Shows
BWS DialoguesEpisode 8: Digital Integration Between Sponsors and Contract Organizations—Advice from David Wallace Pharmaceutical sponsors and their contract organizations, such as contract development and manufacturing organizations (CDMOs), need to share a lot of information. But typical data sharing processes are highly manual, during both extraction and ingestion, and thus inefficient and error-prone. So how can partner organizations begin to integrate their digital systems, to create more efficiency? David Wallace, a Senior Global Change Facilitator at BioPhorum, has spent a lot of time exploring this question. And through the curiously named DISCO program (Digital Integration of Sponsor and Contract Organizations), David facilitates collaboration among leading biopharmaceutical manufacturers, contract organizations, and IT...
2026-04-1421 min
BWS DialoguesEpisode 7: How to Maximize SEO to Reach Your Audience — A Conversation with Mike MacMillanYour audience is asking questions on the internet. Are you answering them? Search engine optimization (SEO) is one of the best ways to show up for your audience where they are in their buyer journey.In the AI-era of “Is SEO Dead?” and “What’s the future of search?”, we sat down with Mike MacMillan to get his insights on what SEO best practices look like today. With over 20 years of digital marketing experience, Mike specializes in building SEO roadmaps and scaling content for B2B companies and helping businesses bridge the gap between high-level strategy and measurable...
2026-03-2327 min
Brandwidth On DemandAI Won't Kill Radio. Indecision Might. Guest: Joel Denver, SonicTrek.aiAI is reshaping radio—but not in the way many fear.Joel Denver, Co-Founder and CEO of SonicTrek.ai, joins BRANDwidth on Demand to explain what actually changes when AI enters broadcasting, what doesn’t, and why indecision—not innovation—is the real risk. A practical conversation on AI-infused radio, local relevance, human judgment, and the future of audio.Essential listening for anyone shaping the future of radio, podcasts, and audio-first media.One-Minute Martinizing (tap here)Please help us thank these underwriting supporters Musicmaster Radio Content ProMorning Show Boot Camp R...
2026-02-0818 min
BWS DialoguesEpisode 6: Video for B2B Life Sciences Marketing—Advice from Robert WeissVideo is a powerful marketing tool. Yet B2B marketers often struggle to develop a clear strategy for using video. The tactics can feel daunting too. What types of videos should we make? What types of topics best lend themselves to video? What if our staff is nervous about being in front of the camera? How do we get the best ROI?To address these questions, we sat down with Robert Weiss, the executive producer and director of MultiVision Digital, a video production and video marketing company. Robert has produced over 1700 marketing videos that have helped clients...
2026-02-0236 min
BWS DialoguesEpisode 5: AI in Pharma Manufacturing — Observations from Pat DayPharmaceutical manufacturing, quality, and supply chain management can all benefit from the wise application of artificial intelligence (AI). But what approach should pharma manufacturers take to harnessing AI in these areas? And what are the risks?To explore these questions, we sat down with Pat Day, a principal consultant at Lachman Consultants. Following more than 25 years working inside the pharmaceutical industry, Pat now serves as a consultant, focusing on areas such as risk management, data integrity and data governance, and supply chain logistics — and now, AI.We discussed:Where AI can offer the most im...
2026-01-0557 min
BWS DialoguesEpisode 4: The Evolution of B2B Life Science Marketing - Perspectives from Debra and Peter Harrsch B2B science marketing is changing, and yet certain fundamentals remain the same. How should life sciences companies plan and execute their marketing campaigns today? To explore that question, we sat down with Debra Harrsch, CEO of Brandwidth Solutions, and Peter Harrsch, PhD, Brandwidth’s chief science officer. Reflecting on what they have seen and learned since the agency’s founding 20 years ago, they discuss: What has changed the most in B2B science marketing, and what has remained constant, despite all the changes Where companies need to convey their message in today’s crowded markets The ro...
2025-12-1959 min
BWS DialoguesEpisode 3: Connection, Credibility, and Trust - User Experience Advice from Stephanie Fox For B2B companies serving customers in the life sciences — in areas such as bio/pharmaceutical CDMO services, diagnostics, life sciences instrumentation, and laboratory software — creating and maintaining an engaging website is a challenging undertaking. Potential customers are smart and highly educated, and need a sufficient level of detail to inform their buyer’s journey. But they are also busy, impatient, and don’t have time to waste. So how can life sciences companies optimize their websites and web content to attract and retain the interest of their potential buyers? To explore the nuances of this question, we sat d...
