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Showing episodes and shows of
Chip Higgins
Shows
Let's Talk small Business with Mitchell Wilson
Let’s Talk Banking, Business, and Big Transitions with Chip Higgins
Ever wonder what a lifelong banker actually thinks about entrepreneurs? In this episode, I sit down with Chip Higgins, who spent over 35 years in the trenches of the US banking world before transitioning to helping small businesses from the outside. Chip shares his unique journey—from dreaming about banking as a teenager (while everyone else wanted to be in the NBA) to managing major executive resources for local economies. We dive into the profound lessons Chip learned from auditing, funding, and partnering with thousands of small business owners. He breaks down the authenticity, diversity, and humility of the everyday en...
2026-06-13
42 min
Unpacked with Ron Harvey
Chip Higgins on Servant Leadership, Momentum, and Leading Through Change
We break down why leadership is the real growth engine in business and why results only scale when trust does too. Chip Higgins shares a momentum model for small business owners and the people-first habits that keep culture strong under pressure.• Chip’s path from banking to small business coaching and consulting• Business momentum as mass times velocity and how leaders influence both• The leadership test that comes with bigger scope and culture responsibility• Avoiding manipulation by leading with authenticity and emotional intelligence• Handling poor performance with honesty, dignity, and clear standards• What to do whe...
2026-06-08
38 min
Business Roundtable
Small Businesses Don't Need to Be Large to Be Massive | Chip Higgins on Momentum
Most business owners believe they need to get bigger to be successful. Chip Higgins believes the opposite and forty years of banking experience backs him up.Chip Higgins spent four decades in banking, working directly with thousands of small business owners. What he observed was that size had almost nothing to do with success. Some of the most impressive businesses he worked with were small. What made them exceptional was momentum a real, measurable force that operates according to the laws of physics, not metaphor. In his book The Bizzics Way, Chip distills momentum into one equation borrowed...
2026-05-12
40 min
Bold Moves Business Podcast for Entrepreneurs
Unstoppable Momentum: The Physics-Inspired Method for Sustainable Business Success with Chip Higgins
This episode is all about unlocking unstoppable momentum in your business, featuring acclaimed strategist, performance coach, and bestselling author Chip Higgins. Drawing on his 35 years in banking and his unique physics-inspired approach, Chip Higgins teaches entrepreneurs and nonprofit leaders how to harness momentum for sustainable growth – not just by working harder, but by working smarter.💡 Top 3 Takeaways:1️⃣ How applying Newton’s laws can simplify and supercharge your business momentum2️⃣ Why clarity, discipline, and repeatable systems are essential for entrepreneurs determined to beat the odds3️⃣ The critical role of energy and culture in creating sustain...
2026-05-11
55 min
The Entrepreneurs' Guild Podcast
The Entrepreneurs' Guild EP 270: With Chip Higgins
For over four decades, Chip has dedicated his career to empowering small business owners to transform vision into reality. With a deep foundation in banking and economics—Chip's business banking strategies consistently earned national "best brand" recognition by Greenwich Associates. His true focus has always been serving entrepreneurs directly, recognizing the vital role they play in shaping communities and driving economic progress. Chip is the author of The Bizzics Way: Powering Your Small Business to Maximum Momentum, a guidebook built on the profound idea that momentum isn't just a business buzzword—it's a universal law that shapes lasting success at eve...
2026-04-28
21 min
New Business Jump Start Show
51. Applying physics principles to accelerate your business with Chip Higgins
Chip Higgins is a best-selling author, speaker, business coach and mentor. He’s a former commercial banker with 35 years of experience and author of The Bizzics Way, a book that applies physics principles to business momentum. Chip shared his journey from traditional banking to entrepreneurship, a transition that took him from working directly with business owners to focusing on strategy and executive leadership. Inspired by his high school physics teacher and a Caltech physicist friend, Chip developed the concept of using physics principles like energy, velocity and momentum in business, which led to a 200-page book published by...
2026-03-24
27 min
Wantrepreneur to Entrepreneur | Start and Grow Your Own Business
1411: The Universal Law of Business Momentum (That Almost No One Understands) w/ Chip Higgins
In this powerhouse episode, 40-year banking veteran and business coach Chip Higgins reveals why momentum is not just a buzzword, but a universal law of physics that dictates business success. Drawing from his #1 bestselling book, "The Bizzics Way," Chip breaks down the simple yet profound formula of Mass x Velocity to demystify how businesses truly grow. This episode is a must-listen for any entrepreneur feeling stuck or overwhelmed, as Chip provides a practical framework to build unstoppable forward motion. You'll learn how to harness your core energy, define your direction with precision, and build a "dense" business that can...
2026-03-16
34 min
The Sales Pro Network
Chip Higgins - Maximum Momentum!
Chip Higgins - Maximum Momentum!
2026-03-09
59 min
Real Talk With Nashville Business Leaders
One Question for Author Chip Higgins
In this episode, Chip Higgins, author of The Bizzics Way, discusses the cost of trying to do too much in entrepreneurship and the importance of focusing on one thing. He also explores the sense of urgency in entrepreneurship, the need for discernment and decision-making, seeking support and mentors, and the importance of taking action.TakeawaysFocus on one thingUrgency and momentumChapters00:00 The Importance of Taking Action
2026-03-04
12 min
Listening With Leaders
361 - Embracing Technology Without Losing the Human Touch in Leadership with Chip Higgins
In this episode of Listening with Leaders, host Doug Noll and guest Chip Higgins, Founder of Bizzics, discuss how leadership and communication are evolving in the age of digital technology, remote work, and AI.They explore the challenges and opportunities of building genuine connections without physical presence, the impact of generational differences, and the role of listening in effective leadership. The conversation highlights the importance of empathy, personal attention, and adapting to new tools, while sharing personal stories and insights on maintaining human bonds in a rapidly changing world.To learn more about Chip's work...
2026-02-24
24 min
Get Business Smart with Tony Bradshaw
EP5: Powering Your Small Business to Maximum Momentum with Chip Higgins | Bizzics Way
In this episode of the Get Business Smart podcast, Tony Bradshaw interviews Chip Higgins, CEO and founder of Bizix LLC. They discuss Chip's extensive banking career, the importance of understanding debt, and the transition to entrepreneurship. Chip shares insights from his book, 'Bizix Way,' which focuses on helping small businesses achieve momentum through a framework of energy, direction, and mass. The conversation emphasizes the significance of planning, leveraging opportunities, and maintaining energy in business.TAKEAWAYSChip Higgins has a four-decade career focused on helping people reach higher performance levels.Understanding the difference between...
2026-02-19
46 min
Leadership that sells
127. Chip Higgins - How to Build Sales Momentum That Lasts
In this episode of Leadership That Sells, I talk with Chip Higgins — small business strategist, seasoned exec and author of The Bizix Way — about how to lead with energy, focus, and staying power. Chip brings a totally fresh perspective by linking business performance to real physics principles like momentum, force, friction and inertia. He shares how mass times velocity is more than just an equation from school science. It's a powerful mental model for sales teams and leaders who want to build real traction and keep it going. We dig into how leaders create energy, how to poin...
