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Showing episodes and shows of
Brent Keltner
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How To Sell More
Journey-First Selling and The Death of Product Pitches | Brent Keltner
Think you're in control of your sales process? Think again. “You can't force people to buy stuff they don't want to,” says today’s guest, Brent Keltner. And that simple statement shows who’s really in charge. But it begs the question, if the customer is king, how do we guide the sales process while allowing them to remain in control? In episode 107 of How to Sell More, Mark Drager and guest Brent Keltner tackle this problem head-on. They cover why your team needs to shift from a “show up and pitch” approach to a guided a...
2025-04-16
32 min
Be Real Show
#455 - Brent Keltner gets REAL about The Revenue Acceleration Playbook
Buyer Personalization Drives Revenue Generate more qualified leads that close and upsell faster from each buyer or customer interaction. https://winalytics.com/ According to Gartner, Forrester, and McKinsey, 75% of B2B buyers expect deep personalization, and companies that get this right grow 2x faster than their peers. Easy to say, harder to do. Buyer personalization means not product pitching but telling a personalized story about value in each buyer interaction. Top sales teams understand this is only possible with shared sales playbooks to capture and share best practices for personalized messaging.
2024-11-04
30 min
The RevOps Review
Personalisation and Intent Data with Jeff Ignacio and Brent Keltner
Our host, Jeff Ignacio, sits down with Brent Keltner. They discuss personalisation and how to craft your outreach to match the organisation, not just the individual. They also discuss the importance of intent data and how to leverage this to engage with prospects, as well as how to sell to revenue operators.
2024-09-27
23 min
Locked On Sooners - Daily Podcast On Oklahoma Sooners Football & Basketball
Brent Venables Breaks down Oklahoma Sooners 3rd Down Struggles, Key Player Updates, and Intriguing Stats
On today's episode of Locked On Sooners, host Jay Smith dive into Brent Venables explaining why the Oklahoma Sooners struggled to convert on 3rd down and how that effected the game plan against TempleThe dominance of the Temple Owls created some interesting stats taht Oklahoma Sooner fans should find encouraging going forward, including an SEC Player of the week that no one would have expected. Lastly, Jay dives into the latest injury updates from coach brent venables on the offensive line and wide receiver room. Tune in for all the insights and an...
2024-09-03
30 min
Locked On Sooners - Daily Podcast On Oklahoma Sooners Football & Basketball
Why Oklahoma Sooners' defense is the key to their success this season | Testing Jackson Arnold's middle throws
Oklahoma Sooners dominate with a defensive masterclass, forcing 6 turnovers and showcasing their physicality and confidence. Can Jackson Arnold's impressive debut lead the Sooners to greater heights? This episode breaks down the Oklahoma Sooners' standout defensive performance, highlighting key players like Gracen Halton and Robert Spears-Jennings. We also explore the offensive game plan, focusing on Jackson Arnold's solid first start and the deep running back room featuring Jovantae Barnes, Sam Franklin, and Taylor Tatum. Special teams improvements, particularly Tyler Keltner's 50-yard field goal, are also discussed.Don't miss this in-depth analysis of the Oklahoma S...
2024-09-02
32 min
West of Everest: An Oklahoma Football Podcast
Ep. 340 - OU Beats Temple Big, But Whoa the Offense Was a Problem
The guys are recording 15 minutes after OU beat Temple 51-3 to open the 2024 season. They spend the next 20 minutes or so going over the poor performance by the OU offense. A great start transitioned into a horror show for a significant part of the game (1:20). The defense forced 6 takeaways and did exactly what they should have done against a bad Temple team. Nothing really to complain about there, and the kicking game with Tyler Keltner did it's job as well (22:40). Okay, back to the offense being bad on 3rd down. We read your "3 Word Reviews" from the WoE Facebook page...
2024-08-31
49 min
West of Everest: An Oklahoma Football Podcast
Ep. 338 - It's the 2024 Big Season Preview Special!
After a bit of a preamble to set the table, the guys begin to talk about what Brent Venables said at his Monday presser. It sounds like the super fast, high up tempo Jeff Lebby speed offense may be a thing of the past (02:15). Tyler Keltner is going to get the first crack at kicking FGs and Lee was not thrilled with Venables explaining why Billy Bowman will be the one returning kicks (08:10). It sounds like Jayden Jackson is the real deal, but Grant continues to be concerned about this development. Venables also explained why Michael Hawkins is the backup...
