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Bryan Bowman
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Rally 4 The Republic | Bryan Rudnick
Time To Celebrate... We booted Bowman | ep 10
In this episode, Bryan Rudnick celebrates the defeat of Squad Member Jamaal Bowman in the NY-16 Democrat primary last night.Various topics are covered including the upcoming debate, America's newspapers, the influence of their editorial boards, and the Surgeon General's new warning about gun violence in America. Rudnick takes him and the Biden Administration to task regarding the Second Amendment and why this new warning is just political theatre. Rudnick also highlights othe...
2024-06-27
26 min
Rally 4 The Republic | Bryan Rudnick
Did SCOTUS Fail Conservatives?| AG Garland Must Go| Boot Bowman in NY16 | ep 06
In the sixth episode of Rally 4 The Republic, Bryan Rudnick discusses various current events from the Russian warships off the coast of South Florida to the Supreme Court's decision on the abortion pill along with the contempt vote for AG Merrick Garland and it's significance. Rudnick strongly detailed the importance of the Trump/GOP Leadership meeting in DC and why common-sense Americans need to boot Jamaal Bowman from Congress during the Primary Election in New York's 16th Congression...
2024-06-13
20 min
How to Sell Online
From Distraction to Deep Focus: Overcoming the Chaos of Modern Life with Bryan Bowman
Feeling like your to-do list is a mile long, but somehow the hours slip away without much to show for it? You're not alone. Today, Bryan Bowman and I dive deep into the world of distractions—those sneaky time thieves that keep us from accomplishing our goals. We're sharing personal stories, breakthrough strategies, and some surprising tips that have transformed our focus and productivity. Whether it's tweaking your tech habits or embracing the power of 'boredom,' we've got insights to help you cut through the noise and get back to what truly matters. Ready to reclaim your focus an...
2024-04-16
39 min
How to Sell Online
Navigating the Amazon Jungle With Bryan Bowman
In this eye-opening episode of the How to Sell Online podcast, Alison J. Prince and e-commerce expert Bryan Bowman delve deep into the Amazon marketplace, sharing their firsthand experiences and valuable insights. From the highs of effortless sales to the lows of unexpected shutdowns, they explore the intricate balance of leveraging Amazon for business growth without falling prey to its pitfalls.What You'll Discover:The Realities of Selling on Amazon: Alison and Bryan kick off by sharing their personal journeys with Amazon, highlighting the volatile nature of relying solely on this platform. They discuss the crucial...
2024-03-05
34 min
Health & Wellness In Focus
Conversation with Rev. Joel A. Bowman, Sr. – "Mental Health Best Practices"
Mental Health Best Practices A discussion with Rev. Joel A. Bowman, Sr., MSW, LCSW Founder & Senior Pastor of Temple of Faith Baptist Church- Louisville, Kentucky Licensed Clinical Social Worker KEY DEFINITIONS MENTAL HEALTH includes our emotional, psychological, and social well-being. It affects how we think, feel, and act, and helps determine how we handle stress, relate to others, and make choices (SAMSHSA- Substance Abuse and Mental Health Services Administration). MENTAL ILLNESSES are medical conditions that disrupt a person's thinking, feeling, mood, ability to relate to others and daily functioning. Just as diabetes is a disorder of the pancreas, mental illnesses...
2023-09-25
48 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Power Of Storytelling In Marketing
How can you create buzz around your product even if it's not the "sexiest" product to market? My guest, Chris Miller, does an incredible job with this. Lots of actionable takeaways in this one. Video: https://youtu.be/8uAy3WvH3QQ P.S. If you like this episode… can you hit the subscribe button and let me know you want more content and training like this? Thank you. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube
2022-11-04
50 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How To Recession-Proof Your Finances, Ep #121
Worried about a looming recession? ...or current one, depending on who you ask. Reality is there's good reason to be concerned. However, there's always an answer for those prepared to seize the opportunity. Rob and Melissa help complete newbies start a profitable side hustle and the timing couldn't be better. FYI, this is how I first started selling online over 10 years ago and made over $40k in a year... over 10 years ago! And this still works. Have a listen and implement. Video: https://youtu.be...
2022-10-28
39 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How To Innovate In Your eCommerce Business
Just recorded another great eCommerce business owner interview... Tracy Gunn is without a doubt an innovator in her business. She's a creative thinker full of incredible ideas and she defines what it takes to succeed as a small business owner. There's some great takeaways for you and your eCommerce business in this one. Video: https://youtu.be/9C1YcmJXTms P.S. If you like this episode… can you hit the subscribe button and let me know you want more content and training like this? Thank you. Connect Wit...
2022-10-21
40 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How To Get 4,000,000 Followers And Make Millions Selling Them Stuff, Ep #119
I think you're gonna like this one. Camille Beckstrand is one of 6 sisters that runs the company... Six Sisters' Stuff. In this interview she shares how they grew their brand from 0 to 4,000,000 followers organically (that's right zero ads) ...and then went on to make millions in sales. Tons of outstanding takeaways in this one. Here’s the video link: https://youtu.be/bjk5u1NgRVU P.S. If you like this episode… can you hit the subscribe button and let me know you want more content and trai...
2022-10-14
42 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Most Important FB Ads Training You’ll Hear
I’m not a fan of hyperbole (aka “lots of hype” to get attention). So, when I say this is the most important Facebook Ads training you’ll ever hear, I mean it. To run effective ads (aka “ads that make you money and you can scale”) you need to: Save Time Save Money Have quick feedback loops (aka “figure out what’s working and what’s not as fast as possible) This training will show you exactly how to do that by showing you how to read the key stats in your ad campaigns....
2022-10-10
17 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Real Secret To Success
If you hang around the internet for a few seconds you’ll inevitably run into someone promising to have the “secret to success” or “secret to becoming successful.” Turns out there is a “secret”... problem is it’s not really sexy and it’s hard to hype up because it’s almost too simple. Here’s the actual secret (based on math and evidence from over 95% of all successful people) Link to the video version of this episode: https://youtu.be/EHpdFwcC1T0 Connect With Bryan Bowman Bryan’s website: https://www.eco...
