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The Customer UnSuccess Podcast
Beyond the Money Ask: Building Customer Engagement for Successful Renewals w/ Marie Lunney
Marie Lunney shares insights from her experience building digital customer success programs, highlighting the pitfalls of focusing only on renewals rather than designing a complete customer journey. She discusses the importance of aligning executives around customer success, creating internal workflows before customer-facing automation, and remembering that meaningful engagement requires multiple touchpoints throughout the customer lifecycle.• Focusing exclusively on renewal automation can backfire, resulting in disengaged customers and last-minute scrambling• The "Rule of Seven" marketing concept applies to customer success—customers need approximately seven touchpoints before taking action• Clean data is essential before implementing any automation to avoid...
2025-08-19
45 min
TECH ON DEMAND brought to you by GrowerTalks
Preemergence Weed Control for Greenhouses & Nurseries with Janna and Steve from Envu
This episode includes critical information for both nursery and greenhouse producers! You may or may not know exactly how much time, labor and ultimately money you spend each year managing weeds in outdoor and indoor production, but chances are it’s a lot. If you don’t have protocols and strategies in place for weed control, that can lead to even bigger issues. To discuss this topic, host Bill Calkins is joined by two guests from Envu—Dr. Janna Beckerman and Steve Larson—to talk through best management practices related to weed control and specifically the use o...
2025-06-16
48 min
Moorditj Mag Podcast
Moorditj Mag: Episode #194
Join Jim Morrison for a new edition of Moorditj Mag! Megan Krakouer, from Menang mob, joins the show, reporting from the 2025 Australian Institute of Aboriginal and Torres Strait Islander Studies (AIATSIS) Summit in Garramilla (Darwin). Megan discusses the event, as well as a rally she attended regarding the death of 24-year-old Warlpiri man Kumanjayi White while detained by police. Their call also features a surprise guest appearance from Anangu radio broadcaster Debbie Carmody, and they discuss the WA Stolen Generations Redress Scheme. Tony Hansen also calls in from the AIATSIS Summit and discusses the importance o...
2025-06-09
00 min
Warrior Life
Chief Frost on National Children's Chiefs Commission
Chief Frost on National Children's Chiefs CommissionWarrior Life PodcastVuntut Gwitchin Chief Pauline Frost talks to us about her role as Chair of the National Children's Chiefs Commission, which was created to negotiate the final settlement on long-term reform for First Nation child and family servicesYouTube video versionTBDYou can find a full copy of the draft agreement on the AFN website:https://afn.bynder.com/m/5b1f4b4db156231/original/FINAL-AGREEMENT-ON-LONG-TERM-REFORM-OF-THE-FIRST-NATIONS-CHILD-AND-FAMILY-SERVICES-PROGRAM.pdfVuntut Gwitchin First Nation https://www.vgfn.ca Vuntut Gwitchin Government Twitter (x) https://x.com/vuntutgwitchinVuntut Gwitchin Government Facebook https://www.facebook.com/vuntutChief Frost's contact info https...
2025-03-13
52 min
Warrior Life
Cindy Blackstock Update on Jordan's Principle
Cindy Blackstock Update on Jordan's PrincipleWarrior Life PodcastIn today's episode, we hear from Gitxsan advocate - Dr. Cindy Blackstock, head of the First Nation Child and Family Caring Society - who gives us an update on the backlog in the Jordan's Principle program as well as where the draft settlement for long-term reform on child welfare for First Nations stands.YouTube video versionhttps://youtu.be/l0ykUtXCSvYYou can find a full copy of the draft agreement on the AFN website:https://afn.bynder.com/m/5b1f4b4db156231/original/FINAL-AGREEMENT-ON-LONG-TERM-REFORM-OF-THE-FIRST-NATIONS-CHILD-AND-FAMILY-SERVICES-PROGRAM.pdfDr. Cindy Blackstock is the head of the First...
2025-02-25
1h 06
Moorditj Mag Podcast
Moorditj Mag: Episode #182
Join Jim Morrison & Wayne Bynder for a new edition of Moorditj Mag! Jim Morrison and Wayne Bynder touch on today being the 17th anniversary of the National Apology to Australia’s Indigenous Peoples. Mitch Tambo, from Gamilaraay mob, joins the show to discuss incorporating Gamilaraay language into his bilingual covers of ‘Classic’ Australian songs, such as “You’re The Voice” and the recently released “My Island Home”, made with his wife Voice of Lele. Jim and Wayne also discuss the recent passing of Bidjigal Elder and musician Uncle Vic Simms, and his 1973 album The Loner, record...
2025-02-12
00 min
Digital Marketing Today
Leveraging AI: Transforming Digital Marketing and SEO Practices
Digital Marketing Today Podcast Digital Marketing Today: Innovating with AI in the Digital Marketing Sphere Welcome to this episode of the Digital Marketing Today podcast, where we dive into the groundbreaking innovations reshaping the digital marketing landscape, especially those driven by the latest advancements in artificial intelligence. Revolutionizing Digital Asset Management with Bynder Dive into the world of enterprise digital asset management with Bynder's recent AI-powered innovations unveiled at the NRF retail show. Discover how their Natural Language Search feature is transforming marketing workflows by allowing users to find digital assets just by...
2025-01-13
08 min
AWS - Smart Business Podcast
Peter-Paul Houtman on Driving Innovation in DAM: How Bynder uses Hackathons to Explore the Future of Generative AI?
In this episode of the podcast, we explore the evolution of Digital Asset Management (DAM) solutions with Peter-Paul Houtman, CTO of Bynder, and Marc van Ogtrop from Levi9. They discuss the rapid pace of technological development and the challenges it brings to DAM platforms. Peter-Paul explains how Bynder fosters innovation through hackathon days, bringing together Bynder employees and external experts to explore and implement new ideas. They also dive into the rise of Generative AI: the opportunities it offers for DAM solutions, as well as the complexities and challenges of integrating it. An inspiring conversation about the future of...
2024-11-26
27 min
Introduction to AI in Business
StoryChief offers several specific features for content creation on social media, part 2
1. AI-Powered Content Creation: - AI Power Mode with over 15 AI-based writing prompts to help with writing, optimizing, and translating social media content. - Content Strategy Tool that creates content drafts reflecting the company's vision, target audience, and preferred topics. 2. Multi-Channel Composer: - Allows users to tailor content to each social media channel's specific requirements. - Enables creating posts once and adapting them to different platforms' styles. 3. Media Management: - Built-in media editing tools for cropping, resizing, and color correcting images. - Smart...
2024-10-31
13 min
Warrior Life
Cindy Blackstock on Long-Term First Nation Child Welfare Reform Draft Settlement
Cindy Blackstock on Long-Term First Nation Child Welfare Reform Draft Settlement - Warrior Life PodcastWelcome back to the Warrior Life Podcast! We are running special podcasts for the month of September in advance of the National Day for Truth and Reconciliation on Sept.30, 2024.In today's episode, we hear from Dr. Cindy Blackstock who had previously joined me on a YouTube LIVE event to help answer our questions about the draft settlement for long-term reform on child welfare for First Nations.YouTube video versionhttps://www.youtube.com/watch?v=NtlX6Cv2unc&t=9sYou can find a full copy of the...
2024-09-20
1h 39
Le café du market' ☕ ton podcast marketing B2B
Rediff #35 Content marketing : le pouvoir secret des études de marché en B2B, avec Marie Lorphelin, EMEA South Field Marketer chez Bynder
C'est l'été au Café du market' !L'occasion de redécouvrir ensemble quelques uns de vos épisodes préférés :)Et si je te disais qu'il est possible de créer un contenu qui :👉 T'aide à mieux comprendre ta cible et ton marché👉 Est super attractif pour tes prospects👉 Se recycle à l'infini (presque) dans des formats différentsTu me crois ? Ce contenu magique le voilà : les études de marché.De plus en plus utilisées...