2025-11-2621 min
BWS DialoguesEpisode 2: The Bioprocessing Staffing Challenge - Data from Eric Langer The U.S. administration is pushing for the onshoring of pharmaceutical production. But is there a sufficient supply of qualified people to staff expanded bioprocessing operations? To explore that question, we sit down with Eric Langer, the president and managing partner of BioPlan Associates. For more than 20 years, his firm has been publishing the Annual Report of Biopharmaceutical Manufacturing Capacity and Production, so he has the data to back up his views. We discussed: The current state of bioprocessing hiring and long-term trends The situation at CDMOs compared to innovator companies The impact of...
2025-11-0120 min
Brandwidth On DemandCan You Pass the 4-hour car ride test? Audacy's Tim Roberts on Coaching, Culture & CashflowTim Roberts is one of radio’s most famous decorated programmers—National Country Radio Hall of Fame inductee, multi-time CMA/ACM/Marconi winner, and Radio Ink’s #1 Country Programmer for multiple years. He leads Audacy’s 23-station Country Network while overseeing Detroit’s WYCD & WOMC.In this episode, Tim shares how he’s kept Detroit radio fresh and profitable through changing eras—by championing creativity, coaching through trust, and aligning every idea with brand value and advertiser ROI. He explains why fun beats funny, how to empower talent without smothering originality, and how today’s PDs must think like CEOs...
2025-10-2821 min
BWS DialoguesEpisode 1: API Stockpiling and U.S. Pharma Supply - Insights from PBOA’s Gil RothOn August 16, the administration issued an executive order to fill the Strategic Active Pharmaceutical Ingredients Reserve (SAPIR). The plan begins by stockpiling a six-month supply of 26 critical drugs, with the goal of expanding to a list of 86 essential medicines. What does this mean for pharmaceutical manufacturing, contract development and manufacturing organizations (CDMOs), and the broader drug supply chain? In this episode of BWS Dialogues, we sit down with Gil Roth, President of the Pharma & Biopharma Outsourcing Association (PBOA), to unpack the implications of this initiative. Gil shares insights and offers a candid look at the opportunities, challenges...
2025-09-2533 min
Brand Width PodcastBuilt a $50M Empire, Lost It All, Came Back Ripped at 61; William Hogarty’s Wild Life Story.In this powerful episode of Brandwidth, John Klein sits down with entrepreneur, fitness icon, and transformation coach William Hogarty a man who’s been rich twice, poor twice, and has rebuilt himself more times than most survive.From becoming Mr. California to building two $50M+ companies, William opens up about his rise in the mortgage industry, his battle with addiction, losing everything, and how he’s now on a mission to help men 40+ live 10 years longer through health, blood work, and mindset transformation.We dive deep into:How William scaled 800 loan officers across 85 locationsWhy the food industry is broken and...
2025-07-281h 07
Brandwidth On DemandThe 5 Nielsen Hacks No One Told You About (Until Now) | Jon Miller, Vice President, Audience Insights – Nielsen Audio.Radio ratings are about to shift—and in a good way. Nielsen’s Jon Miller joins BRANDwidth On Demand to reveal the five most important changes broadcasters need to know now. From the new Three Minute Rule (yes, it could instantly bump your ratings) to how wearables and mobile diaries are modernizing measurement, Jon gives us a front-row seat to Nielsen’s evolving approach to audio.If you're in radio, podcasting, or media buying, this is your roadmap to the future of audience insights—and how to make sure your brand gets credit where credit is due.🧠In...
2025-07-2421 min
Brandwidth On DemandMeet Jimmy Failla: From Cabbie to Comic to Network Radio’s Hottest Talk StarYou can't break out by trying to fit in! That's the mantra we’re diving into today as we chat with the hilarious Jimmy Failla, who’s gone from New York City cab driver to comedian to comedy radio kingpin, middays on his network FOX Across America show...which has exploded onto another 10+ stations just since we recorded this interview!We’re talking all about how you have to be your unique self in a world that’s constantly trying to squeeze you into a box. Simple, but not easy. Jimmy shares his wild journey and how he craft...
