Shows
Video Confidence Collective226: Match the Right Video to Your Buyer’s JourneyAre your videos meeting your buyer where they actually are?Chris Schwager breaks down how to use buyer journey video marketing to close deals, save time, and build trust without guessing what video to create next.
You’ll hear real success stories from Jason Howes (who closed a $50K deal with one video), Byron Trzeciak (who built a pre-selling system using targeted videos), and Tara Sharma (who produces 30 videos a quarter with her team). What do they all have in common? They match their videos to the exact decision stage of their buyer—awareness, consideration, or d...2025-08-0709 min
Video Confidence Collective225: AI Video Scripts Without Losing Your VoiceStruggling to write video scripts that actually sound like you? Chris Schwager shares how to use AI video scripts to speed up your workflow without losing your authentic voice.
Many professionals overcomplicate scriptwriting and end up with waffly, stiff, or empty content. AI changes that. Learn how to feed AI your tone, structure, and personality so it gives you a strong foundation while you focus on delivering value-packed messages that connect.
Whether you’re stuck staring at a blank page or endlessly rewriting your scripts, you’ll discover how to create shorter, sharper, and more enga...2025-08-0606 min
Video Confidence Collective223: Get More Clients with Real MarketingIf you’re waiting until everything’s perfect before showing up, you’re already losing leads.
Too many professionals still think marketing is a one-time ad, a printed card, or a lucky viral post. The truth? That mindset is killing your visibility. In this episode, Chris Schwager unpacks why simplicity and action beat perfection every time. Learn how a seasoned business broker got it all wrong and how you can avoid the same trap. From capturing low-pressure B-roll to using a teleprompter at your desk, Chris reveals the mindset shift and practical approach that will get yo...2025-07-1606 min
Video Confidence Collective222: Inside the Video Confidence Collective: Messaging Pillar RecapYou can’t build confidence on guesswork. Clarity is your first creative advantage.
After nine powerful weeks inside the Video Confidence Collective, it’s clear: message mastery isn’t just a theory it’s a system. Chris Schwager shares a rare behind-the-scenes recap of the Messaging Pillar, the first phase of the program that’s helped professionals script with structure, ditch guesswork, and fast-track their video confidence.
From testimonials turned into trust machines to AI-powered script generation, this episode dives deep into how clarity drives action and what’s coming next in Performance.
👉 FOLLOW C...2025-07-1005 min
Video Confidence Collective219: Nobody’s Watching? Do It AnywayIs anyone even watching your videos? Here’s the truth.Chris Schwager replies to a social media post questioning whether content creation is worth the effort. This unfiltered video comment tackles the frustration of getting no likes, the purpose behind putting yourself out there, and how to measure real impact. Whether you’re chasing clarity, confidence, or connection, this response will help you rethink your entire approach to social media. FOLLOW CHRIS SCHWAGER ON LINKEDINs
🎓 VIDEO CONFIDENCE COLLECTIVE - Cut through the noise and build a repeatable system to make confident, high-impact...2025-05-0908 min
Video Confidence Collective216: Clone Your Best Sales Call Using AI and Video ProposalsYou’re wasting time sending proposals that don’t convert. In this episode, Chris Schwager breaks down the game-changing system from a recent Premium Studio masterclass inside the Complete Video Success System—how to record a personalised video walkthrough that transforms your sales process.
You’ll learn how to structure it, film it using your pro setup, and embed it into your proposals to build trust and close deals faster.
If you're tired of ghosting, silence, or endless “can we jump on a quick call?” messages, this one’s for you.
FOLLOW CHRIS S...2025-04-1706 min
Video Confidence Collective215: Your Message Sucks (Here’s Why)Think your message is clear? Think again. In this episode, Chris Schwager takes you inside a real coaching session with recruitment pros who had the gear, but not the clarity. Learn the exact scripting framework that transforms rambling thoughts into razor-sharp videos that move your audience. If you’re tired of waffling and wasting takes, this one’s for you.
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🎓 VIDEO CONFIDENCE COLLECTIVE - Coaching – Unlock the four pillars of video success: nail your message, feel great on camera, simplify your setup, and stay on track with expert coaching.
📹 COMPLET...2025-04-1604 min
Video Confidence Collective198: The Art of Not Tinkering With Your SetupAre you constantly tweaking your video setup, hoping to improve it? This episode uncovers why tinkering is more harmful than helpful. From throwing off your gear’s settings to derailing your productivity, tinkering wastes valuable time and creates chaos that keeps you from delivering consistent, professional results.
Chris shares real client stories, from accidental cable mishaps to lighting disasters, and reveals how small adjustments can spiral into big problems. Learn the importance of a “set and forget” approach and discover how to create a reliable video system that works perfectly every time—so you can focus on what mat...2024-12-0313 min
Video Confidence Collective197: Get Your Boss to Say Yes to DIY VideoStruggling to get your boss to see the value of DIY video? This episode is your ultimate playbook. Chris Schwager dives into how professional DIY video can transform your business—saving time, cutting costs, and delivering results that traditional methods can’t match. It’s not just video; it’s a tool to elevate your brand, boost productivity, and drive engagement like never before.
Packed with real-world success stories and actionable insights, you’ll learn why Ridge Films’ DIY Video Program is the game-changer decision-makers can’t ignore. Ready to convince your team and take your video strategy to the...2024-11-2818 min
Video Confidence Collective196: Engage, Qualify, Convert with Conversational AIWhat if AI could handle your calls, qualify leads, and reconnect with old clients—all while you focus on closing deals? In this episode, Chris Schwager and Dom Procter pull back the curtain on the power of conversational AI, showcasing how this technology is reshaping the sales landscape.
Dom doesn’t just talk theory; he walks us through real, game-changing applications, including a live AI demo that will blow your mind. Discover how AI can streamline your workflow, boost customer satisfaction, and transform your business operations. Don’t miss this chance to see how AI can become the ha...2024-11-0440 min
Video Confidence Collective194: From Stuck to Unstoppable Shifting to SuccessBurned out but too successful to quit? Ryan Ettridge knows the feeling all too well. After years of dominating the cybersecurity world, he realised something had to change — not in his career, but in himself. In this candid conversation, Ryan reveals how he completely rebranded himself from a PwC partner to a sought-after coach, using DIY videos and AI to build a personal brand that stands out. He breaks down the exact strategies he used to reinvent himself online, while also sharing the unfiltered truth about the struggles of staying relevant in a crowded market.
