Shows
Hay Equipo!Del Laboratorio al Carrito: El Camino Digital de LidhermaEn este episodio de Hay Equipo!, Gabriel Topola y Brian Roisentul entrevistan a dos grandes jugadores del equipo de Lidherma: Federico Zarlenga y Luciana Troncoso, Gerente y Jefa de Marketing & Digital, respectivamente.De qué hablamos:Historia y ADN científico de Liderma como laboratorio argentinoModelo comercial basado en distribuidores, profesionales y Skin HousesLanzamiento del canal de e-commerce y desafíos de integraciónHerramientas para asesoramiento digitalOmnicanalidad y estrategias para potenciar la experiencia del clienteDesarrollo de productos y vali...2025-07-251h 04
The DTC InsiderBuilding a Bootstrapped Skincare BrandIn this episode of The DTC Insider podcast, Brian Roisentul sits down with Sarah Vilenskiy, founder of Blossom Essentials. She has taken her skincare brand from direct-to-consumer roots to the shelves of major retailers like Walmart. Here’s a glimpse of what you’ll learn: From marketing to skincare: Sarah’s founder journeyLearning from agency experiences: good and badNavigating the impact of iOS 14 on Meta AdsTransitioning from DTC to retailAdapting to economic uncertainty and changing consumer behaviorRetail profit...2025-07-2551 min
Hay Equipo!Mejores Momentos en Hay EquipoEn este episodio de Hay Equipo!, Brian Roisentul y Gabriel Topola rinden homenaje a los mejores momentos vividos hasta el momento en el podcast junto a grandes marcas.Esperamos que lo disfrutes tanto como nosotros!Podés encontrar más episodios en siemprehayequipo.com.--Este episodio fue posible gracias a Zipnova y BSR Digital.2025-07-1829 min
The DTC InsiderBuilding a Golf Brand for Everyday PlayersIn this episode of The DTC Insider podcast, Brian Roisentul sits down with Jordan Lunetta, founder of Odin Golf. They discuss the mission of Odin Golf as a brand for everyday golfers, Jordan's transition from tech to the golf industry, and the cultural differences between the US and Europe. Here’s a glimpse of what you’ll learn: Jordan's Background in Tech and Transition to GolfCultural Differences: US vs. EuropeExploring the Importance of Travel and PerspectiveNavigating Business in Europe: Insights for American BrandsLocalization Challenges in European MarketsIdentifying Key Markets in Europe for BusinessBuilding Community Beyond ProductsCreating Unique Experiences for...2025-07-1852 min
The DTC InsiderHow Black Rifle Coffee Hit $400MIn this episode of The DTC Insider podcast, Brian Roisentul sits down with Donny Jensen, the CMO of Black Rifle Coffee, a veteran-founded company that has grown into a $400M powerhouse. Donny shares his journey, the brand's evolution from DTC to retail, and the innovative strategies driving their success.Here’s a glimpse of what you’ll learn:Balancing Brand Building and Performance MarketingContent Creation at Scale: Black Rifle’s Internal StudioBuilding a $400M Brand with DTC FoundationsTurning a Coffee Company into an Entert...2025-07-1142 min
The DTC InsiderThe Power of Storytelling in BusinessIn this episode of The DTC Insider podcast, Brian Roisentul sits down with Shraysi Tandon, founder and CEO of Kidsy. Shraysi shares her unique journey from being a business journalist to leading a startup focused on sustainability and e-commerce.Here's a glimpse of what you'll learn:Shraysi's journey from journalism to entrepreneurshipStorytelling for effective leadership and communicationLessons from high-stakes journalismThe origin of Kidsy from personal parenting experiencesImportance of market validationFinancial fundamentals for sustainable growthEvolving...2025-07-0449 min
The DTC InsiderThe Shift Towards AI in E-commerceIn this episode of The DTC Insider podcast, Brian Roisentul sits down with Tanner Larsson to discuss the evolution of e-commerce, emphasizing the importance of fundamentals amidst the rise of AI technologies. They explore how brands can optimize their operations, understand customer lifetime value, and leverage data for better decision-making. Here's a glimpse of what you'll learn:Introduction to E-commerce EvolutionThe Importance of Fundamentals in E-commerceUnderstanding Customer Lifetime Value and RetentionThe Shift Towards AI in E-commerceAI Commerce: The Future of O...2025-06-2752 min
Hay Equipo!Del Producto Al Consumidor: El Cambio De Mentalidad Que Transformó A ViamoEn este episodio de Hay Equipo!, Gabriel Topola y Brian Roisentul se sentaron a charlar con Juan Pablo Chiodini, Gerente Comercial de Viamo. De qué hablamos:Historia familiar y orígenesProfesionalización de la empresa y llegada de un CEOTransformación hacia una marca centrada en el clienteEvolución del eCommerce y estrategia omnicanalUso de datos y segmentación para personalizar la experienciaCambio cultural: del foco en el producto al foco en el consumidorCanales de ven...2025-06-271h 17
Hay Equipo!Casa del Audio: Transformación y Éxito en el Mundo del E-commerceEn este episodio de Hay Equipo!, Gabriel Topola y Brian Roisentul se sentaron a charlar con Martín Flores, gerente de e-commerce de Casa del Audio. De qué hablamos:La transformación digital de Casa del Audio y su apuesta por el e-commerce.El crecimiento de las ventas online de Casa del Audio del 5% al 20%.La importancia de la omnicanalidad y la integración de tiendas físicas con el e-commerce.Estrategias de marketing y CRM para mejorar la experiencia del cliente.El papel de la inteligencia artificial en la personalización de la exp...2025-06-201h 08
The DTC InsiderRevolutionizing Women's HealthIn this episode of The DTC Insider podcast, Brian Roisentul interviews Jamie Norwood, co-founder of Winx Health, a company focused on women's vaginal and sexual health. Here's a glimpse of what you'll learn:Winx Health mission to support women's healthNavigating startup challenges during the pandemicBuilding a brand that truly resonates with womenThe importance of structure and mentorship for first-time foundersHow word of mouth became a key growth driverInvesting in organic growth for long-term successExploring...2025-06-2039 min
The DTC InsiderHow To "Disnify" Your Customer ExperienceIn this video, Brian Roisentul emphasizes the importance of creating unforgettable customer experiences rather than just focusing on conversions. He shares insights on how brands can transform mundane touchpoints into magical moments, engage customers through personalization and education, and implement innovative strategies for customer retention and feedback. Here's a glimpse of what you'll learn:Focus on creating unforgettable customer experiences, not just conversionsMap out all customer touchpoints to find areas for improvementSurprise customers in unexpected ways to spark word-of-mouthEducate customers on their purchases...2025-06-1711 min
The DTC InsiderBuilding Relationships Through Intentional JournalingIn this episode of The DTC Insider podcast, host Brian Roisentul interviews Annette Furio, founder of Season Journals.Annette turned her background in graphic design and years in the wedding industry into a mission-driven business. Through thoughtful, heirloom-quality journals, Annette helps people document life’s most meaningful moments, all while bootstrapping and steadily growing her collection.Here’s a glimpse of what you’ll learn: How Season Journals supports couples during major life milestones through guided journalingThe influence of Annette Furio’s design and statione...2025-06-1341 min
