Bryghtpath LLC - Podcast Details

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Managing Uncertainty Managing Uncertainty Podcast – Episode #335: The AI Storm is ComingFrontier AI models can now find exploitable vulnerabilities faster than any human research team, and attackers have that capability today. In Episode 335 of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath introduces the AI Storm, a scenario of concurrent zero-days with exploitation beginning within hours of disclosure. He explains why the threat environment your continuity, incident response, and crisis management plans were built for no longer exists. Bryan walks through five unwritten assumptions every plan rests on and shows how each one breaks under AI Storm conditions. He shares anonymized findings from tabletop exercises Bryghtpath ran with clients this year, …

2026-09-2118 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #334: Sevens Months on an AmbulanceIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal and Chief Executive Bryan Strawser shares a personal story. Over the past year, alongside leading Bryghtpath, he completed paramedic school and seven months of clinical shifts on a 911 ambulance in the Twin Cities metro. What he learned riding to 180 patients changed how he thinks about resilience. Bryan walks through five lessons from the ambulance that apply directly to corporate crisis teams. Plans are foundations that only contact refines, real emergencies are quiet, and teams must move on partial information. Leaders belong in the command zone, positioned to see everything …

2026-08-2417 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #333: Trust is Not Budget - Why your CEO Likes You but Won’t Fund YouIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & CEO Bryan Strawser digs into new research on how CEOs really view their marketing leaders. The numbers show trust at a five-year high while 60% of CEOs call the function overhead. Bryan argues resilience leaders live the same contradiction, with an even harder problem: being graded on disasters that didn’t happen. Bryan walks through four moves that convert executive trust into actual funding. Stop reporting risk and start pricing decisions, turn tabletop exercises into an evidence engine, let your sponsor carry findings upward as their own, and sell enterprise outcomes …

2026-08-1012 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #333: Trust is Not Budget – Why your CEO Likes You but Won’t Fund YouIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & CEO Bryan Strawser digs into new research on how CEOs really view their marketing leaders. The numbers show trust at a five-year high while 60% of CEOs call the function overhead. Bryan argues resilience leaders live the same contradiction, with an even harder problem: …

2026-08-1012 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #332: What Belongs in a Resilience PolicyMost resilience policies are either a mission statement with a logo or a forty-page plan wearing a policy’s name tag. Bryan Strawser of Bryghtpath recently reviewed a global company’s business continuity policy that failed four of ISO 22301’s six requirements. Nowhere did it require anyone to exercise anything. In this episode, Bryan explains what a resilience policy actually is: the three-to-five-page charter that gives your entire program its authority. He walks through the seven elements that belong in it, from scope and executive commitment to program requirements, framework alignment, and reporting. He also covers the four most common ways p...

2026-07-2109 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #331: Where to Play, How to Win - Aligning Resilience with Corporate StrategyIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal and Chief Executive Bryan Strawser explores the role of corporate strategy in building an effective resilience program. Most business continuity programs can recite their RTOs and plan counts but cannot articulate the company strategy. Bryan explains why that gap leaves organizations protecting yesterday’s business. Drawing on Roger Martin and A.G. Lafley’s Playing to Win framework, Bryan walks through the five choices that define any corporate strategy, centered on two questions: where to play and how to win. He shares practical signals for reading your company’s strategy, includ...

2026-07-1616 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #331: Where to Play, How to Win – Aligning Resilience with Corporate StrategyIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal and Chief Executive Bryan Strawser explores the role of corporate strategy in building an effective resilience program. Most business continuity programs can recite their RTOs and plan counts but cannot articulate the company strategy. Bryan explains why that gap leaves organizations protecting yesterday’s business. Drawing …

2026-07-1616 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #330: The Leadership Difference - Why Resilience Programs Live or Die at the TopIn this episode of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath examines the single largest variable in whether a resilience program succeeds. It is not the framework, the tooling, or the number of plans. It is whether a senior leader owns it. Bryan walks through four things strong leaders do that weak sponsors never will. They align the program to the business, clear the political obstacles only they can move, fund it honestly, and stay engaged long after the kickoff. Each one is a real point of failure, and each is a leadership problem rather than a technical one...

