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Chris Picconi

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Classic 4x4Classic 4x4Mid-Year 2025 Collector Truck & 4x4 Market Update and OutlookFinally, the collector vehicle markets have returned to normalcy!  On this episode, Chris is joined by Brian Ellis, Co-Founder and CEO of Fourbie Exchange.  They discuss the past performance and their outlooks on the broader collector vehicle, truck, and 4x4 markets, changing marketplace dynamics, and which trucks and 4x4s are winners, losers and buys.After several years of volatility and imbalance, the collector vehicle markets have finally returned to normalcy with the truck and 4x4 segment continuing to appreciate!  A record breaking first quarter ushered in a balance between buyers and sellers in the second quarter.  Gene...2025-07-111h 19Classic 4x4Classic 4x4The Original Jeeps - Paul Bruno, Jeep Historian and AuthorOn this episode, Chris is joined by Paul Bruno, Jeep historian and author of The Original Jeeps.  They chat about the origins of the Jeep and how three automakers vied for a government contract that helped win a war and established an icon.The Original Jeeps tells the intriguing story of the American Bantam Car Company, Willys-Overland Motors, Inc., and the Ford Motor Company, who all dared to meet the challenge to build pilot models, and eventually production models, of this vehicle. Their journey throughout 1940 to January 1942 comprises a story from which legends come. Overcoming incredible challenges a...2025-06-1058 minClassic 4x4Classic 4x4SEMA Advocacy Righting Wrongs - Karen Bailey - Chapman, SEMA's SVP of Public and Government Affairs (sema.org / @sema_association)On this episode, Chris is joined by Karen Bailey - Chapman, Senior Vice President - Public and Government Affairs at SEMA.  They chat about SEMA's advocacy initiatives and how electric vehicle mandates, tariffs and limiting access to public land impact the enthusiast vehicle community.  Government policy inadvertently promotes stagnating innovation, increasing costs and limiting use of public lands. SEMA's advocacy initiatives are lobbying government decision makers to normalize and reverse the negative impact government policy has on the enthusiast vehicle community and aftermarket suppliers.        It all began in 1963 when a group of small manufacturers who were suppliers of perf...2025-05-1344 minClassic 4x4Classic 4x4Q1 2025 Truck & 4x4 Market Update and Outlook with Brian Ellis, CEO and Co-Founder, Fourbie Exchange (fourbie.com / @fourbieexchange.com)On this episode, Chris is joined again by Brian Ellis, Co-Founder and CEO of Fourbie Exchange. They discuss shifting macroeconomic drivers caused by tariffs, the past performance and their outlook on the broader collector vehicle, truck, and 4x4 markets, changing marketplace dynamics, and which trucks and 4x4s are winners, losers, buys, sells, and holds.In the first quarter of 2025, the collector vehicle market continued to balance out and experience stabilization and appreciation. The first quarter saw several historic record-breaking transactions and a momentous dollar volume milestone. As the first quarter concluded, volatility in the macroeconomic landscape...2025-04-181h 22Classic 4x4Classic 4x4Classic Land Cruisers & 4x4s - Collaboration Co-Host with Dan Simpson, Classic Land Cruisers Podcast (@classic_land_cruisers)On this episode, Chris collaborates and co-hosts with Dan Simpson, the host of the Classic Land Cruisers Podcast.  When two classic 4x4 enthusiasts get a chance to pick each others brains, the conversation will inevitably end up about Land Cruisers.  They talk about their random encounter crossing paths, variations of global market Land Cruisers and get real about the beloved J-Series markets.US Spec Land Cruisers will always be paramount in the market, but supply of imported Land Cruisers has moderated and allowed the market to balance out.  