2024-08-28
1h 23
West of Everest: An Oklahoma Football Podcast
Ep. 336 - Game Week is Here. Let's Celebrate!
Lee previews what to expect from the show over the next four days. We will release new episodes each day through Wednesday to celebrate the first full week of the college football season (0:00). What will we be looking for in the upcoming depth chart release this week (3:40)? We learned this week that Dasan McCullough is still not practicing (9:00). Andrel Anthony has no limitations right now in practice. We'll have to monitor his role as the season begins (16:20). Who do you want to see returning kicks and punts this season? Brent Venables gave us some names this week and the guys...
2024-08-26
1h 00
Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Authenticity Always Wins: Personalizing Value in Your Sales and Marketing Strategy with Brent Keltner | Marketing Expedition Pocasts
Brent Keltner, Ph.D., is the founder and president of Winalytics LLC. Brent brings a unique perspective to the marketing and sales landscape, drawing on his extensive background as a revenue leader and his early career as a social scientist. His insights into buyer personalization and creating effective buyer journeys are invaluable for anyone looking to accelerate their revenue growth.00:00 - 00:23 "Now, what you need to do is create content. You need to create sequences and campaigns around that. So, the question is, what's your best messaging? But what's your best content? Because we know content tells...
2024-06-13
43 min
Caravan of Hope Podcast
Caravan of Hope: Promoting peace, safety and well-being
This week we discuss the latest news from Gaza. Kovido talks about the new movie "One Life", and Dacher Keltner's 2023 book "Awe". Hosted on Acast. See acast.com/privacy for more information.
2024-01-05
39 min
The Win Rate Podcast with Andy Paul
The Buyer Experience With The Human Seller and AI
Today, Andy facilitates an in-depth discussion about adjusting modern sales effectiveness, the buyer experience, and enhancing win rates with the help of new technologies. His guests include Jeb Blount, CEO of Sales Gravy and prolific author of sales books, Mark Cox, Founder of In the Funnel Sales Coaching, and Brent Keltner, president of Winalytics. The conversation dissects the potential impact of AI on the sales process and the importance of a balanced blend of human connection and AI advancements. They affirm that while AI could be a beneficial tool in sales, the unique value of human conversation in sales...
2023-12-20
1h 02
Leading Learning Podcast
370: Authenticity and Revenue Acceleration with Brent Keltner
There are three goals at the heart of almost all learning businesses: reach, revenue, and impact. Generating revenue is essential in helping learning businesses reach the right audience and make an impact. In this episode, co-host Celisa Steele delves into the topic of revenue with Brent Keltner. Brent began his career as a PhD social scientist and spent 10 years conducting qualitative research interviews at Stanford University and the RAND Corporation. He’s now president of Winaltyics, a go-to-market and sales acceleration consultancy, and author of The Revenue Acceleration Playbook. Brent and Celisa delve into what it...
2023-08-15
29 min
Sales Players
SaaS Sales Side Hustles... Should You Start One?
Jesse talks side hustles, and whether or not you should focus on one, while also sharing some rep friendly side hustle ideas. SPONSORS: • Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com/?kfl_ln=jesse-woodbury use this link with promo code JWSURFE5 for a 5% discount on your first year EPISODE LINKS: • Check out PartnerStack for managing affiliate partnerships: https://partnerstack.com/ CONNECT WITH JESSE: • Linkedin: https://www.linkedin.com/in/jessewoodbury/ • Twitter: https://twitter.com/jessewoodbury • Website: https://jessewoodbury.com/
2023-08-10
24 min
Sales Players
Story Time: When I Closed My First $100K Deal
Jesse spends a Friday afternoon telling the story of his first $100K SaaS deal. SPONSORS: • Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com/?kfl_ln=jesse-woodbury use this link with promo code JWSURFE5 for a 5% discount on your first year EPISODE LINKS: • https://jessewoodbury.com/100k CONNECT WITH JESSE: • Linkedin: https://www.linkedin.com/in/jessewoodbury/ • Twitter: https://twitter.com/jessewoodbury • Website: https://jessewoodbury.com/ HELP GROW SSP: • Join the Slack Community: https://launchpass.com/saas_sale...