2026-07-0809 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #330: The Leadership Difference – Why Resilience Programs Live or Die at the TopIn this episode of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath examines the single largest variable in whether a resilience program succeeds. It is not the framework, the tooling, or the number of plans. It is whether a senior leader owns it. Bryan walks through four things strong leaders do that weak sponsors never …

2026-07-0809 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #329: The Champion ProblemOn this episode of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath examines why some resilience programs survive a change in leadership and others quietly fall apart. The deciding factor is rarely the quality of the plans. It comes down to business alignment and whether the program’s champion understands that alignment is the point. Bryan makes a contrarian case: a strong champion can actually be the more fragile of the two. A program propped up by one leader’s relationships looks like success, right up until that leader is promoted, retires, or gets reorganized away. When they go, the enti...

2026-06-1509 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #328: SubtractMost resilience programs don’t fail because the plans are wrong. They fail because capable leaders make the work more complicated than it needs to be, and never tie it back to the business. In this episode, Bryan Strawser of Bryghtpath explains the complexity tax and why “adding rigor” usually makes things worse. Bryan walks through the five ways good leaders overcomplicate resilience. A structure no one can explain, terminology that hides meaning, plans untethered from the business, borrowed confidence about plans you don’t understand, and solving confusion by adding more process. Each one comes from caring and knowing a lot, n

2026-06-1314 min

2026-06-1014 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #327: The IT Problem MythIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser breaks down the dangerous fallacy of the “IT-only” crisis. When your cloud provider goes down at 9:14 AM on a Tuesday, the resulting chaos—from broken point-of-sale systems to dark warehouses—isn’t a technical glitch; it’s a total business failure. If your CEO’s only move is calling the CIO to ask “When is it fixed?”, your organization is already in a state of collapse. Bryan outlines the three critical shifts executive teams must make in the next 90 days to move beyond silence and technical metrics. He …

2026-05-1210 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #326: Compliance is not ResilienceIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser explains why a clean compliance audit and a resilient organization are not the same thing. Compliance proves what you did in the past. Resilience is what you execute under pressure in the future. Bryan walks through why a 300-page binder is no substitute for rehearsed leadership, with lessons from last year’s AWS outage. He explains why resilience programs go obsolete when they sit adjacent to executive strategy instead of moving with the business. And he reframes what boards should actually measure, shifting from plan revisions …

2026-05-0406 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #325: The Polycrisis Playbook: Why Leaders Must Be Ready for Everything, Everywhere, All at OnceYour business continuity program was built for one crisis at a time. That world is gone. In Episode 325 of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath unpacks the polycrisis and why concurrent, compounding crises break the programs most organizations rely on. Bryan walks through the ten threats driving the polycrisis era and the four places where legacy programs fail under concurrent stress. He introduces the four capabilities every resilience leader needs to build next: Sense, Decide, Respond, and Recover and Learn. He closes with a four-phase roadmap to move from a single-scenario program to a real operating model. …

2026-04-2817 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #324 - Why Performative Leadership Destroys Crisis ResponseBryan Strawser challenges a common but damaging leadership instinct: the urge for executives to take over and micromanage during a crisis. He explains that this kind of performative leadership creates bottlenecks, slows decision-making, and undermines the expertise of the crisis team when speed and clarity matter most. Strawser emphasizes that effective crisis leadership requires nuance—balancing time in the weeds with a strategic, enterprise-wide perspective. Leaders must resist ego-driven behavior, trust their trained teams, and focus on aligning the organization, communicating effectively, and protecting long-term business outcomes. The episode underscores a critical truth: if leaders cannot trust their teams to ma...