2024-08-06
26 min
Renegade Marketers Unite
Captivating Content Experiences… That Convert!
What does it take to craft a fully-fledged content experience that not only engages but also drives conversions? Tune in to this episode as 3 seasoned B2B CMOs reveal the secrets to transforming content into a powerful tool for connection and conversion: 🌟 Warren Daniels (Bynder) reveals how leveraging content templating enables localized, relevant experiences that drive results, like increasing campaign recall by 32%. 🌟 Ellina Shinnick (HUB International) discusses orchestrating thematic, integrated campaigns that bring the brand's personality to life through creative, energetic content, and their "HUB Outlook" campaign. 🌟 Katrina Klier (Sage Strategy Group) introduces the "Sour...
2024-06-21
53 min
Marketing B2B avec Mony Chhim
[REDIFF] Comment maximiser l’impact des contenus de ton entreprise ? - Marie LORPHELIN, Field Marketing Specialist chez Bynder
Au programme de la conversation entre Marie et Mony : 01:07 Les grands défis en B2B pour 2023 03:04 Bien gérer les outils 04:20 Les erreurs les plus fréquentes dans le marketing B2B 09:30 Le contenu, la clé de voûte de la communication 14:45 Les opportunités dans le B2B pour 2023 22:30 La chose sur laquelle Marie a changé d’avis 27:20 La ressource essentielle Mais aussi beaucoup d’autres sujets ! Références abordées : LinkedIn de Marie : https://www.linkedin.com/in...
2024-06-07
28 min
Unpacking the Digital Shelf
Delivering Differentiated Content in a World of Content Overwhelm, with Warren Daniels, CMO at Bynder
The growth in content required by the hungry beast of the digital shelf has been exponential, and is showing no signs of slowing. It is more vital than ever for content and commerce teams to collaborate at scale to make sure they are delivering relevant, differentiated content that performs. Warren Daniels, CMO at Bynder, joined the podcast to deliver insights on the ways in which leading brands are upping the game of their content machine to compete and win in this next decade of the digital shelf.
2024-06-03
34 min
CMO Convo
Amanda Cole | How CMOs can keep up with AI innovations | CMO Convo
This episode is sponsored by Bynder. The most intuitive enterprise digital asset management platform. Find out more at Bynder.comLike it or not AI is here to stay, and not just that, it’s going to transform the ways that marketers do their jobs, from data analysis and customer communications, to persona research, there isn’t an aspect of your work that AI won’t touch. For many, this is a time of mass uncertainty. But don’t worry, we sat down with Amanda Cole, CMO at Bloomreach, to discuss the ways in which CMOs can...
2024-05-24
48 min
B2B Content Experience
UX and Content: The Ultimate Recipe for a Great Experience
You’ve heard of content and you’ve heard of UX/UI, but what about a marriage of both? Join Tendo as we break down what content experience is and why it's essential for B2B marketing.Jump into the conversation with Lindy Roux, EVP and Partner, and Simon Mathews, VP User Experience, as they discuss the elements of a positive customer experience and what you can do to achieve it.Kim Celestre, Content and Marketing Strategy Lead and host of the B2B Content Experience, sheds light on relevant current studies in the Research Roun...
2024-04-30
30 min
Omni Talk Retail
Ask An Expert | Winning Wallet Share With Storytelling: DAM, PIM, And The Digital Shelf
In this episode of The Omni Talk Retail Ask an Expert Series, Chris Walton and Anne Mezzenga sit down with Brian Kavanaugh, Director of Global Revenue Marketing at Bynder, and Alex Alves, Head of Analyst Relations at Salsify, to discuss the importance of product experience management (PXM), product information management (PIM), and digital asset management (DAM) in the world of e-commerce and digital commerce. Learn how brands and retailers can optimize their product content and digital assets to win on the digital shelf across any digital retailing platform, discover the role of AI in enhancing omnichannel strategies...
2024-04-30
39 min
AMT 行銷科技/數位轉型 研究報告
消失的「人情味」也在讓你的顧客流失嗎? Bynder 最新AI 研究洞察報告
當消費者辨認出品牌品牌使用生成式AI時會發生什麼事呢? 留言告訴我你對這一集的想法: https://open.firstory.me/user/cknyh00ua0e480884rrm31bw4/comments Powered by Firstory Hosting
2024-04-29
05 min
The Content Cocktail Hour
Practical Steps to Improve Content Operations featuring Angus Edwardson
"Content isn't just king. It's the whole kingdom when you're talking about digital transformation.” These are the words from content expert Angus Edwardson, Co-founder at GatherContent by Bynder.In this episode of The Content Cocktail Hour, Host Jonathan Gandolf and Angus discuss the evolution of content operations, particularly focusing on the impact that content strategy has had on digital transformation, the role it plays in business at the strategic C-suite level, and how treating content as a strategic investment has become a prominent consideration for large enterprises. Tune in to...
2024-04-26
26 min
Moorditj Mag Podcast
Moorditj Mag: Episode #155
On this edition of Moorditj Mag, Jim Morrison is once again joined by the co-producers of their upcoming documentary Genocide in the Wildflower State, Tony Hansen and Alan Carter. The trio also commemorate ANZAC Day and chat with original show-founder Wayne Bynder. Moorditj Mag airs live every Thursday on RTRFM 92.1 at 11am. You can also catch Moorditj Mag on 100.9fm Noongar Radio and Great Southern FM on Fridays.
2024-04-26
00 min
New Business Radio - Listen Today, Lead Tomorrow
De Ondernemer #84 uur 1
Het ging dit keer over ondernemerschap in de techwereld, investeren en AI in De Ondernemer. Artificial Intelligence, afgekort AI, is vandaag de dag bijna niet meer te ontwijken. Veel startende bedrijven groeien dankzij deze technologie als kool. Zo ook het in onze hoofdstad gevestigde Verify. De startup heeft een AI-algoritme ontwikkeld dat een onzichtbare vingerafdruk achterlaat in afbeeldingen en video’s, waardoor hun authenticiteit wordt gegarandeerd en ze overal online kunnen worden getraceerd. De onderneming is niet lang geleden opgericht door Hugo Smits en heeft tien mensen in dienst op het hoofdkantoor. De afgelopen week werd bekendgemaakt dat het AI-bedrijf ee...
2024-04-23
54 min
New Business Radio - Listen Today, Lead Tomorrow
De Ondernemer #84 uur 2
Het ging dit keer over ondernemerschap in de techwereld, investeren en AI in De Ondernemer. Artificial Intelligence, afgekort AI, is vandaag de dag bijna niet meer te ontwijken. Veel startende bedrijven groeien dankzij deze technologie als kool. Zo ook het in onze hoofdstad gevestigde Verify. De startup heeft een AI-algoritme ontwikkeld dat een onzichtbare vingerafdruk achterlaat in afbeeldingen en video’s, waardoor hun authenticiteit wordt gegarandeerd en ze overal online kunnen worden getraceerd. De onderneming is niet lang geleden opgericht door Hugo Smits en heeft tien mensen in dienst op het hoofdkantoor. De afgelopen week werd bekendgemaakt dat het AI-bedrijf ee...
