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Chris Craddock

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Uncommon Real EstateUncommon Real EstateWin Bigger AND Faster through Key Relationships with Kaleo KinaIn this episode of Uncommon Real Estate, Chris sits down with Kaleo Kina — Naval Academy graduate, Navy veteran, and current Chief Operating Officer of a thriving real estate team in Coastal Virginia. Kaleo shares how relationships have been the single biggest driver of his personal and professional growth. From overcoming early childhood adversity to intentionally seeking out high-level mentors, Kaleo walks us through his framework for building strategic relationships that open doors, fast-track success, and create meaningful, mutual value.What You'll Learn:Why relationships, not just hustle, are the real growth multiplierHow to...2025-05-0533 minUncommon Real EstateUncommon Real EstateDear Agent: Go from BROKE to Abundant with Drew SwerskyIn this episode of Uncommon Real Estate, Chris sits down with real estate coach, mentor, and productivity expert Drew Swersky. Drew shares his powerful journey from struggling to close a single deal to leading hundreds of agents to build thriving real estate businesses and abundant lives. Learn the critical mindset shifts, activity-based strategies, and accountability hacks that separate successful agents from those who burn out. What You’ll Learn:The biggest myths agents believe when getting licensed — and the truth behind real successHow “burn the boats” moments lead to breakthroughsThe real reason why most a...2025-04-2827 minUncommon Real EstateUncommon Real Estate[REWIND] Who Wants to be a Cold Calling Millionaire? with Tommy HarrIn this episode, Chris sits down with Tommy Harr, a 29-year-old real estate investor from Columbus, Ohio, who netted $2 Million in 2023. He's mastered the art of off-market deals. He walks through his lead generation system, which relies on data-driven methods, cold calling, and off-market acquisitions to consistently find motivated sellers.Whether you're a real estate agent looking to turn leads into listings or an investor seeking off-market opportunities, Tommy’s insights on data, follow-up, and cold calling can help take your business to the next level. Discover how Tommy’s method works and how you can s...2025-04-2128 minUncommon Real EstateUncommon Real EstateA Blueprint for Turning Renters to Million-dollar Referrals with Andre GutierrezMost agents avoid renters like the plague—but Andre built a thriving business by leaning into this overlooked niche. In this episode of Uncommon Real Estate, Chris sits down with Northern Virginia native Andre Gutierrez to break down how he turned low-commission rental leads into lifelong clients, consistent referrals, and long-term wealth. Andre shares the exact questions, scripts, and mindset that helped him go from $3K/month in rentals to a business fueled by service, loyalty, and hundreds of closed deals. What You’ll Learn:Why most agents miss the opportunity in rental leads—and how...2025-04-1427 minUncommon Real EstateUncommon Real EstateHow to Build Wealth and Stay Married with Susan ArantIn this episode of the Uncommon Real Estate Podcast, Chris sits down with long-time friend and powerhouse team leader Susan Arant to talk about what it really takes to grow a thriving real estate business with your spouse — without losing your mind or your marriage.Susan and her husband Gene have led one of Austin’s most respected real estate teams, selling over 3,000 homes with a concierge-level client experience and a team culture rooted in intentionality and excellence. From navigating work-life balance, to crafting a vision together, to staying profitable in shifting markets — Susan drops unfiltered wisdom for ag...2025-04-0725 minUncommon Real EstateUncommon Real EstateMaking $90K/year on a $300k Wealth-building SFR with Jeromy AdamsIn this episode, Chris sits down with Smoky Mountains-based real estate investor and entrepreneur Jeromy Adams, who breaks down the wealth-building opportunities in short-term rentals (STRs). Jeromy shares how he went from owning a donut shop to building a thriving portfolio of self-managed vacation rentals in one of the most in-demand vacation markets in the U.S. He explains why many STR investors fail, the secrets to self-managing profitably, and how to spot underperforming properties that can become cash-flowing machines.What You’ll Learn in This Episode:Why the Great Smoky Mountains is...2025-03-3129 minUncommon Real EstateUncommon Real Estate20 Years to Become an Overnight