Shows
Beyond the ShelfFinding your niche within the food & beverage CPG industry with Kamaal Jarrett of Hillside HarvestFor new and emerging brands in the food & beverage CPG industry, finding success means setting yourself apart and filling a hole in the market. This week on Beyond the Shelf, we spoke with the Founder of Hillside Harvest, Kamaal Jarrett, about their line of Caribbean-inspired hot sauces. In this episode, we discussed why it is important for emerging food & beverage brands to find their niche within the industry. Kamaal gave us some background into why and how they selected the flavor profiles for their line of hot sauces, and how they overcame challenges with scaling their brand. We also...
2023-02-0834 min
Beyond the ShelfCurating the world's first eCommerce platform for health & sustainability-conscious shoppers with James Ren of Thrive MarketAs the world's first eCommerce platform for health & sustainability-conscious shoppers, Thrive Market has helped make healthier and more sustainable food & beverage, and grocery items accessible across the country. This week on Beyond the Shelf we spoke with the Director of Merchandising of Thrive Market, James Ren. On this episode, James shared with us how he and his team curate the eCommerce platform's selection of over 5500 products to align with what their customers care about most. We discussed some of the tools and guidelines the company uses to select new brands for the eCommerce platform to partner with, and how o...
2023-01-1133 min
Beyond the ShelfInnovations in plant-based meat alternatives with Aakash Shah & Damian Felchlin of High Time FoodsPlant-based meat alternatives have been one of the fastest-growing trends in food & beverage for the past several years. However, with plenty of brands in the market, standing out takes careful planning and innovative products. This week on Beyond the Shelf, we spoke with Aakash Shah (CEO & Co-Founder) and Damian Felchlin (COO & Co-Founder) of High Time Foods, creators of innovative plant-based meat alternatives for foodservice. Aakash and Damian shared with us why it was important for them to create a shelf-stable product that would give chefs the freedom to create interesting and diverse dishes. We also discussed how their product...
2022-12-2835 min
Beyond the ShelfHarnessing the power of the lupini bean with Isabelle Steichen & Allie Dempster of LupiiThis week on Beyond the Shelf we spoke with Isabelle Steichen (Co-Founder & CEO) and Allie Dempster (Co-Founder & CMO) of Lupii. In this episode, Isabelle & Allie shared some insights into how they are utilizing the mighty lupini bean to create a line of protein- and fiber-rich plant-based products. We discussed some of the barriers that come along when using an ingredient that is mostly unknown in American food products. Isabelle & Allie also discussed why introducing a line of pasta products was a natural next step for the brand, and they shed some light on how they hope to expand their...
2022-12-1442 min
Beyond the ShelfUsing tech and coffee to foster community with Michael Sharon & Kal Freese of TaikaAlthough coffee is one of the most popular beverages in the world, there's a lot that most consumers don't know about the powerful bean. This week on Beyond the Shelf, we spoke with Michael Sharon & Kal Freese, the Co-Founders of Taika - makers of a line of coffee and caffeinated beverages designed to address some of the common concerns about traditional coffee drinks. In this episode, Michael and Kal gave us some valuable insights into the coffee industry including why/how coffee can affect everyone differently, and why it was important for them to create a line of products...
2022-11-3050 min
Beyond the ShelfCreating unique and scalable beverage products with Tom Gibson & Scott Weddle of FlavormanOnce dominated by a handful of national brands, the beverage category has grown exponentially in the past few years. This week on Beyond the Shelf, we spoke with the Director, Flavor Architect and COO of Flavorman, Tom Gibson and Scott Weddle. Flavorman helps beverage brands formulate and develop products, ranging from energy drinks, seltzers, RTD cocktails and more. In this episode, Tom and Scott shared with us how recent innovations and advancements in technology have helped to create more space for unique beverage products. We also discussed why and how flavor is so personal to each and every consumer...
2022-11-1647 min
Beyond the ShelfUsing functional ingredients to promote brain health with Jonathan Wolfson of Brainiac FoodsFunctional ingredients are not new to the food & beverage world - but over the past few years, an influx of consumers are showing a growing interest in food & beverage products that don't just taste great but also serves a functional purpose. This week on Beyond the Shelf, we spoke with the Co-Founder & Co-CEO of Brainiac Foods, Jonathan Wolfson. Focused on promoting brain health, Brainiac Foods has a line of snack products for the whole family that is loaded with better-for-you ingredients. In this episode, Jonathan gave us some insights into the ever-growing better-for-you market, and we discussed why brain...
2022-11-0232 min
Beyond the ShelfWhy taste is key in better-for-you food & beverage products with Kristi & David Vartanian of TiDBiTS CandyBetter-for-you variations of traditionally indulgent food & beverage products have the unique challenge of overcoming shoppers' misconceptions about the quality n and taste of "healthy" products. This week on Beyond the Shelf, we spoke with the founders of TiDBiTS Candy, Kristi and David Vartanian. On this episode, David and Kristi gave us some insights into what led them to create a line of better-for-you candy. We also discussed why candy was late to the better-for-you trend, and why it's extremely important for them to highlight their product's simple ingredient lists and great flavor in their marketing efforts.To...
2022-10-1933 min
Beyond the ShelfHow to balance education and entertainment in social marketing with Vasa Martinez of Perfy & growthbusterMost modern food & beverage brands utilize organic social marketing to some extent, but how many are actually getting the most out of their efforts? This week on Beyond the Shelf, we spoke with Vasa Martinez of Perfy, growthbuster, and Outer Aisle. In this episode, Vasa gave us some background into his extensive history in the food & beverage industry, including what led him to create growthbuster and Perfy. We also discussed what modern brands often misunderstand about organic social marketing, and why building a community is the best way to hit all points in a customer's journey.To...
2022-10-0534 min
Beyond the ShelfWhat's changed in the protein/nutritional bar category with Jennifer Maxwell of JAMBARNow seen as a very competitive market, the protein/nutritional bar category has gone through many ups and downs. This week on Beyond the Shelf, we spoke with the Founder and CEO of JAMBAR, Jennifer Maxwell. As an industry veteran, Jennifer walked us through how the protein/nutritional bar category has shifted since she first created the iconic PowerBar brand several decades ago. She also gave us some insights into her latest brand, JAMBAR, including why it was important for them to create a nutritional and artisan product that gives back to their community.To stay up...
2022-09-2121 min
Beyond the ShelfWhy brand education is important with Éva Pelczer of Del Maguey Single Village MezcalIn any new or up-and-coming categories within the food & beverage industry, a certain amount of brand education is necessary. This week on Beyond the Shelf, we spoke with the Director of Brand Education at Del Maguey Single Village Mezcal, Éva Pelczer. In this episode, Éva took the time to clarify what the difference is between mezcal and tequila, and to debunk common misconceptions about the popular spirit. Éva also gave us some much-needed background on how mezcal is made, and why it's important to honor the indigenous communities in Mexico where the spirit is produced. As Director of Brand Edu...
