for a brand-first marketing strategyHost: Nadia Cameron - Editor - Marketing | Associate Publisher Brand evolution: It’s in the sights of every marketer, but how do you honour the legacy while seeking a new narrative that grabs attention, signals distinctiveness, and builds loyalty? How do you prove it’s worth investing in brand not just demand internally? What team structures and measures are better for driving a brand-led marketing approach? And what does it take to avoid what Mark Ritson calls “the pornography of change” in your creative and brand execution for the sake of it, versus innovating to ensure continued cultural...2025-07-211h 05Mi3 Audio EditionSuper Cannes 25: Suncorp’s Brand, CX boss Mim Haysom on influencers; Why EY Parthenon says risk and creative works for c-suite and Tassal’s Matt Vince is thinking globalCannes was heaving with influencers striking deals, but the message from top marketers, academics and consulting firms was consistent: Go back to fundamentals on brand, embed brand at the heart of business, then execute with consistent creative excellence to drive outsized financial returns.Mark Ritson landed that message most emphatically via 10 years worth of Effie data analysed by System1. In short: Do really good work, put enough money behind it, don’t change it; grow more.CEOs like Gap Inc’s Richard Dickson are codifying brand to drive business decision-making – and it’s working. Other business leaders...2025-06-2445 min
CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.coIAM2445 - Podcaster Builds a Lifestyle Brand to Empower Women and Encourage StorytellingQuanna is an artist and founder of CareFree Black Girl (CFBG), a powerful platform and community centered around celebrating Black women through art, empowerment, and real-life experiences.
Quanna shares her journey from indie rapper to CEO, building something much bigger than a brand — a cultural movement.
She emphasizes the importance of authentic community engagement, hosting events in underrepresented areas.
Quanna highlights the brand’s mission to highlight the non-monolithic nature of Black womanhood, embracing all styles, backgrounds, and stories.
Quanna advocates for entrepreneurs to embrace all parts of who they are, especially when those parts feel different from each other.
Website: ...2025-04-2314 min
The Creative Drive Audio PodcastHow to Define A Motorsport Brand - George Tamayo Racer Studio Creative DirectorIn this episode, we sit down with George Tamayo, Creative Director at RACER Studio, to uncover what goes into shaping the identity of a brand like Racer. George shares his perspective on redefining the Racer brand and the importance of storytelling in bringing its essence to life. We dive into what it means to tell a brand’s story authentically, why it’s both essential and challenging, and how to find the unique layers that make a brand resonate.
With a background as a writer and creative visionary, George explains the balance between social media’s quick takes...2025-02-2732 min
Branding for Breweries - Strategies to Grow Brewery Brands and SalesHow Breweries Can Grow with Podcasts – with Dave D. (Daft About Craft)Podcasts are a powerful tool for brewery branding, if you know how to use them. 🎙️🍻In this episode, I chat with Dave D. from Daft About Craft, one of the UK’s top indie beer podcasts, about how breweries can grow their brand and reach new drinkers through audio.We dive into:– How to find the right podcasts for your brewery– The best way to pitch your story and get featured– What makes a great brewery/podcast collaboration– Why podcasts offer more value than social media alone👉...2025-01-3135 minCEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.coIAM2360 - Entrepreneur and Brand Architect Build Powerful Brands and Partners With Others To Do The SameMatt Gottesman is an international business strategist, brand architect, and purpose-driven entrepreneur.
He shares how his experiences with tech, branding, and consulting helped him transition into working with high-end brands like Louis Vuitton, Moët Hennessy, and Cadillac.
Matt emphasizes the importance of energy and authenticity in brand building, explaining that he connects with people and businesses on a deep, energetic level to understand their core motivations.
Matt mentions the importance of effectively organizing his time and schedule, using tools like a calendar and a large whiteboard to track goals and tasks.
Matt advises young entrepreneurs to focus on the proce...2025-01-2816 minMi3 Audio EditionTikTok-Tracksuit data: 60% brand awareness triples conversion; 37% awareness is sweet spot for DTCs, start-upsTikTok marketing science chief Rory Dolan says performance media costs are soaring while conversions flatline. He has the data to prove it. After mapping TikTok platform activity with Tracksuit’s brand tracking data, Dolan has one key message – invest in brand to boost conversion and beat biddable auction inflation: “Advertisers with 60 per cent-plus awareness have a 2.86 times increase in their baseline conversion rate versus advertisers that are 20 per cent below,” he says, rendering brand versus performance arguments redundant, if not suicidal. Full funnel execution is king, says Dolan, because building future demand means easier, cheaper conversions at scale: “...2024-10-2446 min
The Innovation Economy with Arlington Economic DevelopmentUsing Podcasts to Grow Your BrandIn this episode of Brand the Change, Host Bonnie Habyan sits down with podcast expert Brandy Whalen to talk about the explosive podcast industry and to provide listeners tips on how to leverage podcasts to grow their brand. This episode explains the strategy of podcasts in a marketing strategy to help build a brand. Whether you're a CEO of a major brand, a solopreneur, a founder of a start-up, or an executive, this episode takes a deep look at the growing influence of podcasts and why they are a strong tool to incorporate in your marketing mix.2024-08-1341 min
The Innovation Economy with Arlington Economic DevelopmentUsing Podcasts to Grow Your BrandIn this episode of Brand the Change, Host Bonnie Habyan sits down with podcast expert Brandy Whalen to talk about the explosive podcast industry and to provide listeners tips on how to leverage podcasts to grow their brand. This episode explains the strategy of podcasts in a marketing strategy to help build a brand. Whether you're a CEO of a major brand, a solopreneur, a founder of a start-up, or an executive, this episode takes a deep look at the growing influence of podcasts and why they are a strong tool to incorporate in your marketing mix. 2024-08-1336 min
Power of Podcasts: Persepctive from the InsideSarah Hewerdine perspective on brand advertising with podcastsSarah Hewerdine shares her perspective on growing a brand by leveraging podcasts in marketing plans. Sarah Hewerdine is Head of Marketing for Stake, a digital real estate investment platform. During this episode Sarah discusses Stake's marketing strategy to grow brand trust and awareness, and how podcast advertising can support these objectives. She also touches on the different podcast advertising methods including programmatic advertising and branded show creation.
