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Brandiverse Marketing
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The 10X Blueprint Podcast
Innovation Unleashed with Samira Golsfid
Is your business just talking about AI-or truly leveraging it? Join host Simone Knight and AI powerhouse Dr. Samira Golsfid (VP, Data Science at Sixth Sense) as they reveal the real secrets behind scaling your brand with artificial intelligence. Discover the proven framework top companies use to unlock AI’s power, avoid costly pitfalls, and drive real growth. What You’ll Learn: Why most companies talk about AI but few implement it well-and how you can be one of the success stories. Dr. Samira’s step-by-step AI readiness framework to align your st...
2025-04-29
24 min
The 10X Blueprint Podcast
Emotional AI: Bringing Mind to the Machines with Nima Schei
Ever wonder how robots will really think? 🤔 Dr. Nima Schei, neuroscientist & AI guru, is bringing EMOTIONS to the machines!🤯 Is this amazing or terrifying?😱 Hear his insights on the 10x Blueprint Podcast! What you’ll discover: 🧠 The Neuroscience-AI Connection: How understanding our brains is CRITICAL to developing responsible and powerful AI. 😨 The AGI Reality Check: Are we really ready for AI that can learn and adapt like a human? (Nima pulls no punches!) 🤖 Beyond Narrow AI: The HUGE opportunities (and potential risks!) of artificial general intelligence (AGI). 🚀 Marketing & Healthcare Disruption: R...
2025-03-19
23 min
The 10X Blueprint Podcast
Tech My Junk: Creating Sustainability in the Age of AI
Is your old tech turning into a global crisis? Join podcast host and marketing executive, Simone Knight, as she explores the shocking reality of e-waste with Magda Theodate, Assistant Director Procurement, Contracts, Travel, Missions and Events with the International Criminal Police Organization in Lyon, France (INTERPOL). In this interview, you'll discover: The staggering scale of the e-waste problem and its impact on our planet. Why our discarded smartphones, laptops, and electronics are a ticking time bomb. INTERPOL's surprising role in addressing e-waste through international missions. Practical steps businesses and in...
2025-02-25
37 min
The 10X Blueprint Podcast
Billion-Dollar Bids - The Key to Accessing County Contracts
Are you ready to unlock millions in Broward County bids? The 10X Blueprint Podcast is back with Sandy-Michael McDonald, Director of Broward County's Office of Economic and Small Business Development, revealing how your businesses can tap into millions in lucrative government contracts. Learn how to navigate the bidding process and boost your small business growth. Subscribe now for more game-changing insights and strategies!
2025-02-10
1h 02
The 10X Blueprint Podcast
Meet Your Healthcare AI with Vedner Guerrier
The season one finale of the 10x Blueprint Podcast is all about the transformative power of AI in healthcare. Host Simone Knight speaks with Vedner Guerrier, a power-house in the healthcare industry. He shares his journey from intern at Mount Sinai Hospital to Chief Transformation Officer at Memorial Healthcare System, one of the largest public healthcare systems in the country. The conversation covers Vedner's passion for healthcare equity and how data-driven approaches with emerging technology is saving lives.
2024-09-12
52 min
The 10X Blueprint Podcast
AI Literacy, Ethics, and Bias with Donald Farmer
In this episode of the 10x Blueprint Podcast, host Simone Knight engages in a fascinating conversation about Responsible AI with Donald Farmer, Principal of Treehive Strategy and VP of Innovation at Nobody Studios. They cover Donald's extensive career in data strategy, from his roles at Qlik Technologies and Microsoft to his unique treehouse featured on the Animal Planet's Treehouse Masters TV show. Learn about the importance of AI Literacy, how to navigate the major challenges companies face in integrating AI, and how to avoid the pitfalls of AI in business strategy. The episode c...
2024-08-07
47 min
The 10X Blueprint Podcast
Sabbatical Life: Art of the Crossover with Arlesha Amazan
In this episode of the 10x Blueprint Podcast, host Simone Knight sits down with Arlesha Amazan, a powerhouse in sports marketing and the dynamic host of the "Hey, it's Arlesha" podcast. Discover the behind-the-scenes stories of working with superstar athletes like Dwayne Wade and Stephen Curry, and gain insider knowledge on the marketing strategies that elevate athlete brands to iconic status. Dive deep into Arlesha's remarkable journey at CAA Sports, and uncover the innovative techniques she used to harness data for sports brand marketing. Explore the game-changing impact of AI on athlete branding and learn why a...
2024-07-24
51 min
The 10X Blueprint Podcast
The AR Travel Revolution with Javonte Anyabwele
The AR Travel Revolution: Host Simone Knight welcomes Javonte Anyabwele, VP of Strategic Sourcing at Carnival Corp, to discuss the impact of emerging technologies on consumer experiences. They highlight how supply chain initiatives drive innovations, the role of augmented reality in hospitality, and how AI is driving growth across the travel industry. The conversation rounds out with a discussion on the importance of embracing failure as part of innovation and the generational influence of hip hop on creating diverse cultural perspectives.