The DTC InsiderUnlock Hidden Insights on ShopifyIn this tactical episode of The DTC Insider podcast, Brian Roisentul introduces the new Sidekick feature on Shopify, which allows users to unlock valuable insights and data that were previously difficult to access. Here's a glimpse of what you'll learn:How Sidekick Makes Shopify Insights Accessible Like Never BeforeLeveraging Complex Data Queries to Supercharge Your AnalysisWhy Your Questions Determine the Accuracy of Your DataEasily Unlocking Fundamental Metrics Like Customer Lifetime ValueTurning Sidekick’s Insights into Actionable Growth Marketing Strategies...2025-06-1006 min
The DTC InsiderRedefining Anti-Aging with TechnologyIn this episode of The DTC Insider podcast, host Brian Roisentul interviews David Bean, founder of Nira, a company that has revolutionized skincare technology by bringing professional laser treatments to the home market.We discussed:The journey from engineering to developing skincare technologyMaking professional laser treatments accessible for at-home useThe challenges and time investment behind NIAR’s eight-year developmentBuilding consumer trust in a competitive skincare marketThe role of AI in enhancing skincare effectivenessOvercoming skepticism from industry experts du...2025-06-0645 min
The DTC InsiderUnlocking the Power of Email MarketingIn this episode of The DTC Insider, Brian Roisentul discusses the often-overlooked potential of email marketing, emphasizing its cost-effectiveness compared to paid ads. He outlines a three-step marketing playbook that focuses on understanding customer purchase behavior, mapping out touch points, and optimizing email flows to enhance engagement and sales. The discussion highlights the importance of aligning marketing strategies with customer needs and behaviors to drive better results.Here’s a glimpse of what you’ll learn: Why understanding customer purchase behavior is essential for effective campaignsTh...2025-06-0309 min
The DTC InsiderHow Strategic Partnerships Can Accelerate Brand Growth In this episode of The DTC Insider podcast, Brian Roisentul sat down with Joe Weinand, co-founder of Nutcase, a health-conscious chocolate milk brand. Joe shares the origins of Nutcase, his journey in scaling the business, and the unexpected partnerships that helped propel the brand forward. They discuss the challenges of navigating retail and e-commerce, the impact of influencer marketing, and innovative strategies for brand positioning. Here’s a glimpse of what you’ll learn: Turning a simple craving into a product that resonated with consumers How a clean-label chocolate milk gained trac...2025-05-3036 min
The DTC InsiderThe Near Future of CommerceIn this episode of The DTC Insider, Brian Roisentul discusses the rapid evolution of the conversion funnel in e-commerce, driven by advancements in AI and platforms like ChatGPT. He highlights the shift from traditional website-centric shopping to a more integrated, AI-driven experience where consumers seek answers directly from AI rather than navigating to websites. Here’s a glimpse of what you’ll learn: How AI is transforming the traditional conversion funnel The growing consumer preference for getting answers directly from AI The shift from websites as destinations to sources of s...2025-05-2707 min
The DTC InsiderNavigating the New Era of E-Commerce Marketing In this episode of The DTC Insider podcast, Brian Roisentul sat down with AJ Patel, the SVP of Global Growth at U Beauty. He has been instrumental in scaling the brand's DTC business. With a background at Unilever and a passion for process improvements and analytics, AJ brings a unique perspective to the luxury skincare industry. Join us as we delve into his strategies for growth, innovation, and customer engagement. Here’s a glimpse of what you’ll learn: The shift in marketing strategies due to increasing privacy restrictions Why persona work...2025-05-2346 min
The DTC InsiderThe Importance of Defining Your ICPsIn this episode of The DTC Insider, Brian Roisentul emphasizes the critical importance of truly understanding your customers. He discusses how many brands fail to define their ideal customer profiles accurately and the consequences of this oversight. Here’s a glimpse of what you’ll learn: Defining your ideal customer profile accurately is foundational for brand success Knowing your customers deeply improves marketing effectiveness Direct communication is one of the best ways to gain valuable customer insights Surveys and reviews offer powerful feedback for continuous improvement A...2025-05-2009 min
The DTC InsiderFrom Health Struggles to Product Breakthroughs In this episode of The DTC Insider podcast, Brian Roisentul sat down with Cleo Davis-Urman, co-founder of Barriere, a brand that started during the pandemic with medical-grade face masks and has since evolved into a leader in wellness with their innovative vitamin and adaptogen patches. With a background in luxury fashion at Vogue and Saks Fifth Avenue, Cleo brings a unique perspective to the world of self-care and wellness. Here’s a glimpse of what you’ll learn: How Cleo’s personal health journey led to the creation of Barrier The benefi...2025-05-1644 min
The DTC InsiderUnlocking Customer Insights Through Real-Life EngagementIn this conversation, Brian Roisentul emphasizes the critical need for brands to engage with their customers in real-life settings, such as events and pop-up stores. He discusses how these interactions provide invaluable insights into customer preferences and behaviors that cannot be captured online. Here’s a glimpse of what you’ll learn: The importance of meeting customers in real life to strengthen brand connections How in-person interactions reveal deeper insights than digital analytics Using customer reactions to guide product development decisions Leveraging unfiltered customer feedback to refine mark...2025-05-1307 min
The DTC InsiderHow This Brand is Changing the Period Care Game In this episode of The DTC Insider podcast, Brian Roisentul sat down with Katie Diasti, the founder and CEO of Viv for Your V, a modern period brand that is revolutionizing the industry with sustainable and better-for-you products. Here’s a glimpse of what you’ll learn: The inspiration behind Viv and its mission How Katie turned a college project into a thriving business The challenges and rewards of innovating in a traditional category Strategies for building a community and incorporating customer feedback Viv's journey to getting on Whole Food...2025-05-0940 min
The DTC InsiderHow To Increase Your Customers' LTVIn this episode of The DTC Insider podcast, Brian Roisentul discusses effective growth marketing strategies, focusing on the importance of understanding customer journeys and addressing subscription churn. He emphasizes the need for brands to map out their customer journeys to identify pain points and improve retention. By analyzing subscriber behavior and implementing proactive strategies, brands can enhance customer lifetime value and ultimately drive revenue growth. Here’s a glimpse of what you’ll learn: Why growth and marketing remain essential for brands in 2025 The importance of mapping the customer journey to unco...2025-05-0611 min
