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Media Captain Digital Marketing Podcast
Week of Jan 19: Google Hits $4T, AI Commerce Agents & CallRail Conversion Tracking
After a 6-year hiatus, sibling co-founders Stefanie and Jason Parks are back with their marketing podcast. They own Media Captain (a marketing agency serving 100+ clients since 2010) and DermWarehouse (an e-commerce company with 200,000+ customers selling 60+ skincare brands). Each 30-minute episode covers marketing news, agency insights, and personal updates.Marketing News & Trends:Google's dominance continues - Alphabet's market cap surpassed $4 trillion, overtaking Apple for the first time since 2019. Only Nvidia is larger. AI hasn't killed search - Despite ChatGPT predictions, Google remains critical. The agency emphasizes you can't have an AI strategy without SEO, as...
2026-01-19
28 min
The Dental Marketer
Never Miss a Patient Call Again: A Guide to AI Integration in Dental Practices | Ryan Johnson | 590
Are missed patient calls causing headaches for your front desk and costing your practice money?This episode unveils a game-changing solution for practice owners and staff: integrating AI and Voice Assist technology to optimize phone call conversions. Michael sits down with Ryan Johnson from CallRail, who brings over a decade of expertise in call tracking and attribution. Together, they explore how next-gen AI is revolutionizing the traditionally manual (and often chaotic) world of front office operations. Ryan breaks down how CallRail's conversational intelligence leverages keyword detection and data analytics, providing actionable insights to not only track marketing...
2026-01-15
00 min
The Dental Marketer
Never Miss a Patient Call Again: A Guide to AI Integration in Dental Practices | Ryan Johnson | 590
Are missed patient calls causing headaches for your front desk and costing your practice money?This episode unveils a game-changing solution for practice owners and staff: integrating AI and Voice Assist technology to optimize phone call conversions. Michael sits down with Ryan Johnson from CallRail, who brings over a decade of expertise in call tracking and attribution. Together, they explore how next-gen AI is revolutionizing the traditionally manual (and often chaotic) world of front office operations. Ryan breaks down how CallRail's conversational intelligence leverages keyword detection and data analytics, providing actionable insights to not only track marketing...
2026-01-15
00 min
The Marketing Millennials
2026 LinkedIn Content Playbook with Mark Jung, Founder of Known | Ep. 381
LinkedIn has quietly changed everything…and most creators haven’t even noticed yet. Daniel sits down with LinkedIn growth expert and agency partner Mark Jung to break down what’s actually happening inside the LinkedIn algorithm and how marketers, founders, and operators can win going into 2026. They unpack LinkedIn’s shift to an LLM-powered feed, why follower count matters less than ever, and how creators with under 100 followers are now competing with accounts in the tens of thousands. You’ll also learn: Why LinkedI...
2026-01-07
39 min
The Marketing Millennials
The Advertising Messaging Framework You Need To Use with Ashley Brock, CEO of Paid Ads Academy | Ep. 379
Running ads but not seeing results? It might not be your targeting, budget, or creative…it’s your messaging. Daniel sits down with Ashley Brock, founder of Paid Ads Academy, to break down her Rainmaker Messaging Framework: a repeatable system she’s used to spend over $200M on ads and grow her business to nearly eight figures in under three years. Ashley explains why most marketers skip messaging and jump straight to ads, and how that shortcut leads to wasted spend and stalled growth. They walk through each element of the...
2025-12-31
34 min
The Marketing Millennials
How To Win in B2B Social in 2026 with Chris Cunningham, Founding Member at ClickUp | Ep. 378
B2B social isn’t broken…most brands are just playing it wrong. Daniel sits down with Chris Cunningham, founding member of ClickUp and the brain behind one of the most recognizable B2B social strategies today. Chris breaks down how ClickUp went from a scrappy pivot to a content powerhouse by betting early on creators, comedy, and consistency, even when everyone said B2B social wouldn’t work. From building an internal creator team to launching multiple niche media pages, Chris shares the exact operating system ClickUp uses to gen...
2025-12-26
40 min
The Marketing Millennials
How Your Brand Can Show Up On AI Search in 2026 with Tifenn Dano Kwan, CMO of Amplitude | Ep. 377
Is SEO actually dead? Daniel sits down with Tifenn Dano Kwan, CMO of Amplitude, to unpack how AI search and LLMs are fundamentally changing how buyers discover, evaluate, and choose brands. They break down why traditional traffic is declining and how brand is finally becoming a measurable performance lever. Tifenn shares real data from Amplitude, explains what AI visibility actually tracks, and reveals how CMOs should rethink funnels, content, and metrics heading into 2026. You’ll also learn: Why SEO isn’t dead, but...
2025-12-24
47 min
The Marketing Millennials
The Marketing Metrics Everyone Misunderstands with Emily Popson, VP of Marketing at CallRail | Ep. 376
MQLs are dead…or are they? Daniel sits down with Emily Popson, VP of Marketing at CallRail, to unpack the biggest pieces of bad advice marketers keep seeing on LinkedIn and what the real truth is behind MQLs, attribution, dark social, and AI-powered data. Emily shares: - Why the war on MQLs is misleading thousands of marketers - How to fix your lead definitions without rebuilding your entire ops system - Why attribution isn’t “garbage.” And, wh...
2025-12-19
40 min
The Dental Marketer
High-Touch Dentistry: Secrets to Personalized Patient Care That Lasts | Dr. Kris Bano | 585
The difference between good care and unforgettable care often comes down to one thing: personal touch.In this episode, Michael brings on Dr. Kris Bano to unpack the revolutionary strategies behind his standout fee-for-service practice in southwest Michigan. Dr. Bano reveals how his team works in harmony, crafting a seamless, “high-touch” patient experience that starts with the initial phone call and extends well beyond the treatment room.Dr. Bano’s journey is deeply personal, rooted in his passion for art and transforming smiles through cosmetic dentistry. Here, he shares the bold decision to eliminate all insura...
2025-12-11
00 min
The Dental Marketer
High-Touch Dentistry: Secrets to Personalized Patient Care That Lasts | Dr. Kris Bano | 585
The difference between good care and unforgettable care often comes down to one thing: personal touch.In this episode, Michael brings on Dr. Kris Bano to unpack the revolutionary strategies behind his standout fee-for-service practice in southwest Michigan. Dr. Bano reveals how his team works in harmony, crafting a seamless, “high-touch” patient experience that starts with the initial phone call and extends well beyond the treatment room.Dr. Bano’s journey is deeply personal, rooted in his passion for art and transforming smiles through cosmetic dentistry. Here, he shares the bold decision to eliminate all insura...
2025-12-11
00 min
The Marketing Millennials
Growing an Engaged Audience of 600,000 on Social Media with Sophie Miller, Pretty Little Marketer (From Marketingland 2025) | Ep. 370
What really drives explosive organic audience growth in 2025: algorithms, content hacks, or something deeper? From Marketingland 2025, Sophie Miller, founder of Pretty Little Marketer and the creator behind a 600,000-strong community across Instagram and LinkedIn, breaks down the visibility, shareability, and social SEO strategies behind her meteoric rise. Sophie shares the real story of how she went from overwhelmed university student to full-time creator with one of the most engaged marketing communities online. She unpacks: -The strategic “visibility opportunities” that fuel organic growth (and why it’s...