2026-01-26
42 min
Leadership that sells
127. Chip Higgins - How to Build Sales Momentum That Lasts
In this episode of Leadership That Sells, I talk with Chip Higgins — small business strategist, seasoned exec and author of The Bizix Way — about how to lead with energy, focus, and staying power. Chip brings a totally fresh perspective by linking business performance to real physics principles like momentum, force, friction and inertia. He shares how mass times velocity is more than just an equation from school science. It's a powerful mental model for sales teams and leaders who want to build real traction and keep it going. We dig into how leaders create energy, how to poin...
2026-01-26
42 min
Daring to Succeed
Building a “Massive” Business Without Getting Bigger — A Conversation with Chip Higgins
What makes a small business truly massive—withoutbecoming big? In this conversation, Chip Higgins, author of The BizzicsWay, breaks down how principles from physics can explain business success. Drawing on decades of experience in banking and advising entrepreneurs, Chip explores momentum as the real driver of growth, why mass has more to do with density than size, and how leadership, character, and connection sit at the core of every resilient business. We discuss why differentiation matters more than branding,how small business owners can build real weight in crowded markets, and what...
2026-01-05
38 min
Leadership Levers
Culture Is a Power Grid - Chip Higgins on the Energy Behind Organizational Performance
What happens when your culture functions like a power grid — and one small disconnect shuts down momentum across the organization?In this episode of Leadership Levers, Chip Higgins, founder of Bizzics and a former 40-year banker, explores why culture and process failures create more organizational heat, friction, and performance stalls than any financial constraint ever could.After decades advising owner-managed businesses, Chip noticed a pattern: companies rarely fail from lack of capital — they fail from lack of energy. Drawing from concepts in his book The Bizzics Way
2025-12-06
13 min
The Independent Minds
The Bizzics Way – a conversation with author Chip Higgins
Discover how to use the principles of physics to power your small business to maximum momentumChip Higgins is lifelong banker. When he heard business owners talk about wanting their business to have some momentum, he wondered why the entrepreneurs had decided to use momentum to describe their business objectives.Whilst listening to a scientist friend who he had asked to explain the scientific meaning of the word momentum Chip recognised that his legacy would be a book which explained how to apply the scientific principles of momentum to a business environment.After...
2025-11-27
27 min
The Reluctant Entrepreneur Podcast
Capital, Culture, & Connection: The Essentials of Small Business Success with Chip Higgins - Episode 33
Today, I’m joined by Chip Higgins, the founder of Bizzics, LLC, and the author of The Bizzics Way: Powering Your Business to Maximum Momentum. Before launching his own venture, Chip spent 35 years in banking, leading small business practices across the Southeast. That experience gave him a front-row seat to the challenges entrepreneurs face every day—managing cash flow, structuring capital, building teams, and connecting with customers in a meaningful way.In 2024, Chip captured those lessons in his bestselling book, and in early 2025 he launched the Bizzics Ideas Hub, a community where entrepreneurs can collaborate, apply...
2025-11-18
57 min
Business Mastery Podcast
195. “Business momentum- BIZZICS” with Chip Higgins
Send us Fan MailDawn Kennedy talks with Chip Higgins, a Bestselling author, speaker, business coach, and mentor, a retired banker with over 40 years of experience working with small businesses. Chip shares his journey from banking to launching a coaching practice called BIZZICS, which focuses on applying the physics law of momentum to business growth. They discuss the critical role of capital, the importance of realistic planning, and the concept of sustained momentum. Chip also highlights the emotional challenges of saying no to loan applicants and the value of having trusted advisors. The episode is packed...
2025-10-22
37 min
Wired For Success: Success Mindset, High-Performance Habits, and Business Success for Entrepreneurs
The Physics of Business Momentum with Chip Higgins | Episode 242
EPISODE SUMMARY What if business growth followed the laws of physics? My guest, Chip Higgins, says it does — and he's built a system around it called Bizzics: the physics of business. To learn more, listen to the full episode now! We talked about: … The physics of business … Why creating momentum is paramount … Identifying friction in your life & business EPISODE NOTES Chip Higgins is a 40-year veteran of the banking industry and founder of Bizzics, LLC - a small business coaching practice t...
2025-10-21
40 min
Wired For Success: Success Mindset, High-Performance Habits, and Business Success for Entrepreneurs
The Physics of Business Momentum with Chip Higgins | Episode 242
EPISODE SUMMARY What if business growth followed the laws of physics? My guest, Chip Higgins, says it does — and he's built a system around it called Bizzics: the physics of business. To learn more, listen to the full episode now! We talked about: … The physics of business … Why creating momentum is paramount … Identifying friction in your life & business EPISODE NOTES Chip Higgins is a 40-year veteran of the banking industry and founder of Bizzics, LLC - a small business coaching practice t...
2025-10-21
40 min
Untamed Psyche Podcast
Addressing AI w Chip Higgins, Patrica Howard, & The She-Wolf of All Streets
Chip Higgins, brings physics & business into a whirlwind of success & knowledge. On Episode 53, Chips goes more in depth into AI & the use in small businesses! He is an astute & formidable entrepreneur & entrepreneur cheerleader. He discusses his book, The Bizzics Way, that exposes how he has used his knowledge in banking & lending to help small businesses succeed at building their dream. He advocates for small businesses in a big way by leading entrepreneurs to tools to create that foundation of success. Guest Links: Hardcover, Audiobook (Free), Kindle The...
2025-10-15
45 min
Experience Leadership - The Small Business Podcast
From Stuck to Scaling: The Momentum Mindset with Chip Higgins
The Real Reason New Companies Fail with Chip Higgens Half of all small businesses fail within five years. Half. That’s not a statistic—that’s a wake-up call. In this episode of Marc Haine Live, Marc sits down with Chip Higgins to tackle one of the biggest, most expensive problems facing small businesses today: the failure to generate and sustain momentum. About Chip For over four decades, Chip Higgins has dedicated his career to empowering small business owners to transform vision into reality. With a deep foundation in banking and economics—from his earliest...
2025-10-09
54 min
Apogee Strong
Chip Higgins: Applying Physics to Entrepreneurship – Building Momentum, Managing Energy, and Achieving Small Business Success
Are you running out of energy before you run out of ideas?You’ve got the vision, the drive, and maybe even the team — but somehow, your business still feels stuck in neutral. What if the problem isn’t your strategy… but your momentum?In this episode, we dive deep into the science — and the soul — of small business growth. Our guest, Chip Higgins, knows exactly what it feels like to hit that wall. After decades in executive leadership and banking, Chip saw a critical gap: small business owners weren’t getting access to the same st...
2025-10-06
1h 03
Untamed Psyche Podcast
Business the Bizzics Way w/ Chip Higgins, Patricia Howard & The She-Wolf of All Streets
Our Guest for Episode 52, Chip Higgins, brings physics & business into a whirlwind of success & knowledge. He is an astute & formidable entrepreneur & entrepreneur cheerleader. He discusses his book, The Bizzics Way, that exposes how he has used his knowledge in banking & lending to help small businesses succeed at building their dream. He advocates for small businesses in a big way by leading entrepreneurs to tools to create that foundation of success. Referenced Links: Rich Roll Podcast Sara Blakely w/ Spanks Spinning Plates as an Entrepreneur Guest Link...
