Shows
The Read Magnet® PodcastThe Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth BaxterThe Truth About Collaboration Books: What Works, What Doesn’t, and How to Make Them Worth It with Dawni Beth BaxterReady to make your authority book inevitable? Find out how in this free 16 minute microclass: www.theluminous.media/microclass________Collaboration books are everywhere right now – but are they worth your investment of time, money, and energy?In this episode of The Read Magnet Podcast, I’m joined by Dawni Beth Baxter — bestselling author, founder of Certified Social Media Manager, and digital marketing agency owner —...
2025-10-2940 min
The Read Magnet® PodcastGet Your Non-Fiction Book Featured on TV (and Become an Expert They Want to Invite Back) with Sarah CollinsGet Your Non-Fiction Book Featured on TV (and Become an Expert They Want to Invite Back) with Sarah Collins 👉 Grab my MicroClass, Make Your Authority Book Inevitable, at ReadMagnet.com/microclassAbout this Episode:Getting your book — and your message — featured on TV can feel like a dream reserved for the big names with big PR budgets. But is it really as out of reach as it seems?In this episode, I’m joined by Sarah Collins, communication coach, media trai...
2025-10-2229 min
The Read Magnet® PodcastHow Alexia Leachman Wrote an Authority Book That Had Nothing to Do With Her Business — And Sparked a Global FollowingJoin my free Make your book Inevitable microclass www.theluminous.media/microclass✍️ Episode SummaryWhat if the book you're meant to write feels totally off-brand?When Alexia Leachman wrote her first book, she was a business coach working with alpha male CEOs. The book? A guide to overcoming extreme fear of childbirth. It had nothing to do with her brand — and everything to do with what she knew people needed.What happened next surprised even her.That one “off-topic” book turned int...
2025-10-1538 minThe Read Magnet® PodcastWhy time isn't the real reason you've not written your book yetIf you keep telling yourself you’ll write your book when you “have more time” — this episode will gently call your bluff.In this solo mini-episode, Cate Butler Ross shares why time isn’t actually the thing standing between you and your authority book. Drawing on real stories from authors inside her Read Magnet® programme, Cate explores what actually creates momentum — and how to stop pushing your book into the “someday” pile.📚 Ready to figure out which book is worth your time — and finally get it written? Join the wait list for the next round of Read Magnet® ...
2025-07-1008 min
The Read Magnet® PodcastWhy Smart Experts Still Write the Wrong Book (and how to make sure you don't)Too many brilliant coaches, creatives, and experts finally sit down to write their book… and end up writing the wrong one.Because the success of a book has nothing to do with how well the book is written. But because it’s ever so slightly out of sync with the message they’re here to share — or the business they’re here to grow.In this solo episode, Cate breaks down why smart people with big ideas often end up writing books that don’t get them the results they hoped for — and how to make sure you...
2025-07-0207 min
The Read Magnet® PodcastHow to Write a Book When the Odds Are Stacked Against You – with Pippa StaceyIf you want to write a book that actually builds your authority – and your business – but you just can’t seem to get it started, this might help.I’ve made a free 16-minute MicroClass called Make Your Authority Book Inevitable. It walks you through the three things you really need to finally make your book happen — even if you’re short on time, clarity, or confidence. You can grab it now at theluminous.media/microclass, or just hit the link in the show notes....
2025-06-2530 minThe Read Magnet® PodcastWhy You Still Haven’t Written Your Authority Book — And Why It’s Not What You Think (mini episode)🎥 Free MicroClass: Make Your Authority Book Inevitable Learn how to create a book that builds your authority, opens doors, and becomes your most powerful asset. 👉 Grab the microclass here------You don’t need more time. You need the right plan.If you’re an expert, coach or founder who knows you should be writing a book to grow your business, but it just never happens — this one’s for you.In this short episode, Cate unpacks the real reason so many smart, successful people stay stuck at square one with their b...
2025-06-2003 min
The Read Magnet® PodcastWhat I Wish I’d Known About Writing My Authority Book — with Bestselling Author Lucy GriffithsIf you want to write a book that actually builds your business — but you just can’t seem to get it started — this might help.I’ve made a free 16-minute MicroClass called Make Your Authority Book Inevitable. It walks you through the three things you really need to finally make your book happen — even if you’re short on time, clarity, or confidence. You can grab it now at HERE>>--------Lucy Griffiths is a digital entrepreneur, bestselling author of Make Money While You Sl...
2025-06-1837 min
The Read Magnet® PodcastWhat I Wish I’d Known About Writing My Authority Book — with Bestselling Author Lucy GriffithsIf you want to write a book that actually builds your business — but you just can’t seem to get it started — this might help.I’ve made a free 16-minute MicroClass called Make Your Authority Book Inevitable. It walks you through the three things you really need to finally make your book happen — even if you’re short on time, clarity, or confidence. You can grab it now HERE>>Lucy Griffiths is a digital entrepreneur, bestselling author of Make Money While You Sleep, and former internationa...
2025-06-1837 min
The Read Magnet® PodcastBook Deal vs. Self-Publishing: Natalie Lue on Being a Bestseller, Seeking Validation & Choosing YourselfReady to write the right book? Join Read Magnet, my 4-week immersive to plan and position a book that builds real authority and aligns with your business goals.Find out more HERE___Writer and podcaster Natalie Lue has sold over 100K books. But it wasn’t until after landing a traditional book deal that she realised that she didn’t need anyone’s permission to succeed. A powerful conversation on legitimacy, authority, and trusting your voice.This week on The Read Magnet Podcast host I'm ch...
2025-05-2851 min
The Read Magnet® PodcastEpisode 74: Why Most Authority Books Don't Work (and how to avoid the trap)Want to write a book to build your authority, but are a bit worried it might fall flat?In this episode, we dive deep into a common (but rarely talked about) issue in the expert and entrepreneurial space: why so many nonfiction, expert-led books don’t actually work — even when they’re beautifully written or traditionally published.If you’re planning to write a book to grow your business, establish your expertise, or attract speaking opportunities and high-value clients, this episode is a must-listen.We explore...
2025-05-2114 min
The Read Magnet® PodcastMake Money From Your Book Before You Even Hit Publish with Ashley ShepardCan your book start making money before it's even finished?Today’s guest says yes — and she’s got the results to prove it.In this episode of Read Magnet, Cate is joined by Ashley Shepard, a publishing strategist, indie author, and founder of Shep Publishing House who shares how smart pre-order campaigns can turn your book into a profitable asset before it even launches.Ashley shares how she’s helped authors run 4- and 5-figure pre-order campaigns and why you don't need a massiv...
