Shows
The Deep Specialization™️ PodcastHow to Build a Profitable, Sellable Agency | Chris MartinezJoin Corey Quinn and Chris Martinez, CEO & Founder of Bloom, to hear how he transformed a turbulent past into a thriving agency career. Chris opens up about the power of financial literacy, why “Facts Not Feelings” drives every major decision, and what it really takes to build an agency that can grow (and sell). From pricing strategy to personal therapy, Chris shares bold insights every agency owner needs to hear.
Episode Highlights:
- From Trouble to Triumph — How Chris turned personal adversity into entrepreneurial drive.
- Facts Not Feelings — Why this philosophy is key to s...2025-07-091h 08
Garlic Marketing ShowChris Martinez on Why Most Agency Owners Struggle to Scale Profitably and What to Do Before an ExitMost agency owners hit a revenue ceiling, struggle with operations, and work harder for less money. The dream of running a business turns into stress, frustration, and exhaustion.In this episode of the Garlic Marketing Show, Chris Martinez, CEO & Founder of DUDE Agency, reveals why most agencies fail to scale, the biggest profit mistakes owners make, and how to build an agency that makes money without running you into the ground.Chris shares the key revenue thresholds agencies struggle to pass, how to hire the right team, and why most agency owners don’t...2025-03-2135 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business181 OAF: Health Journeys and Marketing Data with Karen CummingsWelcome back to another engaging episode of "Operation Agency Freedom" with your host, Chris Martinez. In episode 181, we're joined by the inspiring Karen Cummings, CEO and founder of Radiant Marketing. Together, we dive deep into the realms of self-discovery and personalized health journeys, exploring the powerful impact of root cause medicine. Karen shares insights from her agency's client profitability tracking system, revealing how data and real-time analysis can pinpoint service overages and optimize delivery. We also discuss the vital role of time tracking and ROI in project management, uncovering how granular data can expose hidden efficiency challenges...2024-11-2832 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business180 OAF: Multifamily Marketing Success With Sarah LukemireIn this episode of Operation Agency Freedom, host Chris Martinez welcomes Sarah Lukemire, CEO and founder of Brindle Digital Marketing, all the way from Colorado. Sarah brings over a decade of marketing experience to the table, specializing in website development, social media marketing, and branding services for the multifamily industry. Recently, she launched Rent Fetch, a groundbreaking software that integrates with property management systems to display real-time pricing and availability data. Join Chris and Sarah as they explore her entrepreneurial journey, discuss the challenges of scaling an agency, and delve into the intricacies of launching a successful software product...2024-11-2127 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business179 OAF: Marketing sales and Lead Generation With AJ CassataWelcome back to another exciting episode of Operation Agency Freedom! I'm your host, Chris Martinez, CEO and founder of Bloom, where we specialize in management consulting and technology for marketing agencies. Today, we have a remarkable guest joining us: AJ Cassata, the co-founder of Revenue Boost. AJ has an incredible journey from founding a lead generation agency to steering Revenue Boost, which has helped over 400 agency owners skyrocket their client acquisition through cold outreach. AJ is currently living in Vietnam, which was initially a short stint but turned into a five-year stay after he fell i...2024-11-1426 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business178 OAF: Impostor Syndrome, Impersonal Goals, and Other Challenges with Steve Guberman🎙️ Welcome to another exciting episode of Operation Agency Freedom! 🎙️ In Episode 178, our host Chris sits down with the insightful and experienced Steve Guberman, founder of Agency Outside and host of the "Agency Bites" podcast. With over 25 years in the agency space, Steve brings a wealth of knowledge to our discussion, touching on the challenges and triumphs of self-taught design during the COVID era, the invaluable role of drive and passion in learning, and the essence of living a life of service. Steve shares his journey from a soul-crushing stint in corporate America back to the creative a...2024-10-3130 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business177 OAF Why Print Ads Still Rock in This Digital WorldWelcome back to another exciting episode of "Operation Agency Freedom"! Today, we're thrilled to dive into the world of print and its strategic role in modern marketing with our special guest, Andy Buyting, the founder and CEO of Tulip Media Group. In episode 177, Andy shares how Managed Service Providers (MSPs) and various businesses leverage printed magazines to stand out in a saturated digital landscape. He discusses how print media, despite its challenges in direct ROI measurement, offers tangible value and boosts brand recognition, leading to increased client meetings and market presence. Chris Martinez, our host and CEO...2024-10-2432 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business176 OAF Marketing a Successful Book Launch with Valerie MorrisWelcome back to another exciting episode of Operation Agency Freedom! I'm your host, Chris Martinez, CEO and founder of Bloom, where we specialize in helping marketing agencies increase profits, maximize value, and achieve eight-figure exits. In today's episode, we're thrilled to have Valerie Morris, a digital marketing and book marketing expert, joining us all the way from Copenhagen. Valerie, founder of Tintero Creative, has an impressive track record of leveraging her extensive marketing experience to help authors successfully launch their books. We'll discuss everything from her journey in digital marketing to her top strategies for a successful book launch...2024-10-1727 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business175 OAF: Josh Crouch's 2 Million Podcast Downloads and Its Impact on His AgencyWelcome back to another episode of Operation Agency Freedom! In today's insightful chat, we're thrilled to have Josh Crouch from Relentless Digital joining us. In this milestone episode, Josh and I dive deep into the world of podcasting, highlighting the significant role of content quality over mere lead generation. We'll discuss the importance of consistency for long-term growth and explore how treating a podcast like a business can open up diverse opportunities beyond client acquisition. Josh shares the exciting advancements and strategic shifts he's implemented, like hiring a podcast manager and leveraging video content for broader reach...2024-10-1028 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business174 OAF Thrive in the Mortgage Industry with Nick CarpenterWelcome back to another exciting episode of Operation Agency Freedom! In today's episode, your host Chris Martinez, CEO, and founder of Bloom, dives deep into the world of mortgage industry marketing with the legendary Nick Carpenter. Nick, the founder of the Legion of Loan Officers and a renowned trainer in the mortgage sector, shares his journey from navy brat to Air Force veteran, eventually becoming a top-tier marketing expert for loan officers. Discover how Nick's innovative strategies for lead generation, including his "local celebrity builder" concept and live event tactics, help loan officers gain more control over...2024-10-0326 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business173 OAF Guide to Mental Health, Productivity, and Ethical Entrepreneurship with Kenn KellyWelcome back to another exciting episode of "Operation Agency Freedom!" Today, we sit down with Kenn Kelly, the CEO and founder of Never Settle, a globally awarded creative marketing and tech agency that prioritizes high performance without compromising ethical standards. Kenn's journey from a tumultuous upbringing to leading a successful agency is nothing short of inspiring. We'll dive deep into his daily routines, the mental and physical benefits of structured habits, and the challenges he faced in the world of entrepreneurship. Kenn shares his transition from management consulting to running his own agency and discusses his commitment...2024-09-2632 min