2025-07-1022 min
Lean MarketingYouTube: The Most Underrated Sales Channel You’re Not Using Properly With Brian MoncadaAre you leveraging the full power of YouTube, or are you leaving significant growth and connection on the table? In this high-impact episode, Allan Dib sits down with YouTube ads expert Brian Moncada to reveal why YouTube is the most underrated growth engine for coaches, consultants, and creators. They explore how raw, consistent content builds long-term brand equity, why authenticity outperforms polish in today’s AI-saturated world, and how to turn viewers into clients through smart remarketing. Whether you're selling a book or a high-ticket offer, this episode shows why showing up on YouTube isn’t optio...
2025-06-1851 min
Kickoff Sessions#291 Taki Moore - How to Build a $1M Coaching Business Without Sales Calls or FunnelsWatch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZsWant me to give you some help with your content business? Book in a call with me to discuss working together: https://www.voics.co/scheduleDo you really need sales calls to grow a 7-figure coaching business?In my latest episode with Taki Moore, we challenge the traditional model.He’s built a $37M coaching business without relying on sales calls, complex funnels, or endless nurture.Instead, he focuses on:- Marketing th...
2025-06-041h 03
Brandwidth On DemandBeyond Powerful: Valerie Geller’s Top Insights for Future-Proofing Your Media CareerWant to secure YOUR career against the unknown? In this must-listen episode multi-media powerhouse and content guru Valerie Geller drops some serious knowledge bombs about adapting and excelling in today’s hyper-digital media frenzy. Fresh off finishing her third book, BEYOND POWERFUL RADIO: An Audio Communicator’s Guide to the Digital World , Valerie unearths some top techniques and shares secrets that have empowered legions of broadcasters and podcasters to cut through the noise in todays evolving mediascape. With her decades of coaching the who’s who in broadcasting, Valerie digs into the nuts and bo...
2025-01-2717 min
Brandwidth On DemandSean Ross-Radio's Most Intriguing Stations of 2025Join us as Sean Ross, the renowned writer and editor behind "Ross on Radio," explores the radio industry’s path to thriving in 2025.Just in time for his annual Intriguing Stations column, discover how standout radio brands are redefining success with creative formats and localized engagement, from bilingual classics in Miami to innovative listener promotions worldwide. Sean also dives into the resurgence of mass-appeal formats like Top 40 and Country, strategies for fostering deeper community connections, and the role of AI in production and content creation. Sean shares actionable insights for broadcasters to extend in...
2025-01-1619 min
Heidi Harris Show#408 What’s wrong with talk radio (and what would help).My thoughts on why most radio companies are bankrupt these days, and what could turn it around.
Brandwidth on Demand podcast:https://podcasts.apple.com/us/podcast/brandwidth-on-demand/id1147700622
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Get on my email list: Go to HeidiHarrisShow.com and click on “message the show”!
The audio version of my book “Don’t Pat me on the Head!” is now available at heidiharrisshow.com!
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2025-01-1418 min
Maxwell's Iowa CoffeeCastCan Radio Survive in '25? Kipper McGee on Radio's (and Audio's) Next ActIn this engaging episode of Maxwell’s Iowa CoffeeCast, Maxwell sits down with Kipper McGee, a former Iowa radio manager, digital media consultant, and author of Brandwidth: How Big Broadcasting Is Missing the Mediamorphosis. Together, they delve into the rapid technological, economic, and cultural shifts impacting the radio industry and its future in the digital age.McGee reflects on radio's transformation, highlighting how technological advancements—from transistor radios to smartphones—have altered the way audiences consume audio content. He explains how streaming, podcasts, and platforms like TikTok and YouTube have not only fragmented audiences but also shifted advert...
2025-01-0846 min
Brandwidth On DemandCrush It Now: Unlock Kelly Ford’s 5 Power Tips to Media MasteryKelly Ford is making waves as the newly named Music Director and afternoon host at 103.1 The Wolf on Long Island and continues to connect with listeners across the country as host of the nationally syndicated Backstage Country. Known for her warm, authentic style, Kelly has built a remarkable career in country radio, beginning with a 20-year run at Denver’s legendary KYGO, which cemented her status as one of the top voices in the format.With accolades including three CMA Awards, three Gracie Awards, an ACM Award, and the prestigious Marconi Award, Kelly’s legacy speaks for itse...
2024-09-2819 min
Brandwidth® Big Ideas on Small Business MarketingDo you know your marketing influencers?
