Shows
Honest Ecommerce336 | Turning Brand Values Into Growth Strategy | with Julie De AnguloJulie De Angulo is the VP of Ecommerce and Digital at Bajio Sunglasses, a premium polarized fishing eyewear brand purpose-built for serious anglers, from saltwater flats to bass tournaments. Bajio combines Patent Pending LAPIS lens technology with hyper-targeted storytelling to serve one of the most gear-obsessed subcultures in outdoor retail. Julie leads the charge in turning that product obsession into a scalable digital channel, anchored in retention, merchandising, and cultural fluency.Before joining Bajio, Julie spent nearly two decades in Ecommerce and digital marketing, scaling brands across home goods, pet supplements, fashion, and accessories. Her background in...2025-06-3033 min
Honest EcommerceBonus Episode: Using SEO Data to Drive Shopify Revenue Gains with Kai DavisKai Davis is the founder of Double Your Ecommerce and KeywordMagic.ai, two platforms helping Shopify merchants unlock sustainable growth through SEO, content, and email marketing. With over a decade of experience in digital strategy, Kai has worked directly with hundreds of Ecommerce businesses, offering fixed-price SEO services and tailored growth playbooks that prioritize results over complexity.Drawing from his deep expertise in search intent, content optimization, and store-level messaging, Kai equips Shopify brands with the tools they need to boost organic revenue, refine collection and product pages, and convert more traffic without overwhelming shoppers....2025-05-0827 min
Honest Ecommerce322 | Turning Returns Into Business Insights | with Michael HughesMichael Hughes is a trailblazer in the luxury mattress industry, revolutionizing the way consumers experience organic sleep. As the Founder & CEO of PlushBeds, he built one of the largest direct-to-consumer brands specializing in toxin-free, eco-friendly mattresses. Inspired by his father’s battle with Parkinson’s, Michael set out to create a healthier sleep environment—one that blends sustainability with uncompromising comfort.With 25+ years in Ecommerce and direct selling, Michael transformed PlushBeds into a market leader, becoming one of the largest importers of organic latex in the U.S. His expertise spans product innovation, supply chain mastery, and direct...2025-03-2432 min
Honest EcommerceBonus Episode: Ecommerce Insights: The Power of Customer Conversations with Nick TruemanNick Trueman is an expert in digital marketing, specializing in PPC and SEO strategies that drive real revenue. As the Director of PPC & SEO Consultancy at Spec Digital and Host of the Winning With Shopify Podcast, Nick has spent over 17 years helping brands scale through search and performance marketing.Nick founded Spec Digital, a leading PPC & SEO consultancy, in 2011 and has since worked with over 1,500 brands across various industries. His expertise has even influenced changes in how major search engines operate. Before Spec, he launched and successfully sold TrueLine Marketing to the Collider Group in 2013....2025-02-0639 min
The Shane Seo PodcastKeston Glasgow: The Secrets To A Thriving Marriage As An EntrepreneurIn this inspiring episode, Shane sits down with entrepreneur Keston to dive deep into his incredible journey of building a thriving business while maintaining a fulfilling personal life. They discuss the keys to happiness in marriage, how to strike a perfect work-life balance, and the mindset needed to succeed as an entrepreneur. Get ready for actionable tips, heartfelt moments, and powerful insights that will leave you motivated to chase your dreams while cherishing what matters most.2025-01-0356 min
The Agents of Change Digital Marketing PodcastDriving High-Quality Leads through AI and SEO with Wil ReynoldsAs digital marketers, we often chase metrics like traffic and rankings, but what if those aren't the best indicators of success anymore? My guest today, Wil Reynolds, CEO of Seer Interactive, challenges us to rethink how we measure impact in a world increasingly influenced by AI tools like ChatGPT. From understanding the evolving search landscape to crafting content that resonates with real people, Wil shares the insights and strategies that have made him one of the most respected voices in digital marketing. If you're ready to prioritize quality over quantity and turn data into action, you're in the right place...2024-11-2037 min
Honest Ecommerce298 | Fail Fast, Stay Nimble: Embracing Risks in Retail | with Kelly DeenWith over 10 years of experience in consumer marketing and digital transformation, Kelly Deen is passionate about creating and executing data-driven strategies that drive growth, loyalty, and innovation for fast-moving consumer goods (FMCG) and entertainment brands. As the Chief Commercial Officer/CMO at kencko, Kelly leads a world-class marketing team that is transforming the way people consume fruits and vegetables through smart, convenient, and sustainable products. Since joining kencko in 2022, Kelly has been instrumental in expanding the company's presence into 16+ global markets, launching its first brand campaign, building a loyal and engaged customer base, and developing st...2024-10-0730 min
Honest EcommerceBonus Episode: Proactive Accessibility: Making Your Site Inclusive & Effective with Wes BuckwalterCEO and Creative Director at SeaMonster Studios, Wes Buckwalter manages a small team of geniuses, keeps them paid, and fights for their rights as employees of what he hopes is the best job they've ever had. He advocates for the creativity of my employees and contractors, managing day to day operations, finance, and client relations. SeaMonster Studios have delivered over 1500 websites to clients over the last 18 years. They are a proud Shopify Plus partner and have become a top-tier partner with several app developers within the Shopify ecosystem.Wes started out in the trenches, designing a...2024-09-1236 min