2024-04-23
53 min
Moorditj Mag Podcast
Moorditj Mag: Episode #153
Jodie Hoffman and Tony Hansen are back! In this episode they discuss ‘Genocide in the Wildflower State‘, a documentary feature about a violent, state-run system of eugenics, racial absorption and social assimilation in Twentieth-Century Western Australia. They speak with two women involved in the documentary, Marie Pryor and daughter, Lorraine Pryor. Later on, Beth Manchester and Wayne Bynder join the guest list for this episode of Moorditj Mag. Moorditj Mag airs live every Thursday on RTRFM 92.1 at 11am. You can also catch Moorditj Mag on 100.9fm Noongar Radio and Great Southern FM on Fri
2024-04-11
00 min
Podcast Marketing por Idiotas - RFM
Twitter/X bloqueado em Portugal, Humanos detectam IA e Instagram supera YouTube – e193s01
No episódio 193 falamos do Twitter/X bloqueado em Portugal, Humanos detectam IA e Instagram supera YouTube. Episódio de: 11 de Abril, 2024 Download do podcast Grupo de WhatsApp: https://w.marketingporidiotas.pt MIGUEL Os humanos detectam conteúdo gerado por Inteligência Artificial? https://www.marketingtechnews.net/news/2024/apr/02/50-of-consumers-can-detect-ai-generated-content/ Esta semana venho falar sobre um estudo da Bynder, uma agência de assets digitais, que estudou como as pessoas andam a interagir com os conteú...
2024-04-11
00 min
The Digital Advantage
Scrappy, Resourceful, Strategic: The 3 Stages of Martech (with Greg Lambert)
In this episode of The Digital Advantage, host Dónal O Mearáin talks with Greg Lambert (VP of MarTech at @MiiROfficial ) about integrating digital strategies with sustainability. Lambert shares insights from his career, highlighting the importance of innovation in both product development and marketing to drive MiiR's mission forward. Here's what makes an unconventional path a boon in marketing: 🔵 Diverse perspectives: Seeing the world through different lenses can fuel creativity. 🔵 Adaptability: Varied experiences mean you're ready for anything. 🔵 Rich storytelling: Every unique experience adds a chapter to your brand's narrative. Greg notes, "I've kind of fallen into marketing like a lot of...
2024-04-05
34 min
DAM Right
DAM Dispatches from Henry Stewart DAM LA 2024
Get an exclusive walkthrough of Henry Stewart DAM LA. We're bringing the conference's most compelling discussions right to your ears on topics including AI and generative AI, machine learning, automation, rights management, content authenticity, personalization, and more. Straight from the mouths of practitioners, executives, and technology providers hear what the challenges and opportunities in DAM are right now. Get inspired, have a few laughs, and engage in the shared experiences and solutions within the DAM community.Listen in to:Hear attendees on the floor talk about their interests, challenges, and goals for attending the conference.Compare...
2024-03-28
50 min
CMO Convo
Matt Sutton | Keeping your disruptor edge | CMO Convo
This episode is sponsored by Bynder. The most intuitive enterprise digital asset management platform. Find out more at Bynder.comDisruptor brands can inspire incredibly passionate followings. But there's a tendency as they grow for these brands to lose the personality and features that caused people to love them. They become more generic, with everything that made them stand out getting filed down.But does it have to be this way? Not according to Matt Sutton, CMO of The Black Tux. Matt joined us to discuss how effective use of technology, content, and creative thinking...
2024-03-27
49 min
Paul Higgins Podcast
523 - How You Should be Using Video to Make More Profit with Grant Shaddick
Why you should listenUnlock the Power of Video: Learn how video can transform your sales process, making it more personal and effective, and why it's becoming an essential tool for businesses in the digital age.Efficiency and Quality Combined: Discover how Tella offers the perfect balance between ease of use and professional-quality video production, saving you time without compromising on the impact of your content.Stay Ahead with AI: Gain insights into the future of video editing and content creation with AI and how Tella is leading the charge in making advanced video production accessible to everyone.
2024-03-18
34 min
Modern SALES Wisdom - with Henry Kayser
E29 - Ollie Webb : Building an Agile Startup Sales Team for Maximum Success
In this episode, I welcome Ollie Webb, a seasoned expert in scaling up sales teams and navigating the fast-paced dynamics of rapid-growth environments. Ollie shares his wisdom on the importance of agility in sales, discussing how Account Executives (AEs) offer direct market feedback crucial for adapting and refining sales strategies. Through a compelling conversation, we explore why mastering the art of learning and adaptation is far more critical than relying on a single playbook for your sales career, making this episode a must-listen for anyone looking to excel in the ever-evolving landscape of sales. ...
2024-03-11
24 min
The Digital Advantage
How to Elevate Your Content Operations (with Thomas Peham from @Storyblok)
In this episode of The Digital Advantage, host Dónal O Mearáin engages with Thomas Peham, (VP of Marketing at @Storyblok-com) to explore the transformative power of content management systems in today's digital landscape. Tune in to find out more about: 🔵 The need for agility and flexibility in content management 🔵 The importance of a centralized content hub for multi-platform delivery 🔵 Strategies for overcoming common digital marketing challenges 🔵 Consumer expectations for personalized content experiences 🔵 Strategies that prioritize customer-centric approaches Looking to elevate your content experiences? Supercharge your brand's content creation, management and distribution with Bynder. http://www.bynder.com/
2024-03-08
40 min
Rental Property Owner & Real Estate Investor Podcast
EP427 Choosing the Best Heating and Cooling (HVAC) System for Your Property with Howard Bynder
Anyone who owns rental property can tell you that one of the systems you must pay attention to is your heating and air conditioning system—commonly referred to as your HVAC system. Today we talk with an expert on HVAC systems who shares practical tips for choosing the right one for your property, finding the best HVAC contractor, and rebates and incentives that might be available in your area. Howard Bynder is the Founder of The Bee Heat and AC, a well-known Colorado-based HVAC company focused on an educational, zero-pressure approach to helping homeowners get th...
2024-03-04
33 min
The Digital Advantage
From AI Hype to Reality: How to Consider AI for Your Content Strategy in 2024 (with Michiel Maandag)
The Digital Advantage is back! Join your host Dónal O Mearáin, as he sits down with Bynder's Senior Director of AI Consultancy Michael Maandag. This tell-all chat will take you to the heart of the AI-fueled digital solutions that the world's leading brands are using to get ahead of the competition. From optimizing marketing operations and enhancing creativity to driving huge growth and rocketing revenues, learn how AI's impact can be a game-changer when used smartly. Tune in to learn: 🔵 Why smart investment in AI can take a brand to the next level 🔵 How to balance...
2024-02-02
30 min
HVAC TV
Not Your Grandpa’s Heat Pump – Cold Climates Applications
In this episode, my guest and I share our real-life experience with heat pump installation and operation in both warm and cold climates. Our guest for this episode is Howard Bynder, Owner of The Bee HVAC in Golden, Colorado, and host of The HVAC Dope Show. Heat pumps have been in use for decades now. But why all the fuss lately around heat pump applications? Two words: Electrification and Decarbonization. Electrification involves substituting traditional energy sources with electricity to reduce reliance on fossil fuels and mitigate environmental impact. It is evident...
2024-01-16
28 min
Retail Technology Spotlight Series
Spotlight Series | A DAM Deep Dive With Bynder's Brian Kavanaugh
Bynder’s Director of Global Field and Customer Marketing, Brian Kavanaugh, joined Chris and Anne for the second time in 2023 to give an even deeper look into Digital Asset Management.In this podcast, Chris and Anne go deep with Brian on:The challenges retailers are faced with when it come to Digital Asset Management (aka DAM)Why these challenges become particularly acute during the key holiday selling seasonThe value gained, both in sales and productivity, from having a strong DAM setup in placeThe many integration points that come into play with a DAM system, particularly a re...
