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Dialogues About DeathDialogues About DeathDialogues About Death | E21 How to Find Peace in GratitudeJoin us Friday, March 14, 2025 at 9:00am PT for Episode 21 of "Dialogues About Death" as we talk about “How to Find Peace in Gratitude”We hope you'll tune in LIVE for this conversation, as our host, Chris Miller and his guest, Diana Camba, a Grief Coach, will answer questions like:* In what ways can embracing gratitude coexist with the pain of loss without diminishing its significance? * How can acknowledging our grief alongside feelings of gratitude contribute to emotional healing? * How can in...2025-03-2128 minDialogues About DeathDialogues About DeathDialogues About Death | E15 How to Find Hope In Your MemoriesJoin us for Episode 15 of "Dialogues About Death" as we'll be talking about "How to Find Hope In Your Memories" with your host, Chris Miller.We hope you'll tune in LIVE for this conversation, as Chris will be talking about:** Why do your Memories matter?** What’s the difference between a Eulogy and an Obituary?** What you need to gather to write an Obituary?Chris will also be answering a variety of questions that have been submitted and sharing interesting stories during the show, so join us LIVE at 9:00am PT.2025-03-2117 minDialogues About DeathDialogues About DeathDialogues About Death | E16 How is Funeral Service a Labor of LoveJoin us for Episode 16 of "Dialogues About Death" as we'll be talking about "How is Funeral Service a Labor of Love?" in honor of Labor Day! We hope you'll tune in LIVE for this conversation, as our host, Chris Miller will be talking about:**Why is Funeral Service more of a calling?**How does someone know this is their calling?**What kinds of things does the service require?Chris will also be answering a variety of questions that have been submitted and sharing interesting stories during the show, so join u...2025-03-2123 minDialogues About DeathDialogues About DeathDialogues About Death | E17 Free-For-All-FridayJoin us for Episode 17 of "Dialogues About Death" as it's a "Free-For-All-Friday" and we'll be answering  mailbox questions plus you can join us LIVE to ask Chris anything!We hope you'll tune in LIVE for this conversation, as our host, Chris Miller will answering questions like:**It's getting Close to Halloween, anything spooky ever happen at the funeral home on Halloween?**Ever seen/heard/felt ghosts or spirits there?**What's the History of American Funeral Homes?**Can you have a viewing before a cremation?**Is it legal to have a viking s...2025-03-2126 minDialogues About DeathDialogues About DeathDialogues About Death | E18 How to Face Loss During the HolidaysJoin us Friday, December 6, 2024 at 9:00am PT for Episode 18 of "Dialogues About Death" as we talk about “How to Face Loss During the Holidays” We hope you'll tune in LIVE for this conversation, as our host, Chris Miller will answer questions like:**Are the holidays a risk factor for death?**What happens when a loved one dies during the holidays?**Why do people dread the holidays?**What are some strategies to face loss during the holidays?Chris will also be answering a variety of questions that have been submitted and s...2025-03-2128 minDialogues About DeathDialogues About DeathDialogues About Death | E19 How to Face Grief During the HolidaysJoin us Friday, December 20, 2024 at 9:00am PT for Episode 19 of "Dialogues About Death" as we talk about “How to Face Grief During the Holidays” We hope you'll tune in LIVE for this conversation, as our host, Chris Miller will answer questions like:� How can I handle holiday gatherings when I'm grieving?  � What should I say to someone who is grieving during the holidays?  � Should I change or maintain holiday traditions after a loss?  � How do I talk to my children about grief during the holidays?  � Is it normal to feel guilty for enjoying the ho...2025-03-2133 minDialogues About DeathDialogues About DeathDialogues About Death | E20 How to Leave a Legacy of LoveJoin us Friday, February 28, 2025 at 9:00am PT for Episode 20 of "Dialogues About Death" as we talk about “How to Leave a Legacy of Love”We hope you'll tune in LIVE for this conversation, as our host, Chris Miller will answer questions like:•How can we ensure our love continues to be felt by those we leave behind?•What role does love play in how we grieve and heal?•How does love influence the way we choose our final resting place or memorial?•Do you think people sense the presence of loved one...2025-03-2129 minDialogues About DeathDialogues About DeathDialogues About Death | E4 Let's talk about GriefLet's talk about Grief2025-03-2039 minDialogues About DeathDialogues About DeathDialogues About Death | E3 Burials vs CremationsJoin us LIVE Friday, Dec. 15th at 9:00am pacific for Dialogues About Death with your host, Chris Miller.This is Episode 3 and we'll be talking about Burials vs Cremations. Tune in to hear stories from behind the scenes.Do you have questions about the process of embalming or cremation? Bring them on Friday, and Chris will answer them LIVE.This show is hosted by our local Funeral Director, Chris Miller. Tune in to hear his perspective on preparing for what's to come, plus hear stories about what has happened behind the scenes of a...2025-03-2036 minDialogues About DeathDialogues About DeathDialogues About Death | E1Join us LIVE Friday, Nov. 17th at 9am pacific for Dialogues About Death with your host Chris Miller.Listen to our local Funeral Director, who grew up in the funeral service, and hear his perspective on preparing for what's to come, plus hear stories about what has happened behind the scenes of a family mortuary and crematory....#ThomasMillerMortuary #dialogue #death #realtalk #cremation #funeralservices #funeraldirector #funeral #burial #coffin2025-03-2028 minDialogues About DeathDialogues About DeathDialogues About Death | E2 Celebrations of Life StoriesJoin us LIVE Friday, Dec. 1st at 9:00am pacific for Dialogues About Death with your host, Chris Miller. Listen to our local Funeral Director, who grew up in the funeral service, and hear his perspective on preparing for what's to come, plus hear stories about what has happened behind the scenes of a family mortuary and crematory.This week, in honor of the holidays, Chris is sharing stories about different services he and his team have helped facilitate, be they simple low-key Memorials to full-blown Celebrations of Life....#ThomasMillerMortuary #dialogue #death #r...2025-03-2035 minMember Talks! by WA. State Funeral Directors AssociationMember Talks! by WA. State Funeral Directors AssociationMemberTalks! w/ Carissa Carlson, CFSP#WSFDA Secretary, Carissa Carlson, CFSP stops by #memberTalks! for a brief conversation.  Have a listen!2023-11-1422 minUndertaking: The PodcastUndertaking: The PodcastComing Full Circle with Jason Johnston CFSPJason Johnston CFSP, joins the show to discuss his his journey into funeral service.  