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Charlie & Sabba

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Napkin MathNapkin MathHow VEED founder uses ChatGPT, Duolingo's $1billion freemium masterstroke and more AI chatSabba talks about how he uses ChatGPT, Charlie talks use cases for Claude Code and the duo debate whether the UK is an impossible place  to bootstrap. Sabba also share lessons on hiring top talent early, and dissect Duolingo’s $1billion freemium play (with a  15% churn rate) before comparing it to VEED’s freemium vs free trial approach.00:00 Intro00:28 How a VC-backed founder uses ChatGPT06:52 Use cases of Claude Code13:25 Napkin Math AI Animation16:14 Is the UK impossible to bootstrap?20:34 Hiring great talent early on25:31 Duolingo's $1billion freemium approach with 15% churn36:04 VEEDs approach to freemium vs free trial2025-08-1240 minNapkin MathNapkin MathLoveable's insane raise, how to make $1m with eSIMs and breaking down the most effective growth channelsThe boys are back talking about Loveable's insane growth and $200m raise, the dangers of founder liquidity, plus more AI chat (of course). Charlie turns Sabba into BusinessGuruGPT prompting him with how he'd grow an eSIM business to $1m in a year. All this, and more, in this week's episode of NAPKIN MATH.Timestamps00:00 Intro00:30 Loveable raises $200m05:58 Jason Lemkin's Replit disaster09:38 Takeaways from Loveable's raise and the future of AI companies15:53 Generative content opportunities18:19 Making £1m from e-sims30:17 Founder liquidity40:14 Focusing on a single growth channel45:25 Are AI influencers important in the future of marketing48:34 S...2025-07-3156 minNapkin MathNapkin MathMake £26k profit with fans, Ahrefs for LLMs and print money with an AI automation consultancySabba and Charlie kick things off with some napkin math on how to make £26k per year in pure profit selling fans, then dive into a the real money maker; an AI automation consultancy. They talk about the rise of the “VEED (or Indie Beers) Mafia,” and discuss JB's Ahrefs-style tool for LLMs. 00:00 Intro00:20 Portable fan Napkin Math09:22 Startup idea: AI automation consultancy15:28 AI for marketing17:40 The VEED Mafia (Indie Beers Mafia)19:41 Ahrefs for LLMs25:16 Why in person events are so important28:20 The new Perplexity browser36:05 Why Charlie is pausing his SaaS2025-07-2241 minNapkin MathNapkin MathFigma going public, SaaS lessons from 50 Cent and the business of Glastonbury (and will Ramen Club become a nation state?)After a hiatus that included a weekend at Glastonbury and a failed recording, the boys are back, and they are on fire. They break down the business of the Glastonbury festival and some new startup ideas around it, they talk about the Figma S1 filing and the insane numbers behind the software platform and Charlie talks about the future of Ramen Space potentially becoming a nation state.2025-07-1551 minNapkin MathNapkin MathSmall bets are a terrible idea and how VEED ranked for "AI Video Generator" (SEO Playbook)On this episode of Napkin Math, Sabba and Charlie explain why “small bets” are a terrible idea for most founders. They unpack how VEED ranks #1 for “AI video generator” (and other competitive keywords), explore Ben’s idea for a dream analysis app, the surprising business case for astrology, and how AI agents could thrive in markets like Nigeria. Sabba also shares why he believes the global adoption of stablecoins is inevitable.Timestamps:00:00 Intro00:51 Small bets vs single focus11:03 How VEED ranks number one for highly competitive keywords18:32 Ben's dream analysis app23:48 The business of astrology29:25 AI agent app...2025-06-1743 minNapkin MathNapkin MathSaaS lessons from Trump & Musk falling out, TikTok shop business opportunities and why you need to reinvent yourselfThere’s been a major catfight on the internet this week: Trump vs. Elon. So, Charlie did what any good podcast host would do and distilled the best lessons SaaS founders can take from the drama. The guys also share feedback from listeners, chat about opportunities in TikTok Shop, discuss why companies need to reinvent themselves, and of course, Charlie gets Sabba into trouble.Timestamps00:00 - Intro00:32 - B2B lessons from Trump x Musk fallout03:41 - Napkin Math guest feedback12:51 - When did VEED get