Shows
Made For CanadaWhy Familiarity Sells: The Nostalgia Effect in Holiday MarketingCanadian small business owners can use nostalgia and familiarity to build trust, connection, and stronger holiday marketing results.In this episode of Made for Canada, small business marketing strategist Cheyanne O’Driscoll breaks down the psychology behind the nostalgia effect , why people respond to what feels familiar in December , and how to apply it authentically in your marketing.You’ll learn:• How the brain links familiar cues with comfort, safety, and trust• Why nostalgia drives spending and loyalty during the holidays• Three practical ways to use it honestly — through real stories, community traditions, and s...
2025-11-1614 minMade For Canada2026 Flywheel 3/3: Retain Demand with Retention MarketingWrap up the 2026 Marketing Flywheel series and learn how depth helps independent businesses retain demand, build loyalty, and create long-term stability.In this episode of Made for Canada, Cheyanne O’Driscoll — Canadian small business marketing consultant — closes the Build Your 2026 Marketing Flywheel series with the final piece: Depth.After exploring Differentiation (attract demand) and Diversification (capture demand), this conversation focuses on what comes next . How to retain the demand you’ve already earned.Cheyanne explains why client and customer acquisition is the most expensive kind of marketing, and how retention systems are what...
2025-10-2722 minMade For Canada2026 Flywheel (1/3): Attract Demand with DifferentationKick off the 2026 Marketing Flywheel series and learn how differentiation attracts real demand in a flat, value-conscious market.In this episode of Made for Canada, Cheyanne O’Driscoll — Canadian small business marketing consultant— kicks off a new three-part series on how to build your 2026 Marketing Flywheel.Cheyanne breaks down what’s happening in today’s market. Why conditions feel different. What’s driving slower buyer decisions. And how independent businesses can adapt by focusing on differentiation.This first part of the series looks at how to attract demand by get...
2025-10-2716 minMade For CanadaFinding Customers Who Still Buy: Market Fit in a Slower EconomyIn this episode of Made for Canada, Cheyanne O’Driscoll, Canadian small-business strategist and marketing consultant, explains why market fit is the foundation under every successful business — and why it matters more than ever in today’s value-conscious economy.With discretionary spending down and buyers becoming more selective, many small business owners are feeling the slowdown. Cheyanne breaks down what’s really happening, why “accidental” market fit is rare in this economy, and how to create it intentionally using her 3E Framework for independent businesses.You’ll learn:🔍 What “market fit” actua...
2025-10-0629 min
Muse & MasteryReimagining Housing & Climate Solutions for Today ft. KC3 Founder, Daphany Rose Sanchez | Ep. 89Send us a textWatch this episode on YouTube!In this conversation, Aliya Cheyanne and Daphany Sanchez discuss the intersection of housing justice, climate change, and community engagement. Daphany shares her personal journey from growing up in public housing in New York City to founding Kinetic Communities Consulting (KC3), a firm dedicated to integrating community voices into housing and climate solutions.The discussion highlights the systemic inequities faced by communities of color, the importance of resilience, and the need for trust and intentionality in community engagement. They also explore the urgent impacts of...
2025-08-111h 09
The Energized Mompreneur | Christian Mom, Mompreneur and Entrepreneurship, More Energy, Mom Life Balance122 \\ You’re Not Lazy, Mama—You’re Overloaded: Why Motivation Isn’t Your Problem As a MompreneurAre you constantly tired, overwhelmed, and frustrated with your lack of motivation—no matter how much you want to show up for your business, your kids, and your goals?
You are not lazy. You’re overloaded.
And today’s episode will help you finally breathe again.
In this powerful and compassionate episode of The Energized Mompreneur, Cheyanne Cleyman walks you through what’s really behind your exhaustion and brain fog, especially as a work-from-home mom balancing motherhood, marriage, business, homeschooling, and healing.
You’ll learn:
✨ Why “just be more disciplined” is toxic advice...
2025-08-0815 min
The Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 14: My 8-Step Veterinary Social Media Workflow That Saves Hours Each MonthGot a question? Text me!Cheyanne is sharing her time-saving 8-step Standard Operating Procedure (SOP) for veterinary social media management that she has refined over years of managing accounts for practices, consultants, and industry partners. Hopefully, it will do the same for you!🔗PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO:🐾 S.M.A.R.T. Goal Workbook: https://heycheyanne.kit.com/451c5a4bdf🐾My FREE Content Calendar Templates: https://colossal-leader-5783.ck.page/3118bb6b86🐾Join Vet Social Hub: https://www.heycheyanne...