Power of Podcasts: Perspective from the inside is a recap of key insights and ideas discussed at the Power of Podcasts 2024 event. Power of Podc...2024-06-2512 minMi3 Audio EditionRetail media meets ‘mobility media’: Uber ads global chief says Australia powering as Uber Ride brand ads drive hard sales via Uber Eats app – but funnel collapse pushes ‘brand-formance’ trend to the fore - and 3% CTRs don’t come cheapUber’s ads business is starting to scale and its New York-based boss Michael Akkerman says Australia – one of its best performing markets, with a rapidly growing sales operation – will see the next wave of new formats first. He’s touting retail media meets “mobility media” and a collapsed funnel “brand-formance” model - brand and performance marketing in a single execution. A younger, richer set exposed to an Uber Ride brand ad is driving hard sales via Uber Eats with verified "closed loop” attribution. Akkerman was in Sydney last week wooing “hundreds” of agency execs and rattling off big numbers. Coke’...2024-04-2241 min
Orellium Future Strategy06 Rebecca Price | Make your Brand count. And Why it Does.Now, more than ever, Brand is essential to law firms and PSFs.
Now more than ever, a brand that resonates with your clients and your people is crucial to your success as a law firm.
Our guest, Rebecca Price is strategy partner, co-founder and co-owner of Frank Bright & Abel – a creative communications consultancy, that specialises in B2B and works extensively across the legal sector. A brand, employer brand, marketing and communications specialist, she’s a consultant with over 30 years’ experience. Rebecca is driven by a belief that great results are driven by simplicity, authenticity and a firm...2024-04-0540 min
The Christian Entrepreneurs Podcast[Ep#407] Your Unique, Uncopyable and Unforgettable Brand leveraging Brand ArchetypesHey it’s Annemarie. I recently shared this episode on one of my other podcasts – the Ambitious Entrepreneur Show, however because the topic is relevant for you as a Christian business owner, I thought I’d also share this episode with you too. I hope you enjoy the show and I look forward to meeting you if feel the Roundtable Intensive is just what you need. I share more in this episode. In this episode, I share my expertise on the power of brand archetypes and how they can help Christian business owners create a unique, un...2024-03-2829 min
Ambitious Entrepreneur Show[Ep#405] Unleashing the Power of Brand Archetypes to Create a Unique, Uncopyable and Unforgettable BrandAre you ready to transform your "whoops" moments into "wow" successes?In the latest episode of the Ambitious Entrepreneur Show, we delve into the surprising power of accidental successes in business. I'm going to share some incredible stories of accidental successes that have transformed businesses and discuss the importance of embracing these moments as opportunities for growth and learning.I’ll share some personal experiences where spontaneous ideas and perceived mistakes led to valuable business insights and growth - from launching a Women in Leadership podcast out of personal struggle to gaining clients in just th...2024-03-2128 min
Podcasts 4 Brainport, featured by Radio 4 Brainport, 747AM and DAB+Peter Kentie in Ralu on Board, Ed. 9.1: Would you dare to make your brand "open source"? Eindhoven did!Ralu on Board, Edition 9: What is your brand? What is the brand of your organisation? Does a city or a country have a brand? And how should you safeguard the identity of that brand and the logo? Actually, in this first episode of the full interview, Peter Kentie reveals how initially it was highly controversial when he proposed to make the city logo available as open source.
