Shows
The Analytics Power Hour#287: 2025 Year in Review
It’s the most…won…derful…tiiiiime…of the year! And by that, we mean it’s the time of the year when we sit back, look at each other, and ask, “Where did all the time go?!” We brought back a very special someone for this episode as we collectively reflected on the year—show highlights (and what about those shows have stuck with us), industry reflections, and a little shameless shilling for Tim’s book (are you still short on a few stocking stuffers? Order now…!).
This episode’s Measurement Bite from show sponsor Recast is a brief explanation o...
2025-12-231h 00
Any Insights Yet? with Chris KocekWhat Brands Can Learn from Disengaged Teens with Rebecca Winthrop, Senior Fellow at The Brookings InstitutionThis episode is a little different.Instead of talking with a Chief Creative Officer or a Chief Strategy Officer about a recent ad campaign, I sit down with Rebecca Winthrop, senior fellow at The Brookings Institution and co-author of The Disengaged Teen.Together, we dive into the insights that emerged from her research with over 60,000 students, 25,000 teachers, and 6,000 parents, and we explore what it takes to really engage young people in today’s tech-driven world.Rebecca’s findings around engagement are fascinating and we talk about different modes of learning (passenger mode vs. resi...
2025-12-181h 08
Any Insights Yet? with Chris KocekHow to transform data into compelling narratives with James Addlestone, Head of Data Arts at Saatchi and SaatchiMost brands use surface level data to market to superficial stereotypes.James Addlestone, on the other hand, uses data like a detective, reading between the lines of people’s survey responses and finding innovative ways to get to the truth behind their behaviors.With a background in behavioral economics and a deep appreciation for detective fiction (we talk quite a bit about Agatha Christie), James brings an exciting approach to data-driven strategy: one that combines quant, qual, and creative curiosity.During our conversation, James challenges the industry’s overreliance on survey panels, pre-loaded cate...
2025-12-0457 min
Any Insights Yet? with Chris KocekRewriting the Rules of Sport and Motherhood with Katie Dreke, Global Brand Strategy ConsultantKatie Dreke has always been a rough and tumble explorer, ever since she was a kid.From early childhood days, she wanted to do all the things the boys in her neighborhood were doing - jumping bikes off of ramps, playing in treehouses, reading science fiction - but she quickly realized that the world was always trying to steer her in another direction. Those childhood experiences led to a lifelong fascination with social constructs and gender norms, which has shaped her groundbreaking work with sports brands, from Arc’teryx to New Balance to Nike’s histo...
2025-11-201h 08
Any Insights Yet? with Chris KocekTransforming Olipop into a $2B Brand using The Happiness Advantage with Mark Lester from SquintWhat do David Bowie lyrics, childhood memories of soda, and gut health all have in common? For Mark Lester, co-founder of the brand consultancy Squint, they’re part of a deeper exploration into how happiness shapes behavior and how brands can use that insight to grow.Prior to starting squint, Mark spent 15 years in the advertising industry, sharing his talents with R/GA, McGarryBowen and Dentsu, working a wide variety of brands, including Samsung, Diageo, and Equinox, just to name a few.In this episode, Mark shares how Squint’s “Happiness Advantage” approach to brand...
2025-11-0649 min
Any Insights Yet? with Chris KocekThe Surprising Overlaps Between Toy Design and Brand Design with Assaf Eshet, Founder of Clixo ToysWhat are the key characteristics of designing a great toy? It turns out, it’s many of the same characteristics that go into building a great brand.Playfulness. Imagination. A little bit of mischief. And joy.In this episode, I talk with Assaf Eshet, founder and award-winning toy designer at Clixo Toys.I met Assaf at the ISTE EdTech conference in San Antonio this summer and I was immediately drawn to the flexible, colorful shapes of Clixo and all the different things you could build with them - robots, animals, vehicles, wearables - yo...