2025-10-01
28 min
The Next 100 Days Podcast
#492 - Chip Higgins - Bizzics
Bizzics is a combination of physics and business. Our guest Chip Higgns is the author of The Bizzics Way. He's a business strategist, leadership coach, and former banking executive with over 35 years of experience helping small business owners.Summary of the PodcastExplaining the "Bizzics Way" conceptChip explains that "Bizzics" refers to applying the physics law of momentum to business. He was inspired by the idea of momentum being crucial in business, and worked with a physicist friend to better understand the underlying physics principles.Momentum, energy, and velocity in...
2025-09-12
56 min
The Manager's Mic With Paul Leon
Turning Your Side Hustle into Success Insights from Chip Higgins | EP 93
I sit down with Chip Higgins, founder of The Bizzics Way and author of The Bizzics Way: Powering Your Small Business to Maximum Momentum, to explore the transformative power of momentum and leadership in the business world. Discover how Chip's insights will help you turn your side hustle into a thriving one. We delve into the principles of energy, intention, and the physics of business growth, offering practical advice for entrepreneurs and small business owners. Whether you are just starting or looking to scale, this conversation provides valuable takeaways to fuel your journey. Tune in and unlock the potential...
2025-09-09
46 min
Work Positive
EP 146 | The Physics of Business Momentum | Chip Higgins
How do you escape the gravity of business challenges and achieve the sustainable momentum that transforms your work culture from ordinary to extraordinary? Discover the revolutionary blend of physics and business strategy on this episode of the Work Positive Podcast with Dr. Joey Faucette. Chip Higgins, author of "The Bizzics Way: Powering Your Small Business to Maximum Momentum" and Forbes Books bestseller, reveals how applying the simple formula of mass times velocity creates unstoppable momentum in teams and organizations. Listen as Dr. Joey and Chip explore: ☀️ Why business density matters more than business size for mome...
2025-08-04
37 min
Leadership LIVE @ 8:05! Podcast - Talking Small Business
POWERING Your Business to Maximum Momentum with Chip Higgins
POWERING Your Business to Maximum Momentum is covered in this podcast, along with the following subjects:- Small Business Momentum- Leadership- Small Business Finances***************************************Powering your business to maximum momentum is all about harnessing the right mix of strategies, energy, and passion to drive growth and success. The importance of staying adaptable; the business landscape is ever-changing, so being open to innovation can keep your momentum going strong. Effective marketing strategies, customer engagement, and leveraging technology are also key elements in...
2025-07-24
1h 06
Start Scale Succeed
Ep 179 Overcoming retail challenges with Acorn & Pip Founder Lucy Haslam
In this episode of the Start Scale Succeed podcast, We delve into the world of entrepreneurship with the inspiring story of Lucy, the founder of Acorn and Pip. Lucy has successfully run her family concept store, navigating the complexities of retail in challenging times. With nearly 100,000 Instagram followers and a thriving business model that includes a retail store, cafe, and an online presence, Lucy shares insights into the importance of community, innovation, and authentic customer service. Join us as we explore how Lucy has managed to keep her business resilient and profitable, overcoming ob...
2025-03-06
34 min
The Management Minute with Dr. Donita Brown
Embracing the Uncomfortable Learning - Interview with Chip Higgins
This episode's interview is with Chip Higgins, a best-selling author, speaker, business coach, and mentor with more than 15 years of leadership experience in the banking industry. He is also the founder of Bizzics, which provides business advisory, consulting, and coaching services.Chip shares stories and advice based on his management experiences, including the importance of:Focusing on the big thingsAdding value in all you doRemembering that business is about peopleHe answers the same questions as each podcast guest:How do your values impact your management philosophy?Who or what has had t...
2025-03-05
12 min
TALC Chats Podcast
#51 - I need to feed Rosie. 🐶 Practice using want, need, like & love
Send us Fan Mail I need to feed my dog, Rosie. What does she want to eat? She wants to eat tuna fish.Does she like tuna fish?Yes! She loves tuna fish, but she doesn’t need to eat tuna fish for breakfast.That little conversation we just had about Rosie’s breakfast is a good example using “need” “want” and “like” and “love” in English. What do you mean?Well, I said "I nee...
2025-02-15
08 min
The Covert Code
The Physics of Business: Building Unstoppable Momentum W/ Chip Higgins | The Covert Code | EP 48
Experience a masterclass in business growth with Chip Higgins, founder of Bizzics LLC and Forbes author of "The Bizzics Way." Drawing from decades of banking and business coaching expertise, Chip reveals powerful strategies for building unstoppable business momentum, optimizing cash flow, and creating sustainable growth. Discover how physics principles can transform your business approach and unlock your company's true potential. Learn More About Anna Covert: https://annacovert.com/ Learn About Chip Higgins: https://chiphiggins.com/ Learn About Bizzics: https://www.bizzics.com/the-bizzics-way/ BUY THE COVERT CODE BOOK! Barnes & Noble: https://rb.gy/vwev0a Target: https://rb.gy/jhpxri Amazon: https://rb.gy/wrht8l
2025-01-24
41 min
The Basketball Fix
90 | Hawks Hangout | Illawarra Hawks Podcast | Is It Time For Some Chip Talk?
In this episode of Hawks Hangout, we’re diving into a hot topic that every Illawarra Hawks fan has been thinking about—Is it time to start talking about championships? After a rollercoaster season filled with standout performances, clutch wins, and flashes of brilliance, we break down whether the Hawks have what it takes to make a serious run at the NBL title. We analyze the team’s recent form, key player performances, and the strategies that could push the Hawks into genuine championship contention. Are the pieces finally coming together for Illawarra? Can the squad maintain consiste...
2025-01-12
39 min
Your Working Life
Convince Me with Chip Massey & Adele Gambardella
Adele Gambardella and Chip Massey are the co-founders of The Convincing Company, a crisis communications and training firm, and co-authors of Convince Me: High-Stakes Negotiation Tactics to Get Results in Any Business Situation Adele owned an award-winning PR agency in Washington, DC for 15 years, where she served as spokesperson for a variety of Fortune 100 companies, including DuPont, Deutsche Bank, Lockheed Martin, SAP, and Verizon. She has also served as PR strategist, corporate counsel, and crisis management for clients that include the United Nations, Facebook, Johnson & Johnson, and President Biden. She has taught crisis communications and...
2024-06-22
29 min
Start Scale Succeed
Ep 140 - Building Commercial Ranges for Your Product Business
This weeks episode Nicole chats about how to build commercial ranges for your product business. Nicole shares some of the mistakes she made whilst working as a buyer for major high street retailers and how you can create and develop products that are the right fit for your business Focusing on people, the product and profit Nicole breaks down actions to take when planning for the seasons ahead. The Host Nicole Higgins is a seasoned professional with over 18 years experience in the retail industry, having worked as a buyer with blu...
