Shows
We Live It | LiveAg's Livestock Marketing PodcastLeading with Purpose in the Livestock Industry: BioZyme CEO Lisa NortonWhat does it take to lead with purpose in the livestock industry?BioZyme CEO Lisa Norton joins the We Live It Podcast to discuss leadership, building strong teams, and the importance of innovation in animal nutrition and agriculture.In this episode, we also share the announcement of LiveAg’s partnership with BioZyme, bringing additional visibility to cattle backed by VitaFerm® and Gain Smart® nutrition programs. Through LiveAg’s nationwide video auction platform, producers who invest in premium nutrition and sound management can better showcase their cattle to a competitive national buyer base.This conver...
2026-03-2621 min
We Live It | LiveAg's Livestock Marketing PodcastTexas Panhandle: Markets, Mindset & the Future of the Cattle IndustryIn this episode of We Live It, Ty deCordova and Casey Mabry sit down with Andy Holloway of Canadian, Texas, for a grounded conversation straight out of the Texas Panhandle.They cover what producers are seeing in the market right now, how replacement females are fitting into long-term strategies, and why staying connected to industry conversations matters more than ever. From local insight to bigger-picture policy and market signals, this episode is about thinking ahead, building relationships, and staying sharp in a changing cattle industry.If you’re in the business, thinking about getting in, or...
2026-03-1925 min
We Live It | LiveAg's Livestock Marketing PodcastAngus Bulls That Add Value: Discipline, Proven Genetics & Bull Sale StrategyIn this episode of the We Live It Podcast, we sit down with Angus breeder Josh Worthington of Worthington Angus in Dadeville, Missouri. Recently recognized as the American Angus Association's Young Angus Breeder of the Year, Josh shares how discipline, proven genetics, and a customer-first mindset have shaped his Angus bull program.We discuss what commercial cattle producers should look for in Angus bulls, how seedstock decisions impact calf crops at weaning, and why consistency and long-term breeding strategy matter in today’s bull market. Josh also shares insights on building a successful bull sale, reaching new bu...
2026-03-0533 min
We Live It | LiveAg's Livestock Marketing PodcastWhat Consumers Want from Beef in 2026 | Raise Well + Source & Age ExplainedThis week on the We Live It Podcast, Ty deCordova and Casey Mabry sit down with Doug Stanton of IMI Global to break down one of the biggest new announcements in value-added cattle marketing — the Raise Well program.If you're wondering:How do I add more buyers on sale day?What claims actually matter in today’s market?What are retailers and consumers demanding in 2026?Is Raise Well different from CARE or Natural programs?Should I bundle verification programs?We cover it all.Doug walks through the evolution of third-party verification programs incl...
2026-02-2618 min
We Live It | LiveAg's Livestock Marketing PodcastFrom Feedlots to the Big Leagues: Dick Monfort on Building Beef & Baseball DynastiesRecorded live at Colorado Rockies home turf, Coors Field, during Stockmen at the Stadium, this episode is one we’ll never forget.We sat down with legendary cattle feeder, former President of ConAgra Red Meats, and Rockies owner Dick Monfort for a conversation that bridged two iconic American institutions: beef and baseball.Long before stadium lights and opening day crowds, Dick was riding pens at four years old, feeding cattle alongside his grandfather in northern Colorado. He helped lead one of the most transformative eras in the beef industry, from shipping live animals to pioneering bo...
2026-02-1933 min
We Live It | LiveAg's Livestock Marketing PodcastThe Power of Stock Show Support: Investing in the Next Generation of AgricultureIn this episode of We Live It, host Ty deCordova sits down with two leaders who understand what it means to build something that lasts.We hear from Mary Russell of Higginbotham Insurance as she shares her perspective on investing in young people, supporting agricultural families, and strengthening the livestock community through leadership and service. Berry Cooper of Cooper's Old Time Pit Bar-B-Que joins the conversation to talk about legacy, full circle moments in the cattle industry, and why getting youth involved in showing livestock is critical to the future of agriculture.From stock shows...
2026-02-1224 min
We Live It | LiveAg's Livestock Marketing PodcastWeekly Cattle Market Update: Weather, Feeders & What the CME Index Is Telling UsThis week on the We Live It Podcast, Ty deCordova and Casey Mabry kick off a new Weekly Cattle Market Update format with a timely look at what’s shaping the cattle markets right now.With winter weather shutting down sale barns across the South, the guys break down how light cash trade is impacting the CME Feeder Cattle Index, January contract settlement, and what that means heading into February. They also unpack last week’s Cattle on Feed report, regional supply differences, grain prices, and why feeder cattle remain historically strong despite choppy day-to-day moves.