2024-07-17
47 min
The 10X Blueprint Podcast
Our New Augmented Reality with Adam Rajnoha
In this episode of the 10X Blueprint Podcast, Simone Knight hosts special guest Adam Rajnoha, Co-Founder and CEO of YORD, a global AR, VR, and Metaverse design studio. They discuss how to maximize consumer experiences with augmented reality, virtual reality, and other immersive XR technologies. The discussion explores the practical applications of these new enagagement tactics, including innovations in geospatial tech, CGI, and buzz-worthy activation projects, like the Gorillaz AR concert in Times Square. Adam provides insights into YORD's contributions to XR technology and shares advice for brands and businesses looking to adopt these technologies for enhanced u...
2024-07-11
47 min
The 10X Blueprint Podcast
Talent Development as a Competitive Advantage with Ashaki Rucker
In this episode of the 10X Blueprint Podcast, host Simone Knight engages in an insightful discussion with Ashaki Rucker, the SVP of Human Resources at NBC Universal Telemundo Enterprises and Latin America. The conversation centers around leveraging talent development as a competitive advantage. Key topics include the importance of corporate culture and its impact to revenue, the integration of AI in HR practices, leadership lessons, and strategies for improving employee well-being. The podcast also delves into Ashaki's personal experiences, her favorite shows, and her views on effective leadership and mental health in the workplace.
2024-06-26
42 min
The 10X Blueprint Podcast
Beyond AI with Marvin Dejean
What lies beyond AI? This week, Simone Knight welcomes Marvin Dejean, a leading business futurist and senior managing partner at Gilead Sanders. They discuss the future of business and transformation, covering topics such as data-driven innovation, strategic foresight, and the convergence of emerging technologies. Marvin emphasizes the importance of strategizing FROM the future, not FOR the future, stressing the necessity of mindset shifts and collaboration for successful digital transformation. They also explore the impact of AI, IoT, blockchain, automation, and robotics on businesses and the potential future of human-technology interaction.
2024-06-05
57 min
The 10X Blueprint Podcast
Navigating Executive Search with Mar Hernandez
This week on the 10X Blueprint Podcast, join host Simone Knight as she dives into the secrets of climbing to the C-Suite with Mar Hernandez, co-founder of NU Advisory Partners. Discover how to navigate the executive search process and what it takes to stand out in today's competitive, tech-driven economy. Mar, an expert in executive search and talent acquisition, shares her insights on the importance of soft skills, personal branding, and the game-changing impact of AI on the industry. Learn about the value of diverse backgrounds and how to leverage continuous learning and leadership skills to define...
2024-05-31
37 min
The 10X Blueprint Podcast
How AI and AR are Shaping Global Business with Charles Neal
This week on the 10X Blueprint Podcast, explore how emerging technologies like AI, blockchain, and the Metaverse could shape the fate of global business and the consumer experience. From potential risks to governance guidelines, the conversation highlights the crucial balance between AI progression and responsible implementation. Discover the seven characteristics that drive the evolution of iconic brands and hear about what’s coming in Generative Engine Optimization (GEO) and Augmented Reality (AR) wearables. Get ready for mind-bending insights with Simone Knight and special guest, Charles Neal, AVP at Genpact's media and telecom division and President of...
2024-05-22
53 min
The 10X Blueprint Podcast
The Power of Unlearning with Orlando Hampton
This week on the 10X Blueprint Podcast, we explore the power of branding and customer experience in the era of AI. In this episode, I talk with Orlando Hampton, Chief Customer Officer at Affiniti, an award-winning provider of contact center solutions that could revolutionize customer service interactions. We'll unpack the unique concept of ‘unlearning,’ and explore how we all can unlock growth by discarding old ways of thought. Orlando highlights the crucial role of failure in innovation and his surefire ‘cheat codes’ for authentic communication. This episode isn’t just about business - it's also about pers...
2024-05-10
52 min
Masters of the Brandiverse
LEAD GENERATION: How to nurture your leads into paying clients
In this episode of Masters of the Brandiverse, we continue our discussion about lead generation, focusing on the next phases, and how you can use them to turn bystanders into paying customers.
2020-03-24
11 min
Masters of the Brandiverse
Create a Business, Not a Job
In this episode of the Masters of the Brandiverse podcast, Nick and Graham discuss how to prevent your labor of love from turning into a job. They offer some tips and ideas on how to avoid allowing the business you love to turn into a job that has to be done. There are certainly different levels of satisfaction in each, and our goal is empower you to create something you love and not just something that's considered a job.
2020-02-05
07 min
Masters of the Brandiverse
Why Brand Archetypes Matter
What does your brand archetype say about your company? Does it convey the image you want it to? In this episode of the Master's of the Brandiverse podcast, Nick and Graham discuss the importance of defining your archetype and making sure your brand matches the relationship you're trying to establish with your customers.
2019-11-18
12 min