2025-05-1441 min
The Read Magnet® PodcastWhy Your Book Needs to Be Central to Your Business (Not Just a Nice-to-Have) with PR Expert Nicola RowleyIf you’re writing a book for your business as a lead magnet or authority builder (or already have one that’s not doing much) this episode is a must-listen, because today's guest, PR expert and author Nicola Rowley has a book funnel you’re going to want to stalk. Inside this episode she shares how she turned her book The Power of PR into the most powerful asset in her business, not just at launch, but years later. From clever distribution hacks to keeping it visible and relevant in everything she does, Nicola shares how you can make...
2025-05-0746 minThe Read Magnet® PodcastWriting the Naked Truth: finding the courage to share your real story with author Vicki RebeccaContent note: Brief reference to sexual violence in this episode.What will people think if I tell the truth? How much is too much to share? What if my story hurts someone I love, or paints me in a way I’ve worked hard to outgrow?If you’ve ever circled these big questions while trying to write your memoir or tell your personal story, this episode is a masterclass in courage, clarity, and the real work of writing a nonfiction book that matters.This week, I’m...
2025-04-3042 minThe Read Magnet® PodcastPlan Your Book in 60 Minutes [Workshop Replay]If you weren't able to make this live, here is an exclusive replay of the Plan Your Book in 60 minutes workshop.This is for you if you’re a successful coach or expert (and fluffing brilliant at what you do) and for ages now you’ve wanted to write a book that’ll truly cement your authority. But you’ve been so busy building your empire there’s been no time to even think about your book…until now.Enter the PLAN YOUR BOOK IN 60 MINS Workshop, where you get clear on THE book you need to writ...
2024-06-0649 minThe Read Magnet® PodcastMarketing Your Book with ex Director of Marketing at Hodder & Stoughton, Vickie BoffFrom Jodie Piccoult to Alex Ferguson, Vickie Boff has helped some of the leading authors in fiction and non-fiction launch their books into the world with maximum impact and visibility. With more than 20 years traditional publishing experience in marketing books, she Vickie now works with independent authors, helping them to leverage traditional publishing marketing tactics for their self-published books.In this conversation we talk about:- The biggest mistakes self published authors make when marketing their books- How to optimise your Amazon profile for optimal discoverability- When you really should be t...
2024-05-0922 minThe Read Magnet® Podcast5 Reasons You Need to Write Your Book Now (Not Next Year)If I had a quid for every time I hear a coach or expert tell me they want to write a book 'one day' I'd be a very a rich lady (and all that). The thing is, best intentions aside, for 99% of those people, 'one day' is code for "I'd love to be an author but actually I'm never going to find the time."And there's a reason for that. Because for some people the nudge to be an author isn't enough; the pull to have a book isn't going to cut it. They need t...
2024-05-0210 minThe Read Magnet® PodcastYour sign to write your book, with Author and Manifestation & Success Coach Louise GeorgePurchase your copy of Manifestation Freq by Louise George HERELouise George's brand new book Manifestation Freq: Manifestation's not magic, is The Luminous Press's first amazing Author to put their work out into the world. In this episode Cate talks with Louise about:- Why now was the perfect time in her business to write her book- Her journey to becoming an author - How getting the support of a book coach helped her make it happen faster- Why waiting around for a book deal was less important than getting he...
2024-04-2538 minThe Read Magnet® PodcastAuthors Dot Ink TrailerWelcome to Authors Dot Ink, the brand new podcast helping coaches, experts and online business owners write and publish books that skyrocket their authority and blow up their business (er, that's in a good way btw). If you want to write a book that is a lead magnet, authority builder, and part of a funnel that drives new clients and customers towards your signature offers, join me and my guests where we share exactly how you can turn your knowledge into a book that does more than look good on you bookshelf.
2024-04-1805 min
No Rest For The Vivid Business PodcastHow to Grow your Business with Book Writing, with Cate Butler Ross | Episode 186In today's episode I am talking to the Founder of Luminous Press Cate Butler Ross. Learn how Cate started her business and how she helps successful entrepreneurs write books to grow their businesses.
Find Cate here:
Instagram: @catebutlerross
Web: www.theluminous.media
_________
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2024-01-0444 min
The Read Magnet® PodcastHow to ACTUALLY turn your content into clients with business and marketing strategist Maggie GieleI loved picking the marketing brains of the amazing Maggie Giele for this episode, because she's a lady who really knows her stuff. In fact, when she reached an income ceiling of £5-10K months back in 2020 and was so busy she barely had time to pee, let alone meet a friend for coffee, she decided to burn her launching business model to the ground and switch to evergreen, and within three months had her first £100K month.In this episode, we dive on into scaling an online business and how to create content that actually leads to...
2023-08-1744 min
The Read Magnet® PodcastWhy someone who's read your book is the best kind of person to have on your email list + here's how to turn them from reader to subscriberTwo of my favourite topics - email newsletters and turning your knowledge into a book, all wrapped up in to one super-speedy little episode.Anyone who's ever read a non-fiction, self help or how to book and fallen in love with the author and their way of doing things, knows the power of writing a book as a business card. But if we want our book to give us ROI (of time, money, energy etc), we need to be turning our readers into subscribers.In this episode, we talk about how your best email subscribers...
2023-07-2015 minThe Read Magnet® Podcast3 Storytelling Hacks to Help you Create More Compelling ContentAs a digital marketer or content creator, sharing content that lets people in, entertains, inspires and uplifts, is a powerful way to create connection, engagement and build relationships online, and there is no faster way of doing that than by telling stories from your life.But how can you make sure your stories aren't boring, and actually make an impact? For a story to be powerful it needs to be compelling, your reader needs to want to get to end, and when it's finished they want to leave not only feeling satisfied, but also uplifter, inspired, changed....
2023-07-1312 min
The Read Magnet® PodcastThe Content that Builds the Life & Business on Your Vision BoardSo, I got distracted down a whole new social media platform today with the launch of the Threads app (yes, you can follow me on there (www.threads.net/@catebutlerross ) which is more than a little ironic because I had also planned to record this episode today, which is all about not wasting our time down scroll holes and using this mid way point of the year, to tune into our visions for our life and business and planning content that's going to help us get there by the end of 2023.Because that's something that I really t...