In this episode and in the upcoming two epsiodes, Ralu Nistor Lustermans hosts an astonishing, or shall we say #estonishing, creative and open-minded person; someone who was...2024-03-1853 min
The Habit Coach with Ashdin DoctorBrand YOUSELFJoin Ashdin Doctor on the Habit Coach Podcast as he unravels the intriguing world of brands, from the oldest brand, Chyawanprash, to the personal brands we carry. With over 15 years in branding, Ashdin delves into the essence of creating a strong personal brand. Discover the parallels between ancient remedies and modern self-perception, and learn how conscious branding can fuel personal growth.You can watch the full video episodes of The Habit Coach-Awesome 180 on the YouTube channel. You can also check out Ashdin's Linktree Page here: (https://linktr.ee/awesome180 ) You can follow Ashdin...2024-03-0805 min
Sneaker History Podcast - Sneakers, Sneaker Culture and the Business of Footwear2023 Sneaker Brand Rankings In The United States 👟📊The Sneaker History Podcast crew dives into a brand awareness survey that ranks the most recognized sneaker brands in the United States. The rankings reveal some surprising results, including adidas taking the top spot, followed by Nike, PUMA, Reebok, and Jordan. The hosts share their thoughts on the rankings and discuss the significance of certain brands being included or excluded from the list. The conversation explores various topics related to sneaker brands and their popularity. It discusses the absence of Crocs from the list of popular brands and the rise of Sambas and its online presence. The appeal of...2024-01-2946 minMi3 Audio EditionBrand acrobatics: Adobe wrestles with ‘category awareness’ for CX, plots brand-demand offensive; B2B CMOs pump 2024 budgets as CFOs greenlight creative spend – MYOB, Canva, MailChimp nailing itIt’s taken a couple of years, but the LinkedIn-backed B2B Institute’s mission to flip business-to-business marketing’s focus from performance to brand building – encapsulated by the Ehrenberg-Bass Institute penned 95:5 rule – is starting to land, crucially in the boardroom and exec leadership echelons. LinkedIn’s polling of B2B CMOs and CFOs suggests most are planning to spend more on brand this year and are beginning to grasp that rational, product-focused messaging doesn’t cut it. The likes of MYOB, Canva and MailChimp are setting the creative standard, reckons LinkedIn’s Global VP of Customer Science and B2B Institute Globa...2024-01-2245 min
Lead Better - Grow Your Practice. Live Your Purpose.Planning Your Wellness Business for 2024: Streamlining Offers, Retaining Clients, and Leveraging Podcasts for GrowthDo you ever wonder how your unique personality can fuel your business strategies? Well, I'm Nicole Harlow, and I'm excited to share my process of planning for 2024 on this episode of Wealthy Wellness Biz podcast. An intriguing twist is that this time, I'll be broadcasting live on Instagram from my new office, a great chance for you to jump in on the conversation!We'll be taking a deep look at the evolution of my business focusing on the streamlining of offers, and the critical importance of recurring offers and maintaining long-term clients. We'll traverse the front end...2023-12-0529 min
Brands at WorkStrategii cheie pentru construirea unui brand puternic S6E11Bine ai venit la Brands at Work, emisiunea care aduce în prim plan secrete și strategii de succes pentru dezvoltarea unui brand puternic! Astăzi, Cristina Norocel și Adrian Burlacu ne vor ghida prin fascinanta lume a construirii și consolidării brandurilor. În ediția de astăzi, ne concentrăm asupra unei teme esențiale pentru orice antreprenor sau manager preocupat de imaginea companiei sale: dezvoltarea și eficientizarea brandului. Vom explora strategiile cheie pe care companiile le pot adopta pentru a-și întări și extinde identitatea de brand, devenind vizibile și memorabile în ochii consumatorilor. De asemenea, speciali...2023-11-1444 min
Solid Gold Podcasts - Demos, Samples, Trailers and OthersBrand BossMy grandfather owned a trading store in a small village in Newcastle where he sold a variety of products. I have fond memories of being awakened by Coca-Cola and Albany bread trucks delivering their products. I was about 8 years old and I was already very brand conscious. I can still picture the captivating Mobil Gas advert featuring the red flying horse. I was drawn to that ad, and as I grew older I realised that my affinity for that brand and that of Coca-Cola was not coincidental. There was science to it. This piqued my curiosity leading me to pursue...2023-11-1301 minSolid Gold Podcasts - Demos, Samples, Trailers and OthersBrand BossMy grandfather owned a trading store in a small village in Newcastle where he sold a variety of products. I have fond memories of being awakened by Coca-Cola and Albany bread trucks delivering their products. I was about 8 years old and I was already very brand conscious. I can still picture the captivating Mobil Gas advert featuring the red flying horse. I was drawn to that ad, and as I grew older I realised that my affinity for that brand and that of Coca-Cola was not coincidental. There was science to it. This piqued my curiosity leading me to pursue...2023-11-1301 min
Becoming the BrandBecoming The Brand Ep. 12 - Tri Cities Chamber of Commerce Business ShowcaseJoin hosts Mike Arboit and Mo Hedayat at the Tri-Cities Chamber of Commerce Business Showcase! 🏢🎉
🔊 Hear from a lineup of incredible businesses from our community and check out the custom set at The Hard Rock Casino in Coquitlam.
Don't just listen—experience the diversity and drive that make our Tri-Cities businesses shine. 🌟
👉 Tune in now and get inspired!