product market fit15:15 - VEED's 24 hour hackathon18:24 - Why companies ne...2025-06-1050 minNapkin MathNapkin MathThe cost of VEED's video AI model, did Slack just kill Charlie's SaaS? and LLM business ideasFresh off the launch of VEEDs new AI, Sabba is excited about the company having built their own fully fledged AI model, so breaks down how much it cost to build it. Charlie, meanwhile has had some bad news about his SaaS app, Cosy, potentially being killed off by Slack's new restrictions. The chaps also fire off some "Loveable for X" business ideas, with the main opportunity in gaming.00:00 Intro00:30 VEED AI video launch 06:17 How much does it cost to build VEEDs AI video engine13:05 Platform risk for Charlie's app, Cosy21:44 Is Apple's 30% cut a good thing?28:38 Lovable f...2025-06-0445 minNapkin MathNapkin MathGoogle's impressive AI launch, Jony Ive's $6b Open AI deal and Sabba's breakfast at the PMs houseThe boys have made it to 10 episodes, somehow. They are still talking about AI, this time after the impressive Google Gemini launch they discuss the possibilities (including getting a new podcast co-host). Sabba talks about the pastries he had at 10 Downing Street and if they think Jony Ive's $6bn Open AI deal is worth it.Timestamps00:00 Intro00:39 Google's new AI launch09:12 Future challenges of AI video16:29 AI powered podcasts24:02 Claude 4 release27:43 Jony Ive x Sam Altman37:48 Sabba's Downing Street breakfast43:17 Charlie talks AI agents with Monzo ex-CTO2025-05-2749 minScaling DevToolsScaling DevToolsChatGPT didn't kill SEO - Elston Baretto, founder of Tiiny.hostElston Baretto is the founder of Tiiny.host - the simplest place to put your work online. In this episode we talk about how Elston has been able to grow Tiiny to 70,000+ sign ups per month with content marketing. This episode is brought to you by WorkOS. If you're thinking about selling to enterprise customers, WorkOS can help you add enterprise features like Single Sign On and audit logs. Links:- Tiiny.host - Elston Baretto - Ramen Club - Charlie Ward - Sabba - Veed 2025-05-2348 minNapkin MathNapkin MathOpportunities in the running space, how to stick to ideas and Dracula's castleCharlie is back from Dracula's castle and Sabba is back from running a marathon. They are both arriving inspired. They do some Napkin Math on the economics of the running industry and the opportunities there, and how long it will be before they can pump out daily Dracula movies.Timestamps:00:00 Intro04:00 Marathon running breakdown and opportunties12:35 Runna acquisition Napkin Math25:18 Building interesting things vs networking28:31 How to stick to ideas40:08 How long before we can make feature length AI films54:32 Ramen Club launch party2025-05-2058 minNapkin MathNapkin MathWhy you aren't working hard enough, big podcast update and a hack for creating luckAfter 7 beautiful episodes, the MRR show is dead. But fear not, Napkin Math is born from its ashes. Sabba and Charlie discuss the performance of the show, dig into where Sabba invests his angel money, do a business breakdown (some actual napkin math) before going on a tirade on founders why founders aren't working hard enough...Timestamps00:00 Intro00:23 New podcast name05:27 Podcast growth numbers16:22 Listener Labs napkin math23:49 Sabba's angel investing strategy28:03 Sabba's lunch hack36:23 How hard do founders need to work?46:50 Long term vs short term revenue2025-05-0658 minNapkin MathNapkin MathAI image generation opportunities, how to make an entertaining video and are trade shows worth it for VEED?Sabba is tired after being at a trade show all week for VEED, but was it worth it? Sabba and Charlie discuss the cost and results. But there's nothing better than a pick me up recording with BBQ crisp-eating Charlie Ward, who finally has some MRR for his SaaS app. The chaps talk all things AI, opportunities, SaaS drama and more.Timestamps00:00 Intro01:20 How much does a SaaS trade show cost?05:56 What makes an entertaining video according to VEED09:32 Rippling vs Deel drama update11:29 AI image generation opportunities16:24 Sabba gets upset19:30 Cool opportunities in the AI...2025-04-2949 minNapkin MathNapkin MathMaking money from tariffs, bullish on the UK and the evolution of "make something people search for"Sabba went to Sri Lanka and came back with