2023-07-0626 min
The Read Magnet® PodcastHow to batch your content and create an effective batching workflowNew episode today of the podcast, and it's all about batching!Batching your content, in other words sitting down and getting a few weeks of content created and scheduled in one go, has been my go-to since 2020, and has allowed me to stay consistently visible and serving in my business, even if I'm on holiday, taking time off to deal with family issues, or just not feeling the whole getting visible vibe.But earlier this year I fell off the batching wagon. With a brand new program to deliver, and big changes at home, I...
2023-06-2934 min
The Read Magnet® PodcastOvercoming Resistance to Your Writing and Creative Projects so You can Finally Get them Done!I may write for a living, but when it comes to writing my own personal creative projects the resistance is real. This summer I want to focus on a new private writing project that's not directly related to work, but definitely something I'm burning to do, and it got me thinking about how we put off so many creative projects that are separate to our work, but which could enhance our lives, careers and businesses in so many amazing ways, if only we could overcome our resistance to them.So in this episode I share the two s...
2023-06-2232 min
The Read Magnet® PodcastContent Marketing when You're a Highly Sensitive PersonLook, some people just feel things more deeply than others. In fact, some people, like me, can feel embarrassed, rejected and hurt from the smallest, tiniest thing that others would have forgotten a milli-second later.And it's nothing to feel ashamed about (although I did feel ashamed about it for a very long time). For some of us, it's just the way our brains are wired. And when we don't honour this or recognise this, or try to squash these feelings down, it can make showing up in this online space really very hard. When tiny comments, a...
2023-06-0828 min
The Read Magnet® PodcastWho are You to Write a Book? Quick Pep-TalkIf you want to turn your knowledge into a book, but keep putting it off and thinking: "Who am I to Write a Book?" this episode is going out to you.You are not alone. So many aspiring authors feel doubtful about whether they're up to writing a book they can feel proud of. Team that with taking a self-publishing route, and the lack of official endorsement or permission is enough to keep that book, your soul works, forever hidden under the proverbial bed.I know exactly what that feels like. And the struggle to...
2023-06-0110 min
The Read Magnet® PodcastWriting your expert book: How to choose a topic that will grow your brandYou want to write be an author because you know it's a great way to position yourself as an expert, call in new opportunities and attract more clients and customers - but what should your book be about, and if you've got lots of books you could write, which one should you write first?It's such a big decision, and can be the difference between all that time (and possibly money) spent writing your book having incredible ROI or seemingly being a bit of a waste of time...So in this episode I’m going to...
2023-05-2529 min
The Read Magnet® PodcastHow to get publicity for your book with author and publisher Daniella BlechnerDaniella Blechner is an award-winning author and founder of Conscious Dreams Publishing, through which she's published 170 books and mentored over 200 authors and aspiring authors with their non-fiction and fiction stories.Danni's journey into indie publishing began 8 years ago, when she tried to get her first book, Mr Wrong, published. But failing to get a book deal, she decided she would publisher her her book herself. Danni went on to successfully publish Mr Wrong under her own publishing house, Conscious Dreams Publishing, for which she garnered national press coverage. Passionate about helping others side-step industry gatekeepers and get t...
2023-05-1834 minThe Read Magnet® PodcastHow to get a journalist's attention in 2023 + why indie authors are making more than those with book dealsA bit of a new format this week, with a bit more of a magazine round-up style of what I've been diving deeper into this week in terms of content, self-publishing and marketing.In today's episode I'm diving on into two really interesting topics:Following on from last week's episode 60, where we explored whether you can be a successful and bestselling non-fiction author without a book deal, I'm looking deeper into a recent report by the Alliance of Independent Author on self-published author incomes, and asking why is that indie authors are making more money...
2023-05-0426 min
The Read Magnet® PodcastCan you write a bestselling, successful book that builds your brand, WITHOUT a book deal?You want to write a book to raise your profile, to funnel new leads into your business, grow your credibility and to reach more people with your soulwork. And also because being an author is a huge dream of yours.But the whole getting a publishing deal thing is SUCH a competitive process, with so many gatekeepers and delays, that you keep on putting it off. Why on earth invest time in writing a book now that might take years to get a deal.You've thought about self publishing but, isn't that vanity publishing? Will an...
2023-04-2735 min
The Read Magnet® PodcastAstrology for life, creativity and business with author Monika AnnaMonika Anna is an astrologer, coach and author of The Astro-Luna Journal.In today's episode she talks about how astrology opened up a world of understanding to her, and how she now uses the ancient wisdom of the stars alongside her contemporary knowledge of psychology, to help her clients enhance the opportunities found in their every day lives.You can buy Monika's book direct in the UK HEREThe book is also available through Amazon, Waterstones, WHSmith and Forbidden PlanetIn the US you can buy through B...
2023-04-211h 02
The Read Magnet® PodcastAstrology for life, creativity and business with Monika AnnaMonika Anna is an astrologer, coach and author of The Astro-Luna Journal.In today's episode she talks about how astrology opened up a world of understanding to her, and how she now uses the ancient wisdom of the stars alongside her contemporary knowledge of psychology, to help her clients enhance the opportunities found in their every day lives.You can buy Monika's book direct in the UK HEREThe book is also available through Amazon, Waterstones, WHSmith and Forbidden PlanetIn the US you can buy through Barnes and Noble HERE
2023-04-2030 min
The Read Magnet® PodcastTurn your passion into a serious business through Content with Sophie CallahanSophie Callahan was a successful corporate photographer, but really wanted to be an equine photographer. When friends and family told her that wasn't a real business, Sophie worked hard to prove them wrong, leveraging the power of social media and content marketing to turn her passion into a serious business.Today, with two small children, and no longer able to do the travelling her photography career had entailed, she now teaches a host of small businesses how they too can use content and social media to market their business's.I absolutely loved this conversation. Sophie...
2023-04-0635 minThe Read Magnet® PodcastRepositioning and reinventing an established brand with grace, with serial entrepreneur Kelly ChandlerKelly Chandler is one of those mindset and business coaches who not only has the theory but also the experience. With more 20 years of entrepreneurship under her belt, Kelly started out in her 20s as a wedding planner, before moving into consulting and now coaching, and has seemingly mastered the art of evolving a business to not only reflect the changing markets, and business climate, but the changing seasons of her life.In this conversation we talked about:- Repositioning yourself when you've become known for a particular thing- How to trust and b...