Lately, the lower volume of Land Cruisers we are see...2025-03-201h 03Classic 4x4Classic 4x4Blue Chip Chevy Trucks - Dan Hogan, Founder & CEO, Hogan Built (@hoganbuilt / hoganbuilt.com)On this episode, Chris is joined by Dan Hogan, Founder and CEO, Hogan Built and Hogie Shines.  They chat about how Chevrolet K5 and K10 trucks have become the new "Blue Chip" collector vehicles and Dan's evolution from body shop laborer to founding and growing Hogan Built, the preeminent investment quality GM truck restoration and modification shop.  They also discuss a few hallmark and in process builds. Move over coach built Duesenbergs and low production Ferraris, Action Line (1967-1972) restored modified Chevrolet K5s and K10s are the new top dollar "Blue Chip" collector vehicles.  With mode...2025-02-1250 minClassic 4x4Classic 4x4Year End Truck & 4x4 Market Update and Outlook with Brian Ellis from Fourbie Exchange (fourbie.com / @fourbieexchange)On this episode, Chris is joined again by Brian Ellis, Co Founder and CEO of Fourbie Exchange.  They discuss the past performance and their outlooks on the broader collector vehicles markets and truck and 4x4 markets, changing marketplace dynamics and which trucks and 4x4s are winners, losers, buys, sells and holds.With the worst behind us, the collector vehicle market stabilized in 2024 and the future is bright in 2025!  Though there are some soft spots in the market, overall collector vehicle sellers aren't giving anything away and buyers aren't getting smoking deals.  The collector vehicle market has bal...2025-01-141h 26Classic 4x4Classic 4x4Big Tire Garage - Ian Johnson, TV Host and Creator (@ianfrombigtiregarage / bigtiregarage.com)On this episode, Chris is joined by TV host and Creator, Ian Johnson, they chat about everything from SEMA to Ian's career progression from automotive technician and teacher to hosting TV shows.  They talk about classic 4x4 restomods leading the collector vehicle markets and the future of EVs too.Born and raised in Canada, Ian began his career as a licensed automotive technician, which lead him to teaching automotive technology and eventually landing his first TV co host opportunity with Jesse James on Monster Garage.  Appearing in front of the camera on Extreme 4x4, FourWheeler, Build for Of...2024-12-101h 06Classic 4x4Classic 4x4Renowned Rovers - Daniel Marcello, Founder, Brooklyn Coachworks (@brooklyncoachworks / brooklyncoachworks.com)On this episode, Chris is joined by Daniel Marcello, Founder of Brooklyn Coachworks.  They chat about how a career creative turned his Land Rover passion into a magazine that lead to building Brooklyn Coachworks.  They also discuss a few of their hallmark builds and how their shops in Italy and Virginia integrate with their home base in Williamsburg, Brooklyn.  Building an investment quality restored Land Rover Defender isn't easy and certainly not something usually seen in the heart of Brooklyn, New York City.Brooklyn Coachworks motto of 'Purpose Built' goes into every Defender they build. We don't add...2024-11-1252 minClassic 4x4Classic 4x43rd Quarter Truck & 4x4 Market Update - Chris Picconi, Classic 4x4 & Brian Ellis, Fourbie ExchangeOn this episode, Chris is joined by Brian Ellis, Founder and CEO of Fourbie Exchange.  They talk about the performance and their outlooks on the truck and 4x4 markets, changing marketplace dynamics and which trucks and 4x4s are winners, losers, buys, sells and holds in the market. After a 5 year run in the collector vehicle markets, 2023 was tumultuous, but 2024 is stabilizing and showing signs of improvement.  That trend continued in the 3rd quarter, as sellers are finally coming to terms with market values and buyers expectations.  With the collector truck and 4x4 markets remaining strong and bala...2024-10-151h 41Classic 4x4Classic 4x4Fascinating 4x4s - Mike Cashman & Curtis Weir, Mount Zion Offroad (@mountzionoffroad / mountzionoffroad.com)On this episode, Chris reconvenes with Mike Cashman and Curtis Weir from Mount Zion Offroad to talk about some of their paramount 4x4 builds, including Chris' 1980 International Scout Traveler.  