fire in his belly. He's ready to make money from the tariffs and so he discusses with Charlie how he'd do it. This got them thinking about the lack of energy in the US at the moment, and why they're bullish on the UK as a place to build. They wrap up talking about the biggest mega trend to make money with in 2025.Timestamps00:00 - Intro00:27 What Sabba learned about business in Sri Lanka03:10 VEED's billboard ad cost and results07:38 Tariffs chat11:33 Making money from the tariffs15:25...2025-04-1847 minNapkin MathNapkin MathThe $100m ARR future of VEED, 11x drama and do you need an audience?B2B SaaS drama has got spicy recently, with both 11x and Deel making headlines. Sabba and Charlie give their take on why the companies got in hot water and if it's justified. Sabba also gives his thoughts on the future of VEED as they storm towards their $100m ARR goal and what happens next for the company.Timestamps00:00 MRR Show 00501:06 Harry Dry's marketing course08:02 The 11x drama14:16 Deel drama17:50 Do you need an audience?24:55 Loom exit31:55 The future of VEED35:01 Studio Ghibli virality39:47 The future of AI image generation2025-04-0943 minNapkin MathNapkin MathUK vs US for startups, Charlie's new coworking space and VEED's NYC subway advertising breakdownThis week Sabba and Charlie still struggle to get their audio recorded properly* but the content is top notch. Dubbed the UK's answer to My First Million, the two kick off with debating if the UK is better than the US for building a startup. Sabba questions Charlie's sanity starting a coworking space in London, before explaining how much VEED spent on bright green advertising on the NYC subway.00:00 Intro00:04 Charlie almost gets robbed by a creative director03:25 Is the UK a good place to build a startup?16:09 What to do when you're successful but unhappy24:45 Charlie's new...2025-04-0252 minNapkin MathNapkin MathADHD product opportunity, Third Space for martial arts and Project EuropeCharlie and Sabba are back three weeks later for their weekly podcast, bringing you some banger business ideas. The chaps dive into Exploding Topics and discuss opportunities in ADHD, creating a Third Space style martial arts gym and building a better dentist. They're also bullish on Project Europe.Timestamps:00:00 Intro02:39 VC fund for consumer brands05:23 Charlie's consumer trend idea22:45 Innovating in the health space24:48 High end martial arts gym33:38 AI Agents43:18 Model Context Protocol49:24 Project Europe2025-03-2757 minNapkin MathNapkin MathDirectories, a d*ck measuring app and a sure-fire $10k MRR ideaCharlie and Sabba are back, fighting through a challenging remote connection, bringing you a cracking set of business ideas. Charlie brings a few interesting product discoveries from Indie Beers in Lisbon and Sabba stumbled across a $5-10k MRR idea while in a Ford Fiesta.Timestamps00:00 The MRR Show ep 201:28 D*ck measuring app03:52 Funeral directory business08:16 Feedback on episode 113:48 Car error code business idea23:02 How to find new business ideas2025-03-0330 minNapkin MathNapkin Math(Pilot) AI pets, growth for free and why you should start a saunaHello and welcome to the pilot episode of The MRR Show, with Charlie Ward and Sabba Keynejad. Charlie is the founder of Ramen Club and Sabba is the co-founder of VEED.io. The duo are coming together for this pilot episode, to share their thoughts on SaaS, tech and startups, from the perspective of two successful founders with Charlie being the heart of the london indie community and Sabba running an 8 figure VC backed SaaS. AI is a prominent feature in this first episode, talking about meetups, fine tuning LLMs and being able to talk to your dog.2025-02-2558 minStevie WilsonStevie WilsonStevie Wilson - March 2020For all bookings contact steven.wilson18@yahoo.co.uk Tracklist: Glenn Johnson - Black Rhythm Sabba - Fallen Axel Karakasis - Power At The Storms (Andy Notalez Remix) Zakari & Blange - Mission To Zero Luca Agnelli - Oceanus Axel Karakasis - Envelopes Ketno - Teknaccia Jay Lumen - Status Quo Klaudia Gawlas - Time Loop (Julien Jewell Remix) Rohs - Bass (Carara Remix) KRSL - Selector Mython - Turmoil Mython - Frontline A.S.Y.S - Acid Wall KRSL - Corrosion Champas - Act Of God Lowerzone - Take A Breath (Superstrobe Remix) Manarchy - Free The Bass A...2020-03-221h 58