2023-03-3056 min
The Confident CEO - for Female EntrepreneursThe Power of Storytelling in Business - with Cate Butler RossIn this episode, we are joined by Cate Butler Ross, author of the book "Soul Story." Here, we'll discuss the importance of storytelling in business and how it can be a powerful tool for connecting with your customers and for building your brand.Buy Soul Story on Amazon: https://amzn.to/3yXWPjbCate's Links:Website: https://theluminous.media/Podcast: https://thecontentdownload.buzzsprout.com/Instagram: https://www.instagram.com/catebutlerrossFacebook: https://www.facebook.com/catebutlerross/ 🎉 The Conf...
2023-03-2926 min
Digital Course Creator Podcast#120: Heart-centered content that connects: Interview with Author Cate Butler RossCate Butler Ross is the most down to earth writer and I think you are going to love her heart-centered approach to connecting with your community, your clients, and as an entrepreneur. She opened my eyes to new ways to build a relationship while still protecting the details of our family that we’d like to keep private. Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas-----------------Please Note: Dr. Moira was a Certified StoryBrand Guide fr...
2023-03-2335 minThe Read Magnet® PodcastYou have a Story - Here's why you need to tell it (+ Soul Story book excerpt)If you've ever felt called to share stories of about your life, in print, online or on stage, but have held yourself back thinking things like:- But who cares about my stories?- My stories aren't glamorous enough; aren't dramatic enough- Who do I think I am, that I have something worthwhile to sharePlease listen to this episode. Because I take a stand for your stories being valuable. And it's time you did too.This is exactly why I wrote my book Soul Story: How to Tell Stories...
2023-03-2318 minThe Read Magnet® PodcastMaking Money through blogging + Pinterest with Jen StanbrookJen Stanbrook is a long-time digital entrepreneur, who has run and made money from multiple blogs and now also coaches online businesses how to use Pinterest more effectively. I loved this conversation with Jen, because having been in the digital marketing and blogging world for around 15 years, she has her finger on the pulse of the creator industry, where it's going, what's working and what's not.Jen started out online when she was running a baby signing business, and began a blog teaching other mums how to make money around their kids. Since then she...
2023-03-1647 min
The Read Magnet® PodcastAwaken Your Inner Storyteller and Share Your Soul Story (Exclusive extract from my book).Story captivates; story impacts; and story sells. And you've got stories to tell, in fact, you've got stories.In this week's episode I'm bursting with excitement because my book, Soul Story: How to Tell Stories that Call in Your Soul Tribe, is no available for pre-order on Amazon Kindle across all territories (see links below), and so I'm sharing an exclusive extract from the book about Awakening the Storyteller, and how if you want to find a new way to connect with your audience - story is always the answer.Soul Story: How to...
2023-03-0913 minThe Read Magnet® PodcastEpisode 53, Using Human Design to Create Your Best Marketing Strategy with Shari ThompsonOne thing I've learnt for sure in the last 5 years of being in online business, is that just because a certain approach to marketing works for one person, it doesn't mean it's going to work for you, even if you have a similar business with a similar audience.And that's quite simply because we are all so different, with different skillsets, and timeframes and all the other complicated things that make up the jigsaw of our lives and business. But what about our energetic blueprints? What difference does that make?Well, I think understanding this p...
2023-03-0256 min
The Read Magnet® PodcastHow to write email newsletters they fall in love withYes, you know how important it is to grow an email list - but now you've got one, how do you write the kind of newsletters your audience love - and you get excited about sending each week, because you know people are reading them and enjoying them because they tell you they are?In this episode we're talking about the complete opposite to what most traditional email marketers will tell you to do (because, guess what, it doesn't work for small, heart-led, service-based creative businesses). But what we're going to talk about in today's...
2023-02-2330 min
The Read Magnet® PodcastFreedom, Bravery and Soul Fire: How to do life and business your way with Lou GeorgeLou George is a mentor, coach and friend who's long inspired me with her bravery, creativity and resilience as an entrepreneur. As an actress, presenter, public speaker and life and business coach, Lou takes a stand for all her clients being able to create a life and business that encompasses all the things that light them up.In today's episode we explore reinvention in business and branding, the transformative nature of finding your courage to speak your truth and living life on soul fire.To find out more about Lou's work supporting entrepreneurs, coaches and vis...
2023-02-1659 min
The Read Magnet® PodcastA.I. Content - Freedom or Frenemy?Let’s talk about AI content.Some people are raving about it.Some people are worried about it.Some are saying alarming things like 'you've gotta do it or you’re gonna be left behind...."And personally I've just had a gut instinct about it which hardly constitutes a nuanced argument.So in this episode this is what we're looking at. How can AI Content help you? Who will it work for? Is it really that good? Are there any other considerations that you need to think about as a con...
2023-02-0934 min
The Read Magnet® PodcastRunning Wild with your Business and Being a Multi-passionate Entrepreneur with Awena McCormackAfter suffering and healing from Post-Natal Depression following the birth of her son, Awena McCormack knew we needed more education around maternal wellbeing. So despite never having run a business before or even being in the online space, Awena left her job as an Occupational Therapist and trainer and launched her first online course Matrescence, garnering lots of media attention. Bitten by the entrepreneurial bug and a desire to help mothers find more freedom and joy in their lives, Awena has since gone on to also teach workshops, courses and retreats, focusing on feminine wellbeing as well as business.
2023-02-0249 min
The Buffalo Sessions22 How to write your first book: An Interview with Cate Butler RossIn this episode, we sit down with Cate Butler Ross, a content teacher and mentor to coaches, visionaries, and entrepreneurs who want to write soul-led, story-driven, authority-building books, blogs and articles that call in their soul tribe.
Cate talks us through her upcoming book that's about to launch, shares her personal journey as an experienced journalist and how she became an expert in helping people write soul-led, story-driven, authority-building content. She explains her approach to content creation and how writing from the heart can help people connect with their soul tribe and build their authority.
Cate also shares the benefits o...