2026-01-2913 min
We Live It | LiveAg's Livestock Marketing PodcastState of the Cattle Market: CattleFax CEO Randy Blach on Supply, Slaughter & Market DirectionCattleFax CEO Randy Blach joins We Live It from the shared CattleFax and NCBA headquarters in Denver for a straight-talk conversation on the U.S. cattle market.Hosts Ty deCordova and Casey Mabry sit down with one of the most trusted voices in cattle market analysis to break down what’s really driving today’s prices and where the industry may be headed next.In this episode, Randy digs into:Why cattle prices remain historically strongHow tight cattle supply is shaping the marketWhat changes in slaughter capacity mean for producersWhere we are in the...
2026-01-2241 min
We Live It | LiveAg's Livestock Marketing PodcastHereford Bulls, Baldies & Big-Picture Leadership with Wyatt AgarWe’re joined by Wyatt Agar of Durbin Creek Ranch on the latest We Live It Podcast to talk Hereford cattle, beef cattle industry leadership, and long-term decision-making in today’s cattle market.Wyatt discusses why engagement at the local and national level matters for producers, reflecting on his time as a Wyoming State Senator and as chairman of the American Hereford Association board of directors. We explore how successful operations think beyond sale day and the impact their genetics have for their commercial customers. The conversation also includes a preview of the Durbin Creek Ranch...
2026-01-1514 min
Inside Lacrosse PodcastsWhat (And Who) Is One Play Development?
Founded by Michael Mabry and John Rothenberger nearly five years ago, One Play Development “saw the brokenness in the youth sports space and an opportunity to serve families and players in a really impactful way.”They say transformational coaching is at the heart of everything they do and they want to help people get to where they want to be. So, in order to achieve that goal, they tapped former Gonzaga (D.C.) head coach Casey O’Neill, Director of Mental Performance Alec Wortman and Marquette head coach Andrew Stimmel.Over the past year, One Play h...
2026-01-1341 min
We Live It | LiveAg's Livestock Marketing PodcastRaising Cattle in Florida: Beaver Yoder Shares His Story, Family Legacy, and Life in the SoutheastIn this episode of We Live It, Ty and Casey sit down with Beaver Yoder, a member of the Elite Livestock Marketing Group and Florida Cattlemen's leadership team, to talk about the people, places, and stories that shape Florida’s ranching community.Beaver shares his family’s long history in the agriculture industry, what it was like growing up in Florida cow country, and how ranchers in the Southeast adapt to a landscape unlike anywhere else in the United States. From year-round management to differences in forage, Florida ranching requires grit, creativity, and a deep connection to the...
2025-12-1118 min
We Live It | LiveAg's Livestock Marketing PodcastWhat Lenders Look For When Financing Ranch Equipment and LandRising equipment costs, land values, and input prices mean more ranchers are turning to financing - not because they're struggling, but because they're making strategic decisions to grow their operations. In this episode, we sit down with Hollie Bunn from United Producers, Inc. (UPI) to demystify ag loans and help you understand what lenders are really looking for.Hollie breaks down the key differences between financing land versus equipment, what documentation you need to have ready, and the common mistakes that can delay or derail your loan application. Whether you're a first-time borrower looking to expand your...
2025-12-0824 min
We Live It | LiveAg's Livestock Marketing PodcastBlending Tradition with Technology: Modernizing Your Ranch FinancesRunning cattle is hard enough without drowning in receipts and spreadsheets. In this We Live It podcast episode, we sit down with Alex Thompson from Norwood, Colorado to talk about the financial headaches every rancher faces—from tracking expenses across multiple enterprises to actually knowing if you're profitable at the end of the year.Alex truly lives it. Being married to a rancher running Limousin cattle at high altitudes, she understands the ranching lifestyle firsthand. Now working with Ambrook, she's helping producers modernize their bookkeeping without abandoning the values and traditions that define ranching. We dive into wh...
2025-11-2625 min
We Live It | LiveAg's Livestock Marketing PodcastBuilding Better Herds | How Trace Minerals Impact Performance, Fertility, and Overall Herd HealthMost ranchers know trace minerals matter, but do you really understand how they're affecting your herd's fertility, immune function, and long-term productivity? In this episode of We Live It, hosts Ty deCordova and Casey Mabry sit down with Bryson Williams, Account Manager at Zinpro®, to break down the science behind trace mineral nutrition and why it's one of the most overlooked tools in your herd management strategy. Bryson shares what he's seeing across cow-calf operations today - the challenges producers are facing and the real opportunities to improve herd health and performance through better mineral supplementation. We di...