Ready to di...2024-10-2142 min
Video Confidence Collective193: Five Voice Hacks to Boost ProductivityIn this episode of DIY Video for Professionals, Chris Schwager shares five essential voice hacks that can streamline your workflow and improve business communication. Discover how to use voice-to-text for emails, texts, and even ChatGPT, making your day-to-day tasks faster and more efficient. Chris also explains how to enhance your client interactions with personalised voice messages on platforms like LinkedIn and SMS. These practical voice tools are designed to save you time, boost productivity, and help you create content with ease.
Start working smarter today with these powerful voice hacks!
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V...2024-10-0912 min
Video Confidence Collective191: Unleashing AI for Powerful Stories That InspireIn this episode of the DIY Video for Professionals podcast, Chris Schwager and Byron Trzeciak dive deep into the evolving role of AI in personal and professional growth. Chris shares his journey of discovery with ChatGPT, revealing how storytelling has become a vital part of his keynote presentations and video production work. From recounting his near-drowning experience to discussing the psychology behind business success, Chris reflects on how AI helps uncover and shape stories that resonate with audiences.
Byron shares his own insights into how AI has revolutionised his business approach, touching on everything from LinkedIn ads...2024-09-2453 min
Video Confidence Collective190: Simplify Video Production with These Must-Know TermsIn this episode of the DIY Video for Professionals Podcast, Chris Schwager unpacks 35 essential video terms that every content creator should understand. Whether you’re an entrepreneur, marketer, or simply someone who wants to elevate their social media game, understanding the basics of video production is key to making your message stand out.
From the difference between aspect ratios and B-roll to why good lighting can make or break your videos, Chris simplifies complex jargon into bite-sized, practical insights. Even if you’re not a video expert, these terms will help you communicate better with your team, make...2024-09-1228 min
Video Confidence Collective189: 5 Stages to a Video JourneyIn this episode of the DIY Video for Professionals Podcast, Chris Schwager walks you through the five essential stages of a successful video journey. Whether you’re just starting out or looking to refine your approach, these stages will equip you with the knowledge and tools to create professional-quality videos that resonate with your audience.
Chris breaks down each stage, from selecting and streamlining your video equipment to mastering your on-camera presence. You’ll learn the importance of crafting a clear and compelling message, the benefits of on-camera training, and how effective video editing can bring your cont...2024-09-0424 min
Video Confidence Collective188: 50 Videos Every Business NeedsIn this episode of DIY Video for Professionals, Chris Schwager is here to share 50 game-changing ways to use video in your business. Whether you're creating a company profile, gathering customer testimonials, or just trying to figure out where to start, Chris breaks it all down with easy-to-follow advice that anyone can use.
This isn't just about making videos; it's about telling your story in a way that really connects with people. Chris talks about the kinds of videos that can help you build trust with your audience, show off what makes your brand special, and even keep...2024-08-2825 min
Video Confidence Collective186: Bringing Small Businesses to Global Audiences via Streaming with Suzy MichaelReady to take your business to the global stage? In this episode, Susie Michael joins Chris Schwager to explore the transformative power of streaming TV for small to medium businesses. They delve into the exciting opportunities that streaming platforms offer, helping brands reach a worldwide audience like never before.
Whether you're a business owner looking to expand your reach or simply curious about the future of media, this episode is packed with insights that can redefine your approach to marketing.
From understanding the nuances of producing engaging content to discovering the benefits of global exposure...2024-08-1437 min
Video Confidence Collective185: From Story to Success: Video Marketing Strategies for Growth with Greg GladmanReady to revolutionise your marketing strategy? In this episode, Greg and Chris dive deep into the world of video marketing, sharing insider secrets that have helped top brands captivate audiences and drive unprecedented growth. Whether you're a seasoned marketer or just beginning, you'll discover how to create compelling video content that doesn't just tell a story but turns viewers into devoted customers.
From mastering the art of storytelling to leveraging the latest video trends, this conversation is packed with actionable insights and proven strategies. Greg and Chris reveal how you can harness the power of...2024-08-0929 min
Video Confidence Collective184: Crafting Evergreen Content: A Guide to Successful PodcastingJoin Chris Schwager as he reveals the secrets to launching and maintaining a successful podcast that stands out. Dive into the world of podcasting with actionable tips on creating evergreen content that keeps your audience coming back for more. Chris shares his personal journey, from the initial spark of an idea to achieving podcasting excellence, offering valuable insights that will inspire both newcomers and seasoned podcasters.
Discover the power of Buzzsprout, the platform that simplifies the podcasting process, and learn how to enhance your audio quality for a professional and engaging listener experience. Chris provides expert advice...2024-07-3028 min
Video Confidence Collective183: Video-Centric Business Growth: Insights and Strategies from Chris SchwagerJoin Chris Schwager in this live webinar as he delves into the transformative potential of video in business. Chris shares his extensive expertise on how to effectively integrate video into your business strategy to overcome challenges and boost growth.
Discover practical strategies for aligning video content with your business objectives, enhancing customer engagement, and maximising ROI through content repurposing. Chris also explores the latest trends in video marketing, including the innovative use of AI-generated content. This episode is packed with actionable insights and real-world examples that will inspire and equip you to harness the power of video...2024-07-2230 min
Video Confidence Collective182: Elevate Your Business Pitch: Mastering Professional Video Presence with Sam MosesPrepare to revolutionise your business presentations as Sam Moses, a custom sock provider, shares his journey from amateur setups to professional video mastery. In this episode of the DIY Video for Professionals podcast, Chris Schwager delves into how Sam’s commitment to high-quality video has set his business apart in a crowded market.
Sam reveals the pivotal role of video in conveying professionalism and confidence. Discover the transformative power of a TV studio-like setup in your own office, and why superior video quality is the modern-day equivalent of a sharp suit and tie.
From practical ti...2024-07-0921 min
Video Confidence Collective181: From Stage Fright to Spotlight: Transform Your On-Camera ConfidenceDelve into Chris's recent Recruitment Masterclass Conference presentation, where he expertly guided attendees in enhancing their on-camera presentation skills. Gain insights ranging from mastering the teleprompter to refining essential presentation techniques.
In this episode, you'll uncover golden nuggets of knowledge that will revolutionise your approach to video production. Learn how to conquer stage fright with ease, master the art of using a teleprompter like a pro, and craft compelling video content that resonates with your audience. Chris shares his top strategies to simplify video production, making it accessible and effective for professionals at any level. Emphasising authenticity...2024-06-1438 min
Video Confidence Collective180: Harnessing the Power of Awards: A Strategic Approach for Business Growth with Heather MaranoPrepare to be captivated as Heather shares her battle-tested strategies for crafting winning submissions. From demystifying the process to maximizing your chances of success, her advice is a beacon of light in the often murky waters of award applications.