2023-01-3144 min
The Read Magnet® PodcastTurning content you've already created into cashAs content creators, it's important we don't spend all our time constantly creating new when we haven't yet fully leveraged valuable content that we've already created. In today's episode I share how I turned existing content into a membership, then my first course, and later a book, and give you ideas for how you can repurpose or repackage existing content into new revenue streams that will help you scale you offer from one to one, to one to many.Find out more about my CREATE DOT INK MEMBERSHIPCheck out my latest FREEBIES & OFFERS
2023-01-2625 min
The Read Magnet® PodcastTuning into your Creatrix Energy with Kelly VikingsHow to tune into that Creatrix energy that gets you flowing with inspired downloads; creating boundaries and trusting in divine timing around your work and creativity; is it ever ok to share from the wound? And how to use discernment and curate a space you want to show up in online. That's what we're talking about in today’s episode with business mentor, channel and founder of New Earth Business, Kelly Vikings.Find out more about kelly’s work at www.kellyvikings.comListen to her podcast The Aligned WayRead...
2023-01-1953 min
The Read Magnet® PodcastHow to edit your own writing to make your message truly shine!Editing your content before you press post, publish or send is so much more than just making sure you don't have any typos. It's about polishing what you've written in a way that truly helps your message to shine.Self-editing is such an important skill for anyone who creates their own written content, whether it's blogs, newsletters or scripts for podcasts. And it's not actually that hard to get into the habit of doing. Inside this episode I'm sharing 7 simple but essential editing steps that I follow every single time I write anything for my...
2023-01-1225 minThe Read Magnet® PodcastUsing Evergreen Content to diversify & scale your income with Sarah SienkiewiczSarah Sienkievicz is one of those unique entrepreneurs who is both truly heart-led but also has a very sensible business brain when it comes to growing and scaling an energetically aligned online business. I never leave a conversation with her without a new little nugget to think about in terms of how I market my business online and she's always so open and generous with what she knows. In today's episode we chat about how to create your own aligned marketing strategy, why and how she leverages her knowledge to set her business up to scale through evergreen content (i...
2023-01-0548 minThe Read Magnet® PodcastHow Content is Changing in 2023 and beyondContent is changing, and as online business owners and content marketers, one thing we know for sure is that the playing field we’re on right now is going to look very different this time next year, and probably unrecognisable in two or three.So while it’s tempting to just keep your head down and keep doing what you’re doing (as long as it’s working of course), it’s worth remembering that those creators and entrepreneurs who keep an eye on the trends and adapt, change and tweak accordingl...
2022-12-2918 minThe Read Magnet® PodcastThe real reasons you haven't written your book.... yetI know what it's like to have this big huge dream to become an author and finally turn your knowledge, wisdom and expertise in to a book, but to never actually ever get around to it.To constantly be 'preparing' to write your book, but it never being the right time. When I realised that the reason I hadn't written my books had nothing to do with not being able to (since I'd successfully ghost written and edited books for other people) I finally got on and finished my first book (with number two close...
2022-12-2225 minThe Read Magnet® Podcast6 Mistakes that are making your content feel like hard workGreat content does take time to create, yes! But if you're putting in the time but never really getting any ROI, or it just feels like hard work, when really waxing lyrical about your favourite subject (your soul work) should actually be fun, the chances are you might be making one - or even all - of these 6 common content mistakes.Listen to the Guest Expert episode here KEEP IN TOUCH!If you enjoy this podcast and want to keep in touch, sign up for my newsletter (it's where I share my best content...
2022-12-1536 minThe Read Magnet® PodcastHow to use content to create more freedom, flexibility and creativity in your life and businessWelcome to Season 2 where we are going to be fully exploring how content creation isn't just a job or a chore and how it can actually be a really enriching and liberating part of your life and business. But what is a content creator? Well spoiler alert: most content creators are not millennial instagram influencers. Actually they are the experts, the entrepreneurs, the teachers, the coaches, the healers, the light workers, the rebels... people doing what they love, earning money to do it, and not being tied down by a boss, a location or a box of any kind.
2022-12-0819 minThe Read Magnet® PodcastThe (bloody) Truth About Finding Your Voice with Lisa ListerIf you've ever read any of her books, Code Red, Love Your Lady Landscape or Witch, you'll know that when it comes to courageously sharing your message, Lisa Lister is the poster girl. This conversation was quite frankly delicious - we of course talked about how she went from teen magazine journalist writing about boybands to menstrual maven educating women about blood, periods and the parts of their own body they've been too embarrassed to talk about. But I also wanted to dive a bit deeper into some bigger questions about finding your voice as a woman in 2021, and...
2021-07-2735 minThe Read Magnet® PodcastHow to grow a 7-figure business by just being you, with Leonie DawsonLeonie Dawson will not be put in a box, which is why this best-selling author, business mentor, artist and content creator has managed to grow a 7 figure business working mainly just 10 hours a week, and her only niche is to be herself. Leonie Dawson isn't for everybody, but if a creative, whole-hearted, personal development junkie who'se all about the fun, drops the occasional f-bomb with years of wisdom about running a business online is up your street, listen to this. We talked boundaries, learning to let your guard down, marketing with social media and building a community of friends...
2021-07-2039 minThe Read Magnet® PodcastSteal these 3 Content Creation Strategies, to keep you churning out great content without burning out“How do you create so much content, without burning out?” Well, I have a gameplan, and no, in this instance it has nothing to do with what I learnt as magazine journalist, because that’s all I did back then. When you’re running a business, a life and wearing all the hats inside your business, you need a content creation gameplan. Press play for 3 of my current favourite content creation strategies that keep me visible without burning out, and hitting my business goals without losing my creative edge. Find out more about my monthly membership Fearless Content...
2021-07-1318 minThe Read Magnet® PodcastOn the life-changing process of writing her book (and how to finally get yours written too) with best-selling author and radio presenter Gemma Ray.Gemma Ray started writing books for Amazon on Procrastionation and Self-Discipline because she and her busines partner spotted a gap in the market. What she didn’t realise was that the process of writing those books would utterly change her life, and not only lead to her fulfilling a childhood dream of becoming a best-selling author, but would also learn the life-changing lesson, that all that unsexy boring stuff she used to see as the to-dos in her life, were actually the key to living her best life. We talked the power of personal development, while Gemma also shared he...
2021-07-0644 minThe Read Magnet® PodcastWhich one of the 5 common visibility sabotages is keeping you playing small?Being a great content creator is more than just knowing how to put together a viral social media post or write a killer headline. And often it’s not your writing skills or your marketing strategy that’s holding you back - it’s actually your mindset that’s sabotaging you at every turn. So is self-sabotage the real reason your content’s not getting your business and your brand to where you want it to be? Find out more about my monthly membership community Fearless Content https://theluminous.media/learn/fearless-content/Grab you...