Listen 🎧 or watch 📺 the show on various platforms:
Apple Podcasts 🍎: https://podcasts.apple.com/us/podcast/becoming-the-brand/id1616567091
Google Podcasts 🌐: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy84ZDgyNGQzNC9wb2RjYXN0L3Jzcw
Spotify 🎵: https://open.spotify.com/show/47umyUoHjSh6Ue6ZlQNqH3
Anch...2023-11-0234 min
Nauti NerdsUnlocking Brand Potential: Navigating Logo Design, Brand Voice & Style GuidelinesRemember the last time you came across a brand logo that stuck in your mind? Perhaps it was the colours, the style, or the uniqueness. In this episode, we delve into the nitty-gritty of not just creating a brand, but crafting one that resonates, stands out and leads to long-term sustainability and profitability.We also tackle the often-overlooked aspect of branding - the brand style guidelines. We explore this invaluable tool that can aid not just your team, but also third-party collaborators in maintaining the brand's integrity. We share insights on how to communicate your vision effectively...2023-09-2909 min
Honest MarketingAnika Jackson: Tips to Develop Your Brand's Story and MessagingYour brand's story isn't just about the products or services you offer. It's the narrative that differentiates you, resonates with your audience, and fosters customer loyalty.But crafting this narrative isn't always straightforward. What are the secrets to a compelling brand story that not only captures attention but also endures?Let's dive in and explore some essential tips to help you shape your brand's narrative with Anika Jackson of Full Capacity Marketing and Your Brand Amplified.2023-09-1938 min
The Business That Story Built66: Podcasts & Podcast guesting with Sydney SternPodcasts & Podcast Guesting with Sydney Stern
PR Series
In this episode I interview Sydney Stern, the Head of Client Success at Podchaser Pro, the world’s most advanced podcast database. We discuss the landscape of the podcasting industry as a whole, the best ways to get started as a podcaster, reasons why you need to start if you haven’t yet, best practices for podcast guesting, how podcasters can find sponsors and how companies can find the right shows to advertise with, as well as where podcasting is headed next.Some top tips …
Th...2023-09-0736 min
The Dark Side of EntrepreneurshipSE04/EP20 The Role of Visual Identity's in Elevating Your Podcast Brand w/ Jaison ThomasThank you for joining us for this captivating episode as we dive into the world of podcast branding and explore the incredible impact of visual identity. Your podcast is more than just sound; it's a unique voice that deserves recognition and a strong identity. Jaison will reveal the secrets to harnessing the visual power of your podcast brand, guiding you from a simple idea to a brand that commands attention. Learn how visual elements can shape your podcast's perception and attract a dedicated audience. Discover the art of creating a lasting first impression and gain insights into crafting an...2023-08-2358 minCEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.coIAM1802 - Branding Specialist Creates Customized Approach to Brand DevelopmentWhy it was selected for "CBNation Architects":
In this episode, Gresham Harkless Jr. interviews Robyn Young, a branding specialist who works with startups and small businesses to create a customized approach to brand development. Robyn discusses her vision to make branding and marketing more efficient, effective, and lean, and how she hand-selects her creative team from a pipeline of freelancers.
She also shares her approach to creating a sustainable relationship between brand and customer by meticulously curating every touch point and testing at each phase of development.
Additionally, Robyn talks about the full-service team of graphic designers, copywriters, ph...2023-07-2116 minCEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.coIAM1789 - Public Relations Consultant Helps Entrepreneurs Grow Their Brand RecognitionWhy it was selected for "CBNation Architects":
In this episode of the I AM CEO Podcast, host Gresham Harkless Jr. interviews Tonya McKenzie, an author and public relations consultant who helps entrepreneurs and small businesses gain media attention and grow their brand recognition through her company, Sand & Shores PR. Tonya shares her journey in public relations, starting her career at the Mt. Diablo Region YMCA and eventually founding her own company in 2014.
She emphasizes the importance of building relationships and understanding the needs of clients, as well as the value of being involved in the community and serving o...2023-07-0816 minBecoming the BrandBTB Ep. 11 - Brand Strategist Rachel LeeWe're excited to welcome Brand Strategist, Rachel Lee to our show this week.
Join us and our host Mo Hedayat as we Dive into Rachel's inspiring story, her creative background, and the fundamental importance of the people behind a brand. This episode is a testament to the fact that brands are not just products, but narratives brought to life by real people.
Get ready to soak up some invaluable insights from this industry-leading conversation. It's an episode you won't want to miss. Press play and prepare to be enlightened!
Listen 🎧 or watch 📺 the show on various platforms:
Youtube ▶️ https://youtu.be/4...2023-05-2536 minBecoming the BrandBTB Ep. 10 - Paige Strand from irlabs.🎙️🎉 Welcome to another exciting episode of "Becoming The Brand"! In this episode, our dynamic host, Mo Hedayat 🎤🕺, is joined by the phenomenal Paige Strand 🧠🗣️, a seasoned communications expert from irlabs.
They delve into Paige's illustrious career in the field of communications 📚🛰️, uncovering the wealth of knowledge she has to offer. Don't miss out on her fascinating insights and insider tips on mastering the art of effective communication.🚀
Listen 🎧 or watch 📺 the show on various platforms:
Apple Podcasts 🍎: https://podcasts.apple.com/us/podcast/becoming-the-brand/id1616567091
Google Podcasts 🌐: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy84ZDgyNGQzNC9wb2RjYXN0L3Jzcw
Spotify 🎵: https://open.spoti...2023-05-1536 min
Mi3 Audio EditionBrand equity blow-up: Ritson-backed Tracksuit eyes $8bn brand tracking market, Ipsos, Kantar, Nielsen disruption by linking brand equity directly to P&L; inks Mutinex dealHere’s how two firms in different parts of the supply chain are upending legacy marketing practices. Tracksuit, a two year-old New Zealand-based brand tracking platform has slashed the cost, turnaround time, cred, and the role of brand – historically considered fluffy by the business community. The rapidly growing start-up has caught the eye of VC Blackbird, with Mark Ritson and Ascential, the firm behind Warc and Cannes Lions, also investors. Now it’s bidding to carve out a major slice of a market dominated by big global research firms like Ipsos, Kantar and Nielsen – and has just inked a partners...2023-05-0154 min
The Dark Side of EntrepreneurshipBonus EP: Why You Don't Need a Brand to Succeed? w/ Jaison ThomasWhy You Don't Need a Brand to Succeed? w/ Jaison Thomas over Linkedin Audio on March 29th, 2023 @ 12 PM EST - In this episode, we challenge the idea that branding is essential for business success. We explore why some small businesses choose not to invest in branding and still thrive. We also address misconceptions about branding and its relationship to success. Join us to discover alternative approaches to building a successful business.
