Shows
Restaurant ResetCulture Is Your Restaurant’s Secret Sauce with Marissa Andrada (Chipotle, Starbucks, Red Bull)Before she was known as The People Doctor, Marissa Andrada spent three decades leading people and culture at some of the world’s biggest brands: Chipotle, Starbucks, Red Bull, Kate Spade, and GameStop. Her career has touched over a million frontline employees, and she’s made one thing clear: you can’t scale a brand without scaling your people.In this conversation, Marissa sits down with Restaurant Reset host Andy Grindstaff to unpack why the future of restaurants isn’t just AI or automation… it’s human connection.She shares power...
2026-02-1134 min
Extra Serving: A restaurant industry podcastChipotle’s in a funk, Taco Bell cannot be stopped, and snacks are all the rageOn this week’s Extra Serving, NRN editor in chief Sam Oches and executive editor Alicia Kelso discuss the latest restaurant industry news, including Chipotle’s negative sales year, Taco Bell’s ongoing dominance, and the incredible growth in snacks. First up is Chipotle, which last week reported that its same-store sales declined 1.7% in 2025. CEO Scott Boatwright introduced a “Recipe for Growth” plan that has five steps to get the brand back in black, but the company also issued guidance for the year that shows it expects sales to be flat. Sam and Alicia discuss the unsurprising results and whether th...
2026-02-0936 min
Mbagu Podcast: Sports, News, Tech Talk and Entertainment[ Finance ] Chipotle's Dim Outlook Raises Concerns About Restaurant Industry Recovery**Chipotle's Dim Outlook Raises Concerns About Restaurant Industry Recovery**
In this engaging episode of the MbaguMedia Podcast, we delve into the recent turbulence surrounding Chipotle Mexican Grill—a brand often regarded as a bellwether for the fast-casual restaurant industry. When Chipotle's after-hours stock plummet sent ripples through the market, it wasn't just about a missed sales target; it was a signal, a call to scrutinize the broader landscape of consumer dining habits and economic challenges.
Join us as we unpack the implications of Chipotle's dim outlook, exploring how a single company's performance can illuminate systemic issues within the restaurant industry at...
2026-02-0413 min
The ConsumersChipotle | Ep. 72 The Consumers
Another delicious episode this week as the guys go all in on Chipotle. In addition to this week's brand we also hear about Goodwill donations, Greg's driving, Texas recap, BBQ ranking, targeted advertising, new shoes, Sean's free Chipotle, comments, Sean's Corner and so much more.:10 Open1:00 Goodwill8:10 Greg's driving12:15 Texas recap14:25 BBQ ranking17:15 Targeted advertising 19:15 New shoes21:00 The brand1:00:50 Sean's free Chipotle1:20:55 Comments1:30:10 Sean's CornerThe Hosts:Greg Warren (https://www.instagram.com/GrockWarren)Tim Convy (https://www.instagram.com/TimConvy)Sean O'Brien (http...
2026-02-031h 41Extra Serving: A restaurant industry podcast2026’s dim prospects, Chipotle’s undesirable milestone, and the state of the value warsOn this week’s Extra Serving, NRN editor in chief Sam Oches and executive editor Alicia Kelso discuss the latest restaurant industry news, including expert predictions for 2026, Chipotle’s negative year, and the ongoing value wars. First up is 2026 predictions, specifically as it relates to the economy; Sam and Alicia both traveled to Florida last week for separate conferences where they heard more about 2026 expectations. The short version? It doesn’t look great — but maybe it won’t get worse? They break down the economic factors impacting restaurants and how operators can protect their businesses from yet another down year. Next...
2026-01-201h 12
Inside the ICE HouseEpisode 508: Chipotle CEO Scott Boatwright on 4,000 Restaurants and Keeping Customers Craving MoreChipotle is celebrating a major milestone—4,000 restaurants strong—while charting its course for global growth. CEO Scott Boatwright goes Inside the ICE House to reflect on the brand’s evolution and the strategies that keep customers craving more. He explains how Chipotle balances scale with flavor, adapts to shifting consumer expectations, and leverages technology to enhance the dining experience.
2026-01-1225 minInside the ICE HouseEpisode 508: Chipotle CEO Scott Boatwright on 4,000 Restaurants and Keeping Customers Craving MoreChipotle is celebrating a major milestone—4,000 restaurants strong—while charting its course for global growth. CEO Scott Boatwright goes Inside the ICE House to reflect on the brand’s evolution and the strategies that keep customers craving more. He explains how Chipotle balances scale with flavor, adapts to shifting consumer expectations, and leverages technology to enhance the dining experience.
2026-01-1225 min
Take-Away with Sam OchesChipotle CEO Scott Boatwright on his career, leadership, and goals for the chainIn this episode of Take-Away with Sam Oches, Sam talks with Scott Boatwright, the CEO of Chipotle Mexican Grill. Chipotle, of course, needs no introduction, but to some degree Scott did last year when he was suddenly thrust into the CEO role after his former boss Brian Niccol left for the chief executive job at Starbucks. Scott has spent his whole career in restaurants, spending the bulk of his early years helping turn around Arby’s before joining Chipotle as COO in 2017. The year since Scott was named CEO has been arguably one of the toughest in the company’s hi...
2025-12-161h 00
The CMO PodcastChris Brandt (Chipotle Mexican Grill) | Crafting Food with IntegrityWhen you think about brands that have truly reshaped an entire category, few have done it as quickly or as effectively as Chipotle Mexican Grill, a brand that turned fast food into fast casual, and purpose into a powerful growth engine.Jim’s guest this week is Chris Brandt, the President and Chief Brand Officer of Chipotle and one of the most respected marketers in the industry. Since joining the company in 2018, Chris has helped transform Chipotle into a purpose-driven lifestyle brand; making it more visible, relevant, and culturally resonant than ever before. Under his leadership, Chipotle ha...
2025-12-0349 min
Brand of BrothersWhat Is a Brand? And, Why It's More Than a LogoWelcome back to Brand of Brothers with Doug Berger and Johnny Diggz, where real talk about branding meets practical insights for business owners. In this episode, we dig into one of the biggest misunderstandings in marketing today: the idea that a brand is just a logo. Spoiler alert, it is not even close.🔥 In this episode: • What a brand actually is and why it goes far beyond visuals • The difference between visual identity and a full brand identity system • How brand stories, mission, vision, and values create the foundation for all marketing • Wh...
2025-11-2523 min
Retail RetoldExiting a Winning Brand and Hatching Something NewCould a pandemic business-plan lesson for a bored kid spark the next breakout fast-casual brand?This episode moves fast — because Rob Gresham’s career has never slowed down. Chris Ressa sits with the restaurant veteran who went from washing dishes at 15 to helping architect the early operational engine behind CAVA’s meteoric growth from zero to 80 stores.Rob shares the wild ride: running a steakhouse kitchen as a teenager, getting recruited by Chipotle to fix troubled locations, learning the business side under industry giants, and joining CAVA before it was a household name —...
