Shows
The Assisted Living Investing PodcastEpisode 125 | Unlocking the Secrets to the Perfect House for Unlicensed Care HomesIn this episode of The Assisted Living Investing Podcast, host Brandon Gustafson dives deep into unlicensed care homes as a potential entry point for those new to assisted living. Drawing from his own experience operating facilities since 2020, Brandon breaks down how these smaller, license-free homes work, the regulations you still need to follow, and what makes them a unique opportunity in today’s market.
00:00:00 – Introduction00:00:16 – Topic Introduction: Unlicensed Care Home Secrets00:01:10 – Facility Size & Home Requirements00:02:08 – Pricing & Profitability Realities00:02:40 – Home Layout Considerations: Stairs00:03:36 – Solutions for Stairs & Accessibility00:03:53 – Summary of Ideal Home Features00:04:35 – Be...
2025-08-1320 minThe Assisted Living Investing PodcastEpisode 124 | Marketing Strategies To Help You Fill Your Facility Fast!In this episode of the Assisted Living Investing podcast, Brandon Gustafson shares actionable marketing strategies to help you launch and grow a profitable assisted living business. Learn how to build a strong local referral network, optimize your Google Business profile, and use lead magnets, email drip campaigns, and Google Ads to consistently attract and convert leads. Brandon also emphasizes the power of reviews, video testimonials, and relationship-building with healthcare partners to keep your beds full and your business thriving.
00:00:00 – Introduction00:00:45 – Topic Introduction: Marketing Strategies to Fill Your Facility Fast00:01:04 – Building a Strong Referral Network00:02:38 – Maintain...
2025-08-0818 minThe Assisted Living Investing PodcastEpisode 121 | Red Flags You Need To Be Aware Of When Launching Your Assisted Living FacilityIn this episode, host Brandon Gustafson dives deep into critical red flags and essential compliance issues you need to be aware of when launching your assisted living business. From fire safety and zoning to ADA compliance and documentation, Brandon shares practical insights and actionable tips to help beginners successfully navigate the licensing process and avoid costly setbacks.
00:00:00 – Introduction
00:00:36 – Episode Topic Introduction
00:00:54 – Fire Safety Violations Overview
00:01:22 – Fire Suppression System Details
00:01:48 – Exit Routes and Egress Requirements
00:02:07 – Smoke and Carbon Monoxide Detectors
00:02:56 – Egress Requirements Case Study
00:04:47 – Fire Drill and M...
2025-07-2516 minThe Assisted Living Investing PodcastEpisode 120 | The ALARMING Consequences of No Workers Comp InsuranceIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson dives into the essentials of workers’ compensation insurance for assisted living business owners. Drawing from his real-world experience running residential care homes since 2020, Brandon explains why workers’ comp isn’t just a legal requirement—it’s a vital safety net for your staff and your business.
00:00:00 – Introduction
00:00:22 – Topic Introduction: Workers’ Compensation Insurance
00:02:23 – What is Workers’ Comp Insurance?
00:04:17 – Legal Requirements for Workers’ Comp
00:05:16 – Cost and Finding Workers’ Comp Insurance
00:08:11 – Quarterly Reporting and Premium Calculation
00:10:00 – Typical Costs Breakdown
0...
2025-07-2320 minThe Assisted Living Investing PodcastEpisode 117 | Four Big Mistakes You Should Avoid When Launching Your Care HomeIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares the four most common mistakes beginners make when launching an assisted living facility—and how to avoid them. From delaying marketing and hiring the wrong staff to underestimating startup costs and skipping a business plan, Brandon breaks down what you need to know to start strong. Drawing from his own experience operating homes in Idaho and Colorado, he offers practical tips, free tools, and a roadmap for building a profitable and sustainable care business. Whether you're months from launch or just exploring the industry, this episode wi...
2025-07-1115 minThe Assisted Living Investing PodcastEpisode 116 | Discover How the One Big Beautiful Bill Will Transform Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson breaks down the July 2025 passage of the One Big Beautiful Bill Act (OBBBA) and its game-changing impact on the assisted living industry. From enhanced tax deductions and expanded opportunity zones to major Medicaid reforms and delayed staffing mandates, Brandon unpacks what this legislation means for small business owners, investors, and facility operators. With insights from his experience managing facilities in Idaho and Colorado, he explains how these changes could affect profitability, regulatory compliance, and resident demand.
00:00:00 – Introduction
00:00:17 – Topic Introduction: The One Big Beautiful Bill...
2025-07-0925 minThe Assisted Living Investing PodcastEpisode 114 | I Sold My Assisted Living Facility!In this episode of the Assisted Living Investing Podcast, Brandon Gustafson shares his personal journey from reading Rich Dad, Poor Dad to owning and eventually selling one of his assisted living facilities focused on mental health care. With homes in both Idaho and Colorado, Brandon opens up about the challenges of staffing, financial planning, and maintaining occupancy, while offering key lessons and actionable advice for anyone looking to enter the assisted living space. He emphasizes the value of care, realistic planning, and steady execution, encouraging listeners to blend passion with business discipline.
00:00:00 – Introduction00:00:22 – Announcement: Selling My Faci...
2025-07-0226 minThe Assisted Living Investing PodcastEpisode 112 | When Assisted Living DOESN'T Make SenseIn this episode of the Assisted Living Investing Podcast, Brandon Gustafson breaks down when investing in assisted living doesn't make sense—and how to fix it. He explains why small facilities (under six beds) often struggle financially due to staffing costs and low occupancy, and offers practical strategies like increasing bed count, charging market rates, and using conservative underwriting. Brandon also shares tools like his free underwriting calculator and business plan checklist, and encourages listeners to join the ALI Basics community for step-by-step support. It's a must-listen for beginners who want to avoid common mistakes and build a profitable as...
2025-06-2623 minThe Assisted Living Investing PodcastEpisode 112 | Assisted Living: The Hidden Profits & HorrorsIn this episode of the Assisted Living Investing Podcast, Brandon Gustafson breaks down what ROI and cash flow really look like in the world of assisted living facilities. From understanding the differences between a 6-, 10-, and 16-bed home to identifying key expenses like payroll, debt service, and food costs, Brandon offers a clear, data-backed look at what it takes to be profitable. He shares practical tools—like a free underwriting calculator—and urges listeners to avoid relying on generic online claims. Whether you’re just exploring assisted living or actively preparing to invest, this episode gives you a realis...
2025-06-2019 minThe Assisted Living Investing PodcastEpisode 111 | LLC vs S Corp: Which Is Better for Your Assisted Living Business?In this episode, Brandon Gustafson breaks down the essentials of choosing the right business entity for your assisted living facility—LLC vs. S-Corp. He explains key differences in tax benefits, asset protection, and operational structure while encouraging listeners to seek professional legal and accounting advice. Brandon also shares advanced strategies using multiple entities and promotes free resources like his business plan checklist, lease agreement template, and the ALI Basics course to help beginners build a solid foundation with confidence.
00:00:00 – Introduction & Mission00:02:12 – Important Disclaimer00:02:29 – Importance of Proper Business Structure00:02:51 – LLC vs. S-Corp Overview00:05:05 – Asset Protection S...
2025-06-1822 minThe Assisted Living Investing PodcastEpisode 110 | Unlocking Wealth: How To Start Investing In Assisted LivingIn this episode of the Assisted Living Investing Podcast, Brandon Gustafson outlines the four foundational pillars every beginner needs to launch a successful assisted living business within a year: a strong business plan, thorough underwriting, strategic market research, and proper legal entity formation. Drawing from his own experience, Brandon breaks down each pillar, explains how to avoid costly mistakes, and shares free tools like an underwriting calculator and market research guides. Whether you're a nurse, entrepreneur, or real estate investor, this episode is your roadmap to building a solid foundation and turning your assisted living vision into reality.