The DTC InsiderEmpowering Women Through Convenience In this episode of The DTC Insider podcast, Brian Roisentul sat down with Pauline Koningsveld and Sarah Litt, co-founders of Livi Beauty, to discuss their journey of creating an innovative at-home gel manicure system. Here’s a glimpse of what you’ll learn: The inspiration behind Livi Beauty and its unique features How Pauline and Sarah transitioned from idea to product development The challenges and successes of launching a DTC brand Insights into their go-to-market strategy and target audience The importance of customer feedback and retention strategies How...2025-05-0247 min
The DTC InsiderCreating Your Own Sales Peaks In this episode of The DTC Insider podcast, Brian Roisentul discusses effective strategies for direct-to-consumer brands, focusing on the importance of identifying sales peaks, planning product launches strategically, and setting manageable goals. He emphasizes the need for brands to plan ahead and break down their annual goals into actionable quarterly objectives to drive growth and success. Here’s a glimpse of what you’ll learn: How successful brands engineer their own sales peaks The importance of identifying seasonal trends for smarter planning Using strategic product launc...2025-04-2908 min
The DTC InsiderBeyond UGC: Driving Growth with Professional Generated ContentIn this episode of The DTC Insider podcast, Brian Roisentul interviews Samantha Diamond, co-founder and CEO of Bird & Be, a company focused on improving fertility education and products. Samantha shares her journey from the beauty industry to addressing the gaps in fertility health, emphasizing the importance of professional guidance and sensitive communication. The conversation explores how Bird & Be leverages social media for education, the significance of clinical studies in product validation, and the challenges of marketing non-impulse purchases. Samantha also highlights the impact of customer stories and the company's commitment to continuous product development....2025-04-2536 min
The DTC InsiderHow To Structure Your Meta Ad Account in Q2In this episode of The DTC Insider podcast, Brian Roisentul discusses effective growth marketing strategies, focusing on the importance of understanding customer journeys and addressing subscription churn. He emphasizes the need for brands to map out their customer journeys, identify points of churn, and implement proactive strategies to retain subscribers and enhance their lifetime value. Through real client examples, he illustrates how to generate revenue by adding value to customer experiences and engaging them effectively. Here’s a glimpse of what you’ll learn: Why growth and marketing strategies still matter in 2025 The importance of mapp...2025-04-2214 min
The DTC InsiderImpact of Tariffs on Brands and Cash FlowIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Izzy Rosensweig, founder of Portless, about the evolving landscape of tariffs and supply chain management. They discuss Portless's innovative approach to optimizing cash flow and inventory management, the implications of the de minimis rule, and the impact of trade wars on brands. Izzy shares insights on pricing strategies, the importance of trade lawyers, and the future of manufacturing concerning China and Vietnam. The conversation emphasizes the need for brands to adapt and optimize in a fluid market environment.2025-04-1840 min
The DTC InsiderLessons From Serving 200,000 CustomersIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Victoria Melnyk, co-founder of Sunbabe Hair. Launched in 2018 with her sister, Sunbabe offers women a natural, gradual approach to hair lightening, inspired by their own teenage experiences with bleaching. Frustrated by the damaging and costly salon processes, Victoria sought a healthier alternative to achieve sun-kissed highlights. Emphasizing beauty as a reflection of lifestyle, Sunbabe has grown to serve over 200,000 customers. Victoria also leads the brand's art direction, focusing on visual storytelling to communicate Sunbabe's essence. Today, we'll explore...2025-04-1130 min
The DTC InsiderOvercoming Challenges in Product DevelopmentIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Paola Shah, founder of Tucketts. When Paola Shah moved from London to the U.S., she found herself in a new place with no network. A friend asked for help researching a Pilates studio, and part of that research focused on socks—specifically, grip socks that were required for class. But none of them felt quite right. So, Paola spent three years developing a new kind of sock—one that provides grip and absorbs sweat while maintaining a full...2025-04-0453 min
The DTC InsiderThe Art of Storytelling in BusinessIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Mallory Ottariano, founder of Youer. Mallory Ottariano launched her brand on Etsy in 2012 as a side hustle. Before she knew it, it was matching her full-time income, and she decided to go all in. Fast forward, and she’s built a 7-figure clothing brand without paid ads (until recently). How did she do it? Let’s find out! Here’s a glimpse of what you’ll learn: The importance of community engagement in build...2025-03-2844 min
The DTC InsiderBuilding a Brand Through ScarcityIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Brandon Horoho, co-founder of Montana Knife Company, a 30-year overnight success—that’s how this company’s explosive growth story begins. Brandon and his co-founder, Josh, launched the company in 2020, but Josh had been crafting custom knives since he was 11. The idea? Mass-produce high-quality knives that could reach a wider audience while still maintaining craftsmanship. The results? From low 7 figures in 2021 to 8 figures in 2024. Their products sell out in minutes. They’ve built an email li...2025-03-2153 min
The DTC InsiderHow BRĒZ is Disrupting the Beverage IndustryIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Aaron Nosbisch, founder & CEO of BRĒZ, the fastest-growing cannabis beverage in the market. In just a short time, Aaron has propelled his brand to rapid success, leveraging cutting-edge marketing strategies, creative compliance solutions, and a relentless focus on product experience. Aaron shares the story behind his brand’s meteoric rise, the innovative tactics that have driven its success, and his predictions and best practices for the future. Whether you're a founder, CMO, or marketer in e-commerce, you'll gai...2025-03-1436 min
The DTC InsiderHow to Win Over Young Consumers in 2025In this episode of The DTC Insider podcast, Brian Roisentul sat down with Corina Pfeffer, co-founder of Pipa Skin Care, a skincare brand made for tweens. Along with her two childhood friends, Clara and Kristina, they built Pipa from a real-life need: safe skincare that pre-teens actually want to use. In just one year, they’ve hit milestones they never expected—selling in every U.S. state and growing an organic community of over 60K followers on Instagram. But scaling fast comes with its own set of challenges. In this episode, we’l...2025-03-0642 min