2025-10-2343 min
Any Insights Yet? with Chris KocekHow Comedy and Cultural Sparks Drive Creativity with Tara Lawall at RethinkTara Lawall has worked at some of the biggest agencies in the world, earned a Cannes Titanium Lion, and her work has even landed a spot in MoMA’s permanent collection, but her sharpest insights might trace back to a comedy class she took at Miami Ad School.Today, Tara is Chief Creative Officer and Partner at Rethink’s New York office, and in this interview, Tara shares how her team uncovers powerful truths hidden in everyday behavior — something they call cultural sparks at Rethink — and how those truths have led to some of the industry’s most buzzw...
2025-10-0943 min
Any Insights Yet? with Chris KocekBuilding Social-First Brands with Jason Mitchell, CEO of MovementWhen Jason Mitchell realized his college professors were still teaching TV-first strategies while every student in the room was glued to Facebook, he saw an opportunity. That opportunity was the beginning of Movement, a social-first agency that has done award-winning work for brands like the NBA, Netflix, Amazon Prime, and more.In this episode, Jason shares the early bets and strategic philosophies that have helped Movement grow from a dorm-room idea into one of the most recognized social-first agencies in the industry. We explore what it means to put social at the center of...
2025-09-2553 min
Any Insights Yet? with Chris KocekMaking Boring Briefs Better with Ashley Rutstein, Copywriter, Influencer, and Creator of Stuff About AdvertisingHow do you help strategists transform boring briefs into better briefs so that creatives can do what they do best?That’s just one of many questions I ask Ashley Rutstein during our interview.Ashley is a copywriter-creative director, an Adweek Creative 100, and the founder of Stuff About Advertising - a multiplatform channel with hundreds of thousands of followers, where Ashley covers a wide range of topics, including insights, effective brainstorming techniques, and brilliant movie marketing activations.I first discovered Ashley because of her Weekly Advertising Roundup videos, where she highlights and dissects ad...
2025-09-1151 min
Any Insights Yet? with Chris KocekSeeking Confessions, Not Just Observations with Mark Pollard, Author of Strategy Is Your WordsWhat’s the difference between a good observation and a real insight? According to Mark Pollard, one of the most sought-after strategy consultants and trainers in the industry, it often comes down to whether someone’s willing to confess something they’ve never said out loud before.As an Australian strategist, Mark brings a different voice to the podcast - literally and figuratively. You’ll notice from his very first line, he doesn’t mince words and he’s not afraid to call a spade a spade. Maybe it’s the Aussie accent that allows him to be so bold. Or...
2025-08-2843 min
Any Insights Yet? with Chris KocekFeral Intelligence in a Data-Driven World with Kate Rush Sheehy, Chief Strategy Officer at GSD&MWhere do the best insights come from? For Kate Rush Sheehy, Chief Strategy Officer at GSD&M, it’s not always based on what people say or even what they do. Sometimes, it’s about what they don’t say or what they don’t do in certain situations.Sometimes, it’s about having a sixth sense or some feral intelligence.In this episode, Kate shares her unique approach to uncovering brand-defining insights, from analyzing who shows up to a focus group (and who doesn’t), to asking clients the kinds of questions most agencies...
2025-08-1446 min
Any Insights Yet? with Chris KocekTaking the Piss and Turning LOLers into Dollars with Dave Harland, Chief Copywriter at Copy or DieDave Harland LOVES words. Big ones. Little ones. Silly ones. Serious ones.He has a talent for taking the world’s most boring categories and breathing new life into them with a few flourishes of his pen and some rat-tat-tat-clickety-clacks at his keyboard.During our conversation, we dig into all kinds of things, including the micro dignities of daily life that are threatened by automation and generative AI, as well as the unmistakable human quirks that make insight building and copywriting an act of creative joy. We also connect the dots between The Kno...
2025-07-1047 min
Any Insights Yet? with Chris KocekBuilding Flywheels and Fandoms with Zoe Scaman at BodaciousZoe Scaman knows how to rebuild brands and fandoms from the ground up.Her work with brands like Nike, Netflix, and the NBA has allowed her to dig deep into consumer behavior and organizational structures, resulting in numerous aha moments around community building and how to encourage a culture of co-creation with brand superfans.Zoe builds a number of beautiful constellations during our conversation as she connects the dots between furries, sports fans, and political communities. We also talk about Lego’s incredibly expanding brand universe and how brands can leverage the flywheel effect to cr...