2023-07-22
19 min
Renegade Marketers Unite
The Revenue Acceleration Playbook
What is a surefire way to snuff out any interest from a potential B2B buyer? A product pitch. Unfortunately, our brains are wired to pitch, so it’s going to take a collective effort and a lot of practice to rewire how you talk to your customers and prospects in market. Enter, Brent Keltner, President of Winalytics LLC and author of The Revenue Acceleration Playbook. He joined a recent Bonus Huddle to share how to develop your own revenue acceleration playbook, hit personalization at scale, and collect the customer stories that people really want to hear....
2023-07-21
49 min
Do Good Work
Personalizing Your Sales Strategy with Behavioral Science Insights with Brent Keltner
Brent Keltner, Winalytics LLC’s founder, stressed the significance of resilience and personalization in sales. He emphasized understanding customers' needs before pitching a product and using interview techniques to ask the right questions. Contrary to popular belief, Brent argued that success is not about personal growth mindset but about serving others first, focusing on their values, and helping them achieve their goals. This echoes his view on prioritizing others over self-preservation. Who’s The Guest? Brent is the founder and President of Winalytics LLC, a go-to-market and revenue acceleration consultancy which helps clients reach their top growth pote...
2023-07-08
25 min
TheInquisitor Podcast with Marcus Cauchi
Brent Keltner: Why Seller-Centric Selling is Dead and Buyer-Centric Selling is the Future
My guest is Brent Keltner, CEO of Winalytics. We dig deep into the impacts of self centred selling, we delve into the need to ask yourself better questions and reflect on the ripple effects of our decisions, our actions and how we think about our customer. This is not going to be a pretty episode as there are several moments where we hold up the ugly mirror. Buckle up. So much value packed into one show. Bring a means to make notes. Book recommendations: Brent Keltner - "The Revenue Acceleration Playbook" Todd Capone - "The Transparency...
2023-05-23
1h 05
SaasHoles "Rev Ops with an edge"
Brent Keltner, founder and President Winalytics LLC and author of The Revenue Acceleration Playbook.
#revenueoperations #revopswithanedge #saas Brent Keltner, Ph.D. is founder and President of Winalytics LLC and author of The Revenue Acceleration Playbook. Brent joins Jason Ferrara, Marcus Cauchi and Pete Jansons on the SAASholes Revenue Operations Podcast to talk Revenue Operations Best Practices Key Moments: 0:00 3:09 Show Start 3:34 Brent Keltner Linkedin Post 4:02 Sales/CS/Marketing are all different animals 4:29 How do you tell someone their baby is ugly 6:00 Do Most CEO’s know this but just don’t want to deal with it?
2023-02-16
52 min
Becoming with Lisa Loveland and Kosta Hantzis
How To Build a Million Dollar Sales System | Brent Keltner
On this episode, Lisa and Kosta talk with the Author of The Revenue Acceleration Playbook and President of Winalytics Brent Keltner. Brent has more than a decade of experience as a revenue leader in enterprise to early-stage companies and ten years as a Ph.D. social scientist at Stanford and the RAND Corporation. His clients have included Ascend Learning, Credo Reference, DealerRater, Lexmark, Mursion, Ready Education, True Fit, and Verisk Analytics. This episode is a complete guide to how you and your business can build a million dollars sales system and skyrocket your gr...
2022-12-15
41 min
Tech Marketing Trends
Using Programmatic Prospecting to Drive More Meetings – Brent Keltner
There are thousands of companies out there that are competing for the same buyer's attention. So how do you cut through the noise and land more meetings? This week's podcast🎙is focusing on how one can make use of programmatic prospecting to drive more meetings. We are guested by Brent Keltner, author, founder, and president at Winalytics LCC, that’s a go-to-market- and revenue acceleration consultancy. Brent talks about the importance of aligning your teams, the role of personalized content in prospecting, and how to get through the middle of the funnel🔎 Brent gets into a few ti...