Make Each Click Count Hosted By Andy SplichalUnlocking Potential: The Marketing Agency Blueprint for Success and High Valuations with Chris MartinezPodcast Episode 217 of the Make Each Click Count Podcast features Chris Martinez, CEO and founder of BloomPartners.io. Chris's journey is as inspiring as it is educational. From overcoming childhood adversities and financial struggles to founding a flourishing marketing agency, Chris's story offers invaluable lessons for any entrepreneur. We'll delve into key insights on agency valuation, the intricacies of purchase agreements, and the strategic steps to enhance agency value.In this episode, expect to learn about the exciting upcoming event, Agency Freedom Live, happening this December in San Diego. Plus, Andy and Chris touch on transformative trends...2024-09-2030 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business172 OAF When Partners Collide and You Need to Sell Your Agency With Carrolee DrummondsWelcome to another insightful episode of Operation Agency Freedom! I'm your host, Chris Martinez, CEO and founder of Bloom, where we empower marketing agencies to maximize their potential and achieve stellar growth. Today, we're delighted to have Carrolee Lee Drummonds, CEO and founder of Carrolee Moore Consulting Group, joining us from Frisco, Texas. Carrolee Lee has a fascinating journey from being a freelance graphic designer to building a successful agency, navigating the complexities of partnerships, and ultimately selling her business. In this episode, Carrolee Lee shares her entrepreneurial story, including the highs and lows of running an...2024-09-1926 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business171 OAF College, Culture Shock, and Entrepreneurship: with Lucas SommerWelcome to another episode of Operation Agency Freedom, the podcast where we share the stories, strategies, and insights of agency owners from around the world. I'm your host, Chris Martinez, CEO and founder of Bloom. Today, we're thrilled to have Lucas Sommer on the show. Lucas is a serial entrepreneur and the CEO and founder of Ad Apt, a cutting-edge marketing agency. Growing up in a small town outside of Portland, Lucas's journey from valedictorian in high school to scholarship student at the University of Miami is nothing short of inspiring. In this episode, Lucas opens up...2024-09-1228 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business170 From Marketing Agency Owner to Investor with Tamara ThompsonWelcome to another exciting episode of Operation Agency Freedom! I'm your host, Chris Martinez, CEO, and founder of Bloom—where we focus on elevating marketing agencies to new heights. Today, I am thrilled to introduce our guest, Tamara Thompson, the brilliant entrepreneur behind "Broadcast Your Authority TV." Tamara's journey from the fitness industry to filmmaking, and eventually to building a thriving content marketing agency, is nothing short of inspirational. In this episode, Tamara shares her incredible story of networking, building genuine connections, and leveraging partnerships to propel her business forward. She discusses her strategic approach to organizing jo...2024-09-0532 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business169 OAF 7-Figure Mindfulness and Success in Digital Marketing with Richard TaubingerWelcome back to another exciting episode of Operation Agency Freedom, where we delve into the minds of visionary leaders shaping the future of mindfulness and marketing. Today, we're thrilled to have Richard Taubinger, the CEO of The Conscious Marketer, join our host Chris Martinez for an eye-opening conversation. Richard discusses the journey of key teachers in the mindfulness field, highlighting the role of agencies in their rise to prominence. We explore how mindfulness managed to shed its religious connotations to become a mainstream practice embraced by the corporate world. Our discussion also dives into the sensitive topics...2024-08-2929 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business168 Building Agency Success by Getting Dirty with Luke EggebraatenWelcome to another inspiring episode of Operation Agency Freedom! Today, your host Chris Martinez has a conversation with Luke Eggebraaten, the innovative CEO and founder of Phaser Marketing. Praised by Chris for his integrity and industry potential, Luke shares his journey of scaling his digital marketing agency, which specializes in creating SEO-optimized websites for the dirt industry. Luke's expertise has helped clients achieve remarkable business growth, such as winning multi-million dollar earthwork jobs through organic search. Luke dives into the importance of relationship-building, transparency, and setting realistic expectations with clients. He also discusses his transition f...2024-08-2231 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessOAF 167 Embracing Data-Driven Decisions for Agency Success with Rocky PeddenWelcome to another thrilling episode of Operation Agency Freedom! In today's episode, we are joined by Rocky Pedden, a seasoned expert in business operations and data-driven decision-making. Rocky delves into the critical role of data in ensuring business success and revenue stability. He shares insights on the transformative impact of AI on content marketing and SEO, while stressing the irreplaceable human touch in editing and reviewing AI-generated content. As the president of Revenue Zen, recently acquired by Onfolio Holdings, Rocky outlines his agency's future plans and strategic shifts. We'll explore Rocky's journey from enterprise car rental to...2024-08-1530 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessOAF 166 Navigating Business Challenges with Kristina WitmerHey there listeners, Chris Martinez here, your host of Operation Agency Freedom. We've got an exciting episode in store for you today as I sit down with the amazing Kristina Witmer, president of the Witmer Group. Kristina brings over 14 years of experience running a successful marketing agency focused on lead generation in the tech space. In our conversation, we dive into her entrepreneurial journey, from navigating the transition from print to digital early in her career, to pivoting and launching her own business after a partnership dissolution. We discuss the challenges and triumphs of agency...2024-08-0929 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business165 OAF The Story Behind Our Rebrand to Bloom With ChrisHey everyone, welcome to the latest episode of Operation Agency Freedom. In today's show, I'll be sharing the story behind our recent rebranding from Dude Agency to Bloom. As the host, Chris Martinez, and CEO of Bloom, I'll walk you through our journey and the reasons behind this exciting change. We'll discuss how our focus has evolved from primarily providing outsourcing services to offering comprehensive management consulting and technology solutions for marketing agencies. Our goal is to help agencies increase profit, maximize value, unlock potential, and ultimately achieve an eight-figure exit. Throughout the episode, I'll...2024-08-0117 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business164 OAF Transforming Adversity into Opportunity with Drew KossoffWelcome back to another exciting episode of Operation Agency Freedom! I'm your host, Chris Martinez, and today we have a truly inspiring guest joining us—Drew Kossoff, CEO of Rainmaker Ad Ventures. Drew has a wealth of experience in internet advertising and affiliate marketing, and today he's here to share some incredible insights about turning business challenges into opportunities. In this episode, Drew opens up about how his company realized they were doing unnecessary work in email advertising and how cutting back led to improved systems and efficiency. We'll also delve into fascinating stories of how entrusting th...2024-07-2528 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business163 OAF Fractional CMOs and the Future of Strategic Marketing with John JantschWelcome back to another enlightening episode of Operation Agency Freedom! I'm your host, Chris Martinez, and today, we are diving into the evolving landscape of strategic marketing leadership with none other than John Jantsch, the founder of Duct Tape Marketing. With over 25 years of industry experience, John shares invaluable insights on why businesses are increasingly recognizing the need for a well-crafted strategy to navigate tough