2022-09-0749 min
Beyond the ShelfStanding out in the crowded beverage industry with Paul Voge of Aura BoraThe beverage industry is an incredibly crowded market. Standing out on shelves takes more than just having a great-tasting product. This week on Beyond the Shelf, we spoke with the Co-Founder and CEO of Aura Bora, Paul Voge. In this episode, Paul shared some of the common struggles that brands in the beverage industry face, and how their creative branding and flavor profiles are filling a void within the market. They also gave us some insights into their long-term goals which include getting into larger national grocery retailers and competing against legacy soda brands.To stay up...
2022-08-1036 min
Beyond the ShelfIncreasing supply chain predictability with data-driven solutions with Amit Noam of AgriTaskWith the current state of the global supply chain, having accurate and real-time data is important for any food & beverage brand when managing their ag-operations. This week on Beyond the Shelf, we spoke with the Chief Operating Officer of AgriTask, Amit Noam. In this episode, we discussed how AgriTask's innovative data-driven solutions help food & beverage companies manage their supply chains across the world. Amit also shared with us how data can be used to increase precision and predictability with resource and agriculture management and gave us some insights into the current state of the global supply chain....
2022-07-2725 min
Beyond the ShelfUtilizing sensory testing to develop products with Shawn Kapanke of Silver Spring FoodsSensory testing is a vital aspect of any food & beverage brand's research and development process - but how can brands utilize their employees, their most trusted asset, to help with sensory testing and product development? This week on Beyond the Shelf, we spoke with the Business Development Manager at Silver Spring Foods, Shawn Kapanke. Founded in 1929, Silver Spring Foods is one of the largest producers of horseradish in the United States. In this episode, Shawn gave us some background into the family-owned business, and how the market for horseradish has shifted since the start of the company. We also...
2022-07-1325 min
Beyond the ShelfUtilizing co-branded products to expand an iconic Taiwanese brand with Young Chang of A-Sha NoodlesCo-branded products can be a valuable tool for many food & beverage brands. This week on Beyond the Shelf, we spoke with the Founder & CEO of A-Sha Noodles, Young Chang. Young shared with us how his previous experience in the computer sciences and tech world allowed him to think outside the box in the food & beverage industry. We also discussed what the process was like in bringing an iconic Tawaineese brand to the United States, as well as what sets their products apart from other noodles on the market. Young also gave us some valuable insights into A-Sha Noodles' co-branded...
2022-06-2934 min
Beyond the ShelfWhy private brands need to be bold with Chris Faridniya of ChefsBestThis week, on a very special episode of Beyond the Shelf, we spoke with Chris Fardiniya, ChefsBest's Chief Business Development Officer. Last month, Chris had the pleasure of attending and representing ChefsBest at the 2022 Velocity Institute Innovation Expo + Conference, one of the largest gatherings for private brands, manufacturers, agencies, and other service providers. We sat down with him to discuss what leading experts in the private brand industry are discussing and what he learned from attending the conference. He shared with us why private brands are pushing the boundaries of the food & beverage industry by being bold and innovative...
2022-06-1546 min
Beyond the ShelfTrends in health & wellness with Sarah Marion of Murphy ResearchThis week on Beyond the Shelf, we spoke with the Director of Syndicated Research at Murphy Research, Sarah Marion. Murphy Research's State of our Health (SOOH) series is the largest syndicated health and wellness data tracker. They have been collecting data on consumer behaviors and attitudes around health & wellness, fitness, and nutrition since 2018, and have helped some of the largest food & beverage CPG brands make informed and data-driven decisions. Sarah gave us some valuable insights into the SOOH series and how the data has changed within the past few years. We also discussed some of the biggest trends in...
2022-06-0140 min
Beyond the ShelfImproving your gut health with tasty beverages with Rosa Li of wildwonderGut health is a huge hot topic in the food & beverage industry. Kombucha and cultured products can be found in many different grocery aisles. However, a consistent hurdle for brands in this space is taste. This week on Beyond the Shelf, we spoke with the Founder & CEO of wildwonder, Rosa Li. wildwonder has created a line of delicious, gut-healthy, immune-supporting prebiotic/probiotic beverages with complex and interesting flavor profiles. In this episode, Rosa shared her story of how the brand came to be and gave us some valuable insights into how gut health is a huge factor in our...
2022-05-1827 min
Beyond the ShelfWhat does "grass-fed" actually mean with Julia Joseph of Maple Hill CreameryTerms such as "organic", "grass-fed", and "natural" are used a lot in food & beverage marketing and branding - but what do these terms actually mean? This week on Beyond the Shelf, we spoke with the Co-Founder and Head of Creative & Branding at Maple Hill Creamery, Julia Joseph. In this episode, Julia broke down the differences between "organic" and "grass-fed" meat and dairy, and explained why grass-fed dairy products are often considered higher quality. We also discussed some of the issues that the dairy industry is facing, and what the future of the industry may look like.To...
2022-05-0433 min
Beyond the ShelfSustainable online grocery delivery with Bentley Hall of Good EggsThe online grocery delivery market has grown exponentially since 2020. With more shoppers discovering the convenience of home grocery delivery, there's a growing interest for online grocers who provide sustainably sourced and local food & beverage products. This week on Beyond the Shelf, we spoke with the CEO of Good Eggs, Bentley Hall. Good Eggs is a California-based online grocery delivery service that provides shoppers with access to local and sustainably sourced food & beverage producers. In this episode, Bentley gave us some background on Good Eggs' quality standards for producers and growers and why it's important for them (and their customers...
2022-04-2048 min
Beyond the ShelfCreating a fan favorite ice cream brand with Ben Van Leeuwen of Van Leeuwen Artisan Ice CreamIn the past few years, artisan ice cream brands have leveraged their unique and innovative flavor profiles and high-quality products to become a massively growing market across the country. This week on Beyond the Shelf presented by ChefsBest, we spoke with the Founder & CEO of Van Leeuwen Artisan Ice Cream, Ben Van Leeuwen. In this episode, Ben gave us some background as to how driving an ice cream truck as a teenager led him to open a fan favorite ice cream brand. He also shared with us some of the lessons he learned along the way, including how creating a...
2022-04-0632 min
Beyond the ShelfScaling a plant-based meat brand with Max Elder of NowadaysCreating a plant-based meat brand that not only fills a void in the market but also serves a larger purpose, is the goal for many modern food & beverage brand managers. This week on Beyond the Shelf, we spoke with the Co-Founder & CEO of Nowadays, Max Elder. In this episode, Max shared with us how his background and experience in the Humanities helped him gain a different perspective on the plant-based meat alternative market. We discussed how the market has shifted in the past 10 years, and why it was important for them to create a plant-based meat brand with minimal i...