To learn more about Undertaking: The Podcast visit: https://www.undertakingthepodcast.com/2021-02-121h 12Undertaking: The PodcastUndertaking: The PodcastDebating the CFSP Designation. Will Ryan Join the Academy?The Academy of Professional Funeral Service Practice believe in life-long learning through personal and professional development. For those that join the academy and meet its qualifications, they earn the CFSP, Certified Funeral Service Practitioner designation.  Will Ryan join? Only time will tell. To learn more about the academy visit: http://apfsp.org/ To learn more about Undertaking: The Podcast visit: https://www.undertakingthepodcast.com/2021-01-2651 minMember Talks! by WA. State Funeral Directors AssociationMember Talks! by WA. State Funeral Directors AssociationMember Talks! w/ Patty Hutcheson, CFSPPatty Hutcheson, CFSP joins us from the Acadamy of Professional Service Practice on this Week's episode of Member Talks!2021-01-1237 minMember Talks! by WA. State Funeral Directors AssociationMember Talks! by WA. State Funeral Directors AssociationMember Talks! w/ Patty Hutcheson, CFSPPatty Hutcheson, CFSP joins us from the Acadamy of Professional Service Practice on this Week's episode of Member Talks!2021-01-1237 minUndertaking: The PodcastUndertaking: The PodcastDominick Astorino, CFSP, MBIERyan and Brian hit the road to bring Dominick Astorino, CFSP, MBIE to the podcast.  In downtown Detroit, we talk about the passion to learn, the role of the embalmer and the one question every family asks: "Can we see them?"2019-02-091h 47Funeral GurusFuneral GurusJohn McQueen & Todd Van Beck: Funeral Directors are the Magic BulletJohn McQueen & Todd Van Beck: Funeral Directors are the Magic Bullet: another Funeral Trend brought to you by the Funeral Gurus. A Tag Team edition of Funeral Gurus with John McQueen of Anderson McQueen Funeral Homes in St. Petersburg, FL and Todd Van Beck of John A. Gupton College in Nashville, TN. John and Todd share their thoughts on the state of the Funeral Profession, challenges Funeral Homes may face for 2016 and share some strategies […] The post John McQueen & Todd Van Beck: Funeral Directors are the Magic Bullet appeared first on Funeral Gurus.2015-12-1132 minFuneral GurusFuneral GurusLacy Robinson: Cremation Phone ShoppersLacy Robinson: Cremation Phone Shoppers: another Funeral Trend brought to you by the Funeral Gurus. Lacy Robinson, CFSP, Director of Member Development at NFDA announces her upcoming webinar, “Beyond Price – Your Guide to Mastering Cremation Phone Inquiries” and shares a couple of tips that funeral directors can employ right away. Interview by fellow CFSP, Robin Heppell. The post Lacy Robinson: Cremation Phone Shoppers appeared first on Funeral Gurus.2015-11-2513 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowHow to be an All Star Funeral DirectorHow to be an All Star Funeral Director by Funeral Website and Marketing Consultant, Robin Heppell How to be a an all-star funeral director. Now, first off, I'm not going to say that I am the best funeral director ever. I will say though that I feel that I was a really good funeral director and I still get called upon by close families to act in that capacity or even act as a celebrant so I still see things on the front lines. Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Rob...2015-04-2036 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowAre You Mobile Ready? Google is Watching…Are You Mobile Ready? Google is Watching… by Funeral Website and Marketing Consultant, Robin Heppell Mobile responsive and mobile ready websites are going to be a necessity for all businesses starting April 21st because Google has announced that on April 21st. Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites Related posts: No related posts. 2015-04-1011 minFuneral GurusFuneral GurusKyle Nikola: Creating an Event Series to Promote Your Funeral HomeKyle Nikola: Creating an Event Series to Promote Your Funeral Home: another Funeral Trend brought to you by the Funeral Gurus. Kyle Nikola of Families First Care in Savannah, Georgia shares his strategy about how his community events series has really catapulted his company into the community. Check back soon for more interviews by Robin Heppell with forward thinking funeral professionals. The post Kyle Nikola: Creating an Event Series to Promote Your Funeral Home appeared first on Funeral Gurus.2014-11-0526 minFuneral GurusFuneral GurusLacy Robinson: Art of Cremation Phone InquiriesLacy Robinson: Art of Cremation Phone Inquiries: another Funeral Trend brought to you by the Funeral Gurus. Lacy Robinson, CFSP, Senior Professional Development Trainer at Aurora Casket Company shares her insights with cremation phone callers. She lets attendees know what they will learn and take away from her presentation, “Art of Cremation Phone Inquiries: 3 Steps to Better Client Decisions” at the 2013 NFDA Annual Convention. Interview by Robin Heppell, CFSP. The post Lacy Robinson: Art of Cremation Phone Inquiries appeared first on Funeral Gurus.2013-08-0308 minFuneral GurusFuneral GurusKen Varner: Funeral Home & Cemetery SynergyKen Varner: Funeral Home & Cemetery Synergy: another Funeral Trend brought to you by the Funeral Gurus. Ken Varner of Cypress Lawn  Funeral Home & Cemetery in Colma, California shares his thoughts about how funeral homes and cemeteries can work together for memorial services. Ken’s experience is from their combination operation at Cypress Lawn but he explains how stand-alone funeral homes and cemeteries can work together to achieve the same result. He lets […] The post Ken Varner: Funeral Home & Cemetery Synergy appeared first on Funeral Gurus.2013-07-2426 minFuneral GurusFuneral GurusJessica Koth: Public Relations Manager of NFDA talks about Austin 2013Jessica Koth: Public Relations Manager of NFDA talks about Austin 2013: another Funeral Trend brought to you by the Funeral Gurus. Jessica Koth,  Public Relations Manager of NFDA gives us her insights into this year’s Convention that is being held in Austin, Texas.  She shares her tips for first timers plus Jessica discusses some of the new activities and events that will be happening at the 2013 NFDA Annual Convention. Interview by Robin Heppell, CFSP. The post Jessica Koth: Public Relations Manager of NFDA talks about Austin 2013 appeared first on Funeral Gurus.2013-07-1919 minFuneral GurusFuneral GurusColeen Ellis: Pet Loss Services and Your Funeral Home: Co-branding to Create SuccessColeen Ellis: Pet Loss Services and Your Funeral Home: Co-branding to Create Success: another Funeral Trend brought to you by the Funeral Gurus. Coleen Ellis of Two Hearts Pet Loss Center in Greenwood, Indiana shares her insights into the incorporation of pet loss services into regular funeral home offerings. She also shares some tips of how you can test the waters with your community about pet loss this September and also lets attendees know what they will learn at […] The post Coleen Ellis: Pet Loss Services and Your Funeral Home: Co-branding to Create Success appeared firs...2013-07-1724 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowBeware of the Difference Between Opinions and AdviceBeware of the Difference Between Opinions and Advice by Funeral Website and Marketing