2024-04-11
27 min
Start Scale Succeed
Ep 102 - Creating a Stationery Brand with Hello Time Founder Sam Smith
Nicole is joined by Sam Smith, the founder of HELLO TIME and the creator of the HELLO TIME Planner that has transformed how people organise their lives. With a keen eye for innovation and a dedication to helping individuals achieve their full potential, Sam has become a leading figure in the world of productivity and time management. She’s on Start Scale Succeed to share her story and give you advice on starting a stationery brand. KEY TAKEAWAYS The HELLO TIME Planner offers a practical and intuitive solution for organising your daily life. Its thoughtful layout al...
2023-06-22
37 min
Start Scale Succeed
Ep 100 - How Understanding Human Design Can Help You in Your Business With Charlotte Pridmore
How do you actually succeed? How do we create a process in ourselves to allow us to grow and connect with our desires? Nicole is joined on this landmark 100th episode by success coach Charlotte Pridmore who helps entrepreneurial women through positive human design, the combination of human design and positive intelligence. Together they will be discussing how understanding human design can help you in your business. KEY TAKEAWAYS Human Design is a system that combines astrology, the I Ching, the Kabbalah, the chakra system, and quantum physics to understand an individual's unique energetic makeup...
2023-06-08
37 min
Start Scale Succeed
Ep 99 - Selling a Small Business With Moira Fuller
The first ever guest on Start Scale Succeed, Moira Fuller returns to episode 99 of the podcast to tell Nicole all about how she sold her subscription box business. Moira is a business coach who helps small business owners boost profitability and create breathing space through online and one-to-one coaching. Listen in to find out about the process of selling a small business, how to know when it’s the right time to sell, preparing your business for sale, negotiating price, and so much more helpful advice. KEY TAKEAWAYS In Moira’s initial approach to selling her...
2023-06-01
28 min
Start Scale Succeed
Ep 96 - How Better Sleep Means Success With Sleep coach Anne Marie Boyhan
Founder of the Sleep Care Company, Anne Marie Boyhan joins Nicole on this episode of Start Scale Succeed to discuss the importance of sleep and how better sleep leads to more success as an entrepreneur. Anne Marie shares her own personal story with sleep and tells you how you can improve your quality of rest to help you achieve and succeed in business. KEY TAKEAWAYS Exposure to blue light (and white light, which contains blue light) can make it difficult for you to fall asleep and stay asleep. Exposure to white light during the day can h...
2023-05-11
36 min
Start Scale Succeed
Ep 94 - Launching and Growing a Beauty Brand in the UK
Do you want to launch a beauty brand in the UK? Or perhaps you already have one and are looking to grow that business? This week's episode of Start Scale Succeed is a recording of a live webinar Nicole hosted with four beauty experts where they spoke about brand identity, PR, pitching to retailers, customer reviews and testimonials and how they can help you with your business, and so much more. KEY TAKEAWAYS Brand identity goes beyond just your logo, just because you have a product and a logo it doesn't make a brand. Brand ID i...
2023-04-27
1h 01
Start Scale Succeed
Ep 93 - Laura Nolan Horgan and LNH EDIT Two Years on
Today Nicole is joined by Laura Nolan Horgan, founder of LNH EDIT. This is a bit of a 360 podcast as Nicole chatted with Laura just as she launched her brand in Episode 9, now they catch up 2 years on. They’ll be discussing how the business has grown in that time, Laura’s biggest successes so far, as well as keeping a positive mentality as a business owner. KEY TAKEAWAYS LNH EDIT is a creative collection of fashion and homeware. Laura believes that every home and every person should surround themselves with little things that make them happy...
2023-04-20
55 min
Start Scale Succeed
Ep 91 - Mental Resilience with Martin Durrant
Today on Start Scale Succeed, Nicole is talking to Martin Durrant, mental resilience and wellbeing advocate and the founder of Out of The Grey. They’ll be chatting and giving you advice on building resilience, managing stress, and coping strategies. You’ll also get to hear Martin’s incredible story of fighting off illness all while keeping a positive mindset. KEY TAKEAWAYS In 2014 after 8 years of things going wrong with his body, Martin was finally diagnosed with MS. He felt this was a relief because he finally knew what was wrong with him and through finding the ch...
2023-04-06
23 min
Start Scale Succeed
Ep 90 - Louisa Tidy Founder of Floragy
Today's episode of Start Scale Succeed is a recording of an instagram with Louisa Tidy, the founder of Floragy, a natural skincare brand founded in 2019. Louisa started the company looking to rebalance her life after an exhausting retail career travelling and working too many hours. After a few years of testing and developing formulas, she launched Floragy with the ethos that ‘less is more’ keeping their ingredients to a minimum and using only key botanicals. KEY TAKEAWAYS Louisa suffered from dry skin but as she got older she found she needed extra protection during the colder month...
2023-03-30
22 min
Start Scale Succeed
Ep 89 - Growing Your Business with Chat GPT With Candice Mason Founder Mother Cuppa Tea
Today’s episode is centred around giving you advice on growing your business with ChatGPT. To do that Nicole is joined on Start Scale Succeed by founder of Mother Cuppa Tea, Candice Mason. If you’re new to AI, then this is the perfect place to start as we’ll be discussing what ChatGPT is, what it can do for your business, how to use it, and what its limitations are. KEY TAKEAWAYS When Candice launched Mother Cuppa Tea she was aware that she had to build an audience through a pre-launch strategy. This led her to doin...
2023-03-23
27 min
Design Talk (dot IE)
0187 - Adventures in Video Game Code with Damian Scattergood
This is the first half of a two-part interview with Damian Scattergood, programmer and co-founder of STAR Translation Dublin, Ireland.Damian recalls how he got into programming as a teenager and his early experiences developing video games before moving into software translation and localisation. Damian has programmed a wide range of computers, starting with the Z80 chip in the ZX80, the TRS-80, ZX81, ZX Spectrum, onwards to the North Star Dimension, Amstrad, Spectrum, MSX, Commodore 64, IBM PC, Amiga, and others.Notes:https://www.star-ts.com/ h...
2023-03-22
32 min
Start Scale Succeed
Ep 88 - Tips For Your Pre Launch Content Strategy With Nicole Giordano
Today, host Nicole is joined by Nicole Giordano, founder of StartUp FASHION, an online community and business resource helping independent startup fashion designers around the world to take action, make progress, and reach their entrepreneurial goals. Nicole Giordano is on Start Scale Succeed this week to talk all about your pre-launch content strategy. KEY TAKEAWAYS One of Nicole Giordano’s top tips for your pre-launch strategy is to embrace the idea that you have to start the marketing process way before you have anything to sell. She sees people with their heads down in product development and...
2023-03-16
45 min
Start Scale Succeed
Ep 87 - How The Experts Value Your Business For Sale with Mark Fitzgerald Cooke MD Intelligent Business Partners
Are you planning on selling your product business in the future? Do you want to have a better understanding of how it could be valued, what you should have in place, and what you need to know? If so you’re in luck because today Nicole is joined by Mark Fitzgerald Cooke, MD of Intelligent Business Partners, a UK based company who act as a broker for businesses that want to buy and sell companies from startups to multi million pound brands. KEY TAKEAWAYS The top things Mark looks at when valuing a business are turnover, gro...