2022-03-2338 min
Beyond the ShelfBuilding a socially conscious brand with Rod Johnson of BLK & Bold Specialty BeveragesThere is a growing appetite for socially conscious brands. Shoppers want great products that support their communities and initiatives that they care about. This week on Beyond the Shelf, we spoke with the Co-Founder of the socially conscious brand BLK & Bold Specialty Beverages, Rod Johnson. In this episode, Rod shared with us how he and his friend/business partner, Pernell Cezar, created a line of specialty beverages that gives back to communities across the nation and internationally. He also shared how in just a few years their brand gained quite a bit of traction, which landed them partnerships with...
2022-03-0933 min
Beyond the ShelfHow local vertical farming can change the way we think about food with Eddy Badrina of Eden Green TechnologyAccessing fresh produce is a constant struggle for many Americans. This week on Beyond the Shelf, we spoke with the CEO of Eden Green Technology, Eddy Badrina. In this episode, we discussed their greenhouse systems and vertical farming technology that are helping to bring nutritious, fresh, and safe food to communities across the country. Eddy shared with us how their technology differs from traditional greenhouse and vertical farming systems, why shortening the supply chain benefits retailers and consumers, and how their technology can produce fresh fruits and vegetables year around.To stay up to date on all...
2022-02-2341 min
Beyond the ShelfCan better-for-you products be indulgent with Sydney Chasin of Chasin' Dreams FarmsTypically, better-for-you products are often characterized by their functional properties but often aren't seen as indulgent. Although great strides have been made in the industry to make better-for-you products that taste great, overcoming that long-standing stereotype is a battle that many brands are tackling. This week on Beyond the Shelf presented by ChefsBest, we spoke with the Founder of Chasin' Dreams Farm, Sydney Chasin. In this episode, Sydney gives us some background into the farming and production of sorghum, an ancient grain that is extremely versatile and is considered to be environmentally sustainable. She also shares how Chasin' Dreams...
2021-08-2526 min
Beyond the ShelfWhat's new in the vitamin and supplement industry with Michael Vercelletto of Church & DwightIn this very special 100th episode of Beyond the Shelf presented by ChefsBest, we spoke with the Marketing Director of Vitamins, Minerals and, Supplements at Church & Dwight, Michael Vercelletto. In this episode, Michael shared with us how Vitafusion and L'il Critters have continued to share their core value of providing delicious vitamins for all. We also discussed how the last year has shaped the vitamin and supplement industry, as well as how their partnership with the Fruit Tree Planting Foundation is helping to bring fresh affordable food options to underserved communities. To stay up to date on a...
2021-08-1130 min
Beyond the ShelfHow is saffron harvested? with Mohammad Salehi of Heray Spice Known as one of the most expensive spices in the world, there's much about saffron that Western cultures often misunderstand. This week on Beyond the Shelf, we spoke with the CEO & Co-Founder of Heray Spice, Mohammad Salehi. In this episode, Mohammad shared with us how their business is bringing equity to Afghani farmers through promoting sustainable farming practices as well as helping to de-mystify American's knowledge of saffron. They also gave us some much-needed insight into the global saffron market, and the variety of quality that can be found around the world. If you are interested in b...
2021-06-3026 min
Beyond the ShelfHow customers can help create new flavor profiles with Brian Tate of Oats OvernightInnovation products are often a risky move for food & beverage brands. Even with substantial market testing and research, your core customers may still not be receptive to new flavor profiles. But what if you could use your most dedicated customers to help beta-test new products? This week on Beyond the Shelf, we spoke with the Founder & CEO of Oats Overnight, Brian Tate. Brian shared with us how Oats Overnight utilizes a subscription service to get feedback on new flavor profiles from their core customers. With over 20,000 people signed up for their monthly subscription service, and an internal collaborative work...
2021-06-1627 min
Beyond the ShelfWhy innovation is key in the hard seltzer category with Nate Medow & Zeke Bronfman of SESHThe hard seltzer category has exploded in the past two years. With dozens of national and regional brands on shelves and new products launching every month, the category has become highly competitive. However, the category seems to be lacking in variety and innovation in flavor profiles and ingredients - until now. This week on Beyond the Shelf, we spoke with the Co-Founders of SESH, Nate Medow & Zeke Bronfman. In this episode, Nate and Zeke share their journey of making a low-calorie, low-carb, naturally flavored, diabetic-friendly hard seltzer with robust flavor profiles. The duo explained how they saw a void...
2021-06-0231 min
Beyond the ShelfNavigating Ad Claims: Episode 3 with Pamela Deese of Arent FoxThis week on Beyond the Shelf, we finish our conversation with Pamela Deese, Partner at Arent Fox in Washington DC. Last week, in episode 2, we discussed what happens when brands make claims that are not or cannot be substantiated, and how ad claim laws and regulations apply to social media advertising. This week is all about awards and certifications, including how brands can earn them, how they may be used in marketing, and why you should never create your own certification program. We also touched on how advertisers (and your legal teams) can keep up with recent NAD rulings...
2021-05-1932 min
Beyond the ShelfNavigating Ad Claims: Episode 2 with Pamela Deese of Arent FoxThis week on Beyond the Shelf, we continue our conversation with Pamela Deese, Partner at Arent Fox. In last week's episode, Pam gave us an overview of what ad claims are, who makes them, and what is needed to make them. This week, we discussed what happens when brands make claims that are not or cannot be substantiated. Pam shares how the National Advertising Division (NAD) of the Better Business Bureau works, and what brands need to know about the laws and regulations surrounding advertising claims. Also in the episode, we spoke about how social media factors into existing...
2021-05-1237 min
Beyond the ShelfNavigating Ad Claims: Episode 1 with Pamela Deese of Arent FoxThis week on Beyond the Shelf, we are extremely excited to release the first episode of a 3-part series on Navigating Ad Claims with Pamela Deese, Partner at Arent Fox in Washington D.C. In this first episode, Pam gave us an overview of what types of claims can be made in advertising, who makes them, and what is needed to make them. She also breaks down the process that food & beverage brands need to consider before making any sort of claim in their marketing materials and touched upon what happens if a claim is made without proper substantiation.
2021-05-0526 min
Beyond the ShelfWhy functional beverages are the future of the industry with Todd O'Gara of wanu water This week on Beyond the Shelf, we spoke with the President and Founder of wanu water, Todd O'Gara. wanu water has created flavored, nutrient-infused functional beverages that help boost your energy and metabolism. In this episode, we discussed the history of the beverage industry including how sugary drinks gained popularity throughout the 90s and 2000s, and how tides are quickly turning. Todd gave us some insights into where they felt the industry was lacking, and their functional beverages are hitting on a lot of the trends that consumers are interested in. If you are interested in being a...
2021-04-2122 min
Beyond the ShelfHow wildfires affect the wine industry with Philippe Langner of Hesperian Wines As one of the biggest wine producers in the country, every year California's wildfire season takes a huge toll on our local and national wine industry. This week on Beyond the Shelf, we spoke with Winemaker and the Owner of Hesperian Wines, Philippe Langner. In this episode, Philippe gave us some insights into how California wildfires affect the wine industry in Napa Valley. He also shed some light on the extensive aging process of wine, and how environmental factors play a huge role in the production of high-quality wine - as well as how he is working towards overcoming l...
