Shows
Tech Marketing RewiredHow to Create Meaningful Internship Experiences with Cheryl Rodness of Quest GlobalCreating meaningful internship experiences isn't just good for students—it's vital for building your company's talent pipeline. But why do so many internship programs fall short, and how can we design systems that truly work?Cheryl Rodness, Head of Global Brand at Quest Global, brings decades of experience developing internship programs at scale for companies like IBM, Juniper, and Calix. In our conversation, she reveals that the biggest failure point happens before interns even arrive: "Companies decide they want an intern but don't actually think about what the student will do." This fundamental oversight sets both parties up...
2025-09-0339 min
Marketing, Demystified The Podcast34: How are next-gen marketers getting ready to drive growth?The next generation of marketers is upon us and it’s looking way different from previous generations. Expectations of results are higher. Everything can be measured and now there’s AI. How are they getting ready?
To discuss that topic, Jenn Mancusi is joined by global marketing leader in SaaS and high-tech Cheryl Rodness, Area Vice President, Marketing & Strategic Growth Initiatives at Calix. She is developing next-gen marketers through intern programs and early-career growth programs.
"Marketing, Demystified" is brought to you by Growgetter, your growth marketing partner. Learn more here: http://growgetter.io
2024-05-0737 min
Marketing Leadership Podcast: Strategies From Wise D2C & B2B MarketersBuilding Your Marketing Bench - The Next Marketing Generation with Cheryl RodnessJoin Dots Oyebolu as he talks with Cheryl Rodness, RVP of Strategic Growth Initiatives at Calix, about nurturing the next generation of marketing professionals. They explore building a robust marketing bench, emphasizing the integration of diversity, mentorship and alignment with sales, for a holistic marketing approach.Key Takeaways:(01:53) Cheryl's global marketing experience and transition to broader business roles.(04:37) The importance of CMOs in developing future marketing leaders.(06:51) Starting with interns for building the marketing bench from the ground up.(12:27) Understanding and impacting business...
2024-02-1643 min