Honest Ecommerce288 | Business Community: The Power of Shared Experiences | with BobDeMarsBob DeMars is the founder of Blind Barrels, a blind whiskey tasting subscription disrupting the industry’s current distribution model by showcasing American craft distilleries, ones which rarely get the shelf space they deserve. The recent quarantine brought about blind whiskey tastings with friends, and DeMars saw an opportunity for a startup unlike any other in the alcohol industry. These blind tastings are all about discovery, education, removing brand bias, and, of course, supporting smaller distillers that are making some amazing handmade products. Each quarter, subscribers get to test their senses by tasting and d...2024-07-2938 min
Honest EcommerceBonus Episode: Preparing for the Future: AI and Data in Digital Marketing with Udayan BoseUdayan Bose is the Founder & CEO of NetElixir, has been driving success for retail businesses online for nearly 20 years. With a focus on the digital retail space, NetElixir uses proprietary technology, strategic growth models, and expert campaign management services to deliver exceptional results for their 600+ retail clients worldwide. Udayan's determination has earned NetElixir partnerships with industry leaders like UPS, Google, and Bing. Udayan is also a regular lecturer at top universities and has been featured in prestigious online journals such as The New York Times, Forbes, AdWeek, and more.In This Con...2024-06-2733 min
Pay Per Call For LawyersSEO for Lawyers: Secrets to Lawyer SEO SuccessHey there, legal eagles! Roger Bickley here, and I’ve got a proposition that’ll knock your socks off. We’re talking SEO for lawyers, attorneys, and law firms - the whole nine yards! Now, you might be wondering, "Why is SEO important for lawyers?" Well, let me tell you, it’s the difference between being the go-to legal hotshot in town or just another suit lost in the shuffle. Let’s cut to the chase. Local SEO for lawyers and attorneys is where the money’s at. You want to be the first name that pops up when someone in your area...2024-06-2615 min
The Website Success Show: SEO & Website Tips For Beauty & Wellness Businesses Who Want More Website Traffic & Conversions002: Why You Don't Need To Keep Feeding The Algorithm: Use Your Existing Content Potential To Show Up In SearchIn this episode, Jules White dives into the pressure of the content creation machine and how it can lead us to overlook the hidden potential in our existing content. We'll explore strategies for repurposing and optimizing your podcast episodes, blog posts, and other content to drive traffic to your website and ultimately generate more leads and sales. She also discusses the importance of human connection in content marketing and why AI-generated content often falls short.If you're feeling overwhelmed by the need to constantly create new content or are struggling to get your website to bring in...2024-06-1407 min
Honest EcommerceBonus Episode: Mapping Success: Ecommerce Transitions Done Right with Amandeep SinghAmandeep is a seasoned web development expert and entrepreneur with over 14 years of proven success in driving eCommerce innovation. As the founder of BigC Experts and Cronix, he excels in building high-performing teams and delivering complex web projects for businesses of all sizes. Amandeep's expertise spans the entire web development lifecycle, from strategic planning to flawless execution, ensuring client projects consistently exceed expectations. He is a trusted leader with a demonstrated ability to guide both small businesses and Fortune 100 companies through the complexities of the digital landscape.In This Conversation We Dis...2024-06-1331 min
Honest EcommerceBonus Episode: Writing for People, Not Just Search Engines with Dale BertrandDale Bertrand is an SEO and ecommerce expert who leads training and consulting engagements with brands like Citizen Watch, Nestle, XXX. Nowadays, Dale spends his time researching the risks and opportunities posed by Google’s shift to generative AI search. You can follow Dale on LinkedIn and check out his work @fireandspark.com.In This Conversation We Discuss: [00:46] Intro[01:28] Focused on SEO Strategy: Fire&Spark's Expertise[03:05] Aligning Objectives with SEO Strategies[03:42] Understanding Search Intent[05:19] Filtering Traffic: Ensuring Quality Over Quantity[07:33] High vs. Low Intent: The Impact on Traffic Quality[08:50] Moving Beyond Standard Blog...2024-05-2330 min
Honest EcommerceBonus Episode: Redefining SEO: Content Engagement Over Keywords with Brent PetersonWith over 25 years of experience in the e-commerce industry, Brent is the President and Founder of ContentBasis LLC, a cutting-edge startup that helps businesses optimize their content discovery through predictive analytics and human expertise. ContentBasis is a unique solution that combines advanced technology and human talent to enhance clients' digital footprint and customer experience. Throughout his career, Brent has been a serial entrepreneur, a keynote speaker, and a fervent advocate for outstanding e-commerce solutions. He started his first eCommerce website in 1995 and later co-founded and led Wagento, a top Adobe Commerce Agency in the Americas. He has a...2024-05-0926 min
Honest EcommerceBonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake MadoffJake Madoff is a full-stack growth marketing leader, specializing in growth marketing strategy, paid social, paid search, SEO, and CRO. He’s led growth at three multi-million dollar startups—Bespoke Post, Sealed, and Everytable and founded three startups of his own.Through his 8-year freelance career, he has worked with over 100 brands like HUM Nutrition, Home Chef, Renaissance Capital, Kindo AI, Strategic Coach, Threadbeast, Jean Dousset, Partake Foods, TradeMark Engine, and many more, ranging from small ($5K-$10K monthly spend) to large-sized media budgets ($2M+ monthly spend). He helped these brands to optimize and sc...2024-03-2828 min
We Don't PLAY! Digital Online Marketing SEO Podcast: Monetize Pinterest AI Tactics for BusinessesIn the Mind of a Serial Killer John Wayne Gacy: The Path to Self Discovery with Karen Conti 👀 - 264Happy Women's History Month! 🎉
When the walls of justice and the darkest corners of the human psyche collide, few stories can grip us quite like Karen's. 30 years after John Wayne Gacy's execution, attorney Karen Conti shares her story.