2025-11-28
28 min
The Marketing Millennials
Product vs. Performance: How Modern Brands Really Scale with Ari Murray and Stefani O'Sullivan (From Marketingland 2025) | Ep. 369
What really scales a modern brand: product or performance? From Marketingland 2025, Ari Murray sits down with growth powerhouse Stefani O’Sullivan (STAUD, Savage X Fenty, Moda Operandi, Chanel) for a deep dive into how today’s most resilient brands actually grow. Stefani breaks down the truth behind two very different paths: Product-led growth (STAUD, RHODE, category disruptors) and Marketing-led growth (DTC engines powered by paid media). They unpack: > The real tradeoffs between product-first and performance-first models > How product intuition, merchandising, and customer feedback shape long-term equi...
2025-11-26
29 min
The Marketing Millennials
How To Measure Brand with Preston Rutherford, Co-founder of Chubbies | Ep. 367
What happens when you treat brand like a growth channel and not a guessing game? You get Chubbies, one of the most iconic DTC brands of the last decade, built on humor, short shorts, and measurable creativity. As co-founder of Chubbies and now the brain behind Marathon Data Co, Preston Rutherford has spent the last decade proving that brand and performance are the same thing. He and Daniel break down how to make brand measurable, how to grow through community and content, and why the best marketing always starts...
2025-11-19
42 min
Reliable Trades Podcast
Big Business Energy w/ Meagan from CallRail
Meagan McLoughlin joins us from CallRail, the call tracking and AI assistant you should definitely check out to boost your business. We cover everything from marketing to automation and even brand awareness for your business. She brings very insightful information and explains what they are doing at CallRail to help small businesses in particular and I share my experience with these topics from running a small business for 20 years and the different trends that have worked for us.If you are interested in CallRail try it free no risk:Call tracking + AI Answering Assistant, take all calls and convert...
2025-11-17
1h 13
The Lawyer Stories Podcast
Ep 242 | Gyi Tsakalakis | AttorneySync x CallRail – Data-Informed Law Firm Growth
The Lawyer Stories Podcast Episode 242 features Gyi Tsakalakis, Founder of AttorneySync and partner with CallRail, and former trial lawyer. 🎙️ We discuss how Gyi pivoted from practicing law to founding AttorneySync, a data-informed agency helping law firms grow smarter. He shares how CallRail enhances his clients' success through advanced lead tracking, seamless system integration, and even sentiment analysis to better understand client calls. 🎧 Tune in to discover how data and technology are reshaping law firm growth.
2025-11-06
50 min
Lifeselfmastery's podcast I Startups I Venture Capital
Scaling Product Organizations in the Age of AI with CallRail's Ryan Johnson
I am excited to have Ryan Johnson, who is the Chief Product Officer at CallRail, an AI-powered lead intelligence platform serving 200,000+ businesses with over $100M ARR. In this conversation, Ryan Johnson, Chief Product Officer at CallRail, shares his journey from finance to product management, discussing the evolution of CallRail from a call tracking service to a lead intelligence platform. He emphasises the importance of scaling product organisations, balancing sales and product-led growth, and navigating the challenges posed by AI disruption. Ryan also delves into pricing strategies, monetisation challenges in B2B SaaS, and the significance of a...
2025-11-06
50 min
Zero to One: Product Journeys
Voice AI, Product Craft, and Founder Partnership with Ryan Johnson (CallRail CPO)
In this episode, I sat down with Ryan Johnson, CPO at CallRail, a $100M+ PLG company serving over 200,000 businesses. Ryan’s path into product wasn’t traditional - he started in finance and operations before scaling product orgs at companies like Virtue (acquired by Oracle), Banjo (SoftBank-backed), and now CallRail.We spoke about how he leads with transparency and trust, and what it takes to scale product in a high-growth, AI-driven company.In this episode:How CallRail launched its Voice AI assistant from POC to product in mont...
2025-10-16
34 min
Green Industry Podcast
Revolutionizing Lawn Care Business Marketing: Insights from a Former Athlete Turned Entrepreneur
In this episode of The Green Industry Podcast, host Paul Jamison interviews Marcus Piazzisi, founder and CEO of VIIRL, who shares his inspiring journey from baseball stardom to digital marketing expertise, along with practical tips for marketing lawn care businesses using tools like CallRail to track and optimize results. 🎟️ LCR Summit Louisville - Click Here 📚 Level Up Your Money (New Release) 👉 Get Your Copy! 🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals 💻 Horizon360 – All-in-one contractor busin...
2025-09-30
32 min
The Dental Marketer
Do You Know Where Your Patients Are Coming From? Ditch the Guesswork and Focus Where It Counts | Amanda Kepshire | 572
Still relying on “How did you hear about us?” as your only source of patient insights? It’s time for a smarter way to track!In this episode, we dive deep into the world of marketing with Amanda Kepshire, a senior vertical marketing manager at CallRail, who reveals how industry-specific insights can revolutionize the dental marketing game.Amanda breaks down why understanding the unique challenges of dental marketing (like accurately tracking patient sources and enhancing patient experiences) matters more than ever in today's competitive landscape. She explains the pitfalls of outdated manual tracking methods and uncove...
2025-09-11
00 min
The Dental Marketer
Do You Know Where Your Patients Are Coming From? Ditch the Guesswork and Focus Where It Counts | Amanda Kepshire | 572
Still relying on “How did you hear about us?” as your only source of patient insights? It’s time for a smarter way to track!In this episode, we dive deep into the world of marketing with Amanda Kepshire, a senior vertical marketing manager at CallRail, who reveals how industry-specific insights can revolutionize the dental marketing game.Amanda breaks down why understanding the unique challenges of dental marketing (like accurately tracking patient sources and enhancing patient experiences) matters more than ever in today's competitive landscape. She explains the pitfalls of outdated manual tracking methods and uncove...
2025-09-11
00 min
Inside Partnering
Mike Stocker on AI, Agencies, and the 4 Lenses of Partner Impact
In this episode of Inside Partnering, I talked with longtime partner leader Mike Stocker, now VP of Partnerships at CallRail, live from the bustling show floor at HubSpot INBOUND 2025 in San Francisco.Mike’s deep experience across companies like Marketo, Meta, RollWorks, and now CallRail gives him a unique lens into how partnerships are evolving - especially in an AI-powered, agency-centric world. And this year, CallRail came to INBOUND with a bold story to tell.CallRail’s AI-Powered FutureCallRail is well-known for its call tracking and analytics platform, but Mike shared how they...
2025-09-05
18 min
Green Industry Podcast
Mastering Client Calls with Voice Assist for Landscaping Businesses
Join Paul Jamison and Meagan McLoughlin from CallRail as they explore how Voice Assist can enhance customer interactions and increase profitability for lawn care and landscaping businesses. 📚 Level Up Your Money (New Release) 👉 Get Your Copy! 🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals 📈 Helium SEO: helium-seo.com 💻 Horizon360 – All-in-one contractor business software: gethorizon360.com 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com 📈 Lawn Care Launch: thelandscapingbookkeeper.com...