Download Your Free EBook on this Topic: https://drive.google.com/file/d/1xw0XO9BrMcxgE5irPh3oSOP25RkFXoS8/view?usp=share_link2023-03-291h 01Becoming the BrandBTB Ep 9: Sam Araki - ElementIQOn this episode of Becoming the Brand Host Mo Hedayat welcomes Digital Marketing expert Sam Araki from ElementIQ to the show. They talk about the changes that have happened in the industry, his experiences, adapting, ai technologies and so much more.
Becoming the Brand is a co-produced podcast between TFN Studios and Kaifko Creative in partnership with The Fountainhead Network. We interview experts from their respective industries so our viewers can obtain meaningful information while consuming the podcast
Listen/Watch the show on other streaming platforms
Apple Podcasts: https://podcasts.apple.com/us/pod...2023-03-1429 min
The Christian Entrepreneurs Podcast23. Your Unique and Uncopyable Personal Brand on your podcastHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #23. If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond?If you said your Personal Brand is your reputation – you'd be correct. Personal Branding – or your Personal Brand is not a fad, it’s not a buzz word that some marketers have begun throwing around as the flavour of t...2023-02-1903 min
Ambitious Entrepreneur Show23. Your Unique and Uncopyable Personal Brand on your podcastHi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #23. If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond?If you said your Personal Brand is your reputation – you'd be correct. Personal Branding – or your Personal Brand is not a fad, it’s not a buzz word that some marketers have begun throwing around as the flavour of t...2023-02-1903 minBecoming the BrandEp 8: Business Coach Patrick Von PanderOn this episode of Becoming the Brand Host Lyndon Smith welcomes Business Coach Patrick Von Pander to the show. They talk all this coaching and the importance of video content for businesses in todays times!
Becoming the Brand is a co-produced podcast between TFN Studios and Kaifko Creative in partnership with The Fountainhead Network. We interview experts from their respective industries so our viewers can obtain meaningful information while consuming the podcast
Listen/Watch the show on other streaming platforms
Apple Podcasts: https://podcasts.apple.com/us/podcast/becoming-the-brand/id16165670912023-02-0232 minBecoming the BrandEp 7: Video marketing expert Lee-Anne Theron from Six Degrees ProductionsOn this episode of Becoming the Brand we welcomed Lee-Anne Theron from Six Degrees Productions. Host Mo Hedayat and Lee-Anne dive in to all things video marketing. They both share their knowledge and expertise in using media arts for brand building and promotion. It is great conversation between two successful video production company founders.
Becoming the Brand is a co-produced podcast between TFN Studios and Kaifko Creative in partnership with The Fountainhead Network. We interview experts from their respective industries so our viewers can obtain meaningful information while consuming the podcast
Listen/Watch the show...2022-12-2220 min
Nauti NerdsYour brand bible for ensuring cohesive branding You DO have a brand bible, right? Without a brand bible, you won't be able to enjoy cohesive branding. Head nerd Tom talks us through it! What does your brand bible look like? You do have one, yes? Without it, you can't enjoy cohesive branding throughout all your marketing channels and platforms. In case reading the words 'brand bible' and 'cohesive branding' leave you open mouthed and gauping at your screen with uncertainty, this episode will help you understand what a brand bible is, and how you can use it for cohesive branding. This week's ep...2022-12-0808 minBecoming the BrandEp. 6: Tri- Cities Chamber of Commerce Business Showcase Trade ShowOn this episode of Becoming The Brand, hosts Mike Arboit and Mo Hedayat are recording at the Tri-Cities Chamber of Commerce Business Showcase where they interview multiple people from many different industries.
Becoming the Brand is a co-produced podcast between TFN Studios and Kaifko Creative in partnership with The Fountainhead Network. We interview experts from their respective industries so our viewers can obtain meaningful information while consuming the podcast
Listen/Watch the show on other streaming platforms
Apple Podcasts: https://podcasts.apple.com/us/podcast/becoming-the-brand/id1616567091
Google Podcasts: https://podcasts...2022-12-0729 min
SME TV PodcastsNews n Views with Stella Gianotto - Creative Director of Brand for Brands - Branding & MarketingSME TV News and Views with Stella Gianotto.
This episode we learn all about branding, marketing and consumer behaviour.
