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James Talks Finance
James Talks FinanceThe Only Financial Numbers That Really Matter | S01 E07Personal finance is full of numbers, but most of them don’t actually matter. In this episode, James cuts through the noise and explains the only four figures you really need to understand, track, and build your plan around. He breaks down: Your current financial security number — what it takes to live your life now while still saving for the future Your pure financial freedom number — the liquid capital required to rely on no one but yourself Your future financial independence number — the realistic target that accounts for lifestyle changes, income shifts...
2025-12-1602 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldLife Is Good When? (Live at Electric Daisy)In this episode, we took the podcast on the road to ask business owners a simple question: “Life is good when…?” In this live episode of Beyond the Numbers, Bev dives into candid conversations that explore the highs, challenges, and surprising insights of both personal and professional life. From what fuels motivation to what truly makes work feel worthwhile, we uncover the moments that make business and life feel good. And yes, Bev gets asked the question too, turning the lens inward to share her own reflections on joy, balance, and the lessons learned along the wa...
2025-12-1152 minJames Talks Finance
James Talks FinanceThe 4-Pot Principle for Building Capital (Without Overthinking It) | S01 E06Most people overcomplicate saving and investing, but building capital doesn’t need a spreadsheet, a formula, or a wall-sized chart. In this episode, James breaks down a simple four-pot system that helps you stay prepared, stay flexible, and steadily build your wealth over time. He explains how to structure your money into: Pot 1: Your emergency fund — the buffer that protects you from life’s surprises Pot 2: Short-term savings — for goals over the next few years that your monthly cashflow can’t cover Pot 3: The fun fund — guilt-free money for hobbies, spo...
2025-12-0903 minJames Talks Finance
James Talks FinanceHow Often Should You Check Your Finances And How to Accelerate Your Growth | S01 E05With apps constantly pinging us, it’s easy to feel like you should monitor your finances every day. But you don’t need to. In this episode, James breaks down a clear, simple routine for keeping your money on track without letting it take over your life. He explains what to check weekly, monthly, bi-annually, and annually. From day-to-day spending and cash levels to your direct debits, investments, pensions, and long-term plans. You’ll learn how to keep things running smoothly with minimal effort, and when you actually need to take a closer look based on life change...
2025-12-0204 minJames Talks Finance
James Talks FinanceThe Financial Rules of Thumb That Actually Make Life Easier | S01 E04Rules of thumb aren’t perfect, but they can make your financial life a whole lot simpler. In this episode, James breaks down the most useful principles to guide your decisions, from building a solid emergency fund to using the 50/30/20 rule as a starting point for budgeting. He explores the 1-month and 5-year rules for smarter spending, the power of matching your pension contributions, and how the Rule of 72 and the Rule of 300 can help you think about long-term wealth and financial independence. James keeps it grounded and realistic, reminding you that these principles are he...
2025-11-2504 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldSay Yes or Say No! Making Better Business Decisions S02 E12Most business owners don’t fail from lack of opportunity. They fail from saying yes to too many of them. In this episode of Beyond the Numbers, Bev explores how to make decisions that create focus instead of chaos. You’ll uncover why your calendar fills faster than your capacity, how to spot the offers and ideas that genuinely move you forward, and the simple filters that make “no” feel strategic instead of scary. Because success isn’t built on endless yeses - it’s built on the right ones.
2025-11-2006 minJames Talks Finance
James Talks FinanceWhy Business Owners Have the Edge in Financial Planning | S01 E03Running your own business isn’t just about freedom; it’s about opportunity. In this episode, James breaks down the unique financial advantages that come with being a business owner, from greater flexibility and control to smarter tax planning and long-term wealth building. He shares how to think strategically about both your business and personal finances, so they work together, not against each other. Whether you’re just starting out or already established, this episode will help you see your business as the most powerful financial tool you own. - This...
2025-11-1803 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldHow to Build Recurring Revenue Without Losing Your Soul S02 E11The feast-and-famine cycle is exhausting. Chasing clients, starting every month at zero, and never knowing when the next payment will land. In this episode of Beyond the Numbers, Bev breaks down how to build recurring revenue that fits your business and your brain. You’ll explore nine proven models - from retainers to memberships - and learn how to choose one that’s scalable, profitable, and joyful to deliver. Because the goal isn’t just recurring revenue. It’s recurring freedom.
2025-11-1309 minJames Talks Finance
James Talks FinanceThe Universal Principles That Build Real Wealth | S01 E02Forget complicated budgets and fancy formulas. In this episode, James strips wealth-building back to the basics. The timeless principles that actually work. He explains how to take control of your spending without guilt, grow your income with intent, and build habits that set you up for life. This isn’t about quick wins or chasing trends, it’s about simple moves that create lasting results. Practical, grounded, and refreshingly real.   This show is intended to be for guidance and information purposes only and should not be considered personalised financial advic...
2025-11-1104 minJames Talks Finance
James Talks FinanceStop Waiting And Start Building Your Financial Future Today | S01 E01James cuts through the noise and gets real about one of the biggest barriers to financial success: getting started. It’s easy to put money management off for “next month” or “when life’s less busy,” but as James explains, the earlier you take control, the easier it becomes. In this episode, you hear simple, practical steps to help you get organised, shift your mindset, and start building a stronger financial foundation, without feeling overwhelmed. If you’ve ever felt stuck, guilty, or unsure where to begin, this episode is your nudge to take action.