Consultant, Robin Heppell As you will learn in this episode, this topic is always apparent to me ever since it hit me over the head in 1997 and I think that it is something that you should think about every so often (or even daily)… FSMS-002-OpinionVsAdvice Topics discussed / In this video: 02:34 – Who scored on Hepp […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites ...2013-07-1020 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowGoogle AdWords Campaign & Ad Group Setup for Funeral HomesGoogle AdWords Campaign & Ad Group Setup for Funeral Homes by Funeral Website and Marketing Consultant, Robin Heppell I get a lot of questions about what is the best way to set up a Google AdWords account for funeral homes – and I have seen a lot of AdWords accounts that haven’t been set up properly, so here is what I recommend… FSMS-001-Google-AdWords-Campaign-Ad-Group 00:39 – Very effective marketing tool. 01:20 – Is click […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites ...2013-06-2816 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesIntroduction to Scientific Advertising for Funeral HomesHi this is Robin Heppell. Thank you for your interest in learning more about advertising and marketing for your funeral home or cemetery. I am a lifelong student and since you have taken the time to listen to this recording I can only imagine that you have the same desire for self improvement and increasing […] The post Introduction to Scientific Advertising for Funeral Homes appeared first on Funeral Marketing Blueprint.2013-05-2005 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising Overview Chapters 1 to 4Chapter 1 – How Advertising Laws Are Established This chapter sets the stage for the book as Hopkins establishes a paradigm shift from advertising being a gamble – or guess work, and stating and proving that it can be and should looked at as a science because of the ability to test and track advertisements. […] The post Scientific Advertising Overview Chapters 1 to 4 appeared first on Funeral Marketing Blueprint.2013-05-1908 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising Overview Chapters 5 to 10Chapter 5 – Headlines Headlines are the most important part of your ad whether it is a salesletter, print ad, yellow page ad, or even a Google AdWords ad – the headline is the ad for the ad. If it doesn’t get the attention of the reader, then it doesn’t matter how good the rest […] The post Scientific Advertising Overview Chapters 5 to 10 appeared first on Funeral Marketing Blueprint.2013-05-1809 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising Overview Chapters 11 to 15Chapter 11 – Information This chapter builds off of the Tell Your Full Story chapter. Hopkins is a huge believer in gathering as much information as possible before writing your ad. Even though this could be more directed to advertising agencies getting to know their clients product, this fact finding process can be used by […] The post Scientific Advertising Overview Chapters 11 to 15 appeared first on Funeral Marketing Blueprint.2013-05-1707 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising Overview Chapters 16 to 21Chapter 16 – Leaning On Dealers This chapter is just for information only. But be a student of marketing and see how you are being used by your vendors, because you are their dealers. Chapter 17 – Individuality As stated about Chapter 2, ads should not be written to the masses – they should be […] The post Scientific Advertising Overview Chapters 16 to 21 appeared first on Funeral Marketing Blueprint.2013-05-1606 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 1: How Advertising Laws Are EstablishedThe time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been proved and established. We know what is most effective, and […] The post Scientific Advertising – Chapter 1: How Advertising Laws Are Established appeared first on Funeral Marketing Blueprint.2013-05-1509 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 2: Just SalesmanshipTo properly understand advertising or to learn even its rudiments one must start with the right conception. Advertising is salesmanship. Its principles are the principles of salesmanship. Successes and failures in both lines are due to like causes. Thus every advertising question should be answered by the salesman’s standards. Let us emphasize that point. The […] The post Scientific Advertising – Chapter 2: Just Salesmanship appeared first on Funeral Marketing Blueprint.2013-05-1408 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 3: Offer ServiceRemember the people you address are selfish, as we all are. They care nothing about your interests or profit. They seek service for themselves. Ignoring this fact is a common mistake and a costly mistake in advertising. Ads say in effect, “Buy my brand. Give me the trade you give to others. Let me have […] The post Scientific Advertising – Chapter 3: Offer Service appeared first on Funeral Marketing Blueprint.2013-05-1304 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 4: Mail Order Advertising: What It TeachesThe severest test of an advertising man is in selling goods by mail. But that is a school from which he must graduate before he can hope for success. There cost and result are immediately apparent. False theories melt away like snowflakes in the sun. The advertising is profitable or it is not, clearly on […] The post Scientific Advertising – Chapter 4: Mail Order Advertising: What It Teaches appeared first on Funeral Marketing Blueprint.2013-05-1210 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 5: HeadlinesThe difference between advertising and personal salesmanship lies largely in personal contact. The salesman is there to demand attention. He cannot be ignored. The advertisement can be ignored. But the salesman wastes much of his time on prospects whom he can never hope to interest. He cannot pick them out. The advertisement is read only […] The post Scientific Advertising – Chapter 5: Headlines appeared first on Funeral Marketing Blueprint.2013-05-1107 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 6: PsychologyThe competent advertising man must understand psychology. The more he knows about it the better. He must learn that certain effects lead to certain reactions, and use that knowledge to increase results and avoid mistakes. Human nature is perpetual. In most respects it is the same today as in the time of Caesar. So the […] The post Scientific Advertising – Chapter 6: Psychology appeared first on Funeral Marketing Blueprint.2013-05-1010 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 7: Being SpecificPlatitudes and generalities roll off the human understanding like water from a duck. They leave no impression whatever. To say, “Best in the world,” “Lowest price in existence,” etc. are at best simply claiming the expected. But superlatives of that sort are usually damaging. They suggest looseness of expression, a tendency to exaggerate, a careless […] The post Scientific Advertising – Chapter 7: Being Specific appeared first on Funeral Marketing Blueprint.2013-05-0906 