Don’t forget to #Subscribe 🅾 to 📺 #SMETV https://www.youtube.com/c/SMETVPodcasts to get great SME content on demand❗
Wouldn't it be great if you could predict what your customers will think, do, want and need in the future? And then work out the best strategies for success? Just in case you can’t do all those things – and let’s face it, most of us cant, I happen to know someone who can! My guest today...2022-11-1819 min
Think Fast with Varun and SuchitaAirbnb's Brand Marketing, Founders In Ads, & My Gate's WoesWe're back after two weeks and so enthused about this episode because the team met offline, in person! On this episode, Varun & Suchita talk about the chaos at Twitter, the various other companies like Meta also laying off a huge chunk of their employees, Tirupati Temple being richer than Wipro and Nestle, IKEA's latest financial reports, and Jacquemus- the brand. Further, they deep dive into a recent trend where Founders feature in their product ads with examples like Vineeta Singh (SUGAR), & Shashank Mehta (The Whole Truth Foods), they talk about Airbnb's brand marketing strategies and how...2022-11-0945 minCEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.coIAM1546 - Brand Strategist Helps Consultants Create more Impact through PhotographyMelissa Henry, Founder of Personal Brandtography Tm and Melissa Demple Photography, helps female coaches and consultants strategically clarify and showcase their personal brands online, making their marketing WAY more effective, creating a bigger impact AND growing their business to multiple six and seven figures. With 13 years in the photography industry and over 4 years studying brand strategy while building her own personal brand, Melissa's uniqueness is in combining personal brand strategy with photography to create images that capture your personal brand AND powerfully connect you with your target audience. Unlike other brand photographers out there, with Melissa, you get BOTH...2022-11-0616 min
Brand ExcavationsBata: The Czech Brand That Gave Us The Hawai Chappal!1894, Czechoslovakia: A vibrant 18-year old Tomas Bata capitalises on his family’s generational shoemaking expertise and establishes T & A Bata Shoe Company with his siblings to mass produce shoes. Some desperate yet bold measures during World War 1 help them to expand their production to many international countries, thus making them one of the first mass producers in Europe. In 1931, they enter the Indian market and using powerful marketing tactics plant a strong foothold. Does it manage to stay in the game when local competition starts to corner its sales? Brand Excavations is a podcast where we unearth the...2022-10-2610 min
Brand ExcavationsMaggi: The Swiss Brand That India Almost Rejected | 11884, Switzerland: A young and passionate Julius Maggi has a eureka moment and he starts producing instant and nutritious soups and sauces to cater to the rising female workforce. After tasting success for decades, Nestle acquires the brand in 1947 and launches it in India in 1983. Despite cultural apprehensions, Maggi triumphs over the hearts of Indian mothers and kids through aggressive and innovative marketing techniques. But it faces a major setback in 2014 that threatens to annihilate the brand forever. Can it win back all the love it had earned?Brand Excavations is a podcast where we unearth the dramatic...2022-10-1111 min
Advertising is Dead: It's all Business with Varun DuggiralaMinu Margeret on the Importance of Community Building for a BrandHave you ever felt that you want to wear something trendy yet comfortable? And observed how Athleisure has caught on in the recent time?In this episode of Advertising is dead, our host Varun talks to BlissClub’s founder Minu Margaret and discusses her journey of building a community-centric brand. Being a young entrepreneur, she also talks about the challenges & strategies that she applies with respect to her business & content. All in all, BlissClub as a brand is all about Women & their needs in the spheres of ffunction, fashion & fitness.Find Minu on Inst...2022-08-2340 min
Ambitious Entrepreneur Show[Ep#357] How to Get Crystal Clear with Your Brand IdentityBrand identity plays a crucial role in establishing a successful business, as it can strengthen and differentiate your business from your competition. You must take this step to run your business successfully. Your brand helps you stand out in a competitive market by making your business memorable. Creating a positive perception of your brand in the mind of your clients is unquestionably the most important step that a business can take. However, building your brand isn't an easy process. It will take a long time before your clients will truly understand your brand, and it will take s...2022-08-1230 min
Mi3 Audio EditionMarketing's $400bn bottom line: Brand Finance chief on Woolies, NRMA surge, Milo losing ‘iconic’ status; marketers turning to brand valuations to woo CFO, boost budgets – but still left out of M&A brand value, future cashflow conversationsNestle’s Milo brand is in danger of losing its status as an iconic brand in Australia, Brand Finance Managing Director Mark Crowe says, unpacking the leaders and laggards in the latest Top 100 most valuable brand rankings, where 66 brands rose and 22 fell. But brand value and strength are more than just 'soft metric' leaderboards – they’re being leveraged in hard financial terms by CFOs and CEOs in M&A negotiations and Crowe thinks marketers should be brought into those deals much earlier. A case in point, he says, is that analysts hungry for future cashflow indicators are driving demand for br...2022-07-2539 minLead Better - Grow Your Practice. Live Your Purpose.Pro-hacks for Pitching Yourself to PodcastsRounding out our season of podcasting for wellness businesses “mini-series,” I wanted to make sure that I spend a little bit of time on the flip side of the coin: pitching yourself to other people’s podcasts. I’m a BIG fan of using both strategies in your business: Having your own podcast positions you as an expert, grows your library of intellectual property and gives you the opportunity to monetize your content through sponsorships, affiliates and selling your own products, programs and services. Being a guest on other people’s shows allows you to flex your expertise muscles, get in fro...2022-07-0712 min
SME TV PodcastsNews and Views: Personal Brand will have 10 times more followers than a company and 10 times more engagementWhether you know it or not, you have a Personal Brand. Just Google yourself. #Personal #branding is becoming less of a #competitive edge and more of a requirement for anyone looking to grow their #business; get that dream job; or take their #career to the next level.
Don’t forget to #Subscribe 🅾 to 📺 #SMETV https://www.youtube.com/c/SMETVPodcasts to get great SME content on demand❗
Here are some stats: When #brand messages are shared by a person they get 561% more reach.
Brand messages are RE-SHARED 24 times more frequently when posted by a person. On...2022-07-0115 min
Justice League Dark PodcastJustice League Dark Podcast Season 0 – Episode 5: Deadman (Boston Brand) Character Spotlight
With the power to possess others, Deadman walks the earth to seek out justice. On this episode of Justice League Dark Podcast, hosts Breeze, Keenon, and Jade are joined by Shawn to talk about Deadman (Boston Brand) and his origins in DC Comics.