As a lawyer who found herself face-to-face with John Wayne Gacy, one of history's most infamous serial killers, her tale unfolds in a riveting conversation. Karen not only regales us with the detailed account of representing Gacy during his final appeals but also opens up about the harrowing normalcy a sociopathic mind can feign. This episode offers a h...2024-03-0232 min
Honest EcommerceBonus Episode: The Power of Perspective: Standing Out in SEO with Josh PiepmeierJosh is the Founder and CEO of Meriwether - the SEO agency that generates new revenue for ecommerce brands. Learn more at meriwether.digital.In This Conversation We Discuss: [00:45] Intro[01:06] Evaluating the Ecommerce SEO landscape[02:28] Maximizing SEO investment in modern Ecommerce[05:03] The power of backlinks in the digital space[06:44] Navigating backlink competition and the costs[07:33] Boosting SEO with targeted content[09:24] Customizing SEO efforts for Ecommerce niches[11:04] Navigating SEO strategy based on search demand[11:49] Converting people’s search intent to sales[13:37] GA4’s model comparison tool & Search Console[16:00] Building topical authority for long-term results[17:39] Sniping easy keywords as a...2024-02-1527 min
Honest Ecommerce254 | Success Means Risk-Taking, Strategy, and Consistency | with Walter HinchmanWalter Hinchman is the CEO and founder of Swolverine. He has multiple fitness certifications, as well as a Masters in Business from the University of Nevada. Walter has more than 12 years in the fitness industry, and is currently pursuing his Masters in Human Nutrition And Functional Medicine.In This Conversation We Discuss:[00:43] Intro[01:14] A business idea from a personal dilemma[02:16] Taking the jump to build a startup business[02:42] Giving the actual clinical doses customers expect [03:06] Providing full transparency and labeling[04:02] Starting with less but gaining more along the way[05:03] Taking calculated risks and strategic in...2023-12-0419 min
Honest Ecommerce251 | Learning When to Delegate and When to be Proactive | with Suzie CyrenneSuzie Cyrenne co-founded two successful businesses, an e-commerce store in 2013 and a software company in 2018, where she currently serves as COO in both companies. Suzie is also passionate about empowering women in business, evidenced by her podcast, Women Powering Ecommerce. Suzie's drive and dedication to excellence make her an excellent recommendation for her expertise in entrepreneurship and commitment to empowering others.In This Conversation We Discuss:[00:46] Intro[01:17] Homeopathy remedies for pet parents[01:51] Optimizing shipping costs for businesses[03:20] Building a business you can vouch for[04:50] Switching gears to know what works[05:32] Taking risks on...2023-11-1331 min
Honest Ecommerce250 | Staying Fully Involved With What You Started | with Jeremy ShepherdJeremy Shepherd is a leader, innovator, and a disruptor. From an early age, he struck out on his own to satisfy his fierce independence, need for adventure, and a more satisfying way of life.In a sector dominated by generations-old family businesses, Jeremy endeavored to become a first generation, self-taught pearl importer, dealer, and Internet seller.Over the past 20 years, he has traveled to pearl-producing areas all over the world, creating relationships with pearl producers, exporters, and people dedicated to supporting the pearl industry.In This Conversation We Discuss:[00:45] Intro[01:23] Discovering a...2023-11-0636 min
Honest EcommerceBonus Episode: AI in a Marketer's Workflow with Chris LongChris Long is the VP of Marketing for the Go Fish Digital team. He works with unique problems and advanced search situations to help clients improve organic traffic through a deep understanding of Google's algorithm and web technology. In This Conversation We Discuss: (50 Characters)[00:45] Intro[01:07] ChatGPT for SEO[02:28] ChatGPT for more technical things[03:07] Utilizing ChatGPT for auditing[04:26] Setting up a Shopify site with the help of ChatGPT[06:00] Figuring out your category page strategy[07:16] Generating feedback from ChatGPT for page setup[08:08] ChatGPT for product reviews[08:55] Using ChatGPT to import third-party data[09:36] Prompting ChatGPT to create a visualization[10:47] U...2023-09-2820 min
We Don't PLAY! Digital Online Marketing SEO Podcast: Monetize Pinterest AI Tactics for BusinessesUnlock Your Haute Pursuit Book with Angela Taylor George 📚 - 253You don't want to miss this stellar episode with Angela George! Listen to this episode to grab all the juicy nuggets and buy her book on Amazon!
Become an overnight fashion insider…Immerse yourself in the thrilling New York fashion scene from the 1980s to the 2010s. With frankness and humor, Angela Taylor George takes you on a magical ride through the decades, behind the scenes to reveal coveted secrets of the fashion industry, unlocking its mysteries and compelling you to chase your own dreams.
Having triumphed over gut-wrenching hardship with dogged det...2023-09-0933 min
Honest Ecommerce231 | Launching with a Coach and Knowledge from FB Groups | with Jennifer LeaEntry Envy was founded in October 2021 by Jennifer Lea in Omaha, Nebraska, to help others create a welcoming entry with simplicity and convenience that also identified their home for their guests and delivery drivers. Entry Envy custom signs with modern address numbers, last names and monograms feature a small planter box for their monthly faux floral holiday and seasonal decor refill kits. Her inspiration came after a divorce and fully remodeling her home with outdated, hard-to-read house numbers and wanting something functional and fun. Entry Envy was awarded Best New Subscription of the Yea...2023-06-2631 min
Honest Ecommerce230 | Don’t Be Scared of Growing Fast | with David GaylordDavid Gaylord is the current Chief Executive Officer at Bushbalm, a skincare and technology brand focused on improving the quality of products used for hair removal. After spending 7+ years at Shopify he took his ecommerce expertise to launch Bushbalm. The brand is now expanding its channel strategy with over 2,000 waxing salons carrying the product, and over 900 Ulta Beauty stores in the United States.In This Conversation We Discuss: [00:00] Intro[00:54] What are Bushbalm’s products?[01:55] Where the idea of Bushbalm come from[03:19] From an idea to an actual product[04:19] Finding product-market fit[05:09] How long...2023-06-1916 min