2023-03-09
36 min
Start Scale Succeed
Ep 85 - Using Pinterest to Grow Your Product Business With Rachel Waring
Today Nicole is joined by Rachel Waring, a creative consultant to talk all about Pinterest and how to make it work for you. Listen in for some really useful tips on what you can be doing differently on Pinterest, how the strategy differs from Instagrams, content repurposing, and most importantly how you can use it to grow your product business. KEY TAKEAWAYS The first place you should start when using Pinterest is knowing why people are there. Stop treating it like Instagram and start treating it like Google. It has social elements but is also a s...
2023-02-23
45 min
Start Scale Succeed
Ep 83 - From Lawyer to Co-Founder of Skincare Brand By Sarah London
On today's podcast Nicole is joined by one of the cofounders of By Sarah London, a UK based B Corp skincare brand that was founded by Sarah and today’s guest Lauren to help stressed and sensitive skins, an idea that was born on the back of Laurens cancer diagnosis and subsequent own personal skincare difficulties. KEY TAKEAWAYS Sarah first developed natural skincare to restore and repair her sister's sensitive, fragile skin when she was recovering from an aggressive form of leukaemia, with only a 20% chance of survival. After a life-saving stem cell transplant from Sarah, the...
2023-02-09
22 min
Start Scale Succeed
Ep 82 - Everything You Need To Know About Wholesale
Today’s Start Scale Succeed is a solo episode from Nicole where she tells you everything you need to know about wholesale. She’ll be discussing the four main questions you need to be asking yourself, the why, the where, the how, and the when. So if you’re looking to get into wholesale but have no idea what to expect when it comes to profit margins, trade fairs, and finding the right resellers, then this is the episode for you. KEY TAKEAWAYS A wider audience means increased sales and increased volume of orders and more exposur...
2023-02-02
25 min
Start Scale Succeed
Ep 80 - Turning Browsers into Buyers on your Website with Elle Williamson
There's been a lot of doom and gloom about retail recently, and one of the most important things that you need to do is change your browsers into buyers. That’s what today’s guest Elle Williamson, the E-commerce assistant, is here to do. Elle joins Nicole on Start Scale Succeed to help you convert traffic into sales. KEY TAKEAWAYS Elle created the e-commerce assistant to help busy small business owners learn how to create great Shopify websites and use Klaviyo for their email marketing. She does that with a mix of training, one-to-one, consul...
2023-01-19
40 min
Start Scale Succeed
Ep 79 - What You Should Do When Starting a Fashion Brand with Alison Lewy MBE of Fashion Angel
Have you wondered about what the costs are involved in starting a fashion business or what you should be doing first? Today on Start Scale Succeed Nicole is chatting with Alison Lewy MBE, founder of Fashion Angel, mentor, consultant, and author of ‘Design Create Sell – a guide to starting and running a successful fashion business’. KEY TAKEAWAYS Fashion Angel is a fashion industry support service offering business mentoring, events and access to funding, to fashion start-ups and established fashion business entrepreneurs. Their mission is to give fashion designers and entrepreneurs the tools to enable them to...
2023-01-12
32 min
Start Scale Succeed
Ep 78 - ADHD serial entrepreneur Amanda Perry talks about growing a business.
Today Nicole is chatting with serial entrepreneur, Amanda Perry, who has started, scaled and sold several brands and also works with several founders to help them grow and achieve their goals. Listen in for helpful tips from Amanda on how you can grow your own business, dealing with ADHD as a business owner, and the importance of having the right people around you. KEY TAKEAWAYS From having a business go bankrupt, Amanda has learned that you have to have the right people in giving you the right support. She had people involved in her cake business...
2023-01-05
52 min
Start Scale Succeed
Ep 77 - From Designing for Dior to creating her own accessories brand Peelo, with brand founder Julie Peelo
Today Nicole is joined by Julie Peelo, founder of the Irish contemporary bag and accessories line Peelo. Julie has worked with designers such as Dior, Marni and John Galliano, creating and overseeing their handbag divisions. In 2020 during the pandemic, she launched her own brand. KEY TAKEAWAYS Julie left her good job in Ireland to move to Italy to pursue her dream. Without speaking a work of Italian, she rented a sofa to stay on and hit the streets to hand out her CV to all the top brands. She eventually found work with Marni with her o...
2022-12-28
35 min
Start Scale Succeed
Ep 76 - Creating a Brand With Joanna Kay And What You Need to Know
In this week's episode of Start Scale Succeed Nicole is joined by Joanna K, founder of JK Creative Company, which is a branding, marketing and digital company that helps you with your business. Joanna is here to give you advice on branding, creating a brand, and re-branding. KEY TAKEAWAYS When it comes to branding Joanna likes to take a big picture approach and work backwards to reverse engineer the brand. She asks her clients where they want to be in 5 or 10 years and keeps that goal in mind when branding. Questions you need to ask yourself ar...
2022-12-22
25 min
Start Scale Succeed
Ep 75 – A Lesson in Resilience & Determination - From Bankruptcy to Successful Coach with Charlotte Pridmore
Today Nicole is joined by Charlotte Pridmore, life coach, NLP practitioner and timeline therapy practitioner. They’re going to be covering a variety of topics from money, mindset, success, bankruptcy, and future goals. Listen in to Start Scale Succeed to hear Charlotte's story of going from bankruptcy to being a successful coach, a real lesson in resilience and determination. KEY TAKEAWAYS Charlotte had been in London for 10 years working in corporate, had a relationship, and had bought a house. Life was set until she left her partner six months after having their first child. She suddenly we...
2022-12-15
58 min
Start Scale Succeed
Ep 74 – Starting Your Own Business in Your 40s with Jewellery Founder Emma Brankin of Bauble Magpie
If you are thinking that it's not possible that you can change your career, that it's too much of a risk, then today's podcast is definitely for you. Today Nicole is chatting on Start Scale Succeed with Emma Brankin, ex-lawyer and founder of the Jewellery Brand, Bauble Magpie. She decided to change everything and start her own business in her 40s. KEY TAKEAWAYS In her previous career, Emma found that she was banging her head against a glass ceiling feeling annoyed that people whom she perceived as being far less talented and able than her were b...
2022-12-08
42 min
Start Scale Succeed
Ep 73 – Growing your Business on Faire with Lucy Jeffrey of Barekind
Today Nicole is joined by brand founder Lucy Jeffrey of Bare Kind, and we are going to talk about how she has grown her business on marketplaces, particularly Faire. So if you are interested in growing the wholesale side of your business, understanding marketplaces, how they operate, and what they look like, this episode is for you. KEY TAKEAWAYS Lucy started Bear Kind in 2018 while she was working for a bank at the time, so it very much started as a side hustle. When Bare Kind first started, she was selling reusable straws because t...