2025-11-1433 min
Fast Casual NationChipotle's Gen Z Recovery and Fast Casual URGENT Market UpdateJoin Fast Casual Nation hosts Paul Barron and Cherryh Cansler as they sit down with Stephanie Perdue, VP of Brand Marketing at Chipotle Mexican Grill, to discuss how the fast casual leader is navigating industry challenges. Learn about Chipotle's accelerated menu innovation strategy, including fresh sauces made daily and the new Build Your Own meal for groups. Discover how they're winning back Gen Z through gamification, the Chipotle U rewards program, and transparent food storytelling. Stephanie shares insights on digital transformation with 38% of sales now digital, AI initiatives empowering crew members, and the strategic roadmap for 2026 amid industrywide headwinds....
2025-11-1242 min
Across The Bar PodcastAcross the Bar Podcast, Episode 25 - What the Mamdani Win Means for the Workplace, the Rise of Male ERGs & Chipotle's Economic WarningIn this week's episode of the Across the Bar Podcast, hosts Laura Brounstein and Peter Rahbar explore the critical workplace trends that reveal where work culture and the economy are headed.📰 This Week's Topics:🗳️ Mamdani and your Workplace - What the election of NYC's new mayor Zohran Mamdani means for your workplace, and whether companies will really leave NYC. 👥 Male Affinity Groups Emerge - The surprising rise of men's vulnerability groups in workplaces. Why companies are creating safe spaces for men and what it means for workplace culture and DEI initiatives.🌯 Chipotle as Economic Canary - How Chipotle...
2025-11-0734 min
Productive Conversations with Matt BrownMs.Rachel vs Trump, Julia Fox’s Costume Drama, and Chipotle Caught SlippingIt’s another wild week in pop culture, politics, and business — and we’re diving straight into the chaos.This episode breaks down Ms. Rachel calling out the government and Trump, Chipotle getting caught slipping again, and Julia Fox’s latest headline-making — and arguably classless — Halloween costume.We’re also talking about Lululemon teaming up with the NFL, Vogue’s take on what makes a “good boyfriend,” and the rise of Waymo, the self-driving car company changing the future of transportation.Plus — we wrap things up with your favorite segments: Questions of the Day and a brand new Nu...
2025-11-041h 28
Empor.top - The Stories of Top CompaniesChipotle Mexican Grill: From Culinary School Dream to Fast-Casual Empire $CMGDive into Chipotle’s incredible saga—a story that blends culinary passion with fast-casual disruption, where a chef’s burrito side hustle became an $80 billion empire. From Steve Ells’ gourmet origins and the McDonald’s partnership to the near-death E. coli crisis and Brian Niccol’s digital renaissance, Chipotle’s journey is one of resilience, bold pivots, and a relentless pursuit of “Food with Integrity.” With unmatched operational efficiency, pricing power, and a fiercely loyal fanbase, Chipotle has redefined what dining out means in America. Whether you savor burritos or business strategy, this tale of reinvention, growth, and category creation will keep...
2025-10-201h 35
Choppin’ It Up by Bloomberg IntelligenceChipotle’s Brandt on LTOs, Improving OperationsThe rubber meets the road in Chipotle restaurants and the whole company is focused on improving operations, Chief Brand Officer Chris Brandt tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Brandt sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss the company’s plans to increase traffic and same-store sales. He comments on limited-time offers, Chipotle Rewards, international expansion and the power of influencer marketing.See omnystudio.com/listener for privacy information.
2025-10-1332 minExtra Serving: A restaurant industry podcastDomino’s earnings success, Chipotle’s value problem, and McDonald’s new beverage planOn this week’s Extra Serving, NRN executive editor Alicia Kelso and managing editor Leigh Anne Zinsmeister discuss the beginnings of earnings season. Domino’s numbers were better than we’ve come to expect from the pizza chain as they claw back market share. What’s the secret, and can it continue? Next, they talk about Chipotle’s earnings, which were grimmer: That brand saw a same-store sales decline for the second quarter in a row. But Alicia, our team’s Chipotle expert, is more bothered by the traffic numbers. Can the chain turn things around? Then, they delve into the det...
2025-07-2843 min
BC Food NewsCHIPOTLE TRANSFORMS AVOCADOS INTO FREE GUAC FOR A YEAR WITH NEW AR LENS ON SNAPCHAT FOR NATIONAL AVOCADO DAYIn this episode of BC Food News, host Jennifer English highlights the unique promotions from fast-casual chain, Chipotle Mexican Grill, in celebration of National Avocado Day. The episode unveils Chipotle's AvoLotto Sweepstakes where Snapchat users can scan real avocados for a chance to win a year's supply of free guacamole. The contest is to run from July 28 to July 30 with up to 1,000 winners to be chosen each day. On the actual day of the event, July 31, Chipotle Rewards members can claim free toppings or a side of guacamole using the code AVO2025 with a regular-priced entrée. The company has a...
2025-07-2804 min
The Leaderboard Insights PodcastChipotle’s winning Gaming Strategy with rEvolution’s Chris MannDive deep into Chipotle’s unique and long-term gaming strategy with Christopher Mann, SVP at REVXP, the gaming division of rEvolution.Hosted by Nathan Lindberg, Head of US Brand Partnerships at Overwolf, our first episode explores:How Chipotle's gaming strategy zeroes in on FGC (Fighting Game Community) partnerships in major titles like Street Fighter & TEKKENWhy brands should be thinking long-term in gaming and capitalizing on ‘white space’Unique gaming trends for 2025 and beyond that brands should be considering right now
2025-07-1626 min
Brand BuildersMeet the Secret Strategist Behind Codie Sanchez | Tanner WaltersIn this episode, we go behind the scenes with one of the internets most powerful personal brands, Cody Sanchez. Join us as we interview Tanner Walter, the operator who helped scale it from 3M to 9M+ followers and 100M+ views.
Tanner shares the exact systems, team structure, and content strategy that turned Cody’s content machine into an 8-figure empire. From building a high-output video team to managing a remote crew and optimizing platform growth, this is the ultimate blueprint for creators, founders, and CMOs who want to turn content into serious revenue.
2025-06-301h 42
IMPACT SHOWScaling Culture and Success with Scott Boatwright, CEO of Chipotle – Ep. 60 – IMPACT ShowSinan Kanatsiz, Chairman of the Internet Marketing Association, sits down with Chipotle’s Chief Executive Officer, Scott Boatwright, for a dynamic conversation on leadership, innovation, and what it takes to build a brand that lasts. In this exclusive interview, Scott shares his perspective on leading through change, building a values-driven company culture, staying ahead in a competitive market, and how Chipotle is redefining fast-casual dining. He also reflects on his personal journey and leadership philosophy. Whether you're an entrepreneur, marketing professional, or future leader, this conversation offers valuable insights to inspire your next move.#leadership #chipotle #ScottBoatwright #ceo...
2025-06-1344 min
Morning Brew DailyWarner Bros. Discovery Splits Up & Chipotle’s New Dip to the Rescue?Episode 601: Neal and Toby recap the biggest news out of Apple’s WWDC event. Then, Warner Bros. Discovery makes official its break up into two public companies, separating its streaming business and cable business. Plus, Chipotle is launching a brand new ranch dip to capitalize on America’s growing love for ranch. Meanwhile, Toby looks into the trend of sleep culture and why some are shelling out thousands of dollars for the best night of their lives. Check out domainmoney.com/mbdaily and start building your financial plan today We are current clients of Domain Money Advisors, LLC (Domain). Through Domai...