2025-11-2030 min
We Live It | LiveAg's Livestock Marketing PodcastHow to Book Your Purebred Sale + Cattle Market OutlookThis week on We Live It, Director of Purebred Operations Margo Paeltz joins us for a deep dive into LiveAg’s Purebred Division — plus market analyst Casey Mabry breaks down current cattle market volatility and what producers should expect heading into year-end.We cover how our Purebred Team partners with ranchers nationwide, what to expect when booking your sale, and strategic tips for preparing for auction day. Then Casey walks through the latest market swings, what’s driving the volatility, and his short-term outlook for cow-calf producers, feeders, and purebred breeders.Episode Highlights:How to boo...
2025-11-1317 min
We Live It | LiveAg's Livestock Marketing PodcastThe People Behind the Platform: How LiveAg's Purebred Team Connects Seedstock Producers with Buyers NationwideHost Casey Mabry sits down with Margo Paeltz and Blake Tucker, the leadership team behind LiveAg's purebred division. With a combined 20+ years of auction broadcasting experience, Margo and Blake manage a team of 10+ reps who broadcast purebred cattle sales and production sales across the country.Discover how their team helps seedstock producers and breeders reach new bull buyers through the LiveAg online bidding platform—especially crucial for remote ranching operations looking to expand their market reach. Margo and Blake share insights from the Montana Angus Tour, discuss how technology has transformed the purebred cattle auction industry, and ex...
2025-10-3032 min
We Live It | LiveAg's Livestock Marketing PodcastRichard Stober: Revolutionizing Cattle Marketing & Preparing the Next GenerationIn this legendary episode of We Live It, Ty and Casey sit down with cattle industry titan Richard Stober, a third-generation cattleman whose livestock marketing career spans over five decades of innovation and success. From trading cattle as a teenager to becoming one of the West's highest-volume buyers—handling 110,000+ head annually—Richard shares his incredible journey through the livestock industry.Discover how Richard was one of the first pioneers of video cattle auctions in 1980, created the groundbreaking "Value Added Programs" that revolutionized marketing for video auctions, and managed cattle procurement for Harris Ranch Feeding Company's 120,000-head feedyard. Rich...
2025-10-2356 min
We Live It | LiveAg's Livestock Marketing PodcastSelling Cattle on the Grid, Margin Calls & Cattle Market OutlookWhat does it mean to sell cattle "on the grid"? How do margin calls work in cattle feeding? This episode is for YOU! Ty deCordova and Casey Mabry are answering listener-submitted questions in a rapid-fire FAQ format.They kick things off discussing current cattle market conditions and their optimistic outlook on futures, then dive into your most-asked questions: How are live, feeder, and fat cattle priced differently? What drives feeder calf prices? How do video auctions compare to local sale barns? They break down breakevens, explain if they think packers pay premiums for certain breeds, discuss how...
2025-10-1635 min
We Live It | LiveAg's Livestock Marketing PodcastBuster Frierson: Living the Cowboy Code & Cattle Market OutlookCowboy, rancher, and storyteller Buster Frierson joins the We Live It podcast to talk about what it means to live the cowboy code in today’s world — from the saddle to the screen. Known for his work in ranch rodeos, Western film sets like 1883, and authentic ranch management, Buster shares his perspective on grit, leadership, and keeping the ranching lifestyle alive. Plus, Casey previews the cattle market ahead of the Oct. 9 LiveAg Video Auction, breaking down key regional trends and what sellers and buyers should watch this week. We'd love your feedback on the We Live...
2025-10-0918 min
Live Greater | A University of Maryland Medical System PodcastWho REALLY Needs a Flu Shot?The flu vaccine saves lives—but myths and misinformation cause many to skip it. In this episode, Dr. Casey Holloway Mabry, a pediatrician and internal medicine physician at UM Baltimore Washington Medical Group in Glen Burnie, clears up common misconceptions and explains why flu shots matter for both kids and adults of all ages.