2025-08-19
31 min
The Dental Marketer
How Ohana Dental Implant Centers Make Every Patient Feel at Home | Tom Gonzalez | 568
Every dental practice claims to put patients first, but what does it mean to build a business where every interaction truly feels like family? In this episode, Michael sits down with Tom Gonzalez, Business Facilitator at Ohana Dental Implant Centers, to reveal how a behind-the-scenes leader can shape both daily operations and the very culture of patient care. Drawing on his unique role, Tom illuminates how his COO-style guidance aligns marketing, patient experience, and operational strategy to create seamless, standout care for every patient who walks through their doors.Tom shares how Ohana’s mission go...
2025-08-14
00 min
The Dental Marketer
How Ohana Dental Implant Centers Make Every Patient Feel at Home | Tom Gonzalez | 568
Every dental practice claims to put patients first, but what does it mean to build a business where every interaction truly feels like family? In this episode, Michael sits down with Tom Gonzalez, Business Facilitator at Ohana Dental Implant Centers, to reveal how a behind-the-scenes leader can shape both daily operations and the very culture of patient care. Drawing on his unique role, Tom illuminates how his COO-style guidance aligns marketing, patient experience, and operational strategy to create seamless, standout care for every patient who walks through their doors.Tom shares how Ohana’s mission go...
2025-08-14
00 min
Payneless Flipping
Boost Wholesaling Leads FAST with CallRail 🚀
Boost Wholesaling Leads FAST with CallRail 🚀Visit https://www.paynelessflipping.com to learn how to do real estate deals the payneless way!
2025-06-21
26 min
The Dental Marketer
Kindness Meets Marketing: Mastering Patient Calls for Real Results | Eric Hubbard | 560
Who’s picking up your office phone—and are they turning callers into loyal patients or missed opportunities?In this episode, we meet Eric Hubbard, founder of Pain-Free Dental Marketing, to uncover the remarkable origin story behind his company. Eric shares raw memories from his rural Oklahoma upbringing, his mother’s courageous fight with cancer, and the pivotal moment when a compassionate dentist, Dr. John Barroso, offered more than just dental care—he offered hope. Years later, this gratitude fueled Eric’s mission to help dentists thrive, leading to the creation of a marketing agency that now champions...
2025-06-19
00 min
The Dental Marketer
Kindness Meets Marketing: Mastering Patient Calls for Real Results | Eric Hubbard | 560
Who’s picking up your office phone—and are they turning callers into loyal patients or missed opportunities?In this episode, we meet Eric Hubbard, founder of Pain-Free Dental Marketing, to uncover the remarkable origin story behind his company. Eric shares raw memories from his rural Oklahoma upbringing, his mother’s courageous fight with cancer, and the pivotal moment when a compassionate dentist, Dr. John Barroso, offered more than just dental care—he offered hope. Years later, this gratitude fueled Eric’s mission to help dentists thrive, leading to the creation of a marketing agency that now champions...
2025-06-19
00 min
The Dental Marketer
Tracking Your Ground Marketing Success: What Every Practice Must Measure | GMS
If you’ve ever wondered whether your ground marketing efforts are actually working, this episode unveils the proven techniques that transform guesswork into reliable results. We’re digging into the heart of what it really takes to track and optimize every raffle, screening, and event, so your practice isn’t just spending time in the community—it’s investing in growth.Join us as we break down the essential psychology behind tracking, explore five must-know metrics every dental marketer should monitor, and spotlight the tech stacks that bring transparency to your numbers. Discover how easy-to-adopt systems—like color-coded...
2025-05-26
00 min
The Dental Marketer
Tracking Your Ground Marketing Success: What Every Practice Must Measure | GMS
If you’ve ever wondered whether your ground marketing efforts are actually working, this episode unveils the proven techniques that transform guesswork into reliable results. We’re digging into the heart of what it really takes to track and optimize every raffle, screening, and event, so your practice isn’t just spending time in the community—it’s investing in growth.Join us as we break down the essential psychology behind tracking, explore five must-know metrics every dental marketer should monitor, and spotlight the tech stacks that bring transparency to your numbers. Discover how easy-to-adopt systems—like color-coded...
2025-05-26
00 min
The Raving Patients Podcast
All Things Marketing , Call Tracking and CallRail
If you're spending money on marketing but have no clear way to track what's actually bringing in new patients, you're not alone. The good news? There's a way to fix that. In today's episode, we're talking about one of the most overlooked yet powerful tools in marketing: call tracking. If you're not tracking your calls, you could be wasting thousands on campaigns that aren't delivering results. That's why I invited Nick Jascomb, Sales Manager at CallRail, to break down how dentists can easily track and optimize their marketing efforts. Nick has spent nearly six years...
2025-03-21
34 min
Legal Talk Network - Law News and Legal Topics
Conrad’s Crystal Ball IV | Lawyer Marketing Predictions for 2025
Gaze into the depths with Gyi and Conrad, so you, too, can be prepared for the legal marketing days to come. This one’s all about the future, folks! -----Well, and the past. First, an in-depth retrospective on whether Gyi and Conrad’s 2024 predictions showed true seer potential (or phony-baloney tendencies). Then, the guys turn a preternatural eye to what lies ahead. What mystically foretold trends will dominate the legal and marketing landscapes of 2025? From super-spammer AI avatars to, of course, another Michigan win—Gyi and Conrad can see it all. The News:
2025-01-15
43 min
Lunch Hour Legal Marketing
Conrad’s Crystal Ball IV | Lawyer Marketing Predictions for 2025
Gaze into the depths with Gyi and Conrad, so you, too, can be prepared for the legal marketing days to come. This one’s all about the future, folks! -----Well, and the past. First, an in-depth retrospective on whether Gyi and Conrad’s 2024 predictions showed true seer potential (or phony-baloney tendencies). Then, the guys turn a preternatural eye to what lies ahead. What mystically foretold trends will dominate the legal and marketing landscapes of 2025? From super-spammer AI avatars to, of course, another Michigan win—Gyi and Conrad can see it all. The News:
2025-01-15
41 min
TECH FOR GROWTH
#EP11 Track and Optimize Your Marketing ROI with CALLRAIL
CallRail is marketing software that tracks calls, texts, forms, and chats to help businesses understand which marketing channels generate the most leads and improve their return on investment (ROI). The software offers features like personalised call routing and conversation analysis to enhance customer experiences and lead qualification. Numerous testimonials highlight CallRail's time-saving capabilities and positive impact on business performance. A free 14-day trial is available, and the software integrates with over 700 marketing tools. CallRail also offers a premium conversation intelligence feature using AI to further analyse calls and improve sales and marketing outcomes.