2022-12-01
45 min
Start Scale Succeed
Episode 72 – Plan your Strategy and Sales with Claire Morris
How do you grow your business? How do you budget your sales? And how do you create a strategy for your product business and what should you be looking at? If those are the questions you’re asking, then you’re in luck as today on Start Scale Succeed, Nicole is joined by Claire Morris of Retail with Clarity. Claire is here to help you plan your strategy and sales. KEY TAKEAWAYS You need to look at not just the sales you’ve made but the profit behind those sales, what is that as a margin...
2022-11-24
38 min
Start Scale Succeed
Episode 71 – Creating an Ethical and Sustainable Fashion Business with Expert Sarah Collins
Today Nicole is joined by Sarah Collins, who is an ethical production consultant and who has for the last eight years been helping businesses source and develop ethically produced products. If you’re looking to make your fashion brand more ethical and sustainable, then this episode is perfect for you as Sarah will be sharing some really great tips on sourcing and bringing down that carbon footprint. KEY TAKEAWAYS Sarah has volunteered with The World Trade Organisation, helped women's enterprise in rural areas, and has worked in ethical production for the last ten years. She...
2022-11-17
48 min
Start Scale Succeed
Episode 70 - Creating a Footwear Brand With Designer and Brand Mentor Lydia Howard of Footwear Design Insight
Today on Start Scale Succeed, Nicole is joined by Lydia Howard, a footwear designer and developer who mentors those who want to start their own footwear brands. She’s been designing and developing shoes for 20 years and when she moved to Spain she decided to go out on her own and start her own business. KEY TAKEAWAYS When someone has a discovery call with Lydia about starting their own footwear brand they are often starting from different places, one might have an idea for a product, one might have a factory and wants to make the mos...
2022-11-10
28 min
Start Scale Succeed
Episode 69 - From Kitchen Table to Being Stocked in Liberty Beauty Advent Calendars With Kate Roath From Wild Source
Today Nicole is joined by Kate Roath, founder of Wild Source, a beauty brand with ritual and meditation at its core, who are now stocked at Liberty and Harrods. Kate is here to tell her business story of going from working at her kitchen table to being stocked by massive retailers. Find out what drives her passion and why she was the perfect person to start this skincare brand. KEY TAKEAWAYS Kate started Wild Source in 2017 using her background in skincare and aromatherapy. She wanted to make something that would feed her skin that also felt l...
2022-11-03
36 min
Start Scale Succeed
Episode 68 - Evolving a Brand for More Growth Potential
Today Nicole is joined by Sarah Birchall, founder of the beautiful individual clothing brand Cub & Pudding. Cub & Pudding are a unisex family brand bringing happiness to your wardrobes with hand-drawn prints created just for you. Sarah is on Start Scale Succeed to tell you her story of starting her own kidswear business and how she evolved her brand to focus on the adult market to improve its growth potential. KEY TAKEAWAYS Sarah started Cub & Pudding after finding herself stuck in a rut when her eldest turned three and the offerings for boys' clothes became a sea o...
2022-10-27
40 min
Start Scale Succeed
Episode 65 - Starting to Wholesale With Pachee Founder Lillie Kaye
Today Nicole is joined by Lillie Kaye, who is the founder of Pachee, a Children's Wear brand which recently won a double award at the Junior Design Awards. Pachee is a children's lifestyle brand aimed at promoting adventure and learning through creating different products that represent children's achievements and also that represent themselves and their individuality. Listen in to find out all about Lillie and her story, as well as some really great tips when it comes to starting to work in the wholesale market. KEY TAKEAWAYS Pachee started when Lillie and her husband started worrying about w...
2022-10-06
22 min
Start Scale Succeed
Episode 64 – Becoming a Great Leader with Anna Woods
We have all in our life experienced great leaders, the ones you have looked up to that really pulled a team together and made you feel valued and really knew how to get the best from the team and individuals as part of that team. Unfortunately we have probably experienced those managers, because I can’t really call them leaders, where you felt like you were just a number and that when working they made you really question your own self worth and ability. Today I chatted with Anna Woods, a leadership coach who specialises in helping retail leaders an...
2022-09-29
31 min
Start Scale Succeed
Episode 63 – How to Make More Sales in Your Product Business
How are sales in your business right now? If they could be better and you want to know how to improve them, then you’ll love today’s guest Vee Roberts. Vee is a sales and marketing expert who is going to be talking through her top tips to improve your sales and understand why you may be struggling in the first place. KEY TAKEAWAYS When it comes to social media, it takes a long time to create reels, especially ones involving the latest trends. A lot of product businesses are now making 15 to 30 second videos without all t...
2022-09-22
28 min
Start Scale Succeed
Episode 61 - When You’re at a Crossroads in Your Business, Keep Going or Close with Nicky from Wilder Ones
How does it feel when you’re at a crossroads with your business? Do you look for investment, continue as you are, or even fold the business? That’s the topic of discussion this week on Start Scale Succeed as Nicole is joined by Nicky from Wilder Ones, who is at that crossroads with her business right now. KEY TAKEAWAYS Wilder Ones started as a unisex childrens clothing company and then launched some women’s wear which really took off. It got to the point where children’s clothing wasn’t scaling with the res...
2022-09-08
32 min
Start Scale Succeed
Episode 60 - How to Refocus on Instagram And Get Your Motivation Back With Sarah Richards
September always feels like a fresh start, and that is what I feel some people need with instagram right now, a fresh start or a new lease on their socials and their approach to instagram. So if you are feeling a bit lost with instagram this episode will help you regain that focus and that motivation. Join myself Nicole and this week's guest, content coach and instagram trainer, Sarah Richards as we discuss how to refocus on instagram and get your motivation back. KEY TAKEAWAYS Once every six months every business should go back to...
2022-09-01
34 min
Start Scale Succeed
Episode 59 – Creating a CBD And Wellness Brand With Empwr Botanics Natalie Meredith
This week’s guest is founder of Empwr Botanics, a CBD and wellness brand, Natalie Meredith. Natalie joins Nicole on Start Scale Succeed to talk about how her personal journey and experience lead her to creating this brand. Find out about the benefits of CBD and the challenges Natlaie has faced going from working in property to starting her own business. KEY TAKEAWAYS In 2018 Natalie was diagnosed with restless legs syndrome, also known as Willis-Ekbom disease, a common condition of the nervous system that causes an overwhelming irresistible urge to move the legs. This affec...
2022-08-25
38 min
Start Scale Succeed
Episode 58 - From Teaching in the Classroom to Learning Lessons when starting your own Product Business with Arlo Blue Founder Sinead Kearns
Dreaming of starting your own fashion business? This week's episode of Start Scale Succeed is a recording of an Instagram live with Sinead Kearns from Arlo Blue. Tracy and Sinead chat about the why and the how of starting the brand and what made her go for it. Moving from a side hustle to the main focus, the challenges she faced and how she reacted and decisions she made. Listen in to find out about growing organically, Sinead’s future plans for the brand as well as advice and tips for those starting out. KEY TAK...