2025-11-1106 minJames Talks Finance
James Talks FinanceTrailer - James Talks FinanceThere are lots of universal things that people can do, which make up a large proportion of the recipe for financial success, that are much simpler than you think. Rather than keep them to myself and share them only with my clients, I want to share them with you to help educate, encourage and give you the confidence to take action.  Welcome to James Talks Finance, the show where we aim to simplify the world of personal finance and financial planning to enable you to get control and take action to a more successful financial f...
2025-11-1001 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldFrom Backpack Sales to Boardroom Strategy | Lessons from Scott Parsons S02 E10Scaling a business isn’t just about ambition - it’s about grit, clarity, and knowing when to hold your nerve. In this episode of Beyond the Numbers, Bev Wakefield speaks with Scott Parsons, co-founder of Forsyth Barnes, about building one of the UK’s fastest-growing recruitment firms from the ground up. From selling sweets at school to leading teams across four continents, Scott shares the mindset shifts, financial strategies, and leadership lessons that shaped his journey. They dive into the realities of scaling without external funding, navigating COVID with conviction, and creating a culture where...
2025-11-0641 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldWhat’s the Exit Plan? (Even If You Don’t Want to Sell Yet) S02 E09What happens to your business if you take three months off? If the answer makes you nervous, this episode is for you. Bev dives into what it really means to build a business that works without you at the centre of every decision. She explains why exit planning isn’t just for people looking to sell; it’s the blueprint for freedom, flexibility, and long-term value. You’ll discover how to calculate your own “Freedom Number,” design systems that keep the business running smoothly, and create genuine options for the future. Whether that’s stepping back, passin...
2025-10-3006 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldThe Happiness Threshold: Why More Money Isn’t Always the Answer S02 E08You hit the big revenue goals. You buy the car, upgrade the office, hit those £10k months, and still feel exactly the same. If more money was supposed to bring happiness, why does it so often come with stress, guilt, or emptiness? In this episode of Beyond the Numbers, Bev unpacks the psychology and science behind the link between income and happiness. You’ll hear real-life stories of business owners who earned more than ever but felt less fulfilled, and discover how to find your own Happiness Threshold. You'll learn practical ways to spend smarter, tra...
2025-10-2305 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldThe Truth About Hustle Culture (and Finding a Better Way) | Lessons from Serena Humphrey | S02 E07We’re told that success is about pushing harder - longer hours, bigger goals, and never switching off. But what if the real win is building a business that gives you freedom, not burnout? In this episode of Beyond the Numbers, Bev sits down with Serena Humphrey, founder of The F Word, to explore what happens when hustle culture hits breaking point. From becoming head of finance for a £10 million company at just 22, to watching it collapse and taking the fall, Serena shares the raw truth behind the numbers. They dive into the emotional cost of...
2025-10-1652 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldHow to Make Your Business Pay You (Now and Later) S02 E06You started your business for freedom. To build something that gives you flexibility, fulfilment, and a better life. But too often, that dream gets lost in the day-to-day reality of running the business. You pay your team, your suppliers, your taxes… and somehow, you end up last in line. In this episode of Beyond the Numbers, Bev helps you flip that script. You’ll learn how to build a business that pays you properly - not just when there’s money left over, but as a non-negotiable part of your financial plan. Bev walks through how to calcul...
2025-10-0906 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldMaking Paying Yourself First a Non-Negotiable Habit S02 E05Too many founders build businesses that pay everyone except themselves. In this episode of Beyond the Numbers, Bev breaks down how to finally flip that script and start paying yourself a proper, consistent salary without guilt or guesswork. You’ll learn how to calculate exactly what you should be earning, structure your pay tax-efficiently, and make it a non-negotiable part of your cash flow. Plus, Bev shares the mindset shifts and practical steps that turn “I’ll pay myself later” into “I pay myself first.” Because if your business doesn’t reward you, what’s the point of building it?
2025-10-0205 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldTurning Setbacks into Strategy on the Journey to Success | Lessons from Dave Pounds S02 E04Building a business isn’t a straight line. It’s a series of small battles, big pivots, and hard-earned lessons. In this episode of Beyond the Numbers, Bev sits down with Dave Pounds to uncover what it takes to turn an idea into a thriving business. You’ll hear the moments of doubt, the decisions that changed everything, and the habits that separate those who plateau from those who scale. By the end, you’ll have practical tools, mindset shifts, and a blueprint for turning challenges into opportunities - without losing sight of why you started.
2025-09-2546 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldWhat’s Your Number? The Income You Actually Need S02 S03In this episode of Beyond the Numbers, Bev builds on the conversation about defining “enough” and shows you how to put an actual figure on it. You’ll discover how to work backwards from the life you want, calculate the revenue your business needs to support it, and price your offers with clarity and confidence. Along the way, Bev shares a simple step-by-step formula to stop chasing vague goals and start building a business that gives you the income, and lifestyle, you’re aiming for. Because “more” isn’t a strategy. Your number is.
2025-09-1805 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldWhat is Enough? Redefining Success as a Business Owner S02 E02What’s Enough? It’s a question every business owner asks but rarely answers. In this episode of Beyond the Numbers, Bev explores what enough really means for you, your money, and your life. You’ll unpack why chasing “more” can actually cost you more, discover the three-bucket model for essentials, joyful extras, and future security, and learn how to calculate your personal happiness number. Plus, Bev shares four practical tips to help you stop comparing, set stop goals, and design a business that funds the life you actually want. This isn’t about revenue badges or si...