2025-01-12
13 min
Off the Ladder Contractor
Trey Clark: Unlocking the Power of CallRail for Home Services
Send us a textkeywordsCallRail, home services, marketing, call tracking, AI, automation, customer interaction, business growth, integrations, pricingsummaryIn this episode of the Off the Ladder podcast, host Branden Sewell speaks with Trey Clark from CallRail about the various features and benefits of CallRail for home service business owners. They discuss how to maximize marketing ROI through call tracking, the importance of AI in customer interactions, and the value of automation rules for streamlining call management. Trey also highlights the significance of voicemail insights, integrations...
2024-11-06
44 min
Eat, Sleep, Invest
Boost Your Lead Conversion Instantly with This AI-Powered Call Tracking Tool | Chris Nelson
EPISODE 176: Are you wasting your marketing budget? In this episode of Eat, Sleep, Invest, I sit down with Chris Nelson to talk about call tracking, AI, and lead conversion. Chris is a Senior Manager of Vertical Marketing at CallRail, a platform that enables businesses to assign dynamic phone numbers to marketing campaigns and track results. This episode covers everything from lead attribution to CRM integrations and how CallRail can be the tool that makes your marketing budget work smarter, not harder. Tune in and stop guessing about where your marketing budget is going!
2024-10-24
17 min
Transform Sales Podcast
CallRail: Unlocking AI-powered Call Tracking and Lead Intelligence for SMBs
In episode #142 of the Transform Sales Podcast: Sales Software Review Series, Jalen Nelson interviews Ryan Johnson, Chief Product Officer at CallRail, a lead intelligence platform for businesses relying on inbound and outbound calls. Ryan provides an overview of CallRail’s features, emphasizing its AI-powered call tracking, marketing attribution, and conversation intelligence tools. Targeting small and medium businesses across verticals like healthcare, automotive, and home services, CallRail helps companies optimize marketing spend and improve lead conversion. The discussion also highlights the platform's flexible pricing model, starting at $45/month, and its seamless integrations with CRMs like HubSpot and Salesforce. Tr...
2024-09-18
27 min
Can I Speak to Your (Product) Manager?
Enhancing Conversation Intelligence with Advanced AI
This episode features an interview with Ryan Johnson, Chief Product Officer at CallRail. In this episode, Ryan shares with us:A good vs not so good agile transformation.Navigating the current pace of change.How CallRail is making call tracking better.The importance of developing alphas.And so much more! Segment Timestamps: *(00:22) - Ship it or Skip it: In-car microwaves and more*(05:44) - PM Power Moves: Meet Ryan, Chief Product Officer at CallRail*(35:18) - Host Takeaways >> Connect with Lukas...
2024-08-08
38 min
Monetizing SaaS
Episode 28 - Lessons on Monetization with Ryan Johnson (CallRail)
Ryan Johnson, CPO of CallRail, shares his journey in product management and the evolution of CallRail as a lead intelligence company. He discusses the company's focus on conversational intelligence and the use of AI to summarize phone calls, analyze sentiment, and generate follow-up emails. Ryan also explores the potential disruption in the search industry and the challenges of pricing and packaging in a complex SaaS business. He highlights the cross-functional team at CallRail that handles billing, pricing, and packaging, as well as the systems involved, such as Zora and NetSuite. The conversation explores the challenges...
2024-08-05
49 min
Do This, NOT That: Marketing Tips with Jay Schwedelson
Ep. 142 - SENTIMENT Analysis is a BIG DEAL! ➡️ GUEST: CALLRAIL CEO ==> Marc Ginsberg w/ Insights from 200K CALLRAIL Customers!
In this episode of "Do This, Not That", host Jay Schwedelson interviews his college friend Marc Ginsberg, the CEO of CallRail. CallRail is an AI-powered call tracking and analytics company that helps over 200,000 small and medium businesses understand who is calling them, what is being said on those calls, and how they can use those insights to drive more sales.=================================================================Best Moments:(4:00) How Marc has been focused on data, analytics, and insights throughout his career even before AI was mainstream(6:58) Practical ways small businesses can leverage AI to benefit their operations...
2024-06-28
23 min
Finding Business Happy with Jennelle McGrath
012 AI, Call Tracking and Lead Generation
Our guest today is Mike Stocker, VP of Partnerships at CallRail. CallRail is the leading AI-powered call tracking and lead intelligence platform that makes it easy for businesses of all sizes to market with confidence. CallRail is integrated with HubSpot and many other CRM platforms and tools, and it helps solve some common pain points in the lead generation process that we’re discussing in this episode. We also talk about current shifts in the market when it comes to customer journeys and lead generation processes, how businesses can leverage call tracking and what first steps they can...
2024-06-03
41 min
Off the Ladder Contractor
Chris Nelson - Maximize Your Marketing ROI: Leveraging CallRail and Jobber for Campaign Success!
Send us a textIn this captivating episode of the "Off The Ladder" podcast, we sit down with Chris Nelson, a pivotal figure behind the innovative call tracking and analytics platform, CallRail. This episode delves deep into the transformative world of marketing analytics and how CallRail's cutting-edge solutions are reshaping the way businesses understand their customer interactions.Join us as Chris Nelson shares invaluable insights into the journey of CallRail, shedding light on how the platform empowers businesses of all sizes to optimize their marketing efforts through comprehensive call tracking and analytics. Discover the latest...
2024-04-17
48 min
Tech Talks Daily
Accelerating SMB Marketing Success with AI
How is artificial intelligence (AI) transforming the way small and medium-sized businesses (SMBs) approach marketing and customer interaction? I sit down with Ryan Johnson, Chief Product Officer at CallRail, a platform empowering over 200,000 SMBs with advanced call, text, and form tracking capabilities, to explore this pivotal question. With a deep dive into AI's role in product innovation, this episode offers a unique perspective on leveraging technology to enhance marketing effectiveness and optimize customer experiences. Ryan brings a rich background in AI and machine learning (ML) from his time at a pre-revenue AI startup, where he learned firsthand...
2024-03-16
39 min
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Making phone conversations with customer count, with Ryan Johnson, CallRail
As marketers, there is a lot to keep up with. From trends like generative AI to platforms and methods, and new channels popping up, there is always more to learn. So much so that some of the time-tested, tried and true channels often get overlooked in these conversations. One of these is phone calls - you remember them, it’s what you did before texting, messaging, emailing, and all the other things.Yet phone calls remain incredibly important and effective. Today we’re going to talk about effectively using data to make the most of phone conversations with...
2024-02-09
29 min
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Making phone conversations with customer count, with Ryan Johnson, CallRail
As marketers, there is a lot to keep up with. From trends like generative AI to platforms and methods, and new channels popping up, there is always more to learn. So much so that some of the time-tested, tried and true channels often get overlooked in these conversations. One of these is phone calls - you remember them, it’s what you did before texting, messaging, emailing, and all the other things.Yet phone calls remain incredibly important and effective. Today we’re going to talk about effectively using data to make the most of phone conversations with...