2022-10-07
19 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Running Ads? Ignore This At Your Own Risk, Ep #116
There's lots of numbers to look at when running ads for your eCommerce business. However, only ONE number matters most. Here's the number, how to calculate it and what to do with it: https://youtu.be/2BSQs8OcNuk Link to the video version of this episode: https://youtu.be/2BSQs8OcNuk Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram
2022-09-30
15 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Is Jiu Jitsu The Secret To Growing Your Business?
Your passions can make you rich... but not in the way you've been told. Here's how my passion for Jiu Jitsu helped me in business and how it will help yours. Link to the video version of this episode: https://youtu.be/pU2xExxoZik Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram
2022-09-23
22 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Most Useless Number In eCommerce
You've heard this number mentioned a million times... whether you sell on Shopify or use Clickfunnels... it's a useless number, but not all hope is lost. Link to the video version of this episode: https://youtu.be/SKU9m9rfOxw Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram
2022-09-16
14 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Why The “Marketing Funnel” Is Wrong!
The "Marketing Funnel" is costing you money. Stop losing money and do this instead… I've had a problem with the "Marketing Funnel" concept for a long time. In this episode I finally break my silence and reveal the ugly truth: Link to the video version of this episode: https://youtu.be/Z-xUkbhex1I Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram
2022-09-09
10 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Sales Stuck? Here’s How To Scale Your eCommerce Brand
Here's the exact framework we use to help 4 figure per month brands scale into 7 figure per month brands... as efficiently as possible. Link to the video version of this episode: https://youtu.be/_dukVlgmzFs Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram
2022-09-03
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
7 Paid Ads Blunders You MUST Avoid In 2022 ...You've Been Warned
If your Facebook Ads (or any paid ads) are struggling to perform profitably in 2022... watch this video to discover why and what to do about it. We're taking applications right now for 3 spots that have just opened up in our eCom Legacy Performance Program (aka "if you don't make money, you don't pay"). If your eCommerce brand is doing at least $10k per month you may be a good fit. Email support@ecomunderground.com for application details. Link to the video version of this episode: https://www.youtube.com/watch?v=TbvzE5DLhag C...
2022-06-08
35 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Good, Bad and Ugly of $100k to $1 Million in 12 months
Want to know what it takes to go from $100k to $1 Million in 12 months... warts and all? We cover it all in this video. Listen, learn and implement. In this episode, I’m excited to have my friend and former client Ameka Coleman. Ameka is the Founder of Strands of Faith and she’s had an incredible journey. She shares it all in this episode. We're taking applications right now for 1 remaining spot in our eCom Legacy Performance Program (aka "if you don't make money, you don't pay"). If your eC...
2022-04-02
42 min
The Freetrail Podcast with Dylan Bowman
How To Design A Trail Shoe With Dave Dombrow & Bryan Bhark | Freetrail Friday 3/25
Today on Freetrail Friday we welcome Dave Dombrow, co-founder of Speedland, and Bryan Bhark, Senior Innovation Footwear Developer at Brooks Running, for a conversation about the product side of our industry. We dive into the whole process of creating great trail footwear from design to launch with two industry veterans. I’m always curious about the creative minds who make physical goods and I’m excited to learn more about the process, the challenges, and the feeling of seeing creations come to life. Get 6 months free subscription with purchase of an Oura Ring: https://ouraring.com...
2022-03-25
1h 00
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
What Can You Learn From A $6 Million Per Year Entrepreneur?
What if you could get a seat at the table with the Founder of a $6 Million per year business (with a 42% profit margin)? In this episode, I’m excited to have my friend Cole Humphus as a guest. Cole rapidly scaled the online photography education company Cole's Classroom to 10,000 members & multiple 7 figures in profit before the company was acquired by ShootProof in 2019. Now Cole is focused on helping other online businesses consistently grow with sustainable & predictable profits so they can have great businesses without sacrificing a great lifestyle. Note: Towards the end of the p...
2022-03-24
37 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Secret To Making BIG Money In eCommerce
Tired of the hype and want to know what it actually takes to grow a multiple 7 figure eCommerce brand? Here's the no BS answer. We're taking applications right now for 2 remaining spots in our eCom Legacy Performance Program (aka "if you don't make money, you don't pay"). If your eCommerce brand is doing at least $10k per month you may be a good fit. Email support@ecomunderground.com for application details. Link to the video version of this episode: https://www.youtube.com/watch?v=upg3tedGV4U Connect With Bryan B...
2022-02-25
24 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Will Ads Even Work For Your Brand? Find out now.
Do you know the most important question to answer before running Facebook Ads, or any ads for that matter? Here’s a hint: Will Ads Even Work For Your Brand? In this episode, I break down the math behind this question and show you how to definitively answer this question. This is probably the most important episode I’ve done about ads. Enjoy. Link to the video version of this episode: https://www.youtube.com/watch?v=mRjDTGdfkbI Connect With Bryan Bowman Bryan’s website: https://www.ecomund...
2022-02-19
20 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Secrets From A 7 Figure Per Month Shopify Brand
What Does It Really Take To Build A 7 Figure Per Month Shopify Brand? Listen to this podcast to find out… In this episode, I’m speaking with a dear friend and client, Kati Evans. Kati and her husband have built an incredibly successful brand on Shopify selling candles. In this extremely candid conversation, Kati shares the highs, the lows, the things you must do and the mistakes you must avoid on your journey towards 7 figures and beyond. This is one of my favorite episodes to date so don’t miss this one.
2022-02-09
37 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Don’t Run Another Facebook Ad Until You Hear This!
Do you know the most important number in your Facebook Marketing? Listen to this podcast to find out… If you’re struggling to scale your revenue and Facebook Ads then this episode is for you. Discover what this number is and most important of all, learn what to do about this number once you’ve calculated it. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ Watch New Videos Weekly On YouTube Follow Bryan On Instagram
2022-01-31
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Can You Still Win With Facebook Ads After iOS 14?