times. In this episode, we discuss the rising prominence of the "fractional CMO," a role that’s reshaping how agencies and businesses approach marketing strategies. John elucidates the benefits of leading with st...2024-06-2730 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessCookies and Gifts to Generate Millions for Your Marketing Agency with Corey QuinnWelcome back to Operation Agency Freedom, the podcast where we take you behind the scenes of successful agencies and uncover the strategies driving their growth. In today's episode, our host Chris Martinez sits down with Corey Quinn, a seasoned expert in agency development and growth. Corey shares his journey from growing up in Brentwood to playing a pivotal role at Scorpion, where he helped skyrocket their revenue from $20 million to over $150 million. Corey delves into the common pitfalls agency founders face, such as saying yes to too many clients and the importance of focusing on what they're...2024-06-2034 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessOAF 161 From Startup to Successful Business Sale: Brian Niebler's ExperienceWelcome to Episode 161 of Operation Agency Freedom! In this intriguing episode, our host Chris is joined by Brian Niebler, the former owner of Roofer Marketers agency. Brian takes us on a remarkable journey of entrepreneurial grit, highlighting his exit process when selling the agency, and his dynamic experiences working under new ownership for about a year. We'll uncover Brian's deep-rooted passion for digital marketing, his early days diving into SEO, and the momentous launch of Roofer Marketers in 2018, alongside his business partner Jim. Brian shares invaluable insights into the digital marketing industry's challenges, emphasizing the importance...2024-06-1326 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe Winning Traits of Top Marketing Agency CEOs with PEDIGREEEWelcome to Operation Agency Freedom, where we dive deep into the world of top marketing agency owners and explore the winning traits that set them apart. In this episode, host Chris Martinez breaks down the concept of "pedigree" - a unique anagram representing key characteristics shared by successful agency owners. Chris walks us through each letter of "pedigree," highlighting the importance of physical and mental well-being, discipline in task execution, taking accountability for business outcomes, fostering a culture of intrapreneurship, maintaining strong financial responsibility, prioritizing relationships outside of work, running the business by the numbers, emotional control...2024-06-0614 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to attract, engage, and convert top talentWelcome to another episode of Operation Agency Freedom, the podcast where we help marketing agencies thrive! I'm your host, Chris Martinez, and today, we’re diving into one of the most critical aspects of scaling your agency: mastering recruitment. If you’re on the hunt for top talent to elevate your business, this episode is your go-to guide. We’ll explore five straightforward yet often overlooked strategies to attract, engage, and convert the best people for your team. From optimizing your online presence and leveraging review sites to engaging passive candidates and utilizing cutting-edge AI technology, these tips a...2024-05-3010 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe Power of Empathy and Patience in Customer Experience ManagementHey guys, welcome back to another episode of Operation Agency Freedom! Today we're diving into an amazing chat with Erin Rohner, the powerhouse behind customer experience here at DUDE! Ever wondered how to really listen to your customers and make your service fantastic? Erin’s got you covered. She'll share the key to staying ahead of the game by understanding your client's needs and making the right changes. I'll be giving you some cool ideas too, like using those not-so-great Yelp and Google reviews of competitors to position your business better 😉 We get to he...2024-05-1629 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow Diversity Can Help With Business GrowthDiving into the world of diversity isn't just 'nice'—it's a must-have in today’s business landscape, and guess what? It can seriously boost your growth too! In this episode, Joe and I unpack why having a diverse team isn't just about filling quotas. We're digging deep into how embracing diverse cultures and backgrounds can open up fresh opportunities and drive financial success for businesses. You'll hear about the challenges and triumphs in industries like the movie biz where diversity is often given a back seat. Don't miss on this episode's insights on the systemic issue...2024-05-091h 01
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessEffective Team Management and Personal Growth with Brittany Filori of 51 BlocksEver felt stuck figuring out how to keep clients happy without spinning your wheels? We've all been there, and guess what? Brittany Filori from 51Blocks breaks it all down in today’s episode. She talks about how listening closely to client feedback can majorly upgrade your agency's game. We also dive into the challenges of dealing with agency owners who sometimes miss the mark on sales focus or processes. If you've been scratching your head about client retention or need a fresher, crisper approach to running your digital marketing gig, this chat is might be wh...2024-05-0233 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessLeading Teams for Agency Success with Omari BroussardRunning a business isn't just about the glitz and glamour you see on the surface; it's the nitty-gritty, behind-the-scenes action that makes the real magic happen. That's what we're diving into today on Operation Agency Freedom with my buddy Omari Broussard. Just like a sports team needs solid coaching and star players with the right stats, your business leadership team gotta have that same level of synergy and understanding of roles. Looking at you, Jerry Jones and your Dallas Cowboys! Trust me, Omari breaks it down like a pro, using his military smarts to show just how...2024-04-2534 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow This Corporation Made MILLIONS by Selling Cooking Utensils Pt. 2Ever wondered how some college kids manage to sell a boatload of kitchen knives? Well, strap in because we're slicing through the remainder of the Cutco sales and training manual in today's episode. I've already carved up the first part in our previous episode, and now I'm diving knife-first into the juicy bits of their sales script, pricing strategy, and even how they handle those pesky objections. And let me tell ya, it's a script so sharp, it cuts through market clutter like a hot knife through butter. We're also touching on the genius of...2024-04-1825 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow This Corporation Made MILLIONS by Selling Cooking Utensils Pt. 1Ever wondered how a simple knife demo could skewer the competition? I'm breaking down the razor-sharp sales strategy that this massive corporation has perfected. From paring knives to carving forks, we're cutting right through to why these tools—and the sales tactics—are top-tier. And hey, if you're in the business: I'm sharing how a solid sales process, can skyrocket your agency's close rate. It's all about the script! So, buckle up for some insider sales tips that even "knucklehead" college kids could bank on (no offense to the rookies out there). Ready to up your...2024-04-1139 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy You Need to Work at a Fast Food Place to Develop Great SOPsHey Dude! This week's episode of Operation Agency Freedom is all about an unlikely source of inspiration for creating amazing Standard Operating Procedures (SOPs). I will be sharing my experiences working at a fast food restaurant as a teenager and reveal the invaluable lessons I learned about processes and systems from my time at Chuck E. Cheese, and how the restaurant's stringent SOPs contributed to its success, and how these practices can be applied to marketing agencies like yours! If you were alive in the 90's, you'll probably remember how places like this were THE p...2024-04-0423 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow AI Reshapes Marketing StrategiesIn episode 151, I sat down with the dynamic Mike Arce, founder of Loud Rumor and a trailblazer transforming how gym owners manage and grow their