2022-11-16
33 min
The Talent, Sales & Scale Podcast
Episode 110 Part 9 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 9 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-25
09 min
The Talent, Sales & Scale Podcast
Episode 110 Part 8 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 8 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-24
08 min
The Talent, Sales & Scale Podcast
Episode 110 Part 7 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 7 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-23
03 min
The Talent, Sales & Scale Podcast
Episode 110 Part 6 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 6 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-22
05 min
The Talent, Sales & Scale Podcast
Episode 110 Part 5 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 5 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-21
06 min
The Talent, Sales & Scale Podcast
Episode 110 Part 4 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 4 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-20
06 min
The Talent, Sales & Scale Podcast
Episode 110 Part 3 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 3 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-19
04 min
The Talent, Sales & Scale Podcast
Episode 110 Part 2 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 2 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-18
05 min
The Talent, Sales & Scale Podcast
Episode 110 Part 1 - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is Part 1 of 9. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-17
02 min
The Talent, Sales & Scale Podcast
Episode 110 Full Episode - Adjusting to the Sales Power Shift with Brent Keltner
Our host Bryan Whittington is joined by Brent Keltner. Bryan and Brent take us on a deep dive adjusting to the sales power shift. This is the Full Episode. Connect with Brent: https://www.linkedin.com/in/bkeltner/ Connect with Bryan: https://www.linkedin.com/in/brywhittington/ ebsGrowth Resources: Evaluate Your Sales Team's Ability to Grow: https://ebsgrowth.com/self-evaluation-form/ Blogs: https://ebsgrowth.com/category/blog-articles/ Podcasts: https://ebsgrowth.com/podcast/
2022-10-16
55 min
The Goats of Growth
How Writing A Book Can Benefit You And Your Customers
My guest, Brent Keltner, is making his second appearance on Over Quota. After this episode, go back and listen to episode 73 where he talks about the 3 pillars of growth acceleration. Brent is the Founder and President of Winalytics, which helps clients reach their top growth potential by shifting from product-driven conversations to authentic conversations that anchor on buyer-defined value. Prior to Winalytics he spent 10 years as a revenue leader in early-stage and enterprise companies and 10 years as a PhD Social Scientist at Stanford and the Rand Corporation. He’s also the author of “The Revenue Acceleration Playbook: Creat...
2022-10-03
52 min
Sales Genius
Joe Ingram and the Sales Genius Team welcome Brent Keltner, Ph.D
Joe Ingram and the Sales Genius Team welcome Brent Keltner, Ph.D. as the guest trainer for War Games Group. Brent is the founder and President of Winalytics LLC, a go-to-market- and revenue acceleration consultancy. He is also the author of "The Revenue Acceleration Playbook." Winalytics helps clients reach their top growth potential by shifting from product-driven conversations to authentic conversations that anchor on buyer-defined value. Find more about Brent and Winalytics at https://winalytics.com/ Get his book here: https://amzn.to/3RdLUZC
2022-09-29
44 min
Craft of Consulting Podcast
Accelerating Revenue Through Value-Oriented Selling—with Brent Keltner
Author and sales expert Brent Keltner shares strategies for increasing your consulting revenue through systematically reorienting toward value for prospective clients.
2022-08-29
34 min
Business Owners & Entrepreneurs Podcast with Peter Boolkah | Business Coach | The Transition Guy®
How Customer Stories can Increase your Sales W/ Brent Keltner
In this episode, I chat with Brent Keltner, CEO of Winalytics and author of “The Revenue Acceleration Playbook”, about how customer success stories and client testimonials can transform your sales process.Testimonial marketing is a powerful tool these days, given how noisy the world is. With such an overabundance of information on social media, we as customers have become very resistant to traditional marketing techniques.The traditional approach to marketing was very product-driven. But data shows that the old way is no longer yielding the same results that it used to. Instead, new techniques are need...
2022-08-16
17 min
Surviving Outside Sales
Focusing on the buyer's journey w/ Brent Keltner | SOS EP. 70
Brent is an expert at sales and "Winning Deals". His focus is on the buyer's journey and recommends that everyone listening.⭐"The whole focus is to help your customer or buyer see a more successful future."To get Brent's book, click:The Revenue Acceleration PlaybookTo connect on LinkedIn:Brent KeltnerTo get more wins, check out Brent's company:WinalyticsTo connect with the show: Follow, Subscribe, like, 5 stars & DownloadConnect with Mike:Mike@survivingoutsidesales.com...