2025-10-0900 min
We Live It | LiveAg's Livestock Marketing PodcastBioZyme's Alan Lee: 40 Years of Sure Champ Show SupplementsThree stock show dads walk into a podcast studio... and the result is pure gold for anyone showing livestock!Join hosts Casey Mabry and Ty deCordova as they sit down with Alan Lee, Vice President of Operations at BioZyme, Inc., for a deep dive into the company that's been fueling champions for decades.🏆 What You'll Learn:The history behind BioZyme's foundation products for cow-calf producers: VitaFerm and Gain SmartWhy Sure Champ is celebrating 40 years of show ring successReal stories from the show trail (the good, the bad, and the hilarious)How research-proven supplements give you...
2025-09-2534 min
We Live It | LiveAg's Livestock Marketing PodcastCattle Market Madness: How High Can This Thing Go?Ty and Casey are back together after Casey's busy summer away from the podcast, and boy, do they have some catching up to do! From video auctions and steers in the show barn, to Casey's entertaining tale of a potential truck break-in while shopping for show pigs in South Texas – it's been quite the summer.But let's talk about what's really got everyone's attention: this absolutely smoking hot cattle market that has ranchers stopping and staring. Casey brings his risk management perspective on how he's advising clients to handle hedging and margin calls in these wild market co...
2025-08-2822 min
We Live It | LiveAg's Livestock Marketing PodcastThomas Angus Ranch's Blueprint for Seedstock SuccessWhat does it take to run one of the West's most respected Angus operations? Hosts Ty deCordova and Wade Perks (stepping in for Casey Mabry from Blue Reef AgriMarketing) sit down with Rob Thomas from Thomas Angus ranch in Baker City, Oregon to find out.Rob pulls back the curtain on how his ancestors made the bold move from New York to Oregon's high desert and built an operation that's setting the standard for regional adaptation in Angus cattle. You'll hear about the massive scale of their embryo transfer program, how they've navigated recent market changes that...
2025-08-0722 min
We Live It | LiveAg's Livestock Marketing PodcastLivestock Marketing Series: From Contract to Delivery - Maximizing Cattle Marketing ROIHosts Ty deCordova and Casey Mabry conclude the Livestock Marketing series with the ultimate guide to video auction success. In this comprehensive finale, learn the complete video auction process from start to finish, including the stress-reduction benefits for cattle (no hauling to sale barns) and the financial advantages of forward contracting - selling your cattle on video in summer for fall delivery.Ty steps out of his COO role to share insider knowledge as a seasoned video auction rep, breaking down consignment contracts, explaining what documentation earns premium prices, and revealing how hand-selected reps ensure transparent transactions...
2025-07-3133 min
We Live It | LiveAg's Livestock Marketing PodcastLivestock Marketing Series: Building America's Fastest-Growing Livestock Auction Company with LiveAg CEO Jason BarberFrom Startup to Success: Building America's Fastest-Growing Livestock Auction Company with LiveAg CEO Jason BarberJoin hosts Ty deCordova and Casey Mabry as they sit down with LiveAg CEO Jason Barber for an exclusive look inside America's fastest-growing livestock auction company. Since launching last fall, LiveAg has successfully marketed over 190,000 head of feeder cattle, transforming how ranchers buy and sell livestock across the nation.In this episode, discover the story behind LiveAg's founding partners, their mission to revolutionize livestock marketing, and the team driving this groundbreaking company that's taken the industry by storm. Jason shares...
2025-07-1738 min
We Live It | LiveAg's Livestock Marketing PodcastLivestock Marketing Series: Managing Risk & Building Profitable Strategies with Blue Reef Agri-MarketingTune into our Livestock Marketing Series! In this first episode, hosts Casey Mabry and Ty deCordova sit down to discuss proven strategies for managing risk and maximizing profitability in cattle marketing. Casey shares his expertise on building effective teams, leading young hires in the livestock industry, and working directly with ranchers to navigate critical marketing decisions. Learn about Livestock Risk Protection (LRP) programs and other risk management tools that can help protect your operation's bottom line.This episode covers:Building and managing successful livestock marketing teamsLeading and mentoring young professionals in agricultureCustomer relationship strategies for cattle...
2025-07-1022 min
We Live It | LiveAg's Livestock Marketing PodcastJared Wareham on Sustainable Beef's New Specification OpportunitiesJoin the We Live It team we they dive deep into the evolving world of livestock marketing with guest Jared Wareham of Horizon Venture Management. Discover how the new Sustainable Beef Angus Beef Brand Program (G-161 Specification) is creating premium opportunities for cattle producers through the recently opened North Platte, Nebraska packing plant.In this comprehensive episode, we explore the evolution of beef certification programs, starting with the pioneering Certified Angus Beef G-1 Specification and how it paved the way for hundreds of similar programs now available to producers. Jared breaks down the specific requirements for the...