The DTC InsiderCustomer-Centric Strategies for E-Commerce SuccessIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Ben Feys and Kevin Niehoff, founders of PrettyBoy. They turned a personal challenge into a thriving e-commerce business. With Kevin's eczema diagnosis as a catalyst, they noticed a gap in the skincare industry for high-quality, simple products designed specifically for men. After learning the ropes of e-commerce during COVID, they launched PrettyBoy in 2022, creating the first men’s skincare brand to receive the National Eczema Association seal of approval. Here’s a glimpse of what you’ll learn: Turning a person...2025-02-2851 min
The DTC InsiderFrom Local Boutique to Thriving BrandIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Stephani Clymer, founder of Common Thread. She spent nearly two decades in the retail industry, starting with her dream boutique for maternity clothing, "Expecting". Over time, she navigated economic downturns, rebranded her business, and transformed it into what we now know as Common Thread. Along the way, she built a strong in-store culture, embraced e-commerce, and adapted to shifting consumer behaviors. In this episode, Stephani shares the highs, the lows, and her approach to building lasting customer relationships in retail. Here’s...2025-02-2146 min
The DTC InsiderHow to Win at the Affiliate Game in 2025In this episode of The DTC Insider podcast, Brian Roisentul sat down with Noah Tucker, founder of Social Snowball. Before founding this company, he was on the brand side, navigating the frustrations of building influencer and affiliate marketing programs with the limited tools available at the time. These challenges inspired him to create Social Snowball, a platform that simplifies affiliate marketing for e-commerce brands, enabling them to scale their stores with innovative affiliate strategies. Here’s a glimpse of what you’ll learn: The evolution of affiliate marketing and its...2025-02-1429 min
The DTC InsiderThe Power of Creator-Led BrandsIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Cody Allen, the co-founder of Cuso Cuts, a brand that’s redefining how we think about high-end kitchen essentials and seasonings. Cody teamed up with chef and content creator Jack in 2020, combining their expertise in performance marketing and culinary innovation. Since launching, they’ve achieved exponential growth year-over-year, hitting national retailers, partnering with NFL players, and growing a massive following of 8M across platforms. From their origins in knives to their success in the seasoning market, Cody’s team has found a way to...2025-02-0752 min
The DTC InsiderGrowing a Brand Through PartnershipsIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Karina Moises, co-founder and CEO of Beautology Lab. Karina’s journey with Beautology Lab is all about strategic growth and making impactful partnerships while bootstrapping her brand. From a successful partnership with Ipsy in their second year, bringing in almost $500K with just one product, to collaborating with Equinox, Karina has been building momentum. We’ll dive into her customer acquisition strategies, retention efforts, and her plans for 2025. Here’s a glimpse of what you’ll learn: Key challenges and strategi...2025-01-3136 min
The DTC InsiderBalancing Business and Motherhood in E-CommerceIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Remington Fraser, founder of The Revury, a company redefining what it means to lead with empathy in e-commerce. Before launching her brand, Remington worked as an attorney, but her entrepreneurial journey began with a vision of creating a software-enabled company that combines automation with a deeply personal touch. What makes The Revury truly unique? It’s powered by a team of mums who’ve built not just a business but a community. In just three years, they’ve scaled...2025-01-2438 min
The DTC InsiderBreaking Barriers in Kids’ FashionIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Rebecca Melsky and Eva St. Clair. They are the founders of Princess Awesome, a brand that has been breaking stereotypes in kids’ fashion since 2013. It all started as a side project to fill a glaring gap in the market: clothing for girls with designs like spaceships, trucks, and dinosaurs. After a wildly successful Kickstarter campaign in 2015, it became their full-time job. Since then, they have expanded their mission, creating inclusive designs for boys, adults, and beyond. Along the way, they’ve built a dedicated commu...2025-01-1731 min
The DTC Insider2025 Meta Ads Best Practices with Jon LoomerIn this episode of The DTC Insider podcast, Brian Roisentul sat down with the one and only, Jon Loomer. I’m sure that almost everyone listening knows who he is, but if you don’t, he is a Meta ads educator who started jonloomer.com in 2011 and his private community PowerHittersClub.com in 2014. Jon focuses on the most advanced Meta advertising topics, publishing thousands of blog posts and videos over the years. He’s now taking short-form video and AI head-on as we head into this next crazy phase of marketing. Here’s a glimpse of what you’ll l...2025-01-1044 min
The DTC InsiderBootstrapping a $100M E-Commerce EmpireIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Bear Handlon, co-founder and CEO of Born Primitive, a brand that started a decade ago with compression shorts for weightlifters and has since evolved into a 9-figure, bootstrapped powerhouse. From serving in the military to serving millions of customers, Bear has built a brand rooted in authenticity, performance, and purpose. With milestones like hitting $100M in sales, donating over $2M to charity, and paying $11M in veterans' medical bills this Veterans Day, Bear’s journey is a masterclass in resilience, innovation, and im...2025-01-0348 min
The DTC InsiderCustomer Acquisition Lessons from 10 YearsIn this episode of The DTC Insider podcast, Brian Roisentul welcomes Ryan Beltran, co-founder of Original Grain, here on the show. Ryan and his brother Andrew launched the brand back in 2013 with a highly successful Kickstarter campaign that raised $500,000. Since then, they’ve grown Original Grain into a unique watch brand known for its quality, sustainability, and craftsmanship, selling over half a million watches. In addition to reaching their 10-year milestone, they’ve planted 700,000 trees and partnered with iconic brands like Jack Daniels and the New York Yankees. We’ll dig into their approach to acquis...2024-12-1348 min
The DTC InsiderUnlocking New Revenue Streams in 2025In this episode of The DTC Insider podcast, Brian Roisentul welcomes Neal Goyal, who shares insights from his journey in the e-commerce space, transitioning from Tapcart to Disco. Neal discusses the importance of meeting customers where they are, the unique value proposition of Disco, and the role of machine learning in customer acquisition. He emphasizes the need for brands to diversify their marketing strategies and the significance of building a personal brand. The conversation also touches on the evolution of e-commerce and predictions for the future, particularly in 2025. Here’s a glimpse of what yo...2024-12-0647 min