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 8: Tell Your Full StoryWhatever claim you use to gain attention, the advertisement should tell a story reasonably complete. If you watch returns, you will find that certain claims appeal far more than others. But in usual lines a number of claims appeal to a large percentage. Then present those claims in every ad for their effect on that […] The post Scientific Advertising – Chapter 8: Tell Your Full Story appeared first on Funeral Marketing Blueprint.2013-05-0806 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 9: Art In AdvertisingPictures in advertising are very expensive. Not in cost of good art work alone, but in the cost of space. From one-third to one-half of an advertising campaign is often staked on the power of the pictures. Anything expensive must be effective, else it involves much waste. So art in advertising is a study of […] The post Scientific Advertising – Chapter 9: Art In Advertising appeared first on Funeral Marketing Blueprint.2013-05-0707 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 10: Things Too CostlyMany things are possible in advertising which are too costly to attempt. That is another reason why every project and method should be weighed and determined by a known scale of cost and result. Changing people’s habits is very expensive. A project which involves that must be seriously considered. To sell shaving soap to the […] The post Scientific Advertising – Chapter 10: Things Too Costly appeared first on Funeral Marketing Blueprint.2013-05-0607 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 11: InformationAn ad-writer, to have a chance at success, must gain full information on his subject. The library of an ad agency should have books on every line that calls for research. A painstaking advertising man will often read for weeks on some problem which comes up. Perhaps in many volumes he will find few facts […] The post Scientific Advertising – Chapter 11: Information appeared first on Funeral Marketing Blueprint.2013-05-0505 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 12: StrategyAdvertising is much like war, minus the venom. Or much, if you prefer, like a game of chess. We are usually out to capture others’ citadels or garner others’ trade. We must have skill and knowledge. We must have training and experience, also right equipment. We must have proper ammunition, and enough. We dare not […] The post Scientific Advertising – Chapter 12: Strategy appeared first on Funeral Marketing Blueprint.2013-05-0407 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 13: Use Of SamplesThe product itself should be its own best salesman. Not the product alone, but the product plus a mental impression, and atmosphere, which you place around it. That being so, samples are of prime importance. However expensive, they usually form the cheapest selling method. A salesman might as well go out without his sample case […] The post Scientific Advertising – Chapter 13: Use Of Samples appeared first on Funeral Marketing Blueprint.2013-05-0308 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 14: Getting DistributionMost advertisers are confronted with the problem of getting distribution. National advertising is unthinkable without that. A venture cannot be profitable if nine in ten of the converts fail to find the goods. To force dealers to stock by bringing repeated demands may be enormously expensive. To cover the country with a selling force is […] The post Scientific Advertising – Chapter 14: Getting Distribution appeared first on Funeral Marketing Blueprint.2013-05-0206 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 15: Test CampaignsAlmost any questions can be answered, cheaply, quickly and finally, by a test campaign. And that’s the way to answer them – not by arguments around a table. Go to the court of last resort – the buyers of your product. On every new project there comes up the question of selling that article profitably. […] The post Scientific Advertising – Chapter 15: Test Campaigns appeared first on Funeral Marketing Blueprint.2013-05-0107 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 16: Leaning On DealersWe cannot depend much in most lines on the active help of jobbers or of dealers. They are busy. They have many lines to consider. The profit on advertised lines is not generally large. And an advertised article is apt to be sold at cut prices. The average dealer does what you would do. He […] The post Scientific Advertising – Chapter 16: Leaning On Dealers appeared first on Funeral Marketing Blueprint.2013-04-3003 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 17: IndividualityA person who desires to make an impression must stand out in some way from the masses and in a pleasing way. Being eccentric, being abnormal is not distinction to covet. But doing admirable things in a different way gives one a great advantage. So with salesmen, in person or in print. There is uniqueness […] The post Scientific Advertising – Chapter 17: Individuality appeared first on Funeral Marketing Blueprint.2013-04-2903 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 18: Negative AdvertisingTo attack a rival is never good advertising. Don’t point out others’ faults. It is not permitted in the best mediums. It is never good policy. The selfish purpose is apparent. It looks unfair, not sporty. If you abhor knockers, always appear a good fellow. Show a bright side, the happy and attractive side, not […] The post Scientific Advertising – Chapter 18: Negative Advertising appeared first on Funeral Marketing Blueprint.2013-04-2802 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 19: Letter WritingThis is another phase of advertising which all of us have to consider. It enters, or should enter, into all campaigns. Every business man receives a large number of circular letters. Most of them go direct to the waste basket. But he acts on others, and others are filed for reference. Analyze those letters. The […] The post Scientific Advertising – Chapter 19: Letter Writing appeared first on Funeral Marketing Blueprint.2013-04-2705 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 20: A Name That HelpsThere is great advantage in a name that tells a story. The name is usually prominently displayed. To justify the space it occupies, it should aid the advertising. Some such names are almost complete advertisements in themselves. May Breath is such a name. Cream of Wheat is another. That name alone has been worth a […] The post Scientific Advertising – Chapter 20: A Name That Helps appeared first on Funeral Marketing Blueprint.2013-04-2603 minScientific Advertising for Funeral HomesScientific Advertising for Funeral HomesScientific Advertising – Chapter 21: Good BusinessA rapid stream ran by the writer’s boyhood home. The stream turned a wooden wheel and the wheel ran a mill. Under that primitive method, all but a fraction of the streams potentiality went to waste. Then someone applied scientific methods to that stream – put in a turbine and dynamos. Now, with no more […] The post Scientific Advertising – Chapter 21: Good Business appeared first on Funeral Marketing Blueprint.2013-04-2506 minFuneral GurusFuneral GurusFuneral Showcase: Steven Crawford of Directors’ ChoiceFuneral Showcase: Steven Crawford of Directors’ Choice: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell interviews Steven Crawford of Directors’ Choice Funeral Home Answering Service talks about the considerations funeral homes have to make when entrusting your telephones to a call answering service. Steve also shares some technological advances and additional services that can further help your funeral home’s communication needs. The post Funeral Showcase: Steven Crawford of Directors’ Choice appeared first on Funeral Gurus.2013-01-2336 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowDouble Your Website Traffic – 1 – IntroductionDouble Your Website Traffic – 1 – Introduction by Funeral Website and Marketing Consultant, Robin Heppell Welcome to the Double your Funeral Home Website Traffic Video Series. Part 1 of 6 Next module: Email Obit To Family Immediately Tweetables: Click to Tweet: Dr. Earl Grollman said, “Grief shared is grief diminished.” http://ctt.ec/t5oHC+ Click to Tweet: Harnessing the power of the online obituary. http://ctt.ec/abc35+ If you prefer text – here it is… […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | F...2013-01-0701 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowDouble Your Website Traffic – 2 – Email FamilyDouble Your Website Traffic – 2 – Email Family by Funeral Website and Marketing Consultant, Robin Heppell If you are only going to implement one strategy, do this one – it is the most powerful. Part 2 of 6 Copy, Paste & Use the following… Subject: Obituary for [First Name] [Last Name] Dear [Family Member], I have uploaded your [Dad’s] obituary notice to our website at http://www.YourFuneralChapel.com/john-doe Feel free to forward this […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home We...2013-01-0705 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowDouble Your Website Traffic – 3 – Email Church & GroupsDouble Your Website Traffic – 3 – Email Church & Groups by Funeral Website and Marketing Consultant, Robin Heppell This strategy is the easiest get started and it will improve your relations with your local churches. Part 3 of 6 Copy, Paste & Use the following… Subject: Obituary for [First Name] [Last Name] Dear [Church / Group Name], We are sorry to advise you that your member, [Deceased’s Name] has passed away (or died) […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites Related po...2013-01-0704 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowDouble Your Website Traffic – 4 – Facebook Family StrategyDouble Your Website Traffic – 4 – Facebook Family Strategy by Funeral Website and Marketing Consultant, Robin Heppell The # 1 Traffic Strategy for Facebook – even if you’re not on Facebook yourself. Part 4 of 6 Copy, Paste & Use the following… There are 5 simple steps to add an Obituary Link to Facebook: Go to the page where the obituary is for your loved one or friend  Copy the web page […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites Related posts: Double You...2013-01-0703 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowDouble Your Website Traffic – 5 – Bonus: Checklist of more Traffic StrategiesDouble Your Website Traffic – 5 – Bonus: Checklist of more Traffic Strategies by Funeral Website and Marketing Consultant, Robin Heppell Here is a list of 8 simple one-and-done strategies that you can implement to drive more traffic to your website automatically. Part 5 of 6 Email Signature Social Icons on Obit TAF (Tell A Friend) – Share Obituary Automated Posting to Facebook Automated Posting to Twitter In the newspaper, “Condolences may be offered for the […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites...2013-01-0706 minFuneral Strategy and Marketing ShowFuneral Strategy and Marketing ShowDouble Your Website Traffic – 6 – Recap & ChallengeDouble Your Website Traffic – 6 – Recap & Challenge by Funeral Website and Marketing Consultant, Robin Heppell Are you up for the Double Your Traffic Challenge? I’ll give you a free custom video for participating. Part 6 of 6 If you prefer text – here it is… Thanks for watching How to Double Your Funeral Home Website Traffic in this video series. Don’t get overwhelmed. Just start with one of the strategies […] Copyright © 2011 Robin Heppell, CFSP & Funeral Futurist ™ Other Funeral Home Resources by Robin Heppell: Funeral Speakers | Funeral Marketing Consultant | Internet Marketing Training for Funeral Homes | Funeral Home Websites Rel...2013-01-0705 minFuneral GurusFuneral GurusFuneral Showcase: Frank Clark of Google Trusted Photographers MDFuneral Showcase: Frank Clark of Google Trusted Photographers MD: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell interviews Frank Clark of Google Trusted Photographers MD explains how Google Business Virtual Tours can give prospective client families an introduction to your facilities so they are more comfortable when they arrive. To receive a $100 discount off of your Google Virtual Tour, click here and complete the online form. The post Funeral Showcase: Frank Clark of Google Trusted Photographers MD appeared first on Funeral Gurus.2012-12-2922 minFuneral GurusFuneral GurusFuneral Showcase: Doug Gober of Live Oak BankFuneral Showcase: Doug Gober of Live Oak Bank: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell interviews Doug Gober of Live Oak Bank and lets you know how they can help funeral entrepreneurs expand their businesses. The post Funeral Showcase: Doug Gober of Live Oak Bank appeared first on Funeral Gurus.2012-12-2836 minFuneral GurusFuneral GurusRobin Heppell: 5 Ways to Win Online ShoppersRobin Heppell: 5 Ways to Win Online Shoppers: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell, CFSP of FuneralFuturist.com provides a brief overview of the ICCFA Convention and shares what he will be covering at his presentation, “5 Ways to Win Online Price Shoppers” on Thursday, March 22 at 3:30 pm at the 2012 ICCFA Annual Convention. Attendees will receive a set of worksheets and checklists so that they can […] The post Robin Heppell: 5 Ways to Win Online Shoppers appeared first on Funeral Gurus.2012-03-1914 minFuneral GurusFuneral GurusLibby Gill: You (and Your Staff) Un-StuckLibby Gill: You (and Your Staff) Un-Stuck: another Funeral Trend brought to you by the Funeral Gurus. Libby Gill, author of You Unstuck: The New Rules of Risk-Taking in Work & Life shares her insights why and how companies and people get “stuck” and don’t keep up with the changing times and miss opportunities for innovation and growth, and she lets attendees know what they will learn at her presentation, “You (and […] The post Libby Gill: You (and Your Staff) Un-Stuck appeared first on Funeral Gurus.2012-02-2524 minFuneral GurusFuneral GurusMatt Grieco: Funeral Directing – Stepping Out of the ShadowsMatt Grieco: Funeral Directing – Stepping Out of the Shadows: another Funeral Trend brought to you by the Funeral Gurus. Matt Grieco of Grieco Family Funeral Homes