2023-11-27
33 min
The Digital Advantage
How to Establish Your Content Mission (with Zoe Hawkins, Content Principal @SumoLogic, and Sara Stella Lattanzio, B2B Content Advisor and Senior Marketing Manager @Adnovum)
Host Dónal O Mearáin dives into the world of content strategy and the role of AI with two insightful guests, Zoe Hawkins (Content Principal @sumologic ) and Sara Stella Lattanzio (B2B Content Advisor and Senior Marketing Manager @adnovumAG ). Together, they unravel the challenges and opportunities faced by companies in today's digital landscape. Tune in to this episode of The Digital Advantage to learn about: 🔵 Business-Centric Content Strategy: Strategizing Content to Enhance Brand Consistency and Customer Trust 🔵 Authenticity Over Automation: Establishing Trust through Human-Crafted Content Over AI Automation 🔵 Tailored Customer Journey Content: Driving Engagement and Conversions via Customized Content Strateg...
2023-11-24
40 min
The Digital Advantage
How to Build a Tech Stack to Grow Revenue (with Jasmin Guthmann, Head of Corporate Communication @Contentstack)
The way customers discover, engage with, and buy from brands is undergoing a seismic shift. Jasmin Guthmann, Head of Corporate Communication at @Contentstack , dives deep into the evolving landscape of content and its strategic importance in today's digital age. Tune in to this episode of The Digital Advantage to learn about: 🔵 Holistic Content Experience: It's not just about channels anymore. 🔵 Consistent User Experiences: Seamlessly integrate content across various touchpoints. 🔵 Challenges: Delivering consistent content experiences across an increasing number of channels. 🔵 Tailored Tech Stack: Customize your technology stack to fit unique business requirements. Looking to elevate your content experiences? Supercharge your brand's c...
2023-11-03
35 min
DesignRush Podcast
How To Market a Product in Times of a Financial Crisis | Warren Daniels of Bynder
Welcome to the 19th episode of the DesignRush Podcast. This time, we delve into the fascinating world of digital marketing with Warren Daniels, the Chief Marketing Officer at Binder. Over the next hour, our host Vianca Mayer, and Warren will journey through the trajectory of his illustrious 25-year-long career. They will also unfold the evolution of marketing in the digital era, discussing its intersection with the ongoing financial crisis in the US. The conversation will further unravel Warren's insights into the transformative role of AI and automation in marketing...
2023-10-31
59 min
DesignRush Podcast
How To Market a Product in Times of a Financial Crisis | Warren Daniels of Bynder
Welcome to the 19th episode of the DesignRush Podcast. This time, we delve into the fascinating world of digital marketing with Warren Daniels, the Chief Marketing Officer at Binder. Over the next hour, our host Vianca Mayer, and Warren will journey through the trajectory of his illustrious 25-year-long career. They will also unfold the evolution of marketing in the digital era, discussing its intersection with the ongoing financial crisis in the US. The conversation will further unravel Warren's insights into the transformative role of AI and automation in marketing. Stay tuned for another insightful conversation.
2023-10-31
59 min
Yarning Disability
FPDN Yarning Disability, Season 1, Episode 18 - Jaunita Haynes
In this episode of Yarning Disability, you will hear from Jaunita Haynes, a Yamatji woman living in Albany, Western Australia. In 2013, Jaunita was studying to be a nurse when, sadly, the GP administered her with the wrong vaccine dose, which had caused a disability. She yarned with FPDN Rozy Bynder about the reaction it caused, how it changed her life, and her journey to recovery.
2023-10-29
54 min
Writers Republic
Brad Kuipers, Author of Chronicles of Eldrin: Book 1 - Manipulator
About the book: Eldrin is a land of stunning natural beauty, terrifying monsters, and seven sentient species. Manipulator takes place during a tipping point in the delicate balance of peace within Eldrin. Peace treaties between kingdoms new and ancient have been broken and war is inevitable between the newly established Bynder Kingdom, a kingdom of giants, and the human Machellia Kingdom. The legendary Kaff, a reclusive and powerful retired hero from an age past, is in a race to find a devastating weapon before it falls into the hands of the ambitious Kendrick Bynder, king of the giants. Jameson...
2023-10-26
15 min
De Dataloog
DTL S8A10 veilige AI die schrijft zoals jij
Send us a text“Over 5 jaar hebben we 1 miljoen saaie repeterende saaie werkuren van marketeers geautomatiseerd, zodat zij zich kunnen richten op creativiteit en strategie.”Met dit statement zegt ondernemer Sjoerd de Kreij in 1 zin waarom hij in 2022 begon met zijn bedrijf Typetone (www.typetone.ai). Het idee zat echter al in zijn hoofd toen hij jaren geleden) bij DPG Media en later Bynder werkte. Sjoerd heeft Typetone opgezet met een oud-collega van DPG Media.Inmiddels is Sjoerd ruim een jaar bezig, en is hij alle hordes van een startup al ruimschoots voorbij. Typet...
2023-10-21
38 min
Additive Insight
#150 'Consolidation of additive manufacturing software market is inevitable'
On this episode of our Innovators on Innovators series, we’re joined by Doug Kenik, the Director of Software Product Management at Markforged, and Paul Heiden, the Chief Product Officer at Bynder. The pair worked closely together when Kenik was heading up Teton Simulation, and Paul was among the leadership at Ultimaker. Prior to Markforged’s acquisition of Teton, Ultimaker was among the first to partner with the software company, incorporating a Smart Slice plug-in into the Cura platform. With both now in new roles, they reconvened to discuss software and data, and their emerging roles in additive manufacturing. During this...
2023-10-09
51 min
The Digital Advantage
How to Use Content to Grow Your Brand (with Ari Murray, VP of Growth @Sharma Brands and Host of @GoToMillions)
Unlock the Potential of User-Generated Content (UGC) for Your Brand with The Digital Advantage Podcast In the latest episode of The Digital Advantage, host Dennis Wright and guest Ari Murray, VP of Growth at Sharma Brands and host of @gotomillions, delve into the world of #brandgrowth through content. They discuss how to harness the power of user-generated content (UGC) to propel your brand forward. Ari Murray emphasizes the importance of authenticity in #marketing : "Content that appears authentic, spontaneous, and created in the moment often resonates more with audiences." Authenticity is indeed a brand's greatest asset. Balancing brand consistency and...
2023-09-28
44 min
The Digital Advantage
Build your Brand with Tactical, Strategic, and Epic content (with Robin Daniels, Linkedin Top Voice and Warren Daniels, CMO @Bynder)
🎙️ Explore Storytelling and Content Strategy with Robin Daniels and Warren Daniels in this episode of The Digital Advantage! 🌟 Learn how today's CMOs leverage the content boom for quality engagement and customer experience. 📚 Discover the importance of Content Investment for Long-term Growth, even in challenging economies. 📈 Uncover the impact of compelling content on customer acquisition and brand differentiation. 📊 Warren emphasizes a Diverse Content Mix and Effective Metrics for Success, while Robin presents a framework for content creation, dividing it into tactical, strategic, and epic levels. 📉 Learn how a balanced approach fuels your sales funnel, drives demand, and secures sustained revenue. Join us for valuable...
2023-09-28
44 min
Built with talent
S2 E9: Roxanne Vickerman (Bynder) Lessons from an APAC first-on-ground seller
Roxy is a sales professional with + 15 years' experience. A proven elite performer, Roxy has been a serial start-up seller having helped launch Similarweb and now Bynder in APAC as first-on-ground sales rep. We talk through the unique skills and motivation required to be successful within a start up in APAC. We also discuss the state of diversity in APAC technology sales, career trajectory in sales, and how other reps can 'level up' right now.
2023-09-20
48 min
The Light Heart Collective Podcast
Storytelling, Womanhood, and Intuition: An Inspiring and Love-Filled Interview with Cassandra Bynder
In this episode Sarah and Kirsty chat with the fantastically talented Cassandra Bynder; an artist breaking into the local art scene with fire, heart, and soul. Listen in as they talk about Cassandra’s journey to becoming an artist known for her heartfelt and emotive paintings, and how she maintains her creativity whilst balancing family life. Cassandra predominantly works in Acrylic and Oil and is a sorceress at weaving story, colour, and texture together. Cassandra is a featured artist for MROSS and is busy preparing for her debut. So listen along and pencil in her studio into your calendars. Visit th...