In this episode of DIY video for professionals podcast, join host Chris Schwager and award-winning expert Heather Marano from Green Door Co on a riveting exploration of the secrets behind business awards. Heather's passion illuminates as she unveils a world of opportunities, from startups to seasoned giants, each ripe for the taking.
Heather's insights are pure...2024-05-3144 min
Video Confidence Collective179: Lens & Logic: Decoding AI's Impact on Video with Jeremy FarrugiaPrepare to be whisked away on a narrative journey that intertwines the technical prowess of AI with the human touch that brings videos to life. Join host Chris Schwager and Jeremy Ferugia, co-founder of Viewix, as they delve into the transformative power of Artificial Intelligence (AI) in video creation.
In this episode of DIY video for professionals podcast, Chris and Jeremy tackle the fears, the hype, and the reality of AI in video production, demystifying complex concepts and sharing anecdotes from their rich experiences. Discover how Viewix pioneers the integration of AI, enhancing efficiency, creativity, and overall q...2024-05-2432 min
Video Confidence Collective178: Rewiring Minds for Success with Morgan NelsonThis episode of the DIY video for professionals podcast, Chris Schwager engages with Morgan Nelson (Master Trainer) as he dives deep into the transformative power of personal growth and overcoming mental blocks.
Morgan shares insights into the psychology of change and how individuals can break free from limiting beliefs to design the life they desire.
Discover how Morgan's journey from struggling with life's challenges to building a thriving online business offers inspiration and practical wisdom for anyone seeking to make profound life changes. Learn about the Dream Out Loud Method and Morgan's approach to rewiring unc...2024-05-0246 min
Video Confidence Collective177: AI Video Scripting Success with ChatGPTJoin Chris Schwager, in this lively webinar where he dives into the world of DIY video production and the role of AI in video scriptwriting. As a seasoned video producer and founder of Ridge Films, Chris shares insights on harnessing the power of AI tools like ChatGPT for crafting compelling video scripts.
Discover how to streamline your video creation process, from scriptwriting to production, with practical tips and strategies. Whether you're a novice or seasoned pro, this podcast is your guide to mastering DIY video production in the digital age.
TAKE THE VIDEO COACHING ASSESSMENT2024-04-1736 min
Video Confidence Collective176: Crafting Clarity: Organise Your Video Message for ImpactIn this episode of DIY Video for Professionals, host Chris Schwager dives deep into the critical element of video structure. From captivating introductions to compelling conclusions, Chris shares insights on how to craft videos that keep your audience engaged and informed. Learn why structure is the backbone of every great video, and discover practical tips for organising your content effectively. Whether you're a seasoned script writer or new to DIY video production, this episode will equip you with the tools to create videos that captivate and leave a lasting impression. Tune in to learn how to structure your videos f...2024-03-2618 min
Video Confidence Collective175: From Tech Hassles to Pro-Level DIY Video Production with Chris SchwagerJoin Chris Schwager, your DIY maestro and host of the DIY Video for Professionals podcast, as he demystifies the art of DIY video production. In this episode, Chris takes you beyond the lens, navigating the intricate world of video production from optimising tech setups to mastering lighting, sound, and even the future of AI in video creation.
From personal anecdotes to practical tips, Chris shares insights gained from years of experience in the industry, including his early ventures in tech at the tender age of 12. Whether you're a seasoned professional or just dipping your toes into the...2024-03-2041 min
Video Confidence Collective174: Words Matter: Navigating the Language of Impact with Kate RobinsonIn a world filled with ever-evolving language and cultural nuances, communication is both an art and a science. Join Chris Schwager and Kate Robinson as they delve into the depths of language, exploring its power to connect, influence, and shape our understanding of the world.
From the evolution of Aussie slang to the intricacies of professional discourse, Chris and Kate dissect the significance of words in every facet of life. Discover how to unleash your creativity, stand out in live video situations, and leave a lasting impact by mastering the language of connection and authenticity.
...2024-03-1553 min
Video Confidence CollectiveThe DIY Video for Professionals Podcast TrailerWelcome to DIY Video for Professionals podcast, your go-to space where Chris Schwager, the DIY maestro, dives into the nitty-gritty of creating stellar videos for professionals. But hold on, it's not just about perfecting scripts and camera tricks. Join Chris as he takes you beyond the lens, delving into the art of presenting yourself on camera, optimising your tech setup, and even sharing personal stories that transcend the realm of video. From the latest in DIY video production to candid chats with clients and insights into life after death experiences – this podcast is your all-access pass to mastering the vi...2024-02-0200 min
Video Confidence Collective165: Mastering On Camera Mindset: Breaking Free from Fear and Limits with Jacqui AshleyHave you ever found yourself scrolling through social media, comparing your life to others and wondering, "Am I doing enough?" In today's fast-paced world, it's a common struggle. But fear not, because we've got the perfect remedy for you.
In this episode of Video Made Simple podcast, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) and Jacqui Ashley (Founder of MJA Locums and Jacqui Ashley Coaching) delve into the art of mastering your on-camera mindset. Discover how to break free from the grip of fear and self-imposed limits that can hinder your video presence.
...2023-09-2737 min
Video Confidence Collective162: Mastering the Digital Podium: Strategies for Polished Presentation with Simon BedardAre you lost in the vast ocean of online presentations, struggling to find the right words in a limited timeframe? Do you find yourself uncertain about where to look and how to captivate your viewers? If so, you're in good company.
In this gripping episode of the Video Made Simple podcast, two industry juggernauts, Simon Bedard (Founder & CEO of Exit Advisory Group) and Chris Schwager (Video Marketing and Co-Founder of Ridge Films), come together to pull back the curtain on the art of virtual presentations, helping you emerge as a presentation pro.
With the eagerly...2023-08-3016 min
Video Confidence Collective161: Video, AI, and Outsourcing Strategies for Business Excellence with Dom ProcterAre you facing fierce competition in today's business world? Wondering about the impact of AI on job roles and the power of video in recruitment?
In this episode of Video Made Simple podcast, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) and Dom Procter (Founder of Outsourced Staff) dive into the synergy of video marketing, AI, and outsourcing. Learn about AIO (AI Optimized by a human) assistants, innovative tools that optimize operations. Discover practical tips for effective AI prompts and revolutionary content creation.
Explore the realm of video recruitment as Chris and Dom highlight...2023-08-2125 min
Video Confidence Collective160: Embrace Your Uniqueness: Unleash Impact Through Differentiation with Jason HowesPicture this – you have a fantastic product or service, but it's drowning in a sea of similar offerings. The problem? You're not standing out. In today's fast-paced world, differentiation is the name of the game. But how can you truly set yourself apart?