Can you still win with Facebook Ads after the iOS 14 updates? Frankly, the answer is… it depends. It depends on whether you’re applying the 7 rules I share in this episode. Apply the rules and win. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram
2021-08-13
24 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Frameworks To Help You Scale Your Brand
What should you focus on TODAY for maximum growth in your business? If you don’t know then you definitely want to tune into this episode! I share the exact framework we use to evaluate and scale our brands, our client brands and even brands we’re looking to acquire. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram
2021-06-25
20 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Getting The Most From Your Email Marketing
What percent of your total monthly sales are coming from email? If you don’t know then you definitely want to tune into this episode! Discover how email helps you get people to spend, spend more and spend more often. Plus, I’ll share the best email platform for eCommerce sellers and talk about the biggest mistakes we see and what you can do to avoid them today. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook ...
2021-06-15
16 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Power Of Virtuous And Vicious Cycles
How do you recharge and rebalance to maximize your potential? In this episode, we’re gonna talk about something we all need to be talking about way more as entrepreneurs… Self care and managing the flip side of our drive and ambition. Burnout happens when we don’t create routines that balance the 5 core areas of our physical and emotional health: Air, Water, Sleep, Movement, and Food. Let’s dive in and talk about how you can build and optimize your own self care routines to make sure you show up as the a...
2021-04-16
17 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Making Money From Getting The Most Out Of What You’ve Got
How much more does it cost to acquire a customer than to keep one? If you said 5-7 times you’d be right… Which begs the question… Why aren’t you doing more to maximize the value and bond with those customers. In my experience, the easiest win in your business is getting the most out of what you’ve already got. Namely, your existing customers. That’s what we’re talking about today. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecom...
2021-02-19
12 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
A Simple, Yet Powerful Framework For Maximizing Your Potential
What if you could only pass on 1 piece of advice, what would it be? This episode is a bit different… I won’t be sharing a specific eCommerce strategy or tactic, however, what I share will profoundly impact your business and so much more. If I were asked to pass on 1 piece of advice that would help all of us maximize our potential… this is it. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Insta
2021-01-29
15 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The SCALE Framework For Building Your Brand
How do you scale your eCommerce brand in 2021? Getting your first sales is exciting, but you quickly learn that what gets you traction in eCommerce isn’t the same thing that’s going to help you scale in eCommerce. So the question is: how do you go fast and scale your brand in 2021? In this episode, I’ll explain a simple framework I created called SCALE that’ll help you determine what exactly is going to help you grow and what you’ll focus on this year. Whether you’re just getting star...
2021-01-22
12 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Most Important Shopify Apps In 2021 Part 2
What Shopify apps are the MOST important apps you need to have in your store? In part 2 of this 2 part episode, I keep sharing the most important apps you’ll need in your store in 2021. Like I mentioned last time, we didn’t pick these apps because they’re the most popular or because they’re trending. We picked them because they are part of a bigger system that’s required to build and scale your brand. In this episode, we’ll dial in the 3rd and 4th Power Levers of your eCommer...
2021-01-15
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Most Important Shopify Apps In 2021
What Shopify apps are the MOST important apps you need to have in your store? In part 1 of this 2 part episode, I breakdown the most important apps you’ll need in your store in 2021. We didn’t pick these apps because they’re the most popular or because they’re trending. We picked them because they are part of a bigger system that’s required to build and scale your brand. I’ll explain exactly why you need them and how they fit into your store’s conversion and retention system. You do n...
2021-01-12
21 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How To Focus For Growth In 2021
Focus, focus, focus... It seems the advice you get when asking the question "How do I grow my business?" And for good reason... it's good advice. But exactly how do you focus in an eCommerce business and decide what is the most important thing you should be doing now to grow your brand? That's what I'll cover in this episode. I share the framework we use internally and with our students to identify the "one domino" you need to focus on knocking down. You'll walk away for...
2021-01-08
13 min
Sunday League Investors (Soccer Card Investing)
MLS Bowman and top American talents with Herosforsale!
Today, Bryan sits down with Adam over at Herosforsale to discuss the low key MLS Bowman soccer set that was dropped on Topps. We also discuss our favorite American prospects and our 2022 outlook for the national team.Make sure to follow Adam on Instagram: @herosforsaleFree Modern Card Guide:Modern Card Guide: https://bit.ly/3gIDffBFollow us on Instagram and TikTok for daily tips! @sundayleagueinvestors Check out our Youtube @SundayLeagueInvestors--- Support this podcast: https://anchor.fm/sundayleagueinvestors/support
2020-10-24
39 min
Morning Marketing Machine
Bryan Bowman
Bryan Bowman is is an amazing resource for all things marketing, mindset, and E-commerce. He'd the person I look up to and learned so many things from in so many areas of my business. Bryan sits down for an interview where we talk mindset and marketing. Bryan has a great 7 day email challenge you can signup for here: https://www.ecommercechallenge.com/?utm_source=mmm
2020-09-12
40 min
Performance Marketer
How to Grow Successful E-Commerce Business in the Next Decade With Bryan Bowman
If you ever thought about going into online marketing - NOW is the time!This week, I’m joined by the founder of eCom Underground and renowned e-commerce expert, Bryan Bowman. He is an all-star in the online marketing space, and he’s got some incredible insights about the current state of the market he’d like to share with you.Bryan and I initially met through Russell Brunson’s Inner Circle, and we got to know each other pretty well since then. We regularly have calls where we exchange ideas and discuss the latest online t...
2020-09-10
53 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
If You Want To Succeed, Stop Focusing On Results
It’s natural to think a focus on getting great results will naturally lead to the ultimate success we’re striving towards. It turns out, that can actually hold us back and sometimes even be detrimental to our success. In this episode, I discuss a simple lesson I learned that has had a dramatic impact on how I progress towards the big targets I set in my life. Listen, take notes and apply this today in your eCommerce business! Connect With Bryan Bowman Brya...
2020-06-12
14 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How To Make More $$ With Less Using Quizzes
This might seem backwards, yet, many times making more in your business actually comes down to doing less. In this episode, I’ll talk about how we use quizzes to make more while actually giving our customers less choices! What?! Listen, take notes and apply this today in your eCommerce business! Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook
2020-06-05
15 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Most Important Factor When Building A Community
Considering building a community like a Facebook Group for your brand? There are a handful of important decisions to make when building a new community… However, none are more important than this: Initial Conditions. Nothing will influence how effective your group is and will be more than Initial Conditions. In this episode I explain what Initial Conditions are and how to make sure you get them right. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderg...