2025-06-2648 min
Any Insights Yet? with Chris KocekSemiotics, Subtext, and Strutting with Joe Burns at Quality Meats CreativeJoe Burn has done a LOT of award-winning strategy work, including but not limited to brand strategy, creative strategy, communications strategy, and design strategy.And it’s these diverse experiences in strategy that have helped Joe connect the dots in the most interesting and unexpected ways for brands like KFC, Heineken, Samsung, Puma, Amnesty International, Benecol, Meta, and more.But Joe doesn’t just have a passion for strategy and insights. His infatuation with typography, semiotics, and food history helps him become an integral part of the strategic-creative somersault that leads to successful campaigns. In...
2025-06-1237 min
Any Insights Yet? with Chris KocekWhy Chaos and Sarcasm Are Essential for Strategic Insights with Tracy Lovatt at Batten & CoFor over two decades, Tracy Lovatt has helped brands build transformative insights by challenging assumptions and embracing the chaos of tectonic cultural shifts. After starting her career at BBDO, where she guided brands like HBO, GE, Bank of America, Hyatt Hotels, PepsiCo and many others, Tracy eventually stepped away from advertising to start Batten & Co, where she now helps brands connect the dots between insights, operations, and the customer experience.In this episode, Tracy talks about the power of sarcasm to disarm people and she shares her candid approach to uncovering insights that matter.
2025-05-2954 min
Any Insights Yet? with Chris KocekReading Between the Lines with Bob Morais, Business Anthropologist & Lecturer at Columbia Business SchoolGreat research isn’t just about collecting answers. It’s about knowing which questions to ask and how to observe with all your senses to get to the truth of a situation.Bob Morais, business anthropologist, ethnographer, and lecturer at Columbia University’s Business School, knows how to read between the lines of what people say and what they actually do, and in this conversation, Bob shares his techniques for consistently finding those aha moments that can help a brand soar. Over the years, Bob has set up some fascinating research methodologies for a wide variety...
2025-05-1546 min
Any Insights Yet? with Chris KocekWhy Data isn’t Truth: Finding Clarity in the Chaos with Tim Wilson & Valerie Kroll of facts & feelingsIn a world obsessed with big data, robust dashboards, and faster answers, what if the real insight about insights has to do with slowing down and making real connections?That’s how Tim Wilson and Valerie Kroll approach each project, working with organizations to help them rethink their approach to data analytics and consumer insights. Over the years, their facts & feelings approach has made a huge impact on a wide variety of brands, including Yoplait, Time Warner, Adobe, P&G, Purell, Marriott, Lysol, and more. Instead of more data, they suggest using less data, informed by...
2025-05-011h 15
Any Insights Yet? with Chris KocekBending Reality with Greg Hahn at Mischief @ No Fixed AddressGreg Hahn has built his career on reframing questions and seeing things just a little bit differently. Actually, that’s an understatement.Before launching Mischief, Greg spent almost 20 years at some of the biggest and most celebrated agencies in the business, including Fallon and BBDO, where he led creative for brands like Timberland, Citibank, HBO, eBay, FedEx, and more. Along the way, he helped create some of the most awarded campaigns in modern advertising—work that not only racked up Cannes Lions and One Show pencils, but also embedded itself into culture in a way that...
2025-04-1744 min
Any Insights Yet? with Chris KocekConnecting the Dots Between Marketing and Murder with Alina Burroughs, Forensic Expert from Crime Scene ConfidentialWhat do forensic science and marketing have in common? More than you might think. Both require an ability to analyze evidence, challenge assumptions, and uncover hidden truths that are often hiding in plain sight.Alina Burroughs, a forensic expert and star of the hit show Crime Scene Confidential, has spent years piecing together clues to solve cases, and as it turns out, many of those same techniques can also be applied to marketing. In this episode, Alina reveals how marketers and CSIs are both after the same thing - understanding motivations and finding th...