2025-09-1109 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldFrom a Failed Business to an 8-Figure Sale to Sage | Lessons from James Ashford S02 E01In this episode of Beyond the Numbers, James Ashford, founder of GoProposal and best-selling author, shares the journey that took him from humble beginnings to transforming how accountancy firms deliver value. James talks candidly about raising standards in business, building a culture that demands excellence, and why entrepreneurs need to continually push themselves beyond comfort zones. You’ll hear how setbacks can become stepping stones when reframed as “the gift,” the role of core values in driving sustainable success, and why true fulfilment comes not just from building businesses, but from helping others thrive.  
2025-09-041h 11Beyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldBuilding a Business with Purpose | Lessons From Peter Ellse, Cosy S01 E14In this episode of Beyond the Numbers, Peter Ellse, CEO of Cosy Direct, shares how his company has carved out a unique space in the education sector by staying firmly rooted in purpose. He discusses how Cosy prioritises social impact alongside profitability, why he believes business leaders should think long-term and ethically, and how simplicity and efficiency can drive real innovation. Peter also reflects on the value of staying small and agile, the freedom that comes with debt-free growth, and how redefining what “success” looks like has shaped Cosy’s journey from day one.
2025-07-3136 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev Wakefield10x or 1% Better? Finding Your Best Path to Growth S01 E13What does growth really mean for your business? And is it always the right goal? In this episode of Beyond the Numbers, Bev breaks down two very different paths: fast, headline-style growth vs. slow, steady, sustainable progress. You’ll explore why understanding your reason for growth is essential, how to avoid the trap of ego-led decisions, and the numbers that reveal whether growth is helping or hurting your business. Because not all growth is good growth.
2025-07-2407 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldCan I Afford to Hire? S01 E12Can I Afford to Hire? It’s one of the most common questions business owners face. In this episode of Beyond the Numbers, Bev breaks down the numbers you need to look at before bringing someone new on board. You’ll explore what it really costs to hire, how to calculate your break-even point, and the revenue-per-employee benchmarks that matter. Plus, you'll get Bev’s five-point hiring checklist to help you decide if now’s the right time, or if it’s time to pause, pivot, or start smaller. This isn’t about hiring on hope. It’s a...
2025-07-1705 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldBreaking the Owner Trap S01 E11Most founders don’t realise they’re the biggest bottleneck in their business until burnout and stalled growth force them to face it. In this episode of Beyond the Numbers, Bev unpacks the Owner’s Trap: why being the hub of every decision hurts your business value and how to break free. You’ll discover the warning signs, real costs, and practical steps to delegate, systemise, and scale without you.
2025-07-1006 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldWhat The Chuff Does That Mean? S01 E10Ever nodded through a finance meeting pretending to know what “EBITDA” means? You’re not alone. In this episode of Beyond the Numbers, Bev cuts through the jargon to decode the most confusing financial terms business owners face. You’ll learn what those acronyms and reports actually mean, like cash flow vs profit, accruals, VAT, and director’s loans, and why they matter for your pricing, planning, and peace of mind.  Because when you understand your numbers, you make better decisions and can lead with confidence. -- As Bev mentions, you can dive de...
2025-07-0321 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldFrom a £200k Loss to Doing £7M | Lessons From Dean Jackson, HUUB S01 E09What happens when innovation meets endurance? In this episode of Beyond the Numbers, Bev sits down with Dean Jackson, founder of the performance gear brand HUUB, for a conversation that goes deeper than just business. You’ll hear how Dean turned a passion for sport into a global brand trusted by Olympic champions, the mindset that carried him through uncertainty, and what it really takes to grow with grit. This one’s about staying the course, whether you’re building a business, breaking records, or both.
2025-06-2642 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldHow to Lead Better by Prioritising Yourself S01 E08It’s easy to focus on performance and forget the person driving it. In this episode of Beyond the Numbers, Bev takes a step back from finance to talk about something just as vital - your well-being. You’ll explore why personal health, energy, and support systems are essential to high performance, how to manage stress before it spirals, and why you need a personal performance plan as much as a business one. This is about building a business that works, without burning yourself out in the process.
2025-06-0506 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldThe One-Page Plan Every Business Owner Needs S01 E07Most business plans gather dust. This one fits on a single page, and actually gets used. In this episode of Beyond the Numbers, Bev walks you through how to create a simple, clear plan to keep you focused, track what really matters, and stay aligned with your goals. You'll learn how to set practical 12-month targets, monitor five key numbers, and make your plan part of your weekly rhythm, not just something you revisit once a year.
2025-05-2904 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldThe Danger of Relying on One Big Client S01 E06If too much of your income comes from one client, your business could be more fragile than it looks. In this episode of Beyond the Numbers, Bev explains why overreliance is risky and what you can do to fix it. You’ll learn how to create a healthier revenue mix, build a steady pipeline, and avoid being dependent on any one client, supplier, or strategy.
2025-05-2206 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldWhy More Sales Won’t Fix a Broken Business S01 E05More sales won’t save a broken business model. In this episode of Beyond the Numbers, Bev busts the “just sell more” myth and explains why chasing revenue without fixing your margins can do more harm than good. You’ll learn how to plug the profit leaks, spot your most valuable customers, and make simple tweaks that turn busy work into real profit, without burning out.