2020-05-29
10 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How To Build A Steady Stream Of Customers
Are you hunting or farming in your eCommerce business? Most sellers are hunting… They go out and eat what they catch - day in & day out. Successful sellers are farming. The prospects they connect with today might buy today, however, they will most likely not buy today. That’s good news for you. Why? Because the “hunters” stop paying attention to the overwhelming majority of people that won’t buy today, but will buy tomo...
2020-05-22
21 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Get The Most From Your Promo Emails
Email marketing is a classic "Important, But Not Urgent" item in our businesses... ESPECIALLY eCommerce businesses. However, email is hands down the best asset in your business that you're probably not utilizing enough or to it's maximum potential. In today's episode I'll breakdown one of the most important email campaigns every single brand must get right: Promotional Emails. By the end, you'll be crystal clear on where to start and what to do next. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook
2020-05-19
20 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Maximize Profitability by Connecting with Customers
It’s Q4, sales are skyrocketing, and NOW is the time to connect with customers. As an eCommerce seller, you’re in the middle of the fight - outbidding your competition and getting products out to customers. But the big payoff comes in Q1. Prepare for that by nurturing those customer relations now. Don’t miss the window of opportunity. Listen to this episode - find out the importance of timing, how to build relationships with your customers, and how to maximize profit. Follow these crucial steps in connecting with customers Building bonds with your custom...
2019-12-20
17 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Learn the Psychology of Success
The psychology of success begins with this question: Who do I have to become to have what they have? We each know someone successful in business or accomplished in a particular skill. It’s easy to think you could never achieve what they have. But consider this: instead of responding in jealousy or defeat, focus on what you could do to attain that level of success. This perspective was a game-changer in my life and business. I had to focus on what it would take to get to that place of success. Listen to this episode where I t...
2019-12-13
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Implement this Effective Product Marketing Strategy
What’s the best way to use your product marketing to connect with your audience? It’s all about painting a mental picture. Learn how to communicate your unique selling proposition most effectively. The key is using simplicity and familiarity. When introducing your product don’t overcomplicate it. Listen to this episode to hear the best strategy to get people’s attention and how to get them to spread the word about your product. How schema plays an important role in product marketing Schema is information in your mind that’s familiar. Think about if I were to...
2019-12-06
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
A Superpower Swipe File Can Help You Pull Out Of Personal Slumps
We all have superpowers - the problem is that most of us don’t recognize them as such. We need others to point them out to us. This episode is about that - and it’s sparked by a conversation I was having with a friend just this week. He’s feeling down, like it’s hard for him to get himself into the game and I totally understand the feeling. I want you to hear what I shared with him because I think it’s powerful. If you can do this one thing you’ll equip yourself with the tools yo...
2019-11-29
14 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Words have Power - Learn to Use Them Well
Words have power. But there’s one word considered to be magical because it’s the most powerful. It affects things like the kinds of people you’re drawn to, what foods you like, and even what you do for a living. What is this magic word? It’s your name. There’s been a lot of research done about the power of names and the words we use. Listen to this episode to hear how you can use names in your eCommerce business. It can be a game-changer! Find out how words can be used as a strategy...
2019-11-22
10 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Fundamentals in Business that Differentiate Your Brand
How can music relate to the fundamentals in business? If I tapped out the beat of a song, what is the likelihood of you guessing what it is? A study was done about this and it was expected that 50 percent of people would be able to recognize a song, but only 2.5 percent were able to identify it. When I tap out a song, I already know the melody in my head. But to you, it just sounds like random tapping. When I tap out a song, I already know the melody in my head. But to you, it just...
2019-11-15
16 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Take Massive Action in Your eCommerce Business and Get Amazing Results
How can you take massive action in your business to get the results you want? Listen to this episode to hear what you can learn from the great artists and composers of the past. Take Picasso, for example. He created over 12,000 paintings and drawings, but only a handful was considered his greatest work. What is the takeaway from his life? Take purposeful action TODAY to make a radical difference. It gets the ball rolling and your business will excel above the rest. Learn how to propel your business forward - choose QUANTITY over quality What separates the...
2019-11-08
12 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
What are the Best Conversion Methods to Help You Succeed in Your eCommerce Business?
If your online store is getting traffic, but you’re having difficulties finding the best conversion methods, you’re not alone. In today’s technology-driven world, setting up an online store is easy. There are so many options to choose from like Shopify, BigCommerce, and Click Funnels. Most sellers know what to do when it comes to sourcing their products and driving traffic. But finding the best way to convert traffic is difficult. Let me share one of the most powerful things I use. Listen to this episode to hear details of what will become the best conversion asset in you...
2019-11-01
13 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Use These Proven Strategies to Grow Your Business
In this episode, I share some unconventional strategies to grow your business. I’ve personally used these and can tell you they work. One of the most powerful pieces of advice I’ve ever gotten was from Paul Graham. He talked about startup companies and how they either take off or they don’t. Those that take off need a nudge from the founders. He emphasized the importance of aggressively marketing their products at the beginning. But Graham’s primary point is to do things that don’t scale. Find out about this counterintuitive principle and how it gives you incred...
2019-10-25
16 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Launch Your Profits With Effective Email Marketing
Learn the effective email marketing strategy I’ve been using in my business. As you continually grow your list, that’s what’s going to be the most profitable thing in your eCommerce business. Focus your attention on emails. You can run ads and promotions, but the consistency is going to come from your email lists. Listen to this episode where I explain in detail how to get the most out of your current list and how to monetize it. Use my proven framework to get the best results in eCommerce sales I use this framework in my ema...
2019-10-11
17 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Increase Revenue by Following this Lead Nurturing Strategy
A specific lead nurturing strategy results in a bigger audience, which equates to more revenue. Nurturing your audience never stops. You have to build automation and processes to succeed in the eCommerce world. But don’t make the mistake of coming up with a complex system. When a complex system breaks, it’s difficult to figure out how to fix it. Some of the best systems are very simple. Listen to this episode to find out the strategies I’ve used to grow my audience and my business. Find out the best equation that results in higher revenu...
2019-10-04
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Unlock the Secret to Success with Customer Followup
The number one thing sellers overlook is the importance of customer followup. It’s so vital to have a process in place to nurture these relationships. We spend so much time trying to get our customers. But once that happens, very few sellers follow up. Just as we need to take time to build our friendships, it’s the same in business. Strengthen those relationships with your customers. Listen to this episode to find out how you can do this and how it becomes the lifeblood of your business. Remember the five states of awareness To nurture your...