of Southeastern Pennsylvania and Delaware shares his thoughts on why funeral directors need to be more visible at funeral services and in the community and what attendees will learn at his presentation, “Funeral Directing: Stepping Out of the Shadows” at the 2012 ICCFA Annual Convention. Interview by Funeral […] The post Matt Grieco: Funeral Directing – Stepping Out of the Shadows appeared first on Funeral Gurus.2012-02-1622 minFuneral GurusFuneral GurusColeen Ellis: Sales – It’s Not A Dirty WordColeen Ellis: Sales – It’s Not A Dirty Word: another Funeral Trend brought to you by the Funeral Gurus. Coleen Ellis, president of Two Hearts Pet Loss Center, provides an overview of the Pet Loss Professional Alliance Conference, shares her thoughts on the Pet Loss industry, plus informs attendees what they will learn at her presentation, “Sales – It’s Not A Dirty Word” at the 2012 ICCFA Annual Convention. Interview by Funeral Website Design […] The post Coleen Ellis: Sales – It’s Not A Dirty Word appeared first on Funeral Gurus.2012-02-1630 minFuneral GurusFuneral GurusChris Farmer: When the Regulators Come KnockingChris Farmer: When the Regulators Come Knocking: another Funeral Trend brought to you by the Funeral Gurus. Chris Farmer of Sheehy, Ware & Pappas of Houston, Texas,  shares his thoughts on issues that funeral homes and cemeteries can face with regulators and what you should do when your firm receives a citation, plus what attendees will learn at his presentation, “When the Regulators Come Knocking” at the 2012 ICCFA Annual Convention. Interview by […] The post Chris Farmer: When the Regulators Come Knocking appeared first on Funeral Gurus.2012-02-1419 minFuneral GurusFuneral GurusJohn Callaghan: 7 Steps for Developing a Strategic Marketing PlanJohn Callaghan: 7 Steps for Developing a Strategic Marketing Plan: another Funeral Trend brought to you by the Funeral Gurus. John Callaghan, founder of FuneralSuccess.com, shares his thoughts on the importance of Funeral Homes creating a Strategic Marketing plan and what attendees will learn at his presentation, “7 Steps for Developing a Strategic Marketing Plan” at the 2012 ICCFA Annual Convention. Interview by Funeral Speaker, Robin Heppell. Go here for more ICCFA 2012 Pre-Convention Interviews The post John Callaghan: 7 Steps for Developing a Strategic Marketing Plan appeared first on Funeral Gurus.2012-02-1321 minFuneral GurusFuneral GurusLarry Merington: Marketing to the New BoomerLarry Merington: Marketing to the New Boomer: another Funeral Trend brought to you by the Funeral Gurus. Larry Merington, VP of Strategic Market Development for Stewart Enterprises Inc., shares his insights into new research on why and how today’s Baby Boomer makes purchasing decisions, especially in the new economic climate and gives a sneak peak of what attendees will discover at his presentation, “Marketing to the New Boomer” at the 2012 ICCFA […] The post Larry Merington: Marketing to the New Boomer appeared first on Funeral Gurus.2012-02-1321 minFuneral GurusFuneral GurusJim McCann: Bringing Your Business to Full BloomJim McCann: Bringing Your Business to Full Bloom: another Funeral Trend brought to you by the Funeral Gurus. Jim McCann, CEO of 1-800-FLOWERS.com and author of Celebrating Life: Words of Comfort, together with Jill Eastman Vidal and Fran Cuomo, share thoughts on how his business has grown though four waves of change as well as how the floral industry and funeral industry are integrated, plus what  attendees will learn from his keynote presentation, […] The post Jim McCann: Bringing Your Business to Full Bloom appeared first on Funeral Gurus.2012-02-1128 minFuneral GurusFuneral GurusDr. Robert Cialdini: Influence: Breaking Down the Barriers to YesDr. Robert Cialdini: Influence: Breaking Down the Barriers to Yes: another Funeral Trend brought to you by the Funeral Gurus. Dr. Robert Cialdini, author of Influence: Science & Practice and Yes: 50 Scientifically Proven Ways to Be Persuasive, shares his thoughts on ethical influence and persuasion and how it applies to the funeral industry and what  attendees will learn from his keynote presentation, “Influence: Breaking Down the Barriers to Yes”  at the 2012 ICCFA Annual […] The post Dr. Robert Cialdini: Influence: Breaking Down the Barriers to Yes appeared first on Funeral Gurus.2012-02-1019 minFuneral GurusFuneral GurusStephen Shapiro: Speed Ideating & Personality PokerStephen Shapiro: Speed Ideating & Personality Poker: another Funeral Trend brought to you by the Funeral Gurus. Stephen Shapiro, author of Best Practices Are Stupid & Personality Poker, shares his thoughts on innovation for the funeral industry and what  attendees will learn from his keynote presentation, “Speed Ideating” and his breakout session, “Personality Poker” at the 2012 ICCFA Annual Convention. Please share your thoughts below about the interview. If you have a […] The post Stephen Shapiro: Speed Ideating & Personality Poker appeared first on Funeral Gurus.2012-02-1014 minFuneral GurusFuneral GurusDoug Gober: Content is KingDoug Gober: Content is King: another Funeral Trend brought to you by the Funeral Gurus. Doug Gober, funeral industry liason and senior loan officer for Live Oak Bank, based in Wilmington, North Carolina, shares his research from a six month study of how to make services better by focusing on the content of the service from the family, the funeral director and the clergy in his presentation, “Content is King” […] The post Doug Gober: Content is King appeared first on Funeral Gurus.2012-02-0721 minFuneral GurusFuneral GurusMark Jorgensen: Evaluating Resumes to Qualify Great HiresMark Jorgensen: Evaluating Resumes to Qualify Great Hires: another Funeral Trend brought to you by the Funeral Gurus. Mark Jorgensen of Global Recruiters of Batesville talks about the current job climate in the funeral profession and shares some examples of  his presentation, “Evaluating Resumes to Qualify Great Hires” at the 2012 ICCFA Annual Convention. Interview by Funeral Speaker, Robin Heppell. (Note: Due to a technical error, Heppell had to re-record his portion and splice in his segments – […] The post Mark Jorgensen: Evaluating Resumes to Qualify Great Hires appeared first on Funeral Gurus.2012-02-0626 minFuneral GurusFuneral GurusChuck Gallagher: ABCs of Social NetworkingChuck Gallagher: ABCs of Social Networking: another Funeral Trend brought to you by the Funeral Gurus. Chuck Gallagher vice president of sales and marketing for American Funeral Financial talks about tapping into the social networking marketing opportunity during his presentation, “ABCs of Social Networking” at the 2010 ICCFA Annual Convention. Interview by Funeral Internet Consultant, Robin Heppell. Go here for more ICCFA 2010 Pre-Convention Interviews The post Chuck Gallagher: ABCs of Social Networking appeared first on Funeral Gurus.2010-02-2600 minFuneral GurusFuneral GurusEric Robuck: Internet Security 101Eric Robuck: Internet Security 101: another Funeral Trend brought to you by the Funeral Gurus. Eric Robuck president of WebCemeteries.com talks about understanding the