Success with Anna KilinskiIn this episode of Uncommon Real Estate, Chris sits down with Anna Kilinski—CEO of The Anna K Intown Real Estate Team and Bravo TV’s realtor expert on Buying It Blind. Anna shares how she accidentally became a real estate investor, grew a $140M+ real estate team, and built long-term wealth by doing the basics at a high level—consistently. They unpack what it really takes to transition from trading time for money to building a portfolio that pays you back, and why "failing fast" and staying in your lane might be the real secrets to success...2025-03-2422 minUncommon Real EstateUncommon Real Estate[REWIND] Get Out of Your Own Way! 34 Life Principles that Lead to WealthIn this rewind episode, Chris shares the 34 life principles that have shaped his success in business, wealth-building, family, and personal growth. From mastering mindset and competition to building strong relationships and taking massive imperfect action, these principles will help you break through barriers and create lasting success.You’ll Learn:Why everything is "figureoutable"—and how to overcome obstacles The power of massive imperfect action in business and life How to surround yourself with A-players and level up The secret to delayed gratification and long-term wealth Why your network is your net worth—and how to buil...2025-03-1731 minUncommon Real EstateUncommon Real Estate[REWIND] The Deal's NOT DEAD--How Closers Keep Deals from Falling ApartThink a deal is dead? Think again. The best agents don’t just take “no” for an answer—they find creative ways to make deals work when others give up. In this throwback episode, Chris and Jeff reveal the mindset and strategies that separate top producers from struggling agents. From navigating seller objections to outsmarting financing roadblocks, they share real-world stories of how they’ve salvaged deals others walked away from.Key takeaways:The #1 mistake agents make that kills deals too soonHow to reframe objections and turn them into opportunitiesWhy you need to push past the fi...2025-03-1027 minUncommon Real EstateUncommon Real EstateFrom Military Service to a Real Estate Flipping Empire with Dustin OverlsonIn this episode of Uncommon Real Estate, Chris sits down again with Dustin Olverson, a former Army veteran turned real estate powerhouse. Dustin shares his incredible journey from military service to building a thriving real estate business, flipping over 40 homes a year and coaching others to financial freedom. He breaks down the power of partnerships, the mindset shift required to succeed, and how to find and fund your first deal. Episode Highlights:Transitioning from Military to Real Estate – How Dustin discovered real estate while still on active duty and the ke...2025-03-0317 minUncommon Real EstateUncommon Real EstateZillow Leads Don't Suck: Convert Online Leads with Mercy Lugo-StruthersIn this episode, Chris sits down with Mercy Lugo-Struthers, a top real estate professional and team leader, to break down the secrets to closing online leads and building a thriving real estate business. Mercy shares how her team has mastered online lead conversion, particularly through platforms like Zillow Flex, and the mindset and strategies agents need to succeed in today’s market.Whether you're struggling to turn online leads into sales or looking for ways to improve your real estate business, this episode is packed with actionable advice to help you build a cash machine tha...2025-02-2432 minUncommon Real EstateUncommon Real Estate[REWIND] Dear Realtor: Stop Waiting, Start Winning in Real Estate with Cami NobleThe economy is squeezing entrepreneurs, realtors, and small businesses like never before. Rates are high. Deals are harder to close. In this no-nonsense, high-energy throwback episode, Chris Craddock and Cami Noble lay out exactly what it takes to thrive when everyone else is struggling.Cami is a serial entrepreneur who has built multiple successful businesses, survived massive market shifts, and figured out how to keep growing even when things get tough. If you’re feeling stuck, overwhelmed, or just need a cold-water plunge back into action, this epi...2025-02-1731 minUncommon Real EstateUncommon Real EstateAI & Social Media: Adapt or Get Left Behind w/ Tristan AhumadaAI is rapidly changing the real estate industry, and social media is more important than ever for agents who want to stay relevant. In this episode, Tristan Ahumada, founder of LabCoat Agents, breaks down how AI is reshaping real estate, how agents can use it to their advantage, and why social media is still one of the