2019-09-27
15 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Follow My System for the Most Effective Email Marketing
In this episode, I share some of the most effective email marketing strategies that will prove to be the game changers in your eCommerce business. There’s no need for a fancy system. All it takes is getting back to fundamentals. In eCommerce, it’s vital to focus on the basics of email marketing. So many business owners fail to put a system in place and lose potential customers. You MUST have templates in place and your emails must follow a certain sequence. Listen to find out what I do to ensure the most conversions. Are you doin...
2019-09-20
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Find Out Why Low Bounce Rate is Crucial to Your eCommerce Success, Ep #76
One of your main goals as an eCommerce seller is maintaining a low bounce rate. Bounce rate is the percentage of people who immediately leave your page after they land. In this episode, I tell you how focusing on this one statistic can impact your business. In both golf and business, it’s not only a test of skill but a mental exercise. Listen now to find out how improving your golf game can increase conversions as well. Make your prospects stick the landing It’s not about having a gimmick that keeps prospects on your...
2019-09-13
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Find Out How Effective Decision-Making Can Impact Your eCommerce Business
The significance of effective decision-making can be seen in anything - from playing poker to business and to life in general. I’ve been reading Annie Duke’s book about making smarter decisions when you don't have all the facts. She’s a professional poker player and she emphasizes the importance of separating quality decisions from quality results. Although her book relates to the game of poker, listen to this episode to find out how I’ve applied this same concept in life and business. Refine your decision-making process, and as you do this, you’ll see better results. Learn to...
2019-09-06
14 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Focus on Business Mistakes to Avoid Rather than Dreaming about Success
One of the greatest things I’ve learned from successful entrepreneurs is the value of focusing on business mistakes to avoid. Many books have been written about the best ways to succeed, but very little has been said about how to avoid making mistakes. Charlie Munger is one of the greatest thinkers of our time and speaks about this very thing. Listen to this episode to find out why he is one of the men who has influenced me and my business most. Learn the most important lessons from a book about failure in business I r...
2019-08-30
07 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Beat Your Competitors by Having a Marketing Strategy Plan in Place
In this episode, I share the importance of having a marketing strategy plan in place. I reviewed the very first podcast that started my show in June 2018. It’s a crucial episode because in it I share things I wish I would have known when I was getting started as an entrepreneur. I talk about five core functions that are an absolute must in your eCommerce business. So whether you’re just starting a business or you’ve been running one for a while, don’t miss this episode where I teach you how to outperform your competition. What is...
2019-08-23
13 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Implement this Effective Marketing Strategy to Skyrocket Online Sales
Model this company's effective marketing strategy to increase sales in your eCommerce business. In this episode, I feature a fast-growing company you’ll want to pay attention to. Find out what they’re doing and how you can learn from them. Take what they’ve done and start building your swipe file. That’s what the greatest marketers, entrepreneurs, and companies do. They’re always building their swipe file. Pay attention to competitors and learn from them. Listen to this episode to find out crucial marketing strategies to help your business stand out from the rest. Find out what I...
2019-08-16
12 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Create Opportunities for Great Success Through Failure in eCommerce
In eCommerce business, you have the opportunity to experience huge success through failure. But to reach that, you have to be willing to look a little foolish. Today on the golf course, I was reminded how so many aspects of my game relate to business. Both involve a lot of trial and error and permitting myself to look foolish. As I work on my golf swing, I have to go way beyond what feels comfortable. I may look foolish as I hit some crazy shots, but through those failures, I’m creating opportunities for that perfect swing. Listen to th...
2019-08-09
08 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Find Out How Volatility in Business Can Kill Profits or Create Opportunities
In this episode, I talk about volatility in business and how, if channeled properly, can radically change your eCommerce business by strengthening it. I’m talking about building an antifragile business, which is something that cannot be easily broken. When something is fragile, it falls apart when stress is applied. Anything unexpected, any volatility will break it - like pressure put on a crystal glass. You may think the opposite of fragile is robust, unbreakable. But the opposite is more than that. It’s indifferent. It doesn’t get any better or worse. So by definition, the opposite of fragil...
2019-08-02
19 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How to Use Customer Service Touch Points to Maximize Revenue
Some of the most impactful branding advice I’ve ever received was how to use customer service touch points in my business. This advice came from my friend and mentor Juju Hook. She was a branding expert for Fortune 500 companies for over 25 years. She taught the importance of touch points and how to translate them into moments of truth for prospects. Listen to this episode to find out what this means and how it can have a massive impact on your eCommerce business. Find out how customer touch points can increase average order value Juju had...
2019-07-26
10 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Use Post-Purchase Systems to Increase Profitability in Your eCommerce Business
The missing piece to profitability in most brands is the use of post-purchase systems. There are some have-to’s to effectively grow a brand. You have to build an audience, nurture the audience to convert them into sales, and maximize average order value (AOV). But the post-purchase system is where the profit lies. Listen to this episode and learn how to capitalize on your most valuable prospects - your current customers. I’ll tell you about a company who creatively used post-purchase systems to exponentially increase sales. The five core functions of business In previous episodes, I’ve tal...
2019-07-19
13 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Use My Conversion Rate Optimization Tools to Propel Your eCommerce Business Forward
Listen to this episode to learn conversion rate optimization tools you can implement today. Using these will greatly impact your eCommerce business. Each of these tools goes back to a key principle I use in my eCom intensive. You must focus on four main levers to move your business forward. The key is to get rid of distractions and direct your attention to these essentials: Getting leads Getting customers Maximizing average order value (AOV) Maximizing frequency of purchase Increase sales and scale your business by directing your attention to these elements. It doesn’t matter what storefront yo...
2019-07-12
14 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Use My Proven Online Sales Funnel to Expand Your eCommerce Business
As an eCommerce seller, it’s crucial to build an effective online sales funnel that MUST start with a system. I’ll be the first to tell you Amazon is a great place to start and prove your concept. But it’s important to remember, you can’t have an Amazon-dependent business because you can’t have everything riding on that one platform. Listen to this episode where I show you how to build a system that not only results in a business that leverages the positive aspects of Amazon but also protects you. Put my system into place to build a...