2025-06-1315 minThe Assisted Living Investing PodcastEpisode 109 | Top 5 Tips for Qualifying for an Assisted Living Loan SuccessfullyIn this episode, Brandon Gustafson breaks down the loan qualification process for launching an assisted living business. From building a solid business plan and improving your credit to forming smart partnerships and connecting with lenders, Brandon offers a step-by-step roadmap to help beginners secure funding and start their first facility within 12 months. He also shares key insights on cap rates, underwriting, and preparing lender-ready documentation—all while emphasizing persistence and professionalism.
00:00:00 – Introduction00:01:41 – Understanding Loan Qualification00:02:55 – Differences from Traditional Home Loans00:04:26 – Qualifications for Beginners vs. Experienced Investors00:05:35 – Building a Strong Foundation00:07:30 – Organizing Documentation00:09:07 –...
2025-06-1125 minThe Assisted Living Investing PodcastEpisode 107 | Funding Options That Actually Work for Assisted LivingIn this episode, Brandon Gustafson breaks down the most effective funding strategies for launching an assisted living business. Drawing from his experience operating multiple facilities and securing over $1.5 million in SBA loans, Brandon guides beginners through loan types like SBA, conventional, hard money, and private lenders—highlighting what works, what to avoid, and how to prepare a lender-ready business plan. He also shares tips on combining funding sources, doing proper financial underwriting, and staying persistent even after rejection.
00:00:00 – Introduction
00:00:17 – Overview of Today’s Topic: Funding Options
00:02:56 – Transition to Funding Options Overview
00:03:48 – Combining Fu...
2025-06-0426 minThe Assisted Living Investing PodcastEpisode 106 | How to Fund Your Assisted Living Start-Up (Financial Planning Tips)In this episode, Brandon Gustafson dives into the essentials of financial planning for launching an assisted living business. From funding options like SBA loans and credit lines to managing key expenses and creating multiple income streams, Brandon shares the tools, strategies, and mindset needed to build a financially sound and scalable business. Perfect for beginners ready to start within the next year.
00:00:00 – Introduction
00:00:16 – Free Underwriting Calculator & Podcast Focus
00:01:01 – Traditional Funding Options
00:02:19 – Hard Money Loans & Grants Overview
00:03:27 – Grant Strategies & Timing
00:04:28 – Grants as Supplemental Funding
00:05:27 – Financial Management Overview
00...
2025-05-3014 minThe Assisted Living Investing PodcastEpisode 105 | The Future of Assisted Living: Trends and InnovationsIn this episode, Brandon Gustafson explores the future of assisted living and what beginners need to know to launch a successful facility within the next year. From tech innovations and wellness trends to funding strategies and regulatory shifts, Brandon breaks down the key insights and action steps to stay ahead in this growing industry.
00:00:00 – Introduction
00:01:00 – Personal Introduction & Resource Offer
00:02:38 – Digital Health & AI Integration
00:07:11 – Ambient Listening Documentation Tools
00:09:31 – Wellness-First & Holistic Care
00:14:13 – Aging in Place Population & Blended Care Models
00:19:06 – Flexible Resident-Centric Living Design
00:22:33 – Workforce & Regulatory Shifts
00...
2025-05-2836 minThe Assisted Living Investing PodcastEpisode 98 | Unlocking the Secret: How Medicaid Can Fund Your Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson aims to help beginners plan and launch their assisted living business within a year, emphasizing time and financial freedom. He highlights a key topic: leveraging Medicaid for success in assisted living, clarifying misunderstandings, and the distinctions between Medicaid and Medicare. Brandon explains the application process for becoming a Medicaid provider, navigating administrative challenges, and ensuring profitability while serving the Medicaid population. He also shares valuable resources, including a free underwriting calculator and a year-long mastermind program. Aspiring assisted living investors are encouraged to visit the website for...
2025-05-0215 minThe Assisted Living Investing PodcastEpisode 96 | AccessEMR: The EHR That Actually Makes SenseIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson introduces Mahmud from Access eHealth to discuss their innovative EMR system, Access EMR. They delve into the origins of Access eHealth, its unique features, and its impact on simplifying assisted living workflows. Mahmud shares real-world experiences on how their intuitive system helps reduce stress for administrators and improves care quality. Brandon also provides an in-depth tutorial of Access EMR, highlighting its functionality and benefits for assisted living operators. Finally, listeners are encouraged to utilize special promo codes for discounts and further support in launching and scaling their...
2025-04-2539 minThe Assisted Living Investing PodcastEpisode 95 | Unlocking Medicaid Rates for Assisted Living Made EASY!In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson breaks down how to find Medicaid rates in your state and why they matter for your assisted living business. If you're new to the industry, this is a must-listen for understanding how Medicaid works, how to access state funding, and how it can help grow your resident base. Brandon shares real-life examples from his Colorado and Idaho facilities, explains Medicaid fee schedules and waivers, and clears up common myths. He also walks you through where to look online for your state’s Medicaid info—and why it’s key...
2025-04-2327 minThe Assisted Living Investing PodcastEpisode 92 | Navigating HOA Challenges in Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides essential tips for launching an assisted living business, specifically focusing on navigating homeowners associations (HOAs). Brandon explains the role of HOAs and common roadblocks such as CC&Rs (covenants, conditions, and restrictions), parking limitations, and neighbor pushback. He offers actionable advice on understanding and working with HOAs, including studying CC&Rs, engaging with HOA boards, and educating neighbors on assisted living benefits. Additionally, Brandon emphasizes the importance of knowing zoning laws and the rights protected under the Federal Fair Housing Act to establish your business successfully.
2025-04-1111 minThe Assisted Living Investing PodcastEpisode 91 | How to Start Investing in Assisted Living in 2025: ALI Basics RevealedIn this episode of the Assisted Living Investing Podcast, hosted by Brandon Gustafson, beginners learn the essential steps to launch an assisted living business in the next year. Brandon shares insights from his own experience operating two facilities since 2020 and emphasizes the importance of creating a solid business plan. He discusses funding options, from SBA loans to hard money and grants, and stresses the value of building partnerships and networks. Listeners are encouraged to join the 'Assisted Living Investing Basics' community for additional support and resources. Key topics include determining your starting point, leveraging current assets, and understanding the...
2025-04-0928 minThe Assisted Living Investing PodcastEpisode 90 | How to Maximize Occupancy in Your Assisted Living FacilityIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides listeners through essential tips for launching a successful assisted living business. He emphasizes the importance of maximizing occupancy through effective marketing strategies, including network marketing, internet marketing, and working with placement agencies. Brandon also discusses optimizing residential spaces to meet state regulations and how fostering relationships with local healthcare providers can benefit occupancy rates. Listeners are encouraged to use resources like the free underwriting calculator on the podcast’s website and take incremental steps towards successfully launching their assisted living business.
00:00 Introduction to Assisted Li...
2025-04-0410 minThe Assisted Living Investing PodcastEpisode 89 | Medicaid Explained: Everything You Need to KnowIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide for beginners looking to launch their assisted living business within the next year. Brandon, who owns two assisted living facilities and has substantial experience in the healthcare industry, delves deep into Medicaid – explaining its functions, differences from Medicare, the qualifications required for residents and providers, and the intricacies of Medicaid billing. The episode also highlights the launch of a new membership program that offers affordable access to valuable resources for aspiring assisted living business owners. Listeners are encouraged to leverage these resources to ac...