2025-05-1505 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldThe Secret to Getting Paid On Time S01 E04Getting paid shouldn’t be the hardest part of running a business. In this episode of Beyond the Numbers, Bev shows you how to take the stress out of late payments and keep your cash flow steady. You’ll learn how to set clear terms, follow up with confidence, and use simple tools to make sure you get paid on time, without the awkward chasing.
2025-05-0805 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldPricing Mistakes That Are Costing You Money S01 E03Pricing mistakes aren’t just costly – they're crippling. In this episode of Beyond the Numbers, Bev reveals the common pricing pitfalls that are draining your profits and how to fix them. You’ll learn why value-based pricing is key, the real cost of discounts, and how small price adjustments can skyrocket your bottom line, without losing customers.
2025-05-0109 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldStop Cash Flow Anxiety in Your Business for Good S01 E02Cash flow stress isn’t just frustrating - it’s exhausting. In this episode of Beyond the Numbers, Bev unpacks the real reasons business owners lose sleep over money and how to break the cycle. You’ll learn why recurring revenue changes everything, the 3 simple systems that bring financial clarity, and how a 10-minute weekly habit can help you stay on top of your cash - without the panic.
2025-04-2408 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldWhy Your Profits and Bank Balance Don't Match S01 E01Why does your bank balance never seem to match your profit? In this episode of Beyond the Numbers, Bev explores the key differences between profit and cash flow - and why confusing the two can lead to serious financial stress. She explains the impact of VAT, loan repayments, asset purchases, and more, and shares three practical strategies to improve your cash flow and build a more financially resilient business.
2025-04-2408 minBeyond the Numbers with Bev Wakefield
Beyond the Numbers with Bev WakefieldTrailerWelcome to Beyond the Numbers! Each week, you’ll be joined by Bev Wakefield as she shares straight-talking, practical advice to help you take control of your business finances.
2025-04-2301 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyGetting Good Copy in Your Marketing with Andrew Boulton S03 E03Welcome to the very third episode of BriightCast Season 3. In this episode, Rob, Jess and Drew are joined by copywriting author and all-round copy legend, Andrew Boulton, to discuss the power of copywriting in marketing and why it's still your best bet to memorable marketing. The episode is full of industry insights as well as a look into the copywriting process for a working - and celebrated - copywriter. Love what you listened to? Well, you can actually WATCH all podcast episodes here. Or check out more content by Briight here.
2024-02-285h 51BriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyGetting Good Copy in Your Marketing with Andrew Boulton S03 E03Welcome to the very third episode of BriightCast Season 3. In this episode, Rob, Jess and Drew are joined by copywriting author and all-round copy legend, Andrew Boulton, to discuss the power of copywriting in marketing and why it's still your best bet to memorable marketing. The episode is full of industry insights as well as a look into the copywriting process for a working - and celebrated - copywriter. Love what you listened to? Well, you can actually WATCH all podcast episodes here. Or check out more content by Briight here.
2024-02-285h 51BriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyThe Secret of Community Building From the Master: Joe Glover of The Marketing Meetup S03 E02Welcome to the very second episode of BriightCast Season 3. In this episode, Rob and Drew are joined by marketing legend Joe Glover from The Marketing Meetup to discuss the power of community building and whether businesses should create one for their organisation.  The episode is full of industry insights as well as a peek behind The Marketing Meetup curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2024-02-1446 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyThe Secret of Community Building From the Master: Joe Glover of The Marketing Meetup S03 E02Welcome to the very second episode of BriightCast Season 3. In this episode, Rob and Drew are joined by marketing legend Joe Glover from The Marketing Meetup to discuss the power of community building and whether businesses should create one for their organisation.  The episode is full of industry insights as well as a peek behind The Marketing Meetup curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2024-02-1446 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhere Should Your Marketing Efforts Be in 2024? S03 E01Welcome to the very first episode of BriightCast Season 3. In this episode, Rob, Drew, and Jess delve into the trends they think will be hot and explore how they'll impact your marketing in 2024.   As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2024-01-3143 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhere Should Your Marketing Efforts Be in 2024? S03 E01Welcome to the very first episode of BriightCast Season 3. In this episode, Rob, Drew, and Jess delve into the trends they think will be hot and explore how they'll impact your marketing in 2024.   As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2024-01-3143 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyCrafting Unforgettable Endings For Your Marketing Campaigns S02 E13Welcome to the very thirteenth episode of BriightCast Season 2. In this episode, Rob, Drew and Jess delve into the importance of creating unforgettable endings. They explore why it's important for campaign success as well as how you can create one for your campaign. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2023-08-1635 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyCrafting Unforgettable Endings For Your Marketing Campaigns S02 E13Welcome to the very thirteenth episode of BriightCast Season 2. In this episode, Rob, Drew and Jess delve into the importance of creating unforgettable endings. They explore why it's important for campaign success as well as how you can create one for your campaign. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2023-08-1635 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyThe Unfiltered Truth Behind Marketing Budgets S02 E12Welcome to the very twelfth episode of BriightCast Season 2. In this episode, Rob, Drew and Jess discuss the importance of having an appropriate marketing budget for your campaign. Within the episode, they look at the recent success of Barbenheimer and what lessons can be learnt from their marketing success. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content...
2023-08-0928 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyThe Unfiltered Truth Behind Marketing Budgets S02 E12Welcome to the very twelfth episode of BriightCast Season 2. In this episode, Rob, Drew and Jess discuss the importance of having an appropriate marketing budget for your campaign. Within the episode, they look at the recent success of Barbenheimer and what lessons can be learnt from their marketing success. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content...