2025-06-1938 min
We Live It | LiveAg's Livestock Marketing PodcastMontana's Young Gun: Jace Thompson's Auctioneering Legacy, World Travel & Market OutlookFresh from the World Livestock Auctioneer Championship, Jace Thompson joins us on the We Live It podcast to discuss his journey from Montana ranch kid to world-class auctioneer. Born into an auctioneering family and raised in the beef cattle industry, Jace offers insights on carrying forward generational traditions while embracing new perspectives. Hear about his eye-opening travels through South Asia, how international exposure changed his view of global markets, and Casey's analysis of where cattle markets are headed. This conversation captures the intersection of family legacy, global awareness, and market intelligence from one of the industry's most promising young...
2025-06-1231 min
We Live It | LiveAg's Livestock Marketing PodcastInsights from the High Plains with Levi GroveIn this episode of We Live It, hosts Casey Mabry and Ty deCordova sit down with Colorado rancher Levi Grove for a fun, wide-ranging conversation on all things cattle. Raised on the Kansas plains and now managing commercial livestock across Colorado, Levi shares his journey from buying and raising stock to navigating today’s cattle market. Whether you're new to the livestock game or a seasoned producer, you'll enjoy this candid talk about market trends, getting started in trading cattle, and what it really means to live the ranching lifestyle.🎧 Tune in for real-world advice, laughs, and authe...
2025-06-0522 min
We Live It | LiveAg's Livestock Marketing PodcastHomesteads, Herds & the Future: Monty Younglund on Ranching in Northeast ColoradoIn this episode of We Live It, hosts Ty deCordova and Casey Mabry sit down with legendary rancher Monty Younglund of New Raymer, Colorado to talk cattle, family, and the evolving beef industry in the High Plains. From his family’s early days homesteading the region to running modern cow-calf operations with innovative genetics, Monty shares a lifetime of wisdom, humor, and heart. They discuss changes in the Colorado beef industry, raising cattle in today’s environment, and how to bring the next generation back to the ranch.Whether you're in the saddle every day or just love...
2025-05-3025 min
We Live It | LiveAg's Livestock Marketing PodcastBuilding Sustainable Beef: Cassie Lapaseotes' Vision for Nebraska RanchingThis week on the LiveAg Ranch and Livestock Marketing "We Live It" Podcast, we're joined by Cassie Lapaseotes from Bridgeport, Nebraska. Cassie is a fourth-generation rancher who's helping revolutionize cattle processing in the Midwest. As a founding member of the Sustainable Beef packing plant set to open its doors in late May 2025, Cassie walks us through the five-year process to bring local processing back to Nebraska ranchers. From managing family dynamics at the Lapaseotes Feedyard to planning for future generations, this conversation showcases the grit, vision, and collaboration that defines today's agricultural pioneers.Learn more about Sustainable...
2025-05-2233 min
We Live It | LiveAg's Livestock Marketing PodcastBrisket, Bulls & Business: Barry Cooper on the Legacy of Cooper’s BBQIn this episode, we go behind the smoke with Barry Cooper, the man behind Cooper’s Old Time Pit Bar-B-Que, to explore how a small BBQ joint in Mason, Texas grew into a statewide icon - feeding Texans and travelers from New Braunfels to the Fort Worth Stockyards. We cover: 🔥 How Cooper’s BBQ built its legacy—serving 50 head worth of beef per location, per day 🔥 The evolution of the Fort Worth Stockyards from cattle exchanges on Exchange Ave to today’s tech-driven auctions 🔥 The importance of consistency, community, and giving back, including daily donations to local sh...
2025-05-0830 min
We Live It | LiveAg's Livestock Marketing PodcastLive Market Preview: April 11 Video Auction | Episode 5Step into the action of LiveAg's April 11 Video Auction as hosts Ty deCordova and Casey Mabry break down the day's market outlook ahead of our auction at the TSCRA Convention in Fort Worth, Texas. Whether you're marketing cattle or building your program, this conversation offers real-world market intelligence from folks who live the livestock business every day.