businesses. Today, he's here to share his innovative approach to revamping profit and loss statements, diving deep into numbers like customer acquisition costs and lifetime value to bring real financial literacy to the fitness industry. Mike made the leap from ad agency to business consultancy, broadening his team's skill set with wealth managers, data analysts, and franchise savvy experts, to empower gym owners beyond the traditional marketing model. As global...2024-03-2843 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow Company Culture Helps to Train Your TeamHey Dude! In today's episode of Operation Agency Freedom,I'll be diving into the crucial topic of how company culture plays a key role in training your team effectively. You should already know that hiring the wrong people can cost your agency a fortune, so it's vital to establish a framework for hiring and training based on your company's core values and culture. I'll be breaking down the misconception of company culture being all about perks like ping pong tables and happy hours, and instead highlight the true essence of company culture as the standard of values the team...2024-03-2117 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe Blessed Entrepreneur: Faith, Business and MarketingHey DUDES! We're tackling a real hot topic in today's episode of Operation Agency Freedom– the mix of Christianity and business, and yeah, it can be just as thorny as it sounds. We're spinning quite a yarn with my buddy Billy Sticker, dropping some serious wisdom on the not-so-saintly side of exploiting faith in the entrepreneurial world. We're diving headlong into some of the shadier practices lurking in Christian circles where faith is less about love and service and more about manipulation for a quick buck. Billy – who's not only seen it all but wrote the book on d...2024-03-1454 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business10 Things You Must Do For A Proper Employee OnboardingHey Dude! In today's episode of Operation Agency Freedom, we're diving into the essential steps for a proper employee onboarding process. I'm going to walk you through the ten crucial elements you need to include when bringing on a new team member, from preparation and warm welcomes to training, check-ins, and social interaction. Missing any one of these steps could cost you time and money, and leave your new hire feeling out of place and unprepared. So, I'm breaking down each step and sharing some personal insights and experiences to help you put together a killer onboarding...2024-03-0720 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Take Control of Your ProfitIn today's episode of Operation Agency Freedom, we have a VERY special guest, Oyuki Gallegos, who is an expert in agency finances and happens to be my wife. With nearly 20 years of experience in bookkeeping and accounting, Oyuki shares invaluable insights on agency finances, best practices, and common mistakes made by agency owners. The episode covers the concept of profitability per client, emphasizing the importance of tracking the cost of goods sold and ensuring a healthy margin on each client. Oyuki breaks down the essential financial reports that agencies should be doing on a regular basis, such...2024-02-2929 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe Exact Formula to Determine Churn Impact on Your IncomeAre you aware of how much more money you could be making by just keeping your clients happy? Well, in today's episode of Operation Agency Freedom, I will be breaking down the EXACT formula to determine how your churn rate impacts your income! Let's dive into the importance of client retention in the agency business model together and I'll share with you this very simple formula to calculate the lifetime customer value based on your churn rate. The significance of maintaining a low churn rate is much greater than you might think, so today I'm giving you...2024-02-2216 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow To Get Over Your Fear of Making Money 🤠 Howdy, y'all! Chris Martinez here with a new episode of Operation Agency Freedom! Today I'm wearing my special cowboy hat and plaid shirt since I'll be diving into the taboo subject of money. I'll share my personal experiences growing up in a household with a scarcity mindset and highlight the importance of taking responsibility for understanding and managing finances as an adult and a business owner. I challenge the negative perceptions around wealth and emphasize the possibilities of making a positive impact with accumulated wealth. I highly recommend the book "Thou Shalt Prosper" and will discuss the Jewi...2024-02-1523 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy Cost of Goods Sold is the Most Important Financial Metric I look atHey there, dudes! In today's episode of Operation Agency Freedom, we're diving into the nitty-gritty of agency finance. I know, it might not sound like the most thrilling topic, but trust me, it is the most important financial metric when it comes to growing your agency's profitability. When growing a marketing agency, the first thing that we do is we look at the numbers. And the most important metric that I've seen is cost of goods sold - the ultimate metric that I swear by for evaluating a marketing agency's financial health. So I will be dissecting...2024-02-0814 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessAre Your Clients More Than Just Numbers?Hey there, Dudes! Brace yourselves for an enlightening chat with Josh Crouch from Relentless Digital, who's dropping by to share his incredible growth secrets that can transform how you navigate client relations and team training in today's episode. Josh reveals how he's balancing high-quality with high-value clients; it's like a tightrope walk over grand canyons of client churn – thrilling, right? Curious about discipline and strategy in business? Josh swears by EOS and coaching to squash those blind spots! And training isn't just a 'nice-to-have'; it's a cornerstone at Relentless Digital. Josh even tosses in his mus...2024-02-0139 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Achieve Effective Decision-MakingWelcome back, DUDES! Chris here, and in today's episode of #OperationAgencyFreedom I go into detail about a powerful strategy of decision-making that you should be implementing within your agency. The focus is clear: making decisions based on identifying the team member with the highest probability of holding the key to the right answer. Let me tell you how Ray Dalio's book, "Principles," has inspired me and the transformative impact this approach can have on your agency's success. Learn how to identify who on your team has the best probability of having the right answer and why it s...2024-01-2511 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessNailing Your Niche Locally with Nick PonteHey DUDES! In today’s episode of Operation Agency Freedom, we're diving deep into the world of regional agency marketing as a niche, with the man himself, Nick Ponte! Nick hails from the beautiful shores of Maui and he's here to drop some serious knowledge bombs on building a successful agency by tapping into the culture and heartbeat of your local community. We're peeling back the layers of the agency onion and getting real about what works, what doesn't, and how to laugh in the face of adversity - like a business ninja! But hold up...2024-01-1740 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessReadiness Indicators for ManagersHey, DUDES! Today's episode of Operation Agency Freedom is all about the crucial topic of employee readiness, particularly when it comes to hiring managers. We're going to walk you through four of the six readiness indicators to help you make informed decisions and avoid costly hiring mistakes. From evaluating current job performance to assessing core values, and even taking a look at the controversial aspect of checking a candidate's credit score, we've got it all covered. If you're a business owner or part of a leadership team, this episode is a must-listen because hiring the wrong manager...2024-01-1021 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe Future of Small AgenciesFeeling a bit curious about how AI's shaking up the agency world and the future of small agencies? You're in the right place, my friend. This one's a goldmine - Kasim Aslam drops by to chat about the wild ride of selling his company, Solutions