In this episode, Chris Schwager, acclaimed Video Marketer and Co-Founder of Ridge Films, and Jason Howes, the brilliant mind behind Arrow Executive Sales, unveils the ultimate solution. Discover three potent insights revolutionizing your approach to differentiation: Craft an authentic brand narrative for deep audience connection. Enhance your brand with captivating visual storytelling led by Ch...2023-08-0928 min
Video Confidence Collective158: Breaking the Myths: 3 Misconceptions About Video EditingAre you torn between editing your own videos or hiring professionals?
Join host Chris Schwager (Video Marketer and Co-Founder of Ridge Films) in this episode of the Video Made Simple Podcast as he debunks common misconceptions and reveals the transformative benefits of relying on professional video editors. Discover the truth about video editing, gain insights into shaping your creative vision, saving time, maintaining brand quality, and cost-effective decision-making. Don't miss out on this opportunity to make an informed choice that maximizes your video's impact.
Subscribe now and let Chris guide you towards creating impactful videos...2023-07-1905 min
Video Confidence Collective157: Personalised Video for Effective Marketing and Sales with Jason HowesDive into the world of personalised video and its profound impact on modern marketing and sales communication.
In this insightful discussion, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) and Jason Howes (Founder and Managing Director of Arrow Executive Sales) explore the role of personalised video in marketing and sales. They discuss the value of video assessments for understanding SEO performance and overcoming preconceptions. Discover the effectiveness of video reports in conveying information and building trust with clients. The conversation also covers various use cases, from personalised Christmas greetings to acquiring new clients and nurturing existing...2023-07-1033 min
Video Confidence Collective155: From Stuck to Superstar: Breaking Through Video Production RoadblocksAre you tired of investing in video production tools and resources, only to get stuck and never actually using them properly? It's a familiar territory and way too common problem many content creators face, but fear not! In this episode of the Video Made Simple podcast, we're here to help you break free from the rut and unleash your video production potential.
Join host Chris Schwager (Video Marketer and Co-Founder of Ridge Films) as he delves into the world of video production roadblocks and shares powerful insights to help you break free from stagnation. Discover the reasons...2023-06-2012 min
Video Confidence Collective154: Respecting Viewer Choices: Exploring Ethical Video Marketing PracticesIn this episode of the Video Made Simple Podcast, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) dives into the world of ethical video marketing practices. With a focus on building trust and maintaining integrity, we will explore the importance of responsible video marketing in today's digital landscape.
Drawing inspiration from a recent news headline about the Commonwealth Bank's fine for spam law breaches, Chris highlights the need for transparency, consent, and respect for consumer rights. He discusses the impact of unethical video marketing practices on brands and consumers and emphasizes the role of ethical marketing i...2023-06-1604 min
Video Confidence Collective150: The Brand Within: How Personal Identity Can Transform Your BusinessIs the idea of putting yourself out there overwhelming, intimidating, nerve-wracking? It's a common fear among business leaders, but it's time to realise your ultimate branding asset: You. Your story. Your pain. Your struggles.
In this episode, Chris Schwager explains why leveraging your personal identity is crucial for building trust with your audience. By personalising your brand, you can stand out from your competitors, build trust faster, and encourage a loyal following. Listen to Chris' practical examples how to do it effectively, including sharing personal stores, attaching video signatures to your emails, or using videos to stand...2023-05-1008 min
Video Confidence Collective148: Reading Fast and Furious: How to Keep Your Audience HookedDo you struggle with keeping your audience engaged when reading from a teleprompter? Do you get tongue-tied, unnerved, or easily lose your place when prompters scroll up?
We get it. It’s not easy to make an impact when you’re confined to a screen. But don’t worry, there are ways how to read fast without losing your place and your pace, while keeping your audience hooked.
In this episode, Chris Schwager (Video Marketer and Co-founder of Ridge Films) shares his expertise on how to overcome the common challenges of reading from a teleprompter. He dis...2023-04-2309 min
Video Confidence Collective147: DIY Video Success: Insider Tips and Strategies with Brendan SouthallAre you struggling to set up your DIY video equipment while also grappling with how to present effectively and produce engaging video content that people want to watch?
Join Chris Schwager and Brendan Southall, co-founders of Ridge Films, as they share their insights, tips, and tricks for mastering the world of video. In this podcast, Chris and Brendan delve into the technical challenges, workplace innovations, and DIY Video Program insights that have shaped their expertise. Learn how to overcome camera shyness, embrace video conferencing, and unlock your video potential with their insider secrets. Discover the impact of...2023-04-1833 min
Video Confidence Collective145: Captivating Your Audience: Tips for Ad-libbing and Teleprompter UseFinding the right balance between scripted and spontaneous delivery can be a challenging task for many presenters. It's like trying to tango with two left feet. But when you do find that sweet spot, it sure makes for a very engaging presentation that your audience will love.
In this episode, Chris Schwager (Video Marketer and Co-founder of Ridge Films) shares some tips to help you avoid losing your place in the script, sound less like a robot, and make ad-libbing feel like second nature. Learn more about the common mistakes presenters make and how to avoid these...2023-03-3109 min
Video Confidence Collective144: Why Writing Too Much Can Hurt Your Video ContentAre you guilty of overwriting your video scripts? Do you often end up with a bloated, confusing mess when you try to include every idea you have? It's tough finding balance between a compelling story and delivering a concise message. But it's not impossible.
In this episode of the Ridge Films podcast, Chris Schwager, video marketer and co-founder of Ridge Films, tackles the common issue of overwriting in video scripts. Learn how to streamline your messaging, cut the fluff from your script, lose the jargons that people will never get, and ultimately create a more effective video. U...2023-03-2013 min
Video Confidence Collective143: From Workflow to On-Camera Training: Video Marketing Tips with Byron TrzeciakThis podcast episode features digital marketing expert Byron Trzeciak (CEO and Director of PixelRush) discussing various aspects of video marketing, including streamlining workflow, using AI tools for social media, building trust through video, and creating high-quality DIY videos. Trzeciak also shares tips with Chris Schwager (Co-founder and Video Marketer of Ridge Films) for dealing with haters and criticism, and the importance of considering your audience's time in your video marketing strategy. Listeners will gain valuable insights and recommendations for approaching ads and video marketing, as well as learning from Trzeciak's personal experiences and Schwager's case studies. Overall, this episode...2023-03-1253 min
Video Confidence Collective141: Achieving Optimal Video Call Quality with DSLR WebcamHaving top-notch video quality during virtual communication is non-negotiable. If your video is pixelated and unclear, you're risking miscommunication, misunderstandings, and losing your audience's attention. Don't let poor video quality hold you back when connecting with your team, clients, or loved ones.