2025-04-0353 min
The Analytics Power Hour#268: You Get an Insight! And YOU Get an Insight! with Chris KocekDo you cringe at the mere mention of the word, "insights"? What about its fancier cousin, "actionable insights"? We do, too. As a matter of fact, on this episode, we discovered that Moe has developed an uncontrollable reflex: any time she utters the word, her hands shoot up uncontrolled to form air quotes. Alas! Our podcast is an audio medium! What about those poor souls who got hired into an "Insights & Analytics" team within their company? Egad! Nonetheless, inspired by an email exchange with a listener, we took a run at the subject with Chris Kocek, CEO of Gallant...
2025-04-011h 07
Any Insights Yet? with Chris KocekFighting Invisibility & Finding Emotional Truths with John Gibson, Head of Strategy at The Martin AgencyDespite the billions of dollars spent on advertising every year, most ads go completely unnoticed. In fact, 85% of them don’t even hit the minimum threshold for attention. So how do you make it into the 15% that actually break through?John Gibson, Head of Strategy at The Martin Agency, has spent his career answering that question, helping brands fight invisibility by uncovering complex emotional truths.For Papa John’s, that meant moving beyond “better ingredients” to tap into something far more powerful—people’s deep, almost cult-like devotion to pizza. For OREO, it meant elevating a product ri...
2025-03-2037 min
Any Insights Yet? with Chris KocekGoing Cowboy and Being Bluntly Honest With Gordy Sang & Brian Siedband at Quality Meats CreativeThe best work in advertising doesn’t just stand out—it challenges the status quo. And that’s exactly what Gordy Sang and Brian Siedband do with every client and every campaign at Quality Meats. Whether they’re working on a GoDaddy spot for the Big Game or a provocative box of chocolates for U by Kotex, Gordy and Brian (and their distributed team of strategists and creatives) always bring an unexpected twist to their creations, sparking conversations, and getting people to say, “I can’t believe they did that!”Their “going cowboy” approach is one of the many rea...
2025-03-0635 min
Any Insights Yet? with Chris KocekTransforming Challenger Brands into Category Leaders with Mark DiMassimo & Lesley Bielby at DiGo BrandsHow do you take a challenger brand from number two and make it number one? And how do you do that with a relentless focus on positive behavior change?Those are the kinds of challenges that Mark DiMassimo and Lesley Bielby love to tackle at DiGo Brands, and over the past twenty years, they have elevated and re-energized numerous better-for-you brands, including Weight Watchers, Crunch Fitness, The Partnership to End Addiction, The Bronx Zoo, and Better Help, just to name a few.Whether they're making award-winning ads or redesigning a brand's identity from to...
2024-11-1456 min
Any Insights Yet? with Chris KocekReframing Risk & Doing Scary Stuff with Andy Pearson, VP of Creative at Liquid DeathWhat is risk?For most people, a risky situation is one where you’re exposed to danger.Put another way, it’s the possibility of something bad happening.But for Andy Pearson, VP of Creative at Liquid Death, the definition of risk takes an interesting detour. For Andy, the real danger is not that something bad will happen, but that nothing will happen at all.No reaction. No learning. No breakthroughs.Just a boring piece of creative, dead on arrival, completely ignored.That’s why, over the course...
2024-10-3136 min
Any Insights Yet? with Chris KocekLooking for Anomalies & Opportunities in AI Focus Groups with Ed Cotton, Chief Strategist & Brand ConsultantWhy should strategists do focus groups with real humans if AI-enabled synthetic focus groups can yield an equally powerful aha moment at a fraction of the cost?That’s one of several challenging questions I explore with Ed Cotton, brand consultant and former chief strategy officer from Butler, Shine, Stern & Partners (BSSP).For the past 25 years, Ed has been at the helm of strategic planning in NYC, leading strategy for a wide variety of brands, including Amazon, Apple, BMW-MINI, Chipotle, EA, LG, Nestle, Nike-Converse, Unilever, and Wal-Mart.In today’s fast-moving marketing environments, wher...