2026-04-2004 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #323: The Fog of WarIn Episode #323: The Fog of War, Bryan Strawser explores the reality leaders face in the first moments of a crisis—when information is incomplete, conflicting, or entirely absent. Drawing on his experience during the Boston Marathon manhunt, he emphasizes that waiting for perfect information is a losing strategy; leaders must act decisively based on what they know while clearly acknowledging what they do not. The episode introduces a practical decision-making framework grounded in “known knowns,” “known unknowns,” and the critical risk of “unknown unknowns.” Strawser reinforces that silence is not neutral—it is a decision that creates space for others to …

2026-04-1307 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #322: Six Weeks into 2026Six weeks into 2026 is the right moment to pause and assess whether your resilience program is aligned with how your organization is actually operating today. In this episode of the Managing Uncertainty Podcast, Bryan Strawser challenges leaders to revalidate their risk landscape, critical process priorities, and crisis readiness before the year accelerates. Early-year course correction is far easier than mid-year crisis recovery. Bryan outlines the key questions every resilience leader should be asking now, from whether your Business Impact Analysis still reflects reality to whether your exercise calendar targets enterprise-level risk. He also explores how cyber threats, geopolitical instability, …

2026-02-2307 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #321: From Risk to Reach - Building Business-Fluent Leaders in ResilienceIn this episode of the Managing Uncertainty Podcast, Bryan Strawser explores how Chief Risk Officers and resilience leaders can develop the next generation of risk talent—by focusing on business fluency as a core leadership capability. As the risk function continues to evolve, technical excellence alone is no longer enough. The most effective leaders are those who can translate risk into strategic advantage and influence decisions at the highest levels. Bryan unpacks insights from a recent McKinsey article and ties them to Bryghtpath’s own white paper, The Strategic Edge: Wielding Influence as a Resilience Leader. He shares practical strategies for...

2025-12-2905 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #320: Championing Resilience - How to Communicate Your Program with InfluenceIn this episode, Bryan Strawser explores how resilience and business continuity leaders can effectively champion their programs by communicating with influence. He outlines how to keep executives informed, explain the real business value of your program, and share meaningful metrics that demonstrate progress. Bryan also discusses the importance of storytelling and using impact-focused communication to build credibility. Drawing from Bryghtpath’s The Strategic Edge whitepaper, this episode reframes communication as a leadership tool—not just an update mechanism. You’ll learn practical techniques to shift from simply reporting activity to driving engagement, alignment, and strategic investment. Whether you’re just gaining...

2025-12-2206 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #319: Muscle Memory for the Mission – What IVs and Crisis Exercises have in CommonIn this episode of the Managing Uncertainty Podcast, Bryghtpath CEO Bryan Strawser shares lessons from a recent week of paramedic skills training. As he practiced high-stakes procedures like IV insertions and airway management, Bryan was reminded of a fundamental truth: repetition builds muscle memory—and that muscle memory saves lives. This insight directly applies to how we approach crisis management and organizational resilience. Bryan draws a clear connection between clinical skill repetition and the value of regular crisis exercises. Just as paramedics must perform under pressure without hesitation, Crisis Management Teams must respond with clarity and speed when it matters mo...

2025-12-1608 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #318: You Can't Lead What You Don't UnderstandIn this episode of the Managing Uncertainty Podcast, Bryghtpath CEO Bryan Strawser explores why resilience leaders must have total command of their own programs to maintain credibility and influence. When executives ask pointed questions about recovery time objectives, critical processes, or current risks, hesitation or vague responses can quickly erode trust. You don’t need to recite every line of a continuity plan—but you must understand the strategy, current state, and gaps of your program cold. Bryan outlines what you need to know without reference material, how to build that command over time, and why this level of preparedness is e...