2024-02-09
29 min
Lunch Hour Legal Marketing
Conrad’s Crystal Ball: The Re-Re-Return — Sponsored by CallRail
Gyi and Conrad gaze deeply into the hazy future of law firm marketing in 2024, but are they true fortune tellers or phonies? They talk through the successes of predictions past and offer their insight into the uncertain future.____________________________________________________________Time to dust off the crystal ball, but first, the guys take a look back and show off their brilliant powers of prediction with a whole slew of spot-on prophecies that did, in fact, come to pass in 2023. In-house marketers increased, lawyers took to social media in bigger ways, brand affinity/awareness tactics were key, and more...
2024-01-17
34 min
Legal Talk Network - Law News and Legal Topics
Conrad’s Crystal Ball: The Re-Re-Return — Sponsored by CallRail
Gyi and Conrad gaze deeply into the hazy future of law firm marketing in 2024, but are they true fortune tellers or phonies? They talk through the successes of predictions past and offer their insight into the uncertain future.____________________________________________________________Time to dust off the crystal ball, but first, the guys take a look back and show off their brilliant powers of prediction with a whole slew of spot-on prophecies that did, in fact, come to pass in 2023. In-house marketers increased, lawyers took to social media in bigger ways, brand affinity/awareness tactics were key, and more...
2024-01-17
34 min
THRIVE, a Paychex Business Podcast
How AI Maximizes Phone Call Intelligence for Lead Marketing
Digital technology that gave us texting hasn't devalued phone conversations, which are a treasure trove of insights that can help boost a company's lead generation and growth. Ryan Johnson, the Chief Product Officer at CallRail, tells Paychex THRIVE podcast host Gene Marks that businesses relying heavily on phone calls for lead generation can maximize their marketing efforts with the granular details his company can obtain from their AI-powered lead intelligence platform. It can integrate with other systems to provide instantaneous information about the client beyond their name, including where they are calling from, keywords from the conversation that can...
2024-01-16
22 min
What Gets Measured
Data-Driven Product Innovation at CallRail
Discover key insights from Jason Tatum, VP of Product at CallRail, on product management and innovation in MarTech. Learn about the importance of data-driven decisions, customer-centric development, and emerging industry trends in this enlightening interview. SHOWPAGE: www.ninjacat.io/blog/data-driven-product-innovation-in-martech © 2024, NinjaCat
2024-01-09
41 min
Legal Mastermind Podcast - Presented By Market My Market
EP 245 - 2023 End of Recap Pt II
Legal Mastermind Podcast's 2023 End of Year Recap Part II features Hamid Kohan, Chris Nelson, Dr. Wendy Ketner and Seth Meyer, and Jonathan Genish.More About Our Guests:Hamid KohanFeatured Episode: 225Bio: CEO and President of Legal SoftEpisode: legalmastermindpodcast.com/ep-224-hamid-kohan-the-scalability-of-ai-in-your-law-firm/Discussed:Adjusting to the Potential Capability of AIGenerational Reliance on Social MediaChris NelsonFeatured Episode: 233Bio: Senior Manager of Vertical Marketing at CallRailEpisode: legalmastermindpodcast.com/ep-233-chris-nelson-market-with-confidence-with-callrail/Discussed:CallRail’s Vertical Marketing PlanHow CallRail Will Incorporate AI Capabilities in the FutureDr. Wendy Ketner and Seth MeyerFeatured Ep...
2024-01-02
15 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data provides a direct link to the voice of the customer and can help marketers create more impactful marketing campaigns that drive high-quality leads. And, with the technology available today, there’s no need for marketers to spend hours listening to calls to extract valuable insights. Today, Masami discusses turning call data into marketing advantages. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Poli...
2023-12-10
14 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data provides a direct link to the voice of the customer and can help marketers create more impactful marketing campaigns that drive high-quality leads. And, with the technology available today, there’s no need for marketers to spend hours listening to calls to extract valuable insights. Today, Masami discusses turning call data into marketing advantages. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Poli...
2023-12-10
14 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data offers a treasure trove of insights on buyer intent, sentiment, customer language, etc. While most companies recognize its significance, they’re unable to take advantage of call data without a solution that can extract those insights.Today, Masami discusses how you can unlock call data insights using artificial intelligence. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com...
2023-12-09
16 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data offers a treasure trove of insights on buyer intent, sentiment, customer language, etc. While most companies recognize its significance, they’re unable to take advantage of call data without a solution that can extract those insights.Today, Masami discusses how you can unlock call data insights using artificial intelligence. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com...
2023-12-09
16 min
Legal Mastermind Podcast - Presented By Market My Market
EP 233 - Chris Nelson - Market with Confidence with CallRail
Chris Nelson is the Senior Manager of Vertical Marketing at CallRail, a lead intelligence platform helping businesses of all sizes turn more leads into better customers. With more than 10 years of experience marketing consumer durables and professional services, Chris leads CallRail’s efforts to grow in key industries and is responsible for the lead intelligence platform’s Go-To-Market strategy and activities in partnering with lawyers and law firms.Connect with Chris on LinkedIn: www.linkedin.com/in/christopher-nelson-205588140/Visit CallRail's Website: www.callrail.comOn This Episode, We Discuss…C...
2023-10-02
22 min
Startup Dad
Fostering interests in your children, maintaining friendships and pandemic tradeoffs | Ryan Johnson (father of 2, CPO at CallRail)
Ryan Johson is the Chief Product Officer at CallRail a marketing and AI technology company. He was an early pioneer in the AI industry doing fascinating work on computer vision for anomaly detection in videos and images. Ryan is a husband and father of two kids and a fellow Midwesterner.In this episode we discuss:His Midwestern upbringing and the work ethic that instilled in himThe challenges of maintaining friendships with parents who have kids at different ages than yoursThe worst parenting advice he's ever receivedHow to foster...
2023-09-07
59 min
Game Set Matchup!
EP 9 - Game Set Matchup featuring Bailey Beckham, Senior Partner Marketing Manager at lead intelligence platform, CallRail
What would you include in a training module on Partnerships? On Episode 9 of Game Set Match Up Season 4, we were delighted to welcome Bailey Beckham, Senior Partner Marketing Manager at lead intelligence platform, CallRail 🕵️♀️ Tune in as Bailey shares… 📈 How partnerships are critical for business growth at CallRail 📍 The advantages of developing a powerful partnership roadmap 🚀 A deep dive into the effects of a high-performing partnership team on business growth
2023-08-29
25 min
The Dental Marketing Secrets Podcast
#78: Analytics & Attribution: Uncover What's Working with Nick Jackson
What's Really Driving New Patients? Here's How To Find OutIn this episode, we dive into a crucial aspect of modern dental practice marketing—analytics and attribution. Join host Mark Thackeray and special guest, Nick Jackson, as they unravel the mysteries behind tracking and attributing the success of your marketing efforts.Delivering top-notch dental care is paramount, but ensuring a steady stream of patients through effective marketing strategies is equally vital. That's where analytics and attribution come into play. Nick Jackson brings his experience at CallRail to help break down the ins and ou...