Honest Ecommerce229 | The ‘Stealth Mode’ Approach to Building a Brand | with Mikey GoldmanMikey Goldman is part of the over-prescribed generation directly impacted by the ease at which serious drugs were “handed” out to kids and teens before natural alternatives were even discussed. He grew up with a racing mind, always struggling in school to focus and sit still. Formally diagnosed with severe ADHD and math dyslexia (dyscalculia) in highschool, he was later prescribed Vyvanse in college which led to severe side effects that resulted in a snowballing of prescription drug use including daily prescriptions from his doctor of Vyvanse, Adderall, Klonopin, Ambien, and Xanax.Through a brut...2023-06-1229 min
Honest Ecommerce228 | Shopify Themes: Off-The-Shelf vs Custom Built | with Shawn KhemsurovShawn Khemsurov is a Designer and Co-founder of Electric Eye, a Shopify Expert agency. He brings over fifteen years of fashion retail and ecommerce experience to the table and has worked with the likes of Abercrombie & Fitch, Gap Inc, Nike, The Black Keys, Barton Perreira, Homage and Only NY. When he's not building websites or designing, he's investing in and advising for other small businesses, listening to heavy metal, and playing golf and ice hockey.In This Conversation We Discuss: [00:00] Intro[01:11] Off-the-shelf theme vs custom theme[03:05] Advantages of off-the-shelf themes[05:19] Don’t buy t...2023-06-0534 min
Honest Ecommerce227 | The Right Staff with the Right Customers | with Katie BilodeauKatie Bilodeau is the President of Ring Concierge, the leading luxury jeweler committed to designing forever pieces that are both inspirational and obtainable. Katie began her time at Ring Concierge as a consultant in 2017 and became President of the company in 2020 working closely with Nicole Wegman, Founder & CEO, to strategize and manage overall company initiatives. Katie's focus is on overall company strategic direction, including oversight of the operational, employee and financial departments ensuring maximum efficiency and a scalable platform for growth. Prior to her time with Ring Concierge, Katie worked in the Human Res...2023-05-2923 min
Honest Ecommerce226 | The Human Element in the Age of AI | with Ryan AlovisIn 2006, Ryan Alovis started Magazine Discount Center (MDC). Within a few years, Alovis bootstrapped MDC into the largest destination online for consumer magazine subscriptions. In 2016, MDC was acquired by Time Inc. In 2009, with the cash flow MDC was yielding, Alovis was able to purchase LensDirect.com, a struggling online retailer of name-brand contact lenses that was previously owned by his family. Under his leadership, LensDirect.com has grown revenues over 13000%, and has evolved into a leading online retailer of vision care products. LensDirect.com has earned continuous placement in the Inc. 5000 list of fas...2023-05-2221 min
Honest Ecommerce225 | Build Your Business Out of Love | with Michael KuechMichael Kuech Michael is half of the powerhouse team behind Your Super, one of the biggest superfood brands in the U.S. and Europe. In just over 8 years, Your Super transformed from zero to hero, with a whopping $200 million in revenue and a successful exit in October 2022. But this wasn't an ordinary business venture. This was personal. Michael's cancer diagnosis at age 24 inspired him to consider the power of food as medicine. After his recovery, he started experimenting with superfood mixes to boost his immunity and, with the help of his partner and now...2023-05-1521 min
Honest Ecommerce224 | A Beta Tester for Shopify and an Early Adopter of Instagram | with Corey HackettCorey Hackett started working in retail at 14. He started guerrilla marketing for Top of the World at 19.He went back to school for marketing and advertising at 21 to try and figure out exactly what he was doing.After school, he worked at traditional marketing agencies for 10 years while helping Top of the World advance their brand on the side.He took over ownership of Top of the World in 2011.In This Conversation We Discuss: [00:00] Intro[00:59] What products does TotW offer[01:43] Having been around for quite some time[03:02] Corey’s retail bac...2023-05-0829 min
Honest Ecommerce223 | The Marketing and Logistics of Product Drops | with Yong-Soo ChungYong-Soo is the Founder & CEO of Urban EDC and GrowthJet, a climate-neutral certified 3PL for fast-growing e-commerce brands. He also has a French bulldog named Spotted Humphrey who has over 150k followers across all social platforms. He and his wife launched a dog boutique called Spotted By Humphrey with Humphrey as Chief Barking Officer. Yong-Soo also recently launched a new podcast called First Class Founders where he shares his entrepreneurial experiences as a 3X Founder. In This Conversation We Discuss: [00:00] Intro[00:51] Talking about Spotted Humphrey[02:20] What Yong-Soo is up to these...2023-05-0127 min
Honest Ecommerce222 | The Silicon Valley Model of Selling Drinkable Products | with Henry MurrayHenry Murray is the co-founder and CMO of waterdrop. With an impressive educational background, Henry is waterdrop’s resident jack of all trades. After working for the Boston Consulting Group (BCG), Henry joined his brother, Martin Donald Murray, and friend, Christoph Hermann, to co-found the beverage-industry disrupting company, earning him a spot on Forbes prestigious 30 under 30 list. Henry is currently in charge of overseeing waterdrop’s global expansion, with a focus on the U.S. Murray holds a Master of Science from The London School of Economics and Political Science (LSE), an exchange semester in Busine...2023-04-2425 min
Brand Meet CreatorEpisode 84: is Emilie Kiser's content 'Lifestyle' + Tiktok Ban + Using SEO in your CaptionsSonia is back for another rapid fire episode stocked full of our takes on the April new new. We dive into the potential Tiktok ban & how to move forward no matter what happens, plus the ramifications for the future of parenting in a tech-centered world. What on earth happened at Instagram University 2023: are long captions dead? Does the algorithm prioritize new accounts? Plus our tips on how to look at SEO in your captions. Building on the keyword topic, stick around til the end for why you should avoid the word "lifestyle" if you want to work with brands. 2023-04-1842 min
