Shows
The Remarkable SaaS Podcast#222 - Lidia Vijga, CEO Decklinks - on how to win against the big brandsThis podcast interview focuses on product innovation that has the power to enable every B2B Sales person to gain trust and advantage even before the 1st meeting. My guest is Lidia Vijga, Co-founder and CEO of Decklinks
Lidia started her career in the Adtech space where she gained sales experience with both PixFuture and StackAdapt. In 2018 she co-founded Briefbid, a two-sided marketplace where media teams can connect, plan and work together.
The insights she got there sparked the idea behind her new company.
Today, Lidia is a Co-founder & CEO at DeckLinks, a platform that empowers b2b sales teams to...2022-07-0644 min
Leaders, Innovators and Big Ideas - the Rainforest podcastAdam Casole-Buchanan Hosts Hanan Chebib (Chic Geek) on the LIBI PodcastHanan Chebib has worked across corporate events and tech industries, always looking for the next project she could tackle and complete, which she quips as always on the lookout for her next “mechanical, fire breathing Octopus” - a callback to an impossible project she took on. We had an enlightening conversation about the attrition rate of women in the tech-industry, how role-models are significant to stimulate growth, and how mentors play a role in guiding an industry. Hanan now works at Chic Geek, a Calgary-based non-profit building a welcoming, supportive community for women in tech.
For the tran...2022-02-0827 min
BriefBidEp.9 - Ryan Paul Gibson (Content Lift) - How did you get here - Podcast by DeckLinksEp9 - Ryan Paul Gibson (Content Lift) - How did you get here - Podcast by DeckLinks2021-12-1543 min
BriefBidEp.8 - Matt Nunogawa (KB Clip) - How did you get here? - Podcast by BriefBidEp.8 - Matt Nunogawa (KB Clip) - How Did You Get Here? - Podcast By BriefBidMatt Nunogawa is a software engineer and engineering manager based in the SF Bay Area. Matt is currently bootstrapping KB Clip Prior to that he’s been mostly working with startups in various capacities, (consultant, FT, IC, manager, leadership, founder, etc.). Matt has experience with many different tech stacks and due to working with many very early stage startups, has broad experience across, product, design, marketing, sales, HR and more.2021-11-1037 min
BriefBidEp.7 - Quinn Lawson (Community and Co) - How did you get here - Podcast by BriefBidEp.7 - Quinn Lawson (Community and Co) - How did you get here - Podcast by BriefBid2021-10-0836 min
BriefBidEp.6 - Alex Harris (Adadot) - How did you get here - Podcast by BriefBidEp.6 - Alex Harris (Adadot) - How did you get here - Podcast by BriefBid2021-09-2929 min
BriefBidEp.5 - Jared Kligerman - The Think Tank, Wander - How did you get here - Podcast by BriefBidJared Kligerman is a dad, President at The Think Tank and co-founder of Wander Nut Butters.The path to this assortment of titles is a meandering one featuring degrees in biology, neuropsychology and business, jobs ranging from planting trees in Northern Ontario to coaching clients globally and of course adjusting to parenthood. At The Think Tank, he and the team work with CPG brands across North America to develop integrated shopper marketing campaigns from ideation to execution that help drive trial, lift sales and grow baskets. ...2021-09-2334 min
BriefBidEp.4 - Alberto Tihan (KINOKLIK) - How did you get here - Podcast by BriefBidEp.4 - Alberto Tihan (KINOKLIK) - How did you get here - Podcast by BriefBid2021-09-2031 min
BriefBidEp.3 - Ken King (Boost Innovation) - How did you get here - Podcast by BriefBidEp.3 - Ken King (Boost Innovation) - How did you get here - Podcast by BriefBid2021-09-1345 min
BriefBidEp.2 - Charles Javelona (BUJI) - How did you get here - Podcast by BriefBidIn this "How did you get here?" episode, our guest Charles Javelona explores marketing ideas for the new coffee subscription brand (Atlas Coffee Club), gives robot building tips, shares his journey at UnivJOBS, TinyMile and the story behind BUJI.2021-09-0235 min
BriefBidEp.1 - Tim Johnson (Wattpad, Couply) - Podcast by BriefBidIn this "How did you get here?" episode, our guest Tim Johnson explores marketing ideas for the new local brand, gives book publishing tips, shares his personal journey at Wattpad and the story behind Couply.2021-08-3159 minLeaders, Innovators and Big Ideas - the Rainforest podcastAl Del Degan Hosts Adam Casole-Buchanan (briefbid) on the LIBI PodcastThank you for listening to the Leaders, Innovators and Big Ideas podcast, supported by Rainforest Alberta. The podcast that highlights those people who are contributing to and/or supporting the innovation ecosystem in Alberta.
Al Del Degan I have been involved in software development for more than 25 years. I have started companies, lead companies and worked for companies - doing many different things. I am honored to be considered a leader in Alberta's innovation ecosystem, and I give back as much, and often as I can. When I am not working or podcasting, you will find me pu...2021-08-1027 min
BriefBid3 Key Factors In Improving AdTech TransparencyThe question on every adtech player’s mind lately has been, “what will it take to create a truly fair, open marketplace?”