2023-08-23
39 min
Women in B2B Marketing
26: The Roles of Product and Marketing in a Product-Led Growth (PLG) GTM Motion - with Emily Popson, Senior Director of Demand Generation and Customer Marketing at CallRail
In this episode of Women in B2B Marketing, Jane Serra interviews Emily Popson, Senior Director of Demand Generation and Customer Marketing at CallRail. Emily discusses the importance of cross-functional collaboration and building empathy among teams. She also talks about conversion optimization, product-led growth (PLG), and strategies for optimizing the onboarding process. Emily emphasizes the significance of data-driven decision-making and the use of AI-powered tools in marketing. Jane and Emily talk through:Emily's journey from studying law to a career in marketingThe integration of demand gen, web strategy, and customer marketing at CallRailThe importance...
2023-08-16
47 min
Rankable
AI-Powered Conversation Intelligence for SEO ft Jason Tatum
In episode 117, Jason Tatum, VP of Product at CallRail, joins the show to discuss AI-Powered call tracking and how it can be used to uplift your SEO efforts.Jason highlights the valuable relationship between AI-powered call tracking and SEO, emphasizing the identification of patterns and trends.We also glimpse into the future of AI at CallRail and discuss the ways that organizations are seamlessly implementing the technology into SEO and marketing processes.(0:00) Intro(10:20) AI-Powered Call Tracking and the Relationship to SEO(15:15) How to Identify Patterns and Trends(17:02...
2023-07-26
31 min
Grow Your Law Firm
How to Get from Lead to Client with Chris Nelson
Welcome to episode 180 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Chris Nelson, the Senior Manager of Vertical Marketing at CallRail to discuss how to convert from a lead into a client. Chris Nelson is the Senior Manager of Vertical Marketing at CallRail, a lead intelligence platform helping businesses of all sizes turn more leads into better customers. With more than 10 years of experience marketing consumer durables and professional services, Chris leads CallRail's efforts to grow in key industries and is responsible for the lead intelligence platform's G...
2023-06-16
19 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data provides a direct link to the voice of the customer and can help marketers create more impactful marketing campaigns that drive high-quality leads. And, with the technology available today, there’s no need for marketers to spend hours listening to calls to extract valuable insights. Today, Masami discusses turning call data into marketing advantages. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Pol...
2023-06-15
14 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data provides a direct link to the voice of the customer and can help marketers create more impactful marketing campaigns that drive high-quality leads. And, with the technology available today, there’s no need for marketers to spend hours listening to calls to extract valuable insights. Today, Masami discusses turning call data into marketing advantages. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Pol...
2023-06-15
14 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data offers a treasure trove of insights on buyer intent, sentiment, customer language, etc. While most companies recognize its significance, they’re unable to take advantage of call data without a solution that can extract those insights.Today, Masami discusses how you can unlock call data insights using artificial intelligence. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com...
2023-06-14
16 min
MarTech Podcast ™ // Marketing + Technology = Business Growth
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
Masami Middleton, CMO at CallRail, talks about how to harness the power of artificial intelligence to gain actionable insights from your sales calls. Call data offers a treasure trove of insights on buyer intent, sentiment, customer language, etc. While most companies recognize its significance, they’re unable to take advantage of call data without a solution that can extract those insights.Today, Masami discusses how you can unlock call data insights using artificial intelligence. Show NotesConnect With: Masami Middleton: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com...
2023-06-14
16 min
Lunch Hour Legal Marketing
ChatGPT for SEO: Trap or Treasure? || CallRail’s 2023 Marketing Outlook Report
Yes, it’s more of that pre-sentient AI everybody loves, ChatGPT! But first, we take a look at CallRail’s 2023 Marketing Outlook for Law Firms.-----As a devotee of Lunch Hour Legal Marketing, CallRail’s 2023 Marketing Outlook for Law Firms offers you the chance to see how well you’ve been following along. But, regardless of whether the report surprises you, the takeaways are crucial. Gyi and Conrad break down some of the most significant findings and give you the context you need to understand how they should impact your practice.And, you know w...
2023-01-25
36 min
CFO THOUGHT LEADER
847: When Minding the Business is a Cultural Mandate | Jim Morgan, CFO, CallRail
We can’t help but cringe when a finance leader tells us that they don’t want to be known as “the CFO of ‘No’”—that shopworn characterization of CFOs who seem to enjoy giving thumbs down verdicts. So, we were pleased when CFO Jim Morgan of CallRail steered clear of the trite trope when he recently joined us as a return guest.Nonetheless, we were still curious as to what has replaced the iconic “thumbs down” when it comes to finance leaders projecting their diligence onto the monitoring of risk and governance practices.“I probably have i...
2022-11-02
29 min
Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.
97: Increasing Free Trial to Customer Conversion to 70% (w/ Jason Rozenblat, CallRail)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreCallRail is an incredibly data-driven company. They transparently share performance metrics across the entire team, to foster accountability and ownership. By looking at the metrics regularly, they’re never surprised to see a low or high number at the end...
2022-06-29
32 min
Legal Mastermind Podcast - Presented By Market My Market
EP 163 - Emily Popson - Delivering Real-Time Analytics with CallRail
Emily Rose Popson is the Head of Demand Generation and Customer Marketing at CallRail. Popson leads the team responsible for driving revenue growth and generating demand for buyer and customer journeys. CallRail assists businesses of all sizes in turning more leads into better customers with leading marketing and sales software. Along with marketing analytics and business communications solutions, CallRail delivers real-time insights for their customers to help them market with confidence.Connect with Emily on LinkedIn: https://www.linkedin.com/in/emilypopsonVisit CallRail's Website: https://www.callrail.com/On This Episode...
2022-06-20
24 min
Workplace MVP
Workplace MVP: Whitney Hoffman-Bennett, CallRail
Workplace MVP: Whitney Hoffman-Bennett, CallRail In this episode of Workplace MVP, host Jamie Gassmann and guest Whitney Hoffman-Bennett, VP of Talent and Culture at CallRail, looked at unlimited PTO as CallRail has implemented it and what their experience has been. How do you structure it and how do you manage misuse? Whitney discussed how CallRail [...]
2022-06-09
35 min
Workplace MVP
Workplace MVP: Whitney Hoffman-Bennett, CallRail
Workplace MVP: Whitney Hoffman-Bennett, CallRail In this episode of Workplace MVP, host Jamie Gassmann and guest Whitney Hoffman-Bennett, VP of Talent and Culture at CallRail, looked at unlimited PTO as CallRail has implemented it and what their experience has been. How do you structure it and how do you manage misuse? Whitney discussed how CallRail […] The post
2022-06-09
00 min
Lawyerist Podcast
#386: Beyond Status Quo Marketing, with CallRail (Sponsored)
Zack talks with the CallRail team about leveraging data and reporting to increase your marketing ROI and help you invest more deliberately.If today’s podcast resonates with you and you haven’t read The Small Firm Roadmap yet, get the first chapter right now for free!