2023-08-0928 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyHave You Got Your Marketing Priorities Straight? S02 E011Welcome to the very eleventh episode of BriightCast Season 2. In this episode, Rob, Drew and Jess talk about the importance of prioritisation in marketing and how it's crucial to maximise your efforts, especially when your marketing is in-house. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2023-08-0232 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyHave You Got Your Marketing Priorities Straight? S02 E011Welcome to the very eleventh episode of BriightCast Season 2. In this episode, Rob, Drew and Jess talk about the importance of prioritisation in marketing and how it's crucial to maximise your efforts, especially when your marketing is in-house. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or check out more content by Briight here.
2023-08-0232 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyYour Marketing Has 50 Milliseconds to Make an Impression S02 E10Welcome to the very tenth episode of BriightCast Season 2. In this episode, Rob, Drew and Jess explore the principle of the 50 milliseconds rule and how to make those milliseconds count. Exploring how and where people's opinions could be tarnished and what steps you should put in place to make a good impression, immediately. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or...
2023-07-2625 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyYour Marketing Has 50 Milliseconds to Make an Impression S02 E10Welcome to the very tenth episode of BriightCast Season 2. In this episode, Rob, Drew and Jess explore the principle of the 50 milliseconds rule and how to make those milliseconds count. Exploring how and where people's opinions could be tarnished and what steps you should put in place to make a good impression, immediately. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you can actually WATCH the podcast here. Or...
2023-07-2625 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyStop Being Seduced by Short Term Marketing Wins S02 E09Briight are back in the hot seats for the very ninth episode of BriightCast Season 2. Within this episode, Rob, Drew and Jess compare short-term wins vs a long-term marketing strategy. They explore the dangers and advantages of short-term wins for your business and how implementing a longer-term plan will be the best thing you do for your marketing this year. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you...
2023-07-1936 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyStop Being Seduced by Short Term Marketing Wins S02 E09Briight are back in the hot seats for the very ninth episode of BriightCast Season 2. Within this episode, Rob, Drew and Jess compare short-term wins vs a long-term marketing strategy. They explore the dangers and advantages of short-term wins for your business and how implementing a longer-term plan will be the best thing you do for your marketing this year. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts to give you a peek behind the Briight-ified curtain. Love what you listened to? Well, you...
2023-07-1936 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyBreakout Of Your Creative Marketing Rut S02 E08In the very eighth episode of BriightCast Season 2, Rob, Drew and Jess discuss how you can break out of a creative rut - like they have done many, many times.  As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, and Dan talks about the latest shoots he’s been working on. Love what you listened to? Well, you can actually WATCH the podcast here.
2023-04-2039 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyBreakout Of Your Creative Marketing Rut S02 E08In the very eighth episode of BriightCast Season 2, Rob, Drew and Jess discuss how you can break out of a creative rut - like they have done many, many times.  As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, and Dan talks about the latest shoots he’s been working on. Love what you listened to? Well, you can actually WATCH the podcast here.
2023-04-2039 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyMarketers, It’s Time To Up Your Video Game S02 E07In the very seventh episode of BriightCast Season 2, Rob and Drew are joined by Briight’s production wizard, Dan, as they discuss how listeners can up their production and produce better quality videos. Within the episode, the team explore numerous tips, including set dress, audio, lighting and camera equipment to ensure your video content is top-notch! As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, and Dan talks about the latest shoots he’s been working on. Love what you listened to? Check out more cont...
2023-04-1234 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyMarketers, It’s Time To Up Your Video Game S02 E07In the very seventh episode of BriightCast Season 2, Rob and Drew are joined by Briight’s production wizard, Dan, as they discuss how listeners can up their production and produce better quality videos. Within the episode, the team explore numerous tips, including set dress, audio, lighting and camera equipment to ensure your video content is top-notch! As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, and Dan talks about the latest shoots he’s been working on. Love what you listened to? Check out more cont...
2023-04-1234 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyThis is About to Get Personal(ised) S02 E06In the very sixth episode of BriightCast Season 2, Drew returns to join Rob and Jess in their discussion on personalised marketing. The team explore the good, the bad and the ugly of how businesses have used personalised marketing and how you can implement personalisation to your strategy. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-04-0537 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyThis is About to Get Personal(ised) S02 E06In the very sixth episode of BriightCast Season 2, Drew returns to join Rob and Jess in their discussion on personalised marketing. The team explore the good, the bad and the ugly of how businesses have used personalised marketing and how you can implement personalisation to your strategy. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-04-0537 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyVisual Branding is EVERYTHING in Marketing S02 E05In the very fifth episode of BriightCast Season 2, Rob and Jess are joined by Briight's senior designer, Ben, to discuss the importance of having a strong visual identity. Within the episode, the team discuss what a "visual identity" is and ways you can improve yours to build a strong base for your content. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, including Ben talking about recent design projects he's been working on.  Love what you listened to? Check out more content by B...
2023-03-2939 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyVisual Branding is EVERYTHING in Marketing S02 E05In the very fifth episode of BriightCast Season 2, Rob and Jess are joined by Briight's senior designer, Ben, to discuss the importance of having a strong visual identity. Within the episode, the team discuss what a "visual identity" is and ways you can improve yours to build a strong base for your content. As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, including Ben talking about recent design projects he's been working on.  Love what you listened to? Check out more content by B...