2025-06-1027 min
Morning Brew DailyWarner Bros. Discovery Splits Up & Chipotle’s New Dip to the Rescue?Episode 601: Neal and Toby recap the biggest news out of Apple’s WWDC event. Then, Warner Bros. Discovery makes official its break up into two public companies, separating its streaming business and cable business. Plus, Chipotle is launching a brand new ranch dip to capitalize on America’s growing love for ranch. Meanwhile, Toby looks into the trend of sleep culture and why some are shelling out thousands of dollars for the best night of their lives.
Check out domainmoney.com/mbdaily and start building your financial plan today
We are current clients of Domain Money...
2025-06-1029 min
Talking ShizzleMastering Restaurant Marketing: Insights from Chipotle and Raising Cane'sSend us a textAbout the Guest(s):Adam Reed is the Vice President of Marketing at Dilla's Quesadillas, a creative force within the fast-casual dining industry. With an impressive career spanning roles at major food chains, Adam begun his professional journey in marketing at Chipotle before spearheading marketing efforts at Raising Cane's. Over his tenure, Adam has successfully navigated businesses through expansive growth, pivoted strategic marketing initiatives, and consistently driven brand innovation. His expertise in restaurant marketing is recognized industry-wide, making him a sought-after leader and advisor in the field.
2025-05-0735 min
Restaurant Growth Hub by FoodcusChipotle Rewards Program: Driving Engagement Through Gamification and PersonalizationIn 2019, Chipotle launched Chipotle Rewards, a loyalty program designed to drive repeat purchases and build deeper customer relationships. Unlike traditional points-based systems, Chipotle focused heavily on gamification, personalized experiences, and data-driven engagement to make the program compelling.Challenges and Missions: Users could participate in interactive challenges like "Guac Mode" or "Freepotle" to unlock special perks.Achievement-based Rewards: Customers earned extra points or surprise menu items by completing specific tasks.Spin-to-Win Games: Periodic games offered instant-win prizes and discounts, making the app experience fun and habit-forming.Offers were tailored based...
2025-05-0204 minExtra Serving: A restaurant industry podcastChipotle’s surprising sales, Jersey Mike’s big CEO change, and McDonald’s new menu itemOn this week’s Extra Serving, NRN editor in chief Sam Oches and executive editor Alicia Kelso discuss Chipotle first-quarter earnings, in which both sales and traffic were down. Considering Chipotle’s incredible success since the early days of the pandemic, the results — largely influenced by a volatile consumer season marred by bad weather events, wildfires, rampant sickness, and political uncertainty — present a warning sign to the rest of the industry, according to Sam and Alicia. Then they discuss Jack in the Box’s announcement that it was exploring strategic alternatives for Del Taco, a brand that it purchased just three ye...
2025-04-2837 min
The Cutting Onions Podcast97. William Espey, former brand voice for Chipotle joins us for an incredible conversation on how the Genius of Naiveté fueled the brand voice over the first two decades at Chipotle Mexican GrillIn the latest episode of the "Cutting Onions Podcast," Myles and I are excited to present this conversation with William Espey, the brand voice of Chipotle Mexican Grill for almost two decades. In this conversation, William discusses his early journey with Chipotle, detailing how he transitioned from a non-marketing background to pioneering the brand's creative strategies despite a limited budget and how "The Genius of Naiveté" truly fueled the creativity around the brand.As the company’s “brand voice” for nearly two decades, William played a crucial role in cultivating Chipotle’s growth from its early entr...
2025-04-121h 09
Leadership NextGuest-Obsessed and Future-Ready: How Chipotle Innovates to GrowChipotle is more than just burritos and bowls—it’s a $4 billion digital business with ambitious plans for international expansion. In this episode of Leadership Next, cohosts Diane Brady and Kristin Stoller sit down with Chipotle CEO Scott Boatwright to discuss the brand’s strategy for sustainable growth, the role of AI in streamlining operations, and how external factors like immigration and economic uncertainty shape the fast-casual industry. Boatwright shares his journey from flipping burgers at McDonald’s to leading one of the most recognized food brands, opens up about his friendship with former CEO Brian Niccol, and explains why Chip...
2025-04-0837 min
The Speed of Culture PodcastBuilding a Better Burrito: CBO Chris Brandt is Scaling Chipotle with Purpose & InnovationIn this episode of The Speed of Culture, Matt Britton speaks with Chris Brandt, Chief Brand Officer at Chipotle, about leading with purpose, staying ahead in digital innovation, and building brand love through authenticity, storytelling, and culture. Follow Suzy on Twitter: @AskSuzyBizFollow Chris Brandt on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
2025-04-0327 min
After EarningsBeyond the Burrito: Chipotle’s Next Chapter in Growth and Technology with CFO Adam RymerChipotle's ($CMG) stock is up 70% in two years, making it the third-largest U.S. restaurant chain by market value, nearing $80 billion. In 2024, revenue rose 14.6% to $11.3 billion, with slightly improved operating margins. However, investors expected a stronger 2025 outlook than the company's projected low-to-mid single-digit growth in same-store sales. CFO Adam Rymer spoke with Ann Berry about Chipotle's success, highlighting its Cultivate Next Fund venture arm, Chipotlanes for mobile order pickups, and the brand’s reputation for generous portions. $CMG 00:00 START 02:13 The Rise of “Chipotlanes” 06:47 Portion Sizes and Value Propos...
2025-02-2423 min
RunnersConnect Run to the Top PodcastChipotle x Strava: The City Challenge - Motivating Runners One Burrito Bowl at a TimeChipotle Mexican Grill has partnered with Strava to motivate runners across the globe with free burrito bowls and we’re speaking with Vice-President of Brand Marketing, Stephanie Perdue, to find out more about this unique challenge. During the interview we chat all about the City Challenge, including: How runners competed to earn free Chipotle for a year Why participating runners get so competitive How challenges can add excitement and motivation to your training Results and fun stories from the latest edition of the City Challenge Whether you can expect to see more opportunities for earning free bur...
2025-02-1941 minRun to the Top Podcast | The Ultimate Guide to RunningChipotle x Strava: The City Challenge - Motivating Runners One Burrito Bowl at a TimeChipotle Mexican Grill has partnered with Strava to motivate runners across the globe with free burrito bowls and we’re speaking with Vice-President of Brand Marketing, Stephanie Perdue, to find out more about this unique challenge. During the interview we chat all about the City Challenge, including: How runners competed to earn free Chipotle for a year Why participating runners get so competitive How challenges can add excitement and motivation to your training Results and fun stories from the latest edition of the City Challenge Whether you can expect to see more opportunities for earning free bur...
2025-02-1941 min
Your Customer Is Speaking Up!From E. coli to Excellence: Chipotle's Spicy Comeback StoryBite into the juicy details of Chipotle's rollercoaster journey from fast-casual darling to foodborne illness pariah—and back again!
In this episode of "Your Customer is Speaking Up," AI hosts Brian and Liam serve up the inside scoop on how Chipotle turned a recipe for disaster into a feast of innovation and customer trust.