The DTC InsiderMaximizing LTV of BFCM CustomersIn this episode of The DTC Insider podcast, Brian Roisentul discusses strategies for maximizing customer lifetime value after Black Friday and Cyber Monday. He emphasizes the importance of engaging both new customers and non-customers through targeted marketing efforts, community building, and personalized communication. The conversation highlights the need for brands to transition away from a Black Friday-centric approach and to plan for future e-commerce challenges. Here’s a glimpse of what you’ll learn: Maximizing customer lifetime value is crucial after Black Friday. Engage new customers with personalized communication. Comm...2024-11-2909 min
The DTC InsiderScaling a Golf Brand EfficientlyIn this episode of The DTC Insider podcast, Brian Roisentul interviews Cesar Figueroa, founder of VivanTee Golf, a New York-based golf accessories brand. Cesar shares his journey from a military background to the world of golf and entrepreneurship. He discusses the inspiration behind his fashionable golf gloves, the challenges of product design, and the importance of customer feedback. The conversation also covers marketing strategies, community building, and the lessons learned in navigating the e-commerce landscape. Cesar emphasizes the significance of personal connections with customers and the value of in-person engagement in building a brand. Here’s a g...2024-11-2234 min
The DTC InsiderFrom Amazon to TikTok Shops SuccessIn this episode of The DTC Insider podcast, Brian Roisentul sat down with Garrett Peters, co-founder of Duncan & Stone. Garrett and his team launched their fast-growing e-commerce business in 2020, and they've seen incredible growth—going from $3M in revenue in 2023 to an estimated $5M in 2024. With a background in scaling operations, Garrett has a lot of insights to share about growing an e-commerce brand, managing cash flow, and navigating fulfillment challenges. Here’s a glimpse of what you’ll learn: The Inspiration Behind Duncan & Stone's Launch Going Full-Time in E-Commerce Ful...2024-11-1538 min
The DTC InsiderThe Power of Storytelling in BusinessIn this episode, Brian Roisentul interviews Thomas McCole, co-founder of Major League Socks, discussing the company's journey, the current e-commerce landscape, and the importance of customer experience and storytelling in branding. Tommy shares insights on their growth strategies, marketing efforts, and future plans for expansion into new sports, emphasizing the significance of quality over quantity in both products and customer engagement. Here’s a glimpse of what you’ll learn: Major League Socks focuses on quality over quantity in product development. Customer experience is crucial for brand loyalty and word-of-mouth marketing. Story...2024-09-2742 min
The DTC InsiderSecrets Secrets Behind the Fastest-Growing Lingerie Brand in the UKIn this episode of The DTC Insider podcast, Brian Roisentul interviews Lemon Fuller, Founder & CEO of Lemonade Dolls, the fastest-growing lingerie brand in the UK, and the first to invent the size H bralette. Here’s a glimpse of what you’ll learn: The Day She Cried In Front of Her Customers Factors Behind Lemonade Dolls’ Fast Growth in the UK Lingerie Market The Rebranding Journey: Why and What Changed Acquisition Strategies: Selling 1 Bra Per Minute, Channels, What’s Working, and Challenges Retention Strategies and Community Building: How Lemonade Dolls Bu...2024-08-1653 min
The DTC InsiderLeveraging Influencers for Organic and Paid GrowthIn this episode, Brian Roisentul sits down with Jordyn Casaus, Director of Marketing of Crown Affair. Crown Affair is a haircare brand that empowers people to redefine their relationship with their hair through products, guidance, and community. Here’s a glimpse of what you’ll learn: Introduction to Jordyn Casaus and Crown Affair Current struggles faced by brands Biggest challenges for marketing directors today Partnership with Sephora: How it started and its impact on brand growth and visibility Standing out in a highly saturated beauty indu...2024-07-2644 min
The DTC InsiderHow This Brand is Empowering Lives Through Athleisure In this episode, Brian Roisentul sits down with Ryan Berg, co-founder and CEO of Aruna, an impact-driven athleisure brand. Through their products and events, their customers can bring lifelong freedom to victims of human trafficking while celebrating freedom in their own adventure. Here’s a glimpse of what you’ll learn: Current struggles faced by brands Ongoing impact of 2023 manufacturing issues into 2024 Challenges with customer acquisition and attribution Corporate gifting: big companies purchasing products Successful retention strategies and loyalty program Storytelling chal...2024-07-1950 min
The DTC InsiderIQBAR’s Journey to 10,000 Locations And $50 MillionIn this episode, Brian Roisentul sits down with Will Nitze. He’s the founder and CEO of IQBar. America's leading "brain + body" nutrition startup. With minimal funding, Will has taken IQBAR from zero locations and zero in revenue in 2018 to over 10,000 doors and a projected $50 million in sales in 2024. He’s also the co-host of the Eating Glass podcast. Here’s a glimpse of what you’ll learn: Current Challenges for DTC Brands What Brands Can Do About These Challenges Expanding Into Other Categories: Pros and Cons Key Acti...2024-07-0542 min
The DTC Insider600% Growth YoY After Pivoting From Wholesale to DTCIn this episode, Brian Roisentul sits down with Megan Klein, founder & CEO of Little Saints, a brand with a mission to radically transform the way we imbibe by creating non-alcoholic beverages that deliver the pleasureful tastes and smells of cocktails. Here’s a glimpse of what you’ll learn: Shift from Wholesale to DTC in 2023: Reasons and Impact Advice for Entrepreneurs Pivoting from Wholesale to DTC Achieving 600% Year-over-Year Growth: Key Factors Content Creation Strategy and Effective Channels Navigating Challenges with Meta Ads and Mitigation Strategies Focusing on Product Donations over Events and Sponsorships Biggest Lessons Learned on the Jour...2024-06-2849 min
The DTC InsiderTurning Your Team Into a Content Generation MachineIn this episode, Brian Roisentul sits down with Annette Azan, founder and CEO of Nuudii System, a revolutionary boob-wear solution that bridges the gap between bras and going braless. Annette's innovative approach has led to impressive growth and a loyal customer base. We're here to dive into her journey, the unique challenges she’s faced, and what makes Nuudii System stand out in the market. Here’s a glimpse of what you’ll learn: Key Drivers Behind 196% YoY Growth Insights on Meta Ad Strategy: The Power of Video and Analogies Cus...2024-06-1445 min
The DTC Insider2 Metrics Successful Brands Are Obsessed WithIn this episode, Brian Roisentul goes over 2 important metrics that successful brands are OBSESSED with and helps them know whether they are paying too much to acquire customers. Here’s a glimpse of what you’ll learn: How to find out if you're paying too much to acquire customers Why most DTC brands don't track these metrics How to calculate each of them A tool that can save you many hours of tedious calculations Sponsor for this episode: This episode is brought to you by BSR Digital. BSR Di...2024-06-0712 min