2022-08-18
30 min
Start Scale Succeed
Episode 57 – What Numbers do You Need to Know in Your Retail Business With Sarah from Flourish Retail
Are you hiding from the numbers in your business or not sure how you should manage your stocks and the numbers that really matter in your business? Then today's Start Scale Succeed episode is for you. Nicole is chatting with Sarah from Flourish Retail, merchandising expert who has over 20 years experience working for retailers like ASOS, River Island and Debenhams. KEY TAKEAWAYS There are two aspects to sales, firstly your total sales which would be what you’ve sold in a period. Then your net sales, which includes returns. Returns are an important number for...
2022-08-11
31 min
Start Scale Succeed
Episode 56 – What is Manifestation With Chloe Slade, Mindset & Manifestation Coach
How do you manifest the life that you want? Today’s episode is a recording of an Instagram live where Nicole chatted with Chloe Slade, a manifestation and mindset coach and founder of Vibe and Flow. Some of the topics we covered include what is manifestation, how and where you should start. If you're a product business what kinds of affirmations and thoughts may help you in your business. What daily habits can you include to help raise your vibrations and increase the momentum in your life. And much more. KEY TAKEAWAYS Manifestation is whe...
2022-08-04
30 min
Start Scale Succeed
Episode 55 - Moving Through Fear When Creating Your Business with Half Baked London Founder Kim Fraser
Half Baked London is a beautiful sustainable swimwear brand and today on Start scale Succeed, Nicole is joined by founder Kim Fraser. Find out all about Kim’s story, how she pushes through her challenges, and what’s next for the brand. KEY TAKEAWAYS Kim doesn’t have a background in fashion and decided to start the brand when she found that when she was travelling she was struggling to find swimwear that she could afford, was good quality, and made her feel good. She started from scratch doing all the research and trad...
2022-07-28
25 min
Start Scale Succeed
Episode 54 – Sell your Brand on Amazon, Tips From Vicki Weinburg
Have you thought about selling your brand on Amazon, or maybe you’re already on there but not getting the sales you want. With over 2 million brands listed on the platform, how can you stand out and make sure your products are visible and taking the sales that you want. This week's guest on Start Scale Succeed is going to be able to answer those questions and more. Vicki Weinberg is an expert on helping brands grow and sell on Amazon. KEY TAKEAWAYS There are some products which you cannot sell on Amazon, this list...
2022-07-21
38 min
Start Scale Succeed
Episode 53 - From Facebook Group to an App Worth Millions
Born from an idea whilst searching for the best mascara to use to an app now with 80,000 products and 17,000 brands. Beauty Buddy was created by two sisters Wendy & Tracy and today Nicole chats with co founder Wendy Slattery on how they have created what they call the “Trip advisor” for beauty products, where consumers who have used the brands whether they love it or hate it they rate it. Which allows consumers and brands to get real feedback from real people. They discuss the initial research they did and how they engaged with people that really made them see that...
2022-07-14
39 min
Start Scale Succeed
Episode 52 - Connecting With Your Customers With Copywriter Emma Griffin
How can you create that connection with your customer that will help sales? On today's Start Scale Succeed podcast, Nicole is joined by copywriter Emma Griffin, who is going to share her top tips for creating copy that connects and converts. KEY TAKEAWAYS Emma works with coaches, consultants and small business owners, she specialises in website copy, sales and launch copy, email marketing, and tone of voice support. Emma’s top five tips for creating good copy are: Make it about your customer. Do your research. Keep it brief, but vary your sentence length. Drop...
2022-07-07
23 min
Start Scale Succeed
Episode 51 - Biodegradable Hosiery Brand Billi London
As consumers we’re all trying to be more conscious and buy and shop in a more sustainable way. An increased number of brands are looking at products in a more innovative way, one of those brands is Billi London the world's first biodegradable hosiery brand. Today Nicole is joined by Billi London co-founder Sophie to find out more about this eco-friendly brand. KEY TAKEAWAYS After ripping a pair of tights while she was getting ready for work, Sophie threw the old pair in the bin and went to get new ones. It was then...
2022-06-30
35 min
Start Scale Succeed
Episode 50 - Grow your beauty business with Faye Speedie, founder of Beauty Bulb
How do you grow a beauty brand? In today's podcast I am chatting with beauty expert Faye Speedie, founder of new platform The Brand Book and founder of Beauty Bulb. The Brand Book is a trade show - without the show, where beauty brands can link with retailers and buyers and showcase their products digitally and make amazing connections. With several years in the industry Faye and I chat about: the issues both brands and beauty buyers are having right now. What brands can do to help them grow their business . What trends to focus on. And how to bu...
2022-06-23
33 min
Start Scale Succeed
Episode 49 – Starting a Skincare Brand With Louise Thomas
Louise has been in the skin health and beauty industry for 26 years from a Saturday girl in a beauty salon to launching her own brand, Louise Thomas Skincare. Louise joins Nicole this week on Start Scale Succeed to talk about her journey from developing a skin condition, making skincare formulas for other people, to finally going out on her own and making her name a brand. KEY TAKEAWAYS Louise is actually quite thankful that she developed bad acne. She thought it would be the end of her career before it even started but in fa...
2022-06-16
35 min
Start Scale Succeed
Episode 48 – Tik Tok V’s Instagram And How to Make Both Work For you With Abby Thomas of Dirty Work Digital
How are you feeling about your social media? Should you be on Tik Tok, Instagram? Are you feeling a bit deflated and confused? What should you be doing? This week on Start Scale Succeed, Nicole is talking to Abby from Dirty Work Digital, a social media marketing expert. So if you want to know how to get visible on Instagram and engage with your audience then this episode is for you. KEY TAKEAWAYS After being made redundant during lockdown, Abby found people coming to her for social media and marketing advice. That’s when Dirt...
2022-06-09
44 min
Start Scale Succeed
Episode 47– From Start Up to Selfridges With Childrenswear Brand Etta Loves
Today Nicole is joined by Jen Fuller, founder of award winning childrenswear brand Etta Loves. The brand started off in 2017 with a range of muslins that stimulate the sensory development of babies visual and cognitive development. Etta Loves is now an award winning brand with stock in Selfridges among other retailers. KEY TAKEAWAYS Jen had the idea for Etta Loves when she noticed her daughter, Etta was feeding better and for longer when she was wearing certain clothes. This got her interested in what babies find visually interesting. The first piece of outsourcing Jen did...
2022-06-02
35 min
Start Scale Succeed
Episode 46 – Setting Up a Pop Up Shop With Sooks Director David Blakely
Pop up shops are one of the key ways to attract a new audience and increase the awareness and exposure to your brand. Today Nicole is joined by David Blakely, business & store development director of Sooks, which provides access to flexible and affordable digitally connected spaces in the UK and around the world. KEY TAKEAWAYS Have a clear objective – what are you trying to achieve with your pop-up shop? Budget – How much are you able or willing to spend on a pop-up shop in order achieve those goals? You need to be clear as to how...