2022-05-31
23 min
The Revenue-Driven CMO
The secret to creating effective partnerships with Marc Ginsberg
Today on 3-Minute Marketing, I'm pleased to be speaking with Marc Ginsberg. He's currently CEO at CallRail, a marketing and call recording platform we use here at WebMechanix that helps 175K+ businesses market smarter, drive more quality leads, and turn them into customers. Prior to CallRail, Marc headed up growth marketing efforts for notable financial brands, including American Express and Cardlytics. One of Marc's biggest secrets to success throughout his career has been his ability to build powerful partnerships. I invite Marc to dig deeper into how he's done this by asking, "How can you create more effective partnerships?"
2022-05-11
08 min
The Business Growth Show
#56: Part 1: A Story About A $40 Million Dollar Fraud And Its Priceless Lessons For Investors & Entrepreneurs
Learn More Earn More Business Growth Podcast Host: Brian Webb Episode 56: Part 1: A Story About A $40 Million Dollar Fraud And Its Priceless Lessons For Investors & Entrepreneurs ____________________ VALUE BOMBS What does desperation, patriotism, entrepreneurship, a 40 million loss for investors, concurrent FBI and SEC investigations, and a pending indictment of a friend and former client all have in common? This podcast, this episode, my interview today with Chris Bentley, let's jump into the show. ____________________ SOFTWARE TOOLS RECOMMENDED BY BRIAN WEBB & WHATBOX DIGITAL Active Campaign - A...
2022-05-09
28 min
The Business Growth Show
#55: The Lead Generation Squeeze Funnel Every B2B Business Should Be Using To Get More Leads
Learn More Earn More Business Growth Podcast Host: Brian Webb Episode 55: The Lead Generation Squeeze Funnel Every B2B Business Should Be Using To Get More Leads ____________________ VALUE BOMBS Whether you're a B2B or B2C business owner or leader, you know that you should be using sales funnels, but you kind of sort of don't get it kind of, sort of, but not really. Today, I'm going to walk you through the ultimate lead generation squeeze funnel. Let's get to it. ____________________ SOFTWARE TOOLS...
2022-05-02
21 min
The Business Growth Show
#54: The Top 9 Reasons You're Wasting Money On Marketing That Does! Not! Work!
Learn More Earn More Business Growth Podcast Host: Brian Webb Episode 54: The Top 9 Reasons You're Wasting Money On Marketing That Does! Not! Work! ____________________ VALUE BOMBS If there's one thing I hear over and over again, it's, "Brian, our marketing doesn't work and we don't know why." Well, there are a plethora of reasons why that could be happening, but today I'm going to share the nine top reasons your marketing isn't working. ____________________ SOFTWARE TOOLS RECOMMENDED BY BRIAN WEBB & WHATBOX DIGITAL Active Campaign - Ac...
2022-04-25
15 min
Being [at Work]
Creating a Space for Employees' Voices to be Heard with Whitney Hoffman Bennett
Whitney Hoffman Bennett is the Vice President of Talent & Culture at CallRail. She recognizes the power of employees and says that employees are realizing their own power in a way they haven't ever before. What's her encouragement to organizations? You have got to create a space for their voices. Whitney has experienced both toxic cultures and cultivating cultures, and she says you don't have to put up with what you're given. Listen in as she talks about the importance of the relationship with employees and creating a two-way street for their voices to be heard while accomplishing...
2021-12-02
27 min
CFO THOUGHT LEADER
747: Exposing Your Growth Drivers | Jim Morgan, CFO, CallRail
It sounds counterintuitive, but the best big men in basketball succeed less on size than they do on finesse and footwork. NBA Hall of Famer Tim Duncan’s right-foot jab created the space that he needed to sink his patented bank shot or fire a pass to an open teammate. The same holds true for data-driven CFOs who partner with founder CEOs in technology start-ups. CallRail CFO Jim Morgan began his professional career by pivoting from Goldman Sachs to a 100-employee, venture-backed start-up in early 2000. Once there, he immediately helped to pivot the marketing-technology company’s business mode...
2021-10-31
45 min
Talk Talent To Me
CallRail VP of Talent & Culture Whitney Bennett
Today, we have another fantastic guest on the show: VP of Talent and Culture at CallRail, Whitney Bennett! In this episode, Whitney shares her wisdom and expertise regarding the current power shift in favor of the candidate and how companies can and should be responding to new expectations of safety, communication, and psychological support. We cover some interesting tools and strategies that can accumulate data in this area, and Whitney outlines the ways in which we can empower managers to have these conversations. Listeners hear about the changing landscape of HR, the new scope of mental health issues and...
2021-10-29
23 min
Code Story: Insights from Startup Tech Leaders
S5 Bonus: Ryan Johnson, CallRail
Ryan Johnson is originally from Saginaw, Michigan, and now lives in Atlanta. He never imagined he would get into tech. In fact, when he was growing up he wanted to be an orthodontist. He got into school, and immediately saw how difficult the classes were going to be. So he switched to business, and that part of school stuck and came naturally to him. As a college elective, he took computer science as an elective (who does that?). He brags that his computer science professor still has the mortgage calculator program on hand (and it still works). Post college...
2021-10-22
48 min
Wholesaling Out of the Box
Episode 113: Brrr, it's Cold (Calling) In Here!
It's time to talk about Cold Calling! What is it and how do you do it well? How do you avoid no fatigue? How is this different than Cold Calling when you're trying to SELL something instead of BUY something? Find out all that and more in this week's podcast episode! Further Resources: Cold Calling Tips: https://www.revrealestateschool.com/tips/cold-calling Never Split The Difference Discussion Playlist: https://www.youtube.com/watch?v=2-ahFguemYc&list=PLds-BevFmqB_v5H4VBc6EuUj0mm39n_uT&index=1&t=1s Sign up for CallRail: http...
2021-10-01
38 min
RecruitingDaily Podcast
CallRail: The Intersection Of Best Place To Work And Hybrid Work With Whitney Hoffman-Bennett
On today's episode of The RecruitingDaily Podcast, we have guest Whitney Hoffman-Bennett of CallRail here to discuss "The Intersection of Best Place to Work and Hybrid Work." Whitney has been the Vice President of Talent and Culture at CallRail for close to four years, where she and her team manage the full employee life cycle. CallRail is a business communications and analytics platform that helps businesses improve customer experience and marketing performance, with over 180,000 businesses utilizing the tech.Some of the big questions: How will we determine the best places to work in a hybrid w...
2021-08-24
34 min
Market Proof Marketing: Home Builder Marketing Insights
Ep 147: The Market Proof Awards & CallRail Updates with Madelyn Wing
Market Proof Marketing · The Market Proof Awards & CallRail Updates with Madelyn Wing Kevin Oakley, Andrew Peek, and Jackie Lipinski have some exciting news! Do You Convert is launching the Market Proof Awards, a data-driven awards program to recognize marketing & online sales excellence in the home building industry! Then Jen Barkan and Kevin Oakley talk with Madelyn Wing from CallRail, about how they listen to home builders and their needs when creating and updating existing features. Story Time (1:05) Jackie Lipinski is proud to announce the new Market Proof Marketing podcast graphics are here! Andrew Peek sh...