2023-08-26
1h 00
Le café du market' ☕ ton podcast marketing B2B
Rediff #35 Content marketing : le pouvoir secret des études de marché en B2B, avec Marie Lorphelin, EMEA South Field Marketer chez Bynder
Cet été, je te rediffuse vos épisodes préférés, en attendant la rentrée 😉 Je te propose donc de redécouvrir le passage de Marie Lorphelin, EMEA South Field Marketer chez Bynder. Avec Marie, on a parlé d'un type de contenus super intéressant en B2B : les études de marché ! De plus en plus utilisées dans l'univers des startups, les études de marché, menées en partenariats avec des instituts indépendants, sont des mines d'or pour les stratégies de contenu. Déjà parce qu...
2023-08-22
26 min
Yarning Disability
FPDN Yarning Disability, Season 1, Episode 13 - Sandy Dann, Goolarri Media
This week's episode of Yarning Disability features Sandy Dann, a Nyul Nyul woman from Broome in the Kimberleys. Sandy was diagnosed with congenital glaucoma at a young age. Sandy has been broadcasting for over 30 years and hosts a 2 hour radio show on Goolarri Media. The second hour of her program is networked live to the whole of Australia on the National Indigenous Radio Service. FPDN Community Engagement Roz Bynder, also spoke with the Chief Operations Officer of Goolarri Media, Kira Fong and Broadcast Manager Kim West about inclusiveness in the workplace.
2023-08-21
27 min
The Content Cocktail Hour
The Criticality of Content in the Digital Economy and Why Marketing Leaders Should Be Investing in More Content in 2023 with Warren Daniels of Bynder
Brett invites Warren Daniels to discuss the criticality of content in the digital economy. Warren is the Chief Marketing Officer at Bynder, a leading digital asset management platform. According to research done at Bynder, 3/4 of tech marketing leaders have either maintained or increased their investment in content this year. The two discuss playing the long game, leveraging AI, roadblocks in content creation, relevancy and consistency, and aligning internally. 1:54 Conversation with Warren3:50 Career path7:30 Investing in content11:00 Playing the long game13:40 Content operations17:36 Relevancy and consistency
2023-08-18
28 min
Speaking of Writers
Brad Kuipers- Chronicles of Eldrin: Book 1 - Manipulator
Eldrin is a land of stunning natural beauty, terrifying monsters, and seven sentient species. Manipulator takes place during a tipping point in the delicate balance of peace within Eldrin. Peace treaties between kingdoms new and ancient have been broken and war is inevitable between the newly established Bynder Kingdom, a kingdom of giants, and the human Machellia Kingdom. The legendary Kaff, a reclusive and powerful retired hero from an age past, is in a race to find a devastating weapon before it falls into the hands of the ambitious Kendrick Bynder, king of the giants. Jameson, the son of...
2023-08-09
13 min
The Digital Advantage
Why and How B2B Marketing Leaders Are Investing in Content (with guest speaker Phyllis Davidson, VP Analyst @ Forrester )
In this episode of The Digital Advantage, guest speaker Phyllis Davidson (VP, Principal Analyst, @Forrester ), discusses the future of B2B content with host Dónal Ó Mearáin (Director of Lifecycle Marketing, @Bynder ). Phyllis talks about the importance of content in engaging audiences, the role of experimentation, and how AI is (re)shaping the landscape of content creation, orchestration, and management. Content intelligence, resembling a customer data model, thrives on interactions and engagement. Looking to elevate your content experience? Supercharge your brand's content creation, management and distribution with Bynder. Visit https://www.bydner.com/ to unleash the power of AI...
2023-07-21
46 min
The Digital Advantage
The State of Content: How marketers can unite technology to build a seamless path to purchase (with Johan Boström, Co-Founder @ inriver AB)
2023 poses a challenging period for marketers and businesses alike. With a volatile economy straining both internal budgets and consumer spending power, organizations need to prioritize investment in content creation, management, and distribution to make a big impact. Content experiences and a personalized, consistent content delivery pipeline have become the #1 priority for brands looking to gain a competitive advantage. Driving sales while nurturing brand loyalty and awareness, all at a reduced cost, powered by a wise investment in technology can be the game-changer organizations are crying out for in an ever-competitive environment.
2023-05-17
36 min
Marketing B2B avec Mony Chhim
88 - Comment maximiser l’impact des contenus de ton entreprise ? - Marie LORPHELIN, Field Marketing Specialist chez Bynder
Au programme de la conversation entre Marie et Mony : 01:07 Les grands défis en B2B pour 2023 03:04 Bien gérer les outils 04:20 Les erreurs les plus fréquentes dans le marketing B2B 09:30 Le contenu, la clé de voûte de la communication 14:45 Les opportunités dans le B2B pour 2023 22:30 La chose sur laquelle Marie a changé d’avis 27:20 La ressource essentielle Mais aussi beaucoup d’autres sujets ! Références abordées : LinkedIn de Marie : https://www.linkedin.com/in...
2023-04-20
28 min
Renegade Marketers Unite
Adapting B2B Digital in a Downturn
How are B2B marketers adapting their digital experiences in a down economy? We covered the topic with two superstar marketing execs based across the pond from our NYC studio: Tom Bianchi of Acquia and Warren Daniels of Bynder. Are you creating knock-your-socks-off content? Do you have a clickable demo for your business? How are you connecting digital and physical experiences for customers, employees, and partners? We answer all of this and more—tune in for an episode full of practical tips and tactics to keep your business thriving despite the economic challenges at hand. Fo...
2023-03-24
50 min
Le café du market' ☕ ton podcast marketing B2B
#35 Content marketing : le pouvoir secret des études de marché en B2B, avec Marie Lorphelin, EMEA South Field Marketer chez Bynder
Et si je te disais qu'il est possible de créer un contenu qui : 👉 T'aide à mieux comprendre ta cible et ton marché 👉 Est super attractif pour tes prospects 👉 Se recycle à l'infini (presque) dans des formats différents Tu me crois ? Ce contenu magique le voilà : les études de marché. De plus en plus utilisées dans l'univers des startups, les études de marché, menées en partenariats avec des instituts indépendants, sont des mines d'or pour les stratégies de contenu.
2023-01-24
26 min
Studio Scaleup
Show me the money! De 10 grootste investeringen van 2022
Wat een jaar was 2022 voor startups en scaleups op zoek naar vers groeigeld! Voordat we aan de kerststol en oliebollen gaan, blikken we graag nog even terug met een funding roundup. De grote lijn is bekend: in het eerste kwartaal was geld nog gratis en klotste het tegen de plinten, daarna werd het een stuk lastiger om investeerders te verleiden. Inmiddels zijn we beland in een tech crash. Maar welke dappere Nederlandse ondernemers haalden nog wel stevige bedragen op? Philip en Donovan serveren de luisteraars de 10 grootste klappers van 2022.Kort nieuws:Elon M...
2022-12-22
26 min
Dé Klantenpodcast | BNR
Klantenservice: voorkom de kloof tussen verwachtingen en werkelijkheid
70% van de klanten maakt een aankoopbeslissing op basis van de service die ze ontvangen. 90% van de consumenten koopt meer bij een bedrijf als ze goede service ervaren. Ruim 50% van de consumenten heeft het gevoel heeft dat service bijzaak is. Alle reden dus om service binnen jouw bedrijf topprioriteit te geven. Hoe je dat doet? Podcasthost en klantgerichtheidsexpert Daniëlle de Jonge spreekt met Zendesk-directeur Martine Niermans over: 3 P’s voor optimale klantservice kastje-naar-de-muur situaties voorkomen klantenverwachtingen voorop stellen De klantenservice goed inrichten en zien als profitcenter maakt dat klanten graag zaken met je doen. Plus als...