2019-07-05
35 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Super-charge Sales by Using Shopping Cart Abandonment Solutions
One of the biggest roadblocks for eCommerce sellers is finding the best shopping cart abandonment solutions. No matter what niche - whether you’re selling books, phones, or wallets - only two to three percent of people wake up thinking they need what you’re offering. Fifty percent of shoppers just need a little more time. Focus your attention on this group. Make the buying cycle easier by using these abandonment solutions and sales will radically increase. Social proof - use this powerful component to build your eCommerce business In Robert Cialdini’s book Influence, he emphasizes the sig...
2019-06-28
12 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How to Use Test Marketing to Make a Massive Impact on Your Facebook Ads
What can test marketing do to impact your eCommerce business? If you’ve ever wondered why your Facebook ads are not working, you’ve come to the right place. Listen to this episode where I show you how to make an incredible difference in your business. I teach business owners the importance of using systems and processes. Without them, you are left to random chance. With systems in place, the process becomes predictable and you can fix problems that arise. The more you build systems for your business, the more valuable your business becomes. But the best resu...
2019-06-21
08 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How to Stay Ahead of the Game Using the Best Business Practices
It may come as a surprise that Jiu-Jitsu has been my teacher in learning the best business practices. The things I learned in martial arts have translated into business. Listen to these detailed steps outlined in this episode. When you follow them, you will significantly increase your business. It’s all about beating the competition and becoming the best you can be for your customers. Just like in Jiu-Jitsu, you must find the leverage points that work best for you. Do you want to propel your business forward? Take some lessons from Jiu-Jitsu with me and learn how...
2019-06-14
16 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Build an eCommerce Business Model that Results in Profit AND Purpose
The traditional eCommerce business model is broken. Listen to this episode where I give detailed steps on how to not only make your business profitable but also fulfilling. Drive your business in such a way to make an impact on those around you. The traditional model focuses on building the best product - which of course is important. But instead, consider focusing on the person you’re serving first. The key to a successful eCommerce business is that you MUST prioritize people over product. What is the problem with eCommerce? So many people are in the eCom ga...
2019-06-07
12 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Implement this Process for the Best Marketing Campaigns
The best marketing campaigns are impossible to run with no system in place. You must know where to start and what you’re aiming for. It’s also vital to know what is broken in your process, how to fix it, and ultimately, how to scale it. The goal of eCommerce sellers is to have consistent sales and a way to scale their business. If you’re frustrated with inconsistencies, I show you step by step how to build your ad campaign in order to drive traffic and boost sales. Use this four-step process to build the best m...
2019-05-31
13 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How to use upsales to dramatically increase profitability in your eCommerce Business
Upsales are a key resource to profitability in your eCommerce business. You don’t even have to acquire new buyers. Using upsales are the easiest path to more profit. Visit ecomcasestudy.com for more information on how to do this effectively. Airlines use this concept when selling tickets. When you book a flight online, there are options to upgrade your seat, purchase insurance, or other upgrades. In the same way, you can use upsales with your customers. Very few businesses are focusing on this, but I tell you in this episode how it can become one of th...
2019-05-17
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
How to Cultivate Profitable Sales by Building Your Audience
What is the key that generates both predictable and profitable sales in your eCommerce business? It’s your audience. If you want a proven method to show you how to convert traffic, to get people to actually buy your product - focus on your audience. You may often spend time trying to figure out if you’re targeting the right audience. You might even question whether or not you have a solid sales process. Although these are legitimate concerns, it’s crucial that you shift your thinking. Go to my website where I review a video case study...
2019-05-03
07 min
Trent Talks...
Amazon-Proofing Your eCommerce Business - Bryan Bowman
Bryan helps eCommerce Sellers escape the stranglehold of Amazon and give them peace of mind knowing they're building an eCommerce Empire on their own terms. . If you sell on Amazon and you're tired of constantly worrying about black hat competitors, the threat of an Amazon shutdown, races to unprofitable prices, legitimate reviews being taken down, and even competition from Amazon itself... then you’re in the right place. .. Bryan Bowman is an expert in generating sales on Amazon while simultaneously having a wildly profitable eCommerce business that doesn't depend on Amazon for it's survival. ...
2019-03-26
00 min
GuerrillaZen Podcast
The Keto Diet, Liver Health, and Eating Seasonally with Bryan Hardy
Bryan Hardy, an integrated health coach who does a mix of coaching, product development and sales, and content creation on his own podcast joins your host Blake Bowman to talk about the Keto diet and liver detoxification and health.
2019-02-27
50 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Discover the Power of Deep Work and Reap Its Benefits in 2019
Deep work has changed the way I approach my life and my eCommerce business. By making it one of my top priorities for 2018, I have changed the way I think about projects and have reaped benefits that come from long periods of uninterrupted work. On this episode of Marketing For eCommerce, I share with you why I believe deep work has the power to revolutionize 2019 for you and your business, and it’s an episode not to be missed. Listen now! The average American’s attention span is 7 seconds, but you can beat that statistic A re...
2018-12-28
10 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Follow These Tips to Build a Better Business in 2019
You can build a better business, and the start of a new year is the perfect time to implement all those ideas you’ve had floating around in your head over the past few months. On this episode of Marketing For eCommerce, I explain 3 main areas in which you can grow that will allow your eCommerce business to flourish in 2019. Don’t miss a single idea - listen now! Points of differentiation are essential to nail down before the New Year What makes your business different from your competition? As 2018 wraps up, you have to be t...
2018-12-21
19 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Here’s How to Differentiate Your Business to Make More Sales
Learning how to differentiate your business is the best way to make more sales in the eCommerce space. With so many options, varieties, and variables in product and service sales, the best eCommerce sellers make it known exactly why their business is the best option. On this episode of Marketing For eCommerce, I share with you the 2 main components of differentiation that will set your business apart from the rest. These insights can’t afford to be glossed over - listen now! You need to be thinking about these points of differentiation The barrier to en...