In this episode, Chris Schwager (Video Marketer and Co-Founder of Ridge Films) talks about using a DSLR camera as a webcam to achieve high-quality video during virtual calls. Weigh in the pros and cons of using DSLR camera to decide if it's worth your investment. Chris will also provide the technical information. Make sure to...2023-02-2406 min
Video Confidence Collective137: AI Generated Podcast: Revolutionising Video Production Thru TechnologyThe dream of having an artificial intelligence that can understand commands and hold a conversation just like a human has long been a subject of science fiction. From films depicting them coming to life to reenacting scenarios, we've been captivated by the idea. But this is no longer just a dream. With the recent buzz surrounding an AI that could potentially threaten Google's dominance as a search engine, and even the jobs of writers like myself, Chat GPT, the future of AI is now a reality.
In this episode of Video Tips, Chris Schwager (Video Marketer and...2023-01-2705 min
Video Confidence Collective135: Professional Video Studio for Young Leaders with Chris GardinerSimplifying complex subjects like research and policymaking is essential in producing videos that people will want to watch and understand. Establishing a professional video studio can help educate young leaders about these topics.
In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by Chris Gardiner (CEO of the Institute of Regional Security or IFRS) in a newly-built podcast studio in Canberra, to discuss why engaging policy makers through videos is the best foot forward to explain complex topics. Learn how developing communication skills for digital platforms play a role in influencing community an...2023-01-0620 min
Video Confidence Collective124: Why Short and Snackable Videos Are In DemandIf your video is crammed with too much information or filled with long and winding explanation of a complex topic, chances are, you've already lost your audience. People only have an average of seven seconds to decide if watching your video is worth their time and headspace. And that attention span is only getting smaller.
So how do you make the most of a video that not only grabs and retains attention, but also engage viewers until the end?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on...2022-10-1008 min
Video Confidence Collective123: Save Your Sanity: 4 Tips To Plan Your Videos EfficientlyAre you prone to rewriting scripts, re-shooting scenes, and doing too much engineering on editing? Are you at the brink of sanity because of the gruelling process this video has taken you? Have you come to doubt this investment after everything you've been through?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about the importance of planning your video before eve...2022-09-3005 min
Video Confidence Collective122: 4 Best Practices to Create Clickable Video Thumbnails"Don't judge a book by it's cover" still holds some truth to it in general. But for videos, you need to help your viewers decide why they need to click your video among the rest of videos that promises great, if not similar, content. Or else, your video risk getting scrolled away to oblivion.
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Film...2022-09-2306 min
Video Confidence Collective119: Special: FPA Video SOA Soapbox Set to the Rescue with Ben MarshanHow well do clients understand their financial plans?
Financial planners create text document on Statement of Advice to clients that costs days and thousand of dollars to produce, only for some clients to come back, scratching their heads, with a ton of questions on the document. With the onset of pandemic that forced people to do video meetings instead, the concept of Video SOA was born, and more and more professionals and customers alike are pushing this medium as part of process in sealing the deal.
In this episode, Chris Schwager (Co-founder and Video Marketer...2022-08-1835 min
Video Confidence Collective118: Video Scripting Tip: Ad libbingNo one is perfect. And as much as you'd like your performance to come across au naturel, presenting to the camera without making it look like you're reading off a teleprompter may take years of practice and mastery. So how do you do it?
Two saving words: Ad lib.
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about ad libs...2022-08-0906 min
Video Confidence Collective116: Video Scripting Tip: Read Out LoudSo you have finalised your video script and think it's a masterpiece. You've said everything you wanted to say, even used jargons and some tongue-twisters to make it sound smart and catchy. You hand it over to the voice-over artist for recording, and hear him tumble in his words all the way to the end, out of breath and possibly, out of his wits.
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In...2022-07-2204 min
Video Confidence Collective114: Video Scripting Tip: Writing Less is MoreEvery word counts. And if you don't want to lose your audience with a speech that could get out of hand because of overwriting, here's a great scripting tip: writing less is more.
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about how important it is to keep your message short and sweet as the average attention span to a vid...2022-07-0807 min
Video Confidence Collective112: Video Scripting Tip: Be ConversationalDo you hear yourself sounding like you're reading off a script when presenting? Do the words feel unnatural when you articulate them, and yet the same words come off just right when you read them on a website or a blog?
Are you confused at what voice you need to properly address your audience?
Welcome to 'Video Tips,' the Video Made Simple podcast segment where we offer strategies for on-camera presenting, scripting, and video marketing: all the tools you need to get started with videos.
In this episode, Chris Schwager, Video Marketer from...2022-06-2306 min
Video Confidence Collective107: AI for Voice-overs and Audio Branding with David CiccarelliNow more than ever, the online world is saturated with content to keep up with the consumption, trends and algorithms, all to grab people's attention. So companies and brands must find a way to be memorable over the noise. And one solution that crosses multi-channels and is gaining traction is none other than audio.
Quality voice acting, valuable podcasts, and smart audio branding -- how do these come into play?
Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery out of video and break through the monotony of...2022-05-1834 min
Video Confidence Collective102: Video Presenting Ideas: Why You Should Read FastYou're told on the set that you don't need to memorise your lines, but to read off a teleprompter. But when you read and present, do you feel like you're sounding too scripted or mechanical?
Welcome to 'Video Presenting Ideas,' the Video Made Simple podcast segment where we offer video tips for on-camera presentation, scripting, and video marketing: all the tools you need to get started on videos.
In this episode, Chris Schwager, Video Marketer from Ridge Films, talks about reading fast off your teleprompter. It may sound simple but Chris offers a...2022-04-0905 min
Video Confidence Collective99: Steer Clear from Cliché Testimonial VideosWhen people love your brand, they’re usually more than willing to put in a good word for you. Because in business, it’s true that your next customer believes what your existing customer say about you. But how do you bring that valuable testimony out without being generic, bland, and cliché on video?
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you about creating exclusive testim...2022-03-1705 min
Video Confidence Collective97: Internal Comms Videos You Didn’t Know ExistedBuilding good business relationship with clients and prospects is a top priority for any business. But so does cultivating good working relationships between employers and employees. And everything starts with proper communication and engagement with employees. So how do videos make this gap more efficient?
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you internal communication videos by offering three sample projects that the company has h...2022-03-0409 min
Video Confidence Collective95: Professionally Assisted Do-It-Yourself Videos with Christine BlosdaleProducing a video is as easy as pulling out your smartphone and hitting record, but sales and marketing videos require hard work. For business owners who are planning do-it-yourself videos, you need a more-than-average level of skills when it comes to scripting, filming, and editing.