2022-10-25
30 min
DigiMarCon Podcast
Elevate your Brand with DAM - The Importance of a Great Content Experience - Stephanie Aliwell, Bynder
In the modern digital economy, the notion of 'brand' can influence everything from first-touch engagement to purchase and repeat loyalty. Creative content is a differentiator that can elevate a brand, but too often it's a hurdle to overcome, as opposed to an opportunity to unlock. Join Stephanie Aliwell for this session to discover challenges organizations face in managing their digital and creative content, especially around modernizing their content management infrastructure and processes, and best-in-class strategies to put the right foundation in place.Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon...
2022-10-24
25 min
DigiMarCon Podcast
Elevate your Brand with DAM: The Importance of a Great Content Experience - Stephanie Aliwell, Bynder
In the modern digital economy, the notion of 'brand' can influence everything from first-touch engagement to purchase and repeat loyalty. Creative content is a differentiator that can elevate a brand, but too often it's a hurdle to overcome, as opposed to an opportunity to unlock. Join Stephanie Aliwell for this session to discover challenges organizations face in managing their digital and creative content, especially around modernizing their content management infrastructure and processes, and best-in-class strategies to put the right foundation in place.Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon...
2022-09-25
25 min
Church Communications
Tools and Tips for Building An Efficient Comms Workflow
Join Abby and Conrad for a super practical episode of the Church Comms Podcast. Conrad leads a highly-efficient team in a church of over 14,000 members. He shares tons of insight to leading well and has all the software recs you need. Join our community today at churchcommunications.com/group Helpful links: Ryke Church Media Squad Bynder Envato Elements Less Chaos, Less Noise Atomic Habits Sprint 7 Habits of Highly Effective People Princ...
2022-09-16
32 min
ABM Done Right - A Personal ABM Podcast
Why Most GTM Teams Cannot Follow Doug Landis's Advice & Come to Every Interaction with a Point of View
Send us a textDoug Landis (Growth Partner at Emergence Capital and Advisor to companies like Sales Assembly) mentioned in a recent Forbes article: “When selling to larger companies you must come to every social, email and live conversation with a point of view about their business...You have to know what they are focused on as those strategic initiatives for the business will trickle down to every department across the organization.” You need to show the role you can play in their strategic initiatives and the impact you will have otherwise, and you will just be anot...
2022-07-14
06 min
Marketing Today with Alan Hart
318: The Path to Customer Success with Bynder’s Heidi Lasker
We've increasingly heard customer success and customer experience used interchangeably, but Heidi Lasker, SVP of Customer Success for the Americas and APAC at Bynder, believes that while they are interconnected, they hold different spaces within a company.In this episode, Alan and Heidi discuss tools for customer success and how to integrate them within the lifecycle of your customer and user relationship.In this episode, you'll learn:How Bynder excels at customer successWhy strong cross-functional collaboration is critical to CXHow to deliver the best possible experience through success programsKey Highlights[02:15] Heidi's...
2022-06-29
28 min
Renegade Marketers Unite
3 Savvy CMOs Share SaaS Marketing Secrets
SaaS is a 145 billion dollar industry that touches almost every aspect of our work lives. Even this podcast is brought to you by SaaS—a collection of 7+ tools to record, publish, and house countless marketing insights. You'd be hard-pressed to find a successful software product right now that isn't either fully SaaS or migrating to it. There are 35,000 SaaS products from over 15,000 companies competing in over 740 vertical markets, which means there's a noteworthy number of CMOs out there navigating a competitive market with massive growth potential. To help us understand what makes SaaS marketing such a...
2022-04-08
43 min
The Rockstar CMO F'in' Marketing Podcast
The 4th Fin' Marketing Fundamental with Jeff, Content Matters with Cathy and Robert Walks the Tightrope with a Cocktail Episode
This week our host Ian Truscott and Jeff Clark, former Research Director at SiriusDecisions/Forrester and sought after marketing strategy advisor, continue the Five F'in' Marketing Fundamentals series, diving into getting in harmony with our customer by understanding the customer journey.Ian chats with one of his favourite industry chums, Cathy McKnight, VP of Strategy and Consulting and Chief Solver of Problems with The Content Advisory. Cathy helps organizations transform how they approach content technology to enable their business strategy and improve performance. Cathy has 20 years of global experience and expertise in content strategy, content management, intranets, cus...
2022-03-19
1h 12
Scale your Omnichannel Marketing by Behavioural Response
Comparison of 14 DAM Platforms - Part 1 of 2
Learn the differences among the industry-leading Digital Asset Management (DAM) platform providers.learn more here:#digitalassetmanagement #dam #adobeexperiencemanager #aprimo #sitecore #widen #bynder #dynamicassettransformation #mediabeacon #comparisonof14damplatforms #differencesofdamsolutions
2022-02-07
11 min
Order of Disorder
The Doomslayers Den Ep. 16
WE AR BACK! Tonight we are welcoming a returning guest and a new guest. Dr. Mynd Bynder and Calirex will be discussing Halo campaign, Game Awards and Sony's Game Pass. If you want to check the live show click here https://youtu.be/54QgDfvHC_E. We go live Friday nights at 630 eastern.
2021-12-11
2h 14
CapitalGeek
Shelley Perry, Managing Director at Scalelogix Ventures
Shelley Perry has 25 years of experience as a software executive, including with NTT, HP, and TicketMaster. She also spent four years as a Venture and Operating Partner with Insight Partners, and today works with Nexa Equity Partners and with us at Elsewhere Partners as an Independent Advisor. She recently held the Executive Chair role at Airbrake, an Elsewhere Partners investment, supporting the company's growth leading to its successful acquisition by LogicMonitor and also serves on the board of Chargebee, Bynder, AutoReturn, and Foresite.
2021-11-17
43 min
SaaShimi
Season A - Ep. 14: Shelley Perry, Managing Director at Scalelogix Ventures on Investor vs Operator mindset
Shelley Perry is an investor, board director, and advisor that specializes in the uniqueness of the SaaS ScaleUp Stage. In this interview we discussed ScaleUps, compared the mindset of investors and operators, and touched on the European SaaS space.BIOShelley Perry is a Managing Director at Scalelogix Ventures. Over her career in SaaS she was an Operating Partner at Insight Partners, CEO of Bynder, Chief Product Officer at NTT, CTO Industry Solutions at Hewlett-Packard, among other things. Shelly sits on boards of Chargebee, Bynder, Foresite MSP, Airbrake.io, and Trove.TIME STAMPS
2021-09-29
33 min
In Before The Lock
🔓 45: Money on the table
How Sales and Community can partner together to build trust, educate customers, and drive revenue. Yeah, you read that right. Stick with us. You'll learn a lot. Community Industry News The State of Indian Community Management Report 2021 Nicole Saunders as promoted to Director of Communities at Zendesk Ryanne Perry joined Bynder as Community Manager Julie Hamel joined Neo4j as Senior Director, Developer Community Jennie Berry joined Sociability as Community Engagement Manager Kelly Schott joined theSkimm as Community Manager Hadas Drutman joined Seed Health as VP, Member Experience and Community Morgan Brady joined Mansueto Ventures as Director of C...
2021-09-28
1h 26
Level Up: A Marketing Podcast
How Bynder Creates Better Digital Experiences for Marketers
In this episode hosts Bobby and Cole discuss all things digital asset management with Brad Kofoed, Senior Vice President, Global Alliances & Channels at Bynder. Bynder is the global leader in digital asset management (DAM), providing the most powerful and scalable SaaS solution for brand management. In this epiosde they discuss the difference between DAM and CMS, how Bynder integrates with Marketing Cloud, and what's on Bynder's innovation roadmap this year.