Eight, to an AI-backed titan. Get this - the journey was more about aligning with the universe than just cashing in big. And the best part? He's sticking around as the CEO. We're gonna dive deep into how small agencies can stay afloat (spoiler: think nimble and AI-savvy) and why...2024-01-0331 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessTed Lasso Business and Why You Should Be Curious and Not JudgmentalIn today's episode, I'm taking a little break from my usual content to dive into the wonderful world of Ted Lasso. If you've never seen the show, you're missing out! I'll be discussing a particular scene from Ted Lasso and the valuable business lessons it holds for us. You'll witness a game of darts that leads to a profound exchange and a lesson in avoiding judgment and embracing curiosity. I'll reveal how the scene teaches us to deal with difficult people in business and imparts leadership lessons. I will also explore the importance of being curious instead...2023-12-2713 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow you make your money is more important than how muchWelcome back to another episode of Operation Agency Freedom! Today we're tackling a topic that hits close to home for every entrepreneur out there: why how you make your money matters more than how much you make. Too often, we see the digital marketing world tainted by scammers who promise the moon and deliver nothing but disappointment. It's a tough landscape out there, and it's led to a serious trust issue in our industry. But I'm here to tell you that there's another way, a path defined by ethics, hard work, and true service to o...2023-12-2024 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessIs Your Agency Ready for Rapid Monthly Revenue Growth?In Today's episode we've unlocked the secrets to epic growth with Austin Irabor of Netfly Digital. In just 18 months, Austin catapulted his agency's revenue from $30,000 to $530,000 per month by focusing on high-ticket legal clients. Austin's transformative journey proves that with the right relationships and a tailored digital marketing playbook, any agency can achieve freedom and scale. Discussion Points 00:00 Intro 06:30 Created game plans, launched agency, transitioned niches. 08:28 Frustration with lower-budget clients, focus on elite. 15:37 Marketing and sales convergence. 19:50 Outsourcing SEO work and content creation strategy. 21:36 Qualifying cli...2023-12-1329 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Deal with Stubborn ManagersIt's Chris here, and in today's episode of Operation Agency Freedom, we delved into the art of dealing with stubborn managers and leaders. Whether you're struggling to get through to a strong-willed manager or striving to enhance your own leadership skills, this episode is packed with valuable insights and strategies to empower you to navigate such situations effectively. In this episode, I shared practical tips on how to engage with stubborn managers, fostering constructive dialogue, and guiding them to align with the best solutions. We unpacked the importance of asking the right questions, reviewing the bigger company...2023-12-0618 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessCracking the Branding Code: Lessons Learned from Cliff Pollard's Agency JourneyWelcome back to Operation Agency Freedom! Today I have the pleasure of interviewing Cliff Pollard, a branding expert with an intriguing journey. Without a conventional agency background, Cliff has cracked the branding code and shifted the paradigm in his business, Unlimited Fix. Cliff shares his expertise on the importance of brand polish and how it reflects on the service provided by a company. We discuss the need for a discovery and strategy phase in branding, as well as the significance of having a proven process and measurable results. But that's not all! Cliff also shares...2023-11-2938 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWork Life BalanceWelcome back to Operation Agency Freedom! In today's episode, I dive deep into the highly debated topic of work-life balance. I explore the various perspectives and opinions swirling around social media and offer a unique take on finding your own definition of balance. Whether you believe in the "hustle and grind" mentality or the need to prioritize relaxation and family time, this episode will challenge your thinking and provide insights on creating a fulfilling work-life balance as an entrepreneur. Join me as I debunk the notion of a one-size-fits-all blueprint and discover how to navigate...2023-11-2216 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessAttracting Talent with Shared Values: Building a Team that Aligns with Your Agency's Mission with Mike BrevikMike Brevick has fascinating insights on scaling an agency with a focus on retaining its unique values. In this episode, I spoke with Mike about him transitioning from a one-man show to delegating and leading a team. We also discuss the significance of work-life balance, setting boundaries, and the importance of trust within a team. Don't miss out as Mike sheds light on sticking to a plan amid pressures, hiring specialists instead of seeking unicorns, and empowering team members to excel in their roles. Mike brings a plethora of experience packed with challenges, success, and...2023-11-1544 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhen To Talk About Politics in Your AgencyDiscussing politics and divisive topics in the workplace are tricky since it can damage interpersonal relationships, create anger, divide people, and hurt the overall culture of your company. Externally, if you take a stand against something as a company you can risk losing customers who don’t agree with your viewpoints. I’m usually one to keep politics/religion/personal viewpoints out of business altogether, but every once in a while you have to take a stand for your team and for the cultural fabric of your company. In today's episode, I’m going to ta...2022-08-0411 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessAre You Paying Too Little or Too MuchFiguring out how much to pay your team members can be challenging. But it's crucial to keep them happy and engaged with their work. That's why I'm going to help you figure out whether you're paying your team members too much or too little in today's episode, so you can finally get it right. What I'm going to share with you will help you avoid driving away your employees by underpaying them and going bankrupt by overpaying them. So if you want to learn the best tips I have for figuring out what t...2022-07-2816 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy You Need Job DescriptionsHave you been wondering why you can’t get the most out of your team members? Or are your employees asking when they’ll be ready for that big promotion? Well the answer might be something a lot more straight forward than you originally thought…you need JOB DESCRIPTIONS! As someone who has seen first-hand how job descriptions can massively impact an agency's business growth, let me tell you one thing. Job descriptions aren't just a bureaucratic hoop to jump through – they’re one of the essential tools you have to get the most o...2022-07-2112 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy You Need To Treat Your Hiring Funnel Like A Marketing FunnelIf a marketing funnel can help you drive your audience into paying customers, did you know that there's also a hiring funnel that can help you drive a potential candidate into one of the best team members for your agency? In today's episode, I'm going to share the hiring funnel we've created from scratch over the past five years to help you find the perfect candidate you're looking for. This is a tried and tested process that has helped dozens of agency owners like you bring on amazing people that help them take their businesses...2022-07-1415 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessTwo Massive Mistakes Agencies are Making in Their Hiring ProcessMaking mistakes in your hiring process can be costly – not only in terms of time and resources but also in the quality of the team you end up with. So for today's episode, I'm going to talk about the two massive mistakes agencies are making in their hiring process and how you can avoid them. By avoiding these two mistakes, you'll be able to find the best talent for your agency and make sure they're a good fit for your team. If you're