How well do you know your marketing influencers? Can you tell Gary Vee quotes from Simon Sinek? These are exactly the question Sam asked Dean in this entertaining episode of the Brandwidth® podcast.
Dean takes on a quiz featuring quotes from the biggest names in the biz: Gary Vee, Rory Sutherland, Mark Ritson, Byron Sharp, and more!
Whether you’re a marketer, brand strategist, or just love a good laugh, this episode is packed with trivia, surprises, and who know’s you might even learn something!
Ready to test your marketing knowledge? Tune in no...
2024-09-2325 min
Marketing Director DailyWhat's Your Brandwidth?Send a textThere's an important term in marketing you need to know:BrandwidthListen in to learn what it is and how to create it.P.S. If you're looking, here are a few things to help you:- Hang out with 20 marketing directors for 2 days in Orlando, FL at the Momentum conference. You'll walk away with a simple strategy that works, the skills, plan, and confidence to make it happen. Click here for details. - Download the Marketing Director Roadmap to get the...
2024-08-2607 min
Brandwidth On DemandEngage And Retain: 5 Steps Revealed - David Moore, KSLX, PhoenixIn this episode, David Moore, Brand and Content Director/Operations Manager for KSLX/KDKB/KAZG, Hubbard Radio Phoenix, shares insights from over three decades in radio. He discusses the essential skills needed to thrive in today’s rapidly evolving industry, the importance of staying "plugged in," and the evolving role of radio program managers. David also highlights the power of talent in creating engaging content and offers strategies for overcoming challenges and fostering collaboration with sales teams. A great episode for valuable advice and strategies from one of the industry’s most experienced professionals.Vi...
2024-08-1919 min
Brandwidth On DemandAI and Radio: Tracy Johnson's 7 Tips and 1 Secret WeaponLegendary radio consultant Tracy Johnson joins hosts Dave Martin and Kipper McGee to share his insights on the critical need for radio to become more provocative and emotionally engaging. Tracy emphasizes the necessity for boldness and innovation, but addresses the challenge of balancing innovation with risk, urging stations to listen to and empower younger programmers -- and LISTEN to them! Tracy also discusses the importance of changing our revenue models, suggesting that radio stations move away from traditional ads and explore alternative streams He envisions the evolution of traditional radio by leveraging unique...
2024-07-2925 min
Brandwidth On DemandMike McVay’s Essential Must-Knows to Future-Proof Your CareerIn our 200th episode, we welcome back radio veteran Mike McVay, winner of the 2024 Giants of Broadcasting Award among many other accolades. Known for his programming excellence and industry insights, Mike shares his expertise on evolving leadership roles, integrating niche media, and revitalizing the listening experience. He discusses future challenges, innovative digital marketing strategies, and the importance of effective leadership. Famous for his consulting work and contributions to radio's evolution, Mike offers invaluable advice for navigating today’s media landscape and achieving success in radio. This episode is packed with lessons from a true industry expert.One-Minute Ma...
2024-07-0823 minBrandwidth On DemandThe Station Whose Name Says It All...with PRIDE! Meet KGAY's Brad Fuhr & Chris ShebelIn honor of LGBTQ+ Pride Month, Brandwidth on Demand features Brad Fuhr, owner of KGAY Radio in Palm Springs, and Chris Schebel, KGAY's Program Director. KGAY Radio in Palm Springs, known for pride and inclusivity, integrates radio with digital content through the Gay Desert Guide. Brad and Chris share insights on creating a vibrant community hub, innovative audience engagement, and successful sales strategies. They discuss the evolution of KGAY, its national reach, and plans for future expansion while offering solid tips for making ANY niche format more successful. Their passion and commitment to the LGBTQ+ community underscore the station's...
2024-06-1324 min
Brandwidth On DemandMorning Show Hacks: 7 Insights from 2 Guys Named ChrisThis time we're joined by Chris Kelly and Chris Demm, the co-hosts of the popular morning radio show "2 Guys Named Chris". With over 25 years of success, Chris and Chris share their journey from initial radio rivalry to teaming up to become a top-rated morning show.The duo discusses their unique chemistry, supported by producer Josh Ellinger and meteorologist Dave Aiken, and how a special coach helped them refine their craft. They highlight the benefits and challenges of co-hosting, adapting to the evolving media landscape, and the importance of personal anecdotes in connecting with their audience....