2025-04-0225 minThe Assisted Living Investing PodcastEpisode 88 | How I Can Help You Launch Your Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson introduces tools and programs to help beginners start their own assisted living business within a year. Brandon highlights the free underwriting calculator available on their website, the Assisted Living Launchpad bundle for foundational knowledge, the Assisted Living Accelerator program for a step-by-step guide, and the Mastermind program for personalized coaching and additional resources. Whether you're unsure how to start or need detailed guidance, these resources aim to facilitate your journey towards time and financial freedom through assisted living investments.
00:00 Introduction to the Podcast
00:24...
2025-03-2808 minThe Assisted Living Investing PodcastEpisode 87 | Can You Start an Assisted Living Business with Bad CreditIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson addresses the common concern of starting an assisted living business with bad credit. Brandon explains why credit matters but is not the end-all and shares strategies to overcome credit challenges. He discusses the importance of building a solid business foundation, exploring alternative funding options such as seller financing, microloans, and partnerships with investors. Brandon also highlights the free business plan checklist and his comprehensive Launchpad bundle to assist newcomers in creating their businesses. The episode is geared toward providing actionable steps for aspiring business owners to achieve...
2025-03-2627 minThe Assisted Living Investing PodcastEpisode 86 | How to Start a Career in Assisted Living (and Why You Should)In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares his personal journey into the world of assisted living investing. He discusses his educational background in healthcare administration, the pivotal moment he decided to enter the real estate market after reading 'Rich Dad, Poor Dad,' and the challenges he faced along the way. Brandon covers his initial attempts to convert properties, the importance of understanding local municipality regulations, and his eventual decision to buy an existing assisted living facility. He emphasizes the value of taking action, leveraging tools like the free underwriting calculator, and seeking...
2025-03-2112 minThe Assisted Living Investing PodcastEpisode 84 | Effectively Operate an Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners on how to successfully operate a profitable assisted living business. He breaks down the essential tasks into four areas: feeding residents, managing expenses, effective leadership, and financial management. Brandon highlights useful tools such as Grove Menus for meal planning and software for financial management like Profit First and How to Grow Your Small Business. He also discusses the importance of building a good relationship with pharmacies and using EHR systems to streamline operations.
00:00 Introduction to Assisted Living Investing
00:17 Key Aspects of...
2025-03-1410 minThe Assisted Living Investing PodcastEpisode 83 | The Most Difficult States to Start an Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides listeners through the complexities of launching an assisted living business, particularly in highly regulated states like California, New York, and Virginia. Brandon shares his expertise, covering topics such as the most difficult states to start an assisted living business, the impact of politics and regulations, staffing requirements, and facility codes. He provides practical strategies for navigating the lengthy licensing process and emphasizes the importance of meticulous paperwork, early application submissions, and networking with other operators. Brandon also discusses the use of AI for creating policies and...
2025-03-1234 minThe Assisted Living Investing PodcastEpisode 82 | All About Loan for Your Assisted Living Business with Regina MorganBrandon Gustafson, investor, owner, and operator of two residential assisted living facilities, sits down with Regina Morgan from VESTARC to discuss the ins and outs of unsecured lines of credit and SBA loans. Regina shares her extensive experience helping entrepreneurs secure funding for new ventures, scaling operations, and expanding in real estate. They dive into the specifics of unsecured loans, including eligibility, benefits, potential pitfalls, and a thorough comparison with SBA loans. They also discuss strategies for mixing different types of funding to maximize financial potential and ensure business growth. Regina offers valuable advice on navigating the funding process...
2025-03-0726 minThe Assisted Living Investing PodcastEpisode 80 | The KPIs You Need to Run a Profitable Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson delves into the key performance indicators (KPIs) critical for running a profitable assisted living business. Brandon explains the importance and simplicity of KPIs, emphasizing their role in business health and profitability. He also discusses essential tools such as project management software (Asana, Trello, monday.com), Excel, CRM systems, and EHRs for tracking and managing KPIs. Specific KPIs covered include occupancy rates, timely payments, staffing levels, missed shifts, and ADLs (Activities of Daily Living). Brandon provides actionable insights on how to leverage these tools and KPIs to enhance...
2025-02-2811 minThe Assisted Living Investing PodcastEpisode 79 | Top Tax Strategies for Assisted Living BusinessIn this episode, Brandon Gustafson, an experienced healthcare administrator and owner of two assisted living facilities, delves into various tax strategies for assisted living businesses. He discusses entity separation, depreciation strategies, and the importance of professional guidance in tax planning. The video also touches on advanced strategies like cost segregation, retirement investments, and common tax mistakes to avoid. Brandon emphasizes the value of understanding tax rules and hiring a good accountant to maximize benefits and ensure legal compliance. The episode aims to provide practical and actionable insights for small business owners looking to optimize their tax strategies and achieve...
2025-02-2623 minThe Assisted Living Investing PodcastEpisode 78 | How To Get $12,000 Per Month For A Room With Medicaid In Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson explores how to generate $12,000 per month per room with Medicaid in assisted living. He breaks down the differences between Medicare and Medicaid, and explains the intricacies of state-administered Medicaid programs, including billing codes, reimbursement rates, and the Rent, Utilities, and Food (RUF) payment. Brandon also discusses the certification process for becoming a Medicaid provider and shares a real-life example from his own facility, demonstrating how to achieve substantial income by leveraging Medicaid. Listeners are encouraged to apply to the mastermind program for personalized guidance.
00:00 Welcome...
2025-02-2115 minThe Assisted Living Investing PodcastEpisode 77 | Is a 6-Bed Facility Profitable in Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson explores the profitability of operating a six-bed assisted living facility. Brandon provides a detailed financial breakdown, analyzing key expenses such as labor, insurance, utilities, food, and debt service. He discusses the importance of understanding income projections, managing vacancies, and whether being hands-on as an administrator can influence profitability. Additionally, the episode offers practical advice on market research, securing funds, and the foundational steps required for launching an assisted living business. This episode is invaluable for beginners looking to navigate the complexities of assisted living investments.
00:00...
2025-02-1948 minThe Assisted Living Investing PodcastEpisode 76 | How to Market an Assisted Living Facility to Find More ResidentsIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide to creating a successful marketing plan for assisted living facilities. The discussion focuses on two primary marketing strategies: network marketing and internet marketing. Brandon outlines key relationships to build with discharge nurses, rehab facilities, case managers, other assisted living facilities, nursing homes, independent living communities, and home health and hospice services. He also emphasizes the importance of regular visits, small gifts, and consistent follow-ups to maintain these relationships. On the internet marketing front, Brandon advises on building an effective website with a lead...
2025-02-1418 minThe Assisted Living Investing PodcastEpisode 75 | Assisted Living: 10 Common MisconceeptionsIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson dives deep into the ten most common misconceptions about investing in assisted living facilities. From debunking the myth that you need a medical degree to start, to clarifying the differences between assisted living and nursing homes, Brandon draws from his experience of owning and operating multiple facilities. He also addresses concerns about cost, licensing, and demand, aiming to help beginners navigate the complexities of launching an assisted living business.
00:00 Welcome to the Assisted Living Investing Podcast
00:57 Top 10 Misconceptions About Assisted Living
01:40 Y...
2025-02-1236 minThe Assisted Living Investing PodcastEpisode 74 | The Assisted Living Launch FormulaThe Five-Phase Approach to Launching Your Assisted Living Business In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson introduces listeners to the 'Assisted Living Launch Formula'. Brandon outlines a detailed five-phase approach crucial for establishing a successful assisted living business. The phases include: building a strong business foundation, finding the right property, securing funding, understanding rules and regulations, and launching and scaling the business. The episode includes resources such as workshops and guides to aid listeners through each phase. Brandon also highlights the Assisted Living Investing Mastermind program, which provides comprehensive support. He emphasizes the importance...
