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CafeSoCoCafeSoCoSparking Positive Conversation - Ep. 504<img src="https://assets.podomatic.net/ts/94/94/ba/cafesoco/3000x3000_13353937.jpg" alt="itunes pic" /><br />Social Made Local is socially responsible apparel that unites content creators with opportunities, purpose and community. They believe in the values of original aesthetic, authentic storytelling and positive influence. Tyler Babiy joined Dan to look at how Social Made Local came about and how we need to connect with other humans beyond the keyboard. -- Dan Gold https://twitter.com/dangoldmedia Social Made Local https://socialmadelocal.ca/ Music https://soundcloud.com/joakimkarud2019-05-2822 minCafeSoCoCafeSoCoCalzone and Evaluation - CafeSoCo Ep. 503Evaluation and measurement is not just for the commercial sector, its place is firmly cemented in the not-for-profit sectors as well. Brian Hoessler is the Founder, Principal, Connector-in-Chief, and assorted other titles at Strong Roots Consulting. Based in Saskatoon, he helps non-profits and other groups that work for good, do better. This fascinating conversation covers different areas of measurement which apply to all sectors of business, public bodies and the third sector. Find out more about Brian's podcast The Eval Cafe: https://evalcafe.wordpress.com/ Check out one of our other podcasts the IABC International Podcast: http://anchor.fm/iabc2019-05-1532 minCafeSoCoCafeSoCoRoland Hiding Behind a Tree, IABC and Market Research - CafeSoCo Ep. 502Roland Pajares from NRG Research Group joined Dan to talk about ethics, research and his dedication to IABC. Listen as to why he was hiding behind a tree. Music: http://youtube.com/joakimkarud Thank you for listening.2019-03-0624 minCafeSoCoCafeSoCoKelsie Fraser talks cops and comms - CafeSoCo Ep. 501How does a police service communicate during quiet periods, active situations and ongoing community building? Kelsie Fraser from the Saskatoon Police Service speaks about the opportunities to tell stories, build relationships and that #BackstreetBoys video. #communications #publicrelations #publicaffairs #crisiscommunications #mediarelations2019-01-2335 minCafeSoCoCafeSoCoPoorly targeted Commercials - CafeSoCo Bitesize Ep. 5Traditional media only knows a bell-curve of an audience profile. Digital channels deliver more precise insights. Stop audiences turning off by using analytics to deliver precisely targeted commercial content which speaks to them. Music by Joakim Karud http://youtube.com/joakimkarud #advertising #media #broadcast #radio #tv #digital #SiriusXM #3G #4G #5G2019-01-0905 minCafeSoCoCafeSoCoLive Streaming Tips - CafeSoCo Bitesize Ep.4Don't ruin a good Facebook Live or Zoom session by tripping over basic best practice. Do you need a live stream at all? In just 4 minutes you'll have the essentials in your pocket. Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU #mediaproduction #livestreaming #publicrelations #marketing #videomarketing #contentmarketing2018-11-0104 minCafeSoCoCafeSoCoGoogle Plus is Dead - CafeSoCo Bitesize Ep. 3Ben Borne, 2018-2019 President of IABC Saskatoon joins Dan to consider what went wrong with Google+. From public perception to coming back from the dead. #socialmedia #marketing #communications #IABC Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU2018-10-1410 minCafeSoCoCafeSoCoPodcast Hosting Options - CafeSoCo Bitesize Ep.2With so many options around podcasting, hosting can be overwhelming. Should you use Libsyn, Anchor, Audioboom, Soundcloud or something else? Here is the answer. #podcasthosting #podcasting #hosting Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU2018-08-3103 minCafeSoCoCafeSoCoFree audio tools - CafeSoCo Bitesize Ep.1123apps.com is an amazing free site with tools to help you produce video and audio. A straightforward interface