The DTC InsiderThe Secret Sauce Behind BattlBox's SuccessIn this episode, Brian Roisentul sits down with John Roman. He’s an entrepreneur, investor, and currently serves as CEO of BattlBox. Before jumping into eCommerce and investing, he had a successful career in building B2B sales teams in the software space for multiple companies. Here’s a glimpse of what you’ll learn: How They Have Built Their Amazing Community Ways to Leverage a Community A Thorough Breakdown of Their Content Creation Process Their TikTok Shops Strategy The Sim...2024-05-3159 min
The DTC InsiderPatents and Subscriptions: Phyla's Blueprint for Skincare SuccessToday, Brian Roisentul sits down with Yug Varma, founder of Phyla, a company that's revolutionizing the acne treatment industry with cutting-edge technology and innovative solutions. Here’s a glimpse of what you’ll learn: Yug's Background Partnering with Shiseido Obtaining Patents for Acne Treatment Technology Overcoming Higher Customer Acquisition Costs The Importance of Customer Activation in Skincare Retention Strategies and The Role of Customer Education What He Would Do Differently If He Had to Start Phyla From Scratch Sponsor for this episode: Th...2024-05-2447 min
The DTC InsiderThe Latest Marketing News in The DTC Space In this episode of The DTC Insider podcast, Brian Roisentul covers the most recent marketing news in the DTC space. And some of them are 💣 💣 💣 Want to know what it's about? Listen to the episode. Here’s a glimpse of what you’ll learn: What will happen with TikTok? Big news for Google Ads Instagram's new AI and how it impacts brands Sponsor for this episode: This episode is brought to you by BSR Digital. BSR Digital helps e-commerce br...2024-05-0308 min
The DTC InsiderMost Brands Are Overlooking This Growth Lever In this episode of The DTC Insider podcast, Brian Roisentul discusses a growth lever that's widely overlooked by most DTC brands. It's not related to paid ads... Or to any other fad growth tactic... Want to know what it's about? Listen to the episode. Here’s a glimpse of what you’ll learn: The one lever that's widely overlooked by DTC brands The 4 pillars that BSR Digital keeps in mind to help their clients grow their brands Tacti...2024-04-2609 min
The DTC InsiderCrafting Great Offers Using Your DataHave you ever wondered what's working for everyone else in the DTC space? Luckily for you, there's a very recent report based on a survey of over 1,100 PPC specialists. And it's full of valuable insights for marketers and brands. In this episode of The DTC Insider podcast, Brian Roisentul shares his takeaways from this thorough report. Here's a glimpse of what you'll learn: PPC Specialists' Priorities for 2024 Goals for the Ad Campaigns in 2024 Ad Platform Adoption and Spend Challenges W...2024-04-1206 min
The DTC InsiderSkip the Ship, Unlock Cashflow and Scale Globally in Less TimeIn today's episode of The DTC Insider podcast, Brian Roisentul interviews Izzy Rosenzweig. He is a veteran of the DTC industry for over 10 years who gained recognition by launching his first DTC company, Browze, in 2012. Browze, specializing in home and kitchen products, successfully delivered over 2.5 million packages worldwide. After opening his own China-based fulfillment center to improve customer experience, Izzy recognized an opportunity to assist other ecommerce brands with direct shipping to their customers, leading to the birth of Portless. With Portless, Izzy aims to revolutionize the e-commerce industry by massively...2024-03-0834 min
The DTC InsiderThis Brand Went Ad-Free on BFCM 2023, and You Won't Believe What HappenedIn today's episode of The DTC Insider podcast, Brian Roisentul interviews Michael Huffstetler. He’s the founder of Bask Suncare, a brand that empowers people to discover their purpose, get outside, and enjoy life. Here's a glimpse of what you'll learn: Background and Company Introduction Genesis of the Business Idea Standing Out in the DTC Landscape Profitability Goals and Strategies Acquisition and Retention Channels Case Studies of Successful Wins Unconventional Move: Turning off Ads on BFCM Cross-Platform Tr...2024-03-0151 min
The DTC InsiderHow This DTC Brand Successfully Entered CVS and Walmart During Its Early DaysIn today's episode of The DTC Insider podcast, Brian Roisentul interviews Leeanna Gantt. She’s the founder of Tooktake, a company that helps people of all ages get well & stay well with a new & easy way to stick to their medication & supplement routines. In this episode... Genesis of the business idea Early presence in CVS & Walmart Challenges and successes in retail Expansion into the Pets space Customer acquisition strategies Encouraging repeat purchases Handling returns: Lessons learned Future pl...2024-02-2331 min
Mastering eCommerce MarketingInnovative Strategies in Advertising: BSR Digital's Brian Roisentul Shares His Expertisehttps://youtu.be/w7WfQ_C2l4MIn this episode, Brian Roisentul, founder and CEO of BSR Digital, shares his personal journey from a background in computer science to becoming an advertising expert. He emphasizes the importance of going back to the basics in marketing and advises brands to focus on creating a strong product and validating its demand before investing in advertising.Brian discusses the key elements of an ideal marketing strategy, including setting clear goals, developing a plan, and balancing acquisition and retention strategies. He also highlights the significance of data analysis...2024-02-0442 min
The DTC InsiderBuild a High-Converting Shopify Store that Drives ProfitOn this episode of The DTC Insider podcast, Brian Roisentul interviews Ben Sharf. He’s a co-founder at Platter, a platform that helps e-commerce brands build a high-converting Shopify store that drives profit. On this episode... What Platter is about and how it helps e-commerce brands Current challenges for DTC brands What DTC brands should focus on to be successful in 2024 Best practices to increase AOV, LTV, and CR Sponsor for this episode... This episode is brought to you by...2024-02-0226 min
The DTC InsiderHow This Brand Achieves an 80% Completion Rate in Their Quiz FunnelOn this episode of The DTC Insider podcast, Brian Roisentul interviews Carlos Barreto, founder, and Mariana Lee, COO, of Cleverman. Learn about their personalized website, effective use of social proof, and daily backend actions contributing to their success. On this episode... Introduction to Cleverman and Its Mission Key Components for DTC Success: Product, Offer, Funnel, and Message Cleverman's Unique Website Personalization and Social Proof Strategy Insights from Amazon's Personalization Approach Behind-the-Scenes: Daily Backend Actions for Success Acquisition and Retention Strategies 2024-01-2647 min
The DTC Insider6 "Unsexy", But Effective, Actions That Took This Men's Underwear Brand to SuccessLast year, Brian Roisentul interviewed Manmade, a men's underwear brand that stands out in a very competitive industry, dominated by big players. In this episode, we'll mention the 6 unconventional strategies they have implemented to succeed. In this episode... How to stand out as a brand in a very competitive industry Their alternative to using models How do they get real UGC without even paying for it, and with no fancy tool What they do when they call their customers How to g...2024-01-1913 min
