Shows
C-Suite Sales & Marketing PerspectivesHow to Successfully Onboard a New VP of Marketing💡 Annie Wissner, VP of Marketing at Choozle, shares tips for new VPs or Heads of Marketing. She emphasizes relationship building, understanding existing initiatives, and conducting a listening tour. Annie highlights the need to assess marketing functions, analyze the competitive landscape, and identify gaps. She also discusses the importance of a clear content strategy, creating engaging content, and balancing urgent tasks with long-term planning. 💡"As an executive marketing leader, you can get caught in a tactics trap from listening to input from your peers and your team. That's why it's important to be strategic and balance tactical execution." - Anni...
2024-07-1024 min
Marketing Tip Tea Time 🫖The World of Programmatic with Jamie Cotton🫖 Welcome to Marketing Tip Tea Time, the series where we bring you stories, tips, and sips (of tea) all about marketing.
In this episode, we're joined by Jamie Cotton, an Account Executive at Choozle, a company at the forefront of the intersection of technology and service in the programmatic media buying world.
With years of experience in the industry, Jamie has a wealth of knowledge to share about how businesses can use technology to enhance their marketing efforts.
Whether you're a small business owner looking to get the most out of your marketing budget, or a seasoned marketer seeking to...
2023-05-1238 min
UnderservedMaster Data MarketingTexas transplant Joe Forrester is featured in Episode #087 of Underserved. Joe wanted to be a pilot after watching the original "Top Gun", but colorblindness trumped his enthusiasm and determination. Instead, he cut his teeth in cellular billing software, which was followed by learning how to manage marketing data in the automotive industry. This skill treated him well for several years across many verticals, ultimately leading to a gig bringing this marketing horsepower to small and medium-sized businesses. Also covered: turning recalls into a positive experience, conquest campaigns, and the Great Flood of '17. Joe on LinkedIn: https://www.linkedin.com/in...
2023-01-0230 min
Radio Cloud Native by MirantisRCN #33 - Istio, Fedora, Deno, OpenStack’s 2022 User Survey, & more!Get the week's news on Kubernetes, the cloud native landscape, and the wider world of tech. Co-hosts Eric Gregory and Nick Chase break through the jargon and help you make sense of it all.This week, Eric & our favorite recurring guest host John Jainschigg talk new releases from Istio, Fedora & Deno, OpenStack's 2022 User survey, and are we really "turning off the microservices?" That & more in this week's jam-packed episode. We'd also like to point you all towards our "Sister Show" - Cloud Native & Coffee - hosted by our very own John Jainschigg. CN&C features l...
2022-11-1824 min
Product Coffee108. Building & Funding the Open Web (w/Lindsey Thrift)The return of LINDSEY THRIFT!!! Jake & David catch up with her and discuss her latest role as the VP of Product at Gitcoin a company that connects with the community developing digital public goods, creating financial freedom, and defining the future of the open web.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-05-2328 minProduct Coffee107. ADHD in Product ManagementDavid & Kevin open up about their diagnosis of ADHD and how it can be used as your Product Management superpower.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-05-1620 minProduct Coffee106. Product CultureQuick-hit episode for this week! Jake & Kevin discuss the recent challenges with product culture. Join the conversation and let us know how you are handling this in your organization.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-05-0917 min
Product Coffee105. Product People (w/Mirela Mus)Our guest this week is Mirela Mus from Product People. Mirela and Kevin talk about the process of onboarding into companies and teams who need product people stat! If you want to learn more about Product People, go to their website - getproductpeople.com.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-05-0242 minProduct Coffee104. Product Infrastructure, Stability, & AlignmentJodi, Louis, & Kevin discuss stability in product architecture and end up sharing ideas about co-creating with executives that lead to better alignment.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-04-2524 minProduct Coffee103. Co-Creating Products with Marketing (w/Caroline Pan)Grab your cup of coffee ☕️ and kick back, we are so excited to bring you this conversation between Kevin and Caroline Pan, the Chief Marketing Officer of Bright Machines, a software and robotics company thinking differently about the manufacturing industry. They discuss collaboration between departments and how powerful it is when Marketing and Product co-create the future.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-04-1838 minProduct Coffee102. Changing Companies in ProductKevin and Louis talk about changing companies in Product and what mindset you get thrown into your first week.