Do you have a favorite Deadman appearance? Do you think he should join the HBO Max Justice League Dark team? Listen to our thoughts and let us know what you think.
Find Justice League Dark Podcast on:
Social Media: Facebook – @JLDPodcast – Instagram
Subscribe: Apple Podcasts – Stitcher Radio – YouTube – DC TV Podcasts– Google Pod...2022-03-1543 min
Brand-In-You PodcastsEpisode 039 Vlogging & Podcasting - Nana OwusuThe future of Vlogging & Podcasting explained by Nana Owusu.
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Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-12-3007 min
Brand-In-You PodcastsEpisode 038 The World of E-commerce - Nana OwusuThe Word of E-commerce explained my Digital Marketer, Nana Owusu.
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Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-12-1608 min
Brand-In-You PodcastsBrand-In-You Podcasts with Nana OwusuThe Brand-In-You Podcasts is here with all you need in the creative space, personal development, Tips and interviews.2021-12-0800 min
10PlusBrandEpisode 27: A Unicorn Builds a Brand, Not Just a Book of Business - a masterclass by Joanne Z. Tan on Entrepreneurs on FireA Unicorn Builds a Brand, Not Just a Book of Business - a masterclass by Joanne Z. Tan on Entrepreneurs on Fire
The following is a summary for the masterclass podcast on "Entrepreneurs on Fire", by Joanne Z. Tan, CEO & Brand Strategist at 10 Plus Brand, Inc., at the invitation of EOF host John Lee Dumas. EOF has a million downloads per month, is one of the top 10 Itunes podcasts in the world. Many thanks to EOF for the wonderful summary below:
"Joanne Tan is a global brand builder, brand strategist, & visual branding expert, leads a multimedia digital br...2021-07-1027 min
Brand-In-You PodcastsEpisode 036 Accra's Traffic Jam - Nana OwusuListen to a podcast The hustle and tussle of living in Accra. Traffic is actually a household name in Accra, you have to know it really lol. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.twitter.com/brandinyough_ & https://www.instagram.com/brandinyough_ https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-07-0505 min
Brand-In-You PodcastsEpisode 035 Social Media Monetization - Nana OwusuLearn how to monetize or the different platforms that monetize on social media. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.twitter.com/brandinyough_ & https://www.instagram.com/brandinyough_ https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-06-1105 min
Brand-In-You PodcastsEpisode 034 Going Independent VS Record Labels - Nana OwusuHow much information do you have on being Independent, owning your masters as well signing record deals. Learn a tip or two from this episode on the music business. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.twitter.com/brandinyough_ & https://www.instagram.com/brandinyough_ https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-05-3115 min
Brand-In-You PodcastsEpisode 033 All you need to know about McDonald's - Nana OwusuGlad you joined us for an insightful episode on the Multinational Brand McDonald's, learn something new today as you Listen to Nana Owusu. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.twitter.com/brandinyough_ & https://www.instagram.com/brandinyough_ https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/brand-in-you-podcasts/message2021-05-2110 min
Brand-In-You PodcastsEpisode 032 The Voice of The People on Social Media - Nana OwusuPeople need to be heard and social media is providing them that platform.Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.twitter.com/brandinyough_ & https://www.instagram.com/brandinyough_ https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-05-1405 min
Brand-In-You PodcastsEpisode 031 Africa's Twitter office in AccraWhat do you think of the African office for Twitter being in Accra, Ghana? Let me know your thoughts... Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.twitter.com/brandinyough_ & https://www.instagram.com/brandinyough_ https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-05-0806 min
Brand-In-You PodcastsEpisode 030 Regulating Television Content - Nana OwusuHow do we regulate content on Television or other visual Platforms better than we have now. Is there even a solution? Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-04-1210 min
Brand-In-You PodcastsEpisode 029 Effective Remote Working - Nana OwusuTips on how to have an effective Remote Working Experience in the years ahead. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-03-2306 min
Brand-In-You PodcastsEpisode 028 Spotify in Ghana..! - Nana OwusuSpotify available on Ghana. How it works, payment plans and it's benefits to creators. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-03-1008 min
Brand-In-You PodcastsEpisode 027 A Conversation with Fritz Baffoe on Photography - Nana OwusuAll you need to know about Fritz Baffoe, his Journey through photography and the business he co-founded named Netro Studios. Check Netro Studios on Instagram https://www.instagram.com/netro.studios Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-02-2728 min
Brand-In-You PodcastsEpisode 026 A Conversation with Baah TheArtist on His Brand - Nana OwusuWe shine a light on a very prolific and creative artist in Ghana who is transforming the creative arts industry using his Art. Hope you enjoy and are inspired by this episode. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-02-2036 min
Brand-In-You PodcastsEpisode 025 What happened to Arts Festivals in Ghana..? - Nana OwusuArts Festivals have been one of the occasions that unifies lots of creatives in the country. Is it lost and fading away? Bear my thoughts on it. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-02-1508 min
Brand-In-You PodcastsEpisode 024 How Big is Disney? - Nana OwusuGet to know all about Walt Disney and all the assets Disney owns till date. Watch this video too; https://m.youtube.com/watch?v=r_0ra-sILKU Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-02-1210 min
Brand-In-You PodcastsEpisode 023 Telegram Vs Whatsapp - Nana OwusuThe social media rivalry between Telegram and Whatsapp continues and I share my thoughts on them. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, Radio Republic , Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-02-0510 min
Brand-In-You PodcastsEpisode 022 "2021 will go well if you..." - Nana Owusu2021 is here with us and everyone wants a good year with all the bliss there is, this podcast enlightens you on some do's and don'ts. Follow us on social media on https://www.twitter.com/nana_ba4_ https://www.instagram.com/brandinyough https://www.instagram.com/nana_ba4 Listen on Google, Spotify, SoundCloud, Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2021-01-3009 min
Brand-In-You PodcastsEpisode 021 December Feels... - Nana OwusuNana Owusu talks on expectations and how December feels for many in Ghana 🤧.