2024-05-2016 minBrandwidth On DemandSwipe Right for Radio: Eryn Cooper's 5 Essential Tips for Media's FutureThis time, we feature Nashville’s Multimedia Queen. WSM-AM's Eryn Cooper, a multimedia journalist, morning show producer, emerging radio personality, and self-proclaimed "professional fan." Eryn discusses her career path, how she's advanced from radio newbie to assistant brand manager and on-air talent in just two years, and her current roles working for the Grand Ole Opry, Circle Country TV, and the Coffee, Country, and Cody Morning Show. She’s the kind of person who can “do it all”, from production and hosting to normalizing the “fangirl to professional fan” pipelineKey Points You Won't Want to Miss:...
2024-05-0417 minBrandwidth® Big Ideas on Small Business MarketingBrand Stages – Priorities for New, Semi-Established, and Established Brands
Sam McEwin and Dean Millson are the hosts of the Brandwidth podcast. They are experienced marketers and brand strategists who share their insights and expertise on branding and marketing topics.
**Summary:**Sam and Dean discuss the different stages of brands and the priorities at each stage. They start with new brands, emphasizing the importance of focusing on product or customer experience and getting noticed. They suggest using a mix of channels to increase visibility and provide reasons for consideration. They also highlight the value of trials, reviews, and testimonials to build trust. For semi-established brands, Sam and De...
2024-01-2436 min
Brandwidth On DemandMusic expert Sean Ross shares insights on reshaping radio for '24 🎧In this episode, we explore the evolving dynamics of radio in 2024 with industry guru Sean Ross! In his roles as VP Music + Programming at Edison Research, and creator of the popular Ross on Radio Insight column, Sean is the perfect 'go-to' guy to explore the key questions we'll all be facing in 2024. Among them:Can collaboration with record labels rejuvenate radio's influence? How crucial are up-tempo hits in today's audio landscape? Is radio's influence slipping in comparison to platforms like TikTok?How will the radio landscape change with different music tastes evolving including the surge of country music?"...
2024-01-1520 minBrandwidth On DemandAdapt or Fade: Corey Dylan's 7 Takes on Radio ResilienceCorey Dylan, the morning host of 100.7 Big FM in San Diego, Corey discusses her passion for radio, her career journey, and the importance of embracing new technologies like AI in the industry. She emphasizes the need to adapt to changes, learn about AI, and use it to enhance rather than replace human creativity. Corey also shares advice she received from George Clooney and Bryan Cranston about approaching auditions with confidence and viewing them as an opportunity to solve the employer's problems. Overall, the conversation highlights Corey's commitment to community engagement, personal branding, and staying relevant...
2023-12-1316 min
Brandwidth On DemandFred Jacobs: Secrets to Shape Your Future in Radio and Podcasting -We welcome back Fred Jacobs, the media visionary and founder of Jacobs Media Strategies, known for creating the Classic Rock format in the 80s. This time, Fred emphasizes the importance of innovation in the radio industry. He expresses optimism about radio's future and ways you can succeed, but he also highlights the need for creative formats and reaching diverse audiences. We also dig into podcasting, where Fred expresses a somewhat bearish outlook on stand-alone podcasts due to saturation and challenges in audience discovery and monetization, but also shares ways in which established radio brands can...
2023-11-2720 min
Brandwidth On DemandErica Mandy's Newsworthy 6 Point Blueprint for OBJECTIVELY Better RadioIn this compelling podcast episode, we welcome back Erica Mandy, the acclaimed broadcast journalist behind The Newsworthy podcast. From leaving CBS to launching her daily news podcast in 2017, Erica shares insights into her journey, marked by millions of monthly downloads and accolades from Harper's Bazaar and Podchaser. Recognized as one of the top 25 women in podcasting, Erica's commitment to speed, fairness, and objectivity in news reporting shines through.You'll gain valuable lessons as Erica discusses the challenges of maintaining neutrality, avoiding sensationalism, and balancing ratings with content integrity...especially in news. She provides actionable advice for aspiring...
2023-11-0316 minBrandwidth On DemandBonus: Upping Your Radio Game | Guest: Harry LylesHarry Lyles is an accomplished multi-format programmer and is widely recognized as the foremost expert in all forms of Hip Hop, R&B, Rhythmic, Rhythmic AC and Gospel. As president of Lyles Media, Harry has been the programming partner for some of the most prominent broadcasting and media companies in the business. He’s well known for positioning companies for expansion and rapid development while helping broadcasters understand a better ratings story to help generate more revenue. Harry’s standout programming career is marked by cutting-edge strategies, stellar brand-building skills, and achieving and sustaining market shar...