2021-04-0732 min
Beyond the ShelfHow to create a great tasting zero-sugar beverage with Jennifer Ross and Cristina Ros Blankfein of SwoonCracking the code of creating a zero-sugar beverage that still tastes great has been a challenge for many brands for many decades. This week on Beyond the Shelf, we spoke with the co-founders of Swoon, Jennifer Ross and Cristina Ros Blankfein. Jennifer shared her experience living with diabetes and how that led them to create a line of diabetic-friendly lemonades and simple syrup that contains zero sugar and no artificial sweeteners. They also gave us some background into why creating a zero-sugar beverage is so tricky, and what the reception has been like since they launched.If...
2021-03-2427 min
Beyond the ShelfWhat does it mean to "go public" with Jaxie Alt of Stryve Biltong It's not often that we get to follow-up with brands we previously interviewed. However, after watching their business rapidly expand, one of their products qualifying for a ChefsBest Excellence Award, and seeing their recent announcement about going public - we just knew we had to have them back on. This week on Beyond the Shelf, we had the honor of speaking with entrepreneur and Co-CEO of Stryve Biltong, Jaxie Alt. In this exciting follow-up to a previous episode with the Co-Founder of Stryve, Gabe Carimi, Jaxie gave us an update on how the brand has been doing and gives u...
2021-03-1028 min
Beyond the ShelfWhat are fermented products and how can they help you? with Lauren Mones of Fermenting Fairy "Fermented" has quickly become one of the biggest buzzwords within the food & beverage industry. With an influx of new kombucha, kimchi, and other fermented products hitting the shelves in the past year, there's no shortage of these wellness-focused products. However, many consumers are still unsure as to what exactly does "fermented" actually mean, and why are these products so popular? This week on Beyond the Shelf, we spoke with the CEO and Founder of Fermenting Fairy, Lauren Mones. She shared with us her personal journey with gut health, as well as how fermented products differ and why many consumers h...
2020-08-1243 min
Beyond the ShelfHow can brands plan for an uncertain future - with Walker Smith of Kantar 2020 has proven to be a challenging year for many brands. COVID-19 partnered with the growing demand for social justice has forced many companies to look inward and reconsider their business practices. This week on Beyond the Shelf, we spoke with Walker Smith. Smith is the Chief Knowledge Officer, Brand & Marketing at Kantar. In this episode, they shared with us what food & beverage brands need to do in order to adapt to the ever-changing market. With the ongoing pandemic preventing long-term planning, and the Black Lives Matter movement placing necessary pressure on brands to reevaluate their business practices, Smith explains w...
2020-07-2931 min
Beyond the ShelfWhy are consumers stocking up on protein powders? with Claire Morton Reynolds of New Hope Network Once considered a product designed for athletes and muscle recovery, protein powders have evolved rapidly to fit into many consumer's daily routines. With the growing popularity of alternative forms of protein, this ever-changing market has been on the rise for many years now. This week on Beyond the Shelf, we spoke with Claire Morton Reynolds about the data her team has collected about the rising and stable popularity of protein powders. Claire is a Senior Industry Analyst at Nutrition Board Journal and New Hope Network. In this episode, she shared with us how the protein category has been on a...
2020-07-0828 min
Beyond the ShelfWhat can new business owners expect when launching a brand - with Cindy Poiesz of Supernola Although still a relatively small brand, Supernola has taken the snacking world by storm. Focused on good-for-you ingredients, and promoting a healthy balanced lifestyle, they exude all the qualities an upcoming brand needs to succeed - especially during these trying times. This week on Beyond the Shelf, we spoke with Cindy Poiesz, the co-founder and CEO of Supernola. She shared with us how they have created a superfood-packed snack that ticks a lot of the boxes that modern, wellness-focused consumers are interested in. She also gave us tips on what young entrepreneurs should expect (and plan for) when starting t...
2020-06-2418 min
Beyond the ShelfHow can private labels stand out? with Aimee Becker of DaymonIn the past few years, many companies have revitalized their private labels. With new modern packaging and increased consumer interests, private brands are on the rise. This week on Beyond the Shelf, Aimee Becker shared with us her recommendations on how private brands should maneuver through these tricky times in order to build a lasting relationship with their new (and existing) customers. As the Senior Vice President of Brand Development at Daymon, Aimee has over ten years of experience with helping brands build their private labels. In this episode, Aimee walked us through the history of private labels, and...
2020-06-1038 min
Beyond the ShelfHow are online grocery retailers faring through COVID-19? with Brandon Wehmeyer of BoxedOnline grocery retailing has been on our radar for many years now. But recently, as COVID-19 has forced consumers to seek out alternative shopping methods, many digital platforms have seen a boom in business. But how have online grocery retailers reacted to this sudden increase in traffic? This week on Beyond the Shelf, we spoke with Brandon Wehmeyer, the Senior Private Brands Product Development Manager at Boxed. He shared with us what has made this online retailer warehouse-style grocery retailer the "Costco for millennials". He also explained to us how COVID-19 has jumpstarted the rising interest in online grocery...
2020-05-2730 min
Beyond the ShelfHow can emerging brands get better distribution - with Larissa Russell of Pod FoodsIt's no surprise that most large distribution systems favor national brands. They have the funding and stable logistical systems that allow buyers to trust them. For smaller, emerging brands, this isn't always the case. Grocery buyers are less likely to purchase from these brands because of the uncertainty about whether they could consistently stock their shelves due to inadequate distribution systems. This week on Beyond the Shelf, we spoke to Larissa Russell, the CEO & Co-founder of Pod Foods. She shared with us how small brands are often underrepresented on grocery shelves because of inaccuracies in common distribution systems, and...
2020-05-1325 min
Beyond the ShelfHow can food waste be upcycled? with Daniel Kurzrock of ReGrainedDid you know that it takes 1 lb of grains to make 1 six-pack of IPA beer? And although many breweries donate their leftover grains to farms for feed, much of it is left unused. This food waste is often full of nutrients, and with the right technology could be turned into a superfood. This week on Beyond the Shelf, we spoke with Daniel Kurzrock, the Co-Founder and CEO of ReGrained. He shared with us not only how his company partners with breweries to turn leftover grains into delicious snacks, but also how their patented technology could revolutionize food waste throughout...
2020-04-2932 min
Beyond the ShelfHow can brands continue marketing during COVID-19? with Jess Saba of Good Point PRIn just a few months, COVID-19 has completely flipped America on its head. With panic spreading rapidly, many brands are struggling to stay afloat and react properly to consumer's reasonable concerns. Although some markets within the food & beverage industry have seen an increase in sales, many brands that have been deemed non-essential are having to think out-of-the-box to appeal to the ever-changing consumer demand. This week on Beyond the Shelf, we spoke with Jess Saba (founder of Good Point PR) about what brands can do during COVID-19. She shared with us how companies should approach marketing during the pandemic...