2022-07-21
32 min
The Marketing Book Podcast
386 The Revenue Acceleration Playbook by Brent Keltner
The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success by Brent Keltner About the Book: Want to accelerate your sales? Stop selling, and start connecting. Today’s buyers are inundated with sales pitches coming at them from websites, peer reviews, social media, and email blasts. Is it any wonder they’re overloaded, overwhelmed, and tuned out? The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t want to hear about your product’s features—they want to hear about how it can solve th...
2022-06-03
1h 10
Payback Time
S2E08 - Brent Keltner - A deep dive into the 4Ms of investing
Investing is more than just numbers and math. Most investors make the mistake of only looking at the numbers and wonder why they are not picking strong investments. You need to look past the numbers and look at the business. Overall, you need to understand 4Ms, including the Margin of Safety, Meaning, Moat, and Management. In this episode, our guest helps us gain a better understanding of each so you know what to look for before you invest. Please welcome Brent Keltner.
2022-05-30
40 min
Virtual Selling
EP. 16 Brent Keltner
Brent Keltner, Ph.D. is the founder and President of Winalytics LLC, a go-to-market- and revenue acceleration consultancy. They help clients reach their top revenue growth potential by shifting from product-driven selling to focusing on an authentic buyer and customer journey. they help growth stage to enterprise customers in a variety of sectors, including education, human capital, business operations, retail, and marketing communications.Before starting Winalytics, Brent spent more than decade as a revenue leader in enterprise to early-stage companies, including Kaplan, Eduventures, Plus Delta Partners and CollegiateLink. He began his career as a Ph.D. social...
2022-05-28
19 min
Working Drummer
368 - Danny Paschall: From Metal to Mainstream to Experimental, Playing with Col. Bruce Hampton and Brent Hinds
Danny Pachall has been active on the Atlanta scene for nearly 20 years with gigs ranging from the most precise metal to the most experimental improvisation. He toured with "blues surrealist" Col. Bruce Hampton and was part of the long-standing jam session hosted by bassist Kevin Scott. He has also toured and recorded with metal guitar heavyweight Emil Werstler, Zappa alum Ike Willis, tribute outfit Georgia Players Guild, and many others. He is currently in the house band for "Metalsome Mondays," a live band metal karaoke show, and most recently he was tapped to perform live and record for a...
2022-05-12
1h 14
Transformed Sales
Why You Need to Have Authentic Conversations with Customers with Brent Keltner
Get FREE Sales Leadership Resources at go.transformedsales.com/podHighlightsHow he became a go-to-market and revenue acceleration leader (02:12)Defining the authentic conversations that you can have with buyers (04:27)Applying the skills he acquired doing qualitative market research to his revenue growth work (06:48)Why you should start with your customer stories before going into your product (09:41)Being a Revenue Officer: Getting the sales team, marketing team, and other team players in alignment (12:09)Shifting your focus away from your product to thinking about your customer’s WHY (14:39)The value of ensuring your core goal is to get...
2022-04-20
32 min
Explore the Latest Full Audiobooks in Business & Economics, Sales & Retail
The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success by Brent Keltner
Please visit https://thebookvoice.com/podcasts/1/audiobook/571302 to listen full audiobooks. Title: The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success Author: Brent Keltner Narrator: Brent Keltner Format: Unabridged Audiobook Length: 9 hours 29 minutes Release date: April 5, 2022 Genres: Sales & Retail Publisher's Summary: Want to accelerate your sales? Stop selling, and start connecting. Today’s buyers are inundated with sales pitches coming at them from websites, peer reviews, social media, and email blasts. Is it any wonder they’re overloaded, overwhelmed, and tuned out? The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t...
2022-04-05
05 min
Explore the Latest Full Audiobooks in Business & Economics, Business & Career Development
The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success by Brent Keltner
Please visithttps://thebookvoice.com/podcasts/1/audiobook/571302to listen full audiobooks. Title: The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success Author: Brent Keltner Narrator: Brent Keltner Format: Unabridged Audiobook Length: 9 hours 29 minutes Release date: April 5, 2022 Genres: Business & Career Development Publisher's Summary: Want to accelerate your sales? Stop selling, and start connecting. Today’s buyers are inundated with sales pitches coming at them from websites, peer reviews, social media, and email blasts. Is it any wonder they’re overloaded, overwhelmed, and tuned out? The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t...