Honest Ecommerce221 | Using Both Organic and Paid Tiktok to Scale Fast | with Rayan MroueMroue is a self-taught marketer that learned through trial and error. He learned the ins and outs of customer service, email marketing, product marketing, content creation, video editing, advertising, data analytics, web design, and shipping and logistics. After a few failed business attempts, Mroue launched his first successful ecommerce business in September of 2020, generating $150,000+ in sales in a little over a year.In April of 2022, Mroue started a new brand—Cloudsharks. In less than a year they've gone from zero to multi-seven figures in revenue and continue to grow month over month.In Thi...2023-04-1724 min
Honest Ecommerce220 | Focusing on Community and Niche Markets | with Tiffany JoachimTiffany Joachim is the Owner and Co-Founder of Celeste Sol Jewelry. She began her career as a Buyer, working in Dallas and New York City for big box retailers such as, Neiman Marcus, Macy’s, and Ross Stores for 10 years. When needing to relocate to Miami for her husband’s work, she decided to take the opportunity to use her knowledge as a merchant to revive and rebrand a 60+ year old family owned jewelry store located in Puerto Rico. Launched in 2019, Celeste Sol is a fashion jewelry brand that strives to connect community, culture...2023-04-1019 min
Honest Ecommerce218 | Empowering People Through Economies of Scale | with Umaimah MendhroUmaimah Mendhro is the Founder of VIDA, a global platform offering unique, sustainable, and beautifully design-driven products that aim to positively impact people's lives and overall well-being. Umaimah grew up in rural Pakistan and Saudi Arabia - with no access to formal education most of her life - but a deep passion for design and art and a drive to make a difference in the world. She paved her way to Cornell University and later Harvard Business School, and built a career in technology, working with a highly select portfolio of game-changing tech companies and ma...2023-03-2724 min
Honest Ecommerce217 | Unprepared But Still Moving Forward | with Amanat AnandAmanat Anand grew up in New Delhi, India and met her co-founder while pursuing her undergraduate degrees in Industrial Design at the Parsons School of Design in New York. After graduating, they entered the concept of SoaPen to the UNICEF Wearables for Good Challenge. SoaPen teaches kid's personal hygiene habits through their fun and innovative products. She has been featured on Shark Tank and is a listmaker on the Forbes 30 under 30 list.In This Conversation We Discuss: [00:00] Intro[01:03] Where the idea of SoaPen came from[02:26] Explaining how SoaPen works[03:32] What’s next...2023-03-2017 min
Honest Ecommerce216 | Does an Agency Background Guarantee Ecom Success? | with Lynn PowerLynn Power spent much of her 30 year career running and transforming agency brands. Lynn has expertise in transforming organizations from top to bottom – including capabilities, organizational structure, talent and culture. She recently left the big agency world to launch two brands: MASAMI, a premium clean hair care brand which launched in February 2020 and Isle de Nature, bee-powered home fragrance which launched in September 2020. Prior to her entrepreneurial move, Lynn was CEO of J. Walter Thompson NY, responsible for the flagship office of WPP’s $1.5B iconic agency (the oldest advertising agency in the world...2023-03-1325 min
Honest Ecommerce215 | The Importance of Human Connection | with Alvania LopezAlvania A. Lopez, Founder / CEO Alvania always had a love (and talent) for arts and crafts, creating greeting cards and candy jewelry, through childhood. She delighted in the joys of gift-giving, and still does! Celebrating diversity and building strong relationships is her personal mantra. Alvania’s mission is to make the art of gifting, convenient, exclusive, and almost effortless.In This Conversation We Discuss: [00:00] Intro[00:56] What are Peachbox Co’s products?[01:29] Where the idea of Peachbox Co came from[02:19] Validating if an idea is worth taking the time[03:47] Getting the first batch of cust...2023-03-0614 min
Honest EcommerceBonus Episode: Drive More Traffic to Your Store Using Structured Data with Ilana DavisIlana Davis is a Shopify Superhero who works with e-commerce shops to remove friction from the buying process. She’s the owner of JSON-LD for SEO, a Shopify app that gets you more organic traffic through Rich Results.In This Conversation We Discuss: [00:00] Intro[01:59] Pros and cons of consulting vs app development[03:26] Using structured data to produce rich results[04:25] Themes have structured data but are incomplete[05:30] Is JSON-LD updated with Google’s algorithms?[06:18] The full process of structured data[07:41] Structured data is like a cheat sheet[08:50] Does structured data affect Merchant Center?[10:25] Google search enhancements to benef...2023-03-0217 min
Honest Ecommerce214 | Cooking With No New Ingredients | with Tim Swindle and Scott BrownTim Swindle is an entrepreneur and investor, helping build and exit multiple companies. As an early investor and employee at PointDrive, a Chicago-based sales software company, he had roles leading sales, marketing, and operations before the company was acquired in 2016 by LinkedIn. During this time, Tim created Utter Nonsense, an entertaining card game that was quickly carried by several retailers and ultimately within all 1,800 Target stores. Utter Nonsense was acquired in 2017 by private equity backed PlayMonster. In 2018 Tim co- founded Playtacular, a boutique publishing company that designs and creates innovative toys and games. 2023-02-2733 min
Honest Ecommerce213 | Omnichannel Application in the Real World | with Jennifer RossAfter working in finance at Goldman Sachs and sharpening her operational skills at consumer technology start-up FanVision, Jennifer Ross co-founded Swoon, where she oversees product development, operations, and finance. A longtime advocate for the advancement of diabetes research and a supporter of the Juvenile Diabetes Research Foundation (JDRF), in high school, she founded and organized Rock the Cure, a concert to benefit JDRF, which raised over $200,000. Swoon, a zero sugar take on nostalgic beverages like lemonade and iced tea, is her latest way to make an impact. Swoon is now sold nationally and is on tr...2023-02-2017 min
Honest Ecommerce212 | Organic Growth for an Organic Product | with Lindsey WilsonThe foundation of OWL Venice is founder, Lindsey Erin’s, personal journey to health. When her mother was diagnosed with breast cancer in 2010, Lindsey committed to living a healthier lifestyle. It was this event that began her research on wellness, nutrition, and intuitive eating, and would eventually lead to the creation of OWL Venice.Initially, Lindsey began experimenting with an organic, plant-based diet that limited meat and processed foods, and found that she was still experiencing constant allergy symptoms, digestive issues, and acne. In an attempt to resolve these issues, Lindsey began a diet...2023-02-1317 min