The emergence of GDPR and CCPA have, in a way, awoken the industry to just how bad trust within the ecosystem has become. One of the most recent surveys shows that only a very small fraction of people have a good understanding of what happens to their data. Clearly, despite the recent improvements in transparency, we still have a long way to go.
So what do the experts currently have to say about this i...2019-11-2007 min
BriefBidSimple Ways How Advertisers and Publishers Can Increase AdTech Trust & TransparencyIn the ongoing conversation regarding adtech transparency, industry leaders continue to work towards the larger goal of building trust throughout the programmatic landscape. But what do experts on both sides of the industry agree and disagree on?2019-11-1107 min
BriefBidMaking Mental Health Care More Accessible – Radwan Al - Nachawati – LinkMentalHealthBriefBid Podcast “Startup Growth Grill” featuring our host Kevin McPhee chatting with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success.
Our guest for this episode is Radwan Al-Nachawati , cofounder of LinkMentalHealth – online platform fills a much-needed gap in today’s diverse workplace, by helping employees quickly and easily navigate to the right mental health resources and services based on the individualized needs of the person.
By providing their employees with an efficient pathway to better mental health, employers are ensuring they are getting the most...2019-10-2332 min
BriefBidTop Programmatic Marketing Trends Affecting Media Buying In 2019The programmatic advertising industry continues to evolve drastically year by year.
Zenith Media predicts that in 2020, advertisers will spend $98 billion on overall programmatic advertising. That would account for an incredible 68% of their total digital media ad expenditure. The consistent generation of fresh ideas leads to new marketing technology, which in turn directly affects media ad sales.
That’s why we’ve collected the top current trends impacting ad sales in programmatic space, and what makes them so influential.2019-08-2906 min
BriefBidThe Rise Of AirBnB For Your Luggage – Irina Zusman – BagsAwayBriefBid Podcast “Startup Growth Grill” featuring our host Kevin McPhee chatting with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success.
Our guest for this episode is Irina Zusman, cofounder of BagsAway – ‘AirBnB for your bags’. BagsAway provides the convenience of secure short-term storage for your travel items. By partnering with local businesses and storefronts, BagsAway created a network of convenient, low-cost and secure luggage storage locations on demand.
Check out our Twitter to find out about our next guest and to send us questions...2019-08-2937 min
BriefBidDigital Marketing Tips For Small Businesses - Brendan Manley - VirtualAdBriefBid Podcast “Startup Growth Grill” featuring our host Kevin MacPhee chatting with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success.
Our guest for this episode is Brendan Manley, founder of VirtualAd – a platform that pairs your business with an in-house team of experienced marketers who handle your advertising, and simple software to keep track of how it’s growing your business.2019-08-1329 min
BriefBidHow to grow a marketplace - Charles Javelona - UnivJobsBriefBid Podcast “Startup Growth Grill” featuring our host Kevin MacPhee talking tech and chatting growth with a diverse range of startups. We ask hard questions, hunt authentic answers, and get to the bottom of startup success.
Our guest for this episode is Charles Javelona, co-founder of Univ-Jobs - Canadian marketplace simplifying hiring post-secondary students and recent grads.2019-08-0936 min
BriefBidWhy Trading Desks Are Expanding to Take On Programmatic DOOHDigital Out of Home (DOOH) advertising has rapidly grown in popularity over the past few years. According to a survey by IAB Canada, 61% of signage bought or sold in the last 12 months was outdoor, and of that, 58% was spent on DOOH.2019-07-3004 min
BriefBidDigital Audio and the Valuable Advertising Opportunities it OffersProgrammatic digital audio offers some incredibly valuable opportunities that could increase the effectiveness of certain ad campaigns. We’ve collected a few of those values here to help you decide if this type of advertising is a good fit for your campaign strategies.2019-07-2403 min
BriefBidHow to Identify The Most Common Types of Ad FraudUnderstanding the different methods used by fraudsters is the first step to ensuring your brand does not experience them.
We have compiled the most common types of ad fraud in three categories and outlined some key ways to help identify them.2019-07-1904 min
BriefBidHow Media Buyers Can Help Ad Agencies Rebuild Trust With AdvertisersTen years ago, advertisers had an absolute and unconditional trust with their media agencies because the supply chain was so much simpler. With constant changes in the tech landscape and a rapidly increasing number of ad platforms within every new media channel, media buyers continue to undergo an enormous shift.2019-07-1904 min
BriefBid5 Takeaways from Collision | Toronto 2019Over 25,000 people from 125 different countries attended, including 1,100 start-ups, 730 speakers, 921 media personnel, and 3,750+ CEOs. Not only was this the largest turnout yet, but it was the largest percentage of women the conference had ever seen, making up a whopping 45.7% of attendees.2019-07-1907 min
BriefBidAdTech Vendor Vetting ConsiderationsWe put together this list of essential steps to help marketers effectively vet vendors and get the maximum value from their ad spend.2019-07-1904 min