2025-02-0709 minThe Assisted Living Investing PodcastPodcast 73 | How to Buy an Existing Assisted Living Business: The Ultimate GuideIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide for beginners looking to purchase an existing assisted living business. Brandon, who has extensive experience in the assisted living sector, discusses his proven five-phase process that includes building a strong foundation with a solid business plan, conducting market research, finding the perfect property through brokers and online platforms, securing funding, obtaining necessary licenses, and managing operations effectively. He emphasizes the importance of building strong relationships with brokers, lenders, and state officials, and offers valuable resources such as a free business plan checklist and...
2025-02-0520 minThe Assisted Living Investing PodcastEpisode 72 | How to Launch Your Assisted Living Business in 6 Months!In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide to launching an assisted living business within six to twelve months. He breaks down the process into a five-phase approach, focusing on business foundation, zoning and the certificate of occupancy, funding, and licensing. Brandon shares personal insights, including the importance of setting and reviewing goals, and offers valuable resources such as a Business Foundation Basics workshop and an ALI Mastermind program to assist throughout the journey. The episode emphasizes patience and persistence as critical factors for success. Tune in for practical advice and...
2025-01-3110 minThe Assisted Living Investing PodcastEpisode 71 | Grants vs SBA: The Ultimate GuideIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson delves into the pros, cons, and processes of securing funding for an assisted living business through SBA loans and grants. Brandon, with his extensive experience in the industry, shares practical insights on what the SBA is, what grants are, and the specific scenarios where each funding option is most applicable. Additionally, he provides detailed steps on how to navigate the application processes for both SBA loans and grants while emphasizing the importance of building a solid business foundation.
00:00 Introduction to Assisted Living Investing
00:21...
2025-01-2926 minThe Assisted Living Investing PodcastEpisode 70 | How to Fund Residential Assisted Living in 2025In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide on how to fund a residential assisted living business in 2025. Brandon emphasizes the importance of building a solid business foundation, understanding down payment requirements, reviewing financials, and building relationships with lenders. Drawing from his own experiences, he shares strategies like forming partnerships and seeking alternative funding sources. Brandon also highlights useful resources such as the Business Foundation Basics workshop and the free underwriting calculator available on the Assisted Living Investing website. The episode concludes with a call to apply for the ALI Mastermind...
2025-01-2411 minThe Assisted Living Investing PodcastEpisode 69 | Top Funding Partners for Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides aspiring entrepreneurs through the crucial process of securing the right funding partners for their assisted living business. He delves into the types of funding partners available—private investors, joint venture partners, institutional firms, friends and family, real estate syndications, traditional bank financing, and government programs and grants. Brandon shares insights from his extensive experience in the healthcare and assisted living industry, offering practical advice on building a solid business foundation, showcasing expertise, networking, and maintaining transparency. He also addresses common challenges like misaligned goals and finding th...
2025-01-2235 minThe Assisted Living Investing PodcastEpisode 68 | How Much Does It ACTUALLY Cost to Start a Residential Assisted Living in 2025In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson dives into the financial aspects of starting a residential assisted living business in 2025. He discusses key factors affecting startup costs, including real estate value, business value, and different types of loans (SBA, conventional mortgages, private loans). Brandon also touches on renovation costs, licensing fees, and the importance of having operating capital. He offers advice on building a solid business foundation, underwriting, finding funding partners, and drafting operating agreements. Listeners are encouraged to engage with the content by asking questions and accessing resources like the free underwriting calculator...
2025-01-1713 minThe Assisted Living Investing PodcastEpisode 67 | Want to Launch a Successful Assisted Living Business... Listen To This NowLaunching Your Assisted Living Business In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses the essential steps and resources for launching an assisted living business successfully. He introduces various programs designed to guide potential entrepreneurs through the complexities of starting an assisted living facility, including his Launch Pad, Accelerator, and Mastermind programs. Brandon shares insights from his own experience owning and operating assisted living facilities, covering critical phases such as building a business foundation, finding properties, securing funding, navigating regulations, and scaling the business. He also explains the benefits of additional resources like market research...
2025-01-1529 minThe Assisted Living Investing PodcastEpisode 66 | Five Startup Hacks to Simplify Your Assisted Living JourneyIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson walks beginners through the crucial steps to start an assisted living business in 2025. He details a five-phase process crucial for success: building a business foundation, finding the right property, securing funding, understanding rules and regulations, and launching and scaling the business. The episode underscores the importance of proper planning and offers resources like a free underwriting calculator and a mastermind program. Brandon emphasizes setting clear goals and shares practical advice and personal anecdotes to inspire and guide aspiring entrepreneurs.
00:00 Introduction to Assisted Living Investing
2025-01-1011 minThe Assisted Living Investing PodcastEpisode 65 | How to Start an Unlicensed Care HomeIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide for beginners on launching an unlicensed care home. Brandon shares his expertise on the distinctions between licensed and unlicensed care homes, the types of care that can be provided, and critical compliance considerations. He also discusses the importance of having a solid business structure and marketing strategies and avoiding common pitfalls. Listeners are encouraged to use tools like the free business plan checklist and consider joining the ALI Mastermind program for further guidance.
00:00 Introduction to Assisted Living Investing
00:27 Starting...
2025-01-0821 minThe Assisted Living Investing PodcastEpisode 64 | How to Build a Winning Team (Staffing Tips) for your Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses crucial steps for staffing your assisted living business. He explains the roles of administrators, assistant administrators, house managers, med techs, caregivers, RNs, and housekeepers. Brandon also provides insights on where to find staff, steps for hiring, onboarding processes, and tips for managing payroll and shift coverage.
00:00 Introduction to Assisted Living Investing
00:21 Importance of Hiring the Right Staff
00:56 Key Staff Positions in Assisted Living
06:21 Finding and Hiring Staff
08:07 Onboarding and Payroll
11:12 Conclusion and Recap
2025-01-0312 minThe Assisted Living Investing PodcastEpisode 63 | Top Trends in Assisted Living You Can't Ignore in 2025In this episode, Brandon Gustafson, an experienced operator of two assisted living facilities, discusses top trends in the assisted living industry for 2025. Key points include the current supply and demand dynamics, potential challenges like accessibility, affordability, and quality of care, and the importance of technology and personalized care. Brandon also shares insights into who needs assisted living and provides tips on building a successful business in this field.
00:00 Welcome and Introduction
00:10 Free Resource: Business Plan Checklist
00:35 About Me: Brandon Gustafson
01:42 Top Trends in Assisted Living for 2025
04:56 Challenges in the A...
2025-01-0223 minThe Assisted Living Investing PodcastEpisode 62 | Launching and Scaling Your Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses the crucial fifth phase of launching and scaling an assisted living business. He provides an overview of the five phases: building the business foundation, finding the right property, obtaining funding, understanding regulations, and finally, launching and scaling. Brandon emphasizes the importance of choosing the right business path, getting the proper staff in place, and effective marketing strategies. He also highlights the benefits of joining the ALI Mastermind program for year-long support to ensure a profitable and successful assisted living business.
00:00 Welcome and Introduction
2024-12-2808 minThe Assisted Living Investing PodcastEpisode 60 | Residential ALF Owners Are Making a Fortune, Here's Their SecretIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses the viability of residential assisted living facilities in the current economic climate. He addresses concerns such as rising costs, interest rates, real estate prices, and workforce shortages. Brandon emphasizes the growing demand for assisted living due to the aging population and highlights the unique value propositions these facilities offer. He shares strategies for success, including optimizing operations, attracting and retaining staff, diversifying revenue streams, focusing on marketing, and staying informed on regulations. Additionally, Brandon outlines the importance of building a strong business foundation through detailed planning...