2018-12-14
20 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Leverage Host-Beneficiary eCommerce Relationships To Get More Clients
Everyone wants to get more clients, right? Whether you are trying to launch a whole new business, expand your product line, or simply increase brand awareness, host-beneficiary relationships are a great strategy to use. These valuable connections are a low-cost way of acquiring more customers, and you NEED to hear how this strategy can encourage more conversions within your business. On this episode of Marketing For eCommerce, I explain what a host-beneficiary relationship is and why they’re so successful. I will also share two pitfalls to avoid before diving into this marketing strategy. Are you ready? - listen no...
2018-12-07
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Improve Your Advertising Strategies and Enhance Your Copywriting by Understanding These Stages of Customer Awareness
Eugene Schwartz’s book, “Breakthrough Advertising,” should be one of the top resources for every eCommerce seller because it expertly explains the idea of varying levels of customer awareness. On this episode of Marketing For eCommerce, I’ll walk you through the 5 levels of customer awareness that Schwartz explains in his book, and they’re insights you don’t want to miss. To up your marketing game through targeting copywriting, don’t miss this episode. Not all copywriting is created equally! Leverage the differences in customer awareness Far too many eCommerce sellers build sales pages with two of th...
2018-11-30
21 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Take Advantage of Black Friday Opportunities and Increase Your Quarterly Sales
Nearly every eCommerce seller relies heavily on their final batch of quarterly sales. Black Friday and Cyber Monday are only 2 weeks away, and there are steps you can be taking right now to prepare for these critical sales events. On this episode of Marketing For eCommerce, I outline my best insights that will help you make the most of these upcoming sales days. Listen now to hear insider information you can't afford to miss! The secret to running a great sales promotion is preparation Don’t fall into the trap of throwing together a sales pr...
2018-11-09
14 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
These 6 Principles of Advertising Are Foundational to Marketing
Successful eCommerce businesses aren’t built on random marketing campaigns, they’re scalable because of their foundational principles of advertising. On this episode of Marketing For eCommerce, I share my top 6 principles that are guaranteed to bring your marketing game up to the next level. They’re easy to integrate into your business model and will be well worth your time. Be sure to listen to this episode for all the details! #1 - Develop a growth mindset about advertising dollars A key difference lies in whether you possess a fixed or growth mindset. eCommerce professionals with a growth...
2018-10-26
22 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
You NEED to Focus on These 4 Business Growth Strategies
In order to combat the distractions that threaten to tear you away from scaling your eCommerce business, you need to be focusing on these 4 business growth strategies. On this episode of Marketing For eCommerce, I walk you through the 4 main steps towards scaling your business and seeing higher levels of success. If you’re familiar with the 80/20 rule, you’ll know that 80% of your success comes from 20% of your energy. Your energy needs to be focused on these strategies every day if you want to see your efforts pay off. Be sure to give this episode your full attention - yo...
2018-10-12
13 min
HVAC School - For Techs, By Techs
Analog & Digital Manifolds w/ James Bowman
James Bowman returns to the podcast to talk about analog vs. digital manifolds. He also explains why both of them may still have a place in the industry. Pricing is a key difference between analog and digital manifolds. Analog manifolds tend to be less expensive and will suffice just fine for techs who don't require readings with a lot of detail. While digital manifolds will be more expensive, they can also give you more precise, detailed readings. So, digital manifolds have a slight leg-up in terms of resolution as well; these manifolds are generally better for critical-charge...
2018-10-11
41 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Next Best Instagram Business Idea is Using Stories for Your Marketing
The savviest eCommerce professionals are using Instagram stories as their next best Instagram business idea. It’s an avenue that’s practically guaranteed to be a hit with your existing followers, and it’s a great platform for fun, experimentation, and creativity. On this episode of Marketing For eCommerce, I’ll be sharing why you can’t go wrong with Instagram stories, how best to approach this new marketing tactic, and why using IG stories are better than Facebook Messenger for cold audiences. You can’t afford to miss this episode - listen now! You simply can’t go wrong wit...
2018-09-28
15 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
FLASHBACK - The 2nd Deadly eCommerce Marketing Sin: Using a Price Point, not Propositions
There are some pieces of marketing advice that you should never tire of hearing about, and selling based on price points vs unique propositions is one of those pieces. For this 25th episode of Marketing For eCommerce we flashback to episode 2, where I shared the 2nd deadliest eCommerce marketing sin - price point-based selling vs. selling based on propositions. You’ll be reminded of the dangers of limiting your business to selling commodities, as well as hear about the 5 main propositions to consider when creating your product listings. Don’t miss this exciting dive into the Marketing for eCommerce arch...
2018-09-21
19 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
These 3 Strategies for Education-Based Marketing Will Drive Engagement
Education-based marketing is a solid fundamental that you need to be leveraging in your business, and it’s so simple many people consider it an eCommerce hack. If you implement the 3 strategies I outline on this podcast, you’ll see higher engagement rates, more repeat buyers, and a stronger presence in your market. Don’t miss all the details on this great episode of Marketing For eCommerce. What is education-based marketing? You’ve heard of content marketing, but are you aware of education-based marketing? Simply, it’s marketing that seeks to share knowledge while building a relationship of trust b...
2018-09-14
13 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
The Why and How Behind Targeted Sales Pages
No matter what type of eCommerce product you sell, you need to be marketing to your buyers through targeted sales pages. No matter who is buying your product, they’re all seeking for a variation of the same result, goal, or benefit. Take for example Hydro Flask bottles. No matter which type of buyer is consuming the product, the end result is the same - a bottle that keeps hot drinks hot and cold drinks cold. Throughout this episode of Marketing For eCommerce, I use Hydro Flask bottles as a perfect example for targeted sales pages. It’s an...
2018-08-31
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Follow These 4 Criteria to Find Your Best Niche Market
Finding your best niche market is the #1 thing you can do to increase your chances of success in eCommerce. The importance of honing in on your target market is even more important than focusing on your product’s features. On this episode of Marketing For eCommerce, I reveal the top 4 criteria you need to consider when defining your best niche market. I walk you through the process of honing in on the people that will support your eCommerce venture for years to come, and it’s an episode not to be missed. Listen now! Criteria #1 - Your best nich...