2020-04-1537 min
Beyond the ShelfWhy hard kombucha should be your new go-to drink - with Adam Hiner of Boochcraft Kombucha. Love it or hate it, it's here to stay. The cult-favorite, probiotic heavy beverage has taken the industry by storm in the past five years. Focusing on their wellness properties, many brands have found their audience in health-minded individuals who are seeking a unique beverage experience. But this is just the tip of the iceberg for the market. Enter hard kombucha. Meeting at the intersection of wellness and alcohol, hard kombucha has quickly become a fan favorite. This week on Beyond the Shelf, we spoke with co-founder of Boochcraft, Adam Hiner. He shared with us his experience launching C...
2020-04-0222 min
Beyond the ShelfWhat is cell-based meat? with Megan Poinski of Food DiveSustainability has been and will continue to be an important discussion within the food & beverage industry. Many brands have already taken the necessary steps to lessen their environmental impact, but there is still plenty of room for improvement. The meat industry, in particular, has been consistently under fire for their non-sustainable practices. However, a new market is in development, one that could theoretically change the industry forever: cell-based meat. This week on Just a Taste, we spoke with Megan Poinski, a Senior Editor at Food Dive. We discussed what exactly is cell-based meat, and the legislative conundrum that the...
2020-03-1830 min
Beyond the ShelfHow can CBD help athletes? with Beau Wehrle of DEFY Once dominated by brands such as Gatorade or Powerade, the functional/performance beverage market has recently undergone a huge resurgence. With the help of trendy ingredients, such as CBD, brands have been reshaping how consumers view this once-booming market. With an emphasis on nutritional and performance benefits, this (new) market is hitting all the sweet spots for modern consumers. This week on Just a Taste, we spoke with Beau Wehrle of DEFY. Their CBD-infused performance drink is the first to be made with athletes in mind. We discussed how the product came to be, as well as the hurtles th...
2020-03-0541 min
Beyond the ShelfHow can the supply chain be more transparent? with DJ Bodden of Farmer ConnectHow much do you actually know about our food supply chain? In its most simple form, we'd like to think that our food goes from the farmers/producers to the distributors, to the store, and then to the consumer. But it's rarely that simple. In fact, typically there are a lot more steps to the process. And with the growing trend of consumers wanting to know more about where their food is coming from, transparency is key in making consumers happy. This week on Just a Taste, we spoke with DJ Bodden, who is the Chief Operations Officer of...
2020-02-2038 min
Beyond the ShelfHow can AI help with product development? with Jason Cohen of Analytical Flavor Systems Did you know that 95% of food & beverage products fail within the first three years? Whether that happens during research and development, or during marketing testing, companies must do everything they can to reduce the risk of failing from the beginning. One of the best ways to do this is to develop flavor profiles that appeal to their specific demographics. This week on Just a Taste, we spoke with Jason Cohen who is the CEO and Founder of Analytical Flavor Systems who have created Gastrograph, an AI system that analyzes human sensory perceptions of flavor, aroma, and texture. Food and b...
2020-02-0539 min
Beyond the ShelfHow is cannabis being used within the food & beverage industry? with Scott Riefler of SōRSE Technology As of January 2020, 11 states have fully legalized cannabis. And as this number continues to grow, the food and beverage industry is quickly reacting by developing products using CBD and hemp oils. Whether that be edibles or beverages, this growing market is facing a lot of issues. One such issue is the lack of widespread technology that allows manufacturers to manage consumer experience through proper dosage and chemical interactions. This week on Just a Taste, we spoke with Scott Riefler of SōRSE Technology about the booming cannabis market in the food and beverage industry, and how their innovative water-soluble oi...
2020-01-2238 min
Beyond the ShelfHow can supply chain innovation help local farmers? with Patrick Mateer of Seal the Seasons Throughout the past several years, many consumers have been increasingly focused on shopping more locally, especially with their produce. However, local farmers oftentimes do not have the resources to be able to supply their produce to a larger scale on their own. They are also at the mercy of environmental influences that may affect their harvest. This week on Just a Taste, we spoke to Patrick Mateer, Co-Founder and CEO of Seal the Seasons, who have created a network of local farmers which allows growers to produce, freeze, and sell their produce in regional grocery stores. We spoke to t...
2020-01-0833 min
Beyond the ShelfWhat does the future hold for hard seltzers? with Lillianna Byington of Industry DiveWithout a doubt, one of the biggest trends in the food & beverage industry during 2019 was hard seltzers. Whether you were at a bar, a sporting event, a concert, or a friend's BBQ, it was nearly impossible to miss these incredibly trendy drinks. But the most intriguing thing about this trend wasn't necessarily the low-ABV carbonated beverages itself, but rather how brands like White Claw utilized social media and the power of peer influence to boost sales. This week, on Just a Taste, we spoke with Lillianna Byington, Associate Editor at Industry Dive, to discuss why hard seltzers were incredibly...
2019-12-2321 min
Beyond the ShelfWhat is mindful eating? with Lynn Rossy of The Center for Mindful EatingIn the age of social media, fad diets spread very quickly. Seemingly every week there's a new diet, or "study", that tells people to stay away (or eat more of) specific nutrients/ingredients. We're constantly flooded with information that attempts to inform us of what is and isn't good for us. However, it's rarely that simple. What works for one person may not work for another. In fact, one of the best resources to determine what is/isn't good for you is usually your own body. This week on Just a Taste we spoke with Lynn Rossy (health...
2019-12-1132 min
Beyond the ShelfIs 2020's biggest trend zero-proof alcohol? with Marcus Sakey of Ritual Zero ProofAs consumers are becoming much more health-focused, they are becoming more critical of the products they buy, in particular alcoholic beverages. This has given rise to an exploding trend within the industry: zero proof alcoholic beverages. Whether that be beer or spirits, consumers are interested in trying non-alcoholic alternatives for their favorite beverages. This week on Just a Taste, we spoke with Marcus Sakey, one of the founding partners of Ritual Zero Proof who have created non-alcoholic whiskey and gin alternatives. In this episode we discuss what made them interested in creating a product that mimics the flavors...
2019-11-2019 min
Beyond the ShelfHow can the industry cater to flexitarians? with Phil Wong & Dave Betts of Misfit FoodsAs American consumers are becoming more conscious of not only the ingredients of their food, but also how the food & beverage industry affects the planet, there is a growing interest in products that serve multiple purposes. This week on Just a Taste, we talked with Phil Wong and Dave Betts of Misfit Foods, who produce sausages that contain 50% vegetables and 50% humanely raised chicken. With our host, Scott Curry, they discussed how they realized there was a gap in the industry for products that appealed to people who want to eat more vegetables but still consume ethically sourced meat.
2019-11-0728 min
Beyond the ShelfHow important is a digital marketing strategy? with Wendi Liechty of KWSM: A Digital Marketing AgencyIt's no secret that digital marketing, in particular social media platforms, have the ability to change and transform at an exponential rate. And because of that, brands often struggle with keeping up-to-date with current digital marketing trends. This week on Just a Taste, we sat down with Wendi Liechty from KWSM: A Digital Marketing Agency to discuss recent trends in digital marketing, the importance of creating (and sticking to) a strategy/plan, as well as common mistakes that brands make when creating and promoting content.