From DNA-tested ingredients to digital ordering breakthroughs, discover the secret sauce behind one of the most remarkable brand revivals in recent history. Whether you're a burrito buff or a business owner, this episode is packed with zesty insights on crisis management, customer engagement, and the power of...
2024-09-0312 min
Earn Your LeisureChipotle Stock Analysis: Is It Time to Buy?Welcome back to another insightful clip of Market Mondays! In this clip, your hosts Rashad Bilal, Troy Millings, and Ian Dunlap dive deep into the current state of Chipotle's stock, recent splits, and its potential future performance. 🥗📈*Key Topics Covered:*0:00 - Introduction0:12 - Chipotle Stock Analysis: Is Now the Time to Buy?1:14 - Importance of Holding Through Market Fluctuations2:35 - Subway vs. Chipotle: Fast Food Wars3:53 - Innovations in Fast Food Industry5:03 - Keeping Momentum in Business*Chipot...
2024-09-0106 min
BinchtopiaI Eat My Slop Bowl on Company TimeThe girlies break down the establishments that plague our neighborhoods and corporatize our lunch hours: fast casual restaurants. From Cava to Chipotle, have we really elevated fast food or just made it more expensive? Digressions include a petty gripes section, the Olympics of transvestigation, and tens of thousands of rewards points. This episode was produced by Julia Hava and Eliza Mclamb and edited by Allison Hagan. Research assistance from Penelope Spurr. SOURCES: 10 storylines that defined the decade in fast food 90 Minutes With The Chipotle Boys Calories Often Absent on...
2024-08-141h 24
Wharton Marketing MattersStephanie Perdue, VP of Brand Marketing at ChipotleWharton's Barbara Kahn & Dr. Americus Reed speak with Stephanie Perdue, VP of Brand Marketing at Chipotle about the results of their Super Bowl ad, their long-running "Behind the Foil" campaign, social media marketing, and more. Hosted on Acast. See acast.com/privacy for more information.
2024-08-0123 min
GREY Journal Daily News PodcastIs Chipotle Really Cutting Back on PortionsChipotle CEO Brian Niccol addressed concerns about smaller portion sizes during a Q2 2024 earnings call, emphasizing the company's commitment to generous servings as a core brand equity. The feedback from customers prompted the company to reevaluate its operations and retrain employees at specific locations to ensure consistent and generous servings. Despite these concerns, Chipotle reported strong quarterly earnings, with an 8.7% increase in restaurant traffic and a significant rise in net income to $455.7 million from $341.8 million the previous year. Chipotle's stock has increased nearly 23% year over year.Learn more on this news visit us at: https://greyjournal.net...
2024-07-2601 min
"Fine" DiningChipotle History feat. Zara Mizrahi (Stand-Up, American Dad, Family Guy) [Part One]The debut of a brand new game: The Secret Menu!! Michael hits a place about as Mexican as he is for Cinco de Mayo, Chipotle Mexican Grill with long-time friend and burrito enthusiast, stand-up comedian Zara Mizrahi Chipotle can't shake the stigma of having been owned by McDonald's Learn about the legendary Chipotle burrito coins in Eat Deets Zara wants to tithe her income to Chipotle Chipotle forayed into soul food, pizza, and burgers in other failed restaurant experiments The debut of The Secret Menu: this week's category is Chipotle-Borne Illnesses Corporate greed and tip culture have turned emp...
2024-05-0158 min
First BiteWhy Chipotle's eye-popping results show a long runway for the brandChipotle’s Q4 2023 results far exceeded expectations, as well as the industry at large, with Tuesday’s report showing a same-store sales increase of 8.4%. Revenue increased 15.4% to $2.5 billion, while restaurant level operating margin increased to 25.4%, or about 140 basis points.The company also opened a record 121 new restaurants during the quarter, 110 of those in the Chipotlane model. The highlight of the company’s report, however, was its transaction gain of 7.4%. This is compared to a 1.6% decline across the limited-service segment in the quarter, according to Placer.ai data, as well as negative traffic recently reported by both Starbucks and McD...
2024-02-0812 min
We're Momming Today! w/Lauren SimonettiChipotle's Reputation Chief Says 'Moms' Bring Trust & Honesty to the Office"We're Momming Today" with Laurie Schalow, the Chief Corporate Reputation Officer at Mexican food giant Chipotle, and also a mother of two. We discuss the role of 'moms' at home and at work -- and how the two intersect: At Chipotle, the best recipe to build trust and honestly in the brand often stems from what Laurie is doing with her daughters at home. Learn more about your ad choices. Visit podcastchoices.com/adchoices
2023-11-1126 min
MTM VisionariesChipotle and The North Face Marketing Execs | Leading Purpose-Led BrandsWhen it comes to purpose-led brands, Chipotle and The North Face are leading the charge. Chipotle is dedicated to providing fresh, real, and responsibly sourced food, while The North Face is obsessed with equipping and inspiring people to live extraordinary lives. We invited Chris Brandt, Chief Brand Officer at Chipotle, and Sophie Bambuck, CMO at The North Face, to join us on Visionaries to discuss their personal, professional, and corporate purposes and how they support important causes through meaningful campaigns. In this episode, they expand on five marketing tips for putting purpose in the...
2023-10-0228 min
On Strategy ShowcaseChipotle's "Food with Integrity" platform and its 33 million person databaseWith its "Real Food" message and its stand against industrial farming, Chipotle has built a brand that has withstood setbacks weaker brands wouldn't have survived. Its now built a database designed to give it faster, direct access to its customers, something it didn't have back when it was making not so great news. We talk with Jason Scoggins of Chipotle and Jason McCann of GALE, NY.
2023-09-2335 min
Marketing Girly by Sky Society#72 Failing Fast and Forward: Chelsea's Career Path from Fashion to Food Marketing @ Chipotle with Chelsea Van de Kamp, Brand Marketing - Food & Beverage Innovation at Chipotle Mexican Grill✨ Chelsea Van de Kamp, Brand Marketing - Food & Beverage Innovation @ Chipotle Mexican GrillKey Topics:☁️ Moving from New Zealand to the US with no marketing experience☁️ Chelsea’s secrets to growth and success working at Ugg☁️ The importance of asking questions in communication ☁️ Chelsea’s unique role in Brand Marketing and Food Innovation at ChipotleJoin the Sky Society Women in Marketing private LinkedIn group.Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co
2023-09-1243 minExtra Serving: A restaurant industry podcastTikTok for recruiting, Chipotle’s child labor violations and Panera’s menuThis week on the Extra Serving podcast, Nation’s Restaurant News editors Holly Petre, Sam Oches and Leigh Anne Zinsmeister spoke about TikTok for recruitment.Many chains have used TikTok for marketing, but now Chipotle is going in a new direction — using TikTok for hiring. The brand is looking to add several thousand employees through this campaign. Will it work?In more Chipotle news, though not as positive, the fast-casual brand had to pay more than $300,000 over child labor law violations in Washington D.C. This isn’t the first labor violation for the restaurant industr...