2024-12-1834 minThe Assisted Living Investing PodcastEpisode 58 | Is 2025 the Year You FINALLY Launch Your Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, Brandon shares practical steps for launching an assisted living business in 2025. Brandon offers insights from his experience operating two out-of-state assisted living facilities. He outlines key strategies such as setting specific goals, conducting market research, understanding financials, and making detailed business plans. He also discusses common challenges in the industry, from staffing and regulations to zoning and cost management, while providing resources like his business plan checklist and market research guide to support aspiring entrepreneurs.
00:00 Welcome to the Assisted Living Investing Podcast00:16 Getting a Head Start for 2025
2024-12-1134 minThe Assisted Living Investing PodcastEpisode 57 | How to Get Your Facility LicenseIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide on how to obtain a license for your assisted living facility. He discusses the various state departments you may need to contact, the different methods of communication for reaching them, and the essential questions to ask. Brandon also explains the types of licenses available, including care homes, residential assisted living facilities, and memory care licenses, as well as licensed versus unlicensed facilities. Additionally, he covers the process for completing the application and the steps for a change of ownership if buying an existing...
2024-12-0617 minThe Assisted Living Investing PodcastEpisode 56 | How to Obtain a License for a Residential Assisted Living HomeIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson offers invaluable insights on obtaining a license for your assisted living home, covering Phase Four of a comprehensive five-phase process. The discussion begins with a quick recap of previous phases, including building a business foundation, finding the right property, and securing funding. Brandon delves into the specifics of the three main types of licenses: care homes, residential assisted living, and big box facilities, explaining their differences and what each entails. He highlights the importance of identifying your target population and how this decision impacts the licensing process...
2024-11-2910 minThe Assisted Living Investing PodcastEpisode 55 | Medicaid: The Best Kept Secret for Profitable Assisted Living.mp4In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through the essentials of launching an assisted living business within a year. Brandon shares insights from his extensive experience in the assisted living industry, emphasizing the opportunities and challenges tied to Medicaid. He elaborates on how Medicaid works, its benefits, and the ways it can be a hidden gem in assisted living investments. The episode also addresses common misconceptions about Medicaid, providing a thorough breakdown of Medicaid payments, the importance of proper documentation, and strategies for raising rates.
00:00 Introduction to the Podcast01:05...
2024-11-2727 minThe Assisted Living Investing PodcastEpisode 54 | Different Financing Options for Assisted Living BusinessesIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through various financing options available for launching an assisted living business. Key topics include SBA funding, conventional mortgages, construction loans, private funding, unsecured loans, seller financing, and subject-to financing. Brandon also provides tips on specific scenarios such as buying an existing home, new builds, and obtaining operating capital. Additional resources like an underwriting calculator, grant writing templates, and a grant accelerator course are highlighted alongside the importance of building relationships with lenders, lending brokers, and commercial brokers.
00:00 Introduction to Assisted Living Investing
2024-11-2211 minThe Assisted Living Investing PodcastEpisode 53 | Is a Business Plan Really Necessary for Your StartupThe Importance of a Business Plan in Assisted Living Investing In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares insights on the critical role of a business plan in launching and running a successful assisted living business. Brandon, who owns and operates two assisted living facilities, emphasizes that a solid business plan is essential for gaining clarity, securing properties, obtaining funding, and acquiring facility licenses. He offers free resources, such as a business plan checklist, and invites listeners to join his live workshops and mastermind program for further guidance. Brandon also answers audience questions, providing...
2024-11-2115 minThe Assisted Living Investing PodcastEpisode 52 | How to Use the SBA to Fund Your Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through launching an assisted living business with a focus on leveraging SBA funding. Brandon explains the basics of the SBA program, how to find SBA lenders, and the detailed steps in securing funding. Topics include building relationships with local banks, the role of lending brokers, and the importance of thorough paperwork. The episode also covers the comparisons between 7a and 504 SBA loans and emphasizes the necessity of being responsive and organized to obtain the loans successfully.
00:00 Introduction to the Podcast
00:49 Understanding...
2024-11-1516 minThe Assisted Living Investing PodcastEpisode 51 | The SHOCKING Truth About Assisted Living Under TrumpIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson explores how the Trump administration's policies could impact the assisted living industry. Brandon shares his extensive experience running two assisted living facilities and offers insights into developing a business plan, securing funding, and navigating regulations. He highlights the potential benefits of less regulation, lower tax rates, and more lending options under a Trump administration. Brandon also discusses the important role of government programs like Medicaid and Medicare, as well as providing practical advice for new investors in the assisted living business. Listeners are encouraged to utilize free...
2024-11-1435 minThe Assisted Living Investing PodcastEpisode 50 | How to Obtain Funding for an Assisted Living HomeIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson dives into phase three of launching an assisted living business: obtaining funding. Brandon outlines the overall five-phase process, emphasizing the importance of building a strong foundation, finding the right property, securing funding, obtaining licensing, and scaling the business. He shares personal experiences of persistent efforts leading to success despite numerous rejections. Building relationships with lenders and understanding that 'no' often means 'not yet' are key takeaways. Brandon also introduces various financing options and highlights the value of the ALI Mastermind program and free resources available on their...
2024-11-0811 minThe Assisted Living Investing PodcastEpisode 49 | How to Find the Perfect Home for Residential Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares valuable insights on how to find the right home for a residential assisted living facility. Drawing from his own experiences running two assisted living facilities in different states, Brandon discusses the importance of building a strong business foundation, understanding state-specific requirements, and evaluating the size and features of potential homes. He also answers listener questions regarding room sizes, licenses, and managing mental health populations. The episode includes information about an upcoming live workshop and resources available on the Assisted Living Investing website.
00:00 Introduction to...
2024-11-0621 minThe Assisted Living Investing PodcastEpisode 48 | How to Get Approval from the Fire DepartmentIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses the crucial steps to obtaining fire department approval for your assisted living business. He explains the importance of securing a certificate of occupancy, ensuring ADA compliance, and selecting the appropriate fire suppression systems. Brandon also shares practical tips for engaging city planners and fire department contacts effectively. The episode emphasizes the significance of understanding and fulfilling these requirements as part of launching a successful and compliant assisted living facility.
00:00 Introduction to Assisted Living Investing
00:16 Understanding Fire Department Approval
01:04 ADA Compliance...
2024-11-0111 minThe Assisted Living Investing PodcastEpisode 47 | How to Become an Assisted Living Facility AdministratorIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides listeners on how to become an assisted living facility administrator. He covers the necessary steps, including education, work experience, and the required courses and tests to obtain a license. Brandon also shares his own experience in the healthcare industry and offers valuable resources like a free business plan checklist and information about their mastermind program and upcoming workshops.
00:00 Introduction to the Podcast
00:16 Becoming an Assisted Living Facility Administrator
00:53 Free Business Plan Checklist
01:20 Host's Background and Experience
03:12...
2024-10-3020 minThe Assisted Living Investing PodcastEpisode 45 | Where to Find GrantsIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson takes you through the essential steps and resources for securing grants for your assisted living business startup. Drawing from his personal experiences, Brandon discusses reliable grant sources, including federal resources like grants.gov and sam.gov, while emphasizing the importance of avoiding scams. He introduces his new Grant Funding Foundations course, which offers comprehensive guidance, templates, and expert advice on navigating grant proposals. Key platforms such as SAM.gov, GrantGopher.com, GrantWatch.com, and Foundation Center by Candid are highlighted for finding grant opportunities and effectively managing...
2024-10-2414 minThe Assisted Living Investing PodcastEpisode 44 | How To Find the Right House for Your Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides an in-depth guide for beginners on finding the perfect property for an assisted living business. Covering essential aspects such as market research and building a strong foundation, Brandon discusses three main property options: purchasing an existing facility, converting a single-family home or commercial property, and leasing. He recommends various resources for each option, including websites like loopnet.com, Zillow, and rent.com, and stresses the importance of working with professional realtors and brokers specializing in senior living. The episode also highlights the benefit of leveraging expert...