Honest Ecommerce211 | Manifest Your Goals By Writing Them | with Anthony CiavirellaAlong with his 3 best friends and co-founders, they left the financial industry to pursue a problem they all had: terrible underwear. From underwear, socks, t-shirts and soap their mission is to provide men with quality essentials men need, without the BS they don't.Anthony Ciavirella is the co-founder at Manmade, the most comfortable boxer brief ever.In This Conversation We Discuss: [00:00] Intro[01:08] Why Anthony decide to create a boxers company[02:37] How the co-founders decided on a business idea[06:03] From idea to a product in 10 months[09:37] Manmade’s go-to-market strategy[12:33] Sponsor: Electric Eye electriceye.io/con...2023-02-0625 min
Honest Ecommerce210 | Tension is Needed Between Co-Founders | with Alex Levine and Trevor RussoXebec is a laptop accessories brand for the mobile workplace, focused on empowering people to let their life dictate their work as opposed to the other way around. After developing the Xebec Tri-Screen, the original triple-screen laptop attachment, the brand launched the Xebec Airstand along with the Xebec Keyboard and Mouse. Paired with the newly refined Tri-Screen 2, these products allow anyone to take their office with them and increase their productivity on the go. Alex Levine (CEO) & Trevor Russo (COO) founded Xebec with aspirations to change the way we think about the modern wor...2023-01-3025 min
Honest Ecommerce209 | How a Business to Business to Consumer Strategy Works | with Josh RomeJosh Rome is the Founder and CEO of Runway Health, the first direct-to-consumer telehealth company building a brand around travel health. With a career spanning technology, pharma and travel, Josh is uniquely positioned to build a transformative company at the intersection of these industries. Josh started his career at Adobe, helping publishers digitize their traditional print publication workflows through the launch of Adobe’s Digital Publishing Suite. He then joined Patagonia Pharmaceuticals, a start-up specialty pharmaceutical company developing innovative prescription therapies for rare dermatologic diseases. Josh led business development efforts to secure...2023-01-2321 min
Honest Ecommerce208 | Collaboration and Education to Find D2C Stability | with Rahul KhatriRahul Khatri is the CXO and Co-Founder of Stoggles where he leads brand growth and the end-to-end management of all their social marketing efforts as well as managing their in-house Customer Happiness team. Together with his co-founder Max Greenberg, the pair are building Stoggles into a globally recognized and trusted brand that offers a product unlike any other in the marketplace today. Prior to Stoggles, Rahul was Creative Director and Partner at ROAV Inc., a DTC sunglasses company.In This Conversation We Discuss: [00:00] Intro[01:05] What are Stoggle’s products[02:26] Why Rahul started on Ey...2023-01-1626 min
Honest Ecommerce207 | From an Agency to a “Cereal” Entrepreneur | with Margaret WishingradMargaret Wishingrad is the Co-Founder and CEO of Three Wishes, a healthy-while-delicious cereal. Before founding Three Wishes, Margaret was Chief of Staff at BigEyedWish, an ad-agency based in New York. While at the agency, Margaret worked with Fortune 100 to seed-round startup businesses. She and her Husband and Co-Founder welcomed their first son, Ellis, in 2017 inspiring Three Wishes' genesis. While feeding Ellis, Margaret realized the white space in the market for a cereal she wanted to feed him nutritionally, but also enjoyed eating herself. Margaret has grown Three Wishes from conce...2023-01-0926 min
Honest Ecommerce206 | Had No Business Starting a Business But Still Succeeded | with Sheena BradySeeking an alternative from her previous adoption to coffee culture as a means to get through ambitious goals and to-do lists, over consumption and lack of focus on general wellbeing left Sheena Brady with various challenges including anxiety, digestion troubles, and insomnia. Along her ambitious career journey in hospitality, Sheena was tasked with building Toronto’s largest tea program at the renowned Shangri-La hotel. Plot twist: She didn’t even drink tea at the time. It was then she decided to become a certified Tea Sommelier, to better understand the world of tea and botanical ingred...2023-01-0227 min
Honest Ecommerce201 | Aim to Break Even on Ads Before Aiming To Scale | with Jimmy MacDonaldJimmy MacDonald is the Co-Founder of Authenticity50, which he launched with his wife Stephanie MacDonald. Prior to Authenticity50 he worked in the Hedge Fund industry in Los Angeles, San Francisco, Hong Kong and Tokyo, Japan. When he, rarely, has free time he loves to cave dive and train Brazilian Jiu Jitsu.In This Conversation We Discuss:[00:00] Intro[01:08] The products that Authenticity 50 offers[01:59] Where the idea of Authenticity 50 came from[05:01] Transitioning from Kickstarter to D2C[07:20] Mistakes Jimmy wants you to avoid[09:19] The 100,000 Masks Project[12:11] Domestic supply chain issues[13:03] Sponsor: Electric Eye electriceye.io...2022-11-2830 min
News Marketing Fabio AntichiNews Marketing del 17 Ottobre 2022 by Fabio Antichi ( 😍 Edizione Straordinaria)🍀 #NewsMarketing edizione straordinaria in 3 minuti! 😍1✅ NEWS!! Google Ads inserimento di nomi e loghi delle attività commerciali negli annunci Francesco Ciotola Fabrizio Sebastianelli1,5✅ In alcuni account su cui lavoriamo è già possibile aggiungere due nuovi asset Beatrice Romano 🔹Nome attività🔹Logo attività2🥜😍 Server per tracciamento server side italiano!!! 😍 tagmanagerserverside con fabio2022 30gg gratis per provarlo Loris Manni3✅ libro #Cro & Ux Design. Progettare esperienze di brand performanti e usabili di Jacopo Pasquini, Federica Brancale, Antonio Paolo 4✅ GoogleAds Addio alle keywords per targettizzare le campagne display e video a partire dal prossimo anno... Rudy Casadio5✅...2022-10-1703 min