types of attackers, the attacks they use and solutions you can employ to secure your business during his presentation, “Internet Security 101” at the 2010 ICCFA Annual Convention. Interview by Funeral Website Consultant, Robin Heppell. Go here for more ICCFA 2010 Pre-Convention Interviews The post Eric Robuck: Internet Security 101 appeared first on Funeral Gurus.2010-02-2600 minFuneral GurusFuneral GurusNick Morgan: Authentic CommunicationNick Morgan: Authentic Communication: another Funeral Trend brought to you by the Funeral Gurus. Dr. Nick Morgan of www.PublicWords.com of Boston, MA talks about his presentation, Authentic Communication at the 2010 ICCFA Annual Convention. Interview by Funeral Marketing Consultant, Robin Heppell. Go here for more ICCFA 2010 Pre-Convention Interviews The post Nick Morgan: Authentic Communication appeared first on Funeral Gurus.2010-02-2600 minFuneral GurusFuneral GurusZe Frank: Facebook May Not Be The AnswerZe Frank: Facebook May Not Be The Answer: another Funeral Trend brought to you by the Funeral Gurus. Social Media Guru, Ze Frank (and video blogger for Time.com) shares his thoughts about how social media may be approached by the funeral industry. Ze will be presenting “Facebook May Not Be The Answer”at the 2010 ICCFA Annual Convention. Interview by Funeral Internet Marketing Trainer, Robin Heppell. Go here for more ICCFA 2010 Pre-Convention Interviews The post Ze Frank: Facebook May Not Be The Answer appeared first on Funeral Gurus.2010-02-0236 minFuneral GurusFuneral GurusTara Hunt: Building Your Social Network with Social CapitalTara Hunt: Building Your Social Network with Social Capital: another Funeral Trend brought to you by the Funeral Gurus. Tara Hunt author of The Whuffie Factor talks about how social media and the funeral industry can mesh together and about her presentation, “Building Your Social Network with Social Capital”at the 2010 ICCFA Annual Convention. Interview by Funeral Website Consultant, Robin Heppell. Go here for more ICCFA 2010 Pre-Convention Interviews The post Tara Hunt: Building Your Social Network with Social Capital appeared first on Funeral Gurus.2010-01-2650 minFuneral GurusFuneral GurusICCFA 2010 Convention: Joe Budzinski, Internal COO of ICCFAICCFA 2010 Convention: Joe Budzinski, Internal COO of ICCFA: another Funeral Trend brought to you by the Funeral Gurus. Joe Budzinski, Internal COO of the ICCFA talks about the Technology Track and the other Programs at the ICCFA 2010 Convention with the Funeral Technology Track Chair, Robin Heppell. This is the first of Tech Track Tuesday Talks – more interviews to come each Tuesday leading up to the Convention. Go here for more ICCFA […] The post ICCFA 2010 Convention: Joe Budzinski, Internal COO of ICCFA appeared first on Funeral Gurus.2010-01-1934 minFuneral GurusFuneral GurusBlair Nelsen talks about Funeral Business Models and Online Marketing for Funeral HomesBlair Nelsen talks about Funeral Business Models and Online Marketing for Funeral Homes: another Funeral Trend brought to you by the Funeral Gurus. Blair Nelsen of Nelsen Funeral Homes in Richmond & Williamsburg, Virginia and the Cremation Society of Virginia talks about Funeral Business Models and Online Marketing for Funeral Homes. Interview by Funeral Marketing & SEO Consultant, Robin Heppell. This interview is part of the Tributes.com Interview Series. The post Blair Nelsen talks about Funeral Business Models and Online Marketing for Funeral Homes appeared first on Funeral Gurus.2009-12-1035 minFuneral GurusFuneral GurusKen Varner talks about Cypress Lawn and the Michael Jackson ServiceKen Varner talks about Cypress Lawn and the Michael Jackson Service: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell of www.FuneralFuturistWebsites.com talks with Ken Varner of www.CypressLawn.com about the operations at Cypress Lawn and also chat about the Michael Jackson service.  This interview is part of the Tributes.com Interview Series. The post Ken Varner talks about Cypress Lawn and the Michael Jackson Service appeared first on Funeral Gurus.2009-07-1041 minFuneral GurusFuneral GurusJackie Huba chats about Creating Customer EvangelistsJackie Huba chats about Creating Customer Evangelists: another Funeral Trend brought to you by the Funeral Gurus. Jackie Huba, author of Citizen Marketers and Creating Customer Evangelists talks about her presentation of the same name at the 2009 ICCFA Annual Convention.  Interview by Funeral Web Strategist, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews The post Jackie Huba chats about Creating Customer Evangelists appeared first on Funeral Gurus.2009-04-1815 minFuneral GurusFuneral GurusFrank Rosenacker talks about Funeral Pricing, Packaging, Itemization & MerchandiseFrank Rosenacker talks about Funeral Pricing, Packaging, Itemization & Merchandise: another Funeral Trend brought to you by the Funeral Gurus. Frank Rosenacker of Rosenacker & Associates in Cincinnati, Ohio talks about his presentation, Are You Priced for 2009? at the 2009 ICCFA Annual Convention.  Interview by Robin Heppell of Funeral Futurist Websites. Go here for more ICCFA 2009 Pre-Convention Interviews The post Frank Rosenacker talks about Funeral Pricing, Packaging, Itemization & Merchandise appeared first on Funeral Gurus.2009-04-1700 minFuneral GurusFuneral GurusDavid Johnson talks about Internet Leads and SalesDavid Johnson talks about Internet Leads and Sales: another Funeral Trend brought to you by the Funeral Gurus. David Johnson of TheFuneralSite.com in Kent, Washington talks about his joint presentation with Michael Turkiewicz of FuneralNet in Portland, Oregon, Internet Panel: Using Your Web Site to Generate Leads & Sales at the 2009 ICCFA Annual Convention.  Interview by Robin Heppell of FuneralFuturist.com. Go here for more ICCFA 2009 Pre-Convention Interviews The post David Johnson talks about Internet Leads and Sales appeared first on Funeral Gurus.2009-04-1517 minFuneral GurusFuneral GurusJoe Budzinski: ICCFA Internal Chief Operating OfficerJoe Budzinski: ICCFA Internal Chief Operating Officer: another Funeral Trend brought to you by the Funeral Gurus. Joe Budzinski, the Internal Chief Operating Officer of the ICCFA talks about the direction of the Association, the new website including the ICCFA Cafe and the excitement leading up to the Annual Convention.  Interview by Funeral Website Consultant, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews The post Joe Budzinski: ICCFA Internal Chief Operating Officer appeared first on Funeral Gurus.2009-04-1500 minFuneral GurusFuneral GurusMark Krause: President of ICCFAMark Krause: President of ICCFA: another Funeral Trend brought to you by the Funeral Gurus. Mark Krause of Krause Funeral Homes and Cremation in Milwaukee, Wisconsin and also the President of the ICCFA talks about his two presentations, Cremation Ethics and Funeral and Interment in China was well as reflecting on his year as the ICCFA President. Interview by Funeral Speaker, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention […] The post Mark Krause: President of ICCFA appeared first on Funeral Gurus.2009-04-1517 minFuneral GurusFuneral GurusTodd Van Beck & Robin Heppell talk about the ICCFA ConventionTodd Van Beck & Robin Heppell talk about the ICCFA Convention: another Funeral Trend brought to you by the Funeral Gurus. Todd Van Beck and Robin Heppell chat about their upcoming presentations for the 2009 ICCFA Annual Convention.  