2025-04-1116 min
We Live It | LiveAg's Livestock Marketing PodcastFinancing the Herd: Ag Lending Essentials Part 2In this practical follow-up episode, Ty and Casey continue their conversation with John Sloan of AgTexas Farm Credit, diving deeper into the nuts and bolts of agricultural lending. Walk step-by-step through the entire lending process - from application to acquisition to marketing your cattle and planning for the next season. Whether you're running a stocker operation, looking buying wheat pasture cattle, or just starting out in the business, this episode delivers actionable advice you can take straight to the bank.Learn what paperwork you'll need, how to navigate each stage of the financing journey, and hear candid...
2025-04-0337 min
We Live It | LiveAg's Livestock Marketing PodcastFinancing the Herd: Ag Lending Essentials Part 1Part one of a two part series! Join Ty and Casey as they welcome John Sloan of AgTexas Farm Credit for an insider's look at agricultural lending. Through real-world role-play scenarios, they break down exactly how to approach your banker, structure your operation for maximum credit potential, and build the relationships that keep your cattle business growing. Whether you're looking to expand your herd or navigate market volatility, this episode delivers practical strategies straight from a lending expert who understands the cattle industry from the inside out.Interested in sponsoring the show? Have a topic or guest...
2025-03-2735 min
We Live It | LiveAg's Livestock Marketing PodcastFrom Badge to Gavel: Wade Leist's Journey to World Champion AuctioneerFrom dash cam auction chants to competitive swimming and selling unusual items (think deer...genetics?), this episode delivers insights on perseverance, mentorship, and the unique world of livestock auctioneering. Join Ty deCordova and Casey Mabry as they sit down with Wade Leist, the reigning World Champion Livestock Auctioneer from Boyne City, Michigan. Wade shares his unconventional path from a decade in law enforcement to the auction block, revealing how skills from both professions overlap in surprising ways. The trio explores regional differences in cattle marketing between the northern and southern states, while trading stories from their 20+ years of friendship...
2025-03-2036 min
We Live It | LiveAg's Livestock Marketing PodcastLive Market Preview: March 13 Video Auction | Episode 4Step into the action of LiveAg's March 13 Video Auction as hosts Ty deCordova and Casey Mabry break down the day's market outlook and sit down with special guest Wesley Granthum of Mississippi. Whether you're marketing cattle or building your program, this conversation offers real-world market intelligence from folks who live the livestock business every day.
(00:00) - Intro
(02:00) - Ty and Casey's recent updates
(03:20) - Meet Representative Wesley Granthum
(13:00) - Casey's market outlook
2025-03-1315 min
We Live It | LiveAg's Livestock Marketing PodcastTrust, Timing, and Top Dollar: Dennis Metzger's Cattle Marketing MasterclassWhether you're a seasoned rancher or new to the industry, this episode delivers actionable insights from one of the most respected voices in livestock marketing. Join hosts Ty deCordova and Casey Mabry as they sit down with cattle marketing legend Dennis Metzger to explore his remarkable journey from Charolais field rep to video auction management at Western Video Market, and now Rep Relations Manager at LiveAg. Dennis shares wisdom gained under mentor Ellington Peek and offers his perspective on today's cattle market while discussing his new mission—hiring and mentoring young reps entering the business. This conversation dives deep in...
2025-03-0633 min
We Live It | LiveAg's Livestock Marketing PodcastBetting on Beef: Race Tracks, Sale Barns and Raising the Next GenerationIn the debut studio episode of "We Live It," hosts Ty deCordova and Casey Mabry reveal their unlikely journeys from growing up at the horse race tracks to becoming cattle industry innovators. Discover how their unique perspectives - from spending years in the sale barn to now raising kids in the show livestock industry - have shaped their approach to the cattle business.Our hosts share candid stories from their mentors, buying and trading cattle, navigating market volatility and passing their passion to the next generation. Casey then shifts gears to deliver essential market insights for spring...
2025-02-2724 min
We Live It | LiveAg's Livestock Marketing PodcastLive Market Preview: Feb. 21 Video Auction, Live from Alabama | Episode3Join host Ty deCordova on the We Live It podcast as he sits down with Elite Livestock Marketing Group legends Darrell Stokes and Jerry Etheredge ahead of a 5,000+ head auction at the Alabama Cattlemen's Association Convention on Feb. 21. With decades of experience connecting top-tier southern cattle producers with buyers nationwide, they share insider insights on livestock marketing, industry trends, and what makes Elite Livestock Marketing the trusted choice for ranchers from Alabama to Florida and the states in between. Don’t miss this deep dive into the business from those who truly live it!
2025-02-2412 min