interested in learning what these pitfalls are so you can bri...2022-07-0707 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Know If You Have The Right PersonWondering if you have the right people in your agency? You're not alone. It's a question that crosses the minds of business owners all the time. That’s why in today's episode, I'm going to share with you how you can determine whether or not you have the right people in your company. After all, your agency is only as good as the team you put together. So how can you be sure you've got the best people for the job? If you're interested in learning the framework that will help you factually loo...2022-06-3020 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe 4 Things You Need Every Time You Hit A Plateau in Your AgencyYou’ve got big plans for your agency. You know you have the potential to have a big agency that gives you the life of your dreams - but you know there’s something you don’t know that is holding you back. You can feel it. We all hit plateaus in our businesses. It sucks, but it happens to the best of us. That's why in today's episode, I'm going to share with you the 4 things you must focus on every time you hit a plateau in your agency. So if you're intere...2022-06-2311 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessBest Practices for Submitting a Design RequestWe all know that good design leads to good business. But do you know how to make a successful design submission that will make both you and your designer happy? In today's episode, we're going to talk about the best practices when submitting a design project to a designer straight from our design team. I highly suggest you take notes because these best practices can save you 30 to 40 hours of production time a year. Can you imagine what you could've done with those hours? So if you have designers and want them to...2022-06-1616 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessBest Client Gift Ideas 2022Giving gifts on top of the excellent service you deliver makes clients happy, and we all know that satisfied clients mean better chances for positively boosting your business. In today's episode, I'm going to talk about everything you need to know about giving gifts to your clients. Think of gift ideas, the best places you could find gifts when to send them, how to schedule them out, and everything in between. So if you want to learn the best gift-giving tips so you can make a massive impact on how your clients perceive your appreciation o...2022-06-0912 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy You Have A Responsibility to Take Care of Your Mental Health as an Agency CEODo you want to know one of the most important things that helped me grow my business and hugely impacted my life? In today's episode, I'm going to talk about a very sensitive topic that I have never heard anybody talk about in the agency space and that is mental health. I'm certainly not perfect but I've made a conscious effort to work on my mental health and now, I want to share with you what has worked for me. If you're an agency owner or an entrepreneur dealing with difficult situations and...2022-04-2819 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy I Love Hiring in Mexico & Latin AmericaIf everybody is looking for talent in the same location, then the labor rates will certainly go up due to supply and demand. When I first started my digital agency my team was based in the Philippines. Eventually, I moved all my operations to Tijuana, Mexico, and it was an absolute game-changer. This is why I love finding talent in hidden places, especially Mexico and Latin America, because they are an untapped resources that not many digital agencies know about. If you’re an agency owner looking to grow your team, you’ll want...2022-04-2123 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Survive In 2022Here’s a secret. The things that helped with the success of your business up until 2021, aren’t going to work anymore. Just like many business owners, I can feel the new changes that are arising in the digital agency space. You’re probably thinking, “Chris, how are we going to get through 2022?” It’s crucial that you are equipped with the essential strategies to get your digital agency from surviving to thriving. Are you experiencing slowdowns in leads? Are your close rates aren’t where they used to be? Are you having a hard time retaining staff? The answers to fix...2022-03-1019 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Maintain a Healthy Mindset as a Leader During Difficult TimesThese are difficult times. And as a leader who has a team that’s depending on you, you can’t just quit. It is your responsibility to keep going. This is why it’s so important that you have the right mindset. It is what’s going to help you navigate through the challenges that these times bring. In this podcast episode, Chris Martinez, talks about the importance of having the right mindset during difficult times. His message is specifically for leaders who have teams depending on them. Chris shares the activities that promote a h...2021-09-1626 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Price Out Website Projects to Maximize Agency ProfitProfitability should be an agency business’s focus from the outset. The challenge, however, is that a lot of agency owners struggle with maximizing profits especially with their website projects. One of the biggest reasons for this dilemma is undercharging. And we’re not just talking about undercharging by a couple of bucks, but by the thousands of dollars. But just like any other problem this has a solution. In this podcast episode, Chris teaches how agency owners can start charging for website projects appropriately. He talks about the reason why website work is difficult and gi...2021-09-0927 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessHow to Grow Your MRR to 6 Figures in 60 DaysJuly was one of our slowest sales months, but it wasn’t a reason for us to freak out. We knew we had the money needed to cover everything so we can continue running our agency business. This sounds like a dream for most agency owners, but the reality is you can also get to this point. You can sleep soundly, too, knowing that every month revenue will come through the door. How? You ask? This is what Chris Martinez talks about in this podcast. He shares tried and proven ways you can generate thousands of dollars thr...2021-09-0225 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessStrategies to Grow Your Brand Up to $50 MillionScaling your business is challenging if you don’t know where to begin and what to do. But with consistency and willpower, gaining millions in revenue is achievable. However, you don’t have to spend all of your time working for your agency to the extent you don’t have time to build relationships and have a fun and healthy lifestyle anymore. In this episode, Chris Martinez and Ezra Firestone talk about the strategies in growing a huge brand. Plus, Ezra discusses how tracking your finances helps you grow your business and live an amazing lifestyle. He also s...2021-08-2623 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their Business7 Signs You Should Shut Down Your AgencyBeing aware of the traits that you should not have if you’re to set up an agency is just as important as knowing the must-have qualities to build one. Having this knowledge will save you from the trouble of incurring irreversible losses and suffering a miserable life in the long run. In this episode, Chris Martinez talks about seven reasons why you absolutely should not start a digital agency. He believes that if you have at least three of these seven qualities, then you should hold back from starting or retaining an agency. That way, you ca...2021-08-1924 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessYour First 90 Days with a New EmployeeWhat does onboarding an employee look like? Do you automatically hand them all the work to do on the first day? Hiring a new person on the team is a tedious task, but it shouldn’t stop there. Now that you have them, it’s time to set them up for success. Chris Martinez talks about the process they go through at DUDE when they onboard a new employee. Chris believes that new hires need to contribute within the first two weeks and be relatively anonymous within 90 days. And that all this is possible with the right proce...2021-08-1221 