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Listen on Google, Spotify, SoundCloud, Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2020-12-0106 min
The Unified Brand - Branding PodcastWhy is Sonic Branding Important for Your Brand?What is sonic branding? Why it is crucial for your brand and how to get started. This episode explains what sonic branding is, gives examples of how it has been used effectively and how you can get started with sonic branding. With more and more businesses producing videos, podcasts and video ads the rise in sonic branding has been increasing so it is important now more than ever to get your audio brand handled. If you need help with a your sonic branding or any part of your brand you can schedule a call here - https://w...2020-11-1909 min
Brand-In-You PodcastsEpisode 020 An Interview with ABC Mason - Nana OwusuNana Owusu had an interaction with spoken word poet and upcoming rapper, ABC Mason on Arts, Industry trends and everything you need to know about his journey as the ABC Mason.
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Listen on Google, Spotify, SoundCloud, Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2020-10-2718 min
Brand-In-You PodcastsEpisode 019 Having a Productive week - Nana OwusuHow Productive are your days and weeks. Listen for some free tips from Nana Owusu. Be the best version of yourself.
Some good quotes for your week.
https://www.brainyquote.com/topics/good-quotes
https://www.forbes.com/sites/kevinkruse/2013/05/28/inspirational-quotes/#525ac4886c7a
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Listen on Google, Spotify, SoundCloud, Apple Podcasts, Podbean and TuneIn Radio. #BrandInYouPodcasts2020-10-1105 min
Brand-In-You PodcastsEpisode 018 Learning a new Skill - Nana OwusuToday Nana Owusu talks on the importance on learning a new skill and the benefits to you in your business, job or craft.
Resource Links
HubSpot Academy (Digital Skills): https://academy.hubspot.com/
Microsoft online course: https://blogs.microsoft.com/blog/2020/06/30/microsoft-launches-initiative-to-help-25-million-people-worldwide-acquire-the-digital-skills-needed-in-a-covid-19-economy/
Google Digital Skills: https://learndigital.withgoogle.com/digitalskills
Udemy: https://www.udemy.com/
Coursera: https://www.coursera.org/
Free Camp coding (Free Basic Coding): https://www.freecodecamp.org/
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...2020-08-3105 min
Brand-In-You PodcastsEpisode 017 Je$$ Rvndy's take on Urban Gospel Rap Music in Gh- Nana OwusuToday we talk on the state of urban gospel rap in Ghana and who Je$$ Rvndy's is and is Journey in his craft.
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Listen on Google, Spotify, SoundCloud, Apple Podcasts and TuneIn Radio. #BrandInYouPodcasts2020-08-1412 min
Brand-In-You PodcastsEpisode 016 Streaming Services Vs Television Channels - Nana OwusuStreaming Services in comparison to Television channels, I share my thoughts with pros and cons on both. I'm sure you will Love this entirely.
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Listen on Google, Spotify, SoundCloud, Apple Podcasts and TuneIn Radio. #BrandInYouPodcasts2020-07-1508 minBrand-In-You PodcastsBonus Episode How to Start a Podcast - Nana OwusuGet to know how to start a podcast with little from scratch and be the best at it.
Resource Links are below
Hosting Platform: https://anchor.fm/
Content Creation smart phone tools
Canva : https://www.canva.com/
Adobe Spark : https://spark.adobe.com/sp/
Desktop Tools
Adobe Photoshop, Illustrator for design
Adobe Audition for Audio edits
Find Adobe softwares at https://thepiratebay.org/index.html
Use Audacity : https://www.audacityteam.org/ for smart...2020-06-2206 min
Brand-In-You PodcastsEpisode 015 Are TV commercials still a thing - Nana OwusuTelevision Commercials maybe disregarded by millennials but I still think they are a thing...what do you think?
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Link for best Commercial Ads
https://biteable.com/blog/best-commercials/2020-06-1305 min
Brand-In-You PodcastsEpisode 014 Virtual Concerts; My Thoughts - Nana OwusuHow well do you like Virtual Concerts? Nana Owusu shares pros and cons with the rise of virtual concerts now!
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Brand-In-You PodcastsEpisode 013 Black Excellence - Nana OwusuNana Owusu begins the podcasts for the year and highlights on Black Excellence and the need to believe in our own brands as a people. #BlackExcellence
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Listen on Google, Spotify, SoundCloud and Apple Podcasts. #BrandInYouPodcasts2020-04-2909 min
Brand-In-You PodcastsEpisode 012 (Pt 2) Three Brands You Need in DecemberThree Brands you should be checking out in December. Great Entrepreneurs doing what they do best and Nana Owusu uses this platform to talk and market their services just for you.
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Listen on Google, Spotify, SoundCloud and Apple Podcasts. #BrandInYouPodcasts2019-12-1911 min