2019-10-2322 min
Beyond the ShelfEverything you need to know about plant-based burgers with Christopher Doering of Food DiveIn the past few years plant-based burgers have become one of the biggest trends in the food and beverage industry. Appealing to consumer's interest for more sustainable products, brands are attempting to find their seat at the table for this exploding trend. We sat down with Christopher Doering, Senior Editor at Food Dive, to discuss the past, present and future of the plant-based "meat" market.
2019-10-0931 min
Beyond the ShelfWhat makes a millennial click? with Dan Negroni of LaunchboxThere are no shortage of food and beverage companies seeking to crack the millennial code with their product positioning and marketing. We sat down with world-renowned speaker and founder of Launchbox, Dan Negroni, to gain a better understanding about what makes millennials click, and also how to empower and inspire them within your companies as next-generation leaders.
2019-09-1727 min
Beyond the ShelfDo you know what is in the wine you are drinking? with Matt Williams of Secco Wine ClubDo you know what is in the wine you are drinking? Matt Williams of Secco Wine Club enlightens us on the truth about mass produced wine, and what 0 added sugar, 0 chemicals, and Eco Friendly wine can do for taste and your body.
2019-06-1125 min
Beyond the ShelfHow can early stage investors help emerging brands? with Dayton Miller of Boulder Food GroupDayton Miller, Managing Partner of Boulder Food Group, joins host Scott Curry to share how his venture capital firm assesses potential investments amongst the titanic shift in consumer mindset and buying behaviors underway in food and beverage, and offers his red flags for entrepreneurs.
2019-04-1025 min
Beyond the ShelfHow does color impact taste? with Dr. John Hayes of Penn State's Huck Institutes of the Life SciencesHow does color impact taste? Spend some time with Dr. John Hayes associate professor of food science and director, Sensory Evaluation Center at Penn State, as he discusses findings from his recent research published in Food and Quality Preference, a journal dedicated to sensory, consumer and behavioral research. He and host Scott Curry also take a look back at Crystal Pepsi and Heinz Green Ketchup, and discuss whether or not other contexts, such as brand, impact the taste experience for a consumer.
2019-02-2834 min
Beyond the ShelfWhat is the future of cannabis in food and beverage? with Dave Donnan of A.T. KearneyWhat is the future of cannabis in food and beverage? Join Consumer Products & Retail Practice expert Dave Donnan of A.T. Kearney as he examines the current state and potential for hemp and cannabis and its potential impact on the food and beverage industry. He and host Scott Curry discuss the complicated legal landscape and consumer expectations for the booming cannabis business within supermarket retail and beyond. Dave also shares his perspective on the current state of dinner amid the backdrop of the evolving American family.
2019-02-1530 min
Beyond the ShelfWhat is aloe-infused water? with Ken Kisoo Park of Detox WaterInspired by his mother’s aloe remedies, Ken Park – Founder/CEO of Detox Water, created a deliciously flavored aloe infused water that is now surging in popularity across the nation. Incubated in his Babson College dorm, Ken started his journey by first private labeling a popular Asian aloe drink. With an appealing name, and striking packaging, Ken’s product caught on and started to move by the pallet. This episode of Just a Taste explores the roots of Detox Water, the potential health benefits of ingesting aloe, and insightful anecdotes and advice on being a successful entrepreneur.
2019-02-0124 min
Beyond the ShelfWhat are the top 3 facets of food and beverage packaging safety? with Gary KetsenbaumWhat are the top 3 facets of Food and Beverage packaging safety? Go through these important topics and get an informative overview of product packaging with expert Food Packaging Consultant, Gary Kestenbaum. He and host Scott Curry discuss the various considerations companies need to make when developing packaging including design, product/package interaction, pricing, supplier, and much more. Also, find out the great extent some Food and Beverage companies are going through to train their employees in packaging quality control.
2019-01-1829 min
Beyond the ShelfWhat is biltong? with Gabe Carimi of Stryve BiltongHost Scott Curry takes a deep dive into the world of Biltong with Gabe Carimi, former NFL player, Co-Founder, and Co-CEO of Stryve. Learn what inspired Stryve to be started, what it entails to produce their innovative product, and what Gabe looks for in teammates when building a successful company.
2018-12-0626 min
Beyond the ShelfWhat does it mean to "eat kosher"? with Yaron Weitzman of Bleacher ReportYaron Weitzman, NBA Writer for Bleacher Report, discusses what it means to eat kosher and shares some funny stories about his personal experiences with it.
2018-11-1422 min
Beyond the ShelfHow can you live a balanced life? with Nancy ClarkNancy Clark, an internationally known sports nutritionist and author, discusses her secrets to living a balanced and healthy life.
2018-10-3023 min
Beyond the ShelfHow can you reinvigorate an iconic brand? with Ciare James of ConagraCiare James, Brand Director of Frozen Meals at Conagra, has successfully led efforts to revitalize and contemporize iconic brands like Hunt’s, Reddi-wip and most recently, Banquet through core business rejuvenation, winning innovation and compelling communication. Learn more about her and what she is doing today to continue to lead Conagra to success.
2018-10-1729 min
Beyond the ShelfWhat are some of the challenges around seafood? with Lilani Estacio of Orca Bay SeafoodsLilani Estacio, Head of Marketing and Communications at Orca Bay Seafoods, discusses some of the myths surrounding seafood, the challenges of getting people to cook it at home, and how Orca Bay always keeps their seafood fresh for the consumer.
2018-09-2621 min
Beyond the ShelfHow can workforce training help with food waste? with Aviva Paley of Kitchens for GoodAviva Paley, Senior Director and Co-Founder of Kitchens for Good, shares how her company is breaking the cycles of food waste, hunger, and poverty through innovate solutions in workforce training, healthy food production, and social enterprise.
2018-09-1222 min
Beyond the ShelfHow can local produce change the world? with Abby Prior of BrightFarmsAbby Prior, Vice President of Marketing at BrightFarms, discusses her companies mission to improve the health of the planet and the health of society by bringing more local produce to more people nationwide. Find out how BrightFarms is using less water, less shipping fuel and less land than industrialized produce companies while also providing a more nutritious and better tasting product.
2018-08-2929 min
Beyond the ShelfWhat is fair trade cocoa? with Dianna Lovett of CocomamaDianna Lovett, Founder of Cocomama, discusses her lifelong love affair of chocolate and her big hearted wish for a world in which delicious treats could be enjoyed with peace of mind. Lovett wanted to create a company that would utilize only ethically responsible cocoa while supporting small-scale farmers. She traveled the world from West Africa to Central America to find the perfect beans and discovered FUNDOPO, an Organic, Fair Trade cooperative in the Dominican Republic.