2022-04-05
9h 29
Explore the Latest Full Audiobooks in Business & Economics, Business & Career Development
The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success by Brent Keltner
Please visit https://thebookvoice.com/podcasts/1/audiobook/571302 to listen full audiobooks. Title: The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success Author: Brent Keltner Narrator: Brent Keltner Format: Unabridged Audiobook Length: 9 hours 29 minutes Release date: April 5, 2022 Genres: Business & Career Development Publisher's Summary: Want to accelerate your sales? Stop selling, and start connecting. Today’s buyers are inundated with sales pitches coming at them from websites, peer reviews, social media, and email blasts. Is it any wonder they’re overloaded, overwhelmed, and tuned out? The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers...
2022-04-05
05 min
Sales Intersection: The Intersection of Money and Meaning
Sales Intersection Season 3 | Episode 7 | Revenue Acceleration Playbook | Guest Brent Keltner
The CEO of Winanalytics and author of the upcoming book Revenue Acceleration Playbook discusses: How to get to what’s most important to the buyer and what they’re working on most effectively Using the ‘value menu’ for effective cold calling and value added conversations How to go about identifying your ideal customer profile The role trigger events play in qualifying prospects as a sign of intent Social proof in the prospecting process Buyer success moments --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
2022-03-18
36 min
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
How to Transition Elegantly from Sales to Customer Success with Brent Keltner
How can you transition more elegantly from sales to customer success? In this Expert Insight Interview, we welcome Brent Keltner, the president of Winalytics and creator of the Winalytics Value-Driven Growth Methodology.
2022-03-16
21 min
We The Sales Engineers: A Resource for Sales Engineers, by Sales Engineers
#204 Support The Customer by Holding Something in Reserve
It's always great to talk to pure Salespeople. In this case Brent Keltner, President of Winalytics, where he helps clients with their build their best go-to-market. We discuss the purpose of sales, the role of a Sales Engineer in the sales process as seen from Brent's point of view and so many tips and nuggets are shared. Check out the full podcast at https://wethesalesengineers.com/show204
2022-03-14
50 min
Founders Space: Mentors & Masters
The Revenue Acceleration Playbook with Brent Keltner
Brent Keltner is the CEO of Wynalytics and author of "The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing."
2022-03-11
23 min
Captain Hoff's Podcast - Business, Investing & Life!
The Revenue Acceleration Playbook with Brent Keltner
Brent Keltner is the CEO of Wynalytics and author of "The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing."
2022-03-11
23 min
Sales Talk for CEOs
Teaching Your Sales Team to Have Authentic Conversations with Brent Keltner
Brent Keltner is the founder and President of Winalytics LLC, a go-to-market and revenue acceleration consultancy. His upcoming book, The Revenue Acceleration Playbook, teaches CEOs and go-to-market teams the importance of having authentic conversations with potential buyers. In this episode of the Sales Talk for CEOs podcast, we dive into the topic of authentic conversations: what they are, how to spot them, and how they differentiate your business. The episode will leave CEOs contemplating what authentic conversations with their customers look like and how to build and train a sales team that can have these conversations.We...
2022-03-08
38 min
Sales Game Changers | Tips from Successful Sales Leaders
This Sales Mindset Shift Will Make Your Customers More Successful with Brent Keltner
This is episode 480. Read the complete transcript on the Sales Game Changers Podcast website. BRENT'S TIP: "Commit 3% of your time, an hour a week to getting better at helping buyers anchor on value. Stories, value discovery strategies, that give-get at the end. Where do they see value? Commit 3% to write down your questions. Just get with a peer, ask your manager. If you commit 3% a week, you will be amazed at how quickly your selling velocity gets better."
2022-03-07
27 min
SaasHoles "Rev Ops with an edge"
Brent Keltner, Ph.D. founder and President of Winalytics
Brent Keltner, Ph.D. is founder and President of Winalytics LLC, a go-to-market- and revenue acceleration consultancy. He is also author of the forthcoming book The Revenue Acceleration Playbook. Winalytics helps clients reach their top growth potential by shifting from product-driven conversations to authentic conversations that anchor on buyer-defined value. Before starting Winalytics, Brent spent more than a decade as a revenue leader in enterprise to early stage companies, including Kaplan, Eduventures, Plus Delta Partners and CollegiateLink. He began his career as a Ph.D. social scientist and spent 10 years conducting qualitative research interviews at Stanford University and the RAND...