most powerful tools for lead generation. Chris and Tristan also discuss the biggest mistakes agents are making and the strategies you need to implement now to future-proof your business.Key Takeaways:How AI is affecting c...2025-02-1030 minUncommon Real EstateUncommon Real Estate[REPLAY] Stop Losing Clients: the WOW Factor to Build Wealth as a RealtorIn this throwback episode, Chris dives into the art of delivering exceptional service to current clients to naturally attract new ones. From setting clear expectations to thoughtful gift-giving, Chris outlines actionable strategies that not only enhance the client experience but also foster trust, loyalty, and referrals. Key TakeawaysProactive Communication: Avoid “open loops” by calling clients before they call you and setting clear timelines for updates.Anticipate Needs: Learn to recognize what clients need before they even ask, creating an unforgettable customer experience.Set Expectations Early: Transparency about proce...2025-01-2718 minUncommon Real EstateUncommon Real EstateThe Wealth Machine: The Real Reason Most Realtors Fail w/ Miguel JubizIn this episode, Chris is joined by successful real estate agent and investor Miguel Lubiz to discuss the key to thriving in real estate: building a "wealth machine." Miguel shares his journey from starting as a real estate agent in 2010 to managing over $30 million in annual sales and scaling his flipping and investment ventures.Tune in to learn why most realtors fail to achieve long-term success, and how balancing the "cash machine" (income generation) with the "wealth machine" (building wealth) is critical for creating lasting financial freedom.What You’ll Learn in This Episode:...2025-01-2028 minUncommon Real EstateUncommon Real EstateThe Hard Truth About 2024 and How to Crush 2025 in Real EstateIn this episode, Chris reflects on the lessons learned from 2024—a challenging year for real estate—and lays out his roadmap for growth and success in 2025.He shares his insights on navigating interest rates, leveraging your sphere of influence, and creating opportunities in the distressed property market. Beyond business, he dives into personal goals for health, family, and making memories, emphasizing the importance of relentless personal development. Key Takeaways:Predictions for interest rates and how they may impact the real estate market.Why every agent should aim to engage 400+ contacts and strategies to ad...2025-01-1320 minUncommon Real EstateUncommon Real Estate[REPLAY] The #1 Lead Source EVERY Agent Needs to Crush 2025In this throwback episode, Chris and Jeff dive into proven strategies for generating high-quality leads, from leveraging your sphere of influence to adopting innovative approaches like driving for dollars and the golden letter technique.They outline actionable methods to transform your lead pipeline and stand out in a crowded agent market.What You’ll Learn:Sphere of Influence (SOI): The #1 lead source for agents, including creative event strategies to engage your network and generate referrals.Driving for Dollars: How to identify off-market opportunities while on the go and us...2024-12-3023 minUncommon Real EstateUncommon Real Estate[REPLAY] Win Listings or DIE: Live Cold Call Role PlayIn this throwback episode, Chris and Jeff dive into the secret sauce of raising your conversion rate and securing more real estate listings. This episode uncovers the strategic moves, phone scripts, and mindset shifts necessary to not just get, but win more listings. From the importance of a prequalification call to understanding a seller's motivation and pricing expectations, Chris and Jeff share invaluable insights to elevate your real estate game.Further reading: Chris Voss Never Split the Difference  AmazonRESOURCES: 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving...2024-12-1627 minUncommon Real EstateUncommon Real EstateFrom Youth Pastor to Massive Profit: Kyle Wallace’s real estate success journeyIn this episode, Chris sits down with Kyle Wallace, Realtor and Founder of the Wallace Group, to discuss his remarkable journey from youth ministry to building a thriving, sustainable real estate business. Kyle shares the principles he’s carried over from his pastoral background, his strategies for creating strong relationships with clients, and how he built a business that balances profitability with time freedom.You’ll learn about:Kyle’s transition from ministry to real estate and the mindset shifts involved.How he created a unique business model that is profitable, efficient, and relational.The val...2024-12-0925 minUncommon