2018-08-1524 min
Beyond the ShelfWhat is a meat snack bar? with Mark Tilsen of Tanka BarMark Tilsen President and Co-Founder of Native American Natural Foods, the innovator of the first national meat snack bar, Tanka Bar, joins our podcast. Tilsen explains how the Tanka Bar is helping break the social, economic, and political isolation of the Indian reservation where it is produced and how buffalo meat is healthier and more environmentally sustainable than beef.
2018-08-0225 min
Beyond the ShelfWhat is the NBA's secret addiction? with Baxter Holmes of ESPNESPN Writer Baxter Holmes joins the “Just a Taste” podcast to discuss his James Beard Award winning article titled “The NBA’s Secret Addiction”. This article explores how PB&J sandwiches became a favorite snack for players and teams across the league. It also dives into the level of devotion they had to this childhood favorite, from grilling the sandwiches to having full on buffets with multiple jams and condiments.
2018-07-1917 min
Beyond the ShelfHow are millennials shaping the food industry? with Maura Judkis of the Washington PostWashington Post Reporter, Maura Judkis, joins us to open eyes on the problem of sexual harassment in the restaurant industry and also discuss lighthearted topics like the dining habits of millennials.Judkis explains how and why sexual harassment became so prevalent in restaurants and what is being done, or unfortunately not being done, now that it has been exposed. On a very different note, she reveals how millennial dining habits are shaping the food industry.
2018-07-0527 min
Beyond the ShelfWhat's it like being a celebrity chef? with Chef Melissa MayoCelebrity chef, yoga fanatic, mom, wife and word traveler, Melissa Mayo, shares her unique experiences and beliefs on this week’s episode of Just a Taste.Mayo discusses a wide range of topics that include her journey from accountant to celebrity chef, how thoughts can sculpt your health and the excitement of opening her dream cooking school in Tuscany.
2018-06-2127 min
Beyond the ShelfWhat makes the poultry industry so successful? with Mike Cockrell of Sanderson FarmsMike Cockrell, Treasurer and Chief Financial Officer of Sanderson Farms – the 3rd largest poultry producer in the United States – explains how honest business practices and honest relationships has led to their success.Cockrell speaks with expertise and insight since he has experienced it all at Sanderson farms. From their humble beginnings as a small chicken hatchery in rural Mississippi to their perch atop the poultry world producing 4.5 billion pounds of chicken each year, gain valuable insight into Sanderson Farms and the poultry industry in this episode of Just a Taste.
2018-06-0740 min
Beyond the ShelfHow to continue success with a legacy brand - with Domonic Biggi of Beaverton FoodsIn a world where lean, successful companies are often bought out by massive conglomerates, Beaverton Foods, a condiments business founded in 1929, has remained true to its roots of being a family-owned business with a focus on producing quality products and taking good care of its associates.The CEO of Beaverton Foods, Domonic Biggi, speaks with ChefsBest on this episode of Just a Taste about the company’s humble beginnings during the Great Depression as well as what business is like today. He also shares insights on working with family, appreciating the hard work and sacrifice of...
2018-05-2421 min
Beyond the ShelfWhat is a "Gastronaut"? with Stefan GatesStefan Gates is an author, TV presenter, and self-proclaimed “gastronaut” who is obsessed with the strange and adventurous stories behind food and digestion. His interest in food began while he was attending Oxford University. As a poor college student, he couldn’t exactly afford to take a date out to a nice place, so naturally he learned to cook. Later, he got fed up with wimpy food writing and decided to try this sort of writing out for himself, and voila! He found his passion experimenting with recipes and blowing up food for fun.From the most excited descri...
2018-05-0329 min
Beyond the ShelfHow can we prevent food waste? with Patrick Bultema of FoodMavenWith hundreds of billions of dollars lost each year to food waste, the food system has a serious oversupply issue. Food waste continues to be a massive problem while 68% of farmers are on the verge of bankruptcy and 42 million Americans are food insecure. Notice the discrepancy here? So does FoodMaven.Lots of people have tried to solve the food waste problem, but FoodMaven’s model, which is currently running out of and will be expanding from Colorado, is different. After all, the startup was able to secure investor funding and board representation from big-names like Walter Robb, who is...
2018-04-2626 min
Beyond the ShelfWhat's new in the grocery industry? with Phil Lempert of SupermarketGuru.comPhil Lempert, cleverly known as the Supermarket Guru®, has been identifying impending trends in the food and beverage industry for over 25 years. In this episode of Just a Taste, we learn what started Phil down his path, trends such as intelligent search engines that are re-shaping the industry, and what consumers these days are really after when grocery shopping. We also discourse on the importance of taste to the consumer, how we really ought to listen to millennials instead of bashing their ideas, and even which app can help you pick out the best seafood.
2018-04-1135 min
Beyond the ShelfHow can you cook smarter, with an app? with Joshua Sigel of InnitThink about your oven and your refrigerator for a second. What do these items have in common? For one, they’re kitchen appliances. Less obviously, though, they often lack the ability to connect to the Internet of Things and your phone, in particular.Innit is seeking to change this reality. Speaking with Josh Sigel, Chief Operating Officer at the newly launched startup, we learn about the need for bringing digital conveniences into the kitchen through a common platform. Through the Innit app, users can receive personalized meal recommendations, grocery shopping lists, and video preparation instructions. In...
2018-03-2930 min
Beyond the ShelfWhat does it mean to be food insecure? with Cathy Davis of Feeding America41 million Americans are food insecure, meaning they don’t know for sure if they’ll have their next meal. Despite its high prevalence domestically, hunger is often stigmatized and, thus, not talked about. With so many people lacking awareness of food insecurity, Cathy Davis joined Feeding America as Chief Marketing and Communications Officer to help shed light on the issue. She explains how, as the third largest nonprofit in the nation, Feeding America is a powerful and efficient food-alleviating machine. It has 60,000 food pantries and soup kitchens and boasts that about a third of the food it provides is p...
2018-03-1527 min
Beyond the ShelfWhat makes packaging exciting? with David Ziegler-Voll of Marketing by DesignWhen you think of really fun store brand packaging, what’s the first thing that comes to mind? It would be no surprise if “Trader Joe’s” was your answer as the mostly private label grocer has long been a leader in creating interesting, clever designs out of packaging that could easily be very basic.In this episode, we speak with David Ziegler-Voll, who was formerly Trader Joe’s Senior Package Designer for ten years and is now Creative Director at Marketing by Design. Having designed about 150 Trader Joe’s SKUs a year, Ziegler-Voll highlights important packaging design tips from hi...
2018-03-0127 min
Beyond the ShelfWhat's new with the restaurant industry? with Bret Thorn of Nation’s Restaurant NewsAs someone who keeps close tabs on the restaurant industry, Bret Thorn, Senior Food Editor for Nation’s Restaurant News, has tried fares ranging from fermented Icelandic shark to Japanese shrimp ganglia. In this podcast, he shares his knowledge on foodservice operations and trends. We learn that being a chef is now “sexy,” that restaurants are increasingly sourcing locally, and where to find the best affordable foods when eating out.