2023-10-1920 minBrandwidth On DemandJeff Smulyan’s Secret Sauce: Steering Emmis Through the Media RollercoasterGet an exclusive peek into the media industry's behind-the-scenes, lessons from the journey of Emmis Communications Founder/Chairman Jeff Smulyan, In this episode he shares his journey, with a reminder of the power of fun and meaningful connections. Grab your front-row seat to the behind-the-scenes action and dive into this podcast for a rollercoaster of stories, wisdom, and a front-row seat to the magic of media!In this episode, he shares priceless insights from his journey, straight out of his book, 'Never Ride a Rollercoaster Upside Down.' Hit the ‘play’ button to hear a roll...
2023-10-1114 min
The BizWisdom ShowHow to build an unstoppable lead generating, sales engine room for your small business (with search engine marketing)How to build an unstoppable lead generating, sales engine room for your small business (with search engine marketing)In this episode of the Bizwisdom Show with Sam McEwin, Sam shares his presentation from Thursday’s Fresh Networking event in Richmond. Enjoy!You can now subscribe to the BizWisdom show on your favourite podcast app. Find the subscription link to your favourite app here - https://blubrry.com/2856918/Want to catch more of Sam, check out the Brandwith® Podcast with co-host Dean Millson:- A...
2023-10-0619 min
Brandwidth On DemandHolland Cooke on the Future of Local RadioIn today's fast-changing media landscape, Holland Cooke, a renowned radio consultant and host, offers valuable insights into local radio's future. He emphasizes the need for adaptation and highlights local radio's varied roles based on market characteristics. To attract and keep listeners, he suggests focusing on unique music programming. Additionally, delivering timely, relevant local news remains crucial.Holland provides practical tips for improving news delivery, including avoiding repetition and using clear language. He also encourages resourceful collaborations with local television stations, facilitating content sharing and cross-promotion for both media outlets.He also reveals how to "make...
2023-09-2224 minThe BizWisdom ShowHow to break into the SEO industryIn this episode of the Bizwisdom Show with Sam McEwin Sam welcomes SEO account manager Patrick Meehan onto the show to discuss how to break into the SEO industry.Pat shares his story about how he got into SEO, and shares some absolutely priceless advice about the attitude and approach that you need to apply to succeed. Sam recounts the things that he looks for in an SEO person and announces the opening of BizWisdom's new Internship program.Do you want to be like Pat? Apply to be the...
2023-09-1928 minThe BizWisdom ShowSuccess is non-linear (or what I think about on a long run)In this episode of the Bizwisdom Show with Sam McEwin Sam talks about an epiphany he had on his morning run about the non-linearity of success.If you have ever felt like you're not getting anywhere, that success is always out of reach then this may be the show for you. Enjoy.You can now subscribe to the BizWisdom show on your favourite podcast app. Find the subscription link to your favourite app here - https://blubrry.com/2856918/Want to catch more of Sam, ch...
2023-09-1512 minThe BizWisdom ShowHow to transform your small business into a large brandIn this episode of the Bizwisdom Show with Sam McEwin. Sam discusses how to transform your small business into a large brand.If you have ever wondered how to take your small, referral and word-of-mouth-based business and turn it into a marketing-led organisation with sales and marketing driving the growth of your organisation, then you won't want to miss this.You can now subscribe to the BizWisdom show on your favourite podcast app. Find the subscription link to your favourite app here - https://blubrry.com/2856918/...
2023-09-1524 minThe BizWisdom ShowHow to Win Big B2B ClientsIn this third episode of the Bizwisdom Show with Sam McEwin. Sam tackles the perennial question for B2B marketers, how do we win big clients? If you work in B2B and have ever asked yourself this question then this episode will unpack the key tactics that you need to implement to achieve this lofty goal. Mentioned: How Brands Grow - https://www.marketingscience.info/how-brands-grow/How brands Grow 2 - https://www.marketingscience.info/how-brands-grow-part-2-revised/How B2B Brands Grow - https://business.lin...