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessCFO Best Practices to Increase Your Agency Profitability FastAgency owners understand that making a sale is easy but growing your profitability is insanely difficult. The numbers game will either make or break your agency and so there has to be a conscious effort in place to understand the financial aspect of your business. You may find it difficult if you are not into the numbers thing, but it will be worth your while to dig deeper into it. In this week’s Operation Agency Freedom podcast episode, Chris Martinez talks with Billy Gene Is Marketing’s CFO Daniel Flores. Daniel shares the tasks he focused on wh...2021-08-0526 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessSigns You Need to Hire that Next EmployeeHiring, in general, is a challenge for 99.99% of agency owners. That next team member is crucial to your agency’s growth and success. But who should you hire exactly? And what are the signs you need to start hiring? Chris answers these questions in detail in this episode. He also talks about the bottlenecks that you can have as an agency owner and how you can use those as a way to identify who you need to hire next. Tune in to this episode and learn how you can be more efficient in scaling your labo...2021-07-2926 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessSigns a Team Member Is Going to QuitPeople are a valuable resource. Anyone who is running an agency understands this basic truth. This is the reason why it’s so difficult to lose team members who you’ve invested in and are greatly contributing to your success. How do you know the signs someone is leaving? What are some of the things you can do to move the needle? This is what Chris talks about in this week’s episode. Chris shares some of the common issues that team members face that lead them to move out of your agency. He also gives out some of...2021-07-2226 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessSystemizing Your Business Is Key to Winning Big and Becoming More ProfitableRunning an agency is not always a walk in the park, but it doesn’t have to be a burden either. If you envision an agency that wins big and becomes more profitable, stop believing the myth that having more sales will solve all your problems. Instead, turn your focus on the stuff that’s most neglected or what I like to call the non-sexy side of running an agency. In this week’s podcast episode, I have an interesting discussion with my guest, Kelly Gordon about how you can use your project management software to bring out the...2021-07-1526 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessThe Weekly Leadership MeetingOne of the common things that I see among CEO’s is that most of them do not know what’s going on in their departments. This lack of insight into what’s happening limits your ability as a CEO to foresee problems that you could prevent before it turns into a huge mess. So if you aim to become a better leader, you need to conduct a regular meeting with the people who comprise your leadership team to get a hold of important stuff you need to know about. This type of meeting is what I discuss...2021-07-0824 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessWhy Most Agencies Collapsed During COVID and How Agencies that Survived, ThrivedCOVID was a game-changer for those in the agency space. Most agencies had to shut down and lose their businesses overnight, while others, however, who stood and weathered the storm, grew their businesses exponentially. The contrast between the two make us think of what elements are in play towards the success and failures of running an agency. My interview with Matt Plapp, CEO of Driven Media Solutions, places a focus on this topic. He bravely shares why the agencies he coached before COVID failed and shut down during the pandemic. He talks about the shiny object syndrome a...2021-06-1732 min
Operation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE90 Chris Oberg: How to Transition from Part-Time Side Hustler to Full-Time Agency OwnerIn this episode, Chris Oberg shares how he pivoted from being a part-time agency owner as a side hustle to being a full-time owner with a team of people helping him to grow his agency. He speaks on the fears he had to overcome and the mindset shifts he needed to make in order to make this transition full-time, along with why they decided to focus on Shopify as their niche. Plus, he highlights the benefits of tracking your time and giving yourself an hourly wage as a business owner. Don’t forget to subscribe to Operation Ag...2021-03-2531 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE76 Chris Williams: Why not pivot from working 16 hours a day to 4 hours a day to 30 MINUTES a day?In this episode, Chris Williams discusses his journey in the agency industry and details what enabled him to stop working long days and start working only a few hours a week while spending quality time traveling the world with his wife and five children. Want to know how you can work less and get paid more, without any gimmicks or BS? Tune in to learn what commonly hinders agency owners from growing their agency, one simple and cheap way you can cut your work hours, and what you’d gain from working with Chris and Elite Agency....2020-11-1231 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE69 Chris Shreeve: PrograMetrix And Marketing The Positive Effects Of CannabisIn this episode, Chris Shreeve shares his experience of working in cannabis advertising and insights into the challenges the cannabis industry has been facing. He explains what needs to be worked on more, touching on legalization of the plant and regulation of cannabis ads, as well as how programmatic advertising works and what their competition is like. Tune in to learn what the future holds for both PrograMetrix and the cannabis and CBD industry! Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: ht...2020-09-2430 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE64 Chris Mercer: The Mindset Behind Analytics and What It Means to Your AgencyIn this episode, Chris Mercer shares his story of consistent evolution that brought him from teaching people how to use WordPress to helping entrepreneurs discover the joys of marketing with his analytics company, Measurement Marketing. Mercer offers insight into the struggles and beauties of building an agency, changing your mindset about your approach to analytics, and using words wisely to engage clients. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-08-0634 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE63 Vince Reed: Don't Try To Plan Everything -- You Have To Pivot And AdjustIn this episode, Chris is joined by Vince Reed who is the Founder of SetUpMyAds. Vince shares his story with the audience, how he saw that money can be made on google which led him to set up his business. Sharing his views with Chris, Vince speaks about Racial Tension. Vince also gives the audience amazing insights on Adjusting and Leads Generation Space. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-07-3033 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE62 Mike Yan: The Challenges, Opportunities, and Future of Many Chat and Mike YangJoining Chris in this interesting episode is Mikael Yan, who the CEO/Co-Founder of ManyChat. Mikael shares with the audience about the life in Silicon Valley and the culture at Silicon Valley. Sharing about the inspiration that led Mikael to start ManyChat, he also shares about Mobile Dominance. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-07-2334 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE61 Chris Bates: Advice on Systems, Hiring, and Scaling from the CEO of Agora EversoleJoining this episode with the show host is Chris Bates who will share his success story from having been a retail store owner to being the CEO of AgoraEversole. Taking a dive into Chris’s life, he shares his love for outdoor activities. He also shares the origin story of AgoraEversole and gives insights about hiring and business systems. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-07-1634 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE60 Vincent D’Eletto: What Everybody Ought To Know About Creating Content And Working RemotelyJoining Chris in this episode is Vincent D’Eletto who is the owner of WordAgents.com. Both Chris and Vincent will share their experience as dog lovers. Vincent will share with audience the role of his company. Vincent will also share insights on managing his team remotely and why some companies fail working remotely. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-07-0926 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE59 Cliff Almeida: He Used to Work for the Government - Now He Runs a Digital AgencyIn this intriguing episode, Chris is joined by Cliff Almeida, Founder of My Web Audit. Cliff will share his immigrant story, how he immigrated from India to USA. Cliff will share his ideas on the contribution of immigrants to the global economy. Cliff will give insights on value-based work and profitable models. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-07-0230 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE58 Molly Pittman: From Intern to CEO of Smart MarketerJoining Chris in this interesting episode is Molly Pittman who will give the audience a glimpse into her success story from been an intern at the DigitalMarketer to being the CEO of Smart Marketer. Molly will also share her experience as an intern and the top three things she took from her experience at the DigitalMarketer. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-06-2530 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE57 Dave Woodward: ClickFunnels’s CRO Shares His Secrets About Doing Business In A PandemicJoining Chris in this episode is Dave Woodward who will share his journey from been in an agency to working in a software company and about his life as an adrenaline junkie. Dave will also share his role as the Chief Revenue Officer at ClickFunnels and about his thoughts on the book “Traffic Secrets”. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-06-1832 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE56 Marcus Murphy: Why Digital Agencies are the Backbone of Small BusinessIn this intriguing episode, Chris is joined by Marcus Murphy, the Head of Partnerships at the DigitalMarketer to discuss and share his journey from playing soccer to where he is today tasting the essence of success. Through his story Marcus shares how playing soccer helped him and gave him a competitive nature. Marcus will also widely speak of being creative when it comes to marketing. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-06-1130 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE55 Dennis Yu: The Amazing CEO of BlitzMetrics Who Helps You Launch Your Digital Marketing AgencyIn this interesting episode, Dennis Yu gives an insight about his journey, how he was a cross country runner initially but later, went to become the CEO of BlitzMetrics. Taking the current situation in to consideration, Dennis also shares the fact that there’ll always be a winning person in a losing industry. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-06-0432 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE51 Chris Ronzio: How Chris Ronzio Handled the Hurdles Faced in Creating TrainualIn this impactful episode, Chris Ronzio shares his empowering story of success, how he started with a video company at the age of 14 and left it to start Trainual. Chris also talked about how he gradually learned to scale up his business and to bring it to the level it is today. Tune in and listen to the empowering story of Chris Ronzio in the “Roundtable Discussion” Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-04-1631 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE49 Brett Curry: The Best Ways to Utilize YouTube Ads and E-commerce in The Agency WorldMeet Brett Curry. He is the CEO of the OMG Commerce agency. He will be sharing with us how he built his agency, how he grew his team, his hiring process, and definitely, some of the mistakes he has made as an entrepreneur. If you are an agency owner looking to dive into YouTube ads and E-commerce, you need to listen to this episode. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-04-0229 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE44 Mike Rhodes: How Leadership Made Me a Better PersonReading opens our minds to causes us to think big. Meet Mike Rhodes; he is the CEO of Web Savvy. He is a digital agency owner. He tells us how reading triggered him to start his business and enhanced his leadership style. If you are a digital agency owner wondering how best you can grow your agency, this episode is for you. Mike will be sharing with us; he grew his agency and his style of leadership that makes it easy for him to work with his team. Listen in, learn, and get inspired. 2020-02-2732 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE43 Ralph Burns: How to Stay Popular in the Facebook Ad Agency WorldIn this episode, we have Ralph Burns, who is the CEO of Tier 11. He is here to share with us How he started his Facebook and Instagram ads business and what it takes to succeed in the business. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-02-2033 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE42 Ian Garlic: Wise Words From One of the World’s Greatest Video MarketersHow good are your processes? Your processes determine the success of your agency. Today we are joined by the CEO of Authentic Web, Ian Garlic. He shares with us how he started his agency and what has made him a successful agency owner. Also, we’ll get to hear about a story cruise that every digital agency should participate in. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2020-02-1331 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE38 Scott Cunningham: How This Dude Turned His Passion for Music Into a Lucrative Digital AgencyToday we are joined by a great agency owner by the name Scott Cunningham. He is the CEO of Social Lite Digital Agency. Scott drew his inspiration to start the business from music festivals. If you have not met a music festival lover before, today you are in for a treat. Listen in and learn how Scott his agency and how he got into a partnership. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/pod...2020-01-1633 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE30 Mandi Ellefson: How to Become a Hands-Off CEOIt’s the dream of every CEO to run a business that has little or no reliance on them, but the reality on the ground is most CEOs are like the engines that run their businesses. They have to be there for the business to run. In today’s episode, we have Mandi Ellefson on board. She has successfully gone through the process of transitioning from a hands-tied CEO to a hands-off CEO. She shares her journey with us. Also, she shares some nuggets of wisdom on how you can get your business to a level of not...2019-11-0732 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE19 Chris Chasteen: ContentCucumber.com's Outsourcing Your Content...Here's HowIn this episode we talk about the power of scalable, organic content with Chris Chasteen. Chris shares how he started Content Cucumber and what he learned along the way. Chris talked about the content creation process from a musician’s perspective and an agency owner offering a unique content subscription service for clients. He also talked about blog-flavored ice cream.(You read that right!) Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2019-08-1531 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE10 Brent Weaver: How to Scale Your Digital Agency From One of the World's Top ExpertsAlthough many agency owners get into the business accidentally, being a successful agency owner takes more luck. In this information-packed episode, UGurus CEO Brent Weaver shares the keys he learned about building and growing an agency from scratch...or in his case, from high school. Get ready for a roller coaster ride of agency highs, really uncomfortable lows, and lessons learned that can help your agency stay on track. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/cat...2019-06-1332 minOperation Agency Freedom - The #1 Podcast for Digital Agency Owners Who Want to Scale and Exit Their BusinessE5 Frank Cowell: Meditation, Tenacity, and Letting Go of Control to Grow Your Digital Agency to 7-figuresIn this episode, Frank Cowell discusses the power of tenacity that brought him from a self-taught programmer to the CEO of Digitopia, a merged company of two San Diego agencies. Frank shared how meditation, tenacity, and letting go of things you can’t control. Don’t forget to subscribe to the Operation Agency Freedom podcast to stay up-to-date about the best ways to own your agency: https://dudeagency.io/category/podcast/2019-05-1631 min