2025-03-1923 minThe Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 13: Instagram’s Big Grid Shake-Up: What Vet Clinics Need to KnowGot a question? Text me!Instagram just changed its profile grid layout, and if your vet clinic relies on a well-curated feed, this update could shake things up! In this episode, we break down what the new 4:5 post format means, how to adjust your content strategy, and tips to keep your clinic’s Instagram looking professional and engaging. Don’t let this update catch you off guard—tune in and stay ahead of the curve! 00:00 - Intro & Episode Overview00:25 - Instagram’s New Profile Grid Update01:05
2025-02-2107 minThe Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 12: Instagram Reels 101: A Beginner's Guide for Veterinary HospitalsGot a question? Text me!Today, Cheyanne is breaking down Instagram Reels for veterinary professionals! From understanding the basics to creating content that reaches pet parents, she’s covering everything you need to know to get started with Reels. You’ll learn how to make videos that resonate with pet owners, highlight your team, and keep clients coming back. ◽️◽️◽️◽️◽️◽️👋Want to work with Cheyanne 1-on-1? Learn how you can here. 🔗PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO:Join my Facebook Group: https://www.face...
2024-11-1222 min
Muse & MasteryVulnerability, Discipline, and Transformation Through Dance with Ren | Ep. 57Send us a textOn this episode, we pull back the curtain with Ren, host of the Dissecting Dance: Kickin it with Ren podcast to uncover the complexities of the dance world. Dance isn't just about movement; it's an emotional outlet that fosters healing and transformation. Through personal anecdotes, we explore how dance allows for the release and processing of negative emotions, offering cathartic experiences that lead to personal growth. Ren shares the invaluable impact of a positive environment and influential mentors, highlighting how supportive spaces and meaningful choreography can profoundly influence a dancer's journey....
2024-10-3152 min
Muse & MasteryA Free Woman's Journey to Love & Liberation: In Conversation with EbonyJanice Moore | Ep. 51Send us a textWhat does it mean to be a "free woman on a love journey"?Join us as we sit down with the extraordinary EbonyJanice Moore, a Hip-Hop womanist scholar, theologian, minister, author, and educator. In this episode, we'll hear firsthand about EbonyJanice's journey as a thought leader, emphasizing the value of genuine intellectual engagement in a world crowded with bite-sized content. We'll discuss her philosophy of being a master dreamer and the importance of thoughtful engagement in our fast-paced digital era. Whether you are familiar with her work or new to her...
2024-09-301h 12
Muse & MasteryAchieving Spiritual Balance & Success ft. Fabi Cordaro | Ep. 48Send us a textOn today's episode, we sit down with Fabi Cordaro, a healer and guide who has successfully navigated the path of a corporate career with a passion for spiritual growth by providing alternative and holistic health services to her clients. Fabi shares her transformative journey from South Africa to the U.S., detailing how she balances her life as an accountant while empowering others through spiritual guidance. This episode promises to explore the courage required to break free from societal norms and the vital role of supportive spaces in facilitating personal and professional growth...
2024-09-091h 06
Muse & MasteryEmpowering Women Entrepreneurs in the Digital Age ft. Michelle Thames | Ep. 46Send us a textUnlock the secrets to mastering digital marketing and time management with Michelle Thames, a trailblazing entrepreneur and digital marketing strategist. Michelle’s captivating journey from healthcare administration to a thriving career in digital marketing is nothing short of inspiring.Michelle doesn't just stop at sharing her journey; she offers invaluable insights into practical time management and building a robust online presence. Discover her effective strategies for time-blocking and creating a structured schedule to balance work and life without succumbing to burnout. Michelle goes in-depth on understanding your audience and crafting content th...
2024-08-2638 min
Muse & MasteryFrom Teacher to Creative Entrepreneur: Tasia Marie's Art & Wellness Journey | Ep. 44Send us a textTune in us as we sit down with Tasia Marie, a former educator and the innovative force behind the brand troiscoeurxviii. Tasia opens up about the emotional rollercoaster of leaving her teaching career to pursue her passion in art, fashion, and wellness. She shares the raw truths about the challenges, self-doubt, and small victories that come with building a brand from the ground up. It's a candid look into the entrepreneurial journey, shedding light on the perseverance and grit required to succeed.Learn more about "Stay W.E.T."—a metaphor th...
2024-08-1259 minThe Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 11: The Genius Marketing Strategy Behind This Vet Clinic’s Growth ft. Michael ShirleyGot a question? Text me!Join us for an interview with Michael Shirley, Chief Empowerment Officer and co-owner of Family Pet Health, where he shares insights on the strategy he uses for his clinic's marketing and how it has impacted his veterinary clinic's culture and growth. PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO:⭐The Energy Bus for Schools: https://amzn.to/3G1MfP1⭐Traction: https://amzn.to/425JhBG⭐VLBC (Veterinary Leadership Book Club): / 3142499042461591⭐Connect with Michael and check out his practice, Family Pet Health, here: http://www.familypethealth.com/🎁...