with lots of functions for the budding producer. The audio converter is excellent as are the PDF tools. #123apps #audio #podcasting #audiotools Music: By The Croft by Joakim Karud https://soundcloud.com/joakimkarud Music promoted by Audio Library https://youtu.be/tnV_PH26SVU2018-08-2905 minCafeSoCoCafeSoCoTransformation in Media - CafeSoCo Ep. 407During Transform 2018, Dan had the opportunity to present. Instead of producing handouts or a downloadable deck, he created this podcast. From being stuck in a rut to daring to be different, this session highlighted the need to tell your stories. #IABCTransform18 #transform18 #marketing #communications #podcasting #yyc @calgary2018-06-1839 minCafeSoCoCafeSoCoZef Zan talks about streaming and virtual conferences. CafeSoCo Ep. 406Zef Zan talks about live streaming and virtual conferences. How online video is a perfect format for her and her community. -- CafeSoCo thanks to Martin Charlton Communications is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges.2018-01-1142 minCafeSoCoCafeSoCoHow Communications Can Save Lives - CafeSoCo Ep. 405Richard Kies speaks to #CafeSoCo about his time with the Canadian Red Cross and how they used communications. -- CafeSoCo thanks to Martin Charlton Communications is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges.2018-01-1152 minCafeSoCoCafeSoCoCatherine Ducharme talks Recruitment on CafeSoCo Ep. 404Catherine Ducharme from Smart, Savvy + Associates talks about the world of recruitment, IABC and communications. CafeSoCo Ep 404. -- CafeSoCo thanks to Martin Charlton Communications is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges. #recruitment, #iabc #smartsavvy #employment #podcast #socialmedia #contentmarketing2017-12-1524 minCafeSoCoCafeSoCoHow to market a sports team in the 21st Century - CafeSoCo Ep. 403Tyler Wawryk from Saskatoon Blades Hockey Club joins Dan on CafeSoCo thanks to Martin Charlton Communications to discuss a year in the life of a sports marketer. We discuss how this Western Hockey League team's communication's manager deals with everything from content strategy and production, to media strategy, timelines and much more. Apologies for the audio quality in the acoustically harsh meeting room. -- CafeSoCo is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they...2017-12-1556 minCafeSoCoCafeSoCoRob Simms discusses the roles of CTO / CMO / CIO - CafeSoCo Ep. 402Rob Simms joins CafeSoCo to discuss the world of the Chief Marketing Officer and how they use technology. We also discusss how he marketed / communicated camsworld.com - The Cloud. Analytics. Mobile. Security and Social event. CafeSoCo Ep. 402 Thanks to Martin Charlton Communications #CIO #CAMSSWorld #CMO #technology #conference2017-12-1538 minCafeSoCoCafeSoCoGrow with Brand Storytelling - CafeSoCo Ep. 401The Importance of Brand Storytelling. Learn from Gair Maxwell as he discusses the difference between direct marketing and brand marketing. CafeSoCo Ep 401 thanks to Martin Charlton Communications -- CafeSoCo is an entertaining, casual look in to the world of social media, content marketing and beyond. Featuring guests and experts from across the planet, sharing stories of what has worked for them and how they overcame challenges. #marketing #brandmarketing #reputation #publicrelations #podcast2017-12-1549 minCafeSoCoCafeSoCoMcDonald’s Twitter Hacked. Five ways to protect your reputation. CafeSoCo Ep. 308Five ways to protect your reputation. Whether an account is hacked or not, what should brands do to protect themselves when it comes to social media? You'll find a number of good take-aways to protect your organization.2017-12-1516 minCafeSoCoCafeSoCoAugmented and Virtual Reality - From Comms to Training - CafeSoCo Ep. 307Dwayne Melcher joins Dan to discuss the opportunities surrounding augmented reality and virtual reality. How