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Come work with the Product Coffee crew! - Sr. Product Manager @ Choozle
2022-04-1125 min
choozlechatMaximizing your digital advertising campaigns for the holidays with MadiDigital advertising continues to play a big role in how consumers get their holiday shopping done. We spoke with Madi Fafinski, a Choozle Account Coordinator, to dig into the opportunities for marketers to win with their digital strategies during the holiday season.
2021-11-1210 minchoozlechatConnected TV Options for the Holiday Season with Sam RutishauserJoin Samantha Rutishauser, Choozle’s Northeast Account Executive, for a Choozlechat to hear her perspective on how to leverage Connected TV (CTV) advertising during the holiday season. Find out how to build successful strategies around CTV ads during one of the most competitive advertising seasons of the year.
2021-10-2211 minchoozlechatWhat is machine learning for marketers with Callie FedererJoin Choozle’s own Data Scientist, Callie Federer, for a Choozlechat discussing the role of machine learning in the programmatic ad tech space. Whether you're looking to find out what machine learning is, or you want a deeper look into how Choozle is using it to expand our service offerings, she covers it all.
2021-10-0614 min
Legal Marketing 2.0 PodcastPodcast Ep. 140: How Law Firms Can Use Connected TV in their Digital Advertising CampaignsIn this episode of the Legal Marketing 2.0 Podcast Guy is joined by Megan Sullivan-Jenks. Megan is the director of marketing & communications at Choozle. She is a self-proclaimed tinkerer and a problem solver for marketing and advertising strategies and execution. From nonprofits to consumer goods and software, she's an expert at creating online and offline marketing & communications strategies that are engaging and results driven. The focus of Megans and Guy’s discussion is on the opportunities Choozle and connected TV offer to marketing professionals at law firms, what makes connected TV different from traditional ads, and how law firms can se...
2021-09-2316 min
The Fastest Growing CompaniesCEO and Co-Founder at Choozle, Andrew FischerToday on The Fastest Growing Companies podcast, we're talking to the CEO and Co-Founder at Choozle, Andrew Fischer.Check out the video version on YouTube.Host: Chris RonzioLearn more about Trainual, the world's top Business Playbook™ software.
2021-07-1619 min
The ClawDisplay Advertising with Andrew FischerHow can advertisers move their buyers along the customer journey? Andrew Fischer of Choozle joins Eric on the podcast to discuss display advertising and how to optimize it in your marketing.
2021-07-0827 minThe ClawDisplay Advertising with Andrew FischerHow can advertisers move their buyers along the customer journey? Andrew Fischer of Choozle joins Eric on the podcast to discuss display advertising and how to optimize it in your marketing.
2021-07-0827 min
choozlechatConnected TV Strategies for the Summer Olympics with SamJoin us this week as we talk about the exciting connected TV strategies available during the 2021 Summer Games.
2021-07-0220 minchoozlechatPreparing Your First-party Data with TravisIt’s no secret to any agency, programmatic or not, that major changes are afoot in the ad industry. Between GDPR and CCPA, iOS14, and the phaseout of third-party cookies across all major browsers by 2022, a lot has already begun to evolve in the digital ad ecosystem, with plenty more coming soon.
As the end of third-party cookies come near, there are things that marketers can do with their first-party data to prepare for these changes. We spoke with Travis Davis, our VP of Product, to understand how first-party data can be used in digital ad campaigns go...
2021-06-1517 minchoozlechatAdvanced Campaign Optimization Tips with Rob BrockmannReady to optimize at another level? Director of Growth Account Management, Rob Brockmann, shares advanced optimization tips for your next campaign!
2021-06-0419 minchoozlechatAudio & podcast advertising with Hunter PhillipsDid you hear that? Join us as we chat with Hunter Phillips about audio and podcast advertising in this week's choozlechat.
2021-05-2118 minchoozlechatThe future of third-party cookies with Branden Miller & Travis DavisAs marketers, we are all curious about a cookie-less future. This week, we sat down with Choozle's Branden Miller and Travis Davis to discuss what the future without third-party cookies might look like.
2021-05-0623 minchoozlechatTraditional TV vs. Connected TV with Sam RutishauserIn this choozlechat, we chatted with our Northeast Account Executive, Sam Rutishauser, about connected TV, traditional TV advertising and the differences between the two.