2025-12-0105 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #317: The Future Cybersecurity Org - Influence Over ControlIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser explores key insights from Forrester’s 2025 report, Building a Security Org for the Future. Bryan breaks down how cybersecurity leadership is shifting from tactical execution to strategic influence—where CISOs are now expected to lead through credibility, relationships, and alignment with business outcomes. The episode offers a clear perspective on why traditional control-based security models are no longer enough. Bryan outlines the essential transformations security leaders must prioritize: building federated teams, communicating risk in business language, and aligning investments to enterprise performance and trust. He shares …

2025-11-2404 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #316: The Enterprising Adversary - Cyber Threats at Startup SpeedIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, Principal and Chief Executive at Bryghtpath, explores key insights from the 2025 CrowdStrike Global Threat Report. He discusses how modern adversaries are behaving more like high-speed startups—leveraging generative AI, identity compromise, and sophisticated non-malware tactics to scale attacks quickly. With breakout times now averaging just 62 minutes, the threat landscape demands faster detection, tighter controls, and executive-level urgency. Bryan outlines critical shifts in adversary behavior, from the rise of ransomware-as-a-service to the increased use of AI for phishing and social engineering. He shares strategic takeaways for resilience and security leaders, …

2025-11-1706 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #315: Meeting the Moment - What the 2025 National Risk Study Tells Us About Emergency Management’s FutureIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, Principal and Chief Executive at Bryghtpath, unpacks the key findings from the 2025 National Risk Study by Deloitte and NEMA. This nationwide assessment reveals the stark realities facing state emergency management agencies—rising disaster complexity, funding challenges, workforce gaps, and outdated systems. Bryan explores why these findings matter now more than ever and what leaders can do to turn risk into resilience. You’ll hear why strategic planning, modernization, and leadership investment are no longer optional in emergency management. Bryan breaks down the study’s four strategic imperatives and outlines practical steps...

2025-11-1005 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #314: When the Cloud Breaks: What Leaders Must Learn from the AWS OutageIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser explores the operational, reputational, and strategic risks organizations face when a major cloud provider like AWS experiences an outage. Bryan breaks down why most companies are underprepared for large-scale cloud disruptions and what executive leaders must do differently to ensure continuity. He also outlines how cloud dependency should be treated as an enterprise risk—one that deserves board-level attention and investment. Bryan shares practical actions organizations can take to build greater resilience, from conducting robust Business Impact Analyses to testing real-world failover scenarios. He discusses how …

2025-11-0307 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #313: Running Exercises with your Board of DirectorsIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser explores how to design and lead effective crisis or continuity exercises with your Board of Directors. These sessions are often filled with hesitation, but when approached with clarity and strategic framing, they become a powerful opportunity to build influence and drive alignment at the highest level of the organization. Bryan shares how to move beyond traditional tabletop exercises and instead facilitate a meaningful dialogue on risk, readiness, and executive decision-making. You’ll learn how to reframe exercises as strategic conversations, choose scenarios that matter to the …

2025-10-2707 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #312: 10 Crisis Scenarios Every Company Should Be Ready ForIn this episode of the Managing Uncertainty Podcast, Bryan Strawser walks through ten high-impact crisis scenarios that organizations should prioritize in their tabletop exercises for 2025. From cyber extortion and data exfiltration to executive malfeasance and misinformation, these scenarios are drawn from real-world threats affecting the world’s leading companies. Bryan outlines how each scenario challenges leadership, disrupts operations, and demands cross-functional readiness. This episode is a strategic guide for resilience, business continuity, and crisis management professionals who want to build better exercises and strengthen organizational preparedness. Bryan also shares insight on compound crises—where multiple threats unfold at once—and why no

2025-10-2205 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #311: Don’t do check the box shitIn this episode, Bryan Strawser tackles one of the most frustrating patterns in resilience and continuity programs: the trap of check-the-box compliance. He unpacks how performative efforts that focus solely on documentation or audits undermine actual readiness and stall progress toward maturity. Bryan also explores the equally dangerous alternative—doing nothing—and why that’s no better. Instead, Bryan lays out a clear, actionable approach to building both capability and maturity without overcomplicating your program. From anchoring efforts in business value to leveraging influence across the organization, this episode offers practical guidance for moving forward—even when you’re not fully “rea...