safety training had been revolutionised by using the technology. Also the fourth dimension came up.2017-11-0619 minCafeSoCoCafeSoCoLive Video Streaming - Here to say or passing fad? CafeSoCo Tips Ep. 306Don't use live video streaming if you don't have a reason to. The strategy must justify the tactics.2017-11-0606 minCafeSoCoCafeSoCoWhere should I distribute my video? CafeSoCo Tips Ep. 305What are your options for distributing a video once it has been produced?2017-11-0604 minCafeSoCoCafeSoCoHow the ‘About Us’ section of your website may affect your growth. CafeSoCo Tips - Ep. 304How the 'About Us' section of your website could limit your growth. CafeSoCo Ep. 304 Too many times being dull and generic will have a negative effect on building a relationship with future clients. Explaining why you do and who you are really helps people to become familiar with you. People matter.2017-10-2702 minCafeSoCoCafeSoCoYou are a publisher - CafeSoCo Tips - Ep 303Got a website or social media pages? Time to think like a publisher!2017-10-2703 minCafeSoCoCafeSoCoThe story behind 66 Million YouTube views. My Virgin Kitchen: From Eggs to Success. CafeSoCo Ep. 302Barry Lewis from myvirginkitchen.com speaks about the story behind the wildly successful YouTube channel. How important it is to be yourself and to listen to your audience. #mvk #myvirginkitchen #youtuber #cooking #author2017-10-2522 minCafeSoCoCafeSoCoCybersecurity, the Internet of Things, and Artificial Intelligence CafeSoCo - Ep 301Matthew Gardiner joined Dan to talk about the importance of security when it comes to the Internet of Things and how AI is not going to cost people jobs (yet). Matthew Gardiner - High Growth Tech #FinTech #Blockchain #VC #China #AI #VR #AR #IoT Public speaker Visiting lecturer @cassbusiness Exec Ed @UniArtsLondon Global #NGO @Techfugees http://www.catchlondon.com2017-10-2517 minCafeSoCoCafeSoCoYour Social Media Questions Answered. CafeSoCo Ep 211From seven days of submitted questions, here are just a small selection of solutions for your social media marketing challenge.2017-10-2558 minCafeSoCoCafeSoCoInsider Knowledge: Being Youth Authentic with Kelly Lovell and Kara Wood - CafeSoCo Ep 210We're joined by Kelly Lovell and Kara Wood on CafeSoCo with Martin Charlton Communications. They both know how to make the most of youth engagement and how it can grow a business whether B2B or B2C.2017-10-2539 minCafeSoCoCafeSoCoNo Company Blog? What are you talking about - CafeSoCo Ep 208Karen Brownlee joins Dan on CafeSoCo to talk about Blogs and the importance of having one. Kat Macaulay joins the session live from Calgary, Alberta to add some great points.2017-10-2537 minCafeSoCoCafeSoCoLuxury Brand Content Production and Exclusive Media with Tim Martin - CafeSoCo Ep 206Live from Australia, Tim Martin from Executive Style joins us to talk about luxury brands, content production and the expectations of the audience. With a bonus 20 minute set of tips for marketing a luxury brand, Dan brings you an in depth conversation on perceptions and needs of the consumers.2017-10-2541 minCafeSoCoCafeSoCoDemystifying Facebook and other online Advertising with Dustin Ratzlaff – CafeSoCo Ep 204unINK's Dustin Ratzlaff joins us on CafeSoCo to speak about online advertising as a part of your communications mix.2017-10-241h 02CafeSoCoCafeSoCoThe Importance of Youth Insights Ep. 203CafeSoCo thanks to Martin Charlton Communications Toronto's Kara Wood runs Succinct Social Media with an eye on the future and her finger on the pulse of technology. Kara's clients benefit from her foresight of having a Director of Youth Insight and Strategy. If you want to watch the full hour long episode go to http://martincharlton.ca/cafesoco In this shorter edition we talk about: Influencer Marketing Understanding Youth Targeting the generation following millennials Contact: Kara Wood @acontinuouslist succinctsocialmedia.com Dan Gold @dangoldmedia wetellyourstories.ca2016-04-1431 minCafeSoCoCafeSoCoVisual Communication vs Graphic Design - CafeSoCo Ep. 202CafeSoCo thanks to Martin Charlton Communications. International Award Winning Designer Director Chris Flack joins us live on CafeSoCo from Christchurch, New Zealand. We talk about: Visual Communications v Graphic Design. Problem solving for clients. Comic Sans for Cancer. Watch the whole episode on #Blab: bitly.com/Blab_CafeSoCo_2 Contact: Chris Flack @chris_flacknz chrisflack.com Dan Gold @dangoldmedia wetellyourstories.ca2016-03-2221 minCafeSoCoCafeSoCo5 Ways to Win at #TravelBlogging - Ep. 201On this LIVE episode John Himpe joins me live from Hong Kong to talk about his experience as a broadcaster turned travel blogger. From the Disney Parks Challenge to how to engage your audience. This show has everything you need to become a great travel blogger. Watch the whole episode: https://www.youtube.com/watch?v=TqDc02GNSvQ Follow John: johnhimpe.com | The Gone John Show @johnhimpe Follow CafeSoCo cafesoco.com @cafesoco Follow Dan Gold dangoldmedia.com @dangoldmedia2016-03-0930 minCafeSoCoCafeSoCoRendeevoo Special, startup, online vs offline and market researchRecorded at Google for Entrepreneurs, Campus London. Dan caught up with Jorn & George to talk about www.rendeevoo.com They talked about the research, business model and product build and more. Download Rendeevoo for IOS https://itunes.apple.com/gb/app/rendeevoo/id848934604?mt=8 London Fashion Week 2014 https://www.youtube.com/watch?v=n4_xBV9wHQw&list=UUS6Iw3w8Piu9BeFLrMbgPwA Protest video https://www.youtube.com/watch?v=TeNhHLWR6qs&list=UUS6Iw3w8Piu9BeFLrMbgPwA t. @cafesoco | @rolandhulme | @dangoldmedia | w. dangoldmedia.com Music by audionautix.com2014-11-1420 minCafeSoCoCafeSoCoThe 10 Commandments of Social Media - Part 2The 10 Commandments of Social Media - Part 2 Highlighting the worst fails as seen on social media. Listen to this and learn from other people's mistakes. t. @cafesoco | @rolandhulme | @dangoldmedia | w. dangoldmedia.com Music by audionautix.com2014-10-2023 minCafeSoCoCafeSoCoBaby Season - end of summer minicastWelcome to this end of summer mini-cast. There's news from the summer and information on how to stay connected with CafeSoCo. t. @cafesoco | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-09-1601 minCafeSoCoCafeSoCoThe 10 Commandments of Social Media - Part 1The 10 Commandments of Social Media - Part 1 Highlighting the worst fails as seen on social media. Listen to this and learn from other people's mistakes. t. @cafesoco | @rolandhulme | @dangoldmedia | w. dangoldmedia.com Music by audionautix.com2014-06-3017 minCafeSoCoCafeSoCoInternet World Special, UBM, Browsealoud, Purify Digital and MoBuy#IW2014 is the flagship event during London Technology Week. Thanks to UBM we were granted access to the show. The event runs through until June 20th, 2014. http://www.internetworld.co.uk/ 1. Nathalie Davies - Event Manager Internet World, Big Data Show, Interop London and London Technology Week 2. Jason Gordon - Account Manager (TextHelp) Browsealoud 3. Dominic Yacoubian - Managing Director at Purify Digital 4. William Sterns - Co-founder mobuy Mentioned in episode www.internetworld.co.uk www.browsealoud.co.uk www.purifydigital.com http://www.mobuy.com t. @cafesoco | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-06-181h 03CafeSoCoCafeSoCoHootsuite Special #CvHL, reporting and SM policiesDan Spicer, EMEA Community Lead at HootSuite Media Inc. joins us following the success of Connect via Hootsuite London. #CvHL was held at the Village Underground in Shortditch, London. 1. How Dan's journey with Hootsuite began 2. Explanation of the platform 3. Inbound Marketing, Reporting and clients 4. Social media policies and training. 