2022-05-26
32 min
Start Scale Succeed
Episode 45 – Creating your Version of Success With Entrepreneur Hayley Southwood
Today Nicole is joined by serial entrepreneur Hayley Southwood, founder of Southwood Social, Southwood Living, a lifestyle & interiors ecommerce business and Hayley has just recently created a beautiful events space that can be hired in the Norfolk area. KEY TAKEAWAYS Hayley opened her very first Ice Cream business in 2002 but when her mum was diagnosed with incurable lung cancer her world turned upside down. A year after she sadly passed away in a moment of madness, Hayley bought an old ice cream van off eBay and started the business in 2009. Doing up the van be...
2022-05-19
39 min
Start Scale Succeed
Episode 44 - How to use Email Marketing to Grow your Product Business with Loren Nally
Are you neglecting your email marketing? Not really sure what you should say or how to engage with your customers. Then today's podcast is for you. Nicole is joined by Loren Nally, who has 25 years experience in ecommerce and digital marketing. The topics they cover include email marketing, why you need it, how to use it, how often to use it, what makes a good email that converts among other things. KEY TAKEAWAYS Email marketing is important for all businesses but especially retailers and product businesses. It can make up to 20% of your overall sa...
2022-05-12
41 min
Start Scale Succeed
Episode 42 – When & How to Hire People for your Small Business with HR Expert Mandy Hamerla, Founder of Modern HR
As a small business owner you are the one that is often spinning all the plates, you’re the social media manager, the content creator, the designer, the buyer, the packer, but what about when your business starts to grow and you need to think about hiring staff? Today Nicole is joined by Mandy Hamerla, founder of modernhr.co.uk, the go to hr expert for when you are scaling your business when the business can’t function with just you anymore. We are going to talk about how you know if it's the right time to hire staff. What...
2022-04-28
27 min
Start Scale Succeed
Episode 41 – How to Create Ads That Work For Ecommerce Businesses With Aggie Meroni From White Bee Digital
Social media ad specialist Aggie Meroni works with ecommerce businesses to grow their customer base and increase their revenue through ads. She joins Nicole this week on Start Scale Succeed to discuss how to create ads that work and what you need to have in place to give them the best opportunity for success. KEY TAKEAWAYS Aggie found her love for social media ads after retraining in digital marketing. You need to make sure you have everything in place before you even spend a penny. Don’t be put off. You can figure everything out...
2022-04-21
42 min
Start Scale Succeed
Episode 40 - Starting a Lean Fashion Business With Leigh Unwin
True testament to starting a lean fashion business is Leigh Unwin, founder of The Style Attic which as the name suggests, did actually start in her attic in 2015 to fit around the needs of her family. This Start Scale Succeed episode is a recording of an Instagram live Nicole did with Leigh. Some of the topics discussed are: Starting a business around the needs of a family. Juggling a side hustle, full time job and family. Running the business through word of mouth and Facebook in the early days. Overcoming obstacles. And engaging customers through being authentic, honest and...
2022-04-14
27 min
Start Scale Succeed
Episode 39 - Looking For Low Quantities For Your New Fashion Business Chatting With Co-Founder Ziqi Deng About Their New Platform Resourcefashion
As a fashion start up one of the challenges that is often faced is finding the right supplier for your business particularly one that can manufacture smaller minimum quantities. Today, Nicole is joined by one of the founders of Resource Fashion, Ziqi who has established Resource Fashion to help combat that problem. The 4 main stumbling blocks when you are starting your brand are: Minimum Order Quantity Quality Timelines Communication Tatiana and Ziqi have established Resource Fashion, an online platform that helps solve those issues and enables you to work with manufacturers in the Far East wit...
2022-04-07
29 min
Start Scale Succeed
Episode 38 - Understanding Trends and How to Use them in Your Business with Better Trends Company Founders Louise and Natalie
When I worked in retail we were very fortunate to have access to numerous trend websites that were all targeted at big business from a price and a content point of view. But if you are a small business, where can you get that information and how can you interpret it to ensure it's relevant to your business and customer. The answer is the better trend company. Today I am joined by Natalie and Louise, founders of The Better trend company specifically established to support independents and small design businesses to access trend reports and design strategies. ...
2022-03-31
29 min
Start Scale Succeed
Episode 37 - From Art Curator to Lingerie Founder of Luxury Brand Ihouma
This week Nicole is joined by Annabelle Mazu, the founder of Luxurious lingerie brand Ihuoma. Ihuoma celebrates the beauty of women of colour, with exquisite, sensuous lingerie with the aim to enrich, empower, and be bold about your sensuality and the possibilities that arise from living your true self, unapologetically! Find out the challenges Annabelle faced and what advice she would give an aspiring entrepreneur. KEY TAKEAWAYS Annabelle found that the lingerie brands that were aimed at women of colour were in the mid and lower price ranges. She saw this gap in the ma...
2022-03-24
36 min
Start Scale Succeed
Episode 35 - How & Why You Should Be Using Tik Tok in Your Product Business with Anna Frapwell
As a product business are you using Tik Tok? if the answer is no then you should be listening to this episode to understand why and what works. And if the answer is yes, then listen to find out how Tik Tok advertising compares to Facebook and Instagram advertising. This week Nicole is joined by Anna Frapwell, founder of Digital marketing agency Neon. Anna has over 20 years industry experience working at one of the World's biggest ad agencies and in house for some well known household names. KEY TAKEAWAYS Initially, Anna found that on Ti...
2022-03-10
30 min
Start Scale Succeed
Ep 33 - Your Instagram Fashion Brand Two Years on; Sunday & Soul With Emmy Pugh
So much of what you see on instagram is not the real story. Today's episode is a special Q&A with brand founder Emmy Pugh from Sunday & Soul. Emmy and I have chatted before on the anniversary of her first year in business. However now she is 2 years in and really exposes the nuts and bolts. Emmy also opened this up to questions on her Instagram so this is what people really want to know, but don’t know who or where to ask. KEY TAKEAWAYS If you have an idea for a business and pl...
2022-02-24
1h 13
Start Scale Succeed
Episode 32 - How a Daughter's Sensitive Skin Condition Inspired Katie Brandon Byrne To Set Up Her Own Childrenswear Brand
Lil & Izzy is an award winning brand with sustainability and design as it’s key focus points. Katie Brandon Byrne wanted to create products that stood the test of time and didn't cost the earth. She was inspired by her daughter's sensitive skin conditions to set up her own children's wear brand. In today's episode of Start Scale Succeed Katie joins Nicole to talk about considering both the parent and the child while designing, the challenges when you are starting out and how they are different to the challenges she now faces two years on, when to ask for su...
2022-02-17
44 min
Start Scale Succeed
Episode 31 - Do’s and Dont's of Working with Influencers with Stephanie O Quigley
According to influencer marketing hub, for every $1 that a brand spends on influencers, they get a return of nearly $6. But how do you find the right influencer for you who aligns with your brand, your customers, and your values? This week’s Start Scale Succeed is from an Instagram live where Nicole was joined by someone who knows about both sides of the coin, Stephanie O'Quigley. Find out how to build lasting relationships, gifting versus paid, and the do’s and don’ts of influencer marketing. KEY TAKEAWAYS How the influencer aligns with your brand va...
2022-02-10
45 min