2021-08-02
24 min
Level Up: A Marketing Podcast
How Bynder Creates Better Digital Experiences for Marketers
In this episode hosts Bobby and Cole discuss all things digital asset management with Brad Kofoed, Senior Vice President, Global Alliances & Channels at Bynder. Bynder is the global leader in digital asset management (DAM), providing the most powerful and scalable SaaS solution for brand management. In this epiosde they discuss the difference between DAM and CMS, how Bynder integrates with Marketing Cloud, and what's on Bynder's innovation roadmap this year.
2021-08-02
24 min
Chargebee's Champions of Change Podcast
Building a Culture of Customer Success with Heidi Lasker
Vikram welcomes Heidi Lasker, VP of Customer Success, Americas at Bynder, to the podcast this week. As you will hear, Heidi is a proven data-driven Customer Success leader who is fully focused on growing and managing teams that drive customer adoption, retention, expansion, and advocacy. Through her work, she has become a spokesperson for humanizing customer experiences, making her the perfect person to discuss the many aspects of building organizations boasting customer success cultures.Heidi is absolutely overflowing with information and advice as she reviews customer success trends, explains the role of the Customer Success Department, and...
2021-07-15
30 min
Renegade Marketers Unite
Climbing from B2B Startup to B2B Scaleup
Transitioning from startup to scaleup sure does come with its growing pains. Marketing teams are stretched as they recruit for new and necessary functions, systemize demand gen efforts, and update their brand story in the market. Add in a global pandemic, a team spread across nine time zones, and a competitive labor market and you've got yourself an immense challenge. For Bynder CMO Andrew Hally, this is not his first rodeo. Bringing in lessons learned from scaling up at Allego, Andrew shares how his team adapted to advance the brand's growth phase in style. This is a...
2021-07-09
41 min
The Scale Lab
Episode #7: How Chris Hall shaped Bynder's success on the global arena as a SaaS company
In this episode, Chris Hall - founder of Bynder - shares his expert view on what it takes to build a successful SaaS company. Chris explains why perfect product-market fit is not always a necessity for your product to take off and pinpoints the elements that determined Bynder's long-term success. Listen now to hear valuable tips & tricks on scaling a SaaS company beyond Dutch borders.
2021-04-29
1h 11
Trailblazing Entrepreneurs
The Authenticity Factor
In this episode, Chris Hall - Founder and Chairman of Bynder - shares why authenticity is a superpower, and how wearing your heart on your sleeve can lead to entrepreneurial success. From taking major risks, to sharing big wins with others, Chris discusses how commitment to a startup, and belief in its potential, can accelerate growth.See omnystudio.com/listener for privacy information.
2021-04-19
31 min
JustAnAE
The Power Of Women In Sales With Simran Kaur
In this episode of JustAnAE, we chat with with our first international AE and first parent, Simran Kaur.Simran is an Account Executive (AE) at Bynder.Company Profile: Bynder develops a digital file management platform that helps marketing teams create, collaborate on, and deploy multimedia marketing content across channels.Enjoy this episode where we talk about having fortitude and "putting yourself out there"Steps leaders and organizations can take to change the alarming trend of the lack of women in sales leadership rolesA fun game of 'Would You Rather' and we also...
2021-02-22
30 min
Wangki Radio Podcast
In The Valley Ep.19
In The Valley is a partnership between the Fitzroy Valley Men’s Shed and Wangki Radio. Presenters Geoff Davis , Indigo Wood, Stephen Donnet - Jones & Wayne Bynder Our discussions ; Main Roads Gerry Zuteleafe giving Roads update Amanda O’Halloran CEO Shire Derby West Kimberley – Shire update, President standing for elections so there is an Interim Chair New Engagement Officer at the school Tony Mogan along with Principal Steve Trainor – new year new role Indigo Wood -New Wangki Station Manager has a great story to tell about gett...
2021-02-04
35 min
People masterminds
#11 - Creëer een award-winning onboarding programma, met Ruben Vermaak van Bynder
We interviewen deze podcast aflevering Ruben Vermaak , Head of Learning & Development bij Bynder, over hun award-winning onboarding programma. Waarom is een goede aanpak zo belangrijk? Hoe ziet de onboarding bij Bynder er uit, in het bijzonder nu bijna iedereen vanuit huis werkt? En wat kan jij doen om een first class 💫 onboarding programma op te zetten? Bynder gebruikt qua tooling voor onboarding Hubspot en Lessonly. Ruben verwijst daarnaast in ons gesprek naar het boek 'Dure spitsen scoren niet' / ‘Soccernomics’.
2020-10-14
35 min
B2B Growth
1323: Has Personalization Gone Too Far? w/ Andrew Hally
In this episode we talk to Andrew Hally, CMO at Bynder. If you like this episode, you'll probably also love... ...these past episodes: Getting Personalization Right in B2B Sales with Matt Heinz The Perils of Personalization in B2B with Pat Spenner Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.
2020-08-31
00 min
CMI Weekly Wrap
Do Me a Favor: Playing Chicken With Audience Trust
In this week’s episode, Content Marketing Institute’s Robert Rose talks about asking for favors before earning audience trust. He talks with Bynder’s Brian Kavanaugh about the growing importance of user generated content. And finally, he points you toward a crash course in journalistic principles that help brands earn trust. And that’s a wrap for the week ending August, 28, 2020. INTERVIEW OF THE WEEK Robert’s guest this week is Brian Kavanaugh, director of North American field and global customer marketing for digital asset management company Bynder. Learn more about Brian and Bynder: Vi...
2020-08-26
34 min
Marketing Today with Alan Hart
220: The shift to creative with Bynder's CMO Andrew Hally
During this 220th episode of “Marketing Today,” host Alan Hart interviews Andrew Hally, the chief marketing officer at Bynder.On the show today, we talk about personalization and whether it's the right move for marketers at this time, whether investing in personalization technology is the right thing to be doing, and what consumers really care about. Hally provides lots of valuable advice to other marketers and CMOs.Hally talks about how we need to bring more balance to the trend of marketing personalization. He predicts that in a few years, “Marketing attention may be begi...
2020-08-12
28 min
Interstates & Heartbreak
8. Dating Before DMs
This week’s interview takes place in the DreamWorks Animation offices with VP of Global Brand Partnerships & Marketing, David Bynder. We compare David’s Los Angeles dating exploits in the 90’s to my present day experience, and evaluate the merits of single’s dances vs. app swipes, written personal ads vs. DM slides, and dinner dates vs. … Continue reading "8. Dating Before DMs"
2020-08-02
54 min
Interstates & Heartbreak
8. Dating Before DMs
This week's interview takes place in the DreamWorks Animation offices with VP of Global Brand Partnerships & Marketing, David Bynder. We compare David's Los Angeles dating exploits in the 90's to my present day experience, and evaluate the merits of single's dances vs. app swipes, written personal ads vs. DM slides, and dinner dates vs. cannabis cafes. He also reveals the dating routines he abandoned upon meeting his now wife, and the first date spot that led to a 20-year marriage. The generational discussion moves past X and Y to conclude with Gen Z, as we discuss his kids' entrance into...
2020-08-02
54 min
wds
9 madison finn - bynder
be aware that there will be bumps in the road - an office buildout project tip from madison from bynder --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
2020-06-24
28 min
wds
8 madison finn - bynder
personalize the space with your team in mind - madison the office manager from bynder shares her experience in the recent office buildout project --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
2020-06-10
28 min
Ondernemersdesk | Groei | BNR
Waarom Bynder leiders voor andere bedrijven traint
Om snel door te kunnen groeien heb je goede leiders nodig. Die kun je extern werven, maar ook zelf opleiden. Soms gaat dat beter dan verwacht. Bij Bynder beviel het trainen zo goed, dat ze ook managers van andere bedrijven traint. Josine Muurling van Bynder vertelt Connor Clerx waarom.See omnystudio.com/listener for privacy information.