2024-08-0853 min
Muse & MasterySuccess, Stardust & Social Justice ft. Tracey L. Rogers | Ep. 41Send us a textOn this episode, we welcome Tracey L. Rogers, a certified spiritual life coach, DEI professional, astrologer, author, and activist, to explore her extraordinary journey into the world of entrepreneurship, astrology and social justice. Tracey's upbringing and family traditions planted the seeds for her deep understanding of astrology, and she uses the ancient language of astrology as a tool for self-awareness and radical self-acceptance. Tracey's multifaceted identity provides a rich backdrop for her reflections on entrepreneurship, global affairs, and personal growth.More from Tracey:Visit traceylrogers.comFollow Tracey (@trae2u) on...
2024-07-2959 min
Muse & MasteryA Journey Through the Primordial Soup ft. Adriana Michelle, The Death Alchemist | Ep. 39Send us a text"The fear of death is also the fear of life." This week, we're journeying through the 'primordial soup' with Adriana Michelle, The Death Alchemist.Adriana's compassionate storytelling and unique perspective offers us a chance to explore death and grief through the lens of cultural heritage and ancestral connection. With her mission to create a space where these difficult conversations can happen with care, Adriana brings both her personal and professional experiences to the table, guiding us through the importance of honoring our ancestors and finding tools to navigate life’s transitions.
2024-07-151h 11
Muse & MasteryWellness for Black Women ft. Aseanté Renee | Ep. 37Send us a textHow do you create a life that you don't need to escape from?Aseanté Renee, a licensed therapist turned executive and performance coach, joins us to share her transformative journey and powerful mission. As the Chief Wellness Officer of The Axon Group, and Founder of Susu House, Aseanté is dedicated to supporting and healing Black women, particularly those in executive roles and beyond who face the constant threat of burnout. This episode dives into her work, including recovering from perfectionism, and the "Retiring Superwoman" campaign.Don't forget to thank a...
2024-07-011h 08
Muse & MasteryEntrepreneurial Success at Any Age ft. Jannette Anderson | Ep. 35Send us a textAge is but a number, especially when it comes to entrepreneurship!Discover the secrets to a thriving in business at any stage of life as I sit down with Jannette Anderson, the "Maturepreneur Maverick." Tune in as Jannette shares her expertise on maturepreneurship, unveiling how seasoned professionals are redefining retirement. Strap in for actionable business insights, whether you're just starting out or looking to pivot your career. Join us as we champion a future where entrepreneurial spirit knows no age limit.Watch this episode on YouTube!More...
2024-06-1735 min
NomadcastLong stories with Cheyenne Bearfoot- NomadCast #66hey guys! This week i'm back with Cheyenne Bearfoot. had a great time talking to them! we talked about only the most important things and made every story as long as possible. so sorry for the long wait. had an issuing with my hosting website (i couldn't pay) lol. figured it out for the time being though so we are good :) thanks for the support always. Follow Cheyenne on IG: @kicking.girlFind Sovereign Innovations here: youtubeFollow Moose on IG: @wetmooseFollow Cheyanne on IG: @cheyandathepandaFind NomadCast info here...
2024-06-111h 14
Muse & MasteryHealing Trauma Through Memes & Humor ft. Margeaux Feldman | Ep. 33Send us a textAs the mind behind the Instagram phenomenon @softcore_trauma, Margeaux Feldman joins this episode of The Prolific Hub Podcast to show us how memes can serve as a balm for relational trauma, and the human need to be seen.The journey from academia to entrepreneurial creativity isn't for the faint of heart, yet Margeaux's story unfolds as a beacon of hope for those feeling trapped by traditional institutions. Margeaux shares how their own life experiences have shaped their dedication to demystifying academic concepts through relatable content.Watch this episode...
2024-06-031h 17
Muse & MasterySensuality, Spirituality & Creativity ft. Lyvonne Briggs | Ep. 31Send us a textWelcome to the Season 4 opener, where revelations await at every turn!On this episode, I welcome the incredible Lyvonne Briggs to The Prolific Hub Podcast. Lyvonne, an Emmy Award-winner and pleasure-based movement pioneer, shares her vibrant journey of intertwining spirituality with the joy of living in one’s own skin.Our conversation soars beyond traditional boundaries, and it invites Black women, femmes and beyond, to consider a transformative approach to tapping into their creative genius by recognizing creativity as a divine conduit for truth and purpose, far removed from th...
2024-05-2058 min
Muse & MasteryHealing the Inner Child: Vulnerability, Boundaries, and Joy | Ep. 28Send us a textSometimes the weight of our emotions can push us to the brink, but what happens when we embrace that vulnerability and allow ourselves to unravel? In a raw and authentic narrative, our host Aliya Cheyanne unfolds her own experiences with the delicate art of staying true to oneself amidst life's tumultuous seas.- Watch this episode on YouTube!Theme Music:She No Dull Beat by Nana KwabenaFestivities in Belize by RAGE Productions Support the showEnjoy the episode?- Share it...