2021-04-2622 min
Metrics that Measure UpPodcasts + MarTech Metrics that Matter - with Ben Shapiro, Host of the MarTech PodcastBenjamin Shapiro started his internet marketing career at eBay, one of the first, largest and most data-driven marketplaces in the world. Ben's 7 years at eBay provided him the foundation of being a great digital marketer, including SEO and content marketing.Ben caught the Silicon Valley start-up bug, and spent the next 8 years in marketing leadership at B2C early-stage companies, and then he started the MarTech podcast in 2015.Ben's initial experience with podcasting was "an experiment that went wrong". In this case, wrong meant it was more successful than he could have even dreamed, and qu...
2021-04-2027 minchoozlechatVideo advertising with Hunter PhillipsVideo advertising makes up a large percentage of the total inventory available to any marketer. But what should you keep in mind when you launch a campaign using video? In this episode, we chat with the Director of Solutions & Partnership, Hunter Phillips, to better understand the type of video ads available and how you can use them in your next campaign.
2021-04-0822 minchoozlechatCampaign budget best practices with MegJoin us for our choozlechat with Account Manager Meg Dunlap where we discuss campaign budget best practices for programmatic campaigns.
2021-03-2618 minchoozlechatSearch and display with Sarah LillyJoin us for an all-new LIVE choozlechat with our Marketing & Communications Generalist, Sarah Lilly, where we dig into search & display.
2021-03-1223 minchoozlechatDigital out-of-home with Hunter PhillipsListen in as we chat with our Director of Partnerships & Strategic Solutions, Hunter Phillips, about digital out-of-home advertising and how it works.
2021-02-2320 minchoozlechatHow we work together with Product Managers Scott & JulieJoin us as we chat with Product Managers Scott Luna and Julie Pifer about how they work together to make the magic happen here at Choozle.
2021-02-1135 minchoozlechatCTV buying for special events with Sam RutishauserGet excited! Our LIVE choozlechats are back for the new year. This week, we spoke with Choozle Account Executive, Samantha Rutishauser, about tapping into connected TV inventory for special events.
2021-01-2824 min
The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow ProfitsE183: Surprising Resilience of Programatic Ads in 2020 with Michael FischerMichael Fisher is the director of inbound sales and represents the frontlines of Choozal for any and all prospective clients interested in their programmatic ad-buying services. For 18 years, he’s been focused on B-to-B contract sales and has developed over 5,000 partnerships - helping Choozle land over 2,000 clients. Choozle has been a bit pandemic-proof this year - having hired 16 people and grown by 35%.
2020-12-2930 minchoozlechatTips for optimizing holiday campaigns with Mike BellitteThe holiday shopping season is almost here. Get ready for the season ahead and tune in for a LIVE choozlechat with Campaign Manager, Mike Bellitte, where we'll share tips for optimizing 2020 holiday campaigns.
2020-10-1600 minchoozlechatHoliday 2020 marketing strategies with Jay PezzoliThe holiday shopping season is starting earlier this year. Get ahead of your strategy and listen in on our choozlechat with Account Manager Jay Pezzoli where we dig into holiday campaign planning.
2020-10-0200 minchoozlechatUsing recency in digital advertising campaigns with Julie PiferRecency is one of those effective yet under-the-radar marketing tactics. When used correctly, it can have a big impact on campaign performance.
In this choozlechat, we're speaking with Choozle Product Manager, Julie Pifer, about the benefits of recency for digital advertising campaigns.
2020-09-0321 minchoozlechatCommon problems when launching a digital advertising campaign with Rob Brockmann1Join us for an all-new choozlechat as we talk with our Senior Manager of Client Services, Rob Brockmann, about some of the common problems marketers face when starting a digital advertising campaign.
2020-08-2118 minchoozlechatHTML5 creative & common problems with Alex Ten EyckHTML5 creative is among the most interactive creative types, but it doesn't come without its challenges. In this choozlechat, we spoke with our Technical Support Specialist, Alex Ten Eyck, to chat HTML5 creative & common problems.
2020-08-0616 minchoozlechatBest Bidding Practices with Kim BoshartTune in as we chat with our Client Engagement Coordinator, Kim Boshart, to talk about bidding best practices in this week's Choozlechat.