Honest Ecommerce179 | How A Travel Brand Survived the Pandemic | with Brendan KennedyPrior to the NxTSTOP Brendan spent his career working in enterprise technology with Accenture and then VMware. In 2015 he founded his first startup Fathomd to bring interactive business games into MBA coursework. In 2020 Brendan launched NxTSTOP to outfit world explorers with functional sustainable travel apparel and scaled it to a multimillion dollar business in just one year. He is a graduate of Stanford and received his MBA from MIT Sloan.In This Conversation We Discuss: [00:00] Intro[01:17] Travleisure® and the IPs of NxTSTOP[01:45] What is NxTSTOP[02:07] Coming up with the idea of Nx...2022-06-2739 min
Honest Ecommerce171 | Ignore Detractors; Don’t Doubt Your Results | with Elie RobinsonElie Robinson is the CEO and founder of Under 5'10, a brand that makes clothing for shorter men.His background is in financial operations, and spent over 15 years in the telecommunications & Ecommerce. But like millions of other men in America, he was fed up with clothing manufacturers neglecting to make clothes tailored for shorter men. He founded Under 5’10 in 2017 and has enabled short guys around the world find a place where they can buy perfectly fitting jeans, joggers, shirts, and more made just for them. In This Conversation We Discuss: [00:00] Intro...2022-05-0232 min
Small 2 Scaled - From Vision to VentureHigh School Lawn Mower Builds a $20M-a-year "Uber"-like Lawn Care AppHow does a kid mowing lawns build a $20M a year business connecting physical lawns with an on-demand digital app? In today’s episode we talk about entrepreneurialism, marketing and bootstrapping a business from zero revenue to profitability and exit. Our guest is Bryan Clayton, the CEO and cofounder of GreenPal, the mobile app that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 300,000 active users completing thousands of transactions per day doing over $20 million a year in sales. In 20 minutes - you’l...2022-04-0517 min
Now Friends TalkingWe Are Also Cancelling Leatherfacethis week the team stares down Leatherface (the star of Netflix's new 'Texas Chainsaw Massacre' monstrosity) with the world's most powerful weapon: biting wit!follow us on Twitter: @threelokospodrate us 5 stars on Apple Pod or use whatever rating system your app of choice has. but only rate us if you're going to give us a perfect score. don't rate if you hate us. SEO keywords: pennyfarthing, whirligig, tenpenny, tenpennies, NATO ally, NATO alliance, threelokos joins NATO, please let us in NATOfollow us on Twitter! @NFTalkingPod2022-03-031h 02
Honest Ecommerce161 | Entrepreneurship is an Educational Process | with Rob Seo and Raja AgnaniRobert was born and raised in Maryland and went to UMD for undergrad. He joined the US Marines while still studying and in 2003, took a year off for Operation Iraqi Freedom with a light armored reconnaissance unit. After his deployment, he received his Bachelors in Economics with a Minor in Math and moved to NYC to work at UBS in investment banking. After a few years, he moved to South America for a year to learn Spanish and to do an Ironman Triathlon (2.4 mile swim, 112 mile bike and 26.2 mile marathon). After comp...2022-02-2135 min
Honest Ecommerce160 | The Difficulties of Marketing Vice Products | with Charles McElroyCharles McElroy is founder of Goldleaf, a science-forward printing company specializing in guided notebooks and elegant prints for cannabis patients, growers, and enthusiasts. Based in Cincinnati, Ohio, Goldleaf sells to 5 continents and custom designs for like-minded organizations around the world. In This Conversation We Discuss: [00:00] Intro[01:12] Quick background for Gold Leaf[01:53] Where the idea of Gold Leaf came from[05:49] Working to gain experience[07:52] Novel ideas vs niches[10:51] Marketing vice products[12:44] The challenges and benefits of SEO[14:30] Sponsor: Electric Eye electriceye.io[14:50] Sponsor: Mesa apps.shopify.com/mesa[15:34] Sponsor: Gorgias gorgias.grsm.io/honest[17:00] Sponsor: Rew...2022-02-1438 min
Green with Tiffany"The Formulator" Clean Luxury Skincare with Jean Seo of EvoluéJean Seo has been a visionary and pioneer for clean beauty opening the first green beauty store in the US back in 2010. Jean now has two flourishing skincare lines, Evoluè and a sister line Luè that she formulates herself and is sold all over the world. From building her own solar powered lab to researching and sourcing the best ingredients, Jean’s mission is to make high performance luxury skincare while taking toxins out of women’s regimens. Jean holds a Masters of Library Science from UCLA. This allows her access to one of the largest libraries and databases in the...2022-01-2620 min
Honest Ecommerce151 | Taking Naps and Marketing Campaigns to the Next Level | with Joaquin ArceBearaby’s Chief Growth Officer, Joaquin Arce has charted rapid expansion and impact for the award-winning weighted blanket brand in three years time. Joaquin optimizes all components of the business that generate revenue working cross-functionally with sales, marketing, affiliate, SEO, and beyond to expedite key growth initiatives. From the early days of the start-up’s initial brand ideation, to the first sale of Bearaby’s (now fan-favorite) Cotton Napper, Joaquin has worked cross-functionally to achieve success on the digital front resulting in an engaged and organic community of thousands. Joaquin participated in the double de...2021-12-1324 min
Small 2 Scaled - From Vision to VentureHow to Get on The First Page of a Google Search With SEO Expert David FinbergIn this episode, we get insights from David Finberg, founder of peak digital and a specialist in “SEO” – a.k.a. search engine optimization. You’ll want to listen if you care to know how to get your business seen on the first page of a Google search. The competition online is fierce, and every business needs organic search to work for them. You may never want to do this yourself, but you still need to have an awareness of the strategy and what questions to ask your digital/SEO provider.Why listen to David Fi...2021-10-1237 min
We Don't PLAY! Digital Online Marketing SEO Podcast: Monetize Pinterest AI Tactics for Businesses(A.G.E) Post-pandemic Model Consultancy Best Practices with Kamla-Kay 👗 - 135Kamla-Kay is an Agency Signed Model, Model Consultant & Posing Expert.
"With over 8 years of experience as an agency signed model working with brands such as The Ritz-Carlton, Stella McCartney, Chase Bank, David Beckham etc., in both print & national TV commercials, I understand what it takes to successfully navigate the modeling industry. Thus, I teach aspiring models of all ages and heights "how to become a model" safely either through an agency or freelance." - Kamla-Kay
Kamla-Kay.com is the best place to be as an aspiring model. Visit Kamla-Kay's website.