2022-03-03
43 min
Sell By Being Human
Ditching Buzzwords, What is Selling with Your Authentic Self? - Brent Keltner, CEO, WinAnalytics
Summary:Brent Keltner is the President at Winalytics - company using a unique software-enabled services model to help clients achieve their top growth potential by consistently positioning and qualifying around buyer at each phase of the buyer journey. Brent created Winalytics’ value-driven growth methodology and has positioned the company as the market leader for repeatable revenue solutions. Winalytics works with growth-stage to enterprise customers in a range of industries, including the education, human capital, SaaS, business operations, retail and marketing communications sectors.Before starting Winalytics, Brent was a revenue leader in both early-stage and enterprise co...
2022-02-23
46 min
The Remarkable Project
024: Accelerating Your Sales Through Authentic Playbooks with Brent Keltner
In this episode of The Remarkable Project Jay talks to sales expert and author Brent Keltner about why traditional funnels are failing, how to build buyer journeys that matter, which tools can help businesses ensure they are a true fit for their customers, and what fierce loyalty means for shareability. Brent Keltner, Ph.D. is founder and President of Winalytics LLC, a go-to-market and revenue acceleration consultancy. He is also author of the forthcoming book ‘The Revenue Acceleration Playbook’. Winalytics helps clients achieve optimum growth potential by shifting from product-driven speeches to au...
2022-02-22
46 min
Sales Players
A Stanford Ph.D's Approach to Selling & The Value-Driven Growth Methodology with Brent Keltner of Winalytics
Brent Keltner is the President of Winalytics’ and creator of the value-driven growth methodology. Brent has over 10 years of experience as a revenue leader in enterprise to early stage companies and 10 years as a Ph.D. social scientist at Stanford and the RAND Corporation. Brent’s clients have included among others AdmitHub, Ascend Learning, Credo Reference, DealerRater, Lexmark, Mursion and TrueFit.SPONSORS: • Surfe (Connect your CRM with LinkedIn in 60 seconds) - https://www.surfe.com?fpr=ssp use this link with promo code JWSURFE5 for a 5% discount on your first year • Close (The CRM Buil...
2022-02-14
46 min
The AI for Sales Podcast
AI Applications in Sales Pattern Recognition with Brent Keltner
HIGHLIGHTSAI potential to determine lookalike buyers is a powerful applicationPattern recognition for buying triggersSales tip: Focus on the deals you can actually closeQUOTESBrent: "Data analytics or AI that can help you get to your ideal buyer quicker and recognize that pattern, and there are more and more companies, I think, as you know, that are using AI to think about lookalike buyers."Brent: "Zoom, I've helped a couple of clients recently buy different packages from them. They're getting better and better at firmographics and buying triggers. So they can tell...
2022-02-12
28 min
YOUR FIRST 100K: Marketing Secrets For Christian Entrepreneurs ™
How to Make Your Product All About Your Client (And Get More Sales)
In this episode of Your FIRST $100K Show, Joseph Warren is joined by Brent Keltner PhD Former Social Scientist and President of Winalytics ...to discuss how to make your product all about your client. Links Winalytics.com AuthenticityWins.com ★ Subscribe Apple | Stitcher | iHeart BLOW UP ROCKS™ ELITE VIP COACHING FOR MEN I Help Christian Husbands Go From Angry & Stressed to PEACE & PURPOSE in 90 Days or Less - without Therapy or Marriage Counseling! - BlowUpRocks.com Music: Purp
2022-01-28
38 min
Side Hustle City
S3 - Ep03 - Want to accelerate your side hustle sales? Stop selling, and start connecting. Brent Keltner, Ph.D. discusses a can't lose method to selling anything and increasing revenue by being problem focused on the client need.
Send us a textBrent Keltner, Ph.D. believes that buyers and customers are hungry for authenticity....His Revenue Acceleration Playbook introduces a simple, value narratives framework that will put your go-to-market team on the path to top performance.He's spent more than a decade as a revenue leader in enterprise to early stage companies, including Kaplan, Eduventures, Plus Delta Partners and CollegiateLink.Brent is now President of Winalytics and knows that top go-to-market teams are different. They create an authentic buyer journey by leading with buyer goals and payoffs rather...
2022-01-16
51 min