2021-06-2910 minThe Read Magnet® PodcastFrom too scared to speak to unapologetic with author and international speaker Raimonda JanRaimonda Jan is an absolute powerhouse - author, international speaker, women's leader, mentor, and as founder of The Women in Business Club has organised international summits, in person events and grown to influencer status online. It's hard to believe therefore that she ever struggled to be heard and share her voice - and yet from Lithuanian school girl arriving in the UK unable to speak a word of English or even attend school, to young woman too paralysed with fear to speak her truth, Raimonda’s journey has been one of grit, determination and courage - Press pla...
2021-06-2246 minThe Read Magnet® PodcastThe ONLY Storytelling Formula You'll Ever NeedYou know that storytelling is one of your most powerful tools as a business person and entrepreneur, and that your story is one of your most valuable business assets... But how do you actually tell a story so people will listen…? Well, that's what storytelling formulas are for, and this simple 4-step storytelling framework I share in this episode is how every classic story you've ever heard is told. Once you know this you can rinse and repeat it to your audience's delight, over and over again.SOUL STORY is my complete storytelling co...
2021-06-1506 min
The We Do Wedding PodcastLe'Mixx Band with Myke RossMyke Ross is the band leader of Le'Mixx Band, a wedding band out of Hamden, Connecticut. Myke and band member Randy joined Regina and Cate to talk about their longtime love of seventies music, growing up playing music together, and how a DJ just can't rival the energy of an eight-piece band. They're two totally different beasts.We talked about how Le'Mixx Band brings the party to any wedding, providing lights, energy, and all different kinds of music throughout any and all parts of a wedding. They regaled us w...
2021-06-091h 02The Read Magnet® PodcastHow Sharing from the Heart and Healing from the Past Led to an Organically Scaled £1million Business in just 3 Years with Natasha BrayIn just 3 short years Natasha Bray has scaled her business from something she began on maternity leave from her social work job, to a £1million coaching business. And the really striking thing is this - she did it all with a relatively small audience and no ad spend. In this first episode of The Content Download's The Soul Work Season, discover how Natasha uses storytelling with a purpose to grow a thriving 7 figure empire. Discover more about Natasha's work at https://www.natashabray.co.uk/. Grab your copy of my Free Storytelling Guide h...
2021-06-0831 minThe Read Magnet® Podcast5 Signs You Should Just Write that Book Already“Write book” has been on your vision board for a long time and ‘author’ is something you’re itching to add to your bio, but there always seems to be something more pressing and more important to do inside your life and business than actually sit down and write it. If this sounds familiar, this episode is for you. Because while running a business and having a life doesn’t leave a whole lot of room for penning a masterpiece, there are some tell tale signs that you are primed and ready to get focused and get that book written righ...
2021-06-0113 minThe Read Magnet® Podcast3 Simple Ways To Generate Authority-Building Content Every Single DayYou’re constantly looking for ways to engage your audience with your content; to make them feel more connected to you; help them understand what working with you actually looks and feels like; to show them how you can make their lives better; and help them understand why they should choose you over someone else. And that can feel like a lot of pressure when you’re working on your content marketing. But the truth is, you don’t have to reinvent the wheel to do all that, or even be coming up with anything particularly groundbreaking. Because some of the...
2021-05-2513 minThe Read Magnet® PodcastHow To Think Like A Thought LeaderIf you’ve ever dreamed of becoming a thought leader, you’ve probably asked yourself, why do some people become leading voices in their niche, while others who are just as talented, or knowledgeable or creative have to constantly work to get noticed? You might be thinking, come on! What’s the secret sauce? And, while I believe there are definitely many qualities and factors that lead to thought leadership, something I learnt after years of interviewing leading voices in entertainment, business and sport, is that it all starts with the same thing, and you can start doing...
2021-05-1809 minThe Read Magnet® PodcastHow to Grow Your Audience as a Guest ExpertAdding guest expert to your offer is a great way to grow your authority and get more eyeballs on your brand. Essentially it's about collaborating with other brands with similar audiences to yours and providing content for their blogs, podcasts or even paid offers like courses, memberships and programs, in return for exposure to their warm and engaged audience. It's a fantastic audience growth strategy that's free and much quicker than growing your own engaged audience from scratch, but there is a definite right and wrong way of going about this, and if you're not...
2021-05-1117 minThe Read Magnet® PodcastSocial Media - Could Your Small Online Business Survive (and even thrive) Without It?For so many small businesses online, social media has become one of the most vital business and marketing tools they have, connecting them with ideal customers, sharing their message and getting them seen and heard.... But if you've ever felt that for every benefit social media brings to your life and business, there's a downside, like the distraction; the pressure to be present and visible and the drama, you're not alone. With more of us opening our eyes to the negative effects of social media, more online business owners have started to question how best...
2021-05-0418 minThe Read Magnet® PodcastWhy Your Freebie Isn't Working with FB Ads Expert Jackie MuscatWhether you’re using ads or going organic, your lead magnet is one of the fastest ways to grow your email list - but with the online market flooded with freebies there needs to be a LOT more going for yours than the fact it’s just, well... free. That’s exactly what I’m talking about with today’s guest, Jackie Muscat. Jackie’s a facebook ads specialist whose client results are incredible, quite simply because when it comes to working out exactly how to package your expertise into a freebie your ideal client has GOT to have, Jac...
2021-04-2741 minThe Read Magnet® PodcastHow to Write Conversational Copy“Write like you speak,” they said! “Just make it sound natural and informal,” they told you! You know your writing needs to be light, chatty & easy-to-read… because let’s face it, no-one sits down with a cuppa to read some of that stiff, formal, salesy content. But no matter what you try you just end up sounding like a cross between your old head mistress and an advert for washing powder. Well, don’t fret, writing conversational copy isn’t actually as complicated as most people make it - all you need to do is learn a few simple hacks, and break...
2021-04-2015 minThe Read Magnet® PodcastThe Real Reason You Can't Find Your Voice with Claire BrettWithout the lovely lady I’m chatting to in this episode of the podcast, this podcast probably wouldn’t exist - or if it did, you’d probably not know about it because I’d have found a way to hide and sabotage it. Claire Brett is a hypnotherapist, transformational coach and trainer of healing modalities, who a couple of years helped me break through some visibility blocks and step into my truth, and that's exactly what we're talking about on today's episode. Because as Claire says, if your mindset work isn’t working, it’s time to go deeper...