2020-02-10
05 min
SALES Network1
2: The Next Web Conference – Summary and two short and powerful talks
In this second episode, I was present for the 2nd day of #TNW2019 in Amsterdam, it was really off the charts, and I summarised and touched points on who the founder of the TNW is; the TECH5 winners and Chivas Ventures Finals, but main topics are about the two awesome speakers I got to have a short talk with, about Sales & Marketing. I will summarise some of the points we talked about, and tune in to hear the full episode: Firstly, Chris Hall Founder of Label A and Founder of Bynder: As a founder of...
2019-05-19
13 min
Leaders in Cleantech
Kristof Vereenooghe, EVBox - Episode 13
Kristof Vereenooghe is the CEO of EVBox, the global market leader in charging solutions for electric vehicles and related cloud services. Mr. Vereenooghe is a proven technology executive with deep SaaS-Cloud software expertise and a track record in transforming startups into key players in their industry. Before joining EVBox, Mr. Vereenooghe had a leading role within different startups that have become key players in their industry such as Bynder, LUMA Marketing Technologies and Xeikon.EVBox is the leading global manufacturer of electric vehicle charging stations and charging management software. With over 60,000 charging points across more than 45 countries worldwide, EVBox helps...
2019-02-20
40 min
Groeihelden | BNR
De ultieme bedrijfscultuur
Chris Obdam en Chris Hall zijn de oprichters van respectievelijk Betty Blocks en Bynder, twee echte groeibedrijven. Zij vertellen hoe zij dit in hun bedrijven hebben aangepakt. See omnystudio.com/listener for privacy information.
2018-09-26
25 min
The SaaS Revolution Show
How to run revenue-driven marketing with Lidia Lüttin
On this week’s episode of The SaaS Revolution Show, we talk with Lidia Lüttin, VP Marketing at Happeo, a company hailing from Helsinki, which aims to connect the global workforce of enterprises. Lidia has always been a marketer. The kind that prefers the early scrappy days of starting up than the arguably settled clear days of scaling up. It’s why she recently moved from 300-person Bynder to the 20-person Happeo, formerly known as Universe. It was the employee count plus the vision of the CEO that convinced Lidia to join the company. However, there was a...
2018-08-30
28 min
Duco van Lanschot (Head of Benelux Stripe): 'De missie van Stripe? Increasing the GDP of the Internet'
Profile - Hij werkt zestig uur per week en houdt van veel verschillende dingen. Zo doet hij aan ultrarunning, werkte bij voor Blendle, zat hij in een video voor de CDA-campagne en won hij ooit het Groninger Cabaretfestival. Duco van Lanschot is nu Head of Benelux van Stripe, en zegt over zichzelf: ‘Als ik een keer iets ga doen dat ik leuk vind dan word ik er vaak licht maniakaal in, dan doe ik het de hele dag.’Het leek hem geweldig om een groeiend Silicon Valley tech-bedrijf te helpen voet aan de grond te krijgen in Europa, dat is prec...
2018-01-24
00 min
7DTV | De Nederlandse Ondernemers Podcast
Duco van Lanschot (Head of Benelux Stripe): 'De missie van Stripe? Increasing the GDP of the Internet'
Profile - Hij werkt zestig uur per week en houdt van veel verschillende dingen. Zo doet hij aan ultrarunning, werkte bij voor Blendle, zat hij in een video voor de CDA-campagne en won hij ooit het Groninger Cabaretfestival. Duco van Lanschot is nu Head of Benelux van Stripe, en zegt over zichzelf: ‘Als ik een keer iets ga doen dat ik leuk vind dan word ik er vaak licht maniakaal in, dan doe ik het de hele dag.’Het leek hem geweldig om een groeiend Silicon Valley tech-bedrijf te helpen voet aan de grond te krijgen in Europa, dat is prec...
2018-01-24
21 min
7DTV | De Nederlandse Ondernemers Podcast
Duco van Lanschot (Head of Benelux Stripe): 'De missie van Stripe? Increasing the GDP of the Internet'
Profile - Hij werkt zestig uur per week en houdt van veel verschillende dingen. Zo doet hij aan ultrarunning, werkte bij voor Blendle, zat hij in een video voor de CDA-campagne en won hij ooit het Groninger Cabaretfestival. Duco van Lanschot is nu Head of Benelux van Stripe, en zegt over zichzelf: ‘Als ik een keer iets ga doen dat ik leuk vind dan word ik er vaak licht maniakaal in, dan doe ik het de hele dag.’Het leek hem geweldig om een groeiend Silicon Valley tech-bedrijf te helpen voet aan de grond te krijgen in Europa, dat is prec...
2018-01-24
21 min
The SaaS Revolution Show
The Journey of a SaaS CEO with Chris Hall, CEO at Bynder
On the latest episode of the SaaS Revolution Show Alex is joined by Chris Hall, CEO at Dutch marketing tech company Bynder. In the conversation they touch on the pillars that define the journey of a CEO - from scaling and growing the company, its culture and its people to the personal transformation a CEO undergoes and how to deal with it. One key lesson he has picked on the way is that the most satisfying thing about being a CEO is seeing every person succeed in the right role. Founded in 2013, Bynder was a spin-off from...
2017-12-07
31 min
The Growth Hub Podcast
Lidia Lüttin - CMO at Bynder - Building Brands & Marketing To The Enterprise
When Lidia Lüttin joined Bynder in 2013 she was the fourth person to join the team. Her focus was marketing Bynder's Digital Asset Management platform to enterprise customers in Germany from the Dutch startup's home base of Amsterdam. Fast-forward four years and Bynder now has a team of 275 people spread across their six global offices, and Lidia is leading the company's rapid growth as CMO... In this episode Lidia gives us a behind the scenes look at Bynder’s incredible journey and we discuss a variety of marketing topics, including: - How Bynder built up their marketing function and acquired the...
2017-11-22
24 min
Chris Hall (Bynder): ‘Onze organisatie moet volwassener worden'
Profile - Als je je bedrijf presenteert als ‘de volgende Nederlandse unicorn’ en je droomt van een beursgang in New York dan is er niks mis met je ambitie. Hij vergelijkt zaken doen met topsport ‘Als je gaat hardlopen of je bent een zwemmer dan droom je ook van olympisch goud denk ik, als je ‘t echt goed wilt doen.’ Chris Hall weet nog hoe hij onder de indruk was van een ton, maar ondertussen zijn grote geldbedragen veranderd in getallen en percentages.Misschien niet gek als er 20 miljoen euro in je bedrijf is geïnvesteerd door het Amerikaanse Insight Venture Par...
2017-11-15
00 min
7DTV | De Nederlandse Ondernemers Podcast
Chris Hall (Bynder): ‘Onze organisatie moet volwassener worden'
Profile - Als je je bedrijf presenteert als ‘de volgende Nederlandse unicorn’ en je droomt van een beursgang in New York dan is er niks mis met je ambitie. Hij vergelijkt zaken doen met topsport ‘Als je gaat hardlopen of je bent een zwemmer dan droom je ook van olympisch goud denk ik, als je ‘t echt goed wilt doen.’ Chris Hall weet nog hoe hij onder de indruk was van een ton, maar ondertussen zijn grote geldbedragen veranderd in getallen en percentages.Misschien niet gek als er 20 miljoen euro in je bedrijf is geïnvesteerd door het Amerikaanse Insight Venture Par...
2017-11-15
19 min