2023-03-2939 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyYou’ve Got to Change Your Marketing Content! S02 E04In the very fourth episode of BriightCast Season 2, Rob and Jess are joined by one of Briight's editors, Charlie, to discuss the rapidly changing world of content creation. The team explore how content is changing, the way platforms are adjusting to support these changes, and why your business needs to keep up to date (or do you?) As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, including Charlie talking about what it's been like to join the Briight gang.  Love what you listened to? Check o...
2023-03-2236 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyYou’ve Got to Change Your Marketing Content! S02 E04In the very fourth episode of BriightCast Season 2, Rob and Jess are joined by one of Briight's editors, Charlie, to discuss the rapidly changing world of content creation. The team explore how content is changing, the way platforms are adjusting to support these changes, and why your business needs to keep up to date (or do you?) As always, the team will catch you up on studio life, their latest projects and their own marketing efforts, including Charlie talking about what it's been like to join the Briight gang.  Love what you listened to? Check o...
2023-03-2236 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyYour Marketing Content Isn’t Working S02 E03In the very third episode of Season 2, Rob, Drew and Jess look at some key reasons why your marketing content is failing. The team explore common problems as well as how to address them to ensure your content is fit to smash your marketing goals.  As always, the team will catch you up on studio life, their latest projects, and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-03-1535 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyYour Marketing Content Isn’t Working S02 E03In the very third episode of Season 2, Rob, Drew and Jess look at some key reasons why your marketing content is failing. The team explore common problems as well as how to address them to ensure your content is fit to smash your marketing goals.  As always, the team will catch you up on studio life, their latest projects, and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-03-1535 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs Influencer Marketing Worth It? S02 E02In the very second episode of Season 2, Rob, Drew and Jess look at one of the biggest paid marketing streams currently in the industry. The team explore the pitfalls of influencer marketing and where businesses need to be careful, as well as the benefits and how you can implement it into your marketing strategy. As always, the team will catch you up on studio life, their latest projects, and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-03-0838 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs Influencer Marketing Worth It? S02 E02In the very second episode of Season 2, Rob, Drew and Jess look at one of the biggest paid marketing streams currently in the industry. The team explore the pitfalls of influencer marketing and where businesses need to be careful, as well as the benefits and how you can implement it into your marketing strategy. As always, the team will catch you up on studio life, their latest projects, and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-03-0838 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyLet’s Slide Down the (Video) Marketing Funnel S02 E01In the very first episode of Season 2, Rob, Drew and Jess look at the importance of a video marketing funnel and how your business can use one. They walk you through each stage of the funnel, giving examples of types of videos that would appear in each stage and how these video help nurture your audience into leads. As always, the team will catch you up on studio life, their latest projects, and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-03-0135 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyLet’s Slide Down the (Video) Marketing Funnel S02 E01In the very first episode of Season 2, Rob, Drew and Jess look at the importance of a video marketing funnel and how your business can use one. They walk you through each stage of the funnel, giving examples of types of videos that would appear in each stage and how these video help nurture your audience into leads. As always, the team will catch you up on studio life, their latest projects, and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2023-03-0135 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyChristmas Marketing Tips to Help you Sleigh S01 E13In the very thirteenth BriightCast episode, Rob, Drew and Jess look at their favourite Christmas ads and discuss what we can learn from them - including tips for SMEs. Within the episode, the team give tips and tricks on what to do with your marketing around Christmas and how to make the most of your holiday budget. As always, the team discuss what they've been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. P.S. We'd like to wish you Merry Christmas and a...
2022-12-1431 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyChristmas Marketing Tips to Help you Sleigh S01 E13In the very thirteenth BriightCast episode, Rob, Drew and Jess look at their favourite Christmas ads and discuss what we can learn from them - including tips for SMEs. Within the episode, the team give tips and tricks on what to do with your marketing around Christmas and how to make the most of your holiday budget. As always, the team discuss what they've been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. P.S. We'd like to wish you Merry Christmas and a...
2022-12-1431 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyHow to Kickstart Your Marketing in 2023 With a Bang S01 E12In the very twelfth BriightCast episode, Rob, Drew and Jess take a look back at 2022 and look at their favourite projects and memories from the past year. The team also discuss how to kickstart your 2023 with a killer marketing strategy and how to prep for the year ahead. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-12-0729 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyHow to Kickstart Your Marketing in 2023 With a Bang S01 E12In the very twelfth BriightCast episode, Rob, Drew and Jess take a look back at 2022 and look at their favourite projects and memories from the past year. The team also discuss how to kickstart your 2023 with a killer marketing strategy and how to prep for the year ahead. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-12-0729 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyMarketing: The Only Way Is Ethics S01 E11In the very eleventh BriightCast episode, Rob, Drew and Jess look at the good, the bad and the ugly of ethical marketing campaigns. With this year's world cup in full swing, the team look at popular campaigns launched for the world cup, Toms #WithoutShoes campaign and other well-known ethical campaigns to help businesses know how to implement ethical campaigns appropriately.  As always on BriightCast, the team look at what they’ve been on this week and give you a peek behind the curtain of a visual marketing agency. Love what you listened to? Check out mor...