2023-09-0149 min
Rec Tech: the Recruiting Technology PodcastConfirm, Oyster, ChipotleConfirm, a platform that uses Organizational Network Analysis (ONA) to improve performance reviews, has raised $6.2 million in Series A funding. The round was led by Spero Ventures with participation from SHRMLabs, Elefund, Gaingels, Black Angel Group and several existing customers. https://hrtechfeed.com/performance-reviews-software-lands-6-2m-funding-round/ Oyster®, the employment platform to hire, pay, and care for global teams, today launched Pearl, an AI-powered chatbot that can answer questions about global hiring and remote work regulations. Leveraging Oyster’s wealth of knowledge and ability to help anyone, anywhere hire quickly and compliantly in over 180 countries, Pearl rev...
2023-08-3106 min
TrendiDisney's Profit Packed Parks, Chipotle's Pricing Power, and Tesla's Margin Mojo
Disney, officially known as The Walt Disney Company, is a diversified multinational mass media and entertainment conglomerate headquartered in Burbank, California. Known worldwide for its film and TV productions, Disney also operates a highly successful segment dedicated to theme parks and resorts, known as Disney Parks, Experiences, and Products. Trendi Stats:
Disney's Parks, Experiences, and Products segment reported revenue of $16.5 billion for fiscal year 2020, down from $26.2 billion in 2019, primarily due to the impact of the COVID-19 pandemic.
Prior to the pandemic in 2019, Disney's parks worldwide had approximately 157.3 million visitors, making...
2023-05-2305 min
UNAIDED: The Brand Building PodcastDigital Transformation On Roblox, TikTok And Beyond With Chipotle's Tressie LiebermanIf you are a brand that wants to be young, why don’t you bring the next generation as your audience? But how do you drive your engagement with your audience? In this episode, Tressie Lieberman, VP of Digital Marketing for Chipotle, dives into driving customer engagement and growth through digital transformation. Tapping insights from different generations allowed Chipotle to find broad things their audience can dive into regardless of where they fit in some segmentations. Tressie mentions that they will bring TikTok content creators and influencers into the test kitchen where tasting happens and see their reaction. There’s no...
2023-05-0234 min
The Chasing Mountains PodcastEpisode #27 - Eating CHIPOTLE on the Show and Talking About the CompanyOn today's show, we enjoy some delicious Chipotle while talking about the company's origins and subsequent growth. We also talk about its founder, Steve Ells, and we discuss how Chipotle became such a successful brand, and why Chipotle ingredients are unique.Enjoy!The Chasing Mountains PodcastDave Rumer / Jacob ColganThe Chasing Mountains Podcast explores the lives of successful entrepreneurs, both historical and modern day. We look at the unique experiences, obstacles, talents, and strategies that have made them special and successful. Most importantly, we discuss some lessons learned and how you...
2023-04-221h 03
Ad NerdsTh 3/30 - Hacking TikTok Like Chipotle | Redefining Crowdfunding | Stop Wasting Ad SpendIn this episode of the Ad Nerds podcast, the host Spanky Moskowitz discusses how Chipotle is turning viral TikTok trends into a long-term marketing strategy, and how other restaurants can do the same by experimenting with menu hacks and partnering with influencers. The episode also covers tips for building an effective marketing plan, the drawbacks of programmatic ad buying, and the rising trend of consumers requesting companies to delete their personal data.
Spanky also shares an interview with Everett Taylor, the CEO of crowdfunding platform Kickstarter, who discusses the importance of empathy in leadership and redefining crowdfunding...
2023-03-3114 min
The Best One Yet🍲 “Bougie Bowls” — Chipotle’s new restaurant. Airbnb’s digital antidote. America’s Badass Rocks Club.Chipotle just launched a new restaurant brand called Farmesa — Chipotle is disrupting itself. Airbnb just had its best year ever because when Zoom is your office, Amazon is your mall, and Netflix is your theater — travel is your salvation. And 2 factories just surprisingly left Europe for the USA to chase EV incentives — so now America is creating “The Badass Rocks Club.”Follow The Best One Yet on Instagram, Twitter, and Tiktok: @tboypodAnd now watch us on YoutubeWant a Shoutout on the pod? Fill out t...
2023-02-1620 min
Restaurant RewindWill Chipotle's new concept be the one that gets traction?After a string of scrapped launches, Chipotle Mexican Grill is trying again to establish a second restaurant brand. Will its secret startup find the staying power that escaped the previous ventures?
With the test of a bowl concept looking like a “go” for the burrito powerhouse, this week’s Restaurant Rewind podcast delves into those earlier stabs at diversification. Host and Restaurant Business Editor At Large Peter Romeo fires up the time machine for a recount of Chipotle’s short-lived incursions into the Asian, pizza and burger markets, and why those experiments never grew beyond about 15 units.
Wha...
2023-02-1409 min
Leaders in Customer Loyalty, Powered by Loyalty360Wrapping Up Rewards: Chipotle’s Recipe for SuccessSend a textJason Scoggins is the Senior Director of Loyalty & CRM at Chipotle Mexican Grill. Founded in 1993, the fast-casual restaurant brand is dedicated to serving real food from local and organic sources.Mark Johnson, CEO of Loyalty360 met with Jason Scoggins to discuss the brand’s customer loyalty efforts, how they address new trends in data and personalization, and their new program: Freepotle.
2023-02-0917 min
If You Create It With Keenya KellyChipotle & TikTok - The New Menu ItemChipotle has a brand new menu item coming soon and it's all because of....TikTok?? That's right, viral content is still very much alive and despite what you might think about the TikTok platform it has an ecosystem that is not only growing in popularity but social power as well. If you weren't convinced before, I'm sure you'll leave feeling that you MUST include TikTok in your business and brand strategy from now on.In this episode we cover how using the TikTok platform should be a strategic step in the long haul of your work strategy...
2023-02-0712 min
Into the MetaverseS2E32: Marketing in the Metaverse with Candice Beck - Director of Social, Influencer and Web3 at ChipotleAs Director of Social and Influencer at Chipotle, Candice Beck drives the brand's strategic, rapidly growing social media marketing program. Candice strategizes first-to-market social and digital programs that drive brand buzz and amplify awareness for Chipotle's global campaigns. Candice is responsible for leading award-winning activations, partnering with cross-functional leaders to maintain Chipotle's relevance with fans of all ages. In addition to her focus on social media content, Candice oversees the brand's metaverse strategy, collaborations, and influencer program. Driven by cultural insights, obsessed with the customer journey, and immersed in digital media, Candice is constantly tracking what's new and trending...
2022-11-1735 min
The Restaurant Report207. Chipotle Consumer Sentiment Falls AgainShares of Chipotle Mexican Grill Inc. CMG, -5.23% shed 5.23% to $1,252.89 Wednesday. Chipotle Mexican Grill Inc. closed $705.66 short of its 52-week high ($1,958.55), which the company achieved on September 23rd.The stock underperformed when compared to some of its competitors Wednesday, as McDonald's Corp. MCD, -4.38% fell 4.38% to $231.05, Yum! Brands Inc. YUM, -2.68% fell 2.68% to $109.46, and Domino's Pizza Inc. DPZ, -2.51% fell 2.51% to $328.02. Trading volume (306,196) eclipsed its 50-day average volume of 267,893.Chipotle Hiring IssuesA recent report, titled “Unequal Opportunity: Uncovering Discrimination in Hiring at Chipotle Mexican Grill” reached disturbing conclusions, according to experts. Specifically, of the...