2023-09-0432 minThe BizWisdom ShowHow to find out if there is a market for your product or serviceIn this second episode of the Bizwisdom Show with Sam McEwin. Sam shares a story about a friend who came to him with questions about launching a new business idea and unpacks a strategy that saved her almost $100,000 in unnecessary set-up costs. This is an episode not to be missed.Want to catch more of Sam, check out the Brandwith® Podcast with co-host Dean Millson:- Apple Podcasts: https://podcasts.apple.com/au/podcast/brandwidth-big-ideas-on-small-business-marketing/id1512909009- Spotify: https://open.spotify.com/show/3kZND8YwtloVibowVvYSxJ- Amazon Music: h...
2023-08-2925 minThe BizWisdom ShowHow to launch your brand new baby startup businessIn this first episode of the Bizwisdom Show with Sam McEwin. Sam Discusses the reasoning behind launching a second online show and then discusses his advice for launching a brand new baby start business with zero customers and no money. Over the years Sam has crossed paths with hundreds of new entrepreneurs looking to launch their businesses for the first time and discusses the pitfalls, common misconceptions and fatal m mistakes that most new founders make in those early days. Want to catch more of Sam, check out the Br...
2023-08-2829 minBrandwidth On DemandWhat's Wrong with Radio, and How to Fix It! Guest: Andy BloomAndy Bloom is a radio industry veteran with a wealth of experience and expertise. He has held key positions at some of the most successful radio stations in the country, including WYSP, Philadelphia, SportsRadio 94WIP, Talk Radio 1240 WHP, Greater Media, Emmis Communications, and Coleman Parkes Research. He’s also worked in politics.He is known for his exceptional leadership and strategic vision. Andy has a proven track record of fostering captivating and thought-provoking content while pushing the boundaries of traditional radio.He is also a frequent speaker at industry events and a contributing writer to Ba...
2023-07-1723 min
Brandwidth On DemandTJ's Excellent Adventure: Podcaster to Z100 & AMP to Network. HOW?TJ Taormina started as a podcaster who became an intern and later, a producer for Elvis Duran at New York's Z100! Later, when his show on Boston's AMP Radio ended due to the pandemic, TJ decided to create his own podcast called "The TJ Show Until Further Notice." The podcast gained attention, and soon other radio stations started reaching out to him, but instead, he is now in a nationally syndicated show partnership with Gemini 13. On "The TJ Show, he unvails his method to connect with a broad audience through relatable content that appeals to...
2023-06-2616 minBrandwidth On DemandOvercoming the Overwhelm: Actionable Strategies from Industry Sherpa Mike McVayFeel overwhelmed by the continuous change in our mediascape? Concerned about keeping your job, let alone becoming the obvious choice when the next ‘big gig’ opens?Mike McVay is President of McVay Media, a full-service consulting firm, the specializes in content creation, audio programming, talent coaching and unique media strategy design. He also focuses on podcast creation and development and other digital content strategies. Previously Mike served as Executive Vice President of Content and Programming for CUMULUS and WESTWOOD ONE. Mike generously outlines the skills, attributes, and evolving approaches you need to succeed!===Pl...
2023-06-1817 minBrandwidth On DemandRadio Excellence Unleashed: Steve Reynolds Cracks the Code in 5 StepsSteve Reynolds is a renowned radio talent coach focusing on Top 10 Talent.With a career that started in the 1990s, he has worked his way up from on-air positions to programming and management roles at notable stations including the legendary WRAL. In 2001, he established the Reynolds Group, offering innovative strategies and assistance to top shows and stations across the country. In this episode, Steve unveils ways to conquer the fear of change and embrace it, as the world is constantly evolving. He emphasizes the importance of staying relevant and updated, encouraging radio shows...
2023-06-0926 minBrandwidth On DemandEngage, Entertain, Evolve and Succeed! Guest: Scotty Kay-US99, ChicagoScotty Kay is a Chicago native and a multimedia talent who has made his mark in various fields of entertainment. He gained national attention as a contestant on "So You Think You Can Dance" and later competed on "American Ninja Warrior," showcasing impressive physical abilities. His radio career hit the major markets at Kiss FM in Chicago, where his syndicated show quickly became popular nationwide. He later worked at Power 96.1 in Atlanta, transforming the show from 18th place to first place in just 20 months. He then hosted the Mega Morning Show on Hot 93.3 KLIF-FM in Dallas but...
2023-05-2126 min