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Brands2Life
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PRmoment Podcast
The Review of Biggest PR Pitches and Mergers & Acquisitions in UK PR in April 2025 with Andrew Bloch
Welcome to our review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in April 2025Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies.Before we start, two pieces of good news at PRmoment this week. The first is that the programme for PR Masterclass: AI in PR is...
2025-05-01
39 min
Brands Transforming Our World
Dame Stephanie Shirley: The woman who rewrote the rules of tech
In this episode of Brands Transforming Our World, we sit down with Dame Stephanie Shirley CH: child refugee, pioneering tech entrepreneur, and philanthropist. She shares her extraordinary journey from arriving in the UK without her parents, founding an all-female remote working start-up in the early 60s and building it into a $3bn tech company. We also explore her game-changing approach to philanthropy and what still drives her at the age of 91. Hosted on Acast. See acast.com/privacy for more information.
2025-04-30
43 min
Brands Transforming Our World
Executing a flawless IPO
In this conversation we speak with James Robinson, an innovative senior communications leader who spent six years leading global communications for fintech pioneer Marqeta, including its successful IPO on Nasdaq in 2021. James discusses the strategies, tactics and learnings while leading Marqeta through the lead up to and through its public listing. Hosted on Acast. See acast.com/privacy for more information.
2025-04-07
36 min
Brands Transforming Our World
The Future of AI with Graphcore CEO, Nigel Toon
Listen as we sit down with Nigel Toon, CEO of Graphcore, to hear how one of the UK’s most successful engineers, entrepreneurs and leaders is accelerating the future of AI. From a fascinating career at the cutting edge of semiconductor technology - through founding Graphcore in a Bristol pub, selling to Softbank and innovating at the cutting edge of AI - it’s a fascinating 45 minutes. Hosted on Acast. See acast.com/privacy for more information.
2025-03-04
45 min
Brands Transforming Our World
Martha Lane Fox - a British technology icon tells her story
Join us for episode seven of the Brands Transforming Our World podcast as we dive into Martha Lane Fox’s remarkable journey.From co-founding and floating Lastminute.com through surviving a horrific accident to championing digital accessibility and innovation within government and joining the board of a (pre-Elon Musk) Twitter, we can think of few UK businesspeople who’ve inspired so many within our industry. Hosted on Acast. See acast.com/privacy for more information.
2025-02-04
51 min
Brands Transforming Our World
Accelerating towards a sustainable future with Hitachi ZeroCarbon CEO, Ram Ramachander
In this episode conversation we meet with Ram Ramachander, CEO at Hitachi ZeroCarbon. Ram takes us on a deep dive into the innovations driving a sustainable future and how Hitachi ZeroCarbon is spearheading efforts to achieve a zero carbon world. From groundbreaking technology to bold strategies, we’ll explore how brands like these are reshaping industries and making a difference to our planet. Hosted on Acast. See acast.com/privacy for more information.
2025-01-16
35 min
The PRovoke Media Podcast
Balancing Lead Gen and Brand-Building in B2B Marketing
Research from UK agency Brands2Life found business-to-business marketers struggling to balance the immediate payoff of lead generation with the long-term imperative of building brand equity. PRovoke Media's Paul Holmes sat down with Emily Thomas of B2L and Coopervision senior global brand director Chris Carter to discuss how marketers can strike the right balance.
2025-01-14
41 min
Brands Transforming Our World
The Playbook for Global Tech Success with Stephen Kelly
Join us for a fascinating conversation with Stephen Kelly, CEO of Cirata and former UK Government COO. Stephen shares insights from his extensive career building global tech companies, transforming public sector technology, and leading organisational change. From saving £50bn in government to his current mission at Cirata, Stephen discusses the keys to authentic leadership and creating lasting impact. Hosted on Acast. See acast.com/privacy for more information.
2024-11-28
44 min
The Brands2Life Podcast
Generative AI: Are marketers ready to walk the talk?
Navigating the promise and peril of AIMarketing is evolving fast, and CMOs can often feel the pressure to keep up.Yet despite challenges like budget constraints and balancing traditional with digital marketing, creativity and tailored strategies are helping brands successfully navigate transformation.In our new Marketing in Transition report series, we’ve surveyed 200 CMOs and CCOs in the UK, France, Germany and the US to understand their biggest business opportunities and challenges. Our third article, Generative AI, explores how brands can navigate the promise and peril of AI.
2024-11-19
06 min
The Brands2Life Podcast
Transformation in Marketing: Adapting to rapid change
How CMOs are mastering agility to stay relevant and drive success.Marketing is evolving fast, and CMOs can often feel the pressure to keep up.Yet despite challenges like budget constraints and balancing traditional with digital marketing, creativity and tailored strategies are helping brands successfully navigate transformation.In our new Marketing in Transition report series, we’ve surveyed 200 CMOs and CCOs in the UK, France, Germany and the US to understand their biggest business opportunities and challenges. Our third article, Transformation in Marketing, explores how brands can stay agile and relevant in a wo...