2025-10-1307 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #310: The Board’s Role in Crisis ManagementIn this episode of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath explores the critical role of the Board of Directors during times of crisis. Boards are often looked to for leadership and assurance, but their responsibilities are frequently misunderstood. Bryan outlines how directors can provide strategic oversight without stepping into operational decision-making. Drawing on best practices from global standards and real-world examples, Bryan highlights how boards can support management teams, enable resources, and protect organizational reputation. He also examines common pitfalls that boards must avoid and offers practical guidance for engaging in crisis preparedness. Listeners will come away with …

2025-10-0608 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #309 - Exercising more than Cyber MusclesToo many organizations treat crisis exercises as one-dimensional drills focused on ransomware and cybersecurity. While those scenarios are critical, they don’t prepare leaders for the full spectrum of disruptions that can impact operations, reputation, and people. In this episode, Bryan Strawser breaks down why your exercise program can’t live on cyber alone. He explores what’s missing when organizations over-index on ransomware, why exercising “other muscles” matters for true resilience, and how to build a balanced exercise program that strengthens decision-making, executive presence, and cross-functional coordination. If your crisis playbook feels stuck in a cyber-only loop, this episode is your ro

2025-10-0205 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #308 – Why Exercises Fail Without Prepared ExecutivesCrisis exercises are meant to test decision-making and build organizational confidence. But too often, they fail because executives and other key players haven’t been trained on the crisis management framework. Instead of practicing decisions, the exercise gets bogged down in debates about the scenario or the process. In this episode, Bryan Strawser of Bryghtpath explains why training is preparation and exercising is practice. He shares the most common failure modes, the risks of skipping executive training, and practical steps to ensure your leaders are ready before the next exercise. By training first and then exercising, your team walks away wi...

2025-09-2404 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #307 - Why Training Before an Exercise Is Non-NegotiableIn this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser explores why training your team before an exercise is essential for success. Too often, organizations treat exercises as teaching moments rather than validation tools. The result is confusion, wasted time, and missed opportunities to truly measure resilience. Bryan explains how effective training sets the foundation for meaningful exercises that build confidence, competence, and muscle memory. He shares common pitfalls when training is skipped and offers practical steps to prepare teams before they walk into the room. By investing in training first, leaders ensure exercises deliver …

2025-09-1504 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #306 - Does AI help or harm resilience?Artificial intelligence is transforming how organizations prepare for and respond to disruption. From predictive analytics to automated crisis communications, AI offers powerful tools to strengthen resilience. But it also introduces new risks, including overreliance, bias, and vulnerabilities that can erode trust. In this episode of the Managing Uncertainty Podcast, Bryghtpath CEO Bryan Strawser explores whether AI ultimately helps or harms resilience. He examines both the opportunities and pitfalls of integrating AI into resilience strategies, offering practical insights for leaders navigating this complex landscape. You’ll walk away with clear considerations for balancing innovation with governance and ensuring AI enhances—not unde...

2025-09-0906 min

Managing Uncertainty Managing Uncertainty Podcast –Episode #305 - The New Role of the Resilience Leader: From Plan Writer to Strategic InfluencerIn this episode of the Managing Uncertainty Podcast, Bryan Strawser of Bryghtpath explores how the role of the resilience leader has evolved. Once viewed primarily as a compliance function focused on writing plans and running exercises, today’s resilience leader is expected to operate as a strategic influencer. Influence, not documentation, is the new measure of impact. Bryan discusses why technical expertise alone is no longer enough, and how leaders must align their programs with business goals, communicate with executive presence, and build strong cross-functional relationships. He also examines common pitfalls that hold practitioners back and offers practical steps for sh...

2025-08-2504 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #304: Just Effing Do SomethingIn this episode of Managing Uncertainty, Bryghtpath Principal & Chief Executive Bryan Strawser tackles one of the most common — and dangerous — mistakes leaders make in a crisis: doing nothing. Drawing on decades of experience in crisis management, business continuity, and organizational resilience, Bryan explains why waiting for perfect information can paralyze a response and worsen the situation. Instead, he makes the case for decisive, early action, even when all the facts are not yet clear. Bryan shares practical strategies for breaking the stalemate in high-pressure moments, including setting decision triggers, empowering teams, and practicing rapid decision-making. He emphasizes …