2018-08-24
13 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
A Quiz Funnel is the Marketing Tool You Never Knew You Needed
A quiz funnel is an engaging, personalized type of funnel that simply must be in your marketing process. Understanding WHY people want your product is key to eCommerce selling success, and a quiz funnel helps you understand your prospect's needs and wants. On this episode of Marketing For eCommerce, I explain how a quiz funnel can be used in two major types of eCommerce scenarios. I also explain how to create a quiz funnel that gives you results and offer a call to action that can jumpstart your new marketing strategy. It’s an episode not to be missed...
2018-07-20
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Host-Beneficiary eCommerce Relationships Result in More Customers - Here’s Why!
One of the most overlooked eCommerce strategies is the host-beneficiary relationship. These valuable connections are a low-cost way of acquiring more customers, and you NEED to hear how this strategy can encourage more conversions within your business. On this episode of Marketing For eCommerce, I explain what a host-beneficiary relationship is and why they’re so successful. I also share with you 2 warnings to consider before diving into this marketing strategy. It’s an episode not to be missed - listen now! Conversions don’t always happen on your site - and that’s okay! All eCom...
2018-07-13
11 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
These 4 Tips Are the BEST Sales Promotion Tools
Using the best sales promotion tools are essential for eCommerce success. If you follow the 4 tips outlined in this episode of Marketing For eCommerce, you’ll be light years ahead of your competition. Watch the dollars roll in, see your engagement and click rates skyrocket, and strengthen your eCommerce business model. Listen now! #1 - The secret to running a great sales promotion is preparation Don’t fall into the trap of throwing together a sales promotion 2 days before a big event or holiday. What’s the #1 key to running great promotions? Preparation! You HAVE to plan in advanc...
2018-06-29
18 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Here’s How to Propel Your Career: Create a Short-Term Action Plan
What’s the secret behind most successful people? They have short-term action plans. They attack each day with focus and a goal, and that’s how they do more, achieve more, and earn more. On this episode of Marketing For eCommerce, I share with you my own 90-day plan, tell you why marketing chatbots ARE the path for future digital marketing and explain why taking action early will set you apart from your competition. You don’t want to miss this one. 2 important reminders for all professionals - be mindful during change and start early Being mindful during...
2018-06-22
16 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Increase Your Average Order Value with These 3 Successful Strategies! Ep 9
One main goal for every eCommerce seller should be to increase your buyer’s average order value. Everyone knows there are three basic ways to make more money from your business. You have to get more customers, get those customers to buy, and then get them to buy even more. On this episode of Marketing For eCommerce, we’re going to focus on getting those customers to spend more and increase their average order value by following 3 main strategies. These insights will change the way you sell online forever, so don’t miss this episode! Why is increasing the av...
2018-06-01
17 min
Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition
Here’s How to Succeed Through Posting Ads on Facebook
Posting ads on Facebook is often seen as the holy grail for digital marketers and eCommerce professionals. Sadly, the vast majority of eCommerce marketers aren’t playing the Facebook marketing game the right way, simply because they don’t know the rules! On this episode of Marketing For eCommerce, I explain the #1 mistake everyone’s making in posting ads on Facebook and how YOU can start viewing Facebook ads as an investment into the future success of your business. Don’t miss this episode! This is the #1 mistake everyone makes when posting ads on Facebook Even mar...
2018-05-18
16 min
HVAC School - For Techs, By Techs
Bonus - Leak Sealants and How They Work w/ James Bowman
James Bowman talks to Bryan about leak sealant products, including RectorSeal's Leak Freeze product. James talks about how sealants work, what happens when they don't work, and how to be open-minded without being gullible. Leak sealants must not react adversely with the components inside a system (oil and refrigerant). Just as mineral oil caused some issues with O-rings, POE oil has additives that cause acid to form on the system. RectorSeal's Leak Freeze is technically an oil that can work with the oil and refrigerant that already exists in an HVAC system. Leak Freeze is a high-performance...
2017-09-01
40 min
Sales Funnel Radio
SFR 70: Ecomm Funnels! Special Interview with Bryan Bowman
Amazon, Walmart, Etc. Secrets of the ecommerce world ... What's going on, everyone? This is Steve Larsen and you're listening to another fantastic episode of Sales Funnel Radio. Now, this episode is part three of our six-part series where I'm diving deep into the six different categories of people using ClickFunnels to blow up their businesses. This episode is all about eCommerce and there's a lot of ways to pull off eCommerce, there's a lot of ways to do it, and a lot of questions that everyone know who's in eCom has...
2017-08-16
1h 02
HVAC School - For Techs, By Techs
Condensate Switch Codes and Practices w/ James Bowman
James Bowman of Rectorseal returns to the podcast to discuss condensate switch codes and some best practices to comply with the codes. The humble condensate switch actually has installation standards; although there isn't a "law" about the codes, many areas follow and enforce the contents of the International Mechanical Code (IMC). Some states, including Florida, also adopt elements of the IMC and amend it to create a set of guidelines for the state. The IMC has widely-enforced code 307.2.3.1, which states that water-level monitoring devices must be installed in the primary drain pan; the device shall...
2017-08-02
40 min
Just The Tips, with James P. Friel and Dean Holland
How Good Business Tactics Can Kill Your Profitability, with Bryan Bowman
Welcome back to the best podcast in the world - Just The Tips. In this episode Dean and I chat with our friend Bryan Bowman who’s possibly the most cheerful and sarcasm-killing guy on the planet. He kept Dean and I so focused on his amazing insights that we lost all track of our natural bent toward sarcasm. Bummer. That could have been fun! Bryan shared about the difference between business principles, business strategy, and business tactics and showed us why getting this wrong can limit business profits. Confused yet? You won’t be after you listen, so cue...
2017-07-27
30 min
HVAC School - For Techs, By Techs
Hard Start Kits, Types, and Applications w/ James Bowman
In this episode, Bryan speaks with James Bowman from Rectorseal about hard start kits, PTCR devices, run capacitors, compressor overheating, and the Kick Start product. We also go pretty in-depth on potential relays and how they operate. Hard start kits are mechanical potential relays connected to a capacitor, and they aid in starting the compressor. They come in two-wire and three-wire types. However, they have some pitfalls. For example, they are easy to abuse. You may also come across a "hard start kit" that does not have a mechanical potential relay (such as a PTCR), which is...
2017-04-26
51 min