2021-04-1343 min
Famous with Cate and LizFamous Divas: Diana RossThe ladies wrap up their series on Famous Divas reporting on one of America's greatest natural resources, the one, and only Diana Ross!
Connect with Cate and Liz on Instagram at @famouscateandliz or drop them a line at famouscateandliz@gmail.com.
2021-04-071h 34The Read Magnet® PodcastThe Expert Secret to Writing Better Content FasterMeet the copywriter's secret weapon (it's going to be your new best friend). Because with this little baby in your pocket, there's no more writing from scratch/ staring at that flashing cursor wondering what on earth to say/ spending hours crafting the perfect post which NOBODY'S actually gonna read. In this episode of The Content Download, I'm going to be introducing you to the expert secret to writing better content faster; the little known tool that every writer uses - the writing formula.YOU WANT TO WRITE BETTER COPY & CONTENT?Copy Class - The...
2021-04-0609 minThe Read Magnet® PodcastHeart-Led Over Hard SellHeart-led over hard sell is a topic very close to my heart. Because when I started out in business I took a lot of advice about the right way to do things, even though it didn’t feel good to me - but these guys were the experts and making big bucks so obviously this was how I had to do it. And I think although it was perhaps a right of passage - you sometimes have to try things to know how you feel about them, it also kept me stalled in the starting blocks for a...
2021-03-3010 min
Actors Business Network- Podcast.Social media Branding for actors- "Figure out who you are and do it on Purpose" with Cate Butler RossCate Butler Ross has worked with some of the Worlds leading actors, as a journalist uncovering their stories. Today Cate is teaching you how to discover your own story when you are your brand. Social media for actors has become an essential part of marketing ones self within the industry. Utilise and creatively craft your story into a piece of art and share it with your audience today. The world of social interaction Is growing daily- We want to support you in giving yourself the best chance in this ever changing industry. Fall in love wit...
2021-03-2932 minThe Read Magnet® PodcastProcrasticontent: The Sneakiest Sabotage of them allProcrasti-content - you know that content that we tell ourselves is so important, but it’s really to avoid the REAL work? Believe me, I know all about this, and it’s something I have to be vigilant against at all times, and I see it in entrepreneurs so often; because if your website’s always in draft mode, you don’t have to beat yourself up for the fact that you’re not fully booked yet! And if you’re slaving away on an epic blog series, it’s ok to skip that facebook live, surely? But here’s the...
2021-03-2311 minThe Read Magnet® PodcastBreadcrumbing... what is it? And should you use it?So breadcrumbing is increasingly being taught as a marketing tactic to new online business owners, and although it’s something I briefly flirted with, it just didn’t sit right with me. And so if this is something you’re being told you should be doing, or feel you should be doing more, but maybe are not sure if it’s for you, have a listen to this episode, where I share what I think about it, what members of my community feel about and 3 things you can spend your energy on instead. YOU WANT TO WRITE BE...
2021-03-1617 minThe Read Magnet® PodcastThis secret little hack will keep your followers coming back for more...This is not just an excuse for me to talk about Harry Potter and a few of my favourite TV shows… well it is. But there’s so much you can learn from fiction storytellers and very simply apply to your content marketing to make everything you create so much more juicy! So in this episode I’m sharing the technique you’ve most likely experienced a lot as a consumer and is so easy to steal for your own content.Press play to start using it today.YOU WANT TO WRITE BETTER COPY & CONTENT...
2021-03-0907 minThe Read Magnet® PodcastWhy your content isn't growing your businessIt doesn't matter how consistent you are, or how many hours you slave over that social media post or blog... if you're not clear on exactly what each piece of content you're creating is meant to be doing for your business, all that time you spend on your marketing just becomes busy work. In today's episode we're talking about getting intentional with your content, and I'm sharing 6 of my favourite content goals to help you create content that moves your business forward. YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Co...
2021-03-0311 minThe Read Magnet® PodcastHow to stop over-complicating your content marketing (and stressing yourself out!)How can you make your content marketing more focused, more streamlined and more simple right now? How can you do less and have more impact? Where are you getting lost in busy work that’s not actually making an impact?These are the questions I return to again and again; because even though I love creating content for my business, some times of life it can start to feel completely overwhelming. Like you, I’ve been juggling a lot of change the last few months, which has meant less time for.. Well just about everything. Which means it’s...
2021-02-2311 minThe Read Magnet® PodcastHow to rekindle your cold email list todayWhen was the last time you sent an email to your list? Yikes… that long?! Sorry, I’m not here to make you feel bad. I just know how it goes: you’re told you’ve got to list build and so you start gathering emails… but what with the actually trying to work out what to say and worrying that if you pop into people’s inboxes every week you’re going to start being annoying, you kind of got you frozen, right? And now that valuable resource is getting cold.You don’t need me...
2021-02-1611 minThe Read Magnet® PodcastWhat’s your story? How to figure out which part of your story to tell (and which part to leave out)Your story is not boring. You maybe tell it in a boring way, or are skipping over the good bits, but you have a story in you that you should be telling. That will magnetise your ideal clients to you; that people need to hear… So how do you work out what that story is? Well, that’s what we’re talking about in today’s episode….YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/Copy Class - The copywr...
2021-02-0908 minThe Read Magnet® PodcastWhy storytelling is the number one most powerful tool for your businessStories and storytelling is something of an obsession of mine. As a teenager I used to take my tape recorder into the hospital ward where my mum worked, and interview the old ladies about the stories of their lives. I’ve often wondered why I used to do that; but I think it’s because I’m interested in people; I want to understand them; because I think it helps us understand ourselves. That’s why I always tell my clients that if you want to let people in more, all you’ve got to do is start tell...
2021-02-0212 minThe Read Magnet® PodcastEasy Ways to Stay Visible when you're feeling overwhelmedAs business owner there are always times when things get a little overwhelming, and that's usually when things like showing up in our content and getting visible fall off the radar. But it doesn't have to be like that. Inside this episode I'm sharing 3 easy ways that you can avoid disappearing all together and keep serving your audience, without totally stressing yourself out. YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/Copy Class - The copywriting crash course that helps...
2021-01-2616 minThe Read Magnet® PodcastHow to be more YOU in your contentContent and new media is all about personality driven brands right now, which is why having a strong voice is the unicorn skill of the entrepreneurial world right now. The problem is, finding your voice can be so hard to do. Inside this episode I share with you the 4 lies that I believed that held me back from finding my voice inside my business, and that I see so many of my clients struggling with as well. If you're ready to finally be more like you in your content, press play. YOU WANT TO...