2025-08-1807 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #303 - The Resilience Imperative: Lessons from the 2025 WEF Resilience Pulse CheckThe World Economic Forum’s 2025 Resilience Pulse Check delivers a clear message: most organizations are still underprepared for the complex, interconnected risks shaping our world. In this episode, Bryan Strawser breaks down the WEF’s findings and shares Bryghtpath’s proven strategies for closing capability gaps, integrating resilience into strategy, and turning disruption into a competitive advantage. Listen to learn how leaders can move from reactive crisis management to offensive resilience—anticipating change, seizing opportunities, and accelerating transformation. Read the WEF’s 2025 Resilience Pulse Check: https://www.weforum.org/reports/the-resilience-pulse-check-2025 Read our full article: https://bryghtpath.com/the-2025-resilience-imperative-lessons-from-the-wef-pulse-check-and-bryghtpaths-playbook/

2025-08-1206 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #302: Building a Resilience Dream TeamIn this episode of Managing Uncertainty, Bryan Strawser shares lessons from his experience leading security and resilience at a Fortune 30 retailer, reflecting on what it takes to build a high-performing, future-focused team. From hiring with intent to fostering a culture of trust and accountability, Bryan outlines the principles that helped shape a team whose impact continues across industries. He emphasizes that true resilience leadership starts with people—not just processes. You’ll hear practical guidance on identifying potential leaders, investing in mentorship, and building the kind of cross-functional bench that can thrive under pressure. Bryan also explores how alignment, clarity, and

2025-08-0707 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #301 – Is AI Coming for your Resilience Job?In this episode of the Managing Uncertainty Podcast, Bryghtpath Principal & Chief Executive Bryan Strawser explores the growing influence of generative AI on the resilience profession. He unpacks the current and emerging use cases of AI in business continuity, crisis management, and risk intelligence—and what these shifts could mean for practitioners. Bryan emphasizes the importance of adapting skillsets to stay relevant in a changing landscape. Rather than resisting AI, resilience professionals should be looking at how to leverage it as a strategic force multiplier. The episode concludes with practical advice for staying ahead of disruption—not just managing it.

2025-07-2910 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #300 - Celebrating 300 Episodes of Managing UncertaintyJoin Bryan Strawser in a milestone episode of the Managing Uncertainty podcast as we celebrate 300 episodes dedicated to enhancing resilience and preparedness in organizations. This episode revisits pivotal moments from past episodes, offering a roadmap for future readiness. Explore lessons from Episode 1, which emphasizes the importance of imaginative crisis planning, to Episode 100, which delves into the nuanced process of threat assessment beyond surface behaviors. In this episode, Bryan also reflects on Episode 200’s interactive format, highlighting the value of open dialogue and continuous learning in resilience strategies. As we look ahead, the podcast aims to explore emerging …

2025-07-2208 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #299: Personal Resilience & the Legacy of D-DayIn this thought-provoking episode of the Managing Uncertainty Podcast, Bryan Strawser, Principal and Chief Executive at Bryghtpath, shares insights from his recent visit to the historic D-Day sites in Normandy. This reflective journey highlighted the profound lessons in resilience displayed by the soldiers who bravely stormed the beaches on June 6, 1944. Bryan draws parallels between the courage and preparedness of these young men and the resilience needed by today’s leaders to navigate organizational challenges. Bryan emphasizes the importance of personal resilience as a foundation for effective leadership. He discusses the necessity for leaders to take time to recharge and …

2025-07-0806 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #298: Technology Resilience in HealthcareIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, principal and Chief Executive at Bryghtpath, delves into the critical issue of technology resilience in the healthcare sector. With a decade of experience working with various healthcare organizations, Bryghtpath has witnessed the impact of underinvestment in cybersecurity and infrastructure firsthand. Bryan shares insights into the escalating cyber threats and technology failures that healthcare providers face, highlighting the pressing need for a comprehensive approach to resilience. Listeners will learn about the strategic recommendations necessary to bolster technology resilience, including adopting a risk-based approach, integrating business continuity with IT disaster recovery, and …