2024-10-1811 minThe Assisted Living Investing PodcastEpisode 43 | How to Start an Assisted Living Home for VeteransIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares in-depth knowledge on starting and managing assisted living homes for veterans. Drawing from his extensive experience in the healthcare industry, Brandon addresses complexities such as working with the VA, supporting an aging veteran population, and providing essential mobility and mental health assistance. Discussions cover key VA benefits like Aid and Attendance (A&A) and Housebound, alongside strategies for navigating them annually. The episode offers tips on securing grants, avoiding scams, and leveraging resources from veteran-focused nonprofits and local organizations. Emphasis is placed on collaboration with Veteran...
2024-10-1737 minThe Assisted Living Investing PodcastEpisode 42 | The Keys to Finding the Right Property for Yor Assisted Living HomeFinding the Right Property for Your Assisted Living Business In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through the essential steps of finding the right property for their assisted living business. He emphasizes the importance of a solid business foundation and offers free resources, including an underwriting calculator, to assist in the process. Brandon discusses the keys to finding a suitable property, zoning requirements, and fire department approvals. He introduces his mastermind program that helps prospective investors navigate these stages, highlighting the importance of a detailed business plan, understanding financial obligations, and setting...
2024-10-1109 minThe Assisted Living Investing PodcastEpisode 41 | How to Raise Money for Investing in Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson introduces the essentials of starting an assisted living business. The focus is on raising funds and building solid business foundations. Brandon shares his experiences and offers guidance on securing traditional and creative funding. He emphasizes the importance of creating a robust business foundation, developing a comprehensive business plan, and avoiding common pitfalls like over-leveraging. The episode also explores various funding options, including traditional bank loans, SBA loans, private investors, partnerships, and grants. Brandon encourages networking through local events, investment clubs, and online platforms to connect with private...
2024-10-0922 minThe Assisted Living Investing PodcastEpisode 40 | The Best Legal Structure for Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses the foundational steps to setting up an assisted living business, specifically focusing on the importance of legal structures. Brandon emphasizes the need for consulting an attorney to ensure that business structures are established correctly, explaining the complexities and liabilities involved in assisted living operations. He compares different business entities such as LLCs, S Corps, C Corps, and sole proprietorships, advising against sole proprietorships and C Corps for small operations. Brandon also suggests considering separate entities for real estate and operational facets of the business to protect...
2024-10-0413 minThe Assisted Living Investing PodcastEpisode 39 | The Reality of Grants
In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson delves into the realities of securing grants for assisted living facilities. Brandon shares his personal experiences, including securing $1.2 million in grant funding and the process involved in managing these grants. He discusses the complexities, paperwork, and potential tax implications of grant funding and offers practical advice and resources like a free grant writing template.
00:00 Introduction to the Podcast00:16 The Reality of Grants00:52 Brandon's Experience with Grants01:38 Details of Secured Grants04:11 Grant Paperwork and Reporting05:34 Grant Payment Processes08:56 Tax Impl...
2024-10-0218 minThe Assisted Living Investing PodcastEpisode 38 | What is the Best Market for Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through launching their assisted living business within a year. Brandon emphasizes the importance of building a strong business foundation and provides insights on selecting the best market for your facility. Key topics covered include market research to avoid oversaturation, identifying desirable living areas, and the need to follow population trends. He also introduces valuable tools like the business planning guide and underwriting calculator to facilitate the investment process. Tune in for comprehensive strategies to achieve time and financial freedom through assisted living investments.
00:00...
2024-09-2711 minThe Assisted Living Investing PodcastEpisode 37 | Do You Need an NPI in Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson explores the fundamentals of National Provider Identifiers (NPIs) and their relevance to assisted living businesses. Listeners will learn what NPIs are, who needs them, and how to obtain one. Brandon, who owns two assisted living facilities and has a decade of experience in healthcare administration, also offers insights into the practical applications of NPIs in healthcare billing and transactions. Additionally, he provides valuable resources including a free business plan checklist and information about his mastermind program to help beginners launch their assisted living businesses within the next...
2024-09-2514 minThe Assisted Living Investing PodcastEpisode 36 | How to Know if Your Assisted Living Business Will be ProfitableIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through the critical process of underwriting in the assisted living business. He explains what underwriting is, why it's essential, and how to effectively conduct it to ensure profitability. Brandon details the steps for reviewing historical financials, projecting future financials, and factoring in startup expenses. He also introduces useful resources like a business planning guide, underwriting calculator, and mastermind program to aid listeners in their journey towards launching a successful assisted living business. The episode emphasizes the importance of diligent financial review and offers practical tips...
2024-09-2011 minThe Assisted Living Investing PodcastEpisode 35 | Expert with 10 Years Experience Shares Top Assisted Living TipsIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson offers a detailed guide for beginners looking to launch their assisted living business within a year. Brandon shares his expertise, detailing the Assisted Living Launch Formula, which includes building a solid business plan, finding the right property, securing funding, understanding the necessary regulations, and successfully operating and scaling the business. He emphasizes the importance of a well-developed business plan, proper underwriting, market research, and networking. Additionally, Brandon provides insights about his experiences managing assisted living facilities and offers resources such as a free business plan checklist and...
2024-09-1849 minThe Assisted Living Investing PodcastEpisode 34 | Make or Break Your Assisted Living Business with a Business PlanIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides aspiring entrepreneurs through the crucial elements of crafting a successful business plan for an assisted living business. Brandon emphasizes the importance of clarity, goal setting, and presenting a well-structured plan to potential investors and partners. He breaks down the four key sections of a business plan: overview, operations, marketing plan, and financial review, providing detailed insights and offering helpful resources like a business planning guide and a year-long mastermind program. Listeners are encouraged to engage with the podcast by commenting on their needs for personalized support...
2024-09-1310 minThe Assisted Living Investing PodcastEpisode 33 | STOP Relying on Banks for Assisted Living FinancingIn this episode, Brandon Gustafson, an expert in launching assisted living businesses, discusses how to leverage private money to fund your assisted living business. He covers the basics of private money, differences from traditional loans, typical loan terms, and interest rates. Brandon also shares strategies for finding private money lenders through networking and online platforms. He emphasizes the importance of building relationships, having a solid business plan, and knowing when to leave deals. Additionally, Brandon provides legal considerations and steps for pitching to private money lenders. Throughout, he offers practical advice from his own experience owning and operating assisted...
2024-09-1123 minThe Assisted Living Investing PodcastEpisode 32 | The Beginners Basics for Starting an Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson walks beginners through the foundational steps needed to launch an assisted living business within the next year. Brandon emphasizes the significance of having a clear vision, crafting a detailed business plan, performing thorough underwriting and financial modeling, conducting extensive market research, and setting up the correct legal entities with the help of an attorney. He also introduces various free resources available on their website, including an underwriting calculator, business plan checklist, and market research guide.
00:00 Introduction to the Podcast
00:34 Building a Strong Foundation
2024-09-0609 minThe Assisted Living Investing PodcastEpisode 31 | Best Places for Assisted Living in 2024In this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares valuable insights into the top markets for assisted living in 2024. He introduces his market research guide, which is part of his business planning guide course, and provides a detailed overview of how to identify the best locations for starting an assisted living business. Brandon discusses the importance of various market demographics, including median age, income, and housing costs, while also addressing regulatory considerations in different states. Additionally, the episode highlights the advantages of using existing facilities versus converting homes, and offers practical tips for those interested...