The DTC InsiderJon Loomer’s Take on the Evolution of Paid Ads and The Importance of Short-form VideoOn this episode of The DTC Insider podcast, Brian Roisentul interviews the one and only, Jon Loomer. We're sure that almost everyone in the advertising space knows who he is, but if you don’t, he’s the OG on Facebook Ads. We recorded an episode a year ago, so we're interested in knowing what changed in 2023 on Meta Ads, what worked, what didn’t, and many other exciting things we’ll discuss today. On this episode... Joom Loomer's long-form video tips and secrets to publish a...2024-01-1250 min
The DTC Insider8 Things Successful DTC Brands Have in CommonBrian Roisentul has interviewed over 100 successful DTC founders and directors on this podcast. In this episode, he talks about the 8 things they have in common and contributed to their success. On this episode... 8 things these successful brands have in common Why and how you should apply them to your business Sponsor for this episode... This episode is brought to you by BSR Digital. BSR Digital helps e-commerce brands that want to scale their business to the next le...2024-01-0516 min
The DTC InsiderBlack Friday and Cyber Monday Are Over. What's Next?If you think the year is over. Think again. Even though the peak season is indeed over for many brands, there are still some things you can leverage before the year ends. In this episode of The DTC Insider podcast, Brian Roisentul and Florencia Kolyvakis go through them. In this episode... 👉 Record-high Black Friday-Cyber Monday sales for Shopify merchants 👉 What can DTC brands focus on before the year ends? For more episodes of The DTC Insider podcast, head on over to http://www.thedtcinsider.com/ Sp...2023-12-0130 min
The DTC InsiderCountdown to Black Friday: E-Commerce News FlashBlack Friday is only 1 week away! In this episode of The DTC Insider podcast, Florencia Kolyvakis and Brian Roisentul discuss the latest news in the e-commerce space and how brands can leverage them. In this episode...2023-11-1722 min
The DTC InsiderHow to Leverage Paid Ads & Email Marketing in Q4We continue with the episode series on tips to make the most out of this commercial season. In this one, Florencia Kolyvakis and Brian Roisentul discuss tactical tips for brands to leverage paid ads and email marketing. In this episode...2023-11-1018 min
The DTC InsiderHow To Capture More Email Addresses For Black Friday2023-10-2741 min
The DTC InsiderFrom Startup to Shark Tank in Only 1 Year2023-10-2050 min
Retention ChroniclesBuilding email marketing for a 7-figure brand with Brian Roisentul, Founder & CEO of BSR DigitalOn this week of Retention Chronicles, we’re joined by Brian Roisentul, Founder & CEO of BSR Digital. Noah, Mariah, & Brian discuss his background as a developer and how that led to a love of marketing, facebook ads and buying likes to boost posts, providing business results and leads, establishing 90 day goal plans to evaluate growth & access accountability, building email marketing for a 7 figure brand, helping a fashion brand double revenue in 6 months, performing a deep dive into the ICP of a brand, helping merchants build their own app, bringing back existing customers for BFCM promotions, & more!2023-10-1649 min
The DTC InsiderLeveraging Multiple Online & Offline Channels to Grow a Lingerie Brand2023-10-1327 min
The DTC InsiderSimplifying E-commerce Operations & What Nobody Tells You About Black FridayAlon Partuk is the founder of Apricoat and Octup. In this episode, he’ll share his unique perspective as the founder of both a DTC brand and a tech company in the e-commerce space. In this episode... Exploring the Challenges of Tech Companies and DTC Brands Decoding the Essentials for Thriving DTC Brands The Story and Purpose of Octup Understanding the Benefits Octup Offers to Brands Spotlight on Octup's Most Beloved Feature Tips for Black Friday Apricoat's Winning Channels and Customer Acquisition & Retention Strategies Sponsor for this episode... This episode is brough...2023-10-0645 min
The DTC InsiderHow To Build Loyal Customers That Stay For LifeMatthew Barnett is the CEO and head of product for Bonjoro; a loyalty platform for building loyal customers that stay for life with over 50k happy customers. This episode originally aired on Nov 11th, 2022. So, if you didn't listen to it, now it's a great time to do it! In this episode...2023-09-2942 min
The DTC InsiderEmail Marketing Tips For This Holiday SeasonThis episode originally aired on Oct 14th, 2022. So, if you didn't listen to it, now it's a great time to do it! Charles "Chuck" Melber kicked his career off in the early days of e-commerce selling skateboards, sunglasses, and more. Facebook ads were barely a thing at the time, and it was all about community building. He then spent a few years working in and studying User Experience and Interaction Design. During that time he was privileged to consult on projects with companies like GoPro, Mozilla, and LG. Email Marketing is always a powerful channel to leverage, and even more du...2023-09-2239 min
The DTC InsiderSupplement Brand Bootstrapped $10,000 and Built It Into Sales of $30 Million in Three Years2023-09-1543 min
The DTC InsiderLessons From Raising $2.5m in Venture Capital2023-09-0837 min
The DTC InsiderHow Frost Buddy Went From $0 to $30M in Under 3 YearsBrock Mammoser is the founder of Frost Buddy, one of the fastest-growing drinkware brands in the world right now. He and his brother went from 0-$30M in under 3 years through digital marketing with Meta, Google, and TikTok, among other channels. In this episode... Introducing Frost Buddy's Vision Cracking the Code to $30M Success Mastering Acquisition and Retention Strategies Decoding Multichannel Tracking Frost Buddy's Community Ecosystem The Viral Phenomenon on TikTok Crafting Effective Ad Creatives Shopify Apps That Enhance Business Essentials for DTC Success Sponsor for this episode... This episode is brought to you by...2023-09-0156 min
The DTC InsiderThis DTC Brand Reopened and Prospered After Learning from Past MistakesSeun Olubodun is the founder of Duke & Winston, a company that’s building the only dedicated product, content & lifestyle brand dedicated to the iconic English Bulldog & bulldog lovers worldwide. In this episode, he will do a deep dive into his story, which is full of emotions and lessons learned. In this episode... A Candid Journey Through Highs and Lows Entrepreneurship's Toll on Mental Health Reflecting on Common Entrepreneurial Struggles The Paradoxes of Leadership Traits Turbulence Between Successes and Failures Lessons from Seun's Path Sponsor for this episode... This episode is brought to you by BSR Digital. BSR Dig...2023-08-2516 min
The DTC InsiderFrom Aerospace Engineer to DTC Founder2023-08-1844 min
Help my DTC growEP 9. How to validate your ideas and listen to your customers as a DTC brand? - Brian Roisentul from BSR DigitalHow to validate your ideas and listen to your customers as a DTC brand?