2025-06-0206 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #297: What Makes a Great Crisis Management Team Today?Unlock the secrets to building a formidable crisis management team that thrives amid chaos and uncertainty. Join Bryan Strawser as he demystifies the evolution from reactive, ad-hoc crisis teams to modern, proactive units poised to lead at a moment’s notice. This episode reveals how the ability to make fast, confident decisions is not just a skill but a competitive edge. Discover practical strategies for nurturing potential crisis leaders within your organization, emphasizing the importance of clear roles, disciplined decision-making, and cross-functional integration. Bryan emphasizes the need for robust preparedness through regular, realistic exercises that create muscle memory. Learn about th...

2025-05-1905 min

Managing Uncertainty Managing Uncertainty Podcast - Episode #296: Managing the Whole Crisis - Cyber Disruptions Beyond the IT DepartmentIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, Principal and Chief Executive at Bryghtpath, discusses the crucial need to view cyber incidents as comprehensive organizational crises rather than mere technical issues. He highlights the importance of an enterprise-wide approach, emphasizing that leadership from across the business is essential to manage cyber disruptions effectively. Bryan explores the five pillars critical to crisis management: technical recovery, reputation management, business continuity, customer care, and post-incident recovery.

2025-05-1205 min

Managing Uncertainty Managing Uncertainty Podcast - Episode #295: Closing the Gaps - Critical Opportunities to Strengthen Organizational ResilienceIn this episode of the Managing Uncertainty Podcast, host Bryan Strawser delves into the vital topic of organizational resilience. Drawing on a decade of experience in evaluating resilience programs across various industries, Bryan outlines how leading organizations turn uncertainty into opportunity by adopting a robust approach to business continuity and crisis management. He emphasizes the importance of executive sponsorship, effective emergency communication, and operational flexibility as key elements in transforming resilience from a compliance exercise into a core leadership competency. Bryan also highlights common pitfalls organizations face, such as lacking formalized crisis management processes and failing to integrate business continuity …

2025-05-0506 min

Managing Uncertainty Managing Uncertainty Podcast - Episode #294: The Future of Resilience Leadership - Influence over ExecutionIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, Chief Executive at Bryghtpath, explores the evolving role of resilience leaders from technical facilitators to strategic powerhouses. He emphasizes the importance of mastering influence, strategic alignment, and executive presence to elevate resilience leaders from behind-the-scenes operators to indispensable partners in decision-making. As organizations face global uncertainties and regulatory demands, resilience leaders are urged to engage proactively with business leaders, shifting their focus from mere technical excellence to becoming strategic advisors. Bryan discusses the need for resilience leaders to conduct relationship audits and participate in strategic initiatives beyond risk management to …

2025-04-2905 min

Managing Uncertainty Managing Uncertainty Podcast - Episode #293: An Interview with Dan StonekingIn this insightful episode of the Managing Uncertainty Podcast, host Bryan Strawser of Bryghtpath engages in a compelling conversation with Dan Stoneking, founder and vice president of the Emergency Management External Affairs Association. Dan shares his remarkable journey from the Army to pivotal roles within FEMA, emphasizing his dedication to enhancing emergency management strategies post-Hurricane Katrina. The discussion delves into the establishment of the National Business Operations Center (NBEOC) and the critical role of public-private collaboration in disaster management. As the conversation progresses, Dan explores the evolving landscape of emergency management, highlighting significant changes within FEMA and the challenges of …

2025-04-2128 min

Managing Uncertainty Managing Uncertainty Podcast - Episode #292: Building Game Changing Relationships as a Resilience LeaderIn this episode of the Managing Uncertainty Podcast, host Bryan Strawser, principal and CEO at Bryghtpath, explores the critical role of strategic relationships in enhancing your influence as a resilience leader. By developing foundational “table stakes” connections with key roles such as the Chief Information Security Officer, Chief Security Officer, and disaster recovery leaders, you can align trust and ensure the success of your resilience program. Bryan discusses the importance of “value relationships” with departments like communications, compliance, and enterprise risk management to amplify your impact across the organization. Discover how these essential relationships not only bolster your everyday operations but …