2024-10-1729 min
Any Insights Yet? with Chris KocekWhy Context is Everything with Tim Malefyt, Business Anthropologist and Clinical Professor at Fordham Gabelli School of BusinessTim Malefyt has an amazing ability to make the familiar strange.He does this by doing deep, ethnographic research, helping brands uncover hidden consumer truths through a combination of carefully constructed activities and thoughtful conversation. As a business anthropologist, Tim’s research methodologies and key findings have helped re-energize a number of big name brands across multiple categories, including Campbell’s, Gillette, FedEx, HBO, Revlon, PepsiCo, Cadillac, Crayola, and New Balance.For Tim, context is everything. If you want to understand a person’s behavior, you have to talk to them in the r...
2024-10-0344 min
Any Insights Yet? with Chris KocekThinking Inside The Box More Creatively with Dan Cohen, Executive Creative Director at Saatchi New YorkDan Cohen loves a good challenge.Tell him he can’t say something in a campaign headline and he’ll find a creative way around it, to the delight of clients and customers alike.Over the past thirty years, Dan’s creative, collaborative approach has helped a wide variety of brands in commoditized categories, including Bounty (paper towels), Charmin (toilet paper), Pampers (diapers), Pepto-Bismol (digestion), and Puffs (facial tissue).He’s also worked on the other side of the advertising spectrum, re-energizing luxury brands like Rolex, DeBeers, and Bentley. No matter what he’s...
2024-09-1945 min
Any Insights Yet? with Chris KocekHow to Add Magic To Your Next Campaign with Magician-Strategist Mike Jacobson from America’s Got TalentA great magic trick, like a great creative briefing, begins long before everyone gathers in a room.To the general public, Mike Jacobson may be best known for his magic show performance on America’s Got Talent in 2023, but for the past decade in the business and advertising world, Mike has brought his unique methods to strategic briefings and creative campaigns for a wide range of clients, including Oreo, Subway, Comedy Central, Paramount, and other MTV Networks.Some of my favorite aha moments talking with Mike include:The surprising overlaps between magic, mentalism, and ma...
2024-09-0542 min
Any Insights Yet? with Chris KocekHow to Make the Invisible Visible With Sascha Mayer, Co-Founder at MamavaSascha Mayer knows what it’s like to be invisible. Like so many new moms nursing their children, if she wanted to nurse or pump when she was away from home, her options were often limited to a bathroom stall, an unattended room, or a parked car.But it was around Labor Day weekend in 2006 that an article in the New York Times and a confluence of other events inspired a question that would change her life’s trajectory.“Why are these women who are so visible to me so invisible to everyone else?”
2024-08-2250 min
Any Insights Yet? with Chris KocekEasy ways to Cut the Crap and Build Something Great With Alex M H Smith, Author of No Bullsh*t StrategyThere are a lot of strategy documents in the world. Briefs. Decks. White papers. Books. According to Alex M H Smith, most of them are full of shit. Impenetrable, calcified, piled-high bullsh*t.That’s because, despite all their words and charts and graphs, these so-called strategies fail to inspire action.And that’s what Alex wants to change in the world of strategy. With his book (No Bullsh*t Strategy) and his consultancy (BasicArts.org), Alex is on a mission to help brands differentiate themselves through bold, decisive action.Some of my favo...
2024-08-0835 min
Any Insights Yet? with Chris KocekPutting “What If” At the Center of the Creative Brief with Shobha Sairam, Chief Strategy Officer at 22 Squared IncFor over two decades, Shobha Sairam has worked on a wide variety of brands at a number of agencies around the world, including Leo Burnett, Mother, Deutsch, and The Community among others. Most recently, Shobha has led strategy at 22 Squared Inc, based out of New York, where she and her team have breathed new life into brands like Baskin Robbins, Party City, Publix, and Toyota. Over the years, Shobha’s research for different brands has exposed her to a variety of sensitive and challenging subjects, including sexual wellness, banking, and the American Dream, and her proc...