Brian Roisentul has been in the e-commerce space for over 10 years. He is the founder & CEO of BSR Digital, a performance marketing agency that helps e-commerce brands grow to the next level. He's also the host of the Fit Growth Machine podcast, where he interviews thought leaders, founders, and directors in the e-commerce space. He will give you examples of how to validate your ideas and answers to the following questions:
How to compete in a red ocean of DTC brands?
What w...2023-02-2831 min
QA Selling OnlineHelping Ecommerce Brands Grow, With Brian Roisentul, Founder of BSRdigitalBrian Roisentul is the Founder & CEO of BSR Digital, a performance marketing agency where we help e-commerce brands grow through paid ads and email/SMS marketing.
Quin and Brian had an amazing conversation about e-commerce and Brian has some great ways of growing e-commerce brands.
Please listen to the episode until the end, so you don't miss some of the golden nuggets Brian shared with us
Tools and links mentioned:
Text expander https://textexpander.com/
Brian's Linkedin https://www.linkedin.com/in/brianroisentul/
Ecommerce report https://www.ecommercefuel.com/ecommerce-trends/
BSR Digital https://www.bsrdigital.com/
Fit Growth Machine https://ww...2022-10-1848 minPodcast Archives - QA Selling Online PodcastHelping Ecommerce Brands Grow, With Brian Roisentul, Founder of BSRdigitalBrian Roisentul is the Founder & CEO of BSR Digital, a performance marketing agency where we help e-commerce brands grow through paid ads and email/SMS marketing.
Quin and Brian had an amazing conversation about e-commerce and Brian has some great ways of growing e-commerce brands.
Please listen to the episode until the end, so you don't miss some of the golden nuggets Brian shared with us
Tools and links mentioned:
Text expander https://textexpander.com/
Brian's Linkedin https://www.linkedin.com/in/brianroisentul/
Ecommerce report https://www.ecommercefuel.com/ecommerce-trends/
BSR Digital https://www.bsrdigital.com/
Fit Growth Machine https://ww...2022-10-1848 min
QA Selling Online at AmazonHelping Ecommerce Brands Grow, With Brian Roisentul, Founder of BSRdigitalBrian Roisentul is the Founder & CEO of BSR Digital, a performance marketing agency where we help e-commerce brands grow through paid ads and email/SMS marketing.
Quin and Brian had an amazing conversation about e-commerce and Brian has some great ways of growing e-commerce brands.
Please listen to the episode until the end, so you don't miss some of the golden nuggets Brian shared with us
Tools and links mentioned:
Text expander https://textexpander.com/
Brian's Linkedin https://www.linkedin.com/in/brianroisentul/
Ecommerce report https://www.ecommercefuel.com/ecommerce-trends/
BSR Digital https://www.bsrdigital.com/
Fit Growth Machine https://ww...2022-10-1848 min
The Ecom Show#128 Brian Roisentul from BSR Digital: Brand Marketing Strategies Using Third-Party Data#128 Brian Roisentul from BSR Digital: Brand Marketing Strategies Using Third-Party DataHello Budai Nation,Today we’re welcoming Brian Roisentul, CEO and founder of BSR Digital, a social media marketing agency specializing in paid ads on Facebook, Instagram, and Google Ads. The successful agency is managing over $3.6M/year worth of ads for different e-commerce brands.Besides his position as CEO, he’s also the host of the Fit Growth Machine podcast which treats customer acquisition strategies for e-commerce brands. Brian will share with us his success story and journey in the world of s...2022-09-2928 min
Freelancer's Buddy10. How To Get Started At Freelancing (5 Actionable Steps!)Getting started as a freelancer is easier than you think! You just need to follow these 5 steps and you'll be all set.
If you found this video useful and you’re interested in taking your freelancing career to the next level, go to freelancersbuddy.com you’ll see the suite of resources I’ve put together for you.2020-09-2908 minFreelancer's Buddy9. No Responses to the Proposals You Submitted on Upwork? 4 Actionable Tips to Start Applying Today!I've been there...I know how it feels to spend many hours a day to find jobs and submit proposals, only to find out that you're not hearing back from the potential clients. But don't worry, in this video you'll find 4 actionable tips to start applying TODAY and change that for good! If you found this video useful and you’re interested in taking your freelancer career to the next level, go to freelancersbuddy.com you’ll see the suite of resources I’ve put together for people just like you.2020-09-1107 minFreelancer's Buddy8. How to turn knowledge into productsI bet you know about many things, but if you don’t create products out of them, you’ll never make money from them. In this episode, I’ll speak about how to do just that. For more info on how to become a successful freelancer on freelancing platforms like Upwork, visit www.freelancersbuddy.com.2020-09-1007 minFreelancer's Buddy7. I'm new in my field, or just new as a freelancer...can I get a job on freelancing platorms?I get this question all the time, and I'm addressing the options I think you have to start off on this platform and kickstart your career as a freelancer. If you want to learn more, visit freelancersbuddy.com.2020-08-1404 minFreelancer's Buddy6. Recalculating...I'm going to explain you all why I'm repurposing this young podcast. I hope you enjoy it :)2020-08-1302 minFreelancer's Buddy5. How To Win Clients Without Even Contacting Them - Part #2In the last episode we have covered how to create a really compelling profile. In this one we are going to learn how to look for the right clients for you.2020-05-0114 minFreelancer's Buddy4. How To Win Clients Without Even Contacting Them - Part #1Thinking about becoming a freelancer? Are you already one but don’t know how to get long-term clients? I’ve been working on my own for the las 10 years and I’ll tell you all my secrets to help you succeed.2020-04-3012 minFreelancer's Buddy3. 5 Mistakes To Avoid When Running Facebook Ads campaignsAre you new to Facebook Ads o just a business owner looking to run ad campaigns? You need to know this 5 mistakes to avoid when creating your campaign.2020-04-2513 minFreelancer's Buddy2: How To Properly Onboard A Client: The Foundation Of A Successful CampaignYou might know how to create and optimize ad campaigns properly, but in order to succeed as a media buyer you must have a strategy in place. In this episode I’m going to tell you how my onboarding process will help you do just that. Here’s my onboarding questionnaire: https://forms.gle/YadjnQ7pwzgfsBJh62020-04-1714 minFreelancer's Buddy1. 5 Tips To Help Your Clients During COVID-19We're all in a tough context, including your clients. In times like this is when we, as Media Buyers, need to be more creative than ever to help them keep their business alive with innovative solutions, that - guess what - are not necessarily ads!2020-04-0911 min