2025-04-1411 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #291: An Interview with Ian HayIn this episode of the Managing Uncertainty Podcast, host Bryan Strawser, Principal and Chief Executive at Bryghtpath, engages in a thought-provoking conversation with veteran emergency manager Ian Hay. Ian recounts his compelling journey into Homeland Security and Emergency Management, driven by the tragic events of September 11th. From witnessing the attacks in Syracuse, New York, to establishing one of the first public-private partnerships for information sharing, Ian’s career path exemplifies the critical role these partnerships play in enhancing national security and fostering collaboration between governmental and private sectors. Listeners will gain valuable insights into the early challenges and successes of

2025-04-0755 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #288: The Value of an Intelligence Program to your OrganizationIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, principal and CEO at Bryghtpath, explores the importance of building a resilient intelligence program within organizations. Drawing from his experience leading a global intelligence function at a Fortune 30 company, Bryan shares how these programs are vital for proactive risk management and strategic decision-making. He discusses the essential components of an intelligence program, such as monitoring global events, assessing risks, and providing early warnings to equip organizations with the foresight needed to handle potential threats effectively. Bryan delves into the multifaceted benefits of a well-structured intelligence function, highlighting its role …

2025-03-1705 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #287: The Evolving Role of the General Counsel in Crisis ManagementIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, principal and Chief Executive at Bryghtpath, explores the transformative journey of General Counsels as they step beyond their traditional roles. Once primarily seen as chief legal advisors, General Counsels are now pivotal strategic leaders in crisis management. This episode delves into how these legal professionals are becoming essential forces in navigating complex challenges such as cyber extortion, ransomware, and reputational crises. Bryan discusses the expanding responsibilities of General Counsels, which now include regulatory compliance, reputation management, and proactive risk management. He emphasizes the importance of their collaboration with communications teams …

2025-03-0206 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #286 - Managing Healthcare in Chaos - Strategies for Crisis ResilienceIn this episode of the Managing Uncertainty Podcast, host Bryan Strawser from Bryghtpath delves into the complexities of crisis management in healthcare. Drawing insights from Newsweek’s virtual panel, Bryan highlights key strategies shared by top healthcare executives to effectively prepare for and navigate crises. This episode is packed with practical tools for developing robust crisis response plans, fostering trust within teams, and combating staff burnout, ultimately leading to improved patient outcomes. Bryan also explores the potential of emerging technologies like telemedicine and data analytics in maintaining continuous patient care during disruptions. He emphasizes the critical role of leadership in st...

2025-02-1705 min

Managing Uncertainty Managing Uncertainty Podcast – Episode #285: Your Board’s Role in Organizational ResilienceIn this episode of the Managing Uncertainty Podcast, Bryan Strawser, Principal and CEO at Bryghtpath, delves into the crucial role boards of directors play in fortifying organizational resilience. Drawing from his extensive experience at a Fortune 30 company, Bryan emphasizes the importance of aligning board decisions with stakeholder expectations to drive resilience strategies. He shares insights on how proactive board engagement in risk management, operational transparency, and strategic foresight can give organizations a competitive edge, especially in the face of natural disasters and cyber threats. Bryan highlights actionable steps boards can take, such as conducting stress tests and scenario analyses, …

2025-02-1006 min

Guns Guide To Liberals Episode 4 Special Report Interview With Bryan StrawserBryan Strawser is Founder, Principal, and CEO at Bryghtpath LLC, a strategic advisory firm he founded in 2014. He has more than twenty-five years of experience in the areas of global enterprise risk management, business continuity, disaster recovery, crisis management, intelligence, and crisis communications. In this episode, we sit down with Bryan to discuss the recently released Violence Project report on mass shootings, common misconceptions about mass shootings, how to identify risks, and intervention strategies. Jon and Sarah Hauptman are the owners of PHLster Holsters. Learn how to carry concealed with our library of ed...

2019-12-0252 min