2021-01-1914 minThe Read Magnet® PodcastTurn your mission into a movementIf you have a mission that could change the world, you need to build your business around people who share your values and you need to inspire them! In fact, the quickest way to reach more people with your message and to make a bigger impact, is by turning your mission into a movement. But how do you actually do that? Well, in this episode I'm going to be sharing with you exactly what that means, and how you can do it.YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your...
2021-01-1213 minThe Read Magnet® PodcastThe 3 Languages of heart-centred communicationsWhat are the communication qualities every thought leader or impactor you've ever fan girled over share? Well I think there are 3; and I call them the 3 languages of heart-centred communication, and in this episode I'm going to be sharing with you what they are, and how they can help you become a powerful and conscious leader with a growing audience of fiercely loyal fans.YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/Copy Class - The copywriting crash course that h...
2021-01-0516 minThe Read Magnet® PodcastLeading with self care - why you’ve got to fill yourself up before you show up, to step into new levels of leadershipYour content is your marketing, and without marketing you don't attract new clients; but if fitting content creation into your schedule only feels like a stress and a chore, that content you've spent hours creating will never get the same results as something you couldn't wait to share. In this episode I'm sharing my secret to creating daily inspired content that I can't wait to create, in less time, with more impact, and without burning out.YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media...
2020-12-2922 minThe Read Magnet® PodcastIt's not them, it's you - 5 signs your messaging needs a little tender loving careWhen things stop working inside your business do you - a) buy another course b) start looking for a day job or..... c) check your messaging? Because just like you, your messaging is constantly evolving which means every now and then it will need a little tweak or things stop going to plan. Tune into this week's episode to find out what your messaging really needs to do, and the 5 tell tale signs that yours needs some TLC. YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https...
2020-12-2212 minThe Read Magnet® PodcastInspired Downloads: Effortless content with maximum impact In this episode, I share my 5 steps to tapping into your creative inspiration and nurutring the muse to give you a steady stream of inspired content, that will position you as a stand-out original thinker in your field. Sometimes what's on your heart is the thing that needs to be said, and content that is created from that place, is not only usually so much quicker to create because the words just flow, but it has a kind of magic to it - you can feel it and most importantly your audience can! Press play to unlock your own b...
2020-12-0815 minThe Read Magnet® PodcastNever run out of things to say: How to mine for content ideasStop saying this: "I don't know what to say in my content!" and steal this little content mining workflow instead! In this episode I show you 3 easy steps to brainstorm compelling, new content ideas for your social media feeds, blog posts, podcasts and emails, so you have an abundance of ideas that will keep you showing up and serving your soulmate customers with content they want to binge on!YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/Copy Class...
2020-12-0116 minThe Read Magnet® PodcastThe Vulnerability Hangover - 4 Questions to ask before getting personal in your content"Oh my god! What have I done?" We've all thought this after posting something on facebook or IG right? It's a good old vulnerability hangover and everyone goes through it. But what if that sense of creeping dread actually is founded, and you've just posted something that you really should delete... well, answer these 4 questions the next time your tempted to post something that feels a bit risky, and you'll finally know for sure.YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/
2020-11-2414 minThe Read Magnet® PodcastWhat I've learnt about getting vulnerable onlineThe more vulnerable you get in your content, the more impact you'll have on your audience and the more likely they're going to become paying customer and clients. But it's not easy (don't I know it). In this episode, I'm getting personal and sharing my own struggle with letting people in through my content - and I share the story behind the vulnerable IG post that gave me a sleepless night.YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/Copy...
2020-11-1714 minThe Read Magnet® PodcastHow to plan your content like it's your own glossy magazine - part 2In the last episode we talked about how if you want to create content that gets results, you need to be clear and intentional about what your content is for, by stepping into your role as the Editor in Chief of your brand. In this episode, I share with you the exact method I used as a commissioning editor on top glossy magazines to plan out the content for each issue, and show you how you can adapt it to create your very own content framework, that will get you clear on what you do talk about, what you...
2020-11-1011 minThe Read Magnet® PodcastVisible but Vanilla? 3 Signs you're hiding in plain sightYou absolutely can be visible - that means showing up regularly on social media and emailing your list and doing events and getting up on stage - and still be hiding. I call it Visible but Vanilla - here are 3 signs that this is what's keep your head butting up against that invisible ceiling. It's time to break through that block and rise...YOU WANT TO WRITE BETTER COPY & CONTENT?Grab your FREE Crush Your Content Kit here: https://theluminous.media/free-downloads/the-crush-your-content-kit/Copy Class - The copywriting crash course that helps...
2020-11-0216 minThe Read Magnet® PodcastHow to plan your content like it's your own glossy magazine - part 1Showing up and sharing content from your heart is so important... but if you’re not covering all the bases that need to be covered to nurture your audience, educate them, serve them and keep them moving towards your next step, it becomes a whole lot of effort for not a lot of return. That's why in this special 2-part episode I'm going to show you exactly how you can approach your content like it's your very own glossy magazine - not only so you can create compelling creative content without the overwhelm, but the kind of content that le...
2020-11-0213 minThe Read Magnet® PodcastCalling in Your Soul Tribe Through Content with a HeartbeatIn an online world where content is everywhere how do you make yours stand out? The truth is, if you really want to make an impact and communicate your message on a larger scale, you've got to stop showing up in your content from a place of pure strategy, and start showing up and sharing from your heart voice. That's what this podcast is all about, and in this very first episode, I'm sharing what content with a heartbeat really is and a little of my story to getting my voice heard on line. YOU WANT T...
2020-10-2215 min
Urban Political PodcastTeaching and Learning in Urban Research (AfterCorona #9)Experiential approaches, risk and discomfort
Robin Chang and Meg Holden discuss how the Covid-19 situation has disrupted teaching and learning practices in urban research, deepening existing and exposing new inequalities. They consider in particular the short and long term implications of on-going restrictions for experiential learning, what this means for urban research methods, drawing on concepts like discomfort and positing a notion of an ethics of experience.
Robin A. Chang is PhD Researcher and Instructor in the School of Spatial Planning at the Technical University of Dortmund in Dortmund, Germany. Her comparative research investigates temporary and adaptive...
2020-05-2931 min