Whether a ground up second generation one ton Dodge Ram, custom Jeep YJ rock crawler, portal axles and 40's on a new Ford Bronco or a classic International Scout Traveler drivability refurbishment, Mount Zion has seen, done and built it all! Mike and Jim Cashman founded Mount Zion Offroad in June of 2004 out of their shared passion for 4 wheel drive and Jeep vehicles.  Throughout the last decade, Mount Zio...2024-09-241h 18Classic 4x4Classic 4x4Scout & Land Cruiser Adventures - Patrick Kesler (@scoutlegacy)On this episode, Chris goes back to the roots of the podcast and interviews classic 4x4 collector Patrick Kesler.  They discuss the beginning of Patrick's classic 4x4 passion and how he began building his well curated collection of International Harvesters and Toyota Land Cruisers.Patrick's collection has grown to include New Legend and Anything Scout designed and built Internationals, along with some purpose built adventure Land Cruisers.  He is a devout advocate for using the trucks in his collection for what they were built to do, taking them on adventures.  They chat about a few of the cla...2024-08-131h 20Classic 4x4Classic 4x4Mid Year Truck & 4x4 Market Update with Chris Picconi, Classic 4x4 & Brian Ellis, Fourbie ExchangeOn this episode, Chris is joined by guest co-host Brian Ellis, Founder and CEO of Fourbie Exchange.  They talk about the performance and their outlook on the truck and 4x4 markets, winners and losers in the market and marketplace integrity.After a tumultuous 2023 in the collector vehicle markets, 2024 is stabilizing and showing signs of appreciation.  Generational change continues to drive the truck and 4x4 markets, as the 35-55 year old demographic fuels their insatiable appetite for these vehicles.  Though certain years, makes and models are performing well, some are still struggling due to over supply and shifting tre...2024-07-161h 39Classic 4x4Classic 4x4Distinguished Diesels - Stephen & Willie Holden, Holden Brothers (@holden_bros / @holdenbrosdiesel)On this episode, Chris, Stephen and Willie discuss how two brothers from the Texas hill country with nothing to loose went from fixing diesel trucks in a cow barn to a brand new massive build shop that produces epic trucks.  They also chat about how their humble upbringing and creativity has been instrumental in their success and lead them to a nationally syndicated TV show, Holden Bros. Restos on MotorTrend TV.A decade ago, Stephen and Willie Holden founded Holden Brothers Diesel in the face of adversity in a cow barn.  Eventually, their adversity turned into success wh...2024-06-1154 minClassic 4x4Classic 4x4Electrifying Classic Trucks: Adam Roe, Founder - Zero Labs (@zerolabsauto / zerolabs.com)On this episode, Chris and Adam discuss how a former professional skateboarder developed the first of it's kind scalable classic truck and 4x4 EV conversion platform.  They also talk about how Mike D. from the Beastie Boys made a unique and almost tragic impact on the development of the Zero Labs EV platform that has been applied to classic Ford Broncos, Land Rover Series 3s, International Scouts, Chevy K5s, Jeep Wagoneers and Ford trucks.Founded in 2016, Zero Labs set out on a mission to develop the world's first scalable platform to electrify millions of existing combustion v...2024-05-141h 03Classic 4x4Classic 4x4LS Swaps Understood: Joe Balesterri, Co-Founder - PSI Conversions (@wiredbypsi / psiconversions.com)On this episode, Chris and Joe get real about LS swaps!  They discuss why the LS platform is an amazing option for a classic truck powertrain swap and which LS engine, transmission and transfer case combination are optimal for classic 4x4s.  They also chat about how two engineering students founded PSI in their dorm room and the personal connection that links Joe and Chris.PSI has been the industry leader providing out of the box and custom harness and module solutions for LS swaps.   A PSI harness is tailored to each engine application, which means that you...2024-04-0952 min