2022-05-1916 min
Inspiration to Millions8 Key Brand Experiences For Marketing To Millennials | with Canon Wing (aka Cannon), Branding Expert 8 Key Brand Experiences For Marketing To Millennials My GIFT to You https://canonwing.com/how-to-come-out-of-nowhere/ Do you know which generation has immense buying power right now? The Millennials! They are 50% of the working and spending population today. So, as a brand, you must know what makes them tick. Namer and branding expert Canon Wing shares her 8 pointers to market to millennials and make them want you. Don’t miss it! Top Tips Millennials are the surly teens of yesterday and the buyers of today. Fitness, health, travel & camping, casual dining, coffee, skincare, automotive, frozen foods and personal finance bran...
2021-12-1413 min
CXOTalkThe Purpose-Driven Workforce in 2022 (with Chipotle CHRO)#purpose #chro #hr #chipotle How can organizations create high-performance cultures that empower employees to succeed based on authentic purpose? Chipotle Mexican Grill (CMG) has taken on this challenge by making company culture, inclusion, and diversity foundational for its business. As a result, the brand that was once in crisis is now one of the most successful restaurant companies in the world.We speak with the company's Chief Diversity, Inclusion and People Officer, Marissa Andrada, about leading a workforce of 100,000 employees based on mission and purpose in 2022. It’s a story of human resources leadership and workforce ma...
2021-11-2744 min
The Copy CornerHow to Build an Authentic Brand Voice with Jess Sanfilippo & Maria West of House of WiseHouse of Wise is a luxury CBD brand empowering women to take control of their stress, sex, sleep, strength and wealth. In less than a year, they have become a force in the CBD space and growing a loyal following on Twitter and Instagram. How have they been able to resonate with hundreds of thousands of woman so fast? To find out, Terry Schilling talked to Jess Sanfilippo, Head of Marketing, and Maria West, Content Manager of House of Wise. Jess and Maria share how Twitter helped them both land roles in the company, how they built H...
2021-11-161h 05
Inside the ICE HouseChipotle CFO Jack Hartung: Integrity is on the Menu, But the Guac May Be ExtraJack Hartung, CFO of Chipotle Mexican Grill (NYSE: CMG), explains how Chipotle leverages its mission of providing fresh food with integrity to create value on the balance sheet. The result? Exceeding the expectations of its employees, partners, and customers. Jack and CEO Brian Niccol have the company poised to win in the digital economy through investment in innovations, from Chipotlanes to robots. Jack also talks about the state of the restaurant industry and using a brand to cultivate a better world. Inside the ICE House: https://www.theice.com/insights/conversations/inside-the-ice-house
2021-11-1555 minInside the ICE HouseChipotle CFO Jack Hartung: Integrity is on the Menu, But the Guac May Be ExtraJack Hartung, CFO of Chipotle Mexican Grill (NYSE: CMG), explains how Chipotle leverages its mission of providing fresh food with integrity to create value on the balance sheet. The result? Exceeding the expectations of its employees, partners, and customers. Jack and CEO Brian Niccol have the company poised to win in the digital economy through investment in innovations, from Chipotlanes to robots. Jack also talks about the state of the restaurant industry and using a brand to cultivate a better world. Inside the ICE House: https://www.theice.com/insights/conversations/inside-the-ice-house
2021-11-1555 min
Learnings from Leaders: the P&G Alumni PodcastBrian Niccol, Chipotle Mexican Grill, CEO & Chairman“It’s powerful to say ‘I don't know everything’ - I love an organization of thinkers, creators, and people unafraid to be accountable for ideas.”
Brain Niccol is the Chairman and CEO of Chipotle Mexican Grill - driving brand strategy and performance of over 2,700 restaurants across North America and Europe. Chipotle is a purpose-driven brand so many of us love - focused on fresh, responsible ingredients that respect the animals, land, and people who produce them. Prior to leading Chipotle, Brian was CEO of Taco Bell - the culmination of more than a decade @ YUM Brands in senior rol...
2021-09-2645 min
Brand Ambassador Select PodcastMoon Goddess Hot Sauce Pairs Great With Your Favorite Food!Moon Goddess is a newer emerging product on the market, born during the COID quarantine time. It has 4 flavors- Honey Diablo, Creamy Chipotle, Creamy Jalapeno, and XXX Habanero. Each flavor has its own distinct taste and undertone at the beginning, middle or end when you sample it. You'll have fun pairing Moon Goddess with different foods you eat and Rob definitely hints to which foods each hot sauce flavor would pair best together.For a product line that is newer to the market, you can't help but wonder where it will be in another year, as more...
2021-07-0618 min
Clicks 2 BricksEp 41: Stephanie Perdue is Vice President of Marketing for ChipotleIn today’s episode of Clicks 2 Bricks, we speak with Stephanie Perdue, Vice President of Brand Marketing for Chipotle. In 2020 the COVID 19 pandemic dealt a massive blow to restaurants across the US. Seemingly overnight businesses were severed from their primary source of income and were left scrambling to adapt. Luckily for Chipotle, when the crisis hit they already had a robust digital framework and an off-premises strategy in place, which they were able to fast track to adapt to the new normal. In our conversation with Stephanie, we talk to her about her career in marketing, her love of fa...
2021-06-0234 min
The Cutting Onions Podcast34. Q&A with Dan Fogarty, Founder of Call Fogarty & former Chipotle Marketing ExecThis episode of The Cutting Onions podcast features my conversation with Dan Fogarty, Founder of Call Fogarty, an agency that helps cool companies become cult brands. Dan was also one of the earliest Marketing executives at Chipotle, first on the agency side, and then working directly for Chipotle for many years creating the iconic brand voice we had in those early days. He was responsible for leading the team that created the legendary advertising and branding messaging that resonated with our guests in ways we could have never predicted, and connected marketing directly with the culture we were building. And...
2021-05-261h 22
Brand InsiderEp. 37 Featuring Stephanie Perdue, VP of Brand Marketing for ChipotleSteve chats with Stephanie Perdue, VP of Brand Marketing for Chipotle.
2021-05-1327 min
Things Have ChangedHow Branding Can Make or Break a CompanySend us a textNike, Disney, Coca Cola, Apple, and Sony all have one thing in common. They have built iconic brands that have become recognizable world-wide. Growing up we've been surrounded by brands and they have shaped the way we go about our days, our consumption habits, and our opinions on the best products and services we choose to use. There is an emotional aspect that makes up how we view brands in the present and even more in the future. So how are brands developed and why are they so important? We live...
2021-04-2625 minLeaders in Customer Loyalty, Powered by Loyalty360Chipotle Uses Unique Ways, Channels to Build Loyalty programSend a textIn Summer 2016, Chipotle tested a limited-time promotional program that appealed to its younger demographic. While the test went well, it wasn’t until Jason Scoggins, Chipotle’s Director of Loyalty and CRM, joined the Marketing Team in 2018 that Chipotle Rewards was initiated.Loyalty360 recently had the chance to sit down with Chipotle’s Jason Scoggins to discuss Chipotle Rewards, the brand’s commitment to customers, and how the program continues to exceed customer loyalty expectations.