PS: This is...2021-07-1353 min
Honest Ecommerce066 - Unprepared: The Best Way to Create Content That Converts with Greg DigneoIn this podcast, we talk about why SEO marketing is important, what's the playbook like for creating content, increasing brand and product awareness, and so much more. Greg Digneo’s Twitter: https://twitter.com/gregdigneo Greg Digneo’s Email: greg@contentguppy.com Website: https://contentguppy.com/ Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. If you like our podcast, consider subscribing & joining our FREE Facebook group http://honestecommerce.co/
2021-05-1311 min
Chase Reiner SEO | Interview with the ProsAdvanced Black Hat SEO With Chris Palmer SEOBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
Chris is taking what Holly is doing and turning it into a streamlined VPS version: https://chrispalmerseo.podia.com/a/xe0582021-03-0147 minChase Reiner SEO | Interview with the ProsRobin Banks Shares How To Reprogram Your MindBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
https://chasereiner.krtra.com/t/LHJRX0jsxhZa2021-03-0159 minChase Reiner SEO | Interview with the ProsDan Ray Shares His Top SEO Link Building HacksBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
Dan's Facebook Group: danray.me/fb
Dan's Trainings:
The Link Building Field Guide: https://gumroad.com/a/631764083/yXEaV
DCWD advanced monthly training: https://gumroad.com/a/631764083/aIEZo
10x10x10 system: https://gumroad.com/a/631764083/QmwkzQ
DanRay - White Hat Link Building System: https://gumroad.com/a/631764083/OurOd2021-03-0146 minChase Reiner SEO | Interview with the ProsLive with Aleem Iqbal Ranking a Website Locally TogetherBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
Become an SEO Pro! Check out the new classes here: https://chasereiner.com/
Aleem's English Facebook group: https://www.facebook.com/groups/seolegends
Aleem's Facebook group: https://www.facebook.com/groups/seomastersacademy
Aleem's Youtube channel: https://www.youtube.com/c/marketingwithaleem2021-03-011h 22Chase Reiner SEO | Interview with the ProsHow To Do Blackhat SEO Without Getting Penalized by Craig CampbellBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
Craig Campbell SEO: https://www.youtube.com/channel/UCPeOzstGV1FB0cGSBg2piDg
Craig's FB Group https://www.facebook.com/groups/craigcampbellseotraining
Free course: https://www.craigcampbellseo.com/free-seo-course/
New SEO Classes Mentioned: https://chasereiner.com/local-seo-client-program/2021-02-281h 15Chase Reiner SEO | Interview with the ProsHow To Land SEO Agency Clients With John SheaBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
The Pay it Forward Method e Book: https://chasereiner--gocheckout.thrivecart.com/the-pay-it-forward-method-ebook/
The SEO Consulting Blueprint: https://chasereiner--gocheckout.thrivecart.com/the-seo-consulting-blueprint-197/2021-02-2855 minChase Reiner SEO | Interview with the ProsHow To Do Link Building Without ANY EXPERIENCE - Dan RayBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
The Link Building Field Guide: https://gumroad.com/a/631764083/yXEaV
DCWD advanced monthly training: https://gumroad.com/a/631764083/aIEZo
10x10x10 system: https://gumroad.com/a/631764083/QmwkzQ
DanRay - White Hat Link Building System: https://gumroad.com/a/631764083/OurOd2021-02-2847 minChase Reiner SEO | Interview with the ProsIs Link Building SEO Dead? with Gary WilsonBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
Special Deal: https://store.getmelinks.com/?rfsn=4874634.62d615
SEO: https://www.youtube.com/channel/UC1Gh2-dMtvFT4BQ6PsEdrxw2021-02-2855 minChase Reiner SEO | Interview with the ProsThe Officeless Agency Master Class Review With AbdulBefore we get started, make sure you check out my new FREE SEO template which can be found here: https://chasereiner.com
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I can't stop being amazed at the massive and fast-growing online marketing market. A couple of years ago, I did a project with a guy named Abdul. We took a website and ranked it for all kinds of stuff around bicep workouts. We even had a YouTube Influencer with us, but that was all back then.
So I started talking...2021-02-2838 minChase Reiner SEO | Interview with the ProsThe Most Powerful Secret GMB Hacks With Chaz EdwardOne thing I hear often is, "I could never do what Chase does, he has a gift when it comes to doing videos."
The funny thing is that when I began my YouTube channel a little over four years ago, I had literally ZERO experience with talking to an audience or being on camera.
I remember interviewing well known experts and freezing mid sentence and needing to leave the interview all together.
With that said, even to this day, I still...2021-02-271h 31Chase Reiner SEO | Interview with the ProsInterview with Doug Cunnington About KGRKnow more about KGR (Keyword Golden Ratio) as we interview Doug Cunnington.2021-02-2753 minChase Reiner SEO | Interview with the ProsInterview With Neil Patel LiveGot the chance to interview Niel Patel!2021-02-2731 minChase Reiner SEO | Interview with the ProsIs This The Best SEO App On The Market? Surfer SEO InterviewSurfer SEO, is this the best SEO App on the market? Let me know what you think!2021-02-2730 minChase Reiner SEO | Interview with the ProsSEO Talk With Barry Schwartz (Fantastic Interview)Go check out Barry's YouTube channel now! https://goo.gl/EW85up2021-02-2738 min
Honest Ecommerce108 | Value-Driven SEO for Ecommerce | with Jeff McRitchieJeff McRitchie is the VP of Global Ecommerce at Spiral Binding where he is responsible for digital marketing, and Ecommerce for MyBinding.com, SpiralBinding.com, and Binding101.com. On this podcast, we talked about helping fellow store owners with SEO strategy, auditing, planning, product page optimization and so much more! To learn more, visit: http://honestecommerce.co Jeff’s LinkedIn linkedin.com/in/jeffmcritchie Visit gorgias.grsm.io/honest to get your 2nd month with Gorgias free! Visit klaviyo.com/honest to get a free trial! Visit avalara.com/honest to find out how yo...2021-02-1535 min
Honest Ecommerce051 - Unprepared: Growing Your Local SEO and Ecommerce Business with Ted BighamIn this podcast, we’re going to talk about how businesses have to shift from traditional to online, ways to ensure that your business is locally optimized, how to make your online business thrive, and so much more. Ted Bigham is the owner of Kow Abundant, an SEO agency in Columbus, Ohio. He helps local small businesses with a focus on SEO and Google Ads management. Ted Bigham’s LinkedIn: https://www.linkedin.com/in/tedbigham Kow Abundant’s YouTube: https://www.youtube.com/channel/UCoAUOHGEk90Bg3nIduLnDJw Website: https://kowabundant.com/ Honest Ecommerce is a weekl...2021-01-2811 min