2022-11-3034 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyMarketing: The Only Way Is Ethics S01 E11In the very eleventh BriightCast episode, Rob, Drew and Jess look at the good, the bad and the ugly of ethical marketing campaigns. With this year's world cup in full swing, the team look at popular campaigns launched for the world cup, Toms #WithoutShoes campaign and other well-known ethical campaigns to help businesses know how to implement ethical campaigns appropriately.  As always on BriightCast, the team look at what they’ve been on this week and give you a peek behind the curtain of a visual marketing agency. Love what you listened to? Check out mor...
2022-11-3034 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs It Time to Hit F5 on Your Marketing Content? S01 E10In the very tenth BriightCast episode, Rob, Drew and Jess look at the importance of refreshing your content. Within the episode, they look at when you should revitalize your website, showreel and branding to ensure they're on-brand and up-to-date while utilising your market budget.  As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts, including an interesting call with Google. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-11-2336 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs It Time to Hit F5 on Your Marketing Content? S01 E10In the very tenth BriightCast episode, Rob, Drew and Jess look at the importance of refreshing your content. Within the episode, they look at when you should revitalize your website, showreel and branding to ensure they're on-brand and up-to-date while utilising your market budget.  As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts, including an interesting call with Google. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-11-2336 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyKeep it Simple Stupid S01 E09In the very ninth BriightCast episode, Rob, Drew and Jess discuss the importance of refining your marketing message. Within the episode, they outline the dangers of mixed messaging and explore easy ways to ensure your message is clear and simple. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-11-1630 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyKeep it Simple Stupid S01 E09In the very ninth BriightCast episode, Rob, Drew and Jess discuss the importance of refining your marketing message. Within the episode, they outline the dangers of mixed messaging and explore easy ways to ensure your message is clear and simple. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-11-1630 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhy So Serious? How to Market Serious Clients and Subject Matter S01 E08In the very eighth BriightCast episode, Rob, Drew, and Jess look at how to market serious companies and topics. They take a deep dive into the importance of correct positioning and give their top tips to marketing weighty topics. As always, the team give you a peek behind the Briightified curtain and discuss insights from inside a visual marketing agency. Within the episode, we discuss charities we've been working with, which cover topics around sexual assault and child trafficking. If you are affected by any of the topics discussed in this episode, the following links...
2022-11-0932 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhy So Serious? How to Market Serious Clients and Subject Matter S01 E08In the very eighth BriightCast episode, Rob, Drew, and Jess look at how to market serious companies and topics. They take a deep dive into the importance of correct positioning and give their top tips to marketing weighty topics. As always, the team give you a peek behind the Briightified curtain and discuss insights from inside a visual marketing agency. Within the episode, we discuss charities we've been working with, which cover topics around sexual assault and child trafficking. If you are affected by any of the topics discussed in this episode, the following links...
2022-11-0932 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhy Knowing Your Marketing Budget Matters More Than You Think S01 E07In the very seventh BriightCast episode, Rob, Drew and Jess discusses what they've been up to in the studio, including tight client deadlines, onboarding clients and a new sales pack. And this week the team take an in-depth look at the topic of budget, explores the importance of budget and gives advice on the all-important question: "How do I ask my client for their budget". Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-11-0242 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhy Knowing Your Marketing Budget Matters More Than You Think S01 E07In the very seventh BriightCast episode, Rob, Drew and Jess discusses what they've been up to in the studio, including tight client deadlines, onboarding clients and a new sales pack. And this week the team take an in-depth look at the topic of budget, explores the importance of budget and gives advice on the all-important question: "How do I ask my client for their budget". Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-11-0242 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyAvoiding the Biggest Marketing Mistake We all Make... Consistency S01 E06In the very sixth BriightCast episode, Rob, Drew and Jess look at Marc Jacobs' Perfect ad, a genius production method called Frame Remapping and how Rob jumped in on a last-minute shoot to help a client. Throughout this Halloween special the team share industry insights into how you can share content consistently and overcome common sticking points that can arise. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-10-2641 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyAvoiding the Biggest Marketing Mistake We all Make... Consistency S01 E06In the very sixth BriightCast episode, Rob, Drew and Jess look at Marc Jacobs' Perfect ad, a genius production method called Frame Remapping and how Rob jumped in on a last-minute shoot to help a client. Throughout this Halloween special the team share industry insights into how you can share content consistently and overcome common sticking points that can arise. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-10-2641 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs Swearing in Marketing a Bit $h!t? S01 E05In the very fifth BriightCast episode, Rob, Drew and Jess discuss if TikTok Now will last longer than Clubhouse, why we don’t pitch at Briight and a last-minute shoot that Rob had to do solo. The team also look at swearing in marketing, if it’s needed and how businesses could use it wrong. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or wat...
2022-10-1936 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs Swearing in Marketing a Bit $h!t? S01 E05In the very fifth BriightCast episode, Rob, Drew and Jess discuss if TikTok Now will last longer than Clubhouse, why we don’t pitch at Briight and a last-minute shoot that Rob had to do solo. The team also look at swearing in marketing, if it’s needed and how businesses could use it wrong. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here or wat...
2022-10-1936 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs Creative AI a Threat or a Gift? S01 E04In the very fourth BriightCast episode, Rob, Drew and Jess look at counter-intuitive consideration windows, how to avoid project drag and submit their own auditions to become Tesco’s new self-check-out voice. In this week's main topic, they take a look at creative AI within marketing and content creation (including some creepy examples from Rob) and whether it’s something to worry about, or something to enhance into your strategy. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing effort...