2024-07-2544 min
Any Insights Yet? with Chris KocekHow Honor and Vengeance Can Grow Your Brand with Brent Vartan at Bullish Inc.Most ad agencies have clients. That’s not exactly the case with Bullish Inc. Started in 2015 by Michael Duda and Brent Vartan, the co-founders of Bullish asked a provocative “what if” question that re-envisioned what an agency could be to help maximize a new brand’s success.Their question: “What if we invested in early stage brands by providing actual money along with world-class strategic and creative services?”That question and their counterintuitive approach to brand-building has led to some impressive results for brands like Warby Parker, Harry’s, Casper, Peloton, Hu, Care/of, Nom Nom, an...
2024-07-1135 min
Any Insights Yet? with Chris KocekTransforming Clients and Customers Into True Believers with Seth Gaffney & Marika Wiggan at PreacherCuriosity, conviction, and a desire to get out of one’s comfort zone - these are just a few of the characteristics that Seth Gaffney and Marika Wiggan look for in strategic candidates at Preacher, and it’s this non-traditional approach to finding talent and building campaigns that has led to Preacher’s continued success, winning them Small Agency of the Year for four of the last five years.Some of my favorite aha moments from our conversation include:Discovering the very different ways Seth and Marika broke into the world of advertisingScrappy techniques for learning about...
2024-06-2054 min
Any Insights Yet? with Chris KocekAny Insights Yet? TrailerIntroducing Any Insights Yet? with Chris Kocek.
2024-05-3001 min
Customer Service Revolution154: Time to Have Some InsightsThere's a future where captivating presentations and innovative branding strategies set your business apart. On this episode of The Customer Service Revolution, John and guest Chris Kocek, CEO of Gallant Branding, share the secrets to delivering presentations that will engage your team and ignite a shared vision that eclipses price wars. Chris brings his wealth of knowledge to the table, revealing how strategic branding and deep insights are crucial to reshaping your business and leading the charge in industry innovation. We decode the success stories of disruptors like Airbnb and Netflix, tracing their path from...
2024-05-0145 min
Build a Better Agency PodcastGetting insightful about agency insights for better brainstorming with Chris KocekWhat exactly makes an insight versus just an observation? What are the different types out there? How the heck do we uncover them? This week, we're getting insightful about insights and laying out the key characteristics of strong agency insights — like inspiring action and reframing problems. Chris Kocek will share his favorite techniques for generating insights during brainstorming sessions, like continually asking "why" like a toddler until you reach some real gold. With agencies feeling more and more pressure these days to stay competitive and continuously innovate, it's important to know what really gets us...
2024-02-1242 min
The Business Storytelling Podcast649: Insights in business: How to connect the dots - a chat with Chris KocekChris Kocek, author of "Any Insights Yet?: Connect the Dots. Create New Categories. Transform Your Business" joins me on Episode 649 of "The Business Storytelling Show" to discuss his book, including the "insight-building process in a way that can help any business leader or marketing practitioner get to higher ground."
Join us. Grab a copy of his book here: https://amzn.to/3UbQTPo
2024-01-3123 min
The Marketing Book Podcast469 Any Insights Yet? by Chris KocekAny Insights Yet?: Connect the Dots. Create New Categories. Transform Your Business. by Chris Kocek ABOUT THE BOOK: Insights are like unicorns: mysterious and elusive, powerful yet elegant. They are the quintessential a-ha moment that all businesses are after, and yet very few people can agree on what an insight is or how they got one. Any Insights Yet? demystifies the insight-building process in a way that can help any business leader or marketing practitioner get to higher ground. Packed with real-world examples from leading brands and award-winning campaigns, Any Insights Ye...
2024-01-051h 15
JUST BrandingS04.EP18 - Best of Season 4 (2023)Welcome to the special ‘Best of 2023’ episode of ‘JUST Branding,’ where we dive into the most insightful and transformative ideas in branding and marketing from the year.
👉 Learn more: https://justcreative.com/podcast
This episode is a curated journey through the minds of industry leaders, innovators, and rebels, each offering unique perspectives on branding’s evolving landscape.