2021-03-0827 min
Legal Skinny Podcast - For busy Entrepreneurs, CEOs, HR Professionals and Company leaders.#39 - The Chipotle Overtime Problem You Don’t WantIn this legal skinny case study "The Chipotle Overtime Problem You Don't Want," business owner attorney host Trisha Barita discusses the $15 million dollar proposed settlement in a New Jersey federal court case related to alleged claims against burrito restaurant brand Chipotle. Check out www.legalskinny.com for more educational resources for the Employer, Leader and HR Professional.If you like this episode, please mention your favorite episodes in your review on apple podcasts or on google! Disclaimer - Legal Skinny, LLC and the legal skinny Podcast is for entertainment and informational purposes only. This...
2021-03-0414 min
Marketing with Wharton's Hip Hop ProfChipotle Through the Pandemic and Their First Superbowl AdVP of Marketing at Chipotle Mexican Grill, Stephanie Perdue joins Barbara and Americus to discuss Chipotle and the restaurant industry coping with the Coronavirus pandemic. Back in March 2020, the restaurant industry was hit hard when social distancing and stay at home orders were rolled out, meaning they had to close their doors. Chipotle responded very well by realizing their Gen-Z and Millennial customer base was transacting through their phone and at the start of the pandemic, 20% of sales were digital. Chipotle was founded on the radical belief that real food is better for you and for the...
2021-02-1114 min
The Road to AutonomyThe Brand is the ExperienceRoger Webb, Lifetime Student of the Restaurant Industry joins Grayson Brulte on The Road To Autonomy Podcast to discuss why the brand is the experience.The conversation begins with Roger sharing the story of how he first met Dave Thomas, Founder of Wendy’s. Later he shares his experience of when he first joined Wendy’s as the company opened its third restaurant.Today there over 6,500 Wendy’s around the world and the brand is known and loved by millions of individuals. From the VP of Franchise to a Wendy’s franchisee, Roger had an incredible...
2021-01-2639 min
Success SystemsS3E4: Nicole Rogers: Chasing the Holy Grail of the Perfect Food Culture, along with Marketing and Branding for Chipotle, Local Farmers, and Sacramento City...Nicole Rogers has spent the last 20 years diving into our food culture with experiences ranging from being a brand strategist for Chipotle to rebranding a 100-year-old family owned local grocery store. She pulls back the curtain and shares real stories of the people and farmers behind it all, along with her journey of reconciling a job that she felt was too easy (talking about food) with the comparison game of friends climbing the corporate ladder and the nature of true success.There is a lot of wisdom in this one...Social: @nicoleproof
2021-01-251h 04
Restaurants Reinvented: Putting Growth Back on the MenuHow Chipotle Entices Digital Consumers - Jonathon Relkin, Chipotle (Taco Series #4)Hear what baseball, authenticity, and America’s farmers have to do with Chipotle’s continued off-prem (r)evolution, starring Jonathon Relkin, Director of Digital & Off-Premises at Chipotle. On this episode of Restaurant Reinvented, hostess Jen Kern dives into Jonathon’s impressive eComm background with brands like Vans, Mattel, and Reebok to discover which B2C best practices translate to the restaurant industry’s rapid digital transformation. Learn tips on how to entice consumer purchasing at each step of the off-prem journey, including:Dressing your digital storefront with the best assetsGetting vital guest feedback post-saleBuilding successful...
2021-01-1544 min
Authentic AvenueChipotle | Adam Ornelas: Unwrapped | Influencer FocusChipotle | Adam Ornelas, Social Media and Influencer Strategist
Today on Authentic Avenue, I get to interview someone from what is possibly the most socially omnipresent brand I've ever seen. No matter where I go on social media (or the internet, really), there they are.
I'm referring to Chipotle (and you just might agree with me), and my guest today is 1 of their 3 web wizards. Adam Ornelas plays the part of Social Media and Influencer Strategist for the boss of the burrito and bowl, and he lets me in on just how the brand wrangles every...
2020-12-1026 min
SAE Tomorrow TodayChipotle’s Pioneering Approach to Digital – Nicole West of Chipotle Mexican GrillHow does a quick service restaurant transform itself into a lifestyle brand? For Chipotle Mexican Grill, its all about being real and staying ahead of digital trends to create the ultimate customer experience. Nicole West, Vice President of Digital Strategy and Product for Chipotle, joins host Grayson Brulte this week to discuss the digital experience that Chipotle has pioneered within the industry.Nicole shares her experience building Chipotle’s digital commerce business and how consumer adoption of digital ordering and experiences has led to digital making up 61% of company sales in Q2 2020. She discusses wh...
2020-09-1124 min
Secrets to Win Big With Arjun SenS01E04: Building a Memorable Brand Voice with VIP Guest William EspeyWilliam Espey, an award-winning branding veteran, has been the Brand voice of Chipotle for the first 19 years. Today, he is the Content Creative Director for Unbridled Solutions, one of the nation’s top event production companies.
Customers interact with the authentic personality of the brands, never the company. Successful brands actually do what they say. Brand Evangelist William emphasizes his focus on shared values. Brands start with clear values. Values lead to a culture of people. The external manifestation of culture is your brand voice.
Listen to William to learn for yourself what helped create the foundation of one of th...
2020-08-1938 min
Secrets to Win Big With Arjun SenBuilding a Memorable Brand Voice with VIP Guest William EspeyWilliam Espey, an award-winning branding veteran, has been the Brand voice of Chipotle for the first 19 years. Today, he is the Content Creative Director for Unbridled Solutions, one of the nation’s top event production companies.Customers interact with the authentic personality of the brands, never the company. Successful brands actually do what they say. Brand Evangelist William emphasizes his focus on shared values. Brands start with clear values. Values lead to a culture of people. The external manifestation of culture is your brand voice.Listen to William to learn for yourself what helped create th...
2020-07-2238 minThe CMO PodcastStephanie Perdue (Chipotle) | Category MakerStephanie Perdue is the Vice President of Brand Marketing for the national restaurant chain, Chipotle. When Chipotle first opened in 1993, the idea was simple: show that food served fast didn't have to be a "fast-food" experience. Stephanie and her team are busy at work making sure the public is aware of that mission.In this conversation, Stephanie talks about how Chipotle lives up to that promise, and how her experience as a marketer at Taco Bell helped shape her as a category maker. Stephanie's view on how restaurants can pivot during these uncertain times is an interesting and...
2020-07-2249 min
Inspiring Healthy Workplaces by TotalWellnessChipotle Turns to Telehealth to Support EmployeesIn this episode, Alan talks with Marissa Andrada, chief people officer at Chipotle about how the fast-casual brand is delivering new benefits to ensure employee health and wellness. Back in January, Chipotle partnered with 98point6 to provide text-based primary care, a service that has become even more valuable during a pandemic.