2020-07-2414 min
Leveling Up with Eric SiuAutomation and Convenience as the New Normal with Andrew Fischer, CEO of Choozle | Ep. #369Today on Leveling Up we welcome Andrew Fischer from Choozle. Andrew is the co-founder and CEO of the company and he shares some of their story and what makes the business tick. Choozle is a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across multiple platforms. They do this through one, intuitive interface and this model has proved very successful for Andrew and his team, having raised over $14 million since they began work in 2012! In our conversation, we chat about the service they provide to their clients and what sets them apart from...
2020-07-1317 min
Leveling Up with Eric SiuAutomation and Convenience as the New Normal with Andrew Fischer, CEO of Choozle | Ep. #369Today on Leveling Up we welcome Andrew Fischer from Choozle. Andrew is the co-founder and CEO of the company and he shares some of their story and what makes the business tick. Choozle is a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across multiple platforms. They do this through one, intuitive interface and this model has proved very successful for Andrew and his team, having raised over $14 million since they began work in 2012! In our conversation, we chat about the service they provide to their clients and what sets them apart from...
2020-07-1317 minchoozlechatSearch retargeting with Sam KangThis week, we're chatting with our Strategic Account Manager, Sam Kang, about the many benefits of search retargeting.
2020-07-1014 minchoozlechatThe changing political advertising landscape with Corbin KeownWith programmatic advertising, political campaigns can tap into online ad inventory to engage large, diverse audiences. In this week's choozlechat, we spoke with our Marketplace Quality Specialist, Corbin Keown, about how marketers can leverage digital advertising in their political campaigns.
2020-07-0311 minchoozlechatThe agency perspective with Dustin Trout of EIC AgencyWondering what an agency's journey to bringing programmatic in-house looks like? Get it straight from the source in our LIVE choozlechat with Dustin Trout of EIC Agency.
2020-06-2621 minchoozlechatConnected TV Targeting with Mel WerthmannThinking about leveraging connected TV advertising in your next campaign? Our Strategic Account Manager, Mel Werthmann, is here to give you the scoop on specific CTV deals you can target and her favorite TV shows in this choozlechat.
2020-06-1918 minchoozlechatTop tactics to kick off your marketing strategy with Jay PezzoliIt's a new month, and we're kicking it off with a brand-new choozlechat. Join us as we talk with our Account Strategist, Jay Pezzoli, about the top targeting tactics to start your marketing strategy.
2020-06-1224 minchoozlechatTapClicks & Reporting with Mike BaldassareIn this week's LIVE choozlechat, our Product Owner and Tech Support Engineer Mike Baldassare is walking us through TapClicks & reporting.
2020-06-0522 minchoozlechatManaging a Team Through a Crisis with CEO Andrew FischerHear our CEO, Andrew Fischer, talk about how we're maintaining communication and presence while working remotely and how leaders can manage a team during a crisis. in our latest choozlechat.
2020-05-2921 minchoozlechatVideo Advertising with Julie PiferWith all of the changes in the last few weeks, more marketers are exploring audio advertising as a way to engage their target audience. Get everything you need to know in this week's choozlechat with our Product Manager, Julie Pifer.
2020-05-2216 minchoozlechatConnected TV (CTV) Advertising with Hunter PhillipsEach week, our team at Choozle hosts a LIVE webinar that focuses on a different digital advertising topic. Catch up with Hunter and Megan as they discuss connected TV advertising and how it's taking the advertising world by storm.
2020-05-1917 min
Rise Grind Repeat050 - Branden Miller of ChoozleFunny story: Choozle didn’t start as the gang of digital advertising geniuses it is today. It was just an advertising unit of a site called “cuterpets.com” — kind of a HotOrNot for pets. (People did the voting, though.) In fewer than eight years Choozle has earned dozens of top awards and rankings, including the No. 48 spot in Deloitte’s Technology Fast 500 for 2018. Branden Miller, Choozle’s vice president of sales, explains how programmatic media works; why it should matter to you, whether you’re a brand or agency; and why even the bigs don’t try to do all their market...
2020-02-2444 min
Training UnleashedTU 11 - People, Products and Profits with Andrew FischerEpisode 11 - Evan speaks with Andrew Fischer CEO and Founder of Choozle. Evan is a seasoned entrepreneur with extensive business development and sales experience in digital media and enterprise software (Saas). He launched Choozle, a SIMPLE end-to-end digital marketing platform, in the fall of 2012. Find him on Twitter @choozle
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2017-10-2826 min