Todd’s presentation is The Assassination and Funeral of Abraham Lincoln and Rob’s is What’s Your Strategy.  They also share their thoughts on the ICCFA as an association. Go here for more ICCFA 2009 Pre-Convention Interviews The post Todd Van Beck & Robin Heppell talk about the ICCFA Convention appeared first on Funeral Gurus.2009-04-1426 minFuneral GurusFuneral GurusDr. Robert Taylor: Organizational Dynamics & Personnel ManagementDr. Robert Taylor: Organizational Dynamics & Personnel Management: another Funeral Trend brought to you by the Funeral Gurus. Dr. Robert Taylor of the University of Memphis talks about his presentations, Organization Dynamics: Turning the Team You Have into the Team You Want and Personnel Management: Hiring and Motivating Your Staff at the 2009 ICCFA Annual Convention.  Interview by Funeral Management  Consultant, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews The post Dr. Robert Taylor: Organizational Dynamics & Personnel Management appeared first on Funeral Gurus.2009-04-1413 minFuneral GurusFuneral GurusBuddy Phaneuf talks about Newspapers and Online ObitsBuddy Phaneuf talks about Newspapers and Online Obits: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell of www.FuneralFuturist.com talks with Buddy Phaneuf of www.Phaneuf.net and www.CSNH.com about newspaper obituaries and online obits.  This interview is part of the Tributes.com Interview Series. The post Buddy Phaneuf talks about Newspapers and Online Obits appeared first on Funeral Gurus.2009-04-1421 minFuneral GurusFuneral GurusDean Lindsay: Cracking the Networking CodeDean Lindsay: Cracking the Networking Code: another Funeral Trend brought to you by the Funeral Gurus. Dean Lindsay of Dallas, Texas and author of Cracking the Networking Code talks about his presentation at the 2009 ICCFA Annual Convention.  Interview by Funeral Consultant, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews The post Dean Lindsay: Cracking the Networking Code appeared first on Funeral Gurus.2009-04-1313 minFuneral GurusFuneral GurusDavid Kessler & John Heald talk about Grieving OnlineDavid Kessler & John Heald talk about Grieving Online: another Funeral Trend brought to you by the Funeral Gurus. Robin Heppell of www.FuneralFuturist.com chats with David Kessler of www.Grief.com and John Heald of www.Tributes.com about how people are grieving online. This interview is part of the Tributes.com Interview Series. The post David Kessler & John Heald talk about Grieving Online appeared first on Funeral Gurus.2009-04-0800 minFuneral GurusFuneral GurusMarty Byars ICCFA Pre Convention InterviewMarty Byars ICCFA Pre Convention Interview: another Funeral Trend brought to you by the Funeral Gurus. Marty Byars of Byars Funeral Home & Cremation Services  in Cumming, Georgia talks about his presentation, “I Feel as Though I Know You” at the 2009 ICCFA Annual Convention.  Interview by Funeral Website Designer, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews The post Marty Byars ICCFA Pre Convention Interview appeared first on Funeral Gurus.2009-04-0800 minFuneral GurusFuneral GurusTim Thompson ICCFA Pre Convention InterviewTim Thompson ICCFA Pre Convention Interview: another Funeral Trend brought to you by the Funeral Gurus. Tim Thompson of Mt. Royal Commemorative Services in Montreal, Quebec talks about his presentation, The Changing World of Advertising at the 2009 ICCFA Annual Convention.  Interview by Funeral Marketing Consultant, Robin Heppell. Go here for more ICCFA 2009 Pre-Convention Interviews The post Tim Thompson ICCFA Pre Convention Interview appeared first on Funeral Gurus.2009-04-0812 minFuneral GurusFuneral GurusFuneral Home Documentary – Yves BerthiaumeFuneral Home Documentary – Yves Berthiaume: another Funeral Trend brought to you by the Funeral Gurus. Funeral director Yves Berthiaume, Berthiaume Funeral Home, Hawkesbury, Ontario tells about his experience having his funeral home the subject of a documentary about funeral service.  To view “At Death’s Door” visit the Ontario Funeral Service Association’s website. On October 30, 2007, PBS is airing its documentary, The Undertaking featuring the Lynch & Sons Funeral Homes […] The post Funeral Home Documentary – Yves Berthiaume appeared first on Funeral Gurus.2007-10-1604 minFuneral GurusFuneral GurusMark Colgan NFDA Pre-Convention Interview 2007Mark Colgan NFDA Pre-Convention Interview 2007: another Funeral Trend brought to you by the Funeral Gurus. Mark Colgan of Plan Your Legacy presents “Multi-Generational Loyalty Through Continuing Care” For more information about Mark Colgan and Plan Your Legacy, visit the website at: www.planyourlegacy.com. For more interviews, see the list of presenters – NFDA 2007 Presenters The post Mark Colgan NFDA Pre-Convention Interview 2007 appeared first on Funeral Gurus.2007-09-2117 minFuneral GurusFuneral GurusKimberly Gehlert NFDA Pre-Convention Interview 2007Kimberly Gehlert NFDA Pre-Convention Interview 2007: another Funeral Trend brought to you by the Funeral Gurus. Kimberly Gehlert of the Academy of Professional Funeral Service Practice presents “CFSP: A Must Have for your Professional Career” For more information about the Academy and the CFSP Designation, visit the website at: www.apfsp.com. Interview by Funeral Director, Robin Heppell, CFSP. For more interviews, see the list of presenters – NFDA 2007 Presenters The post Kimberly Gehlert NFDA Pre-Convention Interview 2007 appeared first on Funeral Gurus.2007-09-1927 minFuneral GurusFuneral GurusMike Kubasak NFDA Pre-Convention Interview 2007Mike Kubasak NFDA Pre-Convention Interview 2007: another Funeral Trend brought to you by the Funeral Gurus. Mike Kubasak introduces his new book, “Traversing the Minefield, Best Practice: Reducing Risk In Funeral-Cremation Service” and presents “Power-Full or Power-Less – Questioning Skills to Make Revenues Soar” For more information about Mike Kubasak, visit his website at www.kubasak.com. For more interviews, see the list of presenters – NFDA 2007 Presenters The post Mike Kubasak NFDA Pre-Convention Interview 2007 appeared first on Funeral Gurus.2007-09-1529 minFuneral GurusFuneral GurusConversations with Jessica Mitford – Ron HastConversations with Jessica Mitford – Ron Hast: another Funeral Trend brought to you by the Funeral Gurus. Publisher Ron Hast of Mortuary Management and Funeral Monitor reflects on his many conversations with Jessica Mitford. This 30 plus year dialogue started after Mitford wrote her 1963 expose of the funeral industry, American Way of Death. Hast shares his experience at Mitford’s memorial service as well as their last conversation together. Interview by Robin […] The post Conversations with Jessica Mitford – Ron Hast appeared first on Funeral Gurus.2007-08-1900 min