2024-09-0450 minThe Assisted Living Investing PodcastEpisode 30 | Starting Your Assisted Living Business: A Five Phase ApproachIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson introduces listeners to a five-phase approach to launching an assisted living business. The phases include building a business foundation, finding the right property, securing funding, obtaining necessary licenses, and running and scaling the business. Brandon emphasizes the importance of having a solid business plan, conducting thorough market research, and understanding funding options. He also discusses regulatory requirements and offers tips for successfully opening and operating an assisted living facility.
00:00 Introduction to Assisted Living Investing
00:29 Phase 1: Building Your Business Foundation
04:21 Phase 2: Finding t...
2024-09-0111 minThe Assisted Living Investing PodcastEpisode 29 | Top Apps for Running a Profitable Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide for beginners on essential tools and apps for running an assisted living business effectively. Brandon offers insights into Electronic Health Records (EHR), payroll systems, meal planning solutions, grocery shopping options, bookkeeping software, and business credit cards. He also discusses the importance of building a solid business foundation and his mastermind program for launching an assisted living business within a year. Listeners are encouraged to subscribe, join the Facebook group, and utilize the resources available on the podcast's website.
00:00 Introduction to the...
2024-08-2818 minThe Assisted Living Investing PodcastEpisode 28 | Crafting a Meaningful Vision for an Assisted Living BusinessIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson helps beginners understand the crucial role of vision work in launching an assisted living business within a year. Brandon discusses the importance of creating long-term and short-term visions, breaking down goals into actionable steps, and maintaining accountability. He recommends the book 'The 12 Week Year' by Brian Moran and Michael Lennington as a valuable resource and introduces the Assisted Living Investing Mastermind program for further guidance.
00:00 Welcome to the Assisted Living Investing Podcast
00:35 Importance of Vision Work
01:19 Breaking Down Vision into Manageable S...
2024-08-2315 minThe Assisted Living Investing PodcastEpisode 27 | How to Create a Partnership in Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners on creating successful partnerships in the assisted living business. He emphasizes the importance of building a strong foundation, crafting a solid business plan, and identifying potential partners such as family, friends, real estate investors, and local business owners. He also outlines the steps to approach partners, form entities, and maintain effective communication within partnerships. He encourages listeners to utilize the free resources available on the podcast's website, including a business plan checklist, and explore the mastermind program for further support. 00:00 Welcome and Introduction
00:16 T...
2024-08-2120 minThe Assisted Living Investing PodcastEpisode 26 | Using a Placement Agency to Fill a Residential Assisted Living FacilityIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses whether you should use a placement agency for your assisted living facility. He explains what placement agencies do and how they operate and draws parallels with the real estate industry. Brandon outlines the pros (such as getting more leads quickly and increased advertising) and cons (like high costs and the need for extensive follow-up) of using these agencies. He advises small facility owners to consider partnering with local placement agencies for better community engagement. Resources like the free underwriting calculator and business planning guide on the...
2024-08-1613 minThe Assisted Living Investing PodcastEpisode 25 | How to Fill Out an Assisted Living Facility License ApplicationIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a comprehensive guide for beginners on how to fill out an assisted living facility license application. Brandon emphasizes the importance of understanding the licensing process, which is state-specific, and shares insights based on his own experience of owning and operating two assisted living facilities. He also discusses the fees associated with the application, necessary supporting documents, and various types of licenses. Additionally, Brandon announces upcoming resources, including a free webinar and a mastermind program, to help aspiring assisted living facility owners achieve their business goals.
2024-08-1426 minThe Assisted Living Investing PodcastEpisode 23 | How to Create a Lease Agreement with an Operator for a Residential Assisted Living FacilityIn this episode, Brandon Gustafson guides beginners on how to create a lease agreement with an operator for an assisted living facility. He discusses the importance of a lease agreement, which outlines responsibilities and protections for both landlords and operators. Brandon advises viewers to consult an attorney to ensure compliance with state laws. He also highlights necessary lease components like insurance requirements and signatures. The video offers a free lease agreement template and emphasizes the value of using additional resources such as an underwriting calculator and a business planning guide.
00:00 Introduction to Assisted Living Business
00:23...
2024-08-0910 minThe Assisted Living Investing PodcastEpisode 22 | How to Do Market Research for Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides beginners through the initial steps of launching an assisted living business, focusing on conducting effective market research. Brandon shares insights from his own experiences managing out-of-state facilities and emphasizes the importance of building a solid business plan. He introduces valuable resources, including a business plan checklist, market research tools, and a year-long mastermind program. Listeners are also invited to register for an in-depth webinar on August 14, 2024, where Brandon will delve into his assisted living launch formula.
00:00 Introduction to the Podcast
00:24 Brandon's Background...
2024-08-0716 minThe Assisted Living Investing PodcastEpisode 21 | How to Create a New Hire File for Your StaffIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson provides a detailed guide on creating an effective new hire file for staff at your assisted living business. He emphasizes the importance of this often-overlooked step in the business setup process, covering essential documents such as I-9 forms, tax forms, direct deposit forms, and emergency contact information. Brandon also highlights the benefits of maintaining both paper and digital copies for quick and easy access, especially important during employee surveys and compliance checks. He shares practical tips on using payroll vendors like Gusto, and offers resources for those...
2024-08-0210 minThe Assisted Living Investing PodcastEpisode 20 | How to Find the Right Property for Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson guides listeners on how to find the perfect property for an assisted living business. The discussion covers building a solid foundation, identifying criteria such as the number of beds and types of care, and conducting thorough market research. Brandon emphasizes the importance of choosing between purchasing an existing facility or converting a home, and provides resources like business planning guides and profit path analysis tools. He also touches on the significance of understanding zoning laws, the benefits of working with commercial brokers and real estate agents, and...
2024-07-3124 minThe Assisted Living Investing PodcastEpisode 19 | What is the Difference Between a Big Box Assisted Living Facility and a Residential Assisted Living HomeIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson explores the differences between big box assisted living facilities and residential assisted living homes. He discusses the clinical, larger-scale environment of big box facilities and their higher profit margins versus the more intimate, home-like atmosphere of residential homes. Brandon highlights considerations for investors, including the operational and emotional aspects of each model. The episode also provides resources, including a free underwriting calculator and details about the mastermind program, to aid in launching an assisted living business.
00:00 Introduction to Assisted Living Investing
00:17 Big Box...
2024-07-2611 minThe Assisted Living Investing PodcastEpisode 18 | Building an Assisted Living Home from the Ground UpIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson walks beginners through the process of building an assisted living facility from the ground up. He covers crucial steps, including finding the right property, understanding zoning requirements, working with architects, engineers, and contractors, and ensuring all necessary permits and licenses are in place. Brandon also shares his personal journey and experience in the healthcare industry and offers a wealth of resources, such as a free business plan checklist and details about his 12-month mastermind program.
00:00 Introduction to the Assisted Living Investing Podcast
01:01 About Y...
2024-07-2418 minThe Assisted Living Investing PodcastEpisode 17 | How to Purchase a Single-Family Home and Convert it into a Residential Assisted Living FacilityIn this episode, Brandon Gustafson guides beginners through the process of purchasing a single-family home and turning it into a residential assisted living facility. He discusses crucial steps such as purchasing the home, conducting market research, and developing a robust business plan. Brandon emphasizes the importance of zoning and fire department approvals before renovations, ensuring compliance with standards like FGI, and obtaining necessary licenses. He also highlights helpful resources, including a free underwriting calculator, a business planning guide, and his mastermind program. The episode aims to equip viewers with the knowledge to successfully buy, convert, and operate a residential a...
2024-07-1910 minThe Assisted Living Investing PodcastEpisode 16 | What are 3rd Party Service Providers for Assisted Living_1.mp3In this episode of the Assisted Living Investing Podcast, hosted by Brandon Gustafson, listeners learn about the crucial role of third-party service providers in enhancing the quality of care in assisted living facilities. Brandon explains various types of service providers, including healthcare professionals, personal care providers like beauticians and massage therapists, mental health workers, nutritionists, fitness instructors, elder law attorneys, and financial advisors. He emphasizes the benefits of forming partnerships with these providers to improve resident satisfaction and community referrals. The episode also highlights available resources on the podcast's website, including a free business plan checklist and information about...
