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Caroline Benach

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Unleash ThisUnleash ThisStrategically Planning a Website RedesignIn this latest episode of Unleash This, we dive deep into strategically planning a website redesign. In this video, Caroline Benach, Director of Digital Strategy at Unleashed, joins us to talk about why strategic planning is crucial, the initial steps in building a website strategy, ensuring your website goals align with your objectives, journey mapping and persona creation, determining what content should be on your website, site mapping, wireframing, designing the website, and finally, the ongoing involvement even after the website launch.The Unleash This podcast is dedicated to sharing industry best practices, insights, and the latest...2024-03-0742 minUnleash ThisUnleash ThisHow Hospitals Use Technology To Help Underserved Communities | Unleash This PodcastDiscover the untapped potential of health system websites! We are exploring the captivating world of healthcare websites and their impact on patient experience. In this episode, Caroline Benach, Director of Digital Strategy, and Garrett Benskin, Senior Project Manager, dive into how health systems' websites directly influence patient experience scores and uncover strategies for creating a better user experience. We dissect the critical roles played by marketing departments, service lines, and IT departments within a healthcare organization to shape the patient experience.Did you know that an integrated website that focuses on patient needs and streamlines the scheduling...2023-07-2444 min