2024-04-3036 minThe Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 10: Post Ideas To Show Team Appreciation on Social MediaGot a question? Text me!Hey, friend, welcome back! This episode is shorter because I sharing five post ideas you can use to show your team appreciation on social media. These ideas can be used for Vet Tech Week, Veterinary Receptionist's Week, Vet Assistant Appreciation Week, or any other day you choose to dedicate to showing your appreciation for your team. Take a list and get inspired! Cheering for you! Cheyanne Flerx 🧡P.S. Below are some helpful resources for you!Links mentioned in this episode:Join...
2024-04-2306 min
Muse & MasterySoul Searching with Brittnie Demosthene, Founder of The Soul Seekers Club | Ep. 27Send us a textBrittnie Demosthene, the inspirational Founder of The Soul Seekers Club, joins us to recount her powerful transformation from pursuing the medical field to the realms of holistic wellness and creativity. Our conversation is a tapestry of personal anecdotes, unforgettable experiences and deep reflection.Join us for this enriching dialogue that promises to inspire and encourage you to pave your own path towards freedom and fulfillment.Watch this episode on YouTube!To learn more about Brittnie and The Soul Seekers Club, visit the links below:Website: https...
2024-04-2257 minNomadcastSomah Haaland- Nomadcast #65Hey everyone! Had Somah on again. They rule. I recorded an intro like 10 times but can't find a way to be honest and not sound defeated. You can skip it by jumping to 7 minutes in or so. Thank you so much for listening! Follow Somah on IG: @coffeequeerFollow Moose on IG: @wetmooseFollow Cheyanne on IG: @cheyandathepandaFind Nomadcast info: https://linktr.ee/nomadcastSend us a text
2024-04-191h 27The Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 9: How Do I Get Clients to Follow My Hospital on Social Media?Got a question? Text me!Hey, hey, friend! We get down to the nitty-gritty about ways we can encourage clients and local pet owners to follow our social media accounts. I also share why it's important to focus on attracting followers in your local community and how beneficial it is to your veterinary practice. You won't want to miss this one; it's SO good! Catch ya on the pod!Cheering for you! Cheyanne Flerx 🧡P.S. Below are some helpful resources for you!Links mentioned in this...
2024-04-1617 min
Muse & MasteryDream, Rest & Play ft. Colored Girls Liberation Lab Founder, Jennifer Roberts | Ep. 26Send us a textVisionary Jennifer Roberts -- whose story of evolution from educator to racial equity consultant to Founder of Colored Girls Liberation Lab embodies the resilience and power of dreaming big -- joins us as a guest on this episode of The Prolific Hub Podcast!Hear how Jenn's identity as a Black woman, mother, artist, and dreamer has been shaped by the legacy of the strong women before her, and how it fuels her passion to build a community rooted in freedom and healing.Watch this episode on YouTube!...
2024-04-1557 minThe Veterinary Social Media Podcast | Social Media Marketing, Veterinary Medicine, Veterinary Hospital, Digital MarketingVSMP 8: 3 Ways to Increase Your Engagement with Pet Owners On Your Social Media PostsGot a question? Text me!Hey friend! In this episode, I share 3 ways you can increase your engagement on your social media posts. I also share something I was doing that was causing my engagement to go down and how you may be doing the same thing! I don't want you to keep making the same mistake with your social media engagement, so tune in and start making progress for your veterinary clinic's social media today! Cheering for you! Cheyanne Flerx 🧡P.S. Below are some helpful resources for you!
2024-04-0914 min
Muse & MasteryTrial by Fire & Faith: Overcoming Challenges ft. Donnii P | Ep. 23Send us a textEver taken that heart-stopping leap from the "safe" embrace of a steady job into the wild unknown of entrepreneurship? Donnii P has walked this thrilling tightrope, and in this episode she shares the raw truths of her journey. From her first viral moment to life-altering transitions, last paychecks and more, we're peeling back the curtain on what it means to bet on yourself, and why sometimes, the best meetings may just happen over daily commutes and sushi. Building a business from scratch is no small feat—it's a mix of grind, grit, and so...
2024-03-251h 01
Muse & MasteryWelcome to The Prolific Hub Podcast! (Formerly known as 3tingz Podcast) - We trippin' tonight baby! | Ep. 21Send us a textNo ordinary birthday bash, this gathering is about more than just blowing out candles; it's about igniting the spark of intention as we embark on a new journey. From setting intentions to navigating the complexities of entrepreneurship—the stage is set for an evening that promises to be as enlightening as it is entertaining.Join Tasia Maria and Aliya Cheyanne as we lay down the tracks for a community where creativity isn't just welcomed; it's celebrated. This episode peels back the layers on our rebranding journey, inviting you to witness our gr...
2024-03-1130 min