2024-11-05
08 min
Brands Transforming Our World
A truly unique UK tech story with Raspberry Pi’s Eben Upton
In this month’s conversation we meet with Eben Upton CBE, CEO at Raspberry Pi.Eben is a computer scientist and engineer and co-founded the Raspberry Pi Foundation in 2008, aiming to inspire a new generation of learners to engage with programming and electronics. Designing single board and modular computers since 2012, Raspberry Pi is a genuine UK success story and the biggest – and in our eyes, the most exciting – listing on the London Stock Exchange this year.Eben discusses building a UK technology trailblazer with such a clear mission at its heart; the role of technology in dri...
2024-10-31
39 min
PRmoment Podcast
The Review of PR Pitches and Mergers & Acquisitions in UK PR in October 2024 with Andrew Bloch
Welcome to our review of PR Pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in October 2024.Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies.Andrew launched Andrew Bloch & Associates in 2020.Before we start, check out the programme for our PR Masterclass: Agency Growth Forum. It’s on 12th...
2024-10-28
29 min
The Brands2Life Podcast
Balancing Brand and Lead Generation
Are you walking the strategic tightrope? Striking the right balance between long-term brand building and short-term lead generation is a constant challenge for marketers, especially when economic pressures push leadership to prioritise immediate sales over brand investment. In our new Marketing in Transition report series, we’ve surveyed 200 CMOs and CCOs in the UK, France, Germany and the US to understand their biggest business opportunities and challenges. In our second article, Balancing Brand and Lead Generation, we look at how brands can use strategic marketing to navigate the tension between long-term growth and immedia...
2024-10-22
07 min
The Brands2Life Podcast
Marketing in Transition: The Boldness Dilemma
Balancing risk and reward in modern B2B storytellingCan brands truly stand out in a crowded marketplace without taking excessive risk?It’s the boldness dilemma many marketers face as they look to balance risk and reward in modern B2B storytelling. In our new Marketing in Transition report series, we’ve surveyed 200 CMOs and CCOs in UK, France, Germany and the US to understand their biggest business opportunities and challenges. In our first article, The Boldness Dilemma, we explore the risks and rewards of innovative storytelling and offer...
2024-10-09
08 min
Brands Transforming Our World
30 years of growing pioneering tech brands with Amadeus Capital Partners’ Anne Glover CBE
Our latest guest is Anne Glover CBE, CEO of one of the most influential Venture Capital firms in technology. Anne’s had an incredible career, with the last three decades spend spotting, funding and growing genuinely game changing tech start-ups. We cover everything from her transatlantic journey from a Materials Science degree to her storied tenure at the helm of Amadeus Capital Partners; the importance of failure; and why strong brand values – and living them – is crucial as companies scale. It’s a fascinating listen. Hosted on Acast. See acast.com/privacy for more information.
2024-09-25
43 min
Brands Transforming Our World
Scaling a European AI pioneer
In the second episode of our brand new series, our next guest is David Parry-Jones, Chief Revenue Officer at language AI pioneer, DeepL. He covers everything from scaling a true AI innovator and beating the industry giants to finding roles where you can truly be yourself. It’s a fascinating listen from an incredibly experienced, people-focussed tech leader. Hosted on Acast. See acast.com/privacy for more information.
2024-08-29
40 min
Brands Transforming Our World
Taking on the world one semiconductor at a time
In the first episode of our brand new series, we speak with David Moore, the CEO of UK semiconductor success story, Pragmatic, about his leadership lessons; how Pragmatic’s flexible chips are the industry’s future; running a global tech firm out of the UK and of course AI. Hosted on Acast. See acast.com/privacy for more information.
2024-07-23
40 min
The Brands2Life Podcast
Inspired Health. How Femtech brands can provide value beyond their core purpose
Learn how leading women’s health brand, Flo, provides a more inclusive and holistic experience for its users.In this episode of Inspired Health, we meet Daria Gerasimova, Senior Comms Manager of the world's most popular female health app, Flo and Dr Tiffany Pham, Flo’s Medical adviser, to discuss how Femtech brands can be more holistic in their brand proposition.
2024-06-11
47 min
PRmoment Podcast
The 2023 PR Pitches and M&A Year in Review
Welcome to our 2023 Year in Review of PR Pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch, where we will discuss the biggest, most seismic pitch wins and mergers and acquisitions that the PR sector has seen in 2023.Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies.He is the founder of Andrew Bloch & Associates, where he advises firms in the marketing services sector. His portfolio includes...
2023-12-12
46 min