2021-05-05
1h 40
SaaS Connect - SaaS Partnerships & SaaS Leaders
Rapid Scaling Your Partnership Program from Zero to Hero, with Stacy Carlson, TextExpander, and Madelyn Wing, Callrail
In this episode of SaaS Connect, your host Sunir Shah of Cloud Software Association tailors a discussion with Stacy Carlson, Partner Manager at TextExpander, and Madelyn Wing, Director of Product and Customer Marketing at CallRail. TextExpander is productivity software that uses keyboard shortcuts to automatically insert frequently used text for repetitive tasks. CallRail is marketing software for businesses that rely on phone calls to grow and succeed. At TextExpander, Stacy doubled partner revenue quarter by quarter by rebuilding the partner program and relaunching, seeing huge results in a matter of months. Madelyn from...
2021-05-03
52 min
Demo Diaries
Demo Diaries: Ep 04 | "The demo creation process at a large company versus a startup"
🎙: In this is episode our host Jorge L Soto interview's top technology sales leader, Jason Rozenblat, Vice President of Sales at CallRail. -- 👉🏽 Social Handles 👈🏼 🧑🏻💼 Expert's Linkedin: https://www.linkedin.com/in/jrozenblat/ 🏢 Company's Linkedin: https://www.linkedin.com/company/callrail/ -- Company Overview The CallRail marketing platform delivers the tools businesses need to market smarter, drive more quality leads, centralize communications, and convert leads to customers. Trusted by more than 175,000 businesses, CallRail easily fits into existing workflows, integrates with major marketing and sales software, and sc...
2021-03-20
24 min
Millennial Millionaire Real Estate Podcast
#109 with Elliot Smith: Built a 6 Figure Business, Flipping 25 Homes a Year and Building a Solid Lead Generation Process
In this episode, Jonathan Farber interviews Elliot Smith on his road from working over 100 hours a week between his day job and real estate to rapidly expanding his real estate portfolio while traveling the world. Elliot is a flipper, wholesaler, and real estate educator based in the Pacific Northwest. In this episode, we dig into topics like: starting strong in real estate, finding leads on your own, building a sturdy flipping operation, and more! Top Takeaways: Taking effective first steps in real estate - 9:00 - 10:45 Your best bet for getting started is putting in...
2020-11-04
1h 13
Atlanta Business Radio
Whitney Bennett with CallRail
Whitney Bennett is the VP of Talent & Culture at CallRail. With a decade of experience in Human Resources and a specialty in rapidly growing SaaS start-ups, Whitney expertly balances the needs of employees with the needs of the business. She is passionate about fostering a culture where people are excited about the work they [...]
2020-06-02
17 min
The Transactional Real Estate Investor Show with Blair Halver
Have an Adequate Real Estate Team in Place and You’re Golden!
In this episode, Blair and Jeff talk about what is necessary to get a real estate team rolling. Learn about the new team member interviewing process, how to market for a salary position, how to pay for dispositions, acquisitions, or both, and how to manage the employee’s time. Discover how to find comps for properties in small rural towns and the perfect exit strategies for them. Find out what’s better between finding a property for a buyer or finding a buyer for a property and why, how to sell handyman special lease-options, what a trust docu...
2020-05-01
19 min
iProv Made: Build a Profitable Healthcare Practice
Episode 4: Adam Hofman with CallRail
Adam Hofman is Product Manager at CallRail who specializes in the company’s Conversation Intelligence products and new product ventures. Adam is a nerd: passionate about the future of marketing technology and the importance of data in making better business decisions. He looks forward to seeing how technology will continue to change how we interact with customers and gain understanding of lead quality. CallRail is a leading marketing attribution software company based in Atlanta and trusted by more than 100,000 businesses around the world.
2020-01-22
36 min
The Transactional Real Estate Investor Show with Blair Halver
How to Find Real Estate Deals Making Calls
Have you ever wondered which is the number one inbound state? Join this episode to find the answer plus more about transactional real estate. Blair and Jeff talk about the best way to get a seller down on the price and how to buy a subject-to with a carry-back to the seller according to their training model. They discuss a possible deal with a mobile home park. Other relevant issues include running a Facebook campaign and its maintenance, getting leads to come in, and setting tracking numbers in CallRail. Learn about doing business with high-priced homes and...
2020-01-17
1h 07
The Transactional Real Estate Investor Show with Blair Halver
Increasing Footprints in the Housing Business
Would you like to know when it is the right time to be in the housing business? Join this episode for Blair and Jeff’s take. They discuss what is going on in the real estate market, recommend the best way to operate a transactional pipeline and real estate investment business, and remind everyone about the purpose of these calls. Blair and Jeff remind everybody to keep their eyes open for the next big thing: virtual real estate investing for 2020. Here is another reason to join this call: find how to work out a terms deal, negotiate a...
2020-01-14
1h 19
The Transactional Real Estate Investor Show with Blair Halver
The Importance of Networking in Real Estate
In this episode, Blair and Jeff talk about the importance of belonging and networking in real estate investor groups. They cover lease options and how to manage them, property management liability and EO insurance, images and writing that should be in Facebook campaign ads and a property subject-to that will be rehabbed and sold. Get answers on hiring a new VA, converting a subject-to into a seller financing, looking for a new buyer. They tackle issues with an attorney regarding a subject-to deal and wanting to put it in a trust, and signing an agreement...
2019-12-24
1h 06
The Thrive Podcast
Episode 8: Adam Hofman with CallRail.com - The Thrive Podcast
Adam Hofman is Product Manager at CallRail who specializes in the company's Conversation Intelligence products and new product ventures. Adam is a nerd: passionate about the future of marketing technology and the importance of data in making better business decisions. He looks forward to seeing how technology will continue to change how we interact with customers and gain understanding of lead quality. CallRail is a leading marketing attribution software company based in Atlanta and trusted by more than 100,000 businesses around the world.
2019-08-20
00 min
SalesDevSquad Podcast
Episode 3: How to become a career SDR with Emanuel Carpenter
Thank you so much for tuning in to another episode of the #SalesDevSquad Podcast. Today we will be chatting with Emanuel Carpenter, Head of Outreach @ CallRail. Emanuel has been in Sales Development for over 15 years and has made over 183,000 cold calls WITHOUT the use of an AutoDialer. Why is Sales Development so critical to sales teams and technology companies? 4:03 What skills do military veterans have that can be easily translated to a sales role? 8:37 How does CallRail help prepare SDR's for a closing role? 26:00 Is it possible to be a "Career SDR"? 33:00 Is it possible for SDRs to work as Indepen...
2019-07-29
48 min
Real Investing For Everyday Investors
Getting Back In The Saddle #2
Send us a textThe topic of this episode of the Business and BBQ Podcast is “getting back in the saddle.” This could mean different things to different people based on their business situation, but for Tim it means getting reacquainted with your business processes and making necessary adjustments.It is easy as the entrepreneur or leader of a business to focus on getting work done, reaching out to clients, closing deals, and building relationships without putting much thought into the systems and processes that are supporting your efforts. In Tim’s business, he had delega...
2019-04-08
24 min