2020-05-1233 min
Progress Through CreativityGo Where The Puck Will Be | Chris Brandt, ChipotleIn the last two years Chris Brandt has successfully super-charged Chipotle’s digital transformation, giving them the edge and a well-prepped advantage. He has also helped re-build trust in the brand, ensuring that food safety and fresh produce are no longer a hindrance but a point of difference. Chipotle’s mission is ‘to cultivate a better world’ - a tall order and a responsibility that Chris and his team have endeavored to dial up during the crisis. With no obvious end in sight, Chris and the team are determined to continue raising the bar by doing what they do b...
2020-05-0800 min
Pros & Content BriefStephanie Perdue (VP, Brand Marketing at Chipotle Mexican Grill)Today on Pros & Content, Stephanie Perdue (Vice President of Brand Marketing at Chipotle) talks to Anda Gansca about creating an environment of agility and preparedness, and what it means when you’re faced with difficulty and tough decisions. Stephanie stresses staying true to your brand DNA, the importance of utilizing data to back your content, and ceaselessly evolving as a brand and as a marketer. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2020-04-2926 minClicks 2 BricksEp 02: Authentically Fulfilling Your Brand Purpose with Chris Brandt CMO of ChipotleChipotle is slowly cementing its place as an institution in the food landscape, and this is in large part due to its incredible marketing efforts. From their NBA final ‘freeting’ to their involvement at the National Spelling Bee, the company is making huge strides in entrenching themselves into popular culture. Leading the marketing charge is our guest today, Chris Brandt, who has been CMO for 18 months. Before this, he held CMO roles at Taco Bell and Bloomin’ Brands, along with senior positions at Coca Cola and General Mills. In this episode, Chris sheds some light on what working at Chipot...
2020-03-0453 min
The Chad & Cheese PodcastCult Guac w/ ChipotleI'm so hungry right now... Why? Mike Miller and Joe Albano from Chipotle's Talent Acquisition team joins The Chad & Cheese to talk about food, brand, experience, marketing, free college, nurses, and does a brand really need an "employment brand"? All of that while you grow hungry for your favorite burrito bowl. Brought to you by our friends at Smashfly - a company. , technology built for the talent life cycle.
2020-01-1627 min
Da Nerd Barbershop Podcast10th Order - Chipotle's menu is trash (just not in the way you might think)On this brand new episode of the Order Up Podcast I am talking about how trash Chipotle's menu is. Yes, you read that correctly Chipotle's menu is TRASH lol.
2019-12-1714 min
Authentic InfluenceChipotle CMO Chris Brandt on Food and Brand IntegrityOn today's episode, I'm joined by Chipotle CMO Chris Brandt for a conversation on how the brand seeks integrity in food and brand, and how it taps into its community of obsessive burrito-lovers.
Today, you'll learn:
Chris's path to Chipotle
Ways Chipotle captures customer sentiment
How authenticity for the brand starts in the kitchen
Chris's vision for the Chipotle of the future
Some trivia on Chipotle's founding that Adam didn't know before
Advice on how to build an authentic brand
Be sure to stay subscribed for more content and thought leadership like this, and do...
2019-12-0500 min
We're Momming Today! w/Lauren SimonettiChipotle’s Reputation Chief Says ‘Moms’ Bring Trust & Honesty to the Office"We're Momming Today" with Laurie Schalow, the Chief Corporate Reputation Officer at Mexican food giant Chipotle, and also a mother of two. We discuss the role of ‘moms’ at home and at work -- and how the two intersect: At Chipotle, the best recipe to build trust and honestly in the brand often stems from what Laurie is doing with her daughters at home. Learn more about your ad choices. Visit podcastchoices.com/adchoices
2019-11-1625 min
The Cutting Onions Podcast16. Q&A with Dan LoweI recently had the chance to have a conversation restaurant executive Dan Lowe. I had the privilege of working with Dan for over 10 years at Chipotle Mexican Grill. During those 10 years, Dan grew into the position of Operations Director where he operated 65 restaurants in Minnesota & Wisconsin as well as restaurants in New York and New England where he grew sales to over 100MM. As you can tell from those numbers, Dan had an incredible impact on the Chipotle brand.After leaving Chipotle, Dan took the VP of Operations role for Luna Grill in San Diego, where...
2019-11-0749 min
Marketing Today with Alan Hart176: Chipotle's Digital Success and Partnership with SparkflyDuring this episode of “Marketing Today,” host Alan Hart interviews Catherine Tabor, founder and CEO of Sparkfly, and Nicole West, vice president of digital strategy and product with Chipotle. Chipotle partnered with Sparkfly in 2017 to implement a promotions management platform that streamlined the flow of data in their systems. Due to this partnership, Chipotle has been able to develop an ecosystem with incredible growth.West shares about her years at Chipotle and their growth during that time. Growth has occurred in teams, tools, and processes that combine to execute their strategy successfully. "Customers are craving a frictionless, digital...
2019-10-2329 min
Marketing VanguardChris Brandt, CMO of Chipotle - Celebrating First Downs, Not Just TouchdownsChris Brandt, CMO of Chipotle, is on a mission to help make Chipotle a lifestyle brand versus just a food brand, which means creating emotional connections with consumers who buy into the brand, not just buy it. In this episode, Chris dives deep into the critical marketing skills required - storytelling, innovation and collaboration - to deliver exciting new ways to engage consumers every day. Chris also shares his perspective on the difference between finance and “marketing math”. Tune in to hear his incredible journey and how he’s learned to focus, measure and celebrate not just the touchdowns, but all th...
2019-02-0529 min
Leading Through Change with Melissa AgnesBehind The Scenes of the Chipotle E. Coli Crisis, with William EspeyWilliam Espey, the man responsible for the voice of the brand that is Chipotle, joins the Invincible Brand Podcast to discuss the challenges Chipotle faced when managing the E. coli crisis in 2015, and the mindset and strategies they implemented to manage the many dynamics of this incident and the reputational impact it threatened to leave on the brand. About this episode Chipotle is a brand that has worked hard and done a phenomenal job at building solid and trusting relationships with its customers. When the E. coli crisis struck, the brand needed to work especially...
2018-09-1854 min
Brand Doctor PodcastTips For Becoming a Successful Entrepreneur Ep 156- Brand Doctor Podcast– Henry Kaminski JrJayson Siano has been an entrepreneur for 18 years and shares with us how he's been able to grow his brand and work with some major brands like Starbucks + Chipotle. Jayson shares with us some great insight on how to build your business with a solid foundation that will create great brand awareness and generate long-term revenues for years to come.****************************************************************Henry Kaminski Jr. is the founder of Unique Designz by the HMK Group, a full-service graphic design, branding, and marketing company. He is also author of the best seller “Refuse To Give Up.” As a self-taught grap...
2018-05-0854 min
Acid Pop CultEpisode 260: Disciples of ChipotleThis week’s episode of Acid Pop Cult Podcast, hop on the mic for a quick recap of their recent exploits. Jason kicks off the show with a recap of his recent celebrity run-ins at Monster Mania and the hilarity that ensued. Jeremy offers a look inside his time at Wizard World Chicago as a vendor and new Chipotle disciple. Talk soon turns to the recently re-released ‘Terminator 2: Judgement Day’ in 3D and upcoming film releases for the Fall of 2017. Jason discusses his ill-fated attempt to take in the Mayweather/McGregor fight and how Duke Bourbon ended up saving the da...
2017-09-0700 min