2018-02-1525 min
Beyond the ShelfHow cashew farming can make a difference - with Don Larson of Sunshine Nut CoDon Larson was once a highly successful executive at Hershey with a Porsche and a hot air balloon. But disillusioned with corporate life, he sold all his toys and, together with his wife and youngest child, moved to Mozambique to offer hope to one of the world’s poorest countries. Sunshine Nut Co was born out of a vision to help orphans, widows, and everyday people struggling in poverty through offering them the opportunity to work their way out of poverty, giving them a hand up – not a handout. Now distributed in major retailers like Whole Foods and Wegm...
2018-02-0834 min
Beyond the ShelfHow are natural foods changing the industry? with Mark Mallardi of New Hope NetworkMark Mallardi is Executive Director of Strategic Development for the NEXT Data & Insights division of New Hope Network, which combines proprietary knowledge and deep industry expertise to help brands understand and identify opportunities within the natural food and beverage landscape. In this podcast, we get a behind-the-scenes glimpse into the company’s operations, as Mark describes the steps it took when creating a comprehensive blueprint for bringing one South American super fruit to the U.S. market. We also learn how the tide is turning at major CPG companies, as they acquire natural foods startups and have outposts in...
2018-01-1852 min
Beyond the ShelfWhat is the history of private brands? with Christopher Durham of My Private BrandFrom meeting consumer demand to stretch dollars during the Great Recession to now helping retailers differentiate themselves, store-owned brands have seen notable growth in recent years. In this episode, Christopher Durham, private brands expert and president of My Private Brand, walks us through the evolution, current state, and possible future of private brands. We also explore such topics as how millennials affect the store brand trend and which marketing strategies work for store brands.
2017-12-1433 min
Beyond the ShelfHow can two competing brands work together? with Adam Beane & Erik Havlick of ConagraHow do two previously competing brands come together to build off one another’s strengths? In this podcast, Adam Beane, senior brand manager of Conagra’s protein snacking group, and Erik Havlick, co-founder and VP of sales for Thanasi Foods, provide firsthand insight into this question as their category-sharing brands – Slim Jim, Duke’s Smoked Meats, DAVID Seeds, and BIGS Seeds – now fall under the same umbrella following Conagra’s acquisition of Thanasi Foods. Our guests also dive into the growth of snacking, nuances behind the category, consumer market segmentation, creating a continuum of options for consumers as they mature...
2017-12-0634 min
Beyond the ShelfHow tea can give back to the community? with Dan Klein of Tiesta TeaDan Klein, CEO and co-founder of Tiesta Tea, tells the story of how he and his childhood friend took a trip to Prague, discovered loose leaf tea, and decided to found Tiesta Tea. As #759 on the Inc. 5000, Tiesta is not only growing at a rapid pace; it is also giving back to the community in unique and inspiring ways.
2017-11-3041 min
Beyond the ShelfWhat is it like being a chef instructor? with Wook Kang of Kendall CollegeHaving come from a Korean background and held positions at Le Cordon Bleu, Chef Wook Kang shares insights into hallmarks of Korean food as well as the importance of honoring culinary traditions more broadly. The life of a chef instructor, surprising skills required of culinary students, and the persevering trend of fusion cuisines constitute just a few of the diverse topics Kang walks us through in this latest episode of Just a Taste.
2017-10-0437 min
Beyond the ShelfWhat is stevia? with Carol May of Wisdom Natural BrandsIn this podcast, we learn about stevia’s history, chemical properties, and relevance to sugar-related disease. Carol May, CEO/Chairman of Wisdom Natural Brands which produces SweetLeaf Stevia, enlightens us on the efforts of her late husband James to bring stevia to the US. Additionally, Carol discusses the long, yet rewarding journey from developing stevia product with her husband out of their garage to, now 35 years later, seeing wide distribution of SweetLeaf Stevia in over 30 countries.
2017-09-2823 min
Beyond the ShelfHow can you change your diet? with Jeanne David of Outer Aisle GourmetIn this episode, we hear from Jeanne David who, in addition to being founder and president of Outer Aisle Gourmet, is an outstanding health advocate and humanitarian in her own right. Jeanne describes her and her husband’s journey into their permanent dietary change of cutting out breads and other foods with a high glycemic index and how they have shared their health passion with consumers. She also fills us in on some fun ways one can easily use cauliflower as a delicious bread alternative.
2017-09-2020 min
Beyond the ShelfWhat is it like being a private chef for an NBA star? with Ryan LopezEverybody has a story. Everybody has a start. In this episode with the private chef for Kevin Durant, Chef Ryan Lopez explains his evolution from teenage busboy to culinary graduate needing a job to, now, one of the key players in setting up the NBA Champion for success. Listen to learn Kevin’s favorite meal and what Chef Ryan might make if guests, like Kevin’s mom or teammate Steph Curry, were stopping by.
2017-09-1327 min
Beyond the ShelfWhat is organic water? with Adam Lazar of AsarasiWould you have guessed that certified organic water might just be the next thing? What about certified organic water from maple trees? In this podcast with creative and sustainably-minded CEO of Asarasi, Adam Lazar, we learn why using water from maple trees can help protect our natural resources, provide increased market opportunities for maple tree farmers, and give consumers truly crisp and clean tasting water.
2017-09-0944 min
Beyond the ShelfHow are food trends determined? with Suzy Badaracco of Culinary Tides (Part 2)In this second part of our podcast with food industry trends expert Suzy Badaracco, host Scott Curry asks questions rapid-fire style about hot topics ranging from the obesity epidemic to a rising global population. Suzy informs us of current and future trends to expect on these far-reaching issues. We learn that Millennials want their kids’ menus to be mini-versions of adult menus, that Gen Z is more sustainably-driven than Millennials, that GMO’s will have to increase to meet global dietary needs, and much more.
2017-08-1715 min
Beyond the ShelfHow are food trends determined? with Suzy Badaracco of Culinary Tides (Part 1)Suzy Badaracco, a toxicologist, certified chef, and registered dietitian, specializes in forecasting and monitoring trends in the food industry. Using quantitative data from a broad range of sources, Suzy and her team are able to help brands make informed decisions on such topics as what new items to put on their menus, which age groups to target in their marketing, and when it’s time to end investment in a specific trend. In this first part of our conversation with Suzy, we learn how still-relevant food trends like street food and soul food were born. We also discuss so...
2017-08-1036 min
Beyond the ShelfWhat's new in packaging? with Ian Jensen of Jensen Creative StudioGuest Ian Jensen discusses trends in packaging design, successful marketing campaigns from popular brands like Coca-Cola and the innovative strategy behind brands like Boxed Water and Warby Parker, with ChefsBest host Scott Curry.
2016-06-1723 min
Beyond the ShelfWhat's the science behind bread? with Michael Kalanty of Bread with BenefitsGuest Michael Kalanty discusses the art and science of bread with ChefsBest host, Scott Curry.
2016-05-1142 min