We kick off with the most popular episode of the season, Episode 1, which just happened to be our own. In it, we discuss the intricacies of becoming a brand consultant and our own personal journeys.
Episode 8 t...
2024-01-011h 04
JUST BrandingS04.EP16 - Any Insights Yet? w/ Chris KocekTune in as we explore the transformative role of insights in branding and marketing with subject matter expert, Chris Kocek.
Our conversation begins with Kocek sharing his journey and the motivation behind his new book, "Any Insights Yet?”, which aims to revolutionize our understanding of insights in business.
Kocek delves into the essence of what constitutes a true insight, differentiating it from mere observations, data, and trends. He emphasizes the rarity and power of genuine insights, providing examples to illustrate his points.
Our discussion further explores effective strategies for uncovering insights, including helpful data...
2023-12-0444 min
Greenbook Podcast86 — Thinking in Paradoxes: Disruptive Insights with Chris KocekCould embracing contradictions be the missing puzzle piece in your insight-building journey?This week's episode features an enlightening conversation between Karen and Chris Kocek, the author of "Any Insights Yet?". They explore the unconventional methods of insight-building highlighted in his book, focusing on the need to challenge traditional research approaches, embrace discomfort, and adopt divergent thinking. Chris sheds light on the collaborative aspect of discovering insights, the power of storytelling in making complex ideas accessible, and the importance of questioning entrenched norms and language. This discussion not only emphasizes the subjective nature of insights but also stresses...
2023-11-2045 min
The Retail Perch97. Interview with Chris Kocek of Gallant BrandingIn the latest installment of The Retail Perch, your hosts Gary and, filling in for Shekar, co host Stephanie, have the pleasure of welcoming a Chris Kocek. Chris, the author of "Any Insights Yet?" and the visionary Founder & CEO of Gallant Branding, takes us on an intriguing journey through his transition from the world of advertising to the realm of strategy. Join us as Chris delves into the art of defining insights, explores the impact of AI tools on this crucial facet, and covers a myriad of other thought-provoking topics.
2023-10-3035 min
On Brand with Nick WestergaardBranding for a Better World with Chris KocekChris Kocek is the founder and CEO of Gallant Branding and the author of the new book Any Insights Yet? His work helps brands looking to make a difference in the world make sense of all of the data and insights at their fingertips. We discussed all of this and more this week on the On Brand podcast.About Chris KocekChris Kocek is the founder and CEO of Gallant Branding, a creative branding firm in Austin, Texas focused on building brands for a better world. Over the past 10 years, Gallant has...
2023-10-0927 min
On Branding PodcastThe Insight Building Process Demystified with Chris KocekIn the 90th episode of the On Branding Podcast, Arek Dvornechuck interviews Chris Kocek, and they talk about the insight building process.
Podcast page: https://www.ebaqdesign.com/podcast
2023-09-2511 min
What is Innovation?Innovation is a new way of seeing the world :: Chris KocekChris Kocek, Founder and CEO of Gallant Branding defines innovation as a fresh perspective on the world and a novel way to frame questions. This conversation explores how perceptions shape innovation and delves into the synergy between qualitative and quantitative approaches in the insight-driven innovation space. More about our guest:His company, Gallant Branding, a creative branding firm in Austin, Texas focused on building brands for a better world. Over the past 10 years, Gallant has helped dozens of companies with brand overhauls, new product launches, and data-driven campaigns, resulting in triple digit growth and national re...
2023-09-1330 min
JournalismUK PodcastHow to generate insights, with Chris KocekIdeas are two a penny. But the right information will maximise the efficiency of your editorial meetings and help you discover new stories
2023-09-0728 min
The Bob Lonsberry Show on 570 WSYR5pm: Christopher Lajewski, Center Director, Montezuma Audubon Center & Alison Kocek Inaugural Finger Lakes Bird FestChris and Alison join Bob to discuss an exciting bird festival you don't want to miss, at the end of March!
2020-02-2629 min