5. Takeaways from #CvHL Mentioned in episode www.hootsuite.com - Hootsuite www.youtube.com/hootsuite - Hootsuite's YouTube Channel http://www.slideshare.net/hootsuite/connect-via-hootsuite-london-keynote - Keynote Presentation from CvHL t. @cafesoco | @danspicer | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-06-1119 minCafeSoCoCafeSoCoPhil Hong from humbleandfredradio.com guest hostsThe Chairman of the Humble and Fred Show joins us from Toronto via Skype. The bandwidth managed to render his connection to the quality of a 1936 Gramophone recording. 1. humbleandfredradio.com - evolution from on air to podcast back to on air. 2. Use ad-funded online services or own your own digital real estate? 3. KEEP IT SIMPLE, 148.ca 4. When wizz-bang websites cause compatibility issues. 5. The future of the internet, what is going to change? Remember Geocities? Mentioned in episode http://goo.gl/L81pVO - TextWrangler - text editor, ideal for code. http://goo.gl/Ma6Qqf - WavePad - audio editor ...2014-05-1319 minCafeSoCoCafeSoCoFacebook Adverts, Fake Followers and Linkedin for successRoland's got his latte and his notes so we're ready to talk social media and content marketing. 1. Facebook mobile ads, profits, virtual reality and drones 2. Buying Fake Followers and the PR fail 3. Linkedin and how it can result in your new career Mentioned in episode http://twitteraudit.com to establish how genuine followers are http://bit.ly/LinkedinRH - Roland's Books on Amazon t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-04-3018 minCafeSoCoCafeSoCoGoogle Campus, Collab Economy and the UkraineWe're looking deeper into social media on this episode with Matthew Gardiner from Catch London. Sat on the roof of Google Campus in London we looked at the business side of social, communications and start-ups. 1. Google Campus, The Silicon Roundabout and the Eco-systems 2. Ukraine and Flood Hack 3. Collaborative Economy 4. Business modeling and communications strategy 5. Offline connection and inbound marketing Thanks to Matthew Gardiner Catch London: catchlondon.com | @CatchLondon @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-04-1820 minCafeSoCoCafeSoCoFacebook Fonts, Snapchat and open networkingThe barista has been paid, the tablet is out and it's time to discuss everything from redesigns to etiquette. 1. Redesigns, UX and Facebook's font play. 2. MySpace, Facebook and G+, is this the evolution of social? 3. Snapchat, Viber and closed social networks, will it kill open networking? 4. Linkedin's hashtags? App: justunfollow.com - clean dashboard to stay on top of relationships t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com e. dan@dangoldmedia.com Music by audionautix.com2014-04-0811 minCafeSoCoCafeSoCoNegative Comments on YouTube, Inbound Marketing and William BroughamWith millions of hits on YouTube it went without saying that William would be on the show to talk about aspects of the business of YouTube. 1. YouTube...How to deal with negative comments 2. Inbound Marketing on public networks 3. Taking the online relationships offline, UK vs Australia t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-04-0418 minCafeSoCoCafeSoCo2nd Screen, Privacy and the NSARoland in NY joins Dan in London to talk social media and content marketing. 1. Second Screen whilst watching TV - The Walking Dead, Reality TV 2. Twitter goes down. 3. Privacy, is your social profile saying too much? 4. NSA, GCHQ and spying in your home on your own webcam. t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-03-2813 minCafeSoCoCafeSoCoEllen, Samsung and viral kisses.Grab a drink, sit down and join the social media and content marketing conversation. 1. Social Media is Pandora's Box 2. Ellen and Samsung Break Twitter 3. Viral kisses and meme t. @cafesoco | @rolandhulme | @dangoldmedia w. dangoldmedia.com Music by audionautix.com2014-03-1315 min