2022-10-1243 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyIs Creative AI a Threat or a Gift? S01 E04In the very fourth BriightCast episode, Rob, Drew and Jess look at counter-intuitive consideration windows, how to avoid project drag and submit their own auditions to become Tesco’s new self-check-out voice. In this week's main topic, they take a look at creative AI within marketing and content creation (including some creepy examples from Rob) and whether it’s something to worry about, or something to enhance into your strategy. As always, the team discuss what they’ve been up to in the studio this week, catching you up on their latest projects and their own marketing effort...
2022-10-1243 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyLearning From an Expensive Mistake That’s Easy to Make S01 E03In the very third BriightCast episode, Rob, Drew and Jess look at the ABCDs of storytelling, Sheba’s side marketing tactics and how much verisimilitude can impact your content. And this week the team takes a deep dive into ways to tell existing clients about your other services and why you shouldn’t be “too British” about it - an expensive mistake we made this week. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-10-0542 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyLearning From an Expensive Mistake That’s Easy to Make S01 E03In the very third BriightCast episode, Rob, Drew and Jess look at the ABCDs of storytelling, Sheba’s side marketing tactics and how much verisimilitude can impact your content. And this week the team takes a deep dive into ways to tell existing clients about your other services and why you shouldn’t be “too British” about it - an expensive mistake we made this week. Love what you listened to? Check out more content by Briight here or watch the podcast here.
2022-10-0542 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyHomepage Video Lessons From The Master MINI E01In our very first BriightCast Mini, join Rob, Jess and one of Briight's top talents, editor Joe Thomas, as they take you through what makes a great homepage video, how you can approach structure, pace and messaging, and how to get past the sticking points. Listen to their insights from recently shaping their own homepage video - and the hundreds they've created for clients over the years. Love what you listened to? Check out more content by Briight here.    
2022-09-2814 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyHomepage Video Lessons From The Master MINI E01In our very first BriightCast Mini, join Rob, Jess and one of Briight's top talents, editor Joe Thomas, as they take you through what makes a great homepage video, how you can approach structure, pace and messaging, and how to get past the sticking points. Listen to their insights from recently shaping their own homepage video - and the hundreds they've created for clients over the years. Love what you listened to? Check out more content by Briight here.    
2022-09-2814 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyAttention Spans Are Getting Shorter... and Longer? S01 E02In the very second BriightCast episode, Rob, Drew and Jess look at OOH advertising, meme marketing and give a sneak peek of Drew's first ever podcast. There's an in-depth look at the new research and myths around attention spans and how to use attention spans to your power and stay omnipresent on social platforms. As always, the team discuss what they've been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here.
2022-09-2843 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyAttention Spans Are Getting Shorter... and Longer? S01 E02In the very second BriightCast episode, Rob, Drew and Jess look at OOH advertising, meme marketing and give a sneak peek of Drew's first ever podcast. There's an in-depth look at the new research and myths around attention spans and how to use attention spans to your power and stay omnipresent on social platforms. As always, the team discuss what they've been up to in the studio this week, catching you up on their latest projects and their own marketing efforts. Love what you listened to? Check out more content by Briight here.
2022-09-2843 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhere’s The Funny? S01 E01In the very first BriightCast episode, Rob, Drew and Jess look at Monopoly's new billboards, their new Nintendo Switch game trailer shot in the studio, and they answer one of the big questions in marketing: Where's the Funny? Throughout the episode the team share industry insights into how your business can inject funny into your marketing and where you may find sticking points achieving funny - and what to do to overcome them. Love what you listened to? Check out more content by Briight here.
2022-09-2846 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyWhere’s The Funny? S01 E01In the very first BriightCast episode, Rob, Drew and Jess look at Monopoly's new billboards, their new Nintendo Switch game trailer shot in the studio, and they answer one of the big questions in marketing: Where's the Funny? Throughout the episode the team share industry insights into how your business can inject funny into your marketing and where you may find sticking points achieving funny - and what to do to overcome them. Love what you listened to? Check out more content by Briight here.
2022-09-2846 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyTrailerIntroducing BriightCast, each week you'll be joined by Rob, Drew and Jess as they give you a sneak peek behind the Briightified curtain.
2022-09-1403 minBriightCast: Insights from Inside a Visual Marketing Agency
BriightCast: Insights from Inside a Visual Marketing AgencyTrailerIntroducing BriightCast, each week you'll be joined by Rob, Drew and Jess as they give you a sneak peek behind the Briightified curtain.
2022-09-1403 minNightHound Radio
NightHound RadioTracklist: Redux Saints - Boundaries (Made by Pete Remix) (Krafted Underground) D. Ramirez & Guy Williams - Solid Gold (Slave Recordings) Charlie Hedges ft Ashton Russel - These Feelings (8 House Records) BrianBerg & San Simmon - You Played Me ( Wolf Krew Remix) (Chuggy Traxx) The Basilica - Lights Out (Artificial Insomnia) Cosgrove & Briight - Miami (Locker Room Records) David Penne & HOSSE - I Cant Wait (Urbana Recordings) Bobby Harvey - Never Gonna Stop (Junior Sanchez Remix) (IBZ Deep) Beta Music - Felt This Way (Jame Moorfield & J Fellowes Remix) (Swerve Digital) Ankous - Feel The Funk (Swerve Digital) Bear Essentials...
2017-04-0755 minNightHound Radio
NightHound RadioNightHound Radio .01In the mix with Bryson Briight. House, Indie Dance, Techno and more.
2016-06-141h 04