Real EstateUncommon Real Estate[REWIND] From Deductions to over $300,000 in wealth with Tommy ThornburghIn this throwback episode, Chris dives in with Tommy Thornburgh on the tax strategies that help businesspeople keep more of their hard-earned income. Tommy shares actionable insights on tax deductions, structuring your business for success, and maximizing opportunities through cost segregation, depreciation, and business credit. Whether you're a seasoned investor or just starting in real estate, these tips can help you keep more money in your pocket.Book Recommendation: Tax-Free Wealth by Tom WheelwrightConnect with Tommy:Website: Prime Corporate ServicesLinkedIn: Tommy Thornburgh on LinkedInHit C...2024-12-0226 minUncommon Real EstateUncommon Real EstateHow to Find Short-term Rental Goldmines with Avery CarlIn this episode, Chris sits down with Avery Carl, co-founder of The Short Term Shop and one of Wall Street Journal’s Top 100 agents, to reveal how real estate professionals can maximize cash flow and long-term wealth through high-ROI short-term rentals. Avery shares her strategies for identifying vacation rental markets with high-income potential, even in unpredictable markets, and her best practices for managing these properties remotely.Key Takeaways:Learn why Avery focuses on “true vacation markets” with a history of short-term rental demand and how to identify similar markets that fit your investm...2024-11-1126 minUncommon Real EstateUncommon Real EstateUnlocking High-Dollar Deals through "Resommercial" Real Estate with Gayle BaileyIn this episode, Chris sits down with Gayle Bailey, a seasoned realtor and team lead of The Bailey Team, who has mastered the hybrid approach of "resommercial" real estate—working with both residential and commercial clients. Gayle shares how his unique background, growing up in a family of realtors, led him to purchase his first property in college and cultivate a successful real estate career in the DC metro area.Chris and Gayle discuss the opportunities and challenges of handling both residential and commercial transactions, from navigating commission structures to the complexities of commercial deals. ...2024-10-2826 minUncommon Real EstateUncommon Real Estate"I'm scared of making calls!" The KPIs that will actually matter in 2025 [REWIND]In this throwback episode, Chris and Jeff break down how tracking key performance indicators (KPIs) can turn your efforts into real, measurable success. Learn how to identify the right metrics, focus on what matters most, and drive serious growth in your real estate business. Whether you’re an agent or investor, this episode is packed with actionable insights to help you hit new milestones in 2025!What You’ll Learn:The most important KPIs to track for real estate successHow to predict future business performance with dataMaximizing your return on time invested (ROTI)Commo...2024-10-2129 minUncommon Real EstateUncommon Real EstateFrom Cold Calls to Millionaire Status wiith Tommy HarrIn this episode, Chris sits down with Tommy Harr, a 29-year-old real estate investor from Columbus, Ohio, who netted $2 Million in 2023. He's mastered the art of off-market deals. He walks through his lead generation system, which relies on data-driven methods, cold calling, and off-market acquisitions to consistently find motivated sellers.Whether you're a real estate agent looking to turn leads into listings or an investor seeking off-market opportunities, Tommy’s insights on data, follow-up, and cold calling can help take your business to the next level. Discover how Tommy’s method works and how you can s...2024-10-1427 minUncommon Real EstateUncommon Real EstateHow Josh Stern Worked 16 Hours a year AND netted over $1MM in 2019In this episode, Chris sits down with Josh Stern, who built a highly successful, self-sustaining business using the "I-We-They" formula. Josh shares how he transitioned from working solo to creating a team that runs his business with minimal input from him—allowing him to work as little as 16 hours a year. Whether you’re a solo agent looking to grow or already managing a team, this episode is packed with actionable advice for creating a more efficient and autonomous business.Key Topics Discussed:What the "I-We-They" model is and how it works in real estateJosh’s journe...2024-10-0728 minUncommon Real EstateUncommon Real Estate[REWIND] Don't Let Your Business Fail: The CRITICAL Sales Books You're MissingIn this episode of the Uncommon Real Estate Podcast, Chris and Jeff delve into a topic that could mean the difference between success and failure for