With professional assistance however, making DIY videos will get easier, faster and more powerful.
Welcome to ‘Video Made Simple’ video podcast featuring marketers, entrepreneurs & clients who take the mystery out of video and break through the monotony of day-to-day communication.
In this episode, Chris Schwager (Video Marketer from Ridge F...2022-02-1848 min
Video Confidence Collective93: Do Explainer Videos Lack Personalisation?You join the digital market with a brilliant tech product and services you knew would solve people’s problems online. But then your website suffers lack of engagement. People simply don’t get what you’re selling, and don’t stay long enough to understand why they need you.
You’ve heard of explainer videos helping bridge this gap, but you also know that this is a huge investment on your part. Is it really worth the effort?
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris w...2022-02-0409 min
Video Confidence Collective90: Video Marketing in 2022: 5 Key Trends to Design Your StrategyNew year, new goals! And if you’re still wondering what game plan you need to kick off your video marketing campaign this year, there’s no need to look far than the trends that proved to be effective last year.
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through five video marketing trends that has proven to be effective the past year and will likely m...2022-01-1014 min
Video Confidence Collective89: A Sexier Way to Produce Your Own Videos with Den LennieDen Lennie: You've cracked a chord on providing a really valuable system for your clients. It solves a real problem. People always want crews to come into their office and disrupt everything, but you're solving a real problem. And you're making recurring revenue to support them with, you know, coaching, post production, and making sure that they're getting value from their investment. And I predict that what you'll see is years and years of people going, why would we stop this?
Welcome to 'Video Made Simple' video podcast featuring marketers, entrepreneurs & clients who help take the mystery...2021-12-3028 min
Video Confidence Collective87: 5 Ways to Repurpose Videos For Maximum ReachYou have a great video at hand that has all the ingredients to be a hit in the market and yet, it’s not living up to its potential. There’s low engagement and reach is limited. Now, you’re pressured to create a brand new video content to keep up with social media’s algorithm.
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through five ways...2021-12-1606 min
Video Confidence Collective85: Demystify Financial Planning With 3 Essential VideosFinancial planning is a great strategy to manage your finances and achieve your goals. But it will only work if your prospects understand how to navigate through this jargon-filled process. The last thing you want is leaving them to read a text-based stock photo-packed website with Terms-and-Conditions-page vibes that nobody reads.
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through three types of videos you c...2021-11-3008 min
Video Confidence Collective83: Video Resume: What To Do and Not Do To Impress EmployersYou’ve always eyed that dream job and built your credentials to support it, but so do other people. To up your chances of landing that job, you turn to the new black of the online world: video resumes. But as soon as you start writing your script and try recording your pitch, you realise it’s a different game on its own.
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this episode, Chris Schwager, Video Marketer from R...2021-11-1705 min
Video Confidence Collective81: Here's 5 Video Hacks Guaranteed To Convert SalesYou went all out to create great product videos for your online business. But so far, your audience engagement is sparse, and buyers who approach you aren’t following through after initial conversation. You start to wonder if you need to create more videos or to increase frequency of posting online.
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them. In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through the Top 5 video marketing strategies to boo...2021-11-0505 min
Video Confidence Collective80: Trick or Treat: Are You Haunted By Your Videos?Creating a video is just half the trick of video marketing. The magic comes full circle once you start sharing them across multiple platforms. Before you know it, your video will have reached its miles and soon, you're haunted by the idea that your video is outdated, old news, and as good as buried. Good thing there's one more trick up our sleeves to get you out of this one.
Welcome to ‘Get Coached,’ the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this...2021-10-2906 min
Video Confidence Collective79: Get Coached - How to Make Your On Camera Presentation Stand OutSo you wrote your script. Practiced them. Adjusted to its nuances. But when the camera rolls, you fall flat and sound robotic. You are not alone. Face-to-face interactions with your audience is the best way to establish trust and build relationships, and you can’t have that when you keep getting into bad behavior of repeating bad mistakes and wasting more time than you need in getting it done.
Welcome to ‘Get Coached,’ the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.
In this ep...2021-10-2208 min
Video Confidence Collective78: Get Coached - 5 Tips for Writing a Great Video HeadlineA video headline shouldn't be an afterthought as it influences your audience whether to click the play button or not. No matter how good you videos are, bad video headlines will make it difficult for you to increase views. Good news is you don't have to stress yourself in writing a great video headline.
Welcome to 'Get Coached', the Video Made Simple podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through the 5 tips for...2021-10-1407 min
Video Confidence Collective70: Get Coached - Should I Invest for In-house Video Production or Hire a Video Agency?Thinking of producing videos that are going to work for your business and integrate into your sales and marketing activities? Should you invest then for in-house video production or hire a video agency?Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through on pros and cons of an in-house video production and a video agency. Find out why knowing where to invest your resources and...2021-08-1309 min
Video Confidence Collective69: Get Coached - What Makes a Sales Video Thumbnail Great?Video sales emails are an effective way to grab people's attention. But if you don't make that first impression right, your audience may never get a chance to see it.A video thumbnail is your viewers very first look at what they will get once they watch your video. Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through the ins and outs of...2021-08-0509 min
Video Confidence Collective68: Get Coached - What's The Best Video CTA?So you have a great video and it's getting tons of views, but is it driving the conversions that you were expecting? Directing your viewers to a clear next step is the key to strategic video marketing.Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through crafting the best video CTA to use for your video. Learn how to choose the best video CTA that w...2021-07-2908 min
Video Confidence Collective67: Get Coached - Do I Really Need a Video Email Signature?On average, we send and receive 122 emails per day. With this large amount of emails, yours could just be the one that gets lost. Adding a video in the body of your message is a great first step, but there's high-value marketing real estate that is untapped and just waiting for you in plain sight.Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through the...2021-07-2307 min
Video Confidence Collective66: Get Coached - How Long Should Your Videos Be?Whenever a video pops out on your feed, how many times have you got bored and abandoned the video? It takes time to tell a great story but it seems impossible to hold people's attention nowadays. Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you on 'how long should your videos be?'. Find out why your videos should be just long enough in order to ho...2021-07-1508 min