2024-07-1713 minThe Assisted Living Investing PodcastEpisode 15 | Purchasing an Existing Assisted Living Business vs Converting a Home into an Assisted Living HomeIn this episode, Brandon Gustafson explores the pros and cons of purchasing an existing assisted living business versus converting a home into an assisted living facility. He emphasizes the importance of creating a business plan and provides valuable free resources such as an underwriting calculator and business plan checklist. Key considerations include operational readiness, costs, licensing processes, and personal preferences. Brandon also shares insights on navigating negotiations, zoning, fire safety inspections, and potential renovation challenges. Viewers are encouraged to utilize additional resources and explore personalized help through strategy sessions and a mastermind program.
00:00 Introduction to Assisted Living...
2024-07-1210 minThe Assisted Living Investing PodcastEpisode 14 | How to Start an Unlicensed Care HomeIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses how to start an unlicensed care home. Brandon introduces the concept of unlicensed care homes and outlines the foundational steps needed, including business planning, property selection, and funding. He highlights the key differences between licensed and unlicensed facilities, especially regarding regulations and operational procedures. The episode also provides insights into building legal structures, market research, and practical tips for aspiring care home operators. Brandon also shares resources available on the podcast's website and invites listeners to join a year-long mastermind program for in-depth support and guidance.
2024-07-1011 minThe Assisted Living Investing PodcastEpisode 13 | Do I Need a Wheelchair Accessible Home for a Residential Assisted Living FacilityIn this episode, Brandon Gustafson addresses whether a home must be wheelchair accessible to qualify as an assisted living facility. He discusses the requirements and considerations for making a home wheelchair accessible, including door widths, ramps, grab bars, and bathroom fixtures. Brandon also compares buying an existing facility versus converting a home and emphasizes the importance of city planning approval and fire department inspections.
00:00 Introduction to Assisted Living Business
00:38 Importance of Wheelchair Accessibility
00:53 Understanding Wheelchair Accessibility Requirements
02:03 Fire Department Inspections and Classifications
03:14 Options for Starting Your Assisted Living Business
2024-07-0508 minThe Assisted Living Investing PodcastEpisode 12 | Leadership Roles for a Residential Assisted Living FacilityIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses important leadership roles within the assisted living business. He provides insights into the roles of owner, operator, and administrator and offers tips on how these roles interact and overlap. Additionally, Brandon introduces other relevant titles, such as executive director and manager. He also outlines practical advice for aspiring investors, including the benefits of management companies. The episode aims to equip beginners with the knowledge to launch their own assisted living business in the next year.
00:00 Introduction to the Podcast
00:53 Host's Background and...
2024-07-0411 minThe Assisted Living Investing PodcastEpisode 11 | What is Medicaid Billing and Coding?Brandon Gustafson provides an introductory overview of Medicaid billing and coding for beginners launching their assisted living business. He explains the basics of Medicaid coding, emphasizing the need to understand state-specific reimbursement rates and the relatively simple process of billing Medicaid using a single code for assisted living services. Brandon also explores potential opportunities via parallel businesses, like transportation services.
00:00 Introduction and Overview
00:20 Free Resources and Tools
00:36 Understanding Medicaid Billing and Coding
01:03 Deep Dive into Coding
02:00 Deep Dive into Billing
04:13 Exploring Additional Billing Codes
06:52 Conclusion...
2024-06-2809 minThe Assisted Living Investing PodcastEpisode 10 | How I Got a $1 Million Dollar Grant in Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson offers a detailed look at the grant process, the specific purposes for which grants can be used, and the differences between for-profit and nonprofit considerations. He emphasizes the importance of aligning grant applications with the mission and goals of the grant providers. Brandon also provides valuable resources and discusses the need for proper documentation and reporting for grant compliance. Additionally, he mentions his free grant writing template available at assistedlivinginvesting.net/grants. The episode aims to help beginners in the assisted living business navigate the complexities of...
2024-06-2617 minThe Assisted Living Investing PodcastEpisode 9 | Do You Pay Overnight Staff More than Daytime Staff in Assisted Living?Brandon Gustafson as he discusses whether you should pay your caregivers more for overnight shifts in your assisted living business. He compares the responsibilities of daytime staff versus nighttime staff, addressing common questions about caregiver compensation. Get insights into efficient staffing and pay strategies.
00:00 Introduction and Overview
00:41 Daytime vs. Nighttime Caregiver Responsibilities
02:56 Pay Rates for Daytime and Nighttime Shifts
04:03 Recap and Final Thoughts
04:23 Additional Resources and Coaching
05:33 Encouragement and Closing Remarks
Resources Mentioned:
Visit our website, AssistedLivingInvesting.net, for additional resources, including our y...
2024-06-2106 minThe Assisted Living Investing PodcastEpisode 8 | How Health Insurance Works for Assisted LivingIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson shares insights on various insurance options relevant to assisted living businesses. Brandon covers the distinctions between Medicare, Medicaid, and long-term care insurance. He also explains the funding processes, application protocols, and the potential for creating a successful assistedmliving business. Special attention is given to common misconceptions and practical tips for leveraging these insurance programs to benefit both providers and residents.
00:00 Introduction to Assisted Living Investing
02:26 Understanding Medicare for Assisted Living
04:28 Navigating Medicaid for Assisted Living
09:27 Exploring Long Term Care...
2024-06-1915 minThe Assisted Living Investing PodcastEpisode 3 | What to do after you get certified for Medicaid at your Residential Assisted living facilityIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson walks beginners through the essential steps after being certified as a Medicaid provider for an assisted living business. Brandon discusses the certification process, including dealing with the governing Medicaid body in your state, filling out necessary forms, obtaining a certificate of insurance, and setting up bank information for direct deposits. He then elaborates on the importance of finding Medicaid residents and how to effectively market and create relationships with case management companies and other relevant organizations. Finally, he explains the billing process for Medicaid, highlighting the need...
2024-06-0113 minThe Assisted Living Investing PodcastEpisode 1 | What Benefits do you Offer Caregivers in a Residential Assisted Living FacilityIn this episode of the Assisted Living Investing Podcast, host Brandon Gustafson discusses the importance of offering benefits to caregivers within a residential assisted living business. Brandon explores various benefits such as PTO, health insurance, 401k plans, mileage reimbursement, and bonuses, explaining how these can enhance employee loyalty and retention. He explains the practical aspects of setting up these benefits with payroll vendors like Gusto and highlights the regulatory requirements and cost considerations. Additionally, he touches on the potential tax benefits and the impact of these offerings on staff morale. Tune in to learn how to implement these strategies...
2024-06-0109 minThe Assisted Living Investing PodcastThe Assisted Living Podcast | My Journey and What You Can ExpectWelcome to the first episode of the Assisted Living Investing Podcast! I'm your host, Brandon Gustafson, and I am thrilled to embark on this journey with you. In this introductory episode, I’ll share my background, the mission behind this podcast, and the five key pillars to launching your own assisted living business within the next year.
Timestamps:
00:00:00 - 00:00:21 – Welcome and Introduction00:00:21 - 00:01:07 – Podcast Format and Future Vision00:01:07 - 00:01:32 – The Five Key Pillars00:01:32 - 00:01:57 – My Assisted Living Journey00:01:57 - 00:02:27 – My Professional Background00:02:27 - 00:03:13 – Teaching and Mentoring Experience00:03:13 - 00:04:26 – Why I Created Assist...
2024-05-2307 min