your business—essential sales books that every real estate professional should read. If you’re not continuously learning, your business might be at risk of stagnation or even failure. Chris and Jeff share the books that have been game-changers in their journey to building a seven-figure organization and explain why you can’t afford to ignore these resources.Key Books Discussed:The Art of Learning by Josh Wa...2024-08-2629 minUncommon Real EstateUncommon Real Estate[REWIND] Coffee is for Closers (1/2): 6 Habits to Build Trust & Close Deals FasterThis is our most downloaded episode ever. Hosts Chris Craddock and Jeff Saferite break down the strategic steps to closing deals effectively, create a compelling vision for clients, address their pain points, and guide them seamlessly to a successful close. Listeners will learn about the importance of listening, managing emotions, and using assumptive language to build trust and confidence.Actionable Takeaways:Write down 50 reasons why clients would be better off working with you than anyone else.Practice listening to understand, not just to respond.Use inclusive and assumptive language to build client confidence.Manage...2024-07-2229 minUncommon Real EstateUncommon Real EstateThe Art of Finding Deals BEFORE They Hit the MLSStruggling to find deals and frustrated with the competition and low inventory on the MLS? It's time to shift your mindset! In this episode, dig in with Chris on how to find off-market properties and gain the upper hand in your market, whether you have the money or not."It's never a lack of resources; it's always a lack of resourcefulness." - ChrisDon't let opportunities slip through your fingers. You can start on either of these strategies today and begin your wealth legacy.Hit Chris up: Facebook - https://www.f...2024-06-0326 minUncommon Real EstateUncommon Real EstateWhy I Paid MYSELF a 10% Commission to Buy a Rental Property!This week, Chris and Jeff chop it up as Chris shares his journey through his first rental deals. From leveraging family partnerships to creatively financing off-market MLS deals, Chris unveils the strategies that helped him build a massive rental portfolio. Learn the intricacies of navigating partnerships, maximizing tax benefits, and employing creative financing to turn modest beginnings into substantial wealth.RESOURCES: 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group🧠 Worl...2024-05-0625 minUncommon Real EstateUncommon Real EstateLive Free or Die: Rob Chavez, GAIN and the Freedom Everyone WantsJoin Chris Craddock and his longtime friend and guest, Rob Chavez, as they delve into the depths of real estate entrepreneurship and building generational wealth. Rob, a seasoned entrepreneur with a diverse real estate portfolio including mortgage, title and hard money lending, shares his journey from agent to influential leader. Discover how to shift from transactional business to massive wealth creation, and learn about Rob's vision for empowering agents and investors through his network, GRID.Learn more about GAIN: gain.realestateReach out to Rob on Instagram: @robchavezRESOURCES: 🏠 The Redux Group: hire...2024-04-2928 minUncommon Real EstateUncommon Real Estate[REWIND] The Proven 7-step Method to 2 EXTRA DEALS per Month with Chris GuldiAre you watching your team close deals while you struggle to get *barely* noticed? Join hosts Chris and Jeff in a dynamic conversation where they explore the high-impact strategies to jump-start a real estate career within 90 days. Featuring insights from L5 Leadership coach Chris Guldi, this episode goes into the proven methods and mindset shifts necessary for new agents to rapidly achieve success. Whether you're a new agent eager to make your mark or an experienced professional looking to mentor others, this episode offers invaluable advice on building a sustainable and profitable real estate business.Text Chris...2024-04-1528 minUncommon Real EstateUncommon Real EstateWin Listings or Die Trying: Live Cold Call Role PlayIn this episode, Chris and Jeff dive into the secret sauce of raising your conversion rate and securing more real estate listings. This episode uncovers the strategic moves, phone scripts, and mindset shifts necessary to not just get, but win more listings. From the importance of a prequalification call to understanding a seller's motivation and pricing expectations, Chris and Jeff share invaluable insights to elevate your real estate game.Further reading: Chris Voss Never Split the Difference  AmazonRESOURCES: 🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Norther...2024-02-0527 min