Video Confidence Collective65: Get Coached - How Can I Measure ROI of my Videos?Video is useful for more than entertainment. If you aren't creating videos in your business, you're likely falling behind. But how would you know if your marketing is working? How can you measure return on Investment (ROI) of your videos? Fortunately, it isn't rocket science.Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will coach you on how you can measure your video ROI. Learn why video is a...2021-07-0908 min
Video Confidence Collective64: Get Coached - Can I Create an Overview Video and Be Done With It?If you aren't creating videos, you're likely falling behind your competitors. But having a video doesn't necessarily mean problem solved.Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, gives his professional take whether a single video will solve your marketing problems. Find out why a stand alone overview video trying to be everything to everyone may be a waste of investment.Learn the concept of leveraging...2021-07-0109 min
Video Confidence Collective63: Get Coached - Can Videos Help Increase Sales?A video can give your brand a face (quite literally, if you show the faces of the people behind it) and people love something that they can connect with and feel a part of.Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will reveal how implementing a personalised video early in the buyer's journey can help increase the sales in an environment that is often missing the human...2021-06-2408 min
Video Confidence Collective62: Get Coached - How Do I Market My Videos Once Made?Video is arguably the best medium to resonate well with your audience. After all the blood, sweat, and tears of producing a video, a piece of the puzzle is often overlooked.... drive people to find, click, and watch your video. Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will give tips on how to market your videos once they're made. Learn how to leverage your videos to a w...2021-06-1706 min
Video Confidence Collective59: Get Coached - How to Get More Views on my Video?Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.Long gone are the days where your website is built on text and still images. Now more than ever, video is the way to attract, engage and bring visitors back to your website. However, is your video getting enough views? In this episode, Chris Schwager, Video Marketer from Ridge Films, will give tips on how to increase the views on your videos. Find out the often overlooked ways to boost v...2021-05-2706 minVideo Confidence Collective58: Get Coached - How Much Does a Video Cost?Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this episode, Chris Schwager, Video Marketer from Ridge Films, will reveal the cost of producing a video. Know what to expect with a $1K, $10K, and $100K as price points and find out why video marketing should be considered as an investment rather than a cost. If you're trying to solve the mystery of video marketing your business... what has you feeling overwhelmed?CLICK HERE TO ASK...2021-05-2008 minVideo Confidence Collective57: Get Coached - Should you script the answers to the questions?Welcome to 'Get Coached', the Video Marketing Legend podcast segment where you submit your video marketing questions and Chris will help coach you through them.In this first episode, Chris Schwager, Video Marketer from Ridge Films, will coach you through the interview process. By listening in each week, you’ll learn how each video marketing problem is solved, giving you the knowledge that’ll make your videos more valuable and so you come across as a true business professional on the open market. If you're trying to solve the mystery of video marketing your business... what...2021-05-1308 minVideo Confidence Collective56: Sneak Peek at Hooking Prospects GG Summit Presentation with Chris SchwagerBuyers control the sales process. But you can create a binge-worthy path to purchase on your website.In this episode, Chris Schwager, Video Marketer from Ridge Films, gives us a sneak peek of the workshop he delivered in the recently concluded GG Virtual Summit. Indulge with the pure nuggets of gold on how you could use personalised videos to hook prospects attention.Learn how you can how you can crystallise a buyer's path that is of least resistance and friction with the use of videos. If you want more content like this, check...2021-05-0707 minVideo Confidence CollectiveEp54: Injecting Emotion into Marketing with Personal Video Stories (Quickie) with Chris SchwagerPeople buy on emotions. Yet, Australian businesses focus on the "what" without really thinking about the opportunities to inject emotion.In this episode, Chris Schwager, Video Marketer from Ridge Films, discusses the reasons why Our Story Time videos matter and on how it can create business opportunities.Sell on the why of your business rather than the what and the how because this is your time to be genuine and allow your audience to value your expertise and show that you are in fact, human.Enquire now and we'll help unpack your earliest memo...2021-04-2210 minVideo Confidence CollectiveEp:53 Proposal Walk Through Videos to Close Deals Easier (Quickie) With Chris SchwagerBuild Trust. Cut Through the Noise. Convey Your Message Precisely. Close More Deals.All sales efforts ultimately boils down to increasing the rate of closing deals. Gone are the days of printing a proposal, having it binded and sliding it over the table. People just go straight with the quote without understanding anything else about the scope of works, and more importantly, what the end result was going to be.In this episode, Chris Schwager, Video Marketer from Ridge Films, discusses the value that Proposal Walkthrough videos bring.Find out how you could tu...2021-04-1610 minVideo Confidence CollectiveEp52: Slam Dunk Your Video Marketing with These 7 Stages (Quickie) With Chris Schwager Get your videos done right the first time using these 7 stages and the services of Google's highest-rated video company.Join Chris Schwager (Video Marketer from Ridge Films) at the next Growth Gen Summit and learn how to use personalised videos to pivot and prosper in this new world and be an exemplary video leader who influences decisive action.GG Live Virtual Summit will be held on Tuesday the 4th of May. Book your ticket today at https://www.growthgen.com.au/gg-summitUse a DISCOUNT CODE: GGMAY2021 for 10% discount for any tickets....2021-04-0910 minVideo Confidence CollectiveEp51: Upcoming Event: Learn How to Use Personalised Videos in Business (Quickie) by Chris SchwagerThe current business environment has made sales success ever more elusive, but pivoting to personalised videos may hold the key to a robust pipeline.For businesses committed to surviving the inevitable transition to video, improving On-Camera Presentation skills is a mission-critical priority. If you’re finding it difficult to book meetings with prospects, there is a better way.Join Chris Schwager (Video Marketer from Ridge Films) at the next Growth Gen Summit and learn how to use personalised videos to pivot and prosper in this new world and be an exemplary video leader who influences de...2021-03-3105 minVideo Confidence CollectiveEp50: What's the Difference Between Videographers, Video Producers, & Video Marketers? (Quickie) by Chris SchwagerLet's face it - video is now a business imperative. But where to start? To whom should I seek help to be a video-centric business that ultimately leads to being a customer-centric business? This is six-minutes of pure nuggets of gold with Chris Schwager (Video Marketer from Ridge Films) in this quickie episode as he draws the line between videographers, video producers, and video marketers."A video marketing company should really be looking at the problems and challenges that you face in business and provide solutions that are going to combat those challenges. They should...2021-03-2306 min
Video Confidence CollectiveEp49: Pricing Creative Video Marketing with Chris SchwagerHow the hell do you price creative videos? Well, in this episode, Chris Schwager (Video Marketer from Ridge Films) Is going to tell you why they've finally committed to showing a pricing page on their website, and what that will do to give prospective buyers clarity on what they can and can't afford."My first recollection of being asked the ultimate question, 'how much does a video cost?' was many years ago, and my reply was 'how long is a piece of string?' Any question about your business deserves a professional and thorough response. I...2021-03-1913 minVideo Confidence CollectiveEp46: Business Refinements, Staffing & Some Smooth Jazz (Late Night Quickie with Chris Schwager)kajabi.comsoundstripe.comClick here to connect with Chris on LinkedInClick here to register for the video workshopClick here to learn more about DIY Video ProgramClick here to learn more about On Camera TrainingClick here to ask questions, rate, comment on the show1300 474 343info@ridgefilms.com.auhttps://www.ridgefilms.com.auRidge Films Corporate Pty LtdLevel 26, 1 Bligh StreetSydney NSW 2000Ask questions, rate, and comment on the show and let us know what insight and...2021-02-2506 min
Video Confidence CollectiveEp45: Australians Believe your Camera Presenting SUCKS! (Quickie with Chris Schwager)Everything is video. Since COVID, the camera has been turned on virtually everybody at a desk via the likes of zoom and teams. The new way of interacting has taken face to face human contact into a world of synchronous video, and that has presented many challenges. In this episode, Chris Schwager (Video Marketer from Ridge Films) opens up about On-Camera Training. A service which Ridge Films has been providing for several years to busy executives. There is no reason why you shouldn't be spending a concentrated effort of 90 minutes to get this done right. ...2021-02-1808 min
Video Confidence CollectiveEp44: Start Your Video Journey with a Problem: Chris SchwagerVideo and marketing go together like peanut butter and jelly. Wait!! Jam not Jelly.In this episode, Chris Schwager (Video Marketer from Ridge Films) gives us a 10-min snapshot of the monthly video marketing workshop. Learn why your video journey should begin with the problem you're trying to solve and then aligning video solutions to the outcome you're looking for. It's high time to go VIDEO and start generating those leads. An exciting opportunity that needs to start with a structure, process, plan, strategy...all of it. Register to the next video marketing wo...2021-02-1012 min
Video Confidence CollectiveEp39: 2020 Recap: 10 Most Popular Video Marketing Legend Episodes with Brendan SouthallThere’s no question that 2020 has been a trying year as this did not go as planned. The world has shared grievances, loss, illness, and struggles, but it wasn't all doom and gloom. As a new chapter unfolds, Chris Schwager and Brendan Southall, Video Marketers & Co-Founders of Ridge Films, went for a trip down memory lane as they look back with the TOP 10 most popular episodes of Video Marketing Legend for 2020. Learn the nuggets of pure gold from the key takeaways of Chris and Brendan.TOP 10 MOST POPULAR EPISODES:Ep26: (Part 1/2) Revolutionise Your Event Stra...2021-01-0427 min
Video Confidence CollectiveEp38: (Part 2/2) Video & Marketing Knowledge Bombs To Kick-Start Your Business In 2021 with Chris SchwagerWith video projected to make up 82% of internet traffic in 2021, it's certainly not going away. The business landscape has changed so much in 2020. It may have been a tough year but it shows that 81% of businesses have implemented video marketing strategy, a 63% increase compared to last year. Now is the time for businesses to get a clearer understanding of how to fully utilise videos as a way to solve sales and marketing challenges.In this episode, Chris Schwager (Video Marketer from Ridge Films), continues the discussion on the importance of video marketing. Learn why having...2020-12-2215 min
Video Confidence CollectiveEp37: (Part 1/2) Video & Marketing Knowledge Bombs To Kick-Start Your Business In 2021 with Chris SchwagerDoes producing videos seem like a lot of effort? And what if you end up with videos without a purpose? The business landscape has changed so much in 2020 (by the way it will be no different in 2021). Now is the time for businesses to get a clearer understanding of how to fully utilise videos as a way to solve sales and marketing challenges.In this episode, Chris Schwager (Video Marketer from Ridge Films), discusses the importance of video marketing. Learn why having a clear understanding of the key elements (and basics of video marketing) within...2020-12-1815 min
Video Confidence CollectiveEp36: Spread Xmas Joy One Personalised Video At A Time by Chris SchwagerYour generic Xmas jpeg 'Ho, ho, ho' in email marketing is still boring, but you keep sending it every year and I don't know why. When it comes to video messaging at this stage of this year, (where everybody has been on a similar journey) there is no better way to thank your clients, but with a personalised Christmas video. Instead of the spammy email.In this episode, Chris Schwager from Ridge Films, discusses the value of gratitude. Learn how to improve the quality of business relationships with the decision-makers, who keep your business operational...2020-12-1017 min
Video Confidence CollectiveEp31: (Part 2/2) It Isn't Just About Making Videos — The Critical Importance of Investing in Yourself with Den LennieThis is part TWO of the interview of Den Lennie (Coach & Mentor from Video Business Accelerator) with Chris Schwager (Video Marketer from Ridge Films). In this episode, it will be a trip down memory lane as Chris takes us through their journey transitioning from a regular video production company. Find out why investing in yourself should be a top priority for anyone serious about improving their business and life."We invested in referral marketing groups. We got out there and we started to listen and learn, we started to understand what it took for businesses to be...2020-10-2937 min
Video Confidence CollectiveEp30: (Part 1/2) Why Be Different? The Pain, Problems And Video Solutions - A Look Back With Den LennieIn this episode with Chris Schwager (Video Marketer from Ridge Films) is interviewed by Den Lennie (Coach & Mentor from Video Business Accelerator). Get wrapped up in their journey as they explore the challenges all business face at some point. Chris unpacks tips behind Ridge Films growth and what it takes to survive in a digital world."We could switch on a camera and edit a video, that was all we had. When we transitioned and pivoted the business, from a video production company into a video marketing agency, we knew that we had to stand by the th...2020-10-2129 min
Video Confidence CollectiveEp29: 5 Tips To Make Your On-Camera Performance Stand Out With Chris SchwagerDiscover the value of on-camera training and why you need it to bring engagement and connection to your videos, because your brain lies to you but the camera does not.In this 'Video Marketing Legend' (Quickie) with Chris Schwager (Video Marketer from Ridge Films), learn what it takes to make your performance relaxed, natural and exciting to your audience."It's not about you. You can go through all of the scripting. You can get all of your key messages through, you can go through the on camera training, you can go through the performance, you...2020-10-1524 min
Video Confidence CollectiveEp28: (Quickie) Is Video Scripting Any Good? With Chris SchwagerDiscover why you need to need to start investing more time scripting your video rather than simply switching on the camera and filming.In this 'Video Marketing Legend' (Quickie) Chris Schwager (Video Marketer from Ridge Films) will help you understand the importance of video scripting and why you need to start scripting if you want to utilise the full potential of video.Highlights of this episode [02:14] Ways you can get your message to your market[06:00